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Atari Targets Retro Community With Cease & Desist

svenski writes "Atari User reports that Atari Inc. have begun to target the retro community and have now turned their attentions to atari2600.org, a website first registered in 2000, demanding the domain name be handed over."

219 comments

  1. Why? by Anonymous Coward · · Score: 0

    Why bother?

    1. Re:Why? by spazdor · · Score: 5, Insightful

      Because some quasi-develepor exec probably sold them on the idea that their decades-old intellectual property could become sellable again on the mobile/embedded platform market but first they need to kill off the community that formed around these games?

      --
      DRM: Terminator crops for your mind!
    2. Re:Why? by softWare3ngineer · · Score: 1

      I play more 2600 than xbox. Pong is a great social game after the bar.

    3. Re:Why? by ArcherB · · Score: 2

      Why bother?

      Looks like they are trying to resurrect the brand using flash and possibly other distribution channels.. See HERE for an example. When I tried to play Asteroids, it took me to my facebook page and asked for permission... I said no.

      --
      There is no "I disagree" mod for a reason. Flamebait, Troll, and Overrated are not substitutes.
    4. Re:Why? by AngryDeuce · · Score: 0

      Yes, I'd be willing to bet this is exactly what this is. Didn't you guys know? Everyone is playing 4 bit Pacman clones on their cell phones!! I tell you, I've really been wanting to get into that Atari 2600 emulation on cell phones scene, but the fact that there wasn't an official paid app really prevented me from doing so. Boy are we lucky you guys!!!

    5. Re:Why? by DrXym · · Score: 2

      Because some quasi-develepor exec probably sold them on the idea that their decades-old intellectual property could become sellable again on the mobile/embedded platform market but first they need to kill off the community that formed around these games?

      The chance that they could monetize this stuff is pretty much zero. Most 2600 games were bloody awful and people who have the need to play them for nostalgia can easily obtain roms and perfect emulators from numerous places already.

    6. Re:Why? by Lumpy · · Score: 1

      Oh man GORF on the iphone? I'd pay $80.00 for that!

      --
      Do not look at laser with remaining good eye.
    7. Re:Why? by Anonymous Coward · · Score: 1

      You know what's a better social game after the bar? Fucking the chick that I pulled that night.

    8. Re:Why? by Captain+Splendid · · Score: 4, Insightful

      You know what's even better? Playing Pong with then fucking that chick I pulled at the bar.

      Then, if she likes zombie movies, some co-op L4D2.

      You got limited vision, my man.

      --
      Linux, you magnificent bastard, I read the fucking manual!
    9. Re:Why? by Anonymous Coward · · Score: 1

      The chick that grows out of your shoulder socket? The one with the five legs? Yeah, I know her too, but having her stroke your dick isn't "fucking".

    10. Re:Why? by compro01 · · Score: 1

      can easily obtain roms and perfect emulators from numerous places already.

      which is why they are (futily) attempting to those down.

      --
      upon the advice of my lawyer, i have no sig at this time
    11. Re:Why? by Hatta · · Score: 4, Insightful

      That's the crazy thing. Infogrames took the Atari name, presumably to capitalize on people's good memories. Now they are attacking the very people trying the hardest to keep those memories alive. This makes no business sense whatsoever.

      --
      Give me Classic Slashdot or give me death!
    12. Re:Why? by pubwvj · · Score: 1

      It might work better if you stuck to your own species.

    13. Re:Why? by randizzle3000 · · Score: 4, Funny

      Palmela Handerson is her name.

    14. Re:Why? by scuzzlebutt · · Score: 0

      Mod this up. +5 Informative.

      --
      In C++, your friends can see your privates.
    15. Re:Why? by Dryanta · · Score: 1

      Why don't I have mod points when I see things that make me irlol like this? Slashdot, plz2give out moar mod points plz

    16. Re:Why? by badboy_tw2002 · · Score: 1, Interesting

      And apparently yours is blurry. That's a man, man.

    17. Re:Why? by DrXym · · Score: 1

      Exactly, their efforts are futile. 2600 roms are so small that someone could zip up the entire ROM collection in a few MB. They cannot stamp on this sort of thing no matter how much they tried so why even bother? I think Atari would have been better served by working with the emulator authors to bundle up their code and some ROMs for sale on smart phones and split the proceeds.

    18. Re:Why? by MobileTatsu-NJG · · Score: 1

      Because some quasi-develepor exec probably sold them on the idea that their decades-old intellectual property could become sellable again on the mobile/embedded platform market but first they need to kill off the community that formed around these games?

      Maybe I'm just talking out of my rear here but it may be an 'enforce the trademark' issue.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    19. Re:Why? by poofmeisterp · · Score: 1

      Net earnings went down; one of the corp. heads had a magic idea that's worked for other companies in the past... That idea was astounding and looked like it would be the coolest thing ever. The idea was...... ------^ ;)

    20. Re:Why? by poofmeisterp · · Score: 1

      When I tried to play Asteroids, it took me to my facebook page and asked for permission... I said no.

      I'm disappointed in myself. I actually didn't immediately think that this is one of the things they would do. Ugh. How could I not?

      Thanks for the info. This will be passed around at work tomorrow, dat's fer sher.

    21. Re:Why? by jo_ham · · Score: 1

      Her stage name is Madame Palm and her Five Lovely Daughters.

    22. Re:Why? by LynnwoodRooster · · Score: 2

      Her stage name is Madame Palm and her Five Lovely Daughters.

      But you also have to do that fat, stubby, short one on the end as well...

      --
      Browsing at +1 - no ACs, I ignore their posts. So refreshing!
    23. Re:Why? by Anonymous Coward · · Score: 2, Interesting

      That's the crazy thing. Infogrames took the Atari name, presumably to capitalize on people's good memories.

      According to what I heard when I worked there, they originally bought the Atari name as something of a job lot of IP, they didn't really want it. Then, they went on a 12 month marketing blitz in the US, to push the Infogrames name into more than just the hard-core gamer niche. After that, they did some surveys, and found that more people knew of a 10 year dead company than one that was trying to shove their name right in front of them at the time. So they said, "Fuck it", and started using the Atari name. At the time, someone told me, "Americans are too stupid to reailse that Atari closed down years ago."

      Now they are attacking the very people trying the hardest to keep those memories alive. This makes no business sense whatsoever.

      There's some very good reasons I no longer work there. Given some of the short-sighted and stupid decisions that happened when I worked there, I have no idea why they haven't gone bankrupt yet.

    24. Re:Why? by iamhassi · · Score: 2

      If you play Pong first the chances of fucking her drop considerably.

      Fuck first, then Pong. If she calls you the next day start looking for a chapel.

      --
      my karma will be here long after I'm gone
    25. Re:Why? by RivenAleem · · Score: 1

      But without her, the act just falls apart. Where would be be as a race if we didn't have the fat, stubby, short sister?

    26. Re:Why? by Canazza · · Score: 1

      One TOS Nurses Uniform and Wig coming right up...

      --
      It pays to be obvious, especially if you have a reputation for being subtle.
    27. Re:Why? by Sigma+7 · · Score: 1

      When I tried to play Asteroids, it took me to my facebook page and asked for permission... I said no.

      Didn't get that Facebook prompt. Were you going for Asteroids under Arcade Classics instead of Asteroids Online found on Featured?

    28. Re:Why? by DanTheStone · · Score: 1

      A free license to use the trademarked name would 100% deal with the duty-to-enforce part of trademark law. There's no requirement to stop others using your name, as long as you license it.

  2. Trademark Dilution by Anonymous Coward · · Score: 4, Interesting

    Eleven years of no enforcement means they effectively gave up all rights to the name. See you in court, Atari.

    1. Re:Trademark Dilution by jd2112 · · Score: 1

      Eleven years of no enforcement means they effectively gave up all rights to the name. See you in court, Atari.

      We have more money and lawyers than you. If it goes to court we will bankrupt you even if you win. - Atari lawyer. (Probably not said directly, but implied.)

      --
      Any insufficiently advanced magic is indistinguishable from technology.
    2. Re:Trademark Dilution by Anonymous Coward · · Score: 0

      Doesn't cost much to Defend against an action. My favorite tactic is discovery motions. Second is to ignore the other side. When you wind up in front of any judge, you mutter an appellate court decision, or two, if your a windbag, then take the rest of the day off. Then file to bring the other side up for disbarment proceedings for filing a knowingly frivolous case.
      IANAL, but I have put the screws to more than one asshole that should have known better.

