Slashdot Mirror


Users Can't Distinguish Scams From Facebook's Features

Anyone who's seen social media sites like Facebook has probably also seen scam ads that promise new features or insider access to the sites themselves. rudy_wayne writes Zdnet reports that a new whitepaper from antivirus company Bitdefender, which examined 850,000 Facebook scams over two years, shows that Facebook's own user experience enables these scams to flourish. The researchers found that scammers have infected millions of users with the same tricks over and over again — just repackaged. The most common tricks, such as 'Guess who viewed your profile (45.5 percent)' and 'change your background color' (29.53 percent) rely on a combination of the obsessions encouraged by the Facebook experience, and a general lack of understanding about Facebook's functionality — which, as most users know, is a constantly moving target. Users would be none the wiser that a given scam isn't just a new "feature" or another of Facebook's psychological experiments being done on users.

29 of 116 comments (clear)

  1. Facebook is the scam by Anonymous Coward · · Score: 4, Insightful

    The others are just playing catch-up

    1. Re:Facebook is the scam by bondsbw · · Score: 5, Interesting

      Advertisements should always be marked as such. I do not trust any service that does otherwise. (Not that this was the only thing keeping me from trusting Facebook.)

      --
      All my liberal friends think I'm a conservative, all my conservative friends think I'm a liberal.
  2. The only way to win the game... by Mysticalfruit · · Score: 5, Insightful

    Is to not play at all.

    --
    Yes Francis, the world has gone crazy.
    1. Re:The only way to win the game... by war4peace · · Score: 2

      Or play responsibly. Don't make your main page ("wall?") look like a Christmas tree, keep a tight cover on who's in which group, don't accept a gazillion "friends", keep a low profile, update only when you have to (something important, worth sharing, happens) and you'll be fine.
      Those who fall for such scams don't use the system, they are the ones being used, they're fodder and none the wiser.

      --
      ...gis sdrawkcab (usually not responding to ACs; don't bother posting as AC)
    2. Re:The only way to win the game... by TWX · · Score: 2

      But that's completely contrary to the purpose and function of Facebook. If the tool wasn't intended to be used like that then it wouldn't be set up to allow on to use it like that. Come to think of it, just about every form of personal vanity webpage host with some form of included WSYWIG editor to have ever existed, going all of the way back to Geocities, has been like this.

      The only winning move is not to play.

      --
      Do not look into laser with remaining eye.
    3. Re:The only way to win the game... by Shakrai · · Score: 4, Interesting

      Yeah, that's all well and good, except for the fact that Facebook has reached a critical mass; resistance may not be futile but it's damn hard:

      1) I have friends all over the world; literally, on every continent. Is there a better centralized method of communicating with them? Should I send out a broadcast e-mail to all of them every time something noteworthy happens in my life? (Noteworthy actually means noteworthy in my world, I'm not logging check-ins every time I go to the grocery store....)
      2) I have friends that only communicate via Facebook. They won't talk on the phone, they don't text, and they rarely check/answer e-mail.
      3) Ever tried dating in the modern world without Facebook? It's instantly assumed that you're hiding something, which to be fair is frequently the case for people that refuse to share Facebook with would-be mates.
      4) There's an ever growing list of companies and events that decline to maintain a webpage or otherwise keep it updated. If you want to stay abreast of their developments the only way is via FB or Twitter. This ties back into the critical mass comment from earlier.

      Facebook is a necessary evil. It would be nice to see G+ displace them, because the G+ interface is light years ahead of FB's crappy software, but that doesn't seem to be in the cards does it?

      --
      I want peace on earth and goodwill toward man.
      We are the United States Government! We don't do that sort of thing.
    4. Re:The only way to win the game... by ArhcAngel · · Score: 2

      Is there a better centralized method of communicating with them?

      Second Life?

      --
      "A person is smart. People are dumb, panicky dangerous animals and you know it." - K
    5. Re: The only way to win the game... by Anonymous Coward · · Score: 4, Informative

      1) They don't care.

      2) To hell with them.

      3) Not the kind of person worth dating.

      4) To hell with them.

    6. Re:The only way to win the game... by vux984 · · Score: 4, Interesting

      ) I have friends all over the world; literally, on every continent. Is there a better centralized method of communicating with them? Should I send out a broadcast e-mail to all of them every time something noteworthy happens in my life?...

      Anything a friend broadcasts me is rarely worth reading. And a broadcast email etc for something like a baby being born etc ... is fine.

