Google Was 3 Hours Away From DOJ Antitrust Charges
turnkeylinux writes "Google Inc. and Yahoo! Inc. called off their joint advertising agreement just three hours before the Department of Justice planned to file antitrust charges to block the pact, according to the lawyer who would have been lead counsel for the government. 'We were going to file the complaint at a certain time during the day,' says Litvack, who rejoins Hogan & Hartson today. 'We told them we were going to file the complaint at that time of day. Three hours before, they told us they were abandoning the agreement.'"
I can't help but think you could make a game of this.
Announce something to get the government's back up, wait until they've done loads and loads of preparation then rip their opportunity from under them just before they get chance.
The only downside is it's a waste of tax payers cash, not that most public sector jobs aren't a waste of tax payers cash anyway though.
The Talent
December 2, 2008 1:00 PM
Hogan's Litvack Discusses Google/Yahoo
Posted by Nate Raymond
Litvack Google Inc. and Yahoo! Inc. called off their joint advertising agreement just three hours before the Department of Justice planned to file antitrust charges to block the pact, according to the lawyer who would have been lead counsel for the government.
Sanford "Sandy" Litvack (right) left Hogan & Hartson in September to consult for the department's antitrust division on a possible court challenge to the Web giants' agreement. The companies abandoned the deal in November after the Justice Department informed them it would seek to block the deal.
"We were going to file the complaint at a certain time during the day," says Litvack, who rejoins Hogan & Hartson today. "We told them we were going to file the complaint at that time of day. Three hours before, they told us they were abandoning the agreement."
The agreement, announced in April, would have given Yahoo the ability to use Google to sell advertising along the side of Yahoo pages. (Google's ads would have replaced ads previously sold by Yahoo's own platform.) The proposal came amid Microsoft Corporation's $44.6 billion hostile takeover bid for Yahoo. Microsoft abandoned that deal a month after the proposed Google-Yahoo deal became public, and as the Department of Justice and state regulators began looking into the Google pact for possible antitrust violations.
The never-filed government complaint would have charged that the agreement violated Sections 1 and 2 of the Sherman Act, Litvack tells the Am Law Daily in one of his first interviews since the companies canned the venture. Section 1 bans agreements that restrain trade unreasonably. Section 2 makes it unlawful for a company to monopolize or attempt to monopolize trade.
"It would have ended up also alleging that Google had a monopoly and that [the advertising pact] would have furthered their monopoly," Litvack says.
The complaint would have sought a preliminary injunction to stop the agreement from going forward. "The fact that we filed a lawsuit would not by itself have stopped them," he says. "We would have had to get an injunction from the court, and we would have sought that."
Five firms were involved in the negotiations, Litvack says. Google was represented in the negotiations by Clearly Gottlieb Steen & Hamilton and Wilson Sonsini Goodrich & Rosati. Yahoo turned to Latham & Watkins, Hunton & Williams, and Skadden, Arps, Slate, Meagher & Flom.
Litvack acknowledges that Microsoft Corporation and other companies lobbied the department to block the agreement, both publicly and and in private meetings. Litvack insists, though, that Microsoft's lobbying had no bearing on his recommended course of action or on the division's ultimate decision. Microsoft was represented by Cadwalader, Wickersham & Taft.
The Department of Justice said in a November 5 press release that its investigation showed Google was "by far the largest provider" of Internet search and advertising, as well as Internet search syndication. The agreement with Yahoo, had it gone forward, would have accounted for 90 percent of those markets, the release said. Litvack says by publicizing Google's current market share in the press release the department "may or may not be" trying to put the company on notice for possible future antitrust actions.
"[The department is] making it clear to the parties and to the world that this is how the division viewed these particular aspects of Google's business," Litvack says. That said, Litvack says the change in administration may mean a shift in how the division handles future antitrust matters.
When the case closed November 5, Litvack says "there was some talk about my staying to do some other stuff, but I decided to come back" to Hogan & Hartson. He's happy to be back, he says, but does regret that he won't get to go to court in what would have been the highest-profile antitrust case in years.