    3. Re:Trademark Dilution by Anonymous Coward · · Score: 0

      Where did you get your law degree? Just wondering!

    4. Re:Trademark Dilution by kentsex · · Score: 0

      to be honest, if the domain has existed for 11 years... it would be a hard case for Atari in court. Especially so if it's been registered to the same owner for all 11 years.

    5. Re:Trademark Dilution by Anonymous Coward · · Score: 0

      It wasn't eleven years of no enforcement.

      They found out about the website a week ago. It took them eleven years to get the entire internet up until 2000 into a cartridge.

      Now would be a good time to offer atari your pets.com shares.

    6. Re:Trademark Dilution by Anonymous Coward · · Score: 0

      We want to die in peace! Please stop liking our products, we just want to lie here alone and be forgotten...

      -- Emo Atari

    7. Re:Trademark Dilution by Anonymous Coward · · Score: 0

      And by Atari you surely mean Infogrames. It is not even as if the original Atari was fighting over the name.

    8. Re:Trademark Dilution by Anonymous Coward · · Score: 0

      Atari should be grateful, to the loyal users who still using Atari game consoles and computers, no matter if they use the word "Atari" or an Atari model name in their domain names...instead of that, Atari is trying to punish them. Atari users deserve more than this.

  3. Shoot in the foot by Anonymous Coward · · Score: 0

    Shoot in the foot. What's the point?

    1. Re:Shoot in the foot by swanzilla · · Score: 3, Insightful

      Remove of the toe?

    2. Re:Shoot in the foot by Anonymous Coward · · Score: 0

      Shoot on the other foot?

  4. This is what happens by Anonymous Coward · · Score: 0

    when a new MBA arrives at a company.

  5. Is this what it has come down to? by Reverand+Dave · · Score: 3, Insightful

    There seems to be news like this in abundance. When corporate profits start to sag, or don't skyrocket the legal teams start looking for people to mess with to rack up billable hours. It's disgusting to say the least how willing these companies are to alienate fans in pursuit of profits.

    --
    I got here through a series of tubes
    1. Re:Is this what it has come down to? by SomePgmr · · Score: 4, Insightful

      I'm not sure abusively litigious behavior is tied to failure. Apple, for example.

    2. Re:Is this what it has come down to? by Anonymous Coward · · Score: 0

      You still don't get it, do you? Atari will find them! That's what they do! It's all they do! You can't stop them! (Terminator paraphrase).

    3. Re:Is this what it has come down to? by tlhIngan · · Score: 3, Insightful

      I'm not sure abusively litigious behavior is tied to failure. Apple, for example.

      Funny thing is, Apple is doing it wrong, literally. No patent troll sues to keep a product off the market - you have to wait until the product is wildly successful, perhaps close to the end of the patent term, THEN you sue for massive damages. Plus, Apple is filing everywhere but East Texas, sheesh. Everyone knows you use East Texas to make life easy.

      Suing to keep a product off the market means you give up whatever profits you could've made had that product been successful.

    4. Re:Is this what it has come down to? by hedwards · · Score: 4, Insightful

      Patent trolls don't generally have a competing product. The amount of money that Apple stands to gain by having a competitor locked out of the market is likely to be a lot more than what they can reasonably collect if they win a later patent case.

      But more importantly, it keeps competitors out of the minds of possible consumers.

    5. Re:Is this what it has come down to? by Haedrian · · Score: 1

      Now now...

      You think the lawyers' private jets are going to pay for themselves?

    6. Re:Is this what it has come down to? by SomePgmr · · Score: 4, Informative

      I guess it's fair to say there's more than one reason companies will abuse the legal system. Patent trolling is just one. Apple appears to be hyper-protective of their business at the expense of even their biggest fans. And as you pointed out, less interested in looking for compensatory damages to make up for any kind of lost revenue than just keeping everything secret and dissimilar from their own products.

      I'd argue that trolling as a business model is nastier, in that it usually manifests as a fishing with dynamite approach. But I could certainly be wrong.

    7. Re:Is this what it has come down to? by Anonymous Coward · · Score: 0

      Thats because you're holding it wrong.

    8. Re:Is this what it has come down to? by Anonymous Coward · · Score: 0

      All too true.

      Also the drivel they came up with on the apple appstore was a sign that atari really needs to stay in the 80's.

    9. Re:Is this what it has come down to? by steelfood · · Score: 1

      I'd argue that trolling as a business model is nastier.

      That's like saying you'd like to be just killed, as opposed to being raped and killed.

      The analogy's a bit extreme, but that's effectively what patent trolls and patent aggressors (and arguably abusers) like Apple are doing; Apple's using their patents to kill any and all potential competitors, and patent trolls are raping the industry first before killing the product. A big company might shell out the extra cost of the "license" to a patent troll, but a smaller company has no chance.

      In my book, both are wrong. I'm not saying there's any particular large company that's done right by the patent situation. But there's certainly a difference between offensive and defensive patent holders. Clearly, I'd prefer the (up until now anyway) latter, and I vote that way every day with my wallet.

      Yes, there are legitimate patent lawsuits, and defensive patent holders can initiate them legitimately, but it's my opinion that any software patents are illegitimate, acquired via a broken system.

      And then there are the passive-aggressive companies like Microsoft who stand there with a very large club threateningly while you're expected to turn around and bend over for them.

      Anyway, this I think is a trademark issue, which is far more black and white than the quagmire that is patents. And when trademarks (the naming of goods) are simpler than patents (the actual goods) to deal with, there's a major problem with the underlying system for the latter.

      --
      "If a nation expects to be ignorant and free in a state of civilization, it expects what never was and never will be."
    10. Re:Is this what it has come down to? by Anonymous Coward · · Score: 0

      Apple doesn't have fans, it has hostages.

    11. Re:Is this what it has come down to? by Kildjean · · Score: 1

      thats because no one fucks with Texas.

      --
      Nom de dieu de putain de bordel de merde de saloperie de connard d encule de ta mere.
  6. Retroactive? by Anonymous Coward · · Score: 1

    I guess companies can register a trademark, *then* go after persons that have used the name?

    After all Atari didn't exist for a lot of years.

    Isn't there some expiration of a trademark when it's not defended for some number (11, in this case) years?

    1. Re:Retroactive? by Dogtanian · · Score: 1

      After all Atari didn't exist for a lot of years. Isn't there some expiration of a trademark when it's not defended for some number (11, in this case) years?

      Er, except that you're wrong. The "Atari" brand *has* been used almost continuously in one form or another.

      There was the original Atari Inc., later bought by Warner.

      In 1984 it was effectively split into Atari Games (arcade) and what became Jack Tramiel's Atari Corp. (home computers and consoles). Atari Corp. continued for over a decade using that name before it eventually fizzled out and merged with JTS (a third-rate hard drive manufacturer) in 1996.

      When JTS/Atari Corp. went under in 1998, Hasbro's video game division bought the name and some rights, and released some nostalgia-exploiting games under the name. In 2001 or thereabouts, Infogrames bought Hasbro Interactive (including the Atari name) and have used it for the past decade.

      At *most* there was a two year gap circa '96-'98 when Atari Corp. was effectively a dormant subsidiary of JTS, and I think Atari Games (the Midway-owned arcade division) was still using the name at that time, only ditching it to avoid name-related confusion when Hasbro acquired the home rights from Atari Corp. So, I don't know where you got "11 years" from.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    2. Re:Retroactive? by MobileTatsu-NJG · · Score: 1

      I guess companies can register a trademark, *then* go after persons that have used the name?

      After all Atari didn't exist for a lot of years.

      The whole reason trademarks exist is to prevent consumer confusion.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    3. Re:Retroactive? by BoberFett · · Score: 1

      Then maybe trademarks shouldn't persist after acquisition, because new owners mean it's not the same company anyway. They themselves cause the confusion, consumers shouldn't be suckered into buying products from a different company under the old name any more than they should be suckered into buying knockoffs by a completely different third party.

  7. Because... because... by eagee · · Score: 2

    Because they couldn't find a better way to look like assholes.

    1. Re:Because... because... by Kozar_The_Malignant · · Score: 1

      And, because the best way to enhance brand value is to piss of the few people who might actually care about it. Are the actually teaching Stupid in business school these days?

