Can Nokia Save Itself?
Nerval's Lobster writes "When ex-Microsoft executive Stephen Elop took the reins of Nokia back in 2011, he memorably compared the Finnish phone-maker to a burning old platform in the North Sea. 'I have learned that we are standing on a burning platform,' he wrote in a widely circulated memo. 'And, we have more than one explosion — we have multiple points of scorching heat that are fueling a blazing fire around us.' Elop suggested competitors such as Apple and Google had 'poured flames on our market share,' with the damage accelerated by Nokia's failure to embrace big trends. His solution: abandon Nokia's homegrown operating systems, including Symbian, in favor of Microsoft's Windows Phone. Nokia's Windows Phones managed to attract some significant buzz at this year's Consumer Electronics Show, and early sales seemed solid. But now there are signs the situation could be deteriorating."
After all, that was their core competency.
yes, it can. ditch winphone/maemo/meego/symbian release a good android phone, and a series of ME TOO cheap android phones. profit.
Simple answer: No. I wish they did, though.
You can't 'fix' not having a clue how to save yourself. You can't 'fix' looking for other people's money to help you do the same things wrong some more. Nokia is a dead man walking like HP phones, Palm, Symbian and others. And make no mistake, Windows phones will once again be killed off by Microsoft soon with or without Nokia. MS has no stamina, and their credit, they quickly recognize the instances where they themselves have failed to promote something.
Short Answer:
No.
Long Answer:
Nooooooooooooooo.
I'm sorry, but you have two major players in the smart phone market, along with a third minor player, and you bet the bank on a non-entity in the market? That stinks of a hail mary. By itself, that is less than encouraging. Their choice of MS, given MS's history in the mobile arena, should immediately call into question the sanity of the decision makers. Or at the very least, their bias.
Were I trying to save the company, I would have thrown my lot in with a line of android devices which had distinctive features. Maybe aimed at the mobile market. Hell, maybe I would have even approached RIM about developing a secure platform for corporate users to pair with my hardware devices.
Mod me down with all of your hatred and your journey towards the dark side will be complete!
Oh come now, who wrote this crud a Microsoft Marketing rep? The market hates MS phones, and it showed after the first what.. 2 were released and sales of Nokia devices plummeted to single digits? Fan bois would buy it, but hell they also bought a Zune. bah...
Look, the market has really 2 devices they are choosing from. If they want lock-in, they to with Apple. If they want cutting edge they go with a Droid. Everyone, and I mean everyone advised against dumping Symbian for another lock-in phone OS in Windows Phone. Those same people saw what happened to Blackberry, which was an exceptional OS and fully mature. It died a painful death, simply because of the 2 choices I started with.
The only reason this deal ever went through is because.... well fuck it I'll be blunt.. look who Nokia hired to captain the ship..
-The wise argue that there are few absolutes, the fool argues that there are no probabilities.
Nokia Lumia phones are pretty and the WP8 interface is a joy to use, but, when the honeymoon is over, we need APPS, which WP8 doesn't have.
Until WP8 has a huge library of apps like Google Play and iTunes, I don't see the situation improving.
This, in turn, leads to a chicken-and-egg situation: Consumers go for the phone with most apps, developers, developers, developers develop for the phones with most users. Ballmer throws chairs...
"damage accelerated by Nokia's failure to embrace big trends". So let's embrace something else that isn't a big trend: Windows Phone. Yep... that would work.
Question for religious people: where do unrepentant masochists go when they die?
Whilst I was still working there, I thought we could save the company, even after the loss of Southwood, Copenhagen, and the Symbian developers.
Now that 9999 colleagues and I have been swept away - no.
Windows isn't working. It isn't beating the old Symbian phones and that will only change when the old Symbian models are ramped down.
Stephen was supposed to fix the software engineering issues. :o(
First step would be to stop making only Windows phones. The Windows phone platform is too strict to allow creativity in design. Frankly, one Windows phone is much like any other regardless of manufacturer. So there is nothing to distinguish a Nokia from any other brand. No brand distinction, no brand recognition, no Nokia.
"Have you ever thought about just turning off the TV, sitting down with your kids, and hitting them?"
My wife got a couple weeks to demo a spare lumia 800 they had at work this week, and likes it enough to be seriously thinking of switching to a 900 series when her contract is up.
I looked at them hard myself when i upgraded earlier this year, i ultimately went with a galaxy s3, which i don't regret as the lumia's at the time are going to be stuck on windows phone 7.5, and I'm perfectly happy with the s3. It would have been a tougher choice had the lumia 900 series with windows phone 8 been out. (I upgraded from an iphone, but had no interest in the then unreleased iphone 5 given that it was pretty well known that it wasn't going to be a big leap forward from the 4S.)
