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ATI and AMD Seek Approval for Merger?

Krugerlive writes "The rumor of an ATI/AMD merger/buyout has been out now for sometime. However, this morning an Inquirer article has said that a merger deal has been struck and that the two companies will seek shareholder approval on Monday of next week. In the market, AMD is down as a result of lackluster earnings announced last evening, and ATI is up about 4% on unusually high volume." This is nothing but a rumour at the moment, a point that C|Net makes in examining the issue. From the article: "AMD has always boasted that it only wants to make processors, leaving networking and chipsets to others. AMD does produce some chipsets, but mostly just to get the market started. Neutrality has helped the company garner strong allies."

229 comments

  1. Does that mean.... by mikael · · Score: 3, Interesting

    NVidia would seek a partnership with Intel (Although some news articles reported that they felt that Intel
    were holding back progress in 3D graphics performance).

    --
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    1. Re:Does that mean.... by Anonymous Coward · · Score: 0

      Why would Nvidia want to do that? They already make a great motherboard chipset.

    2. Re:Does that mean.... by jhfry · · Score: 2, Insightful

      I think NVidia needs to get into the processor market themselves. Maybe not for general computing, but I bet their designers have some great ideas for a processor that would be at home in a console! With GPU's being so powerful these days, I can't imagine that they lack the expertise to do it.

      --
      Sometimes the best solution is to stop wasting time looking for an easy solution.
    3. Re:Does that mean.... by snuf23 · · Score: 1

      Well they do have the GPU going into the Playstation 3 - but IBM seems to have a lock on at least this series of next gen consoles. All 3 CPUs (Xbox 360, PS3 and Wii) have been developed in conjunction with IBM.

      --
      Sometimes my arms bend back.
    4. Re:Does that mean.... by PhoenixPath · · Score: 2, Informative

      I think NVidia needs to get into the processor market themselves.

      GPU = Graphics Processing Unit.

      AFAIK, they've been in the processor business since they launched their first graphics card. :p

    5. Re:Does that mean.... by Anonymous Coward · · Score: 2, Informative

      I think NVidia needs to get into the processor market themselves. Maybe not for general computing, but I bet their designers have some great ideas for a processor that would be at home in a console! With GPU's being so powerful these days, I can't imagine that they lack the expertise to do it.

      Hardly. CPU and GPU design are very different tasks at so many levels.

      At the highest level, the architectures are radically different - a GPU is basically a bunch of the instantiations of a minimally-programmable, customized, low-speed DSP pipeline on a core, whereas CPUs are highly programmable, general purpose, extremely agressive designs. Saying nvidia has the know-how is like saying that someone who designed a system of 100 rowboats to troll in a lake has the know-how to design racing speedboats.

      At lower levels, GPUs are designed using synthesis and place&route, while CPUs tend to be semi-custom with some full-custom blocks. Circuit design is not something GPU companies do - they're given a library of gates from the fab company they use, and use those gates. In CPUs, lots of circuits are designed using fancier circuits (for example, the Itanium's adder has dynamic logic and complex passgate logic) and many things are laid out by hand (i.e. an engineer draws the physical shapes that will be used after some processing to make the masks)

    6. Re:Does that mean.... by Anonymous Coward · · Score: 2, Informative

      "Circuit design is not something GPU companies do..."

      interesting... incidentally, i happen to work for a gpu company (one mentioned in this article even...), and we have a large number of engineers doing full-custom circuit-design work. they may not be working on custom adders (we don't need them), which is perhaps the point you were trying to make, but they are often doing some very complicated circuits nonetheless...

    7. Re:Does that mean.... by ZiakII · · Score: 1

      I think NVidia needs to get into the processor market themselves.
      GPU = Graphics Processing Unit.

      AFAIK, they've been in the processor business since they launched their first graphics card. :p


      I could be wrong but I thought their first card to have a GPU was the Geforce 3.

    8. Re:Does that mean.... by ZiakII · · Score: 1

      I could be wrong but I thought their first card to have a GPU was the Geforce 3.

      I was close It seems the first one was Geforce_256 which did not do well because of cost and lack of performance in non-gaming applications. Seems like the idea took off once they introduced it again in the Geforce 2. If you want to read more about it some information can be found here.

    9. Re:Does that mean.... by Anonymous Coward · · Score: 2, Informative

      Circuit design is not something GPU companies do - they're given a library of gates from the fab company they use, and use those gates. In CPUs, lots of circuits are designed using fancier circuits and many things are laid out by hand

      (disclaimer: I work for one of the two big GPU companies)

      Man, your information is very outdated. I would estimate that at least 25% of a current GPU is laid out by hand. CPUs definitely have more custom parts, but not more than 50-60% of the chip. The rest is synthesized using standard logic gates, just as 75-80% of GPUs are. This is the only way to be able to reach the insanely fast clock speeds on some of the interfaces.

    10. Re:Does that mean.... by laffer1 · · Score: 1

      They have no choice. ATI has made a deal with intel. There are intel branded ATI chipset based motherboards out there. Intel needs ATI. If this is true, intel has a serious problem. (crossfire, chipsets, etc) nVidia and intel will need to make a deal very fast in order to sell product. Overnight AMD fanboys will turn on nVidia and start buying ATI products. nVidia has great driver support (in terms of OSes supported) and so does intel.

    11. Re:Does that mean.... by MBGMorden · · Score: 1

      GPU is simply a marketing term they made up around the time of the Geforce introduction. Their TnT chipsets and everything else that does/did 3d acceleration were all just as much "GPU's" as any chip out today. The simply lacked today's horsepower and marketing speak.

      --
      "People who think they know everything are very annoying to those of us who do."-Mark Twain
    12. Re:Does that mean.... by aichpvee · · Score: 1

      If this is true we all have a serious problem. ATi makes crap. Even if their hardware were good, it's impossible to tell because their drivers are so broken. It'd probably would be enough to get me buying Intel again. Especially if their prices and performance aren't lagging AMD's.

      --
      The Farewell Tour II
  2. Why ATI... Go NVidia by jhfry · · Score: 4, Insightful

    I always thought that AMD and Nvidia were the better combo. Besides the ATI Drivers suck for Linux, where a large percent of the enthusiast market's interests lie. Isn't AMD still more of an enthusists processor until it can get into one of the top vendor's machines?

    --
    Sometimes the best solution is to stop wasting time looking for an easy solution.
    1. Re:Why ATI... Go NVidia by Anonymous Coward · · Score: 0

      I don't know about that. The hardcore gamer crew are notoriously enthusiastic and windows-friendly.

    2. Re:Why ATI... Go NVidia by Paul+Jakma · · Score: 4, Insightful

      Actually, the X.org drivers for ATis are probably the best out there. The problem is they lack support for recent ATi hardware (lacking good 3D support for vaguely recent, e.g. R300 and up, though it's getting there apparently, and completely lacking any support 2D or 3D, for the most recent R500 hardware), as ATi havn't made documentation available in a *long* time.

      If you meant ATis' own drivers, yeah, they suck. But really, if ATi just made docs available, the much better X.org drivers would be able to support far more of their hardware..

      If the rumour is truee, I hope AMD care about open drivers..

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    3. Re:Why ATI... Go NVidia by axlr8or · · Score: 0

      Oh man, this is bringing tear to my eye (I have more than one, don't worry). I don't like Intel or Windoze, but you are right. ATI don't like Linux very well. But it sure is nice on Windoze. I like the card's performance, and with the exception of Diamond Stealth I had years ago, I've always had ATI on my own machines. I thought it would be really cool to have ATI and AMD together but you're probably right. Next machine I build will have Nv and AMD.

    4. Re:Why ATI... Go NVidia by Sweetshark · · Score: 1

      If the rumour is truee, I hope AMD care about open drivers..

      well corporations are shizophrenic, but: http://www.amd-jobs.de/de/einstieg/freiestellen_os rc.php

    5. Re:Why ATI... Go NVidia by Captain+Jack+Taylor · · Score: 1

      I've used ATI cards on Linux and Windoze, and let me just say...they suck on BOTH now. I used to love them, but everything past about a 9600 is pure and utter CRAP. It's not the power of the card, though, but the shitty drivers, regardless of OS, holding them back.

    6. Re:Why ATI... Go NVidia by rockchops · · Score: 1

      I agree. I have a strong bias towards AMD and nVidia. But besides that, I've always thought it beneficial to have the options of Intel/AMD + nVidia/ATI. I hope this doesn't mean that ATI chips will get married to AMD or visa versa (such as degraded performance with non-partner chips)!

    7. Re:Why ATI... Go NVidia by misleb · · Score: 1

      I would consider lack of 3D support "sucking." So if ATI's own drivers are WORSE than not having 3D support, wow!

      -matthew

      --
      "THERE IS NO JUSTICE, THERE IS ONLY ME." -Death
    8. Re:Why ATI... Go NVidia by Paul+Jakma · · Score: 3, Informative

      The X.org drivers do support 3D, and quite well, on the older R100 and R200 cards. R300/400 are also supported for 3D, but those have needed extensive reverse engineering, and hence are not quite as mature (though, getting there apparently), also they have only really reverse engineered the equivalent of the R200 feature set, so they're not getting the most out of the cards - all thanks to ATis silly attitude about supplying documentation.

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      I use Friend/Foe + mod-point modifiers as a karma/reputation system.
    9. Re:Why ATI... Go NVidia by CTho9305 · · Score: 1

      well corporations are shizophrenic, but: http://www.amd-jobs.de/de/einstieg/freiestellen_os rc.php

      Those are mostly kernel-related jobs - for server chips, having the OS kernel take full advantage of processors is a big deal, and Linux is a pretty big OS in the server arena.

      When it comes to ATI/nvidia, however, Linux users make up a much smaller part of their target market (gamers).

    10. Re:Why ATI... Go NVidia by LoveTheIRS · · Score: 1

      ATI drivers the best? How about almost zero, or slow 3D support. If you want to actually use any of your hardware capability you need to use ATI's own Linux drivers. ATI' Linux drivers lack any software suspend/suspend to disk functionality which is imperative on laptops. Which is unfortunate seeing that ATI almost has the complete laptop graphics market share. Another imperative function, hot-changeable dual monitors whose functionality on laptops is used to send a video signal to a projector, is missing from the ATI drivers. Not to mention the ATI drivers crash and tend to be tied to a single X.org version. ATI Linux drivers are crap. I hope their merger with AMD will mean better drivers for all systems, but especially for Linux.

    11. Re:Why ATI... Go NVidia by visualight · · Score: 1

      It's already so hard to find an AMD laptop with nvidia graphics.

      --
      Samsung took back my unlocked bootloader because Google wants me to rent movies. They're both evil.
    12. Re:Why ATI... Go NVidia by lightning_queen · · Score: 1

      How about Best Buy and CompUSA selling HPs and Compaqs with AMD chips (generally the Turion for laptops and the Athlon 64 for desktops)? And considering AMD is the preferred processor of pretty much everyone I know (enthusiasts that use both Windows and Linux, depending on the task), I'd say you're a little off in your assumption that most of the enthusiast market lies in Linux.

    13. Re:Why ATI... Go NVidia by Pulzar · · Score: 2, Insightful

      Why ATI? I think there are two major reasons... First, ATI dominates the mobile market, and AMD is very weak in it. Creating a solution to compete with Intel's mobile offerings requires you to offer all the parts at a good price, and it's much harder to do that as 2 companies instead of one. ("Buy our CPU, we'll toss in a cheaper ATI chipset/card in" doesn't work if you don't own ATI :) ). Second, nVidia, even with its recent dismal stock performance, is worth over $6B, making it a lot more expensive then ATI. And, really, when you look past the Linux driver issue that irks so many here, they have very similar offerings.

      --
      Never underestimate the bandwidth of a 747 filled with CD-ROMs.
    14. Re:Why ATI... Go NVidia by LoudMusic · · Score: 1

      I always thought that AMD and Nvidia were the better combo. Besides the ATI Drivers suck for Linux, where a large percent of the enthusiast market's interests lie. Isn't AMD still more of an enthusists processor until it can get into one of the top vendor's machines?

      I think, then, what you're looking for could come from this merger. AMD being the less expensive of the major CPU producers is a first choice for the free Unix group, and they know it. Maybe joining with ATI will cause the joined company to become a stronger hardware vendor for the Linux group. There are many desktop Linux hardware vendors that use AMD / ATI combos already.

      The real question is what they're going to call themselves. They've got two As and an I M T and D to mix around.

      ADMITA
      DAMIT'A!
      MIATAD
      TADMIA
      ITADMA

      The list is practically endless ;)

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    15. Re:Why ATI... Go NVidia by Cocoshimmy · · Score: 1

      I'm probably going to get flamed for this, but honestly, so what if ATI's linux drivers aren't the best?

      Last time I checked, most of the world does NOT use linux and most of those who do, DONT play 3D accellerated games on linux. I'm sure someone will point out that there are a few open source games available for linux. However, since they are open source, most of them, if not all, have been ported to windows.

      ATI's high end PC division caters mostly to the gamer market. So how many games are there for Linux? More importantly, how much does ATI (or Nvidia for that matter) stand to gain in terms of sales by supporting linux? Almost nothing, at least in terms of those buying cards to play video games. Any respectable gamer will install an OS that has the most games AND/OR buy a console. They are unlikely to fork over $500 for a video card just so they can play 3 or 4 games on their linux box which will probably run faster and more stable on windows. Not to mention it's a hell of a lot easier to install a game under windwos than linux, but thats a seperate story.

      Sure, those who use CAD software might have some benefit. But again, most of the big CAD software is made for windows (AutoCAD, Matlab, 3DSMax, MAYA, LabView to name a few). Besides, ATI has produced some high quality workstation graphics drivers since there is actually a demand from customers who use those products under linux.

      I know everyone on slashdot myself included, loves Linux (or FreeBSD or whatever), but lets get real: Direct3D & OpenGL performance and image quality under windows is what counts!!! I think it's unreasonable to ask a company to invest millions of dollars into their linux drivers just to support less than 1% of the linux gamers when instead of delivering the best drivers to 99% of their customers who drive 99% of their sales in PC graphics cards.

      Lastly, it's not just enthousiasts who buy AMD. Many OEM notebooks/desktops(acer ferrari, compaq/hp, lenovo), gaming machines, office workstations, and servers have AMD processors( most of whom are running Windows XP BTW). After all, they have managed to take a huge portion of Intel's marketshare causing them to have massive layoffs and spin off some of their other divisions. I don't think that most of them were running linux (although arguable a large portion of the server market might be).

