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Mpeg 7 To Include Per-Frame Content Identification

An anonymous reader writes "NEC has announced that its video content identification technology has been incorporated in the upcoming Mpeg 7 video standard, allowing for each video frame to have its own signature, meaning that even minute changes to the file such as adding subtitles, watermarks or dogtags, and of course cutting out adverts, will alter the overall signature of the video. According to NEC this will allow the owners of the video to automatically 'detect illegal copies' and 'prevent illegal upload of video content' without their consent. NEC also claims that its technology will do away with the current manual checking by members of the movie industry and ISPs to spot dodgy videos."

273 comments

  1. modest proposal by drDugan · · Score: 5, Funny

    I think we should mandate legislatively that all video created should use this technology from now on. TV shows, documentaries, big hit movies, home movies, birthday parties, independent films, security cameras, everything. This way, we can clearly establish ownership of video content in all cases. Anyone who has digital video not maked per frame with ownership should be prosecuted immediately.

    Furthermore, we should mandate that all hardware created in the future, including TVs and cable boxes, computers and everything capable of reading video - all of it should only be able to play video with the new "who owns this frame" technology - otherwise, people might play video that doesn't belong to them.

    And we should include vetting of licensing terms into the hardware system; so that only with the correct license can the hardware play back the video in question.

    And we should impose fully automated reporting systems in hardware that detects and reports tampering to the local authorities. Open up that computer case and put in a non-approved, black market video driver: the machine sends and email to law enforcement. Connect a pirate cable box to your TV, and then your TV immediately stops working, and broadcasts a wireless signal that only law enforcement can detect.

    I think this technology for copyright enforcement should be placed into prosthetics that sits inside the eyeballs of everyone who wants permission to view video. These prosthetic devices could similarly verify the authenticity of videos frame by frame, check for an approved license, and send out signals to law enforcement if pirated video is detected. Approved prosthetics should be compulsory to obtaining permission to view all videos.

    Finally, we should up the penalties for copyright infringement, to instant death - basically we should have our eyeball prosthetics simply explode when unverified video is detected. /s

    1. Re:modest proposal by andi75 · · Score: 2, Interesting

      I would mandate the opposite legislation. Any device that's sold or rented to consumers must also include all contained cryptographic keys in an easily accessible manner (e.g. on an accompagning CD). That way it is guaranteed that consumers can always, and without limitations, accesss the data they paid for.

    2. Re:modest proposal by mb1 · · Score: 2, Interesting

      I'm sure looking forward to the future when I'll be prosecuted by the patent and/or trademark holders of both 'Do Nothing' and 'Do Something' for doing something and/or doing nothing at all.

      Of course, Apple will offer their 'Doing Apple' to give us all some choice - but at the same time will sue anyone trying to 'Do Nothing' or 'Do Something' and not 'Doing Apple'...

    3. Re:modest proposal by Anonymous Coward · · Score: 0

      I'm actually glad you put the /s, because there really are people out there who will say something like this seriously. I don't understand how, but they do. Three years from now we can be commenting on a summary that suggests many of the things that you mark /s. I'm sure it's no different than any other time in history, but society can be extremely frustrating sometimes. I don't have good perspective on this kind of stuff, but what happens over the next decade may very well decide whether we enter a digital dark-age.

    4. Re:modest proposal by secolactico · · Score: 3, Funny

      And bring back the Clipper Chip!

      --
      No sig
    5. Re:modest proposal by Kjella · · Score: 1

      ...and Minority Report is ON.

      --
      Live today, because you never know what tomorrow brings
    6. Re:modest proposal by Lloyd_Bryant · · Score: 2, Insightful

      Finally, we should up the penalties for copyright infringement, to instant death - basically we should have our eyeball prosthetics simply explode when unverified video is detected.

      Hollywood is already way ahead of you - they've already developed "Dreck Technology" incorporated into many modern films, which can result in eyeballs exploding without the need for any prosthetics.

      Of course, they didn't do it deliberately...

      --
      Don't tell me to get a life. I had one once. It sucked.
    7. Re:modest proposal by montibbalt · · Score: 2, Funny

      Of course, Apple will offer their 'Doing Apple' to give us all some choice - but at the same time will sue anyone trying to 'Do Nothing' or 'Do Something' and not 'Doing Apple'...

      Not to mention all the early adopters of the first-gen iDo are gonna get screwed when the new one comes out next year

    8. Re:modest proposal by tool462 · · Score: 1

      Hey, you've got some good ideas! Interested in writing legislation for the State of Arizona? You'd fit right in 'round here :)

    9. Re:modest proposal by mb1 · · Score: 1

      Correct - 'Doing Apple' means you've got to be careful not to violate their 'Do Changing Batteries' patent... which they hold but won't license :)

    10. Re:modest proposal by Vectormatic · · Score: 5, Funny

      iDo

      wow, i finally figured out what will kill mariage in western culture, it wont be rising divorces, or just outright oligarchy with harems, it will be an apple trademark...

      --
      People, what a bunch of bastards
    11. Re:modest proposal by Anonymous Coward · · Score: 2, Funny

      In future Soviet Russia, Apple is doing YOU!

    12. Re:modest proposal by Tumbleweed · · Score: 2, Insightful

      Hollywood is already way ahead of you - they've already developed "Dreck Technology" incorporated into many modern films, which can result in eyeballs exploding without the need for any prosthetics.
      Of course, they didn't do it deliberately...

      And amazingly, it didn't result in box office losses - Avatar made the most money of any film in history. *shrug*

    13. Re:modest proposal by Anonymous Coward · · Score: 0

      And amazingly, it didn't result in box office losses - Avatar made the most money of any film in history. *shrug*

      I guess that's why their marketing budgets are so high. They repeated "Avatar is the best movie evar!" so often, people started to believe it.

      After all, if so many bought...independant reviews and product placements say it is, you cannot be caught thinking otherwise.

    14. Re:modest proposal by dintech · · Score: 4, Insightful

      Don't worry. That's actually a digital haircut.

    15. Re:modest proposal by Arancaytar · · Score: 1

      You're joking, but the media cartels are dead serious. You've pretty much described their utopia.

    16. Re:modest proposal by grantek · · Score: 5, Funny

      OMG, you must watch kiddie porn!! Witch! Witch! Burn it!!

    17. Re:modest proposal by Anonymous Coward · · Score: 1, Funny

      Direct eyeball framebuffer access? Hell yeah - finally we have full 3D! Where do I sign up?

    18. Re:modest proposal by HateBreeder · · Score: 0, Offtopic

      how could you have missed the joke? do you have no sense of humour? he even put a /s(arcasm) in the end!

      You're so frustrating.

      --
      Sigs are for the weak.
    19. Re:modest proposal by Anonymous Coward · · Score: 5, Insightful

      Shut up. I watch kiddie porn, and I don't want to be compared to this pirating bastard.

    20. Re:modest proposal by AmonTheMetalhead · · Score: 1

      Honestly, i don't get all the hating on Avatar, it is a great movie (not the best ever tho), it's a nice simple family movie, enjoy (or hate) it for what it is, not for what others make it out to be, as for the media hype, what are you still doing consuming mainstream media? It's only good to cause brain atrophy.

    21. Re:modest proposal by TheRaven64 · · Score: 1

      I've not seen Avatar, although I'll probably rent it now that it's on DVD, but I think the hate comes from two sources:

      Firstly, all of the marketing I read about it talked about the 3D. When it came out, I knew absolutely nothing about the story, but a huge amount about the technology used to create it. This immediately biases a lot of people against it. A good film is still a good film on a crappy transfer with black and white film and mono sound. A bad film is still a bad film with 3D video and 9 channel surround sound. By focussing on the technology, they make people assume that the film has nothing else to recommend it.

      The second thing that puts people off is that they spent $280m to make the film and then $200m to tell everyone how great it was. If the film is really that great, why does it need so much hype?

      --
      I am TheRaven on Soylent News
    22. Re:modest proposal by Jesus_666 · · Score: 0, Offtopic

      The /s is supposed to denote sarcasm? To me that looks like either a broken manual signature or a broken HTML3 strikethrough end tag. You see, the problem with all these idiosyncratic "this denotes sarcasm" practices is that they're idiosyncratic. The only two ones I know to work are either making the content an obvious mockery of itself (as was the case in the GGP) and "</sarcasm>". "/s", "~", "!" and "..." are all ambiguous.


      As for the GGP's post itself: The legisnation is far too tame, you pirate. The authorities should be required by law to immediately execute without process or investigation everyone suspected of consuming media without having the proper license to do so. Only force can protect us from the single greatest threat mankind has ever encountered, copyright infringement theft.

      --
      USE HOT GRITS WITH STATUE OF NATALIE PORTMAN (NAKED AND PETRIFIED)
    23. Re:modest proposal by AmonTheMetalhead · · Score: 1

      I saw it in '2D' like any other movie i go see, the whole 3D movie with silly glasses is wasted on me, if you want a really hyped movie, take a look at Star Trek (the newest one), now that was a shitty over hyped movie, I'm still considering suing them for wasting my time

    24. Re:modest proposal by Jesus_666 · · Score: 1

      Hollywood is already way ahead of you - they've already developed "Dreck Technology" incorporated into many modern films, which can result in eyeballs exploding without the need for any prosthetics.

      Wasn't that invented by Michael Bay?

      --
      USE HOT GRITS WITH STATUE OF NATALIE PORTMAN (NAKED AND PETRIFIED)
    25. Re:modest proposal by andi75 · · Score: 5, Insightful

      I didn't miss the sarcasm. I just think it's time for consumers to start making some demands of our own.

      Outlaw every single DRM measure! Outlaw copy protection, region encoding, viewing restrictions (like the annoying mandatory ads on DVDs).

      All these things are just hurting the honest paying customer, while the pirates actually get the better product.

      Also, think of the children! They can be easily influenced by scrupulous advertisers and shouldn't be forced to sit through any commercials at all (while we're at it, let's outlaw all commercials during day time programming).

    26. Re:modest proposal by vegiVamp · · Score: 1

      "Dreck" ? Really ? Means "shit" in german :-)

      --
      What a depressingly stupid machine.
    27. Re:modest proposal by Anonymous Coward · · Score: 0

      I would mandate the opposite legislation. Any device that's sold or rented to consumers must also include all contained cryptographic keys in an easily accessible manner (e.g. on an accompagning CD). That way it is guaranteed that consumers can always, and without limitations, accesss the data they paid for.

      The problem there is... the consumer isn't actually paying for/purchasing the data, they're only licensing it.

    28. Re:modest proposal by RichiH · · Score: 4, Funny

      Who modded you insightful instead of funny is beyond me :)

    29. Re:modest proposal by Anonymous Coward · · Score: 1, Funny

      I'm still considering suing them for wasting my time

      Hello sir, It seems like you have the case of the procrastinations!!

      You might remember me from different single digit-step programs like "how to mount a laser on a dolphin in 2 easy steps" or "How to profit in a undefined way in 3 clear steps.".

      May I interest you in my new 5-step program "Act Now! While it still is relevant! In 2 easy steps" ?

      As you can see, we've greatly optimized the program and it's really easy to follow. Allow me to give you the essense of the program:
      Step 1: Identify the relevant problem
      Step 2: Act now!

    30. Re:modest proposal by Anonymous Coward · · Score: 0

      Hype doesn't say a lot about how good or bad a movie is, so I didn't care about it.

      I watched the 2D version of Avatar and stopped after 40 minutes. It simply was too boring; which is quite a feat as I made it through all new episodes of Star Wars and Alien vs. Predator 2.

      I don't hate Avatar. It's just a horrible movie, full of trite tropes and the most predictable story ever.

    31. Re:modest proposal by Anonymous Coward · · Score: 0

      What led you to believe andi75 missed the joke? The flat measured response? You think andi75 interpreted the gp post as a sincere opinion of what should happen; where people's eyes explode for watching unmarked video? How could you possibly assume such a low level of contextual awareness? If anything, your response demonstrates how stupid you think people are, and that to me suggests

    32. Re:modest proposal by Anonymous Coward · · Score: 0

      One thing you left out: government confiscation of every computer and media device in the U.S. that is capable of playing back any media format other than mpeg 7.

    33. Re:modest proposal by e70838 · · Score: 1

      At least this is not true everywhere. Most of the EULA are outlaw in many countries. Business laws exists everywhere that limits the restrictions the seller has the right to put on software or data.

      If I want to rent a DVD, it is different from buying a DVD. The idea of licensing data is absurd, it is a vocabulary shift that gives undue power to the seller.

      When you buy a big mac, you have the right to eat it, but also to use it for modern art. Do you need a license to prohibit the usage of big macs as a projectile ? When I buy a software, I want to be able to use it the way I want, to patch it if I want to increase its usefulness, to install it on two computers as long as the two installations are not used at the same time ...
      When I buy a DVD, I want to be able to use some pieces of it to make my holidays videos. I want to watch it with friends, ...
      Each time I violate a ridiculous clause of a license, I have to wonder if "fair use" is my side. This is scandalous. Licenses may be needed when it concerns specific commercial usages of software, but not for individual usage.

    34. Re:modest proposal by JWW · · Score: 3, Interesting

      Actually if we could convince the federal government to be as lax in enforcing IP laws as they are with enforcing immigration laws, we'd be in great shape.

      Its interesting that immigration laws are very very poorly enforced and yet the gov't doesn't really want to fix the situation, but the fact that someone might download a movie and watch it, omg release the hounds!!!

      Everyone in Arizona is getting all up in arms about a law asking evernone to present proof of citizenship papers. In this IP battle, they're consistently asking us to provide proof of purchase papers at every step to view content, and no one in the general public bats an eye.

      But there is one obvious parallel here. In both immigration and IP law the government we're getting is acting exactly how the big companies in control want it to.

    35. Re:modest proposal by TaoPhoenix · · Score: 1

      No, he means Half-$hit and Half Drek!

