Is Valve's Steam Anti-Competitive?
Absolut187 writes "Gearbox Software CEO Randy Pitchford says Steam's domination of digital distribution is 'dangerous,' and exploits small developers. 'Steam helps us as customers, but it's also a money grab, and Valve is exploiting a lot of people in a way that's not totally fair. ... Valve is taking a larger share than it should for the service it's providing. ... There's so much conflict of interest there that it's horrid.' Pitchford's comments came as part of an interview with Maximum PC, and he thinks Valve should spin off Steam to its own company. Is he right? Is there a better answer?"
Update: 10/10 at 02:00 GMT by SS: Randy has clarified his remarks in a comment here at Slashdot. He makes it clear that he likes Steam a lot, and for several reasons, but thinks stronger competition would benefit the industry as a whole.
Steam gives you an easy way to reach customers, and takes a cut of the profit in return. You think they're taking too much, don't put your game on Steam. Where's the problem here?
Valve is exploiting a lot of people in a way that's not totally fair
So start a competitor with policies you consider to be fair.
And stop whining, btw.
A company creates a digital content distribution service that is (almost) single handedly keeping pc gaming alive and we speculate how unfair it is. To great things go great rewards...losing sight of that simple principle shows just how into twilight we have gone.
How on earth is a voluntary service exploitative?
In the same way I guess that a story exploits people who voluntarily buy from them.
Is there something I'm missing here?
valve made a problem that takes all the crap of needing to keep disc's around that can get scratched. plus they made a system of drm that works and don't treat everyone like pirates. Also don't crash machines and cause more headaches for the legit customer then the pirates.
It's worth noting that for Valve's exclusive games, when you buy bundle packs containing copies you already have, you get more copies which can be given to friends.
Unfortunately, the same doesn't apply for third-party games.
I can understand the publisher's desire to lock a game to every customer. It ensures every sale gives you profit. I also understand that in the case of Steam, that's giving us much lower prices. Unlike most other platforms, Steam is flooded with quality games that go on sale for between $5 to $15.
When's the last time you got an XBox360 game brand new for $10? You can take your rights of sale and shove them... somewhere. I'll lose at least that much money trying to sell a game I picked up new, so resale doesn't really concern me much. Plus, after I sell it and lose $10+, I don't have it anymore.
One thing I would like to see is Valve not allowing non-Steam DRM in games. I hate it when games have double-protection(like Universe At War), and then it doesn't work because of the non-Steam DRM.
Has Valve somehow managed to erect barriers to entry into the market, or in any way block competitors from starting a competing service? Is there in fact anything unethical or unfair going on?
Valve pioneered this area. Now they are reaping the rewards. Anyone who doesn't like it is welcome to start up their own, competing service.
But hey, he's entitled to complain about it if it makes him feel better. That's less work that trying to compete with Valve.
steveha
lf(1): it's like ls(1) but sorts filenames by extension, tersely
So Impulse (http://www.impulsedriven.com/) is like steam, but run by Stardock. Games you buy on impulse don't require it to be running ala games on steam. I don't know how their pricing is for game developers, but they sure seem nicer and friendlier than the big behemoth to me, and I'll always buy a given game on impulse over steam if they have it.
Wow... who would imagine.
WOW isn't on steam.
signature is pants
I completely disagree. The prices are often cheaper - new releases often have specials (10-20% off), and they have specials all the time - specials I wouldn't normally see since I don't go to a gamestop/best buy every week. Add to that the ability to preinstall games and be available from any computer (you log into), I think it's brilliant.
He might have a point if Valve really had a monopoly. If they because the only way to do digital distribution, ok maybe a problem. However, that's not the case. My personal favourite for digital games is Stardock's Impulse (impulsedriven.com). Same idea basic as Steam. What I like about it is it is better on DRM. They don't apply their own DRM to all games, so some have none at all. Others use Impulse GOO, which is kinda like Steamworks but you don't have to be logged in or run the client, others use 3rd party DRM like on Steam.
