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Class Action Filed Against Bonzi Software

An anonymous reader writes: "A nationwide class action lawsuit was filed on November 25, 2002, in the Superior Court of Spokane County against Bonzi Software, Inc. Bonzi is among the world's most prolific issuers of internet advertising banners. Bonzi's website has been ranked as one of the most frequently visited websites in the world. In case you are wondering Bonzi is the company responsible for those irritating popup ads which say things like 'Your computer is broadcasting an internet IP Address...' and 'Your internet connection is not optimized ...'" The attacking lawyers provide some samples of the ads they say are misleading.

214 of 472 comments (clear)

  1. Good idea by quintessent · · Score: 5, Insightful

    I always hated those ads. Not because I ever clicked on one. But they made me think, if my mom saw one of those, she'd think it was a Windows message and click the Ok button.

    1. Re:Good idea by global_diffusion · · Score: 5, Funny

      Yep. Just the other day I watched a sysadmin talk down a user who was freaking out over his computer not being safe for the internet. It was quite sad.

    2. Re:Good idea by ryochiji · · Score: 2
      >Not because I ever clicked on one

      I've never clicked on any of their ads either (or any popup/banner ad for that matter), but I wonder if that means I can't join the class action suit...

    3. Re:Good idea by Anonymous Coward · · Score: 2, Funny
      I always hated those ads. Not because I ever clicked on one.

      Yeah right. And you never clicked on a goatse link either, huh?

    4. Re:Good idea by z01d · · Score: 3, Insightful

      teach her how to change the windows appearance (color scheme), that's what i taught my girl friend.

    5. Re:Good idea by coryboehne · · Score: 5, Insightful

      I'm actually guilty of clicking on one of these... Not because the fooled me though, I just have a habit of clicking banner ads to see what kind of crap is being sold by these people.

      Now, I hate banner ads (nearly) as much as the next guy.. But really, let's admit to it, the creativeness required to think up faking an error screen to get users to click on it (think reaction vs. action) is genius. I'm not sure this suit has any merit at all (IANAL although I do play one on TV) and even if it does it really shouldn't.

      Just because you find something annoying doesn't mean it should be against the law, I mean if you're in a restaruant and you are going to pay $100+ for the meal and someone's baby is crying, or they are talking to loud, or even better their baby is screaming because they're talking into a cell phone instead of paying attention to their kid and at that they are talking into the phone at an unreasonable volume level. Now, should this be illegal? The short answer is no.

      Compare this to Dimtri and the DMCA fiasco, all he really did was innovate and try to do something different and make a buck in the process, and for what end result? To get sued for their intended innovation in business? Although I admit there are a million differences I wanted to use a well known case for comparison, so please spare the flames about adobe e-book vs misleading (looking) ads, the point is that it was innovation that lead both people on their path.

      Anyway, it might be best to think about this before jumping on the "I hate everything that has anything to do with advertising on the internet" bandwagon and attacking this person for what really only amounts to innovation gone askew.

    6. Re:Good idea by Jace+of+Fuse! · · Score: 4, Insightful

      You are right, this should not be illegal just because it is annoying. There are already laws against misleading people with advertising. Some of the pop-ups are already made illegal by those laws, and they should be strictly enforced.

      The rest of them, well, we can just block those ads. :D

      --

      "Everything you know is wrong. (And stupid.)"

      Moderation Totals: Wrong=2, Stupid=3, Total=5.
    7. Re:Good idea by quintessent · · Score: 5, Insightful

      Just because you find something annoying doesn't mean it should be against the law.

      Let's argue that one another day. But these ads are not just annoying, they're deceptive. That's a serious issue.

    8. Re:Good idea by quintessent · · Score: 2

      Hurry and click on one, and get your 2 cents worth :)

    9. Re:Good idea by archeopterix · · Score: 4, Funny
      Hurry and click on one, and get your 2 cents worth :)
      Plus, if you manage to punch the monkey, you will get your 20 banana bucks!
    10. Re:Good idea by teasea · · Score: 2, Insightful

      But really, let's admit to it, the creativeness required to think up faking an error screen to get users to click on it (think reaction vs. action) is genius
      Nothing personal, but I've never understood this logic. I'll take the short end of long odds that someone thought of this and dismissed it. If not because they would feel like an asshole then because it would be likely to piss off potential customers (generally considered a Bad Thing). Regardless, I'd call it ballsy, but not genius.

    11. Re:Good idea by 1u3hr · · Score: 3, Informative
      Hurry and click on one, and get your 2 cents worth

      Actually, $500 worth:

      The Complaint asks the Spokane County Superior Court to award punitive damages against Bonzi in the amount of $500 per class member, as well as compensatory damages in the amount of $5.00 per deceptive advertising banner issued by Bonzi. The Complaint also seeks an order enjoining Bonzi from issuing similar Internet advertising banners in the future.
    12. Re:Good idea by MegaFur · · Score: 2

      Nope, sorry. Not buying the innovation argument. Or rather--it's not that I take issue with the idea that it's innovative (on second thought, see below), it's just that I see it as yet another unscrupulous tactic by some two-bit company to try to gank people out of their hard earned money. I'm kind of anti-corporation.

      In addition, the concept of presenting a false or misleading user interface is not wholly new. There have been Trojan Horse programs that operate this way for many, many years. A popular choice used to be to immitate the logon screen. Nice way to grab passwords.

      I'm not saying, exactly, that what this company's doing is the same as a Trojan, but if it isn't, then it's awfully damn close. Even when you know it's an add, you're forced to look at it for a second because it looks like it might be a real status window. (Until you read it of course.)

      I hate this company and I say let 'em fry. What I want to know is, is there anyway I can get a cut of some of the profits if the class eventually wins the suit?

      --
      Furry cows moo and decompress.
    13. Re:Good idea by quintessent · · Score: 4, Insightful

      Believe me, by the time it gets through the jury, judge, and attorneys, it will be about 2 cents.

    14. Re:Good idea by TheMidget · · Score: 3, Funny
      Besides which, the way they work is objectionable - if the internet is referred to as the 'information superhighway', then how about a motoring analogy... a pop-up banner would be somewhat equivalent to someone bringing your car to halt / diverting it down a different road, just for the purpose that you see a particular roadside banner... would you want that to be illegal or not?

      A better analogy would be billboards disguised as traffic signs... "Roadworks ahead, bypass to the right", but the "bypass" is a cul-de-sac leading to some cheesy sexshop.

      Of course, if roads were Slashdot, you'd see traffic signs pointing to some hick's backyard who'd spend all day mooning passersby.

    15. Re:Good idea by Mr_Dyqik · · Score: 2

      Just because it's deceptive doesn't mean it's not genius.

      I can appreciate how well socially engineered some of these are without condoning them.

    16. Re:Good idea by Ponty · · Score: 5, Funny

      You mean my computer isn't broadcasting an IP address? That really scared me. I went out and bought $3000 worth of networking hardware to create a DMZ with border gateways and traffic shapers. Every single packet has to be personally approved by me to get out of my house. Ain't no hacker gonna hack my computer!

    17. Re:Good idea by dirk · · Score: 2

      I don't find anything deceptive in the ads though. The text in the ads in generally true. You're computer is broadcasting an IP that can be used to attack you (whether you have a firewall in place to stop attack sis another matter). I would assume the InternetBoost really does increase download speeds. I've never used it, but I have used similar programs that work along the same lines. They look like a windows pop-up box, but does that mean anything that uses an actual pop-up box besides Windows in deceptive? When Kazaa pops up a box saying that there is an upgrade (or whatever) is that deceptive?

      Sure, they are slimy, and I hate ads, but these really don't appear to be deceptive any more than any other advertisement.

      --

      "Information wants to be expensive" - Stewart Brand, the same guy who said "Information wants to be free"
    18. Re:Good idea by mydigitalself · · Score: 2, Insightful

      sorry but i think you are just so on the wrong track. maybe you should stop clicking arbitary banners!

      the point is NOT that they are being sued for being irritating, otherwise i would have filed a class action suit against destiny's child when they brought out BILLS, BILLS, BILLS!. they are filing for MISLEADING people.

      you may not be mislead because you are some sort of genius (who clicks on banners?). but the point made a few posts up regarding a /.'s mom is EXACTLY the point of this - and my sentiments are identical to that post. if my mother saw a windows-looking popup message that said her internet connection is slow, click here to make it faster - she would click on it. funnily enough, clicking on that banner doesn't upgrade her 56k analog modem into an ADSL broadband connection - but what the hell does she know?

      when i first encountered one of these, my first thought was clever, my second was disgust.

      to come back to your stupid restaurant analagy... if they had a special if you order a great big juicy steak and get a free bottle of wine, you did so, and you got some thin shitty steak and a 125ml bottle of wine - then they are being MISLEADING. although that example is also pretty stupid. doh.

    19. Re:Good idea by Iamthefallen · · Score: 3, Funny

      So you're saying that running into a packed theatre and yelling FIRE!(in my fireplace) isn't deceptive?

      --
      Wax-Museum Fire Results In Hundreds Of New Danny DeVito Statues
    20. Re:Good idea by Ryan+Amos · · Score: 2

      Wow, you just got the entire point of this lawsuit. :) Nevermind that internet advertising doesn't really work anyway...

    21. Re:Good idea by Saint+Fnordius · · Score: 4, Interesting

      You're missing the "deceptive" part of the ad, name that it PRETENDS to be a windows alert. In other words, they're using trickery to get you to click on it. I'm a Mac head, so I once accidently clicked on one when I was using a friend's Win98 PC. I thought it was just a message and I just wanted to close the dumb thing.

      IMO, it's the whole "false pretenses" thing. Advertisements can't pass themselves off as consumer alerts or unbiased articles, but they try. And since the print/radio deceptions get spanked, so should these bozos.

    22. Re:Good idea by sg_oneill · · Score: 3, Insightful

      Precisely. And if "broadcasting" means telling a webserver who wants the page then I cant see how this can be remidied.
      "Hey webserver, someone wants a web page. Please disregard this however, because I won't tell you who".... Nope can't see it working.

      UNLESS a proxy is involved.

      And lets face it , do we REALLY want bonzi knowing every page we see via a proxy.........

      Can you spot the ploy at play here?

      --
      Excuse the Unicode crap in my posts. That's an apostrophe, and slashdot is busted.
    23. Re:Good idea by bwalling · · Score: 2

      Sure, they are slimy, and I hate ads, but these really don't appear to be deceptive any more than any other advertisement.

      It's not the text of the advertisement that is deceptive (although they are lying about the "broadcasting" part). It's the presentation. The intent is to deceive the user into believing that their own software (Windows) is telling them that they need this upgrade. Therefore, the user will feel compelled to download it because they are supposed to. The deception is that the user does not perceive it to be an advertisement, but a compulsory upgrade.

    24. Re:Good idea by jafuser · · Score: 2
      Not deceptive?

      How about the one that says your internet connection is not optimized? It's assuming I have not optimized my connection, but they can't know that from a banner ad.

      It's not much different than if an auto repair shop tells *all* of their customers, that their engines are not tuned, and that for an additional $400 they can do it for you. This includes customers who already *are* fully tuned, who will still be blindly asked to pay $400 regardlessly.

      --
      Please consider making an automatic monthly recurring donation to the EFF
    25. Re:Good idea by Ponty · · Score: 3, Funny

      I think it's 192.168.1.54. I spent a lot of money on it and the guy who sold it to me told me that it's really prestigious and that people would know how sophisticated I was if I told them my IP address.

    26. Re:Good idea by ActiveSX · · Score: 2

      The rest of them, well, we can just block those ads. :D

      Thievery!

    27. Re:Good idea by operagost · · Score: 5, Interesting
      What's sad is the FTC should have stepped in here. That's what Americans are paying taxes for, and they simply don't do anything. This lawsuit will only benefit a few already wealthy lawyers.

      That being said, these banners are more than misleading, they're downright deceptive. See here. Look at banner one: "Your computer is broadcasting an Internet IP [sic] address." No, broadcasting is an actual technical term for sending data to an entire subnet or network and is not part of routine Internet activity. Let's not even try to figure out how your computer could possibly communicate without an IP address. Banner three: "Your internet connection is not optimized." Since an animated GIF is incapable of analyzing my IP stack's configuration, I'd have to say this is incorrect information.

      Only banner two is legit, because it says your current connection MAY be capable of faster speeds.

      --

      Gamingmuseum.com: Give your 3D accelerator a rest.
    28. Re:Good idea by Carmody · · Score: 2

      I mean if you're in a restaruant and you are going to pay $100+ for the meal and someone's baby is crying, or they are talking to loud, or even better their baby is screaming because they're talking into a cell phone instead of paying attention to their kid and at that they are talking into the phone at an unreasonable volume level. Now, should this be illegal? The short answer is no.

      The longer answer is "yes, and the penalty should be death."

      --
      God is real unless declared integer
    29. Re:Good idea by pjrc · · Score: 2
      let's admit to it, the creativeness required to think up faking an error screen to get users to click on it (think reaction vs. action) is genius

      Would it also be genius to put up fake traffic signs directing people to your store, restaurant, or other place of business?

