Gartner Predicts Android Most Popular Mobile OS By 2014
mikesd81 writes "According to Gartner research firm, Google's Android smartphone operating system will in a single year have leapfrogged competitors like Apple's iPhone, Research in Motion's Blackberry and Microsoft Windows phones in global popularity, and will challenge Nokia to become the world's most popular mobile OS by 2014. Gartner says that the explosive growth of Android will give it 17.7% of world wide sales by the end of 2010. ... Analysts also say there are number of things that could derail Android's growth, including Oracle's lawsuit over Java patents."
I for one welcome our new android overlords
In a bit of shameless internet panhandling, I accept Litecoin Donations at Lbd2oH9QsthD1GfuUXPyka12YxvWJYnBVf
for putting the most important words of this "news" right at the beginning: "Gartner predicts". From that point onwards, everyone knows one can safely disregard anything that follows unless a good laugh is needed.
the year of linux mobile desktop!
Google will be (or already is?) the new Microsoft.
Just as Microsoft was the new IBM.
So does Anonymous Coward have good karma?
In internet time, predicting what the most popular mobile OS will be in 2014 is like predicting what kind of music our grandchildren will like.
But as long as we're making predictions, here's mine: in 2014, the most popular popular mobile OS will be whatever the folks at Apple start secretly working on some time next year, and that doesn't get hyped out of all possible hope of satisfying consumer expectations until some time in late 2013.
Am I part of the core demographic for Swedish Fish?
I predict that Android will get so fragmented and so over-controlled by the carriers that in the end it won't matter because Android programmers will get tired of all the conditional programming required to code for the damn things.
Is Nokia's Symbian devices every actually used outside of Europe/Asia? Because I really haven't ever seen one for it being the "number one" smartphone platform. I've seen tons of Blackberries, lots of Android devices, multiple iPhones of every generation, a few Windows Mobile devices, even a few Palm Pre/Pixis but I don't think I've seen a single Nokia smartphone with the exception of the N900 which doesn't run Symbian. So where are these? Just hiding outside of the US?
Taxation is legalized theft, no more, no less.
Android will become the most popular OS by 2014, or it will not.
...that the carriers are beginning to resort to their old tricks on the new Android phones? Stuff like replacing Google search with Bing and not letting you change it back, loading phones up with unremovable crapware, locking down tethering, banning installation of non-Marketplace apps, etc.
Before anyone replies, "Well, just root the phone to get around that stuff! Duh!" let me remind you that geeks who are willing and able to do so are far, far outnumbered by normal people who just want to use their goddamn phone, not tinker with it.
needs to be qualified to read "most popular 'SMARTPHONE' operating system". globally, ordinary mobiles ("non smartphones") will still rule the roost in 4 years.
Ah, the "choice is bad" argument. All of Android's competitors have to argue this because it's the feature of Android that they don't have and can't get. Good luck selling that to people who expect 15 different kinds of bottled water at their corner store.
Help stamp out iliturcy.
Stuff like replacing Google search with Bing and not letting you change it back, loading phones up with unremovable crapware
How is that different from the IPhone or the other incumbents? I agree, I really hate these tactics, but I just don't see what's new about them.
Android has something like a 1300% growth rate. If we extrapolate that forever, we can see that Android is going to take over the entire universe in approximately 15 years.
Deleted
Poor Oracle, they file a silly greed based lawsuit that may or may not even be valid. How stupid are they going to feel in court when the Jury, whose never heard of Oracle, but all love Google (read: helps them find pr0n, food, everything...) stare dumbly at them and wonder why they're picking on their friends!
But seriously, I highly doubt this is going to set Android back much, if at all. Even with an injunction (and however much time it would take them to get, sometimes quick, sometimes not at all), if what I've read is accurate (who knows?), they shouldn't stand a chance. As for Android, the lawsuit's gonna bring more attention to it, hurrays for free advertising!
This is a problem with buying a subsidized phone from US carriers--it's going to be crippled in some way, not Android itself. Europe doesn't have this issue and you can still buy unlocked phones on the internet.
If they had "predicted" this 12 to 18 months ago it might be a different story.
Isn't it universally accepted that Gartner is full of crap. They either sell corporate advertisement as objective study, or repeat things people already know. The non-techie consumer doesn't care if it's Android underneath. They just want a phone that looks great and does what they want. Gartner should just come out and admit their a bump of cheap whores.
When the carriers have as much, or more to do with the selection than the consumer...
Why anyone ever bothers predicting technological domination three years out is beyond me. Will Android even exist then? Will there be another technology in its place? Three years is a long time in the software world.
After some online research into Gartner Group accuracy I haven't been able to find any analysis whatsoever. A couple years ago one of their analysts commented that they periodically review their accuracy and issue reports listing some of their hits and misses. Given the number of managers who take Gartner's word as gospel, that doesn't seem like enough. I'm surprised that this question hasn't come up more often.
http://xkcd.com/605/
I'm not new here, but I'm sad to see that cognitive arguments such as above are marked troll. Wish I had some mod points to fix this.
