How the Internet Didn't Fail As Predicted
Lord Byron Eee PC writes "Newsweek is carrying a navel-gazing piece on how wrong they were when in 1995 they published a story about how the Internet would fail. The original article states, 'Nicholas Negroponte, director of the MIT Media Lab, predicts that we'll soon buy books and newspapers straight over the Intenet. Uh, sure.' The article continues to say that online shopping will never happen, that airline tickets won't be purchased over the web, and that newspapers have nothing to fear. It's an interesting look back at a time when the Internet was still a novelty and not yet a necessity."
The internet is "failing"...if all the big media fatcats have their way, the internet will have "failed".
Now the use of the term "internet" is far-reaching, so I suppose for all of it to actually fail, every backhoe in the world would have to find a buried pipe and start digging at the same time. But I digress...
I tried to think of a good sig, and this wasn't it.
I'd like to read this. /. needs more articles that are actually interesting to read. Maybe more about the past predictions, even? :)
A big-wig at I.B.M. predicted the entire world market for computers would be restricted to about 5 units.
What the Internet hucksters won't tell you is that the Internet is one big ocean of unedited data, without any pretense of completeness. Lacking editors, reviewers or critics, the Internet has become a wasteland of unfiltered data. You don't know what to ignore and what's worth reading.
And along comes Slashdot et al with moderation and meta-moderation schemes to allow the crowd to edit the stream. Problem solved (sort of). Hard to imagine that it was impossible to see lack of editing as anything other than an insurmountable obstacle. But the article was written by journalists with editors, so maybe that explains their limited vision.
From TF95A:
Oh, how I wish the network were still missing that "essential ingredient". On the page containing the 1995 lament, I now see ads for:
* Hugh Downs' Artery Cleaning "Secret" (now with 50% more Nobel Prize Laureate!)
* Acai Berry Exposed - Official Test
* Drivers from Minnesota wanted! (of course, I'm in Dallas... with a MN proxy server)
* Saint Paul - Mom Lost 46lbs Following 1 Rule (MN mislocalization again)
* DON'T Pay for White Teeth (with the requisite sugar cube clenched in teeth, WTF?)
Meanwhile, *my* neighborhood mall -- the first air-conditioned mall west of the Mississippi -- is now a grass-covered field.
That said, I don't think I could go back to 1995, though it would be a fun challenge. The best part was doing DNS reverse lookups of domain names, since the company's network didn't have a DNS server. I could read David Letterman's Top Ten list the next morning, if I plugged the right octets into something called "Netscape" -- I thought I was livin' large.
Stressed? Me? Of course not. Stress is what a rubber band feels before it breaks, silly.
If you have not done so, a must read is Negroponte's book "Being Digital", it's amazing how far in the future he can look, one of the best books talking about digital technology I've read, still, 15 years later: http://www.amazon.com/Being-Digital-Nicholas-Negroponte/dp/0679762906
Did they predict that governments will attempt to crack down on free speech on the internet by dreaming up fake terror threats and copyright nonsense to control the internet, and thus please the governments corporate whore masters?
Take Nobody's Word For It.
What's missing from this electronic wonderland? Human contact. Discount the fawning techno-burble about virtual communities. Computers and networks isolate us from one another.
So he was able to see that human contact was the thing that was missing from the internet - and then blew it. Because of his lack of vision, he's still eating Ramen Noodles. Meanwhile Zuckerberg and Tom Anderson and many others made billions on Facebook and Myspace etc. solving exactly those problems.
Actually, that's a nice lesson for the Slashdot crowd. Remember that idea you were just panning as stupid and unworkable because of xyz flaw that only you could spot? Yep, that's opportunity knocking.
FTFA
"So how come my local mall does more business in an afternoon than the entire Internet handles in a month?"
Today, my local mall in St. Louis couldn't outsell a 24-Hr period on the internet in a year.
I swore I read about this 15 years ago. Slashdots getting worse.
Logged onto the World Wide Web, I hunt for the date of the Battle of Trafalgar. Hundreds of files show up, and it takes 15 minutes to unravel them—one's a biography written by an eighth grader, the second is a computer game that doesn't work and the third is an image of a London monument. None answers my question,
Heh. Lets cut and past "date of the Battle of Trafalgar" into the location bar of Chrome here...
and instantly...
