Slashdot Mirror


Gator Files for IPO to Raise $150 Million

michalas writes "Wired reports on the IPO filing of adware/spyware kings Claria who have recently changed their name from Gator. Claria on Thursday filed for an initial public offering to raise $150 million to continue developing its 'behavioral marketing platform.' Claria had a net income of $35 million on revenues of $90 million in 2003. In addition, Claria said it has 43 million active users and 425 advertisers."

111 of 460 comments (clear)

  1. When Pigs Fly... by nuclear305 · · Score: 4, Insightful

    Yea, the only way I'd buy this stock is if my static ip address is blacklisted by their crapware so that it won't/can't install itself on my systems. Surely an incentive like that would entice people to buy into this IPO.

    Of course, then they'll have their money for development except by that time every person with a computer will have purchased a share of stock to keep that crap off their system...in which case there would be no reason for them to continue development of the software, and really have no reason for them to continue to exist as a company.

    Heck, where do I sign up for that?

    I remember seeing a comment earlier about how Microsoft buys up companies and shuts them down or kills off the technology. Maybe MSFT could do us all a favor, buy them out, and shut them down? It's probably one of the few humane things to do...

    1. Re:When Pigs Fly... by The+Master+Control+P · · Score: 2, Funny

      If he is, we need to tell him about a coupla punks in Lindon, Utah who been talkin shit about the boss.

    2. Re:When Pigs Fly... by Tantrum420 · · Score: 5, Insightful

      Sure they ask... You do read all the text in every little box that pops up, don't ya?

      The sad fact is that most people don't read _any_ text in any box that pops up on the screen. They just zero in on the "yes" "no" "cancel" boxes and randomly pick whichever one they think will make the pop-up go away the quickest.

      I mean, they were _trying to read_ something. They can't be bothered to change their train of thought and deal with this new mumbo-jumbo that just appeared on their screen. ...And people wonder why email viruses / worms still prosper.

      T

    3. Re:When Pigs Fly... by SuperMo0 · · Score: 2, Funny

      That's what the handy-dandy X button is for.

    4. Re:When Pigs Fly... by Beg4Mercy · · Score: 4, Interesting

      The sad fact is that most people don't read _any_ text in any box that pops up on the screen. They just zero in on the "yes" "no" "cancel" boxes and randomly pick whichever one they think will make the pop-up go away the quickest.

      You have an excellent point. I was going to post asking if Gator and other adware were really still extremely common. It's been a long time since I had Gator (Claria?)-ware on my computer. But you're right most people don't read anything they are asked on a computer. The only reason I have not gotten this stuff is because I have taken steps to prevent it. (Using ad-aware, using pop-up blockers, the obvious stuff) I guess many, many people have not took the 'obvious' steps.

    5. Re:When Pigs Fly... by Hogwash+McFly · · Score: 5, Interesting

      Your post reminds me of a trust certificate that came up on my screen today.

      "Always trust content from 'Click Yes To Enter LTD'?"

      And in the blurb:

      "By clicking yes you agree to have software installed on your computer that will dial up a premium rate phone line at a cost of 1.50 GBP a minute. You can disconnect by clicking on the Disconnect button or the connection will automatically disconnect after 13.33 minutes."

      Oh yeah and the source of this was a popup for some flash game site that said 'When the certificate pops up click yes to be able to play our huge selection of games! It came up when I was on www.cooking.com looking for a recipe for good roast potatoes. Obviously I prevented myself from downloading this crapware, but I still won't be visiting that site again.

      --
      Mother, do you think they'll like this sig?
    6. Re:When Pigs Fly... by sumdumass · · Score: 2, Interesting
      I remember seeing a comment earlier about how Microsoft buys up companies and shuts them down or kills off the technology. Maybe MSFT could do us all a favor, buy them out, and shut them down? It's probably one of the few humane things to do.


      Microsoft only does that when they have copied thier programs and try to implement them.

      If Microsoft is going to do this you can be guarented the spyware will be installed on the sistem with every fresh install but this time it is part of the actual os (internet explorer) and you cannot remove it.

      I don't know if that would be any better or not. I think it would be the most compeling reason to switch to linux if it ever happend.
    7. Re:When Pigs Fly... by _Sprocket_ · · Score: 4, Informative


      I was going to post asking if Gator and other adware were really still extremely common.


      Very common.

      At my work there is a childcare center. Their systems are always inundated with spyware. I happened to be facilitating a network migration for them so one day I found myself sitting in front of some of their workstations. I could hardly use the thing. Since I was stuck there anyway (and I needed a clean machine to make sure the migration was successfull), I blew a couple hours installing ad-aware and cleaning the things out. It was a real fight. The sad thing is that their funding doesn't allow for the same level of support enjoyed by the rest of the center.

      They're not alone.

      Whenever I'm digging through firewall or network traffic logs, I have to grep out all the spyware crap. It's all over our enterprise. And any time we mention this to user, they're shocked. They're more than glad to admit they installed some little app. They're clueless that it dialed home. And more than glad to whack the offending app in question once they understand what's going on.

      Gator relies on the oblivious user. And the world is full of them. In spades.
    8. Re:When Pigs Fly... by squiggleslash · · Score: 5, Funny

      I think you should be very wary of buying their stock, and if you do, read the small print on the stock purchase agreement. It may be that by buying their stock and installing it into your 401k, you agree to allow them to make modifications to your 401k, withdraw money from time to time, and present you with personalized advertising every time you use your ATM card...

      --
      You are not alone. This is not normal. None of this is normal.
    9. Re:When Pigs Fly... by hawkbug · · Score: 2, Insightful

      Who says Gator won't take their IPO cash and then write a version for Mac OS and Linux distros? Supporting this kind of garbage in any way is sick and wrong, no matter what OS you use. Sound business model? According to your logic, extorionists, organized crime, and bank robbers also have a sound "business model", so that makes what they do ok I guess, whether we like it or not.

    10. Re:When Pigs Fly... by GreyPoopon · · Score: 4, Interesting
      They have a great business plan, and are making tons of money in this economy. Whether or not you like it.

