Lessons From the HD Format War
mlimber writes "The New York Times' Freakonomics blog asks a panel of experts, 'Is the battle between HD-DVD and Blu-ray really over? What can we learn from it?' The panel suggests, among other things, that Sony achieved a Pyrrhic victory because high-def DVDs will be outmoded before they reap enough profits to make up for what they (and Toshiba) paid out for both product development and bribes to win the support of content providers."
No one really cares.
"He who can destroy a thing, controls a thing." --Paul Atreides, Dune
do they read slashdot? bluray is out of production.
The lesson I draw is that content providers are wholly opposed to consumers interests, and that open, collaborative standards are the only healthy way forward.
"Be light, stinging, insolent and melancholy"
stay out of the format wars unless you can profit it either way
If people can get past, can they get future? Best way to confuse a stoner
Yeah, Brian, so now that the war has ended, go and buy that hd-dvd player you've been wanting! Don't forget to pick up a car load of hd-dvd movies while you're out!
i took a bitchslapping for natalie portman
I think the major lesson is, if you have a large pool of huge companies supporting you, your format will win. I can think of two reasons off the top of my head why Blue Ray won - Blockbuster and PS3.
Consumers' interests? Pfft. We're talking IP protections here!
And finding a reason to sell millions of people new DVD players.
If someone would have made a cheap combo player fast enough that could play both formats, they could have both been making profits instead of one losing money and the other probably still losing money from so many bribes. It's sort of like a betting on a drag race and then spending $20,000 to upgrade your car while the other guy spends $25,000 and the bet is only $1000 so that's all you win. By the time they start turning a profit on blu-ray, the next format will be released.
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Players that aren't "PS3"?
Toshiba is right: the physical disc is dead. No one is going to buy Blu-Ray players like no one bought HD-DVD players. Everyone is going to download their HD movies onto servers.
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The best format doesn't always loose out. Check out the history of NTSC vs PAL and VHS vs Beta.
Then what exactly was Toshiba doing this for?
One answer that I've heard was that they didn't care, but they were helping Microsoft out. Microsoft wanted HD-DVD because it would cause Windows Media codec to be standards.
Except for ending slavery, the Nazis, communism, & securing American independence, war has never solved anything.
Why is it that the move to digital only for movies is considered a forgone conclusion?
I understand that all the cool kids are badmouthing physical media, but we aren't there yet. Full DVD quality movies aren't commonly available for download through licensed stores. It still takes a relatively long time to download the movies that are available. And services like netflix aren't doing a lot of streaming compared to the number of customers that are eligible for service.
We aren't yet to the point where we, at least Americans, are considered to have the right under the doctrine of fair use to put all of our movies, songs, etc., onto a single device at home, let alone streaming it over the net to just the person that paid for the files.
The way that things are moving, I hardly think that we've gotten to the point where Sony and the Blu-ray camp can't turn a profit on the format. Sure they can't turn the profit that they would have turned had they been able to settle this quickly, but I see no reason to assume that they won't manage to turn a profit on it.
There isn't any real reason why people need more resolution than either format provides. The only reason to have more resolution is to view it bigger at a closer distance, and with current HD technology, the size of the room required to properly view are getting ridiculous.
The merits or flaws of either side can be overcome by paying people off
Yes, but the percentage of that 15% who will be interested in Blu-Ray is perhaps 30-40%, which gives you 5% of households today that are interested, a very good sized market. And the penetration of HDTV will continue to grow, with many sets already below $1,000 and several approaching $500, only kids/kitchen TV's will be 480i in the next few years, and given the size/weight/power advantages, I imagine 5 years from now we'll see even those turn.
You are in a maze of twisted little posts, all alike.
1) If you have not figured it out yet, early adoption can bite you is the ass. (Just wait for DR-DVD v2 to render every player but the PS3 obsolete.)
2) If you shell out enough cash to content producers during early adoption, the market never has a chance to affect the outcome.
3) Giving away the razors (PS3 compared to vanilla BR-DVD player) and selling the hell out of the blades is still a viable business model.
The only thing that remains to be seen is whether on-demand streaming content will come to market soon enough and be enticing enough to defeat BR-DVD before Sony sees a return on its investment.
The cancel button is your friend. Do not hesitate to use it.
When I was young, the number of people which did not have a TV was very small, and mostly it was due to economic reason. Now I don't have one, I know a few people which don't have one (colleagues, friends). Mostly due to lassitude reason (nothing worth to watch), some of us due to more ideological reason. Me I just did not watch it anymore. Entertainment ? I get a better quick "just" hanging out with friends. it is as time consuming but far funnier. Films/series ? Download or rent from video-club. Information ? TV is more biased than any other source, and nowadays the net fulfill that better than Tv will ever do. And I see an increasing number of people joining our rank. TV don't cut it. Internet replace it. TV might never totally disappear but it is getting less relevant as the central "point" of the family.
