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Cutting Prices Is the Only Way To Stop Piracy

Stoobalou writes "The only way to stop piracy is to cut prices. That's the verdict of a major new academic study that reckons copyright theft won't be halted by 'three strikes' broadband disconnections, increasing censorship or draconian new laws brought in under the anti-counterfeiting treaty ACTA. The Media Piracy Project, published last week by the Social Science Research Council, reports that illegal copying of movies, music, video games and software is 'better described as a global pricing problem' — and the only way to tackle it is for copyright holders to charge consumers less money for their wares."

620 comments

  1. Developing countries, not US by divxio · · Score: 0

    Note that this study is about developing economies like Russia, Mexico and Africa, not US or Europe. They obviously need to lower prices in developing countries first, US and Europe has everything too good anyway.

    But even if they would lower prices in US and Europe, with games that pretty much leaves us with "crappy" games like Angry Birds, Farmville and indie games. You just cant have the same story, graphics quality and everything else involved with the big good games. I rather spend $50 and have a great game than small little games for a few dollars.

    1. Re:Developing countries, not US by UnknownSoldier · · Score: 5, Interesting

      > I rather spend $50 and have a great game than small little games for a few dollars.

      Fortunately people don't want that $50 over-priced nonsense and show otherwise....

      http://www.techdirt.com/articles/20090219/1124433835.shtml
      Valve dropped the price on L4D and sales went up over 200% !

              * 10% off = 35% increase in sales (real dollars, not units shipped)
              * 25% off = 245% increase in sales
              * 50% off = 320% increase in sales
              * 75% off = 1470% increase in sales

      http://www.g4tv.com/thefeed/blog/post/693342/live-blog-dice-2009-keynote-gabe-newell-valve-software/

      "Valve decided to do an experiment with Left 4 Dead. Last weekend's sale resulted in a 3000% increase over relatively flat numbers. It sold more last weekend than when it launched the game. WOW. That is unheard of in this industry. Valve beat its launch sales. Also, it snagged a 1600% increase in new customers to Steam over the baseline."

    2. Re:Developing countries, not US by jsnipy · · Score: 3, Insightful

      The answer to this is cutting out middlemen.

      --
      -- if you mod me down, I will become more powerful than you can possibly imagine
    3. Re:Developing countries, not US by Desler · · Score: 2

      Yeah and the only reason why Valve could afford to do such a discount was because they had already made back all of their money back and then some by that point so they had a greater incentive to cut huge discounts on an older title with flat sales. If you think Valve would ever do that for a new game, you'd be kidding yourself.

    4. Re:Developing countries, not US by h4rr4r · · Score: 1

      Why not?
      If they get that level of sales for an old game at a low price, imagine the level of sales for a new title at a discount price. What they get per unit really does not matter, there are basically $0 per unit costs. So total income is the only thing that matters.

    5. Re:Developing countries, not US by frosty_tsm · · Score: 2, Insightful

      But even if they would lower prices in US and Europe, with games that pretty much leaves us with "crappy" games like Angry Birds, Farmville and indie games. You just cant have the same story, graphics quality and everything else involved with the big good games. I rather spend $50 and have a great game than small little games for a few dollars.

      The real problem is that the copy-write holders are focusing on solving piracy, not managing piracy. They need to remember that their first goal is to make profit (more-or-less tied to revenue) and that one pirated copy doesn't translate to a lost sale.

      Retail stores structure things knowing that some percentage of merchandise will be shoplifted. They don't like shop lifters, and take reasonable steps to prevent them. However, they don't go TSA on the customers. Like-wise, a game publisher should focus on impressing the customers who pay the $50, not eliminating the pirates who don't.

    6. Re:Developing countries, not US by Shikaku · · Score: 1

      If you think Valve would ever do that for a new game, you'd be kidding yourself.

      http://store.steampowered.com/app/630/

      Free from day 1.

      Also Dead Space 2: price dropped 33% in a month.

    7. Re:Developing countries, not US by B1oodAnge1 · · Score: 2

      Furthermore, Left 4 Dead was released November 17, 2008 and the sale in question took place in early February, 2009.
      A three month old game is hardly an "older title."

      --
      RUGBYRUGBYRUGBY
    8. Re:Developing countries, not US by Anonymous Coward · · Score: 0

      If I reduce the price by 50%, and sell more than 200% more copies, I've made more money than I would've otherwise. That is the incentive for lowering the price.

    9. Re:Developing countries, not US by Amouth · · Score: 1

      except by looking at the math.. 75% off you need 4 times the sales (300% increase) to cover the same as normal at 100%..

      they managed to sell more than when they launched.. now more cash wise or more number wise is a good question.. but either way.. they would have made atleast what they already made to make it back.

      --
      '...if only "Jumping to a Conclusion" was an event in the Olympics.'
    10. Re:Developing countries, not US by Anonymous Coward · · Score: 0

      But even if they would lower prices in US and Europe, with games that pretty much leaves us with "crappy" games like Angry Birds, Farmville and indie games. You just cant have the same story, graphics quality and everything else involved with the big good games. I rather spend $50 and have a great game than small little games for a few dollars.

      Your comment makes even less sense when I realized your definition of "crappy" means "successful", "popular", and "profitable". The hot chick at my auto dealership's service department (yeah, I know, go figure) thought it was cute I was playing Angry Birds while I was waiting for my car. I can only imagine how impressed she would have been if I had brought in my imaginary multi-monitor i7-2600K water cooled 3 way SLI gaming rig and showed her the texture of my Nanosuit while I stood in the middle of the street looking around.

    11. Re:Developing countries, not US by binary+paladin · · Score: 1

      I buy virtually no games new anymore. I just wait for Steam holiday sales and buy in bulk then. This Christmas I got enough stuff to EASILY cover my gaming for this year. $50.00 is too much. $30.00 is about the upper mean of what I'll pay anymore and it's usually much lower than that.

      I pay for Netflix and Pandora too. I have no issue paying REASONABLE prices for good services. The reason I am canceling cable TV soon is because the service is mediocre and the price is NOT reasonable. The best part is, with these modern, excellently priced services I don't have to endure a bunch of crap I don't want to consume and I can do all of it at the times I want.

    12. Re:Developing countries, not US by Blakey+Rat · · Score: 1

      Ahem. Alien Swarm is free because it's not very good. It's probably more valuable as a "come-on" to get people to download Steam than it is as a retail game.

    13. Re:Developing countries, not US by Desler · · Score: 1

      Dead Space 2 isn't a Valve game. Secondly, Alien Swarm is not a AAA Valve title like a Left4Dead.

    14. Re:Developing countries, not US by amicusNYCL · · Score: 2

      Yeah and the only reason why Valve could afford to do such a discount

      "Afford" a discount? Did you miss the point that when they lowered prices, profit and revenue went up? It sounds like they can't afford not to do a discount.

      Regardless, your post about whether or not they would do that for a new game is not relevant when we're talking about the relationship between price and revenue. The conclusion still shows that lower prices translate to higher revenue, regardless of what you think Valve may or may not do.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    15. Re:Developing countries, not US by a-zarkon! · · Score: 1

      The reason I am canceling cable TV soon is because the service is mediocre and the price is NOT reasonable.

      And this is why the ISPs are in the process of putting caps on your utilization. Their business model is heavily invested in making sure they have nice predictable recurring revenue from you every month. They are going to get that money one way or the other.

    16. Re:Developing countries, not US by cheekyjohnson · · Score: 1

      I don't know much about the game, but the phrase "it's not very good" is subjective.

      --
      Filthy, filthy copyrapists!
    17. Re:Developing countries, not US by Lumpy · · Score: 3, Insightful

      But you don't spend $50. You spend that plus another $12 to $19 for each other part of the game afterwards for "DLC" that is actually part of the game to begin with.

      I would stop all tormenting of tv shows if hulu plus had everything I wanted. They do not carry 90% of the BBC shows and many lesser networks AND give me a commercial free option.

      --
      Do not look at laser with remaining good eye.
    18. Re:Developing countries, not US by erroneus · · Score: 2

      I don't think that is necessarily true.

      When everything costs from $20 to $40 and sometimes more, I tend to be a little careful about what I will spend my money on. Let's say a movie on DVD was $5 and music on CD about $3. Do you think anyone would hesitate to buy on impulse? I wouldn't and lots of people would certainly prefer buying to downloading.

      While it may be more true for developing nations, it would still be true here... even moreso. In case you didn't notice, here in the US, there was a financial crisis that hit us all. The result has been long-term where consumer spending has been concerned. It only took a short while for everyone to realize that when they didn't spend a lot of money all the time, their lives weren't much different... we thought we "needed" all the crap we bought but now we know that we don't need it as much as we thought we did. In that respect, it was a healthy lesson for the greater consumer public in the U.S... and a long-term hurt for sellers of products and services.