      --
      Some mornings it's hardly worth chewing through the restraints to get out of bed.
    2. Re:Because... because... by Anonymous Coward · · Score: 0

      Phil Harrison left as VP of Sony Computer Entertainment Europe to join Atari a few years ago ... they're just playing from the Sony rulebook now.

  8. Fight them. by Joe+Snipe · · Score: 1

    They can't steal atari2600.org just because they feel like it's theirs. Make them take it to arbitration, they have no case.

    --
    Sometimes, life itself is sarcasm...
    1. Re:Fight them. by hedwards · · Score: 1

      Except that ICANN has to abide by rulings made by courts in the US. Atari has no obligation to take it to arbitration since there is no licensing deal that mandates arbitration.

    2. Re:Fight them. by Hatta · · Score: 1

      Unfortunately they can. Fighting Atari would require the hobbiest to show up in court halfway around the world. He can't do that, so Atari can do whatever they want.

      --
      Give me Classic Slashdot or give me death!
    3. Re:Fight them. by lennier · · Score: 2

      Fighting Atari would require the hobbiest

      Fortunately you don't have to be the hobbiest, just hobbier than the next hobbyist.

      --
      You are not a brain: http://books.google.com/books?id=2oV61CeDx-YC
    4. Re:Fight them. by mysidia · · Score: 1

      Except that ICANN has to abide by rulings made by courts in the US.

      That's nice, but ICANN has no authority over it; that all rests with the domain registrar. So it will depend on which country the registrar is located in.

    5. Re:Fight them. by damn_registrars · · Score: 1

      Make them take it to arbitration, they have no case.

      I doubt that is the likely outcome with ICANN. If they are interested in anything it is defending profits.

      --
      Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
    6. Re:Fight them. by Dr.Dubious+DDQ · · Score: 1

      Take it easy, a simple typo is not reason to loose you're mind!

      (Actually, those persistent creeping mispellings annoy the heck out of me, too, but I couldn't resist.)

  9. Atari? by 0123456 · · Score: 1

    Do they still exist? I thought they went bust decades ago.

    1. Re:Atari? by Sedated2000 · · Score: 2

      They exist only as a software company now, producing games for other companies like Sega now does.

    2. Re:Atari? by Anonymous Coward · · Score: 1

      They exist only as a software company now, producing games for other companies like Sega now does.

      Or rather someone (Infogrames) bought the rights to use the name. They had no ties to the original Atari.

    3. Re:Atari? by Heed00 · · Score: 1

      Infogrames bought the name and rolled it out for the first time for the release of the Bioware developed Neverwinter Nights. Neverwinter Nights 2 was also published under the Atari brand along with some other titles over the years.

      --
      Thought thinks itself.
    4. Re:Atari? by compro01 · · Score: 1

      Actually, they do have all of Atari, by way of JT Storage (who bought the hardware side of Atari) and Hasbro, who bought the software side, and then also the hardware side from JTS when they went bankrupt, then got bought by Infogrammes.

      Probably no employees from the original left though.

      --
      upon the advice of my lawyer, i have no sig at this time
    5. Re:Atari? by Stormwatch · · Score: 1

      Which, frankly, was completely backwards. They threw away a name with a reputation for some good, modern games (Alone in the Dark, Outcast, Unreal, Slave Zero, Expendable, Driver, Test Drive, Moto Racer, Demolition Racer)... and replaced it with the name of a long dead entity.

    6. Re:Atari? by retroworks · · Score: 1

      According to Wikipedia, the company was split up into many pieces, with different pieces having rights to the name. Hasbro owns the games, a French company owns part of it, etc. Makes me wonder who is paying the "Atari" lawyer. I guess I'd bet on Hasbro, they can be pretty grumpy about playing games with their name.

      --
      Gently reply
    7. Re:Atari? by Dogtanian · · Score: 1

      Actually, they do have all of Atari, by way of JT Storage (who bought the hardware side of Atari) and Hasbro, who bought the software side, and then also the hardware side from JTS when they went bankrupt

      You've got that half right, which is to say... sort of wrong. (^_^)

      Although Atari *was* split in 1984- this wasn't between the "software" and "hardware" sides, but between the arcade division (Atari Games, later sold to Midway) and the console and home computer division (which became Jack Tramiel's Atari Corp.).

      Atari Corp. was the one that merged with JTS in the mid-90s, and apparently they laid off almost all the former Atari Corp. employees shortly afterwards anyway. (Which was probably the intention anyway- Atari Corp. had a lot of money in the bank, but the Jaguar console had flopped, and there were no new products in the pipeline. The merger was effectively a way for the Tramiels to wind up Atari's existing business and re-invest their remaining money in JTS' HDD manufacturing.)

      Wikipedia describes the sale to Hasbro as being of "the Atari name and assets". That sounds about right- I doubt JTS' Atari subsidiary was anything more than a rights-holding shell by that point. To me, that's pretty much a break in continuity in anything beyond the name itself.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    8. Re:Atari? by MemoryDragon · · Score: 1

      By name only, the current Atari only is sort of a legal successor of the old one. I think Infogrames once bought them and then basically rebranded for the US market (they thought Atari was better known). But at the time Infogrames bought them Atari just was a brand owned by someone with no business whatsoever anymore. There are lots of those names floating around in banks with ip which no one cares about.
      Scott Adams former company is one of those for instance. Atari just had the luck of being somewhat of an interest to someone.
      Ataris fate is similar to the one of Commodore, once a flagship of the US homecomputer industry now a brand owned by someone in a basement who makes a name of himself of selling overpriced atom computers and suing small websites.

    9. Re:Atari? by MemoryDragon · · Score: 1

      Sega at least has a non disruptive history to their console times. Atari basically just was a floating brand when Infogrames bought them. Atari already was dead, and the modern Atari does not have anything to do with the Bushnell/Tramiel company, we used to love for their computers/consoles/games.

    10. Re:Atari? by grapeape · · Score: 1

      Atari has been passed around like a cheap whore since the late 80's. First if was Atari, then it was sold to Warner who later sold it back to Jack Tramiel, Then it was merged with JTS Inc. then it was acquired by Hasbro which then sold it to IESA who had already purchased Infogrames and Infogrames and Atari were merged to become Infrogrames Interactive and has recently been relabeled Atari Interactive Inc.

  10. "Estoppel Defense" by lkcl · · Score: 5, Insightful

    i've just written this to the blog-writer: Please use the "Estoppel" Legal Defense. There's no way that Atari have not known of the existence for 12 years of the atari2600.org domain name.

    The "Estoppel" defense states that if you ignore something, it is tantamount to "acquiescence" - i.e. "silent consent".

    thus it can be claimed that Atari has "Silently Consented" to the use of this domain name, by virtue of them not having done anything for well over a decade.

    1. Re:"Estoppel Defense" by Anonymous Coward · · Score: 0

      I thought it takes more then silence to create estoppel. The silence has to actively enhance the perceived consent.

      ie.
      They didn't sue me for x years so that must mean it's ok. (No estoppel)
      They said they would sue me if it wasn't ok and they haven't sued for x years so it must be ok. (estoppel)

      If it wasn't for this provision all the patent trolls would be out of business. "You haven't enforced it so tough..."

    2. Re:"Estoppel Defense" by DerekLyons · · Score: 1

      Any the details of your legal education are... what exactly?

    3. Re:"Estoppel Defense" by Anonymous Coward · · Score: 0

      This is entirely backwards to my understanding of estoppel.

      Estoppel allows an entity to say, in effect "this may have transpired, and we are not disputing that or asking for damages. However that activity ceases as of now and we are asserting our rights from now onwards."

      Therefore estoppel is not a defensive tactic, but an offensive tactic. Estoppel acknowledges that pre-existing but unasserted rights existed. The defendant is protected from past violations. Future violations would incur damages however.

    4. Re:"Estoppel Defense" by MWoody · · Score: 1

      Which, in turn, will continue to teach companies that they're fools not to sue everyone immediately for every little possible violation.

      The law of unintended consequences is indeed a bitch.

    5. Re:"Estoppel Defense" by Anonymous Coward · · Score: 0

      Are you licensed to give legal advice? In which state are you a member of the bar? Thanks!

    6. Re:"Estoppel Defense" by MBraynard · · Score: 1

      Mr. Fake Lawyer: Why are you defending a squatter?

  11. But... by Anonymous Coward · · Score: 1

    It's not even the same Atari, is it?

