Domain: medialifemagazine.com
Stories and comments across the archive that link to medialifemagazine.com.
Comments · 21
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Hypertext is all you need -- /. included
The publishers are (slowly) moving from simply copying plain-text, which they used to print (on dead trees), to web-sites, where hyper-linking is possible.
That's all you need — usually there is no reason to corral the links into a separate "info-box".
As the print-magazines wane and digital ones rise, this realization will come to the (still) technically-illiterate journalists and even their editors.
Meanwhile here on Slashdot (and other forums, where links are allowed), there is simply no excuse for making a claim without a clickable citation behind it... See the paragraph above for an example.
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Re:Generally speaking
While I'm definitely not a fan of their ouvre, Fox News is the fourth most popular cable channel, behind only Disney, Nickelodeon, and Adult Swim. As much as you may not like that, they certainly do have a "large enough following".
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Re:Just imagine
Sure, DexterIsADog.
Some of these are security videos. Some are just videos people shot. They all involve civil cases.
Question answered by lawyers about release of security footage
Texting Woman Who Fell Into Fountain May Sue Mall . The video in the story has been removed, probably as part of a preemptive agreement.
Kanye West suing YouTube co-founder for uploading footage of his proposal
Peninsula card room sues over violent YouTube videos
Couple sues subway over YouTube post
NJTA sues YouTube over the posting of a video that had been shot with an NJTA camera.
And this link may provide you with lots and lots of articles to read on the subject.
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Grumpy old men...
Damn kids, get off my lawn!
Jeeeeez people, calm down. As of composing this, about 75% of the comments are complaining of digg similarities, the new discussion system, blah blah. Calm down, people.. it's still slashdot. As best I can tell, they've just debuted a new section (idle.slashdot). You can still post your retarded memes (In soviet Russia our new CSS web 2.0 overlords welcome I, for one), and otherwise go about your typical slashdot business.
Back to the actual article.. I'd never heard of computer.com.. I guess it would help if I watched the superbowl.. but, yea, I don't. After viewing all the ads in TFA, some are decent (and I've seen re-run later), and some aren't terribly memorable (the salesgenie ad looks like something a 12 year old kid could storyboard in about an hour). Most of the dotcom ads are from companies I'm aware of (monster, pets.com, etc), although I never heard of computer.com or ourbeginning.com.
I tried to do some research on computer.com to see what its story was (currently a doorway page for a linkfarm).. and as best I can tell, it burned out right away (Seattle PI story from 2yrs later). (They raised $6M+ in venture funding, and blew $3M on the superbowl ads). There's even a 3yr old /. story that has computer.com in the comments, but TFA doesn't seem to mention computer.com directly (and the linked "video dot-bombs" from TFA doesn't seem to work for me). I'm curious if anyone here knows the full story? -
Also important that this is NBCNBC has already announced significant budget cuts and a renewed emphasis on reality shows. This puts them on a direct collision course with the WGA, SAG, and other unions. I suspect this is just the first sign of that.
The sad thing is, this could ultimately mean the cancellation of BSG.
-Eric
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Re:What I don't Understand
10pm EST & PST on New Years Eve, a night tons of children will be staying up late, for one. Second, it was aired at 9PM CST & MST, which is what I believe got them in the most trouble.
Here is a story mentioning the New Years and 9pm time info. "... the FCC requires that no indecent programs be aired between 6 a.m. and 10 p.m."
Here is another story stating the same thing and more details. "The Dec. 31 episode was actually a rerun, but the PTC's complaint the first time around wasn't addressed because it fell under CBS parent Viacom's $3.5 million deal with the FCC to clear up all indecency fines. The PTC's latest complaint is on behalf of viewers in the Central and Mountain time zones, because on the East Coast the show aired at 10 p.m., within the FCC's 10 p.m.-6 a.m. window of relaxed indecency standards." -
Re:Same tired knee-jerk comment..."33 percent of Fox News viewers incorrectly believed it was true that the U.S. has found Iraqi weapons of mass destruction; only 11 percent of people who said they relied on PBS or NPR for news got this wrong. Thirty-five percent of the Fox viewers thought that world opinion favored the U.S. invasion of Iraq; only 5 percent of those who get their news from PBS or NPR had this misconception. And an overwhelming 67 percent of those who relied on Fox thought that the U.S. had found clear evidence that Saddam Hussein had worked closely with Al Qaeda; if you got your news from PBS/NPR, you had just a 16 percent chance of believing this falsehood."
As the PIPA report (pdf) found, FOX makes you stupid.
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Re:What?
"Does anyone really care about writing for a webbrowser with a marketshare ceiling of ~3%?"
