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Apple's iCloud Runs On Microsoft Azure

Front page first-timer ge7 writes "Apple's recently announced cloud storage and cloud service platform, iCloud, runs on their main competitor Microsoft's Azure platform and Amazon services. According to The Reg's sources, 'Microsoft insiders see the iCloud deal as a validation of Azure. iCloud puts Azure into a different league, given the brand love for Apple and the Apple management's fanatical attitude to perfection. It is a "huge consumer brand, a great opportunity to get Azure under a very visible workload." ... Apple has had a recent unpleasant experience in providing online services: in a famous memo, Steve Jobs admitted his company had "more to learn about internet services" following the outages and failures of his precursor to iCloud for email, contacts, calendar, photos and other files on MobileMe.'"

140 of 230 comments (clear)

  1. I don't know. by knuthin · · Score: 2

    If I should laugh, cry or just be indifferent to this news.

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    1. Re:I don't know. by davester666 · · Score: 1

      Who thinks Apple will confirm or deny which cloud service, if any, will host iCloud?

      If anything, Apple wouldn't.

      Now, I can believe some Microsoft PR guy thought about it and came up with the idea of spreading a rumour that it would use Azure, precisely because Apple wouldn't say...

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    2. Re:I don't know. by node+3 · · Score: 2

      The odds of this being true are exceptionally low. The Register isn't exactly known for journalistic integrity.

      So, we are to believe that Apple, who has been building out an awfully large and awfully expensive data center in North Carolina, are going to outsource one of their key products to Microsoft and Amazon? Apple will often use third parties for products and services, but this seems way too much like handing the keys to their castle to someone else.

      In the end, all that really matters is how well iCloud works (or doesn't work), but this story is just way too strange.

    3. Re:I don't know. by CharlyFoxtrot · · Score: 5, Informative

      This story is apparently based off of observations made in june, when iCloud was first announced, and seems to concern just iMessage not the entirety of iCloud services. iCloud isn't even out yet, it's still in beta (real beta, not "Google beta".) As always without any kind of official confirmation or strong observable evidence this is just a rumor, but that won't stop everyone from reporting it as fact.

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    4. Re:I don't know. by ge7 · · Score: 1

      Their new data center seems to aimed at hosting just music and movies, and isn't even ready yet. iPhone 5 is coming out in a month and they need something that works now. Apple's previous cloud services have miserable failed too, so it makes sense to use someone who is already expert in the field. Apple isn't going to be making money out of offering hosting services anyway, they even completely stripped down their server OS. Microsoft and Azure, on the other hand are, and they already have ready-to-go worldwide cloud hosting solution.
      The reason why they're using two completely different kind of systems (Azure and AWS) probably is so that they don't get locked in to either one.

    5. Re:I don't know. by node+3 · · Score: 4, Informative

      Pretty much every statement in your post is completely made up whole cloth. The purpose of the data center has never been stated, whether it's ready has never been stated, MobileMe having "miserable failed" is far from true, and that they "completely stripped down their server OS" is both incorrect and wholly unrelated (Apple uses Sun and Oracle, among others, for their Internet servers).

      And finally, that they are using MS and Amazon is completely, 100%, pure rumor based on a supposedly anonymous tip to a disreputable "news" organization.

      It's not that this is impossible, far from it. But it's that it's simply a rumor from a single source, and a claim that would certainly need a bit more substantiation to believe.

    6. Re:I don't know. by ge7 · · Score: 1

      It's been noted before too, and there's even proof.

    7. Re:I don't know. by KugelKurt · · Score: 2

      iPod Mini was a huge success when Apple ditched it in order to replace it with iPod Nano.

    8. Re:I don't know. by Anonymous Coward · · Score: 1

      The Register isn't exactly known for journalistic integrity.

      [Citation needed]

    9. Re:I don't know. by postbigbang · · Score: 1

      Azure is PaaS. There's no reason to use it beyond development stages, if they're even doing that. That Apple would use Windows 2008 R2, which is what Azure is built on, to host, is very unlikely. These are ideologically different practices, and Azure's been mostly in beta or "technology preview" for eons. Methinks El Reg has succumbed to rumourmongering. Quelle surprise.

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    10. Re:I don't know. by mabhatter654 · · Score: 1

      But AWS is an open platform. You can use their servers, or host on another OS like Ubuntu if you want.

      That would make sense to be using somebody's cloud format... Until the get it rewritten for OSX

    11. Re:I don't know. by uglyduckling · · Score: 2

      I really don't understand the prevailing wisdom that MobileMe is a failure. The email, calendaring and contacts work brilliantly, and I've been happily using it for over 2 years. It's properly cross-platform, and despite a warning window even works on Internet Explorer 8 at work. The only part that sucked a bit was iDisk, and even that was pretty good (I only dropped it when I realised how great DropBox is). I understand that Jobs was unhappy with MobileMe, but I'm not sure exactly what the issue was other than a soundbite. Either way, I can't see how iCloud is actually different on the email/calendar/contacts front.

    12. Re:I don't know. by LordThyGod · · Score: 1

      Did you even read the thing you posted? " .... It’s also possible that, once iOS 5 and iCloud come out of beta and Apple’s own datacenters are completely ready, Apple will stop using these other cloud services altogether. We’ll just have to wait and see." Hardly proof of anything.

    13. Re:I don't know. by ge7 · · Score: 1

      Yes, and that was posted in June. Now The Reg wrote news with some Microsoft insiders comments.

    14. Re:I don't know. by milkmage · · Score: 1

      it's not impossible. Apple uses akamai for CDN.. so why not use AWS and Azure. Just because the compete in the consumer space doesn't mean they can't have partnerships for the infrastructure. More datacenters = better redundancy, and geo diversity also saves a lot of traffic on the backbones.. (seems inefficient, for example, for a California resident to download their music servers on the east coast.. even more so for customers overseas).

      They're suing Sammy on one side, but buy a shit ton of parts on the other.

