Xbox Division Slips Back into Loss
Despite general news that Microsoft's revenues were up last quarter, the Xbox division slipped back into the red with a $164 million operating loss. From the article: "The operating loss in the division also dropped year on year, falling to $164 million from $204 million, which could be seen as very positive - but can equally be interpreted in light of the fact that the previous quarter, ended on December 31st, saw the division post its first quarterly profit since the launch of Xbox."
Recent sales are low because everyone is anticipating XBOX2. Why not?
I guess they have priced themselves out of any profits. I bought my XBOX for $300 back in November '01 when it was first launched. At that time, those $300 got you the console and one controller. These days (last time I checked), for $150, you can get an XBOX, two controllers, and one or two games. The console wars have driven down the price from what used to be an arm and a leg to something much more affordable in an attempt to sell more and more units.
Regardless, Microsoft will keep fielding consoles for as long as Billy says they can, while Nintendo seems flimsy, with barely any support, and Sega sits in the corner, having no fucking clue what they're doing.
Thus, I am now reminded of how violated I feel.
Sales are low because everybody already bought Halo 2.
But not everybody's buying Turf and the other new map for said game.
Two Roommates and a Boyfriend, updates Monday, Wednesday, and Friday
Okay, let me explain this to you. Christmas is the biggest, baddest ass time of year when it comes to retail business. I want to say like 35% of all retail business takes place in the month of December.
Game publishers try to get their best games out around Christmas seaons, because they know it's a great way to have a block buster game.
If X-Box has equalled the quarter that had Christmas during any quarter that doesn't have Christmas in it. Either they did something incredibly wrong during Christmas, or they did something incredibly right during the non-Christmas quarter.
There's a reason they seasonally adjust all retail numbers when doing economic analysis. It's because not all quarters are equal.
Kirby
Then get the fuck over it already.
Seriously, I'm plenty critical of MS, but this continues to be stupid.
PS I thought the Xbox was supposed to be the key to Bill's wet dream, convergence. What ever happened with that?
nintendo also has better games and a better system overall, IMO. If they didn't miss the boat completely on internet gaming, they would be well ahead of the xbox for US sales. From what I've seen and played, the only way xbox has such a high amount of market share is xbox live. even if xbox is just decentralized internet play like the ps2 online, it wouldn't have nearly as many consoles in use as it does with live. Even though I'm not a fan of the box, xbox live does have it's strong points.
Nothing here to see, ladies and gentlemen, please move on...
This late in the product cycle the Xbox should be a cash cow throwing off the money needed to fund future consoles, repay the investment in the first console, etc.
Instead it is just a big old rathole into which money continues to flow.
... but at least they make a profit! Sure Microsoft has huge pockets and could lose money like this forever if they wanted to, but a company can only do this so long before stockholders want to see some improvement. Remember that hardware sales equal a loss, software sales equal a profit.
Look to see Microsoft try to make more games and sell cheaper hardware with 360.
Maybe it's because they dont send out much stock these days to smaller stores, and instead focus on big shopping centre outlets. I work at a small HMV in UK and we aint seen an Xbox since before xmas.
Unless I'm mistaken microsofts userbase is based primarily in north america for various reasons. Games like World of Warcraft, Everquest 2, Counter-strike 2 and a variety of other bigname time consuming releases are beating the hell out of their console competition in the US. It isn't surprising that MC's xbox division sales are hurting.
**insert favorite profound quotation here**
As the people hear more and more news about the Xbox360, PS3 and revolution, the amount earned by ALL companies will go down, it's just that microsoft are making a loss because of the expense of producing the xbox
I'm sure sony and nintendo are also experiencing lower profits in the run up to the next generation
Business Voyeur
They should just release Halo 3: the Rest of Halo 2. That was pretty much the only reason XBox really did well. Heck, that's why I bought the XBox. I still haven't found another game that I would want to buy for it.
This is the beginning of the big gaming decline ver. 2. Having lived through the first gaming implosion in the 80's all of the stars are aligned for a second one. And isn't it amazing how cycles always go in 25 year increments... almost to the day this will again.
Nintendo is the only one staying out of the hardware arms race and will smartly stay alive and strong through this one. The sheer costs of R&D of Sony and MS's continual losses as well as their R&D costs are going to be the downfalls along with rehashed games and themes ad nauseum. Hopefully nintendo will really bring gaming back to accessibility and fun as they are claiming and get this industry back on track.
http://teasphere.wordpress.com - A little spot of tea
Nintendo has better games? Are you on crack?