    16. Re:Why ATI... Go NVidia by thedletterman · · Score: 1
      OK, So let me first declare that I am a stockholder in both NVDA and AMD, and I've been mulling this over all day. Clearly by that, I agree with the nvda/amd combo. I've seen plenty articles that tout how NVDA has benefited from "neurality" between the two, but where's the neutrality? green grid? certified desktops? These AMD and NVDA have recognized each other's strengths and been building on that for awhile.

      First of all, this arrangement benefits NVDA as much as AMD. How? It eliminates their main competitor. AMD will not pursue top-end graphics add-on boards as aggressively as ATI. AMD are more interested in an integrated graphics chipset for laptops, and on-die graphic chipsets for future CPU architectures. This leaves NVDA way ahead of the competition as far as top-end gaming goes, I mean who's next in line behind ATi? Matrox?

      Which brings in the next point, business laptops. NVDA will make serious inroads into this market offering a capable, fully integrated cpu/graphics chipset. ATi's technology is, shall I say on shaky ground, not because it's bad.. but because ATi has never been, shall we say, completely stable. AMD could provide wonderful advances in power comsumption and chipset frequency, and refine the fabrication and device driver development process to produce a top-class product.

      It will be interesting to see how much harder NVDA will have to pushthe technology to compensate for NOT having the GPU integrated onto the CPU. Obviously, the first gen of this will not be a key competitor, but three or four generations into the technology, who knows? Perhaps by this time, AMD will be ready to buy out NVDA as well.

      On that note, Intel is selling off recently acquired companies to improve profitibality. They are in no position to buy NVDA.

      --
      Any fool can criticise, condemn, and complain, and most fools do. - Benjamin Franklin
    17. Re:Why ATI... Go NVidia by waveclaw · · Score: 4, Funny

      The problem is they lack support for recent ATi hardware (lacking good 3D support for vaguely recent, e.g. R300 and up

      Funny way to define recent. You don't happen to be a Debian developer, do you?

      I just threw away a R300 series card (ATi 9800 XT) for an nVidia SLI. I bought the ATi back in mid '05 and it has sit on the store shelves for 1/2 a year before I picked it up for the "Free" Half-life 2 and then "stable" accelerated proprietary drivers.

      I game under Linux. But with an ATi card, nothing worked well or for very long. Wine, the commercial Cedega, even native games would kill the driver. I had to install nVidia dependancies for my team's 3d software. Software which in the end wouldn't work without the nVidia drivers.

      If you meant ATis' own drivers, yeah, they suck. But really, if ATi just made docs available, the much better X.org drivers would be able to support far more of their hardware..

      I don't see that improving quickly unless somebody is a big itch to scratch builds a community like the one around nVidia. A lot of people doing games in Linux only develop and test with nVidia hardware. Not everyone can afford two $600-800 rigs with recent cards.

      Once I switched to nVidia 3D a ton of games that only worked on Windows now install and play as well if not better than native on Windows. Older 3d games like Diablo 2, Warcraft 3 and Startopia fly at high frames-per-second (> 60-100._ Current generation games like Tron 2.0, Guildwars and Half-life 2 get respectible fps (~30) where the ATi drivers would struggle to get 2-3 fps and often crash if anything changed the drawing state.

      I hope AMD care about open drivers..

      This assumes that AMB comes out on top. Or that the ATi proprietary midset doesn't infect AMD. On one side you have two companies that are basic chip fabbers, spewing out GPUs, CPUs and chipset engineeing specs as fast and cheaply as possible. On the other you have ATi, buried deep in a race with nVidia, and AMD, who won the last round of CPU wars with x86_64. As has been mentioned by others, mergers are little more than one company eating another. I for one would not be surpised if after any such ATi/AMD merger that the next (last?) AMD nVidia motherboard chipsets are at least 6 months to a year behind the next ATi releases.

      At the best, it would be intersting to see a dual-core CPU with one core a GPU and a metric ton of cache. I'd be almost like the old 468SX vs. 468DX days.

      --

      "You cannot have a General Will unless you have shared experiences. You cannot be fair to people you don't know."
    18. Re:Why ATI... Go NVidia by giorgosts · · Score: 1

      NO tv-out for the "ati" X.org drivers also

    19. Re:Why ATI... Go NVidia by MADnificent · · Score: 1

      In the new era of performance/watt NVidia isn't really a good choice. The power the new NForce chipset (500 series) uses is ridiculously high, compared to the chipset of ATI (CrossFire Xpress 3200 and SB600). This is especially important with the Core2Duo standing around the corner.

      It's clear that NV offers much more on their chipset but it's doubtable that AMD is intersted in that. The merger would have to be able to launch cheap chipsets with reasonable performance... not just the high end monsters that NVidia offers.

      In the third corner we have VIA... well noting really points in that direction ;-)

      --- Offtopic: I do prefer the way ATI handles the chipset, the mobo manufacturers have to which networking chip (and others) they want... this gives a greater range of products :-) (and it's fun to choose between them)

    20. Re:Why ATI... Go NVidia by TheRaven64 · · Score: 1
      The x.org drivers do not generally handle 3D acceleration. If you want 3D, you have to use the DRI drivers. While these are Free Software, and are bundled with a lot of Linux distributions, they are not developed as part of x.org.

      If you want good driver support, I'd recommend Intel. Not only do they seem to release specs, they've also hired a few of the DRI developers (including the FreeBSD DRI maintainer; support for Intel graphics hardware on FreeBSD got a lot better in the last few months).

      --
      I am TheRaven on Soylent News
    21. Re:Why ATI... Go NVidia by Lucractius · · Score: 1

      Id like the choise of being able to pay ATI that extra 300 for a copy of windows that i have to pay to play games on... and getting a Much nicer graphics card... but cause of the general concensus linux isnt for gaming and the associated self perpetuating problems of this... ill be stuck paying the microsoft gaming tax for a while yet... no matter how good gaming gets on linux i still need a backup copy of winblows for the games that are so thick to not work any other way

      --
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  3. AMD + ATi vs. Intel + nVidia by The+Living+Fractal · · Score: 5, Insightful

    As much as I like AMD, I have to say that if Intel and nVidia teamed up they would probably beat the crap out of AMD + ATi.

    And if AMD and ATi merge.. It sort of seems like a punch in the face to nVidia. Leaving them wanting to talk to Intel. Leading to... what?

    For a long time there have been two beasts in the CPU market and two beauties in the GPU market. AMD and Intel in CPUs, and ATi and nVidia in GPUs. If they marry respectively, the offspring might have the good qualities of neither and the bad qualities of both. I think overall the consumer would probably (more than likely) lose out.

    So, I really kind of hope this is just a rumor.

    TLF

    --
    I do not respond to cowards. Especially anonymous ones.
    1. Re:AMD + ATi vs. Intel + nVidia by sporadic · · Score: 1

      If this happens, a lot of interesting things will happen. Intel's chipsets for do not support SLI, only Crossfire, maybe Intel and NVIDIA would start talking about cross licensing if CrossFire becomes an AMD+ATI property?

      I for one would love a Core 2 Duo SLI solution, fully supported by both Intel and NVIDIA.

      But like you, I'd rather see these four companies remain separate.

      Sporadic

    2. Re:AMD + ATi vs. Intel + nVidia by ScottLindner · · Score: 1

      nVidia does just as well with both Intel and AMD processors. Even if AMD and ATI merged, it would be in nVidia's best interest to stay on their own unaligned. It's not like the ATI + AMD combo would actually make something better than nVidia could for chipsets. And assuming they could, so what? nVidia would just turn it up and prove that they can compete. nVidia can always crank up the heat when they need to. They're good at that.

      The only concern nVidia should have is if the AMD Process line started closing its architecture to play favorites with its ATI side. If that happened, nVidia would have to align with Intel. If any of this happened, it would really suck for a lot of us unless AMD + ATI could allow nVidia to continue unthreatened.

      Other thoughts on this?

      --
      Slashdot.. where people join together in deliberate ignorance.
    3. Re:AMD + ATi vs. Intel + nVidia by nine-times · · Score: 1

      Even if there is some sort of a merger, it's not like that means AMD will make their processors only work with ATi cards, or make ATi cards only work with AMD processors. Well, I guess they could do that, but I'm not sure what the point would be.

    4. Re:AMD + ATi vs. Intel + nVidia by CTho9305 · · Score: 1

      As much as I like AMD, I have to say that if Intel and nVidia teamed up they would probably beat the crap out of AMD + ATi.

      People say that, but I have to wonder what Intel has to gain. I mean, they're already the biggest player in the graphics industry when it comes to market-share, so they clearly have the know-how to build graphics chips. Sure, they don't currently go after the enthusiast market, but there might be reasons for that:
      1. Lower margins - Nvidia's gross margin is under 40%, and Intel's is close to 60%.
      2. Huge time-to-market pressures. Right now, Intel and AMD ship products every few years, and make sure they work pretty well before shipping them. On the other hand, anyone who's bought bleeding-edge video cards know that they're buggy as hell until you get drivers that work around the problems because the companies don't really care whether the product works any longer than required to survive through the standard benchmarks.

    5. Re:AMD + ATi vs. Intel + nVidia by Anonymous Coward · · Score: 0
    6. Re:AMD + ATi vs. Intel + nVidia by Pulzar · · Score: 1

      Nobody will ever get to align with Intel. Intel already makes their own graphics, and, sucky as they are, they sell more of them than either ATI or nVidia. Their chipsets are already rock-solid and well-enough performing. They have all the pieces of the puzzle to sell a good "all-in-one" platform -- they've already taken over the mobile market with the Centrino platform, because they had the best mobile CPUs on top of the other things. Now they seem to be ready to attempt the same on the desktop, with the new Conroe CPUs... The only way AMD can fight that kind of a platform is to offer one of their own, and they are currently missing both graphics and chipset expertise -- which both ATI and nVidia have. I think the only reason they went with ATI is because it's cheaper :).

      --
      Never underestimate the bandwidth of a 747 filled with CD-ROMs.
    7. Re:AMD + ATi vs. Intel + nVidia by Dr.+Spork · · Score: 1
      I think it all depends on how charitably AMD will deal with nVidia. If they're allowed the same level of access and allowed to make the same quality chipsets, I think ultimately nVidia will work rather than whine. But this is a great opportunity for Intel to court nVidia. Whether or not they will take it is not clear. Since Intel likes making the chipsets for high-margin mobos themselves, there really isn't much they have to offer to nVidia. What made nVidia work so hard on the nForce chips is that AMD wasn't leaving them with sloppy seconds the way Intel did. This probably will not change.

      So it looks to me like nVidia is not really in an optimal bargaining position. As long as AMD continues to treat them half-way reasonably, they will continue to do their best to make good chipsets and fully-compatible graphics cards solutions. And AMD would be stupid to try to break nVidia gear.

      So yeah, the first thing I thought of when I read this was that nVidia would retaliate somehow, but now I don't think they have anything to threaten with.

  4. New Logo by managementboy · · Score: 4, Funny

    AMD
    T
    I

    1. Re:New Logo by DaveM753 · · Score: 5, Funny

      For those that don't like the merger, they can anagram that logo: DAMIT.

    2. Re:New Logo by daeley · · Score: 4, Funny

      For those that don't like the merger, they can anagram that logo: DAMIT.

      And for the inevitable legal troubles down the road, ADMIT.

      --
      I watched C-beams glitter in the dark near the Tannhauser gate.
    3. Re:New Logo by A+non+moose+cow · · Score: 1

      and if their new products suck, it might lead to MAD I.T.

  5. Talk about a dumb move by overshoot · · Score: 3, Interesting
    Well, as an AMD stockholder I'll certainly vote against it (not that I have enough shares to matter.)

    The market's view of this is visible from the fact that ATI is up and AMD is waaaay down.

    --
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    1. Re:Talk about a dumb move by Anonymous Coward · · Score: 1, Interesting

      Did you actually have a point? or were you just observing the obvious effect that happens immediately before all mergers? (Namely: that the price skyrockets for the one that's going to get swallowed, and the price tanks for the one that's going to be footing the bill.)

      The stock market is just a ponzi scheme / elaborate game of hot potato anyway, so don't try to take any deep meaning from stock prices on anything less than a year average.

    2. Re:Talk about a dumb move by CTho9305 · · Score: 1

      That's probably because AMD missed earnings estimates - most of the drop happened between closing yesterday and opening today, not after The Inq's story.

    3. Re:Talk about a dumb move by rfunches · · Score: 2, Interesting

      The market's view of this is visible from the fact that ATI is up and AMD is waaaay down.

      Wrong. The company doing the takeover (AMD) almost always declines -- rather noticably, too -- and the company being taken over almost always increases -- usually because the takeover bid is at a higher stock price.

      AMD is just reporting bad earnings news in a volatile, short-heavy, news-sensitive market. With companies reporting good earnings still trading downward, it's no surprise that reporting bad earnings will earn a company a sound beating on its stock (case in point: Dell). Rumors of the AMD bid weren't even reported by Dow Jones until well after today's close. An analyst quoted in the DJ story mentioned that AMD would have to issue more stock (and dilute current shareholders' stock, a Bad Thing) in order to complete the deal, with ATYT valued at $5.6b, both companies with only about $3b of combined cash, and AMD with $500m of debt.

      I don't see how this makes any financial sense for AMD. The stock is at 52-week lows, there's disappointing earnings for the most recent quarter, the phasing out of one of their chip lines is confusing consumers, Intel's Conroe seems to have better prospects, and AMD is spending a lot of money for a new plant that won't be ready for years. They don't seem to have any good news.

      I am not a professional investor or analyst, and I don't hold AMD or INTC stock.
    4. Re:Talk about a dumb move by bagsc · · Score: 1

      as an AMD stockholder

      You really need to learn how to sell, buddy.

      --
      http://www.accountkiller.com/removal-requested
  6. God damn it. by Anonymous Coward · · Score: 1, Interesting

    Say goodbye to nForce chipsets for AMD.

  7. Conflict - nForce? by Coplan · · Score: 2, Insightful

    I'm a big AMD fan. But I'd be really upset to loose the nForce line of chipsets. In my opinion, it's a must for any AMD user. And I think it would be very difficult to come up with a good replacement.

    I also worry that chipsets for AMD based motherboards will not work so well with my nVidia video card. Not an ATI fan at all.

    I'm going to be watching these guys very closely. This would sway me away from AMD.

    1. Re:Conflict - nForce? by drinkypoo · · Score: 1
      I'm a big AMD fan. But I'd be really upset to loose the nForce line of chipsets.

      I'm a big AMD fan, but after dealing with nForce platform drivers, I'll be really upset not to lose the nForce line of chipsets.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    2. Re:Conflict - nForce? by PenGun · · Score: 1

      I find the nforce4 mobos to work well with the linux drivers. I agree the nvidia stuff seems kinda borke.

            PenGun
          Do What Now ??? ... Standards and Practices !