      I don't see Xservs: http://www.datacenterknowledge.com/archives/2011/06/06/steve-jobs-provides-a-look-inside-the-idatacenter/

      http://www.datacenterknowledge.com/archives/2010/07/21/the-technology-inside-apples-new-idatacenter/

      Apple says that its “data center environment consists of MacOS X, IBM/AIX, Linux and SUN/Solaris systems.”
      The Maiden facility will have a “heavy emphasis” on high availability technologies, including IBM’s HACMP and HAGEO solutions for high-availability clusters, Veritas Cluster Server, and Oracle’s DataGuard and Real Application Clusters.
      Job candidates are also asked to be familiar with storage systems using IBM, NetApp and Data Domain, and data warehousing systems from Teradata.
      Networking positions require a familiarity with Brocade and Qlogic switches.

    15. Re:I don't know. by spire3661 · · Score: 1

      Not relevant and poor logic. The Nano is the result of shrinking electronics. It came about to replace the mini because they both couldnt exist at that price point.

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    16. Re:I don't know. by node+3 · · Score: 1

      And iCloud is the result of storage and bandwidth becoming cheaper.

    17. Re:I don't know. by node+3 · · Score: 1

      It's evidence, not proof. There's a huge difference.

      But this *is* exactly the sort of thing I'm talking about. Some anonymous/unspecific "tip" to The Register is far from conclusive, but as more information is added, the picture becomes more clear.

      That doesn't alter the fact that you are making assertions with very little evidence.

    18. Re:I don't know. by jo_ham · · Score: 1

      Quite simply, it cost too much for what it provided. If it were free then it wouldn't have become the "failure" that everyone is claiming.

    19. Re:I don't know. by exomondo · · Score: 1

      Who thinks Apple will confirm or deny which cloud service, if any, will host iCloud?

      If anything, Apple wouldn't.

      Now, I can believe some Microsoft PR guy thought about it and came up with the idea of spreading a rumour that it would use Azure, precisely because Apple wouldn't say...

      The bigger question is 'who cares?'. Apple has nothing that competes with Azure so why would this be an issue? WP7 is hardly competing with iOS on the iPhone, MS are barely a blip in the tablet space and Apple's revenues primarily come from iOS rather than the only product really in competition with MS which is OSX. It doesn't seem much like Microsoft and Apple are in much competition with eachother at all these days.

    20. Re:I don't know. by Bill,+Shooter+of+Bul · · Score: 1

      We care because it indicates, as the summary says, that a large software company believes in the Azure cloud offering. I've never heard anyone even consider it. That is the news.

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      Well.. maybe. Or Maybe not. But Definitely not sort of.
    21. Re:I don't know. by exomondo · · Score: 1

      Fair enough

    22. Re:I don't know. by terjeber · · Score: 1

      Now, I can believe some Microsoft PR guy thought about it and came up with the idea of spreading a rumour that it would use Azure

      Yeah, because it is sooooo hard to check what sites a device connects to when storing stuff. Were you born this dumb or did someone make you this dumb by hitting you repeatedly over the head with a hammer?

    23. Re:I don't know. by terjeber · · Score: 1

      The odds of this being true are exceptionally low

      Sigh. This was reported a few days after the iCloud apps started appearing in beta. It was reported by various Apple rags. It was later confirmed by several sources. This isn't hard to check. Connect the device to your network, check to see what sites it accesses when storing stuff in the cloud. Given the age of this story, if it wasn't true, any idiot with a router and an iCloud account could have shot it down long ago. It hasn't been, quite the opposite, it has been verified again and again. Something any moron with Google access could have found out. Try: http://www.google.com/ it's a real nice search engine you clearly have never heard about.

      The idea that the "odds of this being true are exceptionally low" is so utterly ridiculous only religious /. nutcases could come up with it. Why would Apple not use Azure? What should they use instead? Google? Apple doesn't have the infrastructure in place to build the iCloud (at least not yet), so they have to buy it.

    24. Re:I don't know. by sevenofnine · · Score: 1

      I've been using .mac later MobileMe since 2002. Quite frankly 99$ has been a bargain. The syncing of calendars (+ syncing of outlook at work) alone has been worth it for me. Not to mention the syncing of my keychains, that feature was a gods sent, and with iCloud I'm a bit worried what to do now (no support for keychain syncing
      )
      Anyways my point is, it might not have been worth it for you, but it sure as h*ll was worth it for me.

    25. Re:I don't know. by jo_ham · · Score: 1

      Oh I'm sure it was excellent for some people (I'm ambivalent - I didn't need the features, but I can see how a non-advertising-funded service would be very nice), but not enough people paid for it to make it worth Apple's while to keep running in its current form.

    26. Re:I don't know. by Douglas+Goodall · · Score: 1

      It is unclear how anyone can criticize Apple for admitting they have more to learn about providing Internet services. The Internet is constantly evolving and anyone who says they know everything about the Internet are blowhards. I have been using .mac and later mobile me for about five years now and overall I have been very satisfied and happy for the service provided at the price.

    27. Re:I don't know. by node+3 · · Score: 1

      On the topic of things like keychain syncing going away, I suspect that the equivalent functionality isn't going away, but that the specific MobileMe keychain syncing is going away, and that Lion (and maybe even iOS) will use iCloud instead.

  2. Surprised by 93+Escort+Wagon · · Score: 3

    I'm surprised that Microsoft and Amazon apparently agreed not to publicize this. While I don't really care what Apple is using behind the scenes in iCloud - it's not like Apple's a serious player in server space, after all - I wouldn't think they'd have the leverage to dictate these sorts of terms with either company. Seriously, what are they going to do, walk away from the negotiating table? Who else could do it?

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    1. Re:Surprised by gbjbaanb · · Score: 2

      hmm - well, seeing as the iCloud is still in beta and the service appears to only run iMessage on Azure, it could be that Apple is still deciding which host platform to run on - in which cash, if MS started shouting 'look Apple uses MS tech' then Apple could so easily shift everything to Amazon and make MS look really stupid.

