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EA Predicted to Announce Madden, NHL Sales Drops

bippy writes "Analyst PJ McNealy predicts that EA will announce Tuesday a 20 percent drop in sales for Madden and a 50 percent drop in sales for NHL 2005, partly due to the success of ESPN's low-price, high-content games. McNealy says this likely won't have a huge financial impact on the game developer, but it will affect them psychologically. I'm just surprised that ESPN's price cut worked. It seems that when Madden came out everyone was saying that the price cut wouldn't help ESPN or hurt EA."

42 comments

  1. NHL: duh! by MORTAR_COMBAT! · · Score: 3, Interesting

    There's no NHL season this year. I've bought the EA NHL game for years... but not this year. Why? Not because I bought a different game, but because I'm just not interested in playing a hockey video game when there's no hockey season.

    --
    MORTAR COMBAT!
    1. Re:NHL: duh! by SoulMaster · · Score: 1

      I am way with you... I can't belive the audacity of EA even trying to release NHL 2005 this year, considering that everyone knew there would be no 2005 season years ago. On the other hand. If those who bought it, plugged it in and saw a black screen showing the words "We're not playing, so neither are you." That might have been a pretty funny joke. Down 50%... Any one who thought anything different needs to get a clue. Sorry for the rant, I am going through Hockey withdrawl.

    2. Re:NHL: duh! by Colazar · · Score: 1
      I dunno, I would have thought that hockey fans might be playing *more* hockey videogames, to make up for the fact that they couldn't watch any actual games.

      But yeah, buying a new version of the game, guess that doesn't make any sense.

      --
      He decided to just watch the government, and kind of scale it down to size, and run his life that way. --Laurie Anderson
    3. Re:NHL: duh! by Anonymous Coward · · Score: 0

      I bought the game precisely because I am going through hockey withdrawals, and planned to set up an online league on xbox live with some friends to hold us over. If you were having the same idea, don't bother. Perhaps my favorite part of the game (being able to create your own players and place them on a team) is gone. No more creating players. How ironic is it that you can only play with players that don't want to play the game

  2. Oh god no.... by SkyWalk423 · · Score: 3, Insightful

    The Madden vs. ESPN fanboy war had just died down, the remnants taking refuge in the teenage spam havens of IGN boards and the like. Now comes word that the ESPN Games price cuts worked, and out come the fanboy trolls to take up the fight with renewed fervor. God help us.

    1. Re:Oh god no.... by Anonymous Coward · · Score: 0

      So which fanboy are you?

    2. Re:Oh god no.... by numbski · · Score: 1

      ESPN r00lz u d00d!

      --

      Karma: Chameleon (mostly due to the fact that you come and go).

  3. Same Game by Apreche · · Score: 5, Insightful

    Maybe some people decided they were tired of buying the same game over and over again every year. I mean seriously. NHL and Madden are great sports games. Probably the best sports games ever (discounting 10 yard fight and Ice Hockey for the NES). But NHL '99 is every bit just as good as NHL 2k4 or 2k5. If you don't have it yet, buy the newest one. But if you've already got an NHL game or a madden game, there is no reason to buy a newer one.

    So maybe a few of the dummies who rebuy the game every year finally realized the dumbness and decied to spend less money and try a game that might actually be a little bit different.

    --
    The GeekNights podcast is going strong. Listen!
    1. Re:Same Game by black+mariah · · Score: 1

      And how many people that played in the '99 season also played last season? How many changed teams? How many went from being spare-asses to being premiere players? Things change, and five years is a fucking eternity in today's hockey climate. In five years time the Dallas Stars have gone from being Cup champions to missing the playoffs.

      The people I know that play sports games generally buy the new one every 2-3 years.

      --
      'Standards' in computing only impress those who are impressed by things like 'standards'.
    2. Re:Same Game by Acidic_Diarrhea · · Score: 0, Insightful
      I disagree. Perhaps you can't spot the differences between Madden 2004 and Madden 2005 but to someone who is a real fan of the sport, there are many.

