Why the Web Mustn't Become the New TV
An anonymous reader writes "This article argues that Rupert Murdoch's bid to own complete control of BSkyB is only part of an ongoing process to make the internet a totally 'linear' experience. The increase in the use of paginated content and the proliferation of video over transcribed interviews are, the author argues, part of a tidal shift from a browsable internet experience to a linear one that will move the user's experience of media from genuine choice to a series of locked-down 'information rides,' in order to re-secure advertising exposure. The author also writes, 'Current worries among publishing houses that magazines and newspapers will succumb to the digital written word on the internet are perhaps analogous to Victorian fears about mechanical horses taking over from real horses in the drawing of carriages. The point is being missed, the wrong fear being indulged.'"
U MAD? I don't see how this will ever happen
Rupert Murdoch is 79. He can't live forever.
Seven puppies were harmed during the making of this post.
Move along, nothing to see. Seriously, don't like what Murdoch is doing? Click elsewhere. This isn't rocket science.
Hell you can even make a competitor to BSkyB if you like. The rampant Murdoch hatred is just so irrational. No one is forcing you to watch/read. Get the fuck over it.
The increase in the use of paginated content and the proliferation of video over transcribed interviews are, the author argues, part of a tidal shift from a browsable internet experience to a linear one
And the rise of features like Safari Reader (and Firefox equivalent from which it was born), along with video heavily annotated and searchable also mean the web is moving to a totally non-linear, take it as you please kind of mechanism.
Both things are true, the web can and will take all possible paths. If people do not like confinement than overly narrow paths will grow dusty with disuse over time, but even if they mostly like it the other paths will remain for those that want to take them.
I never did see the point in freaking out about any super-powerful titan "taking over the web" since there is no web to take over, there's just islands that people can build up as high as they like in order to entice people to visit.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Where is the discussion about why the internet can't kill classic TV? The article started out worrying about Rupert Murdoch's increasing empire, and then devolved into a "everything I hate about the internet" speech. In particular, how video interviews are inferior to the printed word, because they're harder to search, you can't pick just the bit you want to read, and you can't "space out" while watching it.
The author seems to think all the "popular" sites will squeeze out the "old school" content, because if they don't join in the "linearized" content, they can't monetize their content. Hopefully, not everyone will feel a need to monetize what they provide, and we'll be able to share in people's passions, not just their livelihood. I may not like what you're selling me, but I'll be interested in what interests you, and Rupert Murdoch can't have that.
I need trepanation like I need a hole in the head.
While I agree that maybe big media companies would like to make the web a linear experience, they can't. Reason is the web is too large to control. The barrier or entry is extremely low. As such there are sites all over the damn place, that do whatever they please. There is just no way for a media company to control all this. They can take everything they control and make it suck, but all that'll do is make people go elsewhere.
Because of the distributed, low cost nature of the web it is just not really possible for one group to control it. With TV, sure they can do that to a large degree. Not only are TV programs inherently linear, but running a TV station is expensive. It isn't like someone can say "Ya I think I'll set one up." Even if you had a TV station, you have to deal with contracts to get on the distributors, and then of course produce content people want.
None of that is a problem with the web, other than content. You can get a website for $10/month or less with a reasonable host, and probably free if you sniff around a bit. That's all it takes and your site is now on the same level with every other, there is no barriers for people to get to it. The only question then is producing things people want to see. Also people like some extremely cheap things on the web. Look at Maddox's page. It is nothing but his writings and drawing. No big budget productions, nothing fancy, but people like it.
That is just an environment big media can't control. This goes double since the closest things to gate keepers there are is search engines, and they are run by companies way bigger than big media. Fox isn't going to scare Google or Microsoft. They'll keep running their search how they want.
I'm not at all concerned. The web will continue to be a massive collection of any and everything. Different people/groups/companies can make parts of the web that are however they like, and as many people are as interested can go and enjoy it. Maybe some people want a real locked down, linear web experience and if Fox provides one they may enjoy it. But don't worry about them forcing it on everyone, they just don't have the ability.
Seriously, don't like what Murdoch is doing? Click elsewhere.