    3. Re:Conflict - nForce? by nine-times · · Score: 1

      I'm wondering, why are people jumping to these kinds of assumptions? Intel makes its own motherboards, chipsets, graphic chipsets, etc., but that doesn't prevent them from functioning with other manufacturers' parts. What business sense would there be in AMD making their processors incompatible with nVidia chipsets? If either were Microsoft, then maybe they could get away with it, but generally hardware/software benefits from compatibility.

    4. Re:Conflict - nForce? by powerlord · · Score: 1

      Amen!

      Forget even Linux, nForce is seriously crippled under WindowXP also.

      It was very painful trying to get a new system built with nForce4, RAID 1 SATA aray, and a SATA Optical Drive (system is AMD also, but that wasn't a problem :) )

      Finally I traced the problem to an incompatibility in the nForce chipset. It can EITHER support a SATA RAID array, or it can support a SATA optical drive. Doing both unfortunately causes the system to bluescreen.

      (and yes, I know SATA on the optical doesn't buy you much ... except MUCH better airflow for a system based around a microATX board)

      --
      This space for rent. All reasonable inquiries will be entertained at proprietors discretion.
    5. Re:Conflict - nForce? by Anonymous Coward · · Score: 0
      I find the nforce4 mobos to work well with the linux drivers.
      No thanks to Nvidia for that, though.
    6. Re:Conflict - nForce? by lostguru · · Score: 1

      thats cause WinblowsXP

      of course i'd be interested to see what happens when vista rolls out (maybe next decade if we're lucky)

      i just pray that amd, intel, nvidia, ati, and all the other hardware guys can come to some agreement so we don't have a schizophrenic micro$oft come out with a horrible os that won't run well on any of them or worse only run on one of them

      --
      Jayne: "These are stone killers, little man. They ain't cuddly like me."
      98% of America's teens drink alcohol, smok
    7. Re:Conflict - nForce? by SaDan · · Score: 1

      Same here... I'm disappointed with the crappy drivers for my nForce4 motherboard, and have been planning on giving an ATI solution a shot later this year.

    8. Re:Conflict - nForce? by powerlord · · Score: 1
      Okay ... we'll assume for a second that your right and
      "thats cause WinblowsXP"


      Did you miss the part of my message that said "Finally I traced the problem to an incompatibility in the nForce chipset. It can EITHER support a SATA RAID array, or it can support a SATA optical drive. Doing both unfortunately causes the system to bluescreen."

      Much as I would like to blame windows, this has been an acknowledged problem with the nForce4 chipset (don't know about the ones since, but I would assume the ones before would also share this problem). This is a hardware problem. While the drivers (and poor design/support) are probably what cause WinXP to crash, it is the inability of the hardware to handle what the the drivers thought it could that is ultimately responsible.

      I therefore find nVidia at fault on this one, not MS.
      --
      This space for rent. All reasonable inquiries will be entertained at proprietors discretion.
  8. Poor Choice For AMD by Anonymous Coward · · Score: 3, Insightful

    As anyone familiar with the botched ATI graphics system in the Xbox 360 knows, whatever competence ATI may have had in the past is long gone.

    The Xbox 360 is the first console ever to have PCs outperform it before the console has hit store shelves. In the past, consoles have had at least a year or so before PCs could touch them.

    What the hell is AMD thinking?

    AMD needs to come up with its own bogus SPEC score generating compiler to grow in the market, not a fucked up GPU maker.

    1. Re:Poor Choice For AMD by Anonymous Coward · · Score: 1, Informative

      This is fairly obviously a troll, but I'll respond anyway. Have you considered that it's also the first console ever that wasn't rendering at 640x480 60 fields a second, versus 1024x768, 1280x1024 or even higher for a pc? At the second res that's more than 4 times the resolution of what most Xbox/PS2 games were, 8 times if the game wasn't progressive scan, which the XBox was the first to do for most games. The Xbox 360 renders at 1280x720 at the lowest, which is much closer to a normal PC res.

    2. Re:Poor Choice For AMD by Anonymous Coward · · Score: 0

      The blame for the 360 should not fall at ATI's feet.

      ATI was able to build the graphics system that Nintendo designed for the GameCube that was cheap and efficient and had the same overall power as both the PS2 and Xbox(some areas lower, some higher, obviously)

      NVidia wasn't really to blame for the Xbox fiasco. They slapped a desktop GPU in a console just like Microsoft asked them to do.

      And ATI really isn't to blame when Microsoft tried to do the same thing with the Xbox 360 - obviously having learned nothing from the 5 billion dollar first Xbox disaster.

      There is one and only one party to blame and that is Microsoft. After two failures in the console market it is unlikely they will be around long enough to have a third.

    3. Re:Poor Choice For AMD by Anonymous Coward · · Score: 0

      ATi didn't design the GPU in the GameCube. They bought the company that designed it which happened to be composed of ex-SGI employees. Further the GPU in the GameCube is not especially powerful, and beating out the PS2 isn't that impressive. The PS2 is a weak console with an enormous library of software. If any console maker is in trouble it's Nintendo, because if it wasn't for their handheld business there would be no Nintendo console. Nintendo needs a success in Wii, instead of coming in dead last to even Microsoft.

    4. Re:Poor Choice For AMD by xtieburn · · Score: 1

      The ATI graphics in the 360 rivals even the most powerful PC's and its still undecided as to which GPU is greater the PS3 or the 360. (I.e. itll be development that matters far more than which GPU is being used.) Hence the fact that PS3 games (admitedly still not complete.) have shown no indication of beating the 360. Though physics, objects, AI etc should be given a heck of a boost if the Cell can get up to speed.

      If ATI had botched the job then Nvidia must have as well. Inisightful? More like nonsense.

    5. Re:Poor Choice For AMD by Anonymous Coward · · Score: 0
      "The Xbox 360 is the first console ever to have PCs outperform it before the console has hit store shelves. In the past, consoles have had at least a year or so before PCs could touch them"


      HAHA... ever hear of a little pos called "xbox"? my PC waaay outperformed that sad excuse for a console before I even knew it was coming out.

    6. Re:Poor Choice For AMD by Brigade · · Score: 1

      Very poor choice for ATI .. botched or not (and if you own a HDTV and a 360 .. you know they didn't botch it THAT badly .. just look at Neon the music visualizer) .. you think they'll get even a chance at X-Box's next generation, or even PS4 for that matter? It's a long time coming, granted, but Microsoft plays nice with ATI and Intel .. if ATI + AMD merge, they'll roll out the next one with a Nvidia chipset (a la Xbox 1.0).

      'Course, the Cell for PS3 is developed through IBM .. I don't know if AMD/ATI could get a foothold in there .. but console gaming sales are taking SERIOUS market share from the PC gaming market, and it's only getting worse.

      All the money I'd spend upgrading my PC (Vid card, RAM, mobo/chip, etc) now gets sunk into games for my consoles .. (and until we confirm Vista's viability, and the success of offloading the GUI onto the vid card, the game market is the only real market for ATI/Nvidia looking into the future. (Compare Oblivion sales PC vs. 360 to see it in action)

      Next gen consoles aren't 'blurring' the line, they're outright erasing it. Hell, I can watch video captures from my HTPC on the opposite side of the house natively from my 360, in HD, in 5.1 .. over ethernet. Plus I can access the entire 150GB MP3 catalog from 3 computers in the house on my 360 .. turn on Neon, and instant party DJ .. or even stream it into games with NO LAG .. It's too bad PS3 is launching at $600, that sucker's going to probably be as powerful.

      ATI can't afford this deal .. it'll isolate them too much from potential profits.

  9. Integrated graphics by Anonymous Coward · · Score: 0

    What actually comes to me hearing about this is how incredibly much everyone hates Intel Integrated Graphics. I'm told that ATI and NVidia both have low-end cards that don't really cost any more than Integrated Graphics, but get used less often just because they're not what the system comes with. Mark Rein of Epic seems to think Integrated Graphics is slowly killing PC gaming.

    I wonder, with AMD and ATI working together will they be able to present an alternative which meets Intel on price while beating them by far on performance. And if they do, will Intel have to improve their offerings to stay competitive...

    Hooray capitalism

    1. Re:Integrated graphics by Penguinoflight · · Score: 1

      Mark Rein was correct to claim that integrated graphics is SLOWLY killing pc gaming. More importantly copy protections are killing pc gaming VERY QUICKLY.

      Buyers of integrated graphics aren't the informed type. In the current market, nobody of a technical inclination would buy integrated graphics based on principle (even if it was halfway decent), and the uninformed people wouldn't care if it was any good.

      --
      "And we have seen and do testify that the Father sent the Son to be the Savior of the World"
      1 John 4:14
    2. Re:Integrated graphics by jonwil · · Score: 1

      What is it about the intel integrated graphics chips that makes them so crappy.
      I had a GeForce 4 MX 440 that was BETTER than even the highest spec integerated intel graphics chipset you can get today.
      If intel wanted to, they could easily make (or licence from someone else) a better chipset for even the lowest end systems with hardware T&L and other 21st centuary graphics card features and all without affecting the functionality of the chipsets or motherboards or making them cost significiantly more.

    3. Re:Integrated graphics by Wdomburg · · Score: 1

      Not everyone buying computers gives a flying fig about graphics performance. There are some damn nice boards available on the cheap with integrated graphics that are perfectly adequate for desktop use.

    4. Re:Integrated graphics by slackmaster2000 · · Score: 1

      Buyers of integrated graphics aren't likely to be buying a large volume of video games anyhow, and no gamer that I've ever come across has stopped buying video games because copy protection is annoying.

      Here's a thought for the every-whiney video game industry: I'd be much more inclined to go plop down $50 on a new game if I could run it at high resolution with all the detail on with my *AVERAGE* PC. That would impress me a hell of a lot more than awesome new graphics that only people with brand new hardware can fully appreciate. Until then, I'll stick to the bargain bin and stay a couple years behind. I tell you what, the great games from two years ago still look pretty damn amazing when you can run them full detail at high framerates.

      Of course that would mean that advances in graphic engines might slow down a bit, and gameplay would have to become more important. Dag, yo.

    5. Re:Integrated graphics by Anonymous Coward · · Score: 0

      There is nothing wrong with Intel's approach given their customer is corporate. Intel has given up on retail market and largly concentrate on corporate. If you look at say Best Buy or any retail store today, most of their offering is AMD. If you go to say Dell who's customer is mostly corporate, then there is no need for the extra expense of having hardware TnL. Remember Intel isn't stupid when it comes to how to make chipsets as cheaply as possible by counting number of gates.

      However, I suspect this will all change once Vista kicks in. If Intel wants to go into Vista primium space, they will need hardware TnL which is something Intel could easily do. For now, there is no point in having hardware TnL because that cost extra money to make.

      I thought ATI and Intel has some sort of cross licensing deal? It would be funny if ATI and AMD merge together. Given that 3Dlab is exiting desktop graphhics business, I wonder if Intel could just go in and pick up what 3Dlab has left off.

    6. Re:Integrated graphics by KDR_11k · · Score: 1

      I'd be much more inclined to go plop down $50 on a new game if I could run it at high resolution with all the detail on with my *AVERAGE* PC. That would impress me a hell of a lot more than awesome new graphics that only people with brand new hardware can fully appreciate.

      That would compromise the whole point of adjustable graphics settings. Why should a developer limit the maximum settings to what would otherwise be the medium settings just to make you feel good that your PC can run them at max detail? That'd annoy everyone with a PC that's better than yours since they'd be limited to what your PC can output rather than use their own PC to its fullest potential.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    7. Re:Integrated graphics by KDR_11k · · Score: 1

      They don't seem to bother with adding shaders or RAM that is appropriate for graphics cards. Instead they use the system's main RAM which is too slow for that purpose.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    8. Re:Integrated graphics by Anonymous Coward · · Score: 0

      Well if the copy protection means that a large number of PC games *just don't work* on store-bought PCs, no wonder that people buy PS2 games instead. At least they have the expectation of them working. It's certainly been my experience (I hardly ever buy PC games now since it is such a crapshoot).

    9. Re:Integrated graphics by poofyhairguy82 · · Score: 1
      Buyers of integrated graphics aren't the informed type. In the current market, nobody of a technical inclination would buy integrated graphics based on principle (even if it was halfway decent), and the uninformed people wouldn't care if it was any good.

      Not true. I consider myself to be quite the nerd (have had a desktop PC since before the 286 and have experiance with Windows since 3.1, Linux and OSX) and I prefer Intel graphics. Why? I don't game on my PCs. Even a little. Even solitare. To me the most important feature of a video card is compatibility.

      The Intel graphics in my Macbook are more than enough for Expose and desktop compositing in OSX. Yet when I put in an XGL live CD it "Just Works" with open drivers and no fuss. Only Intel has decent open drivers on their newest GPUs (aka not old Radeons). XGL is by far the most demanding 3D application I have run in years.

      Heck, last month I took out an ATI card that came with my Dell XPS 200 just to use the onboard Intel graphics instead because the GMA950 works better with OSX86. For some the best graphics card is one that works with as many OSes as possible with the minimal amount of hassle. THAT sounds like a nerdy reason to like Intel GPUs to me.....

  10. Population+ For A Particular Group of Engineers by 70Bang · · Score: 1



    It's definitely going to be one of those positive situations where software is doctored to perform particularly well [when combinations are involved].

    ;)

  11. GPU in socket? by tomstdenis · · Score: 2, Interesting

    There is a company out there that has an FPGA in a 940 pin socket. What about putting a GPU in it? Dual channel memory, HT link to the main processor, HT link to a DAC from the GPU [make mobos with fixed DACs on the board].

    That'd be hella cool.

    Tom

    --
    Someday, I'll have a real sig.
    1. Re:GPU in socket? by Anonymous Coward · · Score: 0

      Probably be slower actually as the GPU usually uses memory one or two generations above what computers use and the connections are probably very specilized. There is a reason why having a gpu share system memory results in slow performence.

    2. Re:GPU in socket? by tomstdenis · · Score: 1

      Um, you realize that in a 2P config the extra socket would not be "sharing" system memory. Though you're right they tend to use already use GDDR2/GDDR3 [iirc similar to DDR2].

      Though yeah I guess the memory would still be slower.

      Tom

      --
      Someday, I'll have a real sig.
    3. Re:GPU in socket? by glsunder · · Score: 1

      put the frame buffer or z-buffer on the die.

    4. Re:GPU in socket? by SleepyHappyDoc · · Score: 1

      They could create a market for mainboards with upgradeable video memory...GDDR4 slots or whatever. They'd still be profitable from the market that buys the latest and greatest every six month, but they'd just be dropping in the GPU and using their existing system's video memory, reducing manufacturing costs.

      --
      Stasis is death. Embrace change.
    5. Re:GPU in socket? by Anonymous Coward · · Score: 0

      That would be kind of like the 360s GPU wouldn't it?