"Battle of Trafalgar — Date: 21 October 1805
According to http://en.wikipedia.org/wiki/Battle_of_Trafalgar"
Proving that internet search made the internet useful. The article's author had a stunning failure of vision.
Read my lips, in fifteen years I'll be as famous and important as this internet thingie !
You are all figments of my imagination.
Now I imagine you all naked.
If you feel a tingling sensation, don't be concerned...
To be fair, if you actually read the original article he mentions books and newspapers right after talking about books on disk--in context he's obviously referring to ebooks and not ordering a book and having it physically delivered (which would be nonsense for newspapers anyway). Paying for electronic books and newspapers is better than in 1995, but it hasn't exactly taken over, and newspapers are more outcompeted by free sites than by anything you buy.
As I said on my blog****, the irony was that within 1 year of his article JavaScript was released in Netscape Navigator 2.0 and Brin and Page began Google. The former played a key role in enabling a lot of the usefulness in the web and the latter played a key role in organizing it effectively from the viewpoint of the public, especially to the extent that his point about how hard it was to find useful data was negated by Google.
I have to agree with Newsweek's writer who criticized him by saying that his problem wasn't in stating what the problems were, but his blithe assumption that they would never be overcome. That, right there, was the fatal flaw as it assumed that the computer industry was not invested in the Internet's future. That's almost like assuming that the established auto companies have no interest in the electric car market and would gladly let Tesla take it over unmolested.
****Just an ironic dig since he figured that blogging would never become mainstream, let alone that some bloggers (myself excluded) would become powerful players in the media.
Maybe it has split into multiple bubble universes, and the people who are dealing with the consequences of the collapse of the Internet multiverse are simply beyond our cosmological horizon.
We are unaware that anything has gone wrong, because *our* universe continues to expand.
Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
I mean, seriously: This is the guy who wrote an entire book about how e-commerce was "baloney" and who now makes a living selling things on the Net. He thought the Internet would kill libraries and make schools close. He claimed that "information, better communications, and electronic programs" could never "cure social problems" (tell Obama that).
What else would you expect from him?
-B
Ash and Hickory, straight-grained and true, make excellent bludgeons, dandy for the cudgeling of vegetarians.
Back in 1995, I was just finishing up a Journalism degree at a Big Ten university, and in more than one media class, the subject of the internet (and its future) came up. But it was the students that brought it up...not the professors or the teaching assistants.
Unfortunately, the subject was always dismissed as some kind of fad. In fact, in one class, the assistant refused to even discuss the subject at all, almost as if he was annoyed by it. So, I'm not surprised at all that some in the mainstream media have been slow to really comprehend the subject, let alone adapt their business models.
At the time, I was trying to speak against the tide of futuristic commentary on how The Internet Will Solve Our Problems.
Sounds like a perfectly fine thing to caution people about. Problem is he then goes on to say these THINGS won't happen when in fact they DID happen but they still didn't solve our problems.
In 1995 or 1996 Cliff was the keynote speaker at the Dayton Hamvention. He really got those old men fired up and hating on the Internet. He was promoting a book named "Silicon Snake Oil", IIRC. It was quite humorous for the next two or three years to watch the reaction of some of those guys asking about manuals for stuff I was selling in the Dayton boneyard. I would direct them to check in the Internet, and they would loose all manner of sensibility. Too funny.
--fatboy
-Bill Gates
"During My Service In The United States Congress, I Took The Initiative In Creating The Internet." -Al Gore
You should read the end of TFA:
"At the time, I was trying to speak against the tide of futuristic commentary on how The Internet Will Solve Our Problems.
[...]
And, as I’ve laughed at others’ foibles, I think back to some of my own cringeworthy contributions.
Now, whenever I think I know what’s happening, I temper my thoughts: Might be wrong, Cliff
Warm cheers to all,
—Cliff Stoll on a rainy Friday afternoon in Oakland"
Get on my horse, my horse is amazing!
...predicts that we'll soon buy ... newspapers straight over the Intenet. Uh, sure.
Well, it's true that nobody's buying newspapers over the Internet. Isn't that one of the newspapers' biggest problems?
