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Andreesen Offers New Browser 'Rockmelt'

DrHeasley writes "Rockmelt, available for the first time Monday, is built on the premise that most online activity today revolves around socializing on Facebook, searching on Google, tweeting on Twitter and monitoring a handful of favorite websites. It tries to minimize the need to roam from one website to the next by corralling all vital information and favorite services in panes and drop-down windows. 'This is a chance for us to build a browser all over again,' Andreessen said. 'These are all things we would have done (at Netscape) if we had known how people were going to use the Web.'"

42 of 185 comments (clear)

  1. Flock by Zouden · · Score: 3, Informative

    Isn't there already a browser that does this that no one uses? Why create another browser for no one to use?

    --
    "A week in the lab saves an hour in the library"
    1. Re:Flock by somersault · · Score: 4, Insightful

      There were already many MP3 players, touch phones, tablets etc out there before Apple released their iDevices. Just because things have failed in the past doesn't mean they can't take off if you design and market them well.

      --
      which is totally what she said
    2. Re:Flock by NotQuiteReal · · Score: 5, Insightful

      Q: Why create another browser for no one to use?
      A: $10 million in funding

      --
      This issue is a bit more complicated than you think.
    3. Re:Flock by ThePhilips · · Score: 2, Insightful

      Flock was my first though too.

      And why the Flock hasn't cannibalized the FireFox might to be the response to the question why this are not so big news. Power of the web is the power of change: yesterday it was Altavista and news groups and Yahoo boards, today it is Facebook and Twitter and Google, but tomorrow it might be all gone replaced by some new trend in how we share and search for the information.

      And the power of change is what would keep the specialized browsers in a niche for quite some time.

      --
      All hope abandon ye who enter here.
    4. Re:Flock by characterZer0 · · Score: 3, Insightful

      Maybe someday it will be replaced by a large number of "pages" with useful content grouped into "sites" than can reference other useful content with "links".

      --
      Go green: turn off your refrigerator.
    5. Re:Flock by nyctopterus · · Score: 4, Informative

      Well, maybe it's because Flock doesn't actually say what it fucking well does on its damn website. People, when making software, try to say what it does on the front page, or with a prominent link. Screenshots are a must. It flabbergasts me that the people at Flock could get this so colossally wrong.

    6. Re:Flock by vlueboy · · Score: 2, Interesting

      Maybe you missed the text "Built for Facebook and Twitter" under the giant Download button in the middle of the page or the "Watch the video to learn more" link right under that. Or are you still using Lynx?

      This. is. Slash-daaaat!
      C'mon, AC. We're supposed to browse with modern graphical browsers manually tweaked to turn off flash and any images. Videos links where we expect transcripts for TFAs are stringently dismissed.

      Joking aside, they have a huge IMG box that repels us because it looks like flash and has PNG-images rather than text covering browser-purpose soundbites. The only text inside is "I agree..." and the popup video link. We skip watching because video reviews and conferences cannot be skimmed. Besides, Noscript has some hurdles if you click it.

      I say geeks will kinda hate the site if they don't have a repo in their OS, and only geeks and their kin/locally-supported-sheep will get to flock to Flock. The rest of the world coming into the site from IE is clicking through from Wikipedia and won't care to try it out.

    7. Re:Flock by nyctopterus · · Score: 2, Interesting

      No man that's not even close to the sort of thing I'm talking about. The clue is in the name: "User Guide". I'm not a user, should I be?

      Why are you defending this obviously stupid design decision? Do you make websites like this? If you do, please stop.

    8. Re:Flock by Doomdark · · Score: 2, Insightful

      If and when their business idea is to get people interested, yes, they might want to focus bit more on making it blatanly obvious what they offer. I am sure there are many whose attention span is long enough to spend a minute digging for information; but there are many who do not, and after rather short amount of time give it up with "screw that, whatever" attitude. So unless they intentionally want to reduce audience it would seem like a good idea to, yes, make it ridiculously obvious instead of just possible to find out.

      --
      I like paying taxes. With them I buy civilization -- Oliver Wendell Holmes
  2. An internet portal? by Anonymous Coward · · Score: 2, Insightful

    Now, where have I heard that idea before... and how did that work out for them?