Even if you don't like it, there are enough other people who like it that Mr. Murdoch has gained influence over countries. I don't like what Mr. Murdoch is doing to U.S. politics by having built the Tea Party protests into a nationwide movement, but FOX News Channel has attracted enough people to this reactionary movement that it has a significant chance of setting policy that can cause me to be imprisoned or die despite my vote against it.
As with the mechanical vs. real horses, the ultimate choice will be left to the consumer, and either Mr. Murdoch will be right and win, or he will be wrong and go out of business.
It's the ultimate in democracy - people voting with their dollars what kind of web they want to see.
"I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
I hate it when i go to read a news story, or a howto or something else online and it's only available in video form...
Especially technical guides, where a howto would let me cut and paste but a video won't...
http://spamdecoy.net - free throwaway anonymous email - avoid spam!
I can agree with the complaints about some of this at least. I hate when I go to read an article and instead its a video piece/interview/etc about the topic. I can't just open it and read at my discretion, not to mention how almost every video link seems to start with some commercial. Sure, you need to make money, but you just lost any interest I have. I do fear that this will become what the web is. I also can't be doing much else, I have to stop and engage directly with the video instead of opening interesting sounding articles that I can peruse anytime I want. I suppose I could re-watch the video or pause/rewind/play but that's not what I'm after.
I will shred my adversaries. Pull their eyes out just enough to turn them towards their mewing, mutilated faces. Illyria
I hate it when i go to read a news story, or a howto or something else online and it's only available in video form
Open a help ticket and say your hard-of-hearing family member couldn't enjoy the video or the advertisement before it due to lack of SRT captions. If your country has a disability discrimination act, and you have a lawyer in the family, you can probably push this even harder.
Sucks when you're deaf. Guess I should do what the blind groups have done and sue everyone til they listen.
Cwm, fjord-bank glyphs vext quiz
maybe to Murdock's websites, but not everything on the net, but if it does it would give me a good excuse to cancel my internet subscription, i have plenty i can do on a PC for years without the internet, besides i have a library of books i could spend my free time reading
Politics is Treachery, Religion is Brainwashing
TV didn't kill radio, only made it less important. Now that internet has come, it didn't kill tv yet. But internet now has a share of the people's time. So, tv share is smaller. In Brazil we heard this year that this is the first time in history that internet audience is bigger than tv's. But people's time is limited, and I wonder how many of you still listen to radio. Not so many as ten years ago. Here at my home we don't have a tv anymore. Internet didn't kill tv, as tv didn't kill radio. But maybe the next step in evolution of information exchange WILL kill TV, as radio is now almost dead because of internet. I think TORRENTS are going to kill TV.
http://en.wikipedia.org/wiki/Eternal_September
Sorry, internet: this is your new audience.
Their purchasing determines what is profitable on the internet.
Their attention span determines the type of information that will be profitable.
You, the old school user, are maybe 1% of the net. You are irrelevant except as a niche market.
They are comfortable with TV, "rides" and planned, advertising-funded adventures in alternate realities to distract from their depressing existences as corporate serfs.
They (or rather, what they will buy) will determine the content of the internet. Not you.
What do they like?
* Television
* Fast food
* Coca-Cola
* Movies like X-Men
* Disco
* Corn dogs
That is your future, internet. You are only ruled by the nerds at night.
Futurist Traditionalism
"Locking down" information is like trying to make water not be wet. Also, "taking away choice" on the internet is a great way to get completely ignored.
Current worries among publishing houses that magazines and newspapers will succumb to the digital written word on the internet are perhaps analogous to Victorian fears about mechanical horses taking over from real horses in the drawing of carriages
I don't get it. Could you please provide a car analogy?
stupidest fucking premise I've seen in a long time
I agree that Rupert Murdoch is one of the biggest dickwads in media outside conservative talkshows, but this article is exaggerating the danger.
Murdoch does not have a monopoly over internet news media by a long shot, and the unpopular decisions he has made (such as paywalls) are costing his companies market power.
If Murdoch tries to turn internet news into television, the internet will not become television; rather, Murdoch's internet news companies will compete with Murdoch's television networks.
I'll believe that when I see Slashdot lose vertical hold.
You kids who don't understand that, stay off my lawn!
Have gnu, will travel.
