Slashdot Mirror


Universal Music To Cut CD Prices

phlack writes "CNN Money has an article about Universal Music Group's plans to slash their CD prices to $12.98 SRP, in an effort to combat piracy and bring consumers back into stores. It makes me hope the other giants will follow suit, and wonder if the music industry is finally listening to some of the consumer's complaints."

122 of 835 comments (clear)

  1. It's about time by mmoncur · · Score: 4, Interesting

    It's about time - CDs have been overpriced for years.

    But when a large segment of the public is going to be comparing $12.98 with the $0.00 filesharing price, I have to wonder if it will have any effect at all.

    I wonder what the artists think of this? This price reduction has to impact their bottom line...

    --

    It's Slashdot's evil twin... SlashNOT
    1. Re:It's about time by Magic+Thread · · Score: 5, Interesting

      What's so good about concerts? I like to own music, so that I can play it whenever it is convenient. I hear this talk all the time about how artists should make money through concerts, but I've never been to a concert in my life and don't understand why I should care to. Micropayments are probably a better idea.

    2. Re:It's about time by nzkoz · · Score: 4, Insightful

      It's not all the way. It *is* however a step in the right direction. A lot of people, myself included, would prefer to buy our music legitimatly. Buying a CD is still the easiest way to get high quality, consistant MP3s onto my iPod.

      I'm thinking that the studios will absorb a lot of the difference and artists won't be too affected.

      --
      Cheers Koz
    3. Re:It's about time by fewnorms · · Score: 3, Interesting

      "I wonder what the artists think of this? This price reduction has to impact their bottom line..."

      Well, I guess they don't give a shit to be blunt. I really don't think this reduction is going to hit them at all. The only people that will be affected by this reduction will be the guys working for the record company, the people that package the CD's, the guys in the record shop that will get less for each CD sold, etc etc. Not the artists themselves. They probably have a contract with the record company stating that they recieve a specific amount per CD sold, so I think they couldn't care less...

      --
      Veni, Vidi, Velcro!
    4. Re:It's about time by Anonymous Coward · · Score: 2, Informative

      have you considered iTunes?

    5. Re:It's about time by tarquin_fim_bim · · Score: 2, Funny

      "This price reduction has to impact their bottom line"

      Not by much, the artists will loose, the record store will loose, the song writers will loose, I bet Simon Cowell & co will still be able to afford to have designer slacks that reach his nipples, whilst the poor current struggling artists can only stretch to pants that just about cover their pubic area.

    6. Re:It's about time by Magic+Thread · · Score: 4, Informative
      A lot of people, myself included, would prefer to buy our music legitimatly.
      Even though you know artists are better off if you don't?
    7. Re:It's about time by nzkoz · · Score: 2, Informative

      Unfortunatly the iTunes store is not an option for me as I don't live in the US. I wish it were.

      --
      Cheers Koz
    8. Re:It's about time by MadChicken · · Score: 3, Insightful

      Concerts are an experience. They're usually *different* from the recorded/packaged music, which I used to think was a bad thing.

      However, the true human aspect of the music comes out, and I don't just mean errors - I mean improvisation, expansion, performance.

      The true value is not the *music*, it's the *artist*. And you're never going to truly appreciate that if you only listen to one expression of the talent, that is, a single CD.

      I recommend checking out smaller concerts first. a) they're cheaper, and b) sometimes you get the CD to relive the concert (though it's never quite the same). When you play that CD you always end up expounding to all within earshot about "how much better they were live"

      --
      SYS 64738 NO CARRIER
    9. Re:It's about time by thogard · · Score: 2, Interesting

      They are still overpriced. More than 75% of my CD collection cost less than $10. The other 25% cost more than about $20. The $20 was from small bands or stuff that the US versions of the labels decided I didn't want or where the US label decided they didn't like the artist idea of the song order.

      Remember they RIAA doesn't sell music, they sell little plastic things and they are tring to keep a 1950's distribution and production model they can understand and the fact that there are nearly a quart of a million bands in the US that have produced a CD.

    10. Re:It's about time by evil-osm · · Score: 5, Interesting

      I'm actually rather shocked that CD prices are that high in the US. In Canada CD prices range from ~$14.99 - $21.99 ($21.99 being those rare expensive collectors or double CD's). I thought that those prices were high.

      I'd be *pissed* if I had to pay $26.20 ($18.98 USD) for a crummy CD.

      Dropping the price to $12.98 is still ~$17.90 CAD, which is just brutal.

      Now the question is, will they drop the prices in Canada as well? or have they just decided that they can afford to bring the prices down in the US to reflect the same prices in Canada and still gouge us at the register?

      --


      E.

      Never rub another man's rhubarb - The Joker
    11. Re:It's about time by b!arg · · Score: 5, Interesting

      I generally can't stand Courtney Love but she had a pretty good speech and quote about this whole thing: "How can pirates steal money from artists when the record companies have already stolen it all?"

      --

      Everybody dies frustrated and sad and that is beautiful
    12. Re:It's about time by Coniagas · · Score: 2, Informative

      Universal, home to Canadian artists Shania Twain, Remy Shand and the Tragically Hip, will institute a $14.98 maximum suggested list price on virtually all of its top line CDs and a $9.99 price tag for developing new artists.

    13. Re:It's about time by aardvarkjoe · · Score: 5, Insightful

      Funny. I would consider myself better off with $1.00 for someone buying my CD than I would be with $0.00 for somebody downloading it of Kazaa. (I would also probably be righteously annoyed if that somebody then had the gall to claim that he was helping me out.)

      --

      How can we continue to believe in a just universe and freedom to eat crackers if we have no ale?
    14. Re:It's about time by jdhutchins · · Score: 4, Insightful

      4.95 may be hard to compare with 0.00, but I bet a lot of people would go back to CD's. P2P is cheap, but it takes time and bandwith. If you can find what you're looking for quickly, then it'll take you a LONG time to finally get the entire CD. For most people, the $5 wouldn't be too much, would be faster, and then you get the warm fuzzy feeling of being 100% legal.

    15. Re:It's about time by mwillis · · Score: 2, Informative

      Two things I have heard - you need to have a credit card with a billing address in the US. I could tell my powerbook that I lived in the US (versus Canada, where I really live) and plug in my brother's credit card, and all would be well. But it's a hassle. The second thing - supposedly if you buy in the US and then move to, say, Canada -- your music will stop working if you update your billing address to non-US.

      FWIW - I could be wrong; I haven't tested any of this.

      PS - iTunes in Canada this fall?

    16. Re:It's about time by abischof · · Score: 4, Insightful

      A lot of people, myself included, would prefer to buy our music legitimatly.

      ... Even though you know artists are better off if you don't?

      That reminds me of the boss who, in declining to give an employee a raise, says "Well, most of it would have been taken up by taxes anyway."

      Of course, that's a poor excuse for declining a raise -- the employee would have seen some increase, after all. By the same token, even if artists aren't making as much as the labels per-CD, they're still making some amount.

      --

      Alex Bischoff
      HTML/CSS coder for hire

    17. Re:It's about time by canajin56 · · Score: 4, Insightful

      Yes, but their argument is that if you bankrupt the big 5, the artists will still exist, and can get a better deal with an "indy" label.
      Not saying I agree with them, but that is how they managed to come up with "An artist is better off with $0 than with $1/cd"
      Basically, what it comes down to is "I care enough about you to hurt you...but not enough to hurt me." If they REALLY cared, they would make a sacrifice themselves and NOT LISTEN TO THE MUSIC, rather than ONLY imposing a sacrifice on the artists.

      Optimally, what you would want to do is download the songs, and then mail the artists a nice crisp $2 bill (Or coin, or whatever) along with a letter explaining WHY you are mailing them money. That way you get the music, the record company gets boycotted, AND the band makes money...more money than they would if you bought the CD.

      --
      ASCII stupid question, get a stupid ANSI
    18. Re:It's about time by ebayman · · Score: 3, Funny

      A++++ POSTER WILL READ AGAIN.

    19. Re:It's about time by gorgon_123 · · Score: 2, Interesting

      Found it: the Globe and Mail.

    20. Re:It's about time by gmhowell · · Score: 2, Interesting

      What's good for artists is a red herring. Who cares what's good for artists? They signed a legally binding contract without a gun pointed to their head. If they don't get paid, tough shit.

      --
      Jesus was all right but his disciples were thick and ordinary. -John Lennon
    21. Re:It's about time by AndyChrist · · Score: 2, Interesting

      But for the overproduced pop-crap, where the real work is done by the people you never see, and may never even hear of, record companies DESERVE a bigger share.

      To play devil's advocate for a moment...maybe THAT'S why they seem so keen on pushing just a few big artists? The air of legitimacy.

    22. Re:It's about time by killthiskid · · Score: 2

      Our how about this: CD with 12 tracks... .99$ per track, that's twelve dollars.... or you can get a physical CD, with art work and Cd and case, for 12.99 + tax. yeah. They might actually be getting competitive. Maybe.

    23. Re:It's about time by Mr.+Slippery · · Score: 2, Informative
      Buying CDs + going to concerts = profits for artists.
      Not really.
      --
      Tom Swiss | the infamous tms | my blog
      You cannot wash away blood with blood
    24. Re:It's about time by QuackQuack · · Score: 3, Insightful
      What Love fails to consider is how often a label advances a band $1 and presses cds for $500K, and doesn't get any of that money back because the band flopped.

