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Amazon Plans Cuts to Shed Whole Foods' Pricey Image (bloomberg.com)

When Amazon completes its acquisition of Whole Foods Market, Chief Executive Officer Jeff Bezos will try to keep the grocer's reputation for premium fresh foods while cutting prices to shed its "Whole Paycheck" image. From a report: Amazon expects to reduce headcount and change inventory to lower prices and make Whole Foods competitive with Wal-Mart Stores and other big-box retailers, according to a person with knowledge of the company's grocery plans. That included potentially using technology to eliminate cashiers. Amazon, known for its competitive prices, is trying to attract more low- and middle-income shoppers with its grocery push. The Seattle-based company already offers discounted Amazon Prime memberships for people receiving government assistance and is part of a pilot program to deliver groceries to food-stamp recipients.

186 of 311 comments (clear)

  1. That's why people shop there by Anonymous Coward · · Score: 1, Interesting

    People go to Whole Foods to GET AWAY from lower class people. If I want cheap prices, I'll go to Walmart and deal with the trash that shops there.

    Lowering the prices too much will turn Whole Foods into trash. What Amazon needs to be doing instead is leveraging Whole Foods name for home grocery delivery and lowering the prices if you choose that option.

    1. Re:That's why people shop there by ganjadude · · Score: 5, Insightful

      "smug" people really arent any better than "trash"

      just because you have money doesnt make you decent (as your post proves)

      --
      have you seen my sig? there are many others like it but none that are the same
    2. Re:That's why people shop there by Opportunist · · Score: 4, Insightful

      There's unfortunately little you can do. No matter where you go, the trash is shopping there.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    3. Re:That's why people shop there by avandesande · · Score: 1

      Amazon needs to not buy Whole Foods, but it is too late for that.

      --
      love is just extroverted narcissism
    4. Re:That's why people shop there by wwphx · · Score: 2, Insightful

      I use the phrase "people with more dollars than sense".

      --
      When you sympathize with stupidity, you start thinking like an idiot.
    5. Re:That's why people shop there by Anonymous Coward · · Score: 2, Interesting

      You would hate me when I go to Whole Foods.

      I do metal working on the weekends and there is a WF that is about 15 minutes away from me. I've gone in there with steel dust and Mil-Spec on me and picked up a sandwich or a tub of soup. I go and get it there because there sandwiches are really good and the same price as one from Subway.

      Also not everyone who shops at Wal-Mart is trash. There are people who are barley getting by and shop at Wal-Mart because they cannot afford to drop their entire paycheck on groceries.

    6. Re: That's why people shop there by Anonymous Coward · · Score: 1

      Depends on how many Whole Foods are in DC. He may finally have pissed off the elite and will be bitch-slapped with some trust busting measures because of it.

      Don't piss of the wrong demigods!

    7. Re:That's why people shop there by Anonymous Coward · · Score: 1

      People go to Whole Foods to GET AWAY from lower class people. If I want cheap prices, I'll go to Walmart and deal with the trash that shops there.

      Lowering the prices too much will turn Whole Foods into trash. What Amazon needs to be doing instead is leveraging Whole Foods name for home grocery delivery and lowering the prices if you choose that option.

      So you're one of those overly-entitled twits who I love to tweak by standing in line at Whole Paycheck, saying things like "How do they KNOW the food here is all organic? Given the prices, farmers sure have a massive incentive to lie." and "Can they play another fucking Beatles instrumental aimed at old wanna-be-hippies?"

    8. Re:That's why people shop there by Wargames · · Score: 1

      Many people shop there because it is convenient to where they live.

      --
      -- Each tock of the Planck clock is a new world and here we are still life. --
    9. Re:That's why people shop there by ganjadude · · Score: 1

      ..... whole foods is more of a liberal land not a republican land, statistically speaking......

      MAYBE try not injecting partisan politics into everything, especially when statistically speaking you are wrong

      --
      have you seen my sig? there are many others like it but none that are the same
    10. Re:That's why people shop there by RobotRunAmok · · Score: 2

      Actually, my impression of the classist AC who started this thread was that he is some man-bunned Brooklyn Bubble-inhabiting pajama boy who wouldn't be caught dead in the same time zone with an evangelical Christian Republican.

    11. Re:That's why people shop there by MightyYar · · Score: 1

      "smug" people really arent any better than "trash"

      If you are concerned about being "better" or "worse", then I suppose that matters.

      I'm not defending the AC's terrible attitude, but he does have a point. I mean, does Target exist for any reason other than for a few pennies more you can shop at a store that is like Walmart except clean, organized, and with actual open lanes at checkout? It's not really the lower class people are avoiding, but lower class people are going to be more price sensitive in general and so will be at Walmart rather than Target (or, back on topic, Whole Foods).

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    12. Re:That's why people shop there by MightyYar · · Score: 1

      Um, Trader Joes is primarily a packaged-goods store. It's the definition of junk. Yes, you can still "do the edges" like at any grocery store, but the edges are small at most of them.

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    13. Re:That's why people shop there by Rakarra · · Score: 1

      I mean, does Target exist for any reason other than for a few pennies more you can shop at a store that is like Walmart except clean, organized, and with actual open lanes at checkout?

      Well, in my area, due to their predatory practices, the locals voted against allowing a Wall-Mart within the city, so they're a bit out in the boonies. There is a Target though, and it seems like a decent enough place. I wouldn't go there for actual groceries, but there sell quite a few things that a grocery store isn't going to have, since they really only have a little overlap.

    14. Re:That's why people shop there by lgw · · Score: 1

      You would hate me when I go to Whole Foods.

      On, no, you're just right. You see, you're local color. All part of the theme park shopping experience.

      --
      Socialism: a lie told by totalitarians and believed by fools.
    15. Re:That's why people shop there by rogoshen1 · · Score: 1

      Well, that AC might have struck a nerve, but the thing is; he's kind of right. Sites like 'People of Walmart' do exist for a reason.

      Example: I was behind a lady at Walmart a while back who got salty with the cashier when she was informed that candy is not considered a 'food item' and that she couldn't buy it using her EBT (food stamp) card.

      That kind of scene -- a morbidly obese woman with 5 kids in tow, a cart loaded up with junk food of absolutely no nutritional value; getting red in the face and on the verge of screaming at the clerk because she couldn't use fucking *food stamps* to pay for her 'beetus snacks.. this is rarely seen at a higher end store.

      That's Walmart. Reasonably sure that's what the AC was referring to.

      But, tl;dr trashy people do exist, but it's not necessarily about how much money they have.

    16. Re: That's why people shop there by Khyber · · Score: 1

      The company that needs to shill at the bottom of every Reddit page.

      Gotta be desperate to pull that kind of advertising measure.

      --
      Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.
    17. Re:That's why people shop there by LunaticTippy · · Score: 1

      Smug people and trash are different, though. When I go to walmart the customer service line is always long, clogged with people trying to do return scams. They have stolen items, no receipt, etc. and they are belligerent when the scam doesn't go right. I try to avoid it because it is unpleasant. You don't see things like that at whole foods. I don't like either store personally.

      --
      Man, you really need that seminar!
    18. Re:That's why people shop there by LunaticTippy · · Score: 1

      I suppose it is perspective. I absent mindedly took a visiting friend to TJs to pick up groceries and he was shocked at all the stuff he wanted that they didn't sell - Coke, Doritos, hungry man dinners, gatorade - pretty much everything he normally buys doesn't exist there. I realized that lots of people have buying habits that TJs simply doesn't acknowledge. Sure they sell a lot of packaged premade goods, but you can't find the vast majority of junk food there.

      --
      Man, you really need that seminar!
    19. Re:That's why people shop there by MightyYar · · Score: 1

      Well, they don't carry name brands... you can't find the exact brands you listed - but you sure as shit can find Joe's Cola, Joe's Tortilla Chips, Joe's frozen dinners, Joe's electrolyte drink, etc. Go to the edges and you won't find name brand cheeses, meats, etc. It's actually bizarre to me that you claim you can't get the vast majority of junk food there - the whole store is mostly junk food. They have good prices on bulk nuts, but even most of those are coated in sugar coatings or loads of salt. I find their selection of actual healthy foods - fresh, frozen, or even canned fruits and vegetables and fresh meats - to be far weaker than even the crappiest of our mainstream grocery stores. When I want a 5lb block of chocolate for baking or interesting frozen dinners - now that's where they shine.

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
  2. The Whole Paycheck Image is what sells... by obenchainr · · Score: 4, Interesting

    I would venture that a big percentage of WF clientele shop there *because* of its high-price reputation. There are studies showing that people feel like they're getting a better quality product when they pay more for something, and that is almost certainly a big part of why people shop at WF. I suspect that trying to compete with Walmart is going to destroy the chain.

    1. Re:The Whole Paycheck Image is what sells... by Hognoxious · · Score: 4, Interesting

      There's a TV show in Britain called http://www.bbc.co.uk/food/prog... . They take a family and swap some of their expensive brands for generic articles (and disguise the packaging so they can't see). A lot of the time they actually prefer the cheaper stuff, at least when they don't know about it.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    2. Re:The Whole Paycheck Image is what sells... by Anonymous Coward · · Score: 1

      The only thing that blind taste tests prove is that people are superficially drawn to foods with high sugar and fat content, e.g. Coke drinkers choosing Pepsi because its sweeter in a blind taste test, but always going back to Coke later for the flavor. Blind taste tests are fake science.

    3. Re:The Whole Paycheck Image is what sells... by Registered+Coward+v2 · · Score: 2

      There's a TV show in Britain called http://www.bbc.co.uk/food/prog... . They take a family and swap some of their expensive brands for generic articles (and disguise the packaging so they can't see). A lot of the time they actually prefer the cheaper stuff, at least when they don't know about it.

      and that is why marketeers invented branding.

      --
      I'm a consultant - I convert gibberish into cash-flow.
    4. Re:The Whole Paycheck Image is what sells... by tbannist · · Score: 3, Insightful

      The cheaper stuff is often made with inferior quality ingredients and then loaded with more salt, sugar and fat to "improve" the taste. It can be tastier and less healthy for you. Taste and price are not the only criteria to consider when picking what to eat. For example, when reading the label on a store brand pack of chicken fingers, I found they contained 34g of sugar per serving, which was more than the ice cream desert in the next freezer.

      From a quick glance at the show you linked, it looks like your summary of the show might be lacking, though, it's called "Eat well for less" and it may have a focus on finding good, inexpensive, and healthy food.

      --
      Fanatically anti-fanatical
    5. Re:The Whole Paycheck Image is what sells... by hey! · · Score: 1

      Yes, the effect you are talking about is real. But it's not the whole story. I think Whole Foods makes a lot of its money off of what I think of as the "Inverse-Cheese Shop Sketch" method.

      Say you're just dashing in for a dozen eggs; you walk past the enormous cheese display and think to yourself, "That's a lot of cheese. I like cheese, but that's not what I'm here for." That's because while choice draws attention, too much choice actually dissuades people from buying. But just as you're thinking "cheese", you almost trip over a floor display of just one kind of cheese, a locally produced raw-milk French-style triple-crème, and instead of having to choose between thirty varieties of cheese you don't know anything about you're faced with a more manageable proposition: do I want to try this one cheese.

      When you get to the egg case, you can buy a dozen ordinary eggs at maybe 15% more than the prices at the chain across town; I'm not going to drive across town for thirty or forty cents. But for a dollar more per dozen I can get Omega 3 eggs -- and I am watching my triglycerides. For two dollars more I can get "Organic" eggs. But for three dollars more I can get "free range". And the things is, I really hate animal cruelty; if I believed for a moment that these outfits were more humane, I wouldn't hesitate to pay that much more.

      So if you're not careful, you can go in planning to spend $3 on eggs and walk out with eggs that cost you $6, and two ounces of artisanal Brillat-Savarin cheese that set you back $35.

