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World of Warcraft Interview "Responses"

A little over a month ago we asked you for your questions to send on to the World of Warcraft development team. Unfortunately, it appears that these questions were misrouted to the Blizzard PR department. Any "Answers" you read here are completely devoid of real information or insight, and instead read like press releases and FAQ-style form replies. As I am a huge fan of this game, I was really disappointed by this. We promised to print their answers, so here they are. 1.) Economic Monitoring... by nweaver
How much economic monitoring do you do? Both in-game and on the secondary market (eBay)? Have you considered working with an economist (Steven D. Levitt comes to mind, but there are dozens of others as well) to study some of these phenomenon?

Response -
We monitor the economics of the game very closely. We watch the in-game economy on a regular basis and have personnel that monitor game logs every day. When we see irregularities, we take action. This can range from exploring the account further, finding and removing exploits, or even possible suspension and bans. We also look closely at out-of-game transactions involving real-world cash for in-game items. Some of those transactions occur over eBay, some do not. But in many cases, the involved parties are warned or suspended, and some accounts are also banned.

2.) What would you have done differently? by Trespass
It's the biggest MMORPG to date in terms of number of subscribers. It's easy to guess that you've encountered challenges due to scale that no other developer has before. Knowing what you know now, what would you have done differently, and when?

Response -
Oh yeah, there were definitely things we wished we could have done differently during the development of World of Warcraft. But we learned from those challenges and used that knowledge to improve the game at every opportunity. All of us at Blizzard strive to study the challenges of development and apply those lessons to our next project. It helps us to refine our development process and make each game better.

3.) Mutiple platforms by Fizzlewhiff
Blizzard is one of the few companies that distribues Windows and Mac games together on the same media. Going further, WoW allows Windows and Mac users to play together on the same realms, something which isn't done in other MMORPGS. What kind of hurdles did you have to overcome to get both Windows and Mac versions to co-exist and have you had to make any sacrifices because you were only able to do something on one platfrom and not both?

Response -
There was never any question that World of Warcraft would be co-developed for Windows and Mac users. Blizzard has always supported the Mac platform; you'll notice that even as far back as Warcraft II and Diablo we were there supporting Apple. However, with World of Warcraft, we wanted to improve that relationship further and shoot for a simultaneous release on both platforms. All of us are thrilled that we succeeded in that respect, and we're sure Mac users are happy as well. Both games are equal in every respect; there weren't any features in one version that didn't make it into the other.

4.) Balance by zaffir
What is the process the dev team goes through for balancing character classes, items, NPCs, etc.? Seemingly minor changes can have a huge effect on gameplay, how do you avoid unwanted negative effects on the overall gameplay experience with each content patch? Also, How much of an effect does feedback from the community have on this process?

Response -
As you've implied, game balance is a very difficult and challenging thing to achieve. If it were easy, every game would be perfectly balanced. Of course we know that's not the case. Our designers work very hard to try to balance the game and we know that the more feedback we get, the better our odds of achieving that elusive balance. That's why it has always been important to us to hold closed and open beta tests for all our games, a process dating back to Diablo and StarCraft. The feedback of our beta testers has always been invaluable, and that is still the case in World of Warcraft. That's also why we have Public Test Realms and why all our patches go there first: for more testing before we reveal it to the public.

5.) More dynamic universe? by Zarhan
Battlegrounds are a nice feature, but despite them, the World of Azeroth is quite static place. There have been few events - like the orphan week - but nothing big. Are you planning to introduce "events" into the gaming world that would actually shape it permanently, like in Asheron's call?

Response -
That's something we're looking into. We'd like to enhance our events and create more ongoing ones as well. Children's Week, Darkmoon Faire, and the Stranglethorn Fishing contest are all steps in that direction. Darkmoon Faire, for instance, will continue to be enhanced with new content so that players can keep coming back for new experiences. The Fishing contest is a weekly recurring event that we hope makes the Stranglethorn area more relevant for players. We can't give away too many details for what we have in store, but our goal is to always make the game world feel and act more alive.

6.) Why innovate, if you're just going to stop later? by Mirkon
World of Warcraft was the first MMORPG I gave more than a passing play. Everquest, Asheron's Call, Ultima, SW: Galaxies; none of those interested me, because I saw and read about the endless toil and trouble just to gain numbers on your character stats. WoW was different - I saw the simplicity of Diablo/II in it: easy to play, rich in content, and with a wide world to explore. But then I got to level 60, and all that ended. Now, instead of being able to do most things alone or with a small group of friends, game accomplishments take a full raid of 40 people? You need someone to plan it all out in advance, you need everyone to agree to common rules and to get along with each other; and you need everyone to be coordinated in order to defeat ridiculous enemies. With this, the challenge of the game ceases to be learning techniques and honing skills, and becomes social. The difficulty is not in playing, but in making sure everyone else is playing. Endgame is a different game, and I don't care for it. It's not the game I bought. Rather, it's the games I declined to buy in the past. Friends of mine who played Everquest and Final Fantasy XI are right at home, but I'm decidedly out of place, and don't really want to invest hours, days of my time on goals with exponentially increasing difficulty and exponentially diminishing rewards. The early game is brilliant, and playing it was a joy. Why is that so hard to retain in level 60 play?

Response -
As this question illustrates, the audience for MMORPGs and especially World of Warcraft is very wide and diverse. It is difficult to please all gamers all the time. In fact, some decisions that we make are praised by some players and then criticized by others. It's a difficult balancing act to satisfy so many needs. However, at the same time, we understand that some players just don't have the time or social circle to experience the classic 40-man raids and high-end content of an MMORPG. That's why we created and continue to create more content that can be experienced by casual gamers. Our 10-man PvP Battleground, Warsong Gulch, was a response to this need. It allows smaller groups of people to experience content that is level-neutral and still walk away with great rewards. Arathi Basin, our newest Battleground, is similar in that casual gamers without large social circles can also enjoy playing there and reap great rewards from doing so. Zul'Gurub is an example of non-PvP content that we created for smaller groups of casual players. It is a 20-man raid dungeon that isn't as much of a time commitment as Molten Core or Blackwing Lair. And further in the future, we hope to do some things in Silithus that will enable solo and 5-man groups to still have plenty of fun and questing even after they've hit the level cap.

7.) final decision process? by grungebox
Let me be up front: I don't play any MMORPG's...probably never will. I'm sure WOW is fantastic, but I generally stick to console games. Which sort of leads to my question. How in the world did the decision for a Warcraft MMORPG get made?

Response -
Well, we hope that you'll try out the game. You might be pleasantly surprised. World of Warcraft was designed to be easy and inviting for non-traditional MMORPG players to try. It has an intuitive interface, stylized and familiar settings, and very easy-to-accomplish quests for the casual gamer. As for why we decided to make World of Warcraft in the first place, well, many of us loved playing MMORPGs and we wanted to make one that had all the features we wanted to see and experience ourselves. Since no one else was making the exact MMORPG we wanted to play, we decided to design it ourselves.

8.) What are you doing to curb farming and ebaying? by Amich
I've noticed that "bot"'d characters programmed to do nothing but farm money and items has become a growing problem in WoW. Farming bots can frequently be spotted in the game, and I have evern personally recieved in-game mail spam advertizing mmobay.com . What do you plan to do to curb this issue that is eating away at the economy and atmosphere of your realms?

Response -
We have a zero-tolerance policy against the sale of World of Warcraft items on eBay and similar activities. We investigate such allegations very seriously and those accounts that are indeed guilty of exploits or selling of in-game items for real-world cash suffer disciplinary action within the game. We have various steps we sometimes take in dealing with such issues, but trust us when we say we don't tolerate actions that destroy the economy of the game.

9.) More solo endgame content? by Anonymous Coward
I played WoW since closed beta, and bought it the day it came out. In about 3 months, I made it to level 60. But... then my interest in the game sort of ended. I didn't care about high end raids, or about any PvP content. Elite content was more of a hassle for me than it was fun and exciting. I eventually cancelled my account. So, my question is, are there any plans for more solo content for the endgame? I understand the concept of a MMORPG is to interact with others, but I don't want to have NOTHING to do if I can only play for an hour and want to do something alone.

Response -
We touched on this in the earlier question, but yes, we know that some gamers want more casual content that can be experienced in short periods of time. Many of our quests are designed to be accomplished in short bursts, and that goes from low-level to high-level quests. In future patches, you'll see more casual content that continues along this philosophy.

10.) Developer blogging as done in Linux, MS groups by Sleepy
I loved the Warcraft games so much that I could never play WoW (major time sink! :-) My question is, would your company encourage, allocate time for and generally nudge willing developers to blog? If anyone's worried about bad postings and replies to the blog, a good example to look at is the Microsoft IE7 bloggers. A public blog seems to have influenced Microsoft into fixing IE7 to a degree more than initally planned, which is a Good Thing for many. A theory is their developers wanted to do the right thing, and the blog helped support that.