      2) I have friends that only communicate via Facebook. They won't talk on the phone, they don't text, and they rarely check/answer e-mail.

      Easy. Those aren't friends. :) Seriously... they WON'T communicate with you except on facebook, so therefore you MUST be on facebook?

      3) Ever tried dating in the modern world without Facebook? It's instantly assumed that you're hiding something, which to be fair is frequently the case for people that refuse to share Facebook with would-be mates.

      No. But then I'd consider that a handy filter. Anyone who thought I needed a facebook account isn't worth my time.

      4) There's an ever growing list of companies and events that decline to maintain a webpage or otherwise keep it updated. If you want to stay abreast of their developments the only way is via FB or Twitter. This ties back into the critical mass comment from earlier.

      I've yet to encounter one. Several local businesses have facebook pages instead of websites, but its public and it comes up when i search for them, even though I don't have a facebook account. Of course I can't "follow" them... but that's their loss not mine.

      Facebook is a necessary evil.

      No, its really not. I'm living without it just fine. No one in my household has an account. The kids think its stupid, and don't even want accounts.

      Sure when we visit an aunt at thanksgiving we're a few months behind on the news... so what that we didn't know my niece has a new boyfriend the day it happened or that my brother in law has a new job? Catching up, gives us something to talk about.

    7. Re:The only way to win the game... by war4peace · · Score: 3, Interesting

      The function and purpose of Facebook is what I want it to be. That's the trap I was talking about.
      If it allows you to share all your shit, it doesn't mean you HAVE to.

      --
      ...gis sdrawkcab (usually not responding to ACs; don't bother posting as AC)
    8. Re:The only way to win the game... by Archangel+Michael · · Score: 2

      1) Google+ Yeah yeah desert void of anything usable.
      2) These are not "friends". they are people you know. Friends communicate with each other outside of FB
      3) I haven't. To be honest with you, I think I could manage. Social gatherings do occur apart from FB
      4) And Google+. I have never had a twitter account, and I find the whole concept silly. I like to have substantive reading / dialogs, but in a world of sound bites that is increasingly difficult.

      --
      Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.
    9. Re:The only way to win the game... by houghi · · Score: 2

      No, its really not. I'm living without it just fine. No one in my household has an account. The kids think its stupid, and don't even want accounts.

      I up you one. I have a Facebook added to my killfilter in my DNS server.

      That way I can not even click on it by accident.

      People often say that they are able to find old school friends, but I noticed that there is a reason why you don't have any contact anymore.

      The people I wanted to find, I have been able to find without facebook and after three emails it was clear that we had nothing in common anymore.

      People who would be looking for me can find me, if they put a little effort into it. If they are not willing to do that, then they must not be interested in finding me.

      --
      Don't fight for your country, if your country does not fight for you.
    10. Re:The only way to win the game... by vux984 · · Score: 2

      Don't blame me if your friends have a low signal to noise ratio.

      Without meaning to be offensive, why do you think your marathon updates are something all your friends want to read broadcasts about? Its a big event for -you- sure; and far better than your thoughts on breakfast... but there is no real particular need or urgency for me know about it, the day it happens, in a broadcast message. It can wait until we see eachother again; I'll say what's new... and you'll have something genuinely interesting to talk about. I'll be genuinely interested in hearing about it. What did we need facebook for exactly?

      If we were friends, and I was on facebook, sure I wouldn't complain about it. 4 posts in 6 months is not excessive noise at all. But I'd hardly miss it if I didn't hear about until we met up somewhere or talked.

      I run road races; many of them only provide useful updates via FB,

      Yeah, and I concede the point that there are some REALLY stupid organizations out there. And while it hasn't happened yet, it may one day happen that there is some event I want to deal with that I need an FB account for.

      But I'd also take the opportunity to point out how stupid it is for an organization to let facebook or any company have total control over their access to their customers/followers/etc.

      Whether its facebook, or ebay, or amazon... if your entire presence is at their whim, your fucked if they decide to fuck with you.

      Run your own site, and use facebook etc to get people to it. Engage your customers on facebook -- its where they are so you need to be there too... but don't let facebook own your customers.Then if you and facebook part ways you aren't out of business. And if facebook says "jump", you don't have to say "how high".

      I think most reputable businesses and organizations get this, only the really bottom end, the local hairdresser or the mom and pop donair shop with their menu online are 'facebook' only.