      If they hope to recapture their glory days, they has better lower those prices and quick before the consumer public decides they simply don't need them at all.

    19. Re:Developing countries, not US by ConceptJunkie · · Score: 4, Funny

      Did you miss the point that when they lowered prices, profit and revenue went up?

      This is /., where people are almost as ignorant of economics as the Congress and White House.

      --
      You are in a maze of twisty little passages, all alike.
    20. Re:Developing countries, not US by ConceptJunkie · · Score: 1

      I can only imagine how impressed she would have been if I had brought in my imaginary multi-monitor i7-2600K water cooled 3 way SLI gaming rig and showed her the texture of my Nanosuit while I stood in the middle of the street looking around.

      Imagine how impressed she would have been if you'd fired up Nethack!

      --
      You are in a maze of twisty little passages, all alike.
    21. Re:Developing countries, not US by MBGMorden · · Score: 1

      Notice that the poster already stated that the % increases stated were for dollar amounts, NOT units. There is no conversion math necessary.

      --
      "People who think they know everything are very annoying to those of us who do."-Mark Twain
    22. Re:Developing countries, not US by binary+paladin · · Score: 1

      We'll see. All of these markets are currently evolving in a big way. That model probably won't work long term. Global networking is going to be a reality for basically every device at some point and the idea of caps will eventually become a joke.

      They might get their money in the short term, but these dinosaurs don't seem to understand that their days are numbered.

    23. Re:Developing countries, not US by Kohath · · Score: 1

      Fortunately people don't want that $50 over-priced nonsense and show otherwise....

      So you're saying no one wants $50 games? How did GTA4 make a half billion dollars in it's first week then?

      One way was by not releasing it on PC for a while. That prevented a lot of ordinary people (who haven't modded their XBox) from getting a pirate copy.

    24. Re:Developing countries, not US by 517714 · · Score: 1

      You are ignoring the fact that if Valve were to lower prices across the board these increases in sales would be unlikely. These increases sales are not due to reduced prices , they are due to discounts. There is a strong psychological motivation to buy an item at a perceived discount that does not exist with an item priced at a fair price in the first place.

      --
      The US government have made it clear that we have no inalienable rights; any we do not defend vigorously will be taken.
    25. Re:Developing countries, not US by Anonymous Coward · · Score: 0

      Congratulations /., you've just discovered the supply/demand curve. Way to go!!!!! \end{sarcasm}

    26. Re:Developing countries, not US by suomynonAyletamitlU · · Score: 1

      Yeah and the only reason why Valve could afford to do such a discount

      "Afford" a discount? Did you miss the point that when they lowered prices, profit and revenue went up?

      Silly. They can't afford to profit before they make their money back. After all, if they don't charge enough to lower sales, how will they ever gain enough fans to spread word of mouth? Isn't that the basic law of antiviral marketing?

    27. Re:Developing countries, not US by amiga3D · · Score: 1

      The sad thing is how many retailers don't understand the supply/demand curve.

    28. Re:Developing countries, not US by GooberToo · · Score: 1

      Regardless, your post about whether or not they would do that for a new game is not relevant when we're talking about the relationship between price and revenue. The conclusion still shows that lower prices translate to higher revenue, regardless of what you think Valve may or may not do.

      And that would be the completely wrong conclusion. Sales went up because the market perceived it to be a good bang for the buck. If the rest of the market were to follow suite, after a while we'd be back to the pre-existing market state. For your conclusion to be sound, the seller is forced to infinitely discount prices as the market adjusts each time. Which, according to you, ultimately means, they can maximum profit by giving everything away. Brilliant.

    29. Re:Developing countries, not US by Nick+Ives · · Score: 1

      If you pay attention to Steam even a little bit, you'd know that's total rubbish. New games now sell on Steam for less than RRP, just like B&M retail stores. If you're prepared to wait a few months, you can get recently released games for heavy discounts.

      The biggest sale of them all is the legendary Steam Holiday Sale. Just about every serious PC gamer I know ranks games they plan on buying as either a day one purchase, sale purchase or holiday sale buy. The PC market has already started to adjust to this new pricing reality, hence publishers renewed focus on PC gaming. They know they can make a title appeal to a relatively large range of value segments in the space of a single year; in the long run this might also get rid of the Xmas focus as more publishers put out their weaker titles in the middle of the year knowing that even though it'll have limited appeal at full price, the faithful will build word of mouth in time for the 50% holiday sale discount.

      --
      Nick
    30. Re:Developing countries, not US by PraiseBob · · Score: 1

      It is a subjective term. I think it would be more fair to say, "it's production costs were far lower than most games". Fun enough to play for a couple hours, but it doesn't offer the same level of content as L4D by a long shot.

    31. Re:Developing countries, not US by CrackedButter · · Score: 1

      I think they do, they just don't want to listen to it.

    32. Re:Developing countries, not US by RoverDaddy · · Score: 1

      Those poor tormented TV shows. What did they ever do to you?

      --
      RETURN without GOSUB in line 1050
    33. Re:Developing countries, not US by h4rm0ny · · Score: 1

      All else being equal, I would sooner trust the market research and knowledge of a company, than some random person on Slashdot., however. I would expect Valve to have better knowledge of price points and their own sales figures than the layman.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    34. Re:Developing countries, not US by amicusNYCL · · Score: 1

      You are ignoring the fact that if Valve were to lower prices across the board these increases in sales would be unlikely.

      First, that's not a fact, that's your opinion. I can tell because you use the term "unlikely". There's no evidence to suggest this. The evidence I see suggests that the price point is currently too high, and that more people will buy if the price is lower. As a gamer with gamer friends, I hear a lot of people say "I'll pick that game up in a few months when the price drops." From Gabe Newell's keynote from DICE 2009, he said that a 75% price reduction for Left 4 Dead led to 15% higher revenue then when the game was at full price.

      These increases sales are not due to reduced prices , they are due to discounts.

      Also opinion, not fact. Valve hired a psychologist to look at trends regarding pricing vs. sales, and he didn't seem to think that this was some sort of discount impulse kicking in.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    35. Re:Developing countries, not US by Lumpy · · Score: 1

      made my friends stupid.... have you watched "jersey shore"? two of my friends have lost 60 points of IQ in the last 3 months to that tv show.

      --
      Do not look at laser with remaining good eye.
    36. Re:Developing countries, not US by tnk1 · · Score: 1

      Yes, the fact that they made good money on it was certainly insurance on the project. They weren't betting the farm on it.

      That said, it is beside the point. The point of the experiment was to see if they could get more sales on L4D if they dropped the price. They did. The fact that they already made money on it doesn't affect the experiment at all.

      This is good news. It means that people like Valve can make business cases for dropping their prices, and still be able to justify the budget to produce a quality game. It is well known that you get what you pay for. The games with great art, technical innovations, well-tested gameplay and storytelling cost a great deal of money. That money has to come from somewhere. Usually, they play it safe by trying to get that all up front with a relatively high price. That makes sense when they have little information, but it makes more sense to find a lower price point where cost-sales ratio is best. This sort of experimentation is just sound long-term business practice.

      It is unlikely that Valve will be releasing a new game like that at 75% off immediately (or ever), but it might cause them to drop the price significantly to try and capture even more sales on Day One. At a certain price point even "free" pirated games are not worth it if you can't use the functionality or get desirable updates from the vendor.

      Also, the wider the gamer base you have playing your game, the more DLCs and stuff you can sell them. Having a bigger audience is always a good thing, if you can cover your costs and keep your shareholders from having a fit. Particularly in a network game, having a big community is key to keep people involved and paying; this is something MMOs already know.

    37. Re:Developing countries, not US by 517714 · · Score: 1

      Valve hired a psychologist to look at trends regarding pricing vs. sales, and he didn't seem to think that this was some sort of discount impulse kicking in.

      Sounds like his opinion to me, one that runs contrary to the marketing training I have received. How about a citation?

      --
      The US government have made it clear that we have no inalienable rights; any we do not defend vigorously will be taken.
    38. Re:Developing countries, not US by Schadrach · · Score: 1

      I hate to say this, but those percentages aren't of "units sold" they are of "dollars sold." What this really suggests is that dropping pricing by ~25% in general would be a good thing for most games. Somewhere between there and ~50% price reduction the curve flattens out some, and doesn't improve again until you get to "impulse" prices (which are too low to be worth it as a developer).

    39. Re:Developing countries, not US by Rockoon · · Score: 1

      Not all ISP's are in the business of primarily delivering television. AT&T as a single example is still primarily in the business of delivering telephone service, and I would wager about even money that their DSL subscribers outnumber their television subscribers by at least 2 to 1. Most homes have 2 copper lines running into them.. the cable line and the telephone line.