I also note that the pre-orders for the lumia 920 seem to be going well. I heard BestBuy is sold out online already of the quantities they put up for pre-order.
Overall, I hope Nokia pulls it off. And i hope Windows Phone 8 succeeds. Its a good mobile OS, and competition is good.
Create Android phones. They have fantastic engineering talent that is being wasted by a dead platform.
I think Nokia would have been better served partnering with Facebook to produce a good mobile version. That would have served both companies well.
When all you have is a hammer, all problems are solved by using MS products.
I can mend the break of day, heal a broken heart, and provide temporary relief to nymphomaniacs.
I don't know about you, but it'd be easier to start a cell company with Nokia's resources. Sure, they probably have some kind of stigma of bad quality now or whatever. They've still got more going for them than a newcomer to the cell industry.
PS: I don't reply to ACs.
Please stop posting stories that originate at slashdot. Slashdot can't even bringitself to successfully edit paragraph sized summaries. Why would a whole story written by slashdot staff be any better produced? I trust the slashdot community, that's why I'm here. Not for the slashdot editorials on clouds or Buisness Intelligence. That's buzzword bs.
Well.. maybe. Or Maybe not. But Definitely not sort of.
A former Microsoft employee takes control of a failing company, uses a somewhat over the top analogy accusing the non-Microsoft competitors of setting the company on fire while Nokia stood by and did nothing and wants to solve the problem by replacing the OS with a Microsoft's system. Are there any other solutions better than a classic market share strategy?
Yesterday's Weirdness is Tomorrow's Reason Why
The more I use Android the more I LOVE my N9 the more I hate Nokia for killing it.
I know there is a lot of politics involved (not last the usual OSS community circle jerking) but the capabilities of that OS over anything else are amazing.
They need to make a clean break from Microsoft. That means get rid of Elop and the board that hired him. Beg some of the respected execs who fled, like Anssi Vanjokio, to come back. If they're not willing to come back to manage day-to-day operations, at least put them on the board to give a sane strategic direction.
Then buy up Jolla as a long-term investment, while producing Android phones to pay the bills.
It is tempting, if the only tool you have is a hammer, to treat everything as if it were a nail. - Abraham Maslow
My old Nokia rocked, it was fast, light, quality hardware and great GSM stack - fast, reliable connections to data and voice services - which was always a Nokia strong point. I'm only using a SonyEricsson android unit because they haven't produced a new handset to my liking. Nokia hardware plus android would bring me right back into the fold.
I have been a user for about 10 years. This ends Feb 2014. The site's been ruined. I'm off. Dice, FU
I think Nokia and the WP8 ecosystem will do well, and there are a few reasons.
First, they have the best device. Forget the OS -- the best camera, it's built solid (nokia solid), looks slick, wireless charging, and a very high PPI (even more than the iPhone 5).
Next, the Windows phone ecosystem is going to grow pretty rapidly when they release Windows 8. Right now only a handful of devs have the dev tools for WP8, but when the floodgates open and the new API that is shared between WP8 and Windows 8 (Windows RT), you'll see a lot of apps come around.
That said, keep in mind that while people think that the "apps" aren't there, there's over 100k apps now. It's not small potatoes, and they managed to do it faster than Android hit 100k apps as well.
The way I see it, I want MS/Nokia to succeed. They have a very good mobile OS (I'll be buying a 920 myself, specifically for build quality and camera), and having more competition is good for everybody.
The price is always right if someone else is paying.
By accepting personal funds from Microsoft for the deal with Nokia which should have never happened, Elop has brought Nokia to its knees. He is directly responsible for the layoffs and terminations of thousands of Nokia employees. He has demonstrated that he cares more about his pocketbook than others' jobs or the future of the company. As long as Nokia is clinging to the doomed deal with Microsoft instead of picking up where they left off (Maemo/MeeGo based phones or even Android if it needs to be), the company is done. Period. At least I am making good money shorting their stock... :)
merge it with RIM, and bring in new management so neither culture can dominate the other.
There is good in both companies, but both companies suffered greatly at the hands of management.
Feed the need: Digitaladdiction.net
The talent has left the building when Elop booted all Meego/Harmattan en Qt-devvers. The development team left is only a shim of its former self. They pull some hardware stunts so now and then (PureView) but without a platform to really benefit from it... Android won't save them, as they still won't have the dev-team to adapt it to their needs.
The N9 is the last great device they've released IMO.