"Of course I was looking forward to it," he says. "We felt pretty good about it, we felt pretty confident. Yeah, I would have liked to have done it."
Free Market + Government Intervention & Punishment + Taxpayers Dollers = LOLFAILWHALE ECONOMY
Free Market + Government Suggestion & Aid + Taxpayer Dollers = Working Economy
'We are trying to prove ourselves wrong as quickly as possible, because only in that way can we find progress.' RPF
The way I see it, two things could happen:
1. Google and Yahoo could partner, leading to a monopoly.
2. Yahoo will go out of business, leading to a monopoly.
There is no way to prevent a monopoly.
One of our competitors trademarked the term "hypothesis". From now on, we will call them "boneheaded ideas".
The free market that is...
I'm god, but it's a bit of a drag really...
Any business transaction that Google may try to do will be under scrutiny. They are the: Coke, Kleenex, Jell-O, Sheetrock, Skillsaw, etc... of the internet. A brand name that is also a name for a type of product - a marketer's wet dream.
Remeber all this government interference when someone again acuses free markets.
There's really two sides to the issue. Jerry Yang was being an idiot by not realizing that Yahoo needed to team up with someone else (MS) if they were to continue being competitive. Secondly, Google failed to realize early that teaming up with the second largest PPC advertiser wouldn't draw HUGE notices from anti-monopoly watchers. I personally think that it was a stupid idea of Google to even suggest it. Even though it never went through and they didn't get charges, as a consumer of their products (both as a webmaster and a searcher) I don't want them to become what they have stated they wouldn't - "evil." Thats my two cents.
It's all fun and games till someone divides by 0. Then it's hilarious.
Honestly, if I were Google, I would only be trying to buy Yahoo for Flickr, which seems extremely synergistic with Google's current offerings.
Yahoo's search tech is archaic and inferior, Yahoo's e-mail is not up to par with GMail, and most Yahoo site features are irrelevant and poorly executed on their site.
Both sites have a daily reach of about 30%, maybe they just want to make Yahoo.com redirect straight to Google. That would be good for a laugh and some ad revenue.
Why did the DOJ call off the attack on Microsoft, yet decide to go after Google and Yahoo on this...? Microsoft is a much bigger "monopoly" than either of the two and effects a much more crucial market.
I guess someone didn't donate enough to the Bush administration...?
Who was the douche that threw his company under the bus, calling out Yang and saying Yahoo was stupid for not immediately selling out to Microsoft? He didn't care about the future of Yahoo as a company. He wanted a quick payout of his stock. He threw a fit, started a huge fight with the board, made Yahoo look bad, and not only is the future of Yahoo in question, but his own stock has plummeted. Now a Microsoft deal may happen, but for far less. The bitching caused the stockholders to lose their ass, and their company. I say that is a job well done.
http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
Come up with the most obscure thing you can think of, the beginning date of the ancient egyptian calendar, say. Search for it. Note that google generated HALF A MILLION hits in ONE FIFTH OF ONE SECOND. And that's an obscure slow query. Divide that 3 hours into .2 second chunks (54,000 in all) and you'll realize that at google speed this wasn't exactly a close call.
I prefer a third option. Here goes:
Yahoo, in a desperate bid to get MS's attention, hires actress Natalie Portman to seduce me to enlist my help in the matter. After hours of outrageous sex, including several acts involving grits, she convinces me to help. I go over to Bill Gates' house to resell him on the idea of a Yahoo/MS merger. Gates, grateful for my help and insight in the matter, agrees to call Ballmer up and talk to him about it, gives me a $2 million tip, and lets me take hom the biggest TV in his house. The next day, after another night of crazy mad oily sex with Natalie Portman, I meet up with Ballmer and Yang at Yahoo HQ. I make them apologize to one another, secure the deal to create a new search engine giant to compete with Google (called "MiYahoo"), get a nice portfolio of stock in the new company, then leave to go rent a goat and a midget for another night of insane smelly filthy sex with Natalie Portman.