      Supermarkets in general try to get you to impulse buy stuff, but Whole Foods tries to get you to impulse buy very expensive stuff. Passing by the meat counter the other day I saw a Himalayan salt grilling block that cost more than the French carbon steel skillet I'd just bought which can do the exact same things the salt block does, and of course a lot more. A Himalayan salt block is the kind of thing that appeals to people who don't really cook that much, but wish that they did.

      --
      Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
    6. Re:The Whole Paycheck Image is what sells... by Oswald+McWeany · · Score: 1

      There are studies showing that people feel like they're getting a better quality product when they pay more for something,

      That's why personal hygiene products (and clothes, and other gender-specific items) for women sometimes cost three times as much as they do for men.

      Your average man looks at a stick of deodorant "A" and deodorant "B" and sees that "A" costs 20% less than "B" so he buys "A".

      Your average woman looks at the female versions of "A" and "B" (which might be identical except for scent) and buys "B" because she assumes the higher price means a higher quality product.

      Studies have shown when women's hygiene products are discounted, companies sell less of the product.

      Obviously not all women or all men act that way, but that's what the studies those setting prices look at and why they price things like that. Women's wallets get screwed as a result of the differing psychology because they jack up the cost. Must suck to be a woman who shops like a man.

      I'm sure you're absolutely correct about WholeFoods being the same for some people. The same thoughts that make some women buy overpriced deodorant makes WholeFood shoppers WANT to go the more expensive grocery chain.

      --
      "That's the way to do it" - Punch
    7. Re:The Whole Paycheck Image is what sells... by AmiMoJo · · Score: 1

      My car is like that. It's not exactly that he prefers the taste of the cheaper stuff, he just likes variety. If he hasn't eaten it for six months he will always go for it.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    8. Re:The Whole Paycheck Image is what sells... by spoot · · Score: 1

      OK true story here, from just last week.

      Here in Austin, we have a Whole Food's competitor run by HEB called Central Market. It's closer to my homestead, so I go there if I need something that a "Whole Foods" store would carry. I also shop at Trader Joe's Randal's and at Fiesta and other "Mexican" grocery stores (depending on price and my needs at the time).

      Ok, so I was a Central Market the other day and I passed a couple looking at bacon. I had recently bought the best damn bacon I ever ate at Central Market (they were having a taste of the south promotion) at the deli case. Benton's Country Ham Bacon.

      So I strike up a conversation with the couple and tell them about this amazing bacon at the deli counter. The girl says in a valley speak-upward inflection, "But is it organic." I say, "Well, it's butchered from an actual live living hog!" They both look at me with daggers. Jesus, Mary and Joseph people it's fatty meat from a hog! They live in their own refuse. It's bacon for cripes sakes. Right there is your target psychographic for Whole Foods.

    9. Re: The Whole Paycheck Image is what sells... by MichaelJ · · Score: 1

      This. I would rather buy local, fresh from the farm a couple miles down the road, pesticide and chemical-free, but not certified organic because the certification process is too damned expensive.

      --

      Michael J.
      Root, God, what is difference?
    10. Re:The Whole Paycheck Image is what sells... by hey! · · Score: 1

      The culinary principle is sound: thermal mass helps keep the surface temperature high for searing. But you don't need THAT much thermal mass. A heavy, cast iron or carbon steel pan works fine and is a lot faster to preheat. The thing is people who've never seared a steak properly don't know that, so it's an opportunity to sell them a gimmick with allegedly magic properties.

      Amazing food isn't the product of exotic equipment. It's the product of basic procedural knowledge applied to simple and versatile kitchen equipment. The same skillet you sear your steak in can produce a caramelized apple tart (Tart Tatin), cornbread, or about a million variations on the omelet. The real secret is most of these things are easy, you just have to know and follow the correct procedure.

      --
      Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
    11. Re:The Whole Paycheck Image is what sells... by Lost+Race · · Score: 1

      There's a TV show in Britain called http: //www.bbc.co.uk /food /programmes /b0520lz9 .

      They call the program "b0520lz9"?

    12. Re:The Whole Paycheck Image is what sells... by Rakarra · · Score: 1

      The cheaper stuff is often made with inferior quality ingredients and then loaded with more salt, sugar and fat to "improve" the taste

      And that only tastes better when you eat a lot of stuff with added sugar and salt all the time, because if you don't, many of those crappy products taste pretty disgusting to those with taste buds not conditioned to that.

    13. Re:The Whole Paycheck Image is what sells... by Hognoxious · · Score: 1

      Sometimes cheaper foods have more salt, sugar, or processing that makes them taste better in a blind taste test, but may not be as healthy.

      And sometimes processed shit with a fancy label is no different from own-brand processed shit.

      I am not sure the test you mentioned would really counter their argument for a heavier price tag.

      That's because you're the kind of ponce who'd pay ten bucks for a pound of rice if it was watered by the bollock-sweat of buddhist monks.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    14. Re: The Whole Paycheck Image is what sells... by Hognoxious · · Score: 1

      I have relatives who are farmers. When we go there the stuff grown by them and their neighbours beats anything you can buy anywhere hands down.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    15. Re:The Whole Paycheck Image is what sells... by tommeke100 · · Score: 1

      Exactly. That's how Aldi works. They will have 2 different offerings of Orange Juice. One will be ridiculously cheap, but nothing more than Orange flavored water with sugar. The other will be actual Orange Juice and a bit cheaper than say, Minute Maid. Most people won't be able to tell the difference and will just go for the cheap crap.

    16. Re:The Whole Paycheck Image is what sells... by houghi · · Score: 1

      It depends on what it is. I often buy the cheapest and the most expensive item at the same time. Sometimes there is a difference, sometimes there is not.
      But more times the cheap stuff is not that great. It tastes bland.
      And what I have noticed is that the quality is less uniform. e.g. it could be great one tile and the next time it is like eating cardboard.

      That has not stopped me from trying out diffeent brands, stores and prices. In fact, I like doing that. And even at stores from the same company there will be differences in what is available. At least in Belgium. Depends on who lives around that store.

      --
      Don't fight for your country, if your country does not fight for you.
    17. Re: The Whole Paycheck Image is what sells... by david_thornley · · Score: 1

      That's why I'm involved in one of those Community Supported Agriculture things. Every week, I get a box (about the size of an old fanfold printer paper box, but I'm dating myself) of fresh fruits and veggies, and I do mean fresh. I love those carrots.

      --
      "When you have eliminated the unacceptable, whatever is left, however improbable, must be the truthiness" - Holmes
  3. Allow local sellers by Anonymous Coward · · Score: 3, Interesting

    just like on amazon.com, amazon should now allow local sellers to come and sell at Whole Foods stores! this may lead to competitive pricing and benefit whole food's reputation & business, farmers and consumers alike.

    1. Re:Allow local sellers by swb · · Score: 1

      You mean suddenly it's the Whole Foods Farmer's Market Amazon Marketplace?

      All (or well most) irony and humor aside, I think grocery stores exist period because food production is already industrialized and while "eat local" is a great concept, the entire supply chain of groceries needs a complete restructuring before you're actually able to realistically sell locally grown food products at grocery store scale.

      And in doing it, you may have to reset people's expectations as to what they have available to eat, unless they actually live in the Central Valley of California. We have lost the entire concept of seasonality of food thanks to industrialization of production and shipment of food.

  4. Oh by thevirtualcat · · Score: 5, Interesting

    They want to turn Whole Foods into Wegmans?

    I'm... actually okay with that.

    Carry on.

    1. Re:Oh by enjar · · Score: 1

      We I live they are building a Whole Foods and we already have a Wegman's. We shop at Wegman's because, well, it's Wegman's and Wegman's is awesome. I'm happy they are building the Whole Foods, though, since it should help property values go up although I never plan on setting foot in it and will keep shopping at Wegman's. Also, my spouse is from western NY so shopping at somewhere other than Wegman's requires a damned good excuse!

    2. Re:Oh by thevirtualcat · · Score: 1

      The excuse for me is "Wegmans is not open right now." The follow-up question is "Why are you going grocery shopping between 12AM and 6AM?"

    3. Re:Oh by thevirtualcat · · Score: 1

      It depends on the region. In New England, yes. In the Mid-Atlantic, not so much.

  5. Re:TJs by amalcolm · · Score: 2

    I vote for BJs. Always

    --
    Time for bed, said Zebedee - boing
  6. One of the reasons I pay extra at whole foods by Anonymous Coward · · Score: 1, Funny

    is so I don't have to deal with Walmart customers. Eleventy billion fucking kids running around, white trash screaming at each other, etc.

    At least with Whole Foods, we get a whole different level of douchebag, but they're not likely to be carrying guns or knives and anxious to prove how badass they are.

    I just want my fucking couscous, you stupid cunt. Get the fuck out of my way.

    1. Re: One of the reasons I pay extra at whole foods by Known+Nutter · · Score: 1

      Signature checks out.

      --
      Beware of the Leopard.
  7. Improve the back-end by crow · · Score: 3, Insightful

    I expect the first thing Amazon will change is the back-end distribution system. This is something Amazon knows better than pretty much anyone else, especially for non-perishables, which is probably more than half the store.

    1. Re:Improve the back-end by houghi · · Score: 1

      I expect them to cut people and wages. I also expect them to cut hours of people who work there, so the people who work there now will need foodstamps.

      Perhaps the thing that Amazon is trying to do is getting the foodstamps from their employees, They see them getting all that free monies and they want that.

      --
      Don't fight for your country, if your country does not fight for you.
    2. Re:Improve the back-end by bill_mcgonigle · · Score: 3, Informative

      Perhaps the thing that Amazon is trying to do is getting the foodstamps from their employees, They see them getting all that free monies and they want that.

      For their employees. Many times when people get a job at Walmart they are given food stamp and welfare forms during orientation.

      These programs are a direct subsidy to these corporations, so they do not have to pay their employees a living wage.

      --
      My God, it's Full of Source!
      OUTSIDE_IP=$(dig +short my.ip @outsideip.net)
    3. Re:Improve the back-end by synaptik · · Score: 1

      Do you count Forbes as 'some rag'? https://www.forbes.com/sites/c...

      --
      HSJ$$*&#^!#+++ATH0
      NO CARRIER
    4. Re:Improve the back-end by Rob+Riggs · · Score: 1

      Many times when people get a job at Walmart they are given food stamp and welfare forms during orientation.

      Where is this claim backed up?

      --
      the growth in cynicism and rebellion has not been without cause
    5. Re:Improve the back-end by Gryle · · Score: 1

      Hypothetically, would you be okay with getting rid of food stamps and welfare if Congress mandated a living wage?

      --
      Only two things are infinite, the universe and human stupidity, and I'm not entirely sure about the universe - Einstein
  8. So Whole Foods going from Whole Paycheck by JoeyRox · · Score: 1

    To "No Paycheck" for many employees.

    1. Re:So Whole Foods going from Whole Paycheck by Manuka · · Score: 1

      They've already laid off thousands of workers in the last couple of years, and not backfilled many more who left voluntarily. WFM was in serious trouble, and Amazon may have overpaid for it.

  9. A burden liften. by Anonymous Coward · · Score: 1

    The Seattle-based company already offers discounted Amazon Prime memberships for people receiving government assistance and is part of a pilot program to deliver groceries to food-stamp recipients.

    Thereby making a hard life easier, and making things more equal.

  10. Re:Reduce headcount by houghi · · Score: 1

    OTOH, perhaps they knew how to run it and that is why they sold it. I have seen companies been sold because they knew what they where doing.

    --
    Don't fight for your country, if your country does not fight for you.
  11. Eliminate cashiers by Dracos · · Score: 2, Insightful

    No. When I go to a physical establishment, I expect that experience to include one interaction with an employee. Self-checkout is the wrong solution to a problem retailers created: not having enough checkouts open. If you want me to do use self-checkout, thereby doing an employee's job, I want an employee discount. Stop pushing this on customers as if it's some miraculous reverse-ATM.