      How about sending fake invoices to renew domain registration, yet in the very fine print it's actually a transferal to another provider? That "genius" recently went to court, and NetworkSolutions didn't look so smart then, did they?

      Real genius in advertising is what google does. At a time when people have become "banner blind", google went to fast loading text only ads, clearly defined as ads at a time when other search engines compromised their results with paid placement or ads visually similar to search results. People by and large respect that and google's ads are quite effective. That's genius.

      Faking windows dialog boxes (and serving win9x look messages to Linux, MacOS, and WinXP clients) isn't genius. It's deception. I hope they go down in flames and others take notice.

    30. Re:Good idea by aWalrus · · Score: 4, Insightful

      Good point. I think this would be akin to road billboard ads trying to pass themselves as road signs. That would surely get them in trouble real fast. Maybe computerdom should be viewed in the same light?
      --

      --
      Overcaffeinated. Angry geeks.
    31. Re:Good idea by Christianfreak · · Score: 2

      Unfortunatly it doesn't always happen in print either. I'm still waiting for someone to sue CapitalOne over the dead tree mailouts they send that try to look like a bill or some other important information.

    32. Re:Good idea by SethJohnson · · Score: 2


      No one is demanding compensation for damages due to the annoyance caused by these banner ads. It's the deception as described by an earlier post that these lawyers are attacking.

      I find your comment a little shortsighted. This is not about the freedom to innovate... By your comment, I suppose you would advocate these marketing methods as well:

      A TV commercial which broadcasts fuzz for a minute and a half, then a green menu like many TV's have that indicates it is in a diagnostic mode and suggests a 1-800 number that can be called to get the TV 'fixed'.

      Or how about a man who drives around town in a truck that says "City of {insert appropriate city name}" and knocks on doors telling people their pipes are leaking?

      Should these 'innovative' marketing techniques be legally valid?
    33. Re:Good idea by jonadab · · Score: 5, Insightful

      > Only banner two is legit, because it says your current connection
      > MAY be capable of faster speeds.

      These banners aren't fraudulent just because of what they say --
      although what they say is certainly deceptive as well. My most
      serious objection to them is that they are deliberately designed
      to look like something much more important than advertising. If
      a company started putting up roadside advertisements made to look
      like road construction signs, little carts with blinking arrows
      made of individual lights (such as the DOT uses), and so on, in
      order to convince drivers that their driveway was the next exit,
      or that it was imperative to get off at their exit as part of a
      detour due to road construction, would we allow that? (Okay,
      Microsoft is not a government agency, but the importance of
      operating systems error messages on a computer is very similar
      to the importance of highway department messages on a highway.)

      That the messages in these fake dialogs are deceptive is just
      the icing on the cake.

      --
      Cut that out, or I will ship you to Norilsk in a box.
    34. Re:Good idea by rworne · · Score: 2
      Compare this to Dimtri and the DMCA fiasco, all he really did was innovate and try to do something different and make a buck in the process, and for what end result? To get sued for their intended innovation in business? Although I admit there are a million differences I wanted to use a well known case for comparison, so please spare the flames about adobe e-book vs misleading (looking) ads, the point is that it was innovation that lead both people on their path.

      You are forgetting the important difference between Elcomsoft and Bonzi:

      Who is getting screwed by the defendant.

      Elcomsoft did the one thing that was a mistake, that is piss off Adobe. Adobe happens to be a corporation with corporate laws like the DMCA and plenty of government lawyers to back it up. I would guess that the prosecution of Elcomsoft isn't costing Adobe any money now that its a federal matter. Bonzi is screwing over Joe SixPack, and all the other grandmas, kids, and clueless people on the net. What laws to they have to protect them? Not very many. Is the government going to help? Nope, just look at the actions of the FTC inthis matter and all the action being done against spam. That's why there are lawyers and the class action - the government wants nothing to to with it. If it weren't for the class action, no one would have the resources to go after Bonzi.
      --
      I tried every decent and legal way I could think of to resolve the issue w/the business before I rented the chicken suit
    35. Re:Good idea by Sylver+Dragon · · Score: 2

      I agree that trying to outlaw something because its annoying is silly. But that's not what this is about, at least in my mind.
      I've seen those ads(before I switched to Mozilla). And, even being a somewhat savvy computer user, they gave me pause for half a second. It looked very much like a windows warning. Of course, after a quick scan of the text I realized that it was just and ad. For someone like myself, and I assume most of the slashdot crowd, its easy to recoginze the messages as bogus. On ther other hand you have people like my girlfriend, who uses her computer to play games and get email. She doesn't know much about windows errors, and when she sees one, like most average end users, she clicks OK. Its people like this that will click on one of these things, and suddenly have that damn purple gorrilla in thier system tray. (Or in my g/f's case, she did it on my system.)
      This is why we have laws that ban deceptive advertising, it can trick people into doing something that they would not do if they had been properly informed. Now, I expect that a large portion of readers are at this point thinking, "well those 1users deserve what they get" this is bullshit. Most people are not experts on computers, they have no need to be, and it shouldn't be required of them. To give a real world analogy, how would you like to have your mom walk in to get her car's oil changed and the mechanic tells her she also needs a new front differental, since the current one is in pretty bad shape. Of course he can install one for $200 in about an hour. If she does it, is she just a 'luser' who should have known better? Or is the mechanic a rotten thief that is about to get a visit from the BAR?
      Just because we use a technology, doesn't mean we should have to be an expert in it. We have way too much of it hanging around for any one person to know every last detail about all of it. We rely on those people that are experts to help us when we can't help ourselves. And we rely on the government to enforce some standards in the way businesses treat us. The whole point of government is the protection of the governed. Which brings us my last point, why isn't it the FTC nailing these people?

      --
      Necessity is the mother of invention.
      Laziness is the father.
    36. Re:Good idea by Jucius+Maximus · · Score: 2
      "I've never clicked on any of their ads either (or any popup/banner ad for that matter), but I wonder if that means I can't join the class action suit..."

      Banner ads?

      I had almost forgotten that there were banner ads on the web. I suggest all mozilla users take a quick look at bannerblind.

    37. Re:Good idea by jonadab · · Score: 2

      > I don't find anything deceptive in the ads though.

      Then you are one of the 98% whom the ad targets: people who don't
      understand why it's bogus.

      > You're computer is broadcasting an IP

      No, it isn't. Your computer is narrowcasting an IP address only
      to specific computers with which it is communicating. However,
      even if your computer did not give out the address at all, other
      computers would still know that such an address exists and that
      there might be a computer at it. All the IP addresses on the
      internet (_all_ of them) are routinely checked by port scanners,
      even if there's _not_ a computer connected using that address.
      So even if you _were_ broadcasting your IP, crackers would not
      gain any advantage from that.

      > an IP that can be used to attack you

      Short answer: No, it can't.

      > I would assume the InternetBoost really does increase download
      > speeds.

      How, exactly, would it accomplish this? (Hint: it wouldn't.)

      > They look like a windows pop-up box, but does that mean anything
      > that uses an actual pop-up box besides Windows in deceptive?

      A program running on your computer is another matter. These are
      not programs running on your computer; they are advertisements
      trying to _appear_ to be such.

      > When Kazaa pops up a box saying that there is an upgrade (or
      > whatever) is that deceptive?

      To be fully analagous, the box in question would have to go out
      of its way to appear to have nothing to do with KaZaA, warn the
      user of something that sound like a problem (not just offer that
      "an upgrade is available", but more like "WARNING: Your computer
      is not functioning properly! You need to get an upgrade!"), and
      the "upgrade" in question would have to be something that the
      user is currently not using, nor has expressed any particular
      interest in using, something that doesn't do anything the dialog
      box predicted but instead surreptitously performs some other
      function that the user never intended.

      That said, such an action wouldn't greatly surprise me coming
      from KaZaA.

      --
      Cut that out, or I will ship you to Norilsk in a box.
    38. Re:Good idea by jonadab · · Score: 3, Interesting

      > the user does not perceive it to be an advertisement, but a
      > compulsory upgrade.

      It's worse than that. Go to a public library and watch people who
      don't have a computer at home. By far and away the most common way
      they follow these deceptive dialog-banner links is by clicking the
      upper-right-hand corner, the part that resembles a close box.

      They think it's modal. (They don't know the word "modal", or the
      term "dialog box" for that matter, but that's irrelevant.) They
      want it to go away, and the advertiser is deliberately harnessing
      the user's desire to make it go away. That's why it's presented
      as an error, rather than a positive message. The thing is designed
      so that if the user tries to make it go away, they will have the
      target content rammed down their throat -- obviously against their
      will, since they tried to close the thing.

      --
      Cut that out, or I will ship you to Norilsk in a box.
    39. Re:Good idea by Sj0 · · Score: 2

      The presentation is deceptive. Proof?

      There's a cancel button on the ads. Guess what it does?

      --
      It's been a long time.
    40. Re:Good idea by Jucius+Maximus · · Score: 2
      "Note: The current BannerBlind install package contains an error that causes BannerBlind to not register properly. Please keep watching this site for announcement of new update."

      I found a workaround for this which can be found in the bannerblind bugzilla.

    41. Re:Good idea by Sneftel · · Score: 2

      If roads were slashdot, there'd also be road signs diverting MILLIONS OF CARS onto a single driveway owned by some poor schmuck who happened to build something cool out of legos.

      --
      The opinions stated herein do not necessarily represent those of anybody at all. Deal with it.
    42. Re:Good idea by Belgand · · Score: 2

      Actually I don't think that would be especially deceptive. If you see a billboard on the side of the road in standard billboard format with a large stop sign saying "STOP ... for Waffles! Next Exit" you wouldn't immediately slam on the brakes. You certainly recognize the symbology used and associate it with the ad, but you do not associate the context. Traffic signs are never put up on billboards a few feet high and as such a reasonable person can tell the difference and not be misled.

      These ads are about the same. Yes, they're annoying, inaccurate, and as another poster mentioned more or less fradulant as far as the text is concerned. I do not however see how someone could view them as legitimate errors. Even in Windows system errors are not pop-ups in web browsers nor do they often appear blinking embedded in a web site. This is an attempt to create a mental link in order to drive the desired effect (this is IMPORTANT and my computer is in some sort of percieved danger) and possibly cause dumb people to click on it because it mimics common UI elements (buttons, scroll-bars, radio buttons, etc.) all seen in many other ads.

    43. Re:Good idea by kcbrown · · Score: 2
      Yep. Just the other day I watched a sysadmin talk down a user who was freaking out over his computer not being safe for the internet. It was quite sad.

      If the computer was running Internet Explorer under Windows, then the user was right...

      --
      Use 'slashdot stuff' in the subject line in any email you send me if you want to get past the spam filter.
    44. Re:Good idea by Blkdeath · · Score: 3, Insightful
      Yep. Just the other day I watched a sysadmin talk down a user who was freaking out over his computer not being safe for the internet. It was quite sad.
      I had to explain, very patiently, to a person that she could continue her research on old French poetry without having to worry about the 'error message' she saw in her web browser, and instruct her to ignore supposed error messages that popped into her browser window. She'd phoned the NOC in a panic, see, because 'her' Internet connection was not optimised, and this frightened her.

      Of course, the fact that the connection belonged to the school (board) was of no consequence to her. Apparently it was urgent enough to interrupt me from doing ACTUAL work to calm her down (See, it was an emergency, I had to get there immediately because the computer wouldn't let her do research).

      So consider this; the sysadmin who was "talking down to" this user - could it perhaps be the thirtieth user he'd had to calm down about his computer safety?

      There are limits to the amount of human stupidity I can tolerate. Sorry. Companies and schools have computer use and security policies in effect; policies which are made available to the users often without them even having to ask. What do these users DO with these policies? They shove them in a drawer, or as I've seen more often than not line a bird cage with them (or circular-file them at the earliest possible convenience).

      So no, I do not feel pity for the morons who've downloaded and installed this tripe. They've brought it on themselves for skimming EULAs, installing software they clearly know nothing about, and by holding out for the least expensive products and services including Information Technology - which has resulted in fewer employed knowledgeable sysadmins and more people who want to save a buck by doing "that computer stuff" by themselves, which only allows them to get bamboozled so bloody easily. Moreover, most users who contact network admins about these problems do so knowing full-well that they know MORE than (s)he does already, or they just brazenly go about doing something they don't understand without consulting anybody about it because, hey, they're smart enough to figure this out! Why on EARTH would someone be out to fool ME? The world is rosy and everybody's out to help their fellow man, after all.

      Wake up, people, and welcome to the real bloody world. It's dank and people ARE out to get you. Corporations are not kind-hearted and selfless - you are but a number to them, and the only thing they want from that number is complacence and currency. The Internet is a big bad place full of crap, cruft, and do-evil types who will try to get ten year old girls to meet them for sexual purposes, who will try to get your bank account and credit card numbers from which to syphon money, and who will generally make your life a living hell. Why? Because they CAN and because that's human nature. Some people may be generally good, but a good bloody lot of them are BAD, and until people wake up to that fact we're going to see a lot more class-action suits designed to protect the willfully ignorant.