Problem solved.
SJW: Someone who has run out of real oppression, and has to fake it.
Comment removed based on user account deletion
DOJ Was 3 Hours Away From Violating Google's Rights
There, fixed that for ya.
So when Microsoft eventually mops up Yahoos' 361 patent, that won't be an antitrust violation ?
davecb5620@gmail.com
You're confusing Serge with billg .. :>
davecb5620@gmail.com
To people who think antitrust law are not really harmful because they are used rarely, this should be a reminder.
(those who think they are helpful, I'm not even talking to you)
\u262D = \u5350
...and here I went out and bought one, damn! He just hangs around all day now, staring at me, judging me.
Thought again... And again... Nothing... What predation are you talking about? Microsoft's is well known:
What has Google done to justify being called equally predatory?
In Soviet Washington the swamp drains you.
User operates more than a dozen accounts.
By that logic, if you load a gun and point it at someone's head, it's totally fine just so long as you have no plans to threaten, extort or shoot that person. Which means, of course, that if accidentally happens, can you be held responsible?
I'm not a super big fan of slippery slope arguments, but you have to pretty much assume that if you give someone an option, and based on their value system it will beat out any other option, you have to assume they'll take it.
[Ego]out
Seriously, like M$ does not count as a search engine on its own?
That would count as the competition.....no?
So this would have gone to courts, made stocks drop even more, and left lawyers with alot of money,
google with another case of jealousy for not buying their stocks while they were small time, and
M$ hurt for being considered competition to google's search engine.
I am sure M$ had something to do with it though, it smells too fishy....Balmer fishy!
Yahoo Maps has far surpassed Google Maps in terms of reliability (routing, finding addresses) as well as searching (in terms of map scope based on your current view, or success at finding locations, to success at having the right address for the place). It's the only one of Yahoo's services that I regularly use before Google's (excluding flickr)
TFA says microsoft may have had a hand in this.
Why am I not surprised?
I think one thing you are overlooking is foreign markets. Yahoo has a larger market share for some of its services in some nations outside the US: for example, Yahoo Search in Japan. When you look at that market it almost seems like the consumer prefers some of these "inferior" services. The most popular sites there don't usually resemble the clean minimalist design that Google services tend to have. That is until you consider that they are usually viewing the mobile site on their cellphone, and services like web mail are often used quite differently. Even really closed services that run contrary to Google's philosophy continue to do quite well there: iMode.
A mere three hours! Imagine had it been just 30 seconds! Or two weeks after!
Does it matter? No deal means no antitrust case. The numbers are just noise. Once recognized, they just get in the way, and dissuade me from bothering with the rest of the article.
Thanks, Mr. Blogger, for trying to make this exciting. Better luck next time.
... they were in different time zones and didn't realize it was still ok to do so?
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Why is this tagged "blackmail"?
Enforcement of anti-trust law should happen, as monopolies are bad whether its the public or other businesses who get screwed, because it all comes back to bite everyone otherwise. (case and point: apple and other CE manufacturers compelled to cave on "screen-blanking" because of monopoly power)
And don't say "only monopoly abuse is bad". Absolute power corrupts absolutely, and any monopoly will result in a dead weight loss, heavily weighted toward niche market participants who are no longer serviced.
It is inconsistently and hypocritically enforced, but you should attack the government for instances where it has NOT enforced it rather than when it has.
VLC FOR MAC IS DYING! IF YOU DEVELOP, PLEASE SAVE IT!!
Yahoogle?
Goohoo!
Yahoo finance is quite a lot better than any other stock market site I've seen.
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Yahoo Finance is very good. It's better than either Microsoft or Google.
Then you also forget about Yahoo Stores.
Antitrust? The government is a monopoly. :)
Inventor, Artist http://www.Rubber-Power.com
Proof please.
Being big does not equal being predatory.
IANAL but write like a drunk one.
Next they'll be blocking MS from including their own Browser and Media Player in their OS - after all, that would be a monopoly......oh