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Intel Puts The Squeeze On ... A Yoga Foundation?

geogeek6_7 writes: "Intel Inc., everyone's favorite chipmaker, has apparently decided that they own the rights to the word 'Inside.' In proceedings bordering on the line of frivolity, the Yoga Inside Foundation has been tagged with trademark infringment in papers submitted to the PTO by Intel. The article states that Intel will most likely use the Trademark Dilution Act of 1995 in court." Don't worry, Intel doesn't want every instance of the word "Inside" -- only the ones that come right after another word. (Look at the meaning of "Inside" that the YIF is referring to, and the story gets even more absurd.)

122 of 384 comments (clear)

  1. trademarks by 56ker · · Score: 2, Insightful

    I thought trademarks (at least in the U.K.) were only applicable to a particular market - ie you could call your company Windows if it cleaned windows - but if it made computer operating systems it would be a trademark infringement with Microsoft.

    1. Re:trademarks by jnana · · Score: 2, Informative

      Not according to the Trademark Dilution Act (in the U.S.). The article states that "the Trademark Dilution Act adopted by Congress in 1995 is specifically intended to protect the famous brands of major U.S. corporations. The law seeks to safeguard well-established brands from upstarts even in unrelated industries."

  2. TV Small Court of Sanity by ghostlibrary · · Score: 5, Insightful

    I think there should be a new reality TV Show, "Small Court of Sanity". Unlike current People's Court/Judge Judy TV shows, where individuals do small claims, this would be the first case where any lawsuit by a multimillion dollar company vs a much smaller entity would be aired.

    Yep, the big companies would _have_ to use this court before the case was allowed to go (via appeal) to the usual federal courts. No lawyers, just like small court-- just the 2 sides presenting their case to a telegenic judge. Shown publically, to expose how ludicrious this is.

    Court costs would, of course, be covered by advertising. The rest would go to the US gov't (thus probably wiping out the national debt in just 3 seasons...)

    And hey, once the corps realized that the negative PR cost of being displayed as total loons on daytime TV cost more than nuking some pitiful NPO or individual, maybe fewer would be filed.

    At least moving these things away from the horrible, horrible process that is our modern judiciary would give some recourse to individuals and small entities. You know it's bad when I'm recommending jerry springer-like exposure over the court system.

    --
    A.
  3. Keeping up Appearances. by tcd004 · · Score: 4, Insightful

    "Intel spokesman Chuck Mulloy said the company knows it could come off looking to some like a bully."

    This is the understatement of the year.

    The yoga people are offering the Intel Exec's free lessons so that they can learn to be a little more "flexible." If I were in Intel PR, I'd jump on that opportunity right away, and issue a press release the next morning.

    Witness the rebirth of ENRON!

    tcd004

    1. Re:Keeping up Appearances. by AnalogBoy · · Score: 3, Funny

      Hmm. Who knows, if the BigCo[tm] C?O's took yoga from these people, maybe the world would be a bigger practice. Western "Spanish Inquisition" tactics giving way to eastern philosophy.. a new synergy could form among the tech industry.. Sun & Intel get together to form the most powerful and cheap chips to empower everyone on the planet for their own good.. Sun, RedHat, and Microsoft get together to make a unified OS with the powers of each and the weaknesses of none that anyone on the planet could use simply, but would handle the most difficult task with sveltely..

      Err.. hold on... this isn't a marlboro.

    2. Re:Keeping up Appearances. by Negadecimal · · Score: 5, Funny

      The yoga people are offering the Intel Exec's free lessons so that they can learn to be a little more "flexible."

      Intel should take a lesson from Southwest Airlines. A few years back, some small North Carolina company called them up claiming to have prior rights to "Just Plane Smart". And instead of threatening legal action, they suggested an arm-wrestling match - i.e. winner takes the trademark.

      Southwest actually sent a wrestler (who lost), and won a ton of PR points for it.

  4. A link to the site in question by fsck! · · Score: 2, Insightful

    Here is the site in question, or follow this link if you want to skip the flash intro.

  5. New warning sign at Intel's headquarters... by tshak · · Score: 5, Funny

    WARNING: Lawyers Inside.

    --

    There is no longer anything that can be done with computers that is nontrivial and clearly legal. -- Paul Phillips
    1. Re:New warning sign at Intel's headquarters... by i_am_nitrogen · · Score: 3, Funny

      I guess this means we can't invite people to "Come Inside" anymore... "Sorry folks, you're going to have to stand in the freezing rain, because Intel will sue me if I ask you to ... uh...."

  6. Intel had better watch out... by roseanne · · Score: 3, Funny
    What with going after a *yoga* school, all that bad karma could hammer them down.

    :-)

  7. Enough already!!! by Robber+Baron · · Score: 2

    He said the "instant recognition and appeal" of the "blank inside" format stems from "Intel's enormous investment of over a decade of time and money."

    Somebody PLEASE find a prior use example of "(fill in the blank) inside", and kill this one dead! It needs to be stomped on!

    Shakespeare had the right idea, though I would also add corporations to the list of things that need killing.

    --

    You're using her as bait, Master!

    1. Re:Enough already!!! by jejones · · Score: 2

      How about John Lennon's classic song, "Crippled Inside"? (Sigh...one can't copyright song titles. Never mind.)

  8. Trade*mark by FreeMath · · Score: 2

    Is it just me or do trademarks have nothing to do with specific trades anymore. I could understand Intel being pissed about another chip maker using "foo inside" to promote their products. Hey it's just like patents, too broad and seriously abused.

    --
    This sig intentionally left blank.
  9. BNF Copyright by JAVAC+THE+GREAT · · Score: 2
    In other words, I guess Intel is claiming to have copyrighted the production
    INTELCOPYRIGHT ::= <proper_noun> INSIDE

    I think the international copyright laws should be updated to allow regular expressions, and attribute grammars.

  10. Will they go after Cracker Jack next? by VValdo · · Score: 2

    After they hit up this ska band, of course.

    W

    --
    -------------------
    This is my SIG. There are many like it, but this one is mine.
  11. The Intel Lawyer Trademark by Black+Art · · Score: 5, Funny

    I guess the lawyers for Intel have a trademark on "Evil Inside".

    I guess their lawyers figure people will confused between yoga and a company with their head up their ass.

    --
    "Trademarks are the heraldry of the new feudalism."
  12. Dear God, is there no way... by Oswald · · Score: 2, Funny

    ...we can post stories like this so only the U.S. citizens can see them? This is humiliating.

    1. Re:Dear God, is there no way... by Ozan · · Score: 4, Informative

      Oh there are other countries' companies who act so bully. For example Deutsche Telekom, who had a daughter T-Online sued anyone who had a word beginning with 'T-' as mark, e.g. "T-arif". They even sued someone who used magenta as main color in his website because, according to them, the color was associated with Telekom too much.

  13. Seen outside Intel HQ... by phillymjs · · Score: 4, Funny

    "Litigious Assholes Inside"

    ~Philly

  14. in other news... by llamalicious · · Score: 2

    ...bending your legs up and over your head is now a violation of the DMCA.

  15. Inside Windows by bstadil · · Score: 2, Funny

    Select this as the new name for you "Greenhouse DYI kit" and you will get "two for One" Lawsuits.