      A note to every single person who's ever been taken advantage of, scammed out of money or personal information over the Internet because they didn't follow the same common-sense principles of keeping your personal information PRIVATE that people have been instituting in the "real world" for decades now;

      GOOD ON YOU! I hope it HURT and I hope you HAVEN'T learned your lesson so that you KEEP getting screwed until it REALLY sinks in! I also hope that eventually you'll wake the hell up and realize that you NEED trained computer / network technicians because you don't understand the risks involved with the Internet and computer in general, or understand how to install, upgrade, or maintain one computer or a network full of computers.

      You're like the people who have relatives who've died of lung cancer and mourned and greived your "loss" but decided to start smoking anyways, and perhaps held the tobacco companies at fault for your blatant stupidity. Or the people who've known people with, or who have died from AIDS or Syphyllis or any of the other hundreds of STDs out there today but who've decided that condoms are a waste of your time. Like the people who've thought they could fix their car in their driveway but have wound up paying a mechanic $2000 because you've so royally screwed your car beyond recognition - and I love it. The stupid deserve to be screwed over, not coddled. Coddling and protecting people is what CAUSES such rampant stupidity in the first place; people don't HAVE to think, because people around them will do it for them anyways.

      That is all.

      --
      BD Phone Home!

      Shameless plug. Like you weren't expecting it.

    45. Re:Good idea by Blkdeath · · Score: 2
      Just because people are not as educated on something as you, does not make them a moron.
      I'm sorry, but what education does a person require to understand that they should not undertake complicated operations they don't understand? I understand that I can't replace my car's transmission - so guess what? I won't try!

      When people do stupid things on their computers that they don't understand that break things, it's not Bonzi's fault, or IBM or Dell or Gateway or Compaq (HP), or DoubleClick or eBay's or anybody else - it's their own. If they want to know more about their computer, there are hundreds of available computer beginner's courses out there at accredited institutions they can take, some free (public education / public works, libraries, etc.) and some for a cost, whether nominal or grievous.

      Long and short of it - people who make uninformed decisions and get burned by the results deserve what they get. QED.

      --
      BD Phone Home!

      Shameless plug. Like you weren't expecting it.

    46. Re:Good idea by coryboehne · · Score: 2

      The Orkin comercial with the super realistic roach was good enough that yeah, it was genius, and no I do not think that playing on someone's stupidity or fear should really be illegal... Advertisers already do it all the time, it's just that this one did it much better, and perhaps crossed an invisible line.

    47. Re:Good idea by sulli · · Score: 2

      Or you could just buy a Mac.

      --

      sulli
      RTFJ.
    48. Re:Good idea by FyRE666 · · Score: 2

      I went out and bought $3000 worth of networking hardware to create a DMZ with border gateways and traffic shapers. Every single packet has to be personally approved by me to get out of my house. Ain't no hacker gonna hack my computer!

      Yeah, I noticed you'd added that stuff while I was looking around your hard-drive the other night. Is it any good? ;-)

    49. Re:Good idea by coaxial · · Score: 2

      What's sad is the FTC should have stepped in here. That's what Americans are paying taxes for, and they simply don't do anything.

      You're right. The FTC should have done something. This is exactly why we have a regulated capitalist markets. But the FTC has been losing funds for enforcement for years, and now since we've got a Republican adminstration you can kiss any enforcement good-bye.

      This lawsuit will only benefit a few already wealthy lawyers.

      I don't follow. If the FTC isn't doing their job, should no one step up and do it? You agree Bonzai is breaking the law (or at least comes close enough to warrant a court ruling), but you don't actually want them to be punished? It boggles the mind.

      Sure lawyers get paid alot, but they help enforce the law. They help define the limits of the law. They help to overturn bad laws. Lawyers are an intregel part of the justice system. Lawyers stepup when the government won't, or can't.

    50. Re:Good idea by Afrosheen · · Score: 2

      Yeah, less than zero, like negative one or negative two. I.e. it's inconceivable that even one person would fall for it. It was an attempt at humor and evidently it escaped you. Put the t-square down and go get some fresh air. :)

    51. Re:Good idea by Mr_Dyqik · · Score: 2

      Ok, so maybe the particular ads here aren't especially clever, but there are some good ones out there.

    52. Re:Good idea by jericho4.0 · · Score: 2

      My roomate has a mac. Last week he clicked on a Bonzi banner, again. Mac's attract those types :-)

      --
      "A language that doesn't affect the way you think about programming, is not worth knowing" - Alan Perlis
  2. Too many moms in the world by Anonymous Coward · · Score: 4, Funny

    That's the problem is so many people think it's a great thing, and so they install it only to wonder why they're system's messed up later on.

    I vote we just declare open season on these guys.

    *looks around for LART*

    1. Re:Too many moms in the world by thomas.galvin · · Score: 3, Insightful

      This is too true.

      My brother is reasonably clued-in about computers, but the last time I sat down at his box, he had a stack of pop-up waiting for his attention, a host of Windows Messenger ads waiting to be shut down, Bonzai Buddy or Gator or something crawling around his screen...I almost felt physically ill.

      I like computers. They have this kind of elegance to them; they do what I tell them to, they make my life easier. But most people don't get to enjoy this experience. Most people have a little trouble understanding computers to begin with, and now folks lite Bonzai are making the experience even worse. These spyware/crapware/adware/etc are at least distracting people from whatever they are on the computer for, and at worst invading their privacy.

      And possibly the worst thing is, people are being trained to except this as normal. The first time I saw something pop up on my machine, I figured out what was causing it, reformatted my hard drive, and made sure to never re-install the offending software. AdAware can't beat a good old fashioned OS Reinstall. But my brother didn't seem to think there was anything unusual about all of this garbage on his machine. TV has ads, after all, why wouldn't his computer?

      You're right. Open season.

      looks around for an Analog Reprogramming Tool*

      *Hammer

  3. Misleading? by DoctorPhish · · Score: 5, Insightful

    You mean, an ad that's shaped exactly like the widget set for the most widely installed OS in the world is misleading, just because it makes people think they're clicking on a native os dialog? THAT'S CRAZY!
    Seriously though, this is exactly what suing is for...making companies pay when they cross the line. Now if we can just get those misleading domain renewal notice companies strung up...

    1. Re:Misleading? by MrLint · · Score: 2, Insightful

      Ive seen those ads.. and this is what i wondered abot the product they are selling, how exactly do they expect to allow people to connect to the internet *without* 'broadcasting' the IP address? I mean this doenst even make freaking sense. how do you send out packets with no source ip and expect to get web pages back? I find that ad totally misleading.

    2. Re:Misleading? by foo12 · · Score: 5, Insightful

      I always love it when those ads pop-up on my Mac... you know, it wouldn't be terribly hard to sniff server-side for OS and deliver a customized version....

      Ah shit, I've said too much.

    3. Re:Misleading? by 91degrees · · Score: 2, Funny

      Not much use if they are a Windows software company though.

    4. Re:Misleading? by raynet · · Score: 3, Funny

      Hope you filed a patent for your idea :)

      --
      - Raynet --> .
    5. Re:Misleading? by RoloDMonkey · · Score: 2, Funny

      I actually watched a classmate get tricked by one of these fake Windows messages. The sad thing is, she was on a Mac.

      --
      Long live the Speaker Bracelet
      Rolo D. Monkey
    6. Re:Misleading? by willpost · · Score: 2

      "an ad that's shaped exactly like the widget set for the most widely installed OS in the world is misleading"

      Advertisements steal people's attention. What's to stop billboards from looking like road signs and re-directing highway traffic to stores?

    7. Re:Misleading? by thunderbird46 · · Score: 2

      Out of curiosity, I intentionally clicked through a Windows XP-ish ad I saw on ArsTechnica, for one of those supposed optimizer things. The site it went to checked for OS and browser user agent. But their OS detect only had 7 possibilities: Win XP, Win 2k, Win 98, Win ME, Win 95, Win NT, and if none of those, then it was "Windows." Of course I was using Chimera on my iBook, so it looked really weird to see "OS: Windows / Browser: Netscape version 0.6" at the top of that page.

    8. Re:Misleading? by JohnsonWax · · Score: 2

      Well, blame it on MS for winning the look-and-feel suit against Apple. Had they lost, then we could just point MS at them.

  4. Amen by Anonymous Coward · · Score: 4, Interesting

    It's hard enough to get my mom to use Yahoo. These windows error like popups make it even harder.

    Why hasn't Microsoft gone after them for using the likeness of Windows(TM)?

    1. Re:Amen by camusflage · · Score: 2

      Why hasn't Microsoft gone after them for using the likeness of Windows(TM)?

      Because then Apple would sue Microsoft because it looks like Macs? Because Xerox' PARC would then sue Apple? Because SRI would then sue Xerox' PARC?

      --
      The truth about Scientology, Xenu, and you: Operation Clambake
    2. Re:Amen by alfredw · · Score: 2

      Why hasn't Microsoft gone after them for using the likeness of Windows(TM)?

      Simple. People spend money on these "speed booster" programs, just like they do on system optimizers and security utilities. Your average dumb Windows user probably dumps a lot of cash into stuff like this. The more money the user spends, the less likely he is to back out of his investment in Windows and go to a different technology like OS X or Linux. He's locked in - or his money is wasted.

      --
      In Soviet Russia, sig types you!
    3. Re:Amen by jred · · Score: 2

      Plus, most of that crap has the uncanny ability to slow your PC down, and make the OS unstable. MS likes it when your OS is unstable, because you are much more likely to buy the newest Windows that comes out, just to make your PC act right again.

      I'm sure someone better than I could say that more eloquently, but you get the idea.

      --

      jred
      I'm not a mechanic but I play one in my garage...
  5. hijacked? by LRNG_LNX · · Score: 2, Interesting

    ' . . . to unexpectedly find both computer and computer user thus hijacked to defendants' commercial website. '

    I find the use of the word 'hijacked' interesting. Is this in the legal filing? How does one make a case based on that word. Sad that court cases often come down to semantics when most people today aren't that grammatically correct. And, yes, that does incluse myself.

    --
    If you don't like this . . . MOD someone else up.
    1. Re:hijacked? by Vengie · · Score: 5, Informative

      plz see definition #2 below...
      www.m-w.com
      Main Entry: hijack
      Pronunciation: 'hI-"jak
      Function: transitive verb
      Etymology: origin unknown
      Date: 1923
      1 a : to steal by stopping a vehicle on the
      highway b : to commandeer (a flying airplane)
      especially by coercing the pilot at gunpoint
      c : to stop and steal from (a vehicle in
      transit) d : KIDNAP
      2 a : to steal or rob as if by hijacking b : to
      subject to extortion or swindling
      - hijack noun
      - hijacker noun
      So yeah...if you wanna get technical, it IS "to subject to extortion or swindling"....and thus hijacking.

      --
      When in doubt, parenthesize. At the very least it will let some poor schmuck bounce on the % key in vi. (Larry Wall)
  6. Bonzi Buddy? by Chembryl · · Score: 2, Interesting
    Are these the guys responsible for this annoying piece of spyware? Does the class action involve this as well?

    If so, I hope they throw the book at them.

    --
    - This and all my posts are public domain. I am a Physicist. I am not your Physicist. This is not Physically advice
    1. Re:Bonzi Buddy? by LostCluster · · Score: 2

      This class action doesn't specifcally say that the Bonzi Buddy should be banned, but it says that the means being used to distribute the whole Bonzi line of software involves deceptive ad techniques which are illegal.

      If "Joe User" thinks that pop-up window is really a Windows system alert, down the hill they go...

  7. About time by NexusTw1n · · Score: 5, Interesting

    I've long been tempted to ask the UK Advertising Standards Agency (ASA) to investigate those banners.

    I've lost count of the number of support calls both at work and from friends at home relating to them.

    They are designed to be confused with genuine windows messages, rather than adverts, they are designed to install fear and confusion into the standard user, basically they are deliberately misleading and scaremongering adverts, which are illegal in the UK.

    I hope Bonzi are bankrupted over this case.

    --
    It has become appallingly obvious that our technology has exceeded our humanity. --Albert Einstein
    1. Re:About time by Bartmoss · · Score: 2

      I second your hopes here.

      I added an entry to my weblog about them. Got 351 hits on that entry, and I am just a lowly unknown person. There was a lot of demand for info from ignorant and scared users. Interestingly, almost all of these hits were during a relatively short period of time, so I guess that the ad campaign mostly stopped (or there may be better-ranked sites explaining the problem).

  8. Gotta love the BonziBuddy by codexus · · Score: 5, Funny

    He's so cute, he can speak and sing songs while you're trying to code, and help you in your internet searches by reporting everything you do.

    Who needs friends when you can have a BonziBuddy?

