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Inside Steve's Brain
cgjherr writes "There are management insights to be learned from Steve Jobs? You're nuts. The only things you can learn from Jobs is how to drive people nuts. Or at least, that's what I thought up until I read 'Inside Steve's Brain.' Turns out, there are things to learn from Steve's obsessive perfectionism. Certainly I wouldn't copy every aspect of Jobs' management style. Doing that will likely get you fired, or at least reprimanded, in most companies. But there is some stuff to be learned from how Jobs designs products and analyses the market, and that's the view that Leander Kahney gives us access to." Keep reading for the rest of Jack's review.
Inside Steve's Brain
author
Leander Kahney
pages
304
publisher
Portfolio
rating
10
reviewer
Jack Herrington
ISBN
1591841984
summary
A look inside Steve Jobs' management style at Apple and Pixar
Chapter one covers in some detail Jobs and his relationship with Apple, both before he left and after he came back. He talks about exactly what steps Steve took to revive the company and restore the morale of the employees. As with all of the chapters it ends with a summary of what Leander thinks are the takeaways from each of the anecdotes.
Chapters two and three; Despotism and Perfectionism, talk about the two traits that most often associated with Steve. In Despotism Leander offers some stories about just how in control Steve is of every aspect of development at Apple. And Perfectionism, well, that's self explanatory. Though you'll probably find some things you don't know about exactly where Jobs gets his design and style influences.
Chapter four and five, Elitism and Passion, dig into how Jobs cultivates that magical Apple touch. He works his people inside the company and inculcates a sense of pride and perfectionism in the Apple brand. And he works the customer base through innovative advertising that promotes the ideals and the brand, even when the product was inferior when he first took over. In the short Passion chapter Leander talks about how he builds a wider sense of world changing responsibility in the company and through his products.
The sixth chapter, Inventive Spirit, cite several examples of how Jobs used his relentless management style to refine products, and most interestingly the Apple Store. He went so far as to develop a prototype store in warehouse at the edge of the Apple campus, and how he was willing to completely scrap the design of the store when it wasn't exactly right, costing him months of time.
The seventh chapter provides a complete case study on the development of the iPod and Jobs' role in that effort. It's intriguing to see how, while there had been MP3 players in the market already, Steve and his team were able to stand back and look at the larger picture of the iPod in it's complete product ecology.
The final chapter, the Whole Widget, covers what I think is the most important lesson to be learned from Apple; that they take care of the entire product cycle. Where other vendors take care of just one piece, the hardware, the software, the network, Apple takes care of everything. If there is a problem with an Apple product you take it to the Apple store and they fix it.
Leander Kahney is the same guy who wrote "The Cult of Mac" and "The Cult of iPod". He knows his way around Apple. He has a clear grasp of the history of Apple in the large and the evolution of their key products. His insights prove that he also has good working relationship with some of the people on the ground in Apple.
There are certainly some interesting anecdotes about Steve in this book. But it would be a mistake to look at the book as just some psychoanalysis of one man. Steve doesn't make all of the products himself. The developer and designers at Apple do. It's the culture of the company that Jobs' controls, but the people who work there are motivated by it and produce within it. What you really learn here is just how passionate these folks are about finely tuning everything about their products, their services, the whole deal. It's inspiring.
You can purchase Inside Steve's Brain from amazon.com. Slashdot welcomes readers' book reviews -- to see your own review here, read the book review guidelines, then visit the submission page.
Chapters two and three; Despotism and Perfectionism, talk about the two traits that most often associated with Steve. In Despotism Leander offers some stories about just how in control Steve is of every aspect of development at Apple. And Perfectionism, well, that's self explanatory. Though you'll probably find some things you don't know about exactly where Jobs gets his design and style influences.
Chapter four and five, Elitism and Passion, dig into how Jobs cultivates that magical Apple touch. He works his people inside the company and inculcates a sense of pride and perfectionism in the Apple brand. And he works the customer base through innovative advertising that promotes the ideals and the brand, even when the product was inferior when he first took over. In the short Passion chapter Leander talks about how he builds a wider sense of world changing responsibility in the company and through his products.