      --
      My first Journal Entry ever, in 8 years! http://slashdot.org/journal/365947/aphelion-scifi-fantasy-horror-poetry-webzine
    36. Re:modest proposal by Golddess · · Score: 5, Insightful

      "Own it today on DVD and Bluray!"

      Me thinks then that a case could be made against Bestbuy and any one else who makes such a claim in advertisements.

      --
      "I'm not sure I like the fugnutish tone you used in your post!" -RogL (608926)-
    37. Re:modest proposal by Ihmhi · · Score: 1

      Do you hear that?

      That is the sound of several dozen MPAA lawyers simultaneously popping a boner.

    38. Re:modest proposal by couchslug · · Score: 1, Offtopic

      "I didn't miss the sarcasm. I just think it's time for consumers to start making some demands of our own."

      Vote with your wallet. Most DRM-protected content is mass-market pop culture shit you should despise anyway.

      There are alternative artists who don't despise their audience. Pay them instead and spit out that fat, greasy, scabrous media cock so many crave.

      --
      "This post is an artistic work of fiction and falsehood. Only a fool would take anything posted here as fact."
    39. Re:modest proposal by Lostlander · · Score: 2, Funny

      Brought to you by Carl's Jr.

    40. Re:modest proposal by Theoboley · · Score: 1

      Did you get paid for that?

      --
      Stupidity only gets you so far, then you've gotta try
    41. Re:modest proposal by andi75 · · Score: 5, Informative

      If you believe you have only the right to do the things worded in the unreadable legalese you have already successfully been brainwashed.

      If you buy a movie, you get to watch/mutilate/ignore the movie. On your terms. The movie is protected by copyright, which is ment to govern *redistribution* of said movie (wholesale or in parts), and nothing else. What you're doing with it is 100% your choice.

    42. Re:modest proposal by Anonymous Coward · · Score: 0

      We're doing all of this and more. Thanks for your vote and your dollars.

    43. Re:modest proposal by jgagnon · · Score: 1

      The problem: by "voting with your wallet" and not buying the DRM infested content you are assumed to be pirating it, since you can't possibly live without it.

      --
      Remember to maintain your supply of /facepalm oil to prevent chafing.
    44. Re:modest proposal by denis-The-menace · · Score: 1

      Actually "Own it today" is false advertising but nobody seems to care that they have been scammed.

      What is it that you "Own"?
      1-A license to view a copy of the movie? => No, you do not get a discount on a replacement copy of the disc when It gets damaged.

      2-A physical copy of the movie (like a book)? => No, if you copy it you go to jail longer than if you would have stolen it from a store.

      3-Nothing!

      --
      Obama's legacy: (N)othing (S)ecure (A)nywhere and (T)error (S)imulation (A)dministration
    45. Re:modest proposal by Phoobarnvaz · · Score: 1

      Outlaw every single DRM measure! Outlaw copy protection, region encoding, viewing restrictions (like the annoying mandatory ads on DVDs).

      I may be mistaken...but can't the commercials be taken out of DVD's just leaving the movie in place...if you decide you want to break DRM to make a backup of the video you purchased?

      Also, think of the children! They can be easily influenced by scrupulous advertisers and shouldn't be forced to sit through any commercials at all (while we're at it, let's outlaw all commercials during day time programming).

      Always thought there was a FF button on the remote which will skip any of this?

      --
      Don't worry about the world coming to an end today. It's already tomorrow in Australia. - Charles M. Schulz
    46. Re:modest proposal by Anonymous Coward · · Score: 0

      Ok except for the exploding eye bit how is this different than HDCP

    47. Re:modest proposal by andi75 · · Score: 0, Offtopic

      > I may be mistaken...but can't the commercials be taken out of DVD's just leaving the movie in place...if you decide you want to break DRM to make a backup of the video you purchased?

      Yes, if you go the extra mile to use a DVD ripper etc. but then you're already breaking the DMCA or similiar laws.

      > Always thought there was a FF button on the remote which will skip any of this?

      Pressing FF five times or more (while always having to wait 1-2 seconds in between for the player to load the next advertisement track) isn't my idea of advert-free DVD watching. The Menu button is usually disabled. Also, why should I have to stare at some 'copyright notice' for 10 seconds or more every time I put in the disk? You can't FF through that.

    48. Re:modest proposal by Joska · · Score: 1

      All true, and the unscrupulous advertisers may even pose a greater risk. ;)

    49. Re:modest proposal by angelwolf71885 · · Score: 0

      only if you buy a tvio and sub to there service and have THERE DRM protecting what YOU recorded god i miss VHS

    50. Re:modest proposal by FesterDaFelcher · · Score: 1

      Open up that computer case and put in a non-approved, black market video driver

      You're doing it wrong.

      --
      My user number is prime. Is yours?
    51. Re:modest proposal by camperdave · · Score: 2, Funny

      Make a backup? Make a backup? Obviously you are a copyright infringing maniac. If you REALLY want a backup, then just buy another copy of the DVD, like all the other good citizens around you.

      Oh and by the way, they are not commercials. The Coming Attractions features are public service announcements regarding future purchase opportunities, and no, the FF button will not skip them. We went through a great deal of trouble to put them on the DVD, so we flagged them as unskippable.

      --
      When our name is on the back of your car, we're behind you all the way!
    52. Re:modest proposal by Svartalf · · Score: 1

      Actually, "dreck" means "trash". Now, "scheisse", on the other hand...

      --
      I am not merely a "consumer" or a "taxpayer". I am a Citizen of the State of Texas
    53. Re:modest proposal by Anonymous Coward · · Score: 0

      Who modded you insightful instead of funny is beyond me :)

      The FBI.

    54. Re:modest proposal by Boomshadow · · Score: 1

      Okay. You pay for implementation.

    55. Re:modest proposal by Anonymous Coward · · Score: 0

      yes congressman.

    56. Re:modest proposal by Gr8Apes · · Score: 1

      Avatar ... simply was too boring; which is quite a feat as I made it through all new episodes of Star Wars and Alien vs. Predator 2.

      Wow, I would have been in shock just on you making it through the new episodes of Star Wars. Watching Alien vs Predator 2 also, however, means you're just masochistic.

      --
      The cesspool just got a check and balance.
    57. Re:modest proposal by KDR_11k · · Score: 1

      Not really, EULAs only come with computer software, other media don't have those. When you buy a DVD you own the physical DVD.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    58. Re:modest proposal by socsoc · · Score: 1

      When it came out, I knew absolutely nothing about the story, but a huge amount about the technology used to create it.

      Ah, so you helped write the script...

    59. Re:modest proposal by cp.tar · · Score: 1

      A priest?

      --
      Ignore this signature. By order.
    60. Re:modest proposal by tepples · · Score: 1

      If you REALLY want a backup, then just buy another copy of the DVD, like all the other good citizens around you.

      Where can I buy a legit DVD of Disney's Song of the South?

    61. Re:modest proposal by tepples · · Score: 1

      What is it that you "Own"?

      A copy of the work, defined as a physical medium in which a work is fixed (17 USC 101). The owner of a copy has specific legal rights arising from exceptions to copyright, such as the right to resell that copy (17 USC 109), but not the right to make more copies.

    62. Re:modest proposal by tepples · · Score: 1

      When it came out, I knew absolutely nothing about the story

      Then you obviously didn't look on the right sites. The story differs little from Disney's Pocahontas.

    63. Re:modest proposal by WNight · · Score: 1

      You know, I thought the same thing at that point but kept watching.

      You were right.

      Get this, *snicker*, they organized the "horse clans" and the "dragon clans" for one last big fight and charging of machine guns, and they won.

    64. Re:modest proposal by Anonymous Coward · · Score: 0

      OMG, you must watch kiddie porn

      Do I really have to? 8(

    65. Re:modest proposal by Jackie_Chan_Fan · · Score: 2, Interesting

      Its interesting because I think we have made demands. They just are not answered.

      So we continue to download mkv rips of bluray for example.

      We're just not paying attention to their offerings anymore because they have not met the demand. We've made the demands, they didnt listen.. and now we dont care.

      I do think the industry has been listening somewhat. The free DVD version of movies that come with new Bluray Releases is a nice way of listening to the public's cry about buying 1 format, and having to buy another. At least now they give you a DVD version when you buy the bluray... well at least only a few of the newer titles.

      Anyways.. The people have spoken and in order for them to find freedom, they had to become criminals.

    66. Re:modest proposal by geminidomino · · Score: 1

      OMG You're a RACIST pirate!!

    67. Re:modest proposal by kimvette · · Score: 1

      It is advertised by the PRODUCERS, RECORD COMPANIES, etc - the "owners" of the content.

      They are speaking with forked tongues; when selling it they KNOW you OWN it every bit as much as you OWN a book or OWN a vinyl record or OWN a calendar; it is a commodity good, not a work for hire, not a lease, not a rental. It is SOLD, not LICENSED and they KNOW this and that is how they ADVERTISE it. That is on their marketing side and they have to market it honestly else be accused of fraud.

      The whole "licensing" but comes from the lobbyist fork of their tongues; they are trying to brainwash consumers to get them to embrace the subscription model, something similar to the original Divx where you tied content to a specific device, then you cannot lend it out as you would a video tape, a book, etc. - and they are also trying to kill off DVD and Blu-Ray rentals as well as free libraries. This way, they never have to release anything to public domain; since it was never offered up for sale, it never has to revert to public domain as the Constitution requires. They haven't achieved it but they are working hard to plant the seeds in your head that you can only rent it and not have any ownership rights, whereas right of first sale DOES in reality apply, except with the restrictions provided by Copyright Law, which allows you to resell that copy when you are done with it (and any backups made from that copy made under Fair Use must be transferred with the original you purchased). Outside of the DISTRIBUTION restriction you absolutely do have your first sale doctrine rights as the law is currently written. They are working very hard to remove those rights and have been very successful so far, what with the broadcast flag, blocking HDMI-enabled DVRs, keeping high-def cable box DVRs ownership out of consumers' hands, and so forth.

      It is not true yet that you do not own what you purchase. Don't let the lobbyists succeed!

      --
      The Christian Right is Neither (Christian nor right). See: Matthew 23, Matthew 25, Ezekiel 16:48-50
    68. Re:modest proposal by WeeBit · · Score: 1

      That wont work. Sony will somehow still screw that up. doesn't matter what you do, that DVD wont play on your DVD player. Your game will spit out errors of copyright infringement every time you try to load it on your computer.

    69. Re:modest proposal by Anonymous Coward · · Score: 0

      Actually, "Dreck" means "dirt" or "crap".

    70. Re:modest proposal by camperdave · · Score: 1

      Song of the South has never been released on DVD. However, you can buy the laser-disc version.

      --
      When our name is on the back of your car, we're behind you all the way!
    71. Re:modest proposal by Tubal-Cain · · Score: 1

      Naw. They'd mark it "Informative" and "Interesting"

    72. Re:modest proposal by billcopc · · Score: 1

      I think you're on to something here! Quickly, shove this through congress STAT!

      Besides, I look forward to repurposing the wife's plasma TV as my own dedicated Xbox 360 monitor.

      --
      -Billco, Fnarg.com
    73. Re:modest proposal by digitalunity · · Score: 1

      I don't see a moral issue with simply pirating movies until they get the hint. Certainly a legal problem, but not a moral problem.

      I don't care what they put on the DVD, but forcing me to watch previews for movies is just wrong. The worst part about it is I only buy movies I intend to watch again at some point in the future, at which time the previews are completely irrelevant.

      --
      You can't legislate goodness. Let each to his own destiny, by will of his freely made choices.
    74. Re:modest proposal by Nyder · · Score: 1

      I didn't miss the sarcasm. I just think it's time for consumers to start making some demands of our own.

      Outlaw every single DRM measure! Outlaw copy protection, region encoding, viewing restrictions (like the annoying mandatory ads on DVDs).

      All these things are just hurting the honest paying customer, while the pirates actually get the better product.

      Also, think of the children! They can be easily influenced by scrupulous advertisers and shouldn't be forced to sit through any commercials at all (while we're at it, let's outlaw all commercials during day time programming).

      We make demands by not buying the products. And be sure to tell them why you aren't buying their products.

      --
      Be seeing you...
    75. Re:modest proposal by Anonymous Coward · · Score: 0

      I've used CLIX on a Clipper chip, and I'd prefer it not come back. Tell Intergraph to keep it buried.

    76. Re:modest proposal by Dun+Malg · · Score: 1

      but not the right to make more copies.

      "Copy" isn't as well defined as it used to be, back in the days when no one but large publishing firms (or organized crime) could afford the equipment necessary to make duplicates. In the digital age, what constitutes a copy? Is a car DVD player that buffers 15 seconds of video making a copy? How about it it buffers a minute? All but the last minute? The whole thing, but only until you remove the disc? How do time shifting and format shifting fit in to this? There's a huge gray chasm that previously didn't exist that's opened between a legitimate copy and a counterfeit sold in Hong Kong. Merely parroting 17 USC back to us doesn't answer the question.

      --
      If a job's not worth doing, it's not worth doing right.
    77. Re:modest proposal by andi75 · · Score: 1

      Not buying just isn't enough (a lot of people already do that, and some of them head towards the pirate bay instead, but I don't this that has much effect on producers, they only think they need more DRM instead).

      Market forces only work if there's actual competition. And frankly, there's not enough competition in the market to show them that non-DRMd products actually sell better. It's not like I have a choice between a DRM free Assassin's Creed, and one that totally depends on the availability of some server completely outside of my control (guess which one I'd buy, and which one I definitely won't buy).

      Notable exception: When some organizations started to sell DRM free music, it had a notable effect. Almost everyone has switched to selling DRM free music now.

      So it's a good idea not only to stop buying DRMd products, you also need to try to influence law makers to actually outlaw DRM completely (while the media industry tries to make DRM mandatory instead).