      Yes, but when a CD is hugely successful, who reaps most of the profits, the band, or everyone else? (Hint, it's not the band). Who ends up paying for producing the CDs, marketing, promotion, expensive videos that MTV never plays and everything else? It gets recouped from the band before they see their royalties.

      The risk costs is pushed onto the band, but the record co reaps most of the reward.

      I'm not shedding any tears for artists. They signed the contracts of their own free will.

      You could argue that, but unfortunately in most cases the recording contract is the ultimate prize, and it's an opportunity that doesn't come along everyday, so most of them will eagerly sign the contract. If they say no, they may never get another chance.

      --
      By reading this sig, you agree to the terms of my sig license.
    25. Re:It's about time by Ian+Wolf · · Score: 2, Funny

      Optimally, what you would want to do is download the songs, and then mail the artists a nice crisp $2 bill (Or coin, or whatever) along with a letter explaining WHY you are mailing them money. That way you get the music, the record company gets boycotted, AND the band makes money...more money than they would if you bought the CD.

      Make sure you put your real return address on the envelope so the subpoena can find you that much easier.

      --
      "The words of the prophets are written on the Slashdot walls."
    26. Re:It's about time by rifter · · Score: 2, Informative

      I'm not shedding any tears for artists. They signed the contracts of their own free will. What Love fails to consider is how often a label advances a band $1 and presses cds for $500K, and doesn't get any of that money back because the band flopped.

      She does not fail to consider this at all. The label absolutely gets their money no matter what happens, because the artist is liable for the production costs and must pay it back no matter what. They also cannot declare bankruptcy. So if they end up getting their Mcdonald's wages or any future album sales garnished, taht's all well and good with the label, because they *will* collect.

      You also fail to understand that even when bands are wildly successful, they often end up in arrears to the record companies precisely because of the structure of tehse agreements. NO the label takes 0 chance on anyone, period.

    27. Re:It's about time by Holi · · Score: 2, Insightful

      Question for you, What artist do I send it to? Do I send it to the person performing the song or the real artist, the one who writes and composes the music?

      --
      Sorry, teleporters just kill you and then make a copy. A perfect, soul-less copy.
    28. Re:It's about time by unclebulgaria · · Score: 3, Interesting

      How would you propose that someone determine a country via their ip address only? The top level domain is no way to determine it, nor is address information on a whois query.

      Think of AOL users in Europe for instance, they will appear as ?.aol.com, and the whois entry will match a US address.

      And I really don't see someone forging a connection to the iTunes music store, being that they have to work entirely blind (could you imagine sending your credit card number over the net a hundred times if you had to get the sequence numbers right?, not to mention the near impossibility of fooling a machine with some security built into the tcp/ip stack, such as OpenBSD, some installs of Linux, perhaps FreeBSD (and OSX by virtue of that fact).

      A proxy of some sort would be more viable the option by far. :)

      As someone else said, Apple would just check the credit card details, as they are attatched to a bank account, it should be no problem to determine the residency of the owner.

    29. Re:It's about time by matt-fu · · Score: 2, Insightful

      If you were actually a pro musician you wouldn't. When someone downloads your music for $nothing, you aren't getting nothing out of it. You're getting free marketing. Good exposure is priceless.

    30. Re:It's about time by fishbowl · · Score: 2, Insightful

      >CDs have been overpriced for years.

      That's your opinion, which I share of course, but consider this:

      They proved they could get the price point for CD's when they first came out, $15-20 in '82 that I can remember, before that there were too few titles on CD that I cared about, and I was still collecting vinyl in those days.

      So it turned out the market could bear the price.

      So you and I realize the price is exorbitant, but, the price was not out of line with the demand curve.

      The consumer (the millions who aren't you and me... actually, just you, as I've bought hundreds of the damned things), disagrees, on the whole.

      The consumer pays the price. So if you look at the equation from a suit's point of view -- the price is spot on...

      --
      -fb Everything not expressly forbidden is now mandatory.
    31. Re:It's about time by tshak · · Score: 2, Insightful

      Heck, I'd be happy with $7.95. You remember, the cost of Tapes - those things that cost MORE to manufacture than CD's!

      --

      There is no longer anything that can be done with computers that is nontrivial and clearly legal. -- Paul Phillips
    32. Re:It's about time by Sj0 · · Score: 2, Interesting

      There are artists who support it. They've just been drowned out by all the pop stars who feel their 10 billion sales just isn't quite enough.

      --
      It's been a long time.
    33. Re:It's about time by blincoln · · Score: 2, Insightful

      Yes, but their argument is that if you bankrupt the big 5, the artists will still exist, and can get a better deal with an "indy" label.

      If that were the case, then no artist who had an independent label contract would try for a major label contract.

      I know musicians on independent labels. They have to work day jobs to support their art. Musicians on major labels generally don't. Indie labels just can't generate the same kind of sales volume.

      --
      "...always new atoms but always doing the same dance, remembering what the dance was yesterday." -Richard Feynman
    34. Re:It's about time by matt-fu · · Score: 2, Insightful
      So the next guy will download another copy where the artist doesn't get a penny for. And then two of his friends will download, for which the artist will not get a penny for...

      See a pattern?

      The pattern, fortunately, doesn't repeat ad infinitum from that point.

      What you're describing is roughly analogous to the whole radio airplay concept. A record label (er, an artist) pays large amounts of money to stations to get a song played on the radio, then when the radio plays the song the artist (er, ASCAP) gets money back. So what is the point? Marketing. Enough people get the song stuck in their head and it makes them want to go out and see a show or buy an album.

      In the mp3 world, it's the same deal but a lot more cut and dried. The end result is that 100 (or 1000 or 30,000) people have heard your song and "the seed is planted". I should note here that if your song isn't good enough for someone to seek out more of your music after hearing that one song, you have either not hit your target market or you need to start writing better songs. There is a certain darwinism about the "new music economy" that shouldn't be ignored given the amount of crap in the contemporary pop music world.

      When you imply the end result of "everyone gets the music and nobody gets paid", you're forgetting some things. The first is that normal people aren't motivated or tech savvy in the same ways that geeks are. It's true that you or I can easily throw an mp3 onto a disc and then have it to play any time, but the number of people I run into weekly who don't know about this or can't be bothered to do this is astounding. "Never underestimate the power of human stupidity" and all that. Make sure you include laziness in there as well.

      The second is that bands aren't just selling a tune, they're also selling an act. There's a mystique involved which maybe you or I don't care about but plenty of people do. Do you think MTV would be around if a whole lot of people didn't care either way what an artist's look/story was? Britney/Justin/etc are obvious hardcore examples of this, but acts like Aimee Mann are able to do interviews and have photos on websites and so on because people are interested in more than the chorus to "Voices Carry".

      The third is that this happened already with cassette tapes in the '80s. People could easily record music off of the radio with a cheap tape recorder. The end result was that they got music that didn't sound quite as good as the real thing and they didn't pay a dime for it. Just like mp3 downloaders are doing now. All it took was a little bit of work (less than it generally does now for mp3s IMO). The artists didn't starve, everyone was fine.

    35. Re:It's about time by Brendan+Byrd · · Score: 2, Insightful

      I hate this argument. The album as a whole is a work of art, and if you're only listening to a few songs on each album, then the artists you've been listening to suck. A good artist will put out a solid albums (with maybe one or two bad songs). Yes, you have your favorite songs, but the whole album is still good and worth listening to.

      $13 is still a high price for a CD. I'll wait until they drop to the original cassette prices.

    36. Re:It's about time by JWhitlock · · Score: 2, Insightful
      If you were actually a pro musician you wouldn't. When someone downloads your music for $nothing, you aren't getting nothing out of it. You're getting free marketing. Good exposure is priceless.

      I thought the "Good exposure is priceless" argument went out the window with the dot com crash. Even the great unknown musician who's trying to make a name for himself gets paid something by all those bars.

  2. Pricey by Anonymous Coward · · Score: 4, Insightful

    So they are finally going to match their competitors (Best Buy, etc.) in CD prices? I still don't understand how those big chain stores, who charge $17.95 for a CD, stay in business. Maybe they should take a survey from their consumers, about what they're actually willing to pay for a CD. $12 is about the tops for me, and it better be darn good for that much money.

    1. Re:Pricey by thing12 · · Score: 2, Informative
      How exactly is Best Buy a competitor to a record company? I never knew Best Buy published music.

      They're not really a competitor to a record company, but I think the guy meant that Best Buy is selling music for $12 already and now stores in the mall will have to follow suit since the MSRP is $12.

      However, Best Buy does in fact publish music through their 'Redline Entertainment' division. But I doubt that it's any serious competition to a real record company.

    2. Re:Pricey by hankaholic · · Score: 4, Interesting

      Best Buy can suck it.

      Sometime during the late 90's I purchased a copy of Pink Floyd's "The Wall" album for around $20.

      Over the weekend, I was in Best Buy hell (waiting with a friend while he attempted to buy a 50" DLP HDTV without being forced into buying a $400 power strip...) and wandered over to the CD racks, having since lost the copy of The Wall which I'd bought half a decade ago.

      They wanted... $33.

      Fuck that -- if it were $15, I'd have considered just caving and buying the damned thing again (it's a double album, and a bloody good one at that).

      If CDs were $3-$5 apiece (especially older ones), I'd have a huge legal collection. As it is, I'd rather download the MP3s for songs I bought the right to listen to years ago than to spend $33 for physical media which was doubtlessly produced for less than $3 and which cost me $20 when I legally bought it before.

      This is a start, but come on, folks -- tapes used to be cheaper than this, and they cost much more to produce. I'll cheer when they're under $5 per album, and there are talks of shortening the length of copyright protection.

