Google Working on Desktop Linux
paulmac84 writes "The Register reports that Google is working on a version of Ubuntu, known internally as Goobuntu. Google has confirmed it is working on a desktop linux project, but declined to supply further details, including what the project is for. Is Google about to release this as an alternative to Windows?" Update: 02/01 00:11 GMT by SM: chrisd is the first among many to point out that this is just more fodder from the Google rumor mill and isn't something they are currently planning to release.
This has been talked about for quite a long time and even supposedly seen but what can Google do that would make this more special then any other ubuntu release/spin off?
Also a more worrying question,would you see ads incorporated?
because Google has a great track record, but I don't think Google is the right company to get all excited about when we find they're working on Linux. IBM, yes, as they have extensive knowledge and experience working with both hardware and OSes.
Google is good at... gathering and indexing information. I don't see a Google Ubuntu being much more than Ubuntu with bundled linux versions of their various apps.
Ballmer throws a chair.
I think it's a waste of Google talent. They should concentrate on data collection, aggregation, and dissemination tools.
Google has many fingers in many pies right now, presumably trying the
chuck-it-and-see-if-it-sticks approach. No doubt this is another of
those types of projects. If it works they'll hail it as a true MS rival,
if it doesn't it'll quietly get put down in a back room a year from now
and forgotten about.
kthx
An Indian-American Hindu committed to non-violent thought/speech/action alarmed by the global explosion of radical Islam
GNoo/Linux?
Gnoogle.
What if Google is planning on combining this with a virtualization product so that it can be installed under Windows? Your average user is not going to be able to replace Windows. However, Google could release this as a "security zone" which people would install on top of Windows. That, combined with perhaps an improved UI and a suite of desktop software may get a more typical user to install it.
My desktop linux would be a very specifically limited Linux for securely browsing the web from an unprivileged account, for use by cybercafes, etc., with a default search engine of google of course. They really don't have any business getting into the OS business as such, but the web-appliance defaulting to their pages might be another thing.
--Parity
'Card carrying' member of the EFF.
Is Google about to release this as an alternative to Windows?
That's tot likely. What would be more likely would be releasing a dedicated internet hardware device running Linux behind the scenes that provides some combination of Internet based TV, VOIP, Browsing, and Email.
set softtabstop=4 shiftwidth=4 expandtab nocp worlddomination
What'll make this "sell" isn't technology but brand. Name recognition counts for everything in big business. Just their name alone can sell a decent product. We know they'll have to make a decent, relatively simple, interface. But other than that their brand name is enough to make this a huge success.
Developers: We can use your help.
The majority of the world either don't know what Linux is, or associates it with people like us(!)
If Google can make the installation simple, the desktop pretty, and break the "freak" tag that Linux has (and don't kid yourseldf - Linux is only for us freaks), then I think this is a great thing.
We should support this.
It seems more likely Google would partner with Ubuntu than snapshot their product and start wandering off in their own direction. Ubuntu could definitely use the human and network resources Google has to offer, but I don't see them just handing over all their work and letting Google take over, nor does it make sense for the two to start competing with one another.
Add their name to it.
That might not seem like a big deal, but I think it might be. Google is huge compared to most companies that put out a Linux distro. If they did this, they could very well become the standard.
And IMHO, that would be a huge blessing. The #1 complaint you see from developers outside the Linux world seems to be "there isn't a Linux standard". And I can kind of see their point - Windows doesn't suffer from the whole RPM vs. DEB vs. whatever problem. Some systems use devfs, and some don't. Each distro has different /etc structure for storing network settings. And so on.
But! If Google were to become the standard, we wouldn't have that as a problem anymore. Think of the possibilities! We might have more manufacturer supplied graphics drivers and more commercial software on the shelves for Linux.
And Google is big enough to make this happen. Go Google!
Weaselmancer
rediculous.
The name "Goobuntu" sounds most like:
(1) A sinful dessert.
(2) A Final Fantasy monster.
(3) A Swahili word meaning "booger".
(4) Baby babble.
(5) A natural companion to "sed", "awk" and "grep".
With spending like this, exactly what are "conservatives" conserving?
With a Google name on it, Corporate acceptance will be easier to sell, than simply "Ubuntu"!!!