The sixth chapter, Inventive Spirit, cite several examples of how Jobs used his relentless management style to refine products, and most interestingly the Apple Store. He went so far as to develop a prototype store in warehouse at the edge of the Apple campus, and how he was willing to completely scrap the design of the store when it wasn't exactly right, costing him months of time.
The seventh chapter provides a complete case study on the development of the iPod and Jobs' role in that effort. It's intriguing to see how, while there had been MP3 players in the market already, Steve and his team were able to stand back and look at the larger picture of the iPod in it's complete product ecology.
The final chapter, the Whole Widget, covers what I think is the most important lesson to be learned from Apple; that they take care of the entire product cycle. Where other vendors take care of just one piece, the hardware, the software, the network, Apple takes care of everything. If there is a problem with an Apple product you take it to the Apple store and they fix it.
Leander Kahney is the same guy who wrote "The Cult of Mac" and "The Cult of iPod". He knows his way around Apple. He has a clear grasp of the history of Apple in the large and the evolution of their key products. His insights prove that he also has good working relationship with some of the people on the ground in Apple.
There are certainly some interesting anecdotes about Steve in this book. But it would be a mistake to look at the book as just some psychoanalysis of one man. Steve doesn't make all of the products himself. The developer and designers at Apple do. It's the culture of the company that Jobs' controls, but the people who work there are motivated by it and produce within it. What you really learn here is just how passionate these folks are about finely tuning everything about their products, their services, the whole deal. It's inspiring.
You can purchase Inside Steve's Brain from amazon.com. Slashdot welcomes readers' book reviews -- to see your own review here, read the book review guidelines, then visit the submission page.
"iPod in it's complete product ecology."
OOPS.
Also it's cheaper here: http://www.tower.com/details/details.cfm?wapi=109331390
Turns out, there are things to learn from Steve's obsessive perfectionism.
Example: "For every button I find, I shall kill you."
Personalities like the one that Steve Jobs shows to the world and his employees have their only chance for success in the top seat within an organization. As the summary hints, acting like Steve Jobs would get you fired pretty quickly if you were in middle-management somewhere, or just a worker-bee.
The psychopaths must have absolute control around their environment-- they cannot be held to orders from a boss. Some of the psychos are lucky, some are just personable enough to get things done, some are obsessive yet gregarious enough to build a company.
Steve Jobs got where he is because he never worked for anyone else-- he's never been homogenized inside the corporate zoo. Same goes for Sergei, same for Jerry Yang, Jeff Bezos, and the others: they never knelt at the trough of corporate life and got the stink of doing "just enough to not get fired" on them.
davejenkins.com |
That doesn't read like a review.
More like a plug that reads like an 8th grade book report.
"And then the main character does this. And then he goes and does this. And then..."
is proprietary hardware that brain surgeons can't operate on without voiding the warranty.
http://twitter.com/OLDTELEGRAM
Steve doesn't make all of the products himself.
Does the book tell us which one he does make all by himself?
I'm SHOCKED to discover that people could learn something from a man who has completely and utterly turned Apple around from a company on its way to failure into a company that is flourishing and growing and showing no signs of slowing down any time soon.
SHOCKED, I tell you.
One may not agree with him. One may not like him. But, anyone who claims that there's nothing to learn from the man is an idiot.
I thought this was going to be about Ballmer, and we could get some insights on how to fucking kill our competitors, and maybe some tips on the best way to throw chairs.
Quidquid latine dictum sit, altum sonatur.
"If there is a problem with an Apple product you take it to the Apple store and they fix it."
Fiction.
It's just not true. Ask them to figure out why your iCal isn't syncing with your dotMac or "MobileMe" account, and see how far you get with that. I was told to email for support.
When you're the CEO of a multi-billion dollar company you get a lot of leeway when it comes to your attitude, especially if you are a successful CEO. If you think of emulating Jobs' character traits in your day job then maybe you should create some startup company instead.
MP3 Search Engine
Hmmmm....easy one here.