    6. Re:GPU in socket? by KDR_11k · · Score: 1

      That's 3-4 megabytes per buffer at 1280x960. Graphics cards are supposed to do more than that and usually they have to use 2-3 buffers. You can't throw that on a die easily.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    7. Re:GPU in socket? by glsunder · · Score: 1

      I'm no expert, so it's possible that I got something wrong here. IIRC, amd licenced some 1T memory tech from a company a while back which would cut the size by 5. If you just did the z-buffer and 2 million pixels (high enough to do 1080p and 1600x1280), you'd need 8MB (4b/pixel), which would take up the same amout of space as 1.6MB of cache (though there'd be no need for tag ram). If you included the framebuffer, you'd need 20MB (10b/pixel), which would take up the same amount of 4MB of cache, the same thats on conroe. While this might not be a good trade off now, it might be in a few years when ati/amd products start to roll out.

    8. Re:GPU in socket? by KDR_11k · · Score: 2, Informative

      I think you're referring to that 1T "S"RAM tech that was used in the Gamecube and is going into the Wii as well. That'll probably work. Not sure if SRAM isn't a bit overkill for that purpose, though.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
  12. Fuck no. by A+beautiful+mind · · Score: 0, Troll

    Here I come Intel, if this is true. Just because ATI drivers are horsecrap on Linux. I'm not going to support that company. Especially that Intel looks quite good with that Conroe stuff...

    --
    It takes a man to suffer ignorance and smile
    Be yourself no matter what they say
    1. Re:Fuck no. by abshnasko · · Score: 1, Flamebait

      Why must all anti-ATI comments end with "on Linux" ?

      All you linux bedwetters need step into the real world. ATi, as far as my experience goes, has made solid GPU's. You represent a minority of ~5%, you do not rule the tech industry. Get over it.

    2. Re:Fuck no. by tomstdenis · · Score: 1

      Because they don't listen to their customers?

      For me working in Window is painful, and only have useful with a dozen tools like cygwin, adobe, etc...

      In Linux I can "just work". Booting windows to play games isn't an option as multiple people use this box. Where in Linux I can totally dominate one of my four cores with a video game, if I boot windows they get 0 of the 4 cores to use.

      Tom

      --
      Someday, I'll have a real sig.
    3. Re:Fuck no. by Anonymous Coward · · Score: 0

      Nvidia drivers are crap too. What's the difference between broken, buggy, binary only crap drivers from ati and broken, buggy, binary only crap drivers from nvidia?

    4. Re:Fuck no. by BobPaul · · Score: 1

      the broken, buggy, binary only crap drivers from nvidia actually work. That's a big difference.

    5. Re:Fuck no. by Anonymous Coward · · Score: 0

      They work in the same way the ati ones do. They work sometimes, if you are lucky, and are using very common hardware snd haven't had to customize your kernel or X in any signficant way. I had to get an ati card for our brand new amd matlab sim machine, because the nvidia binary drivers caused it to lock up hard as soon as X started, and the open source nv driver doesn't support multiple monitors. The ati drivers worked fine, took 3 minutes to install them and reboot, and everything was fine.

    6. Re:Fuck no. by be-fan · · Score: 1

      Linux users are perhaps a few percent of the general gamer market, but on the other hand, they make up a substantial percentage of the professional market. If you're using your GPU to do 3D modeling, scientific visualization, etc, there is not insubstantial chance you're on Linux.

      --
      A deep unwavering belief is a sure sign you're missing something...
    7. Re:Fuck no. by ben+there... · · Score: 1

      Linux users are only a few percent of the market. But you've got to admit, nVidia lets you know they'll support any hardware you buy from them, any way you wish to use it. They have (good) drivers for all major operating systems, and their drivers work on their entire line of cards.

      Even an old GF4 Ti works with the latest drivers, on all 3 operating systems, with full 3-D acceleration. When a new card comes out, within a couple of months, it has support for all OSes. When new Linux kernel config options break the nVidia driver, within a couple of months they fix it. Games like Wolf: ET that I play in both Linux and Windows run very close to equally in both, with even a slight advantage for Linux. Those are some good drivers.

      No matter what you do with their cards, and how long you own them, they'll keep supporting them with good drivers for all 3 OSes.

    8. Re:Fuck no. by modecx · · Score: 1

      Why must all anti-ATI comments end with "on Linux" ?

      You're absolutely right, he should have left it simply, "...because ATI drivers are horsecrap." because it's true.

      --
      Constitutional rights may be respected, repealed, or modified; but they must never be ignored.
    9. Re:Fuck no. by Ant+P. · · Score: 1

      Hardware is the only thing ATi can make with any degree of competency. Their software is abysmal. And since you can't use PC hardware without drivers, their hardware also becomes abysmal.

      I've seen Windows users literally throw away a working 9600XT just because of the WinME-quality drivers. The card's on my shelf right now, in fact. (my MX400 is fast enough)

    10. Re:Fuck no. by pembo13 · · Score: 0, Troll

      Who stuck a dildo up your ass?

      --
      "Thanks for all the money you paid to us. We've used it to buy off ISO among other things" -Microsoft
  13. Perhaps the consumer space by Anonymous Coward · · Score: 0

    ATI seems ahead in TVs, phones, and gaming boxes. Perhaps that's where AMD is going. In fact, consumer is the only thing that has been saving ATI's bacon, as their margins in the PC space are far behind nVidia. nVidia has made some recent aqquistions to broaden beyond high-end PC, but ATI is way ahead there. Perhaps AMD sees the ATI broad product offerings and nice tech since R300, and can run their divisions with better margins than Orton seems to have been able to do.

  14. If true... by Anonymous Coward · · Score: 0

    this would not be the first time ATi and AMD shot themselves in their respective foot.

  15. Huge Opportunity for Free Software Drivers by Anonymous Coward · · Score: 1, Insightful

    AMD, like Intel, could be convinced to open up the specifications to their graphics hardware in order to sell more of their complement product, processors. The difference is that ATI Graphics Processing Units (GPUs) don't suck like Intel GPUs. AMD could have almost 100% of the Linux notebook market within a year and my guess is HP would be the big winner because they already have a business line of AMD notebooks with ATI GPUs: HP Compaq nx6125 Notebook for Business (New Zealand link since this Anonymous Coward is from NZ)

  16. completely agree by RelliK · · Score: 3, Insightful

    Nvidia makes the best chipsets for AMD. Why would they want to merge with second-rate vendor? I hope AMD doesn't become as unstable as ATI drivers.

    --
    ___
    If you think big enough, you'll never have to do it.
    1. Re:completely agree by powerlord · · Score: 2, Interesting

      Look at the other possibility:

      AMD, after buying out ATI opens up the architecture or supports Linux as a 1st tier platform.

      I bet if ATI was putting out first rate drivers it might influence quite a few purchases in that direction ... of course it might also push nVidia to do the same ... arms races can be fun for the spectators (and consumers :) )

      --
      This space for rent. All reasonable inquiries will be entertained at proprietors discretion.
    2. Re:completely agree by Paul+Jakma · · Score: 4, Insightful

      I bet if ATI was putting out first rate drivers it might influence quite a few purchases in that direction

      Sigh. This detrimentally short-sighted acceptance of binary-only drivers that users like you have is precisely why there are no good drivers for recent ATi hardware, or most recent graphics besides Intel. And until users like yourself start demanding that vendors provide documentation, not binary blobs, graphics support will continue to suck.

      Binary drivers kill kittens (thanks airlied for that one). They don't help if you run other free Unixen, they don't help if you use a non-mainstream platform (e.g. PPC, AMD64 up until recently, it doesn't help the Radeon in the Alpha I have here).

      Demand DOCUMENTATION - even if it's gibberish to you personally, it's will benefit you far more than binary blobs eventually...

      --
      I use Friend/Foe + mod-point modifiers as a karma/reputation system.
    3. Re:completely agree by DigiShaman · · Score: 1

      become as unstable as ATI drivers.

      You are so out of the loop, it's not even funny. This tiresome argument is so fucking late 1990s!!! Seriously, ever since ATI moved to a unified driver architecture known as Catalyst (equivalent to nVidia's ForceWare), problems of instability have long since vanished.

      So for the love of all that's holy, please stop spreading OUTDATED INFORMATION!!!

      --
      Life is not for the lazy.
    4. Re:completely agree by geminidomino · · Score: 1

      Here's a better idea...

      YOU demand documentation for your other free *nixen and your mainstream platforms.

      *I* will use the binary drivers Nvidia provides because they fulfill the most important requirement AFAIC: They make my stuff WORK.

    5. Re:completely agree by Jesus_666 · · Score: 1

      *I* will use the binary drivers Nvidia provides because they fulfill the most important requirement AFAIC: They make my stuff WORK.

      Yeah, AIGLX and Xegl work real well with my Geforce FX.

      NVidia does provide somewhat decent drivers, but they just fulfill the necessary requirements for being useful. Proper documentation would go all the way to "sufficient".

      --
      USE HOT GRITS WITH STATUE OF NATALIE PORTMAN (NAKED AND PETRIFIED)
    6. Re:completely agree by Paul+Jakma · · Score: 1

      YOU demand documentation for your other free *nixen and your mainstream platforms.

      Right - cause they don't make any difference to your chosen platform, do they? Except that 99% of graphics work on Unix platforms is done in userspace, in Mesa and Xorg code, so work done by FreeBSD, Sun, etc.. engineers also tends to apply to your Linux machines (and vice versa).

      You're simply an ignoramus: you're using a system (only parts of which are either Linux or Linux specific) which tens of thousands of people have donated to by way of their time and expertise and you're completely ignorant of the dynamics behind why those people did so. You'd be quite happy to kill the "golden goose" for the sake of short-term benefit simply cause you're clueless of the reasons why that stable and free system you use exists. Saddest of all, in your ignorance you don't even realise you're doing so.

      sigh.

      --
      I use Friend/Foe + mod-point modifiers as a karma/reputation system.
    7. Re:completely agree by Anonymous Coward · · Score: 0

      Sigh. This detrimentally short-sighted acceptance of binary-only drivers that users like you have is precisely why there are no good drivers for recent ATi hardware, or most recent graphics besides Intel.

      Your complaint is what's known as blaming the victim.

    8. Re:completely agree by wangmaster · · Score: 1

      This is all a matter of priorities. Some of us are gamers. If we can't game under linux, we'd likely be using a proprietary binary-only driver under a proprietary binary-only operating system (windows). Some of us might need to do 3D modelling, where proprietary binary-only closed sources applications are the only real ones available (like pro/engineer) and they rely on proprietary binary-only closed source 3D drivers to get real performance. If such a compromise didn't exist, 3D modelling would be done on a proprietary closed source operating system as with gaming.

      To make the compromise between a closed source driver and linux is indeed short-sighted, but if you have a things you want to do, and this is the best way to do it, then so be it. Longer term, yes, it'd be great if everything was open source, but some of us are actually realistic and understand this ain't gonna happen overnight, and we live with it.

      Some of you "open source everything blah blah blah" types want instant gratification (with regards to an open source world) and don't seem willing to accept the reality that it isn't an open source world.

    9. Re:completely agree by Bert64 · · Score: 1

      Radeon in Alpha? I had major trouble getting the kernel on an UP1100 board (AMD chipset) to recognise the AGP slot, so it's just being used like a PCI card right now... Is there any way to do this? And are you considering selling your alpha?

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    10. Re:completely agree by Bert64 · · Score: 1

      I have an ATI FireGL card, a fairly old one but it still works well...
      Their proprietary drivers don't work with anything newer than XFree86 4.2.0 and some old kernel that was around in those days. I would still use that card in my AMD64 machine if i could, but i can't because the driver is not 64bit, and the old kernel doesn't support all the other hardware in this machine anyway, even if i did run it in 32bit mode, not only that but i would miss out on any new features present in 2.6.x kernels and modern versions of xorg. This card was high end in it's day, and is still more than quick enough to run all the fancy compositing tricks done by modern X.

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    11. Re:completely agree by krmt · · Score: 1

      Well said.

      --

      "I may not have morals, but I have standards."

    12. Re:completely agree by phrasebook · · Score: 1

      You're simply an ignoramus

      Oops, you misspelled pragmatist.

      You'd be quite happy to kill the "golden goose" for the sake of short-term benefit

      Considering that not using binary drivers equates to the golden goose having its head chopped off, then yes. Not happy about it, but that's the way it mostly is.

      sigh

      That's the sigh of a man hunting for an old r200 or Matrox on ebay, I presume? Or is the sigh of disappointment when confronted with the incompleteness of the available DRI for a years old card? The sigh of poor performance? Do let us know!

    13. Re:completely agree by krmt · · Score: 1

      You probably haven't been around long enough to remember when Netscape was the only graphical browser available on linux. All of us Free Software types gnashed our teeth and used it, wondering when something better would come. Fortunately, something did, both Konqueror and Mozilla became available, and while they were rough at first people supported them. Eventually they got better.

      Now we're in a similar situation. Intel's documentation has become available and the drivers are easily the best around for linux as a result. In addition, they're paying some of the best people around to work on those Free drivers. Sure, the hardware is lacking compared to the ATI and Nvidia gaming cards, but you can support those who support you by actively buying machines with the Intel video hardware. In this way, you can actually work towards the ideal and get the best drivers around at the same time. This isn't about instant gratification, it's about actively moving towards a better future, in this case by putting your money where it counts.

      --

      "I may not have morals, but I have standards."

    14. Re:completely agree by wangmaster · · Score: 1

      I've been in the linux world since 1993 (yes, that's right, over 13 years now). I've been using Mosaic since then as well before Netscape became available. I remember very clearly when Netscape was released, and I also don't recall the same kind of open source bigotism back then. Then again, there wasn't the kind of open source community then as there is now. The fact that I've been around the linux community significantly longer than most of the people on here is probably why I don't see closed source as the great big evil people seem to play it up as. The two worlds can and do live together quite nicely. By putting my money toward intel, i don't get the accelerated 3D support I need with either open source or proprietary binary drivers. In cases where an open source solution actually works, I have put my money toward them at greater expense than otherwise. But with the 3D gaming cards, without either nvidia or ati, most of the new games out there are unplayable. By going with nvidia, at least I don't have a half-assed closed source driver implementation that I'd get with ATI and most of my games are actually playable at a decent resolution.

    15. Re:completely agree by wangmaster · · Score: 1

      Re-reading my posts something has become clear. I'm just as guilty of wanting instant gratification as the other side. I want my stuff working now, in whatever practical way I can get it. If that includes binary only drivers, so be it.

    16. Re:completely agree by Paul+Jakma · · Score: 1

      Yep. A PCI Radeon 9250 in a 533MHz Miata (the later revision backplane too - without the PCI bridge problems). Works a charm - 3D works too :).