      Why must you call people "dummies"? Personally, I don't see much of a reason to buy expansion packs for the Sims but people do it and they enjoy them - so I say, good for them and let them have at it. Just because you can't see the differences in the games doesn't mean none exist.

      I just don't understand the psychology behind being so irate over this subject that you feel the need to lash out at people and insult them over this pretty trivial issue.

      --
      I hate liberals. If you are a liberal, do not reply.
    3. Re:Same Game by Squirrel+Killer · · Score: 5, Insightful
      But if you've already got an NHL game or a madden game, there is no reason to buy a newer one. So maybe a few of the dummies who rebuy the game every year finally realized the dumbness and decied to spend less money and try a game that might actually be a little bit different.
      At $50 a pop, I'm inclined to agree with you, I only bought two NHL games, NHLPA '93 (Genesis) and NHL '98 (PS), and there was a major engine change there (2d to 3d). I only bought one Madden, John Madden Football '92 (Genesis).

      But at $20 a pop? Different story. I bought, not just ESPN NFL 2k5 and ESPN NHL 2k5, but also ESPN NBA 2k5, and I plan on buying ESPN MLB 2k5 when it comes out. If the price stays the same for the 2k6 line, I'll probably pick up another 2 or 3 (NFL, NHL, and if 2k5 is good, MLB). While the roster updates are a reason for Sega to kick out another version, the online component is what will get me to upgrade. It's not a new or different game I'm looking for, I'll just want to keep playing online, and the price makes that easy. Over the long haul with this price scheme, Sega's gonna get a lot more money out of me, although I'm just a fairly casual sports gamer (although don't ask about my full 162 game Triple Play '02 season).

    4. Re:Same Game by jazman_777 · · Score: 1
      Maybe some people decided they were tired of buying the same game over and over again every year.

      Just like people are tired of going to Red Sox games year after year. It always just one baseball game after another. And you always know how it ends.

      --
      Slashdot: Failed Car Analogies. Amateur Lawyering. Anecdote Battles.
    5. Re:Same Game by cnj · · Score: 1
      At $50 a pop, I'm inclined to agree with you, I only bought two NHL games,
      I purchased '93-'95 for the SNES. '94 introduced five players, so it was worth the purchase. '95 wasn't that big of an improvement. I later purchased '96 used for $10. I also purchased NHL'9-something for GameGear so I could play on the road. I own one copy of Madden I got for $2, for the Game Cube. I'm a much bigger hockey fan than soccer. I own FIFA '99 for MSWin. I loved the game. My sister loved the game. We played against each other over our home LAN. I bought a newer version (2k? maybe I skipped a year) and discovered it wouldn't play without the CD, and I couldn't easily make an ISO of it. I stopped buying EA games because of this. Shortly thereafter I gave up on MSWin altogether, partly because of this. I'd gotten so frustrated by all the anti-user technology I just couldn't stand it and went almost entirely free software (there are some occasional exceptions which are for the most part consistent). Perhaps a large drop is also because EA just does things to piss off users like this? I don't know if ESPN's stuff is the same, but it could be. And yes, EA had basically a monopoly with this franchise. In order to keep selling games they only offered one or two new, minor features a year. This really got frustrating, especially when they did this on the PC [consoles I could understand some limitations]. When I stopped playing their games, you still couldn't run a custom team through a full season, and the team creation was very limited as it was (but improving ... slowly).
      --
      Never trust anyone over 90000.
    6. Re:Same Game by SansTinfoilHat · · Score: 1

      But at $20 a pop? Different story. I bought, not just ESPN NFL 2k5 and ESPN NHL 2k5, but also ESPN NBA 2k5, and I plan on buying ESPN MLB 2k5 when it comes out. If the price stays the same for the 2k6 line, I'll probably pick up another 2 or 3 (NFL, NHL, and if 2k5 is good, MLB). Why spend $60 on three sets of roster updates?

      Seriously, if you buy into the 'just a roster update' hype, then spend your cash on some other excellent new game out there.

