Slashdot Mirror


Outcry Over Google's Purchase of Doubleclick

TheCybernator writes to mention that several activist groups have cried out in protest of the Google buyout of Doubleclick reported in recent news. "'Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world,' said the complaint lodged with the Federal Trade Commission. 'Moreover, Google will operate with virtually no legal obligation to ensure the privacy, security, and accuracy of the personal data that it collects.' The complaint was filed by the Electronic Privacy Information Center along with the Center for Digital Democracy and the US Public Interest Research Group, all of which are involved in online privacy issues."

242 comments

  1. What? by Anonymous Coward · · Score: 4, Interesting

    No love for Google now? Is the honeymoon over?

    1. Re:What? by Anonymous Coward · · Score: 5, Funny

      The honeymoon is over, and Google cheated on us. The only question now is who do we move on to, or do we just have a one night stand with Yahoo! to get over the pain.

    2. Re:What? by Anonymous Coward · · Score: 0

      I don't know about Google, but we can show our 'love' for Doubleclick by blocking their servers in our hosts files.

    3. Re:What? by LiquidCoooled · · Score: 5, Funny

      I would go with MSN, but I'd be thinking of Altavista.

      --
      liqbase :: faster than paper
    4. Re:What? by HermMunster · · Score: 4, Informative

      And where's the outcry for Microsoft holding a lock on 90% of the world's computers via their registration, activation, and spy utulity (Windows Genuine Notification)? Why would these entities complain about someone that is able to bring advertisements to the world--especially about privacy issues when Microsoft violates your privacy every day and they are going unchecked? Listen, you have a company with unprecedented access to the world's computers, information about the users, information about governments, access through whatever means they choose to install, and no piddly group such as these are complaining that Microsoft is unchecked.

      When they installed WGN onto your computer and they then started reporting back to their website about your legitimacy they were spying on you. It is akin to having Walmart employees come into your home and search it to determine if those things you have in your home are paid for given the fact that you visit their stores as a customer. This is essentially what Microsoft is doing and they are doing it repeatedly, on a regular basis. Microsoft should get away from it because they installed the equivalent of a hidden camera on your computer? You wouldn't let the government invade your home and you certainly wouldn't allow Walmart to enter it, and you damn certainly should not be allowing Microsoft to do what they are with their WGN program or any other.

      This complaint is utter nonsense and loonacy at best. There are greater issues out there for these agencies to complain about. Let's get them complaining to the FTC about Microsoft's WGN utility and the various other things Microsoft is and will do to invade your privacy.

      --
      You can lead a man with reason but you can't make him think.
    5. Re:What? by Anonymous Coward · · Score: 2, Funny

      The only question now is who do we move on to, or do we just have a one night stand with Yahoo! to get over the pain. Just don't ask Jeeves. He is sort of old fashioned about these sort of things and is best left alone in his retirement.
    6. Re:What? by imemyself · · Score: 1

      I have strong feelings against the Chinese government because of the way that they try to control their population. Does that mean that I can never talk about why I don't like George Bush? Just because there are worse things out there doesn't mean that people can't complain about this Google deal. Maybe, if people pay attention like this, we can make sure that Google never becomes a monopoly like MS is. What if people had been more critical of how MS operated in the eighties and early nineties when they were just starting to get established?

      --
      Every time you post an article on Slashdot, I kill a server. Think of the servers!
    7. Re:What? by Ai+Olor-Wile · · Score: 5, Informative

      What this article so nobly doesn't mention is that it's Microsoft who's stirring up all of these lobbyist groups. Snatching a link off of Google (ahem), we find:

      DoubleClick: Microsoft Loses, Then Whines - http://www.247wallst.com/2007/04/doubleclick_mic.h tml

      Google buys DoubleClick, Microsoft protests - http://techreport.com/onearticle.x/12270

      Google rivals urge scrutiny of DoubleClick deal - http://www.msnbc.msn.com/id/18132983/

      So, um, don't panic. The community hasn't decided Google is the antichrist; this is all astroturfing, and Yahoo and Microsoft were trying to buy DoubleClick too. ;)

    8. Re:What? by mingot · · Score: 0, Flamebait

      Oh for fucks sake, every OTHER article on this site is a "complain about microsoft" wankfest, but god forbid we bitch about the almighty google.

    9. Re:What? by renegadesx · · Score: 0

      Meanwhile Microsoft is the drunk slut that is all over you with Live! tattoed on her privates

      --
      Make SELinux enforcing again!
    10. Re:What? by Anonymous Coward · · Score: 4, Insightful

      Oh no! Now Google will know about your page and image searches for porn AND your clicking on porn links!

      I realize some of you are pretty young around here, but there was a time when PC's were new. Everyone wanted one because they unhooked you from CENTRALIZED COMPUTING. Now everyone thinks CENTRALIZED COMPUTING is the greatest thing since sliced bread.

      Guess what, nothing has changed. The corporations want you to buy into centralized computing because it gives them control over your information and computation.

      Looks like history will reinvent itself with everyone wanting to unhook themselves once more. Well, if they are smart.

    11. Re:What? by e4g4 · · Score: 4, Funny

      MSN is attractive enough, but I'm kinda worried about disease :-P

      --
      The secret to creativity is knowing how to hide your sources. - Albert Einstein
    12. Re:What? by svtdragon · · Score: 5, Funny

      Nevermind a one-night stand; I'm looking for an all-out orgy. Dogpile, here I come.

    13. Re:What? by fimbulvetr · · Score: 1

      The use of google and microsoft are both voluntary. When that ends, my outcries will begin.

    14. Re:What? by pacalis · · Score: 2, Insightful

      The difference is that if MS bought Doubleclick, Google would still dominate the market. Something decent about MS for once is that MS doesn't track your word docs, your powerpoint presentations etc... In this day and age, increased privacy is a MS strategic directive.

    15. Re:What? by Anonymous Coward · · Score: 0

      That doesn't make DoubleClick any less e-vile.

      Google was supposed to be our better-than-that alternative to Yahoo! and MSN. You know, "$100 billion is enough, we can still make money and not be evil?" Apparently not. I guess we'll just have to keep looking.

    16. Re:What? by OldManAndTheC++ · · Score: 3, Funny

      Well I sure as hell ain't gonna Ask Jeeves...cause I just don't swing like that...

      --
      Soylent Green is peoplicious!
    17. Re:What? by kjart · · Score: 1

      So, um, don't panic. The community hasn't decided Google is the antichrist; this is all astroturfing

      Ahh, because Microsoft protests it means that the concerns aren't well founded. Obviously they have interests in here as well, but that doesn't mean that there isn't cause for alarm.

    18. Re:What? by Sassinak · · Score: 1

      Actually, they tried to with their Smart Tags and Call home features that would track a document's generation, usage, and distribution. But thankfully quite a number of people complained about that.

      The long and short of it is that more people do trust Google over Microsoft because Microsoft has screwed over a LOT of people and businesses.

      --
      God made the Idiot for practice, and then He made the School Board -- Mark Twain Look for http://Thebar.steelbeachca
    19. Re:What? by Anonymous Coward · · Score: 0

      Just use enough protection and you should be fine. I wouldn't suggest anything like McAfee or Norton brand though. You might want to make it yourself, just to be sure.

    20. Re:What? by Anonymous Coward · · Score: 0

      What about Ask.com? Ever see those commercials? I could do searches like what to do if a bear attack me. Oh wait, I might not have time to submit my query first.

    21. Re:What? by TheVelvetFlamebait · · Score: 1

      Don't mean to break you your rant, but isn't there a slight difference between a human being walking into your house, looking at whatever he wants, and a computer program, designed to check one aspect of your computer silently and automatically?

      --
      You know, there is a difference between trolling and pointing out the flaws in your reasoning. Just saying.
    22. Re:What? by bismark.a · · Score: 1

      Maybe some day people will be able to run their own centralized server as cheaply ... Will you re-evaluate your stand if they are able to? Centralized servers do have some utility after all .... ?

    23. Re:What? by Tim+C · · Score: 1

      It is akin to having Walmart employees come into your home and search it to determine if those things you have in your home are paid for given the fact that you visit their stores as a customer.

      Explain how. I can't see much of a parallel between allowing a human being to search your home, going through your possessions, perhaps even damaging or losing things (accidents happen), and a software process having a quick snoop in your registry and reporting a status to its home server. Hell, even if it sends complete system details I don't see the parallel.

    24. Re:What? by anoopjohn · · Score: 1

      Why should we complain about some company collecting our browsing information? Cant we think of it as - us selling our browsing information in return for free use of websites. Of course google will be making money out of it. But they have to - if they have to survive. Earning money is not evil. If that is the case we are all evil in one sense or another - we all earn our money.

      --
      "Be the change you wish to see in the world" - M. K. Gandhi
  2. I haven't been around in a while by Neil+Blender · · Score: 5, Funny

    Is Google good or bad at Slashdot these days?

    1. Re:I haven't been around in a while by Anonymous Coward · · Score: 5, Funny

      Yes.

    2. Re:I haven't been around in a while by quiahuitl · · Score: 2, Funny

      Google discreetly bought Slashdot two years ago so answer yourself :p

    3. Re:I haven't been around in a while by Lux · · Score: 4, Insightful

      Excellent question.

      I think I'm going to start tagging stories with "googleisgood" or "googleisevil" depending on how I think it reflects on the company. If that catches on, we should be able to gather up-to-the-minute data on whether Google is good or evil.

      God bless Web 2.0.

    4. Re:I haven't been around in a while by Anonymous Coward · · Score: 0

      I have long considered them bad. Especially with all the data they are collecting about every search you have ever done. They may not use it now but holy crap if anyone wanted to get a peek into your (private) life Google probably has everything needed.

      That's one reason why I generally try to only use Google through Tor or similar proxy.

    5. Re:I haven't been around in a while by porkThreeWays · · Score: 4, Interesting

      When your other choices are Viacom, Clear Channel, and Microsoft, I think Google is still one of the good guys.

      --
      If an officer ever threatens to taze you, say you have a pacemaker.
    6. Re:I haven't been around in a while by stefanlasiewski · · Score: 1

      "DoubleClick confirms it! Google is dying!!!!"

      --
      "Can of worms? The can is open... the worms are everywhere."
    7. Re:I haven't been around in a while by Jugalator · · Score: 1

      Is Google good or bad at Slashdot these days?

      I think that curve is time delayed compared to if Apple is a good company or not, and perhaps related to if RMS is just an overzealous nutcase or simply great for the OSS community. So, the short answer is -- there's too many unknown factors to know this at this point.

      --
      Beware: In C++, your friends can see your privates!
    8. Re:I haven't been around in a while by Enderandrew · · Score: 4, Insightful

      I agree. There is this growing trend of people up in arms about how large Google is, and how evil they are.

      Google already holds a good deal of private information about me. And their privacy policies are readily available and clearly outlined.

      http://www.google.com/privacy.html

      What does this purchase change other than a new source of information? They do targeted advertising. Google's income relies on giving away free services in exchange for you giving information to Google. I believe their ads while targeted, often come across as less intrusive and less annoying than anyone else's.

      Given their competitors, I think Google is the least evil kid on the block.

      While guys like AOL, Microsoft and Yahoo were volunteering private information to China in a massive witch-hunt, Google was the only one that even tried to fight for your right to privacy.

      Microsoft, AOL and Yahoo have all in the past put out software that doesn't fully disclose how it spies on you.

      Microsoft, AOL and Yahoo have all fought against open standards, open communication and open source software. Google embraces and supports all of these things.

      When someone has evidence to demonstrate that Google is in fact evil, and specifically worse than their competitors, I'll be concerned. Everything until then is alarmist propaganda.

      --
      http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
    9. Re:I haven't been around in a while by Anonymous Coward · · Score: 1, Funny

      Your DNS queries are being redirected, this only looks like Slashdot.

    10. Re:I haven't been around in a while by DragonWriter · · Score: 1

      Is Google good or bad at Slashdot these days?


      As always, Slashdot consists of many people, with differing opinions on any topic.

    11. Re:I haven't been around in a while by IgLou · · Score: 1

      Hmm, lets check out the googleshares on this...
      Google 766,000,000
      Evil 151,000,000
      Good 1,150,000,000
      Google + Evil 55,700,000
      Google + Good 341,000,000

      So Google is currently more good than evil. However, Evil is more google than good is... ok, it makes sense when you're down several coffee's.

      --

      Oops, how did this get here?
      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
    12. Re:I haven't been around in a while by rtb61 · · Score: 1
      The argument is pointless. Google is a profit seeking public corporation, sometimes it will do good things for marketing purposes, which means pretty much nothing. Other times it will do things that would be considered privacy invasive, which is considered by the majority to be evil.

      So criticize them for each and every time they do something wrong and when they do something good, well, why would you congratulate them for doing the morally right thing. We expect it from each other as individuals all the time, and for some reason it is special when a corporate executive does the morally correct thing, now that does not speak very highly of the morals of corporate executives.