      Furthermore, bandwidth demands such as those presented by Netflix are a fixed target. Netflix can ramp up quality to 1080P and then thats pretty much it. Bandwidth gets cheaper and cheaper with no real end in sight, while the costs of obtaining content for television just isnt following the same economics (its going up.)

      The market is likely going to move to their being multiple Mega-Netflix style services owned by the content producers themselves on a consortium as the primary video delivery method used by people. Instead of $30 broadband + $10 netflix, it will be more like $15 broadband + $30 megaflix. The broadband provider is going to go along with this because its damn near pure profit in the future.

      --
      "His name was James Damore."
    40. Re:Developing countries, not US by AlienIntelligence · · Score: 1

      made my friends stupid.... have you watched "jersey shore"? two of my friends have lost 60 points of IQ in the last 3 months to that tv show.

      Was that individual or cumulative?

      Just asking for a scientific poll I'm doing.

      -AI

      --
      For me, it is far better to grasp the Universe as it really is than to persist in delusion
    41. Re:Developing countries, not US by gknoy · · Score: 1

      Consider Minesweeper, Angry Birds, Robot Unicorn Attack, and the myriad Tower Defense games. Sure, they don't cost a lot to make, but seemingly everyone and their mom has played something of roughly that caliber of game. That seems like the market to aim for, frankly.

    42. Re:Developing countries, not US by ifiwereasculptor · · Score: 1

      Not always. Allow me to demonstrate: Shaq Fu. It's not very good. Sword of Sodan. It's not very good. Big Rigs: Over the Road Racing. It's not very good.

    43. Re:Developing countries, not US by fabioalcor · · Score: 1

      Ahem. Alien Swarm is free because it's not very good.

      What about Portal? Last year it was offered for free for a few days. And it was not only a "come-on" for me, it was a big red carpet welcome.

    44. Re:Developing countries, not US by Anonymous Coward · · Score: 0

      Marketing training? Come back with an informed opinion after an education in economics.

    45. Re:Developing countries, not US by hairyfeet · · Score: 2

      Bullshit. in case you ain't heard pal we are in the middle of a jobless recession (or I would argue it is actually the start of a long hard depression, only being softened by the fed printing money like there is no tomorrow) which means most folks out there are in "hoard" mode,trying to keep a little put back in case something goes bad so they are not buying $50 games that much and the difference in price can make a HUGE difference in sales.

      Lets look at my own recent games purchases as examples: Just Cause 2-on sale $30. Just Cause - on sale $6. Price of Persia Sands of Time pack (highly recommend and price is from Amazon) $6 for all three games in one box. Bioshock 2-on sale $2.99, Half Life 2, episode 2-on sale $2. Mercenaries 2-on sale $6, Evil Genius, Spellforce Platinum, Unreal 2 SE, GOG sale $5.99 each.

      Now that is roughly all the purchases I've made in the last month or so, barring one or two I may have missed. Now by my calculations the games companies made $65 off of me, which compares to how much they would have gotten if the only choice I had was $50 games none at all.

      Now why if I had $65 to spend on games would I not buy a single $50 if that was my only choice? It is simple, it is because we humans are curious creatures and perceived value matters and in all of the above cases my perceived value was higher than the cost whereas with that $50 game all I have to do is remember a couple of $50 stinkers I got burned with to have me backing away. For example if I would have bought Bioshock 2 for $50 I would have been burned, as I ended up having to play the hacked version because GFWL runs like shit on my machine and rarely picks up my net connection.

      So just as in TFA it comes down to find the "sweet spot" where you will get the most people to part with their money. That is one area I think PC games are smarter than consoles, as they quickly come down from the $50 price point once the early adopters have bought. I would argue if the game is more than 6 months old the correct price is $20 or less, as after 6 months all that would have bought it at a higher price has already done so but there are still plenty of people like me that would buy at a reduced price.

      With a GF and a couple of kids I just can't see myself paying $50 for a game anymore, same as I can't see myself sinking $200 into a GPU like when I was single. Lucky for me the consoles have slowed PC graphics enough that you don't need bleeding edge to play most games, and my GF has a new HD4850 waiting on me at her place as her way of "supporting my inner geek". If the companies making games want my $$ during this corpse of an economy they have to give me more value for my money either in the form of much lower prices or like in the MoH and PoP bundles offer me the older games with the new. Otherwise thanks to the gaming trinity of Steam, Good Old Games, and Amazon, I have more than enough choices to simply walk right past your $50 AAA bling fest. In six months I'm sure I'll find it at my price anyway, and it isn't like there are a shortage of games for me to play. if anything I'm about 6 months behind on my games as it is thanks to life cutting into my game time.

      --
      ACs don't waste your time replying, your posts are never seen by me.
    46. Re:Developing countries, not US by tnk1 · · Score: 1

      We all know that maximum profit will not happen by giving everything away, but that does not preclude the video game industry from finding an equilibrium at a lower price point.

      Clearly, you can't just lower the price of a game to an absurdly low number because particularly in the case of games, you don't derive more enjoyment through sheer bulk. One really good game is worth three or four mediocre ones, I'd wager.

      However, that does not mean that you can't have a price that excludes a significant portion the market from your audience. Games have been getting more and more polished and full of content for the last two decades or more. All of that art, coding and testing takes more and more money. The conservative reaction to that increasing cost is to get the initial price as high as they think they can get away with to make sure they repay their investment up front, but that is not always the number that will give them maximum return over time.

      Without good experiments and research like Valve is doing, the tendency is going to be something like the person who picks the lump sum when they win the lottery over taking the annuity. The annuity means they will definitely make more in the long run, but for various reasons like age, inflation, already existing debts, or even just the desire to be immediately filthy rich (short term thinking), they don't opt for it. Valve is trying to work out the formula that will give them the right bang for the buck, but once they have it, it definitely *can* be applied to lowering prices on new games until they hit the sweet spot of sales, profits and return on investment over time.

    47. Re:Developing countries, not US by tnk1 · · Score: 1

      I expect unlimited, but metered usage to become a norm, but only when bandwidth becomes a commodity by getting enough capacity in place to eliminate choke points. There is not really much that separates networks from other utilities. They all generally have only one or two ways into your house and both can eventually be centralized to the point where they become a commodity. The trick is making sure that your network utility does not become run either by an evil monopolist or a particularly sluggish and/or overbearing government bureaucracy.

    48. Re:Developing countries, not US by amicusNYCL · · Score: 1
      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    49. Re:Developing countries, not US by amicusNYCL · · Score: 1

      Sales went up because the market perceived it to be a good bang for the buck.

      Do you have a citation for that? Did you interview "the market", or are you just assuming? Doesn't this make just as much sense:

      Sales went up because the price reached a level that people were willing to pay.

      It has nothing to do with perception of a good deal. I have friends still playing Oblivion and Dragon Age because they don't have the money to spend on Dragon Age 2. If Dragon Age 2 was $20 or $30 instead of $60 they would buy it. It's not because they see something which they value at $60 that they can get for less, it's because the price is within their means to buy the thing. They want it, they just can't justify spending the current price for it regardless of what they think the intrinsic value of the thing is.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    50. Re:Developing countries, not US by Caerdwyn · · Score: 2

      Yeah and the only reason why Valve could afford to do such a discount was because they had already made back all of their money back and then some by that point so they had a greater incentive to cut huge discounts on an older title with flat sales. If you think Valve would ever do that for a new game, you'd be kidding yourself.

      Portal I: 20 bucks, and bundled in Orange Box.

      Portal II: 60 bucks.

      Yup. If Valve thought they could make more money over the lifetime of Portal II by starting cheap, they would do it. Deep discounting pulls more money in over the "long tail" of a game, but most of a game's income is in the first few months of its release.

      This is why publishers apply DRM even though they know that eventually it will be cracked. DRM does not have to hold forever; all it has to do is to hold long enough for the critical first few weeks of a game's release. By the start of the third month, the game has made most of the money it ever will, and if DRM breaks and the game becomes widely available to pirates, it's less of an issue. The other thing is that most DRM technology, such as SecuROM and (ugh) Starforce are licensed per copy shipped; newly produced boxed games will quietly start shipping without DRM to save the DRM cost.

      So as long as the DRM scheme slows piracy for as little as two months, it makes financial sense to have DRM. At least, that is the perspective of game publishers... and when AAA titles are costing up to 9 figures to produce, they'll do almost anything to protect the ability to recover those extreme development costs. Their ability to get investors on a project, or get licenses for things like songs or other endorsement often comes with a contractual "you will have DRM or you can't include our music" requirement. There are a lot of forces at work here, and it can't be reduced to bumper-sticker-grade simple-minded slogans.