Science advances one funeral at a time- Max Planck
The Wall Street Journal also had analysis; they said that Apple can afford to lose a chunk of market share (in a growing market) and instead should worry about the competition driving the price down. Here's the story (do the google-the-URL thing to get a good Referer: if it doesn't show the whole thing).
It is not a given that Apple will lose market share. Apple may not be the player that is displaced by Android. Android is more likely to displace all the in-house operating systems being used by the handset manufacturers. For example Nokia could announce that they have dropped Nokia OS and Symbian OS and will use Android for all upcoming handsets.
The situation is not unlike Linux and Microsoft. Despite Microsoft being widely perceived as the competitor to Linux, it was really Sun Microsystems and other traditional Unix vendors that were displaced. Similarly I expect it will largely be the traditional handset operating systems that will be displaced, not necessarily Apple.
Will be making bumper profits as having the largest market share has nothing to do with being profitable.
iPhone share on global smartphone market has hovered around 13-15% for some time now, and there's no signs of it actually getting higher - so, 10% or less can happen pretty soon.
Things are a little more complicated, looking only at smart phones is a little limiting. Apple's iOS is not merely a phone operating system. Note that the iPod touch is displacing the iPod Classic and iPod Nano, the later being somewhat downgraded into a touchscreen version of the iPod Shuffle. Also note that the iPad is displacing net books to some degree. Finally, return to the iPod touch again and notice that with a back facing camera and the FaceTime app you basically have video calling wherever you have wifi, both parties need to be using an iOS device but if a Skype type application is approved for the iPod touch that could change. Apple is not really in the phone business, rather the mobile device business. I doubt they care much if they sell an iPhone or an iPod touch or iPad.
Could Android be used on non-phone devices? Certainly. That would make things a little easier to compare iOS and Android.
As a developer on a few mobile platforms, I foresee that Android will be popular for carriers and manufacturers, because it's free. But for consumers, it will, by 2014, be no more useful than any previous handset OS: Your phone WILL be locked into the apps, settings and themes governed by the carrier, and the number of "stellar" apps will dwindle considerably. Unless the carriers subsidize development for their particular handset, there will be very little incentive for major developers to waste time on such a fragmented market.
Circa 1990 Gartner published numerical graphs showing exactly how OS/2 would become the predominant PC operating system within, IIRC, three or four years.
People will pay money for anyone claiming to make predictions, and the miracle is that no number of bad past predictions ever seems to affect the credibility of the fortunetellers.
"How to Do Nothing," kids activities, back in print!
when Google starts putting out products which they must pay companies to use or else they would fail in the open market, only then does Google _begin_ to act like Microsoft. Windows CE is a prime example of this since Android is the topic. And know that Microsoft had to sign money losing marketing deals with netbook makers to get them to boost netbook hardware along with purchasing licenses for Windows XP. Steve Ballmer said that was a mistake after that program cost Microsoft millions of dollars but won it 2/3 of the netbook OS market. From what I've seen of Android, it is a very functional and usable platform.
And let's not forget when Microsoft also paid vendors to not show or talk about anything but Windows Mobile 6.5 in the year Android first hit the market. Even though many of these companies were going to have an Android phone on the market months before the lack luster Windows Mobile 6.5 phones. When Google starts pulling these kinds of marketing stunts, then and only then can you even start to consider them the "new Microsoft". IMO
LoB
"Anyone who stands out in the middle of a road looks like roadkill to me." --Linus
what I'll have for breakfast tomorrow.
"The magic quadrant shows that toast and jam is a leader. Eggs and bacon is a visionary, but their ability to execute is limited by their open source nature. Oatmeal is at the Peak of Inflated Expectations, while cereal is approaching the Plateau Of Productivity. There is a 73% chance that Microsoft will dominate the breakfast market with the next release of MS Exchange in 2014"
I used to read lots of Gartner reports as part of my job, and the company used to commission special reports to cheer up risk-averse managers.
The commissioned reports were rubbish, a number of them ended with blatant requests for the author (supposed to be an industry expert in the field) to get paid $5K a day to come and do more research for us.
Their standard reports, in my opinion, reflect whichever vendor is paying them the most. Vendors can pay Gartner in many ways, for example by commissioning special reports from them or by giving Gartner prominence in conferences, helping them suck in new chumps.