    1. Re:Eliminate cashiers by WrongMonkey · · Score: 2, Insightful

      OTOH, I avoid establishments that don't have self checkout. Even if there is no line at the checkout, I will always use the self-check because I can scan and bag my groceries faster than the register jockey. I don't go grocery shopping for the "social experience". My goal when grocery shopping is to exchange symbolic currency units for tangible goods as efficiently as possible, not to make small talk about the sports or the weather or comment on my food choices or donate a dollar to charity.

    2. Re:Eliminate cashiers by MagicM · · Score: 5, Insightful

      When you spend 8 hours bagging other people's groceries you can get an employee discount.

      When you spend 3 minutes bagging your own groceries you can get the enjoyment of faster check-out.

    3. Re:Eliminate cashiers by misexistentialist · · Score: 1

      Amazon is working on automating checkout. If you want to interact with one employee maybe ask Amazon to make it a bikini model (don't look too close, might be a robot)

    4. Re:Eliminate cashiers by djinn6 · · Score: 1

      When I go to a physical establishment, I expect that experience to include one interaction with an employee.

      Personally I would prefer that interaction to be me asking "where is X" and them pointing it out to me, rather than the one where I watch them scan my items. The most expensive part of grocery shopping is not the food itself, nor the gas to get there, but my time. If self-checkout can save me 5 minutes, it's already a discount.

    5. Re:Eliminate cashiers by Registered+Coward+v2 · · Score: 2

      OTOH, I avoid establishments that don't have self checkout. Even if there is no line at the checkout, I will always use the self-check because I can scan and bag my groceries faster than the register jockey. I don't go grocery shopping for the "social experience". My goal when grocery shopping is to exchange symbolic currency units for tangible goods as efficiently as possible, not to make small talk about the sports or the weather or comment on my food choices or donate a dollar to charity.

      Sam's Club has taken it a step further; you simply scan items as you put them in the cart and when you are done you pay electronically and avoid the line completely. Upon leaving that scan a barcode on your phone, check the items listed and out you go. In most cases they don't even bother to do a thorough check after the first few items. If I ran security there I'd have them just look for big ticket items to ensure tehy aren't walking so as to make the whole experience as painless as possible.

      --
      I'm a consultant - I convert gibberish into cash-flow.
    6. Re:Eliminate cashiers by alvinrod · · Score: 1

      Self-checkout is the wrong solution to an important problem. The cart should be intelligent and know what you've put in it such that it's performing all of the checkout as you go along so that when you leave it already knows what you owe and can automatically make the transaction. At most you need someone who can make a quick spot check for people on the way out, but if you're going to put cameras in stores you can have people doing loss prevention remotely and just tip off the gatekeeper if they need to stop someone. And unless I'm picking out produce or cuts of meat, I wouldn't mind if I could punch in my order and just pick up my fully (or partially full) cart.

      If there's no reason to interact with an employee, why include it just for the sake of including it? I want a knowledgeable person to be there if something goes wrong, but if I can get in and out of the store quickly without having to talk to another soul, I don't care, especially if I can avoid standing in any kind of line entirely. If Amazon is looking to drive down the cost of goods, then the cost of the human labor is going to become a larger and larger piece of their total cost and the only way to cut prices further without sacrificing on product quality is to find ways of cutting labor. If you feel terribly bad for some people who won't have jobs, feel free to hire their labor for some productive use that you envision.

    7. Re:Eliminate cashiers by jaklode · · Score: 1

      You don't bag your groceries yourselves in the US? That's a very foreign concept to my German mind.

    8. Re:Eliminate cashiers by MorePower · · Score: 1

      No, we don't bag our own groceries here in the US. It seems from my travels that this is a unique US thing.
      Here, either the cashier bags the groceries as she scans them, or a second person (usually a teenager) bags them as the cashier sends them down the counter.
      I think this might be influenced by the fact that Americans are usually buying huge amounts of food on each trip. Most of us make one grocery trip for our large families every week or two. And of course, we over-eat a lot. We tend to wheel a large size (much bigger than other parts of the world) grocery cart to fill up the back of our SUVs each trip. I get the impression that the rest of the world uses what I call the "city" model of shopping where you buy smaller amounts more frequently, maybe going to the butcher shop Monday, grabbing some bread from the baker Tuesday, etc. Americans try to get all their food for a week or two from one trip to one store.
      Also note that until recently, the grocery stores provided free disposable plastic bags (and maybe they still do in the non-California parts of the country?) so most grocery stores had a sort of bag dispenser/rack pre-loaded with disposable plastic bags. But until self-checkout started becoming a thing these dispensers usually were placed where the cashier could reach them, not the customer.
      So in short, we tend to buy huge amounts of stuff and we don't (collectively) have much practice bagging.

    9. Re:Eliminate cashiers by BBF_BBF · · Score: 1

      Honestly, cashiers don't do anything these days but scan UPC's and look up produce codes to type into the computer. They're basically human UPC scanner feeders. I remember the good old days before computers when cashiers actually *memorized* the current prices of most of the produce and could type them in without missing a beat.

      Now if a label is missing from my produce, I have to wait a few minutes while my cashier looks it up on his/her list. And god forbid if the UPC of the product I'm buying isn't in the computer... the manager has to be called over and the all hell breaks loose.

      Also don't get me started on the lack of bagging skills these new "cashiers" have. Even when I order my purchases such that the heavier, non crushable items are first, they still seem to get the bagging order wrong.

    10. Re:Eliminate cashiers by PrimaryConsult · · Score: 1

      The only scenario I hate and will avoid is ones where you buy the groceries from the cashier and have to bag them yourself. With a self checkout you take it out of your cart/basket, scan, and put in the bag in one fluid motion. With a "full service" checkout you only need to put the goods on the conveyor. However, in places where cashiers do not bag, you have the worst of both worlds: you both have to take things out of your cart, and then pick them up a second time to put them in bags. The cashier actually gets in the way of the process.

    11. Re:Eliminate cashiers by jwhitener · · Score: 1

      I'd rather get out faster with self-checkout, but have employees available to help me find things, or be knowledgeable about the products.

      I hate going to places like Home Depot or Lowest and wandering around trying to find someone. But once i get what I need, I'm more than happy to skip the lines and just scan it myself.

  12. Horrible article - its just guessing with no facts by blahbooboo · · Score: 5, Informative

    The article is click bait. As stated in the article, Amazon has not confirmed ANY of the assertions made in the article.

  13. Is Amazon profitable yet? by wwphx · · Score: 1

    As I recall, Bezos is pumping money back in to acquisitions and expanding the company and pumping the stock price, but are the actually profitable yet? I don't know that lowering prices (substantially) at WF is the move to make, but what do I know. The nearest WF is hundreds of miles away, so it's rare that I get to shop there.

    --
    When you sympathize with stupidity, you start thinking like an idiot.
    1. Re: Is Amazon profitable yet? by cunina · · Score: 4, Insightful

      You could be right, but maybe Amazon is playing the long game, hoping to kill brick-and-mortar by the time its retail division needs to start showing profits (and raising prices).

    2. Re: Is Amazon profitable yet? by Grishnakh · · Score: 2

      Maybe I'm wrong (and this is quite possible--after all, HL Mencken said that no one ever went broke underestimating the intelligence of Americans), but it seems to me that with Amazon turning itself into a crappy online flea market full of counterfeit merchandise, B&M isn't going anywhere anytime soon.

      That said, Amazon has competition from other online sellers, including even Walmart.com, and of course Ebay, but also countless other smaller retailers that usually are more specialized, so B&M is going to continue facing stiff competition. But this doesn't mean that Amazon's retailing division is ever going to be profitable.

    3. Re:Is Amazon profitable yet? by Anonymous Coward · · Score: 2, Informative

      Amazon is profitable, about on par with profitability for other large retail chains like Safeway and Walmart. About a 4% EBITDA.

    4. Re: Is Amazon profitable yet? by Serge_Tomiko · · Score: 1

      You're absolutely correct. I have significantly decreased my purchase volume from Amazon after receiving some verified counterfeit vitamins. Looking online, it is impossible to tell what is legit and what is not. I'm not so poor I need to save a few dollars on vitamins or whatever else I buy from Amazon. I will send my money elsewhere.

    5. Re: Is Amazon profitable yet? by Anonymous Coward · · Score: 1

      and of course Ebay

      speaking of crappy online flea markets full of counterfeit merchandise

    6. Re: Is Amazon profitable yet? by AuMatar · · Score: 3, Interesting

      They're vitamins- an almost entirely unregulated market offering a product that has no health benefits for the vast, vast majority of people. Its modern day snake oil to begin with. How the hell do you counterfeit what's already fake?

      --
      I still have more fans than freaks. WTF is wrong with you people?
    7. Re: Is Amazon profitable yet? by Grishnakh · · Score: 1

      Sorry, no. Ebay is a mixed bag: every seller is separate, so when you find a seller who has a good reputation and sells genuine products, you can feel safe that future purchases will also be genuine. In addition to that, a lot of stuff on Ebay is still used/secondhand, sold by small-time sellers.

      The problem with Amazon is that there's no way to only buy from particular sellers. Even if you supposedly buy from Amazon itself, if they're out of stock at the warehouse they're fulfilling your order at, Amazon will happily take products with the same SKU from some other seller's inventory and pass it off as their own, even if that stuff is actually counterfeit. In Amazon's world, every product with the same SKU is identical. Ebay simply isn't like this; every seller is a different entity, and fulfills their own orders. Ebay just gives them a place to advertise. It's still like a flea market, but at least on Ebay you can discriminate between sellers based on reputation, personal experience, etc. You just can't do that on Amazon.

    8. Re: Is Amazon profitable yet? by AK+Marc · · Score: 1

      It's not anti-science, and mostly correct. A person with a good diet doesn't need vitamins. Many vitamins don't absorb well from a pill. So for the vast majority of people, vitamins (as in pills) will do nothing for them.

      If that's wrong, correct it. Just saying "that fact is wrong because it conflicts with my opinion" is absurd anti-science.

    9. Re: Is Amazon profitable yet? by Manuka · · Score: 1

      And the "Pills and Powders" section of Whole Foods (as in any "natural" grocery) is about the only profitable aisle in the store.

    10. Re:Is Amazon profitable yet? by Manuka · · Score: 1

      In retail, if you can get above 3%, you're having a decent year. If you hit 5%, you're having a FANTASTIC year.

      Interestingly enough, that's about what the margins in the oil business are as well. Razor-thin, but they do ridiculous volume.

    11. Re: Is Amazon profitable yet? by AuMatar · · Score: 1

      I just got my yellow fever vaccination for a trip to South America a month ago. Vaccines are a necessity that save thousands of lives, and parents who do not get their children vaccinated should have them taken away.

      Vitamins are a scam. The whole vitamin thing started because Linus Pauling basically went a little insane in his last few years and started pushing massive dosages of Vitamin C as a cure for cancer (and everything else). While there are a few exceptions (for example iron for anemics) vitamins aren't needed and confer no benefits for anyone without a severe medical condition, and some of them are actively harmful (there's a reason why the recommended daily allowance is where it is and not at 10x what it is).

      --
      I still have more fans than freaks. WTF is wrong with you people?
    12. Re: Is Amazon profitable yet? by AK+Marc · · Score: 1

      Nobody is saying that people are rational, just that the effects of those items is greatly overstated, at best. And apparently overpriced as well.

    13. Re: Is Amazon profitable yet? by AK+Marc · · Score: 1

      In addition to that, a lot of stuff on Ebay is still used/secondhand, sold by small-time sellers

      It used to be mostly that. Now, it's much much harder to find used things by small sellers.