      --
      Everybody gets what the majority deserves.
    51. Re:Developing countries, not US by Caerdwyn · · Score: 1

      For retail games, three months IS old. By that point, the vast majority of income from a game has already been received, and people are buying the new shiny thing and ignoring the old.

      --
      Everybody gets what the majority deserves.
    52. Re:Developing countries, not US by Nyder · · Score: 1

      Yeah and the only reason why Valve could afford to do such a discount was because they had already made back all of their money back and then some by that point so they had a greater incentive to cut huge discounts on an older title with flat sales. If you think Valve would ever do that for a new game, you'd be kidding yourself.

      Because valve doesn't spend millions of dollars developing a game that might, if they are lucky, make the money back. No, valve is smarter then that, and keeps the cost of making the game low, while keeping the game quality high, so they can make their money back quickly and make a profit.

      That is smart business right there.

      This is what happens when you "Hollywood" something. It's the idea that if you spend more money making something, that your entitled to a bigger profit. Only problem is, that only works on really really good stuff that everyone likes. Which doesn't happen often.

      So you can bitch about Valve all you want, but the truth is, they are not only on the PC gamers side, they make quality games that aren't way overpriced, and they have no problem dropping the price on their games.

      Not to mention you don't hear them bitch about pirates all the fucking time (and blaming them), and they don't demand always on DRM. (yes, you need to be online to use their services, but not to play the games).

      Also, in regards to you saying that valve won't discount a new game. Yes, you are right. They won't. EA won't. Activision/Blizzard Won't. [Insert Game Company Here] Won't. Wake up and smell the real world dude.

      How many other companies will discount their products for sales afterwards like Valve does? Not many, at least, I never hear of it. And EA can, since it has it's own store now. And other companies are following suit with stores, guess we might see.

      --
      Be seeing you...
    53. Re:Developing countries, not US by interactive_civilian · · Score: 1

      Where is Portal 2 60 bucks? Because accessing the Steam store from Thailand, I see a price of $49.99 with a current pre-order discount of 10% plus a free copy of Portal 1.

      Are the prices different where you are?

      --
      "Empathise with stupidity, and you're halfway to thinking like an idiot." - Iain M. Banks
    54. Re:Developing countries, not US by jenesuispasgoth · · Score: 1

      And yet, here is this 3-month-old game that in the end sells more than the first week it was launched.

    55. Re:Developing countries, not US by Fjandr · · Score: 1

      If the rest of the market were to follow suite, after a while we'd be back to the pre-existing market state.

      If it were a zero-sum game, you'd be correct. It's not.

      Yes, it's stupid to think giving it away would maximize profit. It won't. Then again, the poster you're replying to never made that claim. You inferred it incorrectly. The point is that the price point where maximum revenue generation occurs appears to be well below the typical price point being set. Anything above or below that is inefficient. It might have seemed to the poster to be absurd to need to point out that there is a floor on how low prices can go before profit is lost. This is /. though, so s/he took that as a given in error.

    56. Re:Developing countries, not US by Fjandr · · Score: 1

      It has nothing to do with perception of a good deal. -snip-

      Exactly. I am the same way. There are simply no games I will spend $60 on. I would spend $20 on them, so I wait until there are used copies available at my price point. That means the company has lost out on my sale at $20 in order to gain sales at $60. Whether that makes for a net loss or not I can't say. I suspect, though, that there are more people like me than there are who will buy games at $60.

    57. Re:Developing countries, not US by smellotron · · Score: 1

      ...the market perceived it to be a good bang for the buck.

      ...the price reached a level that people were willing to pay.

      IANAEconomist, but those statements sound identical in the context of video game purchases. Whether the market's perception is due to the price by itself or the psychological impact of a temporary price reduction is another issue. However, nobody buys a video game if they don't think it's a good deal (where "good" is really "good enough").

      That is, unless your friends are speculators who think they can buy underpriced video games and sell them to a market for a small profit. Then I suppose I could see the distinction between "bang for the buck" (profitable) and "willing to pay" (break-event).

    58. Re:Developing countries, not US by Anonymous Coward · · Score: 0

      Sales went up because the price reached a level that people were willing to pay.

      Same thing. "Willing to pay" = "I'd need to get more bang for that many bucks, and it doesn't look like it'll be that much fun."

      If it offers a LOT of bang, yes, people will be willing to pay.

    59. Re:Developing countries, not US by Anonymous Coward · · Score: 0

      Which is why a poster up above said "that's unheard of in the industry." It really was before now.

    60. Re:Developing countries, not US by h4rm0ny · · Score: 1

      Would it be a "good thing"? Here's a different take. What Valve did was to sell to different groups at different prices. They first off sold to the people who really wanted the game at price $X, then later sold to people who valued the game less at a lower price $Y. It was good marketing because they managed to sell at the highest prices people were willng to pay to two different groups.
      What you're proposing is that they just forget about the first stage and go straight to selling at $Y. The determinant for whether that is a better strategy is how quickly the number of people who would buy at $Y but not at $X falls with time. If people who would have bought at $Y when the game was released are still likely to do so three months later, then it makes sense to follow Valves strategy of selling at a premium first and then at the reduced cost three months later.

      I think the perceived value of a game amongst people who want it cheaper doesn't drop off fast enough to make Valve's strategy the inferior choice. Only Valve's marketing department will be able to give a good answer though.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    61. Re:Developing countries, not US by Hognoxious · · Score: 1

      Since you're such an expert you're no doubt aware that demand isn't just influenced by price, but also by expectation of future price changes.

      Now consider what the difference is between a temporary discount and a permanently low price.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    62. Re:Developing countries, not US by 517714 · · Score: 1

      Gabe Newell said, " "Price changes in the retail world don't allow for much freedom. Steam and other services offer flexability. In fact, users apparently respond to pricing discounts within five minutes." And what the psychologist really said was that, "He suggested one in 25 users that buy Left 4 Dead get another Valve game for free." Those statements sounds like an "impulse incentive" (your words) to the customer.

      --
      The US government have made it clear that we have no inalienable rights; any we do not defend vigorously will be taken.
    63. Re:Developing countries, not US by 517714 · · Score: 1

      The vast majority of Economists are always experts in their predictions, but wrong in hindsight. They, not lawyers, are the cause of our current litigious society; they want to settle to reduce exposure while a lawyer would happily fight to the bitter end rather than pay a troll. They are the ones who came up with derivatives and the financial instruments that have resulted in our current economic woes. The "informed opinion" that results from "an education in economics" is too infrequently an intelligent one.

      --
      The US government have made it clear that we have no inalienable rights; any we do not defend vigorously will be taken.
    64. Re:Developing countries, not US by hairyfeet · · Score: 1

      Except if you would have bothered to read his link Gabe Newell himself stated that at 75" off the made 15% MORE than the game made at the original release price because the amount of sales were so huge (1470% increases in sales is nothing to sneeze at) and you are also forgetting that once they have your product you have a possible source of future revenue by selling them more discount games as well as DLC.

      For example Valve got me to try Steam when they offered the free Portal download and now I'm up to nearly 20 games, simply by picking up the specials. This is money they would have never saw because I didn't have Steam and didn't see their ads and had been shopping at Good Old Games and Amazon exclusively.

      So I would say that the answer is right in front of their faces, but like so many industries pure bald faced greed is keeping them from making increased profits. Same as so many of the teleco/cableco duopolies like the one in my area could make massively increased profits by offering lower tier packages affordable to the poor, but because of their greed and their "damn everything but the quarterly earnings reports!" they constantly RAISE prices and run more and more customers out of their markets.

      Sadly unlike with the black market known as piracy there is no option to escape the duopolies and in my area the cheapest dialup is now $60 and cheapest broadband is now $80 with a ridiculous contract required so a good 70% in my area simply don't have any Internet at all. But just as if the price were lowered on my net connection I would be much more likely to look at their video offers so too would I be buying even more games than I am now if the price were lowered, and not by simply distributing the same money onto more games, but because once you hit my sweet spot I'll impulse buy your game whereas at $50 I won't give it a second glance. .

      It has already gotten to the point that if a game is $50 I simply won't buy, and at $40 it better have excellent reviews and be something I really want, at $20 I will give them my CC for a decent game easily, and at $10 I'm willing to take chances on games that may be stinkers. But the stage may already be set to change that, as Steam has been offering so many good games for cheap on their "midweek madness" that I doubt I'll be paying more than $10 a game. there are simply too many titles out there I haven't tried along with a backlog of games I've gotten from GOG and Amazon to keep me busy if the only games are expensive.

