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Microsoft Found Guilty of Misleading Advertising

gtoomey writes "The UK Advertising Standards Authority has upheld complaints that Microsoft misled consumers by running advertisements claiming Linux is 10 times more expensive than Windows. The print advertisements used "independent research" to compare the cost of Linux on an expensive mainframe to Windows on a PC."

45 of 608 comments (clear)

  1. Marketing slime... by kmmatthews · · Score: 5, Insightful
    From TFA:

    The advert appeared in an IT magazine and was headed: "Weighing the cost of Linux vs Windows? Let's review the facts". The ad contained a graph comparing the cost in US dollars between a Linux images running on two z900 mainframe CPUs and a Windows Server 2003 image running two 900MHz Intel Xeons chips.

    Hmm, who wants to help me do some "independent research" of our own? We could compare Linux running on a WRT54G versus the cost of, say, a dual CPU P4 XEON system with 4 gbs RAM, SCSI array, redundant everything, and dual 19" LCD monitors.

    Lesse, that makes linux roughly 100 times cheaper (70$ vs. 7000$). Didn't I also see this ad on slashdot and in Linux Journal?

    Not intended to be a flamebait, it's not just a Microsoft problem - all marketing people are evil. Perhaps we should enact the death penalty for marketing droids?

    --
    feh. stuff.
    1. Re:Marketing slime... by Jesrad · · Score: 2, Insightful

      Why settle with just the marketing droids ? What about them lawyers, IRS people, CIA higher-ups, credit salesmen, etc...

      Vote C'thulhu for President !

      --
      Maybe we deserve this world ?
    2. Re:Marketing slime... by ergo98 · · Score: 3, Insightful

      Hmm, who wants to help me do some "independent research" of our own? We could compare Linux running on a WRT54G

      Unfortunately it wouldn't do too well on the capabilities side of the equation. To be fair Microsoft does somewhat have a point as IBM, one of the foremost advocates of Linux, is pushing the virtual-Linux-on-a-mainframe concept, and a lot of people are buying. It seems that Microsoft was tageting that competitor rather than Linux-running-on-obsoleted-developer-PC.

      I didn't bother checking, but most advertising boards are self-regulating groups that actually have zero real authority.

    3. Re:Marketing slime... by Epistax · · Score: 5, Insightful

      To be fair Microsoft does somewhat have a point as IBM, one of the foremost advocates of Linux, is pushing the virtual-Linux-on-a-mainframe concept, and a lot of people are buying. It seems that Microsoft was tageting that competitor rather than Linux-running-on-obsoleted-developer-PC.

      Right, and Microsoft clearly states this whenever they make any outrageous claim.
      ... no wait

    4. Re:Marketing slime... by rben · · Score: 5, Insightful
      To be fair Microsoft does somewhat have a point as IBM, one of the foremost advocates of Linux, is pushing the virtual-Linux-on-a-mainframe concept, and a lot of people are buying. It seems that Microsoft was tageting that competitor rather than Linux-running-on-obsoleted-developer-PC.

      In fact, what IBM is pushing is running hundreds of virtual Linux machines on a single IBM mainframe. This substantially reduces the cost of maintaining a large Linux installation. What would have been fair would have been a comparison between an IBM mainframe running hundreds of virtual Linux servers and hundreds of PC's running Windows.

      Oh wait... That is the kind of comparison that IBM is using to sell such systems...

      --

      -All that is gold does not glitter - Tolkien
      www.ra

    5. Re:Marketing slime... by Mark_in_Brazil · · Score: 5, Insightful
      all marketing people are evil. Perhaps we should enact the death penalty for marketing droids?
      Sigh...

