And for those of us who want an alternative to 7-zip with a user-interface that doesn't make you want to gouge your eyes out with spoons, then there is IZArc.
(free in beer, not speech - but I don't really care)
And people wonder why piracy is rampant? It is because the pirates are the only ones not having to jump through hoops just to watch or listen to the cartels precious IP.
Piracy is rampant because it's easy to get stuff for free and not get caught. It has nothing to do with DRM.
Years of watching people swap 120 minute cassettes of non-DRM'ed Spectrum games (which could be bought for less than $6 each) has made that obvious.
It doesn't matter if the music/games/films are cheap or without DRM as you just can't beat free for a lot of people.
I find Compact Flash an odd choice, especially when MicroSD-HC can go up to 32GB (which would mean you can do something useful with it) and are significantly smaller so keeping or even reducing the form factor.
I remember the days when CF was much much cheaper but an 8GB card SDHC is currently about £20. Whereas the cheapest 8GB Compact Flash card I could find was about £35.
I hope that whatever the outcome, Apple see that there is a demand for a mid-range headless box - which is essentially what Psystar are offering.
I don't want to pay £588.99 for a 2GB Mac Mini with only a 160GB hard-drive and a rubbish graphics card. At the same time, I don't want to pay £1,429 for a 2GB Mac Pro.
There is an £840 gap in the market which is filled by one machine which replaces a perfectly good monitor I already have.
The choice between Firefox & Safari on OSX is superfluous. Apple's team of professional interface designers should make the choice for us; all those OS X users using Firefox are just delusional.
I know what you're getting at, but there is another side to this.
I own a Topfield freeview PVR. It's a great device because it supports the development of TAP's - applications which can either compliment or replace functionality on the box.
For me, this means I have timers (which are a poor-man's season pass/series link, but something very few other boxes have), a really good channel browser, advert skipper, more features for handling recorded programmes etc.etc.
The problem is, that all these extras/replacements have different look and feel, user interface and flow. Some people have made a good effort - others have whipped out Microsoft Paint and knocked something up. For example, the actions of the colours buttons are inconsistent, even right down to exiting a screen and being asked to save changes (some say "do you want to discard?", others say "do you want to keep?" - both with yes/no buttons).
So whilst I have a tonne of great functionality provided by lots of dedicated people, the UI is a complete mess.
In defence of the Awesome bar, I only used it for about an hour before dismissing it, but I reckon 1 hour is enough...
Actually, 1 hour isn't enough. Not by a long shot.
I've been using the Awesome bar every day at work since FF3 released and only in the past week has it become really really good at knowing what I visit often and what I don't. The problem has been that it "imported" (for want of a better phrase) my browsing history from FF2 and had to assume that every single past site i'd visited was ranked equally. Therefore it's taken a couple of weeks for this to settle down.
So either, keep at it and eventually things will start to get ranked properly - or completely blitz your browsing history and start over again. The latter will rank your favourite stuff more quickly, but you'll lose a lot of data in the process.
I love Awesome bar but I've given it a chance. I would recommend others do too.
Well you can simply configure your host to forward your "me@acme.com" mails to "me@gmail.com" automatically. It is then trivial to set Gmail up so that incoming mails sent to "me@acme.com" are replied with "me@acme.com" as a reply-to address.
This is a so-so solution, but it isn't perfect.
Whilst your reply-to address shows the email address you actually want people to see, the "from" still contains your gmail address.
Google's solution to this is the configuration options which allow it to send email with your name in the from field. However it doesn't actually change the "From" header but populate the "Sender" header. This means that when someone opens your email in Outlook then they see your email as "bob_jones@gmail.com on behalf of bob@jones.com".
Personally I'd rather people see only the email address I want them to see.
Now, the Palm III has a good calendar, addressbook etc. and i easily expandable with 3rd party appications
Are you sure the Palm has good built in applications? I remember them all being a bit basic.
For example, you had a contacts list that couldn't handle birthdays, anniversaries or more than one address. You had a calendar that couldn't do a decent week view (mind you, neither can Windows Mobile). You had tasks that couldn't handle reminders or re-occurances and you had notes which couldn't be over 4k.
I find it amusing that people look back on the Palm apps with rose tinted glasses when the reality was that, at the time, everyone was bitching about how basic they were.