      --
      ACs don't waste your time replying, your posts are never seen by me.
    65. Re:Developing countries, not US by hairyfeet · · Score: 1

      You know, I'm starting to wonder if that isn't the entire point of those reality TV shows and making money is just a secondary goal. Think about it: What better way for a government to keep their populace docile and willing to put up with shitty service and treatment than by numbing their brains with the TV equivalent of Quaaludes?

      I had friends that had no idea there was an earthquake in Japan or unrest in the middle east until it showed up on FB because their non work hours are FB and reality TV. I tried watching one for a whole 15 minutes and had to walk away, the levels of stupid were hurting my brain. Hell half the USA could have been rioting and they wouldn't know it if it wasn't in front of their house or brought up on an episode of Jersey Shore. yuck

      As for TFA I simply won't even look at a $50 game anymore, even though I can afford it. There are simply too many choices and between Amazon, Good Old Games, and Steam I simply have so many choices in the $20 and less pile I could never go through them all. When I could pick up Bioshock II for $2.99 or Prince of Persia the complete Sands Of Time series for $6, why would I blow $50 on a single game?

      By the time I'm halfway through the backlog of impulse buys I've gotten from sales there are new sales and that $50 game I can get for $10. For me $50 games simply make NO sense and provide me with no utility, as nobody cares whether you play a game now or 6 months from now and since I prefer single player I don't have to worry about what my friends want to play online. But by offering great deals like this Steam managed to get me as a customer and get money they never would have, all by simply offering Portal I for free. Between Steam, Amazon, and GOG I simply have no need for $50 games anymore and I'm sure I'm not alone.

      --
      ACs don't waste your time replying, your posts are never seen by me.
    66. Re:Developing countries, not US by Caerdwyn · · Score: 1

      In my Steam login splash page, I saw it as a 59.99 USD preorder. I'll be waiting for it to hit 20. :)

      --
      Everybody gets what the majority deserves.
  2. Why not DRM? by recoiledsnake · · Score: 0

    Apple proved you can cut down on piracy with DRM with their App store for the iPhone and iPad.
      That's why the copyright moguls are pushing ACTA and son-of-ACTA.

    --
    This space for rent.
    1. Re:Why not DRM? by jhoegl · · Score: 2

      They did? That must be why jailbreaking is so prevalent. I worked for a few millionaires and they wanted to jailbreak their apple products. Want to know why? Free software.

    2. Re:Why not DRM? by tverbeek · · Score: 5, Insightful

      "Apple proved you can cut down on piracy with DRM with their App store for the iPhone and iPad."

      No they didn't; they did it with pricing and convenience. The somewhat-loosely-restrictive DRM on Apple's wares is easily broken. What the iTunes and App stores have shown is that if the prices are perceived as reasonable, and the DRM doesn't get in their way (much), people will not bother with piracy.

      --
      http://alternatives.rzero.com/
    3. Re:Why not DRM? by bennomatic · · Score: 4, Insightful

      I'd suggest that their DRM really only works because of the low price of apps. Sure you can get around it, but if it's going to cause you problems in the future--i.e. with further updates--that are going to make you waste time and effort, and you can avoid that waste by spending $0.99, that's what most people are going to do.

      I can't cite anything, but I'm absolutely certain that I read somewhere that pirated apps can be easily installed on jailbroken phones.

      So a combination of low price and just-annoying-enough DRM is probably the real key.

      --
      The CB App. What's your 20?
    4. Re:Why not DRM? by dadelbunts · · Score: 1

      LOL. Its not like pirated versions of DRM riddled games are better or anything amirite?

    5. Re:Why not DRM? by kolbe · · Score: 1

      Obviously people that feel Apple has been successful with DRM have failed to see what the public is doing with such jailbreaking tools as Green Poison: http://greenpois0n.com/

      While a jailbroken iPhone, iPod, or iPad prevents people from using the App store while in broken mode, the apps already purchased previously work just fine. Beyond this, a jailbroken device runs cracked drm-free applications just as well as the DRM polluted ones.

      Where there is a will, there is always a way.

    6. Re:Why not DRM? by h4rm0ny · · Score: 1

      Jailbreaking is hardly the standard. The vast majority of users don't want to mess with their phones in that way.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    7. Re:Why not DRM? by Oligonicella · · Score: 1

      Point zero zero zero two percent of the population doesn't really constiture "the public". The public simply wants to use the device, not tinker with it any more than the public tears down their car engines for fun.

    8. Re:Why not DRM? by schnikies79 · · Score: 1

      I'm jail-broken and don't have a single pirated app installed.

      --
      Gone!
    9. Re:Why not DRM? by kimvette · · Score: 4, Informative

      While a jailbroken iPhone, iPod, or iPad prevents people from using the App store while in broken mode,

      No, it doesn't prevent people from using the app store. My iPhone is jailbroken and I use the App store (for both paid and free-as-in-beer free apps. I have exactly zero "pirated"[sic] software on my phone. I use the jailbreak for:

      BSD userland
      OpenSSH
      SBSettings (and all the free plugins)
      Action Menu
      Nagios (no joke - I monitor servers on the go!)

      NO pirated software. I use my phone a LOT, and my very highest 3G bandwidth usage to date (on my unlimited plan) is 1.8GB, when I used netflix a lot while on a trip.

      There are reasons to jailbreak which have nothing to do with "piracy"[sic].

      --
      The Christian Right is Neither (Christian nor right). See: Matthew 23, Matthew 25, Ezekiel 16:48-50
    10. Re:Why not DRM? by Hazel+Bergeron · · Score: 1

      Are huge packages of iPhone games/apps available on bittorrent? I have wondered whether this is a low risk area for torrents because many apps are built by smaller developers who won't have the money to chase after every/any seeder.

      From there it's only a step up to some enterprising pirate creating a tool which automates the process of finding, downloading and installing any app - accessible from an extra button added to the app store, or something.

    11. Re:Why not DRM? by Anonymous Coward · · Score: 0

      I'm not jail-broken and don't have any pirated app on it. Mind, I don't have any payed-for apps either.

      I just loaded up on free apps. There are loads of them, so why pay for a specific one when there are ten, twenty others just like it that are free?

    12. Re:Why not DRM? by Dyinobal · · Score: 5, Informative

      You'd be surprised how much better pirated versions of games can be due to buggy or invasive DRM. Even as simple as not needing to put in the DVD each time you want to play the game can be enough drive for someone to download a no CD hack if not outright pirate the game.

    13. Re:Why not DRM? by Maximum+Prophet · · Score: 2

      The vast majority of users don't infringe on copyright either, except when they can't get what they want.

      I know I'd rather pay for a clean copy of something than hunt for it on pirate sites. Sometimes, what I want, just isn't available, like the original, unedited WKRP episodes on DVD.

      --
      All ideas^H^H^H^H^Hprocesses in this post are Patent Pending. (as well as the process of patenting all postings)
    14. Re:Why not DRM? by gberke · · Score: 1

      Dead on right. Absolutely. Apple didin't even like DRM... they had to do it.

    15. Re:Why not DRM? by bigstrat2003 · · Score: 2

      I find that difficult to believe, given the draconian control Apple asserts over the app store. It's their way or the highway, so on what basis would they have had to accept DRM against their wishes?

      --
      "16MB (fuck off, MiB fascists)" - The Mighty Buzzard
    16. Re:Why not DRM? by recoiledsnake · · Score: 4, Insightful

      Dead on right. Absolutely. Apple didin't even like DRM... they had to do it.

      Is that why they were claiming jailbreaking was highly illegal and it would crash the phone towers?
      http://apple.slashdot.org/story/09/07/29/1440233/Apple-Says-iPhone-Jailbreaking-Could-Hurt-Cell-Towers

      --
      This space for rent.
    17. Re:Why not DRM? by commandermonkey · · Score: 1

      Jailbreaking is hardly the standard. The vast majority of users don't want to mess with their phones in that way.

      And knowing how to find pirated games, their cracks, software for mounting the imgs, how to install the cracks is standard?

      If you want to play the DRM free games on your phone you can find a way to jailbreak it.

    18. Re:Why not DRM? by amicusNYCL · · Score: 4, Insightful

      Apple didin't even like DRM... they had to do it.

      Yeah. If there's one thing Apple hates, it's controlling the user's experience.

      Sorry, I meant "managing their rights".

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    19. Re:Why not DRM? by Anonymous Coward · · Score: 0

      I find that difficult to believe, given the draconian control Apple asserts over the app store. It's their way or the highway, so on what basis would they have had to accept DRM against their wishes?

      It couldn't possibly be that your initial premise about being draconian is incorrect, could it?
       

    20. Re:Why not DRM? by recoiledsnake · · Score: 1

      "Apple proved you can cut down on piracy with DRM with their App store for the iPhone and iPad."