    --
    Help fight continental drift.
  16. Intel is just protecting consumer rights by 1001+0000 · · Score: 5, Funny

    I called intel tech support and they said the reason my new CPU won't boot is because its actually a 2 week yoga program. I felt a little embarrassed, but the techie said it's a common complaint and Intel is working on it.

  17. They're all spoiled, now. by Corvaith · · Score: 5, Insightful

    Once upon a time, people worried about trademarks. They worried about trademarks because 'aspirin' had become a generic, and they worried that this might happen to them. They wanted to protect what was theirs. Companies competed with each other, and it was good.

    Capitalism is good, in its pure and properly practiced form--unfortunately, so is any other form of economy. The bigger companies contributed to political campaigns, and so they began to get judges to rule in their favor even when, perhaps, it wasn't something they really had a right to. They paid for privacy when someone should have looked over their shoulders.

    And then it gradually came to the point where large businesses *expected* this privilege. I can't blame Intel because they're behaving in a way which corporate America not only accepts but encourages. They're no longer motivated by a search for prosperity but by mere greed--they are the gluttons who want more food even when they can't eat anymore.

    These lawsuits are the symptoms, not the disease. People need to become aware of the business practices of the companies they patronize, and modify their spending habits appropriately. They need to let their representatives know that the interests of business aren't *their* interests.

    Once the people take the power *back* from the corporations, maybe the world will regain some of its sanity again. Remember, in America, even if you can't vote, you are an all-important Consumer--pay attention to the choices you make.

    1. Re:They're all spoiled, now. by drDugan · · Score: 2

      ""
      These lawsuits are the symptoms, not the disease. People need to become aware of the business practices of the companies they patronize, and modify their spending habits appropriately. They need to let their representatives know that the interests of business aren't *their* interests.
      ""

      Good idea. I don't want to be critical, but it's no where near far enough. Companies use their power to maintain the status quo. They do it through advertising, buying politicians, etc. Its all legal and accepted.

      You fight a long and loosing battle simply trying to "change spending habits" and "notify your politician." In the face of the whole cultural context driving people to act in ways that maintain the dichotomy between people and companies -- suggestions like that will have small effect, even if implemented.

      read my sig

    2. Re:They're all spoiled, now. by drDugan · · Score: 2

      I feel so sad for you. You are
      so misguided and angry.

      I don't even know where to begin.

      It would take months to bring you around to
      understand how many lies and falsehoods about
      the world you have taken blindly.

    3. Re:They're all spoiled, now. by maxpublic · · Score: 2

      No one in their right mind is ever going to mistake "Yoga Inside" for an Intel business division. The lawsuit is ludicrous on its face, and any court or law which defends it is just as ridiculous.

      Aside from which, only a blithering idiot would support the trademark of common words, like "windows" or "inside". The language belongs to its speakers, not to any corporate entity. Arguments to the contrary are either non-sensical or a practice in corporate whoredom.

      Max

      --
      My god carries a hammer. Your god died nailed to a tree. Any questions?
    4. Re:They're all spoiled, now. by squaretorus · · Score: 2, Insightful

      Pure capitalism doesn't need trademark laws. Nor patents. Pure competitive advantage based companies can survive and prosper without such ancient constructs!

      It's not the corporations that grant these monopolistic situations - its the STATE! Corps just make best use of available laws because if they don't someone else will and they'll lose competitive advantage.

      Take away the laws and the corps can't use 'em. Leave them and they HAVE TO or they cease to exist - just to be replaced by ones that DO because we all want to buy stuff.

      Can't have an economy without corps! Can't have your shiny 4 disc LOTR DVD without corps!

    5. Re:They're all spoiled, now. by tomstdenis · · Score: 2, Insightful

      Pure capitalism doesn't need trademark laws. Nor patents. Pure competitive advantage based companies can survive and prosper without such ancient constructs!

      Not really.

      1. You invent product with name people will recall.

      2. I invent similar product with same name.

      3. What happens now?

      Tom

      --
      Someday, I'll have a real sig.
    6. Re:They're all spoiled, now. by imadork · · Score: 2
      Pure capitalism doesn't need trademark laws. Nor patents. Pure competitive advantage based companies can survive and prosper without such ancient constructs!

      Close, but no cigar. Trademarks are needed so consumers can be sure of what they're geting.

      For instance, I work for a company which makes a product that you would instantly recognize by its packaging. It's known worldwide. My company has no problem with competition. But it would object if a competitor released a product in the exact same packaging that is (probably) inferior. People should know that if they buy a product with Company A's mark on it, that it really was authorized by Company A, and that company will stand behind any problems. That just seems fair.

      However, this case goes way too far.In this case, "Intel" is the mark, and should be protected. "Inside" is just a word used to clarify the marketing campaign in people's minds. "Inside" is a common word, and does not warrant protection. It's not even the name of their product, like Microsoft "Windows" is. What's the problem here? This story is so absurd!

      Does anyone else think this entire situation has "April Fools'" written all over it?

    7. Re:They're all spoiled, now. by Artagel · · Score: 2

      While copyright law and patent law are about incentives to create, trademark law is different and should not be lumped in with the other two.

      Trademark law is what makes sure consumers can know where the products and services they buy come from. The red and white swirl, the odd shaped bottle, and the words "Coca-Cola" all help consumers identify a soft drink sold under the strongest (or by now perhaps second strongest) brand in the world. There are countries in the world where you can't be sure what is in a bottle labeled that way. I don't really like the idea of buying things in such places.

  18. Humor - confusing Intel and Yoga? by Seth+Finkelstein · · Score: 2
    From the article:
    Intel isn't like a tree swaying in the wind?

    "I haven't seen much flexibility so far," Stephens replied.

    I dunno. It seems to me that Intel is pretty contorted here. They've certainly done a lot of twisting. Maybe even performed with their corporate body, what might be termed, in a very subtle and euphemistic sense, a "yogic posture".

    Sig: What Happened To The Censorware Project (censorware.org)

  19. Rush Out 'n' Register by nick_davison · · Score: 5, Funny

    It kind of makes want to rush out and register "Just To Make Our Lawyers Fuzzy Inside". Just picture the court room.

    "Yes, your honor, we are suing Just To Make Our Lawyers Fuzzy Inside"

    Finally, some honesty in the legal system. :)

    1. Re:Rush Out 'n' Register by Dirtside · · Score: 2

      Better than that... start a company called "Because We're Greedy Bastards".

      "Yes, your honor, we're suing Because We're Greedy Bastards. Erm... let me rephrase that. We're bringing suit against the defendant, Because We're Greedy Bastards.

      Crap."

      --
      "Destroy science and religion. Science would re-emerge exactly the same; but not religion." - Penn Jillette, paraphrased
  20. NIN by Waffle+Iron · · Score: 4, Funny
    In other news, the rock band Nine Inch Nails was forced to recall copies of it's blockbuster album "The Downward Spiral" from store shelves. This in response to intense government pressure calling for censorship of the lyrics to the hit song "Closer".

    They will be shortly re-issuing the CD with these sanitized lyrics that are more compatible with current American sensitivities:

    I want to FUCK you like an animal

    I want to feel you from the in***e

    When asked for comment, band leader Trent Reznor said: "Yeah, I'm upset about this. But I feel better knowing that I've personally scored more chicks than all of the dorks working at Intel combined."