      As for selling it, well I said I "have" it, not own it. Technically it belongs to someone else, but I doubt they'd want it back. It's not actually being used at the moment, as the disk died a while ago and I havn't yet gotten around to throwing in a new one.

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    17. Re:completely agree by Paul+Jakma · · Score: 1

      I've been in the linux world since 1993 (yes, that's right, over 13 years now).

      Ah, well I'm a newbie in comparison. Using Unix and Linux for just over 10 years.

      The fact that I've been around the linux community significantly longer than most of the people on here is probably why I don't see closed source as the great big evil people seem to play it up as.

      This has nothing to do with closed source being evil.

      I don't have a problem per se with closed source. People are free to run what they like, where they like, when they like - within the confines of licensing, I have no problem with it, I'll even make use of it myself. Typically, there are always open alternatives to closed software, where the software is there to achieve some mildly common purpose. And if there is not, people are still free to do so (modulo patents).

      Hardware is a different ball game. It isn't that binary drivers are bad, not at all - run them if you like, regardless of availability of open drivers, knock yourself out. It's the lack of documentation. It makes it impossible to write those open drivers. What's galling is all those users who are perfectly happy to completely forget about documentation as long as they get their binary drivers, who are essentially rewarding these manufacturers with their wallets and reducing the chances significantly of open drivers being written.

      It's not about closed source == evil (not at all) - it's about short-sighted behaviour on part of many users conspiring (economically at least) to deprive *all* of us of the prospect of open drivers.

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    18. Re:completely agree by wangmaster · · Score: 1

      But this is nothing new. Ever since day one there have been manufacturer's that release zero documentation for their hardware, and the hardware doesn't work on linux until someone figures out how to release a reverse engineered driver, or someone actually manages to get enough documentation to create an opensource driver.

      We're just dealing with hardware that's gotten complicated enough that reverse engineering is no longer feasible.

      Basically, in the past the response from the community was "fine, you don't want to give us the info, we'll figure it out ourselves".

      Now, that the figuring it out part is alot harder than it used to be, the response has been "you're horrible for not giving us documentation."

      You are perfectly in your right to "boycott" nvidia. But plenty of us just want our shit to work and are glad that we have something that actually performs as well as it does under windows.

    19. Re:completely agree by Paul+Jakma · · Score: 1

      Ever since day one there have been manufacturer's that release zero documentation for their hardware,

      Well, at least since that printer that Stallman encountered. ;)

      Basically, in the past the response from the community was "fine, you don't want to give us the info, we'll figure it out ourselves".

      I don't think that's true though. In the past, most manufacturers would give documentation. Even where a manufacturer would not, there were always at least 3+ other manufacturers with parts of equivalent function. Most of the major graphics manufacturers gave out documentation (some willingly, some more reluctantly). I have the documentation here somewhere for my old Matrox MGA1064W, and even NVidia used to provide documentation.

      What has changed is the consolidation in the industry, there are very few manufacturers anymore, only of whom is enlightened (and even so, they don't make cards for general use - only integrated graphics for their own CPU).

      The other thing that has changed is that most users no long care a jot about documentation, as long as they have their binary only drivers they'll pay and say nothing. That's the sad part IMHO.

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    20. Re:completely agree by geminidomino · · Score: 1

      you're using a system (only parts of which are either Linux or Linux specific) which tens of thousands of people have donated to by way of their time and expertise and you're completely ignorant of the dynamics behind why those people did so.

      You also mispelled "apathetic." I use Slack and FreeBSD because they're the environments I'm the most productive in, not because I hate Microsoft, and not because I care about some ideal of free software.

      Other than that, sibling pretty much stole my post while I was asleep.

    21. Re:completely agree by geminidomino · · Score: 1

      Apparently, I'm still asleep. "ignorant" should have been emphasized, not "dynamics."

    22. Re:completely agree by geminidomino · · Score: 1

      Good job. You're using what works for you.

      My old man got me a Geforce 7900GT for my birthday last month. If there was an open source driver that was as capable as the prop. drivers, I'd use them. But there isn't, so I don't.

    23. Re:completely agree by Bert64 · · Score: 1

      Ahh yes, mine works in PCI mode too...
      The problem I have, is that i have one of the few Alphas with an AGP slot (UP1100 motherboard), which uses an AMD Irongate chipset, however the linux kernel doesn't display the irongate chipset under menuconfig on alpha (it shows up on x86), which is weird because it shows some other chipsets (the irongate is the only agp supporting chipset to ever be used on the alpha)

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    24. Re:completely agree by Paul+Jakma · · Score: 1

      because they're the environments I'm the most productive in

      Ditto.

      If you have a binary-only-driver video card: How much time do you spend fooling around with trying to get your binary-only to work again after software updates? (E.g. kernel).

      If you have older hardware or intel integrated video: How do you feel about the lack of choice?

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  17. The timing of it... by SanityInAnarchy · · Score: 0, Flamebait

    Right now, just as Intel's jumping ahead of ATI, too.

    Maybe it's a sign. Maybe Intel jumped ahead of ATI because ATI sucks so much that just the anticipation of such a merger was enough to cause problems for AMD? Mabye Intel is so awesome because they already are talking to nvidia?

    Of course, I've got a better combo in mind already: nVidia, period. They always talk about how they hate the x86 architecture, and wish you could just do everything on their hardware. Well, maybe they should try that... Wouldn't be the first time, after all, the nForce chipsets often required severe OS hacks to get anything working on them.

    --
    Don't thank God, thank a doctor!
  18. Article Text by cunina · · Score: 1

    AMD and ATI to ask shareholders for merger approval

    By Gary Niger: Friday 21 July 2006, 13:53

    ACCORDING to an extraordinarily reliable source, AMD and ATI will on Monday pitch their shareholders with the proposition that the two companies merge.

    It's an interesting idea - AMD doesn't quite have the shekels in the bank to buy ATI outright. The deal, subject to shareholder approval, may still founder.

    If the deal goes through, Nvidia and its SNAP partnership with AMD will definitely be reconsidered and Nvidia will all of a sudden become a super underdog compared to the new juggernaut. It may also stop the endless bickering between ATI and Nvidia that's entertained the world+dog for some years now.

    AMD will be glad to get its hands on ATI's very profitable handheld division. The firm needs good chipsets and will also benefit from a great consumer digital chip segment. It will also like the integrated graphics business and will now get a piece of this action.

    1. Re:Article Text by Anonymous Coward · · Score: 0

      Did anyone else read the author of the article as a GNAA reference?

      http://www.gnaa.us/

  19. approval for what? by postmortem · · Score: 1

    They are not making same product, and neither will have relative monopoly even after merger.

    AMD market share is at best 20%, ATi's at best 1/3 ( other third intel and nVIDIA), and again even with bundling their respective products they don't make any impact, it is not like that they couldn't bundle ATi shi*sets without merger.

    As already has been said majority of nForce users will swing away. They are making easier for us to avoid them, as AMD+ATi will always come in combo, so if you don't like one, you don't get the other one; or makes it easier to avoid both while buying laptops (many intel based laptops have ATi graphics)

    1. Re:approval for what? by LWATCDR · · Score: 1

      Intel does have video chips and chip sets yet nVidia supports them I don't see why this would have to be the end of the nForce.
      I would find it a bit odd if it happens.

      --
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    2. Re:approval for what? by ichigo+2.0 · · Score: 1

      They need approval from the owners a.k.a. shareholders, market shares don't matter in this case.

  20. I hope the merger is rejected by kimvette · · Score: 1

    I think this is bad for AMD because ATI has crappy support, crappy customer experience, and crappy drivers.

    Either this would vastly improve ATI or it could drag AMD down into mediocrity. If the merger does happen I truly hope that it is the former (ATI cleaning up its act across the board) but all too often with these sorts of mergers its the former that happens. ATI has a lot of great technology with fast GPUs, but when the drivers suck, customer service and support are nonexistent, and they absolutely refuse to document registers for folks (third party developers) willing to develop drivers for FREE, I have absolutely, positively NO reason to buy ATI products, even if they do offer superior products (like their All in Wonder series). I used to be an ATI fanatic (most of my machines - personal and business- are STILL ATI-equipped/crippled in the hopes they'll clean up their act) but on all new machines I've been choosing NVidia, and recommend NVidia to clients whenever it's possible.

    --
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    1. Re:I hope the merger is rejected by kimvette · · Score: 1

      s/crappy customer experience/service/

      although, the end result is a crappy customer experience.

      --
      The Christian Right is Neither (Christian nor right). See: Matthew 23, Matthew 25, Ezekiel 16:48-50
  21. No!! by archcommus · · Score: 0

    This would terribly upset me if it were to go through. I could nVidia then teaming up with Intel, and you'd basically be forced to either buy an AMD+ATI combo or an Intel+nVidia combo. Nooo thanks.

  22. Please, no. by WidescreenFreak · · Score: 1

    I am a hard-core AMD and nVidia fan. I don't have any Intel PCs in my house except those that I got as freebies, and I've never had good luck with *any* ATI card. I cringe in fear at what would (or at least could) happen to my gaming systems of the future if ATI and AMD merge. Yes, I can see some type of exclusivity where ATI cards are going to somehow be more advantageous than nVidia when it comes to gaming hardware for reasons other than plain, old competition.

    Damn. This worries me

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  23. Dilbert, anyone? by ivoras · · Score: 3, Interesting

    Doesn't this story look like a Dilbert-ish situation - the companies themself don't even consider merging but because "the word is out" and "everybody knows they'll do it" it somehow becomes a reality?

    --
    -- Sig down
    1. Re:Dilbert, anyone? by Anonymous Coward · · Score: 0

      How do we know the companies aren't considering it? Companies do a lot of things in secret, even from their own employees. In general, The Inquirer is disturbingly accurate.

  24. as an employee by Anonymous Coward · · Score: 0

    as an employee of one of these two companies (does it matter which one...?), i can say the office was buzzing today with talk about this. the concensus is that it's probably just a rumor, but if it is true, none of us would be very happy about it...

  25. Depends. by jd · · Score: 5, Insightful
    If it's ATi trying to buy out AMD (which is perfectly possible), then they might not have enough money left to stop nVidia doing a hostile takeover of them both. That would eliminate one of nVidia's competitors -and- give them control over the CPU that looks set to take over.


    You need to bear in mind that the GPU is the critical component in most systems, but makes almost no money for the vendor and has a relatively low volume. There is precisely no reason whatsoever for AMD to want to merge with ATi or to buy them up. That would be expensive and earn them little. In fact, given how much they've made from their component-neutrality, sacrificing that might mean they'd actually lose money overall.


    On the other hand, CPUs are high volume, high profit, and AMD is gaining market-share. It is an ideal target for a buy-out, particularly as ATi can't be doing that well in the GPU market. Buying AMD would be like buying a money-printing-machine, as far as ATi were concerned. Better still, AMD is a key player in bus specifications such as HyperTransport, which means that if ATi owned AMD, ATi could heavily influence the busses to suit graphics in general and their chips in particular.


    (Mergers are never equal, as you don't have two CEOs, two CFOs, etc. One of them will be ultimately in charge of the other.)


    If the rumour is correct, then don't assume AMD is the one instigating things - they have the most to lose and the least to gain - and don't assume either of them will be around when the mergers and buyouts finish.

    --
    It's a small world and it smells funny; I'd buy another if it wasn't for the money; Take back what I paid (SoM)
    1. Re:Depends. by PhoenixPath · · Score: 1

      ...nVidia doing a hostile takeover of them both.

      Gotta wonder if the SEC would allow the merger of the two top GPU providers on the market.

      Can you name (off the top of your head) 3 other GPU manufacturers? (Not just card, but the actuall GPU).

      It's not an easy task...

    2. Re:Depends. by John+Courtland · · Score: 1

      Matrox, Intel, Trident? It is pretty hard, I don't even know if Trident still exists in that capacity any more...

      --
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    3. Re:Depends. by Anonymous Coward · · Score: 0

      SIS, S3, and XGI?

      It is kind of scary considering how few players there are in the field nowadays.

    4. Re:Depends. by PhoenixPath · · Score: 1

      My God...matrox is still around?

      I'll have to look 'em up.

    5. Re:Depends. by Anonymous Coward · · Score: 0

      Except they aren't the top two GPU providers on the market. Intel is the no GPU maker by a large majority.

      Also how exactly could nvidia do a hostile takeover of AMD and ATI. Don't both companies dwarf nVidia?

    6. Re:Depends. by Anonymous Coward · · Score: 0

      You have absolutely no idea what you're talking about.

      ATI is worth less than half of AMD, how do you buy a dollar with 50 cents?

      sigh.

    7. Re:Depends. by mikael · · Score: 1

      Yes, matrox.com - their niche market is video post-production, so they were never affected by the 3D wars. A good number of the 25+ original 3D chip vendors are still around - most have abandoned the high-performance workstation/desktop market if not chip manufacture and went into either board manufacturing only and/or embedded systems - 3DLabs recently announced they were concentrating on embedded systems and laid off 100 people.

      For a while, I tried maintaining a timeline of all the different 3D chip vendors starting from around 1995 (the days of GLint)with buyouts, mergers, lawsuits, but the DDR/SDRAM/RDRAM Samsung/Infineon/Mciron/Hynix patent lawsuit kept things boiling. The latest news article is RAMBUS settles lawsuit.

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    8. Re:Depends. by dubbreak · · Score: 2, Interesting

      There is precisely no reason whatsoever for AMD to want to merge with ATi or to buy them up.

      What about (I hate that I am going to type this word) synergies. Maybe AMD thinks that they have enough in common with ATI that they could reduce redunancies after the merge (ie fire people and possibly sell off a fab plant) and make both companies more profitable. Just a thought.

      --
      "If you are going through hell, keep going." - Winston Churchill
    9. Re:Depends. by Wdomburg · · Score: 1

      XGI is the spun-off graphics division of SIS which bought the assets of Trident, and sold off their assets to ATI a couple months ago.

      The original corporate entity S3 ended up changing it's name to SonicBlue, filing bankrupty, and selling most of their assets to Denon and Best Data. The graphics division, however, was acquired by Via and is now operated as S3 Graphics and used as the basis for Via's IGP solutions. So they're still around, sort of.

    10. Re:Depends. by Anonymous Coward · · Score: 0

      Why should we believe you? As they said in school, "show your work." What evidence. The are both 18.something dollars a share, and I don't know how many shares of each company are out there. Also sales and profit/loss figure into things. Unless you give reasons, you response isn't worth shit.

    11. Re:Depends. by Wdomburg · · Score: 1

      Trident was sold to XGI, which has since exited the graphics business.