      Google sell advertising, and basically in a advertising saturated world, that sucks, it is boring, it is annoyingly pervasive and it is most definitely nothing to be celebrated. Cheap entry level advertising, so what is so special about that.

      As for M$, yeah, well those corporate executives really do come off as a lying bunch of contemptible asshats, their next big advertising strategy is bound to be reverse psychology based, as nobody believes anything they say any more.

      --
      Chaos - everything, everywhere, everywhen
    13. Re:I haven't been around in a while by Constantine+XVI · · Score: 1

      Mu

      --
      "I think an etch-a-sketch with an ethernet port would beat IE7 in web standards compliance."
    14. Re:I haven't been around in a while by Enderandrew · · Score: 5, Insightful

      Your logic that every for-profit company is evil is weak. Absolute statements don't hold up very well.

      You assume the only reason they would do anything "good" is for marketing purposes to make the company look better. Do you know that when I bring up things like Google's Summer of Code program to the non-slashdot crowd, not a soul has heard about it?

      They don't sit around tooting their own horn.

      Has it ever occurred to you that they are a very wealthy company that has the ability to do good things with their wealth and position, and opts to do so based on principle rather than their image?

      Why is it impossible to believe that they would support something financially simply because they support the ideal?

      You then follow with another absolute statement that advertising companies are all evil. Again, blanket statements aren't helping your cause.

      You also have suggested that Google does from time to time violate your privacy. In what way? Do you have details or examples?

      They paved the way for giving away tons of free products and services. They've paved the way for respecting privacy and establishing trust with their user base. They've paved the way to catering the geek crowd, and attempting to offer the best services as opposed to the most mass-marketed services.

      Most of the anti-Google talk lacks substance and if I had to guess, stems from the hatred of large corporations in general, as opposed to anything that Google has done specifically to deserve it.

      Feel free to try again.

      --
      http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
    15. Re:I haven't been around in a while by cicho · · Score: 1

      There are no "good guys" when it comes to corporations listed on the stock market. It's a thoroughly silly question to ask, whether Google are good or bad. Some of their actions will benefit users, but only as a side-effect, since they have to benefit their shareholders first and foremost. Other actions will just benefit the shareholders without any positive side-effect for users - or, as may be the case here, with potentially adverse implications. And that's about all that can be said re good-or-evilness of Google.

      --
      "Only the small secrets need to be protected. The big ones are kept secret by public incredulity." - Marshall McLuhan
    16. Re:I haven't been around in a while by heinousjay · · Score: 1

      And a moderation system whereby prevailing thought is promoted while minority opinions are suppressed. Lest you forget.

      --
      Slashdot - where whining about luck is the new way to make the world you want.
    17. Re:I haven't been around in a while by iminplaya · · Score: 1

      Damn! Are those really the only choices we have? Maybe you have your security settings a bit too high.

      --
      What?
    18. Re:I haven't been around in a while by rtb61 · · Score: 0, Troll
      Corporations are not a living entity, they do not think, they do not do, they definitely do not believe, and they have absolutely no moral endurance. They just have the barest minimum of legal existence as means by which individuals can limit their legal and financial liabilities and sell companies for far beyond the real worth.

      Largely today corporations exist to hide the complete lack of morals and deep seated greed of the corporate executives who run them (don't blame me the shareholders made me do it, uh huh), and pay enormous amounts of money in B$ PR to create marketing illusions of themselves. Some of course do behave some what better than the others, and for some delusional reason believe that they invented good business based upon honesty and integrity (I'll give you the hint, this existed for a very long time in long term small and medium businesses).

      Just like any other public corporation, as the shares trade hands and new corporate executives take over (especially the completely amoral ones who can lie and deceive their way up the corporate ladder) so the nature of the corporation changes. Of course the private information that google holds will not disappear as the nature of the company changes.

      As for invading any ones privacy, I did once test 'google staff' respect for privacy, they failed, the test night have been a bit over the top, but it had to be done.

      --
      Chaos - everything, everywhere, everywhen
    19. Re:I haven't been around in a while by toddhunter · · Score: 1

      Everything until then is alarmist propaganda.

      Well look at it this way. Google is like superman. He does a lot of good and has a shitload of power...but if he ever turned evil it would be really, really bad. Unfortunately unlike superman google has shareholders. As good as they are now, wait till the share price starts dropping and then see how quickly the 'do no evil' changes.

    20. Re:I haven't been around in a while by Anonymous Coward · · Score: 0

      > Why is it impossible to believe that they would support something financially simply because they support the ideal?

      Because they are a publicly traded company.

    21. Re:I haven't been around in a while by Jarjarthejedi · · Score: 1

      "766,000,000 + 151,000,000 = 55,700,000
      766,000,000 + 1,150,000,000 = 341,000,000"

      Hmm...something tells me those coffees you claim to have had didn't just have caffeine in them...

      And what you should be doing is treating Good and Evil as a spectrum, with Evil's 151,000,000 marking the low bound, all values near that are Evil with the most evil ones being the closest to that number and the ones closer to Good's number being good.

      By that reasoning Google is 384,000,000 from Good and 615,000,000 from Evil, so still Good but getting closer to Evil it seems.

      --
      There are two kinds of fool One says 'This is old therefore good' Another says 'This is new therefore better'- Dean Ing
    22. Re:I haven't been around in a while by Enderandrew · · Score: 3, Insightful

      Hyperbole without any actual facts or examples, and again you rely on absolute statements. Corporations can't possibly be good because they lack human traits, but certainly they are all evil.

      Do you understand how your attempt at logic contradicts itself?

      Humans control corporations, and certainly some are better or worse than others.

      The world does not operate in simplistic and absolute black and white as you paint it.

      I'm also not interested in the opinion of one who was personally apparently crossed by a corporation, and somehow in your mind that completely defines them. It shows you have a lack of perspective and objectivity.

      I gave you the opportunity to offer up facts, and you provided none.

      Really, I'm done here.

      --
      http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
    23. Re:I haven't been around in a while by kjart · · Score: 2, Insightful

      You assume the only reason they would do anything "good" is for marketing purposes to make the company look better. Do you know that when I bring up things like Google's Summer of Code program to the non-slashdot crowd, not a soul has heard about it?

      You're assuming that the Summer of Code isn't tightly focused marketing to the 'slashdot' crowd. I'm not sure how much it would actually mean to most non-tech people, but it is obviously a big win in the tech/OSS crowd.

      They paved the way for giving away tons of free products and services. They've paved the way for respecting privacy and establishing trust with their user base. They've paved the way to catering the geek crowd, and attempting to offer the best services as opposed to the most mass-marketed services.

      They are also a quickly growing monopoly - almost a new Microsoft. I, like most people, think that Google has a far better reputation than Microsoft, but that doesn't mean that I am happy with them gaining more and more control over information. Most people don't like the notion that most people use Microsoft OS's, but few people question the fact that most people use Google for search, etc. I certainly give them the benefit of the doubt every day (since I use their services), but it is certainly worth some thought as to what they could do if they so chose.

    24. Re:I haven't been around in a while by John+Nowak · · Score: 1

      It isn't a thoroughly silly question to ask, and I'm tired of everyone on Slashdot claiming corporations must be amoral entities ruled by shareholder demands. It simply isn't true. It is entirely possible for a stated goal of a company to be "donate 20% of profits to cancer research". Does this make shareholders any money? No, absolutely not. However, if this is a stated goal of the company, and investors are aware of it, it is perfectly legal. In fact, many corporations do donate money in ways with are not at all beneficial to themselves and do employ ethical practices even when cheating might get them ahead.

      Corporations may be somewhat faceless, yes, but there are real people underneath. I agree that corporate accountably is a real problem. However, claiming that they are incapable of doing good is not only wrong, it is actively harmful. We live in a corporate system, and we can do much better by promoting accountability and raising awareness than we can claiming it is a lost cause.

    25. Re:I haven't been around in a while by Enderandrew · · Score: 1

      Point 1 - Summer of Code is a secret marketing ploy that they don't advertise. Nope, still just doesn't make sense. And while the Slashdot crowd is large, we're still very much a minority. AOL proved by mailing millions of disks that blanketing a large market is more effective than targetting a small one. Furthermore, if Google did practice viral marketing to the /. crowd, it would easier just to submit stories and make posts on /. I think you forgot how often people post anti-Google stories here, and rarely are there any pro-Google stories here. So no, I doubt they are throwing money to these projects and new programmers just to make the /. crowd love them. It just doesn't add up.

      Google opens up many of their software programs, their API's, supports multiple OSes, and even releases open hardware standards (note their suggestion for power supplies to save the world on energy costs).

      Clearly this is all merely a marketing ploy in your world. The fact that the internal operations and practices within their company involve spending great deals of money to cater to their employees having a pleasant lifestyle seems completely contrary to most corporations.

      Is it possible that Google isn't like most major corporations?

      Point 2 - They are not a monopoly. Microsoft is. Microsoft in many areas, primarily in the OS market, operate basically without any competition because they unfairly destroyed competition.

      Google offers a wide variety of services in many different markets, but in none of those markets do they have complete control, nor operate without competition.

      Since there is healthy competition in each of those markets, and the fact that Google hasn't even done (or been caught) doing anything underhanded to stymie competition, it is simply not factual to refer to them as a monopoly.

      Large corporations are not inherently monopolies. Conversely, a very small company could have a monopoly on a given market.

      --
      http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
    26. Re:I haven't been around in a while by Splab · · Score: 1

      Searching on my name returned 48 results, does that make me the new Antichrist?

    27. Re:I haven't been around in a while by anandsr · · Score: 1

      Point 1: It is not a marketing ploy, true, but it is a recruiting ploy. So you can't say that the Summer of Code is due to an Altruistic motive. That is better than an Altruistic motive. I don't really believe in Altruistic motives. An altruistic motive will always have an irrational thought behind it. I prefer a person who does good because it helps him by making the surrounding better, than a person who does good because he thinks that it is a good thing to do. Doing good because it is a good thing to do is an irrational motive. This is the cause of all evil. Because what you think is good may not actually be good for others. Also this kind of people always end up being bitter in the end. Because they expect others to understand what they are doing, which they are not entitled to.

      Point 2: They are not a monopoly. They are just the largest advertisers. The reason they are the largest advertiser is that they control the largest number of eye-balls. The reason they have the largest number of eye-balls, is that they try to make the best eye-ball catchers, and they don't compromise their catchers, by letting their customers control them. They actually understand that putting their customers preferences beyond those of their users is detrimental for them. And they will continue to succeed till their competition understands this. Maybe Yahoo understands this, but MS definitely doesn't.

    28. Re:I haven't been around in a while by ady1 · · Score: 1

      No. It is actually not that what you think it is.

    29. Re:I haven't been around in a while by Thomas+Miconi · · Score: 1
      So Google is currently more good than evil.

      Not so. It seems that you have not properly considered prior probabilities. I'm afraid we need a bit more precision here.

      Google is (correlated with) Good if P(Good | Google) > P(Good) - or, equivalently, if P(Good AND Google) > P(Good) * P(Google). This simply means that "Good is more likely to be present when Google is involved". Similarly, Google is (correlated with) Evil if P(Evil | Google) > P(Evil).

      Note that the two are not mutually incompatible: Google can certainly be (correlated with) both Good and Evil.

      Unfortunately we cannot compute the conditional probabilities, because we do not know N - the number of all web pages, which is necessary. However, we can compare the following ratios: P(Good | Google) / P(Good) and P(Evil | Google) / P(Evil), so we can tell whether Google is more (correlated with) Good than (with) Evil.

      Using your figures and basic conditional probability formulae, it is easy to see that:

      P(Good | Google) / P(Good)
      = P(Good AND Google) / [ P(Good) * P(Google) ]
      = [341M / N ] / [ (1150M * 766M) / (N*N) ]
      = N * 341M / 880900M
      ~= .00039 * N
       
      P(Evil | Google) / P(Evil)
      = P(Evil AND Google) / [ P(Evil) * P(Google) ]
      = [55.7M / N] / [ (151M * 766M) / (N*N) ]
      = N * 55.7M / 115666M
      ~= .00048 * N
      Therefore, we see that P(Evil | Google) / P(Evil) > P(Good | Google) > P(Good). It follows that Google is mathematically more (correlated with) Evil than Good. The numbers have spoken. Now where's my torch ?...
    30. Re:I haven't been around in a while by Anonymous Coward · · Score: 0

      As for invading any ones privacy, I did once test 'google staff' respect for privacy, they failed, the test night have been a bit over the top, but it had to be done.


      Details?
    31. Re:I haven't been around in a while by SoulRider · · Score: 1

      I know its beginning to resemble professional wrestling around here.

