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Amazon Responds To "App Store" Lawsuit From Apple

tekgoblin writes "Apple had filed a lawsuit in March against Amazon's use of 'App Store' in their newly launched Amazon AppStore. Apple had informed Amazon that using the term 'App Store' was unlawful because they owned the rights to the term itself. In their response Amazon indicates that the term 'App Store' is too generic for Apple to lay claim to the name itself."

46 of 414 comments (clear)

  1. Dear God... by bigstrat2003 · · Score: 4, Insightful

    For the love of sanity, please let Amazon win this one. I don't know if I want to live in a country where justice is so blind that it allows trademarking the name of the category a thing belongs to as the proper name of that thing.

    --
    "16MB (fuck off, MiB fascists)" - The Mighty Buzzard
    1. Re:Dear God... by morcego · · Score: 2

      I don't know. After the "1 click" patent, I'm not sure I want Amazon to win this.

      --
      morcego
    2. Re:Dear God... by recoiledsnake · · Score: 5, Insightful

      You mean like things like "Windows" right?

      Please, stop making absurd comparisons. "Windows" doesn't really describe the product itself. If MS trademarked "Operating System" and then sued Red Hat for calling their OS "Red Hat Operating System", then it would a similar comparison. i.e Windows is not a generic term for the product itself, unlike "app store".

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    3. Re:Dear God... by pdabbadabba · · Score: 2

      Presumably the action will be on the question of whether "App" is a protectable term. I think that nobody would bother arguing that "Application Store" is trademarkable. It's clearly too generic. "App Store" may be less clear, though. Certainly Apple has done a lot to popularize the term but, at the end of the day, "App" really is just an abbreviation of "Application" that was already in pretty wide circulation before Apple starting using it.

      So at the end of the day, don't worry, I think you will probably get your wish.

      (IAAL, but IANA IP L.)

    4. Re:Dear God... by spun · · Score: 4, Interesting

      No, "Windows," as applied to computing, is not generic at all. "App" can only be applied to computing, and in that context, it is quite generic. A better example would be if Microsoft had named Windows, "Operating System."

      --
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    5. Re:Dear God... by jmac_the_man · · Score: 4, Insightful

      You can still use the UI elements called Windows. You can still call them Windows. You can't call your operating system Windows. That's wildly different.

    6. Re:Dear God... by fahrbot-bot · · Score: 4, Insightful

      Presumably the action will be on the question of whether "App" is a protectable term.

      Don't be silly. I'm sure Apple is objecting to the use of the word "Store". :-)

      --
      It must have been something you assimilated. . . .
    7. Re:Dear God... by zeroshade · · Score: 2

      Windows is an Operating System. X is a gui windowing system. I don't see the confusion. They do different things.

    8. Re:Dear God... by kenshin33 · · Score: 2

      And it's X Window (notice the absence of the S)

    9. Re:Dear God... by Anonymous Coward · · Score: 2, Informative

      You are mistaken.

    10. Re:Dear God... by Radiophobic · · Score: 2

      And yet that is just as ridiculous as apple suing people for the term app store. Why are people using Microsoft's actions to justify Apple now?

    11. Re:Dear God... by AJH16 · · Score: 2

      In that sense, the bandaid example wouldn't stand up either though as it is a bandage for first aid. (Band)(Aid). It is perhaps a half step removed from app store true, but it is pretty close. That said, I agree that App Store should not be trade markable, but I'm not sure that it isn't legally trade markable.

      --
      AJ Henderson
    12. Re:Dear God... by catmistake · · Score: 2, Insightful

      ... where justice is so blind that it allows trademarking the name of the category a thing belongs to as the proper name of that thing.

      Oh, no! Did Apple register trademarks for Package Manager and Software Repository ?! Those bastards! It's too bad Amazon (and Microsoft) can't possibly think up something new or different now, like, say, App Market, or Application Cafe, or the Amazon Repo, or Software Grocery. OR ANYTHING AT ALL. Amazon could call it the Shoe Store, and it wouldn't matter, we'd all know what it really was. How did Cydia come up with it's own name? HOW??!

    13. Re:Dear God... by Samantha+Wright · · Score: 2

      I see. So you'd have no problem, then, if Apache trademarked "HTTP Server" (or to hit closer to reality, httpd, but I'm not sure if that argument will work out the same way, so let's ignore it), because everyone else calls their product a web server, or hyperlinked document management system? It's still undercutting by claiming that they own the whole show.

      Moreover, I think your decision to avoid the term "SQL server" in your regular usage is probably a colloquialism. I know I personally have spoken of SQL servers when talking to clients, to refer to MySQL, Sybase, and MSSQL installations collectively. It's a term that business people recognize as jargon much more readily than the unwieldly (if precise) RDBMS, and it can be avoidable if you need to contrast an SQL-using DB with a non-SQL-based DB.