  21. This is not the first time. by Performer+Guy · · Score: 2

    Intel stopped Silicon Graphics making T-shirts with a logo which said "Attitude Inside". It did have a little swirl like the Intel logo though so it was sailing closer to the wind than the yoga thing.

  22. That will be a tough one to fight by AnimeFreak · · Score: 2

    If Intel actually wins this, which I doubt, then I better watch what I say.

    If I say, "Oh, hey! How are you doing Joe? Please go inside..."

    Then I can safely assume that Intel's lawyers will be knocking at my door telling me to watch what I say and threaten me with law suits.

    I would have to say something like, "Oh, hey! How are you doing Joe? Inside is my house, please go..."

    That sounds realy stupid. And that goes the same for this case, it is stupid too.

  23. Yoga...The path of peace by javaman235 · · Score: 5, Informative

    The word Yoga, for those who don't know actually means "union", and refers to the state of oneness with God and all humanity sought by the practitioners. It has many different flavors, only one of which is "Hatha Yoga", or "health union", which seeks to bring health to the body, so higher thoughts can be focused on before going to INNER yoga, which includes schools or raja, kriya, bhakti, and karma yoga, many of which some scholars believe have been passed on for as many as 4,000 years orally, and are refered to in the hindu vedas.

    These people have been refering to yoga as an inner thing for thousands of years. If that's not prior use please shoot me.

    --
    -The art of programming is the pursuit of absolute simplicity.
  24. quote by Phroggy · · Score: 3, Funny

    Excerpt from new OSHA regulation on computer systems: "....if said motherboard is equipped with an Intel central processing unit, an appropriate warning label bearing the words 'Intel Inside' shall be permanently affixed to the case in a prominent location."

    - Bruce Murphy

    --
    $x='S24;r)>63/* h@<5+oZ)32"5cz';$me='phroggy'x$];
    $x=~y+ -xz+\0-Tx+;print$_^chop$me for split'',$x;
  25. Got Intel? by Black+Art · · Score: 2

    Didn't the people who owned the "got Milk?" trademark try similar litigation and got shot down by the courts?

    I have tried finding references pro or con on this, but all the anti-milk PETA sites are making searching difficult.

    --
    "Trademarks are the heraldry of the new feudalism."
  26. Re:New letter for Intel HQ by 56ker · · Score: 2, Funny

    Dear trademark infringer,
    Please stop using our trademark Inside - or we'll put you inside.
    Yours,
    Intel

  27. The difference between karma and /. karma by yerricde · · Score: 4, Informative

    all that bad karma could hammer them down.

    The difference between Hindu karma and Slashdot "karma" (capped cumulative moderation result) is that with Hindu karma, you can't just reset your karma to neutral by killing yourself (i.e. creating another account). Your karma (action) has to follow dharma (the good way) if you want the god to give you the Bonus in the next life. See also Hindu Karma FAQ.

    --
    Will I retire or break 10K?
  28. Why don't they go after THESE guys? by release7 · · Score: 2, Interesting
    Gee, for a company that is trying so hard to protect their trademark, it's quite amazing this site has been able to stick around for the last two years. This site rips off Intel(TM)'s logo and everything.

    If you ask me, this sounds like a lawyer looking for a way to finance a new BMW and a Caribbean vacation.

    --

    <a href="http://www.joblessjimmy.com">Work is dumb and so is Jobless Jimmy.</a>

    1. Re:Why don't they go after THESE guys? by gregfortune · · Score: 2

      Because they are an obvious parody of the original and therefore not easily confused with the original. Seems like I remember something about parody sites being protected...

    2. Re:Why don't they go after THESE guys? by gregfortune · · Score: 2

      I didn't say it wasn't insane ;o) But Intel is probably making a case for the idea that the Yoga place gets instant brand name recognition as being modern, sophisticated, innovative, etc. Perhaps Intel is not all those things, but the general market believes it and that's how they've built their brand name. For a Yoga place to be able to leverage off that, however subconcious, is the issue Intel is driving at. And yes, it's crazy.

  29. Intel, fuck you by dh003i · · Score: 4, Interesting

    This is a bunch of bullshit. Intel, please don't blame others for your assinite attempts to own the English language. Its not the laws fault that you're assholes. Not only that, but who FORCED you to trademark a COMMON word like Inside? There are many common usages of the word inside which have another describing word preceeding it.

    "We can't let a precedent be set," he explained. " 'Yoga Inside' might not sound bad, but what happens when someone comes along with 'Apple Inside'?"

    If its in reference to an Apple being in an apple orchard, that's fucking fine.

    Even if its Apple computer, who said you have the right to trademark common words? If Apple came up with an add that said something like:

    "Apple Inside"

    there's nothing wrong with that either. After all, that's what it is: Its an Apple. Since its also an Apple on the outside, they might say something like:

    Apple Outside. Apple Inside.

    This is just plain ludicrous. Other people shouldn't be prevented from using the ENGLISH LANGUAGE to their benefit because you assholes can't be original and trademark things that aren't already words.

    By the way, you fucking assholes, there's something called the First Amendment. It has constitutional basis, so it trumps any "trademark" laws.

    This is no different than IBM trying to trademark the "e" symbol with a circle around it. Come on. That's fucking bullshit.

    Suggesting to Intel, IBM, and other lamers who are trying to own the English Language by trademarks: if your going to make a trademark, make up a word/symbol for it. Suggestion to Intel for a REAL trademark:

    "Intelliside"

    Oh wait, because of assholes like you Intel fucks, MS might sue you for trademark violations of its "IntelliPoint" mouse.

    Other assholes include Nike, both for trademarking the word "Nike" and for trademarking the Nike symbol. Nike is the greek god of victory, closely associated with Athena/Minerva. And her symbol was the same symbol that the Nike shoe uses. Sounds like fucking prior art to me. Not to mention, it should be public domain.

    1. Re:Intel, fuck you by Shiny+Metal+S. · · Score: 2

      What do you think about three stripes of Adidas? Or about the fact that Peugeot owns every single x0y number? Yes, every 3-digit number with 0 in the middle is their property. Every one of these numbers: 101, 102, 103, 104, 105, 106, 107, 108, 109, 201, 202, 203, 204, 205, 206, 207, 208, 209, 301, 302, 303, 304, 305, 306, 307, 308, 309, 401, 402, 403, 404, 405, 406, 407, 408, 409, 501, 502, 503, 504, 505, 506, 507, 508, 509, 601, 602, 603, 604, 605, 606, 607, 608, 609, 701, 702, 703, 704, 705, 706, 707, 708, 709, 801, 802, 803, 804, 805, 806, 807, 808, 809, 901, 902, 903, 904, 905, 906, 907, 908 and 909 is owned by Peugeot. No, not just Peugeot x0y, Any-brand x0y! Do you know that Porsche 911 was first named Porsche 901 but had to be renamed, because Peugeot "owns" numbers with zero in the middle? Search Google for porsche 901 911 peugeot to see what I mean. Otherwise everyone would surely confuse this beauty with Peugeot (they wish!). I don't even know if there ever was any Peugeot 901! But who cares? It's their "intellectual property" and it's wrong to steal property, right?