You would be right, except for the fact that it's not self-correcting or a market. There's more choice for news than there is for car designs(thanks to the bland "global platform" cars). I can get CNN, MSNBC, and flip to Murdoch's "news" channel on occasion; then I can go read/view/create actual news elsewhere.
Detroit's Big Three do make fine large cars, available to all people. They don't make it a point to hand you a blinged-out golfcart with a turbo for anything under $20k.
When the rest of the world can start making less of the bland "global cars" and make some affordable-to-all RWD behemoths, then you would have a point. In the USA, we don't reserve large & powerful cars for royalty, yet. We let everyone have the fun.
The only thing Asia, Europe, and Central/South America have done for me is let me have a wider selection of Detroit metal, courtesy of irrational General Motors hate. For that, I thank Honda, Toyota, Nissan, Isuzu, Hyundai, Ssangyong, Renault, Citroen, Fiat, and the other manufacturers that think that only royalty get true choice.
Twitter supports and protects racists - by smearing their critics with the "Hate Speech" label.
Sorry but so far all this has been nothing but a geek scare story from what I've seen. My ISP has made no move, at all, to restrict or limit any kind of access to anything and shows no signs of wanting to since they rather like making their customers happy.
Also here's some news: Murdoch doesn't own the world. I know that he's a popular conspiracy target for "OMG he's controls the media!" but he really doesn't. Plenty of other companies out there who are not interested in playing ball.
>The rampant Murdoch hatred is just so irrational.
Ahem, your ignorance is showing.
If only it was irrational, however his desire and ambition to dominate the various maouthpieces of the media plus his willingness to laud the politicians who chime with his views, and their subsequent fear of him (outlined rather concisely in the current UK issue of him taking over BskyB and politicians openly admitting their fear of pissing him off) make him a king-maker and fundementally a threat to the democratic process.
He and his ilk are a blight and an opposition to democracy because the power they wield far outweighs their number. They are not elected, merely rich. And whilst Murdoch is not the only evil in town in this regard, he, with his penchant for buying up media channels is a particular threat than many others can't hold a candle to.
You only have to look at the situation in the Uk with the Murdoch ownded News of the World and the influence it wielded with thMetropolitan Police in them delibertaely limiting the scope of an investigation into illegal phone hacking by the NotW to the NotW's advantage.
Murdoch and his organs are scourges on Western democracy the world over.
Corporation, n. An ingenious device for obtaining individual profit without individual responsibility. - Ambrose Bierce
My site on the problem: http://artificialscarcity.com/
Alternative solutions collected by me: http://knol.google.com/k/paul-d-fernhout/beyond-a-jobless-recovery#Four_long(2D)term_heterodox_alternatives
A 21st century issue: the irony of technologies of abundance in the hands of those still thinking in terms of scarcity.
If you would have read the entire comment, I clearly stated "a few decades ago". As in the 1970s. Back when Detroit had a strong majority market share in the USA. And thanks to their arrogance then, they lost that lead to Japanese makers who have continued to carve up their once mighty empire. I wasn't talking about what YOU like, I was talking about the majority of people, which is obvious if you look at actual sales numbers. And by the way, most of the popular Toyota models sold in the US are actually made here in the US. Just not by the big 3 in Detroit.
Tequila: It's not just for breakfast anymore!
to learn that when the republicans sweep back into power next month that the FBI won't be able to get that bill through congress. Republicans would never let it happen, right?
He F__ks everyone else.
After the BSkyB purchase, Murdoch plans to go on an acquisitions binge buying up The New York Times, Barrons, Comcast, Cox Communications, MSNBC, CBS, and ABC. After that he plans to focus on controlling at least 85% of internet bandwidth in all US markets, at which point he plans to push for 2 tiered service, a slow internet and a fast internet that will be reserved strictly for paying customers with $350/month minimums, with extra fees to be added for each mouse click. Republicans are already falling all over themselves to ease media-ownership restrictions in exchange for additional free political advertising.
You have to admit this guy knows how to make money.
about Murdoch and his empire. Neil Chenowth of the Australian Financial Review is reported to be coming out with a book next spring.
you buy up 80-90% of the ISP's. Then you get to be in charge.
Its only a step away from charging extra for your IP packets to be routed through News Corporation routers on its destination. Some ISP along the way says I won't pay and packets will have a way of getting lost.
