Slashdot Mirror
Your Face Will Soon Be In Facebook Ads
jfruhlinger writes "If you're planning on checking into Starbucks using Facebook Places, your friends may soon see your profile picture in a Facebook ad for Starbucks — and, it goes without saying, you won't be paid a dime. You can't opt out, unless, as Dan Tynan puts it, "studiously avoid clicking "Like" or checking into any place that has a six- or seven-figure ad budget." The ad will also include whatever text you use in your checkin, so Tynan suggests some judicious pranksterism ("Just checked into the Starbucks around the corner and this doppio mocha latte tastes like goat urine")."
I'm guessing my 'grey silhouette' default picture won't do them much good?
My Face won't. Why on earth should I care about anyone's opinion who isn't on Slashdot?
Hoist Number One and Number Six.
Whats the deal.... get it out there in the state its in.
The more people using it the better.
We've been waiting too long.
You could avoid using facebook altogether.
did you forget to take your meds?
"studiously avoid clicking "Like" or checking into any place..."
That's really quite easy. I'm doing it right now, in fact. I don't like the trend but this is silly FUD - doing nothing protects me, I have to make an effort to be used.
I live in constant fear of the Coming of the Red Spiders.
The funny part about that is that if they DO use my likeness in a Starbucks advert and I find out about it, I'll make no bones telling everyone on FB how much I detest Starbucks coffee. Oddly enough, I'll drink coffee in any form except decaf and Starbucks.
Stupid Marketeering retards.
When politicians are involved, everyone loses.
Correct article link
Don't use Facebook.
Of course you can opt out. Just don't use Facebook. These people act like it's a requirement of modern society to be always-on, like electricity or indoor plumbing. Either don't use it, or shut your traps.
Since /. editors couldn't be arsed to make sure the link worked, here's a working link.
...probably also thinks it's extra cool that they get to be in a Starbucks ad.
that's the reason for the lack of a dislike button
metageek
So if I do as they say to get my pic on an ad for Starbucks does that mean my profile pic will go up? Oh I do hope it is some computer randomly picking without human eyes checking. I got a buzz lightyear and some sexual innuendo, perfect for reminding you to get &^cked and go to Starbucks!
Sense there is no doubt that they will keep doing this to anyone and everyone, just put a positive spin on it. Instead of Starbucks using your face for free advertisement, your Facebook posts are being sponsored by Starbucks! You can go trolling with Starbucks logo always adorning your posts, the ever vigilant muse of overpriced caffeinated beverages giving you credence to bid your friends to come and partake. Whats That?!? Jerry is endorsing Mc Donald's? I must head over and eat some Big Macs because my Facebook friend has a huge golden M logo right next to his face!
Violence is the last refuge of the incompetent. -- Isaac Asimov
Isn't this illegal in California? They have a law on the books that was lobbied into place by Hollywood, but it's vague enough to be applied to the average Joe. If so class action lawsuit in 5... 4.... 3...
If there was a real Starbucks ad that had some friend of mines photo and a smart ass status update about the joint I would probably hit the like button, then block that poster when they spam my feed.
http://adage.com/digital/article?article_id=148452
To all those bashing Facebook saying it has no value: stop it.
Facebook is immensely valuable. No sociological study could be funded on such a scale to determine just how much crap people will put up with from a free service before they stop using the service.
But then the joke will be on those of us that value our privacy. I know too many people that would think it was fantastic having their picture used to promote Starbucks and would sell their soul to stay on Facebook.
This post comes with a double-your-money-back guarantee!
Any offense taken to this post is at your sole discretion.
I'm sure all my friends will be happy to know that Mark, Jason, and Princess (or Ace, Dirk, and Agatha, depending on when you were born) enjoy Boulevard Beer. Maybe I'll mix it up and see if Boxy Brown might recommend Mafia Wars or something.
my facebook profile pics to rageguy
I'm reminded of when Vodafone, like so many others before it, decided to put an unedited twitter feed on its site following a hashtag for some launch or something. Usually this just leads to a lot of piss-takes but in this instance it became a nonstop expose on their £3Bn tax dodge and the subsequent slap on the wrist from a government that claimed we all had to pitch in and knuckle down to get out of the recession.
So I guess, if you see a company actually doing this, make sure anything you say about them on Facebook is pejorative.
No kidding!!! What do you say at this point?