Yet another option is Direct2Drive. I'm not such a fan of this one, but it works. I've bought a couple of titles from it.
So if a publisher/developer doesn't like Steam, well then don't use them, use one of the others. Nobody is making you use Steam. Or, for that matter, you could always use Steam but offer a better deal to the others if you like them better. Have your game for $50 on Steam and $40 on Impulse. That way you still get sales from Steam, but you can point customers to the platform you like better.
The other funny thing about the whining is that though the digital distributors take a cut, it is way less than retail. Retail is about a 50% markup. So if you buy a game at Target for $50 the publisher sees $25. Digital distributors don't take nearly that large a cut (it is more like 20%).
I'm seeing a lot of comments discussing various flaws of Steam, but nothing which I recognize as anti-competitiveness. Now I'm not terribly well informed on what constitutes anti-competitive practices, so I did what any random Joe Slashdot on the street would do, which is look it up on WP.
http://en.wikipedia.org/wiki/Anti-competitive_practices
Looking at the list of typical anti-competitive practices, I see none which I can imagine applying to Valve's Steam, so I'd imagine that their high popularity with publishers given their high cut of the price is simply due to a lack of good competition rather than Valve pushing all their competitors in online game distribution off the market.
If Steam wasn't ultimately providing a profitable service, I'm sure publishers would simply stick with the physical retail market.
As a guy who reads, trusts and respects slashdot and the community here, I figured I'd take the time to clarify my position since my intent has been construed out of context. As a gamer, I *love* Valve's games. Hell, I've *made* some of Valve's games! As a customer, I love Steam. I like owning a credential that I can use from any terminal and I like the software. There are other things I like, too. As a businessman, I appreciate the access to Valve's customers that they are providing with Steam. I think there's value to that access. I'm really happy that the Brothers in Arms games are available on Steam and I think Steam customers are really going to dig Borderlands. I have been and hope to be a partner to Valve for many years. From an industry perspective of digital distribution on the PC, I think Steam is doing it the best right now. They're in front and they're really getting value out of their leadership position with digital distribution on the PC. From an industry perspective, I believe that Steam would be even better off if it were a separate company. Trust issues that result from conflict of interest could be mitigated if Steam were a separate company. Take that only as analysis. It doesn't matter how much I trust Valve or how trustworthy Valve actually is - it's just perception within segments of the publishing and development community that, I guess, no one is really talking about. I'm on record in this article saying how I personally trust Valve. I was attempting to comment on perception from some angles of the industry. I also believe that gamers and customers and anyone making games using 3rd party digital distribution systems would be greatly benefited if Steam had some viable competitors. Competition generally drives higher quality products and services at lower prices. I can't see how anyone could argue against that point. If we love Steam, we should hope that as competition appears that it prompts the Steam folks to go faster and better towards improving the service and the pricing. In spite of the implication made in the original source article, I do not want Microsoft to control digital distribution on PC, but believe they (and others) could enter the space if they wanted to and help the competitive landscape and even, perhaps, help to standardize the landscape a bit. I believe that because Valve is a game maker that generally "gets it" I think there's a lot of value to the position they have and I'm really excited about the risk they took and the foresight Valve showed in paving the way there. These are not mutually exclusive feelings and they are all honest and forthright.
As someone who has an upcoming indie game appearing on Steam, here are my thoughts.
First of all, there is no shortage of competition for Steam. Steam is definitely the biggest, but they are not doing anything anti-competitve.
Unlike the console market, it is not uncommon to see a game sold on Steam, D2D, Impulse, and the 15+ other contendors simultaneously, from day one, in addition to being sold by the creator directly. In fact, even earlier than day one, due to the trend of preorders.
If Steam pressured developers into exclusive deals (which they could easily do, due to their size), then sure, I would be kind of pissed. The fact of the matter is that Valve isn't doing that -- they are simply acting like a big, friendly store where developers can put their game for sale. They have been great dudes so far.