    78. Re:modest proposal by Anonymous Coward · · Score: 0

      Burn it? On a CDR?

    79. Re:modest proposal by shnull · · Score: 1

      frame per frame parsing huh ... i guess these people never heard about computers then ...

      --
      beware he who denies you access to information for in his mind, he already deems himself to be your master (SMAC-ish)
    80. Re:modest proposal by tepples · · Score: 1

      In the digital age, what constitutes a copy? Is a car DVD player that buffers 15 seconds of video making a copy? How about it it buffers a minute? All but the last minute? The whole thing, but only until you remove the disc?

      You're right that it's unclear. The judge in such a case will likely distinguish an unfair "copy" from a fair "transitory" embodiment by the purpose of the buffer, how much is buffered, and whether additional copies can be made from the buffer. Start with the Cablevision case.

      How do time shifting and format shifting fit in to this?

      I only remember Sony v. Universal (seminal decision on time shifting) applying to broadcasts, not video on demand. There is an explicit exception for format-shifting for audio (17 USC 1008) but not for video.

    81. Re:modest proposal by Anonymous Coward · · Score: 0

      I think we should mandate legislatively that all video created should use this technology from now on. TV shows, documentaries, big hit movies, home movies, birthday parties, independent films, security cameras, everything. This way, we can clearly establish ownership of video content in all cases. Anyone who has digital video not maked per frame with ownership should be prosecuted immediately.

      Furthermore, we should mandate that all hardware created in the future, including TVs and cable boxes, computers and everything capable of reading video - all of it should only be able to play video with the new "who owns this frame" technology - otherwise, people might play video that doesn't belong to them.

      And we should include vetting of licensing terms into the hardware system; so that only with the correct license can the hardware play back the video in question.

      And we should impose fully automated reporting systems in hardware that detects and reports tampering to the local authorities. Open up that computer case and put in a non-approved, black market video driver: the machine sends and email to law enforcement. Connect a pirate cable box to your TV, and then your TV immediately stops working, and broadcasts a wireless signal that only law enforcement can detect.

      I think this technology for copyright enforcement should be placed into prosthetics that sits inside the eyeballs of everyone who wants permission to view video. These prosthetic devices could similarly verify the authenticity of videos frame by frame, check for an approved license, and send out signals to law enforcement if pirated video is detected. Approved prosthetics should be compulsory to obtaining permission to view all videos.

      Finally, we should up the penalties for copyright infringement, to instant death - basically we should have our eyeball prosthetics simply explode when unverified video is detected. /s

      THIS GUY HAS GONE OFF THE DEEP END AND NEEDS TO SHUT THE HELL UP! CALLING FOR THE DEATH PENALTIES FOR PEOPLE THAT GET STUFF OF OF THE NET. I THINK YOU NEED TO BE CHECKED OUT FOR SOME MENTAL DISORDER!!!

  2. Re-encoding? by rolfwind · · Score: 4, Insightful

    Wouldn't that circumvent all this? There are other standards...

    1. Re:Re-encoding? by Anonymous Coward · · Score: 3, Insightful

      Even the thought of re-encoding will result in the subject being terminated. Move along and continue consuming, citizen.

    2. Re:Re-encoding? by Zocalo · · Score: 3, Insightful

      That was my first thought too, but between legislation like ACTA, DMCA and increasing restrictions being placed on Fair Use rights, where they exist at all, I suspect that there is going to be a push to make transcoding a violation of something or other. Yes, it's ridiculous to load a 25GB of files from a BluRay disc onto a portable media player, but you don't *have* to transcode to play the video on the device.

      Of course, the people that are uploading cams and DVD rips to the Internet now are still going to be breaking copyright laws whatever happens, so it's not like the situation is going to change in practice, is it?

      --
      UNIX? They're not even circumcised! Savages!
    3. Re:Re-encoding? by Anonymous Coward · · Score: 0

      Yeah you'd think people would just convert the format. Dumptruck size loop hole there...

    4. Re:Re-encoding? by qbast · · Score: 5, Insightful

      Of course you don't have to transcode. You can ask distributor to sell you the movie again in different format. More profit!

    5. Re:Re-encoding? by Tjebbe · · Score: 1

      I suspect the next step is to try to get device makers not to support any format that does not have MPEG 7. And the one after that to prohibit any that do not, if that's still necessary.

      How many physical dvd players nowadays do not enforce region codes?

    6. Re:Re-encoding? by wvmarle · · Score: 3, Insightful

      I was more thinking in the line of privacy: if every frame can have a signature added, then every single copy can be "watermarked" and tracked to an individual.

      Otoh, they talk about adding subtitles etc to "completely change the signature of the video". How is that different from the current situation? Thinking of "signature" as MD5 hash or something equivalent. Any change to the file will change it's hash. This part is nothing new.

    7. Re:Re-encoding? by nabsltd · · Score: 1

      I was more thinking in the line of privacy: if every frame can have a signature added, then every single copy can be "watermarked" and tracked to an individual.

      I was thinking of privacy, too, but not with regards to content from big media, but rather self-produced content. Based on the description, it sounds like some sort of "original creator" information will also be added to the video.

      With this technology, when you record a video of your child dancing to some copyrighted song, big media will have 100% proof that you were the one that did it and will be able to sue you more effectively.

      The same goes for any anonymous videos of police beating a suspect, etc. Unless there is a way to disable this, it does a lot to remove your privacy.

    8. Re:Re-encoding? by wvmarle · · Score: 1

      The same goes for any anonymous videos of police beating a suspect, etc. Unless there is a way to disable this, it does a lot to remove your privacy.

      As I understand already it is possible to add such information to videos - this only allows for more information. Just like EXIF info from digital cameras, that can also contain lots of information about the photo and the maker. I don't know exactly what may stored but I expect this includes some camera serial number or so linking it to a unique piece of equipment, which may or may not be liked to a person (e.g. through warranty registration).

      So for self-generated content it doesn't seem to be much of a difference compared to the current situation. Also as for being self-generated it should be trivial to either disable this extension (after all it's just an extension to existing MPEG video formats), or to manipulate it in such a way that it is not traceable to the maker. And my worries for privacy issues lie only with downloaded/purchased content.

    9. Re:Re-encoding? by Lostlander · · Score: 1

      That would be the idea. Have you seen the 'now with digital copy' versions? $$$$

    10. Re:Re-encoding? by morgan_greywolf · · Score: 1

      No, it won't change in practice. They might outlaw transcoding, but open source transcoding software exists and will continue to exist as long as someone gives a $h*t.

      Besides, let them mandate MPEG 7. That gives the pirates a nice, easy, non-moving target. Corporate morons.

    11. Re:Re-encoding? by morgan_greywolf · · Score: 1

      How many physical dvd players nowadays do not enforce region codes?

      How many people are still watching video on physical DVD players? Hell, if you wanted to, you could make a 'physical' DVD player with a spare PC motherboard, a DVD(-ROM | +/-R | +/-RW) drive, a Linux distro, and a video card capable of TV Out for practically nothing.

    12. Re:Re-encoding? by Yvan256 · · Score: 1

      There are other standards...

      And they have a plan.

    13. Re:Re-encoding? by jhol13 · · Score: 1

      YM "rent".

    14. Re:Re-encoding? by denis-The-menace · · Score: 1

      FYI: "Digital Copy" are ONE SHOT.

      You pick between Windows' WMV or Apple's Quicktime formats and hope nothing happens during the decryption process from the disc.

      You picked the wrong format or your kid pulled the plug. Sorry! buy it again!

      --
      Obama's legacy: (N)othing (S)ecure (A)nywhere and (T)error (S)imulation (A)dministration
    15. Re:Re-encoding? by 0100010001010011 · · Score: 1

      Quicktime is a container, just like AVI. Not a 'format'.

      iPod, iPhone, iPad, iTunes movies are just h264.

    16. Re:Re-encoding? by omglolbah · · Score: 1

      If it fails, you return the product as faulty and ask for a replacement. If they wont give you a replacement just get your money back.

      ps, Only works if you have consumer protection laws that are not bonkers

    17. Re:Re-encoding? by Drakonik · · Score: 1

      >consumer protection laws
      Clearly you are not familiar with America.

    18. Re:Re-encoding? by h4rr4r · · Score: 1

      Any produced for Australia, and since they get the same dvd drives that means tons of them. Also any cheap chinese ones. Due to what I first mentioned you can find unlock codes for basically all panasonic players.

    19. Re:Re-encoding? by omglolbah · · Score: 1

      Oh I am, it was a very thinly veiled stab ;)

      I enjoy my socialist state quite a bit :-p

    20. Re:Re-encoding? by s0l1dsnak3123 · · Score: 0

      If a file has a different hash, then it WON'T be identifiable... if it is a duplicate copy then it will have the same hash as the original and will then be identifiable. Surely then, this technology will only encourage people to modify copyrighted content?

  3. Easy way to get on YouTube by Anonymous Coward · · Score: 2, Interesting

    So it sounds like the easy way to upload "protected" content would be a quick transcode with a slightly different bitrate, thereby removing the per frame signature, causing it to be unrecognizable by the automated checker...

  4. So it's a checksum? by Anonymous Coward · · Score: 0

    "The technology creates a signature that is compared against one from the original file to determine whether the video has been altered."

    So how is this different from a CRC (or any other checksum you care to name)? Other than they claim it's blazingly fast?

  5. First of all.... by mrsteveman1 · · Score: 4, Funny

    Where the fuck did MPEG 7 come from? I refuse to accept that I, sitting here in front of my 4 screens with a laser mouse, grazing the internet for Roomba cat videos, have never heard of such a thing.

    And next, MPEG is in the anti-piracy business now? What the fuck?

    Hmmm only 2 expletives up there, good things come in threes. Fuck.

    1. Re:First of all.... by Tukz · · Score: 1

      I'm with you there.
      Unless MPEG 7 have been sneaking around by another name, this is the first I hear of it.

      --
      - Don't do what I do, it's probably not healthy nor safe. -
    2. Re:First of all.... by squidinkcalligraphy · · Score: 3, Informative

      MPEG-7 is a metadata standard for multimedia. It is not involved in the actual encoding of the content (like mpeg 1, 2 and 4 are). Basically it attaches a chunk of xml to a timecode. Look up wikipedia if you want to know more.

      There also exists an MPEG-21, for those interested.

      --
      "I think it would be a good idea" Gandhi, on Western Civilisation
    3. Re:First of all.... by forkazoo · · Score: 2, Funny

      Where the fuck did MPEG 7 come from? I refuse to accept that I, sitting here in front of my 4 screens with a laser mouse, grazing the internet for Roomba cat videos, have never heard of such a thing.

      Dude, you don't even want to know how much your mind is going to be blown when you find out that there is an MPEG-21 already. Yeah, really.

    4. Re:First of all.... by squidinkcalligraphy · · Score: 1

      Actually, MPEG 21 seems more like what this story is about - MPEG-21 is a license framework for MPEG.

      --
      "I think it would be a good idea" Gandhi, on Western Civilisation
    5. Re:First of all.... by Anonymous Coward · · Score: 5, Informative

      Yeah, this is pretty hilarious, also your comment is a bit misinformed, but I don't really blame you for that, so here's the low down...

      MPEG-7 is a content description standard - that is, it can be used with MPEG-1, MPEG-2, MPEG-4 (which includes h.264 quite notably...) to add metadata to the data streams.

      Okay, so now we're talking about an NEC extension to MPEG-7 that they're trying to sell - even though MPEG-7 is largely unused right now. Also, notice I say unused now, implying the standard is done. That's because it is done. MPEG-7 isn't "going" to contain anything - it already exists! This is just an extension to it being proposed by someone who has a new patent and wants to get in the patent pool doubtless.

      Okay, now to address your comment. MPEG has nothing to do with patents or licensing. MPEG = Motion Picture Experts Group, they help design and create video standards, and they're very intelligent people. The people you want to be mad at is MPEG-LA - no relation to MPEG whatsoever except their name. MPEG-LA creates patent pools for "essential" patents and then license them to implementors, distributors, and anyone who they can convince people needs them. MPEG-LA is pretty bad, but compared to some other patent people (look at Via's licensing for AAC...) they're not so bad - first 100,000 units sold don't have to pay royalties, any freely distributed videos don't have to pay royalties. Not saying they're good, but they're just not quite as bad as everyone else out there doing patent enforcement...

      So please, don't blame the kind people a MPEG for MPEG-LA. Blame MPEG-LA themselves, http://mpegla.com/

      Sincerely,
      Your friendly codec developer/implementer

    6. Re:First of all.... by Anonymous Coward · · Score: 0

      You wait until MPEG 22 is released. It will be a beauty. The logic behind it will take you breath away.

    7. Re:First of all.... by ducomputergeek · · Score: 4, Funny

      Ah, the friendly folks over at Red Vs. Blue did a public service anouncement about this a few years ago: http://www.youtube.com/watch?v=EvNeHthx3Ng

      Now if you'll excuse me, I'm going to go watch some MP48's on my HHD DVVDD BVD player.

      --
      "The problem with socialism is eventually you run out of other people's money" - Thatcher.
    8. Re:First of all.... by bit01 · · Score: 1

      So please, don't blame the kind people a MPEG for MPEG-LA.

      The MPEG people created a standard without considering the patent impact, including costs both explicit and hidden. That's at least negligent and makes for a potentially poor standard if for no other reason than it can't be freely used.

      Personally, I wish it wasn't so but unfortunately because of the rise of the patent parasites all technical standards have to consider this now.

      ---

      How many million man hours has the advertising industry cost today?

    9. Re:First of all.... by Anonymous Coward · · Score: 0

      MPEG-7 is a metadata standard for multimedia.

      What? Sorry but... WTF? Never heard of this shit and it's now an "STANDARD"?

    10. Re:First of all.... by Anonymous Coward · · Score: 0

      The logic behind it will take you breath away.