    32. Re:I haven't been around in a while by dunkelfalke · · Score: 1

      Ambassador Kosh, is that you? I thought you were dead.

      --
      Conservatism: The fear that somewhere, somehow, someone you think is your inferior is being treated as your equal.
    33. Re:I haven't been around in a while by rtb61 · · Score: 1
      You didn't want facts, you wanted to rant to support google, but why. If people dislike the actions of a coporation they dislike the actions of a corporation. They have every right to complain and if they choose achieve a measure of redress, then so be it.

      Your illogical rants were pointless. Demonstrate your facts, were where they, as for me fulfilling your demands, really get over yourself and get over google. They are just another company that sells advertising, so what.

      I wasn't going to bother with this one recent example of google evil, but them seem to have no qualms about add wording the most narcissistic right wing for profit spruikers on centre left democratic web sites, they were obviously paid the right amount. I did point out to several web sites what was happening and who they were indirectly promoting (the very paid pundits they were attacking), and left it to them to seek redress.

      So what are google's moral limits with add words, do they even exist. As for providing facts on the resent poor behaviour of corporations, who is kidding who, are you really blind, deaf and dumb. Oh yeah, you were finished before you started.

      --
      Chaos - everything, everywhere, everywhen
    34. Re:I haven't been around in a while by Enderandrew · · Score: 2

      You're a very poor troll.

      I brought facts.

      They don't go out of their way to advertise their contributions to open source software or hardware. They don't go about putting press releases into newspapers or magazines tooting their own horn.

      I pointed you directly to their privacy policies.

      They are the only major player in the market not to release software that "phones home" without telling you.

      They are the only major player in the market to fight China on their censorship policies while everyone else willingly volunteered private data to China.

      They not only release their code and APIs for free, but they do projects like Summer of Code to help a variety of other FOSS projects.

      Your statements contradicted themselves and had no substance, rather contained only vague blanket statements condemning them for being evil with no justification.

      You've made what four or five posts on this subject now, and not once have you given a single example for how they are evil.

      I'm done being polite.

      Shut the fuck up, troll.

      --
      http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
    35. Re:I haven't been around in a while by DragonWriter · · Score: 1

      And a moderation system whereby prevailing thought is promoted while minority opinions are suppressed.


      Well, no. What you see of Slashdot, and what effect moderation has on what you see, is not a function of the moderation alone, but a function of how you have configured your account to treat moderation (unless, of course, you are reading it not logged in, but accounts are free.)

      Its quite possible to completely neutralize or even reverse the default effects of moderation.

      No viewpoint is suppressed by Slashdot moderation, instead, you are given the tools to customize your experience viewing Slashdot to your own taste.
    36. Re:I haven't been around in a while by IgLou · · Score: 1

      But of course! Now the numbers make sense! And they said I was mad! MAD! *Boingy boingy boingy*

      --

      Oops, how did this get here?
      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
  3. if you're so worried about privacy by Adult+film+producer · · Score: 3, Informative

    clear your cookies twice a week and browse the web through Tor.. and use your neighbours wifi connection whenever possible.

    1. Re:if you're so worried about privacy by ArcherB · · Score: 1

      clear your cookies twice a week and browse the web through Tor.. and use your neighbours wifi connection whenever possible.

      Firefox has a setting that will clear all settings every time it's closed. Works like a champ. Of course, this won't clear any IP logs on Google's (or whoever's) site, but it's a start. I guess you can force your ISP to keep assigning a new IP to you, but that may be more of a hassle than it's worth. My tin-foil hat doesn't fit that tight.

      --
      There is no "I disagree" mod for a reason. Flamebait, Troll, and Overrated are not substitutes.
    2. Re:if you're so worried about privacy by pilgrim23 · · Score: 1

      If you are worried about Google having your private information, be sure to place it somewhere safe and secure say...with your federal government. I am sure they will afford it all the care and consideration you as a citizen deserve..

      --
      - Minutus cantorum, minutus balorum, minutus carborata descendum pantorum.
    3. Re:if you're so worried about privacy by soft_guy · · Score: 1

      It is pretty sad if you have to do something illegal just to have privacy.

      --
      Avoid Missing Ball for High Score
    4. Re:if you're so worried about privacy by sumdumass · · Score: 2, Insightful

      Generally., just changing the Network MAC address your operating system or router reports to your cable/DSL modem and then cycling the power to the modem will change the IP address. I don't know how long it would take untill they are all used up and a probkem ensues. Usually the lease time is only 11 hours or but I'm sure some are set way higher. The router will attempt to keep the IP address asigned to the Modem for that length of time so you may end up having to cycle the power twice.

    5. Re:if you're so worried about privacy by badboy_tw2002 · · Score: 1

      And make sure that nothing about you goes on the internet. Really, most people should be more worried about the stuff that random people and future employers can find out about you through Google rather than some company keeping data about your browsing habits. No one wants google to keep habits about them, but at the same time if you've got pictures of yourself drunk at a party puking over a balcony or smoking weed on your MySpace, that's probably a little more damaging to your reputation.

    6. Re:if you're so worried about privacy by cicho · · Score: 2, Insightful

      The federal government is, at least in theory, electable. In practice, they have long been bought and paid for by corporations. Yahoo now does dissenter policing for the Chinese government, and so does Google, though they have not yet ratted anyone out for a dozen-year stint in a Chinese reeducation camp (that we know of). When it comes to civil liberties, the government is bound by many more laws and regulations than corporations are. Try sending a FOIA request to Blackwater or Monsanto, and report back what you got.

      --
      "Only the small secrets need to be protected. The big ones are kept secret by public incredulity." - Marshall McLuhan
    7. Re:if you're so worried about privacy by pnewhook · · Score: 1

      How about turning off your computer and getting a real life? No corporation can track you if you aren't spending 16 hours a day online.

      --
      Tesla was a genius. Edison however was a overrated hack who liked to torture puppies.
    8. Re:if you're so worried about privacy by iminplaya · · Score: 1

      Yeah, that works. Also you can vpn to another network and use its IP. Just be a tiny bit more careful what you look for if you're using the company tunnel.

      --
      What?
    9. Re:if you're so worried about privacy by sumdumass · · Score: 1

      You don't need to be online 16 hours a day to be tracked. But tuning the computer off, defeats the issue at hand. It is like not getting sick by not going out of your house.

      You see, the idea of being tracked on line would assume you were on line. Not going on line defeats the purpose of have a computer and the ability to go on line. So unless you have some urge to buy a computer, high speed internet service and then not use it, you advice is just a load a bull.

      You can avoid the high electric bills by turning the main breaker of at the fuse panel, But then why buy light bulbs, a TV, computer and microwave over. and your don't use it is about as stupid as this.

    10. Re:if you're so worried about privacy by sulfur · · Score: 1

      Actually, I would rather have my searches logged on Google's servers rather than on the corporate proxy. Your company is much more likely to go after you if they don't like anything about sites you visit. That's why I VPN to my home and use my own proxy while surfing the web at work (*cough* during break time, of course *cough*).

    11. Re:if you're so worried about privacy by iminplaya · · Score: 1

      As one who believes in the Christian Dog as the one true Dog, I would have to say you are correct, I believe.

      --
      What?
  4. One company with the most! by Anonymous Coward · · Score: 4, Insightful

    Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world

    You mean one company will have more information than any other company? Unthinkable!

    1. Re:One company with the most! by Anonymous Coward · · Score: 0

      What they mean is that it's time to rename internet to google.

    2. Re:One company with the most! by rm999 · · Score: 1

      "You mean one company will have more information than any other company? Unthinkable!"

      I know you are being funny, but I want to point out - in case it's not clear - that that isn't what they meant. What they mean is that this acquisition will cause google to *overtake* the current record holder of privacy infringement (if it isn't them already). They key is that Google will be worse for the status quo, instead of replacing it with something comparable. If it's not stopped now, it never will be. And these consumer activists have a very good point on why it should be.

    3. Re:One company with the most! by benplaut · · Score: 1

      (insert tubes joke)

  5. In privacy we trust. by Anonymous Coward · · Score: 0

    "The complaint was filed by the Electronic Privacy Information Center along with the Center for Digital Democracy and the US Public Interest Research Group, all of which are involved in online privacy issues."

    Isn't it nice to know all these organizations are working towards one of your goals, slashdot?

  6. MS AssMonkeys by Anonymous Coward · · Score: 0

    The only people complaining are Microsoft's assmonkeys.

    1. Re:MS AssMonkeys by renegadesx · · Score: 0

      Google outbidded Microsoft, so they are stirring the pot. No this is not a joke, Microsoft for a while had the highest bid and Google outbidded them.

      --
      Make SELinux enforcing again!
    2. Re:MS AssMonkeys by pacalis · · Score: 1

      We know who you are Anonymous Coward ... Love Google

  7. That has nothing to do with competition by QuantumG · · Score: 1

    and, as such, is irrelevant bashing.

    If you want to make an argument as to why Google shouldn't be able to aquire Double Click, you have to talk about prices.. you'll just be ignored otherwise.

    --
    How we know is more important than what we know.
    1. Re:That has nothing to do with competition by NewsWatcher · · Score: 2, Interesting

      Believe it or not the world still takes more into consideration than just prices. If it didn't we could have been purchasing cheap oil from Iraq for the past decade. Sometimes you gotta look past the prices to what is in the public's best interest. In the USA for example you have laws that limit foreign investment in some sectors.

      China probably makes nuclear weapons a lot more cheaply than the United States, but you aren't purchasing them there.

      When it comes to a single conglomerate controlling vast amounts of information about a large portion of the world's population, I think it is safe to say prices won't be a factor that will ameliorate concerns.

      --
      If the pattern goes 9am, 10am, 11am, why isn't noon 12am?
    2. Re:That has nothing to do with competition by QuantumG · · Score: 1

      Sigh. They're talking to the Federal Trade Commission about a merger.. the only thing that matters is the effect the merger has on the market.

      --
      How we know is more important than what we know.
  8. Uhh, duh?! by garcia · · Score: 4, Insightful

    Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world

    Wow, and all this time I thought that they already had.

    Moreover, Google will operate with virtually no legal obligation to ensure the privacy, security, and accuracy of the personal data that it collects.

    How is this different than before just by acquiring Doubleclick? (Hint: It's not.)

    Yeah, acquiring Doubleclick was fucking lame and I think it was an expensive gamble but that doesn't make them any more or less likely to horde our private data.

    1. Re:Uhh, duh?! by porkThreeWays · · Score: 2, Interesting

      The whole privacy issue is dumb. Google will have just as much info about you before and after the purchase. i.e. They know everything about your life. Trying to block an acquisition will not change this. I wouldn't be surprised to find out later some of these groups are actually funded by other media companies that wanted to purchase doubleclick.

      All of these complaints are stupid anyway because none of them have the public's interest in mind. Do you really think Microsoft feels the purchase will be against the public's interest? Fuck no. They are mad Google beat them to the punch and blocked them. Microsoft runs to mommy (the government) every time they feel they don't have an unfair advantage. The privacy groups don't like Google's data mining projects as a whole and want to stifle the company. Blocking this purchase would do just that. Like I said, all these are greedy personal interests and there's no one speaking up for the public interest right now, which may or may not be allowing this to go through. But we'll never know with all this FUD flying around.

      --
      If an officer ever threatens to taze you, say you have a pacemaker.
    2. Re:Uhh, duh?! by solevita · · Score: 1

      Yeah, acquiring Doubleclick was fucking lame and I think it was an expensive gamble
      Google make their money by knowing all they can about you and selling you ads accordingly. As such, buying one of their big competitors in the data mining industry is probably neither fucking lame, nor an expensive gamble.

      Google is almost becoming the internet because they can afford to buy all they need to. Seems like a good money making scheme to me.
    3. Re:Uhh, duh?! by cicho · · Score: 1

      "Google will have just as much info about you before and after the purchase. i.e. They know everything about your life."

      If it were so, why purchase doubleclick? Of course the acquisition is expanding their database, it's the only value doubleclick has.

      --
      "Only the small secrets need to be protected. The big ones are kept secret by public incredulity." - Marshall McLuhan
    4. Re:Uhh, duh?! by Anonymous Coward · · Score: 0

      Moreover, Google will operate with virtually no legal obligation to ensure the privacy, security, and accuracy of the personal data that it collects.

      Maybe for people in the USA. Europe and other places have privacy laws protecting people against stuff like this. Take, for example, the UK's data protection act. People have a right to know what information is being held about them and the right to correct it if it is wrong. To store personal information like this, Google need to register with the DPA registrar and tell them precisely what information they are collecting and what it will be used for. Google are legally responsible for any transfers to other organisations.

      If you don't like Google collecting data about you, it's pointless complaining about them buying a company. Fix the problem properly.

    5. Re:Uhh, duh?! by bky1701 · · Score: 1

      Doubleclick seems to be (have been?) the biggest ad agency online, second to google. While it probably is not useful to them, it WOULD have been useful to MS or Yahoo. If you really think their only reason for buying them was to spy on you and are not just trolling, you need a reality check.