Horace Dediu of Asymco wrote about Nokia's situation yesterday and showed where Windows Phone phones have not filled the gap in the loss of sales for Symbian phones. He also concludes that the goal of 150 million Symbian phone sales (beginning Q1 2011) will never be reached. He's got some good thoughts on this situation.
If I used a sig over again, would anyone notice?
Well this could be the exception to the rule. For buying into this Microsoft OS Elop might just get fired, too bad the employees will suffer. What a pure idiot and I bet this AssHat gets a severance package that is huge....
Nokian tires are the best. http://en.wikipedia.org/wiki/Nokian_Tyres
Now they are paying the price. The market only cares about iPhone and Android...who can't see that?
So, instead of abandoning their own proprietary Phone OS like windows 8, or they could just create android "compatibility". Then add their own store... If they get a community of developers creating "Windows 8" phone apps, great... maybe they could even eventually displace android... but I wouldn't be holding my breath. They are getting beaten in marketing and capability... Hard to compete in a gun fight when all ya got are knives.
Yes, embrace the 2% market share...
Hopefully they will pull their head from their ass and embrace Android...
I hope so. I'd love to see the stock price quadruple and more. Is it likely? Nope. The board and the CEO are incompetent fools. Fuck them all.
WP7/8 do not have the size of library that Android and iOS have.
However Microsoft has been doing a good job of courting (read: buying) development of some of the most popular applications. So they are actually not as far behind app-wise as it would seem.
Microsoft also has a core group of developers that really like the whole Microsoft toolchain, and will also work to provide some good applications - especially now that you are developing for Surface using the same tools.
So don't count Microsoft (and by extension, Nokia) out yet - Microsoft is still quite powerful, and has a TON of money to make something happen that has to happen for them to matter going forward.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
The incest thought process on these boards has me worried that bright people are forgetting how to think for themselves. Like it or not the Lumia 920 is in the top 3 if not the number 1 phone currently.. yeah blah blah it's not released.... Win8 makes Android and iOS look like 80's hair bands... of course I imagine that's where a lot of slashdotters still live in their minds... I had Ubuntu on a netbook .. thought it might run well since it's "light weight" -- wrong.. put Win8 on it and it runs like butter, better than Win7 and Ubuntu - People it's not hard -- hit the Window Key and type ... duh
I for one am getting the Lumia 920.
Microsoft has a knack for getting it wrong several times before finally coming up with something that works. They are not, in any way, a visionary company, they are simply good at recognizing their mistakes early and dropping them.
Look at their history going all the way back, it took until MS Word 3.x before it even compared to their competition. They suck at first, and always do.
But now that Apple and Android have led the way, Microsoft is about to release the biggest update to their product suite since Windows 95. And this time, I'm rather certain they mean it. They are betting their farm on Windows 8, and have revamped all their products on a unified code base. This isn't Zune, this isn't Wince, (er, WinCE) this is serious.
And it's about to launch. Speculating about the future at this stage in the game about the most useless endeavor imaginable. I'm willing to throw a few hundred in to buy Nokia junk stocks just because, while the odds of MS making Win8 seem scant, the payout if they do could be significant.
I have no problem with your religion until you decide it's reason to deprive others of the truth.
If a company did that, I think there would be a nice market for people that want to try both. You would have to choose which you want loaded at any given time, but it will insure that if windows 8 phones do start to look really nice, you won't be stuck with cellphone envy.
The one thing missing in the market is a waterproof or water resistant rugged touch phone. Offer it with and without cameras for corporate clients. Make it open, semi-upgradeable, and relatively inexpensive. Work with someone like arduino to develop an ecosystem of input devices that allow experimentation which simply isn't allowed on closed platforms like iOS. Offer a dock that has USB and HDMI outputs to turn it into a mini computer or just share media on a larger display.
Make it compatible with worldwide cell services, make it easy to swap SIM cards out, and easy to expand with SD cards or some other type of storage.
It could be done. But not with that schmuck running the place.
The best way for Microsoft to get into making their own hardware is to buy an existing hardware company. The best way to buy a company is to drive down it's value before you take it over. Microsoft used it's influence to get Elop hired as CEO of Nokia so he could destroy the share value of the company which Microsoft could then buy for a song. Nokia's share price tanking and eventually a Microsoft take over was the plan from the start. It has all been a show to steal Nokia from it's shareholders. Typically Microsoft.
what is a psot?
I think Elop is made of gasoline.
...at the helm, the company is doomed.
Oh... you say the name is "Elop" not "Flop"?
That's very different....nevermind!
