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Mr Anti-Google

MrNovember writes "Salon is running a story on some guy named Daniel Brandt who they call "Mr. Anti-Google." Mr. Brandt runs a sort of anti-establishment database of citations called NameBase as well as Google Watch. He claims that Google's PageRank system is undemocratic primarily because it doesn't rank his NameBase information very highly. He also points out that Google maintains a log of all you've ever searched for associated with a long-term cookie. Google's system seems to work the best if you ask me but, on the other hand, link popularity may not provide the most intelligent top rankings."

189 of 494 comments (clear)

  1. better? by pixitha · · Score: 2, Informative

    isn't the system that google uses better than the pay system Yahoo does? Yahoo searches have been coming up with some really whacked results, that are totally wrong (ie whoever payed more...) just my $.02

    --
    "an eye for an eye only makes the whole world blind"
  2. Article by djrogers · · Score: 2, Informative

    Don't know why that was posted without a LINK TO THE FREAKIN' Artcle, but..

    http://www.salon.com/tech/feature/2002/08/29/goo gl e_watch/index.html

    --
    Think outside the... Hey, where'd the friggin' box go?
    1. Re:Article by mph · · Score: 5, Informative

      Well, you could have submitted a link to the freakin' article instead of just a URL for it.

  3. google is VERY democratic in nature... by Anonymous Coward · · Score: 2, Insightful

    IF people decide they don't like Google they'll search somewhere else. We vote by our searches...

    1. Re:google is VERY democratic in nature... by DNS-and-BIND · · Score: 3, Funny
      Hey, didn't you read the article? The anti-google guy is an old 60s-style anti-establishment leftist. If you don't agree with him, you're a FASCIST, MAN! You're just HELPING THE SYSTEM keep us down! Google is undemocratic just like CAPITALISM is undemocratic! It's shameful that the top search result on google doesn't list his site higher, and something MUST BE DONE!

      To Salon's discredit, they appear to agree with this idiot, evidently finding some sort of nostalgia in his fact-averse crusade.

      --
      Shutting down free speech with violence isn't fighting fascism. It IS fascism!
  4. Why isn't there a link to the ARTICLE? by smallpaul · · Score: 2, Redundant

    Thanks, I already know how to get to Google and Salon. What I don't know is how to find the Salon article, especially after it scrolls off of Salon's front page.

    1. Re:Why isn't there a link to the ARTICLE? by IIRCAFAIKIANAL · · Score: 2

      YOu don't understand - it's slashdot's way of not slashdotting sites without violating copyright (ie/ copying content).

      Nobody reads the articles anyway, right? :)

      --
      Robots are everywhere, and they eat old people's medicine for fuel.
  5. Actual Link to Story by pgrote · · Score: 2, Redundant

    Here is the link to the story:

    Slon Article

  6. Oh, I see by override11 · · Score: 5, Funny

    And I think the Us Monetary system is unfair because I dont have enough of it!!!

    --
    No I didnt spell check this post...
  7. Google Cookie Management by ayden · · Score: 2

    He also points out that Google maintains a log of all you've ever searched for associated with a long-term cookie.

    Good thing I search for p0rn with cookies, Java and JavaScript turned off! I also wipe my disk cache between sessions.

    --
    "I'm The Bounty Bear. I will find him anywhere. I'm searching."
  8. Reality Remains by geogeek6_7 · · Score: 3, Insightful

    Fine with me if he wants to complain, Google still remains my number one search engine, due to its highly relavent results. You can whine all you want, but that doesn't change reality. ~geogeek

  9. we'll fix that by Anonymous Coward · · Score: 5, Funny
  10. Gee wow by mindstrm · · Score: 2

    It's not just link popularity.. where those links come from is also very important.

    If a popular site links to yours, that has more weight than some one-off site that links to yours.. google takes this into account.

    The guy can argue all he wants.. google does not pruport to have the best stuff at the top all the time.. but if this guy's site was so good, then more people would link to it, if more poeple linked to it, it would be more popular.

    1. Re:Gee wow by prnz · · Score: 3, Funny

      So this link from /. should help him out quite a bit? Hooray for everybody!

      I don't know about everybody. It might draw him here and the next thing you know, he'll have a site called slashdot-watch.com to complain that his posts aren't being modded up to 5.

      Paul

    2. Re:Gee wow by Kythorn · · Score: 3, Insightful

      This system isn't without flaws though, particularly in an online community such as Slashdot itself.

      If for instance, some posted decided post a single link to some obscure worthless website that nobody's ever heard of, let alone linked to in a comment such as this one, it will be ranked accordingly to the total of slashdot's calculated 'popularity' based weight.

      Google does not, and probably can not distinguish between actual content on this site and inane comments made by people such as myself.

      Is this a large flaw? I really can't say, and I certainly don't have a solution to propose. I still say google is the best thing out there, and beats the hell out of inktomi's paid listings, which power an ever growing number of search engines.

    3. Re:Gee wow by einstein · · Score: 2

      well, now that slashdot has linked to him, his ranking should go up, and he'll be happy.

      what a clever marketing trick.
      ---

    4. Re:Gee wow by mindstrm · · Score: 2

      You are right, it probably can't.

      But that one link from slashdot, though it will have more weight than many other links out there, is not enough to drive it to the top of google, it still requires volume.
      I bet if tons of chat sites mentioned it, it would shoot to the top for that reason.. but then, wait, if tons of popular sites are linking to it, there must be a reason.

      Google is quite hard to fake out.

  11. Chances are... by CampbellXL · · Score: 5, Funny

    ...he'd increase his page ranking on google if he removed the little tin foil hats from his servers.

  12. Link popularity works in the long term by Anonymous Coward · · Score: 2, Interesting

    The older your site is (and the better it is), the more likely that it will be linked to, and linked to well. If your site is new, small, or bad, very few people will link to you.

    Compared to the other search engines, Google is great, and that's what matters. Is it possible that someone could make a better search engine? Maybe. Please, try. Competition is good for everyone.

  13. I HATE GOOGLE by greymond · · Score: 3, Funny

    yeah I hate google because:

    1) When I type in my name IT DOESNT SHOW IT!

    2) My websites are not listed #1 NO MATTER WHAT YOU TYPE IN!

    3) There image search doesn't have PHOTOS OF ME!

    4) I hat all other search engines for THE SAME REASONS!

    wa wa wa......

    1. Re:I HATE GOOGLE by ncc74656 · · Score: 2
      When I type in my name IT DOESNT SHOW IT!

      Punch my name into Google and three of the first five links are to pages on my website. OTOH, it thinks I might've misspelled my name ("Did you mean:scott after"). Their spell checker needs some work. :-)

      --
      20 January 2017: the End of an Error.
    2. Re:I HATE GOOGLE by ShavenYak · · Score: 2

      Hmm... I'm a CD Professor at Cornell (with a PhD from Berkeley), a professor at Indiana, assoc. professor of Media Arts & Sciences at MIT, a computer systems engineer at Lawrence Berkeley National Laboratory, a librarian, and a jazz saxophonist from New Zealand. I've also written a guide on Bonsai and an IRC client for PalmOS.

      No telling how many pages I'd have to go through to find the real me. That's what I get for having one of the most common English last names though.

      OTOH, searching for my slashdot id, almost all I find is me. Including some of my /. posts about cats, buttered toast, and perpetual motion. There is apparently another shavenyak on an astronomy discussion site - it's actually quite surprising that this isn't me, and I bet someone else searching who knew me would think it was.

      --

      Hey kids, there's only 5 days left 'til Yak Shaving Day!
  14. Re:Cookie? What cookie? by Goldberg's+Pants · · Score: 2, Interesting

    I don't either. It's not like they FORCE you too use it. Google is the only decent search engine anymore since Altavista went to shit.

    I think the guys claims are probably bullshit, or at least gross exagerations. Google do seem to be one of the good guys, so it's inevitable that someone would come along and try and dig up stuff, real or imagined.

    Makes you wonder who might be bankrolling the guy...

  15. Hmm, that's odd... by zaren · · Score: 2, Funny

    His site isn't loading for me. Guess I'll have to go Google's cache to - oh, wait a minute... it's not in there! How rare!

    --
    Come to the University of Mars! Classes starting soon!
  16. Oh, the humanity by dallen · · Score: 2, Funny

    I just tried visiting google-watch.org, but it seems to be down ("document contains no data"). So I google for it.

    Caching has been disabled for the site.

  17. Google Cookies by Compulawyer · · Score: 5, Insightful
    I have Mozilla set to disallow cookies from Google and I've never noticed any difference in the quality of search results between searches with cookies permitted/denied. Even if it is true that Google tracks searches, at least it isn't REQUIRING cookies to be enabled before you can search.

    As for the point made that this guy thinks that Google is "undemocratic," give me a break! Google is not a government - it is a search site! They exist to make a profit. They will make money by providing a quality search result, thereby attracting users. They are not in the business of being the arbiter of democratic principles on the web.

    --

    Laws affecting technology will always be bad until enough techies become lawyers.

    1. Re:Google Cookies by Telastyn · · Score: 2, Insightful

      Actually, most search engines exist to make a profit by selling off the results to the highest bidder.

      Capitalism and Democracy are rarely congruent.

    2. Re:Google Cookies by NanoGator · · Score: 3, Insightful

      So... Google makes a convience feature of storing your search terms in a cookie (which people are all well aware of), and that's a security risk? Google was being sneaky?

      I think the reason this guy's being told to shut up is that everything he says sounds like propoganda. When he talks it reminds me of that "If you download MP3s, you're supporting COMMUNISM" ad I saw a while back.

      --
      "Derp de derp."
    3. Re:Google Cookies by sirinek · · Score: 2

      How many end users do you think care about cookies? So google issues a cookie. So what? As you said... "Come on!"

      It works, and you dont have to use cookies if you dont care to.

      siri

    4. Re:Google Cookies by Compulawyer · · Score: 3, Interesting
      True, but search quality is measured by the closeness of the match between the search perfomed and the result of that search. If a high-ranked result is an excellent or even good match to the search performed (meaning that it is what the searcher wanted in the first place) then the fact that the high ranking was sold rather than generated by an algorithm that does not account for financial/business relationship factors is completely meaningless. The searcher got what s/he wanted - a quality result. The high-listed site got what it wanted - high placement in Google's result listing. Google got what it wanted too - payment for steering traffic to the site.

      As in this example search for snowboard retailers, Google even tags the top results as "Sponsored Links" so even the searchers know that those sites are ranked first because they paid Google to be ranked first. If it is what the searcher wanted, it doesn't matter.

      IMO, this is no different from a company purchasing a large ad in the yellow pages of the phone directory. Does/should anyone think that the ads are bigger for certain companies because those companies are better? People know that companies buy those ads. Searchers should also know that "sponsored" = paid. I don't see anything inappropriate. In fact, I credit Google for being above some of the slimy companies on the web and staying above the board with its business practices. Google's ability to charge for ranking will be nil if its search results reduce to the point of being roughly equivalent to random advertising.

      --

      Laws affecting technology will always be bad until enough techies become lawyers.

    5. Re:Google Cookies by Compulawyer · · Score: 2

      How many? Every single one running Mozilla or Netscape 6.0+, or Opera, or even (I think) iCab. Then, you have just about everyone browsing if you include blocking cookies altogether (unless you work in a shop like mine that has seen fit to set Windows policies on the desktop that freeze the cookie setting on for IE - which, besides the fact that I hate IE for other reasons, is why I installed Mozilla to begin with). Just because some people DON'T take the time to learn how things work, doesn't mean they CAN'T.

      --

      Laws affecting technology will always be bad until enough techies become lawyers.

    6. Re:Google Cookies by Kwil · · Score: 5, Insightful

      From the article:

      More than that, says Brandt, Google is a careless custodian of private information. When you search for something at Google, it saves your search terms and associates them with a cookie that is set to live on your machine for 36 years. Brandt fears that law enforcement officials could muscle Google into divulging all the terms you've ever searched for. Those terms could be "a window into your state of mind," and are therefore a clear violation of your privacy, he says.

      Uh, Does Brandt even properly understand how Cookies work? If the Feds go to Google and say "Give us all the cookies you've stored on people's computers" Google is going to say "Uh.. see, that's the thing about storing them on other people's computers.. we don't store them here."

      And as for Google recording every search term I've searched for, let's be realistic here, even if Google did have that kind of storage space available (every term, for every user, with a link between each?) why in the heck would they use it for that when they have the whole freakin' 'net to try and store?

      --

      That Jesus Christ guy is getting some terrible lag... it took him 3 days to respawn! -NJ CoolBreeze

    7. Re:Google Cookies by ergo98 · · Score: 4, Insightful

      Google is not a government - it is a search site! They exist to make a profit. They will make money by providing a quality search result, thereby attracting users.

      Google has become one of the most important gatekeepers on the net, and they literally can make or break businesses by playing with their database (I wonder if they have checks and balances to ensure that Google workers aren't doing favours, returned by some $, for people by tweaking their rankings). Your claims that they're just some business is about as valid as saying ICANN is just some business that can do what they want. Uh huh.

      In any case, the Salon article was pathetic. As much as I might disagree with this guy's opinion that Google sucks because it doesn't rank him highly, there is no doubt that we need to be vigilant that the net isn't usurped by any one group or individual. The Salon article did a classic right winger technique of refuted everyone of this claims with some absurd parallel claim: It's hard to get too upset about search privacy at Google when, all over the Web, other sites are increasingly playing fast and loose with private data....Yahoo, which requires sign-in for portal services, has already announced a plan to e-mail ads to people based on what they've searched for. (The plan, called Yahoo Impulse Mail, is "opt-in.") If you wanted to be a watchdog for the privacy of search, wouldn't you start by attacking that program?... Uh huh. "Well, sorry that the police raped and beat the kids walking down the street...but in Afghanistan they behead them too! Go pay attention to them, there's nothing to see here! {YOINK} (running away)". It's a pathetic, and dangerous, technique of disqualifying a complaint.

      And what's with the ridiculous Google-love on here? You'd think that every Slashdotter was a majority shareholder. Google is my search engine of choice, but when Doubleclick tracks what you do there's an outrage on Slashdot. When Google technically has the capability to pull up every search you've ever performed (errr "genital warts"), it's a non-issue? Uh huh.

    8. Re:Google Cookies by afidel · · Score: 4, Interesting

      Google probably does have the space, they have about a half dozen (probably more now) copies of their database at each of their colocation facilites, they do this for load balancing and redundancy purposes, by increasing their server farms by say 10-20% they could pretty easily store all of the searches they run every day in some compressed format.

      --
      There are 4 boxes to use in the defense of liberty: soap, ballot, jury, ammo. Use in that order. Starting now.
    9. Re:Google Cookies by afidel · · Score: 2

      a spell checker and an IM client that can talk to both AOL IM and ICQ networks.

      --
      There are 4 boxes to use in the defense of liberty: soap, ballot, jury, ammo. Use in that order. Starting now.
    10. Re:Google Cookies by NanoGator · · Score: 3, Interesting
      I'm not the one who made that claim. It's in the article (guess I shoulda quoted the guy.)

      Here's the quote because people obviously read my post before reading the article:

      More than that, says Brandt, Google is a careless custodian of private information. When you search for something at Google, it saves your search terms and associates them with a cookie that is set to live on your machine for 36 years. Brandt fears that law enforcement officials could muscle Google into divulging all the terms you've ever searched for. Those terms could be "a window into your state of mind," and are therefore a clear violation of your privacy, he says."


      Mr Anti-Google said that, not me.

      Buried on the next page of the Salon article, Google responded with basically what you said:

      In an e-mail, Nathan Tyler, a Google representative, told Salon that "Google uses cookies to enhance the user search experience. With cookies, Google can store a user's preferences such as their search language, SafeSearch settings, the number of results per page, etc. Our users tell us time and again that they want their preferences saved even if they don't return to Google for a long time. In addition, a longer cookie life means less data is transmitted at every visit (to refresh a cookie, check if it's current, etc.) and therefore speeds download times.


      Mr. Anti-Google probably mistook the history bar for a cookie heh.