      Marketing is not the same as advertising. In fact, the most important functions of marketing are not from the company to the customer, but the other way around. A good marketing department listens to the market or the customer, determines what the market or customer needs, and helps orient production within the company to produce products that meet some identified need.
      I am in the process of starting a company that will be heavily dependent on its marketing department. I expect the top marketing exec in the company (in Brazil, I think it's more appropriate to use the title of Director than VP) to be the second-most influential person in the company after the "big boss" (probably with the title of Director-President), who is writing this post. Some special things in our business model will allow us to do some marketing things in innovative ways. But you wanna know something? I think advertising might not end up under marketing. To me it seems that advertising, as communication from the company to the market/customer, belongs more with sales than with marketing.
      I think of it this way: Sales is responsible for communicating from the company to the market in order to sell the product or service, and Marketing is responsible for the communication in the other direction, from the market to the company.
      In any case, wherever advertising ends up falling in the company I'm starting, it certainly won't be the main activity for the marketing department.
      Marketing people are not all evil. Competent marketing people can help companies provide the products and services customers want or need. That's not only not evil, it's good!
      On the other hand, many advertising people are evil, and seek to mislead the customer. But a good marketing department can obviate the need for deceptive advertising, because a company with a good marketing department doesn't need to deceive the customer- it really is making what the customer wants or needs and simply needs to communicate that in its advertising.
      By the way, I guess I should mention that my background is technical - I have a PhD in physics and had a career doing technical things (and the technical part of sales) in IT companies. So I'm not a "marketing droid" defending his profession. I'm just a person who has studied some marketing on his own time and understood how a well-run marketing department can benefit not just a company, but also that company's customers.

      --Mark
      --
      "It is nice to know that the computer understands the problem. But I would like to understand it too." --Eugene Wigner
    6. Re:Marketing slime... by DrJay · · Score: 2, Insightful

      While we're at this, what does "less capable" mean in this context? Less capable of being shot-put across the room? Less capable of having an "Intel Inside" label on it?

      --
      ______ This mind intentionally left blank.
    7. Re:Marketing slime... by Tassach · · Score: 4, Insightful
      But some fluke electrical event fries the mainframe, you're totally fsck'ed.
      1. If it's a mission critical system, you don't just buy one -- you buy two and (preferably) have them installed in geographically seperated areas.
      2. If one does buy the farm through some freak catastrophy, you're not the one who's fsck'ed -- the vendor and/or your insurance company is.
      If you rely on a multi-million dollar piece of equipment to run your business and don't have redundancy, insurance, and service contracts, you deserve whatever happens to you.
      --
      Why is it that the proponents of "one nation under God" are so eager to get rid of "liberty and justice for all"?
    8. Re:Marketing slime... by bannerman · · Score: 3, Insightful

      Let me introduce you to these new (as of uh.. well.. when was writing first invented?) concepts called "backups". And "insurance". And "service". How long would it actually take, in the case of catastrophic natural phenomenon, to replace your z900? How long would it take to replace your thousands of PCs?

      --
      I keep forgetting my place. Jesus is for losers. Why do I still play to the crowd?
    9. Re:Marketing slime... by cavemanf16 · · Score: 2, Insightful
      "First, kill all the lawyers"

      Consider the flip side of that coin...

      If you killed all the lawyers, who'd be there to protect your interests from all the freakin' jerks suing you and the power-grubbing politicians trying to take away your rights?

    10. Re:Marketing slime... by slackerboy · · Score: 2, Insightful

      Many of the best marketing people are the ones who actually know something about the underlying technology and are also willing to tell the customer that it won't work. These people really do exist and they tend to be very successful and end up driving customer loyalty for the company. The marketing people shouldn't just have a degree in advertising.

      --
      Things to do today: See list of things to do yesterday
    11. Re:Marketing slime... by GreyPoopon · · Score: 2, Insightful
      If you killed all the lawyers, who'd be there to protect your interests from all the freakin' jerks suing you...

      If we killed off all the lawyers, how would you expect somebody to sue me?? On their own? At least then we are on even playing ground and not paying out tons of legal fees.

      ...the power-grubbing politicians trying to take away your rights?

      Power-grubbing politicians are nothing without lawyers to stand behind. It would be different if they could actually agree with each other and get organized, but I doubt that's likely to happen.

      --

      GreyPoopon
      --
      Why is it I can write insightful comments but can't come up with a clever signature?

    12. Re:Marketing slime... by akadruid · · Score: 4, Insightful

      Lawyers are like mechanics

      (Not all mechanics are weasels)

      A lawyer will not be like a mechanic until:
      - You require a mechanic to do anything with car, including opening the door and driving it.
      - It takes 3 months of study to understand opening a bonnet/hood.
      - Your mechanic bills you for answering the phone, taking a tea break, and billing you.
      - Your take a car with a flat tyre to garage, and pay the same regardless of whether the tyre is successfully changed.
      - Anyone born into the right family is automatically assured a life of ease and wealth as they attend mechanic school for many years and graduate into a position in a top garage which pays a salary that would support a small 3rd world country for 10 hours work per week.
      - I could go on.