    --
    True warriors use the Klingon Google
    1. Re:Gotta love the BonziBuddy by Surak · · Score: 2

      My aunt actually installed this insidious piece of spyware because she thought it was 'cute'. After the damn thing took over her whole damn computer ala Internet Exploiter (I'm not even kidding), she was like "can you get rid of this thing?"

      So I gave her a Mandrake CD. :-P

    2. Re:Gotta love the BonziBuddy by NeuroManson · · Score: 3, Funny

      He almost makes "Clippy" seem like a "good" thing.

      --
      Just because you can mod me down, doesn't mean you're right. Shoes for industry!
    3. Re:Gotta love the BonziBuddy by LostCluster · · Score: 2

      Bonzi Buddy is actually a close friend of Clippy. The "Office Assistants" got spun off into an ActiveX object called "Microsoft Agent". Bonzi provided the drawings for the animated character, and controls what he does, but the actual display engine licensed from Microsoft.

      There are legit uses for the Microsoft Agent. Or at least I've heard, I haven't seen any for myself.

    4. Re:Gotta love the BonziBuddy by evilviper · · Score: 2

      Yeah, and now because of these evil lawyers, we may never get to see a Unix version of the BonziBuddy!

      DAMN THEM ALL TO HELL!!!

      --
      Slashdot gets worse every day... Pipedot: News for nerds, without the corporate slant
  9. IANAL, but.... by GreyWolf3000 · · Score: 3, Informative

    Since class-action suits were used to push de-facto legislation in the sixties, it became precedent to require that all class-action cases require signatures from ALL constituents that will be affected. This might just be here in Texas (I know there was trouble with school busing issues), but if it is at the national level, then signatures from all users who have been deceived would be required.

    --
    Slashdot: Where people pretend to be twice as smart as they really are by behaving like children.
    1. Re:IANAL, but.... by rant-mode-on · · Score: 2
      • require signatures from ALL constituents that will be affected

      Just yesterday (in NJ) I received a whopping $35 from a class action suit that I never signed anything for.
  10. Thank God.. by xchino · · Score: 4, Interesting

    I don't know how many time I've had to deal with a customer calling up demanding to know why we are broacasitng their IP address to hackers. Not to mention stupid employees installing bonzi buddy all over their companies servers.. guess who gets to clean that cerap up? The tech, thankfully, not me..

    --
    Everyone is entitled to their own opinion. It's just that yours is stupid.
  11. I agree with everyone else who said... by 26199 · · Score: 2, Insightful

    Good.

    Hopefully they'll win, be awarded huge damages, and then we'll see noticably fewer adverts preying on the less computer-knowledgable...

    I'm pretty sure bonzi can't be the only culprits, unless they're responsible for far more ads than this site bothers to mention...

  12. Best PopUp I've seen by Anacrusis · · Score: 5, Funny

    It said I was broadcasting the IP address 243.65.42.656

    It's almost as though they think we're retarded...

    1. Re:Best PopUp I've seen by morgus+morphus · · Score: 3, Funny

      that seems pretty clever to me... it instantly filters out all those who wouldn't fall for whatever scam they're peddling anyway, saving them the bandwidth ;)

    2. Re:Best PopUp I've seen by Jugalator · · Score: 2, Insightful

      lol, I guess I'm thinking too hard.

      Didn't see what was so funny with that post and had to check out if it was a class D address in the multicast address space (looked suspicious), but it was actually a class E (first octet 240 to 248) which are all reserved for future/experimental use. So I thought "all right then... funny haha", but didn't think it was *that* funny.

      --
      Beware: In C++, your friends can see your privates!
    3. Re:Best PopUp I've seen by alistair · · Score: 3, Interesting
      In a similar vein, from slip-ups.com
      In the movie "The Net" staring Sandra Bullock, the IP address of "23.75.345.200" is shown various times in the movie. Of course, it is impossible because "345" exceeds an 8-bit value (max=255). They should have used a 192.0.2.x address instead

      I wonder if dotted quads > 255 are going to be the holywood equivelent of the annoying 555 area codes in US telephone numbers (interstingly, here in the UK Film and TV companies can get fake but genuine looking telephone numbers from OFTEL for showing on screen, so we don't have the same problem).
    4. Re:Best PopUp I've seen by darkov · · Score: 2

      Actually I though he was trying to be funny, but the last bit of his post makes me think not, or at least spoils the joke.

    5. Re:Best PopUp I've seen by Old+Wolf · · Score: 2

      That wasn't a slip-up, it was an in-joke (in my opinion anyway). I noticed it the first time I saw the movie :)

    6. Re:Best PopUp I've seen by ActiveSX · · Score: 2

      I think he meant this.

    7. Re:Best PopUp I've seen by operagost · · Score: 2

      192.0.2.s would still be a bad idea. That's in the publicly addressable space. 192.168.x.x is reserved.

      --

      Gamingmuseum.com: Give your 3D accelerator a rest.
    8. Re:Best PopUp I've seen by LostCluster · · Score: 3, Funny

      May 867-5309 enjoy a safe and happy retirement in all area codes.

    9. Re:Best PopUp I've seen by alistair · · Score: 2

      Well spotted, I apologise, the actual URL is

      http://www.slipups.com/items/2513.html

      I just remember seeing it in "The Net" and pointing it out to my wife, who promptly replied with a response which means that I am still entitled to read "News for Nerds" sites...

    10. Re:Best PopUp I've seen by epsalon · · Score: 2

      In AntiTrust, they used 10.x.x.x addresses for "sattelites". I found it cute they were so clued in...

    11. Re:Best PopUp I've seen by floppy+ears · · Score: 2

      A friend of mine did all of the computer work on The Net. Every screen was crafted by hand. The use of "345" was fully intentional.

      My buddy also got to hang out with Sandra Bullock to show her where to click and stuff. A great job.

      --

      "If I could live to be several hundred
      I could take a walk and really wander, really wonder."
  13. From "Class Membership / Relief Sought" by Galvatron · · Score: 3, Insightful
    Who is a member of the class, and what are they suing for? According to the website:

    The class action Complaint was brought on behalf of all persons residing in the United States who have... encountered an advertising banner [from Bonzi].

    The Complaint asks [for] punitive damages against Bonzi in the amount of $500 per class member, as well as compensatory damages in the amount of $5.00 per deceptive advertising banner issued by Bonzi.

    Well, I gotta say, lots of luck. $500 for every Internet user in America, plus $5 for every ad impression? Certainly it'd teach these jerks a lesson, but it doesn't really seem very likely. That'd be something like $100 billion. The tobacco companies, one of the biggest lawsuits ever, only paid three times that amount, and that was spread among several companies. No way a judge is awarding this.

    --
    "The question of whether a computer can think is no more interesting than that of whether a submarine can swim" -EWD
    1. Re:From "Class Membership / Relief Sought" by LostCluster · · Score: 2

      A judge very well could award more money than the company has. If that happens, the company would surely file for bankruptcy because it has no hope of being able to pay. We as Internet users would likely never see our lawsuit winnings, but by forcing the company into Chapter 7 these lawyers will have given the company a death penality.

  14. Woot! by mark_space2001 · · Score: 2
    The Complaint asks the Spokane County Superior Court to award punitive damages against Bonzi in the amount of $500 per class member, as well as compensatory damages in the amount of $5.00 per deceptive advertising banner issued by Bonzi. The Complaint also seeks an order enjoining Bonzi from issuing similar Internet advertising banners in the future.

    I know the lawyers will get 90% of these damages, but wooohoooo, I hope it puts Bonzia out of business.

    Anyone know Bonzia's IP address? I'm going to log it in my firewall, then join the lawsuit, with my logs as proof that I was deceived by these scoundrels.

    1. Re:Woot! by hbackert · · Score: 5, Funny

      I'm going to log it in my firewall, then join the lawsuit, with my logs as proof that I was deceived by these scoundrels.

      You want to show them you logged them on your own firewall (probably self installed, running a hard-core version of Linux like Slackware or something similar non-intuitive), and then you fell for their stupid trick of Windows-lookalike silly error messages?

      Like this:

      Your honour, I tracked down their IP address using tools like nslookup and dig, entered it into my self-installed firewall running Linux using iptables, marking those packets and sending them to metalog (which if I may add, beats sysklogd hands down), so I have a proof that I fell for their ad. Here is my printout of my Gnome desktop (made with xwd and xwud and gimp just because I can). They deceived me! See!
  15. Who wins? by tevita · · Score: 4, Insightful

    Is it just me, or does it seem that this is being done more as a source of income for the Lawyers, than an actual "lets remove the scurge" activity.

    The big winners from this exercise will be the lawyers, surely?? And what about people who have been bamboozled who do not live in the USofA?

    1. Re:Who wins? by ninjadoug · · Score: 2, Interesting

      oh yes and if bonzi stop advertising on the internet then then we will have to help pay the website costs as the ad revenue dries up. It is us the internet users who are benifiting at the moment from these adverts. It's like taking money from the stupid to pay for the websites of the informed. 1) Site gets money from advertisers 2) someone clicks on link, buys rubbish software 3) company buys more advertising 4) more free sites

    2. Re:Who wins? by sg_oneill · · Score: 4, Insightful

      But it's dishonest suckerbucks. And to be honest, dude I think it's morally bankerupt (wow thats the second time I've used that phrase today!) to steal from the dumb to give to the smart.
      Frankly , I still yearn for the days of the grey website when you could actually find what you where lookin for without having some stupid popup say "Your IP number is 192.168.0.3! You can get haxored!"
      I say Bring the assholes down and lets get some integrity back in this industry.

      --
      Excuse the Unicode crap in my posts. That's an apostrophe, and slashdot is busted.
    3. Re:Who wins? by walt-sjc · · Score: 5, Insightful

      This is EXACTLY about lawyers getting rich. Our broken legal system drives this stuff. That said, I think it's Very clear that this is a case of deceptive advertising. However, a class action suit is not the answer. The FTC should be the agency that goes in and fines them a couple million bucks, and forbids them from doing that crap in the future.

      When you look at deceptive behavior on the net though, there are other bigger fish to fry. Interstitials for example. Isn't it deceptive when you click on a link for a news article and you get an ad instead? What about all the ads for something "free" and you find out that you need a subscription or the product is anything but free? How about endless pop-up hell (not a problem for me personally, I use Galeon)? What about all the SPAM advertising things that are obviously not true, or claiming that they are from someone else?

      IMHO, the FTC hasn't done nearly enough dealing with fraud on the internet. It's not that they don't know about it or anything...

    4. Re:Who wins? by macdaddy357 · · Score: 4, Insightful

      Bonzi can advertise without being deceptive. Tricking people with phony error messages is what this law suit is about. Deceptive advertising is illegal. Doing it online doesn't change that.

      --
      How ya like dat?
    5. Re:Who wins? by suman28 · · Score: 2

      May you live in a town called "Perfect" (taken from Walgreens ad?) where everything functions just the way it should. But the rest of us don't live anywhere near "perfect", so this is not how the world works for us. There are people with money that want more and they will advertise for it. If you are stupid enough to fall for it, then need I say more? The rest of us who are not so naive move on and get popup/ad blockers to rid ourselves of such annoyances. BTW, if you were the CEO of Bonzi, I am curiuos as to what you would do?

    6. Re:Who wins? by macdaddy357 · · Score: 5, Insightful

      The FTC will not do anything, because they have no teeth. I tried to sic them on an online pyramid scheme called nexgen 3000 that conned my great uncle, but since I did not lose money, my complaint meant nothing. With Republicans in Congress and the White House, the FTC will never be given teeth, as it could then bite their big business cronies. Lawsuits are the only recourse we have. If "tort reform" goes through, we will lose our only recourse.

      --
      How ya like dat?
    7. Re:Who wins? by sg_oneill · · Score: 2

      *shudder* Are people still doing spellingflame trolls. I thought that nonsense got old years ago..

      --
      Excuse the Unicode crap in my posts. That's an apostrophe, and slashdot is busted.
    8. Re:Who wins? by sg_oneill · · Score: 3, Informative

      Fortunately dude, those lawyers are going to sue them. So at least that part of the world *will* work that way if the law suit succeeeds. You see, just cause something happens , doesnt make it right. Fucking over the stupid is not right. Hey what about tricking downes syndrome people with "wallet inspector" routines. That might work, but it wouldnt make it right. We are the technological literates of the world. Most people aint. And thats who the lawsuite is representing.

      And as for your question of what if I was the CEO of bonzi? I guess I'd do the world a favor , settle the claim and liquidate the company.

      --
      Excuse the Unicode crap in my posts. That's an apostrophe, and slashdot is busted.
    9. Re:Who wins? by Jucius+Maximus · · Score: 4, Informative
      " Who, if anyone, deserves this more than Bonzi? I say nail them to the wall. Don't even get me started on the "Bonzi Buddy" scam . . ."

      "Bonzi Buddy" is a pile of steaming sh~t trojan horse program that brings up a fuzzzy purple gorilla on the screen. (It used to be a parrot in older versions.) It tells jokes, acts as an e-mail client, tries to sell you add-ons, profiles your browsing habits, etc.