    14. Re: Is Amazon profitable yet? by Marxist+Hacker+42 · · Score: 1

      Willing to bet that $10/lb olive bar is pretty darn profitable too. A pound of olives, of any variety, is NEVER anywhere close to that expensive, even after fermenting and marinating.

      --
      SJW: a person who perceives an injustice, and while correcting it, commits a greater injustice.
    15. Re: Is Amazon profitable yet? by david_thornley · · Score: 1

      If the market is unregulated, that doesn't mean that a company can't try to build an individual reputation for selling what it claims to be selling. If the reputation winds up being useful, it's a tempting target for counterfeiters.

      --
      "When you have eliminated the unacceptable, whatever is left, however improbable, must be the truthiness" - Holmes
    16. Re: Is Amazon profitable yet? by AuMatar · · Score: 1

      Oh yeah, Vitamin Brand A has the best placebos!

      --
      I still have more fans than freaks. WTF is wrong with you people?
    17. Re: Is Amazon profitable yet? by chihowa · · Score: 1

      Just to clarify... you're talking about vitamin supplements (the little pills) and not vitamins (the actual chemical compounds that are known to be essential for certain biochemical processes), right?

      The value of supplements to healthy people is questionable at best, but there are certainly specific compounds that we need to ingest for non-caloric purposes to survive ("vitamins"). Many of these are added to "enriched" foods because we don't get enough of them in our modern diet. There are well documented diseases associated with deficiencies of some of these compounds.

      In a variation of Poe's Law, I can't discount the idea that there are actually people out there who don't believe in "vitamins".

      --
      If you want a vision of the future, imagine a youtube comments section scrolling - forever.
    18. Re:Is Amazon profitable yet? by ebvwfbw · · Score: 1

      For now. Expect the bottom to drop out of it as people realize the "cloud" is just someone else's computer that they're paying big time for. Way more than if they ran it. Meg Whitman of HP spoke about this recently and how people are beginning to wake up.

    19. Re: Is Amazon profitable yet? by Grishnakh · · Score: 1

      No, it's not. It's just that the market has gotten so huge that it seems like they're drowned out by the big/Chinese-crap sellers. But they're really not that hard to find, though it depends on what exactly you're buying. Look for some expensive item and sort the results by price and you're probably looking at used sellers. Look for some out-of-date item (no longer sold new) and you're probably looking at used sellers. Look for some cheap commodity item and it's probably not.

      Also, there's a lot of sellers on there selling new stuff, but the sellers are still relatively small; they use Ebay as their marketplace instead of (or maybe in addition to) Amazon. For instance, I needed a part for my washing machine; on Ebay, I was able to look it up by part number and there's a bunch of appliance-repair businesses selling that stuff. Of course, these aren't individuals, but they're probably small, local businesses somewhere with only a handful of employees.

  14. Amazon doesn't get Whole Foods by sinij · · Score: 1

    People that shop at Whole Foods are not price conscious, it is premium retailer aimed at well-off crowd. This group doesn't intersect with WallMart shoppers, so why then would you want to compete with WallMart on price?

    1. Re:Amazon doesn't get Whole Foods by Dorianny · · Score: 1

      Now that "organic" has gone mainstream and available everywhere, the image of Whole Foods as a retailer for the "not price conscious" is exactly the image they are trying to shed

  15. Change or die by sjbe · · Score: 2

    Why am I not surprised the first action upon acquiring a new company is to fire everybody who might know how to run it?

    Whole Foods has been in considerable trouble recently so it's pretty clear the folks in charge of Whole foods did not know how to run it. The company found an untapped niche where they were a first mover. The competition has significantly caught up and so it's harder to get away with charging for $6 "asparagus water".

    And yes there will be headcount cuts, at least at first. Almost any time two companies merge there are some redundant positions. Furthermore Whole Foods has a cost structure that is not working in the face of increased competition. Part of this means they probably have more people employed than they can really justify. They can change or they can die. There is no option three.

  16. Re:Rumble at the cart return by HornWumpus · · Score: 1

    Who do you think is gonna win that fight?

    Bezos is destroying the thing he just paid billions for. Does 'Whole Foods' own any real estate?

    --
    John McAfee 'It was like that time I hired that Bangkok prostitute; to do my taxes, while I fucked my accountant'
  17. Re:New flash... by beelsebob · · Score: 2

    Yeh, this is really sad - WholeFoods for all that it is pricy as hell also sells a bunch of really good quality things that you can't easily get elsewhere. Turning it into yet another Safeway is a real shame.

  18. Austin Texas is different from Texas by sjbe · · Score: 4, Informative

    You do realize Whole Foods started in Texas

    Austin Texas. A small bubble of something close to sanity surrounded by the rest of the lunacy that is Texas. Austin isn't much like the rest of the state. They call it weird but it's only really weird if you compare it to the rest of Texas. For people like me who visit Austin regularly but don't live in Texas, it isn't weird at all.

    1. Re:Austin Texas is different from Texas by Megane · · Score: 1

      Austin has had all the weird watered out of it the past 20 years or so since it became a center of high-tech. Now most of the weird has been replaced with euroblocks all up and down Lamar and Burnet and other main drags turning them into canyons. I just sold my house (in the far NW) for twice what I paid for it, and moved back to San Antonio.

      --
      #naabhaprzrag, #sverubfr-000, #agi-fcbafberq, negvpyr[pynff*=' negvpyr-ary-'] { qvfcynl: abar !vzcbegnag; }
    2. Re:Austin Texas is different from Texas by stabiesoft · · Score: 1

      Shh, I haven't sold yet, please don't let this get out until I sucker someone out of a great deal of money for my place when I get time to sell. My greatest fear is that the bottom drops before I get out.

    3. Re:Austin Texas is different from Texas by Jfetjunky · · Score: 1

      And I prefer Central Market to whole foods, anyway. For whatever reason, though, HEB corporate refuses to build more of them.. Perhaps exclusivity adds to their allure? Austin is definitely more left-leaning, but calling the rest of Texas insane is a bit of an over-reach I think. Austin is, after all, using taxpayer money to add lanes to one of its busiest highways to ease congestion, and then making them TOLL LANES. They pull plenty of bonehead moves, depending on your viewpoints.

    4. Re:Austin Texas is different from Texas by Shatrat · · Score: 1

      There are no two places in Texas that are alike anyway. Houston, Dallas, San Antonio, Amarillo, Pecos, Texarkana, El Paso, Corpus, they're all wildly varied. If you lived in Texas you might know that what set's Austin apart isn't *that* it's different but *how* it's different.

      --
      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
    5. Re:Austin Texas is different from Texas by Megane · · Score: 1

      The thing is, it used to be weirder.

      --
      #naabhaprzrag, #sverubfr-000, #agi-fcbafberq, negvpyr[pynff*=' negvpyr-ary-'] { qvfcynl: abar !vzcbegnag; }
  19. er... by argStyopa · · Score: 1

    ...and the supermarket business just shit themselves.

    So which will blink first:
    - will the giant megacorp which seems to run magically profit-free manage to outcompete everyone in an industry where margins are already nearly zero?
    - or will the high-capital, high-labor, complex grocery business finally be the anchor that drags amazon to a stop? Certainly Amazon's approach has revolutionized the sale of general consumer products but entering the world of products whose value ticks away (quickly) with the clock is another kettle of fish.

    Grocery chains have already seemingly wrung every penny of value out of their supply chains...what can Amazon really bring that's better aside from a marquee name and investors that are cheerfully willing to pour $ into a loser business as long as it's enormous?

    I'd guess Whole Foods niche will be almost immediately supplanted by another competitor that is willing to serve the smarmy, snobby, boutique wealthy faux-'concerned' customer seeking their organic cruelty-free free-range quinoa for double the price.

    --
    -Styopa
  20. Re:New flash... by guises · · Score: 1

    Trader Joe's is substantially cheaper than Whole Foods right now. Cutting prices wouldn't be terrible, but it will likely come along with changing their inventory from the unique (and expensive) items which they have currently, to the staple brands that you can get at any grocery store. As you say: there's no need for another Safeway. (Or Kroger, or whatever. I've never been to a Safeway.)

  21. Price matters by sjbe · · Score: 1

    This group doesn't intersect with WallMart shoppers, so why then would you want to compete with WallMart on price?

    Because if Walmart offers good enough organic produce, price will win out. There seemingly are not enough Whole Foods customers who aren't willing to go elsewhere for their organic kale to keep the company afloat when they can get it from Costco or Kroger or yes even Walmart. Whole Foods had a niche when they were effectively the only ones selling organic foods. Now I can get that from nearly anywhere, often for a lot less money.

    1. Re:Price matters by Registered+Coward+v2 · · Score: 1

      This group doesn't intersect with WallMart shoppers, so why then would you want to compete with WallMart on price?

      Because if Walmart offers good enough organic produce, price will win out. There seemingly are not enough Whole Foods customers who aren't willing to go elsewhere for their organic kale to keep the company afloat when they can get it from Costco or Kroger or yes even Walmart. Whole Foods had a niche when they were effectively the only ones selling organic foods. Now I can get that from nearly anywhere, often for a lot less money.

      WalMart tends to buy at the low end of the quality spectrum, mainly to keep prices down; at least that was the case a few years back when I talked to one of their suppliers who sold to most other grocery chains as well. There is nothing wrong with their food, just a lot of it is a cut below a major grocery chain's quality; that lets them keep prices low. The only exception I've seen is the vegetables which tend to be perfectly fine; the meats and fish OTOH are often barely edible in comparison.

      --
      I'm a consultant - I convert gibberish into cash-flow.
    2. Re:Price matters by DogDude · · Score: 1

      Eh, I don't know a whole lot of Whole Foods shoppers (myself included) who would step foot in a Wal-Mart. Price is irrelevant.

      --
      I don't respond to AC's.
    3. Re:Price matters by wyHunter · · Score: 1

      Then what is? Snob appeal? This might sound like a snarky question, but it's quite serious. I don't have a WF withing 100 miles of my home, but I have shopped there in the past. I have actually found in recent years that (say) the fruit and veg in Walmart is of high quality and while not as good as the so-called organic stuff at WF (And I say 'so called' merely because who knows?), it's also .5*price at WF). Compare this with last time I was in whole foods, and attempted to buy organic peas - to find they were from China. At which point I left and never returned. I really think that you can find high quality AND crap stuff everywhere, WM and WF included. As for meat, I wouldn't buy meat at either place.

    4. Re:Price matters by DogDude · · Score: 1

      Wal-Mart doesn't sell anything I would buy. Literally everything they sell is a cut-rate version of a good quality product. They specialize in selling garbage. I wouldn't buy fruit and vegetables from Wal-Mart any more than I would buy fruit and vegetables from my auto mechanic.

      --
      I don't respond to AC's.
    5. Re:Price matters by wyHunter · · Score: 1

      There is some truth to that - but since the same growers are supplying Kroeger and Safeway (the other big chains in my area) and the quality is apparently the same, I don't see the point with vegetables and fruit. I was looking for articulable evidence in this instance, not anecdote.

  22. Canary in the coal mine by rsilvergun · · Score: 1, Interesting

    For the death of the middle class. Hear me out on this one. As Whole Foods and other over priced chains are a good indicator of a shrinking middle class. Middle Class people want to feel upscale and are willing to pay for it. They don't make enough money to source their own food stuffs like a billionaire or even a multi millionaire might, but they make enough to eat Organic (which is a fancy way of saying no pesticides in your food and no BHT in your packaging).

    As these ever so slightly upscale places go tits up we're seeing the middle class go with them. There's just not enough people making good money to support them. This isn't the company being mismanaged, it's the change in 'change or die'. It just so happens that change is the American Middle Class is going away.