--Emily Litella
There is only one possibility: Nokia spirals down the toilet, and MS buys it when it becomes a good enough deal. MS, according to their plan of hoodwinking Nokia's Board and installing Elop, gets a handset manufacturer they can call their own which is already primed for Windows Phone exclusivity.
Nokia ditching the Meego stuff was something they should have done sooner. There are just too many mobile OSs around. App developers really only have the resources to target one or two platforms. I have heard people say that Nokia needed Meego to diffentiate, but I just dont see it, at best meego would have been no better than android and probably would have been worse, it would simply not be a selling point, and it was letting market share slip away at a rapid pace while it tried to develop its own OS. If it had gone with Android right away, it would have gotten the immense app ecosystem and an off the shelf OS that would be ready to go right away. It could have had a phone on shelves years ago. Nokia could then soup up Android in any way it needed to later on if it felt it needed improvement. The fact is Meego would not have been any better than Android could have been, and would not have differentiated Nokia, or it would have differentiated them as being worse. People don't care if it has a different OS, they want it to work and Android works. It having a different OS than Samsung would not sell phones. Period. End of story.
Going with Windows Phone was perhaps a mistake, compared with going with Android, but not nearly as much of a mistake of staying with the Meego platform, which would not have been seen as being any advantage to consumers whatsoever, at best it would have been equal to android and simply does not provide with a reason to buy the phone.
Unfortunately for years Nokia killed it self with the not made here syndrome, wasting years developing an OS that would haev done nothing that Android could not do, and probably would have been worse and that people would not want anyway, With the solution staring them in the face with just taking off the shelf android and getting a phone in stores in a month, it really shows how thier ego and arrogance clouded their thinking, willing to bring their company to the brink of destruction than to touch Android because "its not made here".
Nokia is getting what it deserves, just like RIM, because of such arrogance. I expect both companies to be out of business in a few years.
I used to love Nokia before Android phones came along, if they come out with a good Android phone I might switch back
"When ex-Microsoft executive Stephen Flop...
FTFY
Flop, just like Nokia's cell phones!
It's always the case that corporate culture has a really hard time adapting to changes in technology. I saw that in Sun's final days, when the development and sales models continued to revolve around pushing SPARC systems even as top management told the stockholders and press that these models were obsolete and had been abandoned.
Difficult but not impossible. Despite having created the standard desktop computer, IBM resisted moving out of the mainframe world where top management didn't even use email. Then Lou Gerstner took over and did a remarkable job of retooling the corporate culture to use and sell modern tech. Alas Gerstners are few and far between.
Bottom line: can Nokia save itself? Certainly. They just have to change the way they think. Will they? Probably not.
By accepting personal funds from Microsoft for the deal with Nokia which should have never happened, Elop has brought Nokia to its knees. He is directly responsible for the layoffs and terminations of thousands of Nokia employees. He has demonstrated that he cares more about his pocketbook than others' jobs or the future of the company.
Here I was going to make a smartass remark about Nokia finally adopting modern American corporate standards, only to wiki up that Stephan Elop is a Canananadian. How mortifying for you polar bear buggerers.
the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff
If we could go back 10 years, Nokia was king of the world of mobile telephones. They had the sales - everywhere. Ericsson, who was at one time a fierce competitor, gave up and formed a joint venture with Sony to try to stay in the marketplace. BlackBerry had its users, but Nokia had the best technology in their phones. They had developers who write apps for it (not anything like today's market for Android and iPhone, but it did exist). Nokia sold all kinds of phones all over the world. You want one of those "I just want a phone that's only a phone" type of phones? They had your phone. You wanted a model with the latest technology, they had it. I remember going to Taiwan in 2007 and seeing commercials there on TV for Nokia's latest and greatest phones. I bought the N80 when I returned to the US around May of that year. Keep in mind that the term "smartphone" applied to phones like the N80 at the time because even though it only had the "phone keyboard" thing where the letters a/b/c are on the 2 key, d/e/f are on the 3 key, etc. and it's time consuming to type messages, there was a web browser on it and you could sort of do internet things on the phone. Maybe not easy. Probably not fast. But it was possible. And the phone could tether to a PC and give you an internet connection.