      No... What they have is a risky business plan that is working well right now. The courts have never decided where to draw the line on the insidious behavior of foistware. I think it's pretty clear that if you download some software and in the clickable EULA you agree to have Gator installed as a payload, they have a right to install their junk on your machine. However, the only time I've been infected with Gator is through an ActiveX exploit. There was nothing that I agreed to, and there was no notification that their stuff was being installed. I didn't even realize it until later on when some of the "utilities" that are supposed to make people like Gator were automatically installed. The "fun" I had cleaning this all up and installing Ad-aware and Spybot S&D is what finally convinced me to never use IE again unless it was on my corporate intranet. And I firmly believe that given a real test in the courts, this will be classified as breaking into a private computer system and/or malicious hacking. Once this happens, you can expect them to die a quick death from the subsequent lawsuits.

      --

      GreyPoopon
      --
      Why is it I can write insightful comments but can't come up with a clever signature?

    11. Re:When Pigs Fly... by emilng · · Score: 2, Insightful

      What really annoys me about the box that pops up is that there is an "Always trust content from" box, but there is no "Never trust content from" box. It should work like the prompt for accepting cookies.

    12. Re:When Pigs Fly... by cgenman · · Score: 2, Informative

      I was going to post asking if Gator and other adware were really still extremely common.

      I'd say it's getting worse.

      I just did a little free consulting for the owner of the building I used to work on, his nephew, and one of their former clients forced out of the country by the Bush administration (don't ask). Cookies aside, they were averaging roughly 20 spyware infestations and a worm each. Gator / Claria was on all five machines, along with a host of other assorted malware.

      Perhaps it just seems like it's getting worse because we have better definition files these days, or because these programs are smearing themselves out into more parts of the system, but three years ago a computer with over 1,000 files related to spyware would be out of the question. Now, it's far more common than you would think.

    13. Re:When Pigs Fly... by Jouni · · Score: 2, Insightful

      Gator also hits even the less oblivious user as many times as it takes to score. There is unfortunately no option to "never trust this vendor" in IE.

      This little oversight has been patched by PopUpCop. While the Google toolbar already protects us from most pop-up windows, the pesky software installation prompts only go away with something such as this.

      The less than $20 pricepoint might be just in the budget of a childcare center too.

      Jouni

      --
      Jouni Mannonen | Game Designer, Consultant
  2. Implanted in every stock certificate by Anonymous Coward · · Score: 2, Funny

    Is a special transmitter that sends back information on where you place it.

    1. Re:Implanted in every stock certificate by shadowbearer · · Score: 2, Funny


      Must be entertaining to track them thru the sewers...

      SB

      --
      It's old. The more humans I meet, the more I like my cats. At least they are honest.
  3. Revolutionary equation by Nephroth · · Score: 2, Funny

    Cost of privacy = 150,000,000 / Claria's victims

    --
    Our greatest enemy is neither a single man, nor is it a nation, it is, as it has always been, our own greed.
    1. Re:Revolutionary equation by SuperMo0 · · Score: 3, Interesting

      Who says they're going to stop installing shit on our computers once they have an IPO? All this'll do is give them more capital to research more annoying ways to embed this crap on our computers while settling claims with pissed off people filing lawsuits at them across the nation. This will HELP THEM. WE DO NOT WANT TO HELP THE ENEMY.

  4. Wow! by Pig+Hogger · · Score: 2, Funny
    How do you call people who have been swindled out of $150 million by criminals?

    Suckers. Big-time suckers.

    They only deserve to lose their money.

  5. Didn't you read the article, or even the summary? by Fubar411 · · Score: 5, Funny

    They are now Claria, that is so much less predatory than Gator. They were just misunderstood.

  6. I don't think so by AlienRancher · · Score: 5, Insightful

    " 43 million active users " Those are not users, they are called "victims"

    1. Re:I don't think so by MrNonchalant · · Score: 4, Funny

      "In addition, Claria said it has 43 million active users and 425 advertisers."

      Don't forget the 71 million ticked off ex-users.

    2. Re:I don't think so by FLEB · · Score: 4, Insightful

      No, they still count those ones as "active users".

      What, you thought that uninstaller actually did anything?

      --
      Information wants to be free.
      Entertainment wants to be paid.
      You just want to be cheap.
    3. Re:I don't think so by MrNonchalant · · Score: 2, Informative

      No, I used something slightly stronger.

    4. Re:I don't think so by bigberk · · Score: 5, Insightful
      Those are not users, they are called "victims"
      Fellow Americans, I present to you: our economy. Seriously though, Internet marketers have always been borderline spammers/criminals -- and yet, "we" support them by investing our money in their ventures. Can an economy based on this sort of crap really survive?
    5. Re:I don't think so by NamShubCMX · · Score: 2, Funny
      --
      We've always been at war with Eurasia.
    6. Re:I don't think so by nizo · · Score: 5, Funny
      Amazingly enough, we haven't seen anyone post:


      1. Build up spyware company and infect millions of clueless people's PCs with your crappy software.
      2. Change name and then sell stock, ranting about how many "active users" your product services.
      3. Flee the country with ill-gotten gains.
      4. Profit! (Assuming you picked a country without good extradition treaties with the U.S.)

    7. Re:I don't think so by falsified · · Score: 3, Funny
      --
      HI, MY NAME IS ISAAC.
  7. Claria's "users" by CoconutFoobar · · Score: 5, Insightful

    In addition, Claria said it has 43 million active users and 425 advertisers.

    I think 'infected computers' would be more likely. Whenever I tell people I can make those pop-ups stop by running Ad-aware, they are more than happy to remove themselves from this list of 'active users.'

    1. Re:Claria's "users" by God!+Awful+2 · · Score: 2, Interesting

      I once found Gator installed on my Windows box, yet I never used Kazaa and I never consented to install it. I think they must have installed it via an IE exploit or something. So "infected computers" may not be just a euphamism.

      I noticed my dad had it at one point too (although I think he may have installed Kazaa). Anyway, he now runs Ad Aware regularly, and he is absolutely paranoid about cookies (me, I just allow them, then batch delete then every week or two).

      -a

    2. Re:Claria's "users" by LostCluster · · Score: 2, Informative

      I caught WinPup32... a pop up deployer on my system. I knew something was up when my popup blockers suddenly all got turned off.

      I couldn't run AdAware because it hung on my IE cookies. I couldn't clean my IE cookies because a running process was using half of them. I had to drop to Safe Mode to clean out the cookies before AdAware could do its thing to clean up the mess.

      I know I must have accidently clicked a "Yes" when I should have clicked a "No" somewhere in the last few days. The number of sites trying to push these things is way through the roof.