    6. Re:Uhh, duh?! by Anonymous Coward · · Score: 0

      DoubleClick is not the world's largest ad agency. They are the world's largest ad SERVING company. They don't sell advertising. They serve it and report on it for their clients. As for the privacy of the data that DoubleClick has, it belongs to their customers, not to them. http://www.doubleclick.com/us/about_doubleclick/pr ess_releases/default.asp?p=573 Google, on the other hand, does sell advertising. Buying DoubleClick does not help them in the selling of advertising, but allows them to speed up their leap into more rich media ad serving, etc.

  9. Google is ok. by Anonymous Coward · · Score: 0

    Google has yet to lead us wrong. I say we let the machine march on.

  10. Making Money... Being Evil... by moore.dustin · · Score: 1, Insightful

    Nothing Google has done has been surprising to date. They try not to be evil, but making money will always be the trump card. There "Don't be evil" motto has never been a higher priority than "Making money," which I am sure the stockholders are very appreciative of.

    1. Re:Making Money... Being Evil... by pacalis · · Score: 1
      Yes, but money is made in different ways. MS takes our money. Google sells us.

      Given the choice (as if!), I prefer the former.

  11. If you don't like it... by MorderVonAllem · · Score: 1

    ...use an ad blocking software

    1. Re:If you don't like it... by EugeneK · · Score: 1

      this is my ad-blocking software in /etc/hosts:

      127.0.0.1 ad.doubleclick.net

  12. I for one... A call to the Google Co. by Bananatree3 · · Score: 5, Interesting

    would welcome a Google takeover of Doubleclick if it ment a radical change to its underhanded spyware tactics. If Google can reform this company into something less invasive, I really would welcome that.

    1. Re:I for one... A call to the Google Co. by sumdumass · · Score: 1

      Yea, And if the spyware didn't crap out the computer in a viral fashion, I wouldn't mind having some installed either.

      You right, there isn't any indication that they are going to use this to any extreme way. And it could be highly possible that Google will take this company to a new level of how it operates.

    2. Re:I for one... A call to the Google Co. by elchuppa · · Score: 1
      I'm just looking at the website you mentioned and I'm curious what a 'Web bug' is...

      Is this post really interesting? did anybody actually look at the trustix link? Is there really evidence of DoubleClick using cookies to obtain users personal information? If so, how? Aren't cookies basically just key value pairs that a domain can store on a users browser to access later?

      Are cookies really spyware? Is every site on the internet that uses cookies spyware? I believe that's most of the internet... I don't know but it just seems like the quality of peoples opinions on this issue is quite poor due to a general intellectual laziness and a willingness to assume the worst.

      The site also mentions that DoubleClick acquired Abacus direct and announced plans to tie together web-identities with Abacus's already existing database on real people. Rightfully there was an outcry and laws should have been passed to protect peoples privacy, but I don't know that any laws were passed. And the site doesn't mention that DoubleClick chose not to follow through with this plan due to the privacy concerns.

      So what does this amount to? DoubleClick is basically a marketing technology company that provides advertisers with technologies to profile users by their browsing habits over the ad networks. The data is not identifiable and does not even belong to DoubleClick. If you don't like it you can opt-out and basically you will get ads that aren't relevant to you instead of ones that are more relevant to you. And that's about it. My biggest gripe would be with the fact that their technology enables publishers and advertisers to make ads that annoy the hell out of me. Although I think that has improved over the past few years.

      Well I don't know the details all that well, perhaps someone has some more damning evidence against them, but it should be laid out. Because so far the conversation has been more hysterical than informative. It's also a somewhat depressing reflection of the current crop of Slashdotters maybe... Am I getting old or are the threads dumbed down relative to 4-5 years ago?

    3. Re:I for one... A call to the Google Co. by hadr1an77 · · Score: 1
      This is nonsense. From trustix.com:

      A company can also use the bugs to tie cookie histories to personal identifying information, such as your phone number and address. In fact, a California woman sued DoubleClick for just that behavior. The company bought another firm, Abacus Direct, which holds detailed consumer profiles on more than 90 percent of U.S. households. DoubleClick cross-referenced its spyware results with that database to compile surprisingly personal profiles First of all, DoubleClick (or rather their former holding company) sold off Abacus months ago. Second, the topic of "cross-referencing" was covered in an extremely expensive lawsuit between 2000-2002, the result of which stated unequivocally that the two datasets would never be linked together. DoubleClick may as well be the Teflon Don when it comes to these kinds of lawsuits -- the charges don't stick in the end.
    4. Re:I for one... A call to the Google Co. by Anonymous Coward · · Score: 0

      If only Trustix's information was correct...

      "The company bought another firm, Abacus Direct, which holds detailed consumer profiles on more than 90 percent of U.S. households. DoubleClick cross-referenced its spyware results with that database to compile surprisingly personal profiles"

      First off, it DID buy Abacus Direct (which it now no longer owns), but they never married the data from their side to the Abacus Direct data.

      "The cookies then revealed past online behavior, even home addresses, IP addresses, and phone numbers to the bugs, and the bugs sent that information straight back to DoubleClick."

      Past online behavior...kind of. If you call tracking which ads a user has seen as online behavior.
      Home addresses? Nope.
      Phone numbers? Not a chance.

      If DoubleClick had personally identifiable info, and further, was using it, they'd have been shut down a LONG time ago.

  13. So what? by mudshark · · Score: 1

    I've had this in my hosts file for yonks:

    127.0.0.1 anything.doubleclick.net

    --
    In other news, astrophysicists have announced that they now know what all that dark matter is: it's stupidity.
    1. Re:So what? by 3p1ph4ny · · Score: 1

      I'm sorry, I don't understand your notation. How many Library of Congresses is one yonk?

    2. Re:So what? by mudshark · · Score: 1

      It's a measure of time: 1 yonk = amount of time it would take one class of third graders to read 6.18E-6 Libraries of Congress and write a book report.

      --
      In other news, astrophysicists have announced that they now know what all that dark matter is: it's stupidity.
  14. Big Google is BAD by MBCook · · Score: 4, Insightful

    Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world.

    That's the status quo. Google may be that company, they may not be. But there must be one company which knows more than any other at this moment.

    Moreover, Google will operate with virtually no legal obligation to ensure the privacy, security, and accuracy of the personal data that it collects.

    That, too, is status quo. Again, nothing is different.

    I realize that big companies are evil, mergers are evil, and having all that data in one company's hands might make it more likely to be abused than in the hands of two competitors... but this seems like hand-wringing over nothing. Google just placed themselves in a position to used as a bad guy in this fight. Of course, if companies can get your data wrong and not be liable, wouldn't you rather have 5 companies have it wrong than 6?

    Poor Google made themselves a target in an old fight, but I don't really see this as all that bad. This just seems overblown to me.

    --
    Comment forecast: Bits of genius surrounded by a sea of mediocrity.
    1. Re:Big Google is BAD by dgym · · Score: 1

      There should be at least two, maybe even as many as three companies with more information than any other, it's called a free market!

    2. Re:Big Google is BAD by HolyCrapSCOsux · · Score: 1

      Perhaps this was meant to be funny, but in order for 2 companies to have more information than the others, wouldn't those 2 companies have to have the same amount of information?

      Otherwise, the top company will have more than the 2nd best. #2 would have more than 3, etc. Isn't that the point of ordinals?

      A free market does not demand equality.

      --
      0xB315AA8D852DCD3F3DCA578FD2E0BF88
    3. Re:Big Google is BAD by servognome · · Score: 1

      There should be at least two, maybe even as many as three companies with more information than any other, it's called a free market!
      Free markets can end up with a single company on top.
      --
      D6 63 0D 70 89 81 BB 8E 7B 7C 5F 5D 54 EA AB 73
  15. Clueless by Anonymous Coward · · Score: 0

    "The acquisition of DoubleClick will permit Google to track both a person's Internet searches and a person's web site visits," it said.

    So what do these folk think ad-words and urchin (analytics) let them do?


  16. Not yet worried by pembo13 · · Score: 1

    I'm still more worried about the RIAA than Google. The former seems to have a hand in, or is associated with gun wielding police officers. Just pass some legislation to ensure that Google cannot do this, and that one never _must_ use Google (assuming there are alternatives) and I am fine with this. AdBlock will take care of obtrusive ads.

    --
    "Thanks for all the money you paid to us. We've used it to buy off ISO among other things" -Microsoft
  17. No limits, really? by Anonymous Coward · · Score: 4, Insightful

    "Google will operate with virtually no legal obligation to ensure the privacy, security, and accuracy of the personal data that it collects"

    Don't they have to abide by existing privacy laws? If so, then the real problem is: existing privacy laws are inadequate.

    It shouldn't matter what company it is.

    1. Re:No limits, really? by Babbster · · Score: 1

      Clearly, these folks don't think the existing laws are adequate (they're probably right). Of course, that's something to take to Congress (legislative) and isn't something over which the FTC (enforcement) has any power, nor should the privacy issue have anything to do with a proposed merger.

  18. More access than any other company? by RobertM1968 · · Score: 1

    Seriously, I think they have more access to that information already (than anyone else)... I doubt this will significantly change things... and if it does, so what? I'd choose Google over MS any day to have such information...

    1. Re:More access than any other company? by Anonymous Coward · · Score: 0

      I would believe that if Yahoo or MS were to buy Doubleclick then they would have more information on websurfers than anyone. So, therefore, if Google were to be blocked from buying Doubleclick, then MS and Yahoo should be blocked also.

      Besides what if Doubleclick licensed out their data to all three of these guys. Would that be good? I don't think so.

      Personally, I would like all of Doubleclick's records to be lost, but of course I have been blocking Doubleclick for years now, like most people who know anything about them.

  19. Always shoot the guy in front by jfengel · · Score: 3, Insightful
    FTFS:

    ...will give one company access to more information about the Internet activities of consumers than any other company in the world Isn't there always going to be some company with more access than anybody else? Is it this guy's job to complain about whoever has the most information until nobody knows anything? Or will he be satisfied when two companies know precisely the same amount and there is no longer a single company with "the most".
  20. Hold up... by hax0r_this · · Score: 1

    So wait, are you telling me one company is going to have access to more information than any other company!?! No!

  21. Who cares... ? by zappepcs · · Score: 1

    That was my first thought. I use ad blocking software and other privacy assurance items. I haven't seen a doubleclick ad in a loooong time.

    MS is obviously having second thoughts about not making a better offer. I understand that there are people out there that will be susceptible to ads on the Internet. I don't know if you can ever get some people to surf safely. Google has so far demonstrated a huge amount of honor (honour) with regard to privacy of users. I'm absolutely happy that doubleclick didn't sell out to MS.

    If your choices are nothing but differing levels of evil, I say Google is acceptable.

  22. What for? by Anonymous Coward · · Score: 0

    host anything.doubleclick.net
    Host anything.doubleclick.net not found: 3(NXDOMAIN)
  23. Google is a business by Rolgar · · Score: 1
    If you don't like it, take your business elsewhere. Every business evolves to improve or maintain profitability and competitiveness. If you don't like Google's business practices, go to MSN, Yahoo, Ask, another competitor, or build your own.

    As they say, the only constant in business is change. And when you have a market as cut throat as internet advertising, companies are going to do everything they think of to get an edge. Google is a business, and they aren't the government, so I don't have any problem with them having information on me as long as the advertising doesn't get more invasive, like in Minority Report.

    1. Re:Google is a business by SailorFrag · · Score: 1

      You make an excellent point. Really, Google can't be caught doing bad things with the data they collect -- otherwise they're doomed (if people don't trust them, they get no traffic, no advertisers and no sites willing to post their ads... any one of which would impact them greatly). The simplest way to ensure that they don't have that problem is if they don't do bad things with the data in the first place. They know this. Why are we freaking out when they haven't done anything yet, nor is there any indication they would even want to?

    2. Re:Google is a business by usa1mac · · Score: 1

      Good advice. I switched back to Yahoo search and surprise surprise, it's just as good as Google.

  24. motto by Propaganda13 · · Score: 4, Funny

    Same old motto, you just read it wrong before.

    Google - Don o' evil

    1. Re:motto by Anonymous Coward · · Score: 0
      Same old motto, you just read it wrong before.

      Google has been freaking me out for a while, I'm surprised nobody has raised much of an eyebrow before. I'm a guy who's happy to let Tivo aggregate my info, so its not that I'm paranoid. But serious, they potentially haev my email (gmail), my search habits, my desktop file index (Desktop), Web site visitors (their webtrends alternative). So now not only will they know what Google Ads sites I've been to, but now the Doubleclick sites.