    --
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    1. Re:Canary in the coal mine by ezelkow1 · · Score: 2

      Its still funny that that myth persists, the whole no pesticides in organic food. Its just flat out wrong. All farmers use pesticides, organic or not

    2. Re:Canary in the coal mine by WrongMonkey · · Score: 2

      You've got it all wrong. Upscale groceries aren't going "tits up", its just Whole Foods that is struggling because there's more competition in the upscale market than ever before. Since Whole Foods established a demand for natural/organic foods, there are now dozens grocers that are as good or better than Whole Foods, but with more competitive prices.

    3. Re:Canary in the coal mine by rsborg · · Score: 1

      Its still funny that that myth persists, the whole no pesticides in organic food. Its just flat out wrong. All farmers use pesticides, organic or not

      Yes, just that some pesticides are worse than others. According to this article [1], the USDA maintains a list of what's organically approved and what's not. Equating all pesticides is the real myth.

      "Organic" (a term I find amusing) as a quality standard makes a lot of sense.

      [1] http://www.npr.org/sections/he...

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    4. Re:Canary in the coal mine by ezelkow1 · · Score: 1

      But even their source states just because someone is using 'organically' approved pesticides does not necessarily make it better, you dont know quantity of use:
      Gillman says just because an organic farmer used some authorized chemicals is no reason to shun the food. But it's important for consumers to know what's going on. For him, the answer to the ambiguity around organic labeling is to go local. "I go to the farmers market and talk to the growers to see who is serious about reducing pesticide use," he says. "I'd rather buy food from someone who used Roundup once than someone who uses organic pesticides all the time."

      So even the source would rather have food from someone using a non-organically approved pesticide once vs. an organic farmer who is using a ton of an approved pesticide

    5. Re:Canary in the coal mine by wyHunter · · Score: 1

      I don't think that WF was ever middle class, nor did it want to be. It was, at a minimum, UPPER middle class, which is quite different from middle-middle class or lower middle class. I'd certainly say that upper middle class people want to pretend they're upper class (aka rich). I cannot speak to whether the middle class is going away - it does feel like it , but I also wonder if folks who have some disposable income are doing more things like "blue apron" and all those services that send you food which you assemble. That may have more to do with the decline of WF than anything else. For me, I'd rather shop in a store where fewer of the employees are consuming magic mushrooms than it appears to be in WF. But what do I know? I'm a pleb that shops at Kroeger and (gasp!) Walmart, and, when I want to drive 100 miles, Trader Joes.

  23. Re:New flash... by Registered+Coward+v2 · · Score: 4, Informative

    Yeh, this is really sad - WholeFoods for all that it is pricy as hell also sells a bunch of really good quality things that you can't easily get elsewhere. Turning it into yet another Safeway is a real shame.

    I agree, but Amazon is a logistics company masquerading as a retail operations; similar to Walmart in terms of focus although not quite as cutthroat from what I've seen. If Amazon can maintain quality while reducing supply chain costs and expanding the customer base to get greater economies of scale tehy could turn Whole Foods into a serious competitor.

    --
    I'm a consultant - I convert gibberish into cash-flow.
  24. Whole Paycheck by no1nose · · Score: 1

    Why didn't Amazon buy Kroger? They have much larger market penetration. Amazon is sitting nearly unlimited cash. Whole Foods is a place where upper-middle-class people can waste their money on goods that may, or may not, be worth the cost. I watched South Park and I have shopped at Wholefoods. They portrayed Wholefoods exactly as it is. Overpriced, agenda driven and snooty.

    1. Re:Whole Paycheck by WrongMonkey · · Score: 1

      Probably because Whole Foods large enough to give Amazon a grocery chain to have nationwide coverage, but small enough that they can write off the acquisition is their experiment doesn't work out. Amazon bought Whole Foods for just 27% more than its previous closing price, which is a bargain as far as corporate acquisition's go. Kroger, on the other hand, has seven times as many store and ten times the revenue; even Amazon couldn't buy them without risking the whole company.

    2. Re:Whole Paycheck by brianerst · · Score: 1

      Kroger is both a brand and a holding company. It's the third largest retailer in the world and third largest employer in the US. It's the largest grocer and second largest retailer after Walmart in the US.

      When they takeover a chain (which they do a lot), they don't tend to change the name. If you've shopped at Ralph's, Fry's, QFC, FredMeyer, Food4Less, Foods Co. or Harris Teeter (all these are in coastal states), you've shopped Kroger. They have a dozen other chains they run too (Baker's, City Market, Dillons, Gerbes, Jay C, King Soopers, Owen's, Pay Less, Roundy's, Mariano's, Pick n Save, Scott's, Ruler, Qwik Shop, Tom Thumb) plus Kroger itself (which is in 20 states).

      They might have started in flyover country, but they've been gobbling up the coasties for years. As has Albertsons, which started in Boise, ID and now owns pretty much all the other grocery chains (they are #2).

  25. Oh oh.... by no-body · · Score: 1

    Posh people won't like it ;-)

  26. Re:Uh oh. by djinn6 · · Score: 1

    Depends on whether it was heading towards failure already. It could be that the organic niche is being picked up by the likes of Walmart and Safeway and nobody has to go to Whole Foods anymore. Their profit margin was already falling prior to the acquisition.

  27. Re:New flash... by Oswald+McWeany · · Score: 2

    It does seem a bit odd.

    You buy a store with a strong established brand image as a premium store and plan to totally reinvent the brand as a bargain low cost store.

    They're losing a large chunk of the value of their acquisition. If they want a low-cost brand they might have been better served purchasing a low-cost chain that already had that brand established.

    They're going to piss off their existing clientele and probably be shunned by their intended market because they have the exact opposite brand image currently.

    I always bypass Whole Foods because they are expensive. That's what their brand means to me. That's where rich people shop. Amazon may plan to cheapen them, and may succeed, but I won't know because I'll be busy going to my average-person grocery store and avoiding Whole Foods.

    --
    "That's the way to do it" - Punch
  28. Re:TJs by Oswald+McWeany · · Score: 1

    I vote for BJs. Always

    BJs all closed down in our area. They're not really a general purpose grocery store though, they're more like a Costco with less variety in inventory.

    --
    "That's the way to do it" - Punch
  29. Not the only game in town by sjbe · · Score: 2

    Yeh, this is really sad - WholeFoods for all that it is pricy as hell also sells a bunch of really good quality things that you can't easily get elsewhere.

    That's just not true anymore. I have a half dozen grocery stores within 30 miles of my house that are every bit as good (sometimes better) than Whole Foods and serve price points similar to Whole Foods. And frankly there is rarely anything I would ever buy that I can only get at Whole Foods. Decent quality organic produce and meats? Available at several premium grocery stores near me and sometimes even at my local Kroger. Sustainable fish? I've got a fish monger that is WAY better than Whole Foods plus the same premium grocery stores. Prepared foods? Same deal. Deli? I've got one of the best in the country near me which Whole Foods can't even touch. Weird grains? Got 'em. Pricey lotions? Countless options. Bogus homeopathic "remedies"? Widely available from a scam artist near you.

    Whole Foods does sell good stuff for the most part but they are hardly the only game in to in the places where their stores are located most of the time. Seriously, what do you think you can get at Whole Foods that isn't available elsewhere?

    Turning it into yet another Safeway is a real shame.

    Why do you assume it will become a Safeway? Amazon could do a lot to cut costs and prices without turning it into a crappy shopping experience.

    1. Re:Not the only game in town by arth1 · · Score: 1

      Where Whole Foods is useful to me is as a purveyor of international foods not found at local stores. But the assortment has already shrunk, and with this, it's bound to shrink even further.
      WF no longer carries products like coldwater shrimp, stockfish, European HP sauce (without the corn syrup that's in the US made version with the same name), chantarelles, salty licorice, single-sourced named coffee, non-seedless citrus fruits, and much else that was the reason for going there. Now they'll just be another grocery store catering to the American/Italian/Asian market.

    2. Re:Not the only game in town by MightyYar · · Score: 2

      They have dry-aged steaks (the real deal). And I really like their Kenyan coffee. Their produce and cheese department is above-average. But other than that, I hardly ever go in - the main problem is that it's not a one-stop shop... you still need to visit another grocery store. It's the same problem that I have with Trader Joe's.

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    3. Re:Not the only game in town by squiggleslash · · Score: 3, Insightful

      I also question the usefulness of a store that doesn't sell essentials like asprin. I can get decent quality steak at Publix, and I can get asprin there too. I might be able to get a better steak from Whole Foods but I suspect I probably wouldn't taste the difference, and after viewing the receipt, I'd have a headache and no asprin to fix it.

      Now, sure, I can go to two supermarkets. I can also not, and use the extra half hour to an hour it would take to drive to the next one, park, go in, find what I'm looking for, go to the checkout, buy it, walk back to the car, and drive home, to read another chapter of a book, or watch TV.

      --
      You are not alone. This is not normal. None of this is normal.
    4. Re:Not the only game in town by __aaclcg7560 · · Score: 1

      I also question the usefulness of a store that doesn't sell essentials like asprin.

      The Whole Foods in my neighborhood shares a strip mall with a drugstore. You're more likely to find aspirin at a drugstore than Whole Foods.

    5. Re:Not the only game in town by squiggleslash · · Score: 1

      You're more likely to find aspirin at a drugstore than Whole Foods.

      100% likely. But Whole Foods does sell all the homeopathic bullshit you can buy, but it doesn't sell asprin. Because...

      No, I'm not going to another store, be it another supermarket or a pharmacy, to buy asprin. No other supermarket on the planet refuses to sell basics like that. And while, yeah, I'm sure the steak is noticeably worse at Winn Dixie, but Publix manages to sell quality food and everything else you'd expect to find at a supermarket.

      --
      You are not alone. This is not normal. None of this is normal.
    6. Re:Not the only game in town by __aaclcg7560 · · Score: 1

      No other supermarket on the planet refuses to sell basics like that.

      If a supermarket shares a strip mall with a drugstore, they're more likely to have reduced selection of the basics and use the available shelf space to sell other stuff to make up the difference in profit margins. Or a drug store may not carry pet food if located next door to a pet store. I've seen countless variations of merchandising like this.

    7. Re:Not the only game in town by rsborg · · Score: 1

      I also question the usefulness of a store that doesn't sell essentials like asprin. I can get decent quality steak at Publix, and I can get asprin there too. I might be able to get a better steak from Whole Foods but I suspect I probably wouldn't taste the difference, and after viewing the receipt, I'd have a headache and no asprin to fix it.

      Now, sure, I can go to two supermarkets. I can also not, and use the extra half hour to an hour it would take to drive to the next one, park, go in, find what I'm looking for, go to the checkout, buy it, walk back to the car, and drive home, to read another chapter of a book, or watch TV.

      Or you could do as many others do and just order your medication via Google Express, Amazon Prime Now, or just Amazon Prime. Realistically, WF should coordinate so a drugstore is nearby for those essentials.

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    8. Re:Not the only game in town by squiggleslash · · Score: 2

      Or you could do as many others do and just order your medication via Google Express, Amazon Prime Now, or just Amazon Prime

      Or I could just do what I've always done. If a business is asking me to change how I do things if I want to do business with them, they need to make it compelling. Saying "From now on, instead of going to Publix, you can come here for 75% of what you need, although it'll be more expensive, but some of our stuff might be slightly better than you'd find in Publix, and in some cases you might even be able to tell, and the other 25% of the time you can go on the Internet, and buy your items from there" is not really much of a selling proposition.

      Oh sure, I'm sure some people are happy about it. But I suspect the people who are are the people who are totally down with Homeopathic bullshit anyway. They're the people buying organic wholemeal GMO-free lettuce, because it's organic, and wholemeal, and GMO-free, and because they think it doesn't have any pesticides. And to them that makes it worth it, not any perceived quality improvement, but because they believe all that crap makes it better.