So when you say QUOTE "There will be one, if not two, iterations of the "next next generation" of this technology before you get one that gets adopted as widespread as DVD was. The amount of people with next-gen displays is too small, and too many people are now leery about the next "new hotness" that they'll stay away even more now." ENDQUOTE
Well I disagree. I think new generation teck will NOT bring anything more than DVD brought us. And if it will, it will be at a great loss of liberty (DRM) from a format which for all purpose can be considered to be DRM free so cracked it is... No what i think is that next generations will increasingly go toward the net and drop tv more. IMHO on the "film" playing device field, DVD is the last usable format, and HDDVD/Bluray was the last war. Unless a leap in TV teck happens (3D for example) there won't be any incencitive to really enhancethe format more.
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People like to hold things in their hands. We're already seeing people who bought into digital downloads losing "their" content due to hardware failure and distributor's inability to allow re-authorization, as well as services simply closing down. Microsoft is in the former category (if your Xbox 360 dies, you will experience problems trying to play downloaded content on your replacement) and Google is in the latter (they closed a video download service, though at least they refunded people their money eventually.) If companies manage to address these issues, great. Until then, I won't be "buying" content online.
Apple's done a reasonable job, though you still have to authorize your account online. Once you authorize a computer, you never have to be online to play your content. You can easily back your content up and play it on any authorized computer. The only way this can really be a problem is if they stop authorizing computers for some reason (either they go out of business or decide to force people to upgrade in some way.) It's still a not-so-happy proposition, but it's a compromise I'd be willing to make for extremely lower prices. In addition, for their music at least, you can burn it to a non-DRM format, which means that even if the above situations happen, you won't be completely out of luck.
CD's were outmoded 10+ years ago but are still the dominant format for music distribution. Likewise, standard DVD's will be around for a long time to follow. The large installed base of players and other equipment will ensure that any format that gets widespread adoption will remain in use (and presumably profitable) long after it is technically outmoded.
Lesson #3 - Re: Lesson #2 - see lesson # 1
And while we're at it, and before it gets out of hand ...
Lesson #4 - Re: Lesson # 3: see "recursive"
I get really annoyed every time this gets brought up with the claims that any benefits Bluray gives will soon be overshadowed by HD download services. HD download services are great, except I see a few problems with it.
1 - Heavy DRM - Yes Bluray has DRM too, but you can TAKE IT WITH YOU. The technology is still prohibitively expensive to start making portable bluray players, and in dash bluray players for cars, but there is NO HD download service I'm aware that lets you burn the files and keep them forever to watch. They are mostly rental services - basically you download them on your Apple TV or computers, watch it in a 24 hour period and its gone. In time, those devices will be made cheaper, and will become reasonably priced.
2 - Downloadable content doesn't look nearly as good a trueHD stuff does. I realize that for many people it doesn't matter, because the majority of TV's that were purchased early on (and therefore a big chunk of the ones in households) are only 720P. But 1080 displays are becoming the new standard and fewer 720 displays are being made. a 3GB 720 file doesn't offer much more clarity than just a standard DVD. Yes I know, many people are going to shout that DVD's are GOOD ENOUGH. Fine. VCR tapes were GOOD ENOUGH too. So are YouTube videos for some people. Big whoop. Watching low quality 720p on a 1080 display just doesn't look as good as a true 1080 picture with 25-35Mbit quality.
3. To get a decent quality picture, you need to have download a big file, and that requires fast internet connections. American download speeds are pitiful compared to the rest of the world. If you wanted to download a 5GB movie, that's going to take you SEVERAL hours to complete, as opposed to just driving a few miles to the nearest blockbuster r RedBox (which WILL be getting bluray discs inevitably)
4. Bluray adoption has taken off faster than DVD adoption did. I somehow doubt people are going to give up on buying discs they can KEEP and watch OVER AND OVER, with a download service that offers inferior quality, short watching time, and long waits to watch. But who knows, maybe in 2 years from now I'll be eating those words, but I doubt. Anything you can say about HD downloads applies to SD quality movies as well, and DVD sales aren't really being eaten into like people predicted it would downloadable content. Begin modding me down...NOW!
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Two things are going to make Blu-Ray successful. Picture quality, and Marketing. If you own an HDTV, especially a 1080p model, you want Blu-Ray. Sure standard DVD's look pretty darned good, but if you didn't care about quality you wouldn't have bought and HDTV in the first place right? Everyone else are just suckers for good marketing. I'm talking about the folks who really can't tell the difference between analog NTSC broadcast and ATSC 1080i. They are convinced that if they don't buy a 42" HDTV they won't be able to watch their Rosanne reruns when in fact all they need are cheapo DTV converter boxes. Likewise Blu-ray. It's new and your DVD's are poo so you'd better upgrade... like going from Windows XP to Vista. You need it! You need it! Now quit whining and give in! Arrrrrgh!