      The point is not that there should be all lawyers be executed and everyone else spend 10 years learning how to be lawyers, but that lawyers should not be necessary. Laws should be clear, simple and brief - otherwise how can the general population be expected not to break them to start with? These are good laws:
      - No murder
      - No stealing
      - No copying anything written in the last 10 years
      Laws like that are easy to understand.

      --
      "Those who cast the votes decide nothing; those who count the votes decide everything." (attrib. Joseph Stalin)
    13. Re:Marketing slime... by SoTuA · · Score: 2, Insightful
      No murder

      So, how is it different when gang-bangers blast off each other and you shooting an intruder in your own home? Maybe we should say "No murder, and by murder we mean...". What about self defense?

      One-liner laws would leave us either wide-open, or with a code strict as hammurabi's...

    14. Re:Marketing slime... by mormop · · Score: 2, Insightful

      The UK system is still pretty sucky. MS probably knew that they'd get nailed for their "independant research" but even if they get fined it means little to them as the meme has already been sown.

      The same technique was used by the conservative government against Labour councils in the 80's and is also used by the current labour mob who will arrange for their friends in the media to carry out character assassinations on their critics safe in the knowledge that by the time an independant body has reviewed the facts and ruled the original article to be a lie everyone's already soaked it up. When a retraction is printed it normally occupies about 1/2 a column inch and as it's not news anymore, no-one cares anyway.

      What should happen now is MS should be required to take out an advert of the same size as the original in all publications concerned along the lines of:

      WE LIED!! Yes folks it's true. We bullshitted the lot of you with a bogus piece of research that we paid a friendly (although not tieable to us) company to make up. What's more, now you know we're willing to buy biased reports to fool you into buying our products you can take it as a sign that we actually have little faith their superiority because lets face it, if they were that great we'd be selling them on their merits not treating you like the idiots we think you are (Newham?). Microsoft - Because you're too stupid to work it out for yourself!

      Same goes for the press when they print false or exaggerated information on people. The trouble is that those with the wealth and power to do anything about it are those who benefit.

      --
      Hmmmmmm..... Deep fried and look like Squirrel.
    15. Re:Marketing slime... by Anna+Merikin · · Score: 2, Insightful



      With due respect, I believe ypou make the same error here as Socrates did in estimating the characters of himself and others -- namely projection.

      Socrates was known for believing that everyone would do the right if s/he only knew what it was.

      As Anna Freud pointed out, the two major escapes from reality are projection (everyone is just like me) and identification (I am just like everyone else.)

      The truth is, for every ten youths who see Star Wars, at least one will want to be Darth Vader and do as much evil as possible.

      And several others will not care a whit either way.

      I suspect the more of these types a society has, the more lawyers it needs.

    16. Re:Marketing slime... by SoTuA · · Score: 2, Insightful

      What? Why do we need two different words for ending a human life? hmmm... maybe because human interactions are too complex to be regulated by one-liner laws?

      That's why we need precisely defined "murder". Extrapolating from here to all matters that need to be regulated in society, the need for lawyers arises: laws that are precise enough are too big and complex for anybody to just go to court after a fast scan of the pertinent code of laws. I don't expect to be able to fix my TV after a fast scan of a service manual, nor do I expect my boss to be able to jump in and understand my Java/Perl/Whatever code after skimming "Java/Perl/Whatever in a nutshell".

      Of course, ambulance chasers/frivolous lawsuit specialists are another matter entirely... people who look to find the slightest loophole in the fabric of law that can be exploited for personal gain (hmmm, that sounds like an analogy for blackhats :)

    17. Re:Marketing slime... by RetroGeek · · Score: 2, Insightful

      Most politicians are lawyers.

      And there lies the problem.

      Lawyers have no sense of right or wrong (at least not in the traditional sense).

      If the laywer wins in court, he is right. If the lawyer loses in court he is wrong. That is all that matters.

      And then we elect these people.

      They do what they want. If they are not found out, they are right. If they are found out, well, there is always the NEXT election, where they lie and promise their way into power.

      I guess this turned into a rant....

      --

      - - - - - - - - - - -
      I am a programmer. I am paid to produce syntax not grammar. Deal with it.
    18. Re:Marketing slime... by WNight · · Score: 2, Insightful

      Quite right, but hundreds of thousands of words don't suddenly create clarity either.

