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Sega Merges With Pachinko Company Sammy

conform writes "The New York Times reported today that Sega Corporation (the Japanese parent company) has merged with Sammy Corp, a vendor of pachinko machines. The Sammy side of things are expected to dominate post-merger operations, and will likely shift Sega operational focuses back to the arcade market. Also, the end of the article notes in passing that SquareSoft has been aquired by rival RPG manufacturer Enix."

44 of 233 comments (clear)

  1. Not just Pachinko by EvilJello · · Score: 5, Informative

    Sammy has done a bit more than just Pachinko, notably the very fun shooter, Viewpoint : Some sammy games emulated in mame

  2. Guilty Gear series by Demon-Xanth · · Score: 3, Informative

    They've also done the Guilty Gear series (which I'm particularly fond of)

    --
    If you think education is expensive, you should try ignorance -- Derek Bok, president of Harvard
    1. Re:Guilty Gear series by Matarick · · Score: 2, Informative

      Actually, ARC System Works developed the popular Guilty Gear fighting series for the Playstation, Dreamcast, arcade, and Playstation 2 systems. They also worked on various PC and Playstation dating simulators as well.

      I think they would continue to work with Sammy for newer games in the Guilty Gear series but I don't think Samy owns ARC System Works. I think the next game in the series would recieve the Sega Promotion treatment on television, internet, and in magazines. The only thing that could go wrong with the Guilty Gear series if Sega would get involved in the process.

      Only if ARC works on the next Sonic game or even remake Streets of Rage :~~~~~~~

  3. squarenix!? by OwlofCreamCheese · · Score: 2, Funny

    sonic the hedgehog on the gameboy... square and enix together...

    insaine I tell you! insaine! I remember when the nintendo/sega war was as bad as the windows/linux war is today

    --
    -You're wasting your time. Alfador only likes me.
    1. Re:squarenix!? by joe_bruin · · Score: 4, Funny

      What do you mean, "biblical?"

      We mean real wrath-of-God type stuff. Plagues, darkness--

      The dead rising from the grave!

      Forty years of darkness! Earthquakes, volcanoes--

      Riots in the streets, Square bought by Enix, Sega on Nintendo, dogs and cats living together, mass hysteria!

  4. Cool! by sulli · · Score: 3, Funny

    So if I win enough at the arcades on the Sega machines, I can win carefully wrapped packs of cigarettes that I can exchange for cash at the shady back window? Excellent!

    --

    sulli
    RTFJ.
  5. Arcade Dead? by muzzynat · · Score: 5, Interesting

    From what I've been hearing the past couple of years, arcades are about dead(true from what I've seen too). I really don't think it would make sence for Sammy to push Sega tward the Arcade again. Especially when Sega is establishing itself as a third party developer for counsels. On the other hand, Sega does make a few games that would be cool in arcades(Panzer Dragoon, anyone?). Just curious if anyone else thinks arcade develpment is dead (whimpers, remembering "killer instinct" machines)

    --
    "I am the Flail of God!" -Genghis Kahn
    1. Re:Arcade Dead? by johny_qst · · Score: 5, Insightful

      I definitely do not agree that the arcade is dead. Are you familiar with how popular arcades and plinko arcades are in japan? Do you realize that there are countries other than the USA that are consumers of such machines? Maybe to slashdot the endnote about square merging with enix is bigger news, but arcades are far from dead.

      --
      Fnord.sig
    2. Re:Arcade Dead? by briancnorton · · Score: 5, Interesting
      Arcades are FAR from dead, they are just in a state of transition. If you think they arent making money, go into a "Dave and Buster's" or a "Jillians" or another adult themed entertainment establishment. The arcades of the past were killed by the home consoles, no doubt.

      The arcade of tomorrow (today) offers an experience that one cant get at home. They offer FUN, short multiplayer games that are more suitable to social situations than vegging on your couch, and they offer large expensive Virtual-reality systems that jimmy nintendo could never afford. You walk in and see motion capturing games like 911 Simulator or mocap boxing. You see racing games with wheels, force feedback, and motion simulation.

      Most importantly, you see BEER. Adults can walk in and blow $100 on food, drink, and games and not bat an eye. Arcade kids had to bum $5 off dad. It's amazing how much money the nintendo generation now has control of. There is a VERY bright future in arcades, as there is going to be a big demand for very large, very expensive multiplayer gaming rigs. I'm glad sega has more insight than Atari.