Ahem. So who exactly is going to stream 50GB of video over the internet? Uh... Yeah. I can see it happening just like the ignoramuses who think that mp3's are high quality and the obsessive compulsives who insist on 24bit/96KHz audio. Sure you can stream a movie over the internet... love that 320x240 picture full of artifacts and such. Do you really think the ISP's aren't going to flip us over and do us dry? Sure we'll have streaming, but you'll pay their Super Ultra Premium Video plan prices first. I think Blu-Ray has a strong case for many years to come.
Physical media is on the verge of becoming obsolete. Downloadable content is cheaper and easier, and will inevitably replace 90% of just about all media.
I honestly think that we are moving away from CDs and DVDs in general, and all the effort here was wasted. Apple sees the future and has pushed it. They got rid of technology and invented new ones time and time again. And because they get to create the hype, people jump on the wagon and go with it...software, movies, games, they are all moving forward to wireless stores online. I am sorry that these companies had to spend so much money on technology that will only last another 5 to 10 years. These are my predictions, at least.
This format war was fought through movie studios, but interestingly most consumers don't really care what discs their movies come on. Whether on HD-DVD and Blu-Ray, the movies play essentially the same way. Hell, DVDs are good enough for movies -- the resolution is good enough, and the run-time of a DVD is longer than the length of time that you can sit still on your butt.
On the other hand, DVDs will soon become obsolete as a data storage medium. Remember when an entire OS came on a CD-ROM, and you could back up your hard drive onto a couple of DVD+-R? Now operating systems come on DVDs, and only sane backup medium for most consumers is another hard disk. For that, I'm glad that the higher-capacity Blu-Ray standard won, and hopefully Blu-Ray burners will be cheap enough by the time the need arises.
I wouldn't be surprised if Blu-Ray movies never replace DVDs, but Blu-Ray burners become standard on computers.
But seriously, I had zero intention of buying EITHER format until it was all sorted. My XBox buddies ran right out and got themselves HD-DVD. Foolish, but then again, the fact that they owned Xbox 360s already proved that. Now I'll CONSIDER a Blu-Ray player - if the prices drop sharply, and if I can find one that will let me play both my R1 and R2 DVDs.
presently, only about 15% of U.S. households even own an HDTV!
So the egg has been laid (pun intended for the HD-DVD crowd), now we just wait for the chicken to hatch.
That would be an exceptionally well-played business move on the part of Apple, considering they are one of the companies that collaborated on Blu-ray.
Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
Until such time as everyone has unlimited fast broadband and the wherewithal to set it up, I don't think physical media has much to worry about from Apple TV or the other similar services.
If VOD is to succeed it will have to become a no brainer to set up and install by mere mortals. It's going to have to be installed by a service provider and the bandwidth / service guaranteed by the service provider.
Even then I see VOD more suitable for rental. I have to wonder why anyone would actually *buy* digital movies for DD while there are so many issues about doing so. e.g. Why should I buy a movie from iTMS if its locked and only plays on Apple devices? The same goes for all the other fiefdoms that are popping up around Tivo, Sony, Amazon, Microsoft etc. The industry really needs to sort itself out and either adopt an industry wide DRM or do away with it entirely so that people can play their files wherever they like.
Interestingly, SECAM is still currently used by Iran, Syria, North Korea, Cambodia, Vietnam, Rwanda, Libya, most of the countries of the former USSR ... and France. Coincidence? I think not! Note that one of the first benefits of the U.S. military action in Iraq has been to liberate the country from the grip of SECAM and migrate it to PAL. I rest my case.
Breakfast served all day!
Interesting that most of the economists talked about downloads as if they would slay Blu-Ray.
Until Comcast allows me to download 50GB of data in 5 minutes, Blu-Ray (along with Netflix and the USPO) wins.
Not to say that streaming isn't nice, but until hiccups in the delivery system are ironed out, along with some ownership rights, physical media will always win over electronic media.
III.IIVIVIXIIVIVIIIVVIIIIXVIIIXIIIIIIIIVIIIIVVIII
Tell me please exactly HOW digital downloads are going to happen. There is a reason a new disc was needed for HD, movies take up a LOT of space. Even recompressed a HD movie is several GB, how are people going to download this when there are plenty of ISP's that limit you to several GB per month? That's right, thanks to our ISP's we could MAYBE just download a SINGLE movie before being cutoff. What about the speed? What if I got only a work laptop? Meaning I can only leave it on for a couple of hours when I am home? Do you think your average ISP connection is fast enough for that? Where do I store it all?