    3. Re:Claria's "users" by Cruciform · · Score: 2, Informative

      Kazaa isn't the only app that installs Gator.
      The adware supported DivX does as well, though they offer an adware free version on that site with not as many bells and whistles. There's a lot of other apps that do as well.

      Reading the EULA used to be something people bypassed. Now it's a necessity.

      Although I think hiding install info in the EULA is crap. The installer should show all applications being installed right from the beginning. Anything not implicitly listed at the install screen should be treated like the UK's theft of service laws for electricity when someone uses your machine without permission.

    4. Re:Claria's "users" by 11223 · · Score: 2, Informative

      You should check out SpyBot. It will clean up some things that AdAware can't.

    5. Re:Claria's "users" by harlows_monkeys · · Score: 5, Informative
      I think 'infected computers' would be more likely.

      You'd think that (and so would I), but we'd be wrong. There are a huge number of users who like that thing, and complain if anti-spyware sofware removes it (I know because I work at an anti-spyware company, and Gator is one of the ones we have to tread lightly with, because so many users actually want the damned thing).

    6. Re:Claria's "users" by jonwil · · Score: 5, Insightful

      Anyone who would actually WANT spyware, crapware and malware installed on their box needs to have their head examined.

    7. Re:Claria's "users" by SuperMo0 · · Score: 4, Informative

      Remember, unlike most spyware, Gator presents a front of allowing you to store passwords. Some people find this useful. Useful spyware may seem like an oxymoron, but Gator actually sucks some people in because of this.

    8. Re:Claria's "users" by Jerf · · Score: 3, Informative

      I used to not care about cookies, but I've found the latest incarnation of Mozilla has a nice system; set it to ask and click the "apply this to all cookies in the domain". If you mostly look at the same sites over and over, and that's true of most of us, you fairly quickly weed out the ad cookies and the "I don't know what that's for" cookies, and let through only the login cookies (just about the only legit use, but remember that cookies are about the only safe way to do web-site logins, so you can't just shut them off and they are not all evil). In a fairly short period of time, you just surf like normal but with better cookie control, except when you visit a new site.

      Now that it's so easy, I'm actually controlling my cookies. (IE has a 'zone' implementation but since you have to go to the control panel to use it AFAIK, it's nearly useless.)

    9. Re:Claria's "users" by MushMouth · · Score: 3, Informative

      If you turn on the pagerank feature, it follows you around feeding the entire URL of every page you browse to google servers. They save that data forever with a cookie which identifies your trail. What they do with that data may be fine, but they are a for profit company that only states they wont do anything evil, but they don't give you any way to remove your data, and they are around to maximize profits. Their privacy policy says they will not give that data to anyone else unless forced to by law, which is exactly what happens when companies are acquired or when they go bankrupt (I forgot the specifics, but a bankrupt company was forced to sell all userdata to pay creditors even though the privacy policy said they would not. That is when Amazon updated thier policy to clarify that that could happen and EPIC went crazy)

    10. Re:Claria's "users" by TheOnlyCoolTim · · Score: 2, Informative

      Basically, Google toolbar can offer features based on what website you are currently viewing. It can display the approximate PageRank, for example.

      To do this, it has to send the URL to the Google servers which send back the information. This makes a lot of sense if you think about it. If you want to look for something on eBay you have to tell the eBay servers what you want. If you want to look up something on Wikipedia the Wikipedia servers must know what you are looking for.

      On top of that, Google puts up a big message plainly stating that if you want to use these features the toolbar will have to phone home, and giving you the option to not use them. It's not a shady EULA thing like Gator or whatever, it's quite plain.

      But OMG GOOGLE IS TEH TRACKING US TINFOILS HATS!

      Tim

      --
      Omnia vestra castrorum habetur nobis.
    11. Re:Claria's "users" by zymurgyboy · · Score: 2, Insightful

      Most users getting nailed by this stuff aren't ready to be educated about spyware. They're typically the same people who still need clarification about the differences between "Shutdown," "Restart," "Shutdown and Restart," "Shutdown and Power Off," "Logoff." You've got a long road ahead with most people before you'll be ready to proctor the "Why spyware is bad" lesson. I don't think we can hope to effectively fight this battle anymore. The students in this equation just don't care. I hate it that I've arrived at this conclusion, but it's the only one that makes sense based my experience. So what do we do? I can't see an easy answer.

      --
      If you never make mistakes, it's probably because you're not doing anything.
  8. Active users? by WwWonka · · Score: 5, Funny

    Claria said it has 43 million active users

    ...of those 43 million "active users" only three are actually aware that they are running Claria's "product".

  9. 43 million active users by Anonymous Coward · · Score: 5, Funny

    Of which 7 know they are.

    1. Re:43 million active users by JoeBaldwin · · Score: 3, Funny

      And of those, only 1 is willing. It's that guy who likes getting spam who was on Slashdot a few weeks ago!

    2. Re:43 million active users by LostCluster · · Score: 5, Informative

      Gator's programs are not pure spyware because they at least provide some level of functionality. The first Gator offering was a personal-info remembering "wallet" that'd nicely fill in web forms similar to what the Google Toolbar's AutoFill feature offers.

      Another one of their schemes offers to download a program that will automatically sync your system time, which is useful to most people who notice that consumer PCs are usually pathetic at keeping a system time. However, I personally use the adware-free Automachron which provides the same useful function.

      So, they're really a bait-and-switch operation. They actively market utilities that people want, and are rather trivial to make.... and then tag-on their adware code for the ride. Better options for all of their offerings exist, but the public often doesn't know where to go.

    3. Re:43 million active users by ewhac · · Score: 4, Informative

      Another one of their schemes offers to download a program that will automatically sync your system time, which is useful to most people who notice that consumer PCs are usually pathetic at keeping a system time. However, I personally use the adware-free Automachron which provides the same useful function.

      If you're running Win2K or WinXP, you don't need to download a damn thing to sync your clock. Windoze has an SNTP client built-in:

      • Open a Command Prompt.
      • Enter the command:
        net time /setsntp:servername
        where servername is the name of your preferred NTP server (your ISP should be able to provide this; typically something like ntp.my-isp.com).
      • Close the Command Prompt.
      • Right-click on My Computer (or whatever you renamed it to); select Manage.
      • In the left-hand pane, select Services & Applications.
      • In the right-hand pane, double-click on Services.
      • Double-click on Windows Time (near the bottom of the list).
      • In the configuration window, click the Start button. Your clock will be synchronized to the NTP time server.
      • In the drop-down menu Startup Type, select Automatic. This will start the NTP client each time you boot Windows.
      • Click OK. Close the Management interface.