      Laws need to be complex enough to deal with all the variables, yet simple enough to understand.

      Perhaps what we could do is have a policy of removing as many laws as possible, or consolidating them. Everyone has seen to silly examples of laws from the early 1900s, like it being illegal to put ice-cream in your pockets, or put a donkey in a bathtub. I'm sure there was a purpose for these at one time or another, but surely they could have either been dropped by now, or rolled into larger laws.

      If donkeys break their legs in bathtubs it's probably worth rolling into an animal cruelty law. We don't need to list every possibility for harm, just as theft laws don't have to list every type of car that you can't steal.

      If you've got six laws banning various automatic rifles, perhaps you could consolidate that into one law which bans a wider range?

      It's also possible to start with "Don't kill anyone (see section 1 for exceptions)". That way people know that by default, killing someone is against the law. They then look in section 1 and it says "Exceptions fall into two areas, 1) the person is threatening you or your property (see section 1.1 for details) or 2) they are a fugitive (see section 3.2) and you're a legally appointed police officer (4.1), prison guard (4.2), or bounty hunter (4.3)."

      That way you partition off the legal mumbo jumbo. It's there if needed, but organized that you can probably go a minimum number of levels and have an absolute answer. Laws these days seem to be written backwards, with the basic rules hidden in paragraphs of exceptions and definitions.

  2. Shocking News about Statistics by stecoop · · Score: 5, Insightful

    Are you surprised that statistics can be bought and bartered? Everyone knows that the person paying for the data can make it show whatever they want.

    1. Re:Shocking News about Statistics by I+confirm+I'm+not+a · · Score: 5, Insightful

      Are you surprised that statistics can be bought and bartered?

      No, we're surprised that a government agency saw through the bullshit and has done something about it.

      Incidentally, the ASA is one of Britain's better agencies. It seems to have - some - real power, and doesn't seem to abuse it. Another poster has already mentioned Apple's tussles with the ASA (re: 64bit CPUs, IIRC) and other corporations have also been shouted down by the ASA. I'm sure they've made some bad calls in the past, but I'd be hard-pressed to recall any.

      --
      This is where the serious fun begins.
    2. Re:Shocking News about Statistics by Anonymous Coward · · Score: 2, Insightful

      This is exactly why I refuse to participate in surveys - They seem to intentially target a specific focus group and also seem to ask questions in such as to get a desired response.

    3. Re:Shocking News about Statistics by kfg · · Score: 3, Insightful

      Nine out of ten doctors recommend acetylsalicylic acid (aspirin (tm)) as the pain killer to take on a desert island if you could only have one.

      Frankly I'm suprised it isn't ten out of ten. Aspirin is an anti-inflamatory. Acetomeniphin (Tylenol)isn't. Under the restrictions it's the clear choice.

      I wonder what the results would be if the survey had asked what the doctors recommend for a headache while "stranded" in a pharmacy?

      If you get to make up the questions you can also "make up" the answers, particularly if you can also actually make up the answers in the form of multiple choice check boxes.

      Note that the questions are never published, let alone the range of allowed answers.

      KFG

    4. Re:Shocking News about Statistics by Armchair+Dissident · · Score: 2, Insightful

      Except that if you actually were an official movie censor your opinion would carry far more weight in deciding whether to prosecute than if you were an unofficial movie censor.

      The ASA carries a big stick in this regard. Because they are the official trade organisation for advertising, a referral to the OFT from the ASA is far more likely to be prosecuted than a referral from a private individual. This is where their weight comes from. Add into the mix that the ASA actually has the funds to investigate whether a claim is misleading, and you have a far more powerful body than one that simply says "please don't do that".

      Going back to your censor analogy: if you are an unofficial censor, then you have to get the funds to build a case against someone if you want to prosecute them. If you area an official censor, you have a bigger stick: you (usually) have better funding, better legal advice, and your voice carries more weight with those making the final descision.

      --

      The ways of gods are mysteriously indistinguishable from chance.
  3. Re:What about back across the pond? by Anita+Coney · · Score: 5, Insightful

    In the US the government works FOR corporations, not against them.

