I think the issue in the GP post when the webmaster only gets paid if the visitor clicks-through. The only thing that makes this is even feasible is the way Google targets the ads. If they weren't targetted, then the liklihood of click-throughs would be so small as to be insignificant. This is different than, say, standard television ads, which increase brand awareness, but which can be targetted to only a limited degree (i.e. women's health commercials on HGTV, toys during Satuday morning cartoons, beer ads during sporting events).
Now, I think I had a point when I started to write this post, but I seem to have forgotten what it was...
I believe you'll be wanting something like ROX or FVWM to break yourself in (these have GUI support and configuration, and tend to be much lighter than the big guns), and then switch to one of the nice lightweights (some examples: Blackbox, Fluxbox, or--my personal favorite--pekwm) once you're more comfortable with the OS.
I believe it is from Firefly. If my memory serves me correctly, it was a remark the captain made after punching some rich jerk with an inflated sense of self-importance, so you might not be too far off!
Wow, dude. Too bad I just spent all my mod points or you'd be a gold mine of easy redundant mods. And with a starting score of 2, there's three mods per post who will get a nice whack at it.
The Super Bowl is well-known to be the highlight of television advertising, at least in the U.S.. The commercials rarely have anything to do with the sport or the event (no moreso than you'd usually see with a commercial during a football match, whatever your flavor), they just usually tend to be highly entertaining. There were some really funny dot-com ones in the past few years, some obviously done with a low (production) budget. The one he was referring to was, if I remember correctly, was just a 20 second or so clip of a monkey doing something really stupid, with a quip at the end remarking how they just spent 2+ million dollars to show a monkey doing something stupid on TV during the Super Bowl, and how you could probably put your own money to better use by visiting their site.
The difference is there was a message with the humor. Personally, I thought there was very little humor in the Firefox ads regardless, but where they truly missed was the "grab." You want the humor to be tied with your product, so that the thought of one triggers the other (i.e. thinking of the joke reminds you of the product, seeing the product makes you smile because you think of the joke). The last thing you want to do is spend money to make an extremely funny commercial about which people will struggle to remember the next day, "now what was that commercial for, again? Oh well, no matter--at least it was funny."
Disclaimer: I am a coder geek and not a marketer in any way, but that seems to just make logical sense to me.
Please mod down these peo--WHACK Why don't you spend your mod poin--SMACK Can't you see that you're all being very unreaso--POW OMG WTF STOP IT YOU STUPID IDIO--THWACK
the Peak Performance Initiative fosters collaboration between teams and removes the barriers that stifle innovation and competitiveness in the manufacturing industry.
...on which, of course, Microsoft are experts.
It will also "Drive Efficiency and Innovation Across the Manufacturing Value Chain." When I figure out what a Manufacturing Value Chain is, I'll get back to you.
Unfortunately, absurd humor is only half of what gives the novels and the radio series their charm. The other half is the witty, irreverant, biting commentary on the nature of humanity, which the movies did away with entirely--probably so as not to "offend" anyone.
Eddie was great, though. Even if they were terrible, I'd watch the rest of the movies just for him. >8)
Agreed a fun game that looks great is better than one that looks like crap, however photorealism is not the end state of gaming progression.
Great graphics do not necessarily equate to "photorealistic". Take the Warcraft 3/World of Warcraft universe as an example. The graphics technology built in these games is very sophisticated, but the graphics have a unique, delightfully-cartoonish style. The technology is used in much subtler ways, and when you do notice it, it's all the more impressive because you realize that you've been taking it for granted the whole time.
Some of my favorite UT maps are ones that use contour shaders to make the game look like you're in a 2d cartoon world. When done right, this is more impressive than the most realistic scenery.
I think more games would do well to work creatively within the limits of their engine rather than to try to push it towards a facsimile of photoreality that can't be met. The concept of the Uncanny Valley will come into play, eventually, and the most innovative game developers are surely aware of this.
No problem! And to be honest, I'm not really in total disagreement with your original post--it does seem like we see an awful lot of Google stories. They're an interesting corporate phenomenon, though, and one that appeals to geeks and "regular folk" alike. That wide appeal, combined with all the genuinely nifty things they do, probably contributes to the above-average proportion of Google postings we see.
Sorry, I'll clarify: The critical tool I was referring to was Internet searching/indexing as a whole, not Google in particular. Thus, any new development by Google (or any other group that focuses on such things) represents an overall development in that area. Even moreso when it's Google since they're such a major player in the field--when they change something, it has the potential to affect many, many people.
Anyways, that wasn't really the point of my comment.
Slashdot Mirror
Clever. >8)
I think the issue in the GP post when the webmaster only gets paid if the visitor clicks-through. The only thing that makes this is even feasible is the way Google targets the ads. If they weren't targetted, then the liklihood of click-throughs would be so small as to be insignificant. This is different than, say, standard television ads, which increase brand awareness, but which can be targetted to only a limited degree (i.e. women's health commercials on HGTV, toys during Satuday morning cartoons, beer ads during sporting events).
