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Windows 7 Will Be Free For a Year

Barence writes "Microsoft is effectively giving away Windows 7 free for a year with the launch of the Release Candidate. The Release Candidate is now available to MSDN and TechNet subscribers, and will go on unlimited, general release on 5 May. The software will not expire until 1 June 2010, giving testers more than a year's free access to Windows 7. 'It's available to as many people who see fit to use it, although we wouldn't recommend it to just your average user,' John Curran, director of the Windows Client Group told PC Pro. 'We'd very strongly encourage anyone on the beta to move to the Release Candidate.'"

47 of 528 comments (clear)

  1. Good idea by 4D6963 · · Score: 4, Insightful

    Sounds like a good idea to me! Can't think of anything wrong with it, but I trust someone will come up with something.

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    You just got troll'd!
    1. Re:Good idea by sgbett · · Score: 1, Insightful

      Desperate Co. is desperate.

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      Invaders must die
    2. Re:Good idea by just_another_sean · · Score: 5, Insightful

      OK, I'll bite.

      This reminds of what Bill G. said about people illegally using Windows in China. MS would rather give you the first hit free
      so you get hooked. When you come crawling back for more to feed your habit then they'll charge you for it.

      Sorry but MS has violated the publics trust so many times I just can't ever see anything good in their marketing attempts.

      --
      Creationist Textbook Stickers Declared Unconstitutional by CowboyNeal
    3. Re:Good idea by passionplay · · Score: 2, Insightful

      Did you miss the boat? This is called a loss-leader. It's designed to combat Linux by saturating the market with a "cost-free" variant of Windows, which makes the average user go get it. "It's Windows - it must be good. It's been around for years." Then once they have you hooked, they charge you for the rest because it costs you too much intellectually to use something else. The built-in expiry means that as of 2010, you have a few million guaranteed sales of people that have gotten addicted to their Windows 7 environment. This is how Dealers keep their Junkies at their mercy. See post #2. The first one is free. So that you come back and pay for more.

    4. Re:Good idea by frozentier · · Score: 5, Insightful

      Actually, to me it sounds more like confidence than desperation. They are expecting people to go out and pay for it AFTER using it for a year and deciding if they like it or not. Quite the opposite of going out and buying a new OS, then you're S.O.L. if you don't like it, and you've wasted $100+.

    5. Re:Good idea by ionix5891 · · Score: 3, Insightful

      Windows a gateway drug?

    6. Re:Good idea by marcello_dl · · Score: 2, Insightful

      Bad idea? It implies:
        - blogosphere ablaze with reviews. Just add a pinch of astroturfing.
        - free beta testing.
        - new users get familiar with the interface, it's time to move off xp.

      I say this is a good move. Of course it would never have happened if linux weren't good on the desktop. Their management probably panicked seeing a flawless sidux install on hd in under 3 minutes or something like that.

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      ---- MISSING MISCELLANEOUS DATA SEGMENT --- [sigdash] trolololol
    7. Re:Good idea by Anonymous Coward · · Score: 1, Insightful

      Lazarus must have been talking about Linux.

    8. Re:Good idea by Anonymous Coward · · Score: 1, Insightful

      No, my mother wasn't so stupid to believe that any drug dealer would actually give their shit away for free.

    9. Re:Good idea by DaleGlass · · Score: 4, Insightful

      Microsoft doesn't need people to buy their OS. It's not like they have much of a choice anyway.

      What they really need is to get people to stop replacing it with an older version, and to stop trying to get the older one on their new hardware.

    10. Re:Good idea by Gerzel · · Score: 2, Insightful

      Except it is not free. It is no-charge for one year.

      This is trial-ware. It isn't a free version of Windows.

      As soon as that trial is up they will charge the users for the same amount and because very few people use a computer for just a single year the cost is the same over-all.

      The word "Free" is just add jingle nothing more. Unlike FOSS where "Free" actually has a definition as in "You do not have to pay to use this software." Yes you may have to pay for training and help using the software but many people have to pay for that with Windows as well.

    11. Re:Good idea by ShieldW0lf · · Score: 4, Insightful

      Actually, to me it sounds more like confidence than desperation. They are expecting people to go out and pay for it AFTER using it for a year and deciding if they like it or not. Quite the opposite of going out and buying a new OS, then you're S.O.L. if you don't like it, and you've wasted $100+.

      Its about getting developers to decide that the platform is worth developing software for. If developers decide due to low market penetration that Windows 7 is as appealing to write for as Mac OS9, the money train will end and Microsoft will most likely fail as a company.

      Personally, I don't consider them to be particularly relevant anymore. The exciting new technology doesn't come from Microsoft anymore, and hasn't in years...