    --
    If someone says he and his monkey have nothing to hide, they almost certainly do.
  4. Will Others Follow? by grunt107 · · Score: 4, Insightful

    Since it has been shown time after time (sorry Ms. Lauper) that EU != US, will MS get smacked here?
    Probably the only outcome would be a forced disclaimer like the fast talking legal-speak in car commercials: 'Whencomparedbetweendislikesystemsbypaidresearchco nsultants.realresultsmayvarybasedonuseandhardwarep urchases.notresponsibleforvirusesandothersoftwarem alfunctions.seeresellersfordetails'

  5. Re:No real surprises by LostCluster · · Score: 3, Insightful

    What the study results really show is that for a typical usage patern, the IBM Mainframe product running Linux is a complete waste of money because the typical user needs only a typical PC worth of resources on their server. The fact that the two machines being compared ran different operating systems was more or less incidential.

  6. Re:What about back across the pond? by cs02rm0 · · Score: 2, Insightful

    In the US the government works FOR corporations, not against them.

    This is working FOR corporations... for the hundreds of corporations, that could bring about some competitive innovation, that there would be room in the market for if Microsoft weren't sitting on a monopoly.

  7. Only 1 Linux image on a mainframe is inefficient by spookymonster · · Score: 4, Insightful

    The real cost savings in running Linux on a zSeries mainframe comes from consolidating multiple server images under one box - either 16 servers running in native LPARs or 20+ under z/VM virtual machines.

    --
    - Despite popular opinion, I am not perfect.
  8. Still misleading... by Lonewolf666 · · Score: 5, Insightful

    They should have run the two operating systems on identical (PC) hardware. After all, the x86 platform is the original platform of Linux too, and probably the best supported. So this would be fair to both systems.
    Thus, the hardware costs would be a draw and the cost comparison would actually be about software.

    --
    C - the footgun of programming languages
  9. When will they really be punished? by DrugCheese · · Score: 5, Insightful

    Most government have heavy laws to try and help protect people from corporations. Yet if a person is brought in to court on so many charges in a time frame the court adds them all up hoping to get a better view of how the person is acting in (and hurting) the society. But giant corporations, they can get hauled to court constantly even over the same charge again and again and courts treat them all as seperate cases. Why not look at the big picture and see what these giants are doing to society and pass judgement trying to change something rather then trying to say something the corperations obviously aren't going to listen to?

    --
    *DrugCheese rants*
  10. Re:What about back across the pond? by hph · · Score: 2, Insightful

    We don't believe in government. Yes, MS lies in its ads. So what? Caveat empor, as they say.

  11. the Bikini thing by Abundantes · · Score: 5, Insightful

    As my old math prof said:

    Statistics are like a Bikini: showing interesting details but hiding the important stuff.

    --
    This is good for nothing. Ignore it or send it to the Customer Care Dept.
  12. The Webserver Example by Halo- · · Score: 4, Insightful
    The whole idea of generically computing TCO is fraught with problems. The "total cost" is going to greatly depend on what the platform is used for and by whom.

    I think you've got to look at common examples where the profit margin is thin, highly competitive, and tightly linked to actual operating overhead. If you an price web hosting, a Windows/IIS solution is more expensive than a Unix-based one. The cheapest hosts are always Unix-based, and ironically they tend to also be the most "reliable" (according to uptime....)

    I'm sure there are examples of where the TCO of Windows on the same hardware is cheaper than something Unix-based, but for most serious work, Unix still rules.

  13. Re:What about back across the pond? by jridley · · Score: 2, Insightful

    Rephrase:
    In the US the government works for the corporations that shovel the most money into the re-election campaigns (if not directly into the pockets) of the politicians.

  14. The Damage Is Done by rinkjustice · · Score: 3, Insightful

    Now that Microsoft has been "found guilty" of misleading advertising, I wonder what their punishment will be? Life sentence at a hard labour camp? Confinement in a maximum security prison? Did the Gates family weep as the sentence was handed down?

    Seriously, the UK Advertising Standards Authority have no authority, and there are likely no repercussions for Microsoft. Many whom have read those false claims and erroneous statements (and especially the poor saps that bought into it) will likely never hear the truth. The lies have been perpetrated and spread. It's like the old man who climbs to the top of a mountain and releases a bag of feathers to a mighty gust of wind. Those feathers are like lies: they spread to the four corners of the earth and are impossible to retract.

  15. Advertising Standards Authority? by nwbvt · · Score: 3, Insightful

    Man, its a good thing we don't have that here, or else what fun would political campaigns be?