I predict that within 100 years, computers will be twice as powerful, 10,000 times larger, and so expensive that only the five richest kings of Europe will own them.
Clifford Stoll? Seriously? That guy has never been much of an authority on computers. He was just a guy who capitalized on the little bit of street credit he got from bringing down the hacker Markus Hess. Stoll's opinions were never worth much.
Cock Up Your Beaver" does not mean what you think. That might be true, but googling that phrase will produce exactly the results you would expect.
I've abandoned my search for truth; now I'm just looking for some useful delusions.
I am old enough to remember reading this article back in 1995. His view was uncommon back then, though shared by a lot of anti-Internet curmudgeons. His article was a reaction to all the people touting the Internet as something that would swallow up all commerce.
The cake is a pie
According to the article, Stoll's excuse is that he was trying to play the contrarian:
Contrarianism helps sell magazines (and garners pageviews) but let us not forget that it is usually WRONG. Yes, humbling as it may be to admit, the great unwashed masses, the "sheeple", are usually right in their collective opinions. Contrarians often escape punishment for their folly because no one cares, but in this case Stoll got properly burned.
The flip side of the coin is that every new media since Edison's phonograph (and probably before) has been touted as fixing the broken education system. yet for the most part, they dont.
In 1920 they published an incredibly snotty editorial ripping on Robert Goddard, arrogantly stating scientific errors (such as that a rocket could not work in a vacuum as it lacked something to 'push against'), and generally claiming that even a high school student could see that this Goddard fellow was a crazy loon.
They published a 'correction' of the editorial on July 17th, 1969.
If we can put a man on the moon, why can't we shoot people for Apollo-related non-sequiturs?
It's easy to see how one would make this mistake, when they've actually been to the future : http://www.youtube.com/watch?v=GNGJkkkagGw
- Aetheral Research -
For someone with worthy experience to talk about the internet, Im quite surprised he wrote A) That article from 1995 and B) Silicon Snake Oil. His book The Cuckoo's Egg was excellent. I felt he had a firm grasp as to where the internet could go. I admired the guy for his work. I guess all those Berkeley kids aren't on top of their game. The guy _was_ an astronomer after all.
Im a troll because I disagree with you.
I remember the "internet" around that time. Windows 3.1 and AOL were the big shots. 14.4kbps modems and computers that had only 386MHZ. Good times. But only a narrow minded person would believe that the internet, or computers for that matter, would fail. All technology updates at a very rapid rate. From Tapes to Compact Discs to Flash Media.
He neglected to see the Eighteen Wheelers cruising down the Information Superhighway that would make roadkill of his article, and didn't realize that If You Build It They Will Come.
A nice example of why reporters should stick to reporting and quit with the constant conjecture and personal opinion. Too much personal opinion, paid opinion and otherwise influenced opinion and conjecture fill what passes for "News" these days. A reporter's only job is to report the facts, but somehow that lesson, learned in journalism 101, does not make it out of academia anymore.
Did you ever wake up in the morning, with a Zombie Woof behind your eyes? -- FZ
It failed in ways no one predicted.
Give me Classic Slashdot or give me death!
It's instructive to look at the differences in what Clifford Stoll says versus what someone like Jaron Lanier says.
Clifford Stoll reminds us that technology is not a panacea, and to stay human.
Jaron Lanier is upset by "numb mobs composed of people who are no longer acting as individuals" - you know, that the peasants were let onto the ARPAnet. His main gripe with the Internet is that he doesn't get the attention any more.
http://rocknerd.co.uk
he got his 15 minutes of fame from Cuckoo's Egg, the book AND the movie. He's a PhD astonomer who was in the right place at the right time. I've heard him speak. He's witty, funny, and energetic, a delight to hear, really. I've never understood why he turned on the Net. He was, after all, on the bleeding edge for a time, and seemed poised to take off on a career of internet promotion rather than demotion. Strange.
How about a moderation of -1 pedantic.
I think JavaScript and Google, however, count as the foundation for the actual coffin itself because they were critical to making it so genuinely useful in ways that allowed for a lot of what he dismissed. JavaScript really enabled all of the applications he said wouldn't exist and Google enabled us to easily find them.