      I'm not in that category I'm afraid, so popping by Publix, or even *gasp* Wal-Mart (hey, they're cheaper, they were selling a gallon of milk for under $3 last time I went), on the way home from work seems to me to be the easiest option that gets me what I want.

      --
      You are not alone. This is not normal. None of this is normal.
    9. Re:Not the only game in town by rsborg · · Score: 1

      So your comment veers from "do business my way or I'm not going to shop there" to maligning Whole Foods' target audience.
      Now, I'n not into the "homeopathic" stuff either, but I do enjoy my foods to be organic and I pay for it.

      Thanks for the trolling, I'm sure /. is better off for it. Stay with Wal-Mart or Publix looks like you're right in their demographic.

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    10. Re:Not the only game in town by rogoshen1 · · Score: 1

      a good steak is something you should head to a butcher shop for, there's simply no way some 17 year old kid working at a Safeway or publix is going to know wtf he's doing. higher tier grocery stores like WF or market of choice (PNW chain) have better meat departments; but no comparison to a proper butcher.

      that said, i'm willing to bet the very first thing amazon does to cut corners will result in cocking up the meat department.

    11. Re:Not the only game in town by CWCheese · · Score: 1

      The local Kroger stores (named Ralphs) in my town have dry aged beef at the butcher counter, several even have the ageing cooler in plain view behind the butchers. As to visiting more than one grocery store, that's part of the pleasure of shopping when you have the traditional supermarkets supplemented by TJ and WF, as well as Aldi and the myriad Mexican and Asian supermarkets. It's an experience that can't be had while staring at your iphone to buy apples (organic of course).

      --
      Have a Day!
    12. Re:Not the only game in town by Mike+Van+Pelt · · Score: 1

      Near me, there's a chain of "Sprouts" stores, lower prices than Whole Foods and half the ... ideology.

      I do hit Whole Foods occasionally for their economy-size bottle of stevia extract. Their store brand balsamic vinegar is pretty good, too.

      WF does annoy me fairly often. My biggest annoyance is that they sell big bags of xylitol as a sweetener, with no warning whatsoever that if your dog eats anything containing even a small amount of xylitol... It. Will. Die. The stuff is perfectly wholesome for humans, but it causes a dog's blood sugar to crash to lethally low levels. (I have no problem with them selling it, in fact, I might buy a bag. But really... It should have a warning.)

    13. Re:Not the only game in town by MightyYar · · Score: 1

      For me, I prefer to spend my limited extra time with my quickly-aging kids, so the idea of whittling away my evening at several grocery stores does not appeal. As a bachelor I may have agreed with you.

      --
      W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
    14. Re: Not the only game in town by JoeRobe · · Score: 1

      I agree that you can get similar or better quality at other places on some items. You can go to a good local butcher to get good meats and cheeses. You can go to a local farm stand and get better veggies, etc. I think the advantage of Whole Foods is that you can get all that in one place. I'm not a frequent Whole Foods shopper but when I go I do notice much higher quality (albeit at a much higher price) than my local chain stores (stop and shop, market basket, shaws), especially for meats.

      A question for Midwest slashdotters: how common are they in the Midwest, compared to other grocery stores? I'm up in Boston where I have 3 Whole Foods within 10 miles of me. If Amazon really wants to drop prices to attract a lower income crowd, then I'd think they'd want to start building them in areas that are accessible to that crowd (not that the Midwest is all low income, just that it's easier to access high income folks in coastal urban areas).

      --
      The best way to predict the future is to invent it.
  30. I already warned about this by Rick+Schumann · · Score: 1

    If this story is accurate, then they'll be making a big mistake: Whole Foods will fade into the background noise of every other grocery store and become irrelevant. The whole point of Whole Foods is there's things you can't find anywhere else. You eliminate those things and it's Just Another Grocery Store; at that point it may as well have been turned into a Winco (which I'm not saying to bash Winco, I buy basic stuff there, but there are things I must have for health reasons I can only find at Whole Foods or similar).

  31. Re: New flash... by __aaclcg7560 · · Score: 1

    You know that Whole Foods (and the world at large) exists outside Silicon Valley, right?

    I didn't think that the Matrix was that large.

  32. Walmart doesn't need all their shoppers by sjbe · · Score: 2

    WalMart tends to buy at the low end of the quality spectrum, mainly to keep prices down; at least that was the case a few years back when I talked to one of their suppliers who sold to most other grocery chains as well. There is nothing wrong with their food, just a lot of it is a cut below a major grocery chain's quality; that lets them keep prices low. The only exception I've seen is the vegetables which tend to be perfectly fine; the meats and fish OTOH are often barely edible in comparison.

    I don't disagree but remember that Walmart doesn't have to capture all of Whole Foods customers to drive them out of business. They just need to get enough to push them into unprofitability like they've done with so many other retailers. The problem Whole Foods is facing is simply increased competition and they don't have the cost structure right now to deal with the threat adequately. Most people simply aren't that loyal to Whole Foods especially since they no longer have a niche all to themselves.

  33. Re:Rumble at the cart return by Oswald+McWeany · · Score: 2

    People who shop at Whole Foods do not want to rub shopping carts with the dirty people from Walmart.

    I saw the strangest thing in Walmart about a week ago. I walked in and saw an attractive woman.

    --
    "That's the way to do it" - Punch
  34. Re:Pricey?!?! by Oswald+McWeany · · Score: 1

    Whole Foods is still way cheaper than buying groceries in Canada, and you guys are complaining about the price?

    That's why I don't fly up to Canada to buy my groceries.

    --
    "That's the way to do it" - Punch
  35. bye bye "quality" food by p51d007 · · Score: 1

    Never been to a whole foods, none in my area, but it sounds like Amazon will do the race to the bottom to compete with other large chain grocery stores.

  36. Duh by p51d007 · · Score: 1

    They bought them, not to keep the brand alive, but to get into the grocery store market. You can bet they will cut & chop, to knock the price down.

    1. Re:Duh by Rick+Schumann · · Score: 2

      Well, as I keep saying, they'll destroy it that way. The people (like me) who shop there because of the more specialty things you can't find in most places will go elsewhere, and then they're competing with purchasing giants like Winco. They'll be trading high-middle-class and above money for middle-middle-class and below money.

  37. Comment removed by account_deleted · · Score: 2

    Comment removed based on user account deletion

  38. Re:Horrible article - its just guessing with no fa by aaarrrgggh · · Score: 1

    Thanks. It sounded like Fresh and Easy all over again, which had to have been the dumbest grocery venture in decades. (Not only was it wired, but they tried to compete head-to-head with Trader Joe's with many stores less than a quarter mile apart!)

  39. Re:New flash... by TWX · · Score: 1

    The funny thing is that when I go to Whole Foods, it's because I'm looking for foodstuffs that are exotic and generally unavailable anywhere else. I don't go to them for mainstream food, that's what the local Kroger-owned grocery is for, or on rare occasions Safeway/Albertsons or even the locally-owned grocery chain.

    I treat Whole Foods much the same way that I treat Trader Joes, which is for exotic stuff to supplement my main groceries. I have no need for another mainstream grocery store, I already have at least three to choose from, and I have plenty of discount grocery stores to choose from too. One more player is exceedingly unlikely to beat Kroger's prices in order to take my business, especially when the nearest three grocery stores are those Kroger-owned stores.

    Amazon's change here is as mistake. It's a race to the bottom in a new market for them, a market that has lots of very well established players that know how to make money with the tiniest of overhead, where these players have dozens or even hundreds of stores for every Whole Foods location. Plus we've already seen the failures before, Fresh and Easy attempted to come in and slot themselves as an alternative to the grocery stores with prices somewhat close to groceries plus more convenience and they fell on their faces and closed-up. I don't see Amazon having any more success than that given that Amazon's model doesn't really apply well to either brick-and-mortar stores or to fresh food.

    --
    Do not look into laser with remaining eye.
  40. Re:New flash... by bjdevil66 · · Score: 3, Insightful

    If Amazon can maintain quality while reducing supply chain costs and expanding the customer base to get greater economies of scale tehy could turn Whole Foods into a serious competitor.

    If it was a privately held company with a, "Quality is Job #1" slogan they actually believe in, that could happen.

    In this case, however - where this was an investment opportunity/buyout by a large investor - I wouldn't hold your breath. Modern, large-scale business theory has a relatively new corollary they believe in: "Good Enough" trumps "Best" to most consumers. In several years, when Amazon's profits growth matures (and it always does), and stockholders start looking for new ways to keep stock prices going up (they always do), quality will be the first thing to go after they fire any remaining, expendable human workers.

  41. Business Opportunity by tgrigsby · · Score: 1

    I despise self-checkout. Amazon basically ensured I'll be avoiding Whole Foods from now on. That, and the cheapening of the inventory is creating a business opportunity for the kind of company that Whole Foods used to be, correcting the mistakes that Whole Foods made along the way.

    I propose Bellerophon Foods.

    --
    *** *** You're just jealous 'cause the voices talk to me... ***
    1. Re:Business Opportunity by FictionPimp · · Score: 1

      Computers taking American jobs.
      Computers area not even citizens.

    2. Re:Business Opportunity by squiggleslash · · Score: 1

      I've yet to come across a company that's gone for 100% self-checkout. All have a mix of both self-checkout and judgemental employee checkout. So if you want someone at Whole Foods to admire the fact you spent $20 on a can of lentil soup, they're continue to have someone there to do it, while the rest of us checkout quickly at the self-checkout, and pay less because of it.

      --
      You are not alone. This is not normal. None of this is normal.
  42. Re:New flash... by Ian+A.+Shill · · Score: 1
    Not replying to anyone specific but it seems to me they bought it for the real estate. Whole Foods has a lot of real estate in high income urban areas. Would make a good place for the condo dwellers downtown to pick up their amazon deliveries on their way home from work.

    Just uninformed musing here.

    --
    For hire.
  43. Re:Reduce headcount by MightyYar · · Score: 1

    No, Whole Foods has been in a bit of a financial pickle for a long time. They are down 50% off their peak in 2013. Their revenue growth has been steady, but their operating income flat or down. They have serious competition in the premium grocery store space now - competition with better logistics and lower overhead. People have been waiting for either a buyout, merger, acquisition, or a death spiral, and whaddayaknow?

    --
    W..w..W - Willy Waterloo washes Warren Wiggins who is washing Waldo Woo.
  44. Re:Uh oh. by squiggleslash · · Score: 1

    As long as Whole Foods continues to sell organic whole earth GMO-free sandals, I'm pretty sure the company will attract the same customers it always has. I don't think many (note: I said many, I'm sure some do) go to it for the high prices and to have their shopping baskets judged by a minimum wage checkout clerk.

    --
    You are not alone. This is not normal. None of this is normal.
  45. Re:New flash... by ChromeAeonium · · Score: 1

    Making it cheaper doesn't necessarily have to decrease quality. Whole Foods is heavily invested in the organic, non-GMO nonsense, which raises costs at negligible benefit. I'd love to see them switch their focus to quality exclusively, and and drop the catering to scientific illiteracy. Might be able to lower costs and increase quality that way if they act more like Wegmans.

  46. Re:New flash... by Rakarra · · Score: 1

    Whole Foods was known for three things:

    1) You get the same brands as you do at other stores, but you pay a lot more for them.
    2) An ok but not great selection of produce.
    3) There's a lot of woo here, like organic free-range flaxseed oil and "all-natural" dietary supplements of dubious quality that sound like snake oil for the gullible.

    I always assumed the high prices were to support #3 (other stores can even do "organic" at a much lower price) but maybe Amazon can find real spots in the company where inefficiencies can be identified and waste eliminated.

  47. Does self-checkout actually work? by Cro+Magnon · · Score: 1

    My grocery store doesn't have self-checkout. A number of years ago one of the stores tried it. The machines didn't work right. Apparently it wasn't just me, because they quit offering it and none of the other stores around here tried it.