    2. Re:Surprised by PopeRatzo · · Score: 1

      Either way they get a huge contract.

      And the news gets out anyway, via rumors.

      It always does.

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    3. Re:Surprised by gnasher719 · · Score: 3, Insightful

      Leverage is quite simple. "We'll use your software and pay you for it if you sign a statement that you won't tell anyone. If you don't sign the statement, no sale, no money". It's not Microsoft doing a deal like that, it will be some sales droid hired to sell Azure licenses who will get a nice commission from the sale, so he or she will do what it takes to get the deal and their commission.

    4. Re:Surprised by zentechno · · Score: 1

      Has anyone considered this is what iCloud's been using since before Apple bought them? From what I read here, this smells to me like "leaked" MS propaganda, but so what? I got an iCloud account before then; it's designed to emulate the Windows UI, but there's more to this service than the GUI, or the platform. Apple also bought them for the rights to the name/domain "iCloud" itself. This is still a new acquisition in my book, and with MS so desperate for *any* sence of capable public deployment I think the article is racing to get us to draw *lots* of conclusions that are too early to move-forward with.

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    5. Re:Surprised by 93+Escort+Wagon · · Score: 1

      This is microsoft doing the deal, not some sales droid cold calling companies and apple came up on their list.

      "Hello, Mr... Jubs. I'm calling to tell you about a GREAT new deal with Microsoft's Azure cloud service..."

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  3. Re:LoL by amiga3D · · Score: 1

    Heh, not surprising really. Apple will do what they have to do. If it requires using Micro$oft services they'll bite the bullet and do it. You can bet somewhere they've got a team working on an alternative that gives them total control. Apple is all about control. This is just a compromise they were forced to so they can provide the kind of service they need until their own solution is ready.

  4. Re:LoL by SanityInAnarchy · · Score: 1

    Still surprising, given that they are about control, that they went with Azure rather than, say, Linux on Amazon EC2, or something like that.

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  5. Re:Microsoft are "trucks" by 93+Escort+Wagon · · Score: 2

    Remember Steve's quote about MS being trucks? So why not use them as a big truck. Back end. Where they belong. It's a giant public slap in the face to Microsot that know one else gets! Be our server slaves, stay in the closet, and let us (Apple) take care of the rest.

    But isn't that the whole idea behind Azure? Microsoft wants to be the big truck people rely on behind the scenes.

    I'm not a Microsoft fan - I've tried to remove their products from my life as much as possible - but I see this as a big win for them.

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  6. Huh by kirbysuperstar · · Score: 2

    This is weird. I feel weird. I need an adult.

    1. Re:Huh by tsa · · Score: 2

      When you are an adult other things than principles become important, like earning more money than you will ever need by whatever means possible. It's hard to explain, but using you opponent's products can then suddenly make sense.

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      -- Cheers!

  7. Re:Microsoft are "trucks" by Gadget_Guy · · Score: 1

    Wow! That is huge fanboyism to suggest that by Apple choosing to use a Microsoft product that this would somehow be a slap in the face for Microsoft. Ha ha Microsoft, you lose because we chose to use your services.

    Was their ever a chance that Apple would have considered using anything other than a back-end product from Microsoft? Did you expect that Apple would ever consider choosing Windows on the next Mac or Windows Phone to run their next iPhone or something?

    Oh, or maybe a slap in the face is like a poke in Facebook. Does it mean to pay someone lots of money in a business transaction? I tell you, I just can't keep up with the modern business vernacular!

  8. Re:Black or White by Samantha+Wright · · Score: 3, Funny

    Not to worry: iOS devices have come in just "black" and "white" for some time.

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  9. exit by junkfish · · Score: 1

    They discontinued the xServe, and os X has always seemed to not perform well in the server space. Good to hear that all is not what is seems.

  10. Apple's main competitor... by funkboy · · Score: 1

    ...certainly used to be Microsoft, but if you look at the recent deluge of lawsuits I think one could argue that the title for "main Apple competitor" now lies somewhere between Samsung and Android.

    1. Re:Apple's main competitor... by Xest · · Score: 2, Insightful

      I was going to say, what idiot believes Microsoft is Apple's main competitor now? Microsoft and Apple have been buddy buddy for some years now, both teaming up against Google, which is a shame, because both of them are individually bigger than Google, so could just compete on their merits if they were so inclined.

      Apple and Microsoft have long been working together on things like IP strategy and keeping down competitors, it's not suprising to see cooperation in other areas too really.

    2. Re:Apple's main competitor... by bonch · · Score: 1

      In Slashdot's worldview, everyone who competes with Google is in an evil conspiracy together. All those years Eric Schmidt was on Apple's board of directors didn't happen, I guess.

    3. Re:Apple's main competitor... by bonch · · Score: 1

      Totally. When I go to the store, Apple's will magically forces me to buy their hardware, and Microsoft's will forces me to buy their software. I definitely don't have a choice in the matter. Excuse me while I browse the open source repository for the Google search engine and use Flash-free Chrome, because they're such an open company and all.

    4. Re:Apple's main competitor... by bonch · · Score: 1

      Microsoft was required to buy non-voting stock in Apple as part of a settlement over the theft of Quicktime code. It's amazing that, after all these years, people still think Microsoft swooped in to "save" Apple.

    5. Re:Apple's main competitor... by Kalriath · · Score: 1

      It's amazing that, after all these years, people still think Microsoft swooped in to "save" Apple.

      Including Steve Jobs. And actually, Microsoft first saved Apple in 1989 when they launched Office for Mac (before Office for Windows even).

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    6. Re:Apple's main competitor... by KugelKurt · · Score: 1

      Microsoft and Apple have been buddy buddy for some years now, both teaming up against Google, which is a shame

      It was Google who decided to end the alliance with Apple (which was forged against MS) and directly compete against Apple after gathering lots of insight Eric Schmidt gathered when he was on Apple's board of directors.