Then a couple of months later, Apple puts out the iPhone. I was just amazed. My brand new N80, which was just one step below Nokia's top of the line N series phone, was turned into crap over night. The N80 looked primitive compared to the first gen iPhone. It was like the N80 was some pathetic loser phone sold on another planet where only poor people lived. Over the years I watched Nokia (I owned the stock until earlier this year, when I sold at a huge loss) and they never came out with a phone I knew of that anybody took seriously any more in the developed world. Oh they apparently are still the kings of low tech phones so if you live in some desperately poor African country, your phone is probably Nokia. But they never even competed with the iPhone and Android. It was kind of like Digital when the computing world changed away from main frames and they never really got it. Or Sun when cost became the driver in business and they tried too late to offer cheaper models. Selling your soul to Microsoft to save the company seems stupid to me when all of Microsoft's previous phone attempts failed big time and it became well known that the first Nokia Windows phones couldn't be upgraded. Nokia had a good reputation and had they quickly punted and moved to Android, it might have saved the day. I don't believe Nokia will go under and they may get bought out, but from now on they are likely going to be the kings of low end phones. I can tell you that one of my old friends in Taiwan recently bought a Lumia and she likes it, but she is not a techie and she is extremely cost conscious. She told me she would rather have had an iPhone, but she cannot afford one right now. Again, Nokia is the king of the low end phone. I guess they can barely survive as the cost conscious alternative to Android and iPhone, but how much fun and how much profit can you make at the garbage end of the business relying on people to buy your phones because they are affordable, not because they are good?
Back when Elop arrived, Nokia had to make a choice. They obvious one was to go Android, but they tought - and this was completely sane thinking - that WP as a platform has no real flagships. Filling this spot, now with an MS guy on board, seemed indeed like a more creative idea. They rushed out a whole new range, and the Lumia line came with the limited WP7.5 on board, followed by mixed reactions and meager sales.
But I have to admit that by now, with WP8/Lumia 920, Nokia made everything it could. Even with shortening reserves, they pushed R&D came out with standout features like the stabilized camera system. They created/refined a clear, iconic design. WP8 as a platform is still very limited to customization, but Nokia made a range of apps, based on the content of their most/last valuable asset, Navteq.
And still, it probably won't be enough. People distance themselves from WP ecosystem, and (at least on the outside) WP8 does not bring much to the table. Win8 is another story, but I don't think it will drive up phone sales, even if the design language/kernel is common. And the disappointed WP7 userbase won't come back. Looking at Nokia's work in the past 2 years, I think they made a choice that can be rightfully defended, but still, it was the wrong one. Android would have allowed much, much more freedom on the software front (even if Navteq resources could not have been used, and standout software solutions was never really Nokia's strength).
At least they now go out in glory, and not staring in the oblivion, like BlackBerry.
Almost certainly.
Will they do the necessary things to save themselves? Almost certainly not.
Oliver's law of assumed responsibility: If you're seen fixing it, you will be blamed for breaking it.
By no means would selling Android require them to ditch Meego. With their own platform to fall back on they'd be in a much stronger position than if they found themselves completely dependent on Android. They should've pursued a multi-platform strategy because that would've maximised sales. Android to get sales, Windows Phone to get sales, Symbian maintained as long as rational and Meego developed to try and gain position over and independence from Android in the long term.
Going Meego-exclusive would have been stupid but not nearly as stupid as going Windows Phone-exclusive. The Windows brand leaves a bitter taste in most people's mouths. Meego was a clean slate and a pretty one.
Sorry, but every single phone OS currently out there don't serve my vision for what I want from a portable OS. All them seem to be weak OS just built to serve the AppStore mentality, locked down so to do anything like backing up your phone is a PITA.
Maemo was the first phone OS that I actually felt was a full-fledged computer OS, that had the flexibility to do what I wanted to do. It fed the dream of having a mobile computer in your pocket. Android feels like an appliance in comparison.
I'm not saying that Maemo/Meego would have solved Nokia's problems, but abandoning all home-grown solutions basically put them in the large pool of manufacturers making generic phones, with little to differentiate them. While going with Windows Phone does do that, it does it for the wrong reasons basically telling everyone that you are an also-ran. Personally, I think there is a place in the market for a Meego-like phone. Those of us who want a computer in our phone and don't want to buy into the appstore mentality.
Have never used it.. if they had seriously pushed MeeGo instead of releasing it only in china and none of the big markets outside china and released more models including the N950 they would have provided some serious competition with their platform, instead of losing the majority of market share and collapsing to a company 1/10th its original size.
And those who somehow believe that 'follow microsoft' is a sane solution see how well that worked out for them. Even android would have been a better solution for them, at least that wouldn't have left them without new models for about a year while they declared their platform obsolete.
Their microsoft shill of a CEO even publicly stated that even if the N9 became a hit they wouldn't release a new model.. the day after release.. wtf?
Go Jolla! Show Nokia what could have been if they put all their force behind it. Release a keyboard phone and I'll buy it when I can buy it here in europe. :)
Just re-release the N900.