Steve Jobs posts the image of harden socialist fighting against the machine/man to get you to buy his product because you are suppose to think if you DO buy his products, you are HURTING others, like:
Microsoft...makes Windows and is BAD! And who is significant investor in Apple and saved Apple from going under?...ok bad example...
Intel...Yeah..those sorry Intel bastards makes chips for Apple, wait?...ok, not good either..you obviously cannot be against them...
Neocons...yeah...evil capitalist Republicans who hate minorities and poor people...but Rush Limbaugh uses an Mac and in fact most Republicans do...hmmm...
Ok, I guess I am reading too far into this. I guess you are SUPPOSE to think you are hurting the man when you buy a Mac or an iPhone yet Apple's board is full of people who wouldn't be caught dead giving away to charities or helping out at a soup kitchen.
So I guess Steve's brain is pretty smart there. I mean he got you buy a Mac and/or iPhone and made you think you were hurting someone while doing it. You dumbasses, that is why I use Vista.
God!
What else would you expect from someone who works on "1 infinite loop"?
Apple's early success really isn't attributable to Jobs. The Apple II was Wozniak's thing. Jobs insisted on a moulded plastic case for the Apple II, but Commodore had that, too. The Lisa (a good machine, but too expensive because the parts cost was too high back then) was a commercial flop. The original Mac (not enough memory, no hard drive) was too weak to be useful, and the Mac was a commercial flop until it was built up to Lisa specs of 1MB or so and a hard drive. (Understand that there were UNIX workstations with graphics years before the Mac came out. Cost, not innovation, was the problem in the early days.)
What actually saved Apple was the LaserWriter. That's what made the Mac useful and created the "desktop publishing" industry.
I'd much rather see into Steve Wozniak's head. The 'Mozart of the Motherboard' must have some beautiful stuff going on in there.
"I bless every day that I continue to live, for every day is pure profit."
Doing that will likely get you fired, or at least reprimanded, in most companies.
And remember, it's even gotten Steve Jobs fired before...
This guy's the limit!
So, is Steve colorblind? The Apple, the Mac, the Lisa, the NeXT, etc were all black and white or greyscale, even though many competing systems were color. These machines didn't get color until later in their lifecycle.
When our name is on the back of your car, we're behind you all the way!
Steve Jobs is definately a creative entrepreneur, but he is also a lucky one. He had a good product in the 80's, arguably better than Microsoft, and their business performance was polar opposite to Microsoft's in the 90's. Luck plays a role in the success of their business, and it favored Mr. Gates now it favored Jobs. Apple did a good job building on the momentum of the iPod -- even the 'revolutionary' iPhone and new Macbooks are building on that momentum. Jobs' management style is the same now as it was back then (isn't that why he got fired?), check out the movie "Pirates of Silicon Valley" (not a documentary, but portrays his traits fairly well I think). I'm sure there are various styles of management with various success rates; the other side of the equation is the workers -- and how they respond to a particular management style. I also think it's important to realzie that Jobs looks really good because there are a lot of incompetent people at the helm of Apple's competitors.
As a proprietary software vendor, Apple gives you (and supports them on their platform) more Open Source applications then that other major proprietary desktop OS who rejects them flat-out if that is any cancellation.
The real lesson is:
If you have a lot of money and rule a company with an iron hand, get the company to make whatever YOU think is cool and, odds are, 3 people out of 100 will think it's cool too, unless it's a gadget of some kind, then 7 out of 100 will like it.
for me...he has steered some excellent products; some shaking the industry down to it's foundations (read: iPod), but one thing that's struck me the most is how he's managed to re-create the "coolest kid in the school" feeling kids go through but in adults, by having selling the coolest image/product/both with consumer electronics. The kind of emotion that buying a high-performance car has been reproduced in electronics & computer gear, even if the product in question isn't necessarily the best technically. That's impressive.