      Everybody knows that Steve Jobs is a very emotional leader. So when Google backstabbed Apple he didn't just shrug it off as mere business tactic. Although, by Jobs' standards he reacted very calm. Bing was added to Safari etc. in addition to Google, unlike the time when one GPU maker (can't remember whether it was AMD or NVidia) blew the story about new Mac hardware and he decided to ditch that GPU altogether and exclusively move to the competitor for quite some time.

    7. Re:Apple's main competitor... by Xest · · Score: 1

      Well no not really, just that Microsoft and Apple have actually been working together publicly (i.e. as this very story demonstrates), and almost certainly also privately. I for example do not think Oracle is in on it too, I think Oracle is a separate entity, attacking Google from a different angle, for different reasons.

      I'm not sure what the relevance of Schmidt being on the board of directors a few years ago is to what's happened since. If anything his departure led to a rather public souring of relations between the two companies so could well have even been a catalyst for greater cooperation with Microsoft instead.

      In an Apple fanboys worldview, Apple can do no wrong. That's false, get over it.

  11. This makes absolutely no sense. by Alex+Belits · · Score: 1

    Microsoft and Amazon platforms are incompatible, so to "stripe" anything between them, everything has to be done twice, for no reason whatsoever.

    Someone is spewing bullshit, most likely The Register's "sources".

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    1. Re:This makes absolutely no sense. by Richard_at_work · · Score: 1

      If you stay away from the exotic storage mechanisms on either platform, and just use SQL Server, it's pretty easy to build a complex website which runs fine on both Azure and a standard IIS setup.

      It's also likely that they aren't "striping" the website itself, but hosting the front end on Azure and returning objects from AWS - quite a few large services do something similar to this.

    2. Re:This makes absolutely no sense. by Alex+Belits · · Score: 1

      1. This is not what The Register claims.
      2. It still makes no sense whatsoever -- when you distribute storage, you move it TOWARD the [supposedly distributed] application, not AWAY from it, to another provider half across the Internet.

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    3. Re:This makes absolutely no sense. by Richard_at_work · · Score: 1

      The Register can claim anything they want, they provide no proof for any of it.

      And as for the "why", that depends on the reasons - are Apple hedging their bets? Are they in a trial period? Are they just balancing load across multiple independent providers?

      When you distribute storage, you do it for any number of reasons, and those reasons influence how you do the distribution. When the data itself doesn't actually affect the application, and s merely data being managed, it doesn't have to be anywhere near the application itself - the iCloud front end doesn't give a toss about the actual AAC file, it just displays details from the metadata, the actual file is totally separate and can be downloaded from anywhere.

    4. Re:This makes absolutely no sense. by Alex+Belits · · Score: 2

      What you have described is a system that not only uses two providers but uses each of them for distinct function, each of them critical. So if either has performance problems, the whole system has performance problems, and if either of them fails, the whole system fails.

      Apple does a lot of stupid things, but they are not THAT stupid. "Striping" would be a better option than that.

      --
      Contrary to the popular belief, there indeed is no God.
    5. Re:This makes absolutely no sense. by Alex+Belits · · Score: 1

      If you mean that Apple just passes around references and applications never actually touch the data, it would make some kind of sense -- but then it's more likely that they are references to things not managed by Apple in the first place, so they were in a completely unrelated provider's CDN.

      --
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  12. Highly Suspicious by ahankinson · · Score: 3, Insightful

    Why would Apple build a brand new multimillion-dollar data facility, only to farm out their biggest and most high-profile internet services to external parties?

    1. Re:Highly Suspicious by Nysul · · Score: 3, Interesting

      Probably because the iPhone 5 comes out in a month or two and they need something that works now. I'm sure once they have something stable they will switch to an in-house solution.

    2. Re:Highly Suspicious by jovius · · Score: 1

      I'd say they are having a learning experience while covering immediate needs with a proven setup.

    3. Re:Highly Suspicious by Anonymous Coward · · Score: 1

      Probably because the iPhone 5 comes out in a month or two and they need something that works now. I'm sure once they have something stable they will switch to an in-house solution.

      That might be their plan... but they will soon find how much vendor lock-in sucks. I can't complain though, its about time they get some of their own medicine.

    4. Re:Highly Suspicious by mr100percent · · Score: 2

      They've been working on iCloud betas since before the public announcement over the summer, I'm sure it will be done in time. That Billion-dollar-datacenter was started years ago.

    5. Re:Highly Suspicious by daniel142005 · · Score: 1

      So if there's ever a security breach or data loss or privacy concerns or whatever else could go wrong, they can blame it on Microsoft.

    6. Re:Highly Suspicious by 787style · · Score: 1

      Because Azure is a software platform as well. You can by your own POD's from HP and then run the Azure stack on top of it.

    7. Re:Highly Suspicious by varmittang · · Score: 1

      Maybe because they have a Azure cluster running in that facility.

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    8. Re:Highly Suspicious by bonch · · Score: 1

      Testing? Who knows? And why does it matter anyway what Apple runs iCloud on? Apple will use whatever service makes iCloud good enough to encourage more hardware sales, as that is what Apple cares about.

    9. Re:Highly Suspicious by Kalriath · · Score: 1

      Files are served by servers underneath blob.core.windows.net - that's Microsoft's Windows Azure, not an appliance.

      --
      For a site about things like basic rights, Slashdot users sure do like to censor "dissent".
  13. Re:No surprise, really. by JonJ · · Score: 2, Insightful

    Only Linux is more reliable, but it's nowhere near as easy to manage, as I've learned repeatedly in 15 years in the industry.

    15 years and still incompetent. Nice.

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    -- Linux user #369862
  14. MS isn't a competitor. Frenemies 4evar! by Sarusa · · Score: 1, Interesting

    Lest you forget, MS kept Apple alive with a huge cash infusion when they were about to go under. They need each other. They're best frenemies.