      You command [sic] of written English is exquisite.

    11. Re:First of all.... by williamhb · · Score: 5, Funny

      So please, don't blame the kind people a MPEG for MPEG-LA. Blame MPEG-LA themselves, http://mpegla.com/

      It's that blasted media franchising culture again, isn't it! CSI, great. CIS-Miami, wall to wall sunglass gestures. CSI NY, ghastly. MPEG, lovely. MPEG-LA, rubbish. And you just know the next one's going to be MPEG-Hawaii or something equally horrible.

    12. Re:First of all.... by Anonymous Coward · · Score: 0

      Where the fuck did MPEG 7 come from? I refuse to accept that I, sitting here in front of my 4 screens with a laser mouse, grazing the internet for Roomba cat videos, have never heard of such a thing.

      Dude, you don't even want to know how much your mind is going to be blown when you find out that there is an MPEG-21 already. Yeah, really.

      "What does the scouter say about his MEPG level?"

      "IT'S OVER 9000!!!"

    13. Re:First of all.... by Bitmanhome · · Score: 1

      Obviously, it's the next version of MPEG. And the one after will be MPEG 11. Sheesh, can't you handle simple arithmetic progressions?

      --
      Not that this wasn't entirely predictable.
    14. Re:First of all.... by Anonymous Coward · · Score: 0

      There also exists an MPEG-21, for those interested.

      Blackjack!

    15. Re:First of all.... by Yvan256 · · Score: 2, Funny

      I think you meant Hawaii MPEG 5.0

    16. Re:First of all.... by game+kid · · Score: 1

      It's catchy theme song goes something like "dundundundun DUUUUN dRights error, cannot verify content authenticity or license of display device. Stop 0xCAFEBABE"

      --
      You can hold down the "B" button for continuous firing.
    17. Re:First of all.... by Whispers_in_the_dark · · Score: 1

      So, MPEG-7 is a bitwise OR of MPEG-1, -2, and -4.

    18. Re:First of all.... by Anonymous Coward · · Score: 0

      I have a vision of the future... yes, I see it now....

      All NEC hardware must have MPEG7 meta-data to play. But wait, what is this? Noone is buying NEC hardware - and NEC shares are dropping like a stone?
      Oh noooooo... What sort of future are we creating for ourselves?

      Madam Zoona
      (Tarot Cards, Predictions and entertainment for children's birthday parties)

    19. Re:First of all.... by Kalriath · · Score: 1

      The ironic part is that Microsoft owns Red vs Blue. MICROSOFT.

      --
      For a site about things like basic rights, Slashdot users sure do like to censor "dissent".
  6. "You just KEEP missing the target!" by Bonker · · Score: 4, Insightful

    This does bupkiss to aid consumers.

    This does very little to deter 'real' pirates who mockup fake merchandice.

    This does very little to deter downloaders.

    What it does do is try to provide a frame-by-frame signature of video, so if a video's been ripped, they know which copy it was.

    Until, of course, those in part 2 and 3 above start detecting and scrubbing that data.

    Meanwhile, you're going to charge your customers more for a product that's crippled, and therefore inferior to the pirated version.

    It's honestly like you guys are determined to kill yourselves in the most expensive, controversial way possible. May I humbly recommend the Hutchins/Carradine route instead. It's a lot more pleasant and leaves a lot less mess.

    --
    The next Slashdot story will be ready soon, but subscribers can beat the rush and slashdot the links early!
    1. Re:"You just KEEP missing the target!" by slorbius · · Score: 1

      Agreed it would be ineffective - for a start I can't think of many places where media industries even let you have an actual mpeg file right now. This just seems like garden variety marketing tosh to make the format more appealing to businesses. I wouldn't activate irate mode over it.

    2. Re:"You just KEEP missing the target!" by JackieBrown · · Score: 4, Funny

      What it does do is try to provide a frame-by-frame signature of video, so if a video's been ripped, they know which copy it was.

      Until, of course, those in part 2 and 3 above start detecting and scrubbing that data.

      At least the screeners we download will no longer need to have a modest portion of the image blurred to cover the serial numbers previously used to determine where the video came from.

      So actually, they may be doing the downloaders a favor.

    3. Re:"You just KEEP missing the target!" by meerling · · Score: 1

      It's honestly like you guys are determined to kill yourselves in the most expensive, controversial way possible. May I humbly recommend the Hutchins/Carradine route instead. It's a lot more pleasant and leaves a lot less mess.

      Except that it runs the risk of giving the cleaning crew a coronary...

    4. Re:"You just KEEP missing the target!" by Anonymous Coward · · Score: 2, Insightful

      "In related news, the Chairman of Box Networks is being prosecuted for Copyright Infringement. The release of "Last Blockbuster" to P2P networks from team XYZ had the Digital Rights Information of the Chairman imprinted in every frame."

      Would be awesome that the crackers found a way to alter the information in those frames (I realize that it would be encrypted, but a man can dream...).

    5. Re:"You just KEEP missing the target!" by purpledinoz · · Score: 4, Interesting

      The invisible hand of market forces is slapping the shit out of these companies. I wonder when they're going to realize that it's pointless fighting against it. Adding features that takes away value is no way to win customers. I would LOVE to PAY for an online streaming service, where I have access to all TV shows and movies with any choice of subtitles, and dubbed languages available. So far, since I'm in Germany, I found MaxDome, where I can only watch a limited selection of movies dubbed only in German, no subtitle options. What if I want to watch a movie that's not very well-known? I can either order it from Amazon, or just Google the movie title and stream it.

    6. Re:"You just KEEP missing the target!" by adamofgreyskull · · Score: 1
      Not sure that would have the desired effect.

      I want a hundred fans, 200 teeny boppers
      I want police protection from 87 coppers
      I wanna go gold even better platinum
      If you wanna be a star you gotta kill yourself, man
      It's the truth step back, take a look around
      Elvis is dead for being fat - 500 pound
      Kurt Cobain's rich as fuck he's buried in the ground
      Jimi Hendrix and his amp still ain't makin' no sound
      Michael hutchence, he's one of 'em too
      Made a hundred million quid dying tossing on the loo

      (...)

      Committing suicide to enhance my career
      It worked for Mickey and Tupac Shakir
      Jesus was nailed up to some wood
      2000 years later and book sales are still good
      I heard in a song suicide is painless
      And it's 80% sure to make you famous
      Wanking with a bag on yer head tied to a door
      That bloke from INXS he knew the score

      - Goldie Lookin' Chain

    7. Re:"You just KEEP missing the target!" by Anonymous Coward · · Score: 0

      Meanwhile, you're going to charge your customers more for a product that's crippled, and therefore inferior to the pirated version

      Worse than that. Each copy will have its own unique signature, and they will register each copy with a specific consumer. then, if your copy ends up on the internet, they will throw you in prison for the rest of your natural life.

    8. Re:"You just KEEP missing the target!" by domatic · · Score: 1

      It's honestly like you guys are determined to kill yourselves in the most expensive, controversial way possible. May I humbly recommend the Hutchins/Carradine route instead. It's a lot more pleasant and leaves a lot less mess.

      But...but...everyone knows that when you die that you take one last explosive crap. And with your pants down? Eew!

    9. Re:"You just KEEP missing the target!" by V!NCENT · · Score: 1

      Good to know. Will try to never use anything mpeg related again and will never buy NEC products ever in my entire life and recommend friend and familiy to avoid NEC products because they will break of whatever brand reputation damage I can cause... Funny, aint it? Blacklash and all...

      --
      Here be signatures
    10. Re:"You just KEEP missing the target!" by WNight · · Score: 1

      so if a video's been ripped, they know which copy it was.

      Yeah. Expect the large-scale commercial pirates to use that as a weapon.

      A video stolen in a B&E can be used to direct the wrath of the MPAA on an innocent target while the criminals are totally undeterred.

      Eventually buying a video (and risking being incorrectly fingered for releasing it) will be scarier than downloading and in yet another way the pirated version will be better than the "legit" one.

      Chuckle. You couldn't make them be this dumb if you tried.

    11. Re:"You just KEEP missing the target!" by Bonker · · Score: 1

      Still far less mess.

      People are actually gainfully employed in the death-scene cleanup biz.

      The other kind of mess isn't gainful to ANYONE.

      --
      The next Slashdot story will be ready soon, but subscribers can beat the rush and slashdot the links early!
    12. Re:"You just KEEP missing the target!" by Chordonblue · · Score: 1

      "You just KEEP missing the target!" ...Perhaps they no longer need to try... ;)

      --
      "...Well, there's egg and bacon; egg sausage and bacon; egg and spam; egg bacon and spam; egg bacon sausage and spam..."
  7. I can't wait by masterwit · · Score: 4, Interesting

    A new algorithm to crack, Math is Fun! (They don't realize that some of us do this as a passion, no I endorse fully supporting those companies that deserve it, but not everyone does this for piracy, its just a hella lotta fun to crack the reported "uncrackable".)

    Just my take, I love math.

    --
    We should start a new Slashdot and return control to the geeks. It actually wouldn't be that hard to get some users to
    1. Re:I can't wait by jimicus · · Score: 1

      A new algorithm to crack, Math is Fun! (They don't realize that some of us do this as a passion, no I endorse fully supporting those companies that deserve it, but not everyone does this for piracy, its just a hella lotta fun to crack the reported "uncrackable".)

      Just my take, I love math.

      Which I find curious, considering the number of people in creative industries who are working because they too are driven by a passion and (were it not for minor irritations such as paying the mortgage and eating) would happily do it for free.

    2. Re:I can't wait by ZeroExistenZ · · Score: 1

      Which I find curious, considering the number of people in creative industries who are working because they too are driven by a passion and (were it not for minor irritations such as paying the mortgage and eating) would happily do it for free.

      I used to do it for free, before uni (fun and interest), during uni (fun and experimentation) and after uni (worked 5 months on a project, only thing I asked in return was to repay my lunch) until these minor irritations you mention became more pressing forcing me into a "create their vision" from a "do whatever is just fun and seems interesting to do".

      I'm considering starting up something myself, to combine the first and the last.

      --
      I think we can keep recursing like this until someone returns 1
    3. Re:I can't wait by psiclops · · Score: 1

      because there's more people not being paid to circumvent protection than there is people being paid to protect. or because every possible method of protection has a possible method of circumvention, and there is no ultimate method of protection. same goes for war, build the best armour you can, and someone will make a better bullet.

      --
      i spent five minutes thinking and all i got was this crappy sig
    4. Re:I can't wait by Inda · · Score: 1

      Do not crack. Poison.

      Take one frame from, lets say, 162,000 films (90 mins x 60 x 30fps). Splice them together randomly, and distribute.

      First person to get a letter from the authorities, claiming they're sharing 162,000 films, gets a virtual gold star.

      Bonus coloured stars if they can compress the new film down to a 15mb RAR and keep the hashes in place.

      --
      This post contains benzene, nitrosamines, formaldehyde and hydrogen cyanide.
    5. Re:I can't wait by ls671 · · Score: 1
      --
      Everything I write is lies, read between the lines.
    6. Re:I can't wait by Anonymous Coward · · Score: 0

      Yes, but you're not so hot on English, though..

    7. Re:I can't wait by masterwit · · Score: 1

      You got me!

      Yes, but you're not so hot on English, though..

      That should be written:

      You are correct. However, you are not very proficient at incorporating the English language into your vocabulary.

      See who wants to write all that crap out on a message board / threaded forum?

      --
      We should start a new Slashdot and return control to the geeks. It actually wouldn't be that hard to get some users to
    8. Re:I can't wait by Anonymous Coward · · Score: 0

      Hilarious, except getting those frames would be a bit of a hassle.

      Bonus coloured stars if they can compress the new film down to a 15mB RAR and keep the hashes in place.

      Definitely more than just "bonus colored stars" for that one! :)

  8. The linked article links nowhere. by bersl2 · · Score: 4, Informative

    Not even a frickin' press release.

    Is somebody just trying to generate a few cheap click-throughs? A few unique hits?

    1. Re:The linked article links nowhere. by zwei2stein · · Score: 2, Funny

      Yeah, of course they are farming unsuspecting visitors is long time /. tradition. Not that it really works.

      --
      -- Technology for the sake of technology is as pathetic as eschewing technology because it's technology.
  9. Funny ? Or just a view of the future ? by Anonymous Coward · · Score: 0

    Considering the US feels that it's intellectual property is of immeasurable value, and since internet is becoming a huge force in the developing world, the ability to police online video will become very important. So whether the 3rd world countries use these kinds of chips or not (for now), this chip is exactly what the US & the Studios are looking for.

    So yup - your content will be marked in the future - and showing it is pirated wont be so hard.

    But the worse part will be the 'expiration' of such content. So in addition to content identification, this would allow expiration dates to be written into every frame. So even if you copy netflix's streaming video - it will be premarked to 'expire' within 1 hr.... so you will never be able to use the content.

    This may sound impossible - but consider DVD content. There is so much legalese surrounding it - that numerous products have already been banned.

    1. Re:Funny ? Or just a view of the future ? by somersault · · Score: 1

      It would probably be pretty easy to strip out signatures, and eventually someone's bound to figure out how to add your own signatures.

      --
      which is totally what she said
    2. Re:Funny ? Or just a view of the future ? by OolimPhon · · Score: 4, Insightful

      Why bother? Why not just strip out everything but the actual video, and remux it into a different container like mp4/mkv/...?

      That's what everyone has available now, isn't it?

    3. Re:Funny ? Or just a view of the future ? by somersault · · Score: 1

      Yep, it just depends how prevalent the morons can make this tech.. though there probably will always be alternatives for those that care enough to look, even with PMPs.

      --
      which is totally what she said
    4. Re:Funny ? Or just a view of the future ? by Gaian-Orlanthii · · Score: 1

      Sadly I don't think you can apply the term 'moron' to the real people behind this mess - the programmers who built this codec. As someone who met more than a few middle and senior managers, take it from me that they tend not to be technically skilled.