Response -
We care deeply about our community and definitely want to keep our World of Warcraft gamers updated, but the development and refinement of our games take first priority. However, we do our best to keep the community up to date with regular updates such as the World of Warcraft "Battle Plan," as well as interviews with various news organizations such as this one. Every company has a different way of reaching out to the community and we feel that the World of Warcraft community site is a great way to keep gamers up to date and informed about every aspect of World of Warcraft. The forums are also a great place for gamers to express their opinions and give feedback about the game.

101 of 436 comments (clear)

  1. Arrghhh by grub · · Score: 5, Interesting


    My pancreas is going to explode from all that sugar! PR people that treat the customers as morons should be unemployed.

    --
    Trolling is a art,
    1. Re:Arrghhh by Pantero+Blanco · · Score: 4, Interesting

      I'm not completely sure if he was being sarcastic about them being rerouted to the PR department or not. I could see that actually happening, but I figure it's much more likely the developers were worried about saying something they weren't supposed to, and Taco's comparing them to PR people.

    2. Re:Arrghhh by grub · · Score: 5, Insightful

      Yeah, it sure sounds like either a PR person or developers' replies by consensus. No one out on a limb or adding any flavour to the replies.

      --
      Trolling is a art,
    3. Re:Arrghhh by Surt · · Score: 4, Interesting

      Blizzard has a pretty strict policy about routing public communications through the PR department. Though I no longer work there and don't know for sure, I would feel confident betting $1000 that PR was involved in generating and sanitizing these answers (and i'm pretty poor, so that would be a big bet for me).

      --
      "Who is the Journal of Quantum Physics going to believe?" --Stephen Hawking
    4. Re:Arrghhh by Scherf · · Score: 3, Insightful

      Yeah, but some of these "answers" weren't even answers technically. Just take a look at question 2. I'll sum it up:

      "What would you have done differently?"
      "Yes!"

      I don't get it. If they didn't want to let the developers respond (which would have been very intresting by the way), why even bother to set up this whole thing. It's just bad PR in the end.

      In the end, the OP is right. They actually thought people where stupid enough to believe that those questions where answered by developers.

    5. Re:Arrghhh by Meagermanx · · Score: 5, Insightful

      Heck, a lot of the questions weren't even answered!

      "Did you leave anything out for compatability?"
      Yes, there are Mac and PC versions. They both feature the same content.

      "What do you wish you had done differently with the design of this game?"
      Yes, designing games is a hard and challenging process, and we learn new things from each one we design.

      Those aren't answers. Send the questions back.

    6. Re:Arrghhh by jcenters · · Score: 5, Interesting
      The funny part is that the CMs have been deleting references to this article on the WoW boards:

      This used to be a thread discussing the interview.

      --

      vi ~/.emacs

    7. Re:Arrghhh by Krach42 · · Score: 4, Insightful

      I almost can't doubt that it went through the PR wash. The answers are bland, unresponsive and sometimes not even related to the question.

      I mean, the one were they respond, "Oh, please try our game; we're sure you'll be pleasently surprised."

      Only marketingdroids talk like that.

      This is singularly the worst interview I've ever read. It's like an interview with a mural on a brickwall. No insight, just the same facade that you've already seen before. No DEPTH.

      I wish companies would realize that when you get an interview list from Slashdot we don't want more dribble that we could read anywhere; we want real answers. *REAL ANSWERS PEOPLE*.

      I'm just disgusted at these responses.

      --

      I am unamerican, and proud of it!
    8. Re:Arrghhh by CmdrPinkTaco · · Score: 4, Funny

      the responses reminded me a lot of the interview on satirewire with Ask Jeeves. Pretty comical stuff

      linky

      /no HTML skills

      --
      Please give your mod points to others, Im at the cap. They will appreciate it more
    9. Re:Arrghhh by Xetrov · · Score: 5, Funny

      (and i'm pretty poor, so that would be a big bet for me).

      Perhaps you should've kept your job there?

    10. Re:Arrghhh by bradbeattie · · Score: 3, Insightful

      How exactly are "developer" responses to questions about World of Warcraft off topic? Even if it was (and it isn't), they could just post it in the off topic page.

      The only reason to censor links to this discussion is to try and keep negative discussion down. Makes sense from their perspective; they're trying to make money. I'm not saying it's right or ethical, but it makes sense.

  2. Right now by Approaching.sanity · · Score: 5, Funny

    That is one bitter Taco.

    --
    RTFA again for the best results.
    1. Re:Right now by saider · · Score: 5, Funny


      Taco: "Our interview was turned into a meaningless stunt by some PR bitch!"
      Cowboy Neal: "You bitter?"
      Taco: "Yup! Bit him, too..."

      --


      Remember, You are unique...just like everyone else.
  3. Spot the one response written by a PR flunky... by xxxJonBoyxxx · · Score: 4, Insightful

    Spot the one response written by a PR flunky...3...2...1...Time's up!

    Q: What would you have done differently?

    A: ...we learned from those challenges and used that knowledge to improve the game at every opportunity. All of us at Blizzard strive to study the challenges of development and apply those lessons to our next project. It helps us to refine our development process and make each game better.

    So...the answer is NOTHING?

    1. Re:Spot the one response written by a PR flunky... by op12 · · Score: 4, Insightful

      PR flunky? That's PR mastery! Evade the question, and spew out some nonsense that you hope the person asking the question will believe is true.

    2. Re:Spot the one response written by a PR flunky... by Rubel · · Score: 3, Interesting
      What did you expect? This is a company that ignores ALL customer feedback on their own forums


      The Mac division gives great support, even talking and giving support on forums like Inside Mac Games.
    3. Re:Spot the one response written by a PR flunky... by cnkeller · · Score: 3, Interesting
      The Mac division gives great support, even talking and giving support on forums like Inside Mac Games.

      I'll second this. I've gotten great support from one of the mac developers at Blizzard on everything from mac specific bugs (always seem to get fixed in the next release while they give me a work around) to how to tweak the settings to take advantage of the less-than-optimal-drivers for our video boards.

      --

      there are no stupid questions, but there are a lot of inquisitive idiots

  4. Heh. by Pantero+Blanco · · Score: 2, Insightful

    Kinda reminds me of something I'd see on G4 instead of Slashdot, but that's what you gotta expect from PR. Way to go, bureaucracy.

  5. "completely devoid of real information" by Erioll · · Score: 4, Insightful
    Any "Answers" you read here are completely devoid of real information or insight, and instead read like press releases and FAQ-style form replies.

    Truer words were never spoken. This whole thing is just more of the same: we don't want you talking to the developers, ever.
    1. Re:"completely devoid of real information" by Erioll · · Score: 5, Insightful

      Or 3. Developer Celebrity. They had a number jump ship to NCSoft for Guild Wars. And they were people that some knew their names, and thus caused some waves about "true spirit of blizzard", etc. I don't know if it's true at all, but keeping them seperate completely takes this problem away.

      Or 4. This keeps decisions from needing to be justified. With much questioning you can always say "the developers must have their reasons" rather than them being vetted by the community at large. It also helps them justify the snail's pace of fixing classes (1 talent revamp PER patch? wtf?).

    2. Re:"completely devoid of real information" by poindextrose · · Score: 3, Interesting
      Or 4. This keeps decisions from needing to be justified. With much questioning you can always say "the developers must have their reasons" rather than them being vetted by the community at large. It also helps them justify the snail's pace of fixing classes (1 talent revamp PER patch? wtf?).

      Better than EQ's simultaneous nerf-and-buff patches?

      MMORPGs aside, since when is changing multiple variables simultaneously when working towards a balance a good thing? AFAICT, the best way to acheive balance is changing things very slowly and in small steps. Think about:

      Oh my, this scale doesn't balance. I'll just take a bunch of stuff from one side and put it on the other.... Wait, it still doesn't balance, I should now move stuff from this side to that side.

      Vs.

      Oh my, this scale doesn't balance. I'll gradually add small peices to the lighter side until the scale balances.

      Now think about the fact that you have 8 races, each with different racial abilities (which should be balanced), 2 factions (which should be balanced) with characters from each playing as 8 different classes per faction (which should all, of course, be balanced). Add tradeskills and mix.

      That's a multidimensional scale you're now trying to balance, with weight requiring distribution evenly across all facets. If that scale moves too far in ANY direction, you'll have every player with that Race/Class combo complaining in the forums you've provided them to communicate with you with. Granted, that's what it's there for, but can you see why there is scrutiny over every change?