But does it have "Drinkability"?
Had a subscription for a year. I quit reading after just a few issues. The news is stale, which is fine for a weekly periodical. But the analysis was terrible. Shallow, biased, often misinformed. Not surprised they missed this. Just one among a titanic pile of crap.
46 & 2
I think the quote that gets me is: " It's an interesting look back at a time when the Internet was still a novelty and not yet a necessity."
Don't get me wrong, I tend to go into withdrawls if my connections go down for an extended period of time, but, the internet being a necessity? I dunno. There are plenty of people out there that live and breathe and make money with no connection or need to the internet whatsoever. I don't think it is truly a necessity like shelter and food.
While *I* would not want to live without it, people still can pretty easily these days.
Something does not need to be a vital necessity (like shelter and food) for it to be a necessity. We could take its counter-argument to the limit and argue then that electricity is not a necessity.
We have to look at necessities from the point of view of the infrastructure and dependencies (social, economical) that they create (or are the base for their day-to-day operations.) When a commodity reaches a point of usage such that a lack of it would cause great inconvenience or financial loss, then it becomes a necessity.
For example, a large number of people are now using the internet for Job searching and continuing education. This is specially true for IT-related folks that out of work (or for many folks that are unemployed if we reasonably generalize the truth of the situation.) A large section of grad students (specially working grad students) depend on the internet for course delivery. Any disruption to that service will cause in severe consequences. Loss of class time, or even loss of course for the later examples (losses with a clear financial impact). For the former, it could result in a drastic deterioration of one's already precarious financial situation.
Entire industries (for good or bad) utilize the internet for work and collaboration. Our ability to solve edge-case problems in a fast fashion is in large part proportional to having access to google and the like. We have an entire infrastructure of commerce that people depend on in their daily lives.
The internet then is now a financial and infrastructure necessity, just like public transportation systems, public infrastructure and banking are. None of these are vital necessities like food or shelter, but they still remain necessities of a different magnitude. So is the internet now.
The pundit that wrote this very lame story, Bill Gates and my father (an IRS mainframe programmer) all have one thing in common, they believe they have an ability to review, sort and analyze data that the average person does not have and as a result believe that data should be limited or filtered for most people making analysis much easier. If we only tell them what is relevant (what we want them to know) they can "analyze" (come to the conclusion we want them to) much more efficiently. The reason the internet succeeded was because of the expansiveness and availability of the data. Anyone can find out anything as long as we keep the censors hiding in their dark little holes. Open minded people discuss opposing viewpoints anywhere and everywhere on any and all topics, learning and growing faster than anyone could have predicted because the information can be found that is not filtered by a church or a government or a corporation or a censor or a propagandist.
How old were you in 1995, if you don't mind my asking?
You don't need to use the quotes, it really was the same Internet. Windows 95 came out in... 1995. In 1995, I was using Linux at home, and Novell Netware at work. Yes, AOL was still around. Yes, there were still 14.4k modems and 80386 processors. They didn't run at 386MHZ. The most common modems ran at 28.8Kbps and 33.6Kbps. The most common microprocessor was the 80486.
Yes, this guy was wrong about the Internet, but so were the many more commentators who took the opposite view, that the Internet would fundamentally change all aspects of human society and behavior.
- None can love freedom heartily, but good men; the rest love not freedom, but license. -- John Milton
I do a lot of navel-gazing on the internet!
I'm not sure what sailors would be looking at things has to do with the article.
If it's for-profit but free, you're not the customer -- you're the product (e.g., the Slashdot Beta's "audience").
*"What the Internet hucksters won't tell you is tht the Internet is one big ocean of unedited data, without any pretense of completeness. Lacking editors, reviewers or critics, the Internet has become a wasteland of unfiltered data."*
That hasn't changed.
*"What's missing from this electronic wonderland? Human contact."*
Still no real change. Despite social networking sites. It just isn't the same.
His point about teachers is still true. Technology is secondary to good teachers.
I love this quote:
*"But today, I'm uneasy about this most trendy and oversold community."*
The interweb is still trendy and oversold.
So, somethings have not changed. Not at the core anyway.
putting the 'B' in LGBTQ+
This one.
This is a good reflecting article; oh the things we say when we're ignorant and afraid of change.