No, not by a longshot. We might speculate all day long, but I cannot imagine anything making a dent in Microsoft's hold... at least not yet and not with Google's influence... not yet.
If anything, I would guess it could be yet another free software offering to install at WalMart and Fry's stores competing more with Linspire rather than Windows. It could also just be a way of weening itself away from anything Microsoft. (I suggest this without knowing what the average Google employee desktop uses.)
If Google were to attempt to replace Windows now or even in the near future, it would fail miserably and tarnish Google's image. Now is not the time.
With Google's habit of tracking and recording every bit of information it can get it's hands on (it's actually their *mission*), why would anyone trust a Google provided OS to allow privacy? They already track surfing habits through their toolbar and google-analytics, why is it a leap to think that they will use this to get even more marketing data?
NeverEndingBillboard.com
"Yet despite all of this, it doesn't succeed."
You're making the common mistake of using market share to measure success. I invite you to compare General Motors or Ford with Porsche. Porsche doesn't have 95% market share, they don't even have 5% market share - yet they are the most profitable car company in the world. Now this is an extreme example, but it's foolish to assume that because Apple doesn't have the majority of the market that they are a failure. Quite the opposite I think...
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All they could do (thanks to the GPL) is add their touches to it. And for it to become a standard, they would have to specify that standard so other people could write to it.
And once they did that, any other group could implement it. It would be like Mandriva(Mandrake) vs. Red Hat. Both use RPM, but people will pick the distro they like. If you like the way Google does things, fine. Use their distro. If not, use some other compatible one.
And yeah, you'd get some people complaining about "those heavy handed Google goons" not setting up /etc the way they like or some other picayune point like that, but so what? The good that would come from this would far outstrip the occasional config gripe.
Also, just as food for thought, what if Google decided to drop 5% of their R&D into Wine? Just 2% then? The Wine guys have done miracles so far on a shoestring. Imagine what the result would be if Google paid a few of those guys to quit their day jobs and work on Wine full-time.
The results would be impressive. Probably amazing even.
Weaselmancer
rediculous.
Just a guess, but it makes sense for Google to standardize on one desktop OS for everyone. Using Ubuntu as a base to build a Google-internal OS just makes sense. A number of other companies do the same thing - Cisco is a good example. It'll never see the light of day outside their offices because of the support cost.
****
"I'd never want to join a club that would have me as a member" - G. Marx
Mod the parent up. It's simplistic, but it's incredibly true. There are two barriers to linux pretty much wiping away MSs stranglehold on the OS market. The first is the actual usability of the linux distros. Google can help with that, but it will probably be incremental over the existing efforts.
The second major barrier is something that linux can't really overcome on its own, however, and that is credibility. The impact of having a Google-branded linux distro could be huge. Google is one of the most well-known brands in the world. Techies may be happy to choose between Ubuntu, SUSE, Mandriva, and the huundreds of other varieties of linux but to the average man or woman on the street the choices of distros make the move to linux doubtful. Having a Google-branded distro would be like a huge signpost reading "this is safe" that would encourage droves of people to try linux out. Of coruse - most people aren't going to reinstall the OS on their desktop, but it opens the opportunity for IT service companies to come in and say "you know that Google OS you've been hearing about? We can install it for you."
For private users this is not such a big deal. But for small to medium sized (non IT) businesses - many of which outsource their IT - this could be huge. These companies want to save money on IT and they don't care very much about the nuts and bolts. If Linux is cheaper AND they feel it is safe and credible - they will switch. A lot of them already know that Linux is cheaper, but they don't have the expertise to verify how stable and/or easy to use it may be so they go with the safe option: Windows.
Goobuntu (what a ridiculous name) totally changes this equation. Suddenly Linux is cheaper AND trusted. The reprecussions could be huge. Not just for Google-linux, but really for all the desktop distros.
Note that I'm not saying this will end Windows at all, but that it will end the Windows monopoly. Windows is good at what it does. The market doesn't need a new monolith - it needs real competition. That's the great part about linux and open source. If you've got open standards than transitioning the software won't kill access to the data. So the companies and individuals aren't as locked into their software. And with hundreds of distros to choose from - and several close competitors at the top - we are looking at the dawn of REAL competition in the market. And that competition is what we want.