Oh sure DESKTOP HD's are getting bigger all the time but what is a blue-ray or HD-DVD movie, 40-50 GB? That means a large HD can only hold 10 movies. Not much if you consider how many DVD's movie BUYERS got. Some people I know got large enough collection to stretch the capacity of pro-sumer level NAT storage, how the fuck are they going to find enough computer storage to store all this in HD?
Then offcourse you need to hook up this storage to the TV, how is this done?
Oh yes, there are solutions and workarounds a plenty, but I don't see any it being adopted anytime soon, just as MOVIE projectors BEFORE VHS were NOT popular.Oh right, some of you younger ones may not know this. No VHS did NOT mean the start of the movie rental business. It was available LONG before. You could always just rent a projector and some movies and real enthousiats had their own setup. But it was far to much of a hassle for the general public.
VHS made it easy NOT just to record your own shows, but to simply pop down the corner rental story, rent a movie and watch it.
This lead to a huge boom in the industry for a bit with countless stores opening.
It lost its luster a bit, partially because many more TV channels became available all catering to their own crowd. Simply watching whatever the tube feeds you after all is still easier.
But watch HD movies from a PC, that is a lot of hassle, NO, we on slashdot CANNOT judge this. People who compile their own kernel are naturally going to be a bit more inclined to be tech savy then those whose VCR has a blinking clock.
iTunes? iTunes is a joke, its sales are pathetic if you consider the market it operates in. Do the math, how many BILLIONS of consumers does it reach and how many SONGS (SONGS! Not full albums) has it sold? iTunes is the biggest online store, but compared to offline sales it just doesn't compare.
There have been several attempt at on-demand and download services and THEY ALL FAILED.
Don't get me wrong, it is OBVIOUSLY the future, but the future ain't here yet. At the moment we just don't have the tech to handle that amount of content without a shiny disc to put it on.
What people tend to forget is how slow things really change. DVD's didn't replace VHS for years. LP's sold for ages beside CD's. Digital download has been a dream for as long the internet came into existence and it just isn't ready yet. Just ask youtube why they don't serve all their vidoes in HD. Their servers, would choke and it would mean you would have to pick your movie now if you want to watch it over the weekend.
And then their is that shiny Blu-Ray disc in a store or rental place, you can pick it up, slot it in and watch it. No PC whining, no ISP complaining, no harddisk screaming for mercy. It just works.
I think downloads are going to have to wait a bit until those parts of the world who are willing to pay for their content can get their downloads as easy as a disc.
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You may solo them, I prefer them in a group.
Why do people always call that out as an example of a "lost" format war?
They were available for 20 years with virtually every movie released on them that anyone would want to own. (Keep in mind they predated the VHS/Beta "war"). The only thing that took them out was a new technology two generations removed which offered significant savings to content producers.
Don't forget that Apple does not offer Blu Ray in any of computers yet. It'll probably end up as an option in the Mac Pro line at some point, but I think the signs point Apple betting on downloadable content being the future. They certainly have the infrastructure, clout, and history of innovation to make it happen.
People tend to get at least 10 years out of their TVs, so 5 years from now is when you can expect the majority of primary TVs to be HD. Probably closer to 10 years for the trickle down to secondary TVs.
I learned that the kind of insane balkanization of consumer products that we see with gaming consoles is spreading to other areas. That the us vs. them rhetoric that was once only found in the realms of religion and politics is now bleeding into online flame wars about which corporate-backed digital movie format is better.
the BETAMAX vs. VHS war
the DVD-R vs. DVD+R war
the LP vs. CD war (LPs do sound better!!!)
"Format" wars will happen. It's a good thing: it shows progression in technology. Get over it.
Victory shall be mine!
Electricity wars (AC vs DC), tape wars (VHS vs BETA, 8 track vs cassette) or HD Format wars are nothing new and if nobody learnt then, why should anyone learn this time around?
Engineering is the art of compromise.
That industry didn't learn their lesson from the Betamax-VHS war.
"You'll get nothing, and you'll like it!"
The format war was evenly-matched for a while, but I think the PS3 tipped the scales just enough. The PS3 sold really well despite its high price and put Blu-Ray into over 1 million extra homes.
In December, one month before the Warner Bros. announcement, you could read such things:
"Both formats will be established and co-exist for the foreseeable future," said Helen Davis Jayalath, senior analyst at Screen Digest. "By 2012, U.S. high-def software will be evenly split between the two formats, where Blu-ray represents 55% of the market and HD DVD represents 45%. But high-def formats won't boost volume sales [for home entertainment] to the degree that DVD did [over VHS]. Backwards compatibility and upscaling reduces consumers' desire to replace existing DVDs."
Globally the software split will be 60% Blu-ray; 40% HD DVD, she added.
By 2012, standard DVD discs will total $10 billion in U.S. consumer sales, HD DVD $5 billion and Blu-ray $5 billion, estimates Adams Media Research, which recently became a subsidiary to Screen Media.