      Now, what if during one of your touted multi-class-talent-revamp-patches, someone finds a problem (x' class totally sucks compared to y' class)? What do you change? How do you find the imbalance you've introduced? Nerfing y' back towards y will only anger the players who were just pleased with you. Buffing x' classes towards x'' may cause almost all other players to be angry with you (where are my buffs?).

      Perhaps you're just upset your class hasn't got a good improvement in a while. One thing that must be understood is that the reason for class upgrades is to bring those classes towards being balanced with respect to the others. They're improving with respect to, but not surpassing the remainder of the classes (by very much).

      I can certainly understand the pain of another class' upgrade, as the recent Hunter revamp makes simple earthly creatures far surpass the demons that I summon from the nether realm, and the tradeskill-likeness that is my summoning procedure (except that you can't outright buy soul shards) goes unchanged. I try not to complain, except by masking it as part of an argumentative statement as part of a totally unrelated argument on a tech news site, because I know that Blizzard is working on it, and doing a damned fine job of it.

      As to the arguments that Blizzard hasn't answered anything and is failing to expose their developers to PR pressure, I ask you: is it a part of their job description? This is why they have a PR department in the first place. So that programmers can program, making some of the featureset requested by the community. Making it very well, one might add. Now you're expecting them to stop working on the next patch with all the big and little features you've asked for and explain their decisions to you? Are you suggesting replacing the PR department, whose job it is to relate with the public (read: you) , and use programmers' time to answer questions when they could easily be working hard to try to make the game better?

      Oh, wait.... this is Slashdot. Nevermind.
      --
      Karma: Raspberry Kiwi
    3. Re:"completely devoid of real information" by Hackie_Chan · · Score: 2, Interesting

      Looks like Blizzard doesn't like people talking about this, because the thread regarding this on their official forum has been deleted as well.

      --

      What's so bad about being lazy? What if there was a war and nobody showed up?
    4. Re:"completely devoid of real information" by An+Onerous+Coward · · Score: 4, Insightful

      Okay. Class balancing is hard work. They're workin' hard. We get it.

      But regarding the end of your post: the PR department isn't doing its job, unless "its job" is "keep the developers from saying something embarrassing or stupid," rather than "help the public relate to this company, and give the company a good public face."

      As you said, this is Slashdot. Home of the geek, the troll, the antisocial, the borderline psychopath, the epic flamewar, and the rare computer genius. We're not looking for bland chatter about how great a company Blizzard is. We want to hear about the nitty gritty of the development process. We want to hear about the failed practical joke that resulted in a server fire 72 hours before they went live*. We want to hear the developers tell about how this one algorithm tweak saved their collective butts when all seemed doomed. We want to be regaled with the tales of blood, sweat, and courage by the steely-eyed code warriors we all aspire to become. We want to slap them on their backs and buy them beer.

      These "answers" show that the PR Department at Blizzard is either too incompetent or too risk averse to interface with its audience in a way that will speak to that audience. Unchain some developers from their desks, let them spill some of Blizzard's less critical secrets, and keep the cattle prod on hand if they breathe a word about The Goat Incident. But for grandma's sake, let us hear something that sounds genuine.

      * Note: This is a hypothetical incident. Please, Blizzard, call off your demon lawyer horde.

      --

      You want the truthiness? You can't handle the truthiness!

  6. bleh on PR. by GoNINzo · · Score: 5, Insightful

    Can we resubmit these to get it routed to a technical person? Or possibly make requests on the Forums to get the real answers? This is just useless, but exactly what you'd expect out of blizzard. At least on the forums, you sometimes get a real answer of 'yeah, that's a bug, I don't see it getting fixed anytime soon, so stop doing it.'

    --
    Gonzo Granzeau
    "Nothing the god of biomechanics wouldn't let you into heaven for.." -Roy Batty
    1. Re:bleh on PR. by Surt · · Score: 5, Informative

      I assure you, more than enough devs at blizzard read slashdot. Most of the team will have seen this article, and many are surely irritated. Some may have even been consulted about answers, and are probably upset by the sanitization that has gone on. But that said, none will post here because Blizzard can be pretty draconian with its devs, and they fire people for smaller stuff than that.

      --
      "Who is the Journal of Quantum Physics going to believe?" --Stephen Hawking
    2. Re:bleh on PR. by mattOzan · · Score: 4, Interesting

      Doesn't Anonymous Coward work for Blizzard? I don't see why he can't speak up...

  7. Marketing stuff, indeed. by Paolo+DF · · Score: 2, Insightful

    If I submitted a question and after a lot of time read this, well, I'd be quite p'ed off... :-/

    --
    Pumbaa! I don't wonder; I know.
  8. Promised a developer response? by brouski · · Score: 5, Informative
    Were you specifically promised a response by the development team when this Q/A was arranged?

    This has been a long-standing problem in the WoW community, the "ivory tower" approach (or lack of approach) that the developers have taken to the common gamer.

    Compare that to a game like City of Heroes where the developers post on a daily basis.

    --
    Proud member of the American Non Sequitur Society. We might not make much sense, but boy do we love pizza!
    1. Re:Promised a developer response? by toad3k · · Score: 2, Interesting

      I remember back in the days before starcraft was out, you could see in depth comments on the forums from devs. I guess I can assume that is ancient history now.

      I seem to recall there were instances where the devs said things they shouldn't have and I would not be surprised if they clamped down on them at some point. The fansites would collect and put full analyses up of any post with an official [blizzard] tag next to it.

    2. Re:Promised a developer response? by Surt · · Score: 3, Insightful

      As an aside, I can assure you it is not the dev team's fault. I used to work at blizzard north, and there was a pretty strict policy on never talking about anything in public without permission. With Blizzard South, the policies are even stricter and more draconian, and they fire people on a more regular basis to keep the devs in line.

      --
      "Who is the Journal of Quantum Physics going to believe?" --Stephen Hawking
    3. Re:Promised a developer response? by RubberChainsaw · · Score: 5, Interesting

      "Compare that to a game like City of Heroes where the developers post on a daily basis."

      This is a very good sentence because it shows how unimportant the developer response actually is. WoW is the best mmog on the market (numberwise), and their developers don't interact with the community. Therefor we can conclude that public interaction is unnecessary to having a successful mmog. This make perfect sense. Having a good game with entertaining and easily accessible gameplay is more important than having some developers that spend time posting to a forums that only 5-15%(*) of their players actually read.

      (*)This data is based on my own games forums viewership.

      :)

      --
      I welcome our new 99% overlords.
    4. Re:Promised a developer response? by Rycross · · Score: 3, Insightful

      To be fair, the few times the developers have tried to come out of their ivory towers and address the community, they have largely been met with insults and belligerence. The CMs have to deal with every day. I honestly don't blame the developers.

    5. Re:Promised a developer response? by Anonymous Coward · · Score: 2, Funny
  9. WOW is mostly PR anyways by linzeal · · Score: 5, Insightful

    I am totally underwhelmed by the evolving storyline WOW is putting out. It would be nice if the entire game had the depth of a 300 page novel but sadly it doesn't. After a string of missions from any of the racial leaders there is a little more than finding an item here or there with a shoddy backstory.

    1. Re:WOW is mostly PR anyways by Obasan · · Score: 2, Insightful

      Except completing quests doesn't MEAN anything because "badguy X" just respawns. Completing quests has no impact on the game world, and therefore, the game is far LESS immersive than even very old RPG's like the original Ultima's.

      There is this supposed "war" going on but do battle lines ever shift? Can individual player actions affect the larger game? Nope.

      This is not an RPG... it's Diablo II, 3D and MMO'd. Not saying it can't be fun, but it's NOT an RPG.

  10. About as useless by nonuttin · · Score: 5, Insightful

    as an ashtray on a motorcycle. What a shame they could get real answers to some great questions.

    1. Re:About as useless by shayne321 · · Score: 4, Funny
      Hmm, this is giving me a new patent idea.. A PR template for technical interviews!

      Q: How did your team accomplish X?
      Q: What would you do differently regarding X?
      Q: What did you learn from implementing X?
      Q: When will you support X?
      Q: What research did you do on X?

      A: What a great question! Thank you for inquiring about X. We care deeply about X. As any project evolves developers must spend much time dealing with X and balancing it with Y. We think in this project we have achieved the best balance between X and Y. We look to make even more improvements in our next product, which we encourage you to try. Thank you for contacting our company with such a lovely question. We value your input!

      --
      Today I didn't even have to use my AK; I got to say it was a good day -- Icecube
  11. Ack! by daeley · · Score: 5, Informative

    This is a paragraph with absolutely no meaning. It's like cotton candy minus the spun sugar, good taste, and positive childhood associations: i.e., stinky carny air.