      --
      Somebody get that guy an ambulance!
  3. ohhh.... like $3.00 is a price cut? by neogeek · · Score: 4, Funny

    Slash?.. I will wait till they have a homicide of the prices.. 2-3 bucks is just a joke.

    1. Re:ohhh.... like $3.00 is a price cut? by RIAAwakka_nakka_bakk · · Score: 2, Funny

      Just think about it this way. You can buy TWO gallons of gas with that much money. Oh wait, if you live in America, you can only buy ONE gallon of gas with that. Sorry.

  4. Thank you god! by OtakuHawk · · Score: 2, Funny

    They are finally listening to us!

  5. Yeah Right by taradfong · · Score: 4, Informative

    How generous. Rather than making 90,000% profit on $0.02 worth of plastic, they're
    taking it in the shorts with a measly 65,000% profit.

    Give me a break. Like $12.98 is going to make me get excited about driving my car to a Brick and Mortar to purchase $0.02 of plastic. This is like Microsoft's strategy of settling lawsuits by selling software at a discount to schools.

    --
    Does it hurt to hear them lying? Was this the only world you had?
    1. Re:Yeah Right by Magic+Thread · · Score: 4, Interesting

      They don't get $12.98, the stores do. They get a little less than that. I wonder what the new CDs will cost at Cheap-CDs, which sells CDs at near wholesale prices. That should give you a better idea of how much profit the record companies are making.

    2. Re:Yeah Right by Stephen+Samuel · · Score: 3, Insightful
      I also fail to see how an attempt by a recording company to respond to consumers' complaints about price by dropping their prices is in any way similar to Microsoft responding to complaints about their monopoly and unfair trade practices by trying to unfairly extend their monopoly.

      I'd look at it a different way:
      The fact that they can imperiously cut their prices by 30% pretty much proves that they've using onopoly pricing to begin with.

      --
      Free Software: Like love, it grows best when given away.
    3. Re:Yeah Right by hondo77 · · Score: 4, Informative

      Hmm. I pulled a CD out of the air (Live at Carnegie Hall by Renaissance) and compared the Cheap CD price with Amazon and Amazon came out cheaper by almost a buck. Maybe they're not as near wholesale as you think (plus no handling charge and free shipping (over $25) at Amazon). FYI.

      --
      I live ze unknown. I love ze unknown. I am ze unknown.
    4. Re:Yeah Right by abischof · · Score: 2, Informative

      My online CD retailer of choice these days is DeepDiscountCD. Their prices are very reasonable and, best of all, shipping is free -- that alone often puts them $2-3 cheaper than their competitors. (They also have a sister-site, DeepDiscountDVD, which also has free shipping.)

      --

      Alex Bischoff
      HTML/CSS coder for hire

  6. To little to late by autopr0n · · Score: 4, Interesting

    If you ask me, I think the right price for a CD is about $5. $12.98 is a bit much (and why 98? do they think consumers have gotten wise to the whole $n+.99 thing?) It'll eventualy happen.

    --
    autopr0n is like, down and stuff.
    1. Re:To little to late by Strudelkugel · · Score: 2, Interesting

      I'm not sure what the right price is for physical media. I have to spend time to get the CD. Once I get it home, I still have to rip it, then get rid of it at the used CD store. (I don't want to waste space storing digitized information.) That takes more time, all of which is a cost. It's a lot easier (and cost effective) for me sit at the PC and listen to the latest tracks from the legit sites, then download the free ones I like.

      Time is worth far more to me than the cost of the CD. It almost doesn't matter how cheap they make CDs. They aren't worth the time it takes to go to the store and buy them. On occasion I'll buy a CD from an Internet site, but that's the very rare exception. Last but not least, I'm not really thrilled with the idea of providing the RIAA with any additional funding for all of the well known reasons.

      --
      Imagine how much harder physics would be if electrons had feelings! -Feynman, maybe
    2. Re:To little to late by homer_ca · · Score: 3, Interesting

      The article also said cassette prices would drop to $8.98 which is closer to where it should be. Cassettes don't matter much since they're extinct anyway, but it is interesting because they were sold for the same price as vinyl LPs, and just before they disappeared, LPs sold for $8.99-$9.99.

      They've rolled prices back to 1988 which they could afford to do anyway since as a cartel, they can name their price. CDs are still overpriced at $12.98. They originally justified the higher prices by pointing to their new, expensive CD pressing plants, but long ago CDs became cheaper to make than LPs or tapes.

    3. Re:To little to late by jonabbey · · Score: 4, Insightful

      Of course, ripping and then reselling the CD is a copyright violation.

      Which we do care about, don't we?

    4. Re:To little to late by StaticEngine · · Score: 5, Insightful

      I guess $5 is a fine price for CDs where the artist is signed to a RIAA label that can afford to punch out 10,000 copies of said CD at pennies per disc. But for independant artists, it's a little different.

      Let's just ignore the $5,000 to $10,000 investment in a home music recording studio, the $400 mastering fees, and just look at the actual CD manufacture. It costs $2.50 a CD to have Discmakers (http://www.discmakers.com) print up 1000 CDs in shiny plastic cases with professional full color 6 panel insert graphics and on CD printing. (And if you want quality CDs in any reasonable amount of time, you don't go with Joes Bargain CD Duplication.) I mail out 100 to radio stations around the country, with press kits, at an additional cost of about $2 per kit. I give away 25 to local DJs in clubs and my indie label gives away another 25 to a distro house, all for promotion. Now I'm down to 850 CDs that can actually be sold, and I'm out $2700.

      Now assuming that I sell all of these myself and get 100% of the profit (I don't, but we'll keep this simple), I now need to sell 540 CDs at your ideal price of $5 each just to break even. This leaves 310 CDs which I can sell for a net profit of $1550.

      $1550 for a years work writing 12 songs, performing them, recording them, mixing them down, and making them available to people on the widely available CD format, which most non-geeks use and enjoy. Can you see why no sane person who wants to eat or pay rent would ever charge so little for a CD?

      And I've never once been contacted about being paid directly for MP3 or other downloadable copies of my songs. No one has ever offered some fair price for a non-CD version of my music. But plenty of people have told me that they downloaded my music off Kazaa or WinMX and thought it was pretty cool, thanks for writing it, but no I won't buy a CD, hey, why are you getting mad at me?

      The RIAA, sure, they scam the artists who sign with them. But the little guys get screwed too.

    5. Re:To little to late by Anonymous Coward · · Score: 3, Interesting

      "But for independant artists, it's a little different."

      It shouldn't be if you're tech savvy. Since you're posting on Slashdot, I would have expected you to be tech savvy? It doesn't sound like you are. 100 Mitsui CD-R Bulk $50. That's only .50 CENTS per CD-R. This is the high quality stuff. You could even go much cheaper than this, and why not?

      You give away 150 CD's? You could easily burn that many CD's with a cheap ($700 range) CD Duplication tower that cranks out about 60 CD-R per hour. Who needs all the fluff and assorted crap? I thought it was about the music. You could easily print out your own CD Labels with a color printer, not fancy booklets, but you're starting out. You could make the fancy booklets later when you're wealthy. We are talking about pennies per case here, and again pennies to stamp CD-Labels with your band name on the CD-R itself.

      So you're out what? 60 cents per CD-R?

      x 1000

      $600 total costs per batch of 1000 CD's.

      Give away 150.

      Sell 850 at $5 each.

      $4250 per batch. Sounds like profit to me.

      Who says you can only sell one batch in a year? If you can't sell more than 850 CD's in a year than you have some serious marketing problems IMHO. If you could sell and produce and distribute even 10 batches (10,000 CD's) which is somewhat small time you would be looking at around $36,000 a year in profit.

      Maybe you should re-examine the idea of giving http://www.discmakers.com all of your money and learn how to cut the middle man out of your operations.

    6. Re:To little to late by fishbowl · · Score: 2, Interesting

      "Now I'm down to 850 CDs that can actually be sold, and I'm out $2700."

      Don't take this the wrong way, but the reward was the opportunity to make music and have a chance that it would be listened to. Some people seem to have this opportunity handed to them, along with a mansion and a jag :-) Others have to pay and suffer, and still might not actually get the chance to get their music out there. Then when you do play, it's for people who don't really know the difference between one noise bouncing off their ears or another.

      Then you get guys like me who hold down jobs specifically in order to support the costs of making music. As you know, $5-10K is just the start for a home studio, and even then you're probably still mixing on a Mackie, and you haven't built the room that's quiet enough for
      -108db :-) Checking out your band though, I don't guess you need quite the same studio as someone doing classical woodwinds and piano :-) :-)

      If you want more on your end of the bargain, consider the frequent words of an opera history professor that I knew back in the day:

      "There are tenors with a high C sweeping the street in New York."

      I can tell you put a lot of work into your band, and your website is great.

      I understand your point of view fully, and I'm not really trying to make a counterpoint or anything... Just that I hope you'll consider the value of being able to say "we have this CD and that, we played 20 nights in August, got this film gig coming up, all 19 new songs ready to go, yadda yadda"... that's actually worth a lot more than the cash losses you're complaining about on your cd production.

      One vinyl gig I was involved with in 85, spent nearly 3 grand just on *photography*...

      I just can't equate "costing money to make music" with "getting screwed."

      If your music is good enough, different enough, etc., to be worthy of a living wage while you're alive, that's a freakin' miracle, that almost nobody ever gets miracled with.