      No they didn't; they did it with pricing and convenience. The somewhat-loosely-restrictive DRM on Apple's wares is easily broken. What the iTunes and App stores have shown is that if the prices are perceived as reasonable, and the DRM doesn't get in their way (much), people will not bother with piracy.

      The somewhat-loosely-restrictive DRM? How?
      They reject perfectly good apps for capricious, inconsistent reasons.
      See one among many http://apple.slashdot.org/story/10/11/29/1633249/Apple-Bans-Android-Magazine-App-From-App-Store?from=rss

      They also claimed that jailbreaking is a criminal offense. Their users are none the wiser anyway. But the upcoming forced 30% cut of all subscriptions and possible ban on Netlix and Kindle may result in users finally noticing if their prices go up or if their apps are pulled by Apple.

      --
      This space for rent.
    21. Re:Why not DRM? by bigstrat2003 · · Score: 1

      If you really believe that, you've lost all touch with reality.

      --
      "16MB (fuck off, MiB fascists)" - The Mighty Buzzard
    22. Re:Why not DRM? by Anonymous Coward · · Score: 0

      Pretty much already exists with Hackulo.us

    23. Re:Why not DRM? by jedidiah · · Score: 2

      The problem with DRM is that the original is not a "clean copy" by any stretch of the imagination. That's the fundemental problem with DRM. They take the original and screw around with it in some way as to make it less useful to the customer.

      DRM only punishes the "honest customer".

      It doesn't stop anything, or even really slow it down any...

      --
      A Pirate and a Puritan look the same on a balance sheet.
    24. Re:Why not DRM? by Anonymous Coward · · Score: 0

      I don't think Apple had to be persuaded very hard to add DRM. After all, it's not as if they had to suck up to the RIAA to set up the App Store, and yet: there's DRM on it.

    25. Re:Why not DRM? by Anonymous Coward · · Score: 0

      Is that why they were claiming jailbreaking was highly illegal and it would crash the phone towers?

      In all fairness, Apple never made the claim that it would crash cell towers, only Wired and Slashdot did.

      Apple only states in the PDF that jailbreaking can remove all restrictions to the base band radio, which would make it possible to run software that can reprogram the radio and cause harm to AT&T's network.

      And that is very true. With the stock firmware the OS will not allow one to blast random data out of the radio (or any data that an API doesn't provide for)
      With jailbroken firmware, you can talk right to the radio over its serial IO, and send it pretty much any command it supports, including letting you send any data over that radio you wish.

      This has been proven true as there are plenty of exploits out there (for all sorts of phones, not just iPhone) that exploit bugs in the GSM network.
      Recently there was one that lets you exploit other phones over SMS.

      Stock firmware does not let you do this, and jailbroken firmware will happily allow it.

      This is all Apple stated in that PDF.
      That it would guaranteed crash towers is something wired made up.

      Of course Apple did say it was highly illegal. They view it as a copyright violation (Which if that was true, would be illegal)

      I should also add that without the DMCA exception for jailbreaking, it _would_ be a copyright violation, and thus illegal.
      The whole point of that PDF was to convince the copyright office to not exempt jailbreaking, so writing with the assumption of the law as it was at the time only makes sense, and it is only not true because the copyright office decided it shouldn't be and added the exception in the first place.

    26. Re:Why not DRM? by Antisyzygy · · Score: 1

      Exactly. An application that costs 5 bucks looks a lot better than a software suite that costs 250. Even if you spend 5 dollars 50 times you are perceiving that you are getting more for less. Additionally, most people don't want to buy whole albumns simply because half the songs on them are crap. Steam also has it down. When Steam does game sales, I purchase 5 times what I normally would. These companies need to realize that if you lower prices, you will make more money as evident by Apple and Steam.

      --
      That brings me to an interesting point, / . is just "the ramblings of socially-inept, technology-literate news-mongers".
    27. Re:Why not DRM? by Anonymous Coward · · Score: 0

      You have just described an Apple fanboy. People railed against DRM on here when it was Palladium or Vista. When the real DRM stares in their face, they're all quiet.

    28. Re:Why not DRM? by subanark · · Score: 1

      DRM only punishes the "honest customer".



      Does it? If you have a pirated product, upgrading it can be a pain at times. Its not streamlined into the program, and often times you have to redownload the newest version. Also if the game has multiplayer, you will have problems connecting to the official server and playing with others. If the game is popular enough there might be private servers doing this, but the player base on those will almost always be lower than the official ones.
    29. Re:Why not DRM? by tverbeek · · Score: 1

      You seem confused by the term "DRM". It has nothing to do with Apple's app-approval process or their policies requiring a cut of the revenue. Go ahead and complain about those all you want (because you have a good point there), but don't confuse them with DRM.

      An example of Apple's DRM are the restrictions on how many devices you can load one of the music files or app bundles onto, and the restrictions on moving files from an iPod to a computer rather than the other way 'round. By allowing users to play a music file on 5 different computers/iPods, they undercut the user's motivation to go to the torrents for DRM-free MP3s. That's what "somewhat-loosely-restrictive DRM" means.

      --
      http://alternatives.rzero.com/
    30. Re:Why not DRM? by MBGMorden · · Score: 2

      Exactly. Amazon figured this out with music but I don't know why everywhere isn't figuring out that DRM doesn't work.

      Take any DRM'd TV episode, song, game - whatever. You, the paying customer, have this huge list of things you can't do with it. Can't play it on a different computer. Can't play it on Linux. Can't stream it to your media center in the living room. Hard drive crashed? Sorry - even though you backed up the file there is some stupid keyring system that you didn't backup and it can't be recreated. All this bulslhit stacked on to "stop piracy".

      Now, with *all of that headache* in place, go to The Pirate Bay. Type in the name of said item. Bam. Completely unhindered versions of it available with two clicks.

      As a testament to how stupid it is, when I switched my music player from an iPod Touch to my Android phone, I still had some Apple DRM'd songs left over in my iTunes library. With an afternoon and a trip to a torrent site I was able to replace all my DRM'd files with freshly "pirated" (but working) copies of the songs I'd already paid for . . .

      --
      "People who think they know everything are very annoying to those of us who do."-Mark Twain
    31. Re:Why not DRM? by amiga3D · · Score: 1

      Actually I love the new iPad. I want one but can't bring myself to purchase a device that is so locked down. I want it to run what I want and operate the way I want. It's too bad that Apple makes such nice hardware and then cripples it with their policies.

    32. Re:Why not DRM? by recoiledsnake · · Score: 2

      You seem confused by the term "DRM". It has nothing to do with Apple's app-approval process or their policies requiring a cut of the revenue. Go ahead and complain about those all you want (because you have a good point there), but don't confuse them with DRM.

      An example of Apple's DRM are the restrictions on how many devices you can load one of the music files or app bundles onto, and the restrictions on moving files from an iPod to a computer rather than the other way 'round. By allowing users to play a music file on 5 different computers/iPods, they undercut the user's motivation to go to the torrents for DRM-free MP3s. That's what "somewhat-loosely-restrictive DRM" means.

      What it the mechanism by which the App-Store policies and revenue cuts are enforced? Isn't that DRM? What would you call it?

      --
      This space for rent.
    33. Re:Why not DRM? by MobileTatsu-NJG · · Score: 1

      "Apple proved you can cut down on piracy with DRM with their App store for the iPhone and iPad."

      No they didn't; they did it with pricing and convenience. The somewhat-loosely-restrictive DRM on Apple's wares is easily broken. What the iTunes and App stores have shown is that if the prices are perceived as reasonable, and the DRM doesn't get in their way (much), people will not bother with piracy.

      It's not just the prices. If I purchase an app for my iPhone, my iPod and my iPad also gets a license for it. They've increased the value of the software by doing that, and it's a lot more fair to boot. They've lowered the risk of purchasing the software, which is the opposite of what a lot of other companies do when they get DRM involved.

      Basically what I'm trying to say in support of your statement is that it's all about value. If an app costs $5.99, the actual value of that price changes depending on how long it's likely to be a useful app. I'd rather pay $60 for a game like Spore using Apple's policy than $50 for EA's "you can only install it five times" mandate.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    34. Re:Why not DRM? by SplashMyBandit · · Score: 1

      Mate, 8 year old kids can find DRM free games on the Intertubez. It is not rocket science to find the stuff (although it *is* rocket science to perform the DRM circumvention hacks to begin with).

    35. Re:Why not DRM? by MobileTatsu-NJG · · Score: 1

      Obviously people that feel Apple has been successful with DRM have failed to see what the public is doing with such jailbreaking tools as Green Poison...

      They 'fail to see' because there ain't a lot of people around to be seen.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    36. Re:Why not DRM? by MeateaW · · Score: 2

      I've helped all of my "the public" class of friends jailbreak their iDevice.