      --

      People who think they know everything really piss off those of us that actually do.

    3. Re:Arcade Dead? by Anonvmous+Coward · · Score: 5, Interesting

      "Just curious if anyone else thinks arcade develpment is dead (whimpers, remembering "killer instinct" machines)"

      I think it's in a depression, bout I wouldn't say it's dead. The problem is that home consoles have caught up to what Arcades can produce. As a result, arcade games were no longer premium experiences. This has caused arcade game manufacturers to do things consoles can't.

      That's where games like Dance Dance Revolution (hope I got the name right...) changes the variables. DDR is technically feasible in the home, but not really all that practical. Not to mention the social implications of playing it in a public place. Then there's a cop shooter game.. grr I can't remebmer the name, I think it had 911 in the title though. What's different about it is that there are motion sensors that can track your body movement, so if you duck out of the way you can avoid being shot. I have difficulty imaginging that game being faithfully ported to a Playstation.

      I honestly believe that we'll see a reniassance in arcade gaming. A theater near my house has a small arcade, and every single game they have there would be difficult to port to a home console without a seperate hardware add-on. That place is constantly busy despite not being in a mall or being an official 'arcade'. It's just a matter of getting a new round of creativity brewing up new types of games.

      So, in short, I think arcades are in a slump right now. They will pick up, though.

    4. Re:Arcade Dead? by Broodje · · Score: 2, Insightful
      I was just at a Dave & Busters in San Jose, CA. From the top of my head (~6:30pm Sat)
      • 1:20hrs wait for a table.
      • $16 for 3 beers (Sam Adams).
      • $24 for 4 "arcade cards": each had $5 (21 credits) on them + $1 per card.
      • drank beer, used up card in 3-4 games (damn!).
      • dinner=$120+ for 5 people (ok we had dessert, but its soo good!).
      I'm not saying we didn't have fun, but this isn't exactly affordable hehe. I'm all for blood and gore (read: Quake etc) but here are some games that stunned me a little (especially popular at that):
      • "commercial airplane pilot" I don't know the real name, but you fly a plane through cities and land it. Fun. PC? not really ;) I care? No.
      • "sniper ..." I saw like 2-3 kinds of sniper games with mass gore. PC? not at all!
      Not a biggie, but lastly something I realized is that "Dave and Busters" is a meat market, tons of dudes and chicks trying to get lucky, ridiculous prices, and KIDS RUNNING ALL OVER THE PLACE! The only reason I care if a game is "PC" is because of the kids swarming this place. Its like a casino with 12yr olds all over!

      I think I'm too old for this, or I haven't been out for a long long time.
    5. Re:Arcade Dead? by Anonvmous+Coward · · Score: 2, Insightful

      'DDR is most definitely feasable in a home setting -"

      I didn't say it wasn't feasable, I said it wasn't practical. That was a little harsh, in retrospect.

      Let me clarify my idea because I think some people misunderstood me. Typically, games that require a peripheral do not do well. Rob the Video Robot. The Power Glove. Super Scope 6. Mario Paint. Etc. Sometimes the problem is cost. Nintendo Power Pad. Sometimes the problem is how intrusive the hardware is in the home. (There's no way I could keep the DDR pad on my floor in my tiny apartment, I'd have to put it away.) Sometimes the problem is that peripherals break.

      That's what I meant by practical. There's lots of conditions that exist in a situation like DDR that can work against its success. Can you imagine trying to have all the games/peripherals I just mentioned out at one time?

  6. Sammy's Mind by burgburgburg · · Score: 3, Funny
    From here:

    " We contribute to creation and development of culture with our creativity and foreseeing in entertainment while moving forward with people."

    Ok. ...ugh ...Huh?

  7. Re:Not just Pachinko (sexy) by $$$$$exyGal · · Score: 2, Funny
    Pachinko Sexy Reaction

    Nice game titles from that company ;-)

    --sex

    --
    Very popular slashdot journal for adul
  8. Wow ... by B3ryllium · · Score: 4, Funny

    Wow ... this is like Vivendi ... merging with ... Las Vegas! Imagine the kids from THAT marriage. *shudder*

  9. The is Gabby Hayes Big by Anonymous Coward · · Score: 3, Funny

    I think this may be the most important merger of Japanese titans since the joint venture of Matsumora Fishworks and Tamorobuchi Heavy Manufacturing.