    This was years ago, so maybe the tech wasn't ready, or maybe they just tried to cheap out and got crappy machines. Either way, it left a bad impression on me, and I'm not eager to try it again.

    --
    Slow down, cowboy! It has been 4 hours since you last posted. You must wait another few hours.
    1. Re:Does self-checkout actually work? by WrongMonkey · · Score: 2

      Its just you or your location. Where I'm at (Seattle area), most stores have a self check out and it seems to work very well.

    2. Re:Does self-checkout actually work? by rsborg · · Score: 1

      My grocery store doesn't have self-checkout. A number of years ago one of the stores tried it. The machines didn't work right. Apparently it wasn't just me, because they quit offering it and none of the other stores around here tried it.

      This was years ago, so maybe the tech wasn't ready, or maybe they just tried to cheap out and got crappy machines. Either way, it left a bad impression on me, and I'm not eager to try it again.

      My local store (Raley's) has self-checkout. It's great if you have 1-4 items, none of which require weighing (i.e., groceries). It starts to get annoying if a) you have a cash or a check (never tried the latter - sounds daunting). It is much much slower than a cashier for the vast majority of checkouts.

      I usually avoid self-checkout unless I have literally one item.

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    3. Re:Does self-checkout actually work? by painandgreed · · Score: 1

      This was years ago, so maybe the tech wasn't ready, or maybe they just tried to cheap out and got crappy machines.

      That's pretty much it, all about the software. I've seen self checkouts go in and the software change and bad software makes the entire process long and frustrating and good software pretty much means you just move your stuff from one side to the other. If you shop every day you can tell when they change th software because the pattern changes. About two months ago, the grocery store I stop at on the way home fairly often did some 'upgrade' to the software, probably for chip and pin, and everything took longer just to scan, had some confusion, and even got stuck in circular messages. About a week ago it reverted back to its old self with a few of the changes at the end.

  48. Re:New flash... by lgw · · Score: 1

    The usual plan is to buy a brand with a good reputation, and start selling cheap-as-possible crap instead of what the brand used to sell, milking the reputation and customer inertia for years. Good money to be made, for those with no soul. But you don't announce you're doing that! So I can't even guess what Amazon is thinking here.

    --
    Socialism: a lie told by totalitarians and believed by fools.
  49. "Medicine" at Whole Foods by sjbe · · Score: 1

    I also question the usefulness of a store that doesn't sell essentials like asprin. I can get decent quality steak at Publix, and I can get asprin there too. I might be able to get a better steak from Whole Foods but I suspect I probably wouldn't taste the difference, and after viewing the receipt, I'd have a headache and no asprin to fix it.

    There is no doubt that a typical steak from Whole Foods will likely be better than one from Publix and the price will also be substantially higher most likely as well to reflect that fact. That doesn't mean the one from Publix is bad though and if you aren't a particularly good cook then the better cut of meat could easily be ruined in which case why bother buying the expensive cut?

    What irritates me about whole foods is that they go to all the bother to sell expensive healthy organic produce and then they sell fraudulent homeopathic "cures" instead of real medications. To me it shows they really aren't a very honest company given they are pedaling snake oil like that. They're basically catering to idiot hippies with more money than brains.

    Now, sure, I can go to two supermarkets. I can also not, and use the extra half hour to an hour it would take to drive to the next one, park, go in, find what I'm looking for, go to the checkout, buy it, walk back to the car, and drive home, to read another chapter of a book, or watch TV.

    I wouldn't disparage you for doing so. I shop a lot online these days for exactly that reason. Why spend a hour running from store to store if you don't have to?

    1. Re:"Medicine" at Whole Foods by squiggleslash · · Score: 1

      What irritates me about whole foods is that they go to all the bother to sell expensive healthy organic produce and then they sell fraudulent homeopathic "cures" instead of real medications. To me it shows they really aren't a very honest company given they are pedaling snake oil like that. They're basically catering to idiot hippies with more money than brains.

      This.

      I'm already dubious because of the whole "Organic! GMO-free!" stuff that has no basis in any kind of respectable medical science - but, sure, people believe what they want to believe and it's probable the process leads to differently tasting foods. But the fact the "drugs aisle" is actually clearly fraudulent is enough to make me mistrust the entire company.

      --
      You are not alone. This is not normal. None of this is normal.
    2. Re:"Medicine" at Whole Foods by gnick · · Score: 1

      What irritates me about whole foods is that they go to all the bother to sell expensive healthy organic produce and then they sell fraudulent homeopathic "cures" instead of real medications. To me it shows they really aren't a very honest company given they are pedaling snake oil like that. They're basically catering to idiot hippies with more money than brains.

      This doesn't strike me as particularly dishonest. Is organic produce really healthier than the alternative? Doesn't matter; that's what their customers want. Is it healthy to avoid GMOs? Doesn't matter; there are customers for that. Are their homeopathic "cures" better than the alternatives? Same answer. They provide a supply for their customers' demand. There's nothing inherently dishonest about making the items available for sale - The dishonesty comes into play with the biased marketing driving the demand.

      --
      He's getting rather old, but he's a good mouse.
  50. Grocery store != supermarket by sjbe · · Score: 1, Informative

    No, I'm not going to another store, be it another supermarket or a pharmacy, to buy asprin. No other supermarket on the planet refuses to sell basics like that. And while, yeah, I'm sure the steak is noticeably worse at Winn Dixie, but Publix manages to sell quality food and everything else you'd expect to find at a supermarket.

    There is a difference between a grocery store and a supermarket. Supermarkets tend to have a wider variety of products beyond just food whereas a grocery store tends to focus mostly on food. Whole Foods is a grocery store, not a supermarket. They sell some stuff other than food but it's clear food is their focus.

    1. Re:Grocery store != supermarket by squiggleslash · · Score: 1

      The one by here has an entire medicine aisle. Except, of course, it's homeopathic because of course it is.

      They certainly want you to think they're a supermarket or a supermarket competitor. And regardless of whether they do or not, that's who they're competing with.

      --
      You are not alone. This is not normal. None of this is normal.
  51. Re:TJs by Fly+Swatter · · Score: 1

    Whoosh!

  52. Problem is keeping quality by jhecht · · Score: 1

    We go to Whole Foods for the fresh-ground peanut butter. It's better than anything that comes in a jar, but the grinding machines need careful maintenance. Others go for fresh fruit and veggies, fresh fish, organics. That's the stuff that draws customers, but it costs money to do right. Without fresh-ground peanut butter, we don't go to WholeFoods. And if it's just another supermarket, we've got other options.

  53. Re:New flash... by strstr · · Score: 1

    retarded..

    the only reason to go to whole foods is the superior quality yet slightly higher prices items.

    we don't need another fred meyer/wal mart/Safeway with all low quality highly processed cheaper stuff.

  54. As if... by dasgoober · · Score: 1

    ... I want some robot selecting my produce!
    Will robots be able to tell the difference between brown spots on a ripe banana and bruises?
    Will it be able to feel the soft spot on an apple and know that it'll turn mushy in a couple days?
    Will it be able to choose 4 mangoes, in different stages of ripeness, so that they won't ripen all at the same time?
    Or that the strawberries don't look ripe enough to buy, and that I'm better off not buying them?

  55. Re:Pricey?!?! by BBF_BBF · · Score: 1

    Whole Foods is still way cheaper than buying groceries in Canada, and you guys are complaining about the price?

    Umm, I don't know where you live, but in Vancouver, which last time I checked was still part of Canada, there are Whole Foods stores... You can go to Whole Foods and purchase groceries at GREATER than average Canadian prices.

    And I just had to add... Eff You Trader Joe's for killing Pirate Joe's. http://www.npr.org/sections/th...

  56. Re:Pricey?!?! by PrimaryConsult · · Score: 1

    Depending on the groceries (and exchange rate) it might be cheaper to buy them in Canada. I live close enough to drive there for a day trip, and will take a quick walk through the aisles to see if there's anything cheaper before headed back home. The grocery shopping is not the intention of the trip, but with IGA next to the hotel, it's not out of the way...

  57. Conflicting Information! by Sir+Holo · · Score: 1

    FTA: ...according to the person familiar with the matter, who asked not to be named ... [discussed automated checkout systems] ... which would help Amazon differentiate itself in the brick-and-mortar setting and reduce labor costs at Whole Foods stores. The employees remaining would help improve the shopping experience, the person said.

    Drew Herdener, an Amazon spokesman, said in a statement the company has “no plans to use no-checkout technology to automate the jobs of cashiers at Whole Foods and no job reductions are planned.” [emphasis mine]

    Read between the lines. Spokesman said only that "no no-checkout" technology would be used (RFID-based). Spokesman did not say that no automated checkout lanes would be added. Also note the first source's language: "...employees remaining would..."

    So, more obnoxious auto checkouts, and of course a bunch of layoffs of the cashiers.

  58. Re:New flash... by SNRatio · · Score: 1

    similar to Walmart in terms of focus although not quite as cutthroat from what I've seen.

    Amazon monitors the sales of its third party vendors to find which products they are having the most success with - and then starts selling those products directly and undercutting them. Seems pretty cutthroat to me.

  59. Re:$13.7 billion by Manuka · · Score: 1

    They overpaid for a company that was already in trouble. The hedge fund stockholders pulled the same move with WFM that Bass Pro did with Cabela's, which is effectively a sophisticated Pump & Dump scam - run the stock price down, pick up more shares, make it an attractive takeover target, find a willing buyer, and as soon as the stock shoots up, unload at a huge profit, and leave everyone else holding the bag.

  60. WFM was in trouble. by Manuka · · Score: 1

    Here's a pretty good summary by someone I've known for several decades, who practically invented the organic "business", and was a grower for WFM up until this year:

    "I've had a couple of days to digest Amazon's hostile takeover of Whole Foods, and despite what organic boosters and corporate shills may say, this takeover is probably a very good marker for the end of an era.

    As an agronomist and farmer I have always attempted to build organic certification as a marketing tool for the most agronomically-responsible growers, equally dedicated to land-care and to superior-quality food for the people eating the food we produce. In the early days the processors were *allies*, looking to expand markets for farmers.

    Back in 1986 the first corporate player, and a small one at that, attempted to co-opt the term "organic" for his own shady marketing. I was able to scare him off with a couple of 25$ lawyer's "cease and desist" letters, but like the first cockroach, I knew there were more.

    By 1993 the battle was fully engaged. Corporate players in the organic market -- at this point nearly all of them independent and small -- pushed for government standardization and control of organic certification, Here's the key thing ... those standards were to be a ceiling, as well as a floor. Nobody would be allowed to market one sort of organic certification as any better than any other. No higher standards allowed.

    It took until 2003 to put it all in place, and it is little surprise that the rampant buyouts and corporate concentration in processed organic foods began at that point. Some fifteen years later essentially *zero* independent organic processors remain.

    What's more, back 20 years ago total organic sales (USA) were about 8 Billion dollars, of which organic farmers garnered about half. These days organic sales are nearly 50 billion dollars, of which organic farmers (and there are a lot more of them now) receive perhaps 6 Billion dollars.
    The corporate profits from the word "organic" are astounding. The consumers are wishful suckers. I have inspected many hundreds of processing operations for certification, and have a tremendously good idea of what a small percentage of the consumer price is related to ingredients. I'm talking low single digits of retail price. The rest of the markup is captured by corporate players.

    Whole Foods hung on for a long time as an independent player, but were blind-sided by a couple of slick New York hedge-fund sharks who quietly bought up enough shares to exert effective control. Typically that's 10 percent of shares. Founder John Mackey last week publicly called the two of them "bastards", but it was too late.

    There are many possible places this all can go, none of them good. As but one example, Amazon has just patented a system [Slashdot covered this 2 days ago ] which will not only track any individual customer's movement in their stores, and not only link to that customer's personal demographics, but will also force all that customer's internet activity to go through the store's wifi and blocking -- key part of the patent -- any attempts to comparison shop using any device whatever.