      I'd like to know the names of the team who were handed this idea and instead of refusing pointblank to have anything to do with it, ran with it. Because now we're all sorry for the indifference or just plain collusion of those fucking Jobsworths.

    5. Re:Funny ? Or just a view of the future ? by somersault · · Score: 1

      Oh I wasn't referring to the actual programmers, I was referring to the higher ups who wish to take over the world with it. Someone needs to explain to them that even if only one person in the world is able to view the content, it can be copied somehow, even if it does need to be via the "analog hole".

      The thing that cracks me up is the adverts saying "enjoy the real experience" and all that, warning you of poor quality pirated material. Obviously this means that if the pirated copy is good quality, it must be okay! And even better you don't have to sit next to some smelly fat guy or put up with a bunch of noisy teens up the back row etc.

      --
      which is totally what she said
  10. Re:first post by Anonymous Coward · · Score: 0

    I'm afraid you're a bit late old chap.

  11. 'prevent illegal upload of video content' by Tei · · Score: 1

    Like is possible to stop a particular set of bits to move from network node A to network node B.

    --

    -Woof woof woof!

    1. Re: 'prevent illegal upload of video content' by interkin3tic · · Score: 1

      Uh, it's not? I'm having a remarkably hard time finding your credit card number here on network node B.

      I was guessing they're just trying to stop more of it than they are now, hoping that will mean more money for them. They don't need to make it completely impossible in all cases. Their people come up with a way to detect when someone uploads a clip from the NBC olympic coverage to youtube, and this method will detect it 2 hours faster than their current method, so they can take it down 2 hours faster. I'd guess the IOC would give them a decent sized check for just those 2 hours.

      And that would be stupid, paranoid, greedy, and stupid again, but that's the IOC, MPAA, RIAA etc for you.

    2. Re: 'prevent illegal upload of video content' by mrrudge · · Score: 2, Interesting

      Credit card numbers are a bad example as they're a piece of information which is generally transferred securely between two parties who have motive for them to remain private. If credit card numbers were a product which was distributed to many people even one of whom fails to keep them private you would be able to access them on node B.

      Furthermore, if node B has internet access and it's user be sufficiently lacking in morals and know where to look, it's entirely possible that credit card numbers could be found from there ( as far as I understand, buyable in large batches ) and it would currently not be possible for the network to recognise and stop the movement of these bits.

    3. Re: 'prevent illegal upload of video content' by The+Mighty+Buzzard · · Score: 2, Insightful

      No, this won't detect anything any faster than before. As has been stated above, the metadata will just be removed (probably automatically) as part of the ripping process. Transcoding would destroy it entirely, so it would have only worked on bit for bit rips of the original stream anyway.

      It's simply another astoundingly stupid and completely ineffective idea for the media companies to waste their money on.

      --
      Violence is like duct tape. If it doesn't solve the problem, you didn't use enough.
  12. How does this change anything? by bobdotorg · · Score: 1

    I RTFA, and I still wonder what, if anything, changes with this tech.

    Short of some draconian player mandate, how could this possibly matter?

    You can pry my NZB sourced mkv playing laptop from my cold dead hands.

    --
    __ Someday, but not this morning, I'll finally learn to use the preview button.
  13. Backwards or not? by Anonymous Coward · · Score: 1, Interesting

    On the first sight, it looks like the stupidest idea ever. You can't use digital signatures to protect from the current considered dangers (piracy, re-use, ripping). People will happily remove all signatures and edit the media like the wish.

    I think the real issue is what they are going to use MPEG 7 _with_. Expect heavy DRM and content access restrictions. _Then_ the signatures will play a vital role; you will not be able to play anything that was not signed.

  14. Free Speech by Anonymous Coward · · Score: 0

    Essentially what NEC wants to do is take Fair Use and dump it into the BP Oil Spill and set it on fire.

    A parody of a sony movie or a review of the movie by a fan with a few seconds of coverage.
    Well this frame has the signature of Sony it must be a violation of copyright. Lets all block it.
    This is a clip of President ODAMA shot by CNN, protected by copyright law. Lets not let this blogger
    show this image as part of his blog which thinks the view point expressed is fishy.

    Finally, Hey lets block all bloggers as they use those magic alphabets of the English language !!!

  15. The opposite effect? by BetterThanCaesar · · Score: 2, Insightful

    If I share an MPEG 7 video, the copyright holder can see that it's their video. So I add one space to the Portuguese subtitles, the checksum changes and now they cannot easily see that it's their video. Was piracy stopped or aided?

    --
    "Stop failing the Turing test!" -- Dilbert
    1. Re:The opposite effect? by timmarhy · · Score: 2, Informative
      this was my first thought as well, you could just create an app to change a single pixel on each frame to a slightly different shade. hell even just re encoding it will change it.

      plus can you imagine the processing power that would be needed to check each frame in every movie being bit torrented? yes yes, i can see now this will definately stop those pirates.....

      --
      If you mod me down, I will become more powerful than you can imagine....
    2. Re:The opposite effect? by ElusiveJoe · · Score: 1

      I think this is intended to prevent incidents alike what happened to Wolverine movie. Probably it was designed to work like this:

      1. Official digital distributors sell movie copies (let's assume "Wolverine 2") with signatures. Streams of signed data flow to consumers.
      2. Signatures are provided to ISPs.
      3. ISP watches the traffic, and some software automatically searches for a movie data stream tagged "Wolverine 2" and compares signatures.
      4. A leaked copy of "Wolverine 2" appears in the net.
      5. ISP detects a non-legit copy, red light, le "three strikes and you're out."

      Don't ask me questions about this scheme, I know it's flawed. But I think the idea is to separate 'good' and approved digital data streams from 'bad' ones. In fact, a good legal framework was already established for this kind of shit. ISPs are obligated to watch the traffic and are held responsible for copyright infringement. Users now could be cut off from Internet for the same reason. The DMCA can be used to silence the source. And now the mysterious and dreadful ACTA...

      One Law to rule them all, One Law to find them,
      One Law to bring them all and in the darkness bind them

    3. Re:The opposite effect? by swilver · · Score: 1

      Maybe that's why all those pirates rar their stuff...

    4. Re:The opposite effect? by The+Mighty+Buzzard · · Score: 4, Funny

      No, they just do that to annoy non-scene types.

      --
      Violence is like duct tape. If it doesn't solve the problem, you didn't use enough.
    5. Re:The opposite effect? by Anonymous Coward · · Score: 0

      Suddenly your device refuses to play the subtitle and possibly the movie because it cannot recognize the signature on the file.

    6. Re:The opposite effect? by omglolbah · · Score: 2, Informative

      The Scene rar their releases because it is a convenient way to split them up into smaller chunks with easy to use quality checks.
      FTP was the primary way to transfer the files and at the start of this use of ftp there was no "resume" if something happened during transfer you had to start over on the file.
      That is a whole lot nicer when you just have to start over on a 14.3mb file as opposed to a 680mb file.

      As a side note, when using rar to package the Scene releases it is against Scene rules to use compression which further strengthens the idea that it is done for packaging
      and splitting of files with crc.

  16. Is there a point ? by Anonymous Coward · · Score: 1, Insightful

    What's the point of frame signature ? It's like saying puting MD5sums inside softwares will prevent sharing them.

    1. If all the frames are modified, so does the signature, making identification technically really hard, if not impossible. Unless you construct a giant frame blacklist, in which case the video might just be streamed with random values, having no visible impact but altering the video signature continuously.
    2. You'll also need a very good signature mechanism to prevent false positives. We talking about video frames here.
    3. It might be possible to only check the signature of some frames only and creating P2P clients downloading only some parts and checking them, but this requires a way to identify the position of each frame, making it easily streamable in the process (See 1.). Also, this will only work for not modified streams.
    4. On the fly checking will be far harder. You'll have to check every single packet for MPEG-7 frames containing signatures. If the streams are compressed in Zip files, you might need the entire file to uncompress and analyze the datas.
    5. What prevents "rogue" players to read MPEG-7 files without signature data or invalid signature data ? Remember, you control nothing. Nor the player, nor the files streamed. Just put the signature of frames from videos legally available anywhere (Trailers, Creative Commons videos, ...) and the filtering become moot.
    6. Like someone else said, re-encoding might ruin your protection.

    So really, is there a point ? Can we just stop blowing money for this ?

  17. The best part by ZorbaTHut · · Score: 4, Insightful

    Is that this changes absolutely nothing whatsoever.

    Pirated videos? Invariably re-encoded into something smaller. Bam! Checksum completely obliterated!

    Videos provided by the PR firm, placed on Youtube? Invariably re-encoded into something smaller. Bam! Checksum completely obliterated!

    Videos ripped straight off the DVD or Blu-Ray disc, byte for byte, then redistributed? Data not changed! Bam! Checksum . . . completely intact!

    So as I understand it, detecting an unauthorized video with MPEG 7 means you have to download it, determine what it's actually a video of if the checksum is utterly missing, and then, even if the checksum isn't missing, determine if it was authorized. This differs from the current approach, where you have to download it, determine what it's actually a video of no matter what, and then, despite the fact that it never had a checksum which would probably be gone now anyway, determine if it was authorized.

    Can anyone out there describe a form of copyright infringement that this actually helps detect?

    One that isn't invented for the sole purpose of being detected by this technique?

    --
    Breaking Into the Industry - A development log about starting a game studio.
    1. Re:The best part by timmarhy · · Score: 0

      even better, it actually provides you with proof you didn't pirate anything, after all if you are to be found guilty on a positive checksum match, surely a checksum that's not positive is proof of innocence?!

      --
      If you mod me down, I will become more powerful than you can imagine....
    2. Re:The best part by Rivalz · · Score: 1

      I think the best part is they spend more time and money trying to ensure that less people are able to use their product.
      Where most of us spend more time and money to lower the overall cost of our product so that we can distribute it to a higher number of people.
      Must be nice to have a set price that people are willing to pay for a product and just worry about the people who given the option should I spend $20 on a video or save it for something else I need.
      Seriously if there are close to 6 billion people out there and you have a video like Avatar where practically everyone would watch it but you charge 20-30$ for it you could have 4x the viewers if you charged 5-8$ and they might be inclined to see the sequel.
      I know this will rub the cost of distribution, marketing, etc people the wrong way but seriously if you have a product that can be distributed over the internet with minimal overhead until the person purchases it then why not try lowering the price until you notice your profit margin slim to within 5%.
      I know Disney would roll over in his grave where they do the reverse by pulling their product for a extended period of time until the demand comes back for their product.

    3. Re:The best part by cynyr · · Score: 1

      Videos ripped straight off the DVD or Blu-Ray disc, byte for byte, then redistributed? Data not changed! Bam! Checksum . . . completely intact!

      Good thing each disk has it's own checksum, and that it's linked to the UPC and requires ID to purchase (like Pseudoephedrine, or caned air). perhaps no cash purchases allowed either. That would let them know exactly how's disk made it to the internet.

      --
      All of the above was encrypted with a Quad ROT-13 method. Unauthorized decryption is in violation of the DMCA.
    4. Re:The best part by kheldan · · Score: 1

      I'm sure that these so-called 'experts' think that they can clamp down on every single person on the planet with a compiler who can write transcoding software, too, or they can force Microsoft, Apple, and every other company, organization, or collective of programmers who produce OS's, to ensure that it's not possible to circumvent their draconic new DRM scheme. As always, they're wrong; as you say, this will change nothing. The mantra holds as true as it always has: You can't stop the signal, Mal. If they released this today, by Friday at the latest there'd be a way to strip it off of every frame of every video, making them ready to transcode into whatever format you bloody well want to use. As you and others have said, all they're doing is hurting the legitimate customers and their own interests in the process, and creativity in general.

      --
      Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
    5. Re:The best part by westlake · · Score: 1

      Pirated videos? Invariably re-encoded into something smaller. Bam! Checksum completely obliterated!

      How much smaller - and at what quality? Netflix streams directly to my HD set. No more nursing P2P downloads. No more amateur DiVX rips.

      But is it a simple checksum - and has it been obliterated? Can

    6. Re:The best part by SleazyRidr · · Score: 1

      The summary mentions ads. I can imagine that a video stream with the ads pulled out would be nice, and this form of checksum would detect that some of the frames were missing. (Unless I'm not understanding it right...)

  18. Am I missing something? by bcg · · Score: 1

    So you alter a small part of each frame and the signature changes. Or alter every single pixel like when you convert/compress to another format such as divx. So how will they track it? Use different human actors for each copy and then you have yourself a trackable system.

    1. Re:Am I missing something? by bipbop · · Score: 1

      Different human actors? How silly! You could simply limit sales of each movie to one copy. Much less work!

  19. I guess they'll never learn by Anonymous Coward · · Score: 1, Interesting

    It's funny how they assume more signatures will change anything, the data stored inside a video format, no matter how restrictive and closed, will eventually be converted to a less restrictive format, stripped of all the unwanted stuff, this only adds yet another inceptive to do so, realtime packet inspection (how else would ISPs check signatures of video frames?) to determine what files are transmitted in realtime sounds nice on paper, until you factor in 8192 bit encryption and the fact you can make a video look like any other bit of random binary garbage data rather easily (I know, lets outlaw any files not whitelisted by the MPAA!!). The only thing this would effect (as usual) are people who obtain the video legally and something (minor disk write error, scratch on another medium etc) alters a single bit in the file, thus making the entire thing appear invalid to any player or system that would enforce this implementation.

  20. How it works by scdeimos · · Score: 5, Informative
    1. Re:How it works by Rufus211 · · Score: 3, Informative

      Thanks for the link. That press release is surprisingly technical makes it clear that this has nothing to do with a successor to the MPEG4 codec / container format. It relates to:

      *2) MPEG-7 Video signature tools:
      This is an amendment to MPEG-7 Visual, a standard for content description interface for multimedia content that has been established as an international standard for identification technology of video content, as ISO/IEC 15938-3/Amd.4.