      --

      ~shiny
      WILL HACK FOR $$$

    2. Re:Intel, fuck you by Webere · · Score: 2

      Or about the fact that Peugeot owns every single x0y number? Yes, every 3-digit number with 0 in the middle is their property.

      You may want to tell that to Ferrari or BMW or Porsche, for that matter.

    3. Re:Intel, fuck you by swillden · · Score: 3, Insightful

      This is no different than IBM trying to trademark the "e" symbol with a circle around it. Come on. That's fucking bullshit.

      Good post up to here. Actually it's completely different. The circled 'e' was a new symbol, a character that hadn't been used before. The obvious relationship with the @ symbol and the use of the letter 'e' was so clever that in retrospect it seems obvious. But it wasn't obvious, and it was a completely new symbol (AFAIK; if others had used it before, I retract this entire argument).

      Inventing a clever logo and trademarking it seems like a *perfectly* legitimate thing to do and completely different from trying to trademark common words like "Inside" or "Windows".

      --
      Note to ACs: I usually delete AC replies without reading them. If you want to talk to me, log in.
    4. Re:Intel, fuck you by dh003i · · Score: 3, Interesting

      Please, so if I make a symbol with an i and a circle around it for information, i should own that? Come on. Putting a circle around a letter or symbol is not clever. I can put a circle around any letter in the keyboard...doesn't mean I should be able to trademark it.

    5. Re:Intel, fuck you by Mike1024 · · Score: 2

      Hey,

      Suggestion to Intel for a REAL trademark:

      "Intelliside"


      How about 'Intellicide'?

      You see? It's a joke.

      Michael

      --
      "Goodness me, how unlike the FBI to abuse the trust of the American public." -- The Onion
    6. Re:Intel, fuck you by swillden · · Score: 2
      You can invent any sort of logo you like for your business, and you can trademark it. Within your industry no one else will be allowed to use that symbol. That's what trademark is. Your circled 'i' would be something new (it wouldn't be clever now, since everyone would see that you got the idea from IBM's 'e' (actually, eolas' 'e', as another poster pointed out [thanks for that info, BTW, Humba]), but it would be yours and you could then try to build a brand around it.

      The problem comes about when companies try to trademark common words or phrases and also when they try to prevent people in other industries from using their trademarks. In Intel's case, there's nothing wrong with them trademarking their little "Intel Inside" logo, and there's nothing wrong with them trademarking the whole phrase "Intel Inside". However, if they try to say the word "inside" belongs to them and that no one else in the microprocessor industry can use it, they've crossed the line. Further, trying to enforce that "trademark" on people who have nothing whatsoever to do with the industry Intel is in is just plain stupid.

      Microsoft is in danger of losing their trademark on "Windows" entirely, because of their foolish suit against Lindows. I hope Intel gets slapped hard for this one as well.

      And I disagree that the 'e' wasn't clever. It played on the fact that e-mail was the killer app that propelled the Internet into common usage in two different ways, making use of the 'e' part of e-mail, which stands, of course, for "electronic" and "electronic business" services is what IBM wanted to sell. It also made use of the fact that everyone now recognizes anything of the form foo@bar.com as an e-mail address. Combining the two of them was clever and innovative marketing. Show me another symbol that is both new and yet so instantly and obviously clues in the viewer as to what it's talking about. As I said, the circled 'i' idea would no longer be innovative or clever. Everyone would get it at first sight, but mainly because they're familiar with the 'e'.

      --
      Note to ACs: I usually delete AC replies without reading them. If you want to talk to me, log in.
    7. Re:Intel, fuck you by dh003i · · Score: 2

      By your own argument, the circled e was NOT clever, since everyone can tell that IBM got the idea from standard e-mail addresses.

      Come on. Taking something from the public domain (i.e., the @ symbol) and changing the a in the middle to an e is NOT clever.

    8. Re:Intel, fuck you by swillden · · Score: 2
      The clever bit was realizing the @ and the e could (a) be combined and (b) would create a unique brand that was both new and instantly understandable.

      Anyway, cleverness is really irrelevant. The point is, there's nothing wrong with inventing a new symbol, word or phrase, trademarking it and defending that trademark within your industry. Trademarking common symbols, assuming that variations on your trademark are also covered and assuming that your trademark should be valid outside your industry, those things are wrong.

      --
      Note to ACs: I usually delete AC replies without reading them. If you want to talk to me, log in.
  30. I'm suing all of you by Loki_1929 · · Score: 2

    I'd like to take this opportunity to inform all of you that you'll soon be getting the paperwork in the mail from my lawyers (that's right, I have a team of them) for trademark infringement. I own a company called "The Inc." and over time I've noticed almost all of you using my trademarked company name in various posts/stories/journals etc. Being the reasonable, understanding person that I am, I shall settle for a small fine of say $1000 per infringement? After all, I really dislike court battles, so just pay me every time you want to use the word, 'the' and there won't be any trouble. :)

    This satirical comment brought to you by Intel: Assholes Inside

    --
    -- "Government is the great fiction through which everybody endeavors to live at the expense of everybody else."
  31. Re:That's not all they own by Silver222 · · Score: 2
    Geez, I wonder if they are going to sue Echo and the Bunnymen next. I wouldn't fucking doubt it after this.

    --
    "It's not a war on drugs, it's a war on personal freedom. Keep that in mind at all times." Bill Hicks
  32. Re:Sorry to take the corporate side, but... by Silver222 · · Score: 2
    You're full of shit.


    If the slogan was "Intel Yoga", then Intel might have a point. What would you find acceptable next? Maybe JetBlue suing anyone who dares to use the world "blue" in their business name? That's half of their name, right? Who cares if it happens to be a common word in the English language.

    --
    "It's not a war on drugs, it's a war on personal freedom. Keep that in mind at all times." Bill Hicks
  33. AMD to the rescue by pinkpineapple · · Score: 2

    That's it, I switch to AMD. Intel Go @#$ yourself inside.

    PPA, the girl next door.

    --
    -- I feel better now. Thanks for asking.
    1. Re:AMD to the rescue by Cheshire+Cat · · Score: 2
      That's it, I switch to AMD.


      Actually, any serious geek long ago switched the AMD because they make faster CPUs for less money. But hey, whatever gets you to ditch Intel...

      --

      Last night I shot an elephant in my pajamas. How he got in my pajamas I'll never know.
  34. Karma time by quantaman · · Score: 3, Funny

    provider of yoga lessons, especially one that's so clearly fighting the good fight, karmawise.

    Does anyone know how I can contact them?
    I want some more Karma!!!

    --
    I stole this Sig
  35. bad publicity by phalse+phace · · Score: 2

    I guess they don't care about the bad publicity that this will generate, not to mention how absurd this really is. This is not very INTEL-ligent.

  36. I'm am going to put a gigantic sign on the by drDugan · · Score: 2, Funny

    I'm am going to put a gigantic sign on the front of my house that says

    "I'm inside"

    better yet, someone should sell bumper stickers that say, "people inside"

  37. Top 10 * insides by dh003i · · Score: 2

    And the top then star inside phrases associated with Intel:

    10. Assholes Inside.
    09. Lawyers Inside.
    08. Fuck-holes Inside.
    07. Dorks Inside.
    06. Pinheads Inside.
    05. Greedy-fucking-bastards Inside.
    04. Arrogant-pricks Inside.
    03. Information-nazi's Inside.
    02. Dumb-fucks Inside.

    and the number one Star Inside phrase is...