You may be an expert in your field, but that doesn't mean you can read into the future, as there is no such thing as a crystal ball. I am sure a lot of corporations would like experts to always make correct predictions on market trends. That would make their life much easier. But this is not really how it works out.
To explain where I come from, I own an HDTV, have a PS3, and want an AppleTV.
I just realized something.. For YEARS TV broadcast quality was much better than VHS home entertainment. Came along DVD's and that leveled the playing field and actually made home entertainment better than broadcast quality.
HDTV is around now. Blu-ray is better than broadcast quality, but it's too expensive for the masses. The consumers of today want instant gratification and complete turnkey solutions. History shows us that a majority of consumers don't mind if home entertainment is less quality than broadcast quality. Before they would goto a video store and rent a VHS. These days people like the internet to instantly get everything. So I pick the winner as the "apple tv". I have been concerned about the quality not being as good as broadcast television, but the more and more I think about it, I don't care as much. Eventually the quality will be better.
BluRay won the war, because the name BluuuuRay is way more cooler then HDDVD, just like pirates
I do think that the reason for standards has been shown to be important. it has delayed the acceptance of HD disks by years and delayed them becoming more common. I dont think it can be argued that several competing formats is a good thing, you want a choice of players and manufacturers, a format does need to be well designed but there isnt room for many of them in this area.
I also do think HD disks due offer significantly better picture. I have seen both DVD and HD disks and the latter are much better, the difference is noticeable and very obvious to me, and worthwhile. Although this does not mean I am ready to pay $400 for one of these players. I think i would be willing to pay $100, if the players came down in price to that level I think the format would take off. Right now the main thing that is holding it back is price.
HD-DVD does not necessarily have to become a niche product. I have had a DVR-R burner in my PC for a few years now, and I only use it for backing up data. I don't own a HDTV, so having a commercial HD player doesn't make much sense. Just because the major multimedia companies are all backing blu-ray does not mean that HD-DVD loses. The first format that offers me a HD writer at a reasonable cost for both the DVD writer and blank media will get my wallet.
It appears that the analysts agree that both sides lost, and that Sony and Toshiba just should have agreed to work together from the start. While they were battling it out, wasting time and lots and lots of money, their enemies got stronger (download services got better, and upconverting technology improved).
I guess, after all, a format war is just like any other war - there are no winners, only losers, but one side loses a little less.
"no, because Blu-Ray is proprietary DRM suckage."
Yup, just the other night my 58 year old mother was telling me just that. That is why she doesn't want Blu-Ray...
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The way these online formats are locked down, discs aren't going anywhere. People like to collect things and most of these online solutions don't allow you to do it. You get stuck on one device with no way to move it or use it how you want.
By delaying the acceptance of these devices this means that there are fewer of the early models on the market. Since early models would be more likely to have exploitable bugs in their DRM, this may improve the average quality of the DRM (HDCP, etc) over the long term.
Winner, MPAA. Loser, consumer.
I'll agree with the first two, though I'd say the third is a matter of perspective.
Some of us (such as myself) would argue that tracking innovation from apple is much like doing the same from microsoft. Each has released products that could be called "innovative", but if you dig further you can find that many of these supposed innovations were actually done by someone else previously, who simply lacked the clout to get it to market and make money off of it.
Damn_registrars has no butt-hole. Damn_registrars has no use for a butt-hole.
Having owned an 8track player and a cassette player, both were bad mediums for content. They wore out too fast. That's why CDs did so well at pushing them out of use. The same went for VHS and Betemax vs DVDs.
DVDs last longer than VHS tapes and DVDs already have a HUGE acceptance and user base. Where as Blue Ray has barely any uptake. Most people don't even have any idea what Blue Ray is. They don't want to pay $300 or more for a DVD player when an upscaling DVD player costs $39.
For the time being, an upscaling DVD player with an HDMI cable dirt cheap and HDMI cables no longer cost $60.
I don't believe it will be profitable to drop DVD support any time soon, and I don't trust that a Blue Ray bought today will work next year.
I'm playing a LONG wait and see with this.
Blue-ray and HD are all just fades, wait for http://en.wikipedia.org/wiki/Holographic_Versatile_Disc this will blow
everything out of the water. I can't imagine why anyone would spend money on h/w and content in these new formats when something like HVD is about to hit the markets.
Arash Partow's Philosophy: Be a person who knows what they don't know, and not a person who doesn't know.
That the us vs. them rhetoric
... and when others don't, accusations of "insane balkanization" are flung, if not outright force, upon those who simply don't cooperate and have no interest in doing so.
Funny, everyone thinks their way is right, and expects others to comply
It's reasonable to cooperate, you see...
Can we get a "-1 Wrong" moderation option?
Hey, there are other uses for a BluRay R/RW drive beyond movies. And millions of computers might want to have such a drive, or better a combo CD/DVD/BR R/RW drive in their drive bay.