    7. Re:Same Game by Squirrel+Killer · · Score: 1
      You quote me, but you obviously didn't read me. :)
      ...the online component is what will get me to upgrade.
      No one's going to be playing NFL2k5 next year, so if I want to play in an online league, I'll need to drop the coin. At $20, I'll do it. At $50, I get my money.
  4. Wouldn't help ESPN or hurt EA by Neon+Spiral+Injector · · Score: 1
    But it did hurt EA. Oh, the author meant:
    would ! (help ESPN || hurt EA)
  5. Could we get the title right? by benpharr · · Score: 3, Informative

    Come on guys, could we get it right? It's EA that will be announcing that their games are losing sales. ESPN is the one causing the loss in sales.

    1. Re:Could we get the title right? by bippy · · Score: 2, Informative

      Don't blame me, I submitted the headline as: ESPN sidelines Madden, NHL

  6. Demo by elid · · Score: 1

    How am I supposed to try and maybe buy Madden 2005 if EA decided not to release a demo for it this year?

    1. Re:Demo by Lemental · · Score: 1

      Head to your local Gamestop or Software etc. Plenty of used copies there for people who bought it, and, are sick of the franchise. Lots of people I know bought ESPN after playing, or, hearing about Madden's lack of innovation for another year. I am sure ESPN will fall into that trap soon, but, at least they have new stuff this year, plus its only 19.99.

    2. Re:Demo by Anonymous Coward · · Score: 0

      i think madden 2004 serves as demo enough

  7. Bugs by Spankophile · · Score: 4, Insightful

    There's also the issue of the bugs in Madden that were causing people to "exploit" the stamina features in Online games.

    I personally just think EA has taken their mindshare for granted. SegaSports gave them a run for the money, and now it seems ESPN has broken through.

    1. Re:Bugs by Anonymous Coward · · Score: 1, Informative

      Not sure if you knew this, but Sega Sports is ESPN Videogames.

    2. Re:Bugs by Anonymous Coward · · Score: 0

      we shouldnt forget the big amount of bugs in NHL 2005. if you didnt have the "correct" gamepad then the meny would be scrolling endlessly and playing was inpossible.

  8. ESPN Football Full of Bugs! by Numeric · · Score: 0

    I bought ESPN Football for 9.95$ (on sale) because it was so cheap. However with the low-cost game comes with many issues primarily the game freezes. I have read similiar complaints on the ESPN message board.

    Would I spend the extra money on Madden? Yes because the game doesnt crash.

    I don't think I will be buying any more ESPN games til they improve their QA process.

    --
    -- ladies and gentlemen we are floating in space!
    1. Re:ESPN Football Full of Bugs! by Squirrel+Killer · · Score: 5, Informative

      I'm not saying that ESPN is bug free, but in 3 online leagues and a ton of offline play, I've never experienced a freeze or crash. The only bug I've encountered is occasionly when starting an online game, the game thinks the controller is disconnected. Certainly, you've had your experience, but "full of bugs" to be a huge exageration. It's not dramatically buggier than Fatigue Madden.

    2. Re:ESPN Football Full of Bugs! by badasscat · · Score: 1

      It's not dramatically buggier than Fatigue Madden.

      It is in franchise mode, which is full of game-stopping bugs. It's really a disaster of a game if you plan to play on franchise, because you never know when you're going to get stuck without being able to pass the draft, or when your game's going to freeze because of a corrupted playbook, or during SportsCenter, or whatever. I've personally experienced several of these bugs and in fact I can no longer use my own franchise's playbook. Reverting to an older save doesn't work, and there's no way to recover a corrupted playbook, nor can you re-import the messed up plays. All you can do is just use a generic playbook or one from another team.

      Luckily I have not yet experienced the draft bug, which from what I understand means your franchise is basically over (or at least that you can never use the draft again; apparently the game will freeze at the same point from then on, no matter what). But franchise mode really is a big mess. A word to the wise: never, ever substitute anybody using the substitution feature in a game during franchise mode. This is what corrupts your playbooks. Use the depth chart instead. Of course, this means you can only do global subs; the actual sub feature is totally broken.