      --
      -fb Everything not expressly forbidden is now mandatory.
  7. GE/NBC already affecting Vivendi's choices by RobertB-DC · · Score: 3, Interesting

    You probably can't convince me that the move by Universal -- a unit of hard-luck French water utility Vivendi -- doesn't have anything to do with Universal's pending aquisition by GE's NBC unit.

    I figure it's one of two things:

    * Vivendi is looking to spoil the deal with a profit-killing "poison pill". This would be the strategy of former Vivendi chairman Jean-Marie Messier -- but it's also part of why he's the former chairman.

    * GE has already given Universal marching orders -- this was planned months ago. According to this morning's NPR report, Vivendi has been shopping for a buyer for its entertainment units for months, but all previous deals have fallen through. They're likely to do whatever GE says at this point (unless we're back to the first option).

    General Electric isn't in the business of filing baseless lawsuits -- they're in the business of making money. Maybe they'll be the ones to blow the lid off the CD price scam once and for all.

    --
    Stressed? Me? Of course not. Stress is what a rubber band feels before it breaks, silly.
    1. Re:GE/NBC already affecting Vivendi's choices by RobertB-DC · · Score: 2, Interesting

      The company, with $6 billion in annual revenue, isn't part of Vivendi's entertainment assets that are slated to be merged with General Electric Co.'s ( GE) NBC.

      Well, I did read the article... just not carefully enough. I guess that explains why my comment didn't get modded up to +5 right away. :p

      On the other hand, the two events may still be related. The music unit isn't going to want to scotch the deal by making the price announcement before the deal announcement -- too many people would make the connection I did, and say the merger was bad news. As it is, I heard that both companies' stock went *up* on the merger news yesterday -- merger talks often push stock down on the day of the announcement.

      And who's to say that, behind closed doors, NBC doesn't have its eye on Universal, too?

      --
      Stressed? Me? Of course not. Stress is what a rubber band feels before it breaks, silly.
  8. Turn-about price cutting by NeoSkandranon · · Score: 5, Insightful

    Most slashbots are probably familiar with price wars in computer hardware....perhaps we'll see some with regard to CD prices.

    Would be an interesting situation where one could get an artist's release from two different labels, so there would be real competition between them.

    --
    If you can't see the value in jet powered ants you should turn in your nerd card. - Dunbal (464142)
  9. Simple economics by zerocool^ · · Score: 2, Insightful

    Quality = good, price = high, result = Some people willing to pay.

    Quality = bad, price = high, result = far fewer people willing to pay.

    Quality = bad, price = low, result = Some people willing to pay.

    Quality = good, price = low, result = maximum number of people willing to pay.

    Simple economics. Price of normal goods go up, demand for inferrior goods goes up. Substitute CD's for "normal goods" and MP3's for "inferrior goods".

    I hope this is amazing because they're willing to actually do it, not because they think it's a revolutionary idea.

    ~Will

    --
    sig?
  10. Too Little Too Late by BurritoWarrior · · Score: 5, Insightful

    You have already proven you wish to screw your customers at any given moment. You have been hostile to me, you know the guy that paid for your wares, for far too long.

    I left and am not coming back.

  11. Explain Cassette vs CD price. by eddy · · Score: 5, Interesting

    Explain why Cassette is still going to be cheaper. No, really. I want to hear it.

    Could it possibly be that CDs are way, way overpriced, even at $13?

    --
    Belief is the currency of delusion.
    1. Re:Explain Cassette vs CD price. by Vyce · · Score: 4, Interesting

      Noone can explain this other than music companies swear CDs are better quality and thus charge more for it than the same music on cassette. Of course, since the cassette is basically dead...they should stop sticking it to us and charge the same price. If anything they should lower the price of CDs according to manufacturing price and make everyone happy. On the other hand, greedy people don't become ungreedy overnight.

    2. Re:Explain Cassette vs CD price. by PhxBlue · · Score: 2, Insightful

      It could be - or it could be that consumers are willing to spend more money for the convenience of random access to music vs. sequential access. When was the last time you saw a cassette player with a "random" feature?

      --
      !#@%*)anks for hanging up the phone, dear.
  12. good bands by Tumbleweed · · Score: 4, Interesting

    Dude, there are a zillion bands that sound good, with CDs and everything. The problem is not getting new bands, the problem is getting their stuff on the airwaves for people to experience. Check out your local independent radio stations. There's a _fantastic_ morning show here in Seattle on KEXP (kexp.org - check out the online stream & playlist). The show is "John in the Morning". Flat out fantastic stuff that you won't hear anywhere else on the airwaves in Seattle. Listen and then buy their CDs from their own websites, whatever you have to do to support them, if you want good music.

  13. Who enrolled the RIAA execs in ECON 101? by jellisky · · Score: 2, Funny

    "We strongly believe that when the prices are dramatically reduced on so many titles, we will drive consumers back to stores and significantly bolster music sales," said Universal Music Chief Executive Doug Morris in the release.

    ------------

    [sarcasm]
    *GASP!* No? Really? Supply and demand works?
    [/sarcasm]

    Too bad some of your audience have decided to kill off a portion of your demand... okay, maybe not too bad.

    Wonder what they'll learn in ECON 201 next year? ;)

    -Jellisky

  14. Re:wtf by jgoeres · · Score: 5, Insightful

    (Manufacturer's) Suggested Retail Price. It reflects the price point that the manufacturer suggests the retailer offer to the end consumer, and includes the margin for that retailer.

    The MSRP values are based on various fudges and calculations, with a good bit of over-the-thumb thrown in for good measure. In this age of Internet comparison shopping, I can't remember the last time I paid MSRP for any consumer goods (except software like PS2 games, where Sony has a very tight rein on the supply chain).

  15. Labels' contracts ban this by yerricde · · Score: 3, Informative

    Would be an interesting situation where one could get an artist's release from two different labels

    None of the major labels' artist contracts would allow this. Most labels either take the copyright on the recording outright as a "work for hire" or (for the most established recording artists) demand an exclusive license for a long term.

    --
    Will I retire or break 10K?
  16. The only reason why they are Listening is because by HanzoSan · · Score: 4, Informative


    We are fighting back. People are boycotting, people are buying used CDs, people are setting up sites like

    http://www.downhillbattle.org/
    And http://www.boycott-riaa.com/

    The fight is just beginning! Its not even close to being over. This should prove that fighting back works more than begging politicians with emails and letters.

    --
    If you use Linux, please help development of Autopac
  17. Re:never bought a CD by theguru · · Score: 2, Funny

    how many of us are still in grade school and can't afford to buy anything but Pokemon cards with the lousy allowance our parents give us? Just you man... just you.

  18. Four explanations by yerricde · · Score: 3, Interesting

    Explain why Cassette is still going to be cheaper.

    Less demand among consumers for cassettes.

    Some CDs have bonus tracks not available on cassette, and the songwriter and recording artist get paid only for the CDs.

    A CD case typically has more space for liner notes than a cassette case does, and the graphic artist gets paid only for the copies included with CDs.

    Some newer CDs come with promotional items such as DVDs containing music videos and glimpses into production.

    --
    Will I retire or break 10K?
    1. Re:Four explanations by zakezuke · · Score: 3, Insightful

      Some CDs have bonus tracks not available on cassette

      How can this be?

      The limit on a CD is there and abouts of 74min.

      There is a limit on cassettes, store bought ones are sold sizes of 60min / 90 min / 120min with a few odd sizes inbetween. It's generally agreed that 120min cassettes are too thin to be reliable, 90 are common place. It's more practical to offer bonus tracks on cassette cause you can fit more stuff on them. I remember that "kiss me kiss me kiss me" from the cure for example included a bonus track that was not included on the cd because there just wasn't room on the CD. I think it was "hot hot hot" as I don't happen to have it handy at the moment.

      The only reason to include bonus tracks on CDs and not cassettes is to encourage you to buy the CD rather then the cassette.

      Artwork and notes CAN be included in a cassette with ease, though there usually is a reduction in size.

      ---

      In computer world, legacy media *ususaly* costs MORE then modern media. While most people still have floppy drives, the release media of choice is still CD, even for data that would fit on a floppy. The demand is less there for less is produced. It would make more sence if cassettes cost more, acording to many they are after all more costly to reproduce. Cassettes are still popular with people who haven't bothered to upgrade their car decks, runners who find the cassettes don't skip, and a few others who haven't bothered to get a CD player. The market I believe to be small, so it makes little sence for them to flood the market with cassettes resulting in a need to lower their price in order to actually sell them.

      --
      There is no sanctuary. There is no sanctuary. SHUT UP! There is no shut up. There is no shut up.
    2. Re:Four explanations by EvilOpie · · Score: 2, Interesting

      Well, they can put things on there besides music. Weird Al's latest CD Poodle Hat, has videos on the CD. I can't imagine that you could pull that off with a cassette tape.

      --
      -Through the server, over the router, off the firewall... Nothing but 'Net!
  19. Re:It's a step in the right direction... by LineNoiz · · Score: 2, Funny

    You know you're old when all the new music coming out sucks.

    Congratulations. You are officially old.

    --
    "Quotation is a serviceable substitute for wit." --Oscar Wilde
  20. Popular Music, Feh! by foo+fighter · · Score: 2, Insightful

    I've been building my Classical and Jazz collections over the past couple years. (Let's hear it for Van Cliburn playing Tchaikovsky!Jazz at Massey Hall anyone?)I buy online, mostly at Amazon.

    It's very rare I pay more than $12 a CD. Even two disc albums rarely cost more than $20.