    --
    Mathematics is made of 50 percent formulas, 50 percent proofs, and 50 percent imagination.
  16. Re:Not surprising it came from the UK by mccalli · · Score: 4, Insightful
    So are you gonna call the cops if I call you gullible to your face?

    If you're doing it for commercial gain, yes. If it's your genuine opinion about me - nothing I can do except try to refute it.

    That's the difference. This was commercial speech, not personal. It is not an advert's place to put a blanket insult pointing at a random person using a public space.

    Cheers,
    Ian

  17. If you don't like the truth by HangingChad · · Score: 3, Insightful
    Then have someone invent it for you. Seems to be all the rage lately.

    Advertising has always played around the fringes of the truth, like system specs. But lately it's gone from stretching the truth to inventing it.

    --
    That's our life, the big wheel of shit. - The Fat Man, Blue Tango Salvage
  18. Re:Advertising. by Anonymous Coward · · Score: 3, Insightful

    Punishment should be to run advertisements of the same size and in the same magazines as the original ad to retract the claims. That way, it gets the same exposure as the original ad.

    Sounds fair to me.

  19. Re:took longer then expected.. by qray · · Score: 2, Insightful

    There is more to cost than the software. My time is worth at least $50 an hour. And so if I have to muck around with a free piece of software more than commercial it can quickly become more "expensive" than its commercial counterpart.

    Would you take a free car if it cost $1000 for gas and maintenance?

  20. Re:What about back across the pond? by LaCosaNostradamus · · Score: 4, Insightful

    We "guys" don't have a government, hence no government agencies. The corporations do. It's a free market for the masses, but rock-solid socialism for medium to large American businesses. As one poster said, we guys have to rely on "caveat emptor".

    About 100 million Americans will demonstrate their lack of understanding of this in November, and will either cast their votes for the pro-business and anti-labor Republican, or pro-business and anti-labor Democrat. {sigh}

    --
    [You have a stable society when some nut guns down a schoolyard and the law doesn't change.]
  21. Re:What about back across the pond? by johnnyb · · Score: 2, Insightful

    "About 100 million Americans will demonstrate their lack of understanding of this in November, and will either cast their votes for the pro-business and anti-labor Republican, or pro-business and anti-labor Democrat."

    Two things:

    1) Please don't call it "pro-business". Pro-corporation is a better term. EVERYONE is involved in business. Being pro-business simply means allowing people to conduct their own business (whether financial or otherwise) freely, while being pro-corporation means taking a socialist/mercantilistic approach, and favoring corporations (especially powerful corporations) above the general population.

    2) I'm not sure I agree with your idea that Americans don't understand this. Most of them do, they just aren't sure what to do about it. They pick an R or D system, not because it matches who they are, but because it doesn't go as far outside as the other. In order to correct the situation, it would require funding. That requires bankers, which just undermines the whole concept from the start.

  22. Re:Rate of posted Microsoft articles on Slashdot by Red+Alastor · · Score: 2, Insightful

    Microsoft appeared on Slashdot when they released open source software. This was new, positive... and unexpected.

    --
    Slashdot anagrams to "Sad Sloth"
  23. Re:Rate of posted Microsoft articles on Slashdot by WNight · · Score: 5, Insightful

    As long as Slashdot carries all the stories about the Monopoly that owns Linux trying to intentionally build incompatibilities into Linux to keep it from working with any other products. The stories about Linus dancing around shouting "Developers! Developers! Developers!". The stories about how Alan Cox was being flown around the world offering sweetheart deals to huge companies in order to keep them from considering alternatives.

    Oh, and don't forget about the exposes of how the Business Software Alliance performs unannounced searches of businesses, shutting down running machines and having untrained flunkies search for any unlicensed copies of Linux. Don't forget to detail how receipts for the product don't seem to count as proof of purchase - an unlicensed copy of Linux (one sold for different hardware doesn't count!) can cost your company $25k or more in "damages", which thankfully can be waived if you just sign the exclusive software purchase deal for the next ten years and agree to periodic audits...

    Also, how during the middle of a federal anti-trust lawsuit the people in charge of writing Linux wrote about using any means necessary to kill the competition.

    Oh yeah, Linus and Linux don't seem to generate that kind of news.

    Have you ever stopped to consider that maybe Microsoft has so many negative articles written about it because they actually do these things?