The web has been getting more linear for a long time. Greedy businessmen are only part of the problem. The other part of the problem is the emphasis on recentness. The most recent articles are placed first creating a linear organization. Blogs, /., twitter, reddit are all part of this trend. In the past content was more likely to be organized hierarchically (e.g. most personal websites) or with the most recent comments first (message boards and newsgroups). The consequence of this trend is that now articles are only viewed and discussed for about a day after they are posted. In the past discussions would drag on for weeks and months (hence Godwin’s law), and 6 month old content on your website was as likely to be read as 1 day old content.
They're light - most of them are under 1600kg, MANY of them are under 1300kg.
They have independant rear suspension since the late 70s - GM was still putting leaf springs on Corvettes up until the second most recent model.
Many have front double wishbone suspension - the Toyota Supras have double wishbone suspension front and rear.
Their motors are the double-overhead-cam type, often with variable valve duration. Does GM still use pushrods in the LS3? They did in the LS1 and 2.
So basically, I will take a 1983 Toyota Corolla GT-S, or a 1989 Nissan Skyline GTS-t, or a 1998 Toyota Supra JZA80 over any American car that I could not immediately swap for one of these. :)
mediocrity rules, man
> tidal shift from a browsable internet experience to a linear one
Completely freakin' backwards?
What's wrong with it is him giving a speech in the UK about how the BBC is stifling free enterprise journalism and then the excellent BBC news website suddenly lost most of it's budget. He's also going around trying to convince governments to draft laws to make Google's web indexing illegal so he can nobble a competitor for advertising dollars.
He's trying to shape the net to his advantage and doesn't care if it breaks in the process. He's called the lot of us pirates and thieves just for reading things on secondary sources.
pretty clear he does not understand the internet at all.
Time will end all privacy, content, neutrality and censorship issues.
Big content providers, advertisers, government, the RIAA and similar organisations will fight against it but eventually a web browser like application will be released that uses distributed protocols similar to encrypted bit torrent. The swarm will become the web server, individuals will be able to control their own privacy and publications.
Personal storage is cheap and fiber is coming. Soon users will be inserting, modifying and publishing their own info directly from the desktop and it will be propagated through the swarm - the larger web will just be corporate, for banking and shopping.
The mentioned groups are slowly pushing the users into a corner and making it more likely.
So the response is moderated a troll but the original comment is interesting?
I find that fascinating. Proof that not all moderation is by liberals. :)
40% of Internet traffic now comes from the top 10 domains. Few people have personal web sites any more; that's all on Facebook. Businesses sell through Amazon Store or eBay. Entertainment goes out via the Steve Jobs Walled Garden of Pure Ideology paywall.
Between Steve Jobs, Rupert Murdoch, and Mark Zuckerberg, I'm worried.
The broadcasters just don't seem to realize, or want to accept, that the internet overwhelms and subsumes them.
Its not that broadcasters don't have their place, they do, but its no more valid than any other IP source.
The disintegration started by cable television is fully realized through the internet.
Instead of the national broadcast service (think BBC, CBC, NHK, etc.) or the communication oligarchy (think ABC, CBS, NBC, Skye,) every IP address becomes a source for news/entertainment/focus/distraction ... whatever.
Your power to distract and disrupt is equal to anyone else's.
MSBPodcast.com The opinions expressed here are my own. If you don't like 'em... Think up your own stuff.
You assume a LOT about the future. You assume that advertisers will continue to want to be on slashdot. That a new generation of users will want to continue to visit a text only site. That slashdot editors will want to continue as is. That the cost of running slashdot will not change.
BUT, what about net neutrality? What is slashdot has to start paying for access to an ISP's customers? That is after all very much what the traditional content industry wants. They are used to it, delivery costs of magazines and transmission costs of radio signals. This "new" fangled "everyone can transmit for free" thingy of the Internet is very much a case of "do not want" as far as traditional media are concerned.
There is also a generation growing up, or failing to grow up, for who even this rant is already far to long. They can barely deal with a sentence let alone several paragraphs. Flashy full media sites appeal to them. See how big Youtube has become with what exactly?
And slashdot won't remain the same, it has steadily been increasing the fluff factor to attract new punters.