    We care deeply about our community and definitely want to keep our World of Warcraft gamers updated, but the development and refinement of our games take first priority.

    This is meaningless, but we have to pretend to care so you will keep giving us money.

    However, we do our best to keep the community up to date with regular updates such as the World of Warcraft "Battle Plan," as well as interviews with various news organizations such as this one.

    Our marketing drones send marketing blurbs to marketing-friendly news outlets, where they give us free publicity.

    Every company has a different way of reaching out to the community and we feel that the World of Warcraft community site is a great way to keep gamers up to date and informed about every aspect of World of Warcraft.

    The website is a place we can funnel the people who give us money so they can help each other out and save us on tech support costs.

    The forums are also a great place for gamers to express their opinions and give feedback about the game.

    Not that we will pay attention to it. But feel free to post away!

    --
    I watched C-beams glitter in the dark near the Tannhauser gate.
  12. Relating to the public is not a PR speciality... by Anonymous Coward · · Score: 3, Interesting

    Understanding how their responses would be perceived (read: very negatively) is not as important as how their responses would be received by their bosses.

    It's the same problem with HR people - they don't care about employees, they care about their bosses.

    It's ------ up, basically.

  13. GNU/Linux? by JonJ · · Score: 5, Interesting

    I saw several questions in the last topic about support for GNU/Linux, were they included when you gave them your questions? Or did they simply ignore them?

    --
    -- Linux user #369862
    1. Re:GNU/Linux? by Pantero+Blanco · · Score: 2, Insightful

      People who give answers like these probably don't even know what Linux is, or only know about it by name and figure that it has too little marketshare to bother with.

    2. Re:GNU/Linux? by truesaer · · Score: 2, Insightful

      Lets just get realistic....the market for Mac is iffy, the market for Linux is nil. Linux is not a realistic desktop market that can justify spending a lot of money.

    3. Re:GNU/Linux? by Rycross · · Score: 4, Insightful

      Its because that question has been asked over and over ad nauseum, and the answer is always the same. Its always "Linux doesn't have enough of a marketshare in the gamer market to justify a port." And this is almost always met with indignation and argument by Linux fans. Then the Windows fans usually come in and start flamewars.

      So in short. Its already been asked, and answered, and its really not worth asking again.

    4. Re:GNU/Linux? by kidcharles · · Score: 2, Insightful

      I read in an interview somewhere (maybe here at slashdot) from a guy from id software (who are strong supporters of Linux gaming) that knowing that a game will be ported to multiple platforms from the beginning of development forces them to produce cleaner code which ultimately results in less bugs on every platform. I wish more game developers had this kind of attitude, that developing for cross platform is a challenge that can improve the development progress, rather than seeing it as a sink in terms of cost benefit. As far as the money question goes, these guys are raking it in. Do the math: 1 million subscribers in the US alone at $15 a month for a year is $180 million dollars in yearly revenue. I'm leaving out the initial $50 investment and all non-US revenue. And just wait till the first pay add-on appears. We are not talking some garage game design studio here, this is a seriously flush corporation. They can afford to support any platform they need to, they just choose not to when it comes to Linux.

      --
      Ceci n'est pas une sig.
  14. Eliza by Anonymous Coward · · Score: 5, Funny

    These guys couldn't pass a Turing test. Eliza could do a better job at answering these questions.

    Actually, let's try that:

    Q: Blizzard is one of the few companies that distribues Windows and Mac games together on the same media. Going further, WoW allows Windows and Mac users to play together on the same realms, something which isn't done in other MMORPGS. What kind of hurdles did you have to overcome to get both Windows and Mac versions to co-exist and have you had to make any sacrifices because you were only able to do something on one platfrom and not both?

    A: Is it because distribues windows and mac games together on the same
    media going further wow allows windows and mac users to play together
    on the same realms something which is not done in other mmorpgs what
    kind of hurdles did I have to overcome to get both windows and mac
    versions to co exist and have I had to make any sacrifices because I
    was only able to do something on one platfrom and not both that you
    came to me?

    I think Emacs' doctor has a future in PR!

  15. Blizzard or EA in disguise? by Rhalin · · Score: 3, Insightful

    Come on guys, I'd expect this kind of PR slush from Electronic Arts, but Blizzard? You've got a user base that really loves the work you do, and a chance to answer some of thier more technical questions and make them even happier with you and your games, and you just toss it right out the window.

    Way to go.

    1. Re:Blizzard or EA in disguise? by Rhalin · · Score: 2, Insightful

      On an afterthought, I think I'm gonna go hit gamasutra.com and read post mortums from game companies that actually care enough to write about what people want to know...

  16. as comic book guy would say by Anonymous Coward · · Score: 5, Funny

    worst. interview. ever.

  17. Content free grammer. by Godeke · · Score: 5, Insightful

    I thought at first that the story summary was a bit harsh, but it is pretty clear that Marketing neutered the answers and produced a press release instead of an interview. I commend /. for following through with the promise to publish even though the answers were so sycophantic that it made me wince more than once. I guess that's what happens when you have millions of subscribers: you can't say anything even mildly interesting for fear of creating a target for discontent.

    --
    Sig under construction since 1998.
    1. Re:Content free grammer. by Ythan · · Score: 2, Insightful

      I guess that's what happens when you have millions of subscribers: you can't say anything even mildly interesting for fear of creating a target for discontent. And yet they seemed to accomplish just that.

  18. Blizzard of Poo by Andr0s · · Score: 4, Insightful

    What can I say? I'm massively dissapointed. I've been fan of Blizzard, and especially Warcraft franchise, since Warcraft 1... and it more than slightly annoys me to see the company which always seemed to care about its player base visibly more than most other companies suddenly finds it necessary to answer both the most basic and quite intriguiung questions related to their best-selling game with a load of cookie-cut, soulless and rather empty phrases instead of honest, insightful answers that'd show us Blizzard still consists of people who -enjoy- creating games.

    Yes, I play on WoW. And while the game, in itself, is quite awesome (though not, by any stretch of imagination, flawless or perfect), I am increasingly annoyed and dissapointed by the kind of feedback players receive for Blizzard representatives on all levels of game - from in-game issues and assistance requests sent to GMs, through many querries directed to Bliz Forums CMs, all the way to requests for assistance regarding account and payment issues. I find it hard to believe that any company that reached its current cult status purely through great products it created by listening to its fans and customers can make such a sudden and radical turn for the worse in the ways it communicates with those same fans who helped it grow into what it is now.

    { Durmitor/Hermann, Alliance side of Terenas (US) Server}

    --
    '...computers in the future may have only 1000 vacuum tubes and perhaps weigh 1.5 tons...' Popular Mechanics, 03/49'
  19. On Topic/Off Topic by TrippTDF · · Score: 3, Interesting

    I've got one more day to go at my para-corporate job as a Project Manager.

    When I've been asked for my opinion, I try to give an answer with some substance to it, something that can be discussed and built on. However, I find that more often than not, people are looking for answers like the ones we see above, where literally NOTHING is being said. It makes me mad that people would rather have nothing said to them but said well than nothing at all.

  20. Yuck. by stinkwinkerton · · Score: 2, Insightful

    That was a crap sandwich. It would have been less insulting if they had just not bothered to respond.

    --
    "Look! There! Evil, pure and simple from the Eighth Dimension!" --Buckaroo Banzai
  21. The "C word" is the dead giveaway by Infonaut · · Score: 4, Interesting
    No, not that "C word", this one: Oh yeah, there were definitely things we wished we could have done differently during the development of World of Warcraft. But we learned from those challenges and used that knowledge to improve the game at every opportunity.

    PR people are taught never to use the word problem, except when referring to a competitor's products and services. When your own company has a problem, it's a "challenge," usually one that gives you an "opportunity" to continue to "innovate" or be creative.

    --
    Read the EFF's Fair Use FAQ
    1. Re:The "C word" is the dead giveaway by Tackhead · · Score: 5, Funny
      > > When your own company has a problem, it's a "challenge," usually one that gives you an "opportunity" to continue to "innovate" or be creative.
      >
      > Hey, they're workin' hard! It's hard work!

      Obviously you don't work in the PR department.

      They're working smarter! It's challenging work!

    2. Re:The "C word" is the dead giveaway by JDevers · · Score: 2, Informative

      I believe he was refering to a recent comment by President Bush where he used the "hard work" "working hard' circular reasoning to make a bad situation seem good to idiots.

    3. Re:The "C word" is the dead giveaway by sdo1 · · Score: 2, Funny
      I believe he was refering to a recent comment by President Bush where he used the "hard work" "working hard' circular reasoning to make a bad situation seem good to idiots.