    01. Big-Brother Inside.

  38. Hoping its a misunderstanding by lkaos · · Score: 2

    With Intel support the opposition to the DMCA, I thought that I should atleast play devil's advocate a bit. I feel I/we owe them that much.

    When I first heard this, I thought to myself, "Man, copyright law sucks, but this sorta makes sense. I mean, Yoga Inside does seem to be capitalizing off of Intel Inside." It's not uncommon either for companies in different fields to try and capitalize off of a well-no slogan either.

    Then I saw that they provided Yoga lessons to prisoners, and that Inside refers to being inside a prison. I have to believe that once the higher ups hear about this, they'll drop the lawsuit quick. It's unreasonable. When lawyers don't have enough real work to do, they tend to try and find a way to justify the horrific amounts of money they charge. I'm gonna have to give Intel the benefit of the doubt on this one that they'll do the right thing.

    --
    int func(int a);
    func((b += 3, b));
  39. Trademark Dilution Act of 1995 by ackthpt · · Score: 2, Funny
    You get what you pay for...

    Suggested new trademark for Intel: Lawyers Inside

    --

    A feeling of having made the same mistake before: Deja Foobar
  40. Better link to TM records by yerricde · · Score: 2, Informative

    Intel has a trademark on "bunny people."

    tess.uspto.gov uses session-based navigation; links do not survive for longer than 15 minutes. In the TESS window, try clicking "Check Status" to get the TARR record. Turns out the trademarks are for keychains and sweaters. Here they are:

    BUNNYPEOPLE BUNNYPEOPLE

    --
    Will I retire or break 10K?
  41. Re:Sorry to take the corporate side, but... by drDugan · · Score: 2

    let me get this right -- you think we should defend
    expensive brainwashing? This is something we
    should hold as a good thing, to promote and
    defend? Just because its expensive doesn't
    mean its a good thing -- I learned that in kindergarten.



    Who is it that wants to defend the way companies go about expensivly brainwashing people?

    Think about that.

  42. Apple goes after the orchard by JDizzy · · Score: 2

    The article says something about the intel execs claiming that their hands are tied, the laws are writen in such a way that forces them to be very asshole'ish about trademark issues. So then why hasn't Apple compuer shutdown the Apple orchard bussiness? j/k =)

    At some point you would think that people would patent all the ideas, and all the words, and all things would be owned by somebody. To the point that laws would have to under go a dramatic reversal to allow a person to even speak in public without uttering copy protected speak.

    And speaking of dilution. I think Dilution would be more like saying "Sparc within", or "Alpha in-the-box", and even "PowerPC inward". Dilution in this form is true dilution since it would make the issue ambigous of how you define "inside", or its like words.

    --
    It isn't a lie if you belive it.
  43. Can we trademark regular expressions? by NFW · · Score: 3, Funny
    I used to work for a company called Connectsoft, whose flagship product was Email Connection. We had a couple others, like Font Connection, Clip-Art Connection, we had an idea called Grocery Connection and demo of (I kid you not) Pizza Connection. One of my fellow employees once lamented that we couldn't trademark a regular expression. Like maybe ".+\ Connection"

    So now I have to wonder. According to Intel, we could have.

    Is it to late to trademark "Virtual\ .+" ?

    --
    Build stuff. Stuff that walks, stuff that rolls, whatever.
  44. 80,000 variations by Bongo · · Score: 3, Funny

    There are 80 basic Yoga postures, and 80,000 variations.

    And not one of them is called the 'intel'.

    In fact, the only posture you'll find associated with an 'intel', is the "shoulderhouchedoverkeyboardstrainedneckahansa" -- and that is definetly not a classic Yoga posture.

    There's also the "repetitivestressisfuckingmywristsahansa", and the "mybodywilldieprematurelyfromlackofexcerciseahansa " posture.

    But none of these will be found on a Yoga video.

    And don't get me started on diet.

    Really, "Yoga" is associated with health, while "intel" is associated with unhealth.

    Yoga means the joining of mind and body. Intel means the joining of your arse to the chair.

    There is no possibility of confusing these two things, 'yoga' and 'intel'.

    I suggest the lawyers sow a label onto the back of their trowsers, "shit inside", and then they can sue their own asses off.

  45. I understand... by drudnick · · Score: 2, Interesting
    Isn't it true that unless a company vigourously defends every case of trademark infringement they become aware of, they may lose certain rights? If they don't use them, the lose them.

    Considering this and the nature of the group using the trademark (read the article) I think they should say "no, you can't use our trademark without approval" and then give them a licence for $1 or some other thing to allow the use.

    Now, of course this assumes that Intel even has a trademark. How you can trademark "'blank' inside" is amazing... I think I will trademark "'blank' is", maybe even "'blank' and".

    1. Re:I understand... by kindbud · · Score: 2

      But it's hard to say what "'blank' is" is...

      --
      Edith Keeler Must Die
  46. Re:New letter for Intel HQ by dimator · · Score: 3, Funny

    Dear Intel,
    How about I jam my foot inside your ass.

    Yours,
    dimator

    --
    python -c "x='python -c %sx=%s; print x%%(chr(34),repr(x),chr(34))%s'; print x%(chr(34),repr(x),chr(34))"
  47. What's next? XWindows=XPortholes? by Sean+Clifford · · Score: 2, Insightful
    Dude, Yoga and processors aren't even in the same meat space, much less the same business. Claiming that you Foo Inside is absolutely ridiculous. There's not even a remote possibility that Joe Consumer could confuse the two.

    Next they'll go after little "Evil Inside" logos that constitute fair use in free speech (as satire, political protest) as laid down by Falwell v. Flint and the First Amendment. Heck, one can make a completely valid argument that the same would apply to "Linux Inside. How can someone own a trademark on the expression of one object being within another?

    "Yoga Inside" has no chance of diluting the Intel brand; however, Intel's behaviour does. Nobody's going to run around and say that they're computer is a "Yoga Inside". Your rant is spurrious.

    I'm deeply suspicious of changes to trademark law. Got to love the recent changes that have been made to copyright law.

    <sarcasm>Thanks, Disney!</sarcasm>. If this trademark stuff gets as out-of-whack, maybe we'll be using XPortholes instead of XWindows a few years down the road.

  48. Re:Thats great.... by doooras · · Score: 2

    heh... maybe things are different for you, but I have a metaphysical bond with my computer. 'specially my pentium.

  49. Re:What Inside? by nurightshu · · Score: 2

    I think you meant...

    AMD. Intel may kindly place their lips *inside* my bottom. That is Intel Inside..