      There currently exist handful of different techniques for creating small signatures (76 bytes in this case) of a video frame. Content companies create sequences of signatures for all their videos and distribute the sequences. Youtube can then create a sequence of signatures for an uploaded file, compare it against all known sequences, and then do whatever with that knowledge.

      The MPEG group is just standardizing on one particular technique for creating the signatures, distributing them, and comparing them. In that case this is something sensable for the MPEG group to do, and isn't really good or evil.

  21. Some actual info by Anubis350 · · Score: 4, Informative

    I agree, a link to something like this or or this all of which came from a quick google and give some basic info on mpeg 7 and mention some content ID tech would be helpful as a real source of *something* on this new standard (that I just heard of today)! Damn it editors, do your jobs!

    --
    "goodbye and hello, as always" ~Prince Corwin, from Zelazny's Amber series
  22. So this basically... by Anonymous Coward · · Score: 0

    Does jack shit for piracy because everything usually goes through a new encoding pass before it's passed on to the downloaders anyway. At least with anime and most DVD/Blu-Ray rips this is nearly always the case.

  23. MPEG-7 is not a video standard. by mbone · · Score: 1

    MPEG-7 is not a video standard. MPEG-7 is a content description standard, developed starting in 2002, and without a phenomenal deployment. Having the ability to add metadata at the frame level would be a great boon to video editors, but from reading the article I have no clue what MPEG-7 has to do with their digital signature scheme, or why they think Yet Another Digital Signature Scheme will achieve what all of the previous Digital Signature Schemes have so obviously failed to.

  24. I'm confused... or this is super sinister. by fuzzyfuzzyfungus · · Score: 4, Interesting

    The secret sauce proprietary algorithm in the (puff piece) TFA sounds like a file verification mechanism, in the vein of CRC, hash verification, and friends. Which is odd; because the problem of keeping digital data reasonably uncorrupt is a serious one for Big Storage type outfits, and archivists; but it hasn't been much of a concern for team content. What they've wanted is watermarks, "traitor tracing", and all that. Now, a good verification algorithm is a terrible watermark algorithm, and vice versa, period. Verification algorithms are supposed to freak out if so much as a single bit has been twiddled. Watermark algorithms are supposed to be robust against common forms of tampering and re-encoding.

    So, what's the deal?

    1. It could be that "PC Authority" has been handed an NEC press release, and can't even handle the challenge of regurgitating it properly. In which case, any speculation based on the details of TFA is pointless, if TFA is so much commercial word salad.

    2. It could also be that PC Authority is reading the NEC release more or less correctly; but the release was just blitzed out by some PR flack, and they lack the context. This is, in fact, an integrity verification technology, designed to work quickly on video streams, that will be included in some future standard, as an obscure convenience to future editors and producers and archivists who will have to deal with 10,000 hours of MPEG7 video in OMG-4k-Super-def-3D, and need to know, fast, if any of it is getting munged. It would be a super boring, highly specific part of the spec, of basically no interest to the general public; but it could be more or less true as described.

    3. And here's the sinister conspiracy theory: Where do file integrity verification and DRM come together? If, and only if, planned devices are "default deny, play signed content only". If your Blu-ray2 player simply refused to play anything that isn't a wholly unaltered copy of a commercial release, the otherwise absurd(as noted above) notion that an integrity check algorithm can serve as a piracy deterrent becomes true... It wouldn't stop cammer kiddies from playing altered copies on general purpose PCs, if those are still alive; but making "blessed only" a condition of the licencing agreement for future STB-type devices would basically kill the unsophisticated pirated disk market(barring hardware hacks on specific devices, or really stupid mistakes in media design).

    1. Re:I'm confused... or this is super sinister. by Protoslo · · Score: 4, Informative

      The truth seems to be a variation of #1: the writer at PC Authority didn't actually read the press release (alternative hypothesis: did read the release, and is not only innumerate but moderately mentally retarded), but rather made up speculative, mostly incorrect bullshit based on a blog reporting on a blog reporting on...a blog reporting on the actual press release. Like a fucked up internet game of telephone where the original source was there for the picking but still willfully ignored.

      The secret sauce actually fingerprints video frames in a way that is invariant against most common alterations, including reencoding, analog capture, and hard-subs. Minor changes to the video...will leave the signature largely unaltered. No more manual checking (or keyword-search DMCA mailings?) for copyright violations.

    2. Re:I'm confused... or this is super sinister. by interkin3tic · · Score: 1

      barring hardware hacks on specific devices, or really stupid mistakes in media design).

      Stupid mistakes like making the next gen disc media format even less versatile than the first gen, when fewer and fewer people are interested in the diminishing advantages to newer media formats, and streaming/downloaded videos are on the rise?

      Then again, blu-ray 1 seems to be gaining ground so slowly, it might not matter at all what is in blu-ray 2. I know few people with TVs that will show much of a difference between blu-ray and DVD, fewer people who have bought a blu-ray player, and no one who has bought one that wasn't a PS3 for gaming. They might just assume that anyone buying a blu-ray 2 player isn't really going to be weighing cost vs benefit, so why not throw in restrictive crap like this?

    3. Re:I'm confused... or this is super sinister. by Anonymous Coward · · Score: 0

      My guess is, the deal is realtime identification of content.

      For example when you upload to Youtube, they could calculate IDs for every frame and check for the smallest infringement; while you upload.

      Alternatively, your ISP could be forced to scan your traffic in realtime. Since P2P and such transfer only small chunks containing a few frames, this could ID content. Would be "great" for the various next generation legal scams run by the MAFIA (e.g. realtime automated 3-strikes letters/lawsuits, forced deep packet inspection for ISPs, content id for "culture flatrates", etc.).

      It's supposed to be robust enough to detect reencoded content so that sounds feasible.

    4. Re:I'm confused... or this is super sinister. by Thanshin · · Score: 2, Insightful

      The secret sauce actually fingerprints video frames in a way that is invariant against most common alterations

      Finally, a post that actually informed me of something, with a decent link.

      OTOH, the system seems too fragile to resist any simple attack directed towards it. So if this ever gets enough attention, several tools will be created to specifically destroy the blueprint.

    5. Re:I'm confused... or this is super sinister. by Yvanhoe · · Score: 1

      tl;dr
      I'm just sick of this shit.
      I'll vote pirate party. If it doesn't contain the madness, it will at least add some madness to my liking.

      --
      The Wise adapts himself to the world. The Fool adapts the world to himself. Therefore, all progress depends on the Fool.
    6. Re:I'm confused... or this is super sinister. by ThePhilips · · Score: 1

      The secret sauce actually fingerprints video frames in a way that is invariant against most common alterations [...]

      How is that different from watermarking?

      IIRC the watermarking for video was already proposed several times in past - with similar premise - but tinkers quickly showed a way to remove it.

      --
      All hope abandon ye who enter here.
    7. Re:I'm confused... or this is super sinister. by ThePhilips · · Score: 1

      Since P2P and such transfer only small chunks containing a few frames [...]

      Sounds plausible, but most popular P2P protocols (BitTorrent and eMule) *already* support traffic encryption which was implemented as a countermeasure for ISP's traffic shaping of P2P transfers.

      It's supposed to be robust enough to detect reencoded content so that sounds feasible.

      Video watermarking was defeated by introducing invisible to human eye noise into the picture, similar to the noise the watermark is made itself of. I wonder how the new scheme would fare against such targeted obfuscation.

      --
      All hope abandon ye who enter here.
    8. Re:I'm confused... or this is super sinister. by domatic · · Score: 1

      I had a cute thought the instant I heard of watermarking that is supposed to be robust against "common alterations". What if I (or my Evil Pirate Cabal) buy several copies of a watermarked work and then average them together? In this case, we're using watermarks to obliterate each other. Whatever obfuscated channels these things have to live in, they're being forced into collision. In the most naive case, just distribute the averaged product. And I suspect the more pretty-much-identical products you average the better this works. When they run a trace, is this stuff so good that they see all three or four watermarks? Or munged up noise?

      This is also the most obvious way to get started on attacking these watermarks. Take two differently watermarked copies A and B. You can immediately generate differences between the two and all sorts of products like (A+B)/2 - B. At any rate, I bet it wouldn't be super difficult to extract the watermark data from a number of examples. Once you have that, you can start coming up with specific ways of noising them up.

    9. Re:I'm confused... or this is super sinister. by kheldan · · Score: 1

      Addressing #3: In the fucked-up minds of these paper-pushing bean-counting corporate types, they probably think that they can steer the mainstream away from general-purpose computers and into mere computing appliances (like Xbox, PS3, and whatever comes after them), and then stigmatize PC owners as 'dangerous hackers and criminal scum' or somesuch. Luckily for us, they are, as usual, completely wrong.

      --
      Are YOU using the TOOL, or is the TOOL using YOU? Think about it!
    10. Re:I'm confused... or this is super sinister. by Protoslo · · Score: 1

      It isn't watermarking; it is a hash that can be computed at any time. It is "resistant to alteration" in the sense that it will not be changed much by alterations that do not actually change the video content, but only add to it or reencode it. At least, according to NEC. The term "fingerprint" is meant, I believe, to allude to the uniqueness of the video frame, not the indelibility of the hash.

  25. I see a couple of scenarios by udoprog · · Score: 1

    I see a couple of scenarios:

    1) They implement this crap on hardware to reject videos which does not add up, in which case it will just be seen as an addition to DRM, and will be silently ignored by anyone who's been able to google "ignore mpeg 7 checksums" for the last decade.
    2) They use this crap to track pirated copies, in which case it will be completely ignored, or worked around by the ripping community.
    3) They actually try to prosecute someone based on this crap, in which case the poor bastard can claim that the media file has degraded naturally since it's been passed through X steps of storage media, and apart from that he/she will be in the same boat as all other mortals are today.

    Either way it's crap

  26. Terrible reporting by 91degrees · · Score: 3, Informative

    Press release Let's see - 1000 hours of video = 3.6 million seconds = 108 million frames (30fps). Not 104 billion.

    The signature is just 76 bytes. But a "home class PC" is 3GHz according a to a footnote. Perhaps the reporter could have read the original press release.

    This stores the difference in luminance between subregions of frames. No idea why this needs to be encoded in the video itself. Seems that all a pirate needs to do is tweak things adequately so the signature changes. And I don't quite see how detecting changes is a feature. Surely you're trying to detect things remaining the same...

    1. Re:Terrible reporting by ElKry · · Score: 4, Informative

      And that's what it's supposed to do.

      If you read http://www.nec.com.au/News-Media/Media-Centre/Media-Releases/NEC-Develops-Video-Content-Identification-Technology-that-Detects-Illegal-Video-Copies-on-the-Internet-in-a-Matter-of-Seconds.html , you may notice that most people got this wrong, horribly wrong. This technology is aimed at accurately (they claim a 96% detection rate) detecting copies of the same video, whether they have been re-encoded, had subtitles added, or come from an analog source (cam, etc).

      The fact they mention ISPs and video hosting means that what is at stake here is the claim that "it's too expensive / impossible / whatever" to filter a video uploaded to youtube, or to megavideo, or generally speaking sent via your friendly ISP. By (supposedly) defeating this claim, they expect to make companies accountable for what the users share on their websites / lines / etc, as it becomes computationally trivial (or so they claim) to identify it - hence the mention to the 3Ghz single core home PC, something no company can claim not to be able to afford.

      I could have responded to any other slashdotter that got it wrong, but I chose you because of your last sentence, which I would have expected people would ask themselves before blindly believing anything they read. I know, I must be new here.

    2. Re:Terrible reporting by smallfries · · Score: 1

      Perhaps it would have helped if the press release had called it a digital watermark instead of a signature. One is supposed to be resilient to changes and to allow the author to claim that they created the original material. The other should break under any changes and is used to attest that the material is unmodified.

      When a company uses the wrong name for their product, some confusion is understandable.

      --
      Slashdot: where don knuth is an idiot because he cant grasp the awesome power of php
    3. Re:Terrible reporting by AndrewNeo · · Score: 1

      They should really just call it "Video Content Identification Technology that Detects and Ignores Fair Use in a Matter of Seconds"

    4. Re:Terrible reporting by Hatta · · Score: 1

      VCITDIFUMS, perfect.

      --
      Give me Classic Slashdot or give me death!
    5. Re:Terrible reporting by Anonymous Coward · · Score: 0

      This stores the difference in luminance between subregions of frames. [...] And I don't quite see how detecting changes is a feature. Surely you're trying to detect things remaining the same...

      It is a type of fuzzy image hash which is resistant to small changes in rotation, scale, and translation. It is intended to identify a video which has been transcoded or even projected in a theater and recorded onto a new medium.

      So "detecting things remaining the same" is exactly what it does.

    6. Re:Terrible reporting by Anonymous Coward · · Score: 0

      The MPAA should start charging copyright infringement by the frame:

      For a typical 2 hour movie at 30 fps,

      216,000 frames * $200,000 per frame = $4.32 * 10^11 dollars!

      If I were a copyright infringement lawyer-shark my jaws would be salivating over the amount of money that can be made here, if sharks could salivate. Think of the laser you can buy with that kind of money! You can attach it to your shark-fuselage and take over the world! The National Ignition Facility itself cost around $3.3 billion ($3.3 * 10^9) in 2004, so imagine the raw power you can obtain with a laser that you obtain from a judgment on that amount of money... you'd definitely be the king shark of the water.

    7. Re:Terrible reporting by Tacvek · · Score: 1

      The technology is fully intended to be used by a company like Youtube.