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    14. Re:Dear God... by cpu6502 · · Score: 3, Interesting

      >>>I'm sure Apple is objecting to the use of the word "Store". :-)

      Your joke is not as funny as you believe. Amazon was sued in the mid-90s for calling itself "the world's largest bookstore". Barnes&Noble claimed that it isn't a store, therefore should not use that term, and the idiotic courts agreed, forcing amazon to drop the label. (In my opinion, a place where you store books, food, widgets, et cetera can call itself "a store".)

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    15. Re:Dear God... by catmistake · · Score: 2

      No, "Windows," as applied to computing, is not generic at all. "App" can only be applied to computing, and in that context, it is quite generic. A better example would be if Microsoft had named Windows, "Operating System."

      You are attempting to replace the true generic term for a specific term. In this instance, the generic term for "app" is software, and the generic for "App Store" has always been and can only be software repository . Had Apple attempted to trademark "software repository" then Amazon would have a case. But what Apple did was coin a term never used before and then market it massively. Other companies should not get to benefit for free from the work Apple has done to create this branded market identity.

    16. Re:Dear God... by Whalou · · Score: 2

      "App" really is just an abbreviation of "Application" that was already in pretty wide circulation before Apple starting using it.

      The term application might have been used quite a bit but I think historically Mac OS X is the OS that used it in it's implementation.

      On Unix and variants software has been mostly referred to has executables (in the chmod +x sense) or binaries (stored in */bin directories).
      On Windows software was referred has executables (.exe files) or programs (stored in C:\Program Files).
      However on Mac OS X, software is stored in /Applications.

      So Android stores should be called Bin Stores and WP7 stores Prog Stores :).

      * Note: I was just playing devil's advocate. Even though I own some iOS devices, I don't care what the store is called or if there are other stores with the same name. iOS device owners know that iTunes is the one-stop-shop for all that is iOS.
      If anything, the use of "App Store" for android stores might drive some Android phone owners to buy apps from Apple's App Store because they're confused and see that store has having a better selection of apps :-)

      --
      English is not this .sig mother tongue...
    17. Re:Dear God... by tehcyder · · Score: 2

      The trouble is that McDonalds's can trademark "I'm lovin' it" or Coca Cola "it's the real thing" and they're just combinations of very ordinary day-to-day words.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
  2. Re:uhhh by _0xd0ad · · Score: 2

    I think the "news" is that Amazon has responded with exactly what everyone had already predicted they'd respond with:

    "App Store" is too generic.

  3. Other names by Anonymous Coward · · Score: 2, Insightful

    App shop, App mart, App mall, App stand, Apptorium, Appmania, App warehouse.

  4. Re:they owned the rights to the term itself by nedlohs · · Score: 2

    I'm pretty sure they don't sell Apples. Trademarking your recording company Apple is fine. Trademarking your computer company Apple is fine. Trademarking your stand that sells fruit "Apple Store" and hence not letting anyone else who sells apples call them self an "Apple Store" isn't (well ok, shouldn't be, who knows what the courts will decide...)

  5. Re:Android is the real target by sconeu · · Score: 3, Insightful

    through the use and abuse of stupid patents.

    You do realize that this is about Trademarks and not Patents, right?

    --
    General Relativity: Space-time tells matter where to go; Matter tells space-time what shape to be.
  6. Re:uhhh by click2005 · · Score: 4, Informative

    Amazon quotes Apple chief executive Steve Jobs in the filing referring to the iTunes App Store as "the easiest to use, largest app store in the world".

    http://www.v3.co.uk/v3-uk/mac-inspector-blog/2046035/amazon-files-response-apples-app-store-suit

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  7. In this case Apple's position is sane by SuperKendall · · Score: 2, Funny

    Realism time - at first App Store seems generic. But when, before the Apple "App Store" launched, did anyone ever use the term "app" outside of a restaurant?

    That's the key thing. The slang if you will, is something Apple developed. Like Kleenex or Windows it sounds generic, but that's because it's so widely used now that you think of it as generic when the term really originated with Apple.

    So I don't think it's that silly a suit at all, though I don't care who wins it. I just think there's more of a point to it than most here would credit.

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
    1. Re:In this case Apple's position is sane by bigstrat2003 · · Score: 3, Informative

      People have been using the term "app" as an abbreviation for "application" for years and years. The term in no way originates with Apple.

      --
      "16MB (fuck off, MiB fascists)" - The Mighty Buzzard
    2. Re:In this case Apple's position is sane by Your.Master · · Score: 3, Interesting

      The term app was used as an abbreviation for application long before Apple added it to the iPhone. Google Apps existed before the iPhone. Slashdot had discussions about Apps.