    1. Re:An internet portal? by fuzzyfuzzyfungus · · Score: 2, Insightful

      If you mean Yahoo, actually still pretty well. Yahoo search is basically dead; but they have a significant stable of non-search properties with huge pageview. Said stable seems increasingly likely to become a vassal of either Bing or Google, dependent on them for search and advertising monetization; but it will be a vassal who brings a large number of eyeballs to the table...

    2. Re:An internet portal? by DerekLyons · · Score: 3, Insightful

      Though you're right about Yahoo! branded properties with huge pageviews and a large installed userbase... But the elephant in the room is a property most people don't think of when they think Yahoo! - Flickr.

      Google has tried to make a competitor, but like so many of their attempts outside of search they haven't really put much effort into it.

  3. Flock? Chrome Extensions? by Enderandrew · · Score: 3, Insightful

    There are nice Chrome extensions with Chromed Bird that allow you to easily pull down a menu of Tweets, and have new tweets pop-up. There are entire existing browser projects like Flock designed for this purpose.

    Why do we need this?

    --
    http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
    1. Re:Flock? Chrome Extensions? by mark72005 · · Score: 3, Funny

      So we don't have to use Chrome.

    2. Re:Flock? Chrome Extensions? by nexttech · · Score: 3, Funny

      Hate to break it to you, But Rockmelt is based on Chrome

  4. RockMelt only works if you have a Facebook account by an00bis · · Score: 5, Informative

    Welp, count me out.

  5. We've seen this before by Papeh · · Score: 5, Insightful

    He's got the same attitude as the Windows guys. He doesn't get that the browser / OS has a main goal of getting out of the way and letting you work.

    1. Re:We've seen this before by Abcd1234 · · Score: 5, Insightful

      He's got the same attitude as the Windows guys. He doesn't get that the browser / OS has a main goal of getting out of the way and letting you work.

      And thus you demonstrate that you have no clue how most people spend their time on the internet, and that you are clearly not the target market for this software.

      That's fine. But, as is so common with Slashdotters, you presume that the tiny minority you are a part of somehow represents the majority of humanity. It's cute, but fantastically naive.

  6. Re:$10 says this fails miserably by Anonymous Coward · · Score: 4, Interesting

    Except Andreesen didn't write it, his VC firm funded it. Considering Andreesen has also invested heavily in Digg and Twitter, I'd say he has a decent track record there.

  7. Huh by Anrego · · Score: 3, Insightful

    This seems like the classic programmer issue of not googling before you code.

    This exists! Not only are there plugins to chrome and firefox for this very purpose, but I believe there are at least 2 actual browsers (which no one uses) built around this idea.

    This does not appear to do anything revolutionary, and certainly does not justify a completely new browser. This could easily have been implemented as an extension to existing browsers.

    1. Re:Huh by icebraining · · Score: 2, Insightful

      How do you know this wasn't started 3 years ago

      Because this is built over Chromium, which only exists for two years. And Flock was already 3 years old and perfectly usable by that time.

  8. Wow shiny by Rosco+P.+Coltrane · · Score: 3, Funny

    corralling all vital information and favorite services in panes and drop-down windows.

    You mean like tabs and bookmarks?

    --
    "A door is what a dog is perpetually on the wrong side of" - Ogden Nash
  9. Rockmelt? WTH? by XxtraLarGe · · Score: 3, Funny

    How did they pick that for a name? It's like they had two dart boards, one with nouns, the other with verb. At least some of the other web browsers' names made sense, (Navigator, Explorer or Safari). Firefox, Chrome & Opera don't really make much sense either, but at least they don't sound ridiculous.

    --
    Taking guns away from the 99% gives the 1% 100% of the power.
    1. Re:Rockmelt? WTH? by Rosco+P.+Coltrane · · Score: 2, Funny

      How did they pick that for a name? It's like they had two dart boards, one with nouns, the other with verb. At least some of the other web browsers' names made sense, (Navigator, Explorer or Safari). Firefox, Chrome & Opera don't really make much sense either, but at least they don't sound ridiculous.

      It's not that bad. Look at it this way: one of the darts could have landed on "ass" and the other on "wipe".