      The scariest part is that some people actually like this trojan horse piece of garbage.

    10. Re:Who wins? by cscx · · Score: 3, Informative

      If you do like something that flies all over your screen, all it takes is installing the Microsoft Agent libraries and a few lines of VB Script (just look at the examples from their web page) and you can write your own spyware-free Bonzi Buddy.

  16. The one with the "Message Waiting"? by grishnav · · Score: 4, Insightful

    If they really wanted a killer example, they would show the one that says "You have a message waiting". It made it look like, indeed, you had an extremely urgent message waiting. I never did know what it led to, I never fell for it, but I can distinctly remember my mom asking me why she couldn't get the message she had waiting, and why she just got bombarded with ads. It's good that someone is finially doing something about it.

    1. Re:The one with the "Message Waiting"? by weave · · Score: 2
      I saw that one, but it said something like "You have an urgent message from Joe." For giggles I hit the banner (hey, I liked the web site I was on and hoped they would get a few cents at least), and the next page asked for my e-mail address to get the message. So I typed in something-rude@example.com

      I've seen my sister-in-law click these. She also has, I kid you not, an entire box of AOL CDs. When I went over to fix their computer once, I asked for the original CDs that came with the computer, and she hauled out an large box, including several dozen AOL CDs. I almost died.

      So, I'm positive those deceptive ads worked very well...

  17. WHAT RELIEF FOR CONSUMERS DOES THE COMPLAINT SEEK? by rant-mode-on · · Score: 2
    • on behalf of all persons residing in the United States ... amount of $500 per class member ... $5.00 per deceptive advertising banner issued

    Holy cow! 280,000,000 * $500 + n * $5 (where n is large an undetermined...)
  18. Its honestly about time. by Vengie · · Score: 5, Insightful

    Does anyone remember the early porn banners that were doing this?
    "Movie downloading?"
    You know that something is low and bad (tm) when even the porn industry shys away from it as a form of advertising. I was surprised when I started seeing these because it harked back to earlier days of those annoying porn ads that tried to look like UI components.
    I guess bonzi didn't quite catch on -- and quite frankly, its about fscking time that someone finally said, "You're obnoxious, annoying, and we've had enough!"

    --
    When in doubt, parenthesize. At the very least it will let some poor schmuck bounce on the % key in vi. (Larry Wall)
    1. Re:Its honestly about time. by Savage-Rabbit · · Score: 2

      Even the Porn industry has a certain small sliver of dignity. Internet commercials, and most other commercials for that matter, only really become a benchmark of below the belt Advertising tactics when they are used by Lawyers, those annoying debt reduction companies and ... ummm ... oh yes Viagra salesmen.

      --
      Only to idiots, are orders laws.
      -- Henning von Tresckow
    2. Re:Its honestly about time. by Per+Wigren · · Score: 3, Troll

      The pornindustry shys away from it because it is proven ineffective! It makes people annoyed, remember their name and associate it with false advertising, and they will never sign up! The same thing with (mail/usenet) spam. Instead the pornindustry has started to spam the searchengines.. They register 200 domainnames and have 200 different frontpages to the same site..
      And they have also found that the very most effective way to get people to sign up is to post high quality free pictures without fake links and popups on all of the 1000s "thumbnail gallery post"s, together with a link to their signup-page.
      That is why you don't see as much porn-banners/popups/spam as there used to be a few years ago...

      --
      My other account has a 3-digit UID.
    3. Re:Its honestly about time. by OldStash · · Score: 2, Funny

      That is why you don't see as much porn-banners/popups/spam as there used to be a few years ago...


      No. I don't see as many porn-banners/popups/spam as I used to a few years ago because my eyesight is shot to bits.

      Comes with the territory...

    4. Re:Its honestly about time. by shird · · Score: 2

      It also helps that there are a lot of free/better alternatives. People hate popups, so they would never sign up with a site that floods them with that crap. But with 'Your computer is insecure, download this update - Yes/No' type popup crap, ppl dont have another alternative because the warning is fraudulent to begin with. Its been proven an ineffective way of advertising, or tricking ppl into signing up for stuff. But it can work for tricking ppl into downloading dialers/spyware etc.

      --
      I.O.U One Sig.
    5. Re:Its honestly about time. by Contact · · Score: 2
      The pornindustry shys away from it because it is proven ineffective! It makes people annoyed, remember their name and associate it with false advertising, and they will never sign up!

      I can't help finding it slightly ironic that you're posting to a story about deceptive advertising, with a fake "MOD PARENT UP" link in your .sig... aren't you worried that people might be annoyed, remember your name, and associate it with false advertising? ;)

  19. bonzibuddy by sxpert · · Score: 3, Informative

    aren't they the same ppl that created this wonder of spyware "bonzibuddy" with a little monkey character that would progressively ask you most of your personal info (including Credit Card numbers and the like) for the sakeness of "user - friendlyness" ???

  20. You have an urgent message waiting! by palindromic · · Score: 5, Funny

    www.goat.. ah screw it.

    1. Re:You have an urgent message waiting! by Anonymous Coward · · Score: 2, Funny

      No thanks, I'd rather not...

    2. Re:You have an urgent message waiting! by ceejayoz · · Score: 2

      Someone should start a Goatse fund - buy a bunch of advertising impressions - using Bonzi's ad images - that send people to Goatse. That'll teach people to click on these popups...

    3. Re:You have an urgent message waiting! by Spunk · · Score: 2

      From the look of him, someone's beaten you to it.

  21. IN SOVIET RUSSIA by Anonymous Coward · · Score: 2, Funny

    The ads click on you.

    and

    the boss makes porn by looking at you while you work.

    (yes that IS improperly formatted, but I think it's funny so stuff it)

  22. I see their point, but why bother by 91degrees · · Score: 2, Interesting

    The amount of harm done isn't really that great. So people go to their website by mistake. The result is that perhaps people will learn not to click on it again. It only took them a few minutes. I feel that anyone who makes the same mistake twice is an idiot who should probably be kept away from the internet.

    I am of course totally biased here. This benefits me indirectly. The continued success of these ads means that they keep advertising, and this keeps the sites I like free[ish]. Essentially, I think its good that there's at least some succesful internet advertising.

    1. Re:I see their point, but why bother by jonadab · · Score: 2

      > The amount of harm done isn't really that great.

      You have apparently never had to repair a computer afflicted with
      the $#@! stuff Bonzi tricks people into installing.

      --
      Cut that out, or I will ship you to Norilsk in a box.
  23. Homogeneous OS : Risk of attack by dsfd · · Score: 2, Interesting

    As about 95% of the computers in the world use the same OS, it is very easy to generate false error messages such as in this banners.

    The same happens in natural ecosystems: the more homogeneous is a population, the higher the risk of oportunist infections and parasites.

    The best solution to this problem, instead of fighting each oportunist separately, is to create an environment where computational diversity could develop.

    To begin, in your own interest, never ever again buy a computer with an OS so easy to attack.

  24. Ugh by ElectroKiwiMonkey · · Score: 2, Insightful

    "It's almost as if they think we're retarded."

    Quite true, but sadly... I think the majority of users being hit with these ads aren't all that computer-savvy. I mean, AOL is still the most widely used ISP isn't it? Wouldn't that logically imply that since it's well-known for being granny/kiddie/etc friendly, a good chunk of internet users are in fact "retarded" in the context of this topic?

    The problem, as I see it, isn't with Bonzi. They're a company, if they can do something to increase their profits I say more power to them. The problem arises when people can't distinguish between your advertising and messages from their OS that seem to be rather urgent.

    Someone needs to beat whoever okays these ads as "a good idea, people will really like it I bet!" with a heavy stick. The average consumer these days may not be all that sharp but that doesn't mean we enjoy being exploited.

    --
    I am not a man, I am a free number.
  25. If this goes through... by JanusFury · · Score: 3, Interesting

    If this succeeds, it will set a major precedent - and in my opinion, a really good one. I'm fed up with misleading, stupid advertisements - I quit watching TV because I didn't like ads, and now that I've been away from TV for so long I can't bear to watch it for more than 30 minutes because the commercials drive me mad. I'm all for supporting websites by looking at banner ads, but shit like these bonzi ads are not only annoying, but they cause no end of trouble for me. My mother and sister not only keep asking me about them, but my sister has clicked OK and Yes on them and installed shit on my computer, and the only way I can explain it is "don't do that". I for one will be glad even if this case settles for minute damages ($0.01 per class member or even less than that would be fine for me - just kick bonzi's ass at least a little bit!)

    --
    using namespace slashdot;
    troll::post();
  26. What the fsck? by abbamouse · · Score: 5, Interesting

    "But really, let's admit to it, the creativeness required to think up faking an error screen to get users to click on it (think reaction vs. action) is genius. I'm not sure this suit has any merit at all...and even if it does it really shouldn't."

    What on earth does this mean? If the suit has merit, that means that the advertising was both deceptive and harmful. I admire a good grifter as much as the next guy, but these people are still thieves (or perhaps vandals) and that kind of shst ought to be against the law. Nor are laws against fraud the sort of bad laws (like, say, the DMCA) where a bit of civil disobedience is tolerable. There are three reasons that fraud like this (Bonzi Schemes, if you'll excuse the pun) should be illegal:

    1. Harm to end users. Whether it's lost time, lost money, spyware-infested PCs, or just a general devaluation of warning messages (making their computer cry wolf...) the results are harmful for users.

    2. Harm to the market. When users are confused about whether something is an advertisement, they make decisions on bad information. This rewards the wrong sort of economic behavior -- the company that can best trick people wins instead of the company with the best product.

    3. Harm to society. We don't want our best and brightest to believe that the easiest way to get ahead is to steal or hurt other people. We would like them to go into productive activities that generate new wealth, not unethical and deceptive practices that siphon off wealth from others.

    So yeah, if the suit has merit then it should have merit. This is exactly the kind of thing that users, the market, and society as a whole need a good set of laws to handle.

    --
    Make cheese not war 8:)
    1. Re:What the fsck? by theCoder · · Score: 2

      That's a very cynical view of advertising (though I have on occasion thought that's what modern advertisers have sometimes sunk to). Advertising should be about informing people of your product/service and convincing them that your product/service is valuable to them. That last part should be based on the merits of the product/service and not based on fraud.

      Advertising isn't always bad. I know I'll usually go through many of the ads in the newspaper looking for good deals. That's the advertising I like -- when I'm actually looking for it (not while I'm doing something else like watching TV or browsing the web or reading email).

      --
      "Save the whales, feed the hungry, free the mallocs" -- author unknown
    2. Re:What the fsck? by pod · · Score: 2
      Advertising isn't always bad. I know I'll usually go through many of the ads in the newspaper looking for good deals. That's the advertising I like -- when I'm actually looking for it

      Though it's often like cops... they're never there when you need them.

      --
      "Hot lesbian witches! It's fucking genius!"
  27. Annoying but Hardly Illegal by IHateEverybody · · Score: 2, Insightful

    Sure, some people think those error messages are real but I'm having a hard time thinking of this as deceptive advertisements. Anybody who clicks on these things should quickly realize that they are ad banners disguised as error messages. If they want to sue over this, why not sue beer companies because you're not immediately surrounded by half-naked babes as soon as you open an ice cold Bud?

    --
    Does this .sig make my butt look big?
    1. Re:Annoying but Hardly Illegal by indecision · · Score: 3, Funny
      If they want to sue over this, why not sue beer companies because you're not immediately surrounded by half-naked babes as soon as you open an ice cold Bud?

      C'mon give them a break... maybe there arent any chicks there for your first Bud, by the tenth one the place is packed with stunners. It just takes Bud HQ some time to round them up and send them over. :)

      indecision

    2. Re:Annoying but Hardly Illegal by NeuroManson · · Score: 3, Insightful

      As described on the website, there are some people who aren't 100% computer savvy (mostly worker drones who only know enough to create an Excel document), who assume that the fake user interface is an actual system warning.

      This can easily be compared to the Zimbabwe/Zaire/South Africa/etc money scam which a surprising number of people have also fallen for. After all, if they were any more knowlegable, they wouldn't have fallen for it, so it therefore isn't a crime, yes?

      Or how about everyone who stupidly opens e-mail attachments, infecting their office system with Klez, Code Red, or whatever Trojan of the week is making the rounds? It isn't the fault of the folks who wrote the virii in the first place, oh nooooo, it's the fault of Microsoft and the users in the first place.

      --
      Just because you can mod me down, doesn't mean you're right. Shoes for industry!
    3. Re:Annoying but Hardly Illegal by Martigan80 · · Score: 3, Insightful

      Anybody who clicks on these things should quickly realize that they are ad banners disguised as error messages.

      This is a big misconception. My own wife has been using computers for three years now and hasn't seen one untill now, and clicked it. With a bunch of follow-on adds to boot. Not eveyone surfs the internet the same way. It's like an mechanic telling a non-car savy person that the oil bad because he can smell it, and it needs to be changed now. And after they click it the damage will be done, so the mechanic will have your car jacked-up with the oil filter out.