It seems that Microsoft has been unsuccessful with SP1 in preventing hackers from turning a pirated, non-genuine copy of Vista into genuine copies that pass activation.
Can someone please explain to me how they can get a non-genuine copy to "pass activation"? I can understand hacking WGA so that it doesn't request activation or hacking WGA so that even when Microsoft tells it that its failed, it reports a success.
However this article suggests that you can feed a duff key to Microsoft and they'll incorrectly report it as fine!?!
I'm assuming here that WGA sends the CD key, Microsoft check it against a database of known shipping CD keys and known leaked keys and report yes or no depending on the outcome of that.
However with this set-up, you'd never technically "pass" WGA - you'd just be hacking around it.
With Gmail. It's intelligent filters screen out the quoted text, and by displaying email as threads (aka conversations) instead of just chronologically it makes dealing with a large volume of correspondence much easier. It's not perfect, but it's a damn sight better than any other email system I've used.
Worth noting that this feature is not limited to Gmail as Microsoft Outlook has had it for years. Not the intelligent filtering out of the quoted text mind you (anyone know of a free plugin that will do this?), but it does do threads reasonably well.
The only problem comes when someone attempts to start a new thread by doing a "reply all" and then wiping clean the message and subject line - in cases such as these Outlook still thinks that its part of the same conversation. Not so much a fault of Outlook though, but some built-in "intelligence" would be nice in the next version.
Email etiquette is dead. Has been for years. Some things I've noticed which contributed to its decline:
People putting everyone in the "To" line which means that Outlook highlights that email in a different colour (according to my setup) because it's assumed that I'm being asked for something.
Putting two John's in the "to:" line and then addressing the email to "John". Which one?
Microsoft Outlook which positively encourages people to top quote.
People using the excuse that being on a Blackberry means that they can not use any punctuation or capitalisation.
Inserting large graphical images as the signature. I saw one of an animated Betty Boop. WTF?
Using the stationary functionality to give me a mock background image of a paper pad. Why?
Use of Comic Sans as a font.
Sending out messages with high priority set on a far too regular basis. High priority is for just that, if you use it all the time then it loses its meaning.
There is probably more but I can't think of them right now. The main problem is that no-one is taught any etiquette and (as they've never used UNIX or posted in news forums) they haven't had any kind of etiquette forced on them by an application or verbally beaten into them by some irate news group member.
I'm not a Mac fanboy, hell I don't even own a Mac, but the biggest annoyance for me is Apple's gap in their product portfolio.
Take the laptops. The cheapest is £699. A similarly specified Dell would be about the same (or more) but for a lot of people they simply don't need everything that the MacBook offers. So if you want a laptop for email, the web and a little bit of word processing then you have a choice between a £699 MacBook or a £299 Dell. Yes the former has a bit more polish, but is it really worth the extra £400? Not for the casual/basic user.
Take Mac Mini's. There is nothing headless that sits between the most expensive Mac Mini (£499) and the cheapest Mac Pro (£1,429). I have a perfectly good monitor and I don't want to have to be forced to buy a new one every time I upgrade my PC - so I'd like to avoid the iMac.
It doesn't take much (money) to get a game rated above 80% these days. It's not like in the old days, where if you had a terrible game, they'd actually give you a rating of 7%. The range for most games is around 60%-100%. So being above 80% doesn't really say much. The real question is, how many games are above 95%?
95% or above gives you 2 for Wii, 2 for Xbox360 and none for the PS3.
If you reduce it to 90% (which I think it still a perfectly acceptable score) then you get 4 for Wii, 11 for XBox360 and 4 for PS3.
If Apple loses, then a large number of positive steps towards dropping DRM will be lost.
The only reason the music industry is leaning towards MP3 is because if they want their music to work in over 80% of portable players then they must either chose DRM (FairPlay) and only one vendor (Apple) or ditch DRM and allow more than one vendor into the game - they have no other options.
If Apple are forced to support Microsoft's DRM then they won't have to even look at MP3 any longer since Microsoft will sell their DRM solution to anyone who comes with a cheque book.
Having said that, a glance of the article didn't seem to differentiate between WMA and protected WMA. If we're only talking about the former, then this won't help the music labels in any way - as they'll still have to go DRM free to avoid dealing with Apple.