      The term "app" seems generic because it's generic, not because it's popular. Windows does not sound generic to me when talking about Operating Systems. Kleenex does, I grant, because "facial tissue" is not a term I ever learned; but this isn't like Kleenex at all. Nobody is claiming that the term "clean" comes from Kleenex. It's more like somebody today trying to defend a trademark on the term "boxing gloves" because before 2011 nobody used the term "boxing" for anything but packing and unpacking. It's just not true.

      Also, do people seriously use "app" for "appetizers"? Or is there some other reason you would use app in a restaurant?

    3. Re:In this case Apple's position is sane by Fozzyuw · · Score: 2

      But when, before the Apple "App Store" launched, did anyone ever use the term "app" outside of a restaurant?

      Yes. Ask any software programmer who programmed Applications for a living.

      --
      "The past was erased, the erasure was forgotten, the lie became truth." ~1984 George Orwell
    4. Re:In this case Apple's position is sane by LynnwoodRooster · · Score: 2

      Don't forget the Sage Networks and Salesforce.com earlier applications for the phrase "appstore"...

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    5. Re:In this case Apple's position is sane by alostpacket · · Score: 2

      Jeeze, someone really struck a chord.

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      PocketPermissions Android Permission Guide
    6. Re:In this case Apple's position is sane by asynchronous13 · · Score: 4, Interesting

      You are barking up the wrong tree. You are correct that Apple did not invent the term "App", but that has no bearing on the validity of the trademark.

      "Open Happiness" is trademarked by Coca-Cola. Certainly no one claims that either word was invented by the company. PespiCo would be legally liable for using that phrase in an ad-campaign, however, a company in a different market (Dell for example) could probably use "Open Happiness" for computer sales without issue.

      Are you familiar with "The Container Store". It's a store where you buy, wait for it, containers!! And yes, "The Container Store" is trademarked. No other company selling containers can use that name. Similarly, Apple was granted a trademark for "App Store". Just because App Stores have more competition than Container Stores at the moment does not make the trademark any less valid.

    7. Re:In this case Apple's position is sane by Kashgarinn · · Score: 2

      Even though IANAL, I know enough to know you're confusing the issue.

      "The container store" - is a company, and its name is trademarked as a company. You can own a store with a different name with containers and reference it as a container store, but it won't be "THE" container store.

      If apple had called its app store "The apple store" - no one would have touched it. Apple though is stupid in thinking that trademarking a generic term means they own the term, and they don't.

      If they rename themselves to "app store" or "the app store" - Amazon would still be able to reference their store as an app store because they're referencing to what the store contains.

  8. Re:uhhh by dmbasso · · Score: 3, Insightful

    And the sad thing is that this comes from the company that patented the "genius" 1-click buying.

    --
    `echo $[0x853204FA81]|tr 0-9 ionbsdeaml`@gmail.com
  9. Screw amazon. by RyuuzakiTetsuya · · Score: 2

    Yeah, the term "App store" is pretty generic, however, in the context of what Amazon's looking to do with the term, it's pretty blatant that they'd choose that name to sell mobile applications on branded equipment, particularly when Apple has stuck it's neck out in such a way that it may in fact cause some confusion for non-tech minded folks.

    --
    Non impediti ratione cogitationus.
    1. Re:Screw amazon. by RyuuzakiTetsuya · · Score: 2

      Nontech person a: I got this great game on the App store! *waves iPhone around*

      Nontech person b: my app store doesn't have it. Are you sure you got it off the app store? *waves around phone with Amazon appstore*

      The next 30 minutes are spent trying to figure out what's wrong.

      We're in a world where non-techies are using tech. Besides, it's pretty blatant that Amazon wants to ride Apple's coattails in terms of visibility and brand recognition. It's why Cola is a generic term but Coca Cola isn't. Or Coke.

      --
      Non impediti ratione cogitationus.
  10. App generic, Store generic, App Store obvious by Morgaine · · Score: 2, Interesting

    Why is it that companies seem to think that they can cordon off words from the natural language wordspace and treat them as private "property"? The fact that their governments give them a piece of paper confirming ownership merely shifts the question, because governments don't have any inherent rights over the wordspace either.

    The phrase that Apple might rightly consider theirs in the US market is "Apple App Store", but even that should not be treated as exclusive if Apple Records or Apple Corps or some other Apple ever wanted to open an app store.

    When you adopt a generic term as part of the your product name, you have to live with the consequences of non-exclusivity.

    --
    "The question of whether machines can think is no more interesting than [] whether submarines can swim" - Dijkstra
  11. Re:Container Store? by jedidiah · · Score: 4, Insightful

    I am against a sloppy application of the law.

    The fact that a certain sort of nonsense was tolerated before really doesn't matter.

    This isn't about being "against trademarks". Thats just stupid bad rhetoric.

    This is about being against trademarks that fail the basic rules for being an enforceable trademark.