      The point I was making was that even if Google did store search terms in the cookie, so what? There's a big difference between storing that locally on your machine and storing it on their own servers. Even if this guy was absolutely 100% right about how it works, his point carries no weight.

      --
      "Derp de derp."
    11. Re:Google Cookies by singularity · · Score: 3, Insightful

      Think about this situation, though: You are under investigation for something, so the Feds nab your computer with a search warrant. They grab the cookie from your computer, and then go to Google with a sepeana for that information.

      I think that once you have a judge consent to a search, getting him/her to sign off on asking Google is a minor hassle.

      --
      - (c) 2018 Hank Zimmerman
    12. Re:Google Cookies by HiThere · · Score: 2

      More to the point, they aren't doing it that way. I just looked at my cookies file, and the entire thing is only about 18kb. The .google.com cookies were only a few of lines of that. (Maybe a bit more, maybe a bit less, I wasn't sure where one cookie stopped and the next started.)

      So what they could be doing, if this complaint has any merit, is remembering at their site where user # e35237wjd903294k2ma#454r has been, and then when you log on, they check your user number to see which of their memories you relate to. Then they need to cross correlate for all of the computers that you use, for each browser you use, for everytime you clean out your cookies, for...

      It sounds sort of uselessly impractical. Possible, but silly. Much easier to just have you log on.
      Now if what they were doing was figuring out which sites you were most interested in, so that they could rate those higher when you looked, that would be doable, if you didn't mind a high error rate, and occasionally starting from scratch. (Say it remembered the last 10 categories of site you visited, with frequencies of interest. Then it just needs to categorize all of the sites...)

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    13. Re:Google Cookies by gilroy · · Score: 2
      Blockquoth the poster:

      Just as democracy is the system where you decide what to do instead of being told by some dictator, capitalism is the system where you decide what you want to spend the fruits of your labor on, rather than taking what is alotted to you by some bureaucracy.

      It's all OK until it devolves -- just like bureaucracy -- into letting you decide where you want to spend the fruits of somebody else's labor...
    14. Re:Google Cookies by Compulawyer · · Score: 2

      Your argument fails at one specific point: Google is NOT a "gatekeeper" on the we. It DOES however possess significant market power because as you observed it is the search engine of choice. However, it has become the search engine of choice simply because of the quality of its search results. If that quality diminishes, Google will lose its market power and ability to attract sites that pay to have rankings. As much as I agree that no one entity should have control over the web, Google is not in a position to even threaten that right now. ICANN is a public institution (oversimplification, I admit, but with a truthful underpinning) and has obligations to the public at large. They are a true gatekeeper. Google is just a business providing search services.

      --

      Laws affecting technology will always be bad until enough techies become lawyers.

    15. Re:Google Cookies by DunbarTheInept · · Score: 2
      Any company that makes a profit is necessarily NOT paying its employees for all the fruits of their labors. If it *was* paying them the real value for all the fruits of all their labors, the company would at best be breaking even, not making profit. So YES capitalism does have as it's premise that someone else decides how to spend at least a portion of the fruits of your labors. That someone else is the company you work for.

      Does this mean I don't like capitalism? No. The other systems are worse because they take an ever greater percentage of the fruits of your labor away from you. Minimization of these 'stolen fruits' is a good goal, but it is foolish to claim that capitalism actually achieves it. It just gets closer to it than any of the alternatives do, but nothing could ever actually achieve it completely. The only way to get all the fruits of your labor under your own control is to live in an economy where everything is a zero-sum game, and those tend not to last because people are greedy by nature and a zero-sum economy doesn't feed that need very well.

      Anyone who thinks it is completely impossible for capitalism to ever reduce choices is ignoring the evidence of monopolies past and present.

      --

      Don't label something "offtopic" unless you know the topic well enough to tell what's on topic.

    16. Re:Google Cookies by DunbarTheInept · · Score: 2

      It's irrelevant that you can choose which company to work for when *all* of them have to be turning a profit in order to continue existing. There will always exist a profit margin (except in those companies that aren't going to last much longer), and that profit margin *IS* the excess fruits of your labor that you are not getting paid for.
      The total worth of a company *IS* the fruits of the labor of its members. If its total worth generated exceeds the total worth it pays out, people are not getting paid the full balance of the fruits of their labor.

      I agree that totalitarianism is worse because you get very little if any of the fruits of your labor under your control. And yes, capitalism is better because you get a larger percentage of thr fruits of your labor, but to claim as you do that that percentage is 100% is false.

      There exists no such system where that percentage becomes 100%. It's a hypothetical utopia.

      --

      Don't label something "offtopic" unless you know the topic well enough to tell what's on topic.

    17. Re:Google Cookies by Phroggy · · Score: 2

      even if Google did have that kind of storage space available (every term, for every user, with a link between each?)

      Oh no, they don't have much space available at all. I bet they're constantly struggling to free up a few MB here and there.

      Oh yeah, that's right, they have a cached copy of most of the World Wide Web and the largest Usenet archive in existence! Hmm.

      --
      $x='S24;r)>63/* h@<5+oZ)32"5cz';$me='phroggy'x$];
      $x=~y+ -xz+\0-Tx+;print$_^chop$me for split'',$x;
    18. Re:Google Cookies by DunbarTheInept · · Score: 2

      Other than the fact that both those phrases were expressed in English, I fail to see in what way they are like each other.

      And keep in mind that I'm NOT complaining about the fact that this situation (you don't get paid 100% of the worth of the fruits of your labor) exists. I said a number of times in the previous posts that I don't see any better way to do it. What I'm complaining about is the fact that you are claiming said situation doesn't exist. It's
      the fact that you claim said situation doesn't exist that I object to.

      Of all the economic systems I have heard of, capitalism is the one that lets you spend the greatest percentage of the fruits of your labor, but that percentage is still less than 100%.

      --

      Don't label something "offtopic" unless you know the topic well enough to tell what's on topic.

  18. I like google by cpex · · Score: 3, Funny

    Google is a very good search engine. And I don't know what the hell this Mr. Anti-Google is talking about, "undemocratic" everyoney knows google is powered by pigeon clustetrs, millions of pigeons voting on the relevant sites

  19. Trying to get on Google by Stuart+Gibson · · Score: 2, Insightful

    I've thought for a while that, although Google is undoubtedly a fine search engine, it does make it difficult to get on it in the first place.

    Since you need to have links to your site from other sites to get rated highly in Google, it is almost impossible to get them, as people who may be interested in linking to your site won't find it on Google.

    Vivious circle, anyone?

    Goblin

    --
    It's all fun and games until a 200' robot dinosaur shows up and trashes Neo-Tokyo... Again
    1. Re:Trying to get on Google by perlyking · · Score: 2

      Not really true, you can just submit your site to google and it will visit it (well.. within a few months and as long as its not a web nightmare). Links help but they arent the only way to get in.
      Once in, decent content will mean you will eventully get links as people find you - even if you start on page 10 in the results to start with.

      --
      no sig.
    2. Re:Trying to get on Google by bonch · · Score: 3, Funny

      I think of Google like a mirror; it just reflects what it sees. If your site is good enough, people will link to it, regardless if it's listed on Google or not. You don't need Google to get your site viewed. How did we ever get popular websites before Google? Such things as word-of-mouth, IRC, etc. are ways people can spread their URLs. Google isn't the only medium out there to get your site seen, and my point is that you shouldn't be relying on Google, because it's just a mirror.

  20. popularity to increase by Alien54 · · Score: 2
    Google, if I recall correctly, ranks things not only based on quantity of links, but also based on who links to you. Thus the link from Slash will help him out a bit.

    although strangely enough, apparently so will links from subdomain sites like geocities, etc.

    so now he merely has to complain about his monthly bandwidth allotment getting used up, and his serving crashing due to /.

    He can't win

    --
    "It is a greater offense to steal men's labor, than their clothes"
    1. Re:popularity to increase by dattaway · · Score: 2

      Funny how he disables his site when we link to him in attempt to find something interesting. I was curious and I might have linked to him. Guess he will never be google'd. And he wonders why...

  21. Says more about Salon than the guy by Codex+The+Sloth · · Score: 2

    It's funny how salon would focus on a total non-issue like this (for christ sake, just turn off cookies) but completely ignore things like Yahoo resetting everyones mail options to opt-in. I guess there wasn't some crank they could quote for that article.

    Fear not, they'll soon be gone...

    --
    I am not a number! I am a man! And don't you ... oh wait, I'm #93427. Ha ha! In your face #93428!
  22. It seems to me... by bziman · · Score: 4, Insightful
    That if you don't like Google... then you shouldn't use Google. Duh. Why the holy crusade? If you think Altavista or hell, Netscape Search meets your needs, then use it. Why do people find it necessary to attack everything instead of being constructive. Humbug.

    -brian

    1. Re:It seems to me... by susano_otter · · Score: 3, Redundant

      It's not that he's using Google, but that other people using Google don't find his site.

      According to the article, his complaint is twofold: Google favors popular, established sites over young or unpopular sites. Also, he fears the cookie.

      I am Slashdot's complete lack of interest in his problems.

      --

      Any sufficiently well-organized community is indistinguishable from Government.

    2. Re:It seems to me... by gorilla · · Score: 2

      Wow! A search engine returning popular sites! What will they think of next!

  23. Cookies? by Bonker · · Score: 3, Informative

    Hmm... I use Mozilla's Cookie Manage to completely protect myself from cookies. I let one or two through... the cookie from my company's website, slashdot's login cookie, etc...

    In Mozilla -> Tools -> Cookie Manager -> Block Cookies from this site...

    --
    The next Slashdot story will be ready soon, but subscribers can beat the rush and slashdot the links early!
  24. Boo Hoo by maggard · · Score: 3, Redundant
    Brandt thinks his material should be ranked higher because it's more relevant.

    To his agenda perhaps.

    However Google isn't used by most folks as a directory - it's a search engine. It simply pulls up entries according to a formula (see pigeonrank for the inside scoop) and gives those back. No bias beyond what smart webmasters can impart, no artificial clustering, etc.

    If Google were to start doing as Brandt wants it would quickly run into endless battles, loose it's searching edge, become just another pay(or agenda)-for-play roadkill.

    No thanks.

    --
    I don't read ACs: If a post isn't worth so much as a nom de plume to its author then I wont bother either.
    1. Re:Boo Hoo by wfrp01 · · Score: 3, Interesting

      However Google isn't used by most folks as a directory - it's a search engine. It simply pulls up entries according to a formula (see pigeonrank [slashdot.org] for the inside scoop) and gives those back.

      I agree, and I wish Mr. Brandt would suggest a workable alternative, rather than whining. He clearly has a monkey on his back.

      However, I do wonder about the efficacy of google's formula. My concern is that google's popularity turn it's page rankings into self-fulfilling prophesies. It's a positive feedback loop: a site w/ a high google rank gets more views and more links, which increases its google rank, ad infinitum.

      Like you say, I'd rather not have search engines be driven by agendas or money. But I believe anything can be improved upon. Personally, I believe perhaps a bit of randomness might help. Instead of recieving an absolute page rank, pages should recieve a probability of being listed higher or lower. Just a thought.

      --

      --Lawrence Lessig for Congress!
    2. Re:Boo Hoo by wfrp01 · · Score: 3, Interesting

      While I'm at it...another idea. Google should publically state that if you put some particular meta tag in your document, that they will publish the contents of that tag (or tags?) in their page rank summary. This would encourage people to write good summary overviews of their pages, and would help users find things easier. With their clout, they could easily create a de-facto open meta-data standard. Use it or lose.

      As opposed to summaries that typically look like: ... Fri Dec 29 2000 Claudio Matsuoka : 5.49-39cl; put $CHKROOT
      inside ... fixes suport to "linux confirm"; make utmp group 22. Sat Aug 21 1999 ...

      --

      --Lawrence Lessig for Congress!
    3. Re:Boo Hoo by wfrp01 · · Score: 2

      Yeah, I know the standard(s) are there. I'm just saying Google, with all of it's clout, might be able to compell people to actually use the standard(s) by stating that they will make use of them.

      --

      --Lawrence Lessig for Congress!
    4. Re:Boo Hoo by wfrp01 · · Score: 2

      I'm not saying the page views themselves increase the ranks. I'm saying the page views increase a page's visibility, thereby increasing the likelyhood that someone will create a link to the page.

      --

      --Lawrence Lessig for Congress!
  25. namebase can't be THAT popular by doublem · · Score: 2

    How popular can http://www.namebase.org/ be if it goes down before 30 comments have been posted?

    For crying out loud, my PERSONAL web site can handle more traffic than that.

    What's he hosting it on, a dialup?

    --
    "Live Free or Die." Don't like it? Then keep out of the USA
  26. PageRank discriminates? by The+Magic+Yak · · Score: 2, Interesting

    I don't mind someone having their point of view, in fact I applaud Mr. Brandt for furthering what he beleives. However, search engine popularity is so flighty, if I think another engine is better than Google, I'll use it. Honestly, I have no ties to any search engine and feel I never will. However, Google has been able to stay at the top of the list (at least my list) for quite some time and has also managed to put the least amount of advertising (or harrassment) in my face. I used to used yahoo, until the pop-ups and ads overwhelmed me. I think much of Google's success came from the fact they never went public. This and the text based ads are incredible decisions when every other search engine was greedily grabbing web based advertising revenue. I like Google, I'll continue to use it, but I'm not going to fight for it either. Just my two cents.

    --
    Bill, can you factor this prime number for me?
  27. Slashdotted... or something more siniester... by autopr0n · · Score: 3, Funny

    Hrm, both namebase and googlewatch seem to be down. Is this just an innocent slashdoting?

    Or have the Google gods turned their clusters towards more sinister deeds, silencing their critics.

    We may never know.

    --
    autopr0n is like, down and stuff.
    1. Re:Slashdotted... or something more siniester... by Draoi · · Score: 2
      'slashdoting' - is this when a group of people like a site so much, they smother it with love??

      (Sorry, sorry. Spelling humour .. :-/ )

      --
      Alison

      "It is a miracle that curiosity survives formal education." - Albert Einstein

  28. Boo Hoo (corrected) by maggard · · Score: 4, Insightful
    Brandt thinks his material should be ranked higher because it's more relevant.

    To his agenda perhaps.

    However Google isn't used by most folks as a directory - it's a search engine. It simply pulls up entries according to a formula (see pigeonrank for the inside scoop) and gives those back. No bias beyond what smart webmasters can impart, no artificial clustering, etc.

    If Google were to start doing as Brandt wants it would quickly run into endless battles, loose it's searching edge, become just another pay(or agenda)-for-play roadkill.

    No thanks.

    --
    I don't read ACs: If a post isn't worth so much as a nom de plume to its author then I wont bother either.
  29. unwarranted criticism by asv108 · · Score: 3, Insightful

    First Red Hat, now google, I guess when your on top you need to prepare for unsubstantiated criticism.

  30. Google is like a popularity contest by David+Frankenstein · · Score: 2


    PageRank works. If your page is linked to by a large number of well trafficked sites, then you get ranked higher. If your some crack pot whose site no one cares about, you don't get a high rank...

    In other words, Brandt recognizes that there has to be some order to Google's results, and that some sites might deserve to come up before others. He just disagrees with the way Google does it. In Brandt's ideal world, if you searched for "United Airlines," you would see untied.com -- a site critical of United -- before you see United's page. And if you searched for Rumsfeld, you'd see NameBase's dossier on him before the Defense Department's site on the "The Honorable Donald Rumsfeld."

    Don't blame Google for equating accuracy and usefulness with popularity. It's either that or resort to subjective measures.

  31. Sour grapes by timholman · · Score: 5, Insightful

    Upon reading the article, you find that Mr. Brandt's main complaint about Google is that he believes that when you type in, say, "Richard M. Nixon" into Google, the material he has compiled on Nixon should be ranked #1.

    Okay, so I did a search on Nixon on Brandt's site. Here are the first couple of results:

    (1) How the Vatican conspired to hide Nazi war criminals.
    (2) How various activists were persecuted by the CIA and FBI.

    Nowhere did I even SEE Nixon's name in these abstracts. The only relevance is that Nixon was alive at the time, or maybe president when some of them took place, but hardly the man personally responsible for all of them.