      From what it sounds like from the press release:

      The idea is that all content owners run a tool over their entire video archive. For each video it creates a sequence of 70 byte tags one per frame. This is stored in some sort of enormous database, which they provide to Youtube. When somebody uploads a new video, it takes each frame and computes the 70 byte signature for each frame. If a sequence of enough frames match or come close to matching between the uploaded video and something in the database.

      If such a match is found, they want Youtube to delete the video, and frieze the user's account. Of course, the bigger the database the slow the matching will surely be. Not to mention surely the false positive rate is dependent on the size of the database you match against, so a bigger database will mean more false positives.

      --
      Stylish sheet to fix many problems in Slashdot's D3: https://gist.github.com/801524
  27. Keep going till you have no customers by syousef · · Score: 4, Insightful

    Can it detect me refusing to watch...and finding better things to do with my time than either listen to a bunch of anti-piracy propaganda, or risking 5 years in jail every time I circumvent it?

    Keep freaking going. You wanna brainwash my kids? Well every anti-piracy disclaimer I have to sit through with my kids as they grow up, I'm going to explain that uncle Disney is so concerned with his cut that he's calling you a thief and making you wait 10 minutes and watch lies equating crimes to one another that are different. Every time they want to use a tune or video snippet in a school project I'm going to explain that we can't do that because it's not worth risking going to jail or selling our house to explain to a judge that we believed it was fair use or paying thousands of dollars in extortion money. Every time they hear about a film or tv show coming out overseas months before it does here in Australia, I'm going to point out that I'd love to buy them a copy but we can't break the law and the studio refuses to sell it to me until later and for much more money. Every time a DVD store rents us scratched DVDs I'm going to point out that no one is allowed to back up them up and that the reason that we can't have more is that the DVD store is too busy taking advantage of us to care about whether or not we can actually watch the DVDs (Seriously I just had 5 out of 10 childrens DVDs - weekly movies - scratched to hell and some with cracks on their spindle have major glitches, refuse to play etc and all the DVD store would do is buff the CDs and give the same broken DVDs back - of course they didn't play)

    Keep going till you have no customers you greedy cheap exploitative pigs.

    --
    These posts express my own personal views, not those of my employer
    1. Re:Keep going till you have no customers by Anonymous Coward · · Score: 0

      FYI, it's a very bad idea to try playing a DVD with cracks on it. It can easily shatter in your drive, destroying your player (and less likely, but possibly, throwing knifelike shards of plastic around the room)

    2. Re:Keep going till you have no customers by Tim+C · · Score: 1

      Offtopic for directly addressing one of the OP's points?

      Nice going mods.

    3. Re:Keep going till you have no customers by syousef · · Score: 3, Informative

      I have news for you, it was your kids or kids just like yours who scratched and broke the DVDs. Parents allow children to handle DVDs then they bitch about how messed up the rentals are. If you want a perfect condition DVD for your kids to mess up buy it new.

      Fuck you. My kids didn't scratch the DVDs and I don't let me kids scratch them. It is the responsibility of the video store to ensure the merchandise they are renting out is fit for purpose. Not mine and not my kids.

      If they find that me or mine have damaged the fucking things they can make me pay for the damage, but to penalise me for other people causing damage is inexcusable and your pathetic attitude enables such arseholes to do whatever they like including rip people off and pass draconian laws.

      --
      These posts express my own personal views, not those of my employer
    4. Re:Keep going till you have no customers by syousef · · Score: 1

      FYI, it's a very bad idea to try playing a DVD with cracks on it. It can easily shatter in your drive, destroying your player (and less likely, but possibly, throwing knifelike shards of plastic around the room)

      Yes I know. The knifelike shards are extremely unlikely. Players are cheap. But it's still inexcuseable for a video rental store to rent out DVDs in this condition.

      --
      These posts express my own personal views, not those of my employer
    5. Re:Keep going till you have no customers by JesseWV · · Score: 0

      I have news for you, it was your kids or kids just like yours who scratched and broke the DVDs. Parents allow children to handle DVDs then they bitch about how messed up the rentals are. If you want a perfect condition DVD for your kids to mess up buy it new.

      Fuck you. My kids didn't scratch the DVDs and I don't let me kids scratch them. It is the responsibility of the video store to ensure the merchandise they are renting out is fit for purpose. Not mine and not my kids.

      If they find that me or mine have damaged the fucking things they can make me pay for the damage, but to penalise me for other people causing damage is inexcusable and your pathetic attitude enables such arseholes to do whatever they like including rip people off and pass draconian laws.

      The reality is DVD rental stores usually do not charge a customer for a DVD they have destroyed. It's impossible to prove whether the DVD was destroyed by the person who just rented it or the person before them, unless they were the first person to rent it. Rental stores don't have time to check each incoming DVD to make sure it still plays perfectly. There's also the fact that some customer's players will play a moderately scratched DVD fine while others choke on a DVD with a speck of dust on it. The only thing the store does is open the case to make sure the correct disc in in there. I know it sucks but thats the way it is. Since they can't charge the customers for damaged returns, they take the loss. Next time you get a disc thats messed up keep that in mind. Also, don't tell me your kids never handled a DVD you rented. I guarantee you've returned a DVD with at least some minor damage caused by you or someone else in your household. It practically impossible not to even with normal handling. DVDs are fragile as hell and easily scratched. Thank god for Blu-Ray hard coating... soon this will be a thing of the past.

  28. And how will they enforce using it? by VShael · · Score: 1

    If I'm recording / ripping, then I'm making my own original source. And I would imagine a re-encode to a codec like divx would strip the info. So what's the point?

    1. Re:And how will they enforce using it? by Psaakyrn · · Score: 1

      It prevents people from claiming content to be unedited, original content.

    2. Re:And how will they enforce using it? by VShael · · Score: 1

      Again, ONLY if they are somehow convinced to use it.

  29. TFA is worthless, inspired by third-hand rumor by Protoslo · · Score: 3, Interesting

    The firm touts the efficiency of its algorithm, saying that a bog standard PC can search through 1,000 hours video in just one second. Quite what the firm's definition of a "home-class" PC would be interesting to know as we can't quite figure out how even a dual core 3GHz box can go through the 104 billion checks for 1,000 hours of video in a mere second.

    1000 hours of video has close to 104 million frames; that would yield around 60 cycles per frame on a dual core (i.e. old) box.

    The innumeracy of the author aside, what does this technology even do? Apparently altering the video, even minutely, will alter the "signature." Much like...CRC-32...very cutting-edge. We should name this startling development; I nominate the word "hash." Stupefied by the summary and the "article," I turned to the actual press release to find out what the technology really (purportedly) does.

    1. Accurate detection of copied or altered video content Video signatures are extracted for each frame based on differences in the luminance between sets of sub-regions on a frame that are defined by a variety of locations, sizes, and shapes. Video signatures represent a unique fingerprint that can be individually detected frame by frame. This technology is capable of accurately detecting video content with that was created with such editing operations as analog capturing (*3), re-encoding (*4) and caption overlay (*5), which was conventionally very difficult to detect.
    ...
    4. Compatibility with home PCs By designing a compact signature size of 76 bytes per frame, the storage memory required for the matching process is minimized. As a result, a home-class PC (*8) can match approximately 1,000 hours of video in 1 second.

    It turns out that a home-class PC ("A single core CPU with 3GHz clock speed was used for testing purposes. Signatures were stored in the main memory.") is able to match 1000 hours that have already been hashed in a single second. No doubt it takes considerably longer to actually calculate the signatures. The power of the algorithm is that when the video is altered (in human-recognizable ways) the signature doesn't change much. Ah, things are starting to actually make sense. The truth is (surprise!) the opposite of the linked phrase in the summary.

    This technology may allow automated, accurate matching of copyrighted video on youtube or other video sites...who cares? That is already being done, only less accurately. The law would have to change rather drastically for it to be mandated that everyone includes correct hashes in their MPEG-7 video. That is hardly necessary--I'm sure someone will spare the cycles to hash the videos and inform content owners. Like they do now...only better. Maybe next time we can all have fun panicking about the "FaceRecognition descriptor" (only the TOC/summary is free) instead. Really, the 76-byte signature is just an implementation of the metadata schema for MPEG-7. The algorithm should work for any format, however (otherwise it would be rather trivial to evade!).

    The only interesting thing I have learned is that NEC's algorithm uses robust, compactly representable edge detection (maybe) to compare short clips of video with extremely high accuracy; yay, computer science. All of this escaped Lawrence Latif, author of TFA (such as it is), who didn't see fit to RTFA himself before he started blogging his paranoid fantasies as fact. I wonder just who the "anonymous reader" that submitted the summary was?

    1. Re:TFA is worthless, inspired by third-hand rumor by spanky+the+monk · · Score: 1

      So that 76 byte signature actually has to be computed when the movie is encoded, in order that it can be quickly identified afterwards by looking at the sig? It this right? Can I not just fudge the sig and then upload to youtube? wtf?

    2. Re:TFA is worthless, inspired by third-hand rumor by Ash-Fox · · Score: 1

      It's more likely that the signature would get computed after you upload it to youtube, then compared against known 'bad' signatures.

      --
      Change is certain; progress is not obligatory.
    3. Re:TFA is worthless, inspired by third-hand rumor by meatmanek · · Score: 1

      Am I the only person who thinks this is a good thing for consumers? Think about it. If the algorithm works the way it's supposed to, (that is, identifying copyrighted videos and video clips quickly) and is implemented on video distribution sites, then it will actually help fight piracy via these channels.

      Once that happens, they can stop (or at least tone back) the addition of DRM to their media. If you can prevent things from being shared, who cares if you can't prevent them from being copied legally for backup purposes?

  30. Sorry for the troll post, but... by xtrafe · · Score: 1

    When I look around and count the number of my peers going to law school, observe the burgeoning size of the US government, talk to 'corporate communications executives', etc., I wonder if something sociological isn't going on. It's like there's just not enough productive work out there (or it's too difficult to figure out what productive work _is_) for everybody to be doing something useful, and bullshit like this is the result. I guess Ayn Rand ought to be rotating in her grave, or something.

    I mean, who comes up with this crap? Why wasn't this idea ridiculed into oblivion? Somebody is actually paying good money for this?! There's a million things wrong with this idea, but at the least I guess you could say: "There are many, many ineffectual ways to deter copyright infringement. Altering your encoding format is probably near the top of that list." Bad ideas get tossed around all the time, but this one is a little disturbing.

    Maybe I'm just missing something, but it seems that this is a technological idea that demonstrates a fundamental lack of understanding of technology. The fact that there have been so many of its ilk proposed lately is cause for concern:
    I understand that there are CEOs and 'media executives' whom are out to make their shareholders (and themselves) money, and will try just about anything that stands a chance of forwarding that goal. I presume that this is ultimately where this kind of bad idea comes from. That's capitalism, and I'm O.K. with that. The thing is, given the salaries that such individuals are paid, they ought to be highly informed experts in their business... or at least not _more_ ignorant than the average individual.

    It's one thing to be overpaid-- That's fine. I can live with that. It's another thing to be overpaid, under-qualified, non-productive, and prolific. That's a real problem.

    1. Re:Sorry for the troll post, but... by Anonymous Coward · · Score: 0

      It's another thing to be overpaid, under-qualified, non-productive, and prolific. That's a real problem.

      So you agree with me: the author of the article should be fired. Excellent!

  31. what do i care? by Anonymous Coward · · Score: 0

    i stopped buying things 10 years ago, do they think i will start buying now?

  32. Might backfire by brandished · · Score: 1

    So, 76 bytes of identifying info is encoded into EVERY frame via some form of watermarking? Mpeg-7 is supposedly an XML / ID3 type of specification, but if the identifier can survive a digital to analogue conversion, it has to be a fairly strong form of stenography, maybe with some type of Hamming code for good measure. The MPAA lawyers might like this, but I'm not sure film directors would be thrilled with the idea of having new artifacts deliberately added to their movies after post production.

    Much more informative article here.

    1. Re:Might backfire by Anonymous Coward · · Score: 0

      First, that would be steganography, not stenography.

      Second, why write information into it, instead of using the information already there? If you can't identify a pure-black or pure-white frame, no big deal, but 90% of any video worth protecting has way more than 76 bytes of important visual information -- consider (relative) brightness levels on a 2-bit scale over a 20x16 or so grid? In fact, other people who appear to have read NEC's press release (and are furnishing links to it, but naturally I'm not reading it...) suggested it's something like this. By using the most significant data in the image, the only way to fuck with the "unwatermark" is by seriously degrading the picture, whereas with steganography, an ideal removal of the watermark would improve the picture.

  33. at what point. by iplayfast · · Score: 1

    At what point is a work a new derived work. If I were to alter every single frame with my own signature, does that mean it is a new work?
    It's like dealing with fractals. How long is a coastline/how much is original work. You could say that since every single frame has changed it is new. Or you could say that since only 1 percent of each frame has changed it is original.

    1. Re:at what point. by Sowelu · · Score: 1

      Er, I think that if even the tiniest part of the original remains, that it's by very clear definition a derived work...

    2. Re:at what point. by StripedCow · · Score: 1

      At what point is a work a new derived work.

      Just imagine what a judge or a jury would think.

      To a judge, intentions are important. A judge doesn't look at a problem like a computer would.

      --
      If Pandora's box is destined to be opened, *I* want to be the one to open it.
  34. MPEG-7... by bagsta · · Score: 1

    For the curious one, go here and start hacking MPEG-7...

    --
    Until the skies turn blue...
    Until the air of freedom strikes us...
  35. hackers on steroids by __aatirs3925 · · Score: 0

    Do they even know who they are? I give MPEG-7 5-days at the most

  36. The first question should be... by Anonymous Coward · · Score: 0

    "Whats in it for the customers?"

  37. backups by StripedCow · · Score: 1

    Does this mean that when I make a backup copy of a DVD to a web-based storage system (which should be perfectly legal imho), that my ISP will block me automatically?