On a final note, it's a Slashdot fallacy that Microsoft's DRM is stricter than FairPlay. It is actually configurable and therefore could be made to be laxer than Apple's - if the vendor and label so chose. Unfortunately at present they generally tend not to.
Everyone underestimated both the permanence and the amount of demand for the Wii. Which means Nintendo didn't get a chance to stock any overproduction during the summer for the christmas business, because there wasn't any overproduction.
Maybe in the USA but in Europe, there are plenty of Wii's to go around in France and Germany. You can walk into almost any electrical store and pick one up.
The UK variant is the same console hardware and software just a different 3 pin plug (which the earth pin is plastic anyway so you can buy one of those euro adapters) and a differently printed box.
That is it.
Yet there have been (and still are) massive stock shortages with every retailer who has managed to gain some consoles producing forced bundles of rubbish games, plastic tennis racquets and in one case a television. Take a look at this site, the RRP is £179 yet no-one is selling it at that price (ignore the Amazon link, they haven't had any in at that price for months)
Up until 6 weeks ago, the best way to buy a Wii in the UK was to order one from amazon.fr or amazon.de. They've now changed the site to prevent you from doing this.
So yes, there is the issue of supply and demand - but in Europe Nintendo have got it significantly wrong.
Actually, what happens is carriers "certify" phones to work on their network. YOu may wonder why you can buy Model X of a phone, and find that it doesn't have features while other Model X's do. Some of these features include things like call timers (carriers disable them since they like to charge from the moment you hit Send, rather than the moment the call is actually connected), byte timers (carriers can charge for every byte, including OTA packet headers and such), button color (the Send and End keys *MUST* be of a certain shade of green and red...), and so on.
I think I should point out again that in the rest of the world, carriers do not do this kind of stupid stuff.
This is an example, it's a mobile device designed entirely by a network operator. None of this slap-windows-mobile-on-it rubbish, this is a BREW based handset (running the MSM6280). All the features and functionality have been explicity detailed, designed and managed by O2.. and guess what?
It has a fully functioning bluetooth stack so you can send and received any content you like
It even supports A2DP and AVRCP.
You can set any supported music file as a ringtone, you can bluetooth it off the device directly from the music player if you want
You can send and receive vcard and vcalendar files
You can access the device in mass storage mode and pull off your pictures or video, or put some on, or set them as a wallpaper
You can synchronise your contacts and calendar using the supplied software with Microsoft Outlook
It supports SyncML 1.1.2
It has a fully working Java runtime environment. You can download and install unsigned Java applications if you want.
It has a full XHTML browser which you can use to access the web.
Only in the USA do carriers have such a massive control over their phones. This is a prime example of a device which could have been massively crippled from birth - but the operator deliberately chose not to.
All eBook readers will come with heavy and draconian DRM (as mandated by the book agency) until one vendor (also with heavy and draconian DRM) significantly corners the market through a beautifully easy to use device, tied in store and large volume of works.
This one company won't licence their DRM to anyone else and uses their huge market presence to force book publishers to accept the price points and the restrictions they want.
Given that the only way to get books out to everyone with that reader and avoid partnering with the one big company, publishers will find themselves having to accept that they're going to have to start looking at DRM free books.
Sound familiar?
(All I can say is thank god for Apple not licensing their DRM. If they'd done a Microsoft and licensed it to everyone who asked, music publishers would never ever have been contemplating DRM free media)
I've noticed in the last couple of years that definition of "troll" seems to be heading more towards "someone who has an opinion I dislike" rather than the correct meaning.
Interestingly enough, the first time I noticed this was several years ago on Slashdot. Even today, I still have to correct "troll" mods made by people who are only using it because because they dislike the dissenting (but still valid) opinion.
It would be very possible. I got a wii about 2 months ago and I've bought a single wii game since then. I want to buy more, I eagerly scan the videogame store shelf every week, but the games tend to be underwhelming at best.
Count yourself lucky you have a Wii, I can't buy one in the UK for love nor money. The shops in London all get small batches which sell out on the day they come in.
For games, check out the Wii section of Metacritic. If you stick with only the green rated games, you're looking at Super Mario Galaxy, Zelda, Resident Evil 4, Metroid and Zack & Wiki as 5 to start off with.
In light of this and given that I'm not prepared to cough up money for a PS3 or an XBox360, does anyone have any recommendations for a DVD player which will play DivX and XviD?