      There. No cheesy spyware necessary. Bandwidth consumption is negligible, so gamers need not worry about additional lag.

      Schwab

  10. Modern-day Bounty Hunting by Mard · · Score: 4, Funny

    What a coincidence, as I'm starting an IPO shortly, too! We're hoping to raise $150 million, which will be metered out as payment for the head of each Claira investor.

    --
    DRM = Digitally Restricted Media. This is a viral sig, pass it on.
  11. Well... by QuasiCoLtd · · Score: 5, Interesting

    The good thing about Gator going public is that their Financial Statements will tell us what advertisers are funding them. Makes for a nice boycott list.

    1. Re:Well... by nodwick · · Score: 4, Informative
      The good thing about Gator going public is that their Financial Statements will tell us what advertisers are funding them. Makes for a nice boycott list.
      Actually the financials will only tell you how much they're making off the advertisers; they're not required to disclose customer identities. If the numbers turn out to be big, all it's going to do is encourage others to follow in their footteps by starting up more spyware companies.
    2. Re:Well... by Leebert · · Score: 5, Insightful

      The good thing about Gator going public is that their Financial Statements will tell us what advertisers are funding them. Makes for a nice boycott list.

      The ads popping up on desktops might give us a clue as to whom is paying for ads as well... :)

    3. Re:Well... by dmehus · · Score: 3, Informative

      Check out the filing:

      www.sec.gov/Archives/edgar/data/1126167/0001193125 04059332/ds1.htm

      It names quite a few of the advertisers, and some of them are large companies such as travel and hotel conglomerate Cendant and LowerMyBills.com.

      As well, Brightmail, Advertising.com, and Shopping.com also filed IPO paperwork.

      Cheers,
      Doug

  12. Active? by Wuffle · · Score: 2, Interesting

    I wonder how many of their 40mil+ users actually know that they're an 'active' user?

  13. Trust Gator! by Thaidog · · Score: 3, Funny
    Let the ease of Gator fill out your stock options for you!


    Here's what they're saying about Gator stock:


    "I love the way Gator takes my money and saves it for a rainey day!"


    "Gator stock is so stable, I can't imagine investing with out it!"


    "I love the way my income depends on Gator stock it make me feel secure!"

    --

    ||| I still can't believe Parkay's not butter.

  14. Cosmetics... by Faust7 · · Score: 2, Insightful

    Claria who have recently changed their name from Gator.

    Nice name. But, a frosted dog turd is not a wedding cake; it is still a frosted dog turd. I hope whatever stock they have drops like a brick.

  15. 425 Advertisers by Anonymous Coward · · Score: 5, Insightful

    Does anyone know where to get a list of the 425 advertisers, so I know which companies to avoid?

  16. Crime pays on Wall Street.... by LostCluster · · Score: 3, Insightful

    Napster was a dead company walking from a legal perspective from day one. Nobody was that surprised when it got shutdown. However, it was able to float an IPO...

    Sometimes, crime does pay. Even if Gator is made illegal by state laws, they'll still be functioning until such laws are enforced. Simply passing a law won't make them go away.

    Anybody got a current quote for what SCOX is going for while we're at it?

  17. Getting the stock by PurpleFloyd · · Score: 5, Funny
    Claria's officials said that instead of offering a "normal" IPO, they would instead try an "innovative bundling strategy." When an investor purchases one of several popular stocks or mutual funds, they will find that a small Claria stock certificate has been Superglued to the back of their purchased certificate. Any attempt to remove or separately sell the Claria stock will automatically destroy both certificates.

    Also, Claria said their certificates represent "the latest in investor-tracking technology." Claria's executives plan to use the small audio monitoring devices embedded in each certificate to learn valuable insider information about upcoming shifts in the stock market. "This represents a new direction in the stock market. Never before have companies used their stock certificates as a way to gather valuable investor information," said Claria's CEO in a press release today extolling the virtues of Claria's new business venture.

    Addressing privacy concerns, he also mentioned that, "Anyone buying this stock knows exactly what they're getting into. We fully disclose all information about our monitoring technologies to anyone who bothers to break into our company's vault and read the encrypted data therein. Anyone who claims they were misled about privacy simply hasn't done the proper espionage expected of both parties entering into any contract. After all, if you don't catch us spying on you, it's your fault."

    --

    That's it. I'm no longer part of Team Sanity.
  18. Let's play the name game... by LostCluster · · Score: 4, Insightful

    The selection of the name "Claria" is a study how to avoid a mucked-up name... pick a made up word that has the seems to have the a tie to the words that represent what you wish you weren't so bad at.

    People think you can't keep your promises? Call yourself Verizon or Verisign... "Vari-" meaning "truth"
    You're stuck in the drug business trying to make people get high? Call yourself Altria... "alt-" meaning high
    People confused about complex multiple rate plan options? Call yourself Cingular... kinda sounds like "singular" where there's only one option.
    You're main product requires confusing people into aceptng it to work? Call yourself Claria... even though there's nothing clear to users about what they're getting themselves into.

    1. Re:Let's play the name game... by SKPhoton · · Score: 2, Insightful

      They're changing their name before they go public. What does this tell prospective investors? It tells them they have a bad image.

      Take a look at Valujet. They had serveral crashes and then changed their name to Airtran. Why? Because people associate Valujet with poorly maintained planes that crash. What is Gator known for? Annoying intrusive spyware. Take a look at Claria's website and note how clean and, well, "clear" it is. Again, they're trying to change their image. I hope people who decide to invest in this company keep Gator in mind when looking at Claria. It's the same management running the new company.

      On an unrelated note, check out Claria's home page when redirected from their original page. It features a red bubble not seen from claria.com which 404's. Not a very professional sign.

  19. 43 million active users by NTmatter · · Score: 4, Insightful

    Gator has 43 million users in the same way that 43 million people actively have the common cold. They have no control over how they got it, can't do anything about it, and don't notice that it's been gestating until they start sneezing bright flashy ads. It's that sort of misrepresentation that makes me want to work in the department of Statistics and Information Synthesis.

    At any rate, how can someone "use" Gator/Claria? Their "users" are simply presented with ads and such. Are you a "user" of the ads you see on Television? No. You are an audience member, and a very passive one at that. Amazing. Simply amazing.