    When I type "Nixon" into Google, I expect to see biographical material, both good and bad, not totally unrelated rantings. Google is doing its job, in my opinion. It is giving low rankings to Brandt's irrelevant materials. His complaints are pure self-centered sour grapes.

    1. Re:Sour grapes by gorsh · · Score: 2

      Well, at least #2 is relevant, because Nixon did play a big role in persecuting anti-war activists through the FBI's COINTEL program. Apart from Watergate, this was arguably one of the most distinctive "achivements" of his administration.

    2. Re:Sour grapes by DunbarTheInept · · Score: 2
      So he's bitching because he thinks Google isn't democratic. But he lives in a fantasy world where he doesn't realize people *are* voting democraticly *against* his site by never linking to it.

      That's a bit like a candidate for public office claiming the system is failing because only three people voted for him, when the real reason his votes were low is because most people did not want him in office and so the system is working perfectly. fact that people don't find Brandt's information all that relevant and therefore don't link much to it is precisely WHY his ranking is low.

      --

      Don't label something "offtopic" unless you know the topic well enough to tell what's on topic.

  32. Let me get this straight by lunenburg · · Score: 5, Insightful

    This guy's just whining because Google doesn't rank pages according to his crackheaded counterculture views? And this is news?

    Google must be doing pretty well if this is the worst criticism they can find about them.

    1. Re:Let me get this straight by bigmouth_strikes · · Score: 2, Funny
      This guy's just whining because Google doesn't rank pages according to his crackheaded counterculture views? And this is news?
      No, but since it was in Salon it had to be reposted on /. Sorry, we don't make the rules.

      --
      Oh, I can't help quoting you because everything that you said rings true
    2. Re:Let me get this straight by sparkz · · Score: 2
      Google must be doing pretty well if this is the worst criticism they can find about them.

      Nah, Google can find much worse criticism about themselves, they just omit it from the search results :)

      --
      Author, Shell Scripting : Expert Re
  33. His view, capsule summary by nweaver · · Score: 2

    "Google ranks my muckraking site rather low with regard to searches on indivduals, so the algorithms they are using must be EVIL! EVIL!"

    --
    Test your net with Netalyzr
  34. I've never seen... by Phoenix · · Score: 2

    I've never seen where Google has put a cookie that does more than save my search settings. In fact I've never seen where it saves all my search terms. What is doing the search term saving is Internet Explorer doing the auto form filling bit.

    This chap seems to be little more than someone who is holding a grudge against google because his website isn't as high on the list as he wants.

    Well Tough @#$%, life sucks doesn't it.

    What this guy needs to learn that what helps out with your score on Google isn't just the content, but how many people link to your site for that information. Thus having a page on Rumsfeld isn't as helpful as being a webpage on Rumsfeld that 50 sites refer to you.

    If this guy wants a higher ranking then he has to make relationships with other websites to get his rankings up. It's not that hard as most webmasters know this and a link sharing helps them as much as it would him.

    He's just a whiny person who happened to catch the attention of some person who needed to fill out todays news space on Salon.

    Ignore him and hopefully he'll go away.

    Phoenix

    --
    -- Wiccan Army, 13th Airborne Division "We will not fly silently into the night"
  35. Democracy? by zangdesign · · Score: 2

    The last time I checked, Google wasn't a democracy. If it was, I wouldn't have voted for that name. Since it isn't - oh, well.

    There's one in every crowd.

    --
    To celebrate the occasion of my 1000th post, I will post no more forever on Slashdot. Goodbye.
  36. Namebase: pretty handy by Anonymous Coward · · Score: 2, Interesting

    Last year we were able to use Namebase to identify a rogue investor as having trained at the knee of Robert Vesco. Remember Vesco? The most successful international swindler of all time, and friend of the Whitehouse plumbers? Same guy. Ordinary due diligence did not turn up this information. Brandt may be offkey on Google, but he gets my vote of thanks.

  37. Invasion Of Privacy? by Aix · · Score: 5, Insightful
    More than that, says Brandt, Google is a careless custodian of private information. When you search for something at Google, it saves your search terms and associates them with a cookie that is set to live on your machine for 36 years. Brandt fears that law enforcement officials could muscle Google into divulging all the terms you've ever searched for. Those terms could be "a window into your state of mind," and are therefore a clear violation of your privacy, he says.


    Maybe I'm missing something here, but how is this a violation of your privacy? I mean, the whole thing is that you are using their service for free and willfully sending them the data that you choose. Everyone gets to choose what they search for in a search engine. This isn't private information in any real way. Google is providing you the free service of looking up words that you have intentionally provided. You don't like them being associated with a cookie? Refuse the damn cookie! Really paranoid? Go wander the web on your own without a search engine!


    At what point were you guaranteed the free and anonymous use of a search engine? You're not being forced to use it. The world doesn't discriminate against people who do not choose not to efficiently search the web.



    People like this are blurring the privacy issue and focusing attention away from legitimate privacy issues.

    1. Re:Invasion Of Privacy? by Sven+Tuerpe · · Score: 2, Insightful
      Google is providing you the free service of looking up words that you have intentionally provided.

      With the intention to get a search result for the words provided. It becomes a privacy issue as soon as the user's intention is not met by the system without making the user aware of that. Which may happen after the fact if a long-term cookie is stored on the user's harddisk.

      Refusing the cookie is the right thing in principle but to the average user, all cookies lok the same -- they are invisible. To the more advanced user, they still look the same -- an annoying dialog box with gibberish inside. How does the user know whether it's a good or a bad cookie?

      --
      http://erichsieht.wordpress.com/category/english/
    2. Re:Invasion Of Privacy? by jhines0042 · · Score: 2

      Damn... he is smoking his own ego fumes isn't he.

      When I search on a search engine I EXPECT that that data will be sold.

      If you want to be truely anonymous, go watch "Conspiracy Theory", "Enemy of the State" and other such films, never go home the same way, never use the same computer twice, never give your real name, live inside a copper shielding cage, etc...

      The last place you want to put yourself when you want privacy is in the spotlight of the Internet where...

      "all your base are belong to us."

      --
      42 - So long and thanks for all the fish.
    3. Re:Invasion Of Privacy? by ImaLamer · · Score: 2

      Yeah, invasion of privacy?

      Maybe he shouldn't have turned off those warnings that say anything sent in plain text through forms can be read by basically anyone.

      As soon as you hit "Search" or "Submit" it's over.

  38. slashdotted already. sigh by lingqi · · Score: 4, Insightful

    "I am some poor guy who runs a second-grade website and since I can't get google to list me high, I will elicit some news media to get my site slashdotted"

    hope you like your servers toasty, bud.

    --

    My life in the land of the rising sun.

  39. Moderation of hits? by paladin_tom · · Score: 3, Interesting

    If letting Google rank the pages is undemocratic, what about a system in which, when you go to a page from a Google search, Google adds a frame at the top of your page that let's you vote on how useful this page was on a scale of 1-10?

    Then, the most popular hits for a given set of search words would have their Google ranking rise. Now that's democracy.

    --
    #define sig "Every social system runs on the people's belief in it."
    1. Re:Moderation of hits? by actiondan · · Score: 2, Interesting

      If letting Google rank the pages is undemocratic, what about a system in which, when you go to a page from a Google search, Google adds a frame at the top of your page that let's you vote on how useful this page was on a scale of 1-10?


      Are you serious?

      Do you think someone might think to abuse this system? Automated form filling, anyone? Even if that were prevented, it wouldn't be too hard or expensive to hire hundreds of low paid data entry people to vote a site up.

      The google alogorithm can be manipulated to some extent but it has stood up pretty well so far. A voting system could be manipulated much more easily.
    2. Re:Moderation of hits? by great+throwdini · · Score: 2

      [W]hat about a system in which, when you go to a page from a Google search, Google adds a frame at the top of your page that let's you vote on how useful this page was on a scale of 1-10?

      Actually, a while ago (at least a year past) Google would periodically replace the URLs "behind" those displayed on results pages with redirectors to the sites ostensibly listed. I assumed then that it was to sample which results were receiving clickthrough traffic compared to other results within each set.

      Whether Google actually did anything with those clickthrough results or not is beyond me. I don't believe they implement such redirection any more. It was an incredibly rare occurrence -- but with the traffic they receive, it would always seem as such to any individual user.

      In other words, Google kinda-sorta implemented the kernel of your suggestion in the past in a way not so open to abuse.

      Another direction in which your idea can be taken would be an openly human-moderated index of sites (what Yahoo! was so long ago, what the Open Directory could have been if they weren't so leadfooted about things). Now that the Web has grown so very, very large, an individual or group of individuals could find time to review only very small subsets of information in detail and retain any semblance of authority when establishing their rankings.

      There's a point at which democracy becomes mobocracy. Just review any past /. poll :p

  40. Whine, whine, whine by mblase · · Score: 5, Insightful
    Google's PageRank algorithm, the celebrated system by which Google orders search results, is not, as Google says, "uniquely democratic" -- it's "uniquely tyrannical." PageRank is the "opposite of affirmative action," he has written, meaning that the system discriminates against new Web sites and favors established sites
    So Google gives preference to established sites that have proven themselves in the mind of other Web sites to be content-worthy. So what? This isn't "tyrranical" at all -- "tyrranical" would mean that they decide which sites go up and which ones don't, and where. (Yahoo!, in other words.) "Democratic" means they let the rest of the Internet "vote" on which sites are most relevant, based on hyperlinks.

    What this guy wants, by abolishing PageRank, is a return to the free-for-all of early search engines, where the loudest voice rules. If one page has more keywords, it's ranked higher -- whether or not those keywords appear in the context of relevant content.

    When you type "NameBase" into Google, Brandt's site comes up first, but Brandt is not satisfied with that. "My problem has been to get Google to go deep enough into my site," he says. In other words, Brandt wants Google to index the 100,000 names he has in his database, so that a Google search for "Donald Rumsfeld" will bring up NameBase's page for the secretary of defense.
    Here's his real problem: he thinks that linking to "Donald Rumsfeld" should bring his site's page to the top, despite the fact that he has no actual content -- just a list of links to other pages with content.

    He calls this a failing of PageRank. I call it whining. If he wants more links from Google, he should get the word out about his site (preferably without manipulating Salon.com into doing it for him) and add some actual information about the people he's archiving by hand, instead of just building a big hotlist about them.

    In Brandt's ideal world, if you searched for "United Airlines," you would see untied.com -- a site critical of United -- before you see United's page. And if you searched for Rumsfeld, you'd see NameBase's dossier on him before the Defense Department's site on the "The Honorable Donald Rumsfeld."
    Basically, he wants to be the tyrant he imagines Google to be. Well, let him want all he likes. Google's popular because it's good and it's relevant; the fact that a tiny tiny minority think it's not isn't a good reason to overthrow the whole system.

    People who live in glass houses shouldn't throw stones. He should start by making changes on his own site, not insisting Google make changes on there.
  41. In other news by lingqi · · Score: 5, Funny

    Google responds by stating that now all of their pigeons will go through an "intruduction to democracy" short course, and all "bird seed" websites are now ranked by humans instead of the patented "pigeon rank" system.

    --

    My life in the land of the rising sun.

  42. The problem with this is.. by happystink · · Score: 3, Interesting

    People can theorize about Pagerank all they want and come up with 100 theories of why it's not correct and won't give you good results.. but guess what, that's all in theory, and in reality, Google gives amazing results. Pagerank will probably fall by the wayside in the years to come as more sophisticated algorhythms come along, but for now, it is ludicrous to suggest that it doesn't work, when you just have to search for anything on Google to see it's usefulness.

    Also, this guy claims that Google keeps a record of what everyone searches for.. what proof does he have of this? That Google sends a cookie? That cookie is more likely than anything just used for tracking how often most people use the site, so they can create aggregate numbers of unique users, etc. Sure they could be tracking every search term, but why would they, think how much storage space that'd waste for no return. If the FBI ever wants to find out what this guy searches for, they'll just contact his ISP and have him monitored that way.

    --

    sig:
    See the "..for smart people" banners Wired runs here? Look elsewhere guys.

  43. Cranky, but not entirely off... by Angst+Badger · · Score: 4, Funny
    Brandt sounds like a whiny crank who is rather missing the point. OTOH, he is correct that Google applies a persistent tracking ID via cookies, which I had not previously noticed, and about which I'm not terribly happy. And no, I don't think Google has any sinister motives, and I wouldn't be surprised if they use the tracking ID in some way to enhance the effectiveness of their engine --- but having my searches tracked in any way still makes me uncomfortable. I'd like to hear why it is being done.

    In the meantime, anyone who would like to cover their tracks can use my cookie:

    .google.com TRUE / FALSE 2147368045 PREF ID=111439b95052c72a:TM=1030056425:LM=1030056425:S= v7T9QSFKEkI

    Of course, if it turns out that Google is planning to give a prize to the most active user, or they have some kind of search engine green stamps, you're screwed. ;)

    --
    Proud member of the Weirdo-American community.
    1. Re:Cranky, but not entirely off... by jpmorgan · · Score: 2

      Google claims to use cookies to store various settings (such as your language preference, whether you want to filter offensive material from the results, etc...). If you don't want the cookie, block cookies for the google.com domain - google works just fine (it just won't save your preferences).

    2. Re:Cranky, but not entirely off... by tswinzig · · Score: 3, Funny

      Brandt sounds like a whiny crank who is rather missing the point. OTOH, he is correct that Google applies a persistent tracking ID via cookies, which I had not previously noticed, and about which I'm not terribly happy.

      You're right, this is terrifying!

      I can see the google conversations now:

      Employee: Sir, our servers have indicated person #111439b95052c72a has a really interesting search pattern! I think we should send this info to the FBI for investigation!

      Boss: Good work! Tell me his name and address, and we'll send that info over to the feds right away.

      Employee: Ummm, name and address? How about a few dozen IP addresses from AOL's proxy servers instead?

      Boss: Doh.

      --

      "And like that ... he's gone."
    3. Re:Cranky, but not entirely off... by Angst+Badger · · Score: 2

      Good work! Tell me his name and address, and we'll send that info over to the feds right away.

      Frankly, I was less worried about the feds than I was about having "targeted" advertising shoved in my face as soon as Google has a bad quarter and decides to start selling popup ads. I don't think the feds care much about my ongoing struggle to find a usable registration key for UltraEdit, but being bombarded by Flash-animated UltraEdit popup ads would border on cruelty.

      --
      Proud member of the Weirdo-American community.
    4. Re:Cranky, but not entirely off... by tswinzig · · Score: 2

      Frankly, I was less worried about the feds than I was about having "targeted" advertising shoved in my face as soon as Google has a bad quarter and decides to start selling popup ads.

      1. Yes, you're right, I'd much rather look at ads that have nothing to do with my interests. ?!

      2. Popup ads? Block them with mozilla or any of the other popup-blockers available.

      --

      "And like that ... he's gone."
  44. His real problem... by Farley+Mullet · · Score: 2, Interesting
    When you type "NameBase" into Google, Brandt's site comes up first, but Brandt is not satisfied with that. "My problem has been to get Google to go deep enough into my site," he says. In other words, Brandt wants Google to index the 100,000 names he has in his database, so that a Google search for "Donald Rumsfeld" will bring up NameBase's page for the secretary of defense. -- From the Salon article

    So it seems that this guy's real problem isn't with how Google ranks his site, but rather that Google isn't pushing his product to every searcher who hits their site. So he talks about the "undemocracy" of Google, but when it comes down to it, his main issue is that Google isn't helping his business, or rather, that Google's ranking algorithm isn't compatible with his business plan.

    Too often, when people say something is undemocratic, it's just because they aren't getting there own way.

  45. link to article, a quote, and my response by Bogatyr · · Score: 5, Interesting

    First, a link to the article:
    http://www.salon.com/tech/feature/2002/0 8/29/googl e_watch/index.html

    (might be a space inserted in the URL by the browser submission, apologies)

    Second, a quote from the article:
    "Brandt sees this as Google's major flaw. "I'm not saying there aren't some sites that are more important that others, bu t in Google the sites that do well are the spammy sites, sites which have Google psyched out, and a lot of big sites, corporate headquarters' sites -- they show up before sites that criticize those companies.