    1. Re:But... by Skarecrow77 · · Score: 2

      I don't believe so, no. I'm pretty sure it's an AT&T deal. the original company fell on hard times, but still had a valuable name. they were bought out by another company that was doing well (in AT&T's case, it was ironically bought out by a baby bell that had been shed off of itself 15 or 20 years prior), and the purchasing company says "your name is more famous than ours. we're you now."

      It's essentially killing the celebrity and wearing his skin as a coat, buffalo bill style.

    2. Re:But... by Asmor · · Score: 3, Informative

      It's a french company formerly known as Infogrames. They purchased Atari, sat on it for a while, realized "Nobody's ever heard of Infogrames," and changed their name.

      That was, I believe, in the early 2000's. I worked for Atari briefly in 2003 and got the impression that the name change was fairly recent.

    3. Re:But... by Ashe+Tyrael · · Score: 1

      To be fair, back in the day, Infogrames were a popular (in europe) software house who did some very good 8-bit games. I saw the takeover as more of a rebranding exercise than anything else.

      --
      "How fine you look when dressed in rage."
    4. Re:But... by Mister+Transistor · · Score: 1

      I think you meant Buffalo Bob. Buffalo Bill was a western show star and celebrity, Buffalo Bob was played by the guy that plays Captain Stottlemeyer on Monk, Ted Levine!

      --
      -- You are in a maze of little, twisty passages, all different... --
    5. Re:But... by Svartalf · · Score: 1

      Heh... I'd heard about Infogrames... They were one of the good companies in the 8-bit era and had produced some of the classics from the DOS days of the PC era.

      --
      I am not merely a "consumer" or a "taxpayer". I am a Citizen of the State of Texas
    6. Re:But... by Dogtanian · · Score: 1

      I worked for Atari briefly in 2003 and got the impression that the name change was fairly recent.

      Yeah, Wikipedia says Infogrames got it in 2001 which sounds about right.

      Short summary....

      * Original Atari Inc. split in 1984 into arcade (Atari Games) and home/computer (Atari Corp.).
      * Atari Corp. fizzles out in mid-90s and merges with crappy hard drive maker JTS (effectively winding up Atari Corp.)
      * Hasbro buy dormant Atari Corp's rights when JTS goes bankrupt in late-90s.
      * Infogrames buy Hasbro's video game division along with Atari IP circa 2001.
      * Infogrames renames itself "Atari" shortly afterwards.

      I think that's about right. (^_^)

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
  12. Idea! by Haedrian · · Score: 1, Funny

    I'll start a company called "www." and then sue every website in the world which has my name in its entirety in its website address.

    Profits!

    1. Re:Idea! by Anonymous Coward · · Score: 0

      Someone already beat you to it. www.www.com

    2. Re:Idea! by Anonymous Coward · · Score: 0

      Given my website does not have www in it's url, if I see your letter in the mail I will drag you over the legal coals!

    3. Re:Idea! by Anonymous Coward · · Score: 2, Funny

      Someone already beat you to it. www.www.com

      Sue them twice

    4. Re:Idea! by Anonymous Coward · · Score: 0

      What about dotcom.com?

    5. Re:Idea! by tekrat · · Score: 1

      Actually, it looks like there's a http://www.com/ as well.

      I think someone already thought of this. You're going to have a heck of a time in court. I would suggest incorporating "W", and then just sue everyone three times over.

      --
      If telephones are outlawed, then only outlaws will have telephones.
    6. Re:Idea! by Anonymous Coward · · Score: 1

      Eh? of course there's a www.com if there's a www.www.com, DNS is hierarchical.

      And if you were being literal about the full URL, everyone with a brain either has something different on http://example.com or reroutes it to http://www.example.com, whether with a CNAME or a HTTP redirect -- there's seldom a reason to leave it dead.

  13. Exactly right.. by intellitech · · Score: 1

    They may be able to force domain owners to take down content that is in violation of trademarks/copyrights owned by Atari, but I'll be damned if they can take a domain name from its owner.

    --
    vos nescitis quicquam, nec cogitatis quia expedit nobis ut unus moriatur homo pro populo et non tota gens pereat.
    1. Re:Exactly right.. by JockTroll · · Score: 1

      Money says they can do anything they want. Bullets say there's a limit to what they can do. But it's only bullets that can say that.

      --
      Geeks are so full of shit that "beating the crap out of them" takes a whole new meaning.
    2. Re:Exactly right.. by Dogtanian · · Score: 0

      Money says they can do anything they want. Bullets say there's a limit to what they can do. But it's only bullets that can say that.

      I find your views interesting and would like to subscribe to your newsletter. (^_^)

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    3. Re:Exactly right.. by camperdave · · Score: 1

      You can't shoot a corporation, no matter what the bullets say.

      --
      When our name is on the back of your car, we're behind you all the way!
    4. Re:Exactly right.. by DamienNightbane · · Score: 0

      Sure you can. All it takes is a road trip and a lot of bullets to voice their opinion on the matter.

    5. Re:Exactly right.. by JockTroll · · Score: 1

      You can't shoot a corporation, no matter what the bullets say.

      Yes you can. You only need bigger guns. In the meantime, you shoot up the people: you can't work very well for a corporation with multiple sucking chest wounds and half the head blown away.

      --
      Geeks are so full of shit that "beating the crap out of them" takes a whole new meaning.
  14. fans who need them.. by Anonymous Coward · · Score: 0

    oh look we have fans, kill's, all

  15. Assign Rights to Nolan Bushnell by tekrat · · Score: 2

    Sure... some MBA lawyer douchebag ressurects the name Atari to make money off the Atari fanboys, and then proceeds to shit all over the exact fanbase he hopes to profit from. I assume this guy used to work at Sony?

    I say we go out and register ATARI*****.com (replace asteriks with whatever suits your fancy), and under contact info assign all rights to Nolan Bushnell.

    Let's see how smart these douches are.

    --
    If telephones are outlawed, then only outlaws will have telephones.
    1. Re:Assign Rights to Nolan Bushnell by Haedrian · · Score: 4, Informative

      Atarisucks.com is already taken :(

      It redirects to their website.

    2. Re:Assign Rights to Nolan Bushnell by GNious · · Score: 1

      +1 Interesting!

    3. Re:Assign Rights to Nolan Bushnell by Anonymous Coward · · Score: 0

      Considering he probably had a hand in this I am sure he would figure it out. He is on their board of directors...

      He is the king of the lockout. He locked out competitors for years by buying up huge swaths of parts that he never had any intention of using. Just so his competitors couldnt get the same parts. As he knew they needed those parts for them to make atari 2600 like systems. He even wrote it off as 'r&d'.

      He is a shrewd ruthless businessman do NOT underestimate him.

    4. Re:Assign Rights to Nolan Bushnell by Anonymous Coward · · Score: 0

      LOL

    5. Re:Assign Rights to Nolan Bushnell by Anonymous Coward · · Score: 0

      I read about this recently, companies actively try to snag up a large number of websites potentially related to their product. www.product., www.productisbad., www.productsucks. and so on, but they either leave the sites blank or make reverse psychology sales sites.

      according to a Cracked article: http://www.cracked.com/article_19367_6-companies-that-rigged-game-and-changed-world_p2.html, 2600 magazine noticed that Verizon registered www.verizon.com as well as www.verizonsucks.com, so they tried making their own site verizonreallysucks.com, and were immediately served a cease-and-desist motion. Bank of America reserved hundreds of URLs all of which were variants on sucks, blows, to try to smother backlash as Wikileaks was threatening to release documents about BoA's brass.

      And then, if that doesn't work, they try to smother legitimate sites created to criticize something by seeding search engines.

    6. Re:Assign Rights to Nolan Bushnell by Dogtanian · · Score: 1

      Considering he probably had a hand in this I am sure he would figure it out. He is on their board of directors...

      Yeah, this "OMG, Atari are being dicks and s******g on people's nostalgia" thing is ironic. From what I've heard, Atari were just as much dicks in their heyday as well, so the new holders of the name are simply continuing that, er... fine tradition!

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    7. Re:Assign Rights to Nolan Bushnell by Anonymous Coward · · Score: 0

      Phil Harrison *did* used to work at Sony, in fact.

  16. I'm shocked and insulted by shadowrat · · Score: 2

    There's no way i'm buying the nextgen Atari console now!

    1. Re:I'm shocked and insulted by Anonymous Coward · · Score: 0

      The bastards never saw it coming!
      I'm gonna go with Sega now!

  17. Re:Bad trend. by calmofthestorm · · Score: 2

    citation needed. I bought both witcher and witcher 2 off GoG with no DRM of any kind.