No, this article is NOT about TV on the internet. It is about the attempt once again to stop the open nature of the internet and get back to what AOL and MSN were supposed to be originally. Back to the ISP portal, where content was sold through the ISP. Remember them? You might not if you are young, but the ISP execs remember and the dreams of riches that came with them.
The open, anyone can start a website 100% accesible to anyon with no special privileges, internet is an accident. It happened while big companies looked away or failed to contain enough of it but that does NOT mean its future is ensured. Very powerful intrests are aligned against it and we might scoff at the likes of Murdoch but he got the money to change things, however slowly. Run an ISP, offer cheaper service, then when he controls the ISP market, change the rules. Ever so slightly until one day you find your ISP has become worse then AOL could ever have dreamed of being. All because you thought this article was about TV on the internet.
MMO Quests are like orgasms:
You may solo them, I prefer them in a group.
Why don't you tell part 2 of this story? Of the mighty Japanese economy taking a nose dive. Of the ancient and destroyed American car companies buying shares in the asian giants.
Yes, Detroit was arrogant, but they hung on and won the battle. Now with the recent down turn they are down again. But I wouldn't count them out yet. Not when everyone is buying bigger and bigger cars regardless of whether they can afford them. As long as cars are penisses, Detroit has a future. After all, you don't want to say to the world "My penis is Japanese sized" do you?
Don't count the oldies out until you have desecrated their rotting corpses.
It amazes me when people keep bringing up that old Detroit example and then forget the return of the American car industry. Oh, not with the massive factories located in a single city so the local population can through unions exert control over the industry and ensure a fair distribution of wealth... no. Very handy the collapse of Detroit. it means any area that still has a car factory will do a LOT to keep it. Tax breaks, union busting, no pollution laws... very handy indeed.
The price of Freedom is eternal vigilance. Sit back thinking the internet is safe from the likes of Murdoch and soon you may find that it isn't. He is smarter then you are, or you would be the one rolling in cash. When you got so much money, you can afford to change how things happen. And you can do it because average punters like you think that such an old fart who has run a successful business for longer then you have been alive must not know anything about business.
He can indeed close of his content, that is not the point. The point is, can he through buying ISP's, controlling large amounts of content, force a change on the net? Him alone? No. But he is hardly the only content owner who would like to change the open nature of the net. Microsoft has tried it. Disney and the likes would love it. That is an awful lot of money. And the average punter has shown in the past to have about the resistance capability of a sick mosquito. Tell me, how many copies does Disney sell of its DVD's with unskippable ads? That is how safe the internet is. Offer people a cheap ISP and they will switch. Then you show them ads, and they will stay. After all such things have been pulled before. With no significant backlash. It is a slow process, but if you think just because it is slow it ain't happening. Well, just don't come complaing in twenty years and ask where the internet has gone.
MMO Quests are like orgasms:
You may solo them, I prefer them in a group.
It is only going to get worse if nothing is done:
IPv6 is paralyzed in adoption. This means that v4 addresses will go up in price, eventually to a point where average people can't have their own website.
No such thing as net neutrality. ISPs can easily refuse to carry traffic of people they don't like, or charge their customers per byte for any sites not their blessed tier.
Closed environments are going to migrate from devices to the desktop in operating systems like ChromeOS, except without a developer toggle.
Laws are starting to affect people in regions far away from where they live and do business. It is only a matter of time before some post by a guy in California is against the law in some city in another state, resulting in the poster being arrested and shipped to that other state for trial.
Long term, if nothing is done, we will see the desktop computer evolve into a TV set-top box, and the Internet changing into Compuserve, with a login before one can send a single packet. Of course, this will be easily hacked by anyone with a clue, but the days are coming to an end of being able to post something in privacy castigating some policy in one country without worrying about being extradited to that country if nothing is done.
GTFO NEWFAG
I've been saying this since the late 90s. Looks like somebody else has been paying attention. And, it's not just to re-secure advertising; it's to close the game down to the currently existing players. Murdoch and others won't make the same mistake again, of allowing the likes of Google, Facebook, and the rest to change their game and become big players in the process. It's all about right to access. They won't be happy until I can't have my web server in the basement and the ability to reach anybody with an Internet connection without going through their services.