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Nike and Google launch Joga.com

Posted by ryuzaki0 on from the where's-the-hooligans dept.

hpcanswers writes "Given the increasing popularity of social-networking sites among the young and affluent, Nike has introduced a new site dedicated to the world's most popular sport: soccer. While Nike provides the content (via its army of sponsored athletes, among others), Google provides the technical expertise. Orkut has been very popular in soccer-crazed Brazil, so Google may be able to make a brand extension here. Joga.com is currently invite only, though a form at the bottom of the home page takes requests for invitations." I actually found the launch of a site like this interesting not because of the content, but because of the trend in "private label" sites. It's a Shake'n'Bake Social Network, and you helped make it.

5 of 216 comments (clear)

  1. Mes Ami slashdotter by Mantorp · · Score: 1, Offtopic
    For too long, ve let liars and cheaters make a fool of ze site. Enough! I am ere to remind ze world zat zis site is about skills, heart, Honor, joy, team spirit. Mes amis I need your help, togetzer we can make it beeutiful again. Beeutiful! Watch zis space.

    Oh, and check out the latest FIFA rankings, USA is ranked shockingly high!

    1. Re:Mes Ami slashdotter by rogueuk · · Score: 0, Offtopic

      With regard to the USA ranking, it helps that the USA has played 5 friendlies already this year since most of the team is in the MLS off-season while most other associations are in the middle of their league play so friendlies are much harder to coordinate.

      I like that commercial with Cantona, but am I must admit I wonder if he was thinking of skills, heart, HHHHonor, joy, and team spirit when he drop kicked that fan during the Crystal Palace game in 95.

    2. Re:Mes Ami slashdotter by Conanymous+Award · · Score: 0, Offtopic

      "...heart, Honor..."

      Your French sucks, mon ami. The letter H is silent in spoken French, it practically doesn't exist. The French, if anybody, would pronounce honor without the H.

      Oh, BTW: the word itself comes to English from French. ;P

    3. Re:Mes Ami slashdotter by br0ck · · Score: 0, Offtopic

      How is the text of the commercial used to launch Joga in a thread about Joga even slightly offtopic?

  2. Re:Please name the sport correctly by offput · · Score: 0, Offtopic

    Why was this modded as informative? funny maybe, and that's a tenuous maybe...