    12. Re:Depends. by jd · · Score: 2, Informative
      Hmmm. The only possible overlap is in the fabrication. Designing a good graphics processor is going to be very different from designing a good CPU, so they can't overlap the development teams (which will likely be small anyway). It's very doubtful the chips would be of similar enough size and have similar enough characteristics to do much about packaging or testing. Unless they're planning on unifying the scale at which they're making the chips, it's not clear they could do much about the etching. They could buy the materials jointly, thus increasing bulk orders and reducing costs, but they could do that with a simple agreement.


      Management is a fairly big expense, but as the total number of projects wouldn't change significantly, neither would the number of managers required. That just leaves the board of directors. Half the directors could be fired, but it's doubtful either CEO is going to consider their choice of senior management to be the inferior choice. Which means that one board would win and the other board will lose. On the whole, that is. The CEO of the winning board might cherry-pick a few who are really exceptional or who have given him lots of money.


      You also need to bear in mind that CPU sales for AMD are (on average) rising but their profit margins are slumping, so if they gain access to another fab plant, it won't be to close it. It'll be for continuing in a price-war against Intel that both companies are losing. (Neither has the resources to continue until the other is completely vanquished AND remain competitive with other CPU manufacturers. Both Intel and AMD are latecomers in both the multi-core and 64-bit arenas, and neither can match the more experienced players on scalability at this time.) However, neither AMD nor Intel can afford to back off - their designs are divergent enough that the market cannot sustain both of them indefinitely. Intel can't even afford to maintain the StrongARM architecture anymore, things are so tight.

      --
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    13. Re:Depends. by SilicaiMan · · Score: 1

      You need to bear in mind that the GPU is the critical component in most systems, but makes almost no money for the vendor and has a relatively low volume ... On the other hand, CPUs are high volume, high profit ...

      I beg to differ. GPUs have higher volumes than CPUs, assuming you count GPUs embedded in chipsets, along with the discrete GPUs. Just think about how often people upgrade their CPUs as opposed to their GPUs.

      As for profit margins, then you have a point there, although for the wrong reasons, I think. Both ATi and Nvidia are fabless companies, which means that they have to pay some middleman (TSMC, UMC, IBM, etc..) for the service of fabricating the chips. This cuts a little piece of the profit pie. Conversely, both AMD and Intel have their own fabs, so they cut out the middleman, and end up with much higher margins on their CPUs.

    14. Re:Depends. by KDR_11k · · Score: 1

      You could have looked at the market cap on the many pages that list stocks, Ati's (ATYT) mentions 4.2 Billion USD while AMD's (AMD) lists 8.84.

      --
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    15. Re:Depends. by SleepyHappyDoc · · Score: 1

      Wow. That scenario would make for an interesting marketplace...ATi merges with AMD, gets swallowed by nVidia. Now we have one super-company, with two world-class GPU design teams, a world class CPU maker, and a world-class chipset maker. No need to hide sources from what are now themselves, so we'd have a much better chance at proper docs or even (gasp) shared-source, the design teams can be re-organized, so one dept focuses on gaming, and another on multimedia devices (HTPC, hardware video decoding/scaling, etc). Matrox and VIA still do graphics, so it's not a total monopoly, and they're still competing with Intel, who'd have a much bigger stick behind them. I kinda hope it falls out that way. Heck, in a few years and a die shrink or two, we could be seeing 'multi-core' combined CPU/GPU designs...interconnects on the silicon must be faster than PCI-e or whatever's coming next.

      --
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    16. Re:Depends. by New+Maxx · · Score: 1

      AMD is significantly larger than ATi, and ATi is slightly larger than nVidia. How exactly will nVidia manage a hostile takeover of both when it can't even handle either one by itself? Processor companies are always much larger than video companies - as you say yourself, "relatively low volume," and you also imply small profit margins. Both are facts, but they are counter to your points. I suggest reviewing ATi's corporate profile and history; they aren't as limited in the market as people believe.

      No reason for AMD to buy ATi? Take a look at Intel - they are famous (or infamous) for designing their own chipsets. Guess which company (other than nVidia, ATi's rival) makes chipsets...and are particularly good at making AMD chipsets? Enter ATi. It's clear by nVidia's earlier purchase of ULi that they expected this move. If nVidia will go after any company, it'll be towards Creative, but that's a different topic all-together. The advantage here is that AMD will be able to press its 4x4 and ATi will press its CrossFire - all in one neat package. Intel suffers license fees on other chipset makers, but that will be nonexistent for AMD with such a union - this forces nVidia down a dark path, indeed.

      I do agree with you about your instigation point - I think that any merger here would be mutually planned.

    17. Re:Depends. by Bert64 · · Score: 1

      Not at all.
      Every computer sold has at least 1 CPU, but may not have a GPU at all (what use does a server have for a GPU if it's sitting in a rack and never has a screen attached), or it might have one integrated into the chipset.
      The most a single system will have is 2 GPUs, whereas highend machines could have many CPUS, and are unlikely to need a GPU at all.

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    18. Re:Depends. by dfjghsk · · Score: 1

      Half the directors could be fired, but it's doubtful either CEO is going to consider their choice of senior management to be the inferior choice. Which means that one board would win and the other board will lose. On the whole, that is. The CEO of the winning board might cherry-pick a few who are really exceptional or who have given him lots of money.

      What makes you think the CEO gets to choose the board? You clearly don't know shit about corporations.

      The shareholders elect the board. The board chooses the CEO, not the other way around.

      Yes, even the CEO has a boss

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    19. Re:Depends. by Anonymous Coward · · Score: 0
      (Mergers are never equal, as you don't have two CEOs, two CFOs, etc. One of them will be ultimately in charge of the other.)

      Never say never... it may not be a conventional merger, but EADS (Airbus) has twin CEOs (german and french). I thought there was a german bank that had twin CEOs as well but cannot find a reference. It is rare though.

      Who would have thought that AOL could buy out time-warner though?

    20. Re:Depends. by Jesus_666 · · Score: 1

      No, we'd have one entity that assumes control of most of the market (let's face it, Matrox and VIA are as important to the GPU market as ASRock is to high-end gaming) and puts out shitty but utterly competition-free products until the public is aggravated enough to risk incompatiblity by defecting to a fringe product. It'd be Internet Explorer all over, only this time even more people would have to suffer - for example, how high would accelerated Linux drivers be on the new company's priority list? As for now, Linux compatibility gives a small competitive advantage. When competition is pretty much eliminated such advantages quickly become irrelevant.

      Consumer-level hardware currently is pretty much a two-dimensional battlefield: You can choose between AMD and Intel and between NVidia and ATi. Having AMD and ATi merge would probably result in a one-dimensional battlefield - either you use AMD/ATi or Intel/NVidia, as slight incompatibilities will be introduced in order to achieve vertical integration. Or, as a worst case, you have to choose between AMTividia and Intel/Intel.

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    21. Re:Depends. by bhiestand · · Score: 1

      Partially true, but as quality starts to rapidly fall at both companies, they'll need much larger marketing teams to push the crappy products. Marketing could even become their largest expense, and marketing teams could certainly be consolidated, combined, and reduced. Even if they're contracting their marketing campaigns out, it's still less to be done.

      --
      SWM seeks new sig for a brief fling
    22. Re:Depends. by scum-e-bag · · Score: 2, Interesting
      It's very doubtful the chips would be of similar enough size and have similar enough characteristics to do much about packaging or testing.

      Not at the moment. But with a little more miniaturisation and time both CPU and GPU will be merged onto the one chip package. This is a situation where the combined company will have more than a small edge over their rivals. Avoiding the use of (relatively) long transmission wires to communicate across the motherboard bus; speeds will increase beyond anything current technology can offer as higher freqencies will be able to be used. It's all about second year electrical engineering, same thing as communication over telephone lines.

      Both nVidia and intel will have to merge to keep up, otherwise they will loose out, leaving the merged ATi/AMD entity ahead of the pack all on their own.
      --
      Does it go on forever?
    23. Re:Depends. by TheRaven64 · · Score: 5, Insightful
      Once, CPUs did integer computation. Floating point computation was performed by an external chip or emulated with (lots of) integer operations. Now, most CPUs have a floating point unit on-die.

      Once, CPUs didn't do vector computations. They were either converted to scalar operations, or performed on a dedicated (expensive) coprocessor. Now, lots of CPUs have vector units.

      Once, CPUs didn't do stream processing. Now, a few CPUs (mainly in the embedded space) have on-die stream processors.

      A GPU is not much more than an n-way superscalar streaming vector processor. I wouldn't be surprised if AMD wants to create almost-general coprocessors with similar characteristics that connect to the same HT bus as the CPU; plug them directly into a CPU slot and perform all of the graphics operations there. Relegate the graphics hardware to, once more, being little more than a frame buffer. This would be popular in HPC circles, since it would be a general purpose streaming vector processor with an OpenGL / DirectX implementation running on it, rather than a graphics processor that you could shoehorn general purpose tasks onto. The next step would be to put the core the same die as the CPU cores.

      The CPU industry knows that they can keep doubling the number of transistors on a die every 18 months for 10-15 years. They think they can do it for even longer than this. They also know that in a much smaller amount of time, they are going to run out of sensible things to do with those transistors. Is a 128-core x86 CPU really useful? Not to many people. There are still problems that could use that much processing power, but most of them benefit more from specialised silicon.

      Within the next decade, I think we will start to see a shift towards heterogeneous cores. The Cell is the first step along this path.

      --
      I am TheRaven on Soylent News
    24. Re:Depends. by scum-e-bag · · Score: 1

      will someone please mod the parent as INSIGHTFUL. :)

      --
      Does it go on forever?
    25. Re:Depends. by TheRaven64 · · Score: 1
      I think you have a slightly skewed view of the GPU marketplace. Here are the figures from Q1 of this year:

      1. Intel: 39.1%
      2. ATi: 28.7%
      3. nVidia: 18.7%
      4. VIA: 9%
      5. SIS: 3%
      Where it really matters these days is in the laptop space. Laptop sales are set to pass desktops in the next year or two. They did for Apple last year, and they're at about 50% of desktop sales for the rest of the industry. While desktop GPU sales grew by about 25%, laptop GPU sales grew by over 30%; particularly noteworthy since most laptops do not have upgradable GPUs, while most desktops do. In the laptop space, Intel owns 53.3% of the market.

      The point of all of these numbers is to illustrate that Intel has a significant fraction of the GPU marketplace. If ATi and nVidia merged (and this was allowed by various regulators), then they would have slightly more market share than Intel. If AMD were in on the deal, then the biggest loser would be VIA, who mainly sell parts that pair with AMD chips.

      GPUs are now getting to the point that CPUs did when they crossed the 1GHz line; 90% of the market doesn't need the latest generation, or even the generation behind that. My next machine will probably have an Intel 950 series chip; Intel hired the FreeBSD DRI maintainer, and so they are the best bet for open source drivers for FreeBSD. I almost never tax the capabilities of my current GPU, which is already three generations old. ATi and nVidia seem to be chasing the high-end market, without learning the lesson of SGI; that the high-end becomes smaller and smaller as the technology matures. If AMD and ATi are considering merging, I suspect it's because AMD are worried about not having a good competitor to the 950 series; something that's cheap, low power, cheap, 'good enough' performance-wise, and cheap.

      --
      I am TheRaven on Soylent News
    26. Re:Depends. by Zeussy · · Score: 1

      Ur right, If memory serves Intel has 53% of the market share.

      Every Intel office machine is almost guaranteed to have an intel onboard card in it. And almost every office machine is an Intel.

    27. Re:Depends. by Jesus_666 · · Score: 1

      Well, if the scenario of an AMD/ATi/NVidia three-way merger would happen we'd still have an entity with close to 50% market share, a tight grip on the gaming market and the possibility for some rather nasty vertical integration (especially nasty as the high-end market would effectively belong to them). Even if it's just AMD/ATi we'd still end up with an imbalanced market.
      It is true, however, that AMD might just be chasing after an answer to the 950.

      The end result would probably lie between the GGP's "since NVidia and ATI merge they have no need for secets anymore so we get full specs on everything" utopia and the "you're going to buy our stuff anyway, so why should we try to appeal to you?" nightmare I described.

      --
      USE HOT GRITS WITH STATUE OF NATALIE PORTMAN (NAKED AND PETRIFIED)
    28. Re:Depends. by marklar1 · · Score: 1

      smaller companies can buy larger companies, just like people with incomes of $40k/yr. buy a house....credit/leverage.

    29. Re:Depends. by dubbreak · · Score: 1

      Hmmm. The only possible overlap is in the fabrication.

      I do agree that cutting down managers would be near impossible but you could cut down on other departments. You wouldn't need two full acounting departments, the people that take care of distribution could be cut down, with two big marketing departments they could cut some deadweight from both and keep them both more productive

      --
      "If you are going through hell, keep going." - Winston Churchill
    30. Re:Depends. by KDR_11k · · Score: 1

      Yes but who's going to give you a loan of twice your market cap? That's too risky. Ati posted an income of ~30 million USD last quarter if I read that SEC filing right, a loan of eight billion dollars would take a while to repay at that rate.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    31. Re:Depends. by Wavicle · · Score: 1

      If it's ATi trying to buy out AMD (which is perfectly possible)

      And they would get the money for this from where? How does a $4 billion company that is losing money manage to buy an $8 billion company with a positive EPS?

      -and- give them control over the CPU that looks set to take over.

      And that CPU is? Make sure it is one that is cheaper and/or faster and/or more efficient than the Core 2 CPUs that have been launched, or will be launched next week.

      You need to bear in mind that the GPU is the critical component in most systems

      No, the GPU is critical only in gaming rigs. Which is a fairly small fraction of the market. There is a reason why Intel dominates the graphics market, even though their offering ain't so great.

      AMD is gaining market-share

      Seeing as how AMD has said they don't intend to try to survive on razor thin margins again, how will this trend continue up against Intel's new offerings?

      --
      Education is a better safeguard of liberty than a standing army.
      Edward Everett (1794 - 1865)
    32. Re:Depends. by Dr.+Spork · · Score: 1

      I think you're right about the GPU-in-a-CPU socket. Hypertransport makes all this possible, and how cool would it be to just swap out a chip (and maybe add memory) when upgrading a graphics card? Plus, I'm sure AMD have their eye on all the fancy vector processing that could be done by a properly-connected GPU. I'm thinking for example of video encoding.