Also, Steve understands people want a complete experience; not component parts. iPods come with iTunes for complete top-to-bottom management. OSX comes with Apple hardware only. Even the throw-away packaging somehow looks like someone really thought it through as to how it fits into the whole "product experience". That to me is Steve's influence. Congrats I guess!
throw new NoSignatureException();
Just in case you are monitoring /. (which I'm sure you do) I just wanted to tell you about my experiences week with my iMac. You see I have filled up my hard drive and I want to put a bigger one in. As its still under warrantee I wanted an accredited service center to do the work for me (plus those pics I have seen on the web about pulling iMacs apart to change a drive just plain out scare me).
So I called my local Apple store to ask for a price and turnover time. And the sales drone told me .. "You'll have to make an appointment with the Genius Bar to get that information". WTF? I have schedule an appointment at the Apple store, turn up at the allotted time in order to ask how much to put in a hard drive?????
So I was in the same shopping centre as the Apple store this morning, so I dropped in to see if I could casually ask the Genius Bar guy what it would cost etc. That's all going well until I mention that I already have the drive (and in fact running my system off it as an external drive). The Genius pulled me up and basically said "whoa .. non Apple drive. Sorry we can't install that here. As if it does something and kills the rest of the system then we would be responsible". WTF??? Its a frickin' SATA drive. Could even be the same brand that Apple will install. If it kills my iMac then there will be a lot of very unhappy people in the rest of the world and major class action lawsuits when this brand of drive takes down a huge number of other computers.
Boy am I pissed about this quality service. At least the people at the Genius bar gave a me a list of authorised service centres in the local area. But that gets even more WTFery .. I called one of them up and its 2 business day turn around time just to pop the covers off and switch a drive?!?!?!!?
I am Slashdot. Are you Slashdot as well?
"As with all of the chapters it ends with a summary of what Leander thinks are the takeaways from each of the anecdotes...."
I think it takes quite a bit of arrogance to assume that you can find out what's going on inside someone else's brain. I don't know what goes on inside my wife's brain, let alone my boss's, let alone that of any Fortune 500 CEO.
It takes even more to assume that you can explain the success of a man like Steve Jobs... and even more to assume that you can draw transferrable lessons that will enable others to replicate that success.
A couple of decades ago, a bestseller entitled "In Search of Excellence" purported to explain factors that made companies successful. If I recall correctly, their examples of some of the best-managed high-tech companies included Atari, Digital Equipment Corporation, and Wang Laboratories.
"How to Do Nothing," kids activities, back in print!
"...Doing that will likely get you fired..."
In fact, this got Steve fired from Apple back in the 80s so you pretty much nailed that one :D
But to his credit, like a good messiah, he did return and make everything new again. Of course, everything got branded with a big giant "i" in front of it, but the stock holders are not complaining.
I might know what I'm talkin' about, but then again, this is Slashdot...
Here's an interesting article from a few months back. Among other things it talks about Jobs' "hero-shithead roller coaster" in which subordinates or developing products often flip from "insanely great" to "shit" depending on his mood. Apple seems to be a highly sought after employer among geeks, but is it really worth that, if you're unlucky enough to be on Steve's radar?
The trouble with Steve Jobs
The sixth chapter, Inventive Spirit, cite several examples of how Jobs used his relentless management style to refine products, and most interestingly the Apple Store. He went so far as to develop a prototype store in warehouse at the edge of the Apple campus, and how he was willing to completely scrap the design of the store when it wasn't exactly right, costing him months of time.
Anyone in retail that builds successful (or even ultimately unsuccessful) stores knows that building a full scale model is a huge help when building a new retail brand (or updating an older image).
Jobs was not a retail guy before the advent of Apple Store. Clearly, Jobs hired some pretty bright retail people to help pull it together. If nothing else, Job knows when he needs outside experts.
There are dozens of warehouses around the country that have partial or full retail stores within them. The fact that Apple Retail did the same is not a sign of Job's insanity or insight.
There are a few real gems I learned from Steve. First off... never pass up a bong hit or a peyote drop. Second, never pass up a chance to ridicule an Apple user. They lap that stuff up like a starving dog.
You can emulate being a despot. You can emulate being a perfectionist.
;).
;).
But can you emulate _taste_?
Say what you want about Steve Jobs. To me the big difference is Steve Jobs has _taste_.