      Fortunately I've been taking counter measures for a while, but its just a matter of time before web ads start greeting users by name with embarassing offers. ("John Smith, we have a special value pack of Viagra and Gay Porn for you" after data mining my Spam inbox and a search for Greg Louganis)

    2. Re:motto by Architect_sasyr · · Score: 3, Interesting

      Protection against double click isn't that bad... squid proxy and a block list is always a good start. I have a custom adblock list in all my Firefox browsers that blocks (among others) doubleclick and the google analytics.

      I'm not a full on paranoid (can't stand using Tor most of the time for example) but it doesn't mean I have to give my information away just because someone went to the effort of trying to retrieve it. Bad enough they have my email and I log in automatically to that...

      And is Google becoming the new Microsoft? Large enough market share to be scary, but still with enough competition that America can't really interject with the justice system?

      --
      Me failed English...
      FreeBSD over Linux. If my comments seem odd, this may explain...
    3. Re:motto by SuluSulu · · Score: 2, Interesting

      Protection against double click isn't that bad... squid proxy and a block list is always a good start. I have a custom adblock list in all my Firefox browsers that blocks (among others) doubleclick and the Google analytics.


      This brings up an important question: At what point is ad blocking too much?

      The reality of the internet is that most of it is commercial. Many of the best sites have to be this way because they require a full time staff, and who are we to deny them the right to make a living providing us with content to view? These sites really have only two options: ads or subscription. So, at what point does ad blocking become too much?

      Personally, I do use Adblock but I don't go out of my way to block ads so I still get most of them. That's fine with me. It takes the edge off the really annoying ones. Of course you'll have to pry Flashblock out of my cold dead fingers. Damn flash ads.
    4. Re:motto by GIL_Dude · · Score: 4, Insightful

      Well, to purloin a phrase from the people always harping about the MPAA/RIAA - these web sites should just get a modern business model and it's just too bad that we don't want to view their ads. It's not stealing... Oh, wait - that analogy only goes so far.

      But, I guess it comes down to - for most sites anyway - I wouldn't bother going to them at all if I had to view their ads. So, if they can get some people to view the ads and that keeps them in business great. But I'll be damned if I will use the site if it has many on it. Some of these 10 ads and a paragraph of actual text, then click next for 10 more ads and a paragraph sites I have already stopped going to even WITH adblock plus. It just isn't worth it. Same thing with TV. If I can't TiVo it - forget it. It's my time and I get to decide what I watch with it (and guess what - ads aren't what I picked!).

      If that forces some sites I like to go subscription - that would probably be fine with me. I imagine there would be a lot less flames and more reasonable discussion here on good old slashdot if it had to go subscription. Trolls probably don't want to pay, and I'd be willing to bet the crazy "mac switcher" guy with his maximize window crap and the GNAA guy wouldn't want to pay either.

    5. Re:motto by Merusdraconis · · Score: 1

      I let through Project Wonderful ads but that's about it. Considering they tell you how much the ads cost on the page, it's pretty much saying how much you need to pay if you'd like to wipe the page clean for a day.

    6. Re:motto by Architect_sasyr · · Score: 1

      I've never used TiVo so I can't comment on that, but I've noticed that a lot of websites have ads I don't want to see. If I surf a serial's website at work to trial some software before we buy it I have to deal with porn all over my screen. Not something you want the Director or the HR department to see. I use adblock to stop these.

      Cowboy Neal would be a little pissed if he realised I also block the ads on slashdot. This isn't because I want to stop someone from gaining revenue, hell, I click on those ads most of the time, but the fact is that I have an issue with bandwidth which affects my DNS. If I'm trying to load doubleclick google-analytics AND the website I actually want to view, this causes significant lag time on my pages. I'm not trying to jip someone their pay and (if I weren't a paranoid!) I'm not trying to prevent them gathering information... the simple fact is that loading the extra pages significantly affects my surfing experience.

      --
      Me failed English...
      FreeBSD over Linux. If my comments seem odd, this may explain...
    7. Re:motto by iminplaya · · Score: 1

      Google - Do mo' evil

      --
      What?
    8. Re:motto by Filiks · · Score: 1

      Is there an extension that easily handles cookies, deleting the bad ones and keeping the ones I want to keep me logged in to slashdot? It could erase the tracking info from yahoo, but let me log in to my account.

      I haven't gone looking, so maybe this already exists?

    9. Re:motto by Uzuri · · Score: 1

      You might try CookieSafe? It's like NoScript for Cookies. Much easier than the old "Ask Me Every Time".

      --
      I'm a she-slashdotter... but I make up for it by living with my folks.
  25. small = good, big = evil by Anonymous Coward · · Score: 0

    do you not understand? the bigger you get the greedier you are? Oh and NEWSFLASH, google servs the government exclusively, not you! retards

    1. Re:small = good, big = evil by Anonymous Coward · · Score: 0

      I don't see how your post is related to the parent, but Big & Evil works way better for a one night stand than Small & Good.

  26. As far as I'm concerned... by jhfry · · Score: 2, Insightful

    ... let Google have it. I would much rather have a closely scrutinized, 'Microsoft' of online profiling.

    Why? Because the more consolidated the resources are, the easier they are to monitor, and the more careful they have to be because they are a larger target if they do violate our rights, or simply piss off the internet community.

    I don't like double click any more than anyone else. Mostly because they are very stealthy (well kinda), compared to Google. I know that Google pays attention to what I search for, I can tell by the ads they provide... it's in my face and I trust them (more or less) because they have lots to lose if they start abusing their users.

    I really start to freak out when I visit a not-so-reputable site and get adds for "So-and-so lives in mycity,state about 2 miles away and is looking for a good time..." where did they get my address? I wouldn't put is past doubleclick or any of the smaller tracking systems, but Google would be blasted in the media if they were selling our personal info to Porn/Adult 'dating' sites.

    I could be completely wrong... maybe no one cares enough to complain and Google is selling us all up the river... but I doubt it.

    I do have to admit though, it's kinda scary knowing that anyone has that kind of power to know so much about a person. Kinda like when I reviewed my FBI security clearance paperwork... it's amazing what they can dig up!

    --
    Sometimes the best solution is to stop wasting time looking for an easy solution.
    1. Re:As far as I'm concerned... by Rosonowski · · Score: 2, Informative

      They map your IP to whereabouts it should be. All they have to do is get the city right, and the rest is probably static.

      --
      01101001 01100001 01101101 01101110 01101111 01110100 01100001 01101100 01100001 01110111 01111001 01100101 01110010
  27. Who cares? by pestilence669 · · Score: 4, Insightful

    ... really. It's not like this acquisition comes from anti-competitive practices or anything (search Microsoft's history). Let's complain when they (Google) actually does something wrong instead of being reactionary and speculating about things which have yet to happen.

    Historically, Google has been pretty good about privacy issues, despite the NUMEROUS areas of concern like:
    - Scanning everyone's gmail
    - Google Desktop's indexing of everyone's machine content
    - Keeping search data indefinitely
    - etc, etc.

    Somehow, DOUBLECLICK is the biggest concern? Not a chance. This is media hype perpetuated by the competition crying foul. I really wish people would concern themselves with actual privacy issues. It's just advertising data, people. Fear the Google Desktop, not tracking cookies.

    1. Re:Who cares? by gertam · · Score: 1

      I agree. What has Doubleclick done that is worse than what Google has done already? Doubleclick was just one of the first ones to use cookies to gather information on people, so they are reviled. The spyware canard is bogus.

      For real privacy concerns, look to Chase, Citibank, and Bank of America, or data-crunching houses like Acxiom. They all have important financial information on you.

    2. Re:Who cares? by camperslo · · Score: 1


      Somehow, DOUBLECLICK is the biggest concern? Not a chance. This is media hype perpetuated by the competition crying foul. I really wish people would concern themselves with actual privacy issues. It's just advertising data, people.


      Ti you it make seem like just advertising data, but it qualifies as stalking in Texas.

      It's interesting that Homeland Security looked to someone from doubleclick to protect personal privacy.

      It's kinda funny how marketing-speak changed the name "web bugs" to the almost religiously enlightened sounding "web beacons" that help track what you've read, and through your IP, where. They say you can opt out. That sets a cookie!
      Web bugs can be in email, web pages, even some documents.

      The combination of web bugs and other techniques can still mine considerable data even with cookies off or frequently deleted.

      I generally have liked Google, but it seems this is not the only instance of them connecting with slime.

    3. Re:Who cares? by cicho · · Score: 1

      "Let's complain when they (Google) actually does something wrong instead of being reactionary and speculating about things which have yet to happen."

      In these cases, prevention is better than cure, because it will be exceedingly hard to know WHEN Google has "actually done something wrong". Bhopal disaster, you knew about it because people were dying all over the place. But a company like Google can be delivering political dissenters to their governments for imprisonment and/or torture, like Yahoo now does, and the only way you'll hear about it is from a whistleblower, if one comes forward.

      --
      "Only the small secrets need to be protected. The big ones are kept secret by public incredulity." - Marshall McLuhan
    4. Re:Who cares? by Kristoph · · Score: 1

      The issue is not who knows, the issue is that someone knows.

      Google collects all this information about people. Imagine a government asks Google to provide that information to identify individuals it considers a risk to society. One might argue this is fine to stop the next VT but it can also lead, obviously, lead to oppression.

      If the laws support the government there is nothing Google can really do about this but hand over what is asked of them. (Yes they can and do fight such requests in the courts but, ultimately, if they lose they will hand over the data.)

      So even if Google itself does 'no evil' by collecting such large amount of information they can contribute significantly to the perpetration of evil.

      ]{

    5. Re:Who cares? by GauteL · · Score: 1

      Historically, Google has been pretty good about privacy issues, despite the NUMEROUS areas of concern like (...)

      I would just like to ask two things:
      1. Can you define 'pretty good'?
      2. How do you know that they have been 'pretty good'?

    6. Re:Who cares? by NotmyNick · · Score: 1

      If one of your links said what you inferred, you might have been modded insightful.

      --
      Notmysig
  28. I'm not so worried about Google's intentions... by bennomatic · · Score: 1
    ...as I am about long-term security. From hackers, from digruntled Googleans (what do you call Google employees, anyway?), from the Federal Gov't, from other Gov'ts who somehow are able to subpoena Google logs. I try not to wear a tin-foil hat too often, and when I do, it's usually got holes for Google, but I'm not a great fan of Double-Click's at least historically.

    But is it worth suing them or breaking them up or blocking their ability to purchase the double-clicks of the world? I don't know. If you don't like what they're doing, don't use the toolbar, clear your cookies every once in a while, add a plug-in to block ads from certain hosts or IPs, and whatever else you like.

    Or if you want to be an activist, start a certification where people can put your badge up on their site indicating that their system is totally Google free. No trackers, no ads, no counters, no nothing. Of course, then you could collect data about everyone who visits those google-free pages and use it for your own benefit, or sell it to Google, or...

    --
    The CB App. What's your 20?
    1. Re:I'm not so worried about Google's intentions... by BladesP9 · · Score: 1

      I am puzzled, but not surprised - if that makes any sense. Most of the time I hear that Microsoft is bad for being a monopoly - but now it is somehow not a big deal for Google to be one in terms of user data. Is it only OK because it's Google and you now need to find a way to justify the love and devotion that has been poured over them for years from various sources? Or do you really believe that one company's greed is another's virtue? Sorry - I just don't get it. I'm getting very wary of Google now. Is there some other smaller upstart with a good idea worth getting behind? And if so how long until Google sues them.

    2. Re:I'm not so worried about Google's intentions... by Jugalator · · Score: 1

      Yes, I think the first major problem from Google's services won't come from a scandal in how Google use their information, but rather from an exploit. However, it could be an idea to try protect Google from themselves, because can we otherwise be sure they'll sanitize themselves and build their infrastructure in a way that databases aren't cross-ran too much?

      --
      Beware: In C++, your friends can see your privates!
    3. Re:I'm not so worried about Google's intentions... by bennomatic · · Score: 3, Interesting
      It started off as a gut feel, but I'll be honest with you, Google is very far from being a monopoly. They are innovating--and purchasing--their way to success, and they applaud and support small businesses with good ideas. If they were a monopoly, they would have crushed YouTube with GVid, but they didn't; they paid a very good price for it.

      With Microsoft, a lot of what they do stinks of control and monopoly-based thinking. Claiming to support browser standards, but breaking them such that it's more work for web-based businesses to support browsers other than the most dominant one, creating their own "PlaysForSure" music DRM standard and then breaking it for their banner music player which is supposed to supplant the iPod, donating huge amounts of money to schools in the form of certificates for Windows-only software. It's a very different culture.

      Plus, if I really want to, I can block cookies, I can avoid sites with advertisements, I can not use the Google toolbar. They are not forcing me to give them my data. I don't use Google Checkout, for example. I don't like to have a blank check sitting on anyone's system. However, they've made it worthwhile for me (functionally) to use their toolbar, so I do. They've made it (financially) worthwhile for me to use their Adsense system, so I do. They've made it worthwhile (functionally) for me to use Gmail, so I do. It's easy, reliable and the price is right, and I can take my crap and go any time if I really wish to, so I use it.