    MS may not quite have expected Apple to rebound as much as they did, but they need Apple to kick them in the ass, and Apple customers aren't really MS customers so they're not losing much. Apple needs Microsoft so their customers can keep pretending they're superior outsiders and not just too simple to figure out Windows's obtuse designed by engineers UI. And so they can keep painting Microsoft as Big Brother even when their own policies are far more totalitarian.

    Apple can afford to go teehee at MS's pathetic attempts to stay relevant in the mobile phone sector, so no problem there, and Amazon is only a competitor as far as providing ebooks goes. Vexing, but not fatal.

    1. Re:MS isn't a competitor. Frenemies 4evar! by Caste11an · · Score: 3, Informative

      "Lest you forget, MS kept Apple alive with a huge cash infusion when they were about to go under."

      No, Apple was not about to go under. The $150 million was a token gesture of solidarity and it purchased non-voting shares. Apple had BILLIONS of dollars in the bank at the time. Apple was rudderless, which is what led to Jobs returning and reforging the sword that was broken, but Apple didn't need Microsoft's cash--they needed Office to be supported.

    2. Re:MS isn't a competitor. Frenemies 4evar! by Sarusa · · Score: 2

      'which is what led to Jobs returning and reforging the sword that was broken'

      ...

      ...

      ...

      Well okay then.

    3. Re:MS isn't a competitor. Frenemies 4evar! by Sarusa · · Score: 2

      Okay, that's it, I'm holding this thread open till someone seriously explains how the Bildberg group conspired to make sure it just LOOKED like Apple took any help from Microsoft because otherwise you'd just DIE of shame omigaw.

    4. Re:MS isn't a competitor. Frenemies 4evar! by Skreems · · Score: 1

      and Amazon is only a competitor as far as providing ebooks goes...

      ... and streaming videos, music, mobile apps, and soon tablet hardware. These aren't as big a splash as the ebook market yet, but these things have a way of booming once they hit a certain point in the adoption curve. Especially when some of them come for free with a service that people are already more than willing to pay for on its own (Amazon Prime). And iTunes has been a direct competitor with Amazon for years in terms of pitting digital purchases against online shopping for physical media.

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    5. Re:MS isn't a competitor. Frenemies 4evar! by Sarusa · · Score: 1

      I would completely agree that Amazon wants to be a much bigger competitor to Apple in Apple's domain than they are at the moment. I guess Apple's willing to take that risk right now?

      Amazon mp3 isn't really hurting iTunes, for instance.

    6. Re:MS isn't a competitor. Frenemies 4evar! by Sarusa · · Score: 1

      (Forgive me for replying to myself, no edit)

      Similarly, MS thinks they're a competitor to Apple for phones and tablets. But they're not.

    7. Re:MS isn't a competitor. Frenemies 4evar! by blind+biker · · Score: 1

      Apple and MS enemies? Of course not! They are extremely good allies, both scared to death of Google's Android! The mobile market is going to surpass the PC market by a fair margin, and Apple and MS do NOT want Google dominating it. Hence, both are trying to bury Android under patent lawsuits - patents that they have sometimes acquired together.

      --
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    8. Re:MS isn't a competitor. Frenemies 4evar! by mr100percent · · Score: 1

      Actually, Apple customers are big MS Office customers, Microsoft even admits that their Mac version has an adoption rate comparable to the Windows version.

    9. Re:MS isn't a competitor. Frenemies 4evar! by am+2k · · Score: 1

      The point back then was to reestablish customer/developer confidence in the platform. The money itself wasn't the point, the point was to tell them that Apple won't go under next week, so it's still ok to buy things from them and develop for their platform. It worked very well, most likely much better than Microsoft had hoped.

    10. Re:MS isn't a competitor. Frenemies 4evar! by abundance · · Score: 1

      Are you confused by the word "rate"?

    11. Re:MS isn't a competitor. Frenemies 4evar! by bonch · · Score: 2

      Lest you forget, MS kept Apple alive with a huge cash infusion when they were about to go under. They need each other. They're best frenemies.

      After all these years, most people still don't know what the reasons were for the buying of non-voting stock. First of all, Apple wasn't "about to go under." Everyone makes the same mistake in repeating this myth that Apple was on the verge of bankruptcy. Second, the reason Microsoft bought the stock and continued Office was part of an agreement over the theft of Quicktime source code and its use in Video For Windows.

  15. Old News by Anonymous Coward · · Score: 1

    Sorry, http://www.datacenterknowledge.com/archives/2011/06/16/icloud-mystery-is-apple-using-azure-amazon/

    This news is OLD

    1. Re:Old News by LordThyGod · · Score: 1

      And quoting from the article: “We ran the screenshots by three networking and cloud experts at major companies,” the story noted. “All three said that the screenshots did not conclusively show how iCloud was utilizing the Amazon and Microsoft technologies, if at all."

    2. Re:Old News by Kalriath · · Score: 1

      Nice cherry-picking. The very next paragraph talks about how they then refuted that statement with evidence it is indeed using Azure and S3.

      --
      For a site about things like basic rights, Slashdot users sure do like to censor "dissent".
  16. Re:LoL by Barsteward · · Score: 1

    yep, a bit like when they got motorola to build phones for them. They let motorola take the risk while they learnt the about risks involved.

    --
    "The hands that help are better far than lips that pray." - Robert Ingersoll (1833-1899)
  17. Re:No surprise, really. by harlows_monkeys · · Score: 4, Insightful

    I guess you've never heard of a little side-project of Apple's called the "iTunes Store"?

    It's daily transaction volumes are in the same neighborhood as Amazon's, and it is has been highly available and reliable.

  18. I bet they're using only bare bones by melted · · Score: 1

    I bet they're using only bare bones, like blob storage and possibly CDN, and then only temporarily until they roll their own. Apple is all about _control_ first and foremost.