  10. Re:EA? by Osty · · Score: 4, Informative

    I thought EA owned Square, or do they just publish Square's titles, or what?

    EA and SquareSoft have a publishing deal, and that's all (that I know of -- EA very likely owns some stock in Square, but certainly not enough for a controlling interest). Sony owns a minority interest in the company, after bailing them out from the Final Fantasy Movie failure (sad, really, because the movie had much promise but didn't deliver). And now Enix and Square merged, with Enix likely to be the dominant side of the merger. However, this is a dupe in a way, though it would've better been noted as an item in Slashdback. "Hey, remember that article about Enix and Square merging? Well, they've done it!" Or something like that.

  11. Sega's financial troubles. by larsoncc · · Score: 5, Informative

    This isn't a particularily stunning move (that SOMEONE would take an interest in Sega), as Sega has been a target for quite some time. Sega has been bleeding money - earning less than expected even though they ceased hardware production.

    The reason? Poor sales of the "2K" sport series, combined with heavy marketing of the series. They've been unable to dethrone EA, even though they're producing quality product.

    Personally, I've got a soft spot for Sega because of Phantasy Star and "blast processing".

    Here's a good Genesis game (Thunder Force III): Review.

  12. Re:Enough with the NYT already. by AssFace · · Score: 2, Informative

    someone told me this one and I felt it apropos given my username on here.

    l: assword
    p: password

    --

    There are some odd things afoot now, in the Villa Straylight.
  13. Re:Pachinko? by napdawger42 · · Score: 4, Informative

    It's a Japanese variation on pinball, used as a form of automated gambling. It was huge in Japan in the 70's/80's, and still big today, though less so.

    If I recall correctly, Nintendo's foray into video games grew out of their interests in pachinko.

  14. Um, Acquired? by ultor · · Score: 4, Informative

    I'm pretty sure that Squaresoft wasn't acquired by Enix. Rather Square (not Squaresoft) merged with Enix. As I recall this was a long time ago and there was a large fight over stock prices. Square's stock only got about 60 some cents to Enix's dollar in the new company, making square stockholders quite angry. The dispute was settled about a month ago.

  15. Um hey... by TerryAtWork · · Score: 3, Interesting

    Aren't the Yakuza deeply mixed up in the Pachinko business?

    --
    It's Christmas everyday with BitTorrent.
    1. Re:Um hey... by Kintanon · · Score: 3, Funny

      So Rumour has it... Much like Rumour will tell you that the Mafia controls most of the Vegas casinos. Of course, Rumour is a dirty little snitch and if he doesn't keep his mouch shut we're gonna cut out his tongue and dump him in the river....

      Kintanon

      --
      Check out JoshJitsu.info for Brazilian Ji
  16. Next game from Sega? by ackthpt · · Score: 5, Informative
    The next big game from Sega, Pachinko?

    I wonder what percentage of Sammy is:

    Supported by debt backed up by Microsoft (This in regards to speculation on what japanese entity is benefitting from $590 million insured by Microsoft in their last quarterly statement.)

    Run by North Koreans. (note: not a Troll! It is well known that most Pachinko parlors in Japan are run by North Korean families (think: mafia), for the purpose of exporting cash to North Korea.

    "Pachinko for the XBox, great, what shall we call it?"

    "How about AI Pachinko."

    "We'll get sued, but I like it..."

    --

    A feeling of having made the same mistake before: Deja Foobar
  17. What happened to the Microsoft merger? by grungeman · · Score: 3, Interesting

    Wasn't Sega supposed to be bought by Microsoft? I could imagine that some Keiretsu decided that the Microsoft/Sega merger would be a major threat to the Japanese consumer electronics industry (Sony/Nintendo), so in order to prevent that merger they made Sammy to merge with Sega.

    --

    Signature deleted by lameness filter.
  18. Can't barely wait... by XxtraLarGe · · Score: 2, Funny

    I can't wait to play pachinko on my PS2!

    --
    Taking guns away from the 99% gives the 1% 100% of the power.
  19. Enix buys out Square? Probably good news. by Thag · · Score: 4, Insightful

    Is this the merger that was reported before, or has Enix actually bought out Square lock, stock & barrel?