If you work for him and he yells at you because the product you designed just has the wrong curves on the corners, or too many ugly screws visible, or it's "too klunky", deep down you know that it is likely that he is _right_. And so you respect that.
And when he finally tells you it is insanely great - though that might be an exaggeration, you at least know you've made something better than a Dell
In contrast if it were some other CEO screaming at you. What are the odds that CEO has taste?
From what I see a lot of CEOs can't even tell good from bad, so how are they going to tell "merely good" from "insanely great"?
It's like trying to emulate a top despotic perfectionist chef, but having no taste. You can yell at your kitchen staff all you want, good luck making something great.
I personally don't think you need a despot to produce a great product, but the people in charge of making it need to know the difference between good and great, and be allowed to make it great. Most bosses don't seem to care - they want to release the product ASAP.
BTW, I've never been at Apple nor do I know people there, but I wonder sometimes if working for Apple might be a bit like being married to an abusive spouse who can be very very good at times, insanely great even
Cancellation? I think you mean consolation.
Implications of the subject for this thread!
Brain == Mind as Television == Ronald Reagan
The inside of Steve's brain is probably much like the fatty substance between most people's ears. I'd like to know about his mind.
"Flyin' in just a sweet place,
Never been known to fail..."
The term "perfectionism" is used many times in that review. But, is msft really obsessive about being perfect? Even people who claim they hate Vista, rarely call it "perfect." For that matter, I think it might be fair to say that other msft products also fall a little short of being "perfect."
I thought this was about Steve *Ballmer*
Nevermind.
obviously sueing people is in steve's brain. just like bill gates.
Damn, that word-a-day calendar's paying for itself already!
I have been to Apple, have met Steve, and know a few folks there. The people I have met seem to like working there...a lot.
Over the years, I've been to countless businesses and there are definitely places where you can practically feel the "bad mojo" in the air. Others have a happy vibe, and a few were "ready for the Kool-Aid". Apple was NOT like that...didn't have a bunch of happy, shiny cult members running around. I did feel folks were very focused, which is not a bad thing to be.
As for Steve's _taste_, I'd say he has definite and somewhat immutable ideas about how things should look and feel and operate. Sometimes, it's good...others, maybe not.
I am my own gestalt.
Hitler
Newsflash - Hitler lost. Steve is still going.
Do you often try to learn from losers?
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Expecting to be able to copy/paste a slashdot book review in your Ziff Davis publication to meet your deadline is a bad plan. The last time most of us had an english class was freshman year of college or senior year high school. You're lucky sentences complete he spoke in.
"If still these truths be held to be
Self evident."
-Edna St. Vincent Millay
In your context, people are not hung, they are hanged. Pictures are hung.
his ideas whereas the stuff that does not work was not his idea even if his fingerprints are all over it E.G. 64K is enough RAM
When working with teams of brilliant and inspired people it can become difficult if not impossible to point out that something someone did just plain sucks. Being able to do this when it is necessary is an unusual and powerful skill.
Then when the work appears finished it can be even harder to point out that the results suck. Being able to do this can be critical for honing a product to the point it becomes truly relevant.
Honestly, what's all the hype?
I mean, I consider Steve Jobs my role model just as much as the next guy (even more probably) - but his success isn't that much of a secret.
a) For one, he still is personally involved in all new key product developements.
b) He won't stop short until he *personally* is 100% convinced that the product in developement has stopped sucking.
c) He builds products *he* wants.
d) If someone gets pissy with him or starts dragging his heels, he'll come down on him like a pile of bricks. And for good reasons too.
e) He surrounds himself with people who think and act the same. Aka "Smart people".
For example: I just took 45 minutes today to check out the current range of music players. Sony, Archos, TrekStore, you name it. People, the utter pieces of pure shit folks put out to sale for MP3 players nowadays is un-f*cking-believable. Believe it or not, the iPod line of music players is actually *really* among the top of the line. No replaceable battery and no OGG support be damned. There is not *one* f*cking player where you can see that some CEO with balls and brains actually took a look at the iPod and then simply built a player that was better. Where is the player that supports all formats, has a replaceable battery, better sound processing, is water-resistant and has firmware that just works?