    --
    93rd rule of Slashdot: No matter how obvious my sarcasm is, my comment will be taken seriously by someone.
  18. Re:Bad trend. by Seumas · · Score: 1

    Really? I bought Witcher 2 and it required that you login/register via the launch client to prove you own the game.

  19. Doofuses! by Anonymous Coward · · Score: 0

    any one else sense a visit from anonymous?

  20. .org by Anonymous Coward · · Score: 1

    This is clearly Atari's admission that they plan to become a nonprofit organisation, and qualify for the .org TLD.

  21. The irony is... by Anonymous Coward · · Score: 0

    This isn't even really Atari - It is Infogrames wearing the skin of Atari's corpse!

  22. Is this a real site? by ZombieBraintrust · · Score: 4, Informative

    I navigated to atari2600.org It doesn't look like the author is really using the domain. It is nothing but a title and a few links to another domain www.taswegian.com No blog, no community, no content. Just let them have it.

    1. Re:Is this a real site? by Anonymous Coward · · Score: 0

      He took it all offline after getting the C&D. Here's another person being harassed:

      http://www.atariage.com/forums/topic/186151-ive-got-email-from-atari-today/

    2. Re:Is this a real site? by ZombieBraintrust · · Score: 1

      I'm assuming the stuff he removed infringed Atari copyrights. If that is all that is left then he should consider handing it over. If the stuff he removed doesn't infringe Atari copyrights he should put back up. A jury isn't going to care about his rights to a domain if he has no content.

    3. Re:Is this a real site? by Hatta · · Score: 2

      I'm assuming the stuff he removed infringed Atari copyrights.

      That would be a bad assumption. The stuff he removed was just demos that run on Atari hardware. That doesn't infringe on any of Atari's rights any more than Firefox infringes on Microsoft's rights. Atari falsely claimed rights to his demos, and he took them down rather than fight a behemoth.

      --
      Give me Classic Slashdot or give me death!
    4. Re:Is this a real site? by Anonymous Coward · · Score: 1

      Actually, it hosts the DASM site:
      http://atari2600.org/DASM

    5. Re:Is this a real site? by Anonymous Coward · · Score: 0

      Why? Atari don't want it, and the owner has had it for over a decade. Pretty clear Atari don't need it, fuck them.

    6. Re:Is this a real site? by Anonymous Coward · · Score: 0

      *USED* to host it. Now it's on SourceForge

    7. Re:Is this a real site? by Anonymous Coward · · Score: 0

      I thought they were talking about http://www.atariage.com/

      Hopefully they leave them alone!

    8. Re:Is this a real site? by Anonymous Coward · · Score: 0

      The domain was used for quite a few years to host the [stella] list, which is a mailing list for programming the Atari 2600 console. Prior to that it was used to promote the owner's game 'Qb' (visit wayback to confirm). Recently it's been used to host some videos of a work in progress. Just because you think it's "not really being used" doesn't make that true, nor does it make it fair for Atari to decide it's theirs.

    9. Re:Is this a real site? by Anonymous Coward · · Score: 0

      Just because they don't have an _external_ presence does not mean that it isn't in use. I host several subdomains and use my domain for email, however my root page is simply a static image.

    10. Re:Is this a real site? by Anonymous Coward · · Score: 0

      He was using it but if you read the headline it says "Atari Targets Retro Community With Cease & Desist".
      This more or less requires him to stop using the page until the issue is resolved.

  23. He's right. It's called "Estoppel" by MichaelCrawford · · Score: 3, Insightful

    Trademarks are special in that you lose them if you don't enforce them. That's not the case with copyrights, patents or trade secrets. If you don't defend your trademark, then the law holds that your mark becomes part of the language, so that you don't own it anymore.

    I learned of this when Saks 41st Avenue sent a C&D letter to a small clothing store called Sacks 41st Avenue in Capitola, California. It made the front page of the local paper. Saks' attorney told the reporter who asked about it that they had to defend their trademark or they would lose it.

    The problem though is that whoever administers the domain name dispute resolution policy may not apply the trademark law. It is possible that Atari could take the domain because they registered their trademark before the website registered their domain. Because their trademark is no longer enforceable, they have no rights to the domain, but ICANN may not heed that fact and so force the register to hand the domain over to Atari.

    --
    Request your free CD of my piano music.
  24. It's even worse than you think! by Anonymous Coward · · Score: 4, Informative

    They're also sending letters to any hobbyist showing an Atari logo... even in a demo scene production.

    http://www.atariage.com/forums/topic/186151-ive-got-email-from-atari-today/

    1. Re:It's even worse than you think! by Philsan · · Score: 1

      Incredible...

    2. Re:It's even worse than you think! by bw777 · · Score: 1

      Another case where estoppal applies - they've let homebrewers use the fuji logo for decades now without a single takedown notice. Apparently Atari thinks they can sell more Fuji logo mugs and shirts at Target if they push around those that kept the flame alive.

    3. Re:It's even worse than you think! by Anonymous Coward · · Score: 0

      I smell a lawyer here. Good thing it's not Amiga, they'd be boinged out of town.

  25. They're trying to keep devs of the Android platfor by MichaelCrawford · · Score: 1

    -m.

    I've been working on an iOS app for a while. While Objective-C and Cocoa Touch are pretty nice to work with, I am sick to death of Apple's corporate control freak mentality. The fact that I cannot run code I wrote myself on an iOS device I bought with my own cash is, frankly, offensive.

    Now I can pay $99 to be an iOS developer, which gives me a digital certificate that allows me to load my own binaries on my devices. I can also get certificates that allow for Ad Hoc distribution on other devices for beta testing. But both of these certificates have expiration dates. What that means is that I cannot give a binary directly to an end-user and have it continue working forever on their device. The only way to achieve that is for my users to get my app from Apple's App Store.

    From now on, I'll develop for iOS if a client pays me to do it, but for all of my own titles, I'm going to focus on Android. Apple knows very well that so many of its developers are sick of being treated like this, and so like me are moving to Android. Rather than playing nicely with others by easing its restrictions on who can install what on iOS devices, or where end-users can obtain apps from, they are trying to prevent the loss of iOS developers by putting an end to Android entirely.

    That's Just Wrong.

    --
    Request your free CD of my piano music.
  26. Re:He's right. It's called "Estoppel" by ZombieBraintrust · · Score: 2

    It is not a real website. I looked at it. It looks like something a domain name squatter would make. It is a 1 paragraph description followed by about 8 links to another domain. Nothing of value would be lost if this site goes away. No links would be broken. No content lost. This guy is just hoping for a buy out.

  27. Re:Bad trend. by calmofthestorm · · Score: 1
    --
    93rd rule of Slashdot: No matter how obvious my sarcasm is, my comment will be taken seriously by someone.
  28. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0

    You have to defend your trademark to keep it, but that doesn't mean the mere existence of infringement over any given period of time nullifies the trademark. And defending a trademark does not necessarily require sending a C&D to every person who ever makes any use of your trademark. For example, there is a site called segaoa.com (3 seconds on google). The existence of this site and the lack of a lawsuit by Sega does not mean that Sega no longer owns the trademark to their brand. You could find a similar example for any company in the world, as it is possible to legally use someone else's trademark for a fan site or other non commercial product. Where Atari would lose their trademark is if they knowingly allowed someone else to use it for commercial purposes, which clearly didn't happen here. So bottom line, trying to argue that Atari does not have a legitimate right to the trademark Atari is simply a non starter.

    Now, tangential to full Trademark law, ICANN has provisions that allow trademark owners to claim ownership of domains that have their full trademark in the domain. As this is not a true legal proceeding but instead an ICANN provision (that you agree to when you register a domain name), estoppel wouldn't really be applicable, and the fact that Atari has let this guy have this site for 10 years doesn't really matter, they can claim it anyway (hell, they didn't even gain the legal right to claim it until much less than 10 years ago).

  29. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0

    Holy shit, it's Crawford. Do you have wifi in the ward or did you use your Hitler mind control rays to convince them to let you out? Either way, it's great to have you back. How's rippit?

  30. Obviously a sign they're bringing back the Jaguar by elrous0 · · Score: 3, Funny

    Nintendo, Sony, MS--they've all had their heydeys. But the next generation will be ruled by the Atari Jaguar Series 2. They're going to launch with new versions of "Adventure" and "Combat" that will make everyone who even sees the trailers orgasm uncontrollably. You heard it here first.