Most important requirement is the handling of multiple films on one DVD. Apart from that, I'm keen to go with a recognised brand name rather than an obscure Chinese one.
The Philips DVP642 was an oft recommended one but has now been discontinued. Recently I've been hearing good things about the Pioneer DV-696AV-K.
Producing this microsoft only player cost them over 100 million dollars. They also paid for direct assistance from Microsoft in it's development. For the dollars they spent they could have licensed a cross-platform player from the open market for every single person in the UK for 1/10th the cost they spent developing this MS only client.
I'm interested in the numbers you quoted, where did you get the 100 million dollars figure from? Which company said they can do everything the Beeb wanted for 10 million dollars?
There is a reason this story is big news in the UK.
You must live in a different UK to me! The amount of reporting on this has been limited to online technology websites and the odd paragraph (once, or twice if you're lucky) in the paper.
The Menezes shooting, Northern Rock and Madaline McCann are "big news" media items, this isn't close.
This was such a big mistake the Trustee's are likely to fire a good percentage of management over this.
I'm afriad you're being a tad optimistic and will be disappointed with the outcome.
The interesting bit here is the Beeb isn't really a commercial organization. They're a public entity which is strictly required [wikipedia.org] to keep itself free of commercial and political influence.
They're also required to account for their spending and for keeping costs down. If they proposed a completely open player and it was a significant amount of money more than the Microsoft one then they would have to justify why they went with the costly option.
Granted I've not worked in a non-profit organisation, but even so, I think that justifying a larger spend on something that affects less than 0.004% of visitors is going to be a very tough sell for anyone.
Slashdot Mirror
And for those of us who want an alternative to 7-zip with a user-interface that doesn't make you want to gouge your eyes out with spoons, then there is IZArc.
(free in beer, not speech - but I don't really care)
Piracy is rampant because it's easy to get stuff for free and not get caught. It has nothing to do with DRM.
Years of watching people swap 120 minute cassettes of non-DRM'ed Spectrum games (which could be bought for less than $6 each) has made that obvious.
It doesn't matter if the music/games/films are cheap or without DRM as you just can't beat free for a lot of people.
I find Compact Flash an odd choice, especially when MicroSD-HC can go up to 32GB (which would mean you can do something useful with it) and are significantly smaller so keeping or even reducing the form factor.
I remember the days when CF was much much cheaper but an 8GB card SDHC is currently about £20. Whereas the cheapest 8GB Compact Flash card I could find was about £35.
So SDHC wins on size, speed, dimensions and cost.
I hope that whatever the outcome, Apple see that there is a demand for a mid-range headless box - which is essentially what Psystar are offering.
I don't want to pay £588.99 for a 2GB Mac Mini with only a 160GB hard-drive and a rubbish graphics card. At the same time, I don't want to pay £1,429 for a 2GB Mac Pro.
There is an £840 gap in the market which is filled by one machine which replaces a perfectly good monitor I already have.
I know what you're getting at, but there is another side to this.
I own a Topfield freeview PVR. It's a great device because it supports the development of TAP's - applications which can either compliment or replace functionality on the box.
For me, this means I have timers (which are a poor-man's season pass/series link, but something very few other boxes have), a really good channel browser, advert skipper, more features for handling recorded programmes etc.etc.
The problem is, that all these extras/replacements have different look and feel, user interface and flow. Some people have made a good effort - others have whipped out Microsoft Paint and knocked something up. For example, the actions of the colours buttons are inconsistent, even right down to exiting a screen and being asked to save changes (some say "do you want to discard?", others say "do you want to keep?" - both with yes/no buttons).
So whilst I have a tonne of great functionality provided by lots of dedicated people, the UI is a complete mess.
Actually, 1 hour isn't enough. Not by a long shot.
I've been using the Awesome bar every day at work since FF3 released and only in the past week has it become really really good at knowing what I visit often and what I don't. The problem has been that it "imported" (for want of a better phrase) my browsing history from FF2 and had to assume that every single past site i'd visited was ranked equally. Therefore it's taken a couple of weeks for this to settle down.
So either, keep at it and eventually things will start to get ranked properly - or completely blitz your browsing history and start over again. The latter will rank your favourite stuff more quickly, but you'll lose a lot of data in the process.
I love Awesome bar but I've given it a chance. I would recommend others do too.