As an arachnophobe myself I have 4 questions for you :
When are the Red Spiders coming ?
How many of them are they ?
How big are they ?
How can we kill them ?
Jehovah be praised, Oracle was not selected
If Facebook or Starbucks cannot show me either a model release with my signature on it, or a place where I specifically authorized the use of my image in advertising, then if my picture appears in a Starbucks ad somebody will be looking at a pretty significant lawsuit.
...phil
"For a list of the ways which technology has failed to improve our quality of life, press 3."
Just use some prison mugshots
Facebook has already been using uploaded pictures for ads. I suppose the new thing here is that they will use your face to advertise stuff to your friends. imho, this is horrendous. Hopefully crap like this will make more people defect from FB.
I never posted my face on facebook. :)
Instead, post a picture that is.... well, very questionable for a starbucks ad. :)
Funny, I thought the law was quite clear about needing explicit permission to use one's likeness for advertising. I believe it's referred to as personality rights, or more specifically in the US, right to publicity. Failure to do so can result in a lawsuit for invasion of privacy through misappropriation of name or likeness and/or violation of the right of publicity.
Though I'm sure FB is already prepared to update its terms of use to allow this kind of use, no doubt by dangling useless "Facebook credits" in front of the users to get them to sign...
(IANAL, but have worked enough with commercial photography to know you always need a release for this kind of use in advertising)
Shameless plug for my photos on Flickr
You could avoid using facebook altogether.
Pfew, thank you for telling us that! I would never have thought of that!
Here I am without a FB account, thinking to myself, "Fuck! I don't have an account and FB is going to pull this sort of shit! Fuck! WHAT AM I GOING TO DO!?!"
But, you've cleared it up for me! Don't get a Facebook account. Damn, that's sure GENIUS - I tell you! And others agree with me! Why you're already at +4 Insightful! You're the type of genius we need to point out these incredibly difficult things that us mere mortals just can't figure out for ourselves.
I salute you sir!
Yep, crack for a buck, right over the counter at StarBucks. Hey, it's not like they really pay people there.
Build your own energy sources from scratch. http://otherpower.com/
Asking people to stop bashing Facebook is about as likely as asking the addicts to stop using it. But is asking someone to stop asking others to stop bashing the service likely? Stay tuned~
What do I know, I'm just an idiot, right?
That's how things used to be done.
Build your own energy sources from scratch. http://otherpower.com/
I'm gorgeous! I've been saving my face for a cause/product i deem worthy/profitable enough.. I'm not ready to saturate the market!
The way the Matrix redefined movies, my face would redefine beauty... man.. they better be careful.
tfa url
You put your own picture up as your avatar?
What a fucking noob thing to do. Slap the shit out of yourself!
Okay let me help. Log out of your profile. Now go make another one under the name Turd Ferguson. Post stupid picture as your avatar. Friend your real friends. Now you can relax because you're no longer a damn fool.
Tiger Blooded Bi-Winning Machine
While I agree with the sentiment, what this really demonstrates is that the expectation of privacy needs to be revised to provide some protection.
Sure, but it's not going to happen. What I think is required is, if everyone can navigate our own data, we want to navigate the data of corporate and government employees, too.
Build your own energy sources from scratch. http://otherpower.com/
No wonder they only make friends on computers. Oh, wait...
Not to jump on anyone's nerd rage too early in the process, but according to Facebook's terms and conditions (easily found via a Google search, but here's a direct link: http://www.facebook.com/terms.php) you do explicitly allow them to use your profile picture in advertising by using their service. Read point 10 - it directly states that you give that permission.
Note that it also says that you can opt out. So regardless of what this fear-mongering ITWorld article says, I would fully expect to retain that capacity. It's not even new - I saw friends pictures appearing in "friend finder" ads long ago, and figured out how to opt out. All that's changing is they're going to sell that service to 3rd parties now.
What if these images are used by some dating site? That could have a whole lot of unpleasant consequences. And I don't even mean anything nasty, just some eHarmony or match.com kind of site. They totally do need some fresh faces for their web ads, and they cannot use their customers for this (unless they pay them - and Facebook faces will probably be very competitive).
"The agriculture ministry is not in charge of Gundam" - Japanese ministry official.
You can't opt out, unless...
You can easily opt out. Account menu, Account Settings, Deactivate. Done, your opted out.