    33. Re:Depends. by Anonymous Coward · · Score: 0

      The "GPU-in-a-CPU socket" model will not work with Hypertransport, at least as far as the video game market (which, last I checked, was the driving force behind realtime graphics). Currently HT offers a maximum (with HT3.0 at 2.6ghz) of about 40GB/s. GDDR3 on a Geforce7900 offers 52GB/s, and we're coming up to a new generation of cards from both nVidia and ATI this fall, both of which are supposed to include GDDR4 and vastly improved memory bandwidth. I'm not saying that GPU-in-a-CPU socket will never happen (and I hope something like it will - a more easily usable type of GPU would be neat for scientific computing and such), but it's not going to be coming out in the next year or two unless significant advances are made to Hypertransport. (And considering AMD isn't even using HT3.0 yet, that seems unlikely!)

  26. So let me get this straight by uptoeleven · · Score: 2, Insightful

    ATI and AMD shouldn't merge because ATI's drivers suck.

    I think that's the concensus on here, certainly the linux drivers are apparently awful.

    My AMD64 desktop machine has an NVidia graphics card which works much better than the ATI rubbish built into the motherboard. But I'm not using that machine to write this. In fact, other than for occasional gaming, that machine rarely gets switched on.

    I tend to use my laptop. Which has a Centrino chipset.

    You know - that one that Intel brought out for laptops? The one that's hugely, massively successful in one of the main growth areas of hardware sales? Everyone wants a laptop... or a home media centre based on a pc but doesn't run like one... Everyone is buying Intel. Why? Because to all intents and purposes all the laptops come with Intel centrino sets. It's dead easy - they're dead easy to support, all the bits work together, no conflicts. AMD? Sure nice chips but who makes Turion laptops? Acer... Asus... and... um... some other companies... Perhaps Alienware? HP make a couple, Fujitsu Siemens make a couple but these aren't their high-end desirable laptops. It's like "well if I spend money I get a centrino, otherwise it's a toss-up between Celeron - the cacheless wonder - and a chip that sounds like a sticky nut treat..."

    Who makes Centrino laptops? Dell, Sony, Toshiba, Fujitsu Siemens, Samsung, Panasonic, whatever IBM are calling themselves now - oh and Acer and Asus and Alienware too but - oh yes, and one really important company who basically stuck 2 fingers up to AMD - Apple. I'll bet Apple choosing Intel hurt. But everyone's buying laptops with Centrino chipsets in... No-one's really buying AMD... because AMD don't provide a chipset and an easy way for manufacturers to just kind of put their machines together in a lego-style fashion.

    Does it make business sense for AMD to tie up with the chipset and motherboard manufacturer that also happens to make graphics cards? Hell yes. Does it make sense for AMD to try to get into the laptop market in a meaningful way? Probably. Will their driver support get any better? We can hope...

    1. Re:So let me get this straight by KDR_11k · · Score: 1

      Well, AMD is claiming Intel is abusing its monopoly position to make it difficult for AMD to sell chips to OEMs.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    2. Re:So let me get this straight by DJCacophony · · Score: 1

      The centrino and turion are two completely different processors for two completely different markets. Comparing the two is comparing apples to oranges. One is a budget processor with low power usage, the other is a performance processor for enthusiasts. The turion sells less and thus is in less laptops because there is less of a market for performance laptops than there is for budget laptops with long battery life. Centrino is easy to support because it's just another x86 processor, exactly the same as the x86 processors that have been in production for decades now. 64 bit processors like the turion are a budding technology, of course they're harder to support.

      --
      Slow Down, Cowboy! It's been 60 minutes since you last successfully posted a comment.
    3. Re:So let me get this straight by uptoeleven · · Score: 1

      I don't think the turion was meant to be seen like that, it's just sort of worked out that way. Also it doesn't square with what it's used for. Turion is a low(ish) power (in terms of wattage) performance chip, Centrino is an integrated chipset which uses a Pentium M processor. But the higher performance Turion is still not used in higher power, desktop replacement machines because it's not a centrino, it's not an integrated chipset. That's what AMD are aiming for with this ATI merger thing. Something they can churn out to someone like Dell in high quantity that Dell can just build a shell around.

  27. Minor correction by geekoid · · Score: 1

    Either this would vastly improve ATI and it could drag AMD down into mediocrity.

    --
    The Kruger Dunning explains most post on /. http://en.wikipedia.org/wiki/Dunning%E2%80%93Kruger_effect
  28. So much nonsense by bruno.fatia · · Score: 1

    You think nVidia will stop manufacturing nForce for AMD chips? Unless they are dumb, they won't. It's money for them!

    Also what makes you think also that AMD + ATI means Intel + nVidia? Nothing so far other than speculation . Nobody gave any real evidence about it.

    1. Re:So much nonsense by xtieburn · · Score: 1

      'You think nVidia will stop manufacturing nForce for AMD chips?'

      Less what nvidia will do for AMD more why would AMD use nvidia when it has just spent a metric shit tonne on its own graphics manufacturer.

      Its still speculation of course but it wouldnt make much sense to continue using the major rival to the GPU company youve just bought out.

  29. How about this one? by geekoid · · Score: 1

    ATI sucks on windows.
    The drivers are horrible.
    ATI lies to their customers.

    The GPU may be solid, but that only half the battle.

    --
    The Kruger Dunning explains most post on /. http://en.wikipedia.org/wiki/Dunning%E2%80%93Kruger_effect
  30. don't look at intel by MADnificent · · Score: 1

    Could it be, that this is just a way to keep our attention away from the new intel?

    AMD has to do something to keep attention from the enthousiasts. Monday the price cuts will be given. So to me it seems like we are getting a whole bunch of 'events' trying to keep AMD in the spotlight...

    ---
    Today I am a bunny. A very very drunk bunny. >>>> this is not really a sig

    1. Re:don't look at intel by Anonymous Coward · · Score: 0

      Why would AMD want to keep themselves in the spotlight if it was in such a negative light? "Hey, we're an enthusiast supported company, let's see what we can do to piss of our customers! Let's make ourselves totally undesirable to our market!"

      More likely this is an Intel scheme to get the Linux crowd on their side.

    2. Re:don't look at intel by MADnificent · · Score: 1
      They don't go around running 'look at us, we are bad'... they say something like 'look at us, we are innovating'

      As a clarification of what I meanth :-)

  31. Linux + ATI WORKS! by Urza9814 · · Score: 0, Troll

    I don't understand all the comments saying ATI's Linux drivers suck. I've got a Radeon 9200, and I've never had a problem with 'em. I love the thing. I HATE NVidia. They're expensive as hell. I always recommend AMD and ATI. Of course, I don't think there's anyone here that would say AMD isn't good...heh. I've got my Athlon XP 2200+ overclocked from 1.35GHz to 2.09, and I've had it higher, but not all of my RAM is fast enough.
    I can't wait for this merger if it's true.

    1. Re:Linux + ATI WORKS! by justsomebody · · Score: 1

      I don't understand all the comments saying ATI's Linux drivers suck. I've got a Radeon 9200

      As you see. You didn't need to go further, we already know you use XOrg drivers and not fglrx. Yes, that drivers are nice. Not fully featured, but open and nice. I preffer open too.

      Now try using some X1800 and tell us how do you like that for a difference (no magic without crapiest ever driver named fglrx). Then pop in nvidia and their drivers and tell us how that feels. Believe me, using nvidia drivers will suddenly seem like the best fuck you've ever had (if you know what you talk about, /. people and fuck are not really connected topics, mostly by wish only).

      --
      Signature Pro version 1.13.2-3 release 83.5 beta3try7 after-breakfast edition
    2. Re:Linux + ATI WORKS! by geniusj · · Score: 1

      The whole Intel vs AMD thing is like a swinging pendulum. Intel is back in the tech lead now in most markets, and it's soon to be all. We'll see what AMD does to swing the pendulum back their way.

      I also wonder if the ATI sales boost is partly due to Apple's laptop sales we heard about yesterday.

    3. Re:Linux + ATI WORKS! by Urza9814 · · Score: 0

      I really don't know what I'm using. I install a distro (tried it on Mandriva, Slackware and Libranet) then install the drivers from ATI's website, and everything works fine. Don't know more than that about my graphics card, because I don't need to. It works.

    4. Re:Linux + ATI WORKS! by pornflakes · · Score: 1

      Hm.
      Support for r2x0 (8500-9250) cards is actually broken in recent Ati linux drivers.
      Ati cards are, at least, just as expensive as NVIDIA cards. Midrange-ish NVIDIA cards (7600gt,6600gt...) outperform their Ati counterparts and are generally cheaper.

    5. Re:Linux + ATI WORKS! by Urza9814 · · Score: 0

      Meh...all I know is I've got two computers, one with an ATI, one with a NVidia. When I looked up their prices, the NVidia was about twice as much...but I have a buncha games that won't run on the NVidia (biggest problem being 3D pixel shader or something) that run great on my Radeon. Dunno the actual model number for the NVidia though.

    6. Re:Linux + ATI WORKS! by BCW2 · · Score: 1

      Intel will continue to loose the bang for the buck war untill they get less greedy. There is no reason to pay 20% more for the same performance or 30% more for a very small increase. Most games will not show the difference anyway, and since games are what drives the PC industry now, thats really all that counts.

      --
      Professional Politicians are not the solution, they ARE the problem.
  32. Another possible hint that this is more than rumor by Solr_Flare · · Score: 1

    The recent announcement by Apple that they are going to be partnering with Nvidia for future ipod use. This could be the first step in them getting ready to switch over to Nvidia for their graphics processors since they use Intel chipsets and ATI graphics cards currently. I'm sure AMD is bitter over Intel being picked instead of AMD for the new "Mactels" too, so I could easily see them withdrawing ati support if the merger takes place.

    --
    You are who you are, let no one tell you different. But, never close your mind to a new point of view.
  33. Not that far fetched. by WoTG · · Score: 4, Interesting

    At first glance, this is a stupid idea for AMD, but upon reflection, it isn't that bad. We've got to look at the 5 year picture for a deal of this size. What will AMD need to do to be more successful in 5 years than they are today? Well, despite what the teenage gamers will say, it actually doesn't mean having the highest FPS in Quake 5. The stable, highest volume, and generally profitable sales are in corporate servers and workstations. That's Dell, HP, and to a lesser extent Gateway, Lenovo, et al. So, what do they need from AMD or Intel? They want cheap, fast, reliable supply, few defects, and ease of integrating into the individual computers. After several years of the Athlon and Opteron, AMD is only now starting to get a toe hold in workstations and a reasonable share of server CPUs.

    IMHO, AMD would be well advised to start shipping it's own chipsets, just like Intel. It just makes things easier for their most important customers, the big OEMs. They have one less vendor to worry about. There's less testing required, since presumably AMD would test the CPU and chipset together. And it's less risky for both customers and AMD since AMD has a very strong incentive to make sure that chipsets will be available for their platform on time, whereas third parties have different priorities.

    Then there's the whole GPU angle. Why shouldn't GPUs be produced in company owned, i.e. tweaked for performance, fabs? They're every bit as complex and big and expensive as CPUs. Bringing that in house should give a nice bump to performance. And what is a GPU going to be in five years anyway? On the AMD platform, all the tools are in place to allow the GPU to work much more like a cheap DSP/co-processor than we've ever seen before. If the Opteron wasn't an Itanium killer, maybe a couple Opterons and a couple "GPU-DSPs" will do the trick. Even for regular workstations, imagine just plugging a GPU into a free socket on the MB? That would fit very nicely in the middle of the graphics market... way better than integrated, but way cheaper than an add-on card.

    Lastly, AMD needs a way to use the last generation fab equipment a little longer. Making chipsets would let them use the fab equipment for an extra few years. They lost that cost efficiency when they spun off the flash business. Fab gear is expensive, so it's kind of a waste for them to be yanking it out everytime the minimum for a marketable CPU moves higher.

    Five years ago AMD needed partners and an ecosystem to support their own platform and survive as a company. The next five years are about turning the CPU market into a duopoly.

    I have a few shares of AMD. And I'd like to see this deal happen, but only at a decent price (from AMD's point of view). Hmm... this post turned rather long...

    1. Re:Not that far fetched. by MrNemesis · · Score: 1

      True dat. I've always loved AMD's own line of chipsets - IME they're never the fastest out of the bunch, but they're always rock-solid stable and (naturally) are open spec and so work perfectly in Linux, often before release. Much like Intel and their chipsets in fact.

      Contrast with ATI and nVidia chipsets (now that VIA, SiS and ULi are pretty much out of the market) - drivers are always binary blobs. True,you can generally run Linux on an nVidia chipset with open source drivers, even up to the reverse engineered ethernet controller, and suffer a negligible performance decrease over the nVidia code. But every account I've read of people trying to use recent ATI chipsets under Linux have been fraught with tales of lockups, appalling transfers speeds, hardware not functioning, clocks running way too fast, you name it. ATI's answer is "just re-install our driver after every kernel upgrade". Great.

      I don't doubt that AMD are capable of running their own chipset division, but they're a much smaller company than Intel especially in terms of fab capacity and until recently were only just keeping up with demand. But will they even entertain the possibility of "enterprise" chipsets any more if they're taken over by our closed source overlords?

      And before you bemoan me for bringing up the Linux argument "no-one uses Linux! AMD doesn't care! Open drivers can rot for all they care!" - I'll tell you now that they damn well do care. Opteron and servers are their fastest growing markets, and will most likely continue to be so long as theirs is the only x86 arch that scales to 4, 8 or more CPU's efficiently. Linux and other OSS OS' are a *very* big slice of this market. Maybe we'll be lucky and ATI will allow them to produce an open spec "enterprise" chipset with the exact same functionality as ATI's new UberGamer 733T-XL, only at twice the price of the closed spec part. Yippee.

      Call me paranoid, but IMHO this merger (if it is indeed anything more than conjecture) could spell very bad things for AMD and I'm convinced we need AMD to stop Intel pulling another Netburst on us.

      Of course, there's always th eossibility of ATI doing cool things like making a skt940 chip that acts as a dedicated H264 encoder or some such stuff, but since the specs are all open they could do that without taking over the company.

      To sum up: is there any point to this merger from the customers perspective? Not that I can see. IMHO we don't have enough players in the CPU and GPU market as it is.

      --
      Moderation Total: -1 Troll, +3 Goat
    2. Re:Not that far fetched. by vrioux · · Score: 1

      I think AMD merging with ATI will finally make GPUs in the GHz range possible. Not long ago, I read an article on chip design (especially CPUs), and optimizing a chip by hand for various tasks is something reserved to the very big CPU makers Intel, AMD and probably IBM. Others have sub-GHz chips because they don't have the required manpower and financial resources to design entirely custom circuits. This means only critical parts of the chip are optimized by hand and everything else is using blocks from CAD software where you specify what you need and it designs something that works for you.

      This is good, but designing by hand is way better: the designer can take into consideration heat dissipation, similar circuit proximity, etc. I'm not a chip designer so I can't say very much on this, but according to the article I read, if AMD or Intel were using the same kind of resources they use for CPU design, but on GPUs, we'd already have like 600 FPS in FEAR on a passively-cooled 65nm GPU (which would be connected through a high-speed bus like HT3 to the CPU, RAM, etc.)