      My boss is routinely jailbreaking iDevices for his kids-friends.
      In fact, I know of only 1 of my friends with an iPhone that doesn't have it jailbroken, and he can do it himself, and only doesn't because he had a bad experience with the 3G getting worse battery life when he jailbroke it 2+ years ago. (ie not because he can't).

      So I think its more like 0.0003 percent :D

    37. Re:Why not DRM? by h4rm0ny · · Score: 1

      Jailbreaking is hardly the standard. The vast majority of users don't want to mess with their phones in that way.

      And knowing how to find pirated games, their cracks, software for mounting the imgs, how to install the cracks is standard?

      Well if you download a pirated song or a pirated computer game, you don't normally have to mess with your OS to do that. But when you jailbreak your phone, to most people that is a risk - they are messing with their phone in some unapproved way. That is where the difference lies. That's what I was talking about when I said the vast majority of users don't want to mess with their phones in that way. And I think that stands up. I don't have figures for it, but I'm confident that the overwhelming majority of people who buy a phone (usually on a contract), don't want to start downloading programs from the Internet to start fucking with the "insides". Very different from playing a pirated MP3 on that phone.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    38. Re:Why not DRM? by h4rm0ny · · Score: 1

      Same here. It's a really nice device in so many ways, but I want to have more control over it. And really bizarrely, I quite like the Windows Phone 7 but again, have a problem with having to do everything with it via the bloody Zune software. If I buy something on a contract, fair enough. But when I pay for a product outright, I want to own it. Closed markets are risky.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    39. Re:Why not DRM? by Anonymous Coward · · Score: 0

      google "Installous". (mentioned by AC below).

      it downloads app descriptions from apple
      it lets you search by app name
      gives you links to all versions that have been cracked, including a link to the app-store so you can go buy it legit (must help them sleep)
      and manages updates for the pirated apps. (so it tells you "get this app!").
      the "downloads" are handled by iphone friendly sites that run like rapidshare.
      a particuarly vigilant developer could send DMCA letters to these sites and probably keep it out of pirates hands, but it'd be a daily/hourly job of checking installous and removing apps for anything popular I'd wager.

      oh, and it even lets you share apps with your friends, both open installous, and you can send pirated apps via wifi or bluetooth, saves your friend having to download it themselves. (handy for those 100mb+ size apps).

    40. Re:Why not DRM? by alienzed · · Score: 1

      He wrote "cut down", not "eliminate".

      --
      Never say never. Ah!! I did it again!
    41. Re:Why not DRM? by Ossifer · · Score: 1

      Yes, exactly. I once spoke with a rep from Macrovision who exclaimed that the purpose of their analog copy protection was to stop housewives from making copies with two VCRs.

    42. Re:Why not DRM? by bennomatic · · Score: 1

      Of course, the silly thing about that is that the sheer amount of time it takes to duplicate tapes was probably enough of a hindrance to "housewives", while Macrovision's protections did nothing to stop the real pirates--the ones who actually made a profit selling thousands of unlicensed copies of movies--from doing their thing.

      --
      The CB App. What's your 20?
    43. Re:Why not DRM? by Anthony+Mouse · · Score: 1

      That's why the copyright moguls are pushing ACTA and son-of-ACTA.

      You've got it right for the wrong reason. They're pushing son-of-ACTA for the reason stated in this article -- lower prices.

      But not for you. At the expense of you, as a matter of fact. They want to legislate, through another flagrantly undemocratic secret treaty, the enforcement of price discrimination. That way they can raise prices in the US and western Europe while reducing prices in poorer countries (and thus making labor here even less competitive with labor there), without anyone being able to arbitrage the difference because it will be prohibited.

      So I hope you weren't expecting the corporate response to this study to be in your interests.

    44. Re:Why not DRM? by monkyyy · · Score: 1

      that is the app store policies, not drm
      the drm is very weak, there is an app that will crack other apps automatically, not sure how well it works but the fact someone tried means "loosely"

      --
      warning pointless sig
    45. Re:Why not DRM? by monkyyy · · Score: 1

      "While a jailbroken iPhone, iPod, or iPad prevents people from using the App store while in broken mode"
      ummmmm no, not true at all

      --
      warning pointless sig
    46. Re:Why not DRM? by yeshuawatso · · Score: 1

      You will only make more money if the distribution method doesn't add additional cost to each unit sold. For instance, selling a game on Steam or even the App Store has a fixed cost. Your percentage of your sell doesn't change with the number of units that are pushed through the wire. However, if you were to sell that same game on a physical medium, then your cost vary with your total units at the margin level, especially since you have to pay for the discs, books/instructions, box, cd case, shipping packages, and even freight.

      What companies need to realize is that they should lower the price of DIGITAL distribution to combat piracy, not keep the digital copy at the same price as the physical medium. When people pirate a digital copy, they just copy the 0's and 1's but strip out all of the protection stuff, it's theft, but one could argue that the creation of the 0's and 1's could be randomized and re-created without the assistance of the copyright owner. When they take the physical medium from a store, that's unquestionable theft.

    47. Re:Why not DRM? by yeshuawatso · · Score: 1

      Still, statistics show that your "friends" will tend to be like you in terms of education, buying habits, hobbies, etc. They're similar to you. Not to be untrue about the jailbreaking though. I have numerous friends who aren't as technical as I am, but still understand the value of jailbreaking their devices, just not enough technical courage to jailbreak it themselves. To illustrate my point, one of my friends got an Android phone and asked me if I could jailbreak it (he didn't know it was called rooting for Android) so he could download apps off of the net. I kindly informed him that Android devices didn't need to be rooted for this purpose, unless he was on an AT&T Android phone, and that most of the apps on the Android Market are free anyway.

    48. Re:Why not DRM? by Nyder · · Score: 1

      You'd be surprised how much better pirated versions of games can be due to buggy or invasive DRM. Even as simple as not needing to put in the DVD each time you want to play the game can be enough drive for someone to download a no CD hack if not outright pirate the game.

      Even games I buy, I usually use the crack for it. A lot of times, I just use the pirated version with my CD key.

      Why? Because of the crappy DRM.

      I'd rather take the chance the crack might be screwed up then run something with DRM on my computer.

      --
      Be seeing you...
    49. Re:Why not DRM? by yeshuawatso · · Score: 1

      You obviously don't have a jailbroken iOS device. A lot of those bundled apps on bittorrent have some big name publishers in them. EA almost always has the top 4-6 out of 10 "top game apps" on the app store, and they get added right along with the rest of these apps. While the small developer may not have the cash to go after the seeders, EA definitely does, and they'll go after them for their own self interest while consequently help the smaller guys for a little while.

      As far as finding, downloading, and installing any app, check out installous. I won't provide you the link, you can Google it, but it's what pirates too cheap to pay $0.99 for an app will glamor over to get their app fix. Installous thumpers that think the app is facilitating a "try & buy" option for iOS need a reality check. While this may be true to an extent, the app needs an automatic uninstall if they want that to stick; otherwise, they're just full of it.

    50. Re:Why not DRM? by recoiledsnake · · Score: 1

      How are the app store policies enforced? Due to what feature are people unable to installing programs off the web like they do on Macs?

      --
      This space for rent.
    51. Re:Why not DRM? by ieatcookies · · Score: 1

      Couldn't agree more. You make it so easy to throw a few dollars at an album of music and you win. iTunes is the reason I don't even bother looking for album torrents and they're also the reason I haven't set foot in a cd shop in years. I can preview, buy a single song at minimal expense, or buy an entire album, all with just a click or two. Want to stop piracy, do this. Give iTunes some competitions and the consumer will win win win.

    52. Re:Why not DRM? by Karlt1 · · Score: 1

      An example of Apple's DRM are the restrictions on how many devices you can load one of the music files or app bundles onto, and the restrictions on moving files from an iPod to a computer rather than the other way 'round. By allowing users to play a music file on 5 different computers/iPods, they undercut the user's motivation to go to the torrents for DRM-free MP3s. That's what "somewhat-loosely-restrictive DRM" means.

      Where have you been for the last three years?

      Let's see where to start?

      1. Apple has been selling DRM free AAC files that can be used by any device that plays AAC since 2008 -- not just 5. And just in case you didn't know AAC is not an Apple format and its supported by every modern cell phone.

      2. You can load apps you purchase on any number of devices you own.

      3. You can copy any purchased music whether it was purchased on another computer or on the device by right clicking on it within iTunes and choosing "Transfer Purchased Music" (I can't remember the exact command)

    53. Re:Why not DRM? by monkyyy · · Score: 1

      hmmm that is a excellent questoin, what would you call the base system anti-open programing?
      its not "rights management" but more of a feature that apple didnt program in
      in other words they weren't directly crippling software like drm does but rather did it indirectly by "limiting hacker access to the os"

      hardware rights management?