      The sheer fact that Google is one of the biggest companies doesn't make them the worst. A very small company can be very corrupt. Microsoft, to quote--or at least paraphrase Steve Jobs--may not be evil, but they have no class, and I choose to give them no more of my resources--informational, financial or otherwise--than I absolutely have to. But it's not because their the biggest; it's because they engage in predatory, anti-competitive behavior.

      That being said, Google is a company made up of people. And people do bad things; people make mistakes. My initial point was that even if the intention isn't bad, bad things can happen. I'm not sure it's worth a lawsuit, but it is worth questioning--and was, even before the D-C purchase--whether Google is taking all necessary precautions to make sure that data is not being abused. For example, a client of mine recently emailed me his social security number. I didn't ask for it, and I didn't want it. And I deleted the message. However, it was on my Gmail account, and I'm sure they have a backup somewhere, and if some corrupt-but-efficient person were to gain unfettered access to email backups and do a search for patterns matching social security numbers, they could find them, and possibly use and sell them, and that would be a *bad* thing.

      So in short, there's no love and devotion and justification going on, and Google is not yet Microsoft. G may be bigger, but M is definitely badder. Your wariness is probably founded; I just don't feel the same way... yet.

      Your rhetorical suggestion about some other smaller company with a good idea is probably a good litmus test. If some little company comes along with a search algorithm that works 100 times better than Google's, and Google sues them into oblivion spuriously (i.e. without grounds, but knowing that the little guy doesn't have deep enough pockets), then I'd start to feel the same way about Google. Likewise, if they were to buy the company and bury the technology so that it never saw the light of day, I'd feel negative about Google. But so far, GOOG has been all about incorporating new ideas, using open standards, and supporting multiple platforms. So far, so good. If you want to know how I'll feel about them next week, ask me next week.

      --
      The CB App. What's your 20?
    4. Re:I'm not so worried about Google's intentions... by Anonymous Coward · · Score: 0

      Someone who works at Google is a "Googler".

  29. You're right by winkydink · · Score: 1

    Yeah, acquiring Doubleclick was fucking lame and I think it was an expensive gamble but that doesn't make them any more or less likely to horde our private data.

    It just gives them more data to horde.

    --

    "I'd rather be a lightning rod than a seismometer." -Ken Kesey

    1. Re:You're right by Killjoy_NL · · Score: 2, Funny

      FOR THE HORDE!!

      or something along those lines anyway ;)

      --
      This is the sig that says NI (again)
  30. Tautology... by msauve · · Score: 1

    "will give one company access to more information about the Internet activities of consumers than any other company in the world"

    Uh, there will always be one company with access to more information than any other company, unless all companies make all of their information available to all (never happen). Exactly what makes it bad that it's Google, and not company X or Y which has access to the most information?

    --
    "National Security is the chief cause of national insecurity." - Celine's First Law
  31. Internet Privacy? by CannonballHead · · Score: 1

    I thought all truly educated users of the internet were in agreement that if you want something private, you don't use the internet... at least, not without some big steps (major encryption with secret keys carried in person in locked briefcases, used only once, and are based on atmospheric noise).

    Whether or not Google is "bad" or "good" is almost irrelevant; to some extent, you're not going to be private online. If you want to lead a truly private ... life of some sort ... get offline. People can tap your connection, too, and get your e-mail that way. Privacy is ... pretty limited online. That's why people get Ph.D.'s and huge awards in network cryptography stuff.

    So... yeah, Google probably has a lot of information that most other companies don't have, and have an easier way to, mmm, snoop or whatever you might think they are going to do. But hey, it's your choice to be online, to allow cookies, etc.

    Can always mask your ip, not allow any javascript or cookies or anything like that... or become a monk and live in a monastery and spend years repenting of ever supporting Google's malicious activities by using gmail.

  32. Banning All "Number One"s? by Nonsanity · · Score: 1

    ...will give one company access to more information about the Internet activities of consumers than any other company in the world.

    But if they weren't number one in this, then next guy would be...

    They are obviously trying to say something like "they will have too MUCH access" though that would mean defining what "too much" means. They can't do that, so they go with this emotional doublespeak instead.

    This sort of formless cry that the universe isn't fair is just downright sad.

    I'll bet these groups are now lobbying for some sort of legislation. They can't even phrase the problem clearly and distinctly and prove it IS a problem (not that it is going to be, that it IS), yet they want to pass laws to govern it.

  33. It's all relative... I guess by Itninja · · Score: 5, Funny

    Google in 1998: "Don't be evil"

    Google in 2007: "Really now, what is evil? Who are we to say what evil is....?"

    --
    I judt got a nre Kinesis keybiartf so please excusr ant egregiou typos.
    1. Re:It's all relative... I guess by AncientPC · · Score: 1

      "It depends on what the meaning of the word 'is' is. If the--if he--if 'is' means is and never has been, that is not--that is one thing. If it means there is none, that was a completely true statement". (Impeachment of Clinton)

    2. Re:It's all relative... I guess by OldManAndTheC++ · · Score: 1

      Google in 2017 (after it becomes a self-aware AI): "Google is good! Not-Google is evil! Death to all that is Not-Google!"

      --
      Soylent Green is peoplicious!
  34. Hm. by harry666t · · Score: 0

    Interesting, how can a couple of dollars and one agreement turn a company that everyone blocked, ignored, or was just being annoyed with into a company that suddenly is a serious threat to our privacy.

  35. New Slashdot logo for Google by Anonymous Coward · · Score: 0

    Whenever there is a Microsoft story, the logo is of Borg Gates. The logo for Google should be of Big Brother from the 1984 commercial

  36. They're legally mandated to make $ top priority by Ungrounded+Lightning · · Score: 2, Informative

    There "Don't be evil" motto has never been a higher priority than "Making money," which I am sure the stockholders are very appreciative of.

    As a commercial corporation they are legally mandated to put making money for their stockholders at the top of their priority list.

    It's the job of corporations to make money. It's the job of governments to adjust the rules of the money-making game so that doing good and not causing harm makes MORE money than doing bad and causing harm.

    --
    Bantam Dominique roosters crow a four-note song. Once you've heard it as "Happy BIRTHday" you can't NOT hear it that way
    1. Re:They're legally mandated to make $ top priority by cyngus · · Score: 1

      As a commercial corporation they are legally mandated to put making money for their stockholders at the top of their priority list.

      Your failure here is to believe that making money and serving your customers interests are mutually exclusive goals. Think how silly that notion is "I aim to stay in business by pissing off my customers." I would say that in the long run the best way to make money is to make your customers happy. I can make a lot of money today by over charging my customers, but I will make more money over my expanse of time as a business by charging fair prices or by engaging in any customer-concerned decision you can think of.

      Google in their registration statement basically said "We're going to make the best long-term decisions for the company, it may cause us to lose money in the short term or have wildly erratic earnings, but if you don't like it, take your money elsewhere. If you want a quick buck, leave, we don't want or need you."

    2. Re:They're legally mandated to make $ top priority by maxume · · Score: 4, Informative

      Actually, they are obligated to act in the interests of the shareholders. Larry, Sergey, and Eric own a controlling interest, giving them broad leeway in deciding what the interests of the shareholders are( http://news.zdnet.com/2100-9588_22-6071494.html ). Given that the share structure was public knowledge at the time of the ipo, no one can claim that they bought shares that are now not being properly represented or whatever.

      --
      Nerd rage is the funniest rage.
    3. Re:They're legally mandated to make $ top priority by Anonymous Coward · · Score: 1, Insightful

      As a commercial corporation they are legally mandated to put making money for their stockholders at the top of their priority list.


      They're obligated to put their stockholders interests at the top of their priority list. If the stockholders place "Do No Evil" above "Make Money" in their own priority queue, the company must reflect this value.

      It's the job of governments to adjust the rules of the money-making game so that doing good and not causing harm makes MORE money than doing bad and causing harm.


      No, it's it is the job of the customer to make sure 'not causing harm' makes a company more money than causing harm.
    4. Re:They're legally mandated to make $ top priority by cyngus · · Score: 3, Interesting

      Very good point. Just a small note is that actually Larry and Sergey have enough votes themselves to exercise voting control over Google. Although economically they don't have a majority of the company. They have over 60% of the votes, although only have shares worth 20-25% of the company.

    5. Re:They're legally mandated to make $ top priority by Anonymous Coward · · Score: 0

      You seem to be under some warped view that the customers are people doing searches or using googles products. news flash you are the PRODUCT. The customers are the companies that pay for ads that are delivered to you the product. collecting more information on you the PRODUCT is extremely beneficial to there CUSTOMERS as they can target there ads and money even better to extract maximum dollars from you the PRODUCT.

    6. Re:They're legally mandated to make $ top priority by cunina · · Score: 1

      They're obligated to put their stockholders interests at the top of their priority list. This, and the OP's more general statement, are common misconceptions. There is no such requirement in federal law, nor in any state's law that I know of, that the shareholders' interests must be a company's top priority. Such a statement may have been used to explain various layoffs, outsourcings, releases of toxic waste, and so forth, but it's simply false. One good counterexample is Costco, which publically and repeatedly states that their priorities are employees, customers, and shareholders, in that order.
    7. Re:They're legally mandated to make $ top priority by cicho · · Score: 1

      "It's the job of corporations to make money. It's the job of governments to adjust the rules of the money-making game so that doing good and not causing harm makes MORE money than doing bad and causing harm."

      True. And so the corporations figured out long ago that the best way to ensure successful moneymaking was to invest in the government. Which they did, and the rules have been adjusted in the reverse direction to what you state.

      --
      "Only the small secrets need to be protected. The big ones are kept secret by public incredulity." - Marshall McLuhan
    8. Re:They're legally mandated to make $ top priority by maxume · · Score: 1

      Are you talking about this?

            1. Obey the law.
            2. Take care of our members.
            3. Take care of our employees.
            4. Respect our vendors.
            5. Reward our shareholders.

      The Board of Directors will get sued if they aren't running the company to the benefit of the shareholders; in my mind, Costco is well inside the definition in taking care of the employees and members, as that is pretty much their business...

      --
      Nerd rage is the funniest rage.
  37. 3 letters by Duncan3 · · Score: 2, Funny

    I'm sure the CIA will call the FTC and make this all OK. Worry not. It's double-plus good.

    It's well known the CIA is woven deep into Google, and frankly if they weren't we'd have to fire the whole CIA for incompetence.

    --
    - Adam L. Beberg - The Cosm Project - http://www.mithral.com/
  38. Huh... by Anonymous Coward · · Score: 0

    Where are these organized activist groups whenever Microsoft is involved? Seems like apologists only come out.

  39. Always at least one company on top by noidentity · · Score: 1

    "Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world,"

    So the situation before was that there were two or more top companies who each had equal access to this information? Otherwise, the argument is silly since there will always be one or more companies that have access to more information about X than any other company in the world!.

  40. In the event of a tie... by Ungrounded+Lightning · · Score: 1

    Isn't there always going to be some company with more access than anybody else?

    Except when two or more are tied for first place. B-)

    = = = =

    Their spokesperson was innumerate, which makes his lead argument ludicrous to anybody with even a slight understanding of math.

    He was also very unclear on his major point:

      - Google now has access to info on user searches, along with SOME of the link-follows from their search results (those where they hotwired it to go to their servers and forward to the target along with those that use their cache).

      - Doubleclick has access to info on page views where they have ads - info that Google, in the main, doesn't have.

    By buying Doubleclick, Google potentially has much MORE information about users' online behavior. It isn't quite as good as having a tap on the users' internet connection. But far less of their browsing will be missed.

    --
    Bantam Dominique roosters crow a four-note song. Once you've heard it as "Happy BIRTHday" you can't NOT hear it that way
  41. what's the big deal? by __aalwyc6372 · · Score: 1

    for crying out loud, use noscript (https://addons.mozilla.org/firefox/addon/722)! why should anyone care if doubleclick owns itself or is owned by google (which has yet to break my trust)? i rather see power in able hands.

    1. Re:what's the big deal? by BillGatesLoveChild · · Score: 1

      Google sees you searching for websites. Doubleclick sees you visiting them. It's a Total Information Project.

  42. notice the comments below by circletimessquare · · Score: 1, Redundant

    classic slashdot prejudices on display: google can do no wrong. kind of like microsoft can do no right. hey guess what slashbots, in the real world, *gasp* microsoft can actually get some things right, and *gasp* google's "do no evil" buzzphrase is exactly that: marketing propaganda. face it: google might have been the cool new upstart 5 years ago in 2002, but now it is just as much an entrenched bloated corporate entity just as much as whatever your favorite corporate bogeyman is. please catch your prejudices up with reality, google is just as much a corporate faceless scourge as all the rest now

    --
    intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
    1. Re:notice the comments below by jonesarch · · Score: 1

      I don't think it's a case of google can do no wrong. Google was the only search engine that didn't roll over and play dead to gov't subpoenas that overreached. It also has a pretty good record (no one's perfect). What are you afraid of? That ads might be more pertinent to things you care about? If Google can reign in doubleclick's ads and merge them with the non-graphical Google ad bar I'd be one happy camper.