"It's the height of ridiculousness to say for those 9 lines you get hundreds of millions."
Not to mention that you can't lend nor buy used digital downloads, you can't take them to someone else's house...
From the article:
This eerily parallels the Democratic primaries. Just replace HD-DVD with Hillary, and Blu-ray with Barack. Adjust a few words here and there:
By the time the cost of Blu-Ray makes it cheap enough compared to DVD, I think you will see it to make more financial sense to buy one of these and get content delivery through the internet.
Thus making Blu-Ray a waste to invest in.
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"DVDs already have a HUGE acceptance and user base. Where as Blue Ray has barely any uptake"
Actually, the uptake of Blu Ray has been faster than the uptake of DVD.
They don't want to pay $300 or more for a DVD player when an upscaling DVD player costs $39.
And this is compared to when DVD players cost $300 and VCRs cost $39. The price of Blu Ray has dropped faster than DVD did (DVD players originally cost more than a grand, just like the first Blu Ray ones did) and it's a lot easier to buy and rent BDs than it was to do the same for DVDs this early into their life-span.
You are either very very young, or have very poor memory.
BTW, just to follow up on that..
I realize I'm describing a perverse situation, and it's one that a lot of people don't really want. I was just making a technological point. Immense bandwidth is already here and already being used. The client machines have already been deployed by the millions; all those early-adopter units really lack are local storage for time-shifting, and a way to say what it wants (e.g. "please send a few episodes of Threes Company some time in the next few days"). We already have the tech (except for a way to "talk back" in the case of over-the-air TV).
The trick that makes it work so well, is the power of multicasting. That's what broadcast TV and cable TV are. The only real screw-up is that it's not being done in a generalizable way (over IP), so it's limited to realtime audiovisual data. But clearly, the bandwidth is there, as is the will to use it.
The perversity is that we don't have a way to say what we want (e.g. "send Robocop") so the scheduling of what gets sent over the wire (and when) is disconnected from demand. Think about the staggeringly immense amount of data that is continuously sent over Comcast's wires, with no regard for what the receivers actually desire. Then compare that bandwidth usage, to the volume of traffic that is mostly under user control (IP packets). I do advocate multicast and some upstream discretion over scheduling; I just think the fraction is a little messed up, or more importantly: obscured and not thought about. Not seen. Not subject to market force.
As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
1) Internet connections get faster over time.
Not in my experience. The fastest connection I ever had was a fiber connection to the home from WideOpenWest - ten years ago! That service faded away and I am left now with Comcast.
Internet connections get faster enough they reach a stability point for the market. I have real doubts if practical stability points that people are willing to pay for are sufficient for good home media delivery.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
I don't think you quite understand the nature of the war. Toshiba was and is and ever will be, the ONLY maker of HD-DVD equipment.
Toshiba has stopped production of HD-DVD. That means no new players - or writers. And there were almost no writers as is was.
Blu-Ray always had the advantage that at least there were many hardware manufacturers, so if one wanted out it wasn't complete death for the format.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
"People like to hold things in their hands."
Actually, I'd say that "some" people like to hold things in their hands. Look at music. Some people may want CDs and covers and liners, while others are perfectly happy having their entire music collection in MP3 on their iPods. Some people print photos and then stuff them in albums and shoeboxes. Others use iPhoto and show people their pictures on their iPhones.
I, myself, am in the later category. In fact, I'd be more than happy to have ALL of my music and nearly ALL of my books and movies in digital formats. It's much, much, much easier to move a couple of terabyte drives than 50 boxes of books, CDs, and DVDs.
Any sect, cult, or religion will legislate its creed into law if it acquires the political power to do so.
To be honest, if WalMart had said we will only carry HD players and HD discs those studios (except maybe Sony Pictures) would have abandoned BlueRay exclusivity
Be truly honest, and think of the likelihood of family friendly WalMart going with a choice like that which meant no Disney HD sales. Not gonna happen.
In a format war built around MOVIES, studios have all the power - period.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
The format war was never even. The entire last year Blu-Ray outsold HD-DVD content 2-1 (or more) on a repeated basis.
The PS3 had a large effect. Studio support though was even larger.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
Are they really that similar?
- AC vs. DC: Cheaper and better system won
- VHS vs. BetaMax: Cheaper, worse system won
- 8 Track vs. Cassette: cheaper, better system won. (though 8 Track was so retarded, it would have been hard to lose in any case)
- BR vs. HDDVD: More expensive system won, without a real technological/quality advantage.
So what could have been learned? What sony should have learned looking at the first three is "the cheaper always wins" and they should have packed up and left. Instead, Sony made a more expensive system and clobbered Toshiba with marketing. And won.
Downloading HD media from iTunes or Live is actually MORE expensive currently, and Netflix has a far larger selection of HD content (not to mention the even more vast library of standard DVD's on tap as well!).