This is a so-so solution, but it isn't perfect.
Whilst your reply-to address shows the email address you actually want people to see, the "from" still contains your gmail address.
Google's solution to this is the configuration options which allow it to send email with your name in the from field. However it doesn't actually change the "From" header but populate the "Sender" header. This means that when someone opens your email in Outlook then they see your email as "bob_jones@gmail.com on behalf of bob@jones.com".
Personally I'd rather people see only the email address I want them to see.
Are you sure the Palm has good built in applications? I remember them all being a bit basic.
For example, you had a contacts list that couldn't handle birthdays, anniversaries or more than one address. You had a calendar that couldn't do a decent week view (mind you, neither can Windows Mobile). You had tasks that couldn't handle reminders or re-occurances and you had notes which couldn't be over 4k.
I find it amusing that people look back on the Palm apps with rose tinted glasses when the reality was that, at the time, everyone was bitching about how basic they were.
Buy an iPod at 20, die at 80, total life = 60 years.
60 years x 12 months x $20 per month = $14,400 over your entire lifetime on music purchases.
$14,400 / 99c for each song = 14,546 songs.
Assume an album has 12 songs, therefore 14,546 songs = 1,212 albums.
1,212 albums over 60 years = 20 albums a year.
So, in order for this deal to work out for you, you'd have to:
Can someone please explain to me how they can get a non-genuine copy to "pass activation"? I can understand hacking WGA so that it doesn't request activation or hacking WGA so that even when Microsoft tells it that its failed, it reports a success.
However this article suggests that you can feed a duff key to Microsoft and they'll incorrectly report it as fine!?!
I'm assuming here that WGA sends the CD key, Microsoft check it against a database of known shipping CD keys and known leaked keys and report yes or no depending on the outcome of that.
However with this set-up, you'd never technically "pass" WGA - you'd just be hacking around it.
Worth noting that this feature is not limited to Gmail as Microsoft Outlook has had it for years. Not the intelligent filtering out of the quoted text mind you (anyone know of a free plugin that will do this?), but it does do threads reasonably well.
The only problem comes when someone attempts to start a new thread by doing a "reply all" and then wiping clean the message and subject line - in cases such as these Outlook still thinks that its part of the same conversation. Not so much a fault of Outlook though, but some built-in "intelligence" would be nice in the next version.
View -> Arrange by -> Conversation
I use it all the time.
Email etiquette is dead. Has been for years. Some things I've noticed which contributed to its decline:
There is probably more but I can't think of them right now. The main problem is that no-one is taught any etiquette and (as they've never used UNIX or posted in news forums) they haven't had any kind of etiquette forced on them by an application or verbally beaten into them by some irate news group member.
Here are two for you that completely destroy that argument:
I'm not a Mac fanboy, hell I don't even own a Mac, but the biggest annoyance for me is Apple's gap in their product portfolio.
Take the laptops. The cheapest is £699. A similarly specified Dell would be about the same (or more) but for a lot of people they simply don't need everything that the MacBook offers. So if you want a laptop for email, the web and a little bit of word processing then you have a choice between a £699 MacBook or a £299 Dell. Yes the former has a bit more polish, but is it really worth the extra £400? Not for the casual/basic user.
Take Mac Mini's. There is nothing headless that sits between the most expensive Mac Mini (£499) and the cheapest Mac Pro (£1,429). I have a perfectly good monitor and I don't want to have to be forced to buy a new one every time I upgrade my PC - so I'd like to avoid the iMac.
That's about it really.
95% or above gives you 2 for Wii, 2 for Xbox360 and none for the PS3.
If you reduce it to 90% (which I think it still a perfectly acceptable score) then you get 4 for Wii, 11 for XBox360 and 4 for PS3.
(Source)
If Apple loses, then a large number of positive steps towards dropping DRM will be lost.
The only reason the music industry is leaning towards MP3 is because if they want their music to work in over 80% of portable players then they must either chose DRM (FairPlay) and only one vendor (Apple) or ditch DRM and allow more than one vendor into the game - they have no other options.
If Apple are forced to support Microsoft's DRM then they won't have to even look at MP3 any longer since Microsoft will sell their DRM solution to anyone who comes with a cheque book.
Having said that, a glance of the article didn't seem to differentiate between WMA and protected WMA. If we're only talking about the former, then this won't help the music labels in any way - as they'll still have to go DRM free to avoid dealing with Apple.