      Online play could be a different matter. But the bugs in franchise mode are substantially worse than anything found in Madden. The fatigue bug is nothing compared to a bug that wipes out years worth of franchise play.

  9. The real reason the price cut worked by antifoidulus · · Score: 4, Insightful

    Was because it was right at the high end of the "impulse buy" range. Most people will spend up to $20(one bill, well more than that with tax but people don't really think of that) on a whim, but when you start to get higher than that, many people will think twice about it, and probably go with madden because it's a $50 game, so it must be better than your $30 or $40 game...

  10. EA by nelsonal · · Score: 1

    From August sales data and EA's own admission this was one of the better years for Madden from launch to August. It hit 1 million sales faster than last year, and was selling even more units than ESPN Football through August. Unless September was a total disaster this analyst missed the boat.

    --
    Degaussing scares the bad magnetism out of the monitor and fills it with good karma.
  11. This Whole Thing Is Stupid by Primis · · Score: 0

    I'm getting tired of the whole EA vs ESPN debate because only one of the two companies releases games on the only platform that matters -- PC. And that company is EA. Until the ESPN line is released for PC, they aren't even a true direct competitor to EA, who has released games for PC for years and years. If you're missing an entire platform, you're a niche, not a competitor.

    Also, I don't know about you but I haven't bought many games of any type lately, for any platform. Why? Because the economy still blows and I have other things to spend money on that are more-important than dropping $50 on some game.

    Perhaps that amazingly-obvious factor has a lot to do with it EA's numbers being down -- nobody has as much money to waste on games right now.

    -- Primis.

    1. Re:This Whole Thing Is Stupid by Anonymous Coward · · Score: 1, Insightful

      I would argue that the PC is the niche market.

    2. Re:This Whole Thing Is Stupid by MORTAR_COMBAT! · · Score: 1

      ESPN also doesn't release on GameCube, while EA does (although no online for GameCube).

      --
      MORTAR COMBAT!
    3. Re:This Whole Thing Is Stupid by jenso · · Score: 3, Interesting

      "the only platform that matters -- PC"

      check out the 2004 esa report "essential facts":

      http://www.theesa.com/EFBrochure.pdf

      in 2003, sales of cosole games were $5.8 billion, compared to $1.2 billion for pc games. oh, and the ps2 version of madden was the best selling console game - and it's not even on the top 20 list of pc games....

      i'm a pc gamer at heart myself, but it's a small market when compared to the consoles... this year should see an increase though, with all the good pc games...

  12. perhaps by devilsadvoc8 · · Score: 1

    a price point has been identified? Is anyone at Madden listening? Hello? Oh, people haven't mentioned it but ESPN football is NOT available for the PC.

    --
    B O R I N G
  13. Could Be The Economy Too by blueZhift · · Score: 3, Insightful

    It could be that in a relatively weak economy with relatively high unemployment, that price matters more. This would difinitely give the ESPN line of games an edge. And, as some have already mentioned, $19.99 is at the sweet spot of the typical impulse buy. Now that we're entering the holiday shopping season, sales should go up for both EA and ESPN lines, but I'm guessing that grandparents will be preferentially buying the ESPN line of games for their spoiled grandkids!

    1. Re:Could Be The Economy Too by Anonymous Coward · · Score: 0

      "It could be that in a relatively weak economy with relatively high unemployment, that price matters more."

      If the economy was actually weak, or if unemployment was actually high, you might have a point.

  14. NBA 2k5 is no exception (Gripe mode) by eamonman · · Score: 2, Informative

    I purchased NBA 2k5, also because of the price cut. I got used to the controls somewhat , and only noticed some graphical glitches. So things were pretty much all well and good until last week, when my 24/7 mode games would freeze whenever I finished a game/trial. Once I completed a game, The "Loading..." text would come up, and then the "..." animation froze, and the music would start doing a 5 second loop.