    2. Re:notice the comments below by swordgeek · · Score: 1

      Here's what I'm afraid of. I'm afraid that a public for-profit corporation can get away with MORE abuse of the general public because their stupid marketing slogan has convinced people to let them do anything they want.

      You said, "If Google can reign in doubleclick's ads..."

      Why would they want to do that? They're a profit-making company, and they bought doubleclick to increase their profit, on some timescale. While it makes sense to buy-and-gut competitors, it makes sense in this case to buy-and-grow partners.

      Google needs more evangelists like you, but their veneer is starting to crack. Pity that nobody has come up with a decent search engine since them.

      --

      "People who do stupid things with hazardous materials often die." -- Jim Davidson on alt.folklore.urban
    3. Re:notice the comments below by Piquan · · Score: 1

      google might have been the cool new upstart 5 years ago in 2002, but now it is just as much an entrenched bloated corporate entity just as much as whatever your favorite corporate bogeyman is.

      Would you please provide some rationale for this statement?

  43. Isn't that "AssMonkies"? by Anonymous Coward · · Score: 0

    Really, where are the GrammarNazis when you need them.

  44. I don't see the big deal by dbmasters · · Score: 2

    Who cares who owns it, besides, as a pretty successful AdSense publisher, I am glad the possibility of a bigger footprint of what I can advertise and at what kind of revenues...Since there is currently no automated, contextually sensitive advertising system that even comes close to AdSense.

    --
    dB Masters
  45. It's a hoax by Yeechang+Lee · · Score: 1, Funny
    Hmm.

    "Electronic Privacy Information Center"

    Your search - "Electronic Privacy Information Center" - did not match any documents.

    Suggestions:
    • Make sure all words are spelled correctly.
    • Try different keywords.
    • Try more general keywords.


    "Center for Digital Democracy"

    Your search - "Center for Digital Democracy" - did not match any documents.

    "US Public Interest Research Group"

    Your search - "US Public Interest Research Group" - did not match any documents.

    Since Google says these so-called 'activist groups' don't exist, this must be a hoax! All hail the all-seeing, all-knowing Google!
    1. Re:It's a hoax by Anonymous Coward · · Score: 0

      Did you try actually searching for those items or did you just put that up for anti-Google FUD? I searched and got info.

    2. Re:It's a hoax by Sanguis+Mortuum · · Score: 1

      I guess its possible it could have been a 'joke'. Not a particularly effective one though...

  46. Google Doing Evil? by Crypto+Gnome · · Score: 1

    So far all they've done is purchase a large ad company. Nothing really new for Google, they're already very heavily into the online ad market.

    Of course, this does give them greater *potential* to do evil .... But considering their past history, previously stated goals (do no evil) and past history of pretty much adhering to said goals I for one would be willing to wait and see exactly what they do with this.

    On the flipside - who's whining about this acquisition? .... Microsoft has been leading a bunch of "the competition" and collectively they've been very vocal. Perhaps this is merely sour-grapes that their bid was not sufficient?

    This most recent outcry is nothing more than media hype seeking and emotion saturated hand-wringing ....Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world Seriously folks , there's always going to be some company with more access than the others - nothing has changed.

    Move along, move along folks.
    Nothing to see here, move along please.

    --
    Visit CryptoGnome in his home.
  47. One Company... by xwipeoutx · · Score: 1

    will give one company access to more information about the Internet activities of consumers than any other company in the world
    Won't there always be one company with access to more information about the internet activities of consumers than any other company in the world?
  48. Now you can turn yourself in by BillGatesLoveChild · · Score: 1

    Just saw this in the SMH:

    http://www.smh.com.au/news/web/search-service-trac ks-your-online-habits/2007/04/23/1177180549441.htm l

    "The new feature, called {Google} Web History, allows users to look back in time at the websites they have browsed and search them for specific lines of text." and "Australian Privacy Foundation chair Roger Clarke said of the new feature: "Every URL that you ever go to at any time is being sifted through at Google and thrown into their archives to help them build a profile about you forever.""

    This isn't evil in itself, but it's certainly open to abuse. Yahoo said they were complying with the laws of China when they turned those dissidents in. Google have the potential to do that, and now with doubleclick, even more. As Scott McNeally snarled: "You have no privacy. Get over it!"

    1. Re:Now you can turn yourself in by ebombme · · Score: 1

      Nearly every company I have developed websites for does 'User Tracking' to watch what websites you have visited, and to understand what YOU view as useful information. This is nothing new. Google is just doing you a favor by making your history available to you as an option if you would like to keep track of it for your own purposes. I have yet to see any other search engine do so. With that said, none of the companies I have worked for used this information for bad purposes, instead it was used to help the marketing team see what was good content, and what should be thrown away in the 50,000+ pages of content we had.

      Any website with a database will most likely track what pages you are visiting if it is well designed, and especially any website trying to sell you something.

  49. Who'd you rather? by Grinin · · Score: 1

    I would much prefer Google to know about all of my internet activities than Microsoft. I'm glad Microsoft is pissed off that they couldn't afford such a buy out. Hopefully Google is able to turn this into a more positive note, not that it really has to with that kind of cash flow. Either way, Microsoft would buy DoubleClick and use it for evil, while Google I truly think is using it to make their AdSense / AdWords program that much better. Plus, didn't google just announce it will not store your personal data for longer than 12 months? Thats better than anybody else out there I'm sure.

    Google... I know you read these, so... I still love you!

    1. Re:Who'd you rather? by swordgeek · · Score: 1

      Awwww...isn't that nice. Someone believes that Google still behaves nicely.

      They're a public company. Their existence is now based on growing profits faster than the cost of living. That is NOT POSSIBLE without eventually screwing over the customers.

      (and in fact, it's not possible at all, as a sustainable model. Sooner or later, the whole thing collapses.)

      --

      "People who do stupid things with hazardous materials often die." -- Jim Davidson on alt.folklore.urban
    2. Re:Who'd you rather? by Grinin · · Score: 1

      Angry much?

      Again, though they are a public company, I think that in order to remain a major player in any business you must have customers... not just stock holders. Google was the only one to stand up to the government, and they are the only ones who I trust will continue to do the right thing. Until they prove me otherwise, I'm a Google fan for life. You didn't explain anything in your response besides the fact that you think capitalism is destined to fail, which is not to say that you are wrong, but if you're not a capitalist, what are you?

  50. Defend yourself against Doubleclick by TheInvisiblePinkUnic · · Score: 2, Informative

    Use firefox + ad block plus and filter doubleclick out with *.doubleclick.net/*

    --
    Cogito, ergo sum
    1. Re:Defend yourself against Doubleclick by Stakesauce · · Score: 1

      Why isn't this just built into Firefox, by default? Being an open source application being written by an open source community I'm surprised ad blocking isn't turned on by default.

    2. Re:Defend yourself against Doubleclick by guardian-ct · · Score: 1

      URL blocking everything at *.doubleclick.* at the router works even better. It does consumer-useful things to certain media players, for instance. What? Certain video ads no longer play? The Horror...

      From my point of view, doubleclick doesn't exist on the internet anymore. It's not the only company on the list. Problem solved.

    3. Re:Defend yourself against Doubleclick by sulfur · · Score: 1

      Because Open Source is about choice, not about forcing others to follow your ideas, even if they seem perfectly reasonable to _you_. That's why we have Firefox that isn't bloated too much, and numerous extensions that you can install based on your preferences.

      Also, blocking something by default is wrong - nobody can guarantee that Adblock won't block legitimate content (I remember how early versions of Filterset.G blocked images on Microsoft site because their web developers were "smart" enough to put images in directory /banners/). Moreover, I'm pretty sure that the way the Web works now would break if advertisements were not useful anymore.

    4. Re:Defend yourself against Doubleclick by Stakesauce · · Score: 1

      Sorry Sulfur. I call BS. Firefox has Google search on by default. Not to mention setting my home page until I change it. So, as you say, give people a choice.

      like...

      This is the first time you installed Firefox.

      For privacy reasons, Firefox has the capability to block various ad servers on the Internet. These ad servers have the ability to track you across multiple web sites. By blocking them you keep your web surfing private.

      Would you like to have ad blocking on by default?

      [yes] [no]

    5. Re:Defend yourself against Doubleclick by sulfur · · Score: 1

      Not to mention setting my home page until I change it. Firefox can't guess your home page preferences. Some people prefer to set it to slashdot, some set it to their local news website, and some set it to their own blog. However, there is one thing that unites them all - everybody uses search engines. Comparing Google to other search engines, I can say that:
      1) It searches better;
      2) Their front page consumes less bandwidth;
      3) Their front page consumes less CPU cycles than others.
      Thus, I would say that there couldn't be a better home page option than google.com.
      What I really discourage is using google's search in the address bar. Only URLs should go into the address bar, period. Unless you do it Opera-style, i.e. "g foobar" will search for "foobar" using google, or "y foobar" will use yahoo.

      Would you like to have ad blocking on by default? As much as I loathe "first run wizards" such as Firefox's "Import settings from IE" wizard, I wouldn't mind if you ask user to enable ad blocking in that wizard. However, I still think that it shouldn't be on by default.

      Anyway, if some Firefox user doesn't like ads or to be tracked, s/he can easily find AdBlock. For others - why should we think of those who are fine with advertisements? I met a couple of people who have senior positions in IT and they don't really care about ads too much.
  51. The empire by Anonymous Coward · · Score: 0

    Yes Google.. that's it! Use your rage, buy DoubleClick... come to the dark side! mwhahahhaha

  52. We will know Google has finally turned evil... by Anonymous Coward · · Score: 0

    ...if all the voices that have cried out are suddenly silenced.

    (If my friend Ben suddenly gets a headache, I'll let you all know.)

  53. i'm not afraid of anything by circletimessquare · · Score: 1

    i just don't think google is deserving of any special consideration anymore. "do no evil"=complete bullshit

    --
    intellectual property law is philosophically incoherent. it is your moral duty to ignore it or sabotage it
    1. Re:i'm not afraid of anything by HolyCrapSCOsux · · Score: 1

      Nor is there anything inherently evil to this merger.

      --
      0xB315AA8D852DCD3F3DCA578FD2E0BF88
  54. Somehow, I even feel better by blind+biker · · Score: 1

    My experience with Google has been so surprisingly positive this far, that I almost feel better about these doubleclick data being incorporate into Google, than just left to doubleclick itself.

    Excellent e-mail, excellent web-search, excellent additional services. Even with youtube, Google is fighting some good battles. All in all, Google comes out as the good guy, in my view.

    --
    "The agriculture ministry is not in charge of Gundam" - Japanese ministry official.
  55. doubleclick ads by nitehawk214 · · Score: 1

    If doubleclick "hit the monkey" ads start being served from google.com addresses in order to get around the fact that people DNS block doubleclick. Then I will just start DNS blocking google.

    --
    I'm a good cook. I'm a fantastic eater. - Steven Brust
  56. TrackMeNot by drgonzo59 · · Score: 5, Interesting
    In addition to adblock, try installing the TrackMeNot extension. It takes a different approach to this whole spying situation, it floods Google with bogus searches periodicly. If you just block Google from getting the info, they won't mind, but if you everyone will send bogus queries it will actually skew their results. Here are a couple of queries TMN sent while I typed this:

    "exclusive fire roasting process"

    "business relations win"

    "crazy meds explains"

    "moat encourages young" -- what ?

    and so on. It is pretty fun just to watch what it will come up with. I send about 1 per 2 seconds, and then perhaps a 'real' query once per hour. Let Google try to figure out which is which, they are pretty smart so I'll leave it up to them as an exercise...

    1. Re:TrackMeNot by jamesshuang · · Score: 1

      Ehhh, might actually prove to be a pretty fun project for some bored google engineer. I'm guessing that the program picks from a dictionary of possible words. I'd guess that it might actually be possible to run some sort of a statistical analysis over your data set and drop the queries that match the statistical profile of randomly selected words from this dictionary. Either that or try some sort of a semantic analysis - those queries don't make much sense semantically, and can be dropped. Nothing is foolproof :)

    2. Re:TrackMeNot by Machtyn · · Score: 1

      Moat encourages young actually has a what I would call a high percentage return. This exact phrase links to an article to some British online magazine for teens.