      --
      This SIG pulled due to lack of funding. (This damn war is costing too much!)
    4. Re:Annoying but Hardly Illegal by thomas.galvin · · Score: 2

      If they want to sue over this, why not sue beer companies because you're not immediately surrounded by half-naked babes as soon as you open an ice cold Bud?

      Beer comercials imply that drinking Bud will make you sexier. Bonzai flat-out states that your computer is broadcasting an IP address, unoptimised, etc, and does so in a way that misrepresents the advertisment as an OS-Level error. Different game.

  28. Respectfully, I couldn't disagree with you more by Qrlx · · Score: 4, Insightful

    Reading your comments again, I wonder if maybe you were being sarcastic...But you're saying that the scourge of deceptive popup ads is laudable because it represents some sort of "innovation in business?"

    You work for Microsoft, don't you? :)

    Yeah, Enron's accounting methods were very "innovative" as well. And I have a novel new take on "beach front property" for sale in Nevada.

    Ihe ads in question, which I see constantly as I visit the crappy sites I for some reason go to, are *deceptive*. Like others have said, the popups are designed to look like a Windows dialog box, and trick teh n00bs into clicking them.

    When you're looking at a magazine or newspaper, the ads that sorta look like articles are clearly labelled ADVERTISEMENT across the top. Sometimes in magazines you get a whole eight pages of advertising "streamed" with the regular content, but it's definitely identifiable and identified as advertising. Those "Click here to optimize your Internet connection" fakey dialogboxes are intended to decieve.

    I'm actually kinda surprised Microsoft hasn't done anything about this (of course, maybe that's what the article says. I didn't read it, and I'm not going to. Nyeah.)

    It's really funny, too, how pop-ups have changed over time. Soon we are going to see a lot more of the default Windows XP "clue-free blue" motif in those ads as everyone buys new computers. Really, they ought to be putting these popups in a time capsule, and in 20 years we can all laugh about the good old days with our friends we keep in touch with, thanks to ClassMates.com.

    And in conclusion, I actually do hate everything that has anything to do with advertisement on the Internet. Except I kinda like the .NET ads here on Slashdot. They make me chuckle.

    1. Re:Respectfully, I couldn't disagree with you more by Iamthefallen · · Score: 4, Insightful

      Problem is they may not think it is an ad at all. You see an error message, click it, and get taken to a site where you can download a program that stops your IP from broadcasting address, creates faster downloads or some such, why would you have any reason not to think this program is from Microsoft? (or some other trusted vendor)

      This means they won't start to distrust ads, but error messages and messageboxes, which is a bad thing and a big hassle for the average computer user.

      --
      Wax-Museum Fire Results In Hundreds Of New Danny DeVito Statues
    2. Re:Respectfully, I couldn't disagree with you more by Alex+Belits · · Score: 2

      Except I kinda like the .NET ads here on Slashdot. They make me chuckle.

      "Get Microsoft behind your business"

      I really don't think, I would want to have THAT behind my back ;-).

      --
      Contrary to the popular belief, there indeed is no God.
    3. Re:Respectfully, I couldn't disagree with you more by ColaMan · · Score: 2

      Reminds me of one of the B.O.F.H articles at The Register, where they think up a new T-shirt slogan for the I.T. department. My favorite was "Slipping I.T. to you from behind".

      --

      You are in a twisty maze of processor lines, all alike.
      There is a lot of hype here.
  29. Use a browser that can block images: Mozilla by ChessHacker · · Score: 4, Informative

    Well, the solution is easy. Download Mozilla 1.2 and when you see one of those pesky banners, right click it and select "Block images from this Server". Your bandwith is reduced and your eyes get a rest.

    1. Re:Use a browser that can block images: Mozilla by UberLord · · Score: 2, Informative

      Do you read slashdot? Mozilla 1.2.1 was released yesterday :p

    2. Re:Use a browser that can block images: Mozilla by spitzak · · Score: 2

      Often the images are not popups. They are imbedded images, complete with a picture of a Windows window frame. You cannot drag them around, attempting to do so clicks them (unless you drag out of them).

      I suppose there are popup versions but I have never seen them (as I have popups disabled). They would have the advantage of having a matching window frame and thus look correct on that stupid new graphics design of XP.

  30. Disappointment by Anonymous Coward · · Score: 2, Funny

    Fellow /.ers, this item has given us the opportunity to /. a lawyer and they're STILL UP!.

    Must try harder!

  31. Re:Christ by Technician · · Score: 2

    Actualy, I had a 10 year old visitor checking his e-mail try to close the "dialog box". The young really fall for this one as they are just used to closing all pop-up dialog boxes in windows without reading them just to keep windows running a little longer before it crashes. I got to inform him of his mistake on my machine.

    --
    The truth shall set you free!
  32. Re:what about gator? by wiggys · · Score: 2, Interesting
    One of our branch offices recently got broadband, yet the initial speed soon fell way short of their expectations. I checked the log file and discovered one machine had so much spyware on (Gator precision time, Kazaa-related crap and even a nasty little browser hi-jack trick which redirected your homepage to another site so it could pop up an advertising bar everytime you started your browser) that the broadband connection was soon saturated.

    Luckily, Ad-Aware came to the rescue and removed 99 spyware/adware files. Suddenly everything was much nicer...

    --

    Sorry, but my karma just ran over your dogma.

  33. worth 1000 words by uberstool · · Score: 2
    1. Re:worth 1000 words by shird · · Score: 2

      I wasnt able to follow that link, some anti-leech crap. anyway... what I did get was a popup unlike any Ive seen before.

      What it was was a DHTML image, made to look like a regular popup window, enclosed in it was another "error message window" image. Hence clicking the 'X' of the outer "window" triggered the click event. bastards.

      --
      I.O.U One Sig.
    2. Re:worth 1000 words by Koos · · Score: 2
      Worth 1000 words more is that cool-jokes.com blocks external links to images on their sites and responds with a 403 page.

      Which had, on my first try, the ad..

      You will not believe it..

      Your computer is broadcasting an IP address!

      Somewhat stupid is that cool-jokes.com forgot to tell on that page what the error is or why you may be getting it during the plastering with ads and affiliate links.

  34. Broadcasting an IP Address by Ratbert42 · · Score: 5, Funny
    'Your computer is broadcasting an internet IP Address...'

    Am I the only person that thinks this is funny? I torture the crap out of our IS guys with it. We'll be getting to the end of a marathon meeting and I'll ask them if they finally stopped broadcasting our IP addresses for just anyone to see and connect to.

    I think they're getting back at me with some weird HTTP proxy filter. For some reason, when I go to Slashdot, I see every story twice.

  35. Sense of superiority by Shade,+The · · Score: 2

    Ah, so this is the self-centred geek sense of superiority I've heard so much about. And I was just beginning to think that most techs were nice and would help people if they got into trouble. I know quite a few people who fall for these things, one of whom is currently signing up for her second degree course, so she's not, by any means, an imbecile.

    I put forward the suggestion, that you are the imbecile for possessing such an aloof (probably false) sense of superiority over those less knowlegable about computers. Either that or a troll, whom I should probably not be feeding.

    To put it another way, would you like a professor of computer science calling you an imbecile for not, say, being able to create a Turing Machine to convert some logic expression to its native CNF and thus, given the values of the predicates, solve the equation? Or to draw up a basic circuit diagram of a microcomputer capable of solving polynomial equations? After all, if you don't understand computers you shouldn't be using them, right?

    1. Re:Sense of superiority by Shade,+The · · Score: 2

      Everyone wants it a bit too easy, huh?

      I think it's more that most people generally have things they deem to be more important. And why not? We can't all specialise in computing, and for those who don't the information crunching and calculating power shouldn't be denied to them. You don't need to know everything about a computer to use it. For instance, do you use a web browser or do you telnet in on port 80 and translate the HTTP headers and HTML all in your mind?

      Computers are there to make life easier. Well, at least that's the theory. They shouldn't be difficult or tricky just because it generates a feeling of elite amongst the computer-literate. Besides, there may be an "an obvious qualitative difference", but that's assuming you understand pop-ups for what they are. If you see a strange dialog pop up, then you're likely to become alarmed, even if it does look different. Only if you can tell the difference is because of it being in a opened browser window generated by javascript would you know that it isn't worth bothering with. The point is people don't know that the difference is important. Like the difference between a poisonous Coral Snake and a relatively harmless Milk Snake (black on yellow is the former and red on black the latter, if I recall correctly. An obvious difference, but not if you don't know what to look for).

  36. Use your hosts file by Mxyzptlk · · Score: 2, Informative
    You can also use "poor man's DNS". Every time a banner shows up:

    1. Find out the host name for that URL.
    2. Add that host name to your /etc/hosts file (for Unix), c:\WINNT\system32\drivers\etc (for Win2k), or c:\WINDOWS\system32\drivers\etc (for WinXP).
    3. Change the IP address for that host name to 127.0.0.1.

    Your hosts file should look something like this:
    127.0.0.1 irritating.website.com
    127.0.0.1 goat.cx
    Now, every time a banner tries to pop up, you don't get the extra traffic to the banner site, and you have slayed one more hydra.
    1. Re:Use your hosts file by sqlrob · · Score: 2

      Doesn't work as well anymore. Many banners and popups use an IP now.

  37. Bad News, Guys ... by Niet3sche · · Score: 2, Insightful

    Head here for a taste of what I'm talking about: http://www.wa.gov/biia/890723.htm Why is this bad news? Well - hit this http://www.lukins.com/bonzi/files/complaint.pdf and you'll understand. If not, I'll spell it out. EVEN IF this were to be taken seriously (not bloody likely), it looks really bad when the class representative (Philip J. Carstens) is the same dude who sued and won against his current employer for breaking a crown while lounging at work and eating their candy. It's kind of like the story about the burglar who sued for being trapped for 8 days in the garage of the house that he burgled - with "nothing" to survive on, save a case of soft drinks and a bag of dry dog food. Stupid, stupid, stupid. It's a shame that we can't have someone who hasn't rolled in shit before to take a stand. Like ... Neil Schwartzman! Or his attorney, anyway. :) Anyway ... this will go down in flames, and won't do any good - the large spam/ad houses can soak up the "annoyances" of lawsuits, and the small ones are becoming pretty obscure. Also ... does it occur to anyone that this is some stunt to say, "Hey! We now do that Internet Law Thingy (tm)!" - like a big Yellow Pages ad. Stupid, stupid, stupid. Wait ... God - WA is in the 9th Circuit ... hm. Those guys'll just take this and run with it. Woo-hoo! I'm waiting for my cash.

  38. Re:Christ by shird · · Score: 2

    yep, and theyre taking advantage of this too. They are making banners that look like popup windows hosting images which look like fake windows error messages. whew. People see the fake error message, and assume its in a 'genuine' popup window, so they try close the 'outer' window, which is in fact a clickable image... bah. I hope they all burn for that crap.

    --
    I.O.U One Sig.
  39. God, I hate that purple Ape! by deathcloset · · Score: 3, Informative

    I hate everything about him!!! Just read the description of him here(I hope you are as happy as I with the CGI redirect the page forces upon the user).
    the illusion of artificial life... Illusion!? WTF? Bonzi becomes more intelligent the more you browse... Just like The CIA becomes more intelligent the more they tap?
    This cute gorilla is a good companion for beginners who want to explore the Internet in a fun way. For experienced Net users, it has a certain entertainment value but does not replace more professional tools.
    Isn't that a weird way to end the description? It's almost like they're covering their asses or something.
    At any rate, there is no concealing or withholding the pure hatred and animosity I feel for this abomination by the name of Bonzi Buddy...Blech, I spit.

    1. Re:God, I hate that purple Ape! by Moshmonster · · Score: 2, Funny

      Working at a call centre helpdesk I can't tell you how many times I would take a call and low and behold the user on the other end doesn't say hi, doesn't let you greet him, all that you hear is "YOu have to get rid of this f***ing purple monkey!!!" I am all about suing Bonzi. Isn't that the American way? If you don't like it...attack it!

  40. Fake User Interface by neildogg · · Score: 2, Funny

    I'm sorry, but did no one else read "FUI" as fooey?

  41. Re:So how do I get..... by will_die · · Score: 2

    You mis-read it, the $500 goes to the lawyers and you get the $5.00.
    To get your $5.00 send, via certified mail, in your name, address and a check for $4.98 to cover shipping and handleing fees to the address given on thier web site.

  42. FAQ by nuggz · · Score: 2

    Make a FAQ, I'd like to see the answer you give them.

  43. Re:stop internet laws by Pxtl · · Score: 2

    This isn't an internet law. Fraud is a illegal, internet or no.

  44. When will be they counter-sued... by jki · · Score: 2
    ...for displaying the samples of the graphics apparently created by/for Bonzi software...I think that's a more clear case eventhough the moral behind doing so might be good. :)

    The attacking lawyers provide some samples of the ads they say are misleading.

