I have to say, if they can make a website like the BBCs, I'll be impressed. I LOVE the BBC website for many aspects of my life.
But honestly, I don't think NYTimes can pull it off because part of what makes the BBC website so great is how REAL they are about things. They don't skirt around the politics as much as this one most likely will, and they're not afraid of being a little indecent (if any of you have seen the boys/girls body image flash animations, you'll know what I mean, btw, those are hilarious). And that is what makes people connect with their website and keep wanting to come back.
What people need to realize about print ads is that a media planners job is to make sure placement is relevant. So while there are OBVIOUSLY some clear cut cases of advertorials, you shouldn't get so upset about relevant ads placed next to stories unless it seems the story was blatantly written for the sole purpose of increasing the value of the ad.
Think of it like Google's sponsored links.
However, as someone in advertising/marketing, I'd also like to point out that many times we will try to work with a writer to get some free PR. This may be done by presenting them with an expert on the topic they are writing about, or suggesting an interesting article for them to write, which of course would have you mentioned in it.
I'm not saying there isn't scummy stuff out there, but it really is a fine grey line between what is relevant placement, and what is scummy.
I hope you know WHY we choose to bash the school. You see, aside from some of the most laughable ads in the history of advertising (which is the industry I'm in by the way, so I've seen a LOT of ads), they have an earned reputation of being a school for students who aren't the most successful, and who aren't "bright enough" to cut it at other schools.
It's a chain college. That and the fact that they have to advertise on tv drastically maims whatever credibility they might have as a school producing intelligent graduates.
So please, don't take the attacks as something against you personally, its all about the image your fine school has crafted for itself.
What an ignorant post. These are generic robotics problems that NEED to be solved if robotics are to evolve into what is today the realm of science fiction. The reason you keep seeing "yet another bi-pedal locomotion technique" is because scientists aren't satisfied with the current offerings.
Rest assured there are entire industries who make specialized robotics for the likes of the fast food industry, etc. What we need is more research into general robotic functions, such as walking, recognition, etc.
Re:Games Workshop doesn't care about the hobby
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NYT on Warhammer
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All of what you said is correct. I'd also like to add that when you have to drop $50 to get a lead piece for your army, it is no longer a hobby, but an addiction.
Personally, I stopped playing when I bought a simple little blister pack that had two left legs in it rendering it impossible to assemble. Would the store take it back or even replace it with an identical one? Nope.
I'm not trying to shoot her down, I just want people to be educated about these things. I'm in advertising/marketing and these kinds of things happen to stick out to me a LOT. I pick up on them very easily, but I know that not everybody does.
Being able to spot that kind of stuff and factoring that into your decision making process when you're trying to decide if a source is credible is an invaluable skill for life, especially in the business world.
I'm not doubting that she knows what she's talking about. I'm sure any professional in that industry does. What I was pointing out was that the possibility exists that the reason she's writing this article might have something to do with the fact that she also sells the book. Just something people should take into consideration about any subject matter on the internet.
You know, whenever I see a study that makes some very broad sweeping claims about how successful something will be, I always look at who the source is. In this case, here's the copy/pasted "About the Author" from the bottom of the article. Bold emphasis is mine.
" About the Author:
Caroline Gabriel is Research Director of Rethink Research Associates and Editor of WiMAX Watch, a newsletter providing in-depth analysis of the WiMAX market. She is a featured columnist for Trendsmedia's WiMAX Trends, and is a leading industry analyst on wireless and wireless broadband technologies. She recently authored WiMAX Business Models 2004-2007: How to Make Money in WiMAX, published in the US/Canada by Trendsmedia. For further information, email info@trendsmedia.com"
Because the cell provider would undoubtably want to be the sole partner in this, and that would lock students in with an offer they can't turn down with a provider they would never have considered before.
See, now while that might be effective, and funny, I would be royally pissed if a professor did that to me. Its mine phone, he has absolutely no right to touch it, nor does he have any right to talk to the person calling me. He DOES have the right to toss me out of his class, but thats his call.
Reduced Media Edition? I'm sure someone in marketing gave strict orders for this to be called that to hinder sales of it. Who wants to buy anything that's "reduced" when you're not talking about food?
As long as something is in Beta, the company thinks they aren't responsible for anything. I'm ok with this, as long as whatever you are giving me is provided for free.
Now, the problem comes in when you have games (think MMORPGs) released that should STILL BE in beta testing, yet they get passed off as retail and you pay 50 bucks and then 15/month for the priviledge of playing a game who which should still be in beta considering the state of it.
If its a free MMORPG beta, I'm all for it though. I've been in some fun beta events, and some crumby ones, but they provide what is ABSOLUTELY necessary for any new competing MMORPGs coming along. We need a preview. With so many to choose from, we can't be asked to buy the retail box of one just to try it out for the free month since we can't return the box.
Some games offer the client download for free on highspeed servers (you could do it through bittorrent though), and give you a month (or year in the case of AO) free. I'd like to see more of the games out there do this.
Yes, but old people are not as "digital" as college age kids. Not to offend old people (especially Korean ones), but the college age kids and high school kids are their target audience because of the level of disposable income combined with their knowledge of technical things and a desire to "be cool".
So for them it is a simple choice of maximizing their bang for their marketing buck by going after a younger audience.
No offense, but your dad isn't hte target audience. If they failed to successfully grab the target audience, it was most certainly NOT an effective ad.
I wonder if anybody has done work into such a peripheral device.
But the voice recognition would be hard, because you have to accomodate for accents, and I think this game would have trouble with an American English vs British English accent.