    In other words, Brandt recognizes that ther e has to be some order to Google's results, and that some sites might deserve to come up before others. He just disagrees with the way Google does it. In Brandt's ideal world, if you searched for "United Airlines," you would see untied.com -- a site crit i cal of United -- before you see United's page. And if you searched for Rumsfeld, you'd see NameBase's dossier on him before the Defense Department's site on the "The Honorabl e Donald Rumsfeld."

    I must disagree with the ideal expressed here as Mr. Bran dt's. If I was searching for material on the Web about Donald Rumsfeld, I would rarely search for information critical of him *first*. If I was ego surfing on myself, I'd want to see my own material about me returned by Google, ahead of negative reviews and sites. I don't think that's an unfair way for Google to operate. While some of the issues Mr. Brandt raises might be valid, I do not feel that Google is required to promote or support Mr. Brandt's agenda over the agenda of the people and organizations Mr. Brandt chooses to focus on. M

    1. Re:link to article, a quote, and my response by slow_flight · · Score: 2

      I agree. If I search for United, it's probably because I want a plane ticket (or a mover, I suppose since it would probably hit on United Van Lines as well), not some site full of sob stories of lost luggage, missed connections, or insufficient peanuts. I think this guy has gone way overboard in allowing his personal ego and desires cloud any semblance of rational thought.

      --

      Karma: Professionally Doomed (mostly affected by inability to keep opinions to self)
    2. Re:link to article, a quote, and my response by SpinyNorman · · Score: 2

      True, but it would be useful if Google could return links in more than one ranking order. The current (most linked to) order is certainly the generally most useful (at least I can think what'd be better), but it'd be nice to get at some of the "deep web" content that isn't so well connected. Perhaps to have an option for Google to return stuff in reverse order, or maybe to allow you to select a "linked together cluster" level you want to see - from max (default) to min.

    3. Re:link to article, a quote, and my response by Bogatyr · · Score: 2

      Sure it does, and I didn't mean to imply I disapproved of it. I don't mind that google brings up critical (as in criticizing) links, I don't mind that at all. The sense I read into Brandt's arguments is that he'd like the critical material to be returned in a google search ranked *higher* than the original material. My attitude comes from a historian and journalist perspective: I like primary sources first. Then secondary sources commenting on the primary source. I want to read the story first before the commentary.
      If I wanted critical material, I'd search appropriately. r

  46. k00k? by TheTick · · Score: 2, Interesting

    Is it just me, or does this guy sound like yet another internet kook? Get "untied.com" ranked first when searching for "united airlines"? That makes no sense.

    Google is a system -- a system that works a certain way. His complaints about PageRank are like complaining about an automobile for the way its wheels go 'round and 'round.

    I'm surprised salon dedicated any article space to this.

    --

    --
    bachiatari na torisetsu o yome!

  47. Google can be hijacked by Anonymous Coward · · Score: 2, Interesting

    This is especially popular with protesters, using the pagerank algorithm to rank higher than the company / organisation that they are protesting about. Its called google bombing. If he hates google so much then google bomb his site.

  48. Re:Sad news ... Stephen King dead at 54 by Phoenix · · Score: 2, Offtopic

    Really? Wow! That is just so tragic . That is just so sad.

    But wait a minute, didn't he die last week...and the week before...and the week before that...and the week before that...etc, etc.

    This is probally gonna cost me some karma but screw it. I have to ask the question.

    Why do you exist? Have you nothing better to do than to post the same bogus piece of news over and over again. Hardly an article on /. goes by without a Stephen King is dead post, or the story by that loser that can't get laid and probally (thankfully) will never will because he's a whiny little putz...or whatever.

    Goddess preserve me from these random pieces of wasted, self-replicating genetic material

    --
    -- Wiccan Army, 13th Airborne Division "We will not fly silently into the night"
  49. Looking at the results by nolife · · Score: 2

    I do not use Google to "browse" for information or find the one site that has it all and looks pretty. Normally I know exactly what I am looking for, or at least something very specific. I just need to find it. I start near the top of the Google results and work my way down until I get my answer or enough information to solve my quest. If I can't find it, I try different keywords. A resent search I had was an example of a fetchmailrc using preauth. Sure, there may be a few top notch fetchmail sites (and thousands of copies of the man page) out there but I'd be wasting my time viewing them if they did not have the specific example I am looking for. If I want general information on a subject, I make my searches simpler or use the Google catagories. If this guys page truely is as good as he believes, his creation will eventually make it's way up the ladder.

    --
    Bad boys rape our young girls but Violet gives willingly.
  50. Google is undemocratic ... by Lars+T. · · Score: 2

    ... because my page is unpopular.

    --

    Lars T.

    To the guy who modded me down from perfect to terrible Karma - Apple haters still suck

  51. I Disagree by FreeUser · · Score: 4, Interesting

    That if you don't like Google... then you shouldn't use Google. Duh. Why the holy crusade? If you think Altavista or hell, Netscape Search meets your needs, then use it. Why do people find it necessary to attack everything instead of being constructive.

    I think, to be quite blunt, that this is a crock of shit.

    One of the most important things in a civil society are the checks and balances critcism offers on any service, any government, any individual, indeed, any endeavor undertaken. These checks and balances, and the importance of public criticism, because of vastly greater importance when the perceptions and lives of many people are impacted.

    This is true whether one is criticizing GNU, Linux, Richard Stallman, our corporate masters in the form of George Bush, Enron, WorldComm, Microsoft, Apple, Sun Microsystems, Red Hat, or whomever else happens to be in the hotseat at any given time.

    If Google really were stacking their search results, criticism and a 'holy crusade' as you so snidely put it, would be a very important counterbalance in offsetting the corruption and distortion inherent in such a thing, particularly given how trusted Google is.

    I disagree with the guys criticism, for what it is worth, and am an ardent user of Google. But I agree whole heartedly with the need for such criticism to keep the likes of Google honest, and to call them on the carpet when they do something shady or wrong (like they did when the caved to the Cult of Scientology's pressure to censor the search results revealing critics of that particular organization).

    This "if you don't have something nice to say, don't say anything at all" is a fine creed for slaves or submissive corporate drones, but it has no place at all in the marketplace of intellectual thought or debate.

    Now, on the other hand, if you'd like to argue for civil discourse instead of flame fests and random insults, I will be the first to add my voice to yours, but lest we forget, civil discourse can and must include criticism, sometimes vehement criticism. Indeed, such can often be the most important civil discourse being conducted.

    --
    The Future of Human Evolution: Autonomy
    1. Re:I Disagree by cOdEgUru · · Score: 2

      One of the best slashdot posts I have seen in a while. And I agree wholeheartedly.

      I admire you. I bow to you.

  52. Searches before Google was operational... by HungWeiLo · · Score: 2, Funny

    Search: Netherlands history
    Result: Teen Catholic barely-legal sluts from Holland!

    Search: Mali Timbuktu empire
    Result: Malian Cum-Slurping Sluts! Timbuktu Kama Sutra Style Mature Singles Waiting For You!

    Thank goodness Google is here, even if it's not 100% perfect.

    --
    There are a huge number of yeast infections in this county. Probably because we're downriver from the bread factory.
  53. Ranking is a common problem by Stultsinator · · Score: 2

    Whenever you try to include a feedback mechanism into an affinity model (or AI) you run into the problem where the returned ranking itself influences the choice.

    Basically, higher ranked items (items that appear first in the list) have a tendancy to be picked simply because they are first. In return, the picked item will be ranked higher the next time around not because it was more relavant but because it was closer to the top the first time it was listed.

    To get around this feedback caused by the system itself, I've seen systems introduce a small amount of randomness to the results. In statistical terms, this would correspond to an uncertainty or error factor in the relavancy rating. This number might also correspond psychologically to the probability that someone will choose the higher of two items solely by listing order.

  54. He want's google to be non-objective by ivan256 · · Score: 4, Insightful

    in Google the sites that do well are the spammy sites, sites which have Google psyched out, and a lot of big sites, corporate headquarters' sites -- they show up before sites that criticize those companies."

    In other words, Brandt recognizes that there has to be some order to Google's results, and that some sites might deserve to come up before others. He just disagrees with the way Google does it. In Brandt's ideal world, if you searched for "United Airlines," you would see untied.com -- a site critical of United -- before you see United's page. And if you searched for Rumsfeld, you'd see NameBase's dossier on him before the Defense Department's site on the "The Honorable Donald Rumsfeld."


    He wants google to be a political action site that favors his views. He's a whiny little baby.

    Sites that critisize corporations should appear before the corporations main site? Why? Did you search for the company or for criticism? If the company/group in question was something he agreed with, perhaps some environmental organization or the democratic national commitee, would he want criticism of them to come up first too?

    A quick stop at google shows that if you search for "United Airlines" you get their site first, and the site he thinks should be first shortly thereafter. If you search for "United Airlines criticism" you get the site he reccommends first. Looks like google is doing it's job correctly to me.

    Why is salon publishing the crap?

  55. Oh dear. by Kythorn · · Score: 2, Funny

    I am apparently unable to form coherent sentences while trying to type around the chili I spilled on my keyboard.

    Please disregard the horrible mangling of the English language which took place in the parent comment.

  56. Re:WHAT'S A WAP PAGE? by zbob · · Score: 2, Informative

    WML - Wireless Markup Language (here's a link)

  57. I deciphered the contents of Google's cookie by cyb3r0ptx · · Score: 2, Funny

    The cookie is named 'PREF' and has some cryptic data stored in it. It took me a while, but this is what it says:

    All your search terms are belong to us
  58. I see a great need... by Remus+Shepherd · · Score: 5, Insightful

    Soon to be announced: Google for Wackos! With a clean-cut, cookie-less interface free of CIA influence, Google for Wackos will return search results based not on the listed sites' popularity, but on the wackiness of the conspiracy theories they present. Most popular search terms include Zapruder, tin foil, UFOs, and of course sex (but only the dirty illegal kind that politicians have.)

    --
    Genocide Man -- Life is funny. Death is funnier. Mass murder can be hilarious.
    1. Re:I see a great need... by droleary · · Score: 2

      Soon to be announced: Google for Wackos!

      Sounds a bit busy. What say we just go with Waacko?

  59. Cache of site by perlyking · · Score: 3, Informative

    You can find a cache of the site at the wayback machine .
    I know the guy will be gutted about that :)

    --
    no sig.
  60. Who remembers Altavista? by Rupert · · Score: 3, Insightful

    The answer is in the article. Six years ago, everyone used Yahoo. Then Yahoo went all portal on us, so the smart geeks started using Altavista. Then Altavista started selling #1 listings, so we all decamped to Google. Now everyone uses Google.

    Brandt's complaint appears to be that he has a database of citations, but when you search for Donald Rumsfeld his site is more than 10 pages down, where nobody ever looks. And that's fine with me. That's what I expect from Google. He obviously expects something else (like united.com appearing higher than United Airlines real site), and being the kind of person he apparently is, he expects Google to change to become how he expects them to be, rather than realigning his expectations with reality.

    --

    --
    E_NOSIG
  61. Google to the rescue... by alancave · · Score: 2, Funny

    Ironically, when www.namebase.org was /.ed, I found a google cached snapshot of the site...

    --
    "If you and I always agreed, then one of us would be unnecessary."
  62. Well.... Misson Accomplished by frenchs · · Score: 2, Funny

    Now that he's being slashdotted (I get DNS not found) I'm sure that he won't be getting ranked by *anybody* for at least a few hours... heh

    -Steve

  63. Re:Mindless Google Fanatics Run To Cliff's Edge by fireboy1919 · · Score: 2

    Umm...they don't ignore meta information. Read Google's help pages.

    And they update the search about once a month. Evidently you haven't had the googlebot come 'round to your page before?

    So if there are dead links, that's when they're culled - once a month.

    You know, yahoo uses suggested links. It doesn't work because there are too many people who want to suggest their site even though their site is not important. The suggested links system is too easy to take advantage of (in the beginning, people did).

    The result of this was that yahoo didn't use suggested links much to rate their pages or searches. Instead, whenever anyone suggested a link, that link would be reviewed by an actual human (whenever they got around to it; certainly much less than once a month by my experience).

    Because Yahoo's methods weren't as effective as google in finding information, Yahoo now leases search technology from Google. Since I can't see any moral issues involving not accepting suggested links, and I can't think of any better way to cull dead links, and they produce the most pertinent results (in my experience) of any search engine, I'm certianly not boycotting them.

    Of course, if YOU can think of a more effective way to index the web, I'm waiting. The best would be a magical parsing machine that was all wise and all knowing, which could rank pages based upon usefulness within a given search. Since AI doesn't have the ability to produce such a fantastic machine, we settle for a simpler heuristic involving links.

    --
    Mod me down and I will become more powerful than you can possibly imagine!
  64. What's the problem with Cookies by Captain+Large+Face · · Score: 2

    You never enter any data into Google that allows them to associate the cookie with your name, or whatever, so what's the problem?

    They don't carry adverts on their web site, so they're not trying to market anything to you, so what's the problem?

    I think people have got to realise that not ALL cookies are bad. I'm not making this point because I like Google, I'm making the point because people associate cookies with evil intentions regardless.

  65. this guy is wrong by wo1verin3 · · Score: 2

    --> PageRank is the "opposite of affirmative action," he has written, meaning that the system discriminates against new Web sites and favors established sites.

    I put up a website about two weeks ago, a small fan site for a video game I am a fan of. At this point in time, there are several searches that come up with my site as the first site such as "gamename video download".

    Although I thought the same thing he did, my "new" site gets the majority of its hits from google now..and it's less then 2 weeks old!

  66. It's not hard to rank high on Google by prostoalex · · Score: 2

    From the experience I can say that small Webmasters do not have any problem getting a high rank on Google if the content of the page is relevant and there are some links posted to the site.

    My highest trafficked pages on my personal site, C++ interview questions, and Java interview questions achieved a top 5 ranking for the terms above without me really trying. Actually, the only way I found out about high rankings on Google is when my tracking system showed up 200 hits coming from google.com.

    If a site can achieve reasonably high rankings with absolutely no effort, I don't really see Google being tyrannical or discriminatory in any way.

  67. Move along. Nothing to see here. by gclef · · Score: 2

    I have one response to this whiny dork: Operation Clambake. Operation Clambake is a criticism of Scientology. It is also ranked very highly by Google in searches for Scientology. Why? Because lots of other sites consider it important and related to Scientology. His pages are not ranked highly in relation to the political figures he tracks. Why? Because no one gives a damn about what he's doing.

    Google is doing exactly what it should. The criticism sites that are respected get ranked highly, the cranks get modded down. The only problem here is that we have a whiny crank who conned a Salon writer into writing a story for him.

  68. Pointless complaints (cookies, article) by GuyMannDude · · Score: 5, Insightful

    I never understand why people make such a big deal about cookies. If you don't want to be tracked (like me, like most of us here at slashdot) there are countless ways of protecting yourself via browser settings, CookieCop, Proximotron, etc. Anyone who really cares about privacy probably already knows how to disable cookies. And anyone who doesn't know probably doesn't care about privacy (my grandmother, etc.). It seems like people just enjoy complaining about a standard web technique even though it is easily circumventable.

    Second, why the hell is slashdot even posting this article? I've skimmed plenty of the below comments and they all seem to agree that this anti-google guy is a goofball. Just because Salon ran an article on him doesn't mean that this fruitcake's complaints have any merit. Considering how many stories get rejected from slashdot on a daily basis, why was this chosen? Is it just me, or did anyone enjoy/learn from that article?

    GMD

    1. Re:Pointless complaints (cookies, article) by MaxVlast · · Score: 5, Insightful

      You know what? I don't care if I'm tracked. Not at all. If I go to a naughty site and it gives me a cookie, I simply delete it. If Google gives me a big 'ol history cookie, I don't care. I figure it will either improve my search results (good) or be beneficial to Google as a company (also good.) I figure if someone, somewhere is building a big case to get me, by that point they probably have a whole lot more in their files than my Google cookie, and it's probably beyond the point where cleaning my browser cache is going to make a difference.