  20. i interviewed with Gator a few months ago by motiv8x · · Score: 4, Informative

    Despite what the company does, after interviewing with them, I felt like it would be a good solid company to work for. They had a great dot-com atmosphere, used open source technology, and paid well - my position was for Perl programmer. And they even allowed you to work from home. I didn't have the XML::Parser experience they were looking for, so I didn't get the job. One thing they revealed to me was that they did actually track what you were searching in Google. This part I didn't like. If they can watch you on Google, they can capture data from any form you fill out - although they claimed Google was the only form they captured data from.

    1. Re:i interviewed with Gator a few months ago by MushMouth · · Score: 2, Interesting

      Google does use a GET type form submission which means the CGI arguments sit right in the
      URL. more private submissions should use POST or better yet https.

  21. They should be in jail by Billly+Gates · · Score: 4, Insightful

    Not to sound extreme here but lots of spyware can cause a system to act just like its infected with virii and cause it be unfunctional.

    I have seen it first hand.

    My gf's pc and at work where I assist students in a university computer lab.

    My gf's computer use to take 20 minutes to boot and would reboot every 30 minutes or so and was highly unresponsive. Especially IE.

    McAfee anti virus showed no viruses? I then ran ad-aware and it found 600 objects and tons and tons of spyware.

    After that it was fine.

    Second, spyware installs backdoors( tell me that does not sound like a worm)so hackers can see your keystrokes and get things like credit card numbers, etc. God forbid anyone doing the taxes with these worms aka spyware ridden systems. Hackers can easily do identity theft.

    So I ask slashdotters now. Why is gatorsoft legal? If this thing was called A.mydoom or something the FBI would hound them.

    THis is pure fraud, it steals computer cycles, causes break-ins, etc. Its a worm in my book. It may not copy itself to other systems but it sure acts like one. Hmmm I bet if gator soft did email itself over the address book then it could get even MORE customers. lol

    This and Divx need to be brought down.

    1. Re:They should be in jail by gl4ss · · Score: 4, Insightful

      how exactly is spyware different from viruses(the modern day ones, that the stupid user clicks on to install)?

      it comes in without telling what it is, it stays stealthy and twists what the user is doing. on top of that it's doing it for financial gain for somebody!

      every virus scanner software maker should add spyware to the takedown list.

      --
      world was created 5 seconds before this post as it is.
    2. Re:They should be in jail by TykeClone · · Score: 2, Interesting

      Anything that takes special steps to get rid of should be killed by AntiVirus software.

      No Exceptions.

      If they have a decent uninstaller and don't try to reinstall themselve's automatically (they act like a good citizen), then don't remove them.

      --
      A fine is a tax you pay for doing wrong and a tax is a fine you pay for doing all right.
    3. Re:They should be in jail by Billly+Gates · · Score: 2, Interesting

      I disagree. Perhaps trojan horse would be more accurate because thats how I see them. If I download the divX player, I expect a player, not a backdoor installer that harms performance on my pc.

      Yes they generate a ton of traffic and can bring a lan to its knee's just alike a real virus.

      IT does so by reporting all your keystrokes and internet sites. IE becomes unresponse particularly as the spyware watches what you do and reports to the master which sites you visit.

      ALso it does report any text with a "@" in it. So yes you do get spam by typing in any email address.

      Enough of these spyware's can halt a system and bring it down to its knee's just like worms and trojan horses.

      If teenagers go to jail for installing keyboard loggers in library computers, why can't these guys?

  22. 43 million users? by wheatwilliams · · Score: 5, Funny

    That would be like Hepatitis C Inc., boasting about their 500 million customers. This reminds me of Mel Brook's radio skit about the LMNOP Advertising Agency: "We just got the Cholesterol account. We're trying to move Cholesterol into the American heart. It's going to be tough, but we'll win. Advertising is a lot stronger than life."

  23. stock holders by SKPhoton · · Score: 2, Insightful

    If someone buys enough shares of Gator, or Claria as they're now calling themselves, could they force the company to shut down? Sure, that would hurt your wallet but it sure would make a lot of people happy.

  24. Re:From an investment standpoint... by LostCluster · · Score: 4, Funny

    Calling the Gator software GAIN was just an attempt to try to associate themselves with a clean, fresh scent.

  25. Kill this IPO by Maskirovka · · Score: 4, Informative
    Claria...Clar-Ia...sounds like a disease doesn't it?

    For someone with more time on their hands than me:
    1)Start some media fear mongering about a "Claria Virus".
    2)Include instructions for removing said virus.
    3)Feel good about what you have done to help society.

  26. Re:From an investment standpoint... by telstar · · Score: 4, Insightful

    Let's take that philosophy one step further ... so you'd support a company that sold a product that caused Cancer or AIDS as long as you didn't use that product? Nice to see you've got principles.

  27. Virus?? by moosesocks · · Score: 4, Insightful

    In my opinion, after spending 2 hours removing spyware from a friend's computer, Gator's products are no more than viruses.

    Which leads me to my point.... why doesn't Symantec (Norton) classify Gator as a virus. It has all the hallmarks of a virus (hell... Blaster was LESS destructive. It just rebooted your machine), and no legitimate use. How isn't it a virus?? Just because the company's legit at the moment, does it really make it okay?

    Can anyone answer me?

    --
    -- If you try to fail and succeed, which have you done? - Uli's moose
    1. Re:Virus?? by Billly+Gates · · Score: 3, Insightful

      Because its by a company who can sue them.

  28. users or victims? by eagl · · Score: 3, Insightful

    43 million active users... How many are unwilling or unaware victims? I've never met anyone who had gator on their computer know what it was or want it installed. That doesn't sound like being an "active user" to me, more like virtual date-rape victims than anything else.

    1. Re:users or victims? by Carnivore24 · · Score: 2, Interesting

      You would be suprised. At my work some of the users have Gator and that EAcceleration crap installed. Its funny when I goto cleanup their system and all the passwords Gator has saved for everything vanishes. They have to call back and get a bunch of passwords reset for applications Gator helped them with months ago. Ever seen Gator, EAcceleration, and Bonzi Buddy load onto the desktop of a Pentium 200Mhz with 64MB of RAM? Its not a pretty picture.

  29. Just another reason to give the Internet to the UN by Saeed+al-Sahaf · · Score: 2, Interesting

    Yeah. Gator. It's Spam. But from the standpoint of an investor, it's probably a great investment. Remember, Wall Street is about money not social good or bad. This is part of a more complex and disturbing trend of a total conversion of the Internet from a tool of the masses for usful communication, to a commercial product. And, it's an example of how western nations, especially the United States, think that they "own" the internet. This is why I support the idea of taking the Internet away from ICANN, and placing it under UN juristiction.