    --
    SJW: Someone who has run out of real oppression, and has to fake it.
  31. Re:He's right. It's called "Estoppel" by ZombieBraintrust · · Score: 1

    I have been told that he removed a bunch a content after getting the C&D.

  32. And we will target their profits. by unity100 · · Score: 1

    How about we boycott anything relevant to atari and its subsidiaries/parents ? i bet it would be quite an exciting experience for their stockholders.

    corporations need to learn not to take consumers as herdable cattle.

    1. Re:And we will target their profits. by bane2571 · · Score: 2

      Yes, good idea, now if only I could think of an Atari product that I can boycott...Nope, no ideas.

    2. Re:And we will target their profits. by initialE · · Score: 2

      Boycotts work in this day and age? That's news to me. Sony took little to no damage from boycotts over their sneaky DRM inserted into music CDs. They did take a lot of damage when people were unable to use their PS3 due to hacking. The general result is left as an exercise to the reader.

      --
      Starbucks, Harbuckle of Breath.
    3. Re:And we will target their profits. by jonwil · · Score: 1

      I have already boycotted all games produced and published by Atari for all sorts of reasons, this crap just makes me even LESS likely to buy from them.

  33. Get the Angry Video Game Nerd involved. by Montezumaa · · Score: 1

    I am sure that Mr. Rolfe would love to articulate how bad many of the Atari videos games were(hello E.T.), and it will be entertaining to boot.

    Hell, send the information to him and he can add some scathing lyrics, aimed at Atari, in his theme song.

  34. Atari are you for real???? by Anonymous Coward · · Score: 0

    The cease and desist letter from the lawyer would have cost more than the sites worth!!
    Leave the boys alone, as if they are gonna take revenue from you... dickheads

  35. Make the site unwanted before handing it over by Anonymous Coward · · Score: 0

    Eh...if these companies are going to be like this, then the current owners should just turn the sites into something completly unrelated and undesirable to the company before they get them. For example...I would totally turn the site into a pron site of some kind before they could get their hands on it. Then see how hard they battle for it in court and see how much they want it after is been marred.

    1. Re:Make the site unwanted before handing it over by Dogtanian · · Score: 1
      Ob-disclaimer, IANAL and I'm assuming you aren't either!

      Eh...if these companies are going to be like this, then the current owners should just turn the sites into something completly unrelated and undesirable to the company before they get them. For example...I would totally turn the site into a pron site of some kind before they could get their hands on it. Then see how hard they battle for it in court and see how much they want it after is been marred.

      Well, yeah, it's easy to play Internet-Legal-Tough-Guy. I'd like to see you try that one in real life though.

      Am I right in guessing that you're going to try to claim that your use of the trademark is in an unrelated field and you'll somehow get away with it because of that? Because my gut reaction is the fact that until recently the domain/brand clearly *was* associated with an infringing usage and also, I don't know what the legal term for a spoiling tactic is, but I suspect the judge would (correctly) see your behaviour way and that there would be consequences to that.

      As I said, IANAL, but I wouldn't want to try that in a real court, and I suspect you wouldn't have the guts to do that in real-life either.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
  36. Stupid company by aglider · · Score: 1

    Atari used to be a smart company in the past. They have now become much more stupid, a kid of "company Alzheimer's disease".
    If Atari is pushing to collect contempt and scorn from it's users, they'll succeed.

    --
    Sent as ripples into the electromagnetic field. No single photon has been harmed in the process.
  37. Re:He's right. It's called "Estoppel" by X0563511 · · Score: 4, Informative
    --
    For large sets, this will be our guide even unto death, for the LORD will work for each type of data it is applied to...
  38. Rewarding laziness by gilesjuk · · Score: 1

    Such long copyrights and brand names being traded around is pure laziness. The people buying brands and capitalising on IP created nearly 30 years ago.

    Personally I see that there's a case for having all patents, copyright and other IP die with the company when they go bust. It offers an incentive to be creative and not take massive risks.

  39. Boycott by Anonymous Coward · · Score: 0

    I will not purchase any game published by Atari. I invite you to join me.

  40. That's Just Right. by Half-pint+HAL · · Score: 3, Insightful

    You're missing the point -- Apple wants to sell the thing that always works. Keeping things pinned down minimises crashes. Minimising crashes means higher user satisfaction, which builds the brand.

    User freedom is also known as "enough rope to hang yourself".

    Apple have been very clever and relied on the "appstore goldrush" to ensure that millions of different app developers can produce enough to satisfy the hundreds of significant use-cases of the phone. The ecosystem is saturated, so the loss of a few is no problem at all.

    --
    Got them moderator blues I blieve I walk out the do', With these mod-points I been gettin', I 'most never post no mo'
    1. Re:That's Just Right. by sjames · · Score: 1

      Their problem is that they have limited the use cases to those where a developer can afford to write the effort off if their app gets rejected for some arbitrary and never disclosed reason.

      As the market settles out a bit and the novelty comes off of the iJesus, that will likely weigh against them.

  41. Re:They're trying to keep devs of the Android plat by Anonymous Coward · · Score: 0

    Not really Apple's fault that it takes you, what, 2 years+, to do what most people would do in a few weekends.

  42. The actual company doesn't exist any more.... by macraig · · Score: 1

    Unless the brand has changed hands again, it's just that, a brand name only, in the hands of a French [queue nationalist jokes] game publisher named Infogrames. The name "Atari" has been just as meaningless as "Memorex" for quite a long time.

    1. Re:The actual company doesn't exist any more.... by Wallslide · · Score: 1

      "atari" means "hit" or "success" in Japanese, thus the name is slightly less meaningless than Memorex, which only has a single definition "A long-extinct dinosaur which was known primarily for its stubby forearms, and long memory".

  43. .org TLD history? by Beorytis · · Score: 2

    Back when atari2600.org was registered, was the .org TLD only available to non-commercial entities? That would have precluded any action from Atari to take the domain then.

    1. Re:.org TLD history? by sootman · · Score: 1

      Anyone has been able to register any domain (.com, .org, .net) since the mid/late-1990s. I don't think there was ever any real enforcement on the whole "com for commercial, org for organizations, net for networks" thing.

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    2. Re:.org TLD history? by mysidia · · Score: 1

      There was no "enforcement", but at a time it was against convention, and it's still against convention and policy for the .ORG TLD, that an ORG domain be registered and utilized for a commercial web site.

    3. Re:.org TLD history? by Anonymous Coward · · Score: 0

      It still contained their trademark, and even if they couldn't register the domain they're still supposed to protect their trademark, which means preventing other people from using it without authorization.

    4. Re:.org TLD history? by timftbf · · Score: 1

      I don't know about enforcement, but when I registered my primary domain, I had to submit a form, by email, justifying why I should be granted that domain.

      I think by that point they were rubber-stamping them, but it was read and approved by a human.

      I definitely saw rejected applications a couple of years prior to that, for both GTLDs from Network Solutions, and for .uk from the UK Naming Committee.

  44. No! by Anonymous Coward · · Score: 0

    Can't have any fansites out there that could possibly leak our ancient content for free! Everyone must pay to download our new app featuring all our old games!

  45. Re:He's right. It's called "Estoppel" by Guspaz · · Score: 1

    Because their trademark is no longer enforceable, they have no rights to the domain, but ICANN may not heed that fact and so force the register to hand the domain over to Atari.

    They're not supposed to according to the Uniform Domain-Name Dispute-Resolution Policy:

    All registrars must follow the the Uniform Domain-Name Dispute-Resolution Policy (often referred to as the "UDRP"). Under the policy, most types of trademark-based domain-name disputes must be resolved by agreement, court action, or arbitration before a registrar will cancel, suspend, or transfer a domain name. Disputes alleged to arise from abusive registrations of domain names (for example, cybersquatting) may be addressed by expedited administrative proceedings that the holder of trademark rights initiates by filing a complaint with an approved dispute-resolution service provider.

    To invoke the policy, a trademark owner should either (a) file a complaint in a court of proper jurisdiction against the domain-name holder (or where appropriate an in-rem action concerning the domain name) or (b) in cases of abusive registration submit a complaint to an approved dispute-resolution service provider (see below for a list and links).

  46. Re:Obviously a sign they're bringing back the Jagu by Anonymous Coward · · Score: 0

    Scene: A man with a square jaw wielding an arrow jumps in the back of a green duck-billed monster, waiting until its mouth is closed to kill it with a single touch from his weapon.