    When I do pick up a popular CD I haven't paid more than $14 that I can remember. (Can't wait for the new Seal album!)

    I don't know where people are buying their popular music. In brick 'n' mortar stores? In the year 2003?

    I mean, look at Amazon's top sellers list. Most albums are between $12 and $13 already. Shipping is free if you buy $25 worth of stuff. You only pay taxes if you live in Washington or North Dakota. Why would you not buy your music there?

    If you do go to a physical store, Target has many chart topping albums for $10. Last time I browsed the racks there I didn't see anything over $14. No shipping charges, obviously, but state and local sales taxes apply.

    If you have a job I don't know how you can seriously complain about the price of CDs. I really don't get what the story is here.

    [Note: Say what you will, Amazon does everything right when it comes to buying stuff on the web.]

    --
    obviously no deficiencies vs. no obvious deficiencies
  21. heh. by pb · · Score: 4, Funny
    If they're lowering the price to match the quality of the music they're releasing these days, then I'd say they'll have to knock off a few more dollars. Here's my suggested pricing scheme:

    • Pay me $5 -- I'll watch Britney on MTV with the mute button on.
    • Pay me $20 -- I'll listen to a track from Metallica's new album.
    • Pay me $1,000 -- I'll listen to Justin Ti...ah fuck, no I won't.
    --
    pb Reply or e-mail; don't vaguely moderate.
  22. Build-to-Order CD's by reporter · · Score: 2, Interesting
    The fundamental problem with nearly all audio compact discs (CDs) is the following. The CD records more than 10 songs, and the music company charges the consumer for all the songs. Yet, the consumer wants only one song -- almost always, the most popular song. So, merely reducing the price of the CD to $12.98 will not improve sales much.

    The best solution is a build-to-order (BTO) CD. Specifically, the major music companies band together and set up a BTO booth at Target or Walmart. The consumer selects the songs that he or she wants, and the BTO booth burns the songs into the CD at the time of purchase. Each song would be individually priced. The neat thing about this approach is that it is essentially a just-in-time (JIT) system. Neither Target nor Walmart needs to maintain a huge floor space just to hold pre-recorded CDs. The store sells exactly what the consumer wants to buy, and the store manager never needs to worry about returning unsold CDs to the manufacturer. The financial savings to the store can be passed to the consumer in the form of even lower CD prices.

    Furthermore, the songs themselves would be stored in a central database at the headquarters of Walmart or Target. They would be downloaded by a high-speed intranet to the computer burning the CDs in the BTO booth in each individual store.

    An alternative to the BTO booth is a BTO web site. The consumer selects the songs that she wants. They are then burned into the CD, and the CD is shipped to the consumer.

    ... from the desk of the reporter

  23. It's really not "about time" yet... by TWX · · Score: 2, Interesting

    Entire concept of how music is licensed is broken at this point anyway. CDs being more than $8.00 for most people is too high.

    How many artists see much of anything in the form of royalties? The problem is that we have not just middlemen, but corporate middlemen, companies that have to pay staffs that are not particularly small, as well as satisfy shareholders, pay corporate executive bonuses, and maintain voluminous legal departments, all to distribute this small piece of plastic. How does this work?

    It should not cost so incredibly much that even a full dollar per CD should come to be even $12 to sell it. Distribution should not be nearly that expensive.

    --
    Do not look into laser with remaining eye.
    1. Re:It's really not "about time" yet... by TWX · · Score: 2, Insightful

      Sales is partial pitch, partial product, and partial pricing. If one is selling CDs at a gig, if they're something convenient, like $5.00, that's easy to justify spending. Most people here probably have five dollar bills in their wallets, so it doesn't take a lot of hassle to buy something for that cost, and it's easy to deal with making change (assuming that not everyone who tries to buy a CD just got a $20 from an ATM). It's also cheap enough that many people spend more than that at lunch, so from a "is this going to impact anything?" perspective it's easy. As far as a live gig goes, the gig itself is the sales pitch, and a recent Ska gig that I was at had the $5.00 items (mostly guys' tee shirts) selling like mad. The product at a live gig is pretty obvious too. So, from that perspective, having 20 people spend $5.00 on a CD, even if it costs a whole dollar to manufacture the CD still beats out selling four CDs at $10 apiece. Trouble is, many people with something to sell don't understand market economics enough to see that a lower price could overcome buyer woes.

      As for the music industry, until it as a whole understands why consumers are pirating music, which doesn't have as much to do with intentionally wanting to victimize the RIAA as it does making things more convenient for the purchaser, piracy on the small, end-user scale will continue. Once it is inexpensive enough buying a CD to offset the annoyances of attempting to pirate the music, making the time to download less worthwhile, I think that we'll see a much smaller amount of piracy. Right now, though, getting that one desirable song out of ten on a $15 CD, even if it takes 20 minutes to find it, and an hour to download, is more practical than buying the CD, and with these prices I can't blame people.

      --
      Do not look into laser with remaining eye.
  24. okay I am a cheap bastard, but... by YllabianBitPipe · · Score: 2, Insightful

    My ideal price for a cd is 7 bucks. That's as high as I'll go. A CD is 20 year old technology. Why haven't lower prices kicked in? The cost of a movie ticket is between 7 - 10 bucks. Have to make the price of a CD competitive with that if you want me to buy more CDs.

    1. Re:okay I am a cheap bastard, but... by dboyles · · Score: 2, Insightful

      Why haven't lower prices kicked in?

      Because it's not more profitable. I don't mean to be insulting, but any time I hear (or read) somebody complain about the high price of CDs, I wonder if they have considered what makes up the price of a product. The cost to produce said product certainly plays a role. With regards to the big music labels, they're paying for the costs of the unsuccessful investments with profits from the successful ones, not to mention advertising. This has been rehashed many times, so I'm sure you're familiar with it.

      But the main cost driver has to do with what people will pay. Why would a capitalistic organization sell a product for less than a price that will maximize profits? Let's put aside ethical considerations here (e.g. a pharmacuetical company developing a cure for cancer and pricing it unrealistically), because I don't think it's wrong to charge $18 for something like a CD. I am certain that all major labels have a team of marketing professionals who price their products for maximum profitability.

      Don't get me wrong, I won't argue that record labels behave ethically, I simply don't have a problem with pricing CDs as high as they like. Sure, you could argue that there are some monopolistic issues, but I don't think they're so great that it's anything the free market can't sort out.

      --
      -- "Complacency is a far more dangerous attitude than outrage." -Naomi Littlebear
  25. Artists support the studios and RIAA by Anonymous Coward · · Score: 2, Insightful

    I wonder what the artists think of this?

    Artists almost totally (with very few exceptions, as a percentage) support the studios which direct the RIAA in its campaign against music sharing

    Very few artists leave the studio system, and new ones are signing up daily by the ton. If you look at the music press, there are very few dissenting voices, nothing that you could call a major movement against the old system.

    That's where the problem lies. The vast majority of artists couldn't care less about the legal persecution of their fans, not enough to complain actively anyway, and many actively encourage that persecution. The few anti-studio activists are nice to see, but represent a drop in the ocean, and are not making significant headway among other artists.

    So in many ways the wrong party is being blamed when people see the RIAA and studios as evil. The root cause of this problem is the artists.

  26. Why live performances? by dstone · · Score: 5, Insightful

    I've never been to a concert in my life and don't understand why I should care to

    Let me help you. You may want to see a concert if you think you'd enjoy:

    - the feeling of 'never stepping in the same stream twice' -- go see artist X every year for 5 years, and each performance of any given song will 1) be different than the CD version, 2) be different than the previous year, 3) be different than the previous night!

    - hearing unscripted improvisation between artists -- many musicians claim that the set they're most proud of playing was NOT the one recorded in the studio for the CD

    - the little live mistakes and recoveries of talented artists -- you'll rarely get that on a CD

    - experiencing the energy of dozens or hundreds or thousands of like-minded people simultaneously grooving or interpreting or dancing or just chilling to the same music you love

    - to experience the artist -- 16 bit stereo samples @ 44.1kHz captures audio quite well -- but it doesn't capture dance, facial expressions, stage antics, synchronized light/lasers/visual effects, costumes, etc.

    Recorded music is here to stay, obviously, but live performance is different. It's not necessarily better. If you like any given artist though, it's enriching. More times than not, if I've appreciated an artist before going to see them live, the live experience made me respect them even more.

    Some (not all) artists are multidimensional. CD is great for the car or bus or office, but CD doesn't do many artists the justice that live performance can. And of course, some artists suck live. Explore.

    1. Re:Why live performances? by Magic+Thread · · Score: 4, Insightful
      16 bit stereo samples @ 44.1kHz captures audio quite well -- but it doesn't capture dance, facial expressions, stage antics, synchronized light/lasers/visual effects, costumes, etc.
      Music is not these things. Music is audio. I love music, but this experience that you say goes along with it does not interest me. Certainly I am not the only person in the world who thinks this way.
    2. Re:Why live performances? by Anonymous Coward · · Score: 2, Insightful

      Music is audio. I love music, but this experience that you say goes along with it does not interest me.

      genuinely curious... what artists do you listen to that you feel wouldn't be interesting live? some artists are all about the recording studio and perfection, etc. that's cool.

      music is audio yup but life isn't just audio. why not take a chance on experiencing more depth in an artist you know you already like the recorded sound of? too much distraction? imperfection? that's valid.