    --
    "Who are in control, they are not in control of anything - they don't even control themselves!" - Glen Beck
  30. SCO showed the way by jwd630 · · Score: 3, Insightful

    Pump up the stock price based on nice big numbers ("43 million active users and 425 advertisers") that lead the unwary/uninformed to assume that this company has specialized capabilities that can be the beginning of the next Internet boom; the executives and investment backers incrementally cash out while stories about the sure thing are dribbled to the media to keep the stock price up. Groklaw discusses the SCO strategy in greater detail.

  31. Active != Willing by qw(name) · · Score: 2, Funny
    Claria said it has 43 million active users and 425 advertisers.
    I wonder how many of the "active users" actually know they're using it.

    I hope no one buys their stock.
  32. Crickey! by Scrameustache · · Score: 5, Funny


    Man, someone needs to go Steve Irwin on that gator's ass...

    --

    You can't take the sky from me...

  33. Claria has a very suitable name. by t_allardyce · · Score: 5, Funny

    Claria take their name from Chlamydia, a common sexually transmitted infection that many people do not know they carry. Someone in the advertising/PR department must have had a bit of fun with that one ;)

    --
    This comment does not represent the views or opinions of the user.
  34. Let's take a look at the truth. by pair-a-noyd · · Score: 3, Funny

    Claria said it has 43 million active users and 425 advertisers

    Er, no. Try again. How about:
    Claria said it has 43 million active victims and 425 parasites

  35. List of afvertisers at Harvard by Animaether · · Score: 5, Informative
    1. Re:List of afvertisers at Harvard by zulux · · Score: 4, Insightful

      Ugg!!

      Now I have to boycott: Alstate insurance, Sun and Apple.

      Why coulden't it have been McDonalds, Wal*Mart and Microsoft? They're easy to boycott - unless you happen to like stale food, crappy junk and buggy software.

      --

      Moneyed corporations, non-working 'poor' and criminal prisoners are turning productive citizens into tax-slaves.

  36. stock games by mabu · · Score: 4, Interesting

    I know most people here are laughing at the thought of anyone stupid enough to buy into this IPO. But all it takes are a few ignorant or greedy fund managers to pump this stock. This is why I generally invest in blue-chip stocks or market index mutual funds over standard funds, which these days seem to be corrupt.

    I think there's maybe six or seven financial investment companies that haven't been sanctioned by the SEC in the last two years for unethical activity. You can't trust the American media to even let you know when your investment company has been fined $200M for insider trading. The best source for really finding out how sleazy Wall Street is is through England's Financial Times, which doesn't pull any punches. If you have an IRA or any money in funds, keep a close eye on it. These rich fund managers are making a fortune off the pennies most working people scrounge up and think will be there for them in the future.

    I never really dabbled much in the market until recently when I had a broker "friend" make recommendations for me. After I lost a bundle, I set up my own account on E*Trade and started doing my own investing - I beat my broker's ROI by 14% within six months. I'm pretty convinced these days most people in the financial community don't know anything, but that doesn't mean a bunch of people won't make money in this Gator IPO, but it will probably be at mutual fund holders' expense.

    My advice to people is take control of your finances and invest in companies you believe in. Pull your money out of funds so you're not unwittingly financing SCO or Gator -- you'd be surprised how often you're in bed with the devil through your IRA.

  37. Re:Gator for the masses IS helpful by eclectro · · Score: 2, Informative

    They are annoying, but I think they HAVE stopped being sneaky with their 3rd party stuff

    Yes, and I have a bridge that I want to sell you.

    Gator still does deceptive "drive-by-downloads", and people still unkowingly get infected with their crapware

    Sorry/Claria/they will always be gator to me.

    --
    Take the cheese to sickbay, the doctor should see it as soon as possible - B'Elanna Torres, "Learning Curve"
  38. The good news is by fermion · · Score: 4, Funny

    that the company now has $150 million that can be targeted by the enterprising trial lawyers. Let the litigation begin!

    --
    "She's a scientist and a lesbian. She's not going to let it slide." Orphan Black
  39. In other news... by Anonymous Coward · · Score: 2, Funny

    In a follow-up to this story, after Gator announced it will change its name to Claria, Spyware changed its name to Gator citing brand recognition and popularity as primary reasons....

  40. Pre-emptive crapware blocking?? by hklingon · · Score: 4, Informative

    What sort of setups do the admins out there have for blocking this stuff? Anything at the gateway or proxy level??

    For a long time, I have been using a lot of off-the-shelf scripts and utilities hacked together as an anti-spyware, anti-virus proxy. Anyone out there doing the same care to comment?

    For web stuff, I use squid to block a lot of stuff that is usually spyware. It pretty much kills any software that auto-installs (except for java webstart). Usually not to big of a deal-- the business calls the help desk and we walk them through a manual install of flash or whatever it is they need. For very common spyware, we let it infect one test machine then redirect traffic through the proxy to those sites. Ideally, we block the file name or active x control with squid. It isn't a perfect solution though...

    For email, I am using p3scan, a pop3 proxy, and a couple simple scripts to rename all untrusted attachments to something else. We also have a nice script that strips out all non-image, non-formatting related html in email. The email soltion seems much more elegant and nice than the web solution-- anyone know of any setups better/similar that cut gator & other companies off at the knees like this??

    In practice, this is has reduced our crapware-related helpdesk calls at least 10 fold.

    1. Re:Pre-emptive crapware blocking?? by Anonymous Coward · · Score: 4, Informative

      One I used for awhile before squid and proxy scripts. Was in the host files. Most of that stuff is loaded right off the same servers everytime. vx2.cc/gator.com and its sub hosts is where most of the gator stuff came from at one time. Been using the proxy script thing for so long its not been a real problem. My hosts file is probably WAY out of date...

      Using those 3 things I would say it snags 99.99% of it. You can even get the proxy thing to take it out on the client end so your sever isn't doing all the work... Works fairly well in IE and Mozilla.

      Also there is no 'magic bullet'. Wish there was. You will always be chasing whatever they dream up next. Your scripts will always be mutating just as much as that industry mutates.

      Like the email thing. Might have to give that a try.