      What you meant to say is that his staff used the circular reasoning to make the bad situation seem good to him. GWB was just passing that on...

      Or maybe that is what you said.

      -S

      --
      --- What parts of "shall make no law", "shall not be infringed", and "shall not be violated" don't you understand?
    4. Re:The "C word" is the dead giveaway by Krach42 · · Score: 2, Interesting

      God, and in every company I've worked for they've told us to "own the problem". Meaning, if you make a mistake, stand up, admit it, and take the punches like a man, and get it fixed.

      Now, WTF can't the company themselves do that? I mean, every company talks all this crap all the time about "be a better person", and "make moral decisions". But they're always acting like stupid braindead immoral idiots.

      It's frustrating that they expect us to take responsibility, then don't themselves. They just use semantic tricks to wiggle out of responsibility.

      --

      I am unamerican, and proud of it!
  22. Yeah that's pretty lame by Chitlenz · · Score: 4, Insightful

    They *used* to be such a cool company, really cutting the edge in gameplay mechanics even when they lagged behind on graphics. WOW is a great game, with tons of eye candy. Unfortunately, it's a great game by a company that's now owned by some mindless,faceless multinational corporation (Vivendi Universal).

    The upside of this is that Rome must fall, and the recent exedous of Blizzard's devs has already started to erode away the machine, in this instance. Witness Guild wars, which had several refugees from the Diablo team on board, there's another new one too that sprang up from a WOW team exedous in the last month.

    Vivendi just doesn't get that the players can tell when the people making the games are having fun doing it. I cannot imagine that this kind of 're-routing' can be good for morale among the people who matter at Blizzard, i.e the people responsible for actually CREATING the products.

    PR Department, pfft.

    That's insulting.

    -chitlenz

    --
    Imagination is the silver lining of Intelligence.
    1. Re:Yeah that's pretty lame by Omnifarious · · Score: 2, Interesting

      Well, actually, given the way they treated the battle.net clone, this can only really be expected. I saw legions of people on here rabidly defending Blizzard because they made such fantastic stuff when that story first broke. It was the beginning of the end. That was the point at which Blizzard started seeing their customers as the enemy and the other.

  23. I really don't think they care. by Trespass · · Score: 2, Interesting

    They've got a license to print money, for the time being. It would have been nice to have an answer to my question about what they would have done differently, but I suspect anyone that knows is NDA'ed out the ass.

    World of Warcraft was a rare treat for me: It's the first MMORPG I've played, and I got into the industry last year working on a MMORPG that'll be out next year. It's nice to see what works and what doesn't while having some power to make a potentially better game.

    I suspect they really wish they could have ramped up for the number of players better and faster. That may be a limit imposed by their suppliers of server and network hardware. Sure, they're the biggest game, but how many players they lost because their realms were overloaded is open to speculation. I suspect their numbers will fade in a year or so, depending on what they can do to keep people interested and what the competition is like.

    It's all well and good to insult Blizzard for their czarist relationship with their players, but realize that their are things to learn from them anyhow.

  24. Re:Wow, way to be a tool. by Andr0s · · Score: 4, Interesting

    I'd dare say /. did the right thing... this 'interview' paints a certain, not too impressive, image of Blizzard. Purpose of interviews is not always simply to get correct and informative answers to questions you ask - more often than not, interview is interviewer's tool to paint a portrait of interviewee. How will the target respond is more important than what he will say. will his responses be lethargic, enthusiastic, agressive or premeditated tells readers a lot about interviewee's personality, even if it leaves questions themselves unanswered. Thus, may I suggest that - while we'd love to actually see real answers to those questions - /. did owe us the posting of Blizzard's 'answers' to the questions...

    --
    '...computers in the future may have only 1000 vacuum tubes and perhaps weigh 1.5 tons...' Popular Mechanics, 03/49'
  25. I didn't read it by ValuJet · · Score: 2, Funny

    and I feel like I won the prize for best use of time on slashdot

  26. give them a chance. by pezpunk · · Score: 5, Funny

    these responses are scheduled to be fixed in the patch next tuesday morning.

    --
    i could live a little longer in this prison
  27. Here's the short version by Achoi77 · · Score: 5, Insightful
    What terribly long winded questions! Here's a condensed version.

    (questions snipped for brevity, apologies if any questions were mangled. Also, please read it with a grain of salt *smirk*)

    1) Question: How much economic monitoring do you do? Both in-game and on the secondary market (eBay)? Have you considered working with an economist (Steven D. Levitt comes to mind, but there are dozens of others as well) to study some of these phenomenon?

    Response: We ban bots. I've banned 3 myself today.

    2) Question: ..It's easy to guess that you've encountered challenges due to scale that no other developer has before. Knowing what you know now, what would you have done differently, and when?

    Response: Why yes, there are things we wished we would have done differently...wha.. is this a two part question?.. Brain.. hurts!

    3) Question: ..What kind of hurdles did you have to overcome to get both Windows and Mac versions to co-exist and have you had to make any sacrifices because you were only able to do something on one platfrom and not both?

    Response: We made a windows AND a mac version. That means, if you have a mac, you can install it, and play it! Without a PC!

    4) Question: What is the process the dev team goes through for balancing character classes, items, NPCs, etc.?..

    Response: It's very difficult. Otherwise it wouldn't be easy. Ppl complain all the time. Stop bitching.

    5) Question: ..Are you planning to introduce "events" into the gaming world that would actually shape it permanently, like in Asheron's call?

    Response: We made it so you can run around and fight stuff. It's awesome.

    6) Question: ..The early game is brilliant, and playing it was a joy. Why is that so hard to retain in level 60 play?

    Response: Dungeons are cool. You can crawl thru them with 39 of your friends. It's awesome.

    7) Question: Let me be up front: I don't play any MMORPG's...probably never will. I'm sure WOW is fantastic, but I generally stick to console games. Which sort of leads to my question. How in the world did the decision for a Warcraft MMORPG get made?

    Response: Please play World of Warcraft. It's pretty awesome.

    8) Question: Farming bots can frequently be spotted in the game, and I have evern personally recieved in-game mail spam advertizing mmobay.com . What do you plan to do to curb this issue that is eating away at the economy and atmosphere of your realms?

    Response: Dood, we answered this questions 7 questions ago. RTFA plz.

    9) Question: ...So, my question is, are there any plans for more solo content for the endgame?

    Response: Dungeons are cool. You can crawl thru them with 39 of your friends. It's awesome.

    10) Question: would your company encourage, allocate time for and generally nudge willing developers to blog? If anyone's worried about bad postings and replies to the blog, a good example to look at is the Microsoft IE7 bloggers. A public blog seems to have influenced Microsoft into fixing IE7 to a degree more than initally planned, which is a Good Thing for many. A theory is their developers wanted to do the right thing, and the blog helped support that.

    Response: Use the forums plz, kthxbye.

  28. Grr, the marketing droids and my question by nweaver · · Score: 5, Interesting

    1.) Economic Monitoring... by nweaver
    How much economic monitoring do you do? Both in-game and on the secondary market (eBay)? Have you considered working with an economist (Steven D. Levitt comes to mind, but there are dozens of others as well) to study some of these phenomenon?


    Response -
    We monitor the economics of the game very closely. We watch the in-game economy on a regular basis and have personnel that monitor game logs every day. When we see irregularities, we take action. This can range from exploring the account further, finding and removing exploits, or even possible suspension and bans. We also look closely at out-of-game transactions involving real-world cash for in-game items. Some of those transactions occur over eBay, some do not. But in many cases, the involved parties are warned or suspended, and some accounts are also banned.


    Marketing droid just didn't get it. I'm interested in ACADEMIC modeling. EG, Star Wars galaxies has published interesting flows. People have done economic models of Evercrack's secondary market trying to estimate the GDP assuming a convertable currency. And Freakonomics is a GOOD BOOK damnit.

    Stupid marketing droid. Needs to have his memory core wiped and reprogrammed over at Hammerhead.

    --
    Test your net with Netalyzr
    1. Re:Grr, the marketing droids and my question by Red+Flayer · · Score: 2, Insightful

      "Marketing droid just didn't get it. I'm interested in ACADEMIC modeling. "

      They're not really concerned what you're interested in, since people interested in academic modeling of game economies represent a tiny, tiny fraction of WoW's market.

      I'm sure they'd rather devote resources to analyzing and improving the things that the other 99% of players wished were improved upon.

      Functional economics still matter -- but the academic, not so important.

      --
      "Trolls they were, but filled with the evil will of their master: a fell race..." -- J.R.R. Tolkien on Olog-hai
    2. Re:Grr, the marketing droids and my question by Red+Flayer · · Score: 2, Insightful

      I'm sure there was some academic analysis done when the game was created. But I don't see why they would release that information, given that it is essential to gameplay and could possibly either be abused by players, or could include material that their competition could use.