    And if I were Microsoft, I'd keep this one secret until _after_ they succeed, because it's not only a great opportunity to succeed. They could also fail quite spectacularly, too.

  19. Re:No surprise, really. by TheLink · · Score: 3, Funny

    Heh, looking at the way things go the "HP" stuff might keep running for longer than HP does ;)

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  20. It was probably a time issue by EmotionToilet · · Score: 2

    They wanted to get it out there in time and it was probably faster to throw something together on Azure instead of setting up their own servers. I'm sure iCloud is what Apple had in mind when they started building the huge data centers in North Carolina and I'm willing to bet Azure is only a temporary solution and eventually everything will be transferred to their new data center. They probably didn't want to risk another Mobile Me type release. Still, it's a tip of the hat to MS.

  21. Re:Universe aligning by zig007 · · Score: 1

    I'd rather call it closed vs open. Or at least those that push open source and openness vs those who don't.
    It will be interesting who'll win.
    Personally, I hope no one does, competition is best for consumers.

    --
    Baboons are cute.
  22. In other news... by molecule1 · · Score: 1

    Amazon, Microsoft products run on Apple products

  23. Re:Microsoft are "trucks" by Catnaps · · Score: 1

    Yep. Hey guy, you suck so here's some money! Oh and we're depending on you to make this work, but hah! Sucks to be you!

  24. Re:No surprise, really. by Catnaps · · Score: 1

    What platform does iTunes run on? I'm genuinely curious, but wouldn't be surprised if it's not, in fact, XServes.

  25. Re:LoL by arkane1234 · · Score: 1

    You understood it, so that's what matters.
    Besides, if you want to be pedantic then get rid of the parenthesis around the entire post.

    --
    -- This space for lease, low setup fee, inquire within!
  26. Re:In what world... by arkane1234 · · Score: 1

    ...are Microsoft and Apple "main" competitors?

    Surely you're not serious...?

    In THIS world...

    Try perhaps learning your history before spouting off something that puts your foot in your mouth.

    --
    -- This space for lease, low setup fee, inquire within!
  27. Re:No surprise, really. by arkane1234 · · Score: 1

    Evidently you haven't heard the news that Enterprise is their core focus, now.
    So it's either HP keeps their HP servers and HPUX operating system afloat, or they go under.
    With the amount of money rolling through Enterprise, I doubt they'll sink.

    --
    -- This space for lease, low setup fee, inquire within!
  28. Re:No surprise, really. by arkane1234 · · Score: 1

    You realize Linux is an operating system and you just named off hardware vendors, right?

    --
    -- This space for lease, low setup fee, inquire within!
  29. Re:LoL by dan828 · · Score: 1

    Heck, they were still using those CE point of sale things as late as last year.

  30. Re:Universe aligning by ilguido · · Score: 2

    That's like saying I hope that police will never eradicate mafia, because competition is the best...

  31. Re: Is Azure a proven setup? by transporter_ii · · Score: 1

    Wikipedia says Azure was available commercially in February of 2010. So it's been on the market for a little over a year and a half.

    --
    Doctors destroy health, lawyers destroy justice, universities destroy knowledge, religion destroys spirituality
  32. Apple sells hardware by Gothmolly · · Score: 1

    It's not in their interest to build an entire Cloud infrastructure. They're in business to sell Macs, iPads and iPhones - the stuff they bundle along with that is the gravy.

    --
    I want to delete my account but Slashdot doesn't allow it.
  33. So Apple turns user data over to the government? by transporter_ii · · Score: 1

    Under Wikipedia for Azure: Microsoft has stated that, per the Patriot Act, the USA government can have access to the data even if the hosted company is not American and the data resides outside the USA.[20]

    --
    Doctors destroy health, lawyers destroy justice, universities destroy knowledge, religion destroys spirituality
  34. It's a trap! by lerxstz · · Score: 1

    1. Intentionally have "issues" with iCloud running on Azure and Amazon, discrediting the competition
    2. BIG Announcement of the switch to new uber Apple infrastructure
    3. ???
    4. Profit!

    --
    I chose to end my comments, not with a rim shot, but a long decaying F#7sus4
  35. Re:Universe aligning by Warwick+Allison · · Score: 1

    Which endeavours? 50% of their endeavours have utterly failed and been cancelled, another 25% are doomed, 20% are losing money.

    Leaving a 5% success rate (count those endeavours on one hand).

    I'm not saying the "let many flowers bloom" approach is wrong, but please don't tell me they're all or even majoritorially successful.

  36. God forbid catching Bill Gates... by MindPrison · · Score: 1

    ...with an iPad, there sure would be hell to pay! _ o _

    --
    What this world is coming to - is for you and me to decide.
  37. Re:Apple makes no competing product. by am+2k · · Score: 2

    The only one where that's true on your list is Keynote:

    • OSX is a consumer-focused system, while Windows 7 is an enterprise-focused system (that will change with Windows 8, though).
    • Pages is a basic text layouting application (like Indesign/XPress, but much simpler), Microsoft Word is a professional text processor (like LaTeX).
    • Numbers is an application for putting numbers in a grid, adding them up and layouting a report with a very limited set of visual representation options, Microsoft Excel is a professional statistics calculation software.

    Some people have been using Microsoft's tools for the wrong things, that's why there are so many complaints about their usability. But their target markets as the companies see them is different.

  38. Re:Apple makes no competing product. by uglyduckling · · Score: 1

    "Microsoft Word is a professional text processor (like LaTeX)."

    LMFAO

  39. Re:So Apple turns user data over to the government by PiSkyHi · · Score: 1

    Use Microsoft Azure - for large scale applications with flexible demands, it makes as much sense as not using Linux... oh wait...

  40. Because they don't have any good server technology by Sycraft-fu · · Score: 4, Interesting

    Seriously. On the hardware front, they killed the X-serve and have nothing else that remotely is a workable solution for real high end, high density servers. Mac Minis are fine for small offices or homes that are messing with tiny servers, they aren't what you need for a cloud infrastructure.