      Your users may not like it but you may want to scan the machines for newly instaled things too. That should help you keep up with your scripts. See something new go see where they were surfing...

      Found a couple of nasty ones the other day in java. It was even using an expliot in the ms java to do its evil deeds. You may want to goto suns instead. Least its being maintainted...

  41. What's the difference between Spyware and a Virus? by Anarcho-Goth · · Score: 3, Interesting

    What's the difference between Spyware and a Virus or a trojan horse?
    Why is it that a company can get away with what a script kiddie would get thrown in jail for?

    And are they still going to threaten to sue people who call Gator, excuse me, Claria Spyware?

    And might as well throw out a stupid-patent joke out there.....

    Do they own a patent on using computer viruses to make money on the internet?

    --
    I hate Liberals and Conservatives.
    If you are a Liberal or a Conservative, then HAVE A NICE DAY!
    Courage.
  42. *crosses fingers* by Anonymous Coward · · Score: 2, Funny

    I just hope that with this new found money they'll be able to port their excellent product to Linux.

    I've been meaning to switch from Windows for years, but since it doesn't run Gator, I just can't see myself making the switch.

  43. Why isn't there a freeware version? by RallyNick · · Score: 2, Insightful

    Seems like people use it because they like the features, like remembering passwords and filling forms. I never installed it so I don't know if there are other things, but how hard can it be to write the same thing over again, just open source? I don't suppose they have a patent, do they?

    You could even profit: write/test it in secret, after their IPO place a bid that their stock would drop, and then advertise/release your free version. Eh?

    1. Re:Why isn't there a freeware version? by S.Lemmon · · Score: 4, Interesting

      Most all browsers have these same features built-in now. I'd guess people running Gator do so because it either came bundled with something else they installed, or they clicked the wrong button closing a drive-by-download dialog.

      Such programs are really only a shade away from being a legalized virus. Unfortunately there's already legislation brewing - which, like most recent laws, will either be ineffective, make life more difficult for legitimate developers, or shackle us with even more Draconian copyright laws.

      My own solution would be to make the CEO of any spyware/adware company personally come over and remove the software from anyone's PC who didn't want it.

    2. Re:Why isn't there a freeware version? by Anonymous Coward · · Score: 5, Insightful

      I work at a computer help desk at a college campus. Off the top of my head, removing spyware/adware is 75% of my day's work. To put it bluntly, most of these "active users" aren't "active" in any sense of the word. What they are is "unwitting." Nine times out of ten, if I show a student what I find on their system, they haven't a damn clue how it got there, or that it was even there in the first place.

      That's the problem when you have spy-/ad-ware masquerading as legitimate software being offered third-party to a nearly computer illiterate culture. Let's face it, the majority of the people who own computers don't upkeep them like they should, and so Gator and their ilk can claim members. If the general populace knew enough to do basic maintenance, it would slash these farcical "active user" numbers, not to mention make my job easier.

  44. Re:Best IPO in a long while by Gurp · · Score: 2, Insightful

    I run nothing but OS X, IRIX and Redhat 9 (soon to be debian) at home and at my colo provider, so anything that makes Windows a nasty experience is A-OK by me.

    Yeah. And AIDS is fine by me, coz I'm in a steady monogamous relationship - hence reasonably safe.

    Honestly, what kind of sorry excuse for a human being are you? Actively wishing pain for other people because they don't share your taste in something as boring as an operating system?

    Congratulations. You've actually made me feel quite depressed about the world.

  45. 'behavioral marketing platform.' by Richie+Magoo · · Score: 2, Funny

    Hmmmm, so thats what their calling crap nowadays.

    --
    Sig? What Sig?
  46. The quickest fix by shadowkoder · · Score: 3, Insightful

    I'm a freshmen at RIT. When the non computer literate people on my floor ask for help, and I run adaware, I get 300+ hits easy. Install Google Toolbar, and that'll severly get reduced. So, to the average user, I say putting that handy little google toolbar on your computer is the easiest way to solve alot of headaches.

  47. Re:From an investment standpoint... by Daetrin · · Score: 4, Insightful
    Let's take that philosophy one step further ... so you'd support a company that sold a product that caused Cancer or AIDS as long as you didn't use that product? Nice to see you've got principles.

    Depends on what you mean by "support," but probably, yeah I would. As long as they were forthright and honest about what risks were entailed in using their products.

    Yes, i have principles, it's called a belief in freewill and the right to make your own choices. If someone wants to use a cancer causing product, and they've been told upfront that the product may cause cancer, it's their life to do with as they wish.

    I support drug legalization, but i don't think drug education is a bad thing either, as long as it's _real_ education, but "facts" the government is trying to brainwash you with.

    Oh, and have you heard about the new chemical they've found in cooked starches that they think causes cancer? Am i supposed to boycott all baked goods producers because of my principles?

    And as long as we're talking about principles, how about those "principled" health activists that are trying to force resturants who sell french fries to add a cancer warning but who don't seem to be urgent to get companies to label bread and pasta in the same fashion? They want to get people off of french fries but apparently have no problem supporting companies that make products with the exact same chemical in them but which are considered healthier in other aspects.

    --
    This Space Intentionally Left Blank
  48. Stock ticker symbol.... by Chris+Brewer · · Score: 4, Funny

    They wanted SCUM but were told that a small company from Lindon, Utah has dibs on that one...

    --
    Consultancy: If you're not part of the solution, there's money to be made in prolonging the problem
  49. Read the S1 by DeepRedux · · Score: 3, Informative
    The Claria S1 has been filed with the SEC.

    It list some of their customers: Cendant, Orbitz, priceline.com, Travelocity.com, Buy.com, FTD.com, Netflix, Shopping.com, AmericanSingles.com, Date.com, eHarmony.com, Matchmaker (Lycos, Inc.), Amerix Mortgage Corporation, ING Direct Securities, LowerMyBills.com, RateMyMortgage,goZing.com inPhonic, Motorola, Sprint.

    It also refers to their strategic relationships with DivXNetworks, iMesh and Sharman Networks (KaZaA).

    For the year ended December 31, 2003, they generated revenue of approximately $90.5 million, substantially all of which came from online advertising. For comparision, Ret Hat's revenue is $126 million for the last year.

    The lead underwriter for the IPO is Deutsche Bank Securities.

  50. Re:Fighting fire with fire by CaptainTux · · Score: 2, Insightful

    Mostly because it's illegal to do so. ANY unauthorized intrusion into someone's computer is against the law - even if you're helping them. This is one of the reason why some people thought it was such a bad idea when the "anti-virus virus" idea was floating around last year.