Oh, you could also just NOT "check in" from every stupid location you go to!
there is no spoon. or fork. there is a butter knife, and it's dull.
If you signed up for it, you get what you deserve.
The world preys on stupid people.
You're either a sheep, or a wolf.
If you don't know which one you are, say "baaaaaaaaaa".
Seeing as how Canada's already taken Facebook to task for their disregard for our privacy laws it'll be interesting how this plays out up here. I'm going to go out on a limb and guess that a click box doesn't constitute a legal model release form in this country.
I have nothing compelling to say
Talk about insensitive. Goat Urine in the national drink of Elbonia. The diabetic goat produces the sweet effluent we revere in our village. It is easily caramelized into cakes and turned into a hearty liqueur with an infectiously alluring aroma. The idea of a hot milk drink approaching this ambrosia is blasphemy.
Some drink at the fountain of knowledge. Others just gargle.
and it seems to have stayed deleted. So that's still an option.
I'm not too worried about this. They can only do it once, then all my friends will de-friend me because they think I like Starbucks.
Most photo studios such as Olin Mills will claim copyright on any photos they take of you. Yes, it is in the contract, but most people don't realize that. I tried having an Olin Mills picture of my mom copied for her memorial. Nobody would do it unless I got express written permission from Olin Mills. I ended up cropping out the stupid "Olin Mills" signature and had no trouble copying it after that. But the amazing thing is that, apparently, Olin Mills and other photography studios have invested large sums of money telling every single copy-jockey in the country not to copy studio photographs. Even the copy counter at the local drugstore wouldn't do it, "Nope,see here where it says 'Olin Mills' at the bottom? Yeah, they own that picture of your dead mom for the next seventy years."
- None can love freedom heartily, but good men; the rest love not freedom, but license. -- John Milton
new slogans?
Facebook: because you're too dumb to own a website and manage rss feeds.
Twitter: because you're too dumb to get into an irc channel.
web2.0: because you're too dumb to notice that internet should be made of protocols not sites.
---- MISSING MISCELLANEOUS DATA SEGMENT --- [sigdash] trolololol
Over the holidays my brother in law asked again why I did not have a Facebook account. I was in a rather pedantic mood so I gave him the rather technical accounting of why and he of course ignored that blather, and I suppose rightly so, and at one point said that he was going to make me an account.
Thankfully his ADD prevented him from following though with that but I realize now I need a new tactic when dealing with people who don't understand why Facebook 'is evil'. I need a succinct and clear way to tell people that they will be used and abused just for the privilege of sharing the personal lives.
And the kicker is this. I kinda get why it is cool to share what happens in your life with others. I actually kinda get the underlying philosophy of the original intent of Facebook. However that intent is long gone and now it is all about the dollars. And while at a very low level they are providing a service that service is so tied in with marketing that it only tends to harm people rather than help them.
Solutions? I've got precious few. Protecting someones privacy seems rather silly when everyone has a webcam, cell phone, or real camera. Never mind the actual government surveillance that goes on. I'm actually betting Brin was right and we will end up in a very open type of world and all the pains that go with that at some point. But as Asimov said hopefully I'll be dead by then.
Really, I know what I'm doing...Ohhhh, look at the shiny buttons!
This just solidifies my already very negative view of Facebook as a whole. Let other people throw their information and photos away, I will never sign up for an account again.
BeauHD. Worst editor since kdawson.
Also, the "IP License ends when you delete your IP content or your account unless your content has been shared with others, and they have not deleted it."
Interestingly, since the non-exclusive license is not supported by a written, signed instrument, it will (under US copyright law) also be superceded by a subsequent transfer of the copyright itself (17 U.S.C. Sec. 205: "Priority Between Conflicting Transfer of Ownership and Nonexclusive License.— A nonexclusive license, whether recorded or not, prevails over a conflicting transfer of copyright ownership if the license is evidenced by a written instrument signed by the owner of the rights licensed or such owner’s duly authorized agent, and if—
(1) the license was taken before execution of the transfer; or
(2) the license was taken in good faith before recordation of the transfer and without notice of it.")