    Scene: The square-jawed man with sweat on his brow concentrates as he holds a magnet out toward the magic chalice. The chalice moves slowly towards him.... but wait! A giant bat swoops in, steals the chalice and vanishes!

    Scene: The square-jawed man touches a black portcullis with a while key, and the portcullis opens automatically.

  47. 11 years too late by WillyWanker · · Score: 1

    Really Atari? 11 years later and NOW you want the domain? Go scratch your ass you f'in douchebags.

  48. You're not serious, are you? The iOS is WAY buggy by MichaelCrawford · · Score: 1

    I've reported lots of iOS bugs to Apple.

    I even had my iPhone kernel panic right at the start of a demo of my app during a job interview. I had to forcibly reboot my phone while the clients waited impatiently. They cut the interview short and would not let me complete my demo, no doubt thinking that the kernel panic was a bug in my userspace app.

    I am not at all impressed by the quality of the apps that I've downloaded from the App Store, not even the ones I've paid money for. Even if you don't have an iOS device, go have a look at the star ratings and user reviews by browsing the app store's website. They are overwhelmingly negative. It is uncommon for apps to be positively rated or to have positive user comments.

    Apple makes the claim that they require inspection of your app before it goes on sale so that they can keep the quality up, and maintain a really great user experience. I don't buy that. Apple requires that inspection because there are certain kinds of apps that they don't want in the app store.

    For example the app store approval guidelines specifically say that any mention of competing mobile platforms in your app is grounds for rejection. While my app can advertise my services as an iOS developer, it cannot also advertise my Android services. How does that restriction maintain the quality of iOS Apps, or improve the user experience? It does not in any way. It just enhances Apple's profits while diminishing my opportunities for promoting my company from within my apps.

    --
    Request your free CD of my piano music.
  49. Heh... by Anonymous Coward · · Score: 0

    A friend of mine named his daughter Atari... I suppose he'll have to hand her over as well?

    1. Re:Heh... by Anonymous Coward · · Score: 0

      Come to think of it ... their logo does look like an upside-down cunt!

  50. Re:They're trying to keep devs of the Android plat by tepples · · Score: 1

    I'll develop for iOS if a client pays me to do it, but for all of my own titles, I'm going to focus on Android.

    Here's a sample of letters you might get:

    Dear Mr. Crawford,

    I want to try your application, but I don't plan to subscribe to smartphone service. My current dumbphone with $5/mo Virgin Mobile USA service handles my mobile voice needs acceptably. If you ported your application to iOS, I could use it on an iPod touch. But as it is now, there really isn't an Android device comparable to the iPod touch, namely a pocket-size computer with access to the platform's most popular software distribution platform and without the exorbitant price typical of unlocked cell phones. The Archos 43 doesn't have Android Market, and Samsung's Galaxy S-based product appears unavailable in my country. Do you plan to make your application available on Amazon, AppsLib, SlideME, or Soc.io, or as a direct .apk download?

  51. Great its their loss after all by Anonymous Coward · · Score: 0

    to sue hobbyist is like shooting urself in the head , in this era once u go against the public your pretty much screwed. I already erased them from my child memory and replaced it with my Coleco vision memories. On another note who care anyway its a crap corp , they release 1 working game out of 5 since the 90's

  52. The arcade side by tepples · · Score: 1

    The arcade side ("Atari Games" aka "Tengen") got absorbed into Midway and then into Time Warner. I wasn't aware of this side getting bought by Infogrames.

  53. Re:Obviously a sign they're bringing back the Jagu by Anonymous Coward · · Score: 0

    Wait until you see the rad remake of Trevor McFur in the Crescent Galaxy! It's extreme!

  54. Fujifilm by tepples · · Score: 1

    Another case where estoppal applies - they've let homebrewers use the fuji logo for decades now without a single takedown notice.

    Which makes me think about another subtle method of protest: Write "Atari" in the font of the logo of Fujifilm. "Can't use your Fuji? We'll use another Fuji."

  55. Laches, Daddy by MarkvW · · Score: 1

    Laches is the legal term for sitting on your ass while your rights are being violated. After too much ass-sitting, you'll be equitably estopped from asserting any legal rights that you had.

    Add Atari to my do not buy list.

  56. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0

    Go back further. He used the domain for his game Qb, and he started having problems with his host around 2004.

  57. Funny by NiceGeek · · Score: 1

    I find it interesting that they targeted a barely used domain instead of going after http://www.atari2600.com/ which actually sells merchandise or http://www.atariage.com/ my guess is that they're going after the low-hanging fruit first.

  58. Respond! by Anonymous Coward · · Score: 0

    I know what i would do.. Take a dump on the letter, put it in a box, and mail it back to them.

  59. Re:They're trying to keep devs of the Android plat by Anonymous Coward · · Score: 0

    This just in: Nokia N800, a half-decade old, can boot Android, and except for a WVGA screen, is equivalent to the first two generations of iPod Touch. The newer N810, a QWERTY slider with a transflective WVGA screen, and otherwise similar hardware, launched a month after the first iPod Touch, and also can boot Android. Until they *finally* crammed a decent screen in it last year, the iPod Touch was a spectacularly lame tag-along, with the prevalence of iPhone Apps its _only_ recommending quality.

    I can't name any more currently-produced units of the same type (other than the Archos and Samsung you mentioned), since Nokia moved the next installment, N900, to the high-priced smartphone world, and the better-late-than-never catchup move on screen resolution makes the iPod a contender these days, but this market segment's not as bare as some people think. There's still plenty of NOS N810s around (about $150) for anyone who really can't afford a smartphone, but the fact is anyone who can afford a $230 iPod Touch could take their pick of cheap Android phones, turn the phone radio off, and use it the exact same way. This is why Apple's legitimately scared of Android capturing developer mindshare -- if it ever does get ahead, people might do just that.

  60. Re:You're not serious, are you? The iOS is WAY bug by MichaelCrawford · · Score: 0

    The iOS has hardware memory management and mush the same kernel as Mac os x does. It should not be possible for a sandboxes userspace app to panic the kernel.

    The iOS was clearly rushed to market with inadequate design and testing. That's unlike my experience of Apple on the desktop.

    Look man, if you are a truck driver and the steering fails on your truck and kills someone, how would you feel if someone were to say the same to you if you complained that your truck was mechanically defective? That's
    just asinine.

    --
    Request your free CD of my piano music.
  61. Re:They're trying to keep devs of the Android plat by MichaelCrawford · · Score: 1

    There are more Android devices sold than iOs devices. I don't see how it is to my advantage to stay with a platform that is losing market share. Maybe there is no Android answer to the iPod Touch, but I don't expect things will stay that way.

    --
    Request your free CD of my piano music.
  62. atari are they mad? by Anonymous Coward · · Score: 0

    Atari should foster the use of their name in communities like this. I've recently refurbished 2 old 2600's and got a lot of help from the threads and community in atariage.com
    Does this now mean that Atari's lawyers will be all over this site too?

  63. Re:They're trying to keep devs of the Android plat by Anonymous Coward · · Score: 0

    Most of those Android devices are cheap pieces of shit too. If Apple allowed iOS to be put on any shitty hardware that could barely run it, I expect their numbers would go up as well.

  64. The Obvious Question by Phoenix666 · · Score: 1

    Atari still exists?

    --
    Do what you can, with what you have, where you are.
    1. Re:The Obvious Question by danlock4 · · Score: 1

      It's not the Atari you're looking for. Unless you're referring to the word "atari" in the game Go or related Japanese meanings.

      The original Atari was split into Atari Games (arcades) and Atari Corporation (computers/consoles) in the early 80s. Atari Corp. folded after the failure of the Jaguar in the mid 1990s and UBIsoft (Infogrames?) bought the rights to the name and changed the logo to the one with the larger bottom ends. Atari Games was making arcade games until at least 10 years ago.

      Argh. So many details left unsaid or said incorrectly... I canna remember! Just look HERE for all the nitty-gritty.

      --
      To .sig or not to .sig, that is the question.
  65. Fuck you Atari by Anonymous Coward · · Score: 0

    I really regret ever having not only been in the opening wave of 2600 owners, but supporting your company with all those games. All of a sudden you want to try to suck up your abandonware like litigious jews? You should have made good use of the community, not turn them into your haters and drive them underground with determined will to make you eat shit and die and keep the ROMs flowing where not even RIAA and MPAA can do anything.