    I devoted my entire career to building an agronomically-sound organic industry, particularly at the level of the well-managed family farm. I lost. The organic premium was intended to compensate *growers* for the extra effort required to care properly for the land. These days the entire market value of the word "organic" is being liquidated and monetized by a handful of huge corporations.

    With a very few exceptions -- Organic Valley dairy products chief amongst them -- it is now quite simply a waste of your money to purchase organic anything, especially if it's a processed food. You pay dollars more and the farmer sees a couple of cents.

    Do not be suckered in by an organic label any longer, except when you buy direct from farmers you know and trust."

  61. Homeopathy is fraud by sjbe · · Score: 1

    This doesn't strike me as particularly dishonest. Is organic produce really healthier than the alternative?

    The evidence to date largely shows that there is little or no measurable benefit to organic produce over non-organic. There is nothing fraudulent about offering organic for sale per-se though it's not clear there is any actual benefit to it either. However the moment they promote it as "healthier" then they have stepped over a line because to date there is basically no evidence to support that claim. People assume organic should be better because there is a certain logic to the idea but that isn't the same thing as showing evidence that it actually improves nutrition, helps the environment, or decreases health problems. I admit I even like the idea of organic foods myself but my inner scientist still wants to see the evidence before getting too excited.

    Is it healthy to avoid GMOs? Doesn't matter; there are customers for that.

    Which is fine for people who live in an evidence free world. Again, there is no known harm from consuming GMOs (we've been genetically modifying foods since humans domesticated crops and animals) but if someone is willing to pay to avoid them, who cares? It's like the ridiculous number of people buying gluten free foods who do not actually have any actual physical issues with gluten. If the only harm is to stupid rich people's wallets then fine but I'm not thrilled about letting people be taken advantage of. People are imagining possible harms that don't appear to actually exist and for which they have no evidence that they exist and paying someone to provide them a product that avoids their imagined non-problem. Whole Foods is taking advantage of people who aren't very good at rational thought by cleverly marketing "benefits" that haven't actually been shown to exist. It's a little shady in my opinion.

    Are their homeopathic "cures" better than the alternatives? Same answer.

    You seem to have missed the point. Homeopathy is snake oil. It's fraudulently taking people's money for a placebo. By definition it doesn't work and there is no physical mechanism by which if can work. It's been studied and proven to not work. The problem isn't that their homeopathy is different from others. The problem is that Whole Foods shouldn't be selling homeopathic "remedies" in the first place. It's fraud.

    There's nothing inherently dishonest about making the items available for sale

    In the case of homeopathy I completely disagree. EVERYTHING about homeopathy is dishonest. I'm frankly stunned that it is legal to sell.

  62. Life in the midwest by sjbe · · Score: 1

    I agree that you can get similar or better quality at other places on some items. You can go to a good local butcher to get good meats and cheeses. You can go to a local farm stand and get better veggies, etc. I think the advantage of Whole Foods is that you can get all that in one place. I'm not a frequent Whole Foods shopper but when I go I do notice much higher quality (albeit at a much higher price) than my local chain stores (stop and shop, market basket, shaws), especially for meats.

    I can go to a nearby farmer's market and get a good approximation of what I can get at Whole Foods in one place. Excellent produce and meats and there is a top shelf meat market and fish monger and deli literally right next door for anything not carried by the local purveyors in the market. I also have three road side veggie stands, one upscale grocery store (plus three normal ones), and an awesome butcher on my drive home from work. Maybe not all under one roof but hardly inconvenient. In the summer I can pick up corn from a stand that was on a plant less than 6 hours prior. Whole Foods couldn't match that if they tried.

    A question for Midwest slashdotters: how common are they in the Midwest, compared to other grocery stores?

    There are several Whole Foods in most major metro areas - they have over 400 stores nationwide. I have 5 within a 30 mile radius of where I live. Unsurprisingly they tend to be in relatively affluent areas. You could answer your question on their website. It's not hard to find them. However in my town (Metro Detroit/Ann Arbor) there are several other upscale grocery store options within driving distance. One of them is a blatant local knock off of Whole Foods and another is actually better in my opinion. We also have a wide variety of specialty markets, many of which put Whole Foods to shame.

    If Amazon really wants to drop prices to attract a lower income crowd, then I'd think they'd want to start building them in areas that are accessible to that crowd (not that the Midwest is all low income, just that it's easier to access high income folks in coastal urban areas).

    I think you need to actually spend time in the Midwest because you clearly have some misconceptions about the region. You seem to think that folks in the Midwest are poorer which simply isn't true as a general proposition - they're just less densely packed outside of the major metro areas but that's not really any different anywhere. It's just as easy to find high income people in the midwest as it is on the coasts - possibly even easier if anything. You simply go to the towns where they live. Look at a map of where Whole Foods stores are located and you'll have a pretty good idea where the money is in a given metro area. I live in a location that someone from Boston would probably classify as semi-rural (lots of hobby farms) and I can be in a Nordstroms in an upscale mall within 30 minutes of leaving my house. Furthermore cost of living in most of the Midwest is FAR lower than places like Boston so "low income" doesn't mean quite the same thing here and your money tends to go a fair bit farther.

    I went to school on the east coast so I've seen a lot of folks from NYC and Boston and Philly who really don't have a clue what life is like in the midwest. They often think it is all farm country full of uneducated hicks and that there is nothing interesting happening. It's not true at all of course but since they've never spent any time here they have no idea. Major cities are pretty much the same no matter where you go. There is nothing in Boston has that you won't find a rough approximation to in Metro Detroit or Cleveland or Chicago. People who live elsewhere think Detroit is some sort of desolate wasteland. While it's certainly got some issues if you were to come to downtown Detroit today you'd find it's a VERY nice place to be (yes there is a Whole Fo

    1. Re:Life in the midwest by JoeRobe · · Score: 1

      It's amusing that since I say I live in Boston you think I haven't been to the midwest. To be clear I have family in the midwest and do very much work in the midwest, (I frequently work in Arkansas, Kansas, Nebraska, Missouri, Illinois). I should have been more clear that when I referred to midwest I meant rural midwest, not urban midwest. The income levels in the rural midwest are lower than on the coastal urban areas, as shown in this map:

      http://visualizingeconomics.co...

      and the disparity is getting worse:

      https://www.bea.gov/newsreleas...

      I recognize that cost of living is significantly lower in the midwest as well, which offsets a lot of that difference. I was very explicit when I said it's easier to access high income folks in coastal urban areas, and I'm right. Find me a dozen millionaires in Portis, KS. If I throw a rock in Manhattan I'll probably hit a couple millionaires in one throw.

      You're telling me about the Detroit/Ann Arbor Whole Foods experience, which is not rural in the same way that central Kansas is, nor is it in the lower income areas. I have been to plenty of places in midwest rural areas where the only game in town is a Walmart, even for groceries. If Amazon/Whole Foods wants to access those people, they'll have to build there. There are 4 Whole Foods in Kansas - 728,000 people per store. There are 30 Whole Foods in Massachusetts - 227,000 people per store.

      --
      The best way to predict the future is to invent it.
  63. Homeopathy != medicine by sjbe · · Score: 1

    The one by here has an entire medicine aisle. Except, of course, it's homeopathic because of course it is.

    If it is full of homeopathic "cures" then it is by definition not a medicine aisle.

    1. Re:Homeopathy != medicine by david_thornley · · Score: 1

      It's a placebo aisle, then. (Personally, I find I can buy what should be a homeopathic panacea cheap in jugs marked "Distilled Water".) It isn't selling anything useful, so it could easily be repurposed to sell medicine without cutting into the space of anything that an informed person might actually buy.

      --
      "When you have eliminated the unacceptable, whatever is left, however improbable, must be the truthiness" - Holmes
  64. Urban versus rural by sjbe · · Score: 1

    It's amusing that since I say I live in Boston you think I haven't been to the midwest. To be clear I have family in the midwest and do very much work in the midwest, (I frequently work in Arkansas, Kansas, Nebraska, Missouri, Illinois).

    Arkansas isn't really considered part of the Midwest and Nebraska and Kansas sometimes aren't either depending who you ask. I'm being pedantic though. While no insult was intended, I suggested you learn more about the Midwest because your comments sound an awful lot like someone who hasn't really lived there. It sounds like you've been spending a fair bit of time in the more rural parts but that's FAR from the whole picture. Most of the population in the Midwest lives in or near a major metro area which are very comparable to most any urban coastal city you care to mention aside from some regional quirks.

    The income levels in the rural midwest are lower than on the coastal urban areas, as shown in this map:

    Apples to oranges. Income levels in urban Midwest are higher than rural coastal area too. That's mostly an urban vs rural thing, not a Midwest versus coast thing. The Midwest isn't just farming communities - not even close. The majority of the population in Missouri lives in either Saint Louis metro or Kansas City. 3/4 of the population of Illinois lives in Chicago-land (9 of 12 million). Nearly half of Michigan lives near Detroit. Over half of Ohio (pop 11.6 million) lives near either Cleveland, Columbus or Cincinnati.

    Find me a dozen millionaires in Portis, KS. If I throw a rock in Manhattan I'll probably hit a couple millionaires in one throw.

    I'll be happy to take you to the locations in the midwest if you want to club multiple millionaires with rocks. Every major metro area has them. Manhattan may have more than average but drive through some place like Ladue Missouri or Birmingham Michigan and you are in a place that is is positively lousy with them. Heck, Oakland County just north of the City of Detroit is one of the ten wealthiest counties in the entire US. Go to The Loop in Chicago and it's not so different from Manhattan.

    You're telling me about the Detroit/Ann Arbor Whole Foods experience, which is not rural in the same way that central Kansas is, nor is it in the lower income areas. I have been to plenty of places in midwest rural areas where the only game in town is a Walmart, even for groceries. If Amazon/Whole Foods wants to access those people, they'll have to build there. There are 4 Whole Foods in Kansas - 728,000 people per store. There are 30 Whole Foods in Massachusetts - 227,000 people per store.

    You asked how many there were in the Midwest. In the urban areas where most people in the Midwest actually live there are quite a few Whole Foods stores. You're quite correct that if you get out into the really rural areas that you aren't going to find much that is fancier than a Walmart in many cases. Population density plays more into this than income disparity. A premium store like Whole Foods doesn't work unless there is a certain population density to work with. Plenty of places in the Midwest have that and that's where most Midwesterners also happen to live.

    1. Re:Urban versus rural by JoeRobe · · Score: 1

      Ok, so basically your issue is that I said midwest rather than rural midwest? Got it.

      I'm referring to rural midwest here. Chicago, Detroit, etc are midwest, but are also not lacking in Whole Foods. If the goal is to reduce prices so that lower income markets can be accessed, rural midwest is statistically lower income, so would be a potential market. I could have said rural New York or rural California, but the midwest has a lot of rural areas so it seemed like a good place to start. Maybe that's not what Amazon has in mind, but my original post was an attempt to see if Whole Foods had tried to access that market at all. You may be right that the population density just isn't large enough to warrant it, but then one has to wonder why WalMarts are so prevalent.

      You're right regarding AR, but NE and KS are midwest as defined by the Census Bureau, and I've met many in those states that consider themselves midwesterners.

      https://en.wikipedia.org/wiki/...

      --
      The best way to predict the future is to invent it.
  65. Re:New flash... by Marxist+Hacker+42 · · Score: 1

    Nah, the only REAL difference is that your local Whole Foods, in addition to providing a unique shopping experience for idiot hippies who believe in homeopathy, will now be an Amazon Prime Drop for those times when a 2 hour delivery window is not short enough.

    --
    SJW: a person who perceives an injustice, and while correcting it, commits a greater injustice.