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      -1 Uncomfortable Truth
    12. Re:Good idea by Nick+Fel · · Score: 3, Insightful

      I don't think they're going to win any extra sales directly. The type of people who install Release Candidates are the type of people who will always have the latest operating system anyway. More likely they're just sweetening the deal to increase the number of bloggers out there building up hype.

    13. Re:Good idea by Danse · · Score: 4, Insightful

      Personally, I don't consider them to be particularly relevant anymore. The exciting new technology doesn't come from Microsoft anymore, and hasn't in years...

      Yeah, but it's kind of hard to consider having ~90% of the market to be irrelevant. They may not be the hip new thing, but they're definitely relevant to most people.

      --
      It's not enough to bash in heads, you've got to bash in minds. - Captain Hammer
    14. Re:Good idea by Anpheus · · Score: 2, Insightful

      Summary:

      Whine, whine, whine, I want free stuff, gimme free stuff, I guess guys like me don't deserve free stuff, so because I'm not getting anything for free I'm not gonna spend anything. TAKE THAT M$FT. It's total bullshit that you won't support a nine year old product and continue to sell it INDEFINITELY! TOTAL BULL MAN.

      My 02c, YMMV.

    15. Re:Good idea by Runaway1956 · · Score: 2, Insightful

      While the "gateway drug" thing is being joked about, it isn't very far off target. The first exclusivity contract was signed with manufacturers, because MS understood that once the relatively low "learning curve" was behind a user, that user is unlikely to look at the higher learning curve necessary to learn *nix.

      Let us remember that MS is a "for profit" corporation. Every decision is calculated to make money in the long run. Sometimes the decision is right, sometimes it is wrong, but it is always calculated to seperate you from your money.

      --
      "Windows is like the faint smell of piss in a subway: it's there, and there's nothing you can do about it." - Charlie Br
    16. Re:Good idea by nine-times · · Score: 5, Insightful

      The only thing is, I've had Vista on a testing machine since its first public beta, just so I can track the progress they're making with it. I put the first public beta of Windows 7 on my laptop and used it for a while. Both are... fine.

      But then I had a problem with my laptop and so I wiped it out and reinstalled Windows XP. You know what? I didn't have any problems in downgrading. What I mean is, there wasn't anything after downgrading where I said, "Shoot, I wish I could do this, but XP doesn't have that functionality, so I need to upgrade again." At least not so far.

      If Microsoft wants me to pay for an upgrade, they're going to have to show me something more than what I've seen so far.

    17. Re:Good idea by DaleGlass · · Score: 2, Insightful

      No, I didn't. Microsoft doesn't need to get people to buy their OS. But they need them to run it.

      Most people don't go into a shop and buy Windows. The vast majority of OS sales are going to be from OEMs. So Microsoft loses very little by letting everybody have it for free. I'm pretty sure there will be something that will stop OEMs from taking advantage of that, so they will still pay.

      What MS does desperately need is for people to want to use it. Because if people keep resisting and asking for XP, then OEMs will keep demanding XP, and enough of them will be powerful enough to force MS to keep providing it. If that happens, then Win7 really isn't going to sell, and that's going to look very bad on the financial reports.

      So it's very much in MS's interest to convince people that Win7 is going to be great, by giving it away for free even, if that prevents people from demanding XP with their new computers.

    18. Re:Good idea by Anonymous Coward · · Score: 3, Insightful

      Once you have the knowledge, running Linux on servers is really no different than anything else.

      I also tend to think overall it is less work.

      But like anything different, you just have to take the time to learn it. And when you do, it's really easy to configure and maintain.

      I would bet that you started with Windows and so did all your incremental learning on Windows. Then, in switching to Linux, or taking on Linux boxes, you had a lot to learn.

      I would argue that if you started with Linux and did all of your incremental learning on Linux, then taking on running a Windows server would seem just as much work to come up to speed.

    19. Re:Good idea by aardwolf64 · · Score: 2, Insightful

      Ok... Here it goes:

      1. They offer you Windows 7 RC free for a year
      2. You download and upgrade your machine
      3. 1 year later, the install expires and you have to purchase Windows 7
      4. Microsoft sells you Windows 7 Basic for $999
      5. Profit!!!

    20. Re:Good idea by arcsine · · Score: 2, Insightful

      Uh Ram. At least this will always be an issue with me. The ~3.5 limit is rather constricting and will be even more so in another year. Yes there is xp 64, but it lacks support in drivers.

    21. Re:Good idea by Anonymous Coward · · Score: 1, Insightful

      It isn't confidence in W& as a product at all. It is confidence in the fact that once people install it and have it for a year, most won't go back to de-install and re-install XP or Vista--it's just too much trouble. IT is the same reason they bundled IE with Windows--not because they were confident in the product, but the opposite: they knew most people take the path of least resistance, in this being 'free'.