-stormin
The Southern Baptist Convention has creationism. On Slashdot, we have porn.
More to the point, what does Google plan to do that Ubuntu isn't already doing?
How about live person tech support on the phone?
Google has the resources to fund this, most Linux distros don't. I believe red hat live support is for their Enterprise products, not desktop, althogh I could be mistaken.
And before anyone starts crying "look at all the community support", I will respond with "look at all the end users who don't know what your talking about, what to search for to get help, or even describe the problem other than the effects."
A manned call center is just for that, especially if google incorporates a secure remote control capability so experienced Linux heads can fix the problem on callers machines themselves. Imagine how many more entry level jobs would be created for Linux guys by that initiative alone?
Also, they have the manpower to GUI and Wizard up EVERYTHING within a reasonable timeframe. If google manages to create a non-tech friendly method for configuring the really cool parts of the OS, then they will have created the road for droves of converts.
So Google are producing a Ubuntu-based distribution. This isn't news as most large companies do this (hell, my last job had 10 staff and we were about to produce a Debian customisation). Google used to use a Red Hat distribution but are have been switching since at least November last year according to https://lists.dulug.duke.edu/pipermail/dulug/2005- November/016656.html.
I'll eat my dog if this ever is released to the world as a "consumer" distribution, designed to take Windows marketshare.
Who would have thought it would take Google of all companies to finally take Linux out of Beta?
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The second major barrier is something that linux can't really overcome on its own, however, and that is credibility. The impact of having a Google-branded linux distro could be huge.
Or Google's brand could be devalued by the move.
I hate to say it, but Corel, Novell, Sun Microsystems, and several other large companies with good reputations have tried this. The result has always been the exact reverse of what was expected. Instead of Linux being risen up, the company is dragged down. Next thing you know, the company is ejecting Linux faster than you can say "What happened?"
The problem (I think) is a lack of corporate control. Linux has always been a hobbiest's OS. When big companies come in and start trying to help improve areas where they feel Linux is lacking, there's often a lot of pushback. For example, the Sun GNOME engineers have often complained about how hard it was to get many of their usability improvements into the main trunk.
It's not so much that one side is right and the other side is wrong (though arguments could be made both ways), but rather an extreme culture clash. The corporates say, "Our customers need this, do it" while the hobbiests say, "I think this is a cool feature, I want to work on it, you should know more about XYZ if you want to do ABC."
Google isn't stupid. I'm betting dollars to donuts that their new desktop is nothing more than a cool network configuration tool or kiosk type scheme. Meanwhile Google will continue to benefit from all these boneheads who continue to think that they're doing a consumer desktop. Mark my words: This isn't what people think it is.
Javascript + Nintendo DSi = DSiCade
Corel was on its last gasp and tried to use Linux to pull it out of its tailspin.
Sun used Linux as a platform for Java and they were in trouble, not because they supported Linux on the desktop, but because they were still pushing million dollar servers over cheap Linux and WIndows servers.
Novell is now using Linux to replace NDS and it is working for them.
IBM hasn't branded Linux, but its a HUGE supporter of Linux. Not going down any where.
not really IMO, compare ms names to linux names:
Linux:
The Gimp
Konqueror
Gnome
KDE
Ubuntu
Ogle
Gedit
etc.
Windows
Internet Explorer
Photoshop
XP
Vista
Notepad
Media Player
Outlook
etc.
Which set of names do you think appeals more to business types or to the average user?
One difference: Find the most non-tech person you know who still uses a computer. Now, give them a list of company names as follows:
1) Corel
2) Novell
3) Sun Microsystems
4) Google
Now, ask that person which companies they have heard of and what those companies do. A strong brand name is a very powerful thing.
!hoD
The companies you mention either did Linux as a dying gasp but didn't have enough resources (Corel*) or because it was the only way they could deal with the threat to their proprietary offerings (Novell, Sun) but their hearts really weren't in it. (Besides, none of those three had/have one-tenth the name recognition among the public that Google does.)