Hooking up a home media center and maintaining is, for most people, far LESS easy than simply going to a Netflix web page and saying "I'll take that and that and that" and then just watching as they come.
I'm a media geek at the forefront of having my own media PC and HD DVR's and use iTunes to buy TV shows all the time. But I recognize that movies are far better done on Blu-Ray, and that everything points to that being true for at least five years or longer. Network infrastructure, is just not ready. Movie studios still have a lich-like grasp of DRM they will not shake, severely retarding the usefulness of downloading legal video online. Legal rights snafus tie up most titles from even going to online distribution.
P2P sources for HD media work, but then you have the danger of lawsuits and downloads can take longer to complete than Netflix to mail me a Blu-Ray disc! I'll go P2P for something obscure but for popular media, it makes little sense to me.
"There is more worth loving than we have strength to love." - Brian Jay Stanley
The difference is so subtle as to be meaningless. What good is the best invention in the world if only two people know about it?
I'm not saying I miss 8 track. They were big, bulky, and you often had to divide up songs between tracks.
There is no sanctuary. There is no sanctuary. SHUT UP! There is no shut up. There is no shut up.
An interesting nit to pick, but that blu-ray disc in your hands? That's not digital. And the store you bought it at? Meatspace. And (U.S. senators notwithstanding), the truck that delivered said media to the meatspace store is not a tiny digital truck driving through tiny digital tubes. We're not referring to a digital storage medium, but to digital delivery.
I'll keep this short, sweet, and full of nothing but my own opinions. I've watched more TV in the past two months than I have in probably the 6 before it combined. Why? Well, I got a nice HDTV and AnimalPlanetHD, DiscoveryHD and NatGeoHD have actually pulled me back to the TV side. Whats even more interesting is that I'm watching it live (read: with commercials) instead of with TiVo.
Its possible that the new is going to wear off after I feel like I've "got my money's worth" from my TV, but between those 3 channels listed above and Sports, I've definitely watched more TV as of late.
When I have a kid, I want to put him in one of those strollers for twins and then run around the mall looking frantic.
Let's look at the history of media, shall we?
People moved from watching on TV to watching the VHS because you could watch it when you want.
People moved from watching on VHS to watching on DVD because you didn't have to bother with rewinding etc, and it didn't degrade over time. (ish - most people believe their CD-Rs will last for ever, let alone DVD-R)
People moved from Analogue to Digital (in the UK) because Sky and Virgin (was NTL was whatever) gave you more channels and it was free-ish.
Why would people move from DVD to BluRay? Seriously - why? My mum watches Sky TV in a low bitrate MPEG-2 from Sky TV and can't see the difference on her 42" TV versus the crystal clear analogue signal, versus one of the HD-DVDs I have.
People don't care about quality - as long as it's "good enough". Why else would people dump CDs - the ultimate in digital formats of the 20th century, for crappy 128kbit MP3s?
Well, negating the "that's all that's available" and the "they're all that they can pirate" arguments at least.
DVD is good enough. It'll be here for a long while yet. And when it does die - we'll have storage nodes in every DSLAM to handle digital downloads of all the big films.
Let the flamewar begin.
Blu-ray was bound to win this so-called format war, because HD-DVD doesn't have as good of a picture. HD-DVD can't do 1080p, and therefore was always going to be the big loser in this battle. I don't understand how anyone wasted their hard earned money on a shoddy, pseudo-HD format.
by Mike Buddha -- Someday the mountain might get him, but the law never will.
You are either very very young, or have very poor memory.
I usually dismiss people who like to insult or guess about people. It is obnoxious.
And this is compared to when DVD players cost $300 and VCRs cost $39.
The price of the player is a concern, but not a huge one. As long as it is within the sweet spot of $100 it doesn't matter much. When DVD players were $300 most people didn't buy them.
What sold it for me and my friends was when movies weren't coming out on VHS anymore.
BR discs will be useless as a backup medium. They'll still be too expensive and you'll still need to swap discs to fully back up your hard drive.
I just did a quick search. The recordable Blu-Ray discs are 25GB and $20 each. You can get a 500GB SATA drive for $105. Right now that makes BR about 4 times as expensive as hard discs and 20 times as annoying (20 disc swaps to back up a 500GB disc). Sure, the price will go down on BR discs, but it'll go down on hard drives as well.
I bought a SATA hot swap bay years ago. One of those is going to save you a lot of money after just a couple of backups.
It has been many years since optical media was a practical way to back up large amounts of data. BR won't change that.
Cow Cube
"The Nielsen numbers...estimate that 13.7 million homes have HDTV and high-def tuners. That's roughly 15-16 million homes -- or about 50 percent of the 30 million homes that have high-def sets. Los Angeles has the highest penetration of HD-capable homes with 20.4 percent, followed by Washington, D.C. with 19.4 percent. New York is third with 18.1 percent."