    22. Re:Good idea by lilo_booter · · Score: 2, Insightful

      I would argue that in today's economic climate, they really do want people to buy the OS - people are less inclined to buy new hardware at the moment and as a result, their normal market has shrunk.

      Back with windows 95 and 98, they did pretty well shifting shrink wrap boxes, and I would imagine they'd like to recreate that if they can... giving a year's 'free use' seems like a fairly sane attempt to do that, especially in light of the kick back against vista.

    23. Re:Good idea by PhxBlue · · Score: 2, Insightful

      Microsoft doesn't need people to buy their OS. It's not like they have much of a choice anyway.

      Actually, they do: they can stick with the Windows OS they're using now -- they don't have to upgrade. Vista's failure to penetrate the market illustrates that point. Windows' primary competition these days is itself.

      What they really need is to get people to stop replacing it with an older version, and to stop trying to get the older one on their new hardware.

      In other words, Microsoft does need people to buy their OS.

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      !#@%*)anks for hanging up the phone, dear.
  2. embrace extend by Anonymous Coward · · Score: 0, Insightful

    I'll give you the first one free. And if you want more, come back to me.

    1. Re:embrace extend by Abreu · · Score: 2, Insightful

      Give a regular user a choice between free* Windows and Free* Linux, and they will choose Windows in a heartbeat.

      This is designed to get users to upgrade from WinXP to Win7 and not to Linux

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      No sig for the moment.
  3. Fascinating by Millennium · · Score: 1, Insightful

    So you get people hooked in with a free release, then hijack them after a year with no good downgrade path and thus no access to their data (modulo switching operating systems) unless they pay up?

    I'm impressed. I didn't think MS could sink any lower.

    1. Re:Fascinating by L4t3r4lu5 · · Score: 4, Insightful

      It sounds like you don't like the idea. It's good that you're not forced to take them up on it.

      Unsuccessful troll is unsuccessful.

      --
      Finally had enough. Come see us over at https://soylentnews.org/
    2. Re:Fascinating by cabjf · · Score: 4, Insightful

      They're just scared to death that no one will upgrade, just like with Vista. They probably hope that if enough people are trying for free at home, they'll want it at work and on their next computer. Then they might be able to finally sunset XP.

    3. Re:Fascinating by PhxBlue · · Score: 2, Insightful

      So you get people hooked in with a free release, then hijack them after a year with no good downgrade path and thus no access to their data ...

      One more reason why every family computer geek should stress the importance of regular backups, especially before taking major steps like upgrading one's operating system.

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      !#@%*)anks for hanging up the phone, dear.
    4. Re:Fascinating by Junior+J.+Junior+III · · Score: 2, Insightful

      If I install Windows 7 RC on anything, it'll be a virtual machine. If I get downgraded, I just kill the VM, and no harm done.

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      You see? You see? Your stupid minds! Stupid! Stupid!
    5. Re:Fascinating by kokojie · · Score: 2, Insightful

      What if the virus killed your files on D drive? You should always keep a copy externally, preferably at a remote location.

  4. Re:Offline Gaming machine by Viadd · · Score: 1, Insightful

    Your 4-year-old's account shouldn't have administrator access.

    If you gave his account administrator access, neither should you.

  5. Re:XP Free for a year? by Drakkenmensch · · Score: 2, Insightful

    "It's available to as many people who see fit to use it, although we wouldn't recommend it to just your average user,"

    Oh, I see what you did there. By implying it's not for everyone, you're hoping to get everyone to try it so that they feel a cut above the average user. It's a far slicker move than most of Microsoft's last decade of marketing who carpet bombed the PC market to get every single person alive on windows.

  6. isn't this SOP for Windows pre-releases and betas? by Locutus · · Score: 1, Insightful

    I don't see what's new here. So the latest version will self destruct in one year, then what? Or maybe they are releasing it to the public instead of leaking it like they normally do?

    Nothing here, move along. Move along. IMO.

    LoB

    --
    "Anyone who stands out in the middle of a road looks like roadkill to me." --Linus
  7. Free with "minor" caveats by Ralish · · Score: 4, Insightful

    "Microsoft is effectively giving away Windows 7 free for a year with the launch of the Release Candidate.

    It's only free if you don't value bug fixes, security updates, product support and potentially all manner of issues installing software that will be released for Windows 7 RTM on a pre-release version no-one will have done significant product testing on and won't care to help you with if you run into problems.

    Keeping all this in mind, and the fact this is pre-release development code, it's not hard to see why this release is free. I do find it odd that it's got such a generous expiration date, but approaching this as a free (time-limited) lunch is probably a fairly bad idea for all the reasons above.