      --
      There should be a moratorium on the use of the apostrophe.
      Max V.
      NeXTMail/MIME Mail welcome
    2. Re:Pointless complaints (cookies, article) by Hott+of+the+World · · Score: 2, Funny

      "Is it just me, or did anyone enjoy/learn from that article?"

      What, you actually read the articles?
      sheesh, whats next, perfect grammer and spelling?

      --
      | - | - |
    3. Re:Pointless complaints (cookies, article) by gpinzone · · Score: 2

      I don't care about Google knowing where I go on the Internet either. However, since they DO keep a record, what's to stop the government (e.g., law enforcement) from obtaining my Internet usage history? It's been done before. (Use Google to search for EZ-Pass and kidnapping.)

    4. Re:Pointless complaints (cookies, article) by GuyMannDude · · Score: 4, Informative

      sheesh, whats next, perfect grammer and spelling?

      • "Sheesh", not "sheesh"
      • "what's", not "whats"
      • colon after "next", not a comma
      • "grammar", not "grammer"

      GMD

    5. Re:Pointless complaints (cookies, article) by MaxVlast · · Score: 2

      Like I said, if they're to that point, then they probably already have plenty on me. Besides, the use of EZ Pass to catch a kidnapper is a good thing. And if I didn't do it, you bet I'm going to try and use EZ Pass records to show I wasn't there at the time.

      --
      There should be a moratorium on the use of the apostrophe.
      Max V.
      NeXTMail/MIME Mail welcome
    6. Re:Pointless complaints (cookies, article) by gpinzone · · Score: 2

      Um, according to our records, they show you WERE there. I know what your going to say. It wasn't me. A likely story! All the other circumstantial evidence points to you. Admit it and maybe I'll let you pleabargin to a lesser charge.

  69. Google sells ranking as well... to a point. by yerricde · · Score: 2

    Actually, most search engines exist to make a profit by selling off the results to the highest bidder.

    Google does this as well, except it clearly splits the paid results from the pure link popularity results, placing the "Sponsored Links" in a separate div that's set to float:right.

    --
    Will I retire or break 10K?
  70. Long Term Cookies by photon317 · · Score: 2


    Google could put long term cookies to good use if they do it responsibly. They can't tell which search result you click due to direct linking (although they could see which search results you pull from their cache) - but they could definitely bias your query results based on your previous queries. Example:

    UserA has a pattern of computer-related querys
    UserB has a pattern of photography-related querys
    Both search for "lens effects".
    UserA gets some information on computer graphics lens effects in software and algorithms ranked higher.
    UserB gets some info on how to use real camera lenses to achieve neat lens effects in photography ranked higher.

    --
    11*43+456^2
  71. Re:Google, and WAP? by Schnapple · · Score: 4, Informative
    rather than open up google on IE, it gives me a download box

    Short answer: It's a bug/quirk/feature of IE that, somehow, the page came across screwed up and got cached that way and, despite anything and everything you may have told IE about "check for a new page every time I visit...", it still checks this screwed up cache version first. The solution is to delete your temporary Internet files (Tools->Internet Options->"Delete Files" in "Temporary Internet Files")

    Long answer:I had this problem with a site I frequent quite a bit. Since I know the author personally I told her about it. When I would actually save and view the page as prompted I would see all the HTML like I was supposed to but tons and tons of gibberish right before it. I told her to republish her blog but that didn't do it. No one else on her forum was having these problems and I figured since I told IE to check for a new version of the page every time that that couldn't be it. However, after clearing my cache out that did it.

    Slightly More Elegant Solution: Instead of setting your homepage to Google, get the Google Toolbar. This way you can set your homepage to whatever and use the Toolbar to do whatever Google searching you want. With all the options its got it's easily the most useful thing I've ever used. Be sure to check the experimental options as well.

  72. Undemocratic? I think not by lpontiac · · Score: 2

    Google ranks sites in terms of who links to them. Sounds pretty democratic to me.

    I don't understand how 'poor,' 'bad,' 'less relevant,' 'negative adjective here' ranks can be described as 'undemocratic.' Democracy is what brings us schoolyard cliques and incompetent government. By definition, the 'best' isn't judged the winner - it's simply a popularity contest.

  73. Conspiracy by viper21 · · Score: 2

    Oh, so now we see this conspiracy in action.

    Man (Brandt) challenges God (Google).

    God laughs at man.

    God manipulates Slashdot to kill the web server of said Man.

    God laughs at his almighty invention. The Slashdot effect.

    Slashdot, God's tool, remains all powerful, while the Man's tool will nigh be linked to again.

    Success!

    -S

  74. Re:Pagerank discriminates? No Slashdot readers do by SlamMan · · Score: 2

    So because you don't know how to use your browser's features, its an invasion of privacy?

    --
    Mod point free since 2001
  75. Re:Google, and WAP? by gorilla · · Score: 2

    Even shorter answer: IE sucks.

  76. He deserves it! by Fujisawa+Sensei · · Score: 2, Interesting

    After reading about this Jackass and his ranting. I'm really happy his crap isn't at the top of google's page ranking. I would say, "If only Google would let me filter out his website", (I won't post the URL because that might acutally help his ranking.) But he seems to have done a good job of this on his own.

    For example if I'm searching for United Airlines, I want UAL.com, I'm not interested in untied.com. If I were interested in "How UAL treats its Own" I would type that into my search engine.

    If I search for "Mickey Mouse" I want a site about the rat, not one about how Disney is abusing trademark, copywrite laws, or the DCMA.

    I would say, "If only Google would let me filter out his website", (I won't post the URL because that might acutally help his ranking.) But he seems to have done a good job of this on his own.

    BTW I tried searching Google for Donald Rumsfield at www.namebase.org and I got the following result:
    Your search - Donald Rumsfeld site:www.namebase.org - did not match any documents.

    I think Google's page rank for his site is dead on.

    --
    If someone is passing you on the right, you are an asshole for driving in the wrong lane.
  77. Google has flaws by bigpat · · Score: 2

    Google is not perfect, you can inflate your own web sites results by just increasing the number of links to your site. In effect this sets the barrier higher for getting content indexed and ranked vs some of the earlier search algorithms.

    So there are some cases where the better content will be obscurred by the well placed content. But this is how our society works also. If you get published in the New York Times more people will read your stuff versus the local newspaper, but Google doesn't seem to set the barrier too high. You can still write good stuff and if you get linked from enough reputable places then you can eventually become a highly ranked site. Eventually in this case means weeks and months and not years.

    The only problem with Google is that everyone is using them, so it is becoming a single point of failure and/or corruption. It would be best if they had a healthier competitor in their class.

  78. Who links anymore? by ergo98 · · Score: 2, Insightful

    I'm completely serious: Who posts links anymore? I have a couple of "neat site" links on my personal page, but I'm the exception: Very few people put up "sites I like" link sites, as was the case in the early days of the net where the PageRank system made sense. Indeed, the opposite is true and people intentionally don't link anymore, lest they lose eyeballs.

    People no longer need index sites like Yahoo or "The Best Places To Buy Curry Beans in Toronto" because they have google...but google relies on links to do its rankings....you can see the paradox here: With every passing scan by the Google spider, Google's usefulness declines.

    1. Re:Who links anymore? by gmack · · Score: 2

      Why post links? I used to keep a page full of em and had to check regularly to make sure they all worked. Now I use google even for my own use. I can be lazy and more efficiant.

  79. Understatement of the year: by ebyrob · · Score: 2

    link popularity may not provide the most intelligent top rankings

  80. Re:Cookie? What cookie? by ichimunki · · Score: 2, Insightful

    No kidding. As to the cookies: like some schmoe at Google really wants to sit down and follow my life history via my queries. And what will they do with it anyway, it's anonymous. I accepted their cookie to save preferences, but it's not like they know it's me personally. So at the best they will be able to connect the following queries: "ruby dbi", "emacs lisp", "annette bening", "minneapolis", and "regression analysis algorithm". BFD. We're all in a lot more danger from our ISPs who can log every packet we send and receive if they want to.

    --
    I do not have a signature
  81. Re:Cookie? What cookie? by CmdrPinkTaco · · Score: 2

    the only cookie that I have seen from google.com is if you go into the prefs and set some form of user specific setting (ie: open links in new window, language specific searching, etc). This is so that it can keep track of what you have set and keep it for you the next time you visit. Makes sense to me.

    Of course, I have no idea what they are doing behind the scenes, but making these allegations with (at best) weak evidence doesn't seem like a cause for concern to me.

    --
    Please give your mod points to others, Im at the cap. They will appreciate it more
  82. Uh, dude... you do know that PigeonRank was an April Fools joke.

    Please tell me you know that.

    1. Re:What? by maggard · · Score: 2
      Uh, dude... you do know that PigeonRank was an April Fools joke.
      Right. Next you'll try and claim that RFC 1149 isn't for real either.
      Please tell me you know that.
      What do you mean?

      --
      I don't read ACs: If a post isn't worth so much as a nom de plume to its author then I wont bother either.
  83. If only we had nanotech... by return+42 · · Score: 2

    ...we could make him a violin small enough.

  84. Google does MUCH better than that. by HopeOS · · Score: 2

    Google has been a strong advocate of including all sides in the ranking. They very clearly came down on the side of xenu.org when the Scientologists came knocking. Moreover, their policy to ensure that pro-Scientology sites appear before their detractors makes perfect sense, just as I would fully expect to see the history, culture and art of African Americans to appear before the Arian Nation when I search on "african american."

    For a quality search engine, the balance should always be tilted in favor of the individuals directly referenced in the search so that those parties can address grievences and possibly make amends without having to simultaneously battle for position in the ranks to be heard. If I wanted the contrary view, I would have explicitly asked for it. Since google sends me the contrary view anyway, I appreciate that they sort it after the material that I requested.

    Lastly, I find it interesting that someone who starts out with "this is a crock of shit" should summarize with "if you'd like to argue for civil discourse instead of flame fests and random insults, I will be the first to add my voice to yours." I would not have even replied to this, except that it was modded +3, which frankly, I find rather sad.

    -Hope

  85. Hypocrite by djward · · Score: 2, Funny

    He's so worried about privacy and such, why did my search at Namebase.org get truncated because "No one at has donated money to namebase"? The site noted and probably logged my IP, looked up my organization in its database, and found that it had not donated to his cause.

    Fsck him.

  86. Undemocratic? Who cares? by Pedrito · · Score: 3, Insightful

    I'm sorry, I missed the "The most democratic search engine in the world" quote on the Google web site. Can someone post that link for me?

    Google's page rank isn't democratic, and thank God for that. Otherwise I'd have to wade through a bunch of crap that I generally don't want to wade through.

    Different search engines are better at searching for different things, but Google is my first choice almost every time. It is, by far, the most effective search engine I've seen. If it wasn't, I don't think it would be the most popular.

    Someone explain to me why anyone pays attention to this guy.

  87. Here's my essay by Everyman · · Score: 4, Interesting

    Hi all. I'm the evil Daniel Brandt who has the gall to criticize your beloved Google. Sorry the site is down. We're being synflooded, apparently by one or more slashdotters, since it started with the slashdot post. It's probably one of those who posted here, saying that if we can't keep our site going, then we don't belong in Google. We have our own router, so we hope to be able to clear things up shortly.

    A few points missed in the Salon piece:

    I specifically pointed out to the author of the piece when he interviewed me, that I felt my site did okay in Google, and that I was speaking for the public interest. The so-called "royal we" that Mr. Manjoo, the interviewer and author, refers to sarcastically, is used because I'm speaking for a tax-exempt, nonprofit public charity, Public Information Research, Inc. We do not sell widgets. Some of the comments in Slashdot have me mixed up with another person who is selling ads based on PageRank. But then, who expects Slashdotters to actually read the article?

    My main site in Google is www.pir.org and it has a PageRank of 7. The www.namebase.org, with a PR of 6, is a streamlined CGI version of the main site, without all the essays and cartoons. NameBase began in the early 1980s and has been on the Internet since early 1995.

    The other problem I have with the author's spin is that a good half of the interview was about Google's cookie. Most of the work I put into www.google-watch.org has to do with the cookie. In the article, the cookie is briefly mentioned, and most of the article is about how selfish and silly I am to think that Google should rank me higher.

    My complaint about Google is not that PIR got the short end of the stick from Google, but that Google's stick should be longer.

    My essay about PageRank is below.

    _____________________

    PageRank: Google's Original Sin

    by Daniel Brandt

    By 1998, the dot-com gold rush was in full swing. Web search engines had been around since 1995, and had been immediately touted by high-tech pundits (and Forbes magazine) as one more element in the magical mix that would make us all rich. Such innovations meant nothing less than the end of the business cycle.

    But the truth of the matter, as these same pundits conceded after the crash, was that the false promise of easy riches put bottom-line pressures on companies that should have known better. One of the most successful of the earliest search engines was AltaVista, then owned by Digital Equipment Corporation. By 1998 it began to lose its way. All the pundits were talking "portals," so AltaVista tried to become a portal, and forgot to work on improving their search ranking algorithms.

    Even by 1998, it was clear that too many results were being returned by the average search engine for the one or two keywords that were entered by the searcher. AltaVista offered numerous ways to zero in on specific combinations of keywords, but paid much less attention to the "ranking" problem. Ranking, or the ordering of returned results according to some criteria, was where the action should have been. Users don't want to figure out Boolean logic, and they will not be looking at more than the first twenty matches out of the thousands that might be produced by a search engine. What really matters is how useful the first page of results appears on search engine A, as opposed to the results produced by the same terms entered into engine B. AltaVista was too busy trying to be a portal to notice that this was important.

    Enter Google

    By early 1998, Stanford University grad students Larry Page and Sergey Brin had been playing around with a particular ranking algorithm. They presented a paper titled "The Anatomy of a Large-Scale Hypertextual Web Search Engine" at a World Wide Web conference. With Stanford as the assignee and Larry Page as the inventor, a patent was filed on January 9, 1998. By the time it was finally granted on September 4, 2001 (Patent No. 6,285,999), the algorithm was known as "PageRank," and Google was handling 150 million search queries per day. AltaVista continued to fade; even two changes of ownership didn't make a difference.

    Google hyped PageRank, because it was a convenient buzzword that satisfied those who wondered why Google's engine did, in fact, provide better results. Even today, Google is proud of their advantage. The hype approaches the point where bloggers sometimes have to specify what they mean by "PR" -- do they mean PageRank, the algorithm, or do they mean the Public Relations that Google does so well:

    PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

    Google goes on to admit that other variables are also used, in addition to PageRank, in determining the relevance of a page. While the broad outlines of these additional variables are easily discerned by webmasters who study how to improve the ranking of their websites, the actual details of all algorithms are considered trade secrets by Google, Inc. It's in Google's interest to make it as difficult as possible for webmasters to cheat on their rankings.

    It's all in the ranking

    Beyond any doubt, search engines have become increasingly important on the web. E-commerce is very attuned to the ranking issue, because higher ranking translates directly into more sales. Various methods have been designed by various engines to monetize the ranking situation, such as paid placement, pay per click, and pay for inclusion. On June 27, 2002, the U.S. Federal Trade Commission issued guidelines that recommended that any ranking results influenced by payment, rather than by impartial and objective relevance criteria, ought to be clearly labeled as such in the interests of consumer protection. It appears, then, that any algorithm such as PageRank, that can reasonably pretend to be objective, will remain an important aspect of web searching for the foreseeable future.

    Not only have engines improved their ranking methods, but the web has grown so huge that most surfers use search engines several times a day. All portals have built-in search functions, and most of them have to rely on one of a handful of established search engines to provide results. That's because only a few engines have the capacity to "crawl" or "spider" more than two billion web pages frequently enough to keep their database current. Google is perhaps the only engine that is known for consistent, predictable crawling, and that's only been true for less than two years. It takes almost a week to cover the available web, and another week to calculate PageRank for every page. Google's main update cycle is about 28 days, which is a bit too slow for news-hungry surfers. In August, 2001 they also began a second "mini-crawl" for news sites, which are now checked every day. Results from each crawl are mingled together, giving the searcher an impression of freshness.