    Either way, hopefully we'll get better RPGs out of it. I'm playing Final Fantasy X now, and my enthusiasm is dropping like a stone. Watch cut scene, walk, watch cut scene, walk, it's like they combined the linearness of a rail-type shooter with the annoying random encounters and levelling-up of an RPG. And the characters just don't emote. Pretty, but shallow, and ultimately boring.

    I just finished Grandia, a Sega Saturn game that was ported to PS1. It was far more advanced than FFX.

    Jon Acheson

    --
    All opinions expressed herein are my own, and not those of my employers, who are appalled.
  20. Re:Pachinko? by purplebear · · Score: 4, Informative

    It's kind of a pinball slot machine. You use little steel balls instead of coin tokens.

    Hell, why not just try it and find out.

  21. Pot, meet Kettle by ackthpt · · Score: 2, Informative
    How long does it take you people to goto news.google and find a site that doesn't require registration or giving our personal info?

    You certainly could have provided a couple links, but noooo..

    Here's a couple:

    Sega, Sammy to Combine Operations

    UPDATE 3-Sega to merge with Sammy, slashes 02/03 forecast

    Sega joins Sammy:

    Or just follow this crummy link for the whole pile of poop.

    --

    A feeling of having made the same mistake before: Deja Foobar
  22. Re:pachinko machines... by Anonymous Coward · · Score: 2, Funny

    Next thing you know, Nintendo'll be selling playing cards...

  23. Re:Pachinko? by XxtraLarGe · · Score: 2, Informative

    According to "GameSpot's History of Video Games", Nintendo started out as a playing card company, and their first arcade game was Othello.

    --
    Taking guns away from the 99% gives the 1% 100% of the power.
  24. Enix and Square? Foretold in FF 1 by eclectric · · Score: 2, Informative

    One of the gravestones in the Elf kingdom read "Here Lies Erdrick"....

    1. Re:Enix and Square? Foretold in FF 1 by bludstone · · Score: 2, Interesting

      In the new version of FF1 (coming soon as final fantasy origins) the gravestone reads "Here Lies Link."

      Hmmmm.

      --

      no .sig
  25. Re:Pachinko? by Night+Goat · · Score: 4, Informative
    "If I recall correctly, Nintendo's foray into video games grew out of their interests in pachinko."

    Close. Nintendo started out making playing cards for gambling. They may have made pachinko machines for a while, but cards were their bread and butter for many years.
  26. Re:What's the name gonna be? by XxtraLarGe · · Score: 2, Funny

    How about "Smegy" :-)

    --
    Taking guns away from the 99% gives the 1% 100% of the power.
  27. Re:Does anyone care-not spam bate on purpose by Iguanaphobic · · Score: 2, Insightful

    Well, the arcade is the arcade. It's not like you can go over to your friends house and play a realtime, realboard, real water surfing simulator. There's a new generation of arcade games coming out and they all run between $40 and $70k for the machines. You won't see that on your Gameboy.

    --
    Fascism should more properly be called corporatism, since it is the merger of state and corporate power.
  28. A joke, right? by pla · · Score: 4, Funny

    Pachinko...

    Pachinko?

    One of the previous generation's best video game companies has decided to do... Pachinko?

    The stupid game which consists of "invert bucket of ball-bearings over machine, watch them drip through, every third bucket or so win a colored ping-pong ball that you can trade for crappy chucky-cheese-esque prizes"?

    Nope. This proves it. I have finally lost any sense of contact with the world whatsoever. Time to wander off into the woods and live on skinned squirrels and assorted tubers. You folks have just gotten WAY too sureal for my liking.

    And here I considered myself something of an eccentric. Heh. I can't possibly compete with how cracked reality seems.

    1. Re:A joke, right? by SpinyNorman · · Score: 3, Insightful

      Actually, Pachinko is MASSIVE in Japan. I was in Tokyo a while back, and there are galleries of Pachinko machines all over the place - packed with people. It looks like rows and rows of people playing slots in a casino (but packed together more tightly). I think you can win credits (maybe money?), but anyways for whatever reason the Japs are nuts over it!