Jobs is a lucky man in a lucky position, and he happens to have enough life and business experience not to screw it up. But aside from combining discipline, business-sense and geekdom, I don't see any secret about him that requires a book to uncover. It's only that most competitors are so über-stoopid that Apple is reaping the benefits right now.
We suffer more in our imagination than in reality. - Seneca
here's what I found at forbes: "Jobs is also among the most controversial figures in business. He oozes smug superiority, lacing his public comments with ridicule of Apple's rivals, which he casts as mediocre, evil, and-worst of all-lacking taste. No CEO is more wilful, or more brazen, at making his own rules, in ways both good and bad. And no CEO is more personally identified with-and controlling of-the day-to-day affairs of his business. Even now, Jobs views himself less as a mogul than as an artist, Apple's creator-in-chief. He has listed himself as "co-inventor" on 103 separate Apple patents, everything from the user interface for the iPod to the support system for the glass staircase used in Apple's dazzling retail stores."
"Jobs' personal abuses are also legend: He parks his Mercedes in handicapped spaces, periodically reduces subordinates to tears, and fires employees in angry tantrums. Yet many of his top deputies at Apple have worked with him for years, and even some of those who have departed say that although it's often brutal and Jobs hogs the credit, they've never done better work."
Here's some of my favorites quotations from Steve: "Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it." "It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them."
for microsoft fanboys, Bill Gates is also very rude when communicating with his people, but both motivates their troops a whole lot as you can see in Bill Gates: how a geek changed the world, BBC Money Programme. Here is a quote from bill:  That's the dumbest idea I have ever heard  ;)
I'm gonna give this book a try, but I'm still waiting for a real book ON steve's insights though one that he will have personnaly oversees.
source: Article, THE TROUBLE WITH STEVE. By: Elkind, Peter, Burke, Doris, Fortune, 07385587, 3/17/2008, Vol. 157, Issue 5
Also, I'd say that it can be argued that the UN and the European community were founded on the principle of avoiding the situation that allowed Hitler to grab power in Germany with significant public support.
Well, no, the UN was envisioned by Roosevelt long before World War II even happened. Roosevelt served with the Wilson administration, and he took excellent notes on why Wilson's League of Nations failed first before the American people and then as an institution.
This is my sig.
Jobs had one skill that was VITAL to Apple that Woz didn't: charisma. Much as I admire and love Woz, there is no way that Apple would have went anywhere had Jobs not been there to sell it.
I have to agree. I saw a video of Woz at a Commodore-64 anniversary event for a computer museum. He was rude to Jack Trummel (Commodore's CEO who organized the 64) during the audience Q&A phase. He may have been just joking in a sarcastic way, but it came across poorly. It was an interesting exchange though about "for the masses versus the classes". It should have been the 64's day in the spotlight. He should have praised it and waited for an Apple history event to brag about Apple. Not then and there.
Table-ized A.I.
Ok, I've been working for the gubberment for a good long time and I'd love to work for a despot like Steve jobs. It is not ethical to keep poor performers around just because they are your friends. Doing this penalizes the hard workers who have to pick up the slack. There is nothing wrong with getting rid of the deadwood. Keeping someone in a job because they are your friend or you feel bad for them or whatever is just another form of nepotism... and *that* is not ethical. And when, as in the case of where I work, this is done by spending tax-payer money to keep people employed in spite of their poor performance, that is getting awfully close to the same kind of corruption that plagues government agencies in the third world.
I am sick and tired of people accusing the likes of Jobs of being ethically challenged for the ease with which he fires people. Better to have someone like that at the helm than to suffer at a place run by the peter principle and where seniority trumps performance.
There are 10 types of people in this world, those who can count in binary and those who can't.
Here's an interesting article from a few months back. Among other things it talks about Jobs' "hero-shithead roller coaster" in which subordinates or developing products often flip from "insanely great" to "shit" depending on his mood. Apple seems to be a highly sought after employer among geeks, but is it really worth that, if you're unlucky enough to be on Steve's radar?