    For the average webmaster, the mechanics of running a successful site have changed dramatically from 1996 to 2002. This is due almost entirely to the increased importance of search engines. Even though much of the dot-com hype collapsed in 2000 and 2001 (a welcome relief to noncommercial webmasters who remembered the pre-hype days), the fact remains that by now, search engines are the fundamental consideration for almost every aspect of web design and linking. It's close to a wag-the-dog situation. That's why the algorithms that search engines consider to be consistent with the FTC's idea of impartial and objective ranking criteria deserve closer scrutiny.

    What objective criteria are available?

    Ranking criteria fall into three broad categories. The first is link popularity, which is used by a number of search engines to some extent. Google's PageRank is the original form of "link pop," and remains its purest expression. The next category is on-page characteristics. These include font size, title, headings, anchor text, word frequency, word proximity, file name, directory name, and domain name. The last is content analysis. This generally takes the form of on-the-fly clustering of produced results into two or more categories, which allows the searcher to "drill down" into the data in a more specific manner. Each method has its place. Search engines use some combination of the first two, or they use on-page characteristics alone, or perhaps even all three methods.

    Content analysis is very difficult, but also very enticing. When it works, it allows for the sort of graphical visualization of results that can give a search engine an overnight reputation for innovation and excellence. But many times it doesn't work well, because computers are not very good at natural language processing. They cannot understand the nuances within a large stack of prose from disparate sources. Also, most top engines work with dozens of languages, which makes content analysis more difficult, since each language has its own nuances. There are several search engines that have made interesting advances in content analysis and even visualization, but Google is not one of them. The most promising aspect of content analysis is that it can be used in conjunction with link pop, to rank sites within their own areas of specialization. This provides an extra dimension that addresses some of the problems of pure link popularity.

    Link popularity, which is "PageRank" to Google, is by far the most significant portion of Google's ranking cocktail. While in some cases the on-page characteristics of one page can trump the superior PageRank of a competing page, it's much more common for a low PageRank to completely bury a page that has perfect on-page relevance by every conceivable measure. To put it another way, it's frequently the case that a page with both search terms in the title, and in a heading, and in numerous internal anchors, will get buried in the rankings because the sponsoring site isn't sufficiently popular, and is unable to pass sufficient PageRank to this otherwise perfectly relevant page. In December 2000, Google came out with a downloadable toolbar attachment that made it possible to see the relative PageRank of any page on the web. Even the dumbed-down resolution of this toolbar, in conjunction with studying the ranking of a page against its competition, allows for considerable insight into the role of PageRank.

    Moreover, PageRank drives Google's monthly crawl, such that sites with higher PageRank get crawled earlier, faster, and deeper than sites with low PageRank. For a large site with an average-to-low PageRank, this is a major obstacle. If your pages don't get crawled, they won't get indexed. If they don't get indexed in Google, people won't know about them. If people don't know about them, then there's no point in maintaining a website. Google starts over again on every site for every 28-day cycle, so the missing pages stand an excellent chance of getting missed on the next cycle also. In short, PageRank is the soul and essence of Google, on both the all-important crawl and the all-important rankings. By 2002 Google was universally recognized as the world's most popular search engine.

    How does PageRank measure up?

    In the first place, Google's claim that "PageRank relies on the uniquely democratic nature of the web" must be seen for what it is, which is pure hype. In a democracy, every person has one vote. In PageRank, rich people get more votes than poor people, or, in web terms, pages with higher PageRank have their votes weighted more than the votes from lower pages. As Google explains, "Votes cast by pages that are themselves 'important' weigh more heavily and help to make other pages 'important.'" In other words, the rich get richer, and the poor hardly count at all. This is not "uniquely democratic," but rather it's uniquely tyrannical. It's corporate America's dream machine, a search engine where big business can crush the little guy. This alone makes PageRank more closely related to the "pay for placement" schemes frowned on by the Federal Trade Commission, than it is related to those "impartial and objective ranking criteria" that the FTC exempts from labeling.

    Secondly, only big guys can have big databases. If your site has an average PageRank, don't even bother making your database available to Google's crawlers, because they most likely won't crawl all of it. This is important for any site that has more than a few thousand pages, and a home page of about five or less on the toolbar's crude scale.

    Thirdly, in order for Google to access the links to crawl a deep site of thousands of pages, a hierarchical system of doorway pages is needed so that crawler can start at the top and work its way down. A single site with thousands of pages typically has all external links coming into the home page, and few or none coming into deep pages. The home page PageRank therefore gets distributed to the deep pages by virtue of the hierarchical internal linking structure. But by the time the crawler gets to the real "meat" at the bottom of the tree, these pages frequently end up with a PageRank of zero. This zero is devastating for the ranking of that page, even assuming that Google's crawler gets to it, and it ends up in the index, and it has excellent on-page characteristics. The bottom line is that only big, popular sites can put their databases on the web and expect Google to cover their data adequately. And that's true even for websites that had their data on the web long before Google started up in 1999.

    What about non-database sites?

    There are other areas where PageRank has a negative effect, even for sites without a lot of data. The nature of PageRank is so discriminatory, that it's rather like the exact opposite of affirmative action. While many see affirmative action as reverse discrimination, no one would claim (apart from economists who advocate more tax cuts for the rich) that the opposite, which would be deliberate discrimination in favor of the already-privileged, is a solution for anything. Yet this is essentially what Google claims.

    Those who launch new websites in 2002 have a much more difficult time getting traffic to their sites than they did before Google became dominant. The first step for a new site is to get listed in the Open Directory Project. This is used by Google to seed the crawl every month. But even after a year of trying to coax links to your new site from other established sites, the new webmaster can expect fewer than 30 visitors per day. Sites with a respectable PageRank, on the other hand, get tens of thousands of visitors per day. That's the scale of things on the web -- a scale that is best expressed by the fact that Google's zero-to-ten toolbar is a logarithmic scale, perhaps with a base of six. To go from an old PageRank of four to a new rank of five requires several times more incoming links. This is not easy to achieve. The cure for cancer might already be on the web somewhere, but if it's on a new site, you won't find it.

    PageRank also encourages webmasters to change their linking patterns. On search engine optimization forums, webmasters even discuss charging for little ads with links, according to the PageRank they've achieved for their site. This would benefit those sites with a lower PageRank that pay for such ads. Sometimes these PageRank achievements are the result of link farms or other shady practices, which Google tries to detect and then penalizes with a PageRank of zero. At other times professional optimizers get away with spammy techniques. Mirror sites and duplicate pages on other domains are now forbidden by Google and swiftly punished, even when there are good reasons for maintaining such sites. Overall, linking patterns have changed significantly because of Google. Many webmasters are stingy about giving out links (which can dilute your transference of PageRank to a given site), at the same time that they're desperate for more links from others.

    What should Google do?

    We feel that PageRank has run its course. Google doesn't have to abandon it entirely, but they should de-emphasize it. The first step is to stop reporting PageRank on the toolbar. This would mute the awareness of PageRank among optimizers and webmasters, and remove some of the bizarre effects that such awareness has engendered. The next step would be to replace all mention of PageRank in their own public relations documentation, in favor of general phrases about how link popularity is one factor among many in their ranking algorithms. And Google should adjust the balance between their various algorithms so that excellent on-page characteristics are not completely cancelled by low link popularity.

    PageRank must be streamlined so that the "tyranny of the rich" characteristics are scaled down in favor of a more egalitarian approach to link popularity. This would greatly simplify the complex and recursive calculations that are now required to rank two billion web pages, which must be very expensive for Google. The crawl must not be PageRank driven. There should be a way for Google to arrange the crawl so that if a site cannot be fully covered in one cycle, Google's crawlers can pick up where they left off on the next cycle.

    Google is so important to the web these days, that it probably ought to be a public utility. Regulatory interest from agencies such as the FTC is entirely appropriate, but we feel that the FTC addressed only the most blatant abuses among search engines. Google, which only recently began using sponsored links and ad boxes, was not even an object of concern to the Ralph Nader group, Commercial Alert, that complained to the FTC.

    This was a mistake, because Commercial Alert failed to look closely enough at PageRank. Some aspects of PageRank, as presently implemented by Google, are nearly as pernicious as pay for placement. There is no question that the FTC should regulate advertising agencies that parade as search engines, in the interests of protecting consumers. Google is still a search engine, but not by much. They can remain a search engine only by fixing PageRank's worst features.

    *

    [Daniel Brandt is founder and president of Public Information Research, Inc., a tax-exempt public charity that sponsors NameBase. He began compiling NameBase in 1982, from material that he started collecting in 1974, and is now the programmer and webmaster for PIR's several sites. He participates in various forums where webmasters share observations about the often-secretive algorithms, bugs, and behavior of various search engines. Brandt has been watching Google's interaction with NameBase ever since Google, in October, 2000, became the first search engine to go "deep" on PIR's main site by crawling thousands of dynamic pages.]

    1. Re:Here's my essay by Deven · · Score: 2

      Google stores user preferences for you to specify default search parameters. For this to work, the cookie is needed to associate you with your preferences, whether the preferences are in their database or directly encoded in the cookie. Do you have solid evidence that they're also doing something more nefarious like building a personal dossier of all your searches? If you've got proof, put it on the table. Otherwise, you're getting paranoid; you may need to adjust your tin-foil hat...

      As for PageRank, it may not be perfect, but it works really well. Yes, it may miss a good, relevant site. Nobody's perfect. If a poorly-ranked site is really valuable, people will probably start linking to it to help find that valuable information, and it will rise in the rankings.

      If you really think you can improve their search results, why don't you make concrete suggestions to Google, or apply for a job with them? Everything I've seen about Google convinces me that they're devoted to constantly improving the quality of their search results. If you've really got a way to improve it, I'm sure they'd be delighted to hear it.

      PageRank may not be the be-all and end-all, but it's based on solid principles of library science, and librarians were dealing with these needle-in-a-haystack problems long before the Internet was invented. (By Al Gore, of course!)

      I disagree that starting a new website dooms you to PageRank obscurity. I created a new website at the very end of November 2001 for an open-source project I released. My website is at www.gangplank.org, and I also created a Freshmeat page for it. Freshmeat is probably ranked highly, since it provides excellent information. In any event, a simple search for "gangplank" right now places my site at #3, which is plenty good enough. Today, if I search for "deven" alone, my home page comes up as the #1 entry. (It's been in the top 10 as long as I can remember.) That page has been there for years, but never promoted on a site like Freshmeat.

      I agree that there's a barrier to entry into the parthenon of ranking pages. To a certain degree, it's a "good old boys' network" of the "in" web pages. But that set of "in" pages is enormous, and if your site really is where people want to go, it often finds its way near the top of the list sooner or later.

      However, there's a very good reason why ranking pages count more than "worthless" ones. If all pages were "democratically" given equal "voting power", all you'd see would be webmasters creating thousands upon thousands of junk pages with thousands of links to their site to try to claim the top ranking. (Much as you used to see miles of keywords hidden in web pages to fool content-oriented search engines.) As long as search engines are so important, there will always be people trying to subvert them to show their sites, no matter what site the user might really want. Google's PageRank is more resistant to tampering than most.

      Google has also demonstrated utmost integrity in all their actions. In an age of increasingly despicable behavior from every corporation in search of a quick buck, this is quite refreshing. Google never succumbed to the Portal trap, nor graphic banner ad foolishness, nor paid search result rankings, etc. They've avoided all the heinous tendencies we've come to expect from most corporations, and steadfastly pursued their mission of making information on the Internet more accessible.

      They've created one excellent service after another, from their original Web search (still the best by far), to Usenet (saving the Deja News archive from destruction, I might add, after Deja succumbed to Portal and other heinous corporate foolishness), to Image search, to Catalog search, to News summary and search, etc.

      f you think you can do better, then do it. Many users (including myself) switched to Google for their excellent relevance rankings long before they had 2 billion pages indexed. I think Google had only about 100,000 pages indexed (still as a beta at Stanford) when I started checking it first instead of Altavista. (And it wasn't long before I stopped bothering with the second search on Altavista.) If you can do better than Google, maybe you can take the crown of most popular search engine away from Google. You suggest that PageRank is Google's Achille's heel. So prove it by making something better. But good luck! Google's pretty damn good at what they do. I won't hold my breath.

      Google has brilliant people who provide outstanding (and astonishingly fast and powerful) services for free to all comers, they have effective yet nonintrusive and nondeceptive advertising, and they even manage to turn a profit, unlike most Internet startups. They should not hold an IPO, and the government should stay out of it. Google has proven itself, and impeding the Google juggernaut would impoverish us all. Google has always done the right thing, and they've done it better than anyone could hope, much less ask. In my book, Google ranks right up at the top of the list for coolest companies ever.

      Yes, Google is beloved, but that loyalty was earned, fair and square.

      --

      Deven

      "Simple things should be simple, and complex things should be possible." - Alan Kay

  88. Re:Cookie? What cookie? by gpinzone · · Score: 2, Insightful

    Funny. If it was Microsoft, I doubt you all would be so forgiving.

  89. Re:Cookie? What cookie? by ichimunki · · Score: 2

    The odds of MS producing a free, no-Passport required, non-IE-compatible web search engine that doesn't artificially inflate the rankings of companies that pay them a lot of money are extremely low... but let me know when MS implements a search engine as cool as Google, and all they want to do is set an *anonymous* cookie, okay? I'll gladly use it-- especially if they throw in a web-wide image search and 20 years of Usenet history. Until then your statement is just a pointless barb based on the flawed assumption that Microsoft could or would provide a service like Google without pulling some typical MS BS behind the scenes.

    --
    I do not have a signature
  90. Re:Cookie? What cookie? by gpinzone · · Score: 2

    "...typical MS BS behind the scenes." Like what? You mean like tracking your searches without your knowledge? Kinda like what Google is doing? Sorry, you're still a hypocrite.

  91. Re:Sad news ... Stephen King dead at 54 by bopo · · Score: 3, Funny
    Blockquoth the poster:
    This is probally gonna cost me some karma but screw it. I have to ask the question.
    Why do you exist?
    One of my favorite quotes about people like this, courtesy of rec.arts.comics:

    Where do these people come from? Is there an agency out there that reads the Net and says "Oops, not enough morons on this group," and then assigns some slack jawed, inbred, grit-eatin' stooge to gum up the works?
    - Jim Cowling

    --
    "Understand you're having a little Jimmy Page trouble."
  92. BRANDT's ACTUAL ARTICLE by guanxi · · Score: 2

    Don't bother with Salon's commentary on it, read Brandt's actual article:

    ---

    Date: Tue, 27 Aug 2002 02:14:43 -0100
    From: "nettime's_roving_reporter" nettime [at] bbs.thing.net
    Subject: googlewatch: PageRank -- Google's Original Sin

    http://www.google-watch.org/pagerank.html

    PageRank: Google's Original Sin
    by Daniel Brandt
    August 2002

    By 1998, the dot-com gold rush was in full swing. Web search engines had been around since 1995, and had been immediately touted by high-tech pundits (and Forbes magazine) as one more element in the magical mix that would make us all rich. Such innovations meant nothing less than the end of the business cycle.
    But the truth of the matter, as these same pundits conceded after the crash, was that the false promise of easy riches put bottom-line pressures on companies that should have known better. One of the most successful of the earliest search engines was AltaVista, then owned by Digital Equipment Corporation. By 1998 it began to lose its way. All the pundits were talking "portals," so AltaVista tried to become a portal, and forgot to work on improving their search ranking algorithms.
    Even by 1998, it was clear that too many results were being returned by the average search engine for the one or two keywords that were entered by the searcher. AltaVista offered numerous ways to zero in on specific combinations of keywords, but paid much less attention to the "ranking" problem. Ranking, or the ordering of returned results according to some criteria, was where the action should have been. Users don't want to figure out Boolean logic, and they will not be looking at more than the first twenty matches out of the thousands that might be produced by a search engine. What really matters is how useful the first page of results appears on search engine A, as opposed to the results produced by the same terms entered into engine B. AltaVista was too busy trying to be a portal to notice that this was important.