So, what you need to do to get the legal rights out from under Facebook is establish a legal entity separate from the original copyright holder of any photographs on Facebook -- let's call this the "Personal Rights in Images Management Agency, Inc. (PRIMA)", and then set up a process by which individuals can transfer ownership of copyright to pictures and other material already posted to Facebook to PRIMA, with conditions on the transfer covering how PRIMA will grant licenses (including a provision that they will grant licenses back to the original copyright holder at no charge), payments to the original copyright holder based on any license revenue, etc. Then, when you want your stuff off Facebook, you the copyright to PRIMA, and PRIMA sends a demand letter to Facebook to remove PRIMA's copyright-protected material immediately.
(There's no reason this has to be restricted to images, either: it works for anything covered by copyright law that you own the copyright to that Facebook continues to use under the "non-exclusive license" clause of the T&C.)
If I'm going to have ads, I'd rather have them custom made for me. This is an upgrade.
My profile picture is a lolcat. I think my friends will just issue a collective "wtf?" and move on from any ads featuring it.
They say a little knowledge is a dangerous thing, but it's not one half so bad as a lot of ignorance. - Terry Pratchett
I'm so fugly there is no way they would ever choose my pic for an ad... plus, I don't even have a Facebook account!
I've abandoned my search for truth; now I'm just looking for some useful delusions.
The "six or seven-figure ad budget" is a ridiculous statement considering that a single ad exec may make that much at major corporations. The video game I'm working on has an EIGHT FIGURE ad budget (i.e. over $10M). Starbucks does spend remarkably little on advertising but is still in the 8-figure range and there are chains like McDonalds that spend NINE FIGURES (i.e. $700M+) annually.
If you read the article, this isn't any different then what you see in your news feed, when one of your friends checks in, it is just that Starbuck's is paying for it to appear in the "Sponsored" section as well... They aren't doing anything you haven't already done, other then putting it in a more visible place. And this just isn't Starbucks, it is whomever decides that they want to sponsor something you are already posting on Facebook.
People do really need to get a life...
D.O.U.O.S.V.A.V.V.M.
Wait, you're confessing to violating the DMCA by removing the copyright notice and then distributing it yourself!?
See how much fun this madhouse has become?
My first Journal Entry ever, in 8 years! http://slashdot.org/journal/365947/aphelion-scifi-fantasy-horror-poetry-webzine
This particular corner of the madhouse predates the DMCA and the Internet by a good many decades. Photo studios have been scamming consumers this way for a long time.
- None can love freedom heartily, but good men; the rest love not freedom, but license. -- John Milton
Just change your FB profile pic to a pic that is not of you. ESPECIALLY if your pic is that of your children or grandchildren!
Can my karma get any worse than bad? Let's find out!
You should read into what's done here instead of crying and hating.
You choose to post a Like/Check-in to your wall. That's your choice. Only your friends see it.
Now this like + message appears again on the side where the stupid ads are. Only your friends see it.
Figures you see an ad for something your friends like, it might actually be something good!
As long as only your friends see it, what's the big deal? They could have just as well move these likes the the top of the Top News Feed and no one would ever know.
^_^
Well, given the context in which that phrase was used - it's more an indictment of Slashdot users than Facebook users.
Just to be clear - I can't speak for the rest of you, but I have no idea what goat urine tastes like. However I would still be a bit put off if it were in the ingredient list of a latte.
#DeleteChrome
I know about Appleseed and I am on Diaspora, but I wonder if there is truly an alternative beyond hunkering down and cobbling together a website on my own server. Appleseed and Diaspora barely have left the starting line and are galaxies behind facebook and I'm not sure all the money from Google, Microsoft and China combined could get either of those two sites to within shooting distance.
I call it 'The Aristocrats'
unless goat is diabetic.
Don't forget there's also the fact that Facebook has trademarked the word 'face', and more disturbingly, Facebook now has facial recognition software which enables them to recognize it trivially. While that might be useful in helping people get tagged in photos, it also has dangerous implications for privacy and advertising.
Use my userscript to add story images to Slashdot. There's no going back.
They cannot create a TOS that says they can use your likeness in that matter. Let 'em try. I will sue.
new slogans?
Facebook: because you're too dumb to own a website and manage rss feeds.
Twitter: because you're too dumb to get into an irc channel.
web2.0: because you're too dumb to notice that internet should be made of protocols not sites.
You missed one:
Bing: because you're too fucking stupid to read search results - look, PICTURES!
Why all the crying? Just change your profile pick to a goatse photo. I can see the ad now "this is what happens to your dung-hole if you drink starbucks"
Got Code?