HDTV is digital video, new display technologies, large screen, wide screen projection. Multicast video. Multichannel digital audio. That is a lot to swallow in one bite.
I wouldn't mind having a 20% share of the major urban markets.
Particularly if the product I am selling also sells the HT receiver, digital radio and surround sound audio. The premium cable or satellite service. The DVR. The theater lounge chair and the popcorn machine.
Gas is approaching $4 a gallon. Blu-Ray rentals from Netflix are $20/mo.
It's only a matter of time before solid state memory (or something effectively similar) becomes cheap enough and with great enough capacity to be a _true_ leap forward. Smaller, more durable, more portable video disks, _players with no moving parts_ (a boon to portable video) and so on. DVD didn't take off because of better picture quality/more storage space alone, it took off because it's cheaper, more reliable, more durable, and more portable than VHS, and it doesn't degrade like magnetic tape does.
By reading this you acknowledge that you have read it.
>I think it's WAY too early to be replacing DVDs--presently, only about 15% of U.S. households [tvpredictions.com] even own an HDTV!
Why would someone buy an HDTV if there wasn't something to make use of the increased resolution?
Ahh well. Maybe tomorrow it'll turn into an Overrated +3, if not, hopefully the meta moderating will even it out.
-Rick
"Most people in the U.S. wouldn't know they live in a tyrannical state if it walked up and grabbed their junk." - MyFirs
It's easy to pronounce a technology silly if your requirements are different.
Here's one: backup data, have it readable after being in storage for 15 years.
Blu-Ray: decent chance. Use FEC liberally.
Hard Drive: not betting my money on it
My God, it's Full of Source!
OUTSIDE_IP=$(dig +short my.ip @outsideip.net)
I'm not so certain. If shelf life is anything like for DVDs, I suspect that the HD will in general win on that front - just remember to copy your archives over to the new interface format when SATA is put to pasture and you will probably be fine.
All these analyst opinions seem to be based around repeating the common mantra that soon enough, digital downloads will overtake whatever disc based format and therefore Blu-Ray will not be profitable. This is rubbish.
1) More people can see a difference between the quality of download films vs bought media (DVD or Blu-Ray), compared to audio. This means to become mainstream, downloaded films are going to have to close that quality gap. Doing that will require more bandwidth and storage space than is currently available.
2) Even now, download audio is not anywhere near the mainstream option - CDs still sell far higher numbers.
3) Films don't have the casually listen and flick between tracks aspect that music does. The big selling point of MP3 players is storing multiple albums and jumping between whatever tracks you want to listen to right now. Watching a movie is a 2 hour investment of time - you can't watch 5 minutes of Bourne Identity, then decide you'd like a comedy and watch 5 minutes of Knocked Up.
4) Lots of people who don't use MP3 players simply prefer the simplicity of putting in a CD. The benefits of MP3 are outweighed by the complexity of even the relatively easy to use PC + iTunes. These people will only very slowly switch to downloaded media.
I should say at this point I have invested about £1500 in a media centre and have all my films ripped to a server. The server has lots of hard discs, makes lots of noise and so can't go in the living room, meaning I need two PCs and a network.
I do believe when someone makes is easy enough to do something similar to my setup, downloads will become mainstream. But I also believe it will be well over 10 years before the average Joe believes it is easy enough to do a media centre setup instead of just buying Blu-Rays.
The only which which surprised me was the amount of bribery and payola going around.
As for "HD"... so long as I still have to check the labels in stores to make sure it's "High Definition" I'm looking at then it really isn't. As far as I can tell it's only about 50% better quality then standard-def in real terms.
50% better quality for the price of replacing all my kit and paying double for all the shiny discs? No thanks. Wake me up when you've got something which makes me go "Wow!".
No sig today...
The truth is that we can skip those technologies. We only need a player capable of playing H.264 video streamed from the computer (via LAN, WLAN, Bluetooth, etc.), and with a USB port. If the Movies Industry is smart enough, it will not make the same mistakes of the Record Industry, and will sell downloadable DRM-free HD movies.
Instant delivery? I want your con because there is no way in hell even my pretty decent cable can deliver 40-50 gb in the time it takes to watch it. In fact I am willing to bet you that I can pop down to the local rental shop and get back before I can download a rip. If I am very lucky with bittorrent it still takes about 10 minutes to download a CD sized rip, the rental shop is a 3-4 minutes walk.
Tech indeed moves fast, that is the problem, when all this internet content started we were happy with video the size of a postage stamp and blocks all over the place. Now we want video in HD. everytime speed or size increases so do the demands on the system.
Look at youtube, VHS quality, would you watch a movie on it on your HD set?
MMO Quests are like orgasms:
You may solo them, I prefer them in a group.