Having spent the greater portion of my life growing up in Chicago, I have to say I am beyond outraged. This takes something that could be a great boon for the city in terms of global recognition, and turns it into what will inevitably be a class action lawsuit against the city of Chicago by Chicagoans for something so ridiculous that it would have gotten a Florida tag instead of an Asinine tag on Fark.
I've thought the same exact thing for a long time. Asheron's Call was the first game to even attempt something like it, but it was ruined because inevitably, all the formulas got spread around on the internet.
What I'D like to see personally is something involving a new peripheral gadget that might be gloves, or a wand or something that could sense movement, and could detect somatic components of spells so that you actually had to learn the movements for spells.
Then magic isn't just down to "ok, put ingredients a,b,and c in the box, hit combine, and there's your new spell. You might learn what movements are required, but it might take you a long time to actually master them well enough to use in combat. And variations on those movements could affect the spell in a variety of ways from duration, range, damage, effects, etc. You could even botch.
And as fruity as this might sound, I think it would rock if there was a Harry Potter MMORPG that had this. Players are students in Hogwarts and need to learn magic, and go through student life there. I'll bet it would be a HUGE hit.
Actually, Ultima Online was based around the exact kind of skill system you're talking about. You started with some starting skill points which you allocated, but everything else was up to you to develop. REALLY open ended, and one of the reasons I kept coming back to play it after EQ and everything was big, that and the trade skills.
Except don't expect to get Desert Combat for free when Battlefield 2 comes out. Dice has hired the DC team, and there will be no more free DC. Sellouts.
That explains a lot. They have the same amount of creativity that the movie studios have who do all their commercials in house. And is it any surprise that those just end up being the same cookie cutter trailers?
What I want to know is why when I type in "o" to have the autofill put in Orkut that if I hit enter too quickly and it just registers "o" it takes me to O'Reily's website. Do I have spyware? Cuz nothing is turning up on Spybot and Adaware.
Slashdot Mirror
But honestly, I don't think NYTimes can pull it off because part of what makes the BBC website so great is how REAL they are about things. They don't skirt around the politics as much as this one most likely will, and they're not afraid of being a little indecent (if any of you have seen the boys/girls body image flash animations, you'll know what I mean, btw, those are hilarious). And that is what makes people connect with their website and keep wanting to come back.
Think of it like Google's sponsored links.
However, as someone in advertising/marketing, I'd also like to point out that many times we will try to work with a writer to get some free PR. This may be done by presenting them with an expert on the topic they are writing about, or suggesting an interesting article for them to write, which of course would have you mentioned in it.
I'm not saying there isn't scummy stuff out there, but it really is a fine grey line between what is relevant placement, and what is scummy.
It's a chain college. That and the fact that they have to advertise on tv drastically maims whatever credibility they might have as a school producing intelligent graduates.
So please, don't take the attacks as something against you personally, its all about the image your fine school has crafted for itself.
Rest assured there are entire industries who make specialized robotics for the likes of the fast food industry, etc. What we need is more research into general robotic functions, such as walking, recognition, etc.
Personally, I stopped playing when I bought a simple little blister pack that had two left legs in it rendering it impossible to assemble. Would the store take it back or even replace it with an identical one? Nope.
Being able to spot that kind of stuff and factoring that into your decision making process when you're trying to decide if a source is credible is an invaluable skill for life, especially in the business world.
I'm not doubting that she knows what she's talking about. I'm sure any professional in that industry does. What I was pointing out was that the possibility exists that the reason she's writing this article might have something to do with the fact that she also sells the book. Just something people should take into consideration about any subject matter on the internet.
" About the Author: Caroline Gabriel is Research Director of Rethink Research Associates and Editor of WiMAX Watch, a newsletter providing in-depth analysis of the WiMAX market. She is a featured columnist for Trendsmedia's WiMAX Trends, and is a leading industry analyst on wireless and wireless broadband technologies. She recently authored WiMAX Business Models 2004-2007: How to Make Money in WiMAX, published in the US/Canada by Trendsmedia. For further information, email info@trendsmedia.com"
Now, the problem comes in when you have games (think MMORPGs) released that should STILL BE in beta testing, yet they get passed off as retail and you pay 50 bucks and then 15/month for the priviledge of playing a game who which should still be in beta considering the state of it.
If its a free MMORPG beta, I'm all for it though. I've been in some fun beta events, and some crumby ones, but they provide what is ABSOLUTELY necessary for any new competing MMORPGs coming along. We need a preview. With so many to choose from, we can't be asked to buy the retail box of one just to try it out for the free month since we can't return the box.
Some games offer the client download for free on highspeed servers (you could do it through bittorrent though), and give you a month (or year in the case of AO) free. I'd like to see more of the games out there do this.
So for them it is a simple choice of maximizing their bang for their marketing buck by going after a younger audience.
But the voice recognition would be hard, because you have to accomodate for accents, and I think this game would have trouble with an American English vs British English accent.
What I'D like to see personally is something involving a new peripheral gadget that might be gloves, or a wand or something that could sense movement, and could detect somatic components of spells so that you actually had to learn the movements for spells.
Then magic isn't just down to "ok, put ingredients a,b,and c in the box, hit combine, and there's your new spell. You might learn what movements are required, but it might take you a long time to actually master them well enough to use in combat. And variations on those movements could affect the spell in a variety of ways from duration, range, damage, effects, etc. You could even botch.
And as fruity as this might sound, I think it would rock if there was a Harry Potter MMORPG that had this. Players are students in Hogwarts and need to learn magic, and go through student life there. I'll bet it would be a HUGE hit.