I'm more curious as to which company will die first, Nokia or RIM. Blackberry was "the man" 10 years ago. Nothing else like it. And by God they held onto that belief even in the face of overwhelming evidence to the contrary. They didn't innovate or evolve, others did, they got left in the dust. Nokia is much the same, I feel. You can get a low-end Droid phone for little more cost than a phone with a proprietary OS like Nokia's. And that Droid is way more capable. Now I can't *fully* blame Nokia for trying to take on a new Windows OS for the phones, but geez it seems like such a dumb idea too. It was a gutsy move, that's for sure. And OS 8 looks very different graphically, but I don't know if the guts are truly any different. Besides, with the overall cruddy sales of Windows phones over the last few years, it's a big gamble on Nokia's part. They build good phones, but I think if they'd have gone Droid they'd be more relevant.
I couldn't care less about Nokia unless they are planning to release a successor to the N900 (maemo please, not meego) with more cpu and ram.
And I strongly doubt that would "save" them.
I get a bit tired of the camera argument. Nokia has a good camera is the argument I hear a lot about their phone. How can it be? Such a small pinhole lens can not be good although I am ready to admit the camera application might be fantastic.
Anyone ready to spend their dollars on a Nokia windows phone because it is such a good camera should at least stop and wonder how much camera that money would buy if it was actually spent on a camera.
Problem 1) Steven Elop. Seriously, they have to get that guy off the stage. Everytime I see him holding tech, I feel like some sales guy is playing with a toy and trying to call something cool. It would be like having the Pope try to sell sexy lingerie.
Problem 2) Dumb ass looking colors. I mean drop that, if I want colors, I'll buy a cover. It reminds me of an episode of Fat Albert where one of the characters was trying to sell a black and white TV as a color TV. When the buyer came back and complained it was a black and white TV, he pointed to the cover of the TV and said "I never said anything about the picture. The TV is blue.. therefore it's a color TV"
Problem 3) Nokia's problem was less about the OS (which kinda sucked) but more about the lack of commitment to the phones. They made too many different phones and before you made it home from the store with your awesome new phone, they were selling the next one which was so much better and of course you couldn't upgrade the one you had. It really made you hate your phone. They intentionally hid plans of the new phone also so you would buy the old one to clear out stock.
Problem 4) Accessories... when you go to the store and look at accessories, there are tons for Samsung, tons for iPhone, 2 for Nokia. They need to convince Chinese manufacturers to invest heavily in a specific design. By making too many models, no one wants to invest to make something special for it... like a Angry Bird speaker dock.
Problem 5) It's their name. The only Nokia phones I've seen in nearly a year was in the hands of old people. They weren't smart phones but feature phones... with big numbers. They need a new name for their Smart Phones. I think it would cost less to create a new brand than to repair what's left of this one.
burning old platform in the North Sea
should be
burning oil platform in the North Sea
Why wouldn't sales currently be deteriorating? Their current phones run WP7.5, with no upgrade option to WP8. They pre-announced the 920, 2+ months before anyone could buy one, so people have stopped buying 900's. Why would you buy a phone that you know is obsolete when you can wait a couple months? If their sales still suck in February, we can start calling it a crisis. Until then, it's just people making something out of nothing.
The one thing I will say I think is an absolutely idiotic move on Nokia's part if it's true, is that they are supposedly giving AT&T exclusive rights to the 920. In the position they're currently in, they should be trying to get it onto every network possible from day 1. It's not like the iphone where there were no other options on other networks. By going exclusive, they're just going to give HTC and Samsung the opportunity to build a user base on Verizon/T-mobile/Sprint. They gain essentially nothing. The only way it would've helped would have been if they were the only WP8 phone on the market.
Nokia is getting what it deserves, just like RIM, because of such arrogance. I expect both companies to be out of business in a few years.
Or, of course, making Android phones.
I think (and apparently I'm not alone, based on replies to this story) people would be interested in a Nokia Android phone. Solid hardware by a known hardware manufacturer combined with a known OS. Nokia is still known for good hardware. And Android has better brand recognition than anything other than iOS, Windows, and OS X at this point. Sounds inevitable.
Hopefully they don't screw it up.
Help! I'm a slashdot refugee.
"His solution: abandon Nokia's homegrown operating systems, including Symbian, in favor of Microsoft's Windows Phone."
Sounds to me like they take nearly everything from you and then you have to give them that "nearly". I think that if the EU was given the Nobel Peace Prize was precisely as a warning because until now it is pretty obvious that if it wants to exist it will have to be as enemy. Hopefully not the enemy of LOTR. Other kinds:
. Enemy of British: because the English language wants everything and pirates have always been legal there.