  45. I wish them luck on my system by wowbagger · · Score: 5, Funny

    I can just see a server running your suggestion now:

    "Hmmm. Mozilla on Linux. Crap! what theme is he running. Well, I can guess it's not KDE, since he's not running Konq. But is he running Sawfish, Blackbox, or TWM95? Crux, or one of those themes from Bowie Poag?

    Screw it - he's probably blocking me anyway."

  46. Like cleaning products? by m00nun1t · · Score: 3, Insightful

    These ads remind me a little of cleaning products ads, the ones that portray germs everywhere and you must buy new "PineOClean Deluxe Floor Cleaner" to get rid of them. I'm convinced these ads, while based on a small amount of truth, play a significant part in encouraging the germ paranoia in society.

    These banners ads are the same - well, yes, strictly speaking you ARE sending your IP address, and yes, hackers can use that against you, but you and I know that in 99.9999999% of cases it's a non-issue. But your mum doesn't, nor does mine. So, they will become increasingly paranoid. And that's bad for all of us - like many of you, I make my living off the net. More paranoid = less willingess to try new things = less money spent on the net = less money for my family.

    So let's sue the bastards. What the legal grounds are, I'll leave to the lawyers. That's just the reason I *want* to see them go down.

  47. So how do they remedy the broadcasting? by Old+Wolf · · Score: 2

    Seen a lot of posts on this story but nobody has broached the second question that comes into my mind when I see these ads..

    What does their software do to stop you 'broadcasting an IP address' ?

    (The first question that comes to mind is, of course, what do they mean by 'broadcasting'; I would guess that they mean that if you go to a website then that website can see your IP. Hence my second question.)

    1. Re:So how do they remedy the broadcasting? by andfarm · · Score: 2
      It apparently installs a simple personal firewall program.

      Note that this does not prevent you from `broadcasting an IP address'; it just protects (?) you from attacks.

      --

      TANSTAAFI: There Ain't No Such Thing As A Free iPod.

  48. Takin' care of business by Fished · · Score: 2

    Look guys, there's a simple way to get rid of these people: every time you see one of their ads, click on it 10 times, then move on. They almost certainly pay a significant amount of money for click-throughs, so you can readily drive them out of business pretty quickly.

    --
    "He who would learn astronomy, and other recondite arts, let him go elsewhere. " -- John Calvin, commenting on Genesis 1
  49. justice won't be done by HBI · · Score: 2, Insightful

    After reading many such tales of class-action lawsuits, I can predict the results:

    • The plaintiff's theory will probably fly, though the actual damages will be significantly less.
    • It'll take years to litigate.
    • One third of the damages will go to the lawyers, as usual.
    • The remainder will be distributed in penny packets to the plaintiffs.
    • Bonzi's rank and file employees will be jobless.
    • The owners of Bonzi will get off scot free, as the corporation will take the hit, not them, individually.

    So, in essence:

    • The employees lose out on a job, and income.
    • The lawyers make out like bandits.
    • The parties damaged get inconsequential renumeration.
    • The principals of Bonzi laugh all the way to the bank.

    Note i'm not suggesting the employees are blameless here, but they are regular people, i'm sure, who just go to work every day.

    Somehow, this doesn't seem to be much of a deterrent to setting up a spamhaus. What's to stop them from setting up another deceptive spam outfit using the capital from this firm? They made out, after all.

    A good way to make civil penalties hurt those responsible is what is needed. Perhaps limit the protection that corporations provide their officers/stockholders? Let civil penalties for corporations translate into incarceration for those responsible for such damages? Seems harsh, almost un-American, but where is the solution otherwise?

    Otherwise, the whole thing seems futile.

    --
    HBI's Law: Frequency of calling others Nazis is directly correlated with the likelihood of the accuser being Communist.
  50. Connection Not Optimized by Old+Wolf · · Score: 5, Interesting

    Actually, while I'm here, regarding the "Your Internet Connection is Not Optimized" message, does their software include features to disable seeing this popup once it's installed?

    If you install their software and still get the "....Not Optimized" popup, then I think the lawsuit deserves to, and will, succeed.

  51. No ! Don't sue them ! by stud9920 · · Score: 2

    Next, I would have to PAY for my bonzi buddy !

  52. You are broadcasting an IP address popups by Anonymous Coward · · Score: 2, Funny

    My boss, the "LAN Manager" where I work fell for this one. She had a printscreen of it and was asking me if I had ever seen the error message before. I almost died on the spot.

  53. It's not a done deal folks... by bovinewasteproduct · · Score: 2

    It is not a done deal.

    Sure this law firm has filed the law suit, but until the judge certifies it as a class action, it is worthless.

    There are plenty of class action suites filed each year, but only very, very few are certified with this many people (two or three a year).

    Who knows, if Bonzi is a private company, they could just shutdown and boom, no more ads, and no money...

    BWP

  54. Proliferation of scare tactics by salesgeek · · Score: 3, Interesting

    I don't like the trend towards scare tactics in advertising. Pharmacutical companies with the "Every year 10s of thousands of people die a slow and painful death from _____... Ask your doctor if the _____ is right for you..." pitch... "Your PC is broadcasting an IP Address... hackers can use it to gain access to your computer click here for magic solution..."

    It's got to stop. Using fear to generate business is just one shade of grey from coersion. I hope the lawyers clean their clocks.

    $G

    --
    -- $G
  55. Windows Explorer Look-alike by Professor_Quail · · Score: 2, Interesting

    All I've seen in the discussion so far are people mentioning pop-ups that look like Windows dialog boxes, and 'Your Computer Is Broadcasting an IP address'...but what about those pop-ups that look like Windows Explorer...I would think that would be even more confusing to an average user than a dialog box.

  56. Bonzi "Privacy" Statement by Anonymous Coward · · Score: 3, Informative

    Bonzi Privacy Statement

    Highlights:

    "...we also collect e-mail addresses from users
    who send us support mail or request technical or other help..."

    "... our servers log your IP address ..."

    "... we share web site usage information about visitors to our sites with such company for the purpose of managing and targeting advertisements on our sites. For this purpose, we and our third-party advertising company note some of the pages you visit on our sites through the use of pixel tags (also called clear gifs)..."

    "Our sites contain links to sites other than our own. Those sites may not follow the same privacy policies as BONZI.COM."

    There is no link from the BonziBuddy page to any of this information. But you'd probably expect that ;)

  57. hmm, I wonder? by briancnorton · · Score: 2, Interesting

    I wonder why it's so hard to run an Ad supported website these days? This kind of litigation makes me sick.

    --

    People who think they know everything really piss off those of us that actually do.

    1. Re:hmm, I wonder? by CharlieO · · Score: 2

      I wonder why it's so hard to run an Ad supported website these days?

      Because net advertising pretty much makes no money. Period. The world has changed and the response rate to Ads is terrible. Deal with it.

      This kind of litigation makes me sick.

      I'm sorry?

      You support companies that earn money by decieving and defrauding the less well educated and skilled then?

      You wouldn't want the laws of advertising that apply to print media and broadcast media to be applied online as well?

      It doesn't bother you that a company lies to your site visitors to persuade them to install software on thier machines, so long as you get a couple of cents?

      I agree it should not be up to a private company to press a class action for something that clearly should be investigated by the relevant government authority (ASA here in the UK), but at least something may be done about it.

  58. Along Similar Lines... by NeuroManson · · Score: 4, Insightful

    One problem I've been wondering about with most Windows browsers (not sure about Netscape, I haven't trusted them since 4.x, and it's tendacy to completely nuke Win9x with every error): Bonzi, and CometCursor both pop up an ActiveX prompt asking if I want to install their spyware.

    My question is pretty simple, why is it that the ActiveX prompt has a checkbox for "Always trust software from such and such", but none for "Never trust software from such and such", or at least a "Never ask me again" checkbox? This just strikes me as remarkably stupid. Especially since there's a lot of cleaning up one would have to do if anyone makes the mistake of checking off the "Always trust" box, when prompted to install spyware into their browser.

    --
    Just because you can mod me down, doesn't mean you're right. Shoes for industry!
    1. Re:Along Similar Lines... by kindbud · · Score: 2

      I don't know the answer to your question. I suspect it is the same answer for my question:

      Why, if I turn off Javascript in IE, must I always and forever receive a popup warning me the website may not work as designed with my current security settings. I KNOW IT MIGHT NOT WORK AS DESIGNED, THAT IS THE ENTIRE FREAKING POINT, SO STOP REMINDING ME. There appears to be no way to have scripting disabled, and avoid the constant reminder that I'm "missing out." I resorted to PushTheFreakinButton (PTFB) to press that OK button for me every time the security popup appears. Is this not the stupidest thing you have ever heard: I gotta get a 3rd poarty utility to push a button that ought not to be there in the first place? Geez!

      --
      Edith Keeler Must Die
    2. Re:Along Similar Lines... by BandwidthHog · · Score: 2
      Why, if I turn off Javascript in IE, must I always and forever receive a popup warning me the website may not work as designed with my current security settings.
      Simple. You're being 'punished' for making the 'wrong' choice.

      Same reason if I set cookies to prompt, in clear and direct violation of Microsoft's best interests, I will be spammed with dialogs to click through for every single freaking cookie. Perpetually. With no chance for a "remember this decision" or "decline all cookies from this site" button. Ever.

      I'm sure the only reason they don't yet pretend to block popups with IE is that even their sheeple would realize that warning users "the popup could have contained valuable information and that the web site may not offer the full experience it's designers intended without you acknowledging this window's presence" dialog box every fourteen seconds wouldn't be too much of an improvement.
      --

      Quantum materiae materietur marmota monax si marmota monax materiam possit materiari?
  59. They don't need to know what theme you're running. by TheConfusedOne · · Score: 3, Funny

    The minute they see Mozilla on Linux they could just pop up one of two ads for a click:

    1) MS dissed on SlashDot! Read all about it here!

    2) 1337 H4x0r g1rls h3r3!!!

    --
    --- I wish I could hear the soundtrack to my life. That way I'd know when to duck.
  60. 'Corporate Unaccountability' Clauses in HSA by lylonius · · Score: 2

    This year's Homeland Security Act grants liability protection to corporations which are currently involved in class action lawsuits regarding their products.

    This provision gives liability protection to Eli Lilly and other pharmaceutical companies that make a mercury-based vaccine preservative (Thimerasol) that leads to autism in children. It is unclear if the bill pertains only to the "safety" of products, or if it will protect Bonzi in this case.

    But anyhow, in addition to compromises to the Freedom of Information Act, exempting Homeland Security Dept from the Federal Advisory Committee Act (FACA), and other compromises to our privacy, the bill will seriously undermine corporate accountability,loaded with just about all the bells and whistles Republicans and corporations wanted.

    1. Re:'Corporate Unaccountability' Clauses in HSA by lylonius · · Score: 2

      As a follow-up, it appears that the liability protection that was given for vaccines before the HSA was passed would be extended to vaccine ingredients, such as the disputed preservative thimerosal.

      The Lieberman-Daschle amendment tried to strike this Republican substitute from the HSA, but didn't get enough support from the rest of Senate.

      http://www.senate.gov/~gov_affairs/111502summary.p df

  61. Deceptive advertising by coyote-san · · Score: 4, Informative

    Do you have a domain registered through NetSol? Have you paid your $960 advertising fee to that company yet? You know the one, it sends out an invoice once a year or so.

    When I got it, I knew it was bogus (it said my ad would list me under gas stations or something like that), but it also looked like any of the other invoices my small business dealt with. Anyone not intimately familiar with my business dealings would probably have paid it without a second thought. It's only after you carefully read the entire document that you see very small print admitting that it was a solicitation, not part of an ongoing contract... although once you fall for the scam once you'll get real invoices for years.

    In that case the issue isn't whether or not they can create business directories and a kilobuck for the entry. It's that their ads are literally indistiguishable from invoices without careful study or intimate knowledge of the particulars.

    It the same thing with Bozo Software. The issue isn't so much the product they offer, it's the fact that their advertising is deliberately designed to be look like legitimate system messages. They stand out on Linux boxes, but on a Windows box they can fool even experienced people who don't exercise extraordinary care.

    The content of the messages also tend to be deceptive. As others have pointed out, "broadcasting your IP address" is a term of art, popup ads are incapable of checking IP stack performance, etc.

    --
    For every complex problem there is an answer that is clear, simple, and wrong. -- H L Mencken
  62. Fines don't work by EEgopher · · Score: 2, Insightful

    Fines are a joke; the successful company will laughably pay them off -- monthly if necessary -- and keep on scaring grandma.
    It's like fines for speeding. $300 is nothing to the guy with a Porche. He will gladly pay an extra $300 per week to get to/from work faster, but on the other hand, $300 could be an entire week's pay for the family man of 5 kids who will lose his job if he's late once.

    Fines aren't fair, and do very little; they keep the already-honest people at bay.
    Firm legal action always brings down crappy institutions eventually . . .

