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Microsoft Uses "I'm a PC" Character In New Ads
arcticstoat writes to tell us that in the wake of their largely unsuccessful Jerry Seinfeld ad campaign Microsoft is setting their sights directly on recent Apple ads by featuring the "I'm a PC" character in their new advertising campaign. "He then follows this with another phrase, such as 'and I've been made into a stereotype' before the advert shifts to a range of people performing a diverse assortment of jobs, all of which also say they're a PC. Among those featured are astronaut Bernard Harris, as well as religious author Deepak Chopra and 'Desperate Housewives' actress Eva Longoria. The ad also features a wide range of anonymous people, including a shark diver, a teacher and a guy with a beard."
Sold.
If that quack uses Windows then I'm going to hug my Linux box when I get home.
...but I run Linux.
The new ad is saying that PC users are a diverse cross-section of humanity, while Mac-users are stuck-up racist white people. Of course, they are.
It's a lie! The guy with the beard has to be running Linux.
just buy vista. it doesnt matter if you use it or not. i cant stand anymore of this "im a..." bullshit. Someone at least tag this with a "pleasestop"??
Good people go to bed earlier.
OS/2?
We are the Borg...
Emacs?
Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.
Okay, you had me up until that point, but this campaign is as doomed as the previous. We all know which operating system guys with beards use.
Beard OS?
"Quote me as saying I was mis-quoted." -Groucho Marx
do they have a guy running round a street with a shotgun shooting people shouting "It crashed and lost my f***** work, I'm a b****** PC you c**** !"
No? Perhaps its modelled after Vista... a huge fat guy stuffing his face full of burgers, "I'm a PC, now give me more resources".
No? Pity, they'd be more in-tune with reality :-)
Given that Microsoft is parodying the Mac vs. PC ads, this is on topic, right?
Best Mac vs. PC parody ever.
Computers suck.
I find it amazing the extent that Microsoft is screwing up at the moment.
Hey Apple marketing guys, Microsoft is doing your work for you!
This one is for free:
Justin Long: I'm a Mac.
John Hodgman and large crowd, together: And I'm a PC.
Justin Long [sincerely]: Hey guys, nice to meet you! There's so many of you! And you look like cool guys!
[John Hodgman looks smug]
Justin Long: I'd really like to hang out with you guys. [face lights up with idea]. Hey, would you like so see some of the new products we're working on?
[Lots of enthusiastic noise and nots - everyone follows Justin as he exits stage right. John Hodgman desperately tries to stop people. Final sequence - John Hodgman on his own, looking sorry for himself and a bit confused.]
Guy with a beard? Fucking traitor!!!
Show this to your friends and family that don't know what a real hacker is
Wait, don't you mean "they're still getting a lot of things done..."?
It's a Freudian Astroturf!
Good!? Good?! They were GREAT! I ran out and bought a new Windows Majave laptop!!! Who is laughing now steve jobs?!
It's a Freudian Astroturf!
2 days ago, I was posting how I thought Vista sucks (see here. Then I was accused of having a religious stance against Microsoft - which I thought was ironic considering I don't own a Mac, haven't owned a Linux system for about 12 years (Slackware 3.1 was the last distribution I used if I remember correctly) and work all day every day on Microsoft products.
So now I say I like Microsoft's commercial and now I'm astro-turfing for Microsoft.
Gotta love the Slashdot crowd.
I'm a big tall mofo.
Oh, the guy with a beard? He's using a PC, but it's running Linux. He was just forced to pay the Microsoft tax.
Title says it all.
When information is power, privacy is freedom.
College? Maybe you'd like to try some of that delicious pizza over there?
If firefighters fight fire, and crimefighters fight crime, what do freedom fighters fight? - George Carlin
I'm a Mac and I found it to be pretty decent, for a commercial about an operating system.
You know, I was about to say how the worst thing about that ad was the way it failed to create the idea that the people shown are really computers, and instead shows a bunch of people rabidly obsessed with their particular kind of computer. "Who the hell calls themselves a computer?", I thought. I found it creepy.
Operating systems need to stop being argued like a religion, I'm getting tired of it.
Blasphemy....burn the witch!
I think it's much better than the Apple ones as well, in that it doesn't have that obnoxious Apple smugness. Besides, the Apple commercials were always missing a third character - Richard Stallman in a toga riding a GNU.
Operating systems need to stop being argued like a religion, I'm getting tired of it.
If you don't like your OS being like a religion, maybe you should get out of the Cathedral and visit the Bazaar.
and none of those parodies are as good as this one http://www.youtube.com/watch?v=x7PhJp3ciRQ
The only Mac Office customers who aren't pissed are the ones who haven't used the software yet.
Operating systems need to stop being argued like a religion, I'm getting tired of it.
Yeah, it's taking the focus away from the KDE vs. Gnome and vi vs. emacs arguments.
"the representation wasn't any more absurd that the right-wing characterization"
Did you really expect the impossible?
Try not to take me more seriously than I take myself.
What MS really needs to do to kick Apple's ass is to show a side by side comparison of Vista and OSX to show people how different they are and why Vista is so much better.
Windows is bloated, dim witted, and isn't nimble.
There is a difference between stereotyping and accuracy.
The Kruger Dunning explains most post on