    --
    Anthony Papillion
    Advanced Data Concepts, Inc.
    "Quality Custom Software and IT Services"
  51. Re:i wonder by CaptainTux · · Score: 2, Insightful
    Why, 43 million of course. It is *clearly* stated on the 'I agree' click-through licenses between lines 7,254 and 7,255, and *everyone* reads those agreements thoroughly, right?

    You know, I have a problem with people who gripe about "secret stuff" being installed on their computer "without their consent" even though, had they read the EULA, they would have known exactly what was being installed and what it does.

    While I am not a fan of Gator or any of those damn spyware crapware programs I have to wonder why a company is so wrong installing spyware on your computer because you were too lazy to read the EULA? If they don't HAVE a EULA or it's deceptive then that's a different thing but I'm talking about EULA's that clearly spell out what happens in the program and where users just don't take the time to read it.

    Why do we call Gator unethical and sleazy (which I do) when if we wrote a program that told the user "Accepting this EULA will format your entire hard disk" and the user didn't read it we'd be saying "stupid user"? When a company meets its responsibility of disclosure and the users are too lazy to read it then how is that the companies fault?

    --
    Anthony Papillion
    Advanced Data Concepts, Inc.
    "Quality Custom Software and IT Services"
  52. Plan... by chadjg · · Score: 2, Funny

    Step 1: Short this stock
    Step 2: Coerce/Beg/Convince MSFT and others to license AdAware & include it in a free "update"
    Step 3: ???
    Step 4: Profit and maybe hang out with Martha Stewart for awhile.

    Damn... didn't think this thru. She'd make me giver her my shirt to make a "Nice Ghetto Chic" throw rug.

    But really, how do we screw this up for them?

    --
    Why do I have this? I don't smoke.
  53. Gator by Deinesh · · Score: 2, Funny

    Ad-Aware should advertise on Gator...

  54. Wipe this problem out by arekusu · · Score: 2, Funny

    You can train a lot of ninjas for $150 million. The kind that don't leave any trace.

  55. Re:APPLE ADVERTISES WITH GATOR by ZackSchil · · Score: 4, Interesting

    Actually, it looks like Apple of Germany was the only company placing the ads (or having the ads placed on their behalf by an ad agency). All Apple's branches are in charge of advertising within their own countries. I guess Apple of Germany thought it was a nice way to get switchers... annoy the hell out of them for using a PC with Gator :)

  56. Anyone else share this thought? by SuperMo0 · · Score: 2, Funny

    Honestly, when I first saw the name Claria, I thought "...isn't that the name of some penis-enlargement pill I got in my inbox the other day"?

  57. IPO Filing info.. by -tji · · Score: 2, Informative

    I'm surprised that they have gotten reputable financial institutions to underwrite their IPO. According to the Wired article, it's being underwritten by Deutsche Bank Securities, Piper Jaffray, SG Cowen Securities and Thomas Weisel Partners. Wasn't Deutsche Bank involved in some of SCO's funding??

    Their IPO filing says they derived 31% of their 2003 revenue ( ~ $30M ) from "Overture Services". Interesting.. Overture seems to be straddling the line between legitimate business & spyware.

    Also, the risks section of their IPO filing is pretty amusing. Anyone with half a clue will see what a detestable company they are after reading the risks. Some of the risks they list are:

    - Popup blockers. impeding their ability to attract customers.
    - People buying new computers. Since their software won't be on the new system.
    - spyware detectors which uninstall their software (as offered by AOL, McAfee, Symantec, Earthlink, and others).
    - Changes in MS operating systems (i.e. SP2 with the popup blocker and other security enhancements could screw them)
    - New technologies that would "hamper the operation or our GAIN AdServer".
    - Changes in legislation could impair our ability to provide services

    Basically, they are saying that they operate by tricking people into installing their software, and a lot of people are trying to stop shady operators like them.

    Anyone who invests in them deserves to lose their money.

  58. Re:I don't think so - Invoice Gator? by ColaMan · · Score: 2, Interesting

    Depending on the judge...

    1. Persuade judge to install a program that does some frivolous thing (eg. changes wallpaper every hour) and bundles gator along with a 45 page EULA from hell.

    2a. Watch them skip EULA without reading it.
    OR
    2b. Time how long it takes for them to read and fully understand EULA.

    3. Convince judge that such EULA's are a crock and no ordinary person would bother reading and comprehending such an EULA, especially for such a frivolous , free, program.

    4. Profit from lawsuit.

    --

    You are in a twisty maze of processor lines, all alike.
    There is a lot of hype here.
  59. There is one old, effective solution by heironymouscoward · · Score: 3, Insightful

    And that is the "boycott". Named after the English Colonel who's impoverished and powerless Irish peons nonetheless discovered a way of forcing him off their land and out of their lives.

    Gator/Claria survives by delivering an effective way for advertisers to reach consumers. You cannot punish Gator/Claria directly - some other company would simply take its place.

    Rather, let us organize a boycott of any advertiser who tries to sell his product via spyware of any kind.

    Writing to any company that advertises via spyware, and telling them that you will not be using their products any more is a good idea. Telling everyone you know about such companies may also be effective. The best thing would be pressure from consumer groups to government so that advertisers are forced to adhere to a code of conduct that excludes spyware.

    Finally, spyware companies will find that the only clients they can find are the same criminal rings that pay for worms, trojans, and viruses, and this is one commercial sector that will find it hard to lobby governments for protection.

    Boycott the bums into behaving properly!

    --
    Ceci n'est pas une signature
  60. Re:Wow, everyone buy it! by bhima · · Score: 2, Funny

    I beleive the preferred method, would be to flood news outlets with negative information until the stock plumets to pennies on the dollar. Then pick it up and change the titles of everyone in the company to "towel boy"

    --
    Nothing in the world is more dangerous than sincere ignorance and conscientious stupidity.
  61. will spyware-removal companies be sued? by the+shoez · · Score: 2, Interesting

    Don't know if anyone else has made this point - I got a little bored of reading the same "Claria is junk" post I must admit. But.... I was wondering if we'll see spyware-removal companies being sued for interfering with business practices? Here we have a company giving away, or selling in some cases a product which will reduce a company's advertising revenues. Will it be any more serious or carry more weight if perpetrated against a public company... maybe not

    --
    &lawyers($instruction);