. Enemy of Americans: because if water goes upwards is because there are bombs (spanish for water pumps), whether they are seen or invisible.
. Enemy of Soviets: because they want the EU as the Royal Mint, the Great Britain as the Pub, and the Mediterranean as the weekends place.
. Enemy of Countries: because EU is above countries (member countries should be its foundation).
. any other enemies to destroy?
When I think Nokia, I think "phone that is reliable, built like a brick shithouse and with a battery that lasts all week or more, and can pick up the faintest whiff of a signal and make it work"
Never mind making "yet another smartphone that is only 2 molecules thick and with a battery that lasts a whole 4 hours!"
Do smartphones if you must, but make it the same way you used to make phones. Make it a rugged beastie that the highly destructive creatures known as "sales reps" won't keep handing back to the IT department with shattered screens knackered batteries broken buttons and chunks missing. Make a phone that can connect to Exchange but that our CEO won't brandish angrily at us while shouting about terrible battery life and dropped calls. Trust me, we'll love you for it and we'll buy lots.
Ta.
What Nokia should have done is not hire an ex microsoft executive as CEO who is obviously still very much in love with Microsoft.
The fact that he cannot see that Windows Phone is a doomed platform is a huge problem. Nokia is not going to save Windows Phone, and Windows Phone is not going to save Nokia.
What Nokia *should* have done is created a very good Android phone, with the quality and ease of use that Nokia is famed for. They have a real winner with PureView image sensors ( when used as designed, i.e. 8MP output images ), and they also know how to build quality hardware.
All the pieces to save Nokia were there, the opportunities to save Nokia were there.
But they blew it.
Nokia. R.I.P.
Any one that thinks European antitrust officials will allow MS to buy Nokia after an exMicrosoft executive makes a deal with Microsoft that severely damages Nokia, is out of their mind. Nokia will be bought, but it won't be by Microsoft. Maybe Google or Samsung or ( shudder ) Apple. Whatever Nokia does, the first step to health is to fire Elop.
They can switch NOW to Android, stock builds already run on Nokia hardware. What's stopping them is Elop. It's Elop that's thrashing this company to death.
It was Elop that killed Symbian with his graphs showing they would end-of-life it (and people would continue to buy it knowing he'd announced it was to be cancelled?? Of course they wouldn't. He's an incompetent manager) and then he compounds this with an email about burning platforms, accelerating the market fall.
Meanwhile he opted for Windows platform. Knowing they'd never sold many in the previous 6 generations. But 7 would be different? Again he's just incompetent.
Then there's Android, anyone can join, anyone can customize, small Chinese makers are gaining market share simply by putting out stock builds, and somehow Nokia can't or won't enter the winning market? They're putting out a CPM computer in a DOS world?
It's just Elop. They can switch now.
Ever since I saw a Nokia product placed in Star Trek- which implies than Nokia will live through a eugenic revolution, a mass die off, an age of darkness, and the transition to a post commerce, post scarcity society- I've wanted them to go under in my lifetime. The arrogance, and how jarring that dumb moment was, clashed together. I want the product dead and the name buried!
Nokia has acquired a bad bad name in user support - in my region anyway. It failed to support its various OSs to the point where people bought a phone only to see it's platform abandoned months later. Burned customers look elsewhere! Apple's secret apart from great design, is a long term (free) support relationship to allow people to serious fall in love with the product. Even Microsoft has not achieved this, instead luring users with an ever changing way of doing stuff. In case of Nokia's demise - good riddance, well deserved.
The latest s40 phones kick arse and take names!!
While the actual decision was definitely agreed with the board, I'm sure that the famous "burning platform" memo pressured them. I think that the biggest problem was his certainty that he knew what was wrong and was sure how to fix it.
Elop should have been fired, and probably sued, as soon as he published that memo; even if he was convinced that Nokia's products were crap, he should have kept that information to himself and Nokia's "inner" circle, because that's the only thing they had at that moment; after they had a new, shiny product out there, feel free to talk about how bad the old product was and how great the new product is, but his actions have no rational explanation. Even someone as passionate and perfectionist as Steve Jobs tried his best to sell products he considered sub-par, like the Mac OS in the first iMacs.
The decision to go for an unproven platform like Windows Mobile was a bold, extremely risky move, which is why Microsoft had to pay that kind of money to have Nokia use it exclusively. For me, the biggest mistake wasn't to use Windows Mobile, but to put all of their chips into it, after completely dismissing their own products. They could have kept developing their own products, and also Windows Phone and Android devices, and let the market decide. I'm convinced that the Android phone would have sold a lot better than it's Windows counterpart, and Nokia would have had their own OS out there to compare.