    --
    They that would sacrifice their .sig space for that cliched Franklin quote deserve neither.
  50. Re:What's next? XWindows=XPortholes? by CProgrammer98 · · Score: 2

    Nope sorry, you can't use XPortals, Bill's lawyers will be down on you like a ton of bricks. You can't put a capial P to the immediate right of a capital X otherwise, you'd be confusing the poor people who buy and use Windows XP
    -

    --
    And the people shall be oppressed, every one by another, and every one by his neighbour Isaiah 3:5
  51. Devil Inside by Jett · · Score: 3, Funny

    Here Come The Woman
    With The Look In Her Eye
    Raised On Leather
    With Flesh On Her Mind
    Words As Weapons Sharper Than Knives
    Makes You Wonder How The Other Half Die
    Other Half Die

    Here Come The Man
    With The Look In His Eye
    Fed On Nothing
    But Full Of Pride
    Look At Them Go
    Look At Them Kick
    Makes You Wonder How The Other Half Live

    Intel inside
    Intel inside
    Every Single One Of Us With Intel inside
    Intel inside
    Intel inside
    Every Single One Of Us With Intel inside

    Here Come The World
    With The Look In Its Eye Future Uncertain
    But Certainly Slight
    Look At The Faces
    Listen To The Bells

    It's Hard To Believe We Need A Place Called Hell

  52. Re:deja vu by nurightshu · · Score: 2

    time to bring the big "J-Man" back for another round

    Dude, everyone hates reunion tours. Besides, he'll never be as good as he was with the original disciples.

    Although a thought occurred to me the other day: if you or I were to rise from the dead after three days of rotting, people would run screaming from us like little bitches. Because there's a word for people who come back from the dead: Zombies.

    That's right, the "savior" to millions of people is nothing more than an extra in a George Romero nightmare. Remember: Jesus died for your sins, but he rose for your sweeet braaaaaaains!

    --
    They that would sacrifice their .sig space for that cliched Franklin quote deserve neither.
  53. Re:So High Inside by Chiasmus_ · · Score: 4, Interesting

    (sorry... no infringing use of the song by the same name was intended...)...

    Actually, song titles are one of the few things you still can't trademark or copyright.

    I used to work at Tower Records, and let me tell you, take any common word or cliche, like, say, "Broken" or "Not this time", and run them through the database, and you'll find 15 or 20 songs of the same name.

    In fact, the band Death Cab for Cutie lifted its name directly from the title of an old Bonzo Dog Doo-Dah Band song - and, believe it or not, Bonzo had absolutely no legal remedy.

    --
    "Beware he who would deny you access to information, for in his heart he deems himself your master."
  54. Might as well go after pr0n... by Sean+Clifford · · Score: 2, Funny

    Intel might as well go after pr0n sites that entice users to Cum Inside®.

  55. Intel not everyone's favourite by CanadaDave · · Score: 2
    Intel, "everyone's favorite chipmaker"

    Everyone's favourite? Intel's not inside my computer.

    AMD rules!

  56. Unfair tactics by tetro · · Score: 4, Funny

    How dare you people criticize the little guys like Intel. Larger non-profit (profit-making) business like YIF have forced feeble organizations like Intel into submission. Most people don't know that YIF distributes products such as the Yoga Pentium and the Yoga Celeron. Give peace a chance!

    --
    .smell my feet.
  57. Antec Outside by ch-chuck · · Score: 2

    Ever see those stickers on Antec cases?

    Thankfully it's protected by fair use / parody. I usually toss logos out when assembling a PC but thought that was amusing enough to actually stick on the case.

    --
    try { do() || do_not(); } catch (JediException err) { yoda(err); }
  58. Some Googlevidence (TM!!) by mattr · · Score: 4, Interesting
    There is a 1997 book on Amazon called Yoga Inside & Out: Exploring Your Chakras with Batsheva here.

    Yoga Inside has been active since 1999 based on work done in 1995 by Mark Stephens in LA juvenile detention camps with six Tibetan monks sent by the Dalai Lama. here

    That book has a website, www.yoga-insideout.com, here

    "Inside and Out" is a popular way of describing holistic health, and the phrase "yoga inside" is commonly used to describe the experience, like the site here.

    There is a travel company called Inside India which works with several Yoga therapy centers for health tours, here.

    Barbara Kallir directed an instructional video guide to tantric yoga, "Inside Westside". Recommended for the Lawyers after those free courses, here.

    Couldn't find a link between the Dalai Lama and Intel, unless you count that both are successful exiles. Although Apple struck the Dalai Lama from their Asian billboards so maybe ..nah.

    The fourth most popular use of the word conjunction "yoga inside" on the web, after the prison project, the video, and general discussions of yoga and health experiences, is Intel's suit. How many hundreds of millions of dollars of PR is this costing Intel I wonder? Maybe the defendant should get the video publisher to join in, seems like they are making lots of money with their domain name.

  59. In other words. by Malcontent · · Score: 3, Insightful

    How you shop is just as important as how you vote if not more so.

    Shopping is something you do every day voting is once a year (if you show up for local elections).

    Shopping effects corporations which are more powerful then the govt and for all practical purposes own the govt. How you spend your dollars has a much bigger impact on the composition of your community and country then how you vote.

    Unfortunately the number of people who are mindful of their spending is smaller then the number of people who vote.

    What a pathetic country we live in.

    --

    War is necrophilia.

  60. Why blame a corp? by jeti · · Score: 4, Insightful

    The job of a corporation is to make money. To
    increase shareholder value. You can hardly blame
    them for trying to do that. Even if you don't
    like the means.

    It is the job of governments to create and enforce
    rules that corps have to comply to. It is the job
    of a government to care for the goods of its
    citizens.

    If the jurisdiction fails, put the blame where it
    belongs.

    1. Re:Why blame a corp? by sjames · · Score: 4, Insightful

      The job of a corporation is to make money. To increase shareholder value. You can hardly blame them for trying to do that. Even if you don't like the means.

      The duty of any human being is to behave in an ethical manner. The duty of any citizen is to promote the good of his/her society.

      Those duties superceed any duty as an employee or shareholder of a corperation. Since a corperation is made up solely of employees and shareholders, behaving in an ethical manner and promoting the good of society are the top two duties. Therefore, increasing shareholder value must be accomplished through ethical behaviour in a way that promotes the good of society.

      If a corperation behaves in an ethical manner, it can, with care, meet it's second obligation by meeting it's third. This is true because producing a useful product or service while enhancing the prosperity of it's constituants is good for society. The key is to make sure that it's means to that end do not cause more harm than good.

      Government exists solely to require and facilitate the first two duties. All that it does must be a means to those ends. It is meant to be both a forum where citizens may discuss what constitutes ethical behavoiur and the good of society, and as an organizer to promote that good. Legislation is meant to be an enumeration of the findings of that forum. Criminal court and law enforcement share the sad but necessary function of stopping and correcting people who fail in their duties in a manner consistant with that forum's findings. Courts also act as a lesser forum with a narrower focus where the enumeration (law) is clarified and applied to individual circumstance.

      The failure of government to perform it's function does not relieve ANYONE (member of a corperation or not) of their duties. If the law fails to enumerate a necessary behaviour (or restraint) and the court must err on the side of leniancy (in the hope of minimising harm), that does not in itself make an action acceptable.

      Closer to the topic at hand, In this matter, To date, Intel is behaving better than many other corperations might in this matter. It could do much better. If it would think flexibly and use the money a legal battle would cost (or even a fraction of it) to sponsor Yoga Inside instead, it would do much more good for society as well as for itself and avoid the potential damage to the strength of it's trademark that a finding for the defendant might cause.