Now, I think I had a point when I started to write this post, but I seem to have forgotten what it was...
I believe you'll be wanting something like ROX or FVWM to break yourself in (these have GUI support and configuration, and tend to be much lighter than the big guns), and then switch to one of the nice lightweights (some examples: Blackbox, Fluxbox, or--my personal favorite--pekwm) once you're more comfortable with the OS.
Good luck!
I believe it is from Firefly. If my memory serves me correctly, it was a remark the captain made after punching some rich jerk with an inflated sense of self-importance, so you might not be too far off!
/duck
"Now is the time on Sprockets when we panic."
Wow, dude. Too bad I just spent all my mod points or you'd be a gold mine of easy redundant mods. And with a starting score of 2, there's three mods per post who will get a nice whack at it.
Not very useful as a stress test.
Sounds Klingon.
The Super Bowl is well-known to be the highlight of television advertising, at least in the U.S.. The commercials rarely have anything to do with the sport or the event (no moreso than you'd usually see with a commercial during a football match, whatever your flavor), they just usually tend to be highly entertaining. There were some really funny dot-com ones in the past few years, some obviously done with a low (production) budget. The one he was referring to was, if I remember correctly, was just a 20 second or so clip of a monkey doing something really stupid, with a quip at the end remarking how they just spent 2+ million dollars to show a monkey doing something stupid on TV during the Super Bowl, and how you could probably put your own money to better use by visiting their site.
The difference is there was a message with the humor. Personally, I thought there was very little humor in the Firefox ads regardless, but where they truly missed was the "grab." You want the humor to be tied with your product, so that the thought of one triggers the other (i.e. thinking of the joke reminds you of the product, seeing the product makes you smile because you think of the joke). The last thing you want to do is spend money to make an extremely funny commercial about which people will struggle to remember the next day, "now what was that commercial for, again? Oh well, no matter--at least it was funny."
Disclaimer: I am a coder geek and not a marketer in any way, but that seems to just make logical sense to me.
This is like punch the monkey, Slashdot style.
Please mod down these peo--WHACK
Why don't you spend your mod poin--SMACK
Can't you see that you're all being very unreaso--POW
OMG WTF STOP IT YOU STUPID IDIO--THWACK
Please do list how you manage to reach 10Mb worth of extensions dear anonymous coward
By installing half of TBE.
That's never stopped anyone from coming up with those types of statistics before...
Bus Collision
No problem! Your new MSFord will have a new one built into it!
The Peak Performance Initiative press release also states:
It will also "Drive Efficiency and Innovation Across the Manufacturing Value Chain." When I figure out what a Manufacturing Value Chain is, I'll get back to you.
Vogon ships looking like bricks just hanging in the air.
"The ships hung in the sky in much the same way that bricks don't."
One of my favorite lines from the book. >8)
Unfortunately, absurd humor is only half of what gives the novels and the radio series their charm. The other half is the witty, irreverant, biting commentary on the nature of humanity, which the movies did away with entirely--probably so as not to "offend" anyone.
...ok, I'd watch them anyway.
Eddie was great, though. Even if they were terrible, I'd watch the rest of the movies just for him. >8)
If you want to go that method then I guess the Army has to take the thanks for innovating.
Don't mention it. >8)
Agreed a fun game that looks great is better than one that looks like crap, however photorealism is not the end state of gaming progression.
Great graphics do not necessarily equate to "photorealistic". Take the Warcraft 3/World of Warcraft universe as an example. The graphics technology built in these games is very sophisticated, but the graphics have a unique, delightfully-cartoonish style. The technology is used in much subtler ways, and when you do notice it, it's all the more impressive because you realize that you've been taking it for granted the whole time.
Some of my favorite UT maps are ones that use contour shaders to make the game look like you're in a 2d cartoon world. When done right, this is more impressive than the most realistic scenery.
I think more games would do well to work creatively within the limits of their engine rather than to try to push it towards a facsimile of photoreality that can't be met. The concept of the Uncanny Valley will come into play, eventually, and the most innovative game developers are surely aware of this.
Interesting to see that they had a "Linux Search" on their front page even then. Cool!
*blink*
Dude. Just...dude.
Wow.
He's not very popular.
No problem! And to be honest, I'm not really in total disagreement with your original post--it does seem like we see an awful lot of Google stories. They're an interesting corporate phenomenon, though, and one that appeals to geeks and "regular folk" alike. That wide appeal, combined with all the genuinely nifty things they do, probably contributes to the above-average proportion of Google postings we see.
To be fair, the page reports as being last modified 03/07/05 15:59:34. I think MSN search was still in beta at the time.
Sorry, I'll clarify: The critical tool I was referring to was Internet searching/indexing as a whole, not Google in particular. Thus, any new development by Google (or any other group that focuses on such things) represents an overall development in that area. Even moreso when it's Google since they're such a major player in the field--when they change something, it has the potential to affect many, many people.
Anyways, that wasn't really the point of my comment.