    On the software front their OS leaves something to be desired in the server arena but more importantly they have no real virtualization solution. You can only virtualize OS-X on OS-X so any of the bare metal solutions like vSphere are out, and the software for MacOS is decidedly consumer oriented like Fusion and Parallels.

    So Apple's own technology, at present, is not at all suited for a cloud type system. For that you need a bunch of high power, high density servers that you can run VMs on so you can provision things as needed at a high speed.

    Remember the big thing that separates a "cloud" from just a bunch of servers is the flexibility and provisioning. You go to a normal server host like, say, Pair networks and they can get you a server in fairly short order, a day or less probably. However if you want a bunch that'll take time as they'd have to order the hardware. You also pay per month regardless of usage because the hardware is there powers on using resources. With Amazon EC2 you can get not just a server in minutes, but thousands. You also can pay more based on usage, because idle servers don't have to take up resources. This is possible only because it is all virtual, and an extremely competent virtual setup.

    Now maybe they fix that, or maybe they build a data centre with someone else's technology (their was a time they liked AIX, maybe they do that again). However that takes time and if they need shit now, well Amazon and Microsoft are two of the big ones that can deliver it.

    At any rate right now, Apple isn't really in a good position to run their own cloud service.

  41. Re:Apple makes no competing product. by am+2k · · Score: 1

    Ok, maybe I should have used "tries to be" instead of "is" ;)

  42. Re:No surprise, really. by SuperMog2002 · · Score: 4, Insightful

    Based on job postings over the years, it's more than likely a combination of various Unixes and Linux. It's definitely NOT Windows (or OS X for that matter).

    Speaking of, if you search their job listings for the word "iCloud", almost every hit explicitly mentions Linux or UNIX, and most of the rest mention Perl, Ruby, Python, and other UNIXy applications. I didn't look at every single one of them, but the only one I saw that mentioned Windows at all was for testing the sync to iCloud functionally on Windows. I don't think I'm buying this story.

    --
    Sunwalker Dezco for Warchief in 2016
  43. Re:Raises some questions ... by PopeRatzo · · Score: 1

    MobileMe. This is them learning from that mistake.

    To be fair, MobileMe would have been better if they hadn't tried to run it from a huge Hypercard stack.

    But when you're dedicated to using only your own technology, your choices are somewhat limited.

    --
    You are welcome on my lawn.
  44. Re:Microsoft are "trucks" by PopeRatzo · · Score: 1, Troll

    It's a giant public slap in the face to Microsot that know one else gets! Be our server slaves, stay in the closet, and let us (Apple) take care of the rest.

    This is what it looks like to be in the end stages of being an Apple fanboy. You actually believe it's a "slap in the face" to Microsoft for Apple to run a portion of their business on an MS product. No awareness at all that Apple has to pay Microsoft for the privilege. No awareness that by Apple choosing a Microsoft product, they are saying tacitly that the Microsoft product is the best in its category.

    Unless you are willing to take the next step and say that Apple is purposely running a portion of their business on an inferior product just so that they can say "Look! We have shamed Microsoft by giving them money for their obviously inferior product! How ignoble they are!"

    Being Apple they would almost certainly add, "Now someone bugger me, with dispatch!"

    --
    You are welcome on my lawn.
  45. How much storage does ITunes Store give you? by kervin · · Score: 1

    ITunes store is an entirely different type of service. There is no customer storage to speak of.

    It's pretty much an e-commerce store with a native client.

  46. Re:Universe aligning by modmans2ndcoming · · Score: 1

    Which endeavours? 50% of their endeavours have utterly failed and been cancelled, another 25% are doomed, 20% are losing money.

    Leaving a 5% success rate (count those endeavours on one hand).

    I'm not saying the "let many flowers bloom" approach is wrong, but please don't tell me they're all or even majoritorially successful.

    labs are not endeavours ...they are experiments.

  47. Birds of a feather... by happyfeet2000 · · Score: 1

    God makes them, then they find each other...

  48. Re:No surprise, really. by TheLink · · Score: 1

    With the amount of money rolling through Enterprise, I doubt they'll sink.

    Don't underestimate the sinking power of CEOs ;).

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  49. Re:So Apple turns user data over to the government by brobins8 · · Score: 1

    Just because the other US based cloud providers aren't advertising that fact it doesn't mean they wouldn't give the US government the same access.

  50. Correct by toby · · Score: 1

    Apple (a hardware company) and Microsoft (organised crime^W^W uh, a "software company") are not really in competition.

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    you had me at #!
    1. Re:Correct by bonch · · Score: 1

      (organised crime^W^W uh, a "software company")

      Seriously? Is that supposed to be funny?

  51. Re:Because they don't have any good server technol by DTemp · · Score: 3, Interesting

    *YOU* can't virtualize OS X on vSphere, but they can. Because they own they software, they can do whatever they want with it.

    I don't think anyone is surprised that they aren't running it on Mac OS X Server; they are surprised that they are (allegedly) running it on a MS product. It is well known that Apple hosts it's own services on Sun, Oracle, and (maybe) HP products. There long-existing web products (eg. the iTunes store) don't run on racks and racks of Xserves, if that's what you think.

    Why wouldn't they be in a good position to run their own cloud service? Again, you need to throw out your assumption that their cloud service might be run on OS X and Mac hardware.

  52. Not all customers use OS/X by sgt+scrub · · Score: 1

    Is it possible this is just for people using other platforms? Pushing customers using Windows off to Windows land while the rest use the iTunes cloud makes sense to me.

    --
    Having to work for a living is the root of all evil.
    1. Re:Not all customers use OS/X by bonch · · Score: 1

      Why do some people call it "OS/X"? Where are you getting the slash from? This isn't OS/2 Warp.

    2. Re:Not all customers use OS/X by Cronock · · Score: 1

      Same reason some people call it "Macoss Ecks". What boggles me is that you could be a Slashdot reader, and get an OS's name wrong after it's been out a decade.