    Thinking maybe it was a bad music track, I found the surface of the disc had no scratches of any kind. However, I was still suspicious of the music thing (as games I have had before would freeze because of bad tracks of music), so I tried to shut the music off. But since I can't do that from inside the 24/7 mode, and also shutting it off before entering the mode doesn't help (if you originally created the 24/7 savegame with the music on, you're stuck), I just started a new 24/7 character with no music. I lost basically 6 hours of gameplay. And now it works. grr

    This might not be the true solution, but I'm done with 24/7 mode and the game, (I'm not going to play 82 games) so whatever. In any case, I started to hate the AI after awhile. I couldn't figure out a way to drive, jump to shoot, and then directpass to a specific player. I vaugely remeber the EA version being a little more intuative in its passing, whereas 2k5 tends to pass to people that are not necessarilally where you are pushing the controls. This makes fast breaks annoying and difficult (You have to press the alley-oop button to pass to the trailers on te break; It's not like EA where I would simply hold shoot, getting defenders to commit, and then hitting pass to pass to the cutters) Grr!

    --
    0- Eamonman Proud member of DNRC
  15. EA reps already forecast doom for NHL 2005 by BiteMyShinyMetalAss · · Score: 2, Interesting

    Some EA reps were recruiting in my area not too long ago, and the head of research (his name escapes me, but he was really cool guy) gave a speech. He explained to us that for sports games, they try to get the bulk of their revenues in the bag during the first 6 weeks of the respective sport's season. In NHL 2005's case, he explained that EA was already expecting that 2005 would not do well because nobody was psyched for the season with the strike, and hence nobody would be psyched to buy the game. Especially telling was the 25 minutes of EA game trailers before the speech with trailers for every EA Sports game, except NHL 2005.

  16. This story was offbase to say the least by LilSerf · · Score: 1
    Check this writeup on the earning report that was at 5pm EST today.

    Significant excerpt (emphasis mine):

    "Despite disappointing the Street, EA officials touted the company's success in the quarter. The company's Madden NFL 2005 title has posted double-digit growth in units and revenue over last year despite competition from ESPN NFL 2K5, which is co-published by Sega and Take-Two Interactive, said company CFO Warren Jenson."

  17. I'm assuming that nobody is really a hockey fan... by EaTiN+cOfFeE+bEaNs · · Score: 1

    In case anyone didn't notice, hockey fans aren't doing anything to support the NHL because there's no season. I'm sure that if you go back and look at sales figures for MLB and NHL games the last time they were on strike/locked out, you'd see a drop in sales for that year, too.

    --
    No TiVo and no caffeine make me something something...
  18. Roster Updates by JavaLord · · Score: 1

    Maybe some people decided they were tired of buying the same game over and over again every year. I mean seriously. NHL and Madden are great sports games. Probably the best sports games ever

    Overall, maybe. For their time they are average. They don't break new ground with graphics or content like some old NES games did when they had to make up for not having a licence.

    (discounting 10 yard fight and Ice Hockey for the NES).

    I'd take Blades of Steel and Tecmo bowl but ok. :)

    But NHL '99 is every bit just as good as NHL 2k4 or 2k5. If you don't have it yet, buy the newest one. But if you've already got an NHL game or a madden game, there is no reason to buy a newer one.

    I don't play the NHL games anymore, as my interest in hockey has went down the tubes as my team has. I buy Madden every year. Madden usually adds a new feature every year (like it or not). This year they added the hit stick, and a "storyline" type mode where you can read about your team in the local and national papers everyday and listen to sports radio based on the simulated season. It's not super in depth but it's a pretty cool feature I've always thought the football games should have.

  19. Two Things by pudge · · Score: 1

    First, Madden 2005 is still a huge seller. A small hit was expected due to ESPN's great offering at a low price, and it happened.

    I expected a big hit in NHL 2005, for two reasons: the lockout, and the fact that ESPN's hockey keeps improving more than EA's does. I haven't seen this year's offering yet, but I and lots of other people keep saying every year, "man, EA NHL sucks. Next year I am switching." And the $20 price point made it a perfect time to do it.