  61. What about Energizer? by forkboy · · Score: 2, Interesting

    Energizer's latest batch of commercials featuring the infamous "Energizer Bunny" had them touting a new catchphrase, "Do you have the bunny inside?" I wonder if they're getting sued next, and if not, how come?

    --
    This message brought to you by the Council of People Who Are Sick of Seeing More People.
  62. INTEL inside by leoaloha · · Score: 2, Funny

    So lets all fire up a website with "yourname" inside and see if INTEL will go bankrupt trying to sue everyone

  63. This Yoga dude has brass ones! by baptiste · · Score: 2
    From the article:
    Intel's solution is for Yoga Inside to change its name, with the chipmaker covering some or all of the costs involved. "If they went with 'Inside Yoga,' we wouldn't have a problem," Mulloy said.

    Stephens at Yoga Inside has a different answer. He thinks Intel should embrace his foundation and become its primary corporate patron. The chipmaker, after all, already offers yoga classes to employees at its Silicon Valley headquarters.

    Intel becoming their main corporate patron - LOL

  64. Big opportunity by circletimessquare · · Score: 2

    Everyone seems to be grousing about this trademark dilution bullsh**, but I think you are all missing the point. How many corporate websites use a "/" or a "." at least somewhere in their urls?

    If Slashdot were to hire about 5,000 a**hole lawyers, can you imagine what this would do for our favorite website's bottom line? Folks, we would never have to look at a banner ad, an in-article ad, or any other kind of ad for at least the next 1,000 years!

    --
    intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
  65. Re:Shintel would infringe on Intel by arkanes · · Score: 2

    I believe AOL did get a trademark for "You've got Mail", when using the distinctive "AOL Guy" voice.

  66. C-Grade Lawyers vs. Groucho Marx by jmichaelg · · Score: 4, Interesting

    This isn't the first time some idiots masquerading as lawyers have tried to bully someone.

    Warner Brother's staff counsel made the mistake of threatening Groucho Marx because he had announced a new movie with the name "Casablanca" in it. Here is Groucho's initial response... What's truly amazing is that Warner Brother's didn't understand how stupid they looked after getting Groucho's initial letter. The exchange continued for several more letters until somebody at Warner Brothers finally got the message.

    Need a sig? Here, have this one...
    Intel Hires Idiots

  67. The Kick Inside by JordanH · · Score: 2

    I wonder if they'll be going after Kate Bush next?

  68. Ferrari 308 GTB by kfg · · Score: 4, Insightful

    I'm sorry, but you're simply wrong. Peugot has often *claimed* to won those numbers, but they certainly don't. In the case of Porsche they decided they couldn't afford to fight Peugot in court and "voluntarily" acquiesed.

    What's more you are under the impression that trademark is intellectual property. It isn't. It is association in the public's mind, and if the public loses that association you lose the right to the exclusive right to use the mark, as in Band-Aid and Kleenex.

    As such, in a very real and legal way, a trademark is the "intellectual property" of the public!

    A trademark is an item that can be uniquely identified with a business. A company is granted the "temporary" right to the exclusive use of the mark only so long as it is, and remains, a unique indentifier.

    As it happens a car model number with zero in the middle does *not* uniquely identify a Peugot, and "Yoga Inside" does NOT conjur up images of computer chips.

    Thus neither is a valid trademark.

    KFG

    1. Re:Ferrari 308 GTB by Tackhead · · Score: 3, Insightful
      > Peugot has often *claimed* to won those numbers, but they certainly don't. In the case of Porsche they decided they couldn't afford to fight Peugot in court and "voluntarily" acquiesed.

      This must be some strange definition of the word "voluntary" of which I was previously unaware.

      Do you perchance work for the IRS, which claims (with a straight face, no less) that the U.S. tax system "is based on individual self-assessment and voluntary compliance"?

      Would you defend a rapist in court with "Your Honor, in the case of the young woman in question, she decided she didn't have the physical capability to fight my client in the back alley, and voluntarily decided to have sex before going to the nearest hospital emergency room?"

    2. Re:Ferrari 308 GTB by kfg · · Score: 2

      voluntary Pronunciation Key (vln-tr)
      adj.

      Law.

      Done deliberately; intentional: voluntary manslaughter.

      It looks like a pretty straightfoward concept to me. Which part of it don't you understand?

      Porsche intentionally and deliberately chose not to fight Peugot in court. They did so for financial, rather than legal, reasons, much as I once took a plea bargain on an undeserved speeding ticket, but they, and I, did so " voluntarily."

      I'd also note that most people understand that my putting it quotes implies irony at the least, and outright sarcasm at the most.

      KFG

  69. Baseless? by Dwonis · · Score: 2
    I'm not 100% familiar with U.S. law, but isn't it perfectly legal in the U.S. to have an identical trademark as another entity, as long as you are not competing in the same industry? In other words, wouldn't it be legal for the foundation to call itself "Intel Inside", as long as they are not maufacturing electronics components?

    OTOH, with stuff like the DMCA, I don't know what is legal in the U.S. anymore.

  70. Antec Outside Re:What's next? XWindows=XPortholes? by Thing+1 · · Score: 2
    What I find hilarious (somewhat) about this is I recently purchased a case from Antec , a very well-done case with multiple fans, drive rails that click and slide out, etc. $179 and worth every penny.

    The case came with a stick-on logo like the "Intel Inside" logo, except that it said "Antec Outside" .

    Here's a review.

    --
    I feel fantastic, and I'm still alive.
  71. Re:How can this be TM Dilution? by sjames · · Score: 2, Funny

    Its not a related product, isnt that one of the TM dilution areas? Its not a computer product. So how can it dilute the computer TM?

    Transcendental Meditation? TM (tm)? TM (tm) (tm)?? If Intel would use a nice strong TM, perhaps TM wouldn't worry them so much.

  72. Comment removed by account_deleted · · Score: 2

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  74. Re:Hmmm by Ratcrow · · Score: 2

    They'll have to fight Apple for it ("Think Different").

  75. Comment removed by account_deleted · · Score: 2

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  78. Trademark or Slogan?? by Reziac · · Score: 2

    When did the difference between a TRADEMARK and a SLOGAN get so blurred?

    I mean, we don't buy an "Inside brand CPU", do we?? And no one says "Hey, did you hear about that that new 10GHz inside??"

    So this isn't at all like the trademark issue involved with, frex, "Kleenix brand tissues".

    --
    ~REZ~ #43301. Who'd fake being me anyway?
  79. Why doesn't Intel just license the TM to them? by wytcld · · Score: 2

    Yoga Inside could "recognize" that Intel owns the trademark. Intel could grant them a license to use its trademark. That way there has been no lack of defense of the trademark by Intel, and no infringement by Yoga Inside.

    Now, this sort of rational resolution wouldn't make as much money for Intel's lawyers; and it would take a bit of ethical compromise from Yoga Inside, since it's silly to pretent that Intel should "own" this - but that's not anywhere near Yoga Inside's central mission; and it _is_ Intel's lawyers' central mission to not just use their relationship to coin money, especially in ways that result in unnecessary adverse publicity for their client.

    If Intel has any sense, it will fire these lawyers for this behavior.
    ____

    --
    "with their freedom lost all virtue lose" - Milton
  80. Re:Take a chill pill by dh003i · · Score: 2

    Actually, I meant "Inteliside" to be a shortened replacement for Intel Inside, not as "Intelicide".