Yes, when that 3% tends to include the smartest and wealthiest among us:
. . . And it turns out that users of Apple computers are a more desirable demographic to advertisers than are PC users.
"With above-average household income and education levels, the Mac population presents a very attractive target for marketers, both online and offline," says NetRatings director and principal analyst T.S. Kelly.
The report notes that Mac computer users tend to be creative, loyal and tech-savvy. . .
.http://news.com.com/2100-1040-943519.html?tag=fd_
t op
http://www.medialifemagazine.com/news2002/jul02/ju l22/1_mon/news4monday.html
http://www.internetnews.com/stats/article.php/1403 581
http://www.macobserver.com/article/2002/07/15.1.sh tml -
What a LOAD?At least LOAD was free and ran on any winoze peecee. Unless that ten bucks a month is going to be invested into licensing some exclusive content that doesn't suck I don't see anything here that one couldn't get with any other broadband enabled computer.
It didn't fly five years ago when this sort of thing was relatively unique, I sure don't see it flying now.
This has the fingerprints of Warstler all over it. Morgan, are you out there?
"Ahh, good times..."
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I got two words for you all
Jennifer Government.
Read it. It will happen (or something like it). It IS happening. Futurama was NOT at all wrong when it depicted advertisers beaming their crap into people's brains while they dreamed. Every successful marketing/sales droid I know would have zero second thoughts about anything which can increase revenue. Among those people, there are no morals. I mean, Pepsi has already tried to pollute the night sky. Pizza Hut is slapping their logo on the side of spaceships. This has been going on for years. There's nowhere they won't try to go. -
Re:Why is this shocking?Now, on the "US media sucks" point, I agree 100%. Fortunately, newspapers and public radio are far better than cable news. There are plenty of high-quality, objective news sources in the US. But most of them aren't on cable TV.
Unfortunately I see this changing in the next few years with the deregulation and rollbacks of media consolodation rules. AFAIK, Michael Powell lowered the restrictions, so now any company can own TV, newspapers, and Internet sites (opposed to only TV or only radio). It also weakened other rules that now say any individual company can now reach 45% of a population instead of 35%. The same BS news broadcaster you hate will soon likely be the same source as your newspaper, because its going to be ran by the same company, reported from the same reporter. Unfortunately, old people still rely on their TV sets along with non-technical parents.
The news on TV is worthless now anyways. I turned on the 6AM news yesterday and continuously flipped through the channels: NBC, CBS, FOX, CNN, etc... On every single one of them were the same stories in the same order at the same time. A story about the Sept 11 Commission's Findings, then the Ohio Mall Bomber Suspect, then the weather, then sports. Most of the footage was nearly identical, so its hard to believe they are even trying anymore. I'd swear it seems like they're all just owned by the same company rebroadcasting it under a different name. I suggest you try this one day, you might be surprised.
It doesn't surprise me that the internet and blogs are becomming a much more popular method for news to be spread, as most intelligent people realize TV is crap. Many times you can also comment on articles (such as slashdot), which helps keep the reporters/writers of the story fair and balanced.
If anybody has an update to whether or not those rollbacks went into effect, I'd like to know. I know that some states passed laws preventing it from occurring, overriding the FCC, however I don't know what the full scoup was.
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Re: Spelling error, but Faux News truly misleadsThere's a study out that correlates misperceptions about the Iraq war with news source. You can read the whole
.pdf if you like.They took 3 polls with 3334 respondents, gathering data on three misperceptions about the Iraq war
(1) Evidence found for link between Iraq and Al Queda
(2) Evidence found of WMDs in Iraq
(3) Positive world opinion about Iraq warNews_source______FOX_____CBS_____ABC_____NBC_____ CNN___Print_____NPR/
_________________________________________________ _____Sources____PBS
0_misperceptions_20%_____30%_____39%_____45%_____ 45%_____53%_____77%
1_or_more
misperceptions___80______71______61______55______ 55______47______23
Yep, you read that right; fully 80% of Faux watchers had at least 1 of the misperceptions; fully 77% of the NPR/PBS crowd had zero. Wow!They also attempted to control for demographic variations in the audience. Here's what they say (end of P.15)
Looking just at Republicans, the average rate for the three key misperceptions was 43%. For Republican Fox viewers, however the average rate was 54% while for Republicans who get their news from PBS- NPR the average rate is 32%. This same pattern obtains with Democrats and independents.
I also really like this paragraph (page 16):Misperceptions According to Level of Attention to News
Isn't that amazing? The more you read the paper, or watch CNN, the better informed you are. But the more you watch Faux News, the more likely you are to be misled!! Now of course these are correlations; they don't prove causation, but they are pretty darned persuasive.