      Thinking about it, I really HOPE AMD and ATI merge!

      Oh, and AMD chipsets are always the most stable for their chips, so I can't wait to see them produce more and drop VIA et al. (which have exactly the same resource problem I just described).

      So, yeah, go AMD and let's kick Conroe's 15-years-old roots to hell. (See TomsHardware's article on the Conroe, a descendant of the Pentium M, which is a descendant of the Pentium 3, which is a descendant of the Pentium Pro, itself a RISC chip with an x86 instruction translator... ugly design).

      Oh yeah and I also have to say this: the last time AMD had a huge win (the Athlon64 design), it was because it brought new people in through an acquisition. I have a lot of confidence we'll see this happening again if they grab ATI's hand.

      My two cents.

  34. Intel D101GGC by mo · · Score: 1

    Just an interesting side-note is that Intel has been filling it's low-end motherboard lineup with ATI chipset-based systems.
    Check out the D101GGC: http://www.intel.com/products/motherboard/d101ggc/ index.htm
    I find it odd for Intel to use a third-party's chipset in their mobos, but it would be double-weird if that third-party was AMD.

  35. The real reason by akuma(x86) · · Score: 1

    AMD has Centrino envy. More specifically, they need a platform strategy.

    Let's face it. CPUs are commodities. You buy price/performance.
    Recently, Intel has been using the platform to differentiate itself.
    Centrino is one example in the notebook world.
    You can see other examples with "advanced I/O" in the newer server platforms.
    Intel dictates the platform and can define it to suit their needs.

    AMD has no platform strategy. It's at the mercy of various 3rd party chipset makers.

    This is why this makes strategic sense.
    AMD wants to control a platform and use that to differentiate itself from Intel.

  36. Re:ATI + AMD = ? by ZeroExistenZ · · Score: 1

    Intel + AMD = LATE MIND
    Intel + nVidia = EVIL DNA IN IT / DIVE IN AT NIL
    AMD + nVidia = DNA VIA DIM
    ATI + Intel = NIL ATE IT

    --
    I think we can keep recursing like this until someone returns 1
  37. Maybe Intel and Nvidia can now merge by Anonymous Coward · · Score: 0

    And blow the awful pieces of shit ATI/AMD as well as Mudorola out of the fscking water. W007!
    After that, Intel/NVidia can merge with Dell and Microsoft to blow Linusx and opensores out of the water. Then the faggot couple Fucktard Taco and BrokebackNeil can slit their god-damned wrists from depression and no more SHITDOT! W007! W007!

    GO AHEAD, FUCKING FLAME AWAY OR WASTE YOUR G0D DAMNED MOD POINTS FUCKTARDED SHITDOT SHEEPLE!!!!!!!!!!

  38. Well, just in case... by jd · · Score: 1

    I'll add two more, so the list is at least 4: SiS and VIA both make GPUs. Does S3 still exist? Also, the MediaGX (rebadged to the Geode) has a GPU core built into the CPU, so that sort-of counts.

    --
    It's a small world and it smells funny; I'd buy another if it wasn't for the money; Take back what I paid (SoM)
    1. Re:Well, just in case... by Wdomburg · · Score: 1

      Via bought S3. And, yeah, SiS and AMD (i.e. Geode GX) don't really count, since they're exclusively in the IGP market.

    2. Re:Well, just in case... by jd · · Score: 1

      Gah. Makes me want to design a graphics processor just so there's a little variety in the market, even if my design was crap.

      --
      It's a small world and it smells funny; I'd buy another if it wasn't for the money; Take back what I paid (SoM)
  39. The way the world works... AMD should take notice by cloricus · · Score: 1

    We supported AMD during its long fight with Intel. We gave it its power. We can take that away in one mass consumer action.

    It's been very clear for along time that ATI are rubbish outside the fanboy wars and that you get the best bang for your buck using AMD+nForce+nVidia GPUs. That is the combination I've bought for the last few years now and I've never regretted any of those purchases. If that were to change I guess my grassroots support for AMD may have to be realigned, although very painfully, to Intel. Hopefully the (major) shareholders in this company understand what they are playing with when they come to vote on monday if this rumour is true.

    --
    I ate your fish.
  40. Comment removed by account_deleted · · Score: 0, Flamebait

    Comment removed based on user account deletion

  41. New Series by Eggz+Factor · · Score: 1

    Could lead to a spin-off series... ATI M.D.

    --
    blah, blah, blah...
  42. 100% Going To Happen by mpapet · · Score: 3, Interesting

    Stock trading volume on ATI spiked today and price went up. Volume tells you traders are looking to make some quick cash on the spread between today and the announced merger price. Increase in ATI price says people buying stock think it's a good deal for ATI.

    --
    http://www.maxineudall.com/2010/02/should-economists-be-sued-for-malpractice.html
    1. Re:100% Going To Happen by painQuin · · Score: 1

      this is one of those "Wisdom of the Crowd" things isn't it... because everyone thinks it's a good idea, it's a good idea?

      --
      A guilty conscience means at least you've got one.
  43. This is just FUD by BlueCoder · · Score: 1

    This is precisely what a marketing guy would come up with to get people to attend an otherwise boring announcement. Something is in the works but not a merger.

  44. Good news by mnmn · · Score: 2, Interesting

    I dont care what all other comments say. This is good news.

    The AGP slot has been getting faster and faster. The GPU has been getting bigger and has been doing more. There is an obvious need for a physics core and multicore CPUs. Clearly this is leading to adding the GPU to the CPU on the same chip, or at least very close to it, like the L2 cache on the slot1 Intel CPUs. After a certain AGP/PCIX bus speed, the AGP or PCIX slot will become less feasible, and it will be important to put the GPU as close to the CPU as possible.

    Now think of the PS3. Its a revolution. Its not here yet, and its release is not being managed very well, but the ball on multicore CPUs (not just dual core) has gotten rolling. The Ultrasparc T1 has shown the world that multicores can be real and actually work. Not to mention the fact that most computers bought today at least has a mediocre GPU somewhere in it. This means AMD needs a GPU to add to its multicore CPUs as another core. They've already added the northbridge to it havent they? And that has saved us money hasnt it?

    Intel has one-upped AMD recently with its Core chips, and AMD sounds like its really gonna one-up Intel with chips that should take the market away.

    --
    "Give orange me give eat orange me eat orange give me eat orange give me you." -Nim Chimpsky
    1. Re:Good news by Anonymous Coward · · Score: 0

      Haven't you heard of PCI Express?

      Separately, I wonder if they are thinking graphics on hypertransport,

  45. Re:GOD NO! This must be STOPPED! by Anonymous Coward · · Score: 0

    Long rant, short answer: you are one giant idiot! Disclaimer: I'm not Canadian.

  46. The merger would lower the cost of low-end comps by drinkmorejava · · Score: 1

    As much as I'd hate AMD merging with ATI, it would lower the cost of low-end systems. An AMD CPU with integrated graphics solution from ati, as well as a chipset from AMD/ATI would be cheaper than say, a Sempron and a vendor having to go out and get a separate GPU. Same reason Intel has such a large graphics market share.

  47. Sorry, ATI is still utter crap by Anonymous Coward · · Score: 0

    You are so out of the loop, it's not even funny.

    I'm afraid it's you who is totally out of the loop.

    - ATI hardware is utter bollocks: just enabling the ATI on-board graphics in a Dell 2800 causes bus lockup several times a day, regardless of which system is being run on the box, and regardless of what it's doing. Adding in an nVidia PCI card or a Matrox PCIe card solved the problem 100%, not a single crash in 9 months.

    - ATI software is utter bollocks: I've lost count of the number of OpenGL games that glitch when running on ATI hardware, it's a perpetual support problem which just never goes away regardless of what updates ATI bring out. It seems that ATI simply never got it together for running OpenGL properly and have no interest in running a complete and solid implementation. And their support division is utterly unhelpful too, unless you run WinXP+DirectX.

    So, it's just the opposite of what you say. If AMD merge with ATI, AMD will no longer have a flawless reliability record, and they will lose the support of people like me who have simply had enough of ATI crap.

    1. Re:Sorry, ATI is still utter crap by giorgosts · · Score: 1

      I agree. OpenGL crashes mine too, Xv on tv-out is also broken.

  48. But why should ATI do this? by kill-1 · · Score: 1

    I think the merger only makes sense for AMD. They could sell a very competitive platform with processor, chipset and much better integrated graphics than Intel for the upcoming Windows Vista.

    But why should ATI be interested in a merger? They would probably lose all their Intel chipset business and a lot of the enthusiasts graphics card business on Intel platforms.

  49. The Inquirer by Chas · · Score: 1

    I give them about the same amount of credulity that I do to the supermarket tabloids screaming "I had Elvis' 3-headed alien baby!"

    --


    Chas - The one, the only.
    THANK GOD!!!
    1. Re:The Inquirer by Anonymous Coward · · Score: 0


      "I give them about the same amount of credulity that I do to the supermarket tabloids screaming "I had Elvis' 3-headed alien baby!""

      Credulity? FFS, with a 4-digit user ID, you should be old enough to know better than that.

  50. Sounds like terrible news by theguyfromsaturn · · Score: 1

    I like the competition in the graphics as well as CPU sector.... now it's either one combo, or the other combo? No more mix and match? I hate the current trend in mergers and super big stores etc, etc. In the end, it always means less choice for the consumer. I can only hope that new competitors will come out of the woodwork, somehow. I know, I know, but a guy can dream, right?

    --
    I like my dinosaurs feathery, and my pterosaurs hairy (or is it pycnofibery?)
  51. 3rd party co-processors by Anonymous Coward · · Score: 0

    Makes perfekt sense for AMD because of their new socket:
    http://hardware.slashdot.org/article.pl?sid=06/06/ 01/2056253

    "Now AMD is proposing another new socket that will be open for plugging in of 3rd party co-processors directly on the processor bus."

    just imagine what cool stuff ATI could do with that technology...

  52. ATI + AMD = nVidia + Intel by Agon+Oruci · · Score: 1

    All I have to say is that this deal probably will go down. Then AMD will still have their partnership with nVidia. This will be broken because now they will have ATI to make their ChipSets and here come more integrated graphics. nVidia will be left all by itself. I don't think they will let themselves die slowly. If they want to stay in this business they will team up with Intel. Then here come nForce 5 for Intel CPU's. Also there is talk that nVidia would not do this because Intel is usually not on the high end of graphics. Also nVidia will be more than happy to work with the new Core 2 Duo. This will mean great Intel CPU performance with high end nVidia graphics, while AMD + ATI will not suceed as much. - Sorry for bad grammar if there is any.

  53. Talking out the ass? by Moraelin · · Score: 1, Insightful
    The Xbox 360 is the first console ever to have PCs outperform it before the console has hit store shelves. In the past, consoles have had at least a year or so before PCs could touch them.


    No shit, Sherlock? Lemme see:

    - Dreamcast: had a PowerVR graphics chip that had been available for the PC too for a year or two. Not even the most powerful at that. It was the predecessor of the Kyro and generally a flop in the PC market. In the Dreamcast it had a whole 8 MB video RAM too, at a time when PC graphics cards were moving to 32 MB.

    - XBox: basically had a predecessor of the NForce chipset, with integrated graphics. Look at some PC benchmarks for how much those suck. Hint: having half the buss width, half the memory speed, _and_ having to share that choked bandwidth with the CPU, doesn't exactly help with rendering speed.

    - PS2: read some developper complaints from back then. It didn't have even half the fill rate or triangle processing rate that Sony had claimed. Trying to even replicate Sony's rigged demos was a failure as soon as you had more than one character on the screen or an even moderately complex background. It took a lot of low level work to get it to run fast enough, while on a PC even a mid-range card never needed such tricks to do its job. And even then there's a reason the vast majority of PS2 games never had more than a handful of characters on the screen at the same time.

    Get this, Sherlock: what saved all 3 was that they just didn't have to render in higher res than 640x480. _That_ was their only saving grace.

    And it was a saving grace in more ways than the number of pixels rendered too. Rendering in low res makes it ok to use lower resolution textures too (hence needs less memory bandwidth and uses the cache better), _and_ lets you get away with lower polygon counts. If you use the exact same models, the same triangle may be something 8x8 pixels in a console game, but 16x16 on a PC in 1280x1024. The same model may look horribly polygonal on a PC game in 1280x1024, but decently rounded in a console game in 640x480. So PC games had to compensate by using higher polycounts, and PC graphics cards had to be able to process those extra polygons.

    So in a nutshell, oh please... pretending that any console from the last decade was actually faster than a high end PC, is just plain old false.
    --
    A polar bear is a cartesian bear after a coordinate transform.
  54. Threw away? by spatial-the-hedgehog · · Score: 1

    I just threw away a R300 series card (ATi 9800 XT) for an nVidia SLI.

    I hope you are only joking about the "throwing away" part (or traded it up for the new one or something similar). Last time I was browsing free/open source projects concerning ATI drivers, I recall vividly that the developers seemed to have a shortage for two things: specification information was the first and foremost, but ATI hardware to test bang their code against was second up on the list. Your "old" R300-card might've helped as well. If Linux-snobs get free hardware (or are rich enough to pay for it ;), the *BSD projects would've liked the stuff (this from a Linux-snob ;). Oh, think of the baby-Theos!

  55. Intel already manufactures graphics cards by Anonymous Coward · · Score: 0

    I haven't read all 200 posts but in case it hasn't already been mentioned, to all those people speculating about an Intel nVidia merger, is that Intel is already the world's largest manufacturer of graphics cards.

  56. Remember 3Dfx? by Anonymous Coward · · Score: 0

    Is this the beginning of another 3Dfx/STB fiasco? Where the merger of two highly successful companies produces something lesser than the sum of its parts?

    3Dfx assumed that loyal gamers would follow them to buying directly manufactured video cards. Instead, by alienating their strongest allies, third party OEM graphics card manufacturers, 3Dfx ended up increasing the market dominance of nVidia. Granted, 3Dfx was already losing the performance crown when the merger happened, but the sudden shift in business plans couldn't have helped things.

    And who is a more valuable ally to AMD than nVidia, producers of the NForce chipset? Does anyone foresee nVidia signing a deal with Intel to start producing chipsets for that platform?

  57. What is going to do amd by Anonymous Coward · · Score: 0

    AMD, IBM and Intel have a forum on OSDL.

    It's something like "Is the real value of the hardware in the driver?" they talk to companies about the benefits of open sourcing the drivers,

    AMD has 2 posibilities, opening ATI drivers, or receive tomatoes in the forum.

    So i think it's a good thing for linux then.