      Once the base economy has been established, any material they add or remove can be playtested to make sure it doesn't throw things out of balance.

      --
      "Trolls they were, but filled with the evil will of their master: a fell race..." -- J.R.R. Tolkien on Olog-hai
  29. Dear Blizzard Public Relations by digid · · Score: 2, Informative

    You've once again ran the name of Blizzard through the mud. Hundreds of thousands of people(potential customers) are seeing how frustrated your customers are getting with you. Not a good way for potential customers to be introduced to the game. And now even more your customers are even more irritated than they were before. Get your act together.

  30. Someone report Blizzard to the GM's by Mr.+Grimm · · Score: 5, Funny

    They obviously use bots to answer questions while not at the computer, a clear violation of the EULA.

  31. What the hell is this? by Henry+V+.009 · · Score: 4, Informative

    Message to the Blizzard PR dept:

    You fail it! The bad PR generated by these bland answers is 100 times worse than anything that you could have gotten with sincere answers. I'm not buying WoW until those responsible are sacked.

  32. This is something I really don't understand by Sycraft-fu · · Score: 4, Interesting

    I don't understand why Blizzard is so opposed to any sort of real, technical response to questions. Other MMORPGs have done that and it's worked fine. DAoC was a very successful MMORPG (and is still around, acitve, and profitable, though fairly small) and they did it all the time. Someone would ask a question about game mechanic X, PR person would find out the programmer responsable, send an e-mail, and print the response. In that way the PR people still made sure nothing secret leaked, and that everything looked good (proper spelling and so on), but you got real responses.

    I fail to see why Blizzard has such a problem with that. It also seems somewhat counter productive. Humans like reasons, they like to know why. Reasons don't always satisfy them, but it'll at least satisfy some people, and is often better than nothign for the rest.

    When the server cluster I play on was having massive problems I really wanted to know why. I suppose there's no rational reason, it's not like it'd get fixed faster or I could help them or anything, but I had a need to be told what was wrong. I was mad that the response was just "we have a problem and are looking at it." Well ok, WHAT is the problem? Tell me, it'll make me feel better.

  33. Now that everyone is disappointed ... by Neeth · · Score: 2, Interesting

    Does anyone want to give away their WoW stuff?

    --
    Yes, I am the one with the legendary sig.
  34. Congrats! You just lost a sale. by J-Doggqx · · Score: 2, Informative

    I had been mulling over getting into WoW for the last two months (I was burned by Final Fantasy XI for the PC.) I was actually looking to see if Blizzard had ever responded to the questions earlier today because I was really interested in hearing about what was going on. I was at the point where I was probably going to go out and purchase this game tonight. Now that I've read Blizzard's responses I'm convinced that if I were to purchase their game I would once again be a paying drone to a company that doesn't listen to or respect their subscribers, just like FFXI.

    Sorry, but I'm not giving you my hard earned money if that is your attitude. Instead I'll skip purchasing WoW and start looking more into this Guild Wars everyone is talking about.

    --
    END OF LINE
  35. I'm no anonymous coward! by dividedsky319 · · Score: 2, Informative

    Odd that when submitted, they put me down as an anonymous coward.

    this post, question 9 was mine. Yet: 9.) More solo endgame content? by Anonymous Coward

    Not real important, just... odd.

  36. Did they even read the questions? by kafka47 · · Score: 2, Insightful

    I noted that almost every response completely ignored the question and instead, plonked down the most pat and predictable "answer" that merely served as a placeholder for a "buy our game" message. Not like the /. editors didn't warn us though - their disappointment was very apparent. It felt like I was speaking with my manager, lol. Cmon Blizz! You can do better!

  37. Re:Get a life people by jamsessionjay · · Score: 2, Interesting
    No, I think we should be allowed to criticize them. Slashdot, a popular nerd/tech news site sent in a request to answer some interview questions from readers. At some point in the Blizzard business cycle, someone decided that these questions can only be answered by the PR department, instead of the developers that they were aimed at. And I think it was painfully obvious who these questions were for. Complaining about people criticizing someone who didn't answer their questions? Hell, I'd be pissed off too. Answers such as this show how little respect the company has for the community.
    Its just a video game!
    Well now you're just trolling...
  38. Because you are never really anonymous by Sycraft-fu · · Score: 4, Insightful

    When you make a post like that you reveal two big things: The inside information you have and your writing style. Between the two, it'd probably be fairly easy to figure out who it was. Unless you stuck to giving information from a cross of groups, and having someone else write your posts for you, you'd run significant risk of being caught. Remember that private companies can fire you for basically any reason. They don't need probable cause even, if they think it's you, they can fire you. Whistleblower protection doesn't apply, that's only for revealing illegal things your company was doing.

  39. Re:Wow, way to be a tool. by Shihar · · Score: 2, Insightful

    You miss the point. The summary made it pretty clear what the editors thought of the interview. The 'answers' speak for themselves. They say that this company couldn't be bothered to respond and so kicked it off the PR department to spew at us. The summary makes it pretty clear, even for the dull witted, that this is nothing but mindless PR speak. That in it of itself is telling. If Blizzard doesn't like how they were portrayed, THEY can resubmit their answers.

    Even shitty answers provide information. No need to hide it.

  40. All the substance... by subl33t · · Score: 2, Funny

    ... of a White House press conference.

    They're too busy counting all their money to take any of you seriously.

  41. Solo != Casual by umbrellasd · · Score: 3, Insightful
    I'm probably a "hardcore" gamer. I average about 4 hours a night after work and various other activities. One thing I see in the responses here is this idea that people that want to be able to go out and do things on their own are casual gamers. That is untrue. There are certainly such people that have only an hour here or there and cannot commit to a 40 person raid. But I think there are many people, and I am definitely one of them, that will set aside a day on the weekend just to go out on my own and run quests for an entire area and explore. In fact, I often find myself going out and buying RPGs to play instead of WoW because I just enjoy the quiet time to myself where I can accomplish some things and experience a nice story and environment.

    I think several of the questions here were speaking to this. When I hit 60, why isn't there something exciting for me to do on my own? Why are there no new places for me to discover that require some real skill and determination but not 20 to 40 other people as an escort. Anyway, I think the responses to these questions indicate a lack of understanding of a not-so-small component of the playerbase and I know it is one of the reasons I suspended my WoW account for half a year and I know it is likely the reason I will do so again when the next nice MMORPG comes out with a new solo experience that lasts for 40 or 60 or X levels.

    (I should add that I do play the raid content and the BGs and I know what they offer and they can be enjoyable. For whatever reason, I personally gravitate toward doing that as a "special" occasion and prefer going out alone most of the time. Maybe it's because gaming is decompression from 8 hours of interacting with all kinds of people, :-))

    I don't think Blizzard gets this.

  42. Re: Why Not? by Binestar · · Score: 4, Funny

    When I read that the average age of the WoW player is 32, I was shocked.

    Don't be... God plays, and he's like a bagizillion years old, so really throws off the average.

    --
    Do you Gentoo!?
  43. About to cancel WoW account by wfolta · · Score: 4, Interesting

    I've leveled two chars to 60 (first a Shaman, then a Warlock) and had a reasonable time. Spent too much time pushing for that next level, but I figured that once I had a level 60 char, I could cut it down to an hour or two on some days and maybe 3 or 4 on a weekend -- something like most people's TV watching.

    Unfortunately, WoW has simply taken EQ and done it better. And it appears that the original designers -- brilliant all -- have all left the company or have slept too close to pods from outer space or something. Instead, the developers are currently thrashing around and not really accomplishing anything beyond setting us up for an expansion.

    Test realms? Please! No bugs are fixed in response to these realms. The 1.6 patch broke more Warlock features than it added or fixed, and every one of these new bugs were well-documented in the test realm forums. And the new highest-end content was so broken it took two hotfixes to get it to work. No, test realms are to generate enough buzz that people will wait another month before canceling their account.

    High-end content for casual players? Notice how they mentioned "quests". Quests are only applicable to chars that are leveling, with the possible exception of Warlock/Paladin quests for their epic mounts. Other than that, you need a large guild that can guarantee 40 people attending a raid. Some of us cannot be there at some raid times (in my guild's case, set too early in the evening for me to make it from work), so as the questioner asked: what about content that a level 60 can do solo or with 1 friend in an hour or two?

    No such content. How about content that may take many hours but can be worked on an hour or two at a time? Nope. Of course, there is grinding/farming, mind-numbing to raise cash for some purchase, but that's not enjoyable and the item bought requires some kind of outlet to be valued, not just using it to do more grinding.