I think a Google Linux for the masses would be the greatest thing ever. They have the resources to make software packaging and delivery easy, they've got lots of cool apps & services they could deploy and integrate, they're smart enough to know how to make a good, clean, easy-to-use UI, they've got the resources to extensively test and then certify application compatibility (i.e., MS Office under Wine or CrossOver) and most importantly, it's a brand that everyone from a CEO to a PHB to a mail room guy knows and trusts.
What's holding back Linux adoption now? Fragmentation, and the main support options are from companies that techs swear are great but that PHBs have never heard of. Even if a manager did listen to his techs and investigate Linux, what would he see--a bunch of distros with odd names and support from a bunch of companies that come and go, none of which he's ever heard of. Google could change all that.
Ubuntu is a great distro--pretty, simple, works on lots of hardware. But it has a weird name and no particularly compelling features that would draw most Windows user. For every huge plus (no viruses!) there is an equally huge minus (my favorite old game doesn't work!). Google could change all that, too.
Basically it comes down to this: if there's one company that a) could make Linux work, b) has a compelling reason to want Linux to be a success among the masses, and c) has a name people respond positively to, Google is it. They could become a major force in both the home and the office. Google can pull it off. I really hope this rumor is true.
* Corel really could have been great. If they could have made a clean desktop and bundled NATIVE versions of Draw, PhotoPaint, and WordPerfect, it would have been awesome.
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Chris
Co-Editor, Open Sources
Open Source Program Manager, Google, Inc.
I hate to say it, but Corel, Novell, Sun Microsystems, and several other large companies with good reputations have tried this. The result has always been the exact reverse of what was expected. Instead of Linux being risen up, the company is dragged down. Next thing you know, the company is ejecting Linux faster than you can say "What happened?"
t terV.html which goes something like this: every other business out there is either a competitor (someone who does what you do), a collaborator (someone who offers services that complement your services or are required for you to provide your services), or a potential customer (everyone else). If you're in Google's business then a competitor looks like, say, msn or yahoo, a collaborator looks like Internet Explorer, HP, Comcast, or the Electrical Utility, and Joe Sixpack, Brooks Brothers, Walmart, and Starbucks are potential customers.
All of these companies were in a downward slide and tried to save themselves by jumping on the Linux bandwagon. They weren't trying to build a credible Linux by using their shiny aura, they were trying to bask in Linux's shiny aura.
The problem (I think) is a lack of corporate control. Linux has always been a hobbiest's OS. When big companies come in and start trying to help improve areas where they feel Linux is lacking, there's often a lot of pushback. For example, the Sun GNOME engineers have often complained about how hard it was to get many of their usability improvements into the main trunk.
My guess is that the problem faced by SUN is that they know jack, diddly, and squat about usability. The GNOME team is, basically, a bunch of folks trying to clone Mac OS X and the KDE team is a bunch of folks trying to Clone Windows; while this is hardly ideal, it's a heck of a lot better than trying to do whatever Sun thinks is a good idea. I fondly remember Sun fanbois trying to explain to me why it's a GOOD thing for focus to follow the mouse pointer.
It's not so much that one side is right and the other side is wrong (though arguments could be made both ways), but rather an extreme culture clash. The corporates say, "Our customers need this, do it" while the hobbiests say, "I think this is a cool feature, I want to work on it, you should know more about XYZ if you want to do ABC."
What does this have to do with anything? If Google wants to build its own Linux distro it can do whatever the heck it wants and so can hobbyists.
Google isn't stupid. I'm betting dollars to donuts that their new desktop is nothing more than a cool network configuration tool or kiosk type scheme. Meanwhile Google will continue to benefit from all these boneheads who continue to think that they're doing a consumer desktop. Mark my words: This isn't what people think it is.
There's a nice discussion of business strategy 101 here http://www.joelonsoftware.com/articles/StrategyLe
You want your competitors to suck and be expensive -- so you can (relatively) be excellent and cheap AND you want your collaborators to be excellent, ubiquitous, and cheap or better yet free. For Google to make money, anything that makes computers, web browsers, computer networks, electricity, etc. better, cheaper, and more ubiquitous is a Good Thing. So giving away an excellent operating system actually makes perfect sense. Will they do it? Shrug. But I wouldn't start counting dollars or donuts.