DMCA stands DIGITAL millennium copyright act. So if the cropping was done using digital tools (like scissors and fingers, knives held by fingers) then it would be a violation. But if you scan it in and crop it using Photoshop the law would not apply. Hope my understanding of the word digital would be confirmed by the courts.
sed -e 's/Chuck Norris/Rajnikant/g' joke > fact
PLEASE tell me they will be dumb enough to fail to filter for racial slurs and non-letters that mix with letters to make racial slurs.
Just checked in to starbucks, barista is a fat nigger so i'm leaving
Upload a profile picture that says: "Those who follow the ads are nothing but facebook douchebags."
Of *course* I'm posting this as Anonymous Coward, but my name is Fourchan DotOrg, and I've got LOTS of friends, and I just checked in at your neighborhood Starbucks - here's a picture of me in line there! And since I've got soooo many friends, I must be a popular guy, so those advertisers will be excited to post MY picture to show how cool they are to have popular people like me drinking their coffee! And I just updated my profile picture 2.6 seconds before that, at the previous Starbucks I was at - wow, I really get around, and I've got a whole lot of great pictures to use for my profile!
And hey - when I got to this Starbucks, my also-very-popular friend Rick Roll was there too!
Imagine if your attack dogs and trigger-happy roommate were espresso fiends?
Bill Stewart
New Fast-Compression-only CPR http://preview.tinyurl.com/dy575ks
He may have infringed the copyright but what he did has nothing whatsoever to do with the DMCA.
Warning: this article may contain humor, sarcasm, parody, and perhaps even irony. Read at your own risk.
Free advertising for my inflatable love fox!
I'm trying to teach myself to set people on fire with my mind... Is it hot in here?
How does owning a website fill the need that Facebook fills?
If I wanted to "follow" Jay Cutler or read what other NFL players are saying about him, an irc channel would be of no use. NFL players (insert other real people of interest to other people) don't use irc.
And couldn't "lazy" be a reason rather than "dumb"?
...the future crusty old bastards are already drinking the Kool-Aid.
One of the main reasons I quit facecrack over a year ago was when I saw my face on a classmates banner ad at the bottom of a page.
new slogans?
Facebook: because you're too dumb to own a website and manage rss feeds.
It's much harder for the government to quietly shut down Facebook.
I use facebook and never heard of this checking in thing they're talking about...sounds like a retarded twitter type thing?
Facebook: because even non-techie, "RSS what?" friends, who have way better things to spend their time on than constantly checking my personal website for updates, will look at my photographs within minutes of me posting them on my wall.
I think my face is pretty damn sexy. Everyone should be able to look at it.
So...
all I have to do is create a fake facebook account, friend a lot of suckers, then change all the pictures to goatse, and then spoof facebook places to sign in to Starbucks like mad? And then Starbucks will automatically goatse people for me?
here is something to write about: just a year ago facebook banned all so called "social ads" from facebook apps. isnt that interesting... companies like socialhour got completely kicked off facebook for showing such ads.
So what? Clothes manufacturers have been using people as walking billboards for years and no one complains. So suddenly because it's Starbucks it matters?
Ha ha ha ha ha ha, this just makes me laugh, this probably marks the beginning of the end for Facebook.. It'll be a slow death though.
Waterfox - a Firefox fork with legacy extension support, security updates and better privacy by default.
Here we go with the people that think that "this is such a bad thing" and that people are going to see there face, and "ohhhh provacy", if you dont like it don't use facebook. Simple as that.
"Checking in" to a store or restaurant is already an ad that is distributed to all your friends.
Anyone who feels compelled to announce every insignificant aspect of their personal lives and locations via facebook should not expect anything different. If you don't want it announced where you are and what you look like, then don't put that information into a public internet forum such as facebook. If you do put that information on facebook, well, what did you expect?
"Well, er, um... why do you ask sweetie?"
"Because there's a picture of me in a Trojan advertisement saying I like them."
"AAAAHHHHHHHHHHHHHH!"
'Nuff said.
'The Economy' is a giant Ponzi scheme whose most pitiable suckers are the youngest among us and the yet-unborn.
Cant wait to see my goatse profile pic on an ad
This is why it is really really important to drill into your children not to use their real name or picture on the Internet. Facebook included.
What if you check into a frat house sponsored by a condom ad will you get this? http://tumblr.com/xqt1d7rr5p