      --
      "A door is what a dog is perpetually on the wrong side of" - Ogden Nash
    2. Re:Rockmelt? WTH? by MachDelta · · Score: 2, Funny

      Maybe FaceMelt was already taken?

      (With my apologies for using a WoW joke)

  10. facebook? by leomekenkamp · · Score: 4, Informative

    RockMelt only works if you have a Facebook account.

    Ouch. With facebooks abysmal privacy record I am not going to use this browser.

    --
    Wenn ist das Nunstueck git und Slotermeyer? Ja! Beiherhund das Oder die Flipperwaldt gersput.
  11. Re:$10 says this fails miserably by Deep+Esophagus · · Score: 5, Insightful

    I won't take that bet. He has a point that the Huddled Masses use their browsers -- nay, the entirety of teh intrawebz -- for those limited purposes, but the set of people who use their browsers in such a limited capacity intersected with the set of users who would have the motivation and technical awareness to seek out and install a new browser and start using that by default is small to nonexistent.

  12. so, basically... by Dzimas · · Score: 5, Insightful

    This is a browser for people like my mom. Perhaps that'll work, although most people fight back hard when they perceive they're using a dumbed-down tool. We want all the bells and whistles, whether or not we actually need them or know how to use them. Microsoft's latest iterations of Word and Excel demonstrate this admirably.

  13. Re:RockMelt only works if you have a Facebook acco by MachDelta · · Score: 4, Funny

    Me too.
    Yet somehow i'm not that disappointed. It's sort of like not being eligible for a free drool-tray because I haven't had a lobotomy.
    Oh well.

  14. Social Product = $10million Funding by mrpacmanjel · · Score: 2, Funny

    Nice money if you can get it.

    It seems Mr Andreesen has $10 million burning a hole in his pocket. That must have been some sales pitch.

    Not bad though, mention "Social Web" with your product and it equates to funding.

    I'm going to create my new product - The "Social Toilet" - it's a cubicle that everyone can share and allows you to twitter, facebook, search and share your poop.
    I'm going to need about $10 million to get me started.

  15. To be fair... by Anonymous Coward · · Score: 3, Funny

    He characterizes his browser as a step up from NETSCAPE...I guess no one told him...

  16. Re:RockMelt only works if you have a Facebook acco by Whalou · · Score: 3, Funny

    I watched the video and it almost makes me want to have friends!

    --
    English is not this .sig mother tongue...
  17. Re:You log in to RockMelt by lattyware · · Score: 3, Interesting

    I love how it makes a big thing about being all 'on the cloud' - access your settings anywhere! Would be impresive if Mozilla hadn't just pushed out Firefox Sync across the board. This whole idea seems like something that would have been impressive 4 years ago.

    --
    -- Lattyware (www.lattyware.co.uk)
  18. Original Blog Post by wdebruij · · Score: 2, Interesting

    This blog post is the source of the story. Some quotes:

    "Share or tweet links often? Yeah, us too. No more wading through each site’s goofy share widget or copy-pasting URLs. We built sharing directly into the browser, right next to the URL bar. Like a site or story? Click “Share” and BAM – link shared."

    "Behind the scenes, RockMelt is always working on your behalf. Do you visit the same site 10 times a day, checking for new posts or updates? Well, RockMelt keeps track of all your favorite sites for you, alerting you when a new story comes out, a friend posts new pictures, or a new video is available. And when you open a RockMelt feed, the content is already waiting for you."

    None of this sounds world shattering.

    "Your friends are important to you, so we built them in. Now you’re able to chat, share that piano-playing-cat video everyone’s going to love, or just see what your friends are up to, regardless of what site you’re on."

    Browsing together with friends and commenting is promising. Others have tried and failed, but maybe they can get it right. Some more analysis at the reg.

  19. Re:$10 says this fails miserably by fuzzyfuzzyfungus · · Score: 4, Insightful

    Given that "creating a new browser" is, when the changes are basically UI layer, pretty damn simple and cheap(and this isn't really a new thing, any VB n00b has been able to drag and drop the IE's rendering engine into their application since forever, Firefox's UI is very nearly just a specially shaped web page wrapped around the web page(yo dog, I herd you like web pages...), and now webkit is the new hotness for basing browsers around).