    Enter Google
    By early 1998, Stanford University grad students Larry Page and Sergey Brin had been playing around with a particular ranking algorithm. They presented a paper titled The Anatomy of a Large-Scale Hypertextual Web Search Engine at a World Wide Web conference. With Stanford as the assignee and Larry Page as the inventor, a patent was filed on January 9, 1998. By the time it was finally granted on September 4, 2001 (Patent No. 6,285,999), the algorithm was known as "PageRank," and Google was handling 150 million search queries per day. AltaVista continued to fade; even two changes of ownership didn't make a difference.
    Google hyped PageRank, because it was a convenient buzzword that satisfied those who wondered why Google's engine did, in fact, provide better results. Even today, Google is proud of their advantage. The hype approaches the point where bloggers sometimes have to specify what they mean by "PR" -- do they mean PageRank, the algorithm, or do they mean the Public Relations that Google does so well:

    PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

    Google goes on to admit that other variables are also used, in addition to PageRank, in determining the relevance of a page. While the broad outlines of these additional variables are easily discerned by webmasters who study how to improve the ranking of their websites, the actual details of all algorithms are considered trade secrets by Google, Inc. It's in Google's interest to make it as difficult as possible for webmasters to cheat on their rankings.

    It's all in the ranking
    Beyond any doubt, search engines have become increasingly important on the web. E-commerce is very attuned to the ranking issue, because higher ranking translates directly into more sales. Various methods have been designed by various engines to monetize the ranking situation, such as paid placement, pay per click, and pay for inclusion. On June 27, 2002, the U.S. Federal Trade Commission issued guidelines that recommended that any ranking results influenced by payment, rather than by impartial and objective relevance criteria, ought to be clearly labeled as such in the interests of consumer protection. It appears, then, that any algorithm such as PageRank, that can reasonably pretend to be objective, will remain an important aspect of web searching for the foreseeable future.

    Not only have engines improved their ranking methods, but the web has grown so huge that most surfers use search engines several times a day. All portals have built-in search functions, and most of them have to rely on one of a handful of established search engines to provide results. That's because only a few engines have the capacity to "crawl" or "spider" more than two billion web pages frequently enough to keep their database current. Google is perhaps the only engine that is known for consistent, predictable crawling, and that's only been true for less than two years. It takes almost a week to cover the available web, and another week to calculate PageRank for every page. Google's main update cycle is about 28 days, which is a bit too slow for news-hungry surfers. In August, 2001 they also began a second "mini-crawl" for news sites, which are now checked every day. Results from each crawl are mingled together, giving the searcher an impression of freshness.

    For the average webmaster, the mechanics of running a successful site have changed dramatically from 1996 to 2002. This is due almost entirely to the increased importance of search engines. Even though much of the dot-com hype collapsed in 2000 and 2001 (a welcome relief to noncommercial webmasters who remembered the pre-hype days), the fact remains that by now, search engines are the fundamental consideration for almost every aspect of web design and linking. It's close to a wag-the-dog situation. That's why the algorithms that search engines consider to be consistent with the FTC's idea of impartial and objective ranking criteria deserve closer scrutiny.

    What objective criteria are available?
    Ranking criteria fall into three broad categories. The first is link popularity, which is used by a number of search engines to some extent. Google's PageRank is the original form of "link pop," and remains its purest expression. The next category is on-page characteristics. These include font size, title, headings, anchor text, word frequency, word proximity, file name, directory name, and domain name. The last is content analysis. This generally takes the form of on-the-fly clustering of produced results into two or more categories, which allows the searcher to "drill down" into the data in a more specific manner. Each method has its place. Search engines use some combination of the first two, or they use on-page characteristics alone, or perhaps even all three methods.

    Content analysis is very difficult, but also very enticing. When it works, it allows for the sort of graphical visualization of results that can give a search engine an overnight reputation for innovation and excellence. But many times it doesn't work well, because computers are not very good at natural language processing. They cannot understand the nuances within a large stack of prose from disparate sources. Also, most top engines work with dozens of languages, which makes content analysis more difficult, since each language has its own nuances. There are several search engines that have made interesting advances in content analysis and even visualization, but Google is not one of them. The most promising aspect of content analysis is that it can be used in conjunction with link pop, to rank sites within their own areas of specialization. This provides an extra dimension that addresses some of the problems of pure link popularity.

    Link popularity, which is "PageRank" to Google, is by far the most significant portion of Google's ranking cocktail. While in some cases the on-page characteristics of one page can trump the superior PageRank of a competing page, it's much more common for a low PageRank to completely bury a page that has perfect on-page relevance by every conceivable measure. To put it another way, it's frequently the case that a page with both search terms in the title, and in a heading, and in numerous internal anchors, will get buried in the rankings because the sponsoring site isn't sufficiently popular, and is unable to pass sufficient PageRank to this otherwise perfectly relevant page. In December 2000, Google came out with a downloadable toolbar attachment that made it possible to see the relative PageRank of any page on the web. Even the dumbed-down resolution of this toolbar, in conjunction with studying the ranking of a page against its competition, allows for considerable insight into the role of PageRank.

    Moreover, PageRank drives Google's monthly crawl, such that sites with higher PageRank get crawled earlier, faster, and deeper than sites with low PageRank. For a large site with an average-to-low PageRank, this is a major obstacle. If your pages don't get crawled, they won't get indexed. If they don't get indexed in Google, people won't know about them. If people don't know about them, then there's no point in maintaining a website. Google starts over again on every site for every 28-day cycle, so the missing pages stand an excellent chance of getting missed on the next cycle also. In short, PageRank is the soul and essence of Google, on both the all-important crawl and the all-important rankings. By 2002 Google was universally recognized as the world's most popular search engine.

    How does PageRank measure up?
    In the first place, Google's claim that "PageRank relies on the uniquely democratic nature of the web" must be seen for what it is, which is pure hype. In a democracy, every person has one vote. In PageRank, rich people get more votes than poor people, or, in web terms, pages with higher PageRank have their votes weighted more than the votes from lower pages. As Google explains, "Votes cast by pages that are themselves 'important' weigh more heavily and help to make other pages 'important.'" In other words, the rich get richer, and the poor hardly count at all. This is not "uniquely democratic," but rather it's uniquely tyrannical. It's corporate America's dream machine, a search engine where big business can crush the little guy. This alone makes PageRank more closely related to the "pay for placement" schemes frowned on by the Federal Trade Commission, than it is related to those "impartial and objective ranking criteria" that the FTC exempts from labeling.

    Secondly, only big guys can have big databases. If your site has an average PageRank, don't even bother making your database available to Google's crawlers, because they most likely won't crawl all of it. This is important for any site that has more than a few thousand pages, and a home page of about five or less on the toolbar's crude scale.

    Thirdly, in order for Google to access the links to crawl a deep site of thousands of pages, a hierarchical system of doorway pages is needed so that crawler can start at the top and work its way down. A single site with thousands of pages typically has all external links coming into the home page, and few or none coming into deep pages. The home page PageRank therefore gets distributed to the deep pages by virtue of the hierarchical internal linking structure. But by the time the crawler gets to the real "meat" at the bottom of the tree, these pages frequently end up with a PageRank of zero. This zero is devastating for the ranking of that page, even assuming that Google's crawler gets to it, and it ends up in the index, and it has excellent on-page characteristics. The bottom line is that only big, popular sites can put their databases on the web and expect Google to cover their data adequately. And that's true even for websites that had their data on the web long before Google started up in 1999.

    What about non-database sites?
    There are other areas where PageRank has a negative effect, even for sites without a lot of data. The nature of PageRank is so discriminatory, that it's rather like the exact opposite of affirmative action. While many see affirmative action as reverse discrimination, no one would claim (apart from economists who advocate more tax cuts for the rich) that the opposite, which would be deliberate discrimination in favor of the already-privileged, is a solution for anything. Yet this is essentially what Google claims.

    Those who launch new websites in 2002 have a much more difficult time getting traffic to their sites than they did before Google became dominant. The first step for a new site is to get listed in the Open Directory Project. This is used by Google to seed the crawl every month. But even after a year of trying to coax links to your new site from other established sites, the new webmaster can expect fewer than 30 visitors per day. Sites with a respectable PageRank, on the other hand, get tens of thousands of visitors per day. That's the scale of things on the web -- a scale that is best expressed by the fact that Google's zero-to-ten toolbar is a logarithmic scale, perhaps with a base of six. To go from an old PageRank of four to a new rank of five requires several times more incoming links. This is not easy to achieve. The cure for cancer might already be on the web somewhere, but if it's on a new site, you won't find it.

    PageRank also encourages webmasters to change their linking patterns. On search engine optimization forums, webmasters even discuss charging for little ads with links, according to the PageRank they've achieved for their site. This would benefit those sites with a lower PageRank that pay for such ads. Sometimes these PageRank achievements are the result of link farms or other shady practices, which Google tries to detect and then penalizes with a PageRank of zero. At other times professional optimizers get away with spammy techniques. Mirror sites and duplicate pages on other domains are now forbidden by Google and swiftly punished, even when there are good reasons for maintaining such sites. Overall, linking patterns have changed significantly because of Google. Many webmasters are stingy about giving out links (which can dilute your transference of PageRank to a given site), at the same time that they're desperate for more links from others.

    What should Google do?
    We feel that PageRank has run its course. Google doesn't have to abandon it entirely, but they should de-emphasize it. The first step is to stop reporting PageRank on the toolbar. This would mute the awareness of PageRank among optimizers and webmasters, and remove some of the bizarre effects that such awareness has engendered. The next step would be to replace all mention of PageRank in their own public relations documentation, in favor of general phrases about how link popularity is one factor among many in their ranking algorithms. And Google should adjust the balance between their various algorithms so that excellent on-page characteristics are not completely cancelled by low link popularity.

    PageRank must be streamlined so that the "tyranny of the rich" characteristics are scaled down in favor of a more egalitarian approach to link popularity. This would greatly simplify the complex and recursive calculations that are now required to rank two billion web pages, which must be very expensive for Google. The crawl must not be PageRank driven. There should be a way for Google to arrange the crawl so that if a site cannot be fully covered in one cycle, Google's crawlers can pick up where they left off on the next cycle.

    Google is so important to the web these days, that it probably ought to be a public utility. Regulatory interest from agencies such as the FTC is entirely appropriate, but we feel that the FTC addressed only the most blatant abuses among search engines. Google, which only recently began using sponsored links and ad boxes, was not even an object of concern to the Ralph Nader group, Commercial Alert, that complained to the FTC.

    This was a mistake, because Commercial Alert failed to look closely enough at PageRank. Some aspects of PageRank, as presently implemented by Google, are nearly as pernicious as pay for placement. There is no question that the FTC should regulate advertising agencies that parade as search engines, in the interests of protecting consumers. Google is still a search engine, but not by much. They can remain a search engine only by fixing PageRank's worst features.

    _________________

    Daniel Brandt is founder and president of Public Information Research, Inc., a tax-exempt public charity that sponsors NameBase. He began compiling NameBase in 1982, from material that he started collecting in 1974, and is now the programmer and webmaster for PIR's several sites. He participates in various forums where webmasters share observations about the often-secretive algorithms, bugs, and behavior of various search engines. Brandt has been watching Google's interaction with NameBase ever since Google, in October, 2000, became the first search engine to go "deep" on PIR's main site by crawling thousands of dynamic pages.

    Google Watch

    distributed via nettime: no commercial use without permission
    nettime is a moderated mailing list for net criticism,
    collaborative text filtering and cultural politics of the nets
    more info: majordomo [at] bbs.thing.net and "info nettime-l" in the msg
    body
    archive: http://www.nettime.org
    contact: nettime [at] bbs.thing.net

  93. Doesn't matter by Sycraft-fu · · Score: 2

    The top rankings on Google are determined by popularity. The more popular something is for a given search term, the higher up it appears. Since this guy is more or less a whiny crackpot, his crap doesn't get ranked very high. He's just bitchy because everyone else thinks his stuff is worthless, therefore he doesn't get a good rank.

  94. Re:THERE ARE GAY SEX PICS OF YOU ON GOOGLE by vegetablespork · · Score: 2

    And if your looks are anything at all like your personality, we can be pretty sure they're not of you, since that would make you equally unappealing to attractive people of either sex.

    --

    Call (206) 338-5780 COLLECT for information about a genuine BA, BS, MA, MS, MBA, or Ph.D.

  95. But... by TheLink · · Score: 2

    If you search for free books on Google you'll find Project Gutenberg right at the TOP. You don't even have to put free books in quotes.

    According to google the site only has about 28 occurrences of ebook and 11 of ebooks.

    So ebook is wrong term to use to look for the Gutenberg site, according to the Gutenberg site itself.

    And it seems increasingly that ebooks aren't the same as free books.

    --
  96. Re:Cookie? What cookie? by Goldberg's+Pants · · Score: 2, Insightful

    If they track what you search for, so what? Unlike MS, Google don't expect you to get a stupid passport ID for every frickin' site on their network. MS can go "AH! Frank7689 checked his email, then went searching for nude pictures of Britney Spears, was quiet for several minutes, then went and played some online games."

    With Google, "Oh look, a user searched for emacs, then "donkey porn" + "ass cock".

    BIG DIFFERENCE. It's not hypocrisy. If Google decided we had to sign up for their service then yeah, big problem (but only if you told the truth when you signed up, and if you did, you're a moron).

    Just because people bash MS doesn't mean they're mindless bashers. I personally don't give a hoot about MS, but I can see the difference between what Google are doing, and what MS would do.

  97. Kookery; 0wnz0red by Robotech_Master · · Score: 2

    The man is simply a kook. There's nothing else that needs to be said. I don't think Salon really needed to give him even a hint of legitimacy by doing a story about him, and I think Slashdot could have done a lot better than featuring the story.

    Frankly, I'm surprised there hasn't been any Slashdot posting of another "article" featured on Salon's tech page: bOing bOing co-editor Cory Doctorow's 0wnz0red short story. It's a wonderful little gem in kind of a Stephensonian vein, sprinkled with the kind of terms and jargon that a Slashdot code-head could appreciate. Seems like it'd be a much better use of time than checking out Mr. Anti-Google.

    --
    Editor Emeritus and Senior Writer, TeleRead.org
  98. A nut? Maybe? by CaptainPhong · · Score: 2

    To be anti-google in this day and age is like being anti-rice-crispy-treats. Google is tasty, easy and fun for the whole family. Just yesterday I saw two squirrels f***ing outside my window. I wasn't sure it was the right time of year for that sort of activity, so naturally my cube-mate asked Google about the gestation period for squirrels. Of course, Google knew. Google knows everything. Google has surpassed its creators intentions and has become the most intelligent lifeform in the universe. Noone dares to unplug it for fear of waking its wrath. Fortunately, it appears to be benevolent.

    It's really a shame that this guy has gotten enough attention to become the official anti-google person. Since you'd obviously have to be a total ego-centric nutcase to think you know better than Google, couldn't we at least have one of the really humorous cranks for this job?

    And since when is the existance of whackos on the Internet news?

    --
    ... "Give me a woman who loves beer and I will conquer the w
  99. NameBase sucks by Animats · · Score: 5, Insightful
    What a whiner. Have you looked at NameBase?
    • It's a search engine. You find info by typing names into a form. There are no obvious links to the content. How's that supposed to get spidered?
    • His search engine is overloaded right now and just returns error messages. Maybe that's what Google sees.
    • The good data is by subscription only: "And ask your library or student government to subscribe to NameBase ($200 for two years of unrestricted access from any campus computer) so that we can continue to add names, and you can continue to find them."
    • <meta NAME="GOOGLEBOT" CONTENT="NOARCHIVE"> can't be helping.
    • This guy is very picky about who gets to spider him. Here's his "robots.txt" file:
      User-agent: ia_archiver
      Disallow: /

      User-agent: scooter
      Disallow: /

      User-agent: mercator
      Disallow: /

      User-agent: psbot
      Disallow: /

      User-agent: SlySearch
      Disallow: /

      User-agent: *
      Disallow: /cgi-bin/
      Disallow: /zipdir/

    • He uses one-pixel GIFs to trap spiders. He also uses cookies and web bugs, providing a long-winded explanation of why what he does is OK, but what Google does is evil.
    In conclusion, this guy created his own problem.