It's like when Sliced Bread came out; people were skeptical and afraid and wanted their hands hold with a soft spoken voice saying "it's ok change is good it will make your life better"
... examine the other 99% of cases where they were wrong:
1) Selling the Iraq war
2) Cheering on the first bubble (.com)
3) Then the second (real estate)
4) At the same time treating every utterance from Alan Greenspan like a missive from god
The list goes on and on. I for once can hardly wait until the economic pressure from the Internet puts them out of their misery.
A lot of us never thought the 'internet' would even be heard of outside the hardcore geek community.
Lesson learned: never say never.
---- Booth was a patriot ----
I agree with many of the Slashdot posters who've commented on my article of 15 years ago. There's a great deal to munch on - plenty of hilarious mistakes as well as several ideas still worth thinking about.
That 1995 article grew from my questioning attitude. When I hear nearly unanimous commentary without any critical dialog, I become skeptical. Perhaps too skeptical, as that article shows.
At the time, I saw my role as encouraging questions about then-common predictions. As a way of introducing dialog through debate, if not deliberation.
Clearly, I'm no futurist, able to extrapolate across decades. If anyone, I suspect that school teachers are the most in touch with future generations.
Now? Oh, I try to stay away from predictions; two teenagers gleefully keep me informed of my daily mistakes. I teach physics, speak at meetings, and write the occasional article for Scientific American. I make Klein Bottles ... and, yes, I sell them online, in obvious contradiction to that 1995 article.
Best wishes to all,
-Cliff (in Oakland California, on a Monday afternoon without sunspots)
the article was written by journalists with editors
Clifford Stoll was (is?) a hacker, a Physics PhD that was thought a computer expert by physicists and a physicist by computer experts. He wrote a book about his almost single-handed fight against German crackers at the service of the Soviet bloc. And it is a good read, even with Unix commands. So whatever but a "journalist".
__
Men with no respect for life must never be allowed to control the ultimate instruments of death.
GW Bu
I remember reading "The Cuckoo's Egg" from the Uni library in the 1990s. I don't remember if I managed to read "Silicon Snake Oil" but I think I did. Funny that some weeks ago I was going to mention SSO in a discussion about computers at school and, when I google about it, I found Newsweek's article.
Good luck.
__
Men with no respect for life must never be allowed to control the ultimate instruments of death.
GW Bu
Bill Gates said, "Nobody will ever need more than 640K Bytes of memory" space. Ah, the gaffs of the rich, powerful and foolish.
Comment removed based on user account deletion
It's an interesting look back at a time when the Internet was still a novelty and not yet a necessity.
I'd be interested to see something that is both a novelty and a necessity.
Unity? Screw that: XFCE. Slashdot Beta? Screw that: SoylentNews. Australis? Screw that: Pale Moon. UX developers DIAF
OK, at the time of that article, the Internet had already become much more than a novelty. Newsweek just didn't notice. And I'd have to agree that the Internet had NOT become a necessity. I'd even agree that, if the Internet isn't available to me for say, 48-hours, it's no biggie. I'd just have to deal with a bunch of emails that have been accumulating. However, if the Internet as a whole went down for an extended period of time, there would be hell to pay. Just look at the economic consequences to businesses in Egypt when that ship hit and cut an undersea cable carrying much of the Internet connectivity between there and Europe. It wasn't pretty for them....
and that is a right pain in the arse.
This story reminded me of a grumpy book 'Silicon Snake Oil' I once read, which advanced the same thesis. I was going to ask whether anyone had heard from author of that recently, till I found that he and Mr C. Stoll are one and the same person.
"If you build it they will come" is bollocks. If you build it and they don't come, you will go broke and be forgotten. If you build it and by some bizarre chance it really floats their collective boat, then you will be wealthy and in a position to publish self-congratulatory and eminently quotable epithets such as "If you build it they will come." Darwinism is brutal. Any given frog has hundreds of thousands of offspring over the course of its life. You can tell that statistically only two of them survive to breed from the fact that we are not hip deep in frogs. So it is with business ideas and enterprises. Few of them survive. As with nature red in tooth and claw, survival is slightly dependent on fitness in context and heavily dependent on luck.