  81. An analogy by jeti · · Score: 2

    Let's try an analogy:

    In professional baseball or football, the players slowly
    realize, that they can play foul and never get a penalty
    anymore. The players will suddenly have to commit
    worse and worse fouls to stay in the leage.
    Of course I don't like the way the players act. But who's
    to blame? IMO it's the judges.

    1. Re:An analogy by sjames · · Score: 2

      The players will suddenly have to commit worse and worse fouls to stay in the leage. Of course I don't like the way the players act. But who's to blame? IMO it's the judges.

      Or, they can play the game right and voice their concerns about the deterioration of the league. They can shun the poor sports. Otherwise, the game becomes basebrawl. The fans will enjoy the fights for a little while, then realise Hockey does it better anyway.

      The NBA seems to be finding out that this sort of de-evoloution can only go on so long.

      Consider, society can only decay so far before we start shooting each other for sport (oops, too late in some places). A corperation that chooses to play to the LCD today has no room to complain about mysterious fires and other 'accidents' tomorrow. It also has no room to complain if it's market wakes up and decides that it's just too disgusting to exist.

  82. Hey Intel by ImaLamer · · Score: 2

    Inside Inside
    Inside Inside
    Inside Inside
    Inside Inside
    Inside Inside
    Inside Inside

    Take that you dirty fucking bastards!

    I'm Inside you.

  83. Actually car makers have a naming association by DABANSHEE · · Score: 2

    All car makers of any substance belong to a naming association.

    Car makers can name their cars anything they want as long as the name's not taken in that particullar market (think Subaru Legacy in the US, Subaru Liberty everywhere else)

    If a name hasn't been used for 15 years or something in a particular market, others can grab the name

    Leyland P76 Executive (mid 70's Australia)

    Holden Commadore Executive (1990's again in Oz)

    Look at the Pontiac GTO & the Ferrari GTO.

    This means as long as Peuget hasn't sold a 504 in Australia for 15 years, Ford could name one of their cars a '504' in the Oz market without contravening the Automotive Naming Convention or whatever its called.

  84. INTEL HOTELS OF DISTINCTION by autopr0n · · Score: 2

    I thought it had been worked out that you couldn't trademark '* soemthing' or even 'something * something else' as in owning the trademark for "great fruit taste!" dosn't automaticaly give you "great cola taste!"

    --
    autopr0n is like, down and stuff.
  85. Intel & Microsoft by evilviper · · Score: 2
    How about killing two trademarks with one stone?

    Seen posted on an 'energy effecient' window manufactures' store...:

    Windows Inside

    --
    Slashdot gets worse every day... Pipedot: News for nerds, without the corporate slant
  86. commercialization of common phrases? by zama · · Score: 2

    "He said the 'instant recognition and appeal' of the 'blank inside' format stems from 'Intel's enormous investment of over a decade of time and money.'"

    Well don't trademark a common phrase you moron! It's your own damn fault for commercializing a fairly intuitive linguistic structure like "blank inside". What the hell? How about coming up with a campaign called "Hello Intel!" and being shocked that there are actually parallels in the Real World(tm)! Every programming tutorial book gets sued over "Hello world!" programs...

  87. Clearly.. by inburito · · Score: 2

    ..they are concerned that enlightened people will prefer AMD.

  88. Re:Thats great.... by coolgeek · · Score: 2

    I believe that is referred to as "Evil Inside" =)

    --

    cat /dev/null >sig
  89. What's REALLY inside? by Loki_1929 · · Score: 3, Funny

    Ok, with all this fuss from Intel about "Intel inside" and the mystical powers it endows upon Intel that allow it to sue innocent companies, I decided to check it out.

    "Check what out?" you might ask. Well, in short, I wanted to check out what's 'inside'. So I did.

    Now, to do this with a Pentium 4 would be silly. It's an expensive chip and I don't like the idea of supporting Intel's legal BS with my purchases. I found a couple of 486's laying around (33MHz if you're curious) and decided I should immediately set out to find out what's 'inside'.

    Noticing the top is one piece told me to focus my efforts on relieving the chips of their bottom plate which I theorized (having neither the time nor the inclination to actually find out) were simply either glued or soldered on. Working under this theory, I tried using a small straighthead scewdriver to scrape away whatever was holding it in place on the outside and try to pry under the plate.

    After realizing this was going nowhere fast, I looked around and decided the best way in was to reverse the process by which it was assembled. Keep in mind I had no intention of trying to actually do anything with what I found, nor do I have the expertise to figure out how any of it worked. I just wanted to see what the hell is 'inside'. I therefore decided to use a small butaine torch. This should, I theorized, heat up the glue or whatever enough to allow me to get into the plate.

    I'm going to say this once and I hope everyone listens... DO NOT TRY THIS YOURSELF WITHOUT GLOVES, LONG SLEEVES, LONG PANTS, AND GOGGLES! Also make sure someone is very nearby (within talking distance) in case something goes wrong. I STRONGLY recommend you NOT try this AT ALL.

    Ok, now torch in one hand, vice grips in the other, I proceeded to heat the plate up as much as possible. Pins were glowing, popping and crackling sounds were easily heart, and I started smelling a rather odd burning smell. Eventually the plate came off (dropped off the first one, was pryed off the second one) and I got my first look at what's 'inside'.

    Take it from me Intel, this ain't worth suing over. Fire your lawyers and go back to making stuff. It's basically a little rectangular piece of material held into place by a bunch of small gold traces (one for each pin). It looks like the hologram cards from the old Marvel X-men cards. Well, I figured I should investigate further, so I lit up my investigation tool (torch) and went back to work. After maybe 10 minutes of torching various places, the chip pretty much exploded. I have to hand it to Intel, their die held up pretty well until the chip blew apart. Basically, there was a loud 'pop' and about half the cpu flew off to my right about 4 or 5 feet. Pieces of the die went all over and it was altogether really cool.

    So anyway, that's the basic story, second CPU didn't explode, and by then I had taken out goggles and gloves to protect myself in case it did. So without further adu, I send you off here so you can see the pictures of what's 'inside'. Trademarks have been edited out for my continued enjoyment of not getting tossed in an 8x10 foot cell with "Bubba".

    Enjoy.

    --
    -- "Government is the great fiction through which everybody endeavors to live at the expense of everybody else."
  90. ALT site by Loki_1929 · · Score: 2

    Since you guys nailed that one...

    Try this one.

    --
    -- "Government is the great fiction through which everybody endeavors to live at the expense of everybody else."
  91. Ok, last shot by Loki_1929 · · Score: 2

    Alright, I'm not hosting these on my own comp because it'd be slow and painful for all of us (Comcast's lousy 128k up) and I'm not tryin' to get soood by Chipzilla.

    Anyway, if anyone wants to be kind enough to host the pics, feel free as I'm giving anyone who wants to the rights to use these pics on another site so long as credit is given to Loki_1929. Also feel free to copy all the original HTML if it floats your boat. (there's nothing fancy on there anyway)

    So here's your last shot from me, if you haven't seen them yet, try:
    Here
    Here
    and Here

    --
    -- "Government is the great fiction through which everybody endeavors to live at the expense of everybody else."