    How about PvP? As far as I can tell, they're trying to create a fourth-rate Unreal Tournament 2004. I'd hope for a third-rate or even second-rate, but they're not even close. PvP boils down to zerg-fests and the computer spec required to not be zerged AND lagged is probably 2x or 3x what UT2004 requires. (Not to mention that an RPG has many intrinsic factors that will keep PvP from being as balanced as Halo, UT2004, etc.)

    And did we mention no Blizzard-written voice chat? UT2004 includes it, so it's a lowest-common-denominator. WoW depends on vent, teamspeak, etc, which fragments voice comms. (Or in the case of Macs, eliminates it.)

    Anyhow, I'm bored out of my skull now and thee last three times I've logged in I've been unable to get together a party to tackle the items I have left to tackle. If this continues for another week, I'll probably have to reluctantly cancel my account.

    It feels like a horrible waste to throw away such cool chars. It's like I have the Batmobile and several of his gadgets but the power sources are all dead and I either have to pay for storage for them until maybe someday we discover how it's powered or just junk them. It's more fun to read Theorycraft and rumors on Blizzard's site than to enter the game. Sad, really.

  44. Re:I played WOW for 14 days and then uninstalled i by Mascot · · Score: 2, Insightful
    I guess I should know better than to respond to someone feeling they know everything a game has to offer after putting in a fraction of the time the game's designed to take.

    b) run for your life when your pet get killed/your hit points get dangerously low.
    Or learn to play your character. Crowd control and getting out of sticky spots are aspects of the game that requires you to employ the tactics you haven't learned yet at your level (or the char does not yet have available skills for).

    In WOW, the demonists (specialized in summoning..lol) can only summon 4 different monsters...
    If you want dozens of different sidekicks, there's always the Hunter. Tame any beast you like.

    In Wow, you only gain xp if your opponents are high lvl enough (at most 9 lvls beneath you).result : you never become powerfull as you are forced to constantly fight monsters that are the same lvl as you.
    So, the fact that you can wipe out multiple monsters 10+ levels lower than you, that you struggled to kill a single one of 10 levels ago, is "not more powerful"? How many XP based games do you know that gives you great XP for killing monsters so much weaker than you that you can wipe them out in a single hit? How many games that stops throwing anything at you that's dangerous to your character once you reach a third of the level cap?

    Low levels monsters can easily kill you if they are numerous enough (4 or more if you are a demonist)
    So, bascially, you won't be happy unless you can take out an entire camp of mobs the same level as you without any danger? I take it you also dislike any game without a god mode?

    you can't solo in instances/epic quests.
    Yes, see, that's why there's solo content (the majority of quests), and team content (instances and some quests). It's to cater for players of both preferences, as opposed to just yours. It's an MMO game. If you want full access to every part of the game on your own, don't play an MMO game.

    I happen to remember fondly my wizard in neverwinter nights.
    I could scout dangerous places at level 3 (invisibility..damn usefull spell)


    If that's what you want, you should've made yourself a Rogue. Or bought invisibility potions. Of course, higher level mobs will stand a greater chance of discovering you either way. As it should be.

    resist close combat warriors a bit (stoneskin)


    Several classes have temporary invulnerability and other close combat survivability skills. Dwarves have stone skin as a racial trait (just mentioning it for the likeness in name, it's not terribly useful). Not all classes are meant to take a beating up close. That's why they have pets and rely on ranged attacks.

    turn into a juggernaut warrior


    Druids get bear form at an early level. And at level 40 a bear form tailored for tanking.

    zap 'em into oblivion
    I could kill huge numbers of weak mob with one spell (and get a little xp)


    Sounds like you might like the mage. The talent tree opens for several potent area of effect spells. Mobs 9 levels lower than you are very weak compared to your char. Unless you're utterly clueless of course. Just like a soldier isn't invincible against a crowd, neither is your higher level character against masses of lower level ones.

    WoW is pretty much the most newbie friendly MMO around. And you found it too much of a challenge. Though I could name plenty of wrong with WoW, I think your post speaks a lot more about you than it does about WoW.

  45. On Behalf of Slashdot by Sialagogue · · Score: 5, Insightful

    Dear WOW "Development Team" --

    On behalf of the entire Slashdot Community, I'd like to thank you for taking the time to so carefully craft responses to our questions. It's thoughtful respondents like you that make our workday such a pleasure.

    It's with some dismay, however, that I can anticipate that certain members of our community may choose not to respect some simple guidelines that we have established to make this board a fun and informative place for everyone. They are likely to accuse you of being a "marketing droid" or a "PR hack" or a "community-college intern" or having "screwed your way to the middle" or being "functionally retarded" or having "your head up your ass" or your "hand down your pants" or having "your other hand up your boss's ass" or various other unpleasant and discourteous phrases for implying that your responses were less than substantive.

    Please be assured that our Moderation System(tm) is designed to specifically addresses many of these users, and simply because you may see a few of these discourteous posts with "+5 Insightful" does not mean we are not working very hard behind the scenes to make sure that this is a fair and objective forum for all involved.

    Again, thank you so much for taking the time to respond. We look forward to hearing from you again in the future.

    -- The Slashdot "Developer Team"

    --
    The only acceptable defense of scientific results is to say that they were the product of the Scientific Method.
    1. Re:On Behalf of Slashdot by Jim_Callahan · · Score: 4, Funny

      ---------Joke------->
      0
      /|\ You
      / \

      --
      ...it's really a sad day for America when we require a goddamn ACT OF CONGRESS to make our DVD players work properly. ~
  46. Nothing to see here, people. Keep moving! by garylian · · Score: 5, Interesting

    In some ways, Blizzard is smart to give as little technical information it can, and in others, it is dumb.

    Let's face it, the average bnet kid is a complete jerk. If you give them even the smallest tidbit of information, they go crazy because you didn't release the source code, let them attend development meeting, and be in charge of product design. And this makes up a large portion of their player base. I mean, have you *read* their forums???? A more idiotic group of complainers hasn't been found.

    Having said that, many of their best spoken critics could be silenced with a few, well spoken responses. Blizzard won't give them, though, because of the flames they take from the masses.

    Blizzard's forums are a wreck, because they refuse to clean them up. If they deleted off-topic posts, flames, and the like from their General forum ad naseum, maybe things would get better. Because they don't, their forum mods end up playing tag with a ton of nutcase windbags. Posts blow off the front page of their General forum in less than 5 minutes in many cases, and then you get no response, unless you /bump yourself, which is a punishable offense. They still haven't learned how to run a forum for an MMO.

    In a nutshell, the response that Blizzard gave here was a very watered down version of things they have let their forum mods share with the public.

    Why harder hitting questions, like why does it take months between patches, and the like, were left off, and these questions were included, is curious. Heck, EQ2 is patched almost daily, yet Blizzard still leaves bugs in place for as long as it can get away with. The amount of bugs in each release clearly indicate that their Q/A process is a joke. And many problems found on the Test Server are left in the release, because they don't want to go back and fix them. Important things like this were ignored for the questions that got asked?

    The questions that *were* posed to Blizzard have all been answered in their forums, for the most part. We weren't going to learn anything new, especially when 2 of the questions (1 and 8) were essentially the same. Hello, economy and farming questions go hand in hand!

    The fact that the results of this were lame is partly related to the poor choices of questions asked. The rest of it is that Blizzard is a bunch of weenies.

    Me, I've gone back to playing CoH, and having fun again. That, and monkeying around in the CoV beta.

  47. Nothing Surprising Here by Petersko · · Score: 2, Insightful

    A few million people play this game. Many of them are obsessed by it, and are extremely argumentative and vocal.

    Did you expect something along the lines of specific flaw admissions or real technical discussions?

    Anything they said will be seized upon by all sorts of aggravated pinheads. If they mention a technical issue, a couple thousand know-it-alls will chime in with ridiculous high-level responses claiming it's not a problem, and that Blizzard is just incompetent. In fact, any real discussion is going to result in nothing but lost time and face on their part, because everybody seems to think they know better.

    In the end, the PR approach is simply the best way to handle this type of situation.

  48. WorldOfWar.net was in the same seat by Hackie_Chan · · Score: 2, Informative

    Worldofwar.net let it's forum goers do the exact same thing as CmdrTaco did with Slashdot. It was even promoted it as a "developer interview"!

    The responses brought back? A bunch of saggy PR responses that contained nothing out of any value at all. Basically worth nobody's time if you were already up to date with the WoW community happenings. I don't even think the developers even read the questions. Even many of the most devoted Blizzard-fans were displeased, as voiced on their forum.

    If Blizzard's going to continue to do these things as an effort of trying to garner publicity and please their audience, at least treat the people with dignity. Because, as we're seeing now, it's biting back -- and this is completely justified. The honesty of the Slashdot community, especially CmdrTaco, amazes me. There's plenty of websites who would find that they even responded sufficient enough to be pleased with their PR-tunneled answers.