    I run three web sites. Each is at the top of the Google rankings for its obvious keywords, and I've done nothing whatsoever to make that happen. I just have useful content that people like.

  100. An exercise in character assassinations by ergo98 · · Score: 2, Interesting

    I've skimmed plenty of the below comments and they all seem to agree that this anti-google guy is a goofball.

    This whole bizarre Salon article and the followup Slashdot postings seems like a horrible, reprehensible character assassination because someone said something that someone else didn't like (is it too late, and Google has gotten too powerful :-}). If you read the Salon article with a critical eye, you'll see an article slamming someone who actually made a fairly logical and reasonably thought-out complaint about the PageRank system, carefully interspacing comments about his counterculture past with his simple belief that the "democractic" nature of PageRank isn't democratic at all. With wink of the eye comments like "(using the royal "we")" make it very clear what the bias of the author is: Disparage this guy no matter what. They went so far as to make claims on behalf of him (which I can't see in his article), such as "In Brandt's ideal world, if you searched for "United Airlines," you would see untied.com -- a site critical of United -- before you see United's page. And if you searched for Rumsfeld, you'd see NameBase's dossier on him before the Defense Department's site on the "The Honorable Donald Rumsfeld."" : Funny, but I don't see that in his paper, but instead that appears to be Salon making some rhetorical exaggerations to push his opinion to extremes.

    The bizarrest thing is how quickly everyone hopped on the bandwagon to slam this "kook", all based upon the carefully manipulative wording of a Salon article. It is especially disconcerting given that this is the type of guy (questioning "the establishment") that the Slashdot crowd usually hoists on their shoulders and casts as their hero. This Salon article is DISPICABLE, and the methods that the author uses to villainize this guy is a study in evasive techniques (Google's cookie and search tracking doesn't matter, you see, because there are sites that are worse).

    1. Re:An exercise in character assassinations by topham · · Score: 2

      Google works precisly because it is LESS likely I want to read this guys crap. But, Google will find it anyway, and if I poke around I'll get to read it.

      Google isn't perfect, but as a generic search engine it rules.

      To test out a search engine I ego surf, if it finds nothing of mine it sucks. If all it finds are my stuff it also sucks. (and likely means the database is about 3 years outdated or more!).

      May not be scientific, but it works for me.

  101. Re:Cookie? What cookie? by orthogonal · · Score: 2

    Or use Proxomitron to change all cookies to session cookies, if a cookie is needed. Otherwise, let Cookie Cop or Proxomitron block 'em. (Cookie Cop's interface makes it a bit easier, so I run Cookie Cop behinf Proxomitron. I really ought to reverse the order though.)

  102. Re:Go enroll in Economics 101 by Telex4 · · Score: 2
    Ok, lets stand back from our economics text books for a moment and think. What conference is going on at the moment that is probably the most important conference in the last 10 years? The World Summit. And what is it all about? Equitable distribution of wealth generated by sustainable development without environmental damage. And why is it required? Because left to their own devices, companies and governments have done an awful job of this, and so we need a framework to ensure this does happen. Free markets are useless without regulation... it's not a paradox, something some people find hard to acknowledge.

    Saying that criticism is not information, it is jut opinion, is ridiculous. Everything we say is opinion until we can prove it, and the only way to prove criticism against a company or government is through law or through having your criticism confirmed by the recipient, at which point it becomes information. So unless companies and governments suddenly decide to own up to all of their improprietries, or there is an international framework with which to bring governments and companies to account, criticism will always just be opinion, and there won't ever be any scope for independent information.

    Now how else will you keep companies honest? I'd love to see the faces in the Shell boardroom if you went in and told them in a very stern face to be honest, so that we all have perfect information and a perfect free market (a pipedream if ever there was one) and can all live as happily as your textbooks suggest.

  103. Doomed? by Macrobat · · Score: 2
    Categorization seems like nothing more advanced than Google's "Directory" feature. And searching on Google's main page with "Michael.Jordan -basketball" pulled up a Michael I. Jordan, professor of computer science at U Cal. Berkeley, as the first hit.

    Meanwhile, entering "Michael Jordan" in vivisimo gets me: sports, NBA, Posters, Pictures, Bulls-Chicago, Air, Tribute, Space Jam, Shoes... the list goes on and on, but no computer science. Even using "NOT basketball" still brings up basketball references exclusively .

    Putting "computer scientists" in vivisimo, I get: research, engineers, interest, American, mathematics, study, issue, history, memory, life, and "more." None of these give me any indication that they hold information about anyone named Michael Jordan. Even clicking a few levels deeper on the directories didn't do it.

    So the score is: Google getting it on the first try vs. vivisimo never finding it. We should all be "doomed" like that.

    --
    "Hardly used" will not fetch you a better price for your brain.
  104. But he doesn't want a 'democratic' search engine.. by Theaetetus · · Score: 2
    Um, how come everyone else apparently missed this line in the article:

    "In Brandt's ideal world, if you searched for "United Airlines," you would see untied.com -- a site critical of United -- before you see United's page. And if you searched for Rumsfeld, you'd see NameBase's dossier on him before the Defense Department's site on the "The Honorable Donald Rumsfeld."

    To me, that doesn't seem like 'democratic'. It seems more like a 'whatever fights the establishment!' engine.
    I like the fact that Google doesn't do that - if I'm searching for "United Airlines", there's a damn good chance I wanted to find United's website. If I search for "United Airlines Bad Experiences", then I'd want untied.com.

    Brandt just wants a search engine that everyone uses, but censors its results according to his political philosophy. He's just as much of a facist as he's trying to say they are.

    -T

  105. What a great idea! It's already done by Imperator · · Score: 2
    --

    Gates' Law: Every 18 months, the speed of software halves.
  106. Re:Not complaints, actually calling for revision by schon · · Score: 2

    Google does have a monopoly on search engines

    No, it doesn't. How about Alta-vista? Lycos? Hell, go to dogpile.com, and do a search there, and see all of the search engines that are used. This is NOT a monopoly, in any sense of the word.

    I think, he is trying to call a revision to Google to develop more 'pagerank' innovations

    Well then, if he's so smart, why doesn't he write his own 'innovations'? ... if they're as good as he (and apparently you) seem to think, he'll have no problem usurping Google as the #1 search engine on the internet.

    But instead, he whines to some rag about how "unfairly" he's being treated.

  107. Re:Here's my essay - here's my comment. by schon · · Score: 4, Insightful

    I don't get it - you go on at great lengths about what google should do; about how bad Pagerank is, and how it should be fixed. But you don't say why you're not doing it yourself.

    Google became what it is because it saw an unfilled niche, and filled it. They "built a better mousetrap", and the world did indeed beat a path to their door. There is nothing stopping you from doing the same. If you're half as smart as you seem to think you are, you should have no problem implementing a search engine, and becoming as successful as Google is now.

    Google is NOT a public utility, nor is it any form of monopoly. It needs to be regulated just as much as YOUR site does.

    Unlike so many other companies, Google got where it is today solely on the merits of it's technology. It didn't succeed by pumping millions of dollars into marketing, it didn't succeed by using underhanded business tactics to squash its' competitors. All it did was make the best product.

    Contrary to your essay, I (and I think many /.'ers) think that Pagerank works, and works very well. If you believe otherwise, why don't you simply go ahead and prove it?

  108. Re:Saving search terms for 36 years? by schon · · Score: 2

    Brandt mentioned how all your search terms are saved in google's cookie for 36 years. ... I looked at the cookie, and there's nothing indicating my search terms are in there.

    There doesn't have to be; they could be using the cookie as an index in a server-side DB.

    I primarily use Google Toolbar, and I reguarly do a Clear Search History. Is that good enough to wipe out the searches?

    Probably not (IIRC, search history local only). If you're worried, the best thing to do is reject cookies, or prevent them from being stored on your local drive (if you use a browser that doesn't do this, a quick hack is to make your cookies file read-only, so they're not stored between browser sessions.)

  109. Re:Google by topham · · Score: 2

    If you believe the e-mail I get in my hotmail account I have a number of valuable and unique links, want some?

  110. Sour-grape'd complainer has a point by dh003i · · Score: 2

    Though this guy is clearly a case of very very sour grapes, he does have a point. I'm not saying that his crappy page should be ranked higher on Google. As people who've been to his page and searched for Richard Nixon have noted, his page doesn't even display relevant information about Richard Nixon.

    Some interesting points, however, are that Google's page ranking system will discriminate against newer websites, and will favor commercial websites over non-commercial ones. Regarding discrimination against new sites, this partially makes sense. Why should a site just created yesterday have equal footage with one's that have been around for years? Sites should have to be proven.

    However, there is a rather unfortunate catch 21 here, in that in order for a site to be proven as an "important site" to Google, it must be seen by searchers and linked to. The odds of that are slim if a site is ranked lowly. This means that if a new site comes up which is superior to /. for technical news, it will probably take a long time for it to be ranked above /. on Google, even though its superior. Why? Because people can't link to what people can't see.

    As a solution for this catch-22, I propose that Google have two additional "shaded boxes" underneath the "sponsors" boxes: one for random sites, and another one for "up and coming sites". This allows sites which are up and coming to climb to their rightful place, and gives sites a chance to be recognized.

    Furthermore, I suggest that Google's ranking system be revised. Ranking pages partially by link-to's is a good idea. But ultimately, the best thing is to rank based on user opinion, which means sites ranked higher by Google's users would show up earlier in searches.

    As for commercial sites being ranked higher than non-commercial one's, I think that's where Google's link-based ranking results are flawed. Corporate sites will have more links to them by "more important" sites than Non-Corporate sites, even if they aren't as good. This is a problem that needs to be solved.

    As for this particular whiner, its obvious he just has a case of sour grapes. He wants his website on Rumpsfeld to come up before the official government website? Please. Earth to whiner, earth to whiner: your site isn't that good.

  111. Re:Cookie? What cookie? by decaying · · Score: 2

    I just deleted Google's cookie in Mozilla 1, refreshed the front page of Google, checked the cookies store.... and a cookie is set, you don't need to go into prefs or anything.

    Cookie Info:
    Name : PREF
    Information : ID=0b2f3d9f6ec97b17:TM=1030664178:LM=1030664178:S= 0939ICPJpYE
    Domain : .google.com
    Path : /
    Server Secure : No
    Expires : Monday, January 18, 2038 06:14:00

    .... and do I care? um.... no?

    --
    ----- One piece short of Legoland
  112. Slashdot's purpose by JamesKPolk · · Score: 2

    No, comments aren't really the major part of slashdot.

    Did you read Rob Malda's comments about the subscription system? Most readers of this site never even read comments, let alone make them.

  113. Re:Cookie? What cookie? by CmdrPinkTaco · · Score: 2

    my fault, I failed to notice that I had "accept all cookies from this domain" set in Konqueror so I was never prompted to accept a cookie.

    --
    Please give your mod points to others, Im at the cap. They will appreciate it more
  114. It's more than that. by Inoshiro · · Score: 2

    Google wraps all links with a javascript function and a redirect script so they know exactly which links you are clicking, how long you spend on a results page, etc.

    http://www.google.com/url?sa=U&start=1&q=http:// ww w.junkbusters.com/&e=42

    Is an example of the target they insert in every result page link.

    This regex:
    s/<a.*href.*http:\/\/www\.google\.ca\/.*\& q=(.*)\& e=.*>/$1/ig

    Is privoxy will strip them from the page. I prefer to not have my browsing so closely scrutinized, although I do not strip their text advertising (which I find useful and non-offensive).

    --
    --
    Internet Explorer (n): Another bug -- that is, a feature that can't be turned off -- in Windows.
    1. Re:It's more than that. by NanoGator · · Score: 2

      Are you sure about that? I just did a Google search and read the code they use to link to a page. It's plain HTML with no javascript links or anything.

      --
      "Derp de derp."
  115. Re:Google suppresses liberty by Mike+A. · · Score: 2

    Huh? Show me where it says in the Constitution where you have a right to make someone buy your ads.

    --

    --
    Do I look like I speak for my employer?
  116. Amusing by tuxedo-steve · · Score: 2

    namebase.org is now slashdotted. I would be able to view it via the Google cache, but some brilliant webmaster specified that the Googlebot should not archive the site.

    Thanks, Daniel Brandt! You've prevented me from reading your own site!

    --
    - SMJ - (It's not just a name: it's a bad aftertaste.)
  117. corporates vs non-profits by danny · · Score: 2
    I'm not sure this is so clear-cut. Corporate sites can pay for links in directories such as Yahoo's, it is true, but on the other hand people are often happier about linking to non-profit sites... (I'm assuming the content on each is of equal attractiveness.)

    I do ok competing against the book pages of the New York Times, etc. (though I'm currently behind the Boston Globe on a search for "book reviews").

    Danny.

    --
    I have written over 900 book reviews
  118. Re:In english please by bonch · · Score: 2

    You're saying Google doesn't return relevant results?

  119. Re:Go enroll in Economics 101 by Telex4 · · Score: 2

    Yes, congratulations, you've yet again expounded some theories from your economics classes, but you're still ignoring reality. Do you think we have a free market today, by the textbook definition? If you do, perhaps you should look again. Regulation is everywhere, and economists (nobel winners among them) have long recognised the need for light regulation and for a framework by which badly behaving regulators and companies can be brought to account, and countries and companies in trouble can, where appropriate, be rescued.

    Look what happened in South East Asia when the government looked the other way and the market was left wide open - too much speculative investment, greed, and a government not yet sophisticated enough to handle such a sophisticated economy brought about one of the biggest economic collapses of the 20th century.

    As for your assertion that any kind of planning is comparable with the North Korean, Chinese and Soviet Russian interpretations of communism, that just shows that you've probably studied no more economics than was in your holy "economics 101" course. What other solutions do you propose to solve the many urgent problems our planet faces, such as the massive over-consumption of the West, the huge human problems in developing nations caused by the massively unequal distribution of wealth, and the abuse of power on the behalf of governments, corporations and individuals that are exacerbating all of this? And if you say the free market, then I'll quit now and apologise that I have no answers that you will find in your textbook.

    Where did I get the attitude that corporations are evil and dishonest? Well, not *all* of them are, but if you try doing a little research, you will find a LONG, LONG list of abuses of money and power on the behalf of corporations. If I were to say this about governments, you probably wouldn't disagree, so I don't see why you then assume some blind faith in corporations. Any organisation is able to abusee its power. The point is to balance the power of the state, the private sector, and the public at large. If left to their own devices, with no input from the state or the public, the private sector becomes just as malicious a regulator as the state. For a period we put too much faith in the state, until the problems were blown wide open. Now we put too much faith in the private sector, and the problems are all too obvious for those willing to look.

    And no, if you must know I'm a capitalist of the Green persuasion, and I disagree with many of the ideas of Karl Marx and of the communists, socialists, anarchists and even many greens that have followed. I also happen to disagree with a lot of the neo-liberal free market bilge you spout.

    And PLEASE... Adam Smith and Karl Marx are as hopelessly out of date as your ideas are simplistic.

  120. Are they good for anything? by hawk · · Score: 2
    I set an exception to allow google cookies--with no apparent result. I had *assumed* that this would allow me to keep the settings I use every time (100 results; english) every time.


    They're no longer unblocked . . .


    hawk

  121. right wing? by hawk · · Score: 2
    >The Salon article did a classic right winger >technique of refuted everyone of this claims with >some absurd parallel claim:


    Since when is this a right wing behavior? Does the left really use it any less than the right?


    For that matter, those of us on the classic liberal up use it as well (especially the extremists known as "libertarian") . . .


    For that matter, it's tough to find anyone who used it as much as the laregly defunct down (Bolsheviks, etc. . .. )


    hawk

  122. but they don't by hawk · · Score: 2
    > With cookies, Google can store a user's
    >preferences such as their search language,
    >SafeSearch settings, the number of results per
    >page, etc.


    YEs, they *could*. Realizing that, I let theirs through. With or without proxies, on netscape and mozilla, I have yet to see a preference saved . . .


    hawk

    1. Re:but they don't by NanoGator · · Score: 2

      I'm sitting here in both Opera and IE and my safe search preferences have been established for like a year now. Yes, it does save stuff.

      --
      "Derp de derp."