  29. Re:Not just Pachinko (sexy) by x+mani+x · · Score: 4, Informative

    hey,

    i built it using an mk2 cab i purchased off a friend for $300, a pc w/ a duron 1300, 512mb ram, and a trident blade t64 video card. interfacing between the pc's ps2 port and vga out with the joysticks, buttons, and arcade monitor done largely with the help of andy warne's j-pac.

    all games run perfectly, with the exception of newer 3d additions to mame, such as cruis'n world. i've done a/b comparisons between mk2 running off the actual game board and emulated with MAME, and i cannot tell the difference.

    it took a lot of work to get it right, but it was definately a labour of love. the hardest part was getting my video card to output at low horizontal refresh rates and resolutions that are compatible with both the monitor and various games - but you can now bypass all this hassle by purchasing andy warne's new arcadeVGA, a new radeon-based video card made for outputting video compatible with 15khz arcade monitors! no special software or configuration, you just pop this into your pc and you're all set. i wish this card was available 4 months ago when i got started.

    good starting points:

    Build Your Own Arcade Controls
    J-Pac and ArcadeVGA
    Happ Controls (however you can save some $$$ by not getting it from their online store, and finding a local distributor)

    good luck!

  30. Re:Does anyone care-not spam bate on purpose by amuro98 · · Score: 5, Insightful

    Yeah, and you won't see those expensive machines in the arcades either...

    At least around here, the only arcades that are left are:

    * Dave & Busters - if you convert your credits back into $$$, you'll find you're paying $.50+ for most of their mis-maintained games.

    * Nickel City - Cheap old arcade games! Yay. Overrun by rugrats! Boo.

    * Putt Putt/go-kart places - A few newer machines, most $.50/game.

    * Sony Metereon - $2 to play DDR. No. No thank you.

    Arcades as I knew them from the 80s and 90s are dead. I used to pump $10, even $20 into machines, but why do that now? $20 will *buy* you some pretty good games, regardless of what machine you've got at home. And now with online play, there's even less reason to go to the arcades where you could play an online game for $3-7/session...

  31. Uh...Sammy makes GAMES, too. by Alkaiser · · Score: 4, Insightful

    Try Guilty Gear, Initial D, Art Truck Battle, etc. etc.

    I don't know how a pseudo-responsible news agency like the NY Times can do mountains of research to find out what video games the Beltway Sniper was probably playing, and zero to find out stuff like this. It make it sound like Sega gets bought out by a non-player and that you'll see Sonic Pachinko games.

    --
    Netjak.com independent reviews of domestic & import video ga
  32. Re:pachinko machines... by SimplexO · · Score: 2, Funny

    Man! I love Bob Barker...

    Oh wait, that's PLINKO.

  33. It's what they do best anyway... by stonedCoder · · Score: 3, Insightful

    At least it sounds like SEGA will be concentrating on arcade tech again. Since the megadrive/genesis they've not really been on the ball in the home market but in the arcade they've been a real force to be reckoned with for many many years.

    --
    ermmm... don't take any notice of me... I'm too old...
  34. Arcade Not Dead. by Alkaiser · · Score: 2, Informative

    And Sammy is leading the way. If you've been in an arcade in Japan recently, the machines that are the most packed are Sammy machines.

    Guilty Gear XX is always busy with men and women both waiting for their turn at the controls.

    Initial D, ver. 2 is in arcades in Japan, and the head to head cabinets are ALWAYS occupied.

    Guys in Japan started getting clever with the concepts. One of the early thrills in arcades was getting the high score, and seeing your name dominate over everyone. Until the jerks started resetting the machine every night and wiping 'em.

    With Initial D, you can buy a card for 100 yen. You pop the card in every time you play, and gain points. The points upgrade your car, you get new parts, and are able to compete with higher level opponents, and progress in the arcade machine's storyline. Basically...it's like playing a console game in the arcade...and you take your save card with you wherever you go.

    Soul Calibur II has a mode called Conquest. You join up on a side, and battle other players to try and gain control of 100% of the map.

    You build your character up by winning and using certain styles of fighting, and your chracter's AI is based off of how you fight. If you throw a lot, your character will throw a lot when other people have to fight against it. If you have certain attack combos you use prevalently, so will your character when you are away from the machine.

    It gets highly addictive, and it locks you into playing at that machine, making sure you can progress and build up your character. When I was there, one guy on the other side had plunked, by calculations off of his win/loss record, nearly $330 (US) into the game. I was ranked 10th for my faction on that machine...I'd only popped $35 in. But it hooks you. The arcades are back.

    --
    Netjak.com independent reviews of domestic & import video ga