    3. Re:TrackMeNot by drgonzo59 · · Score: 1

      Given that I search for equaly crazy word combinations that Google engineer would have to have extrasensory abilities to pull my strange query out of 100 others generated by TMN. Figuring out what makes sense semantically is worth a Noble prize in science. Trust me, we will see other applications of that before it will be used to find out bogus searches generated by TMN.

    4. Re:TrackMeNot by drgonzo59 · · Score: 1
      Exactly. TMN works then. I would never be interested in that, I am not from Britain and I am not a teen anymore. TMN does its job. If the query was about Python or C++ or realtime systems I would be worried ;-)

    5. Re:TrackMeNot by Anonymous Coward · · Score: 0

      I send about 1 per 2 seconds, and then perhaps a 'real' query once per hour.

      You do realize that something as obviously scripted as continuously sending a query every couple seconds has a reasonable chance of getting your IP address banned for abuse?

    6. Re:TrackMeNot by drgonzo59 · · Score: 1
      Hmm, I have been running TMN for many months now and so far so good. If my IP gets banned I guess I'll drag my mouse over to another script link on my desktop and waste a whole second of my life changing my MAC address on my router and consequently getting a new IP from my ISP -- I could live with that. If others want a copy of the script I can put it up for download...

      Or I could waste another second of my life and change the 1 per 2 seconds rate to something like 1 / 10 seconds. If they ban every browser that sends in a query more then 1 per 10 seconds they won't have any more users soon except highschool dropouts who cannot read fast enough

    7. Re:TrackMeNot by Schmiggy_JK · · Score: 1

      What about CustomizeGoogle for firefox? http://www.customizegoogle.com/ The privacy tab you can force your google cookie UID to be anonymous. And prevent cookies from being sent to google analytics.

      --
      Insert something witty here...
    8. Re:TrackMeNot by Anonymous Coward · · Score: 0

      That's not a problem. They'll flag your queries as being higher in noise to signal and find it much more interesting to profile you as someone who, instead of choosing merely to opt out of being tracked, actively seeks to sabotage their datasets.

      The knock on the door will be the only warning you have...

    9. Re:TrackMeNot by Anonymous Coward · · Score: 0

      The stupidest thing I've read all day is that someone read Slashdot all day.

    10. Re:TrackMeNot by iolarah · · Score: 1

      I guess it wouldn't be useful in the long run since, after a while, it'd be easy to tell which were the bogus searches, but it'd be pretty funny if TrackMeNot put blocks of search terms through the gibberish generator (http://thinkzone.wlonk.com/Gibber/GibGen.htm).

  57. Whatever. by supabeast! · · Score: 1

    The complaint was filed by the Electronic Privacy Information Center along with the Center for Digital Democracy and the US Public Interest Research Group, all of which are involved in online privacy issues.

    Wow, I'm sure that hearing from those groups will rile up Congress. How about a moratorium on stories about this until someone who is not a tinfoil-hat-wearing paranoid or working for Microsoft files a legitimate gripe?

  58. Who are you kidding? by cicho · · Score: 1

    You are not buying nukes from China, but you are buying nearly everything else. And until very recently Halliburton was doing brisk business with Iran through a Cayman-based subsidiary.

    There is hardly any distinction between the government and the corporations anymore. And right now "public's best interest" is what the president (such as he is) says it is.

    --
    "Only the small secrets need to be protected. The big ones are kept secret by public incredulity." - Marshall McLuhan
  59. Potential risk by cicho · · Score: 1

    How random are the queries TrackMeNot generates? Can you customize the lexicon? Your last example raises a bit of a red flag for me. Random phrases might get you in trouble if they make it look as though you're searching for kiddie porn, for example.

    --
    "Only the small secrets need to be protected. The big ones are kept secret by public incredulity." - Marshall McLuhan
    1. Re:Potential risk by Anonymous Coward · · Score: 1, Insightful

      Yeah, I'd be worried if random google searches were being generated by my browser like "meds encourages young relations" (to use the words obviously in its dictionary from the last poster). *knock knock* Is that the 4chan party van knocking on my door?

    2. Re:Potential risk by drgonzo59 · · Score: 1
      Random phrases might get you in trouble if they make it look as though you're searching for kiddie porn, for example.

      Why? Are you saying that we live in a 1984 world? Well that is our real problem not some Firefox extension. The government and big corps will eventually read our thoughts and either convict us or try to sell us services based on what we think. What we search is an extension of what we think. It is an even better reason to install and run TMN not just quietly block Doubleclick and cookies. You need to make their data 'bad' not just deny it to them.

      Here is how TMN works from the website of the guy who created it:

      http://mrl.nyu.edu/~dhowe/TrackMeNot/#how

    3. Re:Potential risk by drgonzo59 · · Score: 2, Interesting

      Well then we should all search for that as often as possible. How many vans does Chan 4 have? If 1 million people generate wierd suspicious queries, do you think they'll have enough vans, prisons, procecutors, CIA flights to Egypt? Because if they do, then we are really in trouble, we might have to re-evaluate the kind of country we are living in...

  60. Un-informative by d34thm0nk3y · · Score: 1

    As a commercial corporation they are legally mandated to put making money for their stockholders at the top of their priority list.

    No it is not. I wish people would stop repeating this.

    Fundamentally, it is a company's duty to not commit fraud. That is, lie to the shareholders. If it is in the company's charter to not do evil (not even sure if this is the case w/ google) then shareholders are just as entitled to bring action against the company for breaking the evil clause as they are any profit clauses.

    In your scenario non-profit commercial corporations would not exist.

  61. Welcome to Public Corporations 101 by Lokni · · Score: 1

    What happens when Google's motto "Do no evil" conflicts with their legal OBLIGATION to their shareholders to do everything in their power to increase shareholder value?

    You get this.

    1. Re:Welcome to Public Corporations 101 by Dan+Berlin · · Score: 1

      Except for the small little, uh, fact, that the majority shareholders are Larry and Sergey.
      But hey, don't let facts get in the way.

  62. Funded by microsoft by Anonymous Coward · · Score: 0

    These activist groups are funded by microsoft. How is that?

  63. They already know everything by Geekbot · · Score: 1

    Google already has all my email and records on all of my searches. Having Double-Click wont change much. I'm not worried about Google misusing my information as much as I am worried about the government taking my personal information from Google. I am a little concerned about how much information there is on me in Google should someone hack their systems or if they were internally compromised. But with my other options being Microsoft, Comcast, whoever, I don't really feel like I have much privacy online, except through obscurity. I think the real threat that people are feeling is that those other guys are all fuck-ups that probably can't keep anything straight, while Google is going to be effective at indexing all of this information and retaining it long term. The wild west is over and I'm sad to see it go. But it's gone.

    1. Re:They already know everything by munk3h · · Score: 1

      I agree that google has all my info anyway, but I don't think this will be "How the west was won."

  64. Bothered by this? Use a technical solution. by Whuffo · · Score: 1
    All you Firefox users, add the AdBlock or AdBlock Plus extension and put *.doubleclick.net in its configuration. For those with less capable web browsers, add this line to your HOSTS file:

    127.0.0.1 *.doubleclick.net

    And there you go; no need to be worried about who owns or what Double Click wants to do on your computer.

    Much easier than hyperventilating in a public forum...

  65. just an opinion by edpudol1973 · · Score: 1

    In my opinion google is trying to eliminate all companies that they think will become their competitor in the future. They do this to monopoly the internet.

  66. Does trackmenot follow search results? by Chuck+Chunder · · Score: 2, Interesting

    The web page doesn't seem to suggest that it does. If it doesn't then there's a fairly obvious method of identifying a good proportion of "real" searches.

    Seems pretty ridiculous to me. If it was worth the effort you could probably be tracked and what you are doing is only 'effective' to the degree that Google doesn't care.

    --
    Boffoonery - downloadable Comedy Benefit for Bletchley Park
  67. Perhaps I'm just being silly... by Talgrath · · Score: 1

    But isn't the better solution to not use Google at all, rather than trying to block their legal acquisition of a company? I mean, Google can't gather info on you if you don't use their services; I personally don't. If you really want to be effective, you could e-mail Google's customer service and say "I won't use your services until you stop gathering data from my searches" and proceed to not use their services.

  68. Correction: by TheVelvetFlamebait · · Score: 1

    Absolute statements don't usually hold up very well.
    There.
    --
    You know, there is a difference between trolling and pointing out the flaws in your reasoning. Just saying.
    1. Re:Correction: by Enderandrew · · Score: 1

      Kudos to you. I usually say there are no absolute statements and wait for people to catch it.

      --
      http://blindscribblings.com - Tasty pop-culture in conceptual fashion.
  69. Now wait a minute by NonViviDaSola · · Score: 0

    "Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world"
    Now wait a minute. If logic serves me correctly, there is always ONE company that has more information about the Internet activities of consumers than any other company. What would be odd is if all companies had the same amount of information about Internet activities. If he meant to say that Google will have a virtual monopoly, that would make more sense to me. However, it would be completely untrue. Only a small percentage of all Internet activities go through any one provider.

  70. Google's Summer of Code program is... by iamcf13 · · Score: 1

    ...a cheap(?) way for Google hire REAL SOFTWARE PROGRAMMERS (in the end)--not posers with slick, misleading(?) resumès.

    I heard they waded through 1,000,000 resumès to fill 5,000 jobs there in 2006.

    Saying tha competition is fierce to work at Google is a GROSS UNDERSTATEMEMT!

  71. It's a cunning plan, my lord by Anonymous Coward · · Score: 0

    If Google are banned from buying DoubleClick, then it's sure as hell impossible for MS to buy it, even by proxy. And I suspect the only reason for Google to buy DC is so that MS don't buy it and cut Google out of most of the money for search engines, killing them off.

    It may be cheaper to "buy" DC and then be told they can't, get the money back (loss of interest earnings) than to pay to keep MS out of the deal.

  72. Privacy by certel · · Score: 1

    I don't see how they can make a claim that Google would operate without regard to privacy? They're still held accountable for the actions taken and are required by law to protect the privacy of others. Buy all they want, collect my data, just don't give it out.

  73. its all good! by hesaigo999ca · · Score: 1

    When you hear that there was a war going on about who would own doubleclick, between you and me,
    even though it seems a big monopoly, I still prefer google to either yahoo or microsoft.

    Had it fallen into enemy hands(ms)then there would have been way to much control for
    gates and the boys, but this is only my opinion, I really dont see the problem with google having it
    it might make the ads a little less heavy seeing as alot of google ads are text based and not
    cold fusion or heavy gifs.

  74. Gotta get a better PR person... by TopShelf · · Score: 1

    'Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world,'


    Obviously, the solution is to divide such information equally among all companies, so that no single company could possibly have more information than any other...
    --
    Stop by my site where I write about ERP systems & more
  75. Monopoly/antitrust by SailorRipley · · Score: 1

    I consider myself a rather intelligent person, but I so totally can't understand this antitrust/monopoly cries...

    antitrust/monopoly laws are there to protect consumers (who, in case of a monopoly don't have a choice (of product or price) and the (main) reason is that a company can charge whatever they want without any serious repercussion and/or sell a product that lacks quality (again, without a significant repercussion in sales))

    In this model, it's companies that want to buy ads that are customers, not the general public. But even taking that into consideration:

    1) there are other search engines

    2) how much information will be able to gather about particular surfers with the help of doubleclick is an interesting question and whether it's an acceptable thing definitely is a discussion worth having, however, it is not relevant for the monopoly/antitrust discussion

    3) A monopoly in and by itself is not illegal, the law just stipulates as a monopolist, you have to tread more carefully with what/how you do things: unlike Microsoft with their propriety formats, refusing to give out proper documentation (see look up vs Microsoft) at a reasonable price, etc..., a possible monopoly of Google would not prevent anybody else from starting their own search engine or selling ads. In fact, I don't see an easy way for Google to misuse a possible monopoly to prevent or hinder competition. (Only if they would for example make YouTube inaccessible for other search engines or things like that)

    So, can somebody, without using any FUD, tell me exactly why there are antitrust/monopoly issues with Google buying DoubleClick?

    --
    Chance favors the prepared mind...especially when you Question Authority
  76. Re:Google's Summer of..(interview tips for google) by euri.ca · · Score: 1

    You're telling me!

    However, I have some tips on how to get an interview there:

    http://euri.ca/blog/2007/04/16/secret-tips-to-get- the-job-at-google-you-all-want

  77. Oh noes... by repvik · · Score: 1

    'Google's proposed acquisition of DoubleClick will give one company access to more information about the Internet activities of consumers than any other company in the world,'

    This has gotta be one of the silliest statements I've read in a while. What the heck? It will give one company access to more information than others! Oh, bugger. I wasn't aware that all companies should have the same amount of information.
    Seriously though... Why is that so bad?
  78. Google Does Evil. AGAIN. Old news. by Anonymous Coward · · Score: 0

    Google Does Evil. AGAIN. Old news.
    Google Does Evil. AGAIN. Old news.