    --
    If Pandora's box is destined to be opened, *I* want to be the one to open it.
  38. Track Changes by EdgeyEdgey · · Score: 1

    Without going all conspiracy theory, what if this is used by film editors? This would allow them to automatically track changes to any frame in the video being edited. Allowing multiple people to work on the same filmstrip. It may have nothing to do with what gets released to the public.

    --
    [Intentionally left blank]
  39. NEC is Japanese by Anonymous Coward · · Score: 0

    Not saying that Hollywood will not love this crap but the inventors are Japanese and a Japanese Mega Corp.

  40. Are we looking at this the wrong way around? by Anonymous Coward · · Score: 0

    Putting the anti-piracy people aside (who annoy us all so much)

    This seems like a pretty useful idea if I'm understanding it correctly... as a way to compare videos quickly, or even portions of videos - in other words, think customized search engine that works based on variable comparison of this "checksum" type data.

    Imagine finding a small portion of video... not knowing what it is, and how to find the full length using word based search... instead you could search with this frame-based checksum type data.

    In the hands of anti-piracy organizations all this means is that the sites they have influence over (i.e. youtube) are able to sift through thousands of hours of video quickly and determine it's similarity to certain copyrighted works.... it doesn't stop you from distributing video in whatever format via means that they do not control i.e. P2P... that's called copy protection, and that doesn't work.

  41. Fuck this. by L4t3r4lu5 · · Score: 1

    Stick your DRM music, video, game, application bullshit where the sun doesn't shine. I've had enough of broken "protection" systems and restrictions on what I can do with what I own, and yes I do own that copy of the movie which I bought.

    I'm off to read a book.

    --
    Finally had enough. Come see us over at https://soylentnews.org/
    1. Re:Fuck this. by Anonymous Coward · · Score: 0

      Yes, I'm sick too.

      I'm off to download an ebook from the iBookStore or whatever.

  42. A reaction to open standards by pinkushun · · Score: 1

    Despite their Orwellian wishful thinking, open standards like OGG will always be around. Even if vendor-specific hardware won't support it, I sure as hell will.

    1. Re:A reaction to open standards by loufoque · · Score: 1

      Or even better, MKV.

  43. MPEG 7 = Hitler video? by Anonymous Coward · · Score: 0

    So, basically they listened to Hitler's rant in this video (~1:32) and decided to implement it in order to prevent future Hitler parodies from being created?

  44. Real 'copyers' don't bother with p2p or youtube by Anonymous Coward · · Score: 0

    I think the word 'pirate' is so dramatic, it's similar to calling a 'jaywalker' a 'reckless person'. For gods sake people, it's just a movie or song, there are REAL crimes out there you know. I would care more if actors/performers got paid like everyone else... 20 million for 1 movie or song... oh poor them. Try making a 16 year old guilty when they work at Mc Donalds for $6 per hour...

    Anyway, look the thing is, it won't take much for people to do things different.. Using Signatures or 'watermarks' only works if people send open data and or use some crippled goody goody media player. People who download movies properly -all the time don't bother with p2p, they use private servers, file dumping places, hacked servers, even rapidshare with encryped data with random filenames. Don't forget encryption and VPN's stuff ISP's from snooping...

    In Australia no one bothered much with VPN until this idiot conroy in politics started pandering to the dieing christian naieve fools to censor the internet - LIVE content... yeah right, like trying to tell a crowd of people not to sware or prevent them. So my point is, once people could be 'bothered' they find new ways to do things...

    In the end some new thing like twitter will pop up to make filesharing easier and encrypted and IP's routed around some russian server.. even the basic stuff such as private VPN's etc.

    China might be our friend, they love selling their warez, I bet they can't wait for crippled MPEG7 NEC/SONY/PANASONIC etc boxes to show up and they just sell their 'generic media player' box that plays anything.. Remember the DVD Region thing lol.

    Hmm, If the media houses just listened to people and sold full HD movies online for $2 and songs for 20c to a worldwide customerbase, most people would just pay for it and be done with it!

  45. It's funny... by fudgefactor7 · · Score: 1

    They think this will somehow stop or deter video piracy. They're so cute, thinking they're humans and all....

  46. Bigger files by Anonymous Coward · · Score: 0

    So every video using this will be bigger for no useful reason to the consumer, due to adding a repeating bunch of useless information.

  47. There's a threshhold for everything. by jackpot777 · · Score: 1

    Within hours of its release, someone will find a way to render the identifying attributes moot. Resampling the film to a slightly slower of higher frame rate. Shaving a few pixels off the top/bottom, or the sides, of the movie and re-stretching the remaining image to fill the space. Tweaking the color saturation (and the addition of a second watermark at 1% opacity). Adding a modulating white-noise pitch above 30kHz (inaudible to us, but it changes the audio signature as surely as having a foghorn blare for two hours to a computer). Or a combination of some of the above, which doesn't detract from our perception of the film but which changes its fingerprint for analysis purposes.

    --
    Shiny. Let's be bad guys...
  48. Not that surprising actually by Sycraft-fu · · Score: 1

    Two reasons:

    1) It is a special effects extravaganza. Even if you think the plot is completely retarded (and boy is it), the movie can be a lot of fun to watch because it is just visually impressive. I mean there are a lot of different reasons to enjoy a movie, and pure visuals can be one of them. In particular when seen in 3D with a good projector it almost looks like someone just cut a hole in the wall and you are looking in to another world. So you can enjoy it is mindless, but very pretty, fun. People like that.

    2) It is a stupid, sappy, "Good guys win against incompetent evil," plot. People like that too. What's more, it pretends to be far more deep. So you get the benefit of being rather simple and silly, but seeming like it is complex. Many people eat that shit up.

  49. This will certainly help! by Anonymous Coward · · Score: 0

    allowing for each video frame to have its own signature,

    ...and they do this because they think Ogg video container has wayyyyyyy too huge overhead to be practically used for streaming. Glad that someone's telling those hobbyists how real pros design video containers!

  50. Pedobear by GameboyRMH · · Score: 0, Offtopic

    Pedobear has multiple accounts with mod points. I'm pretty sure kdawson is his primary account - only a 4chan deity could mass-troll us for years, get away with it, and not raise suspicion.

    --
    "When information is power, privacy is freedom" - Jah-Wren Ryel
  51. Lawyers are driving it all (in regards to DRM) by Danathar · · Score: 1

    Technically there has been very little DRM (if any?) that is impervious. Methinks that bogus salespeople and lawyers are duping a lot of companies to BELIEVE that what they are selling actually works. They KNOW that the content holders are looking for a magic bullet to solve their "perceived" piracy problems (and I say "perceived" because I'm sure that's what the CEO's would like to be the problem because then they don't have to consider lowering prices). It's the same with companies making money saying they can do ANYTHING about P2P traffic. They can't do anything that seriously makes an impact and they know it, but knowing that record labels and movie film giants are loath to reduce prices they bait them into buying their product for $$$. It's a matter of the greedy bastards scamming greedy bastards.

  52. Always going to be that way by Sycraft-fu · · Score: 1

    The fundamental problem with watermarking is that if someone wants to get rid of it, they can. If they are aware it is there and can target it, they can figure out a way to take it out. The only real way to fight against that is to make the watermark more resilient so that damaging it also damages the source. Problem is that means making said watermark more visible/audible. For example if an audio watermark is encoded in the LSB of the data, or in a specific frequency range, or using special time encodings, that can be easily blotted out with little to no audible difference. Add low level white noise, notch out those frequencies, or zero the samples in question. Watermark scrambled, impact is not very noticeable. Well you can make the watermark much higher level, cover a larger range, etc to make the removal noticeable, but then it'll make the presence noticeable too.

    So they may well be able to design a watermark that survives normal transcoding. However that doesn't really gain them anything IMO. People will just make a watermark remover, and then you are back to having to check the content itself.

  53. Could be a boon for personal and CC vids by unfortunateson · · Score: 1

    If DRM tools read these signatures properly, it should be possible to avoid some of the issues now where you can't copy your own videos, or play a DVD you made of your own band on a DVD player, etc.
    I'm hopeful there is a signature type of "unsigned" or "Creative Commons" or other ways of saying, "Yes, darn it! Copy me!"

    On the other hand, it's more likely that media players will be created that won't play anything that doesn't have a valid signature

    I don't see this -- in the long run -- increasing the (cough) security of the media providers. Re-encoding an entire vid with new signatures, after pirating, bowdlerizing, excising, parodying, etc. will just be an annoying step in the process.
    Here's the fun part: wait until a network finds they can't trim language, nudity, blood, etc. out of a movie they want to air in prime time, and half the TVs refuse to air it because it's been edited!

    --
    Design for Use, not Construction!
  54. Reinventing the digital signature by Anonymous Coward · · Score: 0

    ... even minute changes to the file such as adding subtitles, watermarks or dogtags, and of course cutting out adverts, will alter the overall signature of the video. According to NEC this will allow the owners of the video to automatically 'detect illegal copies' ...

    Couldn't they have simply used HMAC-SHA-1?

  55. owners by jDeepbeep · · Score: 3, Interesting

    According to NEC this will allow the owners of the video to automatically 'detect illegal copies' and 'prevent illegal upload of video content' without their consent.

    If I bought it, that owner is me.

    --
    Reply to That ||
  56. One thought comes to mind by gx5000 · · Score: 1

    The more you tighten your grip, Tarkin, the more star systems will slip through your fingers...

    I like the fact that they declare that this will be a defacto standard.
    No one in his/her right mind will use it, and the Industries that do will have it defeated.
    I guess the whole brouhaha employs a lot of techs so maybe this fight is good for the economy....

    --
    End of Line.
  57. Zip? by sockmonkey · · Score: 1

    So...What happens when someone ZIPs/RARs/TARs the file and then uploads? How would this stop the file from begin distributed? Just a thought...

  58. Like its really necessary... by kenbo0422 · · Score: 1

    Looks like another overkill device. Have they ever heard of file checksums, etc??

  59. Encrypted torrents? by CelticWhisper · · Score: 1

    Okay, so how about encryption? I imagine that no amount of so-called "resiliency" will survive a good symmetric-key cipher. All a ripping group would have to do is run their encode through GPG and set it to use AES-256, then publish the passphrase in the torrent detail page. Sure it wouldn't stop industry insiders from downloading and decrypting the file, but it would stop dead any attempts to analyze file hashes at the ISP level and automate takedowns. Or am I missing something?

    --
    Help protect civil rights from abuse by the TSA - visit TSA News Blog.
    http://www.tsanewsblog.com
  60. Yeah, that'll work by russotto · · Score: 1

    Every video player will verify all those signatures, and if the signature doesn't verify, no play. So pirates will be forced, forced I say, to only upload the original with signatures intact. And those will be easy to detect automatically.

    Unless video players are modified. Or unless the pirates re-encode to another standard without the signatures.

    "Unbreakable" DRM with some obvious holes a 5-year old could see and a blind man could drive a truck through, sideways? No way!

  61. Death rattle by Baldrson · · Score: 1

    This is just the death rattle of mass media control of thought.

  62. pHash by b1ng0 · · Score: 1

    Or you can simply use my wonderful open source library called pHash.

  63. Music in grocery stores by tepples · · Score: 1

    Vote with your wallet. Most DRM-protected content is mass-market pop culture shit you should despise anyway.

    So how do I find a grocery store or other place of business open to the public that doesn't play "mass-market pop culture shit you should despise anyway" over its loudspeakers?

    1. Re:Music in grocery stores by digitalunity · · Score: 1

      The only public businesses that don't play shitty pop music are record stores, and even then it's usually shitty pop music.

      --
      You can't legislate goodness. Let each to his own destiny, by will of his freely made choices.
  64. Any bets... by roc97007 · · Score: 1

    ...how long it'll take to be broken, removed, and/or faked?

    --
    Oliver's law of assumed responsibility: If you're seen fixing it, you will be blamed for breaking it.
  65. What a great content filter! by Reziac · · Score: 1

    So now I'll be able to tell which files are "official" with DRM, FBI warning, unskippable trailers, and other nonsense intact, and which are cleaned up and ready to watch. All thanks to this Content ID scheme!!

    --
    ~REZ~ #43301. Who'd fake being me anyway?
  66. Love the imagery by fuzznutz · · Score: 1

    I have to admit. This was the best I'd seen in a while. I get a vivid mental picture of the invisible man bitch slapping a conference room table full of confused movie execs... Priceless.

  67. Good luck with that by tepples · · Score: 1

    This way, we can clearly establish ownership of video content in all cases.

    I'll consider your proposal once you demonstrate that a computer can reliably analyze such ownership under fair use and other applicable exceptions to copyright, as well as bankruptcy sales of copyright ownership that occurred after a given copy was made. For example, who owns the copyright in the various "All Your Base" videos? Some say they're a criticism of the poor translation (hence fair use), and the original game developer Toaplan no longer exists (hence bankruptcy sales). In other words, good luck with that.

  68. super computers by Anonymous Coward · · Score: 0

    oh no-es .. NEC? really?
    NEC is, or used to be anyway, synonymous with l33t gear *sniff*.
    next up:
    u.s. robotics unveils modem that sends all your surfing data to {insert ev1l cookie tracking company}.

  69. Give us a break! by WeeBit · · Score: 1

    Apparently NEC's standards are not as high as their own customers standards are.

  70. Not affordable by Anonymous Coward · · Score: 0

    Mpeg 7 cost too much. In a commercial video recorded in Mpeg 7 everybody has to pay. From the producer to the viewer, everybody is liable to Mpeg 7. Even if you convert it to something else.

  71. Adoption and Glitches. by DoogZaNator · · Score: 1

    I would imagine that when this comes out, people who are adverse to the protections/annoyances will just ensure they encode or download their videos with different codecs. One can only hope that a system like this would cause many more problems for broadcasters when a frame is dropped or corrupted and customers start missing legal content from their glitch induced "illegal stream".