    11. Re:The only way to win the game... by vux984 · · Score: 2

      You seem to be trying to take your personal preferences and apply them to myself and the millions of other people who have found social networking to be useful despite the annoyances that come with it

      I'm trying very hard to keep my "personal preferences" out of it. I am just saying one can get along fine without it. That its not 'necessary evil'.

      I find it nice to stay abreast of the developments in my friend's lives.

      I get that.

      Want another anecdote?

      I don't doubt that happens.

      Do you want another anecdote? If we all submitted right now, to having our blood, DNA, and fingerprints taken a whole whack of crimes could be solved, a whole whack of people with diseases could be diagnosed and treated, a whole bunch of families could be re-uinited, missing children found, ... there's all kinds of good things we can do with that.

      The chance to see someone I haven't seen in more than a decade is well worth the aggravation of Facebook.

      Do you play the lottery too? Because winning a million bucks is a pretty good deal for the winners. Not so much for everyone else though. And I'm not even sure you won a million bucks... more like you won... $150.

      But seriously, you haven't seen them in a decade. Pragmatically, if you didn't see them in Helsinki it wouldn't really make an iota of difference to you. Pragmatically you have lots more long lost friends all over the place, and not seeing any of them hasn't lost you any sleep.

      Don't get me wrong, I enjoy bumping into people I haven't seen in years too... but I really don't see a valid argument to justify signing up to an advertising network just to slightly increase the frequency it happens.

      And what if you get back from Helsinki and find your place has been robbed because you posted you were going away on facebook. I know people its happened to. Their kids shared with their friends they were going away on facebook; the perps were never properly caught but their kids heard through the grapevine at school how an older sibling of a friend of a friend or something who saw the facebook post...

      The chance to see someone I haven't seen in more than a decade is well worth the aggravation of Facebook.

      Is it really? Or have you just not been badly burned yet? With facebook, we're just starting to grasp how nasty it can be to be on the losing end.

      Everything else aside, big data, the government spying, insurance company and advertising companies trying to more effectively deny you coverage or sell you crap you don't need. Setting all that aside.

      Facebook hasn't resulted in a net benefit to our happiness. Plenty of studies agree. There are some useful features and you can cherry pick positive anecdotes, but for most people facebook hasn't made life better.

      For most of them, it's wasted scads of their time, created drama, caused them embarrassment, caused them stress. Exposed them to petty gossip and other peoples drama, other peoples narcissism, etc... and for what? The off chance when they are in Europe someone they know from a different part of Europe will happen to be where they are going...

      You sir...you won a small lottery. Congrats.

      Its still mostly a losing game. And that's even before factoring in nastiness of what big-data, and government etc are looking to do with you with it.

  3. Who? by ThatsDrDangerToYou · · Score: 4, Funny

    Who are these Facebooks and why are they on my internets?

    1. Re:Who? by TitusC3v5 · · Score: 2

      Who are these Facebooks and why are they on my internets?

      I'm not entirely sure, but one of them just pooped on your lawn and then told five of his friends about it.

      --
      And the masses cried out, "09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0!"
  4. Facebook indistinguishable from a scam by Anonymous Coward · · Score: 5, Insightful

    I can't tell Facebook vs a scam... both ask for personal information, promise a fantastic experience that is never delivered, and sell my personal information for a profit...
    I can see why people struggle to differentiate the two.

    1. Re:Facebook indistinguishable from a scam by IMightB · · Score: 2

      I was going to say roughly the same thing, I can't tell facebook from a scam anymore either they're basically the same thing.

  5. 87% Slashdot Can't Distinguish Ad from News by Anonymous Coward · · Score: 2, Funny

    Yes. You should click on this to see how naive those Facebook users can be. Ha. Ha. Made you RTFAd.

  6. Explanation is VERY simple by gurps_npc · · Score: 4, Insightful
    Facebooks demands a huge invasion of privacy for a rather minimal set of features. Basically, you can get everything it offers elsewhere, for free, just giving up the 'single sign in', that lets them track you across everything. In other words, Facebook is itself a scam.

    So it is not surprising that people that willing accept one scam, can not distinguish other scams from the official, approved scam they intentionally use.

    --
    excitingthingstodo.blogspot.com
  7. The UI sucks big time by Sir_Eptishous · · Score: 3, Interesting

    rely on a combination of the obsessions encouraged by the Facebook experience, and a general lack of understanding about Facebook's functionality — which, as most users know, is a constantly moving target.

    The FB UI is half the reason I don't have an account.
    Thier UI is so CLUTTERED, so absolutely ANNOYING, with a constant FIREHOSE of SHIFTING posts, videos, content, etc, etc;

    I get a headache just thinking about it...