    --
    hi, I like pancakes -.-- -.-- --..
  63. Routers, no internet IP at all! by phorm · · Score: 2

    Joining the bandwagon, but I'll contradict a few arguements

    "Your computer is broadcasting an internet IP address...blah blah blah"

    OK, so first of all as most people have said, most computers don't "broadcast" per say, they just make public. Secondly, what if you have a router (or as I use, a LEAF firewall). Even if you were to misconstrue "public" as "broadcasting", my computer doesn't even have an IP address public to the internet... it's part of the LAN (the router handles all the internet stuff). In this case, the ad has even less validity.

    In other words, it's a lie. For many who receieve this "global-encompassing-adspamcrap", it doesn't apply at all, but may trick the feebleminded into thinking that their computers are insecure.

  64. The above message brought to you from Bonzi by JohnnyBolla · · Score: 2

    Get Opera. Hit F12. Select "refuse popups"

    --
    Carpe Deez
  65. "Few wealthy Lawyers" story by mekkab · · Score: 2

    Yes the FTC should have stepped in, and didn't. This is where the lawyers come in.

    Now this corporation needs to be beaten down. This won't just "benefit" the lawyers but it will also benefit the people by hitting a corporation for wrongful practices where it matters most: MONEY.

    It isn't about what gets done with the money awarded as damages (I think the best example was the SPRINT PCS settlement where users were sold a system that Sprint intended to get rid of without a clear upgrade path. The deal for the users wasn't even as good as the deal any schmuck could get by walking into radio shack!)- but the fact that this company had to pay.

    This affects their bottom line, and share holders get angry when corporate officers mess with their profits. And given today's corporate climate, thats enough to get you lynched.

    Even if Bonzi isn't a publically traded corporation with a board of directors and share holders, its still "in it for the money", and this hits them where it hurts.

    IANAL, etc. etc. etc.

    --
    In the future, I would want to not be isolated from my friends in the Space Station.
  66. Re:Annoying by Fastolfe · · Score: 2

    This has nothing to do with the topic at hand.

    It would be more akin to you walking into a store and finding the music they're playing over the PA system to be either offensive, loud, or just annoying. Sucks to be you. Just leave.

    If, however, someone dressed as a store rep walked up to you and said, "I'm sorry, sir, but your cell phone is emitting too much radiation. You really need to purchase this antenna shield," that would be something else entirely.

  67. Greed in lawyers and businesses can balance by wytcld · · Score: 3, Interesting
    This is EXACTLY about lawyers getting rich. Our broken legal system drives this stuff. That said, I think it's Very clear that this is a case of deceptive advertising. However, a class action suit is not the answer. The FTC should be the agency that goes in and fines them a couple million bucks, and forbids them from doing that crap in the future.

    Given that it's fraud, given that there are two options for legally stoping it, one requiring action by a department of the federal government, the other requiring action by private lawyers (both in name representing citizens) - you'd really rather have the government get big and all-responsible rather than encouraging individual initiative to pick up the slack? Which creates the more free society? Is a rich lawyer more of a threat than a powerful bureaucrat?

    When Republicans urge "legal reform" it amuses me because Republicans are supposed to be in favor of leaving things to private initiative and shrinking the role of government. Of course, what most of them really seem to favor is that citizens have no recourse to effective action either via government or via individual (or group) initiative against business which have defrauded or harmed them. This is basically a transfer of the government's power to the corporations this would shield.

    Given the alternatives, I'm all in favor of encouraging as many greedy lawyers as we can get into the field. As in any ecology, if one species gets all the good stuff, the ecology as a whole is degraded. But if you get different, individually greedy species into balance you can get a highly-functioning system. Having the government come in to support one greedy group (businesses) against another greedy group (lawyers) just because they're greedy throws the whole system - in which greed can balance itself out for the larger good - out of whack.

    --
    "with their freedom lost all virtue lose" - Milton
  68. Re:WHAT RELIEF FOR CONSUMERS DOES THE COMPLAINT SE by LostCluster · · Score: 2

    Expressed another way... "More money than they have." Let's see, they just finished reading Chapter 6, next comes...

  69. While at parents over Thanksgiving... by Fastball · · Score: 2

    I had to use their PC which has Windows ME and IE installed. I use Linux and Mozilla at home and work, and I had forgotten what a scurge pop-ups were until I did some browsing on their machine. My GOD! Why does anyone bother to surf if they're using IE? Between banner ad image blocking and Javascript handcuffing, Mozilla is the bomb. It kind of reaffirmed why I'm a reticent, bitter bastard when it comes to popular computing.

  70. The FTC's idea of legit business by swb · · Score: 2

    What's sad is that the FTC's idea of legitimate business (and many MBAs' idea of legitimate business) is what most ordinary people consider deceptive and/or fraudulent behavior.

    If employees acted the same way lots of businesses and advertisers behaved, they'd get fired. If spouses acted that way, they'd be divorced. If friends acted that way, they'd become enemies.

    Why is it acceptable to conduct commerce in a manner that would, in any other relationship sphere, be considered dishonest behavior? It's this "If I can get away with it" morality that really turns me off, and its pervasive in politics and business.

  71. The big boys want to lie also by BeBoxer · · Score: 2

    It's not just little fly by night Internet operations that think they should be able to deceive the public. Nike is also in court defending it's right to deceive the public. The spin on this case is all over the place depending on the source. Do a google search for "nike first amendment" if you want to learn more. That will give you links to both sides arguments.

  72. whoa by Suppafly · · Score: 2

    The class action Complaint was brought on behalf of all persons residing in the United States who have, while operating a computer, encountered an advertising banner like those illustrated on this website.


    Whoa.. even at $500 a person.. that could effectively put bonzi buddy out of business if enough people jump on this. I personally hate bonzi buddy as I've had to spend literally hours cleaning up machines infected with their crap, often times having to reinstall windows and other software.

  73. Yes, and... by jonadab · · Score: 2

    > I'm still waiting for someone to sue CapitalOne over the dead tree
    > mailouts they send that try to look like a bill or some other
    > important information.

    What about the mailings you get that are printed in two or three
    colours, with the main text in black and then script notes in the
    margins in another colour, things circled, underlined, comments
    added, made to appear as if a human being has gone over it for you
    and highlighted the good parts. Sure, you'd have to be nearsighted
    in the extreme to mistake those printings for actual handwritten
    comments, but it's still a transparent attempt at deception.

    --
    Cut that out, or I will ship you to Norilsk in a box.
  74. Re:Worked for me! by shepd · · Score: 2, Informative

    I know you don't want to hear this, but your ad is the equivalent of making a 3-foot orange steel rectange, painting a black border on it, putting the word "Detour" with and arrow, and placing that sign on the road 50 ft. in front of the entrance to your store.

    Does the cancel button function? It doesn't appear to. Does the fake dialog do what it said it would? Nope. Are you selling something? Yes.

    This all comes under misrepresentation, and, AFAIK, that's not legal, especially if you're trying to hawk your goods.

    Just my 2 cents. I really don't care too much about these popups, or yours... they benefit my business (I get paid to remove all this spyware...)

    --
    If you could be told what you can see or read, then it follows that you could be told what to say or think - BoC
  75. haha.. by Suppafly · · Score: 3, Funny

    I love the image in section 4.8 of the complaint. "Cannot delete KERNEL32. The specified file is being used by windows"

  76. Actually it seems its a reaction by MichaelPenne · · Score: 2

    to a corporation's attempt to get rich through scamming the ignorant.

    I fail to see how lawyers getting rich in their effort to punish the greedy scammer makes things "broken", it seems to me that it is a response to a broken regulatory system: it's not like Bonzi popped up yesterday, if the FTC was going to do something it should have already.

    Most likely, all the FTC would do anyway is hit them with a minor fine, something Bonzi could pay by raising their rates a few 1/10s/add or pushing up 5 pops instead of 2.

    Greedy lawyers are the natural predators of greedy corporations, and the Govt. should either tame the jungle equally (which it certainly doesn't do) or stay out of the way.

  77. Sorry... by No+Such+Agency · · Score: 2

    I have no sympathy for programmers who work on projects like spyware/scumware/adware etc. Yes, technically it's legal but it's the moral equivalent of those scams where you get a scratch-and-win card in the mail, and when you send it in to claim your "prize" they hijack your long-distance service (this is called "slamming").

    I know the job market is tight, but if you work for a sleazy company like this in an "innocent" capacity (receptionists, custodians), you should start sending out resumes. If you work there in a "guilty" capacity (software dev, marketing, management), go **** yourself, because you are contributing to the degradation of our society and the corruption of the wonderful invention that is the Internet.

    God, I'm not much of a believer in capitalism, but I admit the system has its good points. It's just that slime like this, who produce nothing of value and prey on the consumer, dilute those benefits to the point where they really aren't very helpful...

    --
    Freedom: "I won't!"
  78. How do I get my share? by dirvish · · Score: 2

    How do I join the lawsuit? I should get my share for having to explain to relatives that they had nothing to worry about. They were very concerned that their computer was telling them it was insecure and it was difficult to try explaining DHCP to them.

  79. This is a good start by racerx509 · · Score: 2

    Now if only gator were being sued as well...

    --
    13 year old white supremacists are shitty web designers.
  80. Simple Solution by AnalogDiehard · · Score: 2

    Replace your browser with Mozilla

    right click over the ad banner

    select "Block Images from this server"

    Done. No more ad banners.

    --
    Eternity: will that be smoking, or non-smoking? I Corinthians 6:9-10
  81. Re:Newspaper and magazines do this all the time by cpt+kangarooski · · Score: 2

    What, specifically, is this legal requirement. Can you provide a citation. We discussed this issue pretty thoroughly in class, and concluded that such labeling could easily be an infringement of free speech. (damn that 1st A ;)

    --
    -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
  82. Re:Lawyers? by terrymr · · Score: 2

    HEAD tags are optional according to the standards.

  83. Re:Wha? by uncoveror · · Score: 2

    Yeah, and the mafia is a legitimate business that employs thousands. Have you signed up for Prepaid Illegal Services?

    --
    The Uncoveror: It's the real news.
  84. Re:Wha? by Lemmy+Caution · · Score: 2
    If they weren't working at Bonzi, they would be part of the pool of people who are competing for other jobs and contributing less money to the overall economy.

    For a little while, perhaps. If they have real skills, however, ultimately they will produce goods and services that have value to others, for whom other people will give them money, with which they can purchase goods and services that they want from others. Just because money is moving around doesn't mean that value is being created. When people are "employed" in trades that produce no value, there's something called opportunity cost. The whole economy would get more for its buck if they were just given the same money to stay at home and not do *anything,* and far more for its buck if they are producing something that is actively valued by others,

  85. hit the major news sites by ceejayoz · · Score: 3, Informative

    This story has hit the major news sites (MSNBC even mentions Slashdot)...

    "Security alert" advertiser sued

  86. Re:Newspaper and magazines do this all the time by cpt+kangarooski · · Score: 2

    I know that it clarifies it. But it does not serve to promote free speech. If people know that something is an ad, they won't look at it. If spam or banners, etc. are uniformly labeled as ads, they are likely to be filtered extremely heavily and this prevents people from speaking effectively or having an audience... due to government regulation mandating the labeling.

    A hard sell is not fraud. Sales puffery is not fraud.

    Believe me -- I like free speech, and I hate ads, but I really don't see a way to force useful labeling of ads in such a way that, say, I might not have to see them.

    --
    -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
  87. Doing some math... by Dannon · · Score: 2

    Okay, they're asking $500 for every Class Member, and $50 for each ad Bonzi has served up.

    To be a Class Member, you have to certify in writing that you've seen one of those ads. Judging from the plethora of 'mom' stories I've seen here, I'm guessing it's hard to be an internet user and -not- have seen one of these ads at least once.

    According to the August 2000 census figures, there are approximately 44 million households in the US with internet access. Making a rough guess that each of these households could have one Class Member (some could have more, some could have less), that's a potential payout of $22 BILLION even before counting how many ads they've served.

    My guess: I seriously doubt that each computer-using household in the U.S. is going to receive $500. That's more than many taxpayers got from Bush's big Tax Refund. And I seriously doubt Bonzi is going to pay out $22 Billion. That's just a big, scary number being thrown at them by the law firm.

    Bonzi will settle, give the lawyers suing them a huge payoff, maybe a small token check for each of the class members that signs up and agrees not to be a part of any future suit against Bonzi, and it'll be business as usual.

    --
    Good judgment comes from experience.
    Experience comes from bad judgment.
  88. ASA is worthless by Eric+Green · · Score: 2

    Myself and dozens of other people have been trying to aim them at the scam artists at Evidence Eliminator for quite some time, and never get a budge out of them. I can understand why they don't listen to me -- I'm a Yank. But many UK citizens have complained to them too, and the EE guys still continue to sell their spamware spyware with impunity via deceptive ads that say you have material on your computer that will send you to jail where you can be some gorilla's woman and their software is the only thing that will save you.

    --
    Send mail here if you want to reach me.