    --

    What's so bad about being lazy? What if there was a war and nobody showed up?
  49. What the crap? by Robotron23 · · Score: 3, Informative

    I'm sure a good proportion of slashdot was enthused about this interview, and all we got back was a huge friggin' depository of PR crap. After initial bemusement from reading the first couple of questions...you scroll down and realize they are ALL of similar length, ALL regimented, ALL inane babble, and most importantly lacking in any substance whatsoever.

    The question is though, were there any devs there to answer questions in the first place? Or did the editors just acquire some internal blizzard address and send our questions straight to the Class D marketing droids? I'd feel more comfortable knowing that at least somebody at Blizzard wanted to answer our queries.

    A point a lot of dudes have been making is that there were some defections of devs to NCsoft/ArenaNet, who recently released Guild Wars. Now, every single WEEK the Guild Wars homepage links to informative and seriously written answers to questions directly from the userbase. Compare that to Blizzard who take over a month to pull a few paragraphs of nothingness out of their overly large marketing department. For shame, this is hands down the worst "interview" slashdot has ever received back.

  50. Well, it MIGHT make you feel better by Digital_Quartz · · Score: 2

    If, for example, the answer was

        "We had a major hard drive crash over here, and IBM is being super slow about replacing our RAID array. We went down to best buy and grabbed a couple fujitsu drives to try and get things up and running for now, but that's just not working out. We have a complete backup of everything, so as soon as IBM gets back to us, we'll be good to go."

    then you might feel better. If, on the other hand, the answer was

        "Steve and Jake were eating pizza and kicking some back in the server room, and Steve accidently unplugged the server. Jake said 'Oh Shit!', and tried to plug it back in, but spilled beer in the case, and possibly some pepperoni. Unfortunately we're not sure when the last time we ran a full backup was. I think we're going to have to restore the Christmas backup, and then patch in the 200+ incremental backups we did since then (assuming none of them are corrupt of course)."

    Well, then you'd probably be MORE angry.

    They could only answer when the answer was good, but then their stony silence would be a dead giveaway when they'd done something wrong. They could LIE when they did something wrong, but then you'd never be able to trust anything they said anyways, so the whole exercise would be rendered moot.

  51. They should be test subjects for new spells by Alien54 · · Score: 2, Interesting
    specifically of the typ of thing noted here:

    For World of Warcraft users, The Register ( http://www.theregister.co.uk/2005/09/21/wow_virtua l_plague ) reports that "When Blizzard introduced the God of Blood - Hakkar to his mates - in a new World of Warcraft scenario called Zul'Gurub, little did it know it was summoning up the online equivalent of Ebola or AIDS. According to a posting on WoW fansite Shacknews, anyone who ends up in a fusticuffs-style confrontation with Hakkar will be attacked with a magic spell called Corrupted Blood. It's a nasty one. There's little the victim can do to resist it, and it should do sufficient damage to wipe them out." ... "the contagion continues to spread from non-player characters to non-player character and anyone else entering the game."

    Sound like they would be perfect for this, as test subjects.....

    --
    "It is a greater offense to steal men's labor, than their clothes"
  52. The Irony by Phat_Tony · · Score: 5, Insightful

    Did anyone else find it ironic that, by having their PR professionals handle the questions instead of the engineers, the interview resulted in terrible PR for Blizzard?

    --
    Can anyone tell me how to set my sig on Slashdot?
    1. Re:The Irony by mollymoo · · Score: 2, Interesting
      Did anyone else find it ironic that, by having their PR professionals handle the questions instead of the engineers, the interview resulted in terrible PR for Blizzard?

      No.

      --
      Chernobyl 'not a wildlife haven' - BBC News
    2. Re:The Irony by Phat_Tony · · Score: 4, Funny

      OK, good point.

      --
      Can anyone tell me how to set my sig on Slashdot?
  53. Translations by stlhawkeye · · Score: 2, Funny
    Translated:

    Q. How much do you monitor the economics?
    A. We monitor it.

    Q. What would you have done differently?
    A. We learned a lot!

    Q. What challenges were involved with simultaneous development of the game for both Mac and Windows?
    A. We released the game on Mac and Windows at the same time!

    Q. What is the process for achieving class balance?
    A. It's hard.

    Q. Are there going to be events like in Asheron's Call that really impact the game?
    A. You can go fishing! Every week!

    Q. The game is boring at 60 if you don't know 15-40 people to play with, how are you doing to deal with it?
    A. By adding new content that requires 15-40 people to enjoy.

    Q. I don't play your game, but I'm curious about what made you decide to make it?
    A. PLAY OUR GAME! PLAY IT YOU WILL LIKE IT! PLAY IT! IT HAS TONS OF FEATURES FOR YOU! YOU WILL LOVE IT! YOU WILL MARRY IT! YOU WILL SLEEP WITH THE BOX UNDER YOUR PILLOW! YOU WILL FORNICATE WITH THE INSTRUCTION MANUAL! YOU WILL FRAME THE CDs AND HANG THEM ON THE WALL! THE UI IS AWESOME! THE QUESTS ARE EASY, IT'S TOTALLY FOR THE CASUAL GAMER JUST LIKE YOU, IGNORE ALL THESE OTHER QUESTIONS ABOUT HOW YOU NEED A SOCIAL CIRCLE LARGER THAN THE POPULATION OF WYOMING TO FINISH BLACKWING LAIR! THEY'RE JUST BITTER! PLAY IT! PLAY IT! PLAY IT PLAY IT PLAY IT PLAY IT PLAY IT.

    Oh, and we made it cuz we wanted to.

    Q. What are you doing to deal with farming and boting?
    A. Making it against the rules and saying loudly and frequently in public that it's against the rules. Nobody breaks the rules when you repeat them loudly and frequently. Don't farm or bot. Vote Quimby.

    Q. I don't want to PvP or Raid, and the game is dull at 60 for me. Now what?
    A. Tough shit, most people love it. Roll an alt and keep paying your monthly fee until some unpaid intern slops together some bullshit you might like.

    Q. Why don't you let the developers blog, it helps a lot?
    A. We think it's far more useful to set up forums for you to read, in which you can be insulted and accused of being a stupid, immature 12 year old by people who are stupid, immature 13 years old.

    --
    "I have never won a debate with an ignorant person." -Ali ibn Abi Talib
  54. Re:Nothing to see here, people. Keep moving! by Jumpin'+Jon · · Score: 4, Funny

    A more idiotic group of complainers hasn't been found

    You're new here, right?

  55. "Give them a chance" ... OK devs, respond by Morgaine · · Score: 2, Insightful

    It's no surprise that the PR suits responded. But that needn't be the end of the story.

    Now it's the dev's turn. Come on guys, answer the questions properly, ie. technically. You're in a position of strength anyway, the suits probably don't want to lose more of you to NCsoft (well, not if they have a clue anyway), so if you approach it in a constructive fashion there shouldn't be any fireworks.

    And if there are, well, perhaps it's not the right company to work for after all.

    You're the key people, remember that. The suits are two a penny, and you ought to remind them of that occasionally.

    --
    "The question of whether machines can think is no more interesting than [] whether submarines can swim" - Dijkstra
  56. Hey CmdrTaco by Dachannien · · Score: 2, Interesting

    Not that CmdrTaco will be any more likely to answer a question from the unwashed masses than the Blizzard devs are, but one of the things being argued about on the official WoW forums is whether there was an actual agreement between Blizzard and Slashdot that indicated that Blizzard would have developers answer the questions rather than just whoever. Was there actually such an agreement that Blizzard reneged on, or was it just a big misunderstanding?

  57. Re: Why Not? by ThePuceGuardian · · Score: 2, Interesting

    *ahem* The average age of the *PERSON WHOSE NAME IS ON THE CREDIT CARD* is 32. I might believe that..

  58. Re:Nothing to see here, people. Keep moving! by Rakarra · · Score: 2, Informative
    A more idiotic group of complainers hasn't been found

    You're new here, right?

    Haha, touche'! But seriously, as bad as Slashdot may be, it has nothing on the WoW forum whiners.

    Any time an incredibly minor rebalancing is introduced, the shrill cries of "OMG WTF, I can't play anymore!!! I'm canceling!!!! GG Blizzard! $@$#" fill page after page.. Q: "So.. with the slowest weapons in the game you'll now do 4% less damage, 5% at the most on an attack you can't exactly spam?" A: "SHUT UP!! They nerfed the whole class! FU. I should be able to p0wn all the other classes, that's what my class does, now this will make it harder!! Forget it! I'm quitting!"