    3. Re:Why live performances? by tgibbs · · Score: 3, Insightful

      Performance is more than music, however. For most artists, listening just to the audio part of their performance is a bit like going to a movie wearing a blindfold. Some artists perform much better in front of a live audience. And unless you have an extremely expensive stereo, you will not experience the dynamic range of a live performance (not to mention the fact that many CDs are clipped). And then there is the whole sound field thing, which audio engineers have been struggling to capture for many years--a difficult task because it involves the way omnidirectional sound interacts with the structure of your head and ears. If the live experience doesn't interest you, I suspect that it is because you haven't much experience with it..

  27. *slashed* to $13? by Tom7 · · Score: 2, Insightful

    Damn, dude, I have been buying CDs for $10-$13 for years. Are prices really that bad now at the chain record stores?

  28. Unless by snubber1 · · Score: 4, Interesting

    When I worked for a car dealership (doing computer stuff, not sales) Subaru decided that the prices on accessories were too high. To correct this they lowered the list price.
    Not the cost mind you, but MSRP.
    Now the dealers were force to take a paycut while Subaru kept the same profit margin.

    I would not be suprised to find out that the cut in list price on the cds was much greater than the cost the stores pay.

    --
    I don't really mind double posts on //..
  29. Re:It's about time (remember the bread wars?) by SirSlud · · Score: 4, Insightful

    I'm talking about the majority here .. there will always be people who steal, but ....

    In post-capitalist 17th century UK, people couldn't afford bread. Rather than storm the bakeries and steal the bread, they stormed the bakeries and demanded a fair price.

    People are happy to pay a fair price. Thats the very definition of fair value. A value people will pay.

    Between overpriced and free, people choose free. But when they sense that a fair price can be obtained, ie, when the bakers (ie, the RIAA) are actually willing to come to the table and discuss the price, people will choose fair price over free because we require our socialeconomic systems to exist in order to benifit from them.

    If we can't benifit at all, we might as well get for free. When we can benifit, we're smart enough to support that system rather than torpedo it.

    Its the survivalist instinct that makes us choose between not and all and illegally free, and the same instinct that makes us choose fair price over damaging suppliers by aquiring their goods in a way that will put them out of business.

    --
    "Old man yells at systemd"
  30. Not too little too late! by ljavelin · · Score: 3, Insightful

    OK, I admit it - I go into music stores once in a while. There's this song I like, and I don't really mind supporting the artist & other people who technically support the artist.

    I've been buying CDs for the past 15 years or so. And before that I bought a whole bunch of LPs.

    And there was always the $18 and the $12. I can say, with confidence, that I've never bought an $18 CD.

    I'd always retract from the $18 CDs. Why does album XYZ deserve $6 a pop? It certainly isn't quality.

    In contrast, I've never had a problem buying a $12 CD. Sometimes I buy a $12 CD on a whim. But $18? Never. No freakin' way. I'll just wait for radio airplay.

    The only exception to my rule would be a multi-CD set. I can see paying $18 for a couple quality CDs.

    And there we have it. From my sample of one person, $18 CDs simply don't sell. On the other hand, people readily buy $12 CDs, and they'll even buy them even if they're not 100% sure if it's something they'd like.

    Universal has learned this. Maybe some others in the industry will learn this too. And do you know what? If the others don't go along, that's fine with me - I just won't be their customer.

    At $18, I won't buy.
    I don't pirate music.
    So I won't listen.
    The only real loss is to the aritst and the label.
    Is there anything wrong with that?

  31. Too half-assed. (Full-assed?) by Agent+R · · Score: 2, Interesting

    Mind you that the 12.98 is a "suggested" retail price. It is likely that the retailers will keep their $17 pricing scam and just pocket the rest as an increase in profits. Also that $0.98... round up folks, it is actually $13. Those 2 pennies don't mean jack.

    If they really want to get people to come back in droves then the reduction has to be quite significant. Drop the price to $5 per CD or let people purchase per the song either online or to have the music stores burn in the songs people want.

    --
    !@#$% whole-grain cereal. When I want fiber, I eat some wicker furniture. - G. Carlin
  32. So what? by Sphere1952 · · Score: 2, Insightful

    They're still a large evil media monopoly.

    I'm sure glad I don't have any interest in the crack they're pushing.

    --
    Big Brother Bush is doubleplus ungood.
  33. Fixed Price?? by afreniere · · Score: 3, Insightful
    Isn't there something wrong with the idea that every CD in their entire catalog is set at the same price? How can they get away with that? I'm sure that the utility and cost of production of those CDs varies greatly. If the CD market were functioning properly, I doubt they would have the flexibility to dictate prices by fiat.

    -Ansel.

    --
    G=C800:5
  34. Wow! You can buy taped backups? by immanis · · Score: 4, Funny

    The company, whose artists range from U2 to Reba McIntyre, will also cut wholesale prices on cassettes so its MSRP for top-line releases will be $8.98

    Wow! You mean, you can BUY tape archives of CDs in the stores? Here I've been ripping my cds and backing them up to tape like a jerk.

    This should save me LOADS of time.

  35. Good start... by enderwig · · Score: 3, Insightful

    Well, at least it's a step in the right direction. What they really need to do is offer free downloads of either full length, lower bit (less than 96kbit) MP3's or high quality, 30sec samples of every track in their catalog. Free downloads because good stuff can then be passed to friends. This is the past, present and future of advertising. Nothing works better than a suggestion by a friend or family member. This would be the ultimate way to get "Word of Mouth". What the "common Joe/Jane" want is to sample music. They usually buy stuff they like. The problem is there is so much music out there and the radio stations are all homogenous. People don't know what to buy. Given the cost of even these reduced priced CD's, it's still a tad expensive to experiment.

    Hardcore file traders don't do much to the "content" producers' bottom lines. Some would never spend the money. Others may still buy some CD's from some new bands they found. Basically harcore file traders are zero sum since they provide some advertising (and therefore, new sales), while satisfying some people (loss of sales). Basically balances out.

    So, we have the homogenization of the "free" classic media, an economic downturn, and a lack of major label backed new, innovative, interesting content. File trading is just a scape goat.

    I don't download music as the quality is too low for me. I might buy more if there was a better way to sample music (like http://www.apple.com/music/store).

    I would only buy from iTMS if there were less than 2 tracks on an album that I wanted because AAC quality is too low for me. I would buy if there weren't any CD-singles available. I rip my CD's into FLAC (http://flac.sourceforge.net/)

    I don't download movies as the quality is too low for me. I have, however, sent trailers that I could download to people. At least the movie peole have their heads on straight by allowing people to download their trailers.

    I download anime that is fansubbed and not available in the states, or to demo a series. I have bought entire series ($$$$ of dollars) because I was able to download and watch enough to get into it. I buy them because I want the higher quality video and audio. The fansubbers' subs destroy what can be done by the CC subbing built into set-top DVD players.

    The music, movie, and software industries are idiots for funding the RIAA, MPAA, and BSA, respectively. These *A's are just trying to keep themselves relevant. They are cartels. They should be illegal as they form oligopolies (price fixing, collusion). They are hurting their respective industries by not allowing it to slowly evolve. M/G/S studios can do their own advertising directly to the people and save some $$$$$$$$. All they need is to allow downloading of samples from their catalogs and people will spend their own bandwidth advertising stuff they like.

    Anthony

    1. Re:Good start... by Bendebecker · · Score: 2, Informative

      "30sec samples of every track in their catalog"
      You'll get a lot of songs with real good openings and after 32-33 secs the songw ill become complete crap.

      --
      There's a growing sense that even if The Future comes,
      most of us won't be able to afford it.
      -- Lemmy
  36. $12.98 / CD is actually a HUGE CUT by Fareq · · Score: 4, Insightful

    Here's the reason.

    Hypothetical: you purchase a popular mainstream CD at a store such as Best Buy.

    You would pay about $12.99-$14.99 for this CD.
    This CD almost certainly retails for either $17.98, $17.99, $18.98, $18.99, or $19.99.

    Incidentally, Best Buy tends to make less that $0.75 per popular CD sold, and frequently less than $0.50 on the ones in their ad. They sell only items they believe they can make huge volume on, with the hopes of drawing you into their store so that they will buy their other products which have sane profit margins.

    MSRP of $12.98 means a Best Buy price around $8.99 -$10.49

    Additionally: cost is not $0.02/CD.

    Cost works something like this:

    Production: $0.03
    Royalties to Musicians: $0.05
    Royalties to Songwriter: $0.08
    Retained by retail store (covers costs like distribution, plus profits) $3.00 - $4.00

    And this does not include the cost of producing the very first CD, generally on the order of $10,000 - $100,000 (varies greatly depending on artist and what all is going on) Amortizing this across all copies sold (lets assume 500,000 -- a pretty good amount for one disc) means that cost is between $0.02 and $0.20

    Note that the numbers for royalty per album sold were real numbers I got from folks inside the music industry, but that they are about a decade old. IIRC, they have increased slightly lately, so it might be $0.10 / $0.16 instead of $0.05 / $0.08.

    Anyhow, the total minimum cost per disc is on the order of
    $3.36 / disc.

    I have left out many of the costs involved in the production, distribution, and marketing of music because I don't have any decent numbers, so I'd just be guessing.

    Even if the other costs are forgotten, $3.36 / disc cost vs. $12.98 MSRP means a profit of:
    286%
    instead of:
    435% for a $17.98 CD

    In short, yes the music industry can afford this cut, and it was a good idea, but IT IS SIGNIFICANT

    Like I said, expect to spend on the order of $8.99 - $10.49 per new CD you buy at the discount stores (from Universal anyway)

    Expect others to follow suit.