    I'd be very surprised if it does too much supplanting of the main players, or otherwise sets the world on fire(especially since he is basically just moving the classic 90's "portal" concept out of the webpage and into the browser, which means that any web player with a "portal" style site can offer 90% or so of what he does; but without the download/install) but assuming it has anything resembling a revenue model, either present or plausible future, he should be able to keep the venture going more or less indefinitely at very low cost.

    When you have something that can survive essentially forever on very slim resources it is hard to "fail miserably". Even if you fold, the losses are reasonably constrained, and you don't have to make that much money, or create some plausible promise of future profits, in order to be self sustaining or better. I would be seriously shocked if this "Rockmelt" ends up contributing a single technological innovation to browsers; but having a few UI guys reinventing a combination of IFrames and RSS feeds on top of some FOSS browser base isn't hugely expensive or rocket-surgical.

  20. Re:$10 says this fails miserably by fuzzyfuzzyfungus · · Score: 3, Insightful

    I agree that he has the Huddled Masses approximately accurately characterized; but I think that his major problem will be the fact that you can deliver the vast majority of what his browser promises in the form of a webpage that will work with pretty much any current browser(perhaps not quite as elegantly, since you won't be able to interface with the drop-down menus and things; but webmail isn't as elegant as client-based mail, and that is all the rage, on convenience lines...)

    You've been able to embed multiple sites and information sources in a single page since IFrames, which I'm fairly sure were a feature of one of unfinished portions of Babbage's Difference Engine. Web-based RSS? Similarly old news. Google search boxes? I'm pretty sure that Google's site has one of those... With all the Web 2.0 stuff the kids are going on about these days, you could probably even make such a shambling composite of a site look and feel fairly elegant.

    There is probably that last 10% or so which cannot be done as a simple web page; but the pace of development and the rate of "creative inspiration" in the browser market is huge. If they come up with anything genuinely cool, it'll be a Firefox plugin in two days, a Chrome plugin just after that, a native Opera feature in the next point release(available in the beta version in three weeks, for the Opera die-hards) and being hailed as Steve Jobs' latest brilliant breakthrough in UI perfection in the release of Safari accompanying OSX 10.N+1...

    The problem is not so much that he is wrong; but that being right on that point is going to be a very hard distinction to sell...

  21. Re:$10 says this fails miserably by Tridus · · Score: 2, Funny

    I won't bet on it failing until Gartner predicts that it'll be making $2 billion in revenue by 2014.

    --
    -- "So they told me that using the download page to download something was not something they anticipated." - Bill Gates
  22. Re:$10 says this fails miserably by Jeremiah+Cornelius · · Score: 5, Insightful

    How can this fail, when it is the equivalent of nailing a "Nielsen Box" to the user's forehead?

    Hey! Why browse spy sites? You can deeply integrate surveillance and intrusive tracking experiences in your browser itself!

    Never have that "I'm all alone" feeling, ever again.

    --
    "Flyin' in just a sweet place,
    Never been known to fail..."
  23. Re:RockMelt only works if you have a Facebook acco by The+Clockwork+Troll · · Score: 2, Informative

    Mr. Andreesen,

    Let me get this straight.

    To get access to your browser beta, I need to let you:

    • Access my basic information

      Includes name, profile picture, gender, networks, user ID, list of friends, and any other information I've shared with everyone.

    • Send me email

      email me directly at xxx@xxx

    • Post to my Wall

      post status messages, notes, photos, and videos to my Wall

    This is what you've learned in 15 years? What happened to just a "Netscape Now!" button?

    --

    There are no karma whores, only moderation johns
  24. Re:You log in to RockMelt by omnichad · · Score: 2, Informative

    It's not the first browser you log into. MSN Explorer was a piece of crap that required a log in too!

  25. Re:$10 says this fails miserably by 0100010001010011 · · Score: 3, Interesting

    invested heavily in Digg and Twitter

    he has a decent track record there.

    So which is it?

  26. Re:$10 says this fails miserably by certain+death · · Score: 2, Insightful

    It is just AOL for the 21st century...nothing to see here but what we want you to.

    --
    "My immediate reaction is "WTF? What kind of moron doesn't make things 64-bit safe to begin with?" Linus