Apple may attract a certain personality that may not be considered "mainstream". One thing Jobs does well is motivate people to think their project is the most important thing on earth even if its just an accessory. When people screw up, Jobs makes them feel like its their own fault because he instills them with a sense of ownership in their work.
While he may chew you out big-time, you do feel attached to your work in an intimate way and don't feel like just another cog in the wheel. He ties your ego to the gizmo at hand so that you rise or fall with it.
Other companies talk about "team-work", and while it may create harmony and integration, it does tend to water down one's connection to the product. Teamwork is one approach to success, but Jobs found another path: ego coupling to the result.
Table-ized A.I.
I am Jack's review...
And be grateful for it? Genius.
If you are emulating Steve Jobs in order to get along and not make waves, as is implied, you are missing the point. Whatever you think of Jobs - or Apple, it's difficult to deny he is visionary. Most geniuses and visionaries did not get along at "their company" too well. Think Galileo, Einstein, etc. Most geniuses and visionaries are ill-suited to life among the rest of us. This does not necessarily excuse their often contrary behavior - but it seems to be the way it is most often. Do not emulate Steve Jobs if you want to be the best middle manager in your company. In fact, it's probably pointless to emulate him anyway. Either you are a visionary perfectionist or not. I agree that if you are not, just being a jerk and thinking that you are emulating Steve Jobs is probably not going to get you very far.
That wasn't a book review, that was a summary of a book. There was nothing in that text to tell me whether or not it is a GOOD book, which is the whole point of a review.
All the while raking in the dough and gaining $4 a share on the same day the rest of the market tanked. There's more to being successful than market share.
Typical troll.
Everyone knows the Mac is for cool people. People too busy to learn UNIX commands because they're out having sex with girls.
If you're going to look inside someone's brain, than choose someone who's different to "the pack"...
How about looking into Linus Torvalds' brain to work out why someone would choose NOT to make themselves a billionaire from a brilliant idea?
How about looking into Stepheh Hawking's brain to understand how such a great intellect flourishes inside a "broken" body?
Steve's made his money by selling products that some people like because it makes them feel exclusive and good luck to him - but that's no different Jean Paul Gaultier, Enzo Ferrari or Anita Roddick.
So how about respecting those people who TRULY think differently rather than those who are clever enough to make others buy stuff that makes them feel differently.
Gentoo Linux - another day, another USE flag.
see above
Tech Public Policy stuff
Learn how to be a good marketer and live off the legend that is Wozniak.
Long Live Wozniak!!!
________
Q: What is the problem Vista?
A: XP
I'll try anything once. Twice if it tastes good
This is a most timely piece. I have a doctors' appointment today for a full physical which included a prostate check.
PHB alert!
Do you do that empowering their actualization of value added team playing in the channel?
Steve Jobs OTH is not a PHB but as he said an "artist that ships." I suspect he doesn't use business school jargon because he is too busy doing real things like making sure the interface is intuitive and polished BEFORE shipping unlike the Windows and Linux model of ship early, ship often, hack, hack, hack (in both the good and bad sense of hack BTW).
Tired of all the isms, don't exploit people as an employer, or a government, mmmmK?
Cancellation? I think you mean consolation.
If it's a negation for your vexation, it's both!
Let's pray! Great Steve, founder of the hallowed Apple.
Forgive us for our sins!
That's probably just how most of the big religions started: a charismatic guy becomes an idol.
Table-ized A.I.
It's one thing to be able to single-handedly manage a company through the creation of an iconic set of products, explode a brand onto the world scene, develop mad mindshare... But it's all just a flash in the pan if it dies when he leaves. Good leaders help others do good things. Great leaders make new leaders. If Apple dies again when Steve leaves, I will have lost some respect for his leadership abilities. If his legacy remains at Apple after his passing, I will openly hail him as not only one of the best business leaders, but one of the best leaders period that I've seen come through in the last hundred or so years.
that 64K was enough.
Only the Mighty-Mouse has 3 buttons and a 4 way scroll point and a cunning design which looks like there are no buttons at all.
Martin