On a final note, it's a Slashdot fallacy that Microsoft's DRM is stricter than FairPlay. It is actually configurable and therefore could be made to be laxer than Apple's - if the vendor and label so chose. Unfortunately at present they generally tend not to.
Maybe in the USA but in Europe, there are plenty of Wii's to go around in France and Germany. You can walk into almost any electrical store and pick one up.
The UK variant is the same console hardware and software just a different 3 pin plug (which the earth pin is plastic anyway so you can buy one of those euro adapters) and a differently printed box.
That is it.
Yet there have been (and still are) massive stock shortages with every retailer who has managed to gain some consoles producing forced bundles of rubbish games, plastic tennis racquets and in one case a television. Take a look at this site, the RRP is £179 yet no-one is selling it at that price (ignore the Amazon link, they haven't had any in at that price for months)
Up until 6 weeks ago, the best way to buy a Wii in the UK was to order one from amazon.fr or amazon.de. They've now changed the site to prevent you from doing this.
So yes, there is the issue of supply and demand - but in Europe Nintendo have got it significantly wrong.
I think I should point out again that in the rest of the world, carriers do not do this kind of stupid stuff.
This is an example, it's a mobile device designed entirely by a network operator. None of this slap-windows-mobile-on-it rubbish, this is a BREW based handset (running the MSM6280). All the features and functionality have been explicity detailed, designed and managed by O2 .. and guess what?
Only in the USA do carriers have such a massive control over their phones. This is a prime example of a device which could have been massively crippled from birth - but the operator deliberately chose not to.
All eBook readers will come with heavy and draconian DRM (as mandated by the book agency) until one vendor (also with heavy and draconian DRM) significantly corners the market through a beautifully easy to use device, tied in store and large volume of works.
This one company won't licence their DRM to anyone else and uses their huge market presence to force book publishers to accept the price points and the restrictions they want.
Given that the only way to get books out to everyone with that reader and avoid partnering with the one big company, publishers will find themselves having to accept that they're going to have to start looking at DRM free books.
Sound familiar?
(All I can say is thank god for Apple not licensing their DRM. If they'd done a Microsoft and licensed it to everyone who asked, music publishers would never ever have been contemplating DRM free media)
I've noticed in the last couple of years that definition of "troll" seems to be heading more towards "someone who has an opinion I dislike" rather than the correct meaning.
Interestingly enough, the first time I noticed this was several years ago on Slashdot. Even today, I still have to correct "troll" mods made by people who are only using it because because they dislike the dissenting (but still valid) opinion.
Count yourself lucky you have a Wii, I can't buy one in the UK for love nor money. The shops in London all get small batches which sell out on the day they come in.
For games, check out the Wii section of Metacritic. If you stick with only the green rated games, you're looking at Super Mario Galaxy, Zelda, Resident Evil 4, Metroid and Zack & Wiki as 5 to start off with.
In light of this and given that I'm not prepared to cough up money for a PS3 or an XBox360, does anyone have any recommendations for a DVD player which will play DivX and XviD?
Most important requirement is the handling of multiple films on one DVD. Apart from that, I'm keen to go with a recognised brand name rather than an obscure Chinese one.
The Philips DVP642 was an oft recommended one but has now been discontinued. Recently I've been hearing good things about the Pioneer DV-696AV-K.
Any thoughts?
No.
Time and history has shown us that when you're number 1, you don't give in until you absolutely have to - because you don't need to.
That time has not yet come...
I'm interested in the numbers you quoted, where did you get the 100 million dollars figure from? Which company said they can do everything the Beeb wanted for 10 million dollars?
You must live in a different UK to me! The amount of reporting on this has been limited to online technology websites and the odd paragraph (once, or twice if you're lucky) in the paper.
The Menezes shooting, Northern Rock and Madaline McCann are "big news" media items, this isn't close.
I'm afriad you're being a tad optimistic and will be disappointed with the outcome.
They're also required to account for their spending and for keeping costs down. If they proposed a completely open player and it was a significant amount of money more than the Microsoft one then they would have to justify why they went with the costly option.
Granted I've not worked in a non-profit organisation, but even so, I think that justifying a larger spend on something that affects less than 0.004% of visitors is going to be a very tough sell for anyone.