Now it may be too late for Nokia to react; not only because of time and money, but because of the dismissal of the engineering teams that took care of Nokia's new software developments (specially the Linux-based Series 40 platform successor Meltemi), the damage to the Nokia brand, and the dependency of Nokia to a soon-to-be-competitor like Microsoft, when they release their rumored Surface phone. It looks like they're betting everything on Windows Mobile 8, and it will probably work as well as it did with 7.
In my opinion, the best thing Nokia can do is to find some kind of credit line that can sustain them for a few more years, negotiate the removal of the exclusivity clause with Microsoft, and add some Android phones in their portfolio, to try to recover some of the market share that went to Samsung; then, invest as much as possible in the development of what works (the only good news lately come from the success of the Asha line), and make the only thing that can distinguish Nokia from the other vendors: innovate, innovate more, and then some!
Things like the PureView are a good example of the innovation that may help them survive, but only if they don't keep screwing up in the marketing department, like when they mentioned in the announcement that the megapixels were interpolated (which wasn't true), or using the "PureView" name for different things (for image stabilization or large number of megapixels).
Speed Dial for Firefox
might have made a difference, until the symbian managers arrived.
The influx of company cars was shocking
Nokia was culled by the finnish government in order to eventually obtain purchase permit and avoid Pentagon veto for the JASSM-158 air-launched stealth cruise missiles for the Finnish AF F-18 Hornets. (The finns tried twice previously and got blocked.) Finns think they need the JASSM to counter russian Iskander theathre ballistic missiles. But russia has much more missiles and they can simply buy JASSM disarm codes from Israel (or swap it for secret info on Syria / iran military, as has happened in case of the poor Georgians.).
On the other hand, it is now much easier for the USA that one more major foreign-controlled civilian comms vendor is quitting (makes NSA real happy). Blackberry has already been written off. Samsung will be next, if and when South Korea wants to buy F-35 JSF.
..but the original plan before Elop appeared on the scene was sound. Yes, Symbian was showing its age but it still had a good couple of years to it, and they were planning on introducing mid to low end models based on Symbian for their traditionally strong markets - India, Africa and China. Meego was to have been the OS of the future with its Linux underpinnings, and Qt would be the bridge for developers to easily migrate to it from Symbian. In fact, by the end of 2010 there were quite a few Qt apps starting to appear on the Ovi store. Speaking of 'ecosystems', Nokia had a nice little one of its own from since long before mobile was anywhere on Steve Jobs' horizon.
Along comes Elop with his idiotic burning platform memo, and publicly declares that Symbian is dead.
He starts the process of selling the crown jewels to Microsoft - lay off half the staff, shut down plants and get the entire company on board with an unproven OS from Microsoft of all people, who have never really succeeded at anything mobile.
In one stroke, he alienated the long time Symbian users by launching an OS that was even more crippled than iOS, and the developers by declaring that they would not support it anymore. This doesn't even take into account the poisonous hatchet job that was relentlessly done by US tech sites (Gizmodo, Techcrunch etc) who kept sneering at every Nokia innovation in-between going down on Apple. They have always had disproportionate influence in the mobile space compared to their experience with anything other than Apple.
What's even worse - he launches awesome devices like the N9 and N950, then refuses to sell them in Europe or India despite the demand for fear that it will expose the fact that people would rather prefer them to the Windows phone. And I haven't even gotten started on Nokia's swansong, the Symbian based PureView 808, that uses a 41 megapixel sensor to take ultra detailed 8 MP photos!
Look at where Nokia is today, losses of more than a billion euro, and long since forgotten in the mobile space, which has become a 2 horse race between iOS & Android. Samsung has taken the crown of world's largest mobile manufacturer, and in the low to mid range segment where Nokia traditionally ruled, you just have crappy Android devices from a hundred manufacturers trying to cram a resource hungry OS onto puny specs - 256 MB RAM, 800 MHz CPU - when any Symbian phone with the same specs at the same price would just zip along.
Had they stuck to the original plan, I'm pretty sure they wouldn't be in as dire straits as they are now.
"..One hosts to look them up, one DNS to find them, and in the darkness BIND them."
When all you have is a Balmer, all problems are solved by using MS products.
aaaaaaa
Of course Nokia -could- save itself. Will it? I doubt it. The whole network connection/configuration stuff remained crappy and unintuitive for years. If that can not change, then they are incapable of taking a deep look, reassessing, and changing themselves. I really should be shorting Nokia stock. Sad.
"Someone needs to talk to the tree of liberty about its ghoulish drinking problem." by ohnocitizen