    1. Re:Fuck you Atari by NiceGeek · · Score: 1

      You're venting at the wrong company. The Atari that actually created all those wonderful games, consoles and computers died a long time ago. The litigious company in question only has it's name.

  66. Re:You're not serious, are you? The iOS is WAY bug by BillX · · Score: 1

    That's because all the rich craftsmen can afford better tools. /ducks

    --
    Caveat Emptor is not a business model.
  67. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0

    Try this

  68. Atari is targeting those who use their name? by AtariEric · · Score: 1

    Uh oh.

    --
    Don't trust any concentration of power.
    1. Re:Atari is targeting those who use their name? by Vecanti · · Score: 1

      ha ha!

  69. Or even be noticed by Anonymous Coward · · Score: 0

    Atari who? By now "atari" is just the Japanese word for "check" in the game go. When was the last time you saw a machine by Atari?

  70. Re:They're trying to keep devs of the Android plat by tepples · · Score: 1

    The Archos 43 doesn't have Android Market

    Nokia N800, a half-decade old, can boot Android

    Just because a device "can boot Android" doesn't mean it has access to applications that are exclusive to Android Market. Every iPT has the App Store; few pocket-size devices priced for sale in the United States without an expensive voice and data contract have Android Market.

  71. Devices purchased as gifts for children by tepples · · Score: 1

    There are more Android devices sold than iOs devices.

    This is true of phones, but is it true of the Wi-Fi-only device that a mom is likely to buy for her children? An iPod touch competes more with a Nintendo DSi: something on which to play games and music, possibly carried along with a separate dumbphone on the cheapest available prepaid plan that lets the child call home in an urgency.

    Maybe there is no Android answer to the iPod Touch, but I don't expect things will stay that way.

    Then in what quarter of what year do you expect the Galaxy Player, or Galaxy S Wi-Fi, or whatever Samsung is calling it nowadays, to become widely available in the United States?

  72. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0

    Earlier link. Admittedly, it does change back to only that logo after 2004.

  73. A picture of a joystick is a whole lotta content? by Anonymous Coward · · Score: 0

    Because that is all it shows.

  74. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0
  75. Just Wrong by Anonymous Coward · · Score: 0

    The idea that a business or corporation has a right to a domain name just because it contains the name of the corporation or business is just plain wrong and stupid!! The first person to register a domain name should be able to hold that domain forever if they wish, and there should be nothing anyone can do about it!

    Its just like (cr)apple thinking that they can own the word Pod, and any word containing the word Pod.

    My name is Nonya F. Biznes
    Email: nonya@nonya.org
    Address: 123 Nostreet
    Notown, FU 77342-090

  76. LoL fuck you atari by Osgeld · · Score: 1

    I didnt even own your garbage when it was "new" we got a coleco, since then you have trashed your shallow and pointless game heritage, your 15 min of fame in the pc world, and have done nothing but shit on your name for the last 25 years day after every fucking embarrassing day as your traded around like the broken whore you are.

    GTFO and die, you obviously have nothing else to show for yourself, your pathetic old cunt.

  77. Re:He's right. It's called "Estoppel" by davester666 · · Score: 1

    And everybody knows this always turns out in a reasonable way when one side is a large, multinational corporation and the other side in an individual.

    --
    Sleep your way to a whiter smile...date a dentist!
  78. Well, we can do what Emannuel did by PotatoHead · · Score: 1

    atariREALLYSUCKS.com

    Ford missed it.

  79. 21st century SEO by mysidia · · Score: 1

    This another example of 21st century SEO created by the DMCA.

    If you search Google for Atari,. their mark, there are a bunch of pages that show up on Google search that are not Atari.com. I'll bet that totally pisses off their marketing/sales department, esp. so they send their legal folks off to "fix it at all costs"

    IOW.... possibly PR / "marketing effort" in preparation for new products.

    How long before companies start threatening to sue people for sending Tweets or status updates with their company's brand name?

  80. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0

    There was no web-based front-end, but the domain itself was very active, hosting the [stella] Atari 2600 programming list from 2004-2011.
    Just because there isn't a snazzy top-level website doesn't mean a domain isn't being used. He probably used it for other stuff, too -- for example, I see in Google that the DASM Atari assembler is also linked off that domain.

  81. Re:They're trying to keep devs of the Android plat by makomk · · Score: 1

    There are Android phones available that are as cheap as the iPod Touch (if not quite as capable) and can be used on PAYG. This is especially true in countries other than the US with decent mobile providers.

  82. Atari Baby by deckert_za · · Score: 1
    "Atari Baby" by Sigue Sigue Sputnik to be retracted then?

    http://www.youtube.com/watch?v=zE6r8L-YrrM

    --deckert

  83. Comment removed by account_deleted · · Score: 1

    Comment removed based on user account deletion

  84. Re:Obviously a sign they're bringing back the Jagu by elrous0 · · Score: 1

    He's so badass, he can carry an entire bridge with his bare hands.

    --
    SJW: Someone who has run out of real oppression, and has to fake it.
  85. .org? by zigurat667 · · Score: 1

    As long as they don't go after atari2600.com, nobody will notice a disappearing parked domain.

  86. Re:He's right. It's called "Estoppel" by Anonymous Coward · · Score: 0

    But cease & desist is not the only way to protect a trademark. They merely have to show enforcement of the trademark. This includes licensing. If the infringing party is a small mom & pop shop in the middle of nowhere the trademark owner can simply license the name to them (usually with a single use/location clause). The license is basically an acknowledgment of the infringing party that the name/phrase/whatever is wholly owned and controlled by the trademark holder.

  87. atari2600.org is a squater by MBraynard · · Score: 1

    It's not as if the site is currently a home-brew fan site where people share pictures of their atari's.

    It's a squater trying to sell it for money. And it's pretty standard procedure that when you take a protected name as a URL and try to SELL it, the owner of the name gets to take it away from you.

  88. Comment removed by account_deleted · · Score: 1

    Comment removed based on user account deletion

  89. USPTO canceled the trademark in 1995 by tomhudson · · Score: 1
    The site in question is atari2600.org. Go to the source - the US Patent and Trademark Office and do a search on Atari 2600 and you'll see that the registration of the words "Atari 2600" was canceled almost 2 decades ago. Anyone is free to use the term.

    Word Mark ATARI 2600
    Goods and Services (CANCELLED) IC 009. US 026 038. G & S: HOME AND BUSINESS COMPUTERS; COMPUTER HARDWARE, NAMELY, CENTRAL PROCESSORS, PRINTERS, TERMINALS, KEYBOARDS, DISK DRIVES, MANUALLY OPERABLE MULTI-DIRECTIONAL POTENTIOMETERS; FLOPPY AND HARD DISKS; COMPUTER PROGRAMS RECORDED ON DISKS FOR HOME, SCHOOL AND BUSINESS USE. FIRST USE: 19770600. FIRST USE IN COMMERCE: 19770600

    (CANCELLED) IC 028. US 022 023 038. G & S: VIDEO-GAME MACHINES FOR HOME USE; COMPUTER GAME PROGRAMS. FIRST USE: 19770600. FIRST USE IN COMMERCE: 19770600
    Mark Drawing Code (3) DESIGN PLUS WORDS, LETTERS, AND/OR NUMBERS
    Design Search Code 15.05.03 - Computer (desktop); Computer terminal; Laptop computer; Monitors, computer (without keyboards)
    Serial Number 73704210
    Filing Date December 31, 1987
    Current Filing Basis 1A
    Original Filing Basis 1A
    Published for Opposition October 4, 1988
    Registration Number 1520637
    Registration Date January 17, 1989
    Owner (REGISTRANT) ATARI CORPORATION CORPORATION NEVADA 1196 BORREGAS AVENUE SUNNYVALE CALIFORNIA 940083427
    Attorney of Record JAMES E. SIEGEL
    Prior Registrations 1221509
    Description of Mark THE MARK CONSISTS OF THE LOCATION OF THE WORD "ATARI" AND DESIGN THE NUMERAL "2600", HOWEVER THE DOTTED LINES MERELY SERVE TO SHOW THE POSITION OF THE MARK ON THE GOODS.
    Type of Mark TRADEMARK
    Register PRINCIPAL
    Live/Dead Indicator DEAD
    Cancellation Date July 24, 1995

    Either someone else already successfully opposed it, or they didn't pay their fees in a timely manner. "It's dead, Jim!"