    Being against this sort of nonsense is like advocating that the speed limit be enforced.

    --
    A Pirate and a Puritan look the same on a balance sheet.
  12. Did Steve Jobs make Amazon's case for them? by Dialecticus · · Score: 5, Interesting

    According to a related article at The Register, as recently as October of 2010, Steve Jobs himself publicly called Apple's app store "the easiest-to-use, largest app store in the world, preloaded on every iPhone." So it would appear that even Cupertino is using the phrase app store generically in reference to its competitors. I'd call this tidbit a crushing blow to Apple's case.

    Thanks, Steve! We all app-reciate it.

    1. Re:Did Steve Jobs make Amazon's case for them? by Yakasha · · Score: 3, Informative

      According to a related article at The Register, as recently as October of 2010, Steve Jobs himself publicly called Apple's app store "the easiest-to-use, largest app store in the world, preloaded on every iPhone." So it would appear that even Cupertino is using the phrase app store generically in reference to its competitors. I'd call this tidbit a crushing blow to Apple's case. Thanks, Steve! We all app-reciate it.

      "Genericizing" a trademark after the fact doesn't invalidate it, unless the owner fails to enforce it. Since the trademark was applied for in 2008, what Steve said in 2010 is irrelevant, since Apple can do what it wants with its own trademark and is indeed trying to enforce it.

  13. Re:Just like Windows, apples and amazons by goombah99 · · Score: 3

    Apple should open an Apple store in Belem do Para (Brazil) which is a major city at the mouth of the Amazon. It would be the Apple Amazon store.

    --
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  14. Yep by Sycraft-fu · · Score: 2

    I posted something about this general sort of stuff earlier (http://slashdot.org/comments.pl?sid=2089310&cid=35863126) and I think this is more of the same. Apple is worried. Their massive growth has all been as a consumer electronics company. Their original product, the iPod, has really leveled off. Don't get me wrong, they still make money on it but the market is pretty saturated. Their new growth has been iToys.

    Well Android presents a real threat to that. When it first came out I wouldn't have said so. The initial Android offerings weren't bad, but they weren't the same level of consumer friendly and as good a toy as iOS. That has changed. New Android devices, particularly those with the Sense UI, are easy to use, good looking, powerful, etc, etc. It is a real threat to Apple, so they are lashing out.

    Same shit with the app store. If they can squash Amazon's use of it that puts them in a strong position to go after Google's use of it. Try to make Apple the only platform that has a "app store".

  15. Great points by SuperKendall · · Score: 2

    I had totally forgotten about "Killer App", which is obviously the use everyone would recognize instantly... but I had not been aware of really any other app uses, which your google search illustrated quite well. So I'm totally wrong on that point.

    I guess Apple's case then rests wholly on the combination of "App" and "Store" then, which still may get them somewhere...

    --
    "There is more worth loving than we have strength to love." - Brian Jay Stanley
    1. Re:Great points by justforgetme · · Score: 2

      It doesn't matter if now more people use it more than they did twelve years ago in this context. The fact is that app has been used to refer to the computer application context for decades now.

      Hell, I can remember an 1998 IRC chat on reencoding mp3 on which I replied "there's an app for that" spurring a vigorous discussion on how wrong the term 'computer application' was so obviously there is and has been for some time prior art.

      --
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  16. Re:Just like Windows, apples and amazons by icebraining · · Score: 2

    context

    -noun
    the set of circumstances or facts that surround a particular event, situation, etc.

    In the context of operating systems, Windows isn't generic. In the context of electronic devices Companies, Apple isn't generic.
    In the context of app stores, "App Store" is generic.

  17. Re:Just like Windows, apples and amazons by shutdown+-p+now · · Score: 3, Insightful

    Windows is not a generic term when applied to an OS, because the word "windows" does not denote "OS". It denotes a completely different thing. Therefore, using this name to name an OS makes it an enforceable trademark. Same logic applies to Amazon.

    On the other hand, "App Store" is a generic term that describes an application store. Consequently, it cannot be trademarked as a name of an application store. In a similar vein, Microsoft cannot trademark "OS" as a name of its operating system, and Amazon cannot trademark "online store" as a name for its online store.

  18. Re:M$ astroturfers always support M$ by Kalriath · · Score: 2

    Dude, that IS twitter. He's back! Oh, how I missed that entertainment.

    For the record though - the reboot is actually because of the only thing in the world with such unparalleled shittyness that nothing could possibly beat it: Adobe.

    Personally, I kind of like Win7, though I still kind of dislike Microsoft.

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  19. Re:Appz? by exomondo · · Score: 3, Informative

    In case you didn't notice, Appz is rather unlike App. Also that domain is based around the concept of "Warez", more than a shortened form of Application.

    In any case the idea and name AppStore was around before Apple's App Store and was also a place to buy Applications from.