While it would seem that misperceptions are derived from a failure to pay attention to the news, overall, those who pay greater attention to the news are no less likely to have misperceptions. Among those who primarily watch Fox, those who pay more attention are more likely to have misperceptions. Only those who mostly get their news from print media, and to some extent those who primarily watch CNN, have fewer misperceptions as they pay more attention.This study was commented on in the wash post seattle times twin cities and other places
The one place you I can guarentee you won't find it is fox news!
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You can't handle the truth!
But it's not the holy grail for advertising agencies and media companies, which have built an industry around the idea of getting a shallow message to a broad audience rather than a tailored message to a narrower one,"
So, let's see... Companies/organizations who sit between the producer and consumer, have made up their own rules and flimsy business model and don't like it when times change and require the business model to change. Where have I heard this before? *cough*RIAA*cough*
I know this isn't the same thing, I just saw the similarity. Oh, and I didn't see in the article, were the better ads replayed? They were during the Super Bowl.
Reality TV, news, and "event" programming such as the Oscars do significantly better at getting viewers to see the commercials.
PLEASE tell me this doesn't mean more Reality TV shows!!! I can't handle it!!! They're replacing the somewhat-good shows that have survived so far. -
Re:Pop up ads
It has been know for quite sometime that pop-ads and banner ads have a very low click-through rate.
Nonsense. Pop up Ads have a massive click through rate - far higher than any banner ad.
Marketing droids love Pop Ups
It's why they're popular.
I surf with Opera and have Pop ups disabled, however some sites need pop-ups enabling for legitimate reasons - little floating help boxes and so on. Without the site warning you to enable popups, you may unwittingly miss out on some useful functionality of the site.
That's my problem with pop-ups - a legitimate useful JavaScript tool has been ruined by marketeers, watch as they systematically destroy the rest of the language.
Onmouseover play_ad_jingle, OnMouseOut display_dont_leave_yet_window etc etc.... -
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Old News.Acclaim already backed down from the proposal as mentioned in this article.(Near the end)
The campaign was halted, according to the spokesman, when death struck the royal household. gIt became inappropriate after the death of the Queen Mother,h he says. So, at least for the time being, we can all rest in peace.
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Clutter...What the network and progrmmers do not understand is clutter. The more ads you show me the less effective each ad is. Someday the advertisers will get this.
Clutter rises, even in weak ad economy. Study: Nearly 1 in 4 primetime minutes in 2001
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Re:Popularity/Coverage of Sundance Channel?sorry, bad url...recent Cable nielsens here.
...this time I will preview...
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Re:It's not about google...
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Re:Umm, no...
It's also not going to add up to very much per month. People who log on to check stock prices, look up the weather, read the top news stories and so on might look at 25 or 50 pages a day. They would pay something between $5 and $15 per month for Web content. But let's also take the worst case scenario. Let's say that you sat in front of your computer 8 hours a day and looked at a new page every two minutes without interruption 20 days per month. That would cost $48 for the month. That is the worst case scenario, and it is unlikely anyone is going to do that. The cost will be minimal for just about everyone.
According to Media Life Magazine, the average number of pages per week is 214. So your average numbers aren't too far off. But that's 35 average page views in a 30 minute session, so your max numbers are fairly far off. 8 hours a day would be 16 average sessions, times 20 days a month would be 320 sessions times 35 pageviews would be 11200, or $112/month.
Besides that, most sites are interactive. You'd actually be discouraging people from participating if you charged them a penny to post a comment. And even if you forgo that charge (and possibly have to send out 1099-Bs for barter income), you still are discouraging them from reading the article to make the comment in the first place.
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Wired and others will send out free ones tooAccording to A mouse--er, cat--that tells whether ads really work in Medialife Mag:
"A number of big-name magazines and newspapers have signed up to try the CAT, including Forbes, Wired, GQ and the Dallas Morning News.
And according to Expressindia.com:Ads featuring bar codes to be CAT-scanned will begin in September.
Forbes is going to send free CATs to 810,000 subscribers in September; Wired will send 375,000 out to its readers in October. It will also be testing out the Digimarc technology.
Major investors in the CAT include Young & Rubicam, Tandy Corp. and A. H. Belo, publisher of the Dallas Morning News."
"One of the companies offering the new technology to advertisers is DigimarcCorp., based in Tualatin, Ore. It says Ford Motor Co., Visa USA Inc., SonyCorp., International Business Machines Corp. and Brown-Forman Corp.'s JackDaniel's whiskey all have signed on, willing to give it a try, especiallysince it adds only marginally to the cost of an advertisement."
Sadly enough, people will gladly give up even more of their privacy to play with the little gizmo.
bah.