    If you like it, but don't want to pay for it, just pirate it. You'll be better off, and so may many others when they don't have to worry about your compromised box congesting their network, because it was exploited by a flaw MS has no intention of fixing in pre-release code.

  8. Re:Fishing by iamhigh · · Score: 3, Insightful

    Weed isn't addicting in the physical sense that you are probably referring to. I have stopped for years when necessary with no trouble. The drug you are looking for is crack/meth/coke.

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    No comprende? Let me type that a little slower for you...
  9. Death to Pirates? by goombah99 · · Score: 4, Insightful

    Windows a gateway drug?

    No it's more of a Dell drug.

    This is actually a wonderful idea for them. it lowers the barrier for the transition. Even companies can push their costs forward in time.

    But i'm thinking of all the pirates in asia. The street vendors with virus laden bootlegs will be competing against free. this will hurt their market. Then a year later what will the chinese consumer do? He could go out an buy a bootleg and re-install his system or he could buy a keycode and continue with his current system state. in many cases the idea of re-installing a system would be daunting enough to suddenly make the key code seem cheap.

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    Some drink at the fountain of knowledge. Others just gargle.
  10. Competing with themselves. by camperdave · · Score: 5, Insightful

    Microsoft isn't concerned about "hooking" people. They accomplished that decades ago. Microsoft's problem is that people are hooked on XP. They spent a whackload of money on Vista, and nobody went for it. (By nobody, I mean corporations. Everybody who bought a new machine was forced to get it, but even then many switched back to XP.) Now, they've spent another whackload of money on Win7, and they want corporations to buy it. They want people to move off of the XP platform. This free windows is the bait to get them to switch.

    Frankly, I don't know if it'll work. Windows XP works fine. It's an operating system. All it has to do is run applications and manage resources. It does that well enough for most people and corporations, so why switch?

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    When our name is on the back of your car, we're behind you all the way!
  11. Imagine this by Twillerror · · Score: 2, Insightful

    A story about Windows is posted on Slashdot and all the comments are usless dribble about M$ being buggy and instable. I think I see a parrallel between the way the media is covering the Swine Flu and how Linux users cover Windows stories...Can we please stay on topic here...

    What is the (anti)benefit of a company putting out a beta like this for a long period of time?

    I installed Linux and I feel so much better now.
     
        Dennis Leary
     

    1. Re:Imagine this by value_added · · Score: 2, Insightful

      I think I see a parrallel between the way the media is covering the Swine Flu and how Linux users cover Windows stories

      You may have a point, but using an analogy that involves virus outbreaks while advocating a Gentler and Kinder perspective on Windows stories may not have been the right approach.

  12. Re:no thanks! by recoiledsnake · · Score: 3, Insightful

    That sounds like your own mistake. XP install allows you to format only one partition. You must have messed up by not choosing the proper options during the install.

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    This space for rent.
  13. Re:Errr.. by Anonymous Coward · · Score: 1, Insightful

    Hey, it's not Ubuntu.

    If you install this RC you can't update it / upgrade to RTM.

    That's the "average user" part, if you want security updates and don't want to rebuild your system from sratch in a year, this is not for you.

    Basically it's not a main

  14. Re:Ballmer's strategy by tero · · Score: 4, Insightful

    I think it's more likely that this is Ballmer's strategy against his own failings with Vista.

    They're in desperate need of getting people off XP - it's starting to show it's age from marketing point of view and I'm sure MS would like to move to a new technological platform as well.

    It's also nice to see they've really looked at things that went wrong with Vista launch - I don't think they really can afford to bomb Windows 7 launch.

  15. Re:Ballmer's strategy by im_thatoneguy · · Score: 3, Insightful

    Or Microsoft accurately recognizes that a vast majority of their revenue is from OEM bundles and is willing to take an extremely small hit from a million or so computer geeks who know how to download, burn and install a product they'll have to reinstall in 12 months.

    Either you stop using it and wouldn't have payed them anyway, or you buy it and they get your money eventually anyway. Either way they lose no money.

  16. Re:no thanks! by Creepy+Crawler · · Score: 2, Insightful

    How about instead of saying "Unknown Partition", make a driver that allows read access to the FS drivers in the linux kernel?

    MS: Linux may have been good for you, but we provide you the tools to migrate your data back to a "Complete MS Solution". We support all fileystems that Linux can read and write to, along with BASH scripting and posix programs by default. We also run a Linux compat layer, like BSD, so we can run native ELF executables without changing.

    but no.

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  17. Re:M$ giving windows away?! by gtirloni · · Score: 3, Insightful

    they are not giving Windows 7 for free. /. can't seem to write decent titles.

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    none