    In my opinion the "Best Price for an Album" -- as in, the price the CDs should retail for to maximize record label profits is $9.99.

    This is because this allows price ranges in discount stores to be on the order of $7.00 - $7.99 and I think that this is the highest price that most people will be willing to spend and still buy every CD from most of the artists they like.

    That's just my opinion though. I want to know, really, what do you all think the "Best Price for an Album is" remember, the idea for this number is to maximize RECORD LABEL profit (NOT sell the most music or decrease piracy the most, just make the label the most money)

  37. What ever happened to $9.99 ? by openbear · · Score: 3, Insightful

    What ever happened to the $9.99 sale price for new CD releases? I remember back in 1994 I could walk into a Circuit City (on a Friday in Tallahassee, FL) and get a new release for only $9.99 on sale.

    And why is it that back in the 80's I could buy an album on cassette for around $7.99, but today I have to pay $18 for the same ammount of content on a CD? CDs are cheeper to manufacture than cassettes!

    I'm sorry, but Universal is going to have to do better than $12.98 to get my hard earned money.

  38. some hard data by ink_polaroid · · Score: 5, Interesting

    It is ironic that the top echelon of recording artists could not exist without an industry to support them. Strip away the managers and agents, stylists and coaches, from someone like Justin Timberlake and ask is it possible that he could still make a living from music? Probably not. Ani di Franco, on the other hand, has been making a comfortable income for years without the support of the business she's supposed to be in.

    As Douglas Adams pointed out, many companies aren't in the business you think they're in. Fox News is, despite a million conspiracy theories to the contrary, simply in the business of delivering an audience to its advertisers. The ethics and actions of the "Big 5" corporations who control 90% of record sales make rather more sense if they are viewed, not as separate companies, but as one distributed bank.

    As anyone with any experience of dealing with banks will know, they are monolithically slow to react to changes in the environment, and are populated with highly intelligent, but narrow-minded, solipsists. They're doing now what every one of us was warning them that they should be doing the instant MP3 was rolled out.

    By way of related tangent, here is an article by Steve Albini about his experiences with one of the majors, and his advice to anyone thinking of getting involved. At the bottom of the page is a detailed breakdown of a typical deal in which the "industry" made $973,000 and each of the four band members made $4,031.25.

    When the entire system is that fucked, the price of a CD is moot.

  39. The problem is that by TCaM · · Score: 4, Insightful

    too many musicians think that they are artists. The reality is that the vast majority of popular music is performed by those that would be more aptly called artisans than artists. Picasso was an artist, the guy down the street painting lettering and cartoons on a billboard is an artisan.

  40. Just One Problem by istartedi · · Score: 2, Insightful

    How do you prevent one of your friends from bringing along one of the artist's CDs and playing it over and over again in the car? By the time you get to the concert, you're sick of hearing them.

    Why do people do that?

    And no, "get new friends" is not an option. It took way too long to get friends in the first place.

    --
    For all intensive purposes, "whom" is no longer a word. That begs the question, "who cares"?
  41. I like cassettes by sheemwaza · · Score: 3, Funny

    The company, whose artists range from U2 to Reba McIntyre, will also cut wholesale prices on cassettes so its MSRP for top-line releases will be $8.98.

    I still believe that older, somewhat obsolete, formats are a great deal for those on a budget. In fact, I purchased my last copy of Windows on 5.25" floppies. 300 of them. Sure, it took over 3 months to install, but at least I feel I got my dollars worth out of Microsoft. I don't like paying for intangible things like software, but 300 floppies.... thats something you can impress your girlfriend wi...
    --please insert disk 27 for rest of comment--

  42. Re:Don't forget by Magic+Thread · · Score: 2, Funny
    - the pleasure from standing in line, paying 75 bucks, being searched,
    Holy crap, these things cost $75? No way I'm paying that much for an event that only lasts a few hours. I could set up a FreeBSD server for the price of two of these!
    and paying 7.50 for a glass of what some people have the gall to call beer.
    I don't do drugs.
    - the joy of some yahoo whistling in your ear

    - the added experience of other people singing your favorite song along with the artist.

    Okay, I'm never going to a live concert in my life. Thanks for the tips.
  43. make me want to buy by t_allardyce · · Score: 2, Interesting

    I've never bought a music CD in my entire life! Thats right. I have about 2 CDs that came off magazine covers and thats it. (I dont give a shit what you think about stealing). I like to have all my music easily availiable - ie a click away, not a shuffle of disks away. The CD as a medium is going to die once everyone gets hooked on mass-storage mp3 players etc... And while im totally pro raw high quaility uncompressed audio, mp3 is going to win the battle like VHS over Beta & Laser Disk. There are only afew things i would like to listen to uncompressed that i would either copy or maybe buy if i really really wanted to, some music has very noticable compression artifacts and if your gonna be editing or sampling it in any way or using it in a video etc then you want uncompressed but otherwise im starting to live with compression aslong as its good. The record companies have figured this out and some CDs are starting to come with compressed files aswell i think? but this seems to be always windows media format?

    Something i would like to see in shops (they already have similar things) is the ability to very cheaply make your own CD compilation but to be able to choose the format and compression setting (or have it raw). To dumb it down you could have pre-set options with an "advanced" screen on the terminal, and instead of just CD's you could make DVD's aswell. Once you had selected all the songs you wanted you could have them burnt and the (powerful) computer would compress them right then and there (or if thats too much it could just store the mp3s and forget compression options). If they did this right, they could make it worth-while for even people with fast net connections - it can be a hassle choosing the right file on kazaa and checking the quaility etc. with this system you would be guarenteed instant cheap music either raw or compressed at high quality. The question is, should they charge by the MB or per song?

    --
    This comment does not represent the views or opinions of the user.
  44. Re:I don't know about you, by Squidgee · · Score: 5, Insightful
    Uhm, no.

    Sure, most pop stuff is like this; but you've not looked -nearly- hard enough if you believe that. And, with a name containing "punk", you'd think you'd know about some of those indie bands (Or indie-bands-gone-mainstream) that are damn good. AFI, Stutterfly, System of a Down, or Millencolin anyone? How about Dashboard Confessional? Or how about The Offspring? Bright Eyes? Thursday? Glassjaw?

    Not paying for -good- musician's music is a crime, both morally and legally. No matter how little of the money goes to that musician, they've worked hard for it. And they deserve to be paid it if you listen to it.

    If it's cheap and mass produced, don't listen to it. If it's good, and you like it, then pay for it, enjoy it, and support the artists.

    Complaining that it's cheap mass-produced advertising, and then listening to it is pure hypocritical bullshit. Why, may I ask, are you listening to it if it's so bad?

  45. despertately trying to establish credibility by mabu · · Score: 2, Interesting

    I like how Universal cites artists like Ella Fitzgerald, Reba McIntyre, U2 and Nirvana as "examples" of their artists.

    Unfortunately, half of those bands are dead and the other half aren't representative of Universal's normally dismal and talentless array of crap music by artists with names like: Boo & Gotti (with their hit single "Ain't In Man"), Big Tymers, Baby Bash "The Smokin' Nephew", Lil' Wayne, Playa, Thug City, Ric-a-che, and Mac 10.

    I think it might be a better PR move if Universal announced they were going to start selling Courvoisier or enrolling their artists in a few English classes.

  46. Buy Used CDs - send $2 to artist(s) by Sean+Clifford · · Score: 4, Interesting

    Screw Universal and the rest of the RIAA members: unless they're indie buy used CDs and send the artist $2, go to a concert. Musicians don't make dick from CD sales - all production, promotion, legal, administrative, and other costs are charged against the artist. Once *all* of that is cleared, then they get paid a sliver of what's left over after their producer, manager, and entertainment lawyer snack. As an added injury, only in the music industry do artists not retain copyright to their works. Many musicians are now discovering piece-for-hire, you don't retain the copyright to your works. Concerts: this is where artists make their money, their bread and butter - it's certainly not from CD sales. They go on tour, license t-shirts, ball caps, posters, whatever. Make a chunk of concessions, etc. And now the music industry wants a piece of concerts too. Screw 'em. Screw them in both ears - buy indie. If there's non-indie tunes you dig on, visit your local CD Warehouse or hit eBay and buy albums used - then send the artist a couple of bucks.

  47. As usual, Canada leads by Art_Vandelai · · Score: 4, Informative
    The Globe and Mail had this article to add..

    Universal Music cuts CD Prices

    What's most interesting here is not the price of CD's, (which at $14.95CAD is about $11 US), but that they plan to offer Canadian downloads in October for 99 cents (Canadian) a song!

    It's too early to say whether any of the other labels will participate, and what kind of restrictions are going to be put on the media. Still, it looks like the Canadian industry has taken a much more concilaitory approach to the problem of filesharing, by giving up on the price, and offering additional share of downloaded fees to artists as well - so at least they're trying to adress some of the complaints on this and other forums.

  48. Re:never bought a CD by arkane1234 · · Score: 2, Funny

    Wow...
    I've heard stories of people like you, but I thought they were urban legends.

    Welcome to the 21st century.. this is a lighter... look, I can make fire with a flick of my finger.

    --
    -- This space for lease, low setup fee, inquire within!
  49. Here is way they get people to buy . . . by cyberguyd · · Score: 5, Insightful

    I remember back in the day when LPs (aka vinyl) were common, cool stuff was included by the cool bands. The four KISS solos done in the 70's each had poster that were a part a larger one (I had all four). My "Face Dances" album had a cool poster. A band I bought a couple of LPs by called the Feederz, had full jacket sized double sided sheet with cool anarchistic cartoons and sayings. This just a few of the cool things that would come with LPS.