  53. Main competitor? by Evro · · Score: 1

    I'd argue Microsoft hasn't been Apple's main competitor for 4+ years now.

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    rooooar
  54. Classic Make vs. Buy Decision 101 by retroworks · · Score: 1

    You are Apple. What would it cost you to get as good a server internally? How can you leverage your iCloud threat-to-make in order to negotiate purchase price of the Buy? You are MS. What price do you set for a competitor with high volume and a possibly inferior product, who may decide to invest in making their product competitive with yours?

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    Gently reply
  55. Re:LoL by SanityInAnarchy · · Score: 1

    TFA is short on sources, but mentions:

    One way to avoid managing different code bases and ensuring the best levels of performance could be for iCloud to also run on Windows on AWS.

    So we don't really know whether they're using Windows on both, which would again be a surprising choice. There are, after all, multiple services right now which will give you a Linux-based cloud.

    --
    Don't thank God, thank a doctor!
  56. Re:Universe aligning by zig007 · · Score: 1

    That's like saying I hope that police will never eradicate mafia, because competition is the best...

    Hardly.
    Satisfying the implied morals of your comment would require the abolishment of free trade.

    --
    Baboons are cute.
  57. Stuff like this isn't new. by Whyzzi · · Score: 1

    Apple has a service. The stuff they were doing wasn't working. So, they use something that works until they can properly perfect their own. Depending how that goes, maybe they won't even finish. Nothing to see here, move along

    --
    "BSD is about people pissing each other.." (Moid Vallat)
  58. Re:So Apple turns user data over to the government by kgwilliam · · Score: 2

    I am surprised this pure FUD got modded up. The Patriot Act affects every US based company and Apple would have to turn the data over even if they hosted it themselves.

    "Any data which is housed, stored or processed by a company, which is a U.S. based company or is wholly owned by a U.S. parent company, is vulnerable to interception and inspection by U.S. authorities."

  59. Re:Because they don't have any good server technol by Anonymous Coward · · Score: 1

    *YOU* can't virtualize OS X on vSphere,

    Completely false.

    http://www.virtuallyghetto.com/2011/08/when-can-i-run-apple-osx-on-vsphere-5.html

    With the release of vSphere 5, you now can run OSX 10.7 (Lion), 10.6 (Snow Leopard) and 10.5 (Leopard) as a supported guestOS in ESXi 5.

    The caveat is that in allowing VMware to run OSX as a virtual machine on vSphere 5, the physical hardware that ESXi 5 is running on MUST be Apple hardware and specifically the XServe 3.1. For those of you who do not follow Apple's hardware closely, the XServe line was recently EOL as of January 31, 2011.

    (there are also methods to run os X on commodity x86 hardware, but that goes against Apple's eula if you care about such things)

  60. Re:LoL by bonch · · Score: 1

    What does it matter? Why shouldn't Apple use Azure for iCloud, assuming this old rumor is even true? Apple isn't offering a cloud computing platform for third parties (just a data service for consumers), so it's not like this is in competition with one of their own products. Apple just wants to sell hardware.

  61. Re:Black or White by bonch · · Score: 1

    So far, I don't actually see any Apple "fanboys" complaining. As the premiere Microsoft-bashing website, you're the ones who actually care about this.

  62. Re:Raises some questions ... by bonch · · Score: 1

    All this was discussed last time (yep, this is an old rumor). Assuming it's an even true, Apple is free to use Azure and EC2 to get iCloud up and running and then move it to their own data centers later on. Or, maybe they'll just keep using what they're using now. It doesn't matter except to sites like this that treat companies as warring tribes to aid in battle. Apple doesn't give a shit what they're using as long as it helps them sell more Apple hardware. That's the point of iCloud in the first place.

  63. Re:No surprise, really. by bonch · · Score: 1

    The iTunes Store is very different from a data syncing service. You download your files once, and you're done. You may as well also cite Software Update.

  64. Re:Because they don't have any good server technol by wsxyz · · Score: 1

    Way to completely miss the point. Apple can run OS X virtualized on any hardware at all, because Apple owns OS X and can do whatever they want with it.

  65. Re:Microsoft are "trucks" by DinDaddy · · Score: 1

    Agreed. Not sure why Apple would be embarrassed to use one of the leading back end products in their back end.

    Not like they have a competing product they would be admitting is not up to it.

  66. Troll? Troll? You goddamn stupid Apple Fanboys. by Sarusa · · Score: 1

    Troll? Troll? You goddamn stupid Apple fanboys. Everyone who doesn't agree with you is not a troll. I meant every single thing I said there.

  67. Re:Hosting on Amazon bigger news by Kalriath · · Score: 1

    They also don't have a phone they direct-sell either. Don't know why you felt like taking the opportunity to blast WP7 but not Windows Tablet Edition, despite them both being essentially the same thing...

    --
    For a site about things like basic rights, Slashdot users sure do like to censor "dissent".
  68. Re:Apple makes no competing product. by CyranoDeBergerac · · Score: 1

    > Microsoft Word is a professional text processor (like LaTeX).

    Someone needs to track you down and slap you upside the head with all 4 volumes of The Art of Computer Programming.

  69. Re:Microsoft are "trucks" by terjeber · · Score: 1

    Remember Steve's quote about MS being trucks

    This is a good point. MS is doing the truck software. The stuff that brings food out to the supermarkets, goods into the stores. You know, the important stuff that keeps society running. Apple is the Mazda Miata. A fun toy for sure, but not something one would miss terribly if it disappeared. Shut down the truck service and entire cities and communities would crumble and fall. Remove the Miata from the world and a number of gay guys without the income to buy a Jaguar XKR will feel miserable for at least a week.

  70. Re:Apple makes no competing product. by am+2k · · Score: 1

    I didn't want to imply that they're performing equally well, just that they're trying to do the same thing (with a different approach though).