No mod points today - but I totally agree. Google has done something very clever which the other vendors have not - they have not tried to take Apple head on, but instead they've picked a bunch of different areas where the iPhone is weak and made Android strong in those areas. They are moving into heavily differentiating Android based on advanced features integrated with Google services (integrated voice recognition / control that is ubiquitous, for example). These are things that are *really*, *really* hard for competitors to reproduce. So you can't go into a store and look at an Android phone next to an iPhone and do a direct comparison - "this one has better graphics, this one has a nicer contacts list, this one has better facebook integration, ... " etc. You have to make a choice between a completely different paradigm. This means that despite the hype, Android is not really competing with iPhone directly, rather only in a secondary sense. Compare with WP7 where it seems that Microsoft is very much going down the line of out-Apple-ing Apple. There are some differentiators but mainly they seem like they plan to take on Apple where Apple is strong - super smooth UI, great gaming, controlled experience. I wish them luck but I strongly doubt anybody can out-Apple Apple. You don't fight an enemy on their home turf, you make them fight you where they are not comfortable.
It'll be an interesting 12 months, that's for sure.
At the moment the Android platform is looking rosy, all things are pointing in the right direction, but the truth will be rather different if some very significant challenges are not met. The problem can be best described by this article about Android Fragmentation. In the article they don't just go over the red-herring about fragmentation, but really discuss the bigger issues that the android platform has to cover. Carrier Stupidity.
I saw this report and blogged about it yesterday (shameless plus: click on the link in my sig to read it). Basically my opinion is that if Verizon gets the iPhone then this could kill Android.
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www.moneybythenumbers.com
Uh... the GP very clearly stated that "Verizon and Sprint use CDMA rather than GSM," and SIM cards fall under the GSM standard
Then please allow me to rephrase Seto89's comment:
Also an important difference from Europe - Verizon and Sprint don't use CSIM cards.
This is why you license your tech out to anyone that wants it instead of keeping it in house. You can have the lesser product but there is more of it out there so you win by default. Sure you make less, but you get more back in volume ( and you marginalize the competition )
A lesson you would have thought Apple would have learned when IBM did it to them in the 80s. I guess not.
---- Booth was a patriot ----
wait, did you just suggest that apples strong point is its gaming?
as much as i hate Microsoft, they wipe the floor for gaming thanks to the shear level of Game Developer interest there is in windows.
Yep, I did. On mobile platforms iOS (particularly the iPod Touch) is huge and growing rapidly. It's an awesome gaming platform with major studios now investing heavily in big titles. It will be interesting to see if they do the same for WP7.
Apple makes 50% of the profits, Nokia makes 25%, RIM makes 15%, and all the rest divvy up the other 10%. All of Android combined makes 3%. Motorola has not made any money on Android at all, and will likely be out of the business in 2014.
So who is going to be making all those 2014 Android phones? Or will users just make their own on a breadboard by 2014?
It is not a given that Apple will lose market share. Apple may not be the player that is displaced by Android. Android is more likely to displace all the in-house operating systems being used by the handset manufacturers. For example Nokia could announce that they have dropped Nokia OS and Symbian OS and will use Android for all upcoming handsets.
People that are suggesting that Nokia would drop Series 40 and especially Nokia OS (the lowest price class) for Android any time soon obviously don't have any kind of an idea what they're talking about. Nokia OS devices are some of the simplest mobile phones - prices at $15-$30 unsubsidized on their primary markets, yet battery life of literally weeks of standby. Android has to take huge leaps to get anywhere close that - or Nokia has to make immensely idiotic decisions and basically discard one of its' most stable markets that build large portion of its' brand recognition and potential to sell midrange handsets to hundreds of millions of customers per year.
It would appear that Series 40 is eventually getting squeezed away by Symbian^X variants. Adoption of Android is not entirely impossible, but it's still pretty hard to see what concrete benefits it'd bring to the company that has so much invested on its' own software platform development over couple last years, just now starting to bring the change to the public.
Dear Slashdot Editors, Your summary is wrong. Gartner predicted that Android will be the second biggest in 2014, just a bit below Symbian, which will still be number 1. Here's a link to a much better article on the subject: http://www.gsmarena.com/smartphone_market_grew_55_percent_ios_declining_by_2014-news-1924.php
Gartner have a long history of predicting all sorts of things. Sadly their predictions are no more accurate than asking /dev/urandom. It's not that they are rubbish, it's that they try to predict the unpredictable. Gartner only exists for PHB types who take their guidance from anyone with a bigger budget than themselves, not for educated people who make their own predictions.
From 2004:
http://www.theregister.co.uk/2004/02/25/gartner_analyst_explains_hp/
I actually believe Android being #1 is much more likely than Itanium ever was, but either way their track record sucks.
Even so, what does it mean? Apple has a long track record of making money when not being the #1 position. Only apple will have decent hardware margins. It will be like the PC industry, with razor thin margins in hardware.
And in 2003, they predicted that Windows Mobile would rule the mobile market. I see how accurate that is.
No, it isn't. It is full of facts that some people cannot or will not accept, so they confuse those facts with opinion in order to justify refusing to accept those facts, even though they have in fact been proved in a court of Law on more than one occasion.
Guns don't kill people; Physics kills people! - John Lithgow as Dick Solomon on Third Rock From The Sun