    I don't see any of this with today's CDs. Of course I do understand the spatial problems with packaging, but the media companies need to give people an incentive to buy the CD rather than a monetary one. Entice the people into buying the CD so they can get a T-shirt, poster, or something else from the artist. Folks are going to choose free over any price if they can get the same thing.

  50. Economics 101 by El · · Score: 5, Insightful

    Wow, somebody at Universal must have taken an introductory Economics course, learned about supply and demand curves, and realized you don't maximize your profits by continuously raising your price -- especially so on non-essential items like music!

    --

    "Freedom means freedom for everybody" -- Dick Cheney

  51. Monopolies by iplayfast · · Score: 5, Insightful

    What you are seeing is the normal life cycle of a monopoly. When the public gets mad the price goes down, for a while. Then the price goes back up. Usually even higher.

    Consider the price of gas. Remember when you thought to yourself that if it went over a buck a gallon you'd stop driving and take a bus? People get upset, the price goes down, and then starts creeping up again.

    If you have a capital market, ie not a monopoly, then the price stays down. There are what 7 major lables, and they cooperate on the price. It's a monopoly.

    You can claim your tiny victories, but as soon as you buy one CD you've given the victory away. I buy maybe one cd a year (if that). (I don't fileshare either). Basically the whole system has turned me off, I now just play my own music, or listen to the radio.

  52. I'll most likely NOT buy a CD again, but...... by laddhebert · · Score: 2, Interesting
    I guess maybe I'm getting old and it is setting in, but it seems like everything is so overpriced, especially music. It also rubs me wrong that the musicians seem to be getting so gouged also. Because of this, I'll most likely never buy another CD again unless :

    1) I absolutely love every song on the album and I want to support the musician any way I can , or

    2) I can buy directly from the musician.

    What would be really cool is if these musicians would just put a paypal icon-link on their website and I would gladly donate what I believe is a fair price for the music I yanked from NGs or BT.

    -Ladd

    --
    Don't Panic.
  53. Yes! Now I'll run out and buy cd's! by armaghetto · · Score: 3, Funny

    Oh, wait...price wasn't the problem. Shitty music was.

    Note to self:
    Price was the insult added to injury.

  54. Better still, employees do it too by freeweed · · Score: 4, Insightful

    Oddly enough, many employees think this as well, and I've known more than one person who turned down a small raise because they thought it would actually throw them "into the next tax bracket".

    Up here in the great cold north, higher tax brackets only apply to income ABOVE THAT BRACKET. It's not like the rest of your salary gets taxed higher because you got that $500 raise.

    YMMV in other countries, of course :)

    --
    Endless arguments over trivial contradictions in books written by ignorant savages to explain thunder in the dark.
  55. Contract by Proneax · · Score: 2, Informative

    Does anyone know what the typical record label contract says about funds mailed to 'the band'. I always thought it was possible that the label might have some rights there, and take a cut... unless you find away of mailing the band without being screened by thier label, which I've never seen a band be like 'mail us at home at 42 sunnydale drive...', it's always 'band', c/o xx record label, ny, ny

  56. Support the right to sell out. by tjstork · · Score: 3, Insightful

    RIAA does suck but for promotion you absolutely cannot top the work done by record companies. Justin Timberlake can barely hold a note and the only instrument he can probably play is the flesh flute, but, thanks to outstanding marketing the record industry turned him and a few other pseudo singers into a bankable megastars for a time. They put together the posters, the artwork, the image, the stadium tours, the album, the promotional tie ins, everything. An Indy company might appreciate your desire to avoid writing a song that could help go with a "Happy Meal", but, then again, they'd never give you the fat check for doing it.

    Most of us who are developers have no problem selling out our sense of code purity to make deadlines and cash a check, and I suspect that if we each thought that writing even the shareware version of the Office PaperClip could make us a buck, we would.

    So let's at least cut the artist some slack and not be so critical of the music industry that we drive it out of existence. Support the right of the artist to sell out and cash in, and hopefully, they'll make music that recognizes our own god given right to do the same.

    --
    This is my sig.
  57. Not good enough by mikeg22 · · Score: 2, Interesting

    The value of a typical CD to me is somewhere between $5 and $10. It is simply too easy to download and burn a CD filled with good songs rather than drive to the store and buy the a CD with maybe 1 or 2 good songs. I feel no remorse about doing this because I know most of the money doesn't go to the artist, who I support directly by buying concert tickets. The rest (most) of the money goes to the record company who I do not think is involved in the creation of the art which is copied onto the CD which I think is where the true value lies...not in the medium, but in the content.

  58. Reduced to $12.99? Reduced? Sweet? Sour? Hm.... by ShimmyShimmy · · Score: 2, Informative

    I have little to say to this decision than "too little, to late". I am reminded of the recent lawsuit of Kazaa vs. major record companies (Time-Warner, Virgin Records, etc). of Kazaa vs. major record companies (Time-Warner, Virgin Records, etc), alleging that these record labels conspired to increase the price of CDs. Results: "This settlement will put cash in teh hands of millions of consumers and music CDs in libraries and schools throught the country, and will ensure that the challenged distributor/retailer practices will not resume."
    Full results of the article can be found here.

    Well finally, lowering prices. That's a relief. But to 12.99? Who are they kidding? They're still hitting profit margins like popcorn at a movie theatre, and CDs are clearly above what any sensible consumer would consider a "fair" price. But they are clearly not lowering prices enough to "bring consumers back into stores."
    Instead, they sic the RIAA on everyone, start spitting out scare tactics, threats, seizing bank accounts, etc, then there's the MPAA whining about Warez, then text messeging. Countless US citizens, many whom honestly pay for and purchase music legally and download some music (who clearly pump money into the music/entertainment industry as a whole), are getting tangled up and crippled just so others will be scared to do the same.

    And what does it all boil down to?
    The music entertainment is simply charging too much for second-rate products/servies (anyone see Gigli recently? I didn't think so). They are doing so because it has historically worked befor p2p alternatives (such as freenet) started showing up. Now, faced with fair prices, they panic and sue by the thousands, which isn't helping them long-term. Millions of people worldwide are getting soured by US entertainment industries, and the entire United States looks like one giant ass as far as other countries may see us (whatever happened to that free country thing we had going a couple hundred years ago?).

    The Bottom Line
    I absolutely, blatantly refuse to support music/entertainment industries while this chaos is going on. These lawsuits spitting back and forth do not represent the ideals that our country was founded upon. I for one, spit in the music industry. I blatantly refuse to support any industry that practices such childplay.

    As for the artists I suppose there's little to do other than say tough beans, cause I'm not paying for any of your crap while it's mixed up with RIAA. Or is there? There are plenty of ways to make lots of money that stray far from CDs in retail stores. Put your mp3s up for free download, the fans will come. New services like iTunes are a great alternative to Records, or even better, record your own!!. I am in full support of music artists, and I always will be, and I will never stop pouring dollars into concerts, special events, etc.

    If you are an artist or an end consumer, don't be pushed around by bully tactics. There is still plenty you can do to download your favorite music, support the artists, and still keep the RIAA out of your face. They may look tough now, but don't back down; they're only eating themselves.

    --
    Partial Credit: The Engineer's Best friend
    "Well, the bridge didn't fall all the way down!"
  59. Are They Kidding? by LuYu · · Score: 2, Insightful

    $12.98?!!

    How about $3.

    That is about what they are worth. Anything higher than $5 is a monopoly rent.

    Who are they kidding?

    --
    All data is speech. All speech is Free.
  60. Thank you oh holy music overlords... by Chartreuse_Zergling+ · · Score: 2, Insightful

    La de fucking da... if Fugazi routinely gets their CDs available at the local department store for $10 a pop and has been doing so for years, I fail to see why I should be impressed that one of the big five is "drastically" cutting prices back, whilst blaming it soley on "rampant" piracy (because the economy couldn't be a factor). Not to mention that I still haven't seen a dime in repayment for their earlier price-fixing scheme.

    "Whenever anything went wrong it became usual to attribute it to Snowball."

  61. Justin Timberlake? by The+Angry+Mick · · Score: 2, Insightful
    thanks to outstanding marketing the record industry turned him and a few other pseudo singers into a bankable megastars for a time.

    And this is a good thing?

    Seriously, if the record companies would promote "true" artists (i.e., those that could actually write, produce and sing quality material) instead of wasting millions developing and promoting folks like Timberlake simply because they're "pretty", everyone would be happier.

    --

    I'm not tense. I'm just terribly, terribly, alert.

  62. Support the right to buy in. by Jeffool · · Score: 2, Informative

    I might be wrong, but don't the record companies recoup their money spent on the artist before the artist even sees a dime of it? Some times with interest? If that is the case please don't act like the record companies are helping out the artsits. And helping a few of the 'current hot' cliche is only helping those few. Look at all the other artists that aren't getting any promotion.

    They say that 8 of 10 artists lose money, 1 breaks even, and 1 makes the money to support the rest. So by that assumption you'd think that at least 2 of 10 (1 of 5) artists get some decent promotion. How many bands/artists are signed by the RIAA? A thousand, maybe just hundreds, I'd think? But it's laughable to think that 1 out of 5 artists gets decent promotion.

    Actually, thinking about it, what does one consider promotion? Magazine ads? Posters? Commercials? Signings? That's it, right? Surely they can't legally call payola-ed airtime "promotion", can they? Do they just count up the value of the tickets/swag they give away?

    Jeffool.