Wow it looks like if a company is not MS or google then nobody should even question the conflict of interests they have here on slashdot!? The guy has some good points, agree/disagree but give me a break on all the "they have competitors"/"build your own nobody is stopping you!" posts, I mean most of those posts are just repeating previous ones, of 109 posts (most of them "they have competitors",etc) only 1 has any real analysis/content!
IranAir Flight 655 never forget!
Well, for customers of Steam (read : anyone who might has a game he wants to market) it might be. But for customers of those customers (read : those who buy those games) its far from that.
I recently bought a copy of Fear 2. Alas, when I tried to install it I got a "Fear.dll missing" error-message, maybe because my game-machine is simple not connected to the 'Net ?
And pardon me, but there is, for me, absolutily no way I'm going to put money down for a DVD contaning some software I can't even use, everytime I want to install it (and maybe even more often ?), without contacting some far-away server from whom I can beg to please give me the content I allready payed for. Especially not when I'm known to enjoy games of yester-decade as much (or maybe even more) as the current games -- It would (most likely) be impossible for me to re-install games of a few years old onto my machine (and not because of hardware incompatibilities). Either the game will not be supported by Steam anymore (licence-to-play expired ?), I would have to prove I'm the first buyer probably by sending the origional bill to them, or even Steam has ceased to exist, leaving me with a "bought" game that has become worthless without me even knowing when it happens/has happened (throw a standard dice, divide by 2 or even 3 and add 2 to 3 years. That is, if you're lucky, as it could happen next week).
Oh yeah, I recently (last week) bought Fear I (the origional, first version) too (I allready played part of it on a friends computer). Too bad that it suddenly cried that there "is an update available", a message which won't go away (pops up every time I want to continue playing).
The funny thing is that an update will invalidate any saved-games you allready have. To add to this monkey business the site where the update should be gotten from is non-existant anymore. If this company can't even support its own product a few years (or, in my case, a week after I bought it (from a store) ) I allready have bad feelings about an external party like Steam ....
First, saying that steam is a money grab is as asinine as saying that physical media publishing is a money grab. Of course it is. It no more exploits small developers than 2K Games, Ubisoft, EA, or any other software publisher does. Which is to say, yes they all do. Attacking Valve specifically because Gabe and Doug had the foresight and vision to get a foothold in the digital distribution market before it became popular is just plain whiny. Valve's domination over the digital distribution realm is not due to anti-competitive behavior. It's due to a superior service which adapted to the market long before traditional publishers' white haired executives realized they were losing sales to steam. By then, the best option was to publish under steam. Does steam take a larger share than they should? Probably not, given the service they provide. Using physical media presented problems for consumers. Publishers, already wary of online piracy saw digital distribution as counter-intuitive. Valve presented steam as both an answer to piracy and a solution to issues with physical media. But for Valve it was much more than that. By publishing their own games, they effectively avoided issues with traditional publishers. Consumers wanted to get their games online. Traditional publishers wouldn't provide them. Blaming Valve for steam's popularity is both a compliment and ludicrous. The consumers wanted the service.
Second, there is plenty of competition out there for digital distribution. None of it provides quite the same value as steam. Traditional publishers tried their own flavor of digital distribution. Some were very difficult to use and offered only one download of the game. None offered the community features that steam did at the time. Steam continues to improve the service at no additional cost to either consumers or developers. Only Stardock is coming close to Valve. Stardock was offering community services long before their Impulse DD store launched. Other DD game stores are web-based and don't even come close to the services and value that steam provides. So forgive me if I don't share your disdain for steam.
I thought the idea was stupid when I first heard about steam in 2002. I didn't see the potential.
That being said, the only dangerous part is the faith we place in the service after investing thousands of dollars on games on steam. If steam shuts down or becomes defunct, our games go poof. Granted, we have the option to backup our games, though they only work if connecting to the steam service. So the dangerous part is also the most valuable part.
They're using their grammar skills there.