    Combine that with, as the article points out, the fact that their settings change constantly.
    I honestly don't have the time or inclination to become a CFE(Certified Facebook Engineer) just to watch cat videos and read nutty political rants...

    --
    We play the game with the bravery of being out of range
  8. Not designed that way by s.petry · · Score: 4, Informative

    Facebook has a known history of changing security settings, so safe today is not safe tomorrow. Almost every major security change has been done via stealth, leaving users to race to go fix things after the fact. This is just a behavior problem with the company so not the same issue as TFA is discussing, but worth mentioning since "playing safe" is impossible when a company intentionally circumvents all of your efforts to be "responsible".

    The design of Facebook is such that you can't play safe. Conversations are ordered based on "likes", not based on chronology. So you have to get "likes" to be seen in a crowd, and you gain more "likes" by expanding your profile to more and more people. Anyone wanting to be seen has to open their profile to more and more people in order to compete, so the design is to not have tight control over who can see your information. In fact control is discouraged (and what gets broken most frequently in security changes). Contrary to your last sentence, scams happen to appeal to the people that use the system exactly as intended and designed (the point of TFA).

    The implementation of the moronically named "Timeline" feature which removed chronological based dialogue and replaced it with "like" based dialogue was when I stopped using Facebook all together. Prior to that, I agree that Facebook could have been used for conversations with smaller groups. Even if no "likes" are assigned to comments algorithms order your post based on content Facebook wants to be popular. Cat memes will top political dialogue if the viewership is a high enough threshold for Facebook to notice.

    In the words of Nancy Reagan, "Just say No!". (probably showing my age with that quote, so get off mah lawnz!)

    --

    -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

  9. This is just traditional web advertising by Lendrick · · Score: 2

    Ads have been pretending to be part of website user interfaces forever now. A good website would ban those kinds of ads, but Facebook's customers (the advertisers) pay top dollar for unfettered access to Facebook's main commodity (its users). The only way that's ever going to change is if people start to leave Facebook in droves, but unfortunately it's the primary way that Gen X, Gen Y, and older Millenials communicate with each other. It's going to be a couple decades yet before Facebook's primary users age into less valuable advertising demographics, and people have already shown that they're generally unwilling to jump ship for better platforms (Google Plus isn't great, but it's a hell of a lot less obnoxious than Facebook). Me, I deleted my Facebook account several years ago, and have never looked back.

    1. Re:This is just traditional web advertising by evil+crash · · Score: 2

      Me, I deleted my Facebook account several years ago, and have never looked back.

      You think you deleted it....

      --
      "Anyone who is capable of getting themselves made President should on no account be allowed to do the job."-THG
  10. The problem by waspleg · · Score: 2

    is even if you don't have a profile, like me, other people will post pictures of you and information about you which they collate, analyze, and sell as well (without your permission or direct interaction with them).

    So, not playing isn't effective unless everyone you know also respects your not wanting to be there, and most won't, even if unintentionally.

  11. why is this BS allowed? by slashmydots · · Score: 2

    Search Google for "hp support" or "sony drivers" or "microsoft support" or "firefox download." You'll see 2-3 ads for fraud, viruses, rigged download sites, etc. WHY THE HELL DOES GOOGLE ALLOW THIS?! They already got a gigantic fine for allowing illegal pharmaceutical ads. Why not block all these assholes running scams from buying ads? The same goes for Facebook. Since both companies are completely evil and make most of their money one way, the obvious answer is money. Those are hot, expensive keywords they're advertising under and the high click rate means it's probably double digit percentages of their total income. Time for the FTC to drop the hammer on both of them.

  12. Re:Why the surprised look? by Archangel+Michael · · Score: 3, Insightful

    It is that way every election, whether the winners are (D) or (R). The scam is that people think that there is substantive differences between the party that is taking our rights quickly or the one taking them away slowly. But enjoy your cake an circuses.

    --
    Agent K: A *person* is smart. People are dumb, stupid, panicky animals, and you know it.
  13. Really? by gelfling · · Score: 2

    2o year old fake tan retards who spent all day duck-facing half naked selfies of themselves aren't up on the latest cyberscam? Where do you get this crazy talk?

  14. Re:AdBlock = Inferior + 'Souled-Out'... apk by ColdWetDog · · Score: 2

    Nobody summoned you this time. It was just snoring.

    --
    Faster! Faster! Faster would be better!