      --
      warning pointless sig
    54. Re:Why not DRM? by commandermonkey · · Score: 1

      Those same 8-year olds can probably find how to jail break their phone then.

      Have things changed that much in the last few years? Forums where you find pirated PC software used to be littered with comments along the lines of "The isn't the game its only a .rar file which must be a virus!!11!" or "What does mounting mean." or "Whats YASU?". Even if there is no DRM there is still the barrier of SecureROM, mounting tools, proper burner settings, etc. The initial setup to get some pirated games to play requires a decent amount of knowledge and system tools that the average computer user(not Slashdot reader, but computer user) doesn't know or have.

      If you know what you are doing is it really all that difficult to play pirated games, no. But its also not all that hard to jailbreak your phone once someone posts instructions.

    55. Re:Why not DRM? by commandermonkey · · Score: 1

      I still don't see how its any different than playing pirated games on a computer. Many pirated games require items that modify the OS to break SecureROM, reroute packets to prevent calling home, etc. There is also the risk of the downloaded game carring a payload that messes with the OS. How is that any different than breaking out of CHROOT jail and running an unapproved app?

      Where I agree with you is that either pirating apps on the PC or mobile is very different than playing a pirated MP3, but only because a pirated MP3 has the same barrier to use on both platforms. If all you are interested in is pirated music you don't need to jailbreak your phone.

    56. Re:Why not DRM? by dadelbunts · · Score: 1

      Thats what i was implying with my sarcasm. I often download cracks to games i have legitimately purchased to not have to deal with draconian DRM. Or straight up download pirated versions and use the key. I dont have a problem with steam games tho, that works out nice.

    57. Re:Why not DRM? by vuffi_raa · · Score: 1

      y allowing users to play a music file on 5 different computers/iPods, they undercut the user's motivation to go to the torrents for DRM-free MP3s

      or amazon... they have DRM free files too -
      and personally, I don't see how it dissuades anyone from torrenting or purchasing elsewhere something that they want - I can purchase or download files from elsewhere and bring them into itunes without issue AND back them up in case of a crash or hardware failure.. but I can't do that if I buy it from apple. Just being able to listen on 5 different itunes installations doesn't help that.

    58. Re:Why not DRM? by h4rm0ny · · Score: 1

      I still don't see how its any different than playing pirated games on a computer. Many pirated games require items that modify the OS to break SecureROM, reroute packets to prevent calling home, etc. There is also the risk of the downloaded game carring a payload that messes with the OS. How is that any different than breaking out of CHROOT jail and running an unapproved app?

      True, I was talking primarily about music and movies, rather than games. Modifications to the OS to break SecureROM or whatever probably are pretty significant, though there will be plenty of people lack your understanding to appreciate that the way that. But yeah, I've never pirated a game so perhaps hadn't realised how involved this had become. But music and movies, sure.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    59. Re:Why not DRM? by Kitsune+Inari · · Score: 1

      It still makes sense, if I understand it right: Apple utterly hates that anybody other than Apple themselves has any control over anything that happens in their iSomethings, and the DRM meant that the Crapp^HCopyright holders had some control over iTunes content.

  3. How cheap? by Anonymous Coward · · Score: 0

    I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

    1. Re:How cheap? by Ja'Achan · · Score: 1

      You're not going to stop people from pirating (not unless you're going for a full all-controlling dictatorship). The best you can do is make a little profit on your investment.

    2. Re:How cheap? by Anonymous Coward · · Score: 0

      No, probably not, though you are at parity with most sold apps so you fall in with the mix of everyone else. People who pirate your game at this point are unlikely to ever pay you money for it. Still, if you're making money (and Angry Birds makes money at 99 cents) count that as a victory. You wrote a game and published it and even made some money from it. That would have been impossible for you, even 10 years ago.

    3. Re:How cheap? by MyLongNickName · · Score: 1

      yes. you need to drop it to zero cents. Then only a few will pirate it.

      You see, we have a lot of folks who want to wax phiosophical about why software should be free, why piracy is a good thing, and hey.... information wants to be free.

      The reality is people are cheap bastards that want the world to pay them well for little effort but don't want to pay for other people's efforts. Rich, poor, people are all alike in that regard. Some of us are smart enough to see our own shortcomings and deal with it in a grown up fashion. The rest troll Slashdot.

      --
      See my journal for slashdot ID's by year. Mine created in 2005. http://slashdot.org/journal/289875/slashdot-ids-by-year
    4. Re:How cheap? by Anonymous Coward · · Score: 0

      Unless you post more information on your game it will be hard to tell but my guess is that people do not think that they their worth of money. Perhaps it just has to be better.
      OTOH there are so many iPhone games out there that I am surprised that anyone even bothered to look at your game.

    5. Re:How cheap? by Desler · · Score: 1

      Duh! How dare you expect to be paid for your work. Those pirates are ENTITLED to your work for free!!

    6. Re:How cheap? by LanMan04 · · Score: 5, Insightful

      I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

      Try selling at it $5.99 and see what happens to the app's piracy rate...

      --
      With the first link, the chain is forged.
    7. Re:How cheap? by h4rr4r · · Score: 4, Insightful

      Don't worry about the people pirating it, just make it the price at which you make the most money even when some do pirate it. If making it $0.50 would convert enough pirates to buyers than do that, if not don't.

    8. Re:How cheap? by Anonymous Coward · · Score: 0

      RTFA. There's always going to be a group of people pirating your crappy game.

    9. Re:How cheap? by h4rm0ny · · Score: 1

      Unless you post more information on your game it will be hard to tell but my guess is that people do not think that they their worth of money. Perhaps it just has to be better.

      If someone wants to spend time playing a computer game, $0.99 isn't going to put most people off. More like people thought it was worth their money but thought free was even better. If you want a more rigorous logical argument, my time is worth more than $0.99 per hour and so is almost everybody else's. So if I spend an hour on a game, I'm already paying significantly more than $0.99 in real terms. That puts the lie to the notion that it is overpriced.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    10. Re:How cheap? by FumarMata · · Score: 1

      You mean that if "a pirate" downloads it and after playing it, he sees that it's worth his money, he'll go to the app store and buy it? No, the game is good enough, and is worth more than 1 $. I was going to shamelessly promote it here... but there are too many pirates reading.

    11. Re:How cheap? by shentino · · Score: 1

      Thing is, even if you paid people to buy your app, negative price, you'd still see pirates.

    12. Re:How cheap? by cpu6502 · · Score: 0

      >>>I am selling an iPhone game at 0.99 $ and there's still people pirating it.

      Good news!
      I'm neither buying nor pirating your game.
      Feel better? (wink) Some artists claim they just want their works to be seen --- if they gain fans along the way, and the fans are willing to pay, that's just an extra icing on the cake. This is why persons like James Patrick Kelly give away half of their creations, figuring the extra visibility will gain them a new fan (like me).

      --
      My AC stalker: " I personally agree with your posts most of the time, but that won't keep me from modding you troll"
    13. Re:How cheap? by Anonymous Coward · · Score: 0

      Yup, same here. 99c is apparently not low enough. I still see every revision on pirate sites shortly after it is released.

    14. Re:How cheap? by Anonymous Coward · · Score: 0

      So you'd rather throw away any potential sales, just because you're afraid someone will go download it for free?

    15. Re:How cheap? by h4rr4r · · Score: 0

      Excellent point and the kind of braindamaged thinking common among the drm supporters.

    16. Re:How cheap? by PitaBred · · Score: 1

      The pirates wouldn't buy your product anyway, so you aren't really losing money. They're just free advertising if you have a good product.

    17. Re:How cheap? by AndrewNeo · · Score: 1

      I think this is mostly because some of said pirates might tend to avoid the appstore entirely, or dislike having DRM on their packages (which doesn't really make sense for the end user ON their device). Their loss though, since you don't get auto-updates.

    18. Re:How cheap? by Anonymous Coward · · Score: 0

      And you are the only person selling an iPhone game for 99 cents, right? Or have you yourself purchased every 99-cent app in the store, totaling in the hundreds if not thousands of dollars?

      Demand, meet supply.

      or:

      Yes, it has to be cheaper. Does this surprise you? Then you are part of the problem.

    19. Re:How cheap? by phek · · Score: 1

      I don't pirate games, but I also don't usually buy any either. The reason for that is I really have no idea if a game is good or not until i play it. Therefor the only games I have bought for my phone are ones that offer a good free version that can continue to keep me entertained. I assume there are at least some pirates who think the same way. $1 may not be much, but I'm not about to throw away $20 looking for a game I enjoy which I would only be willing to pay a dollar or two for.

      Perhaps your entire game should be free and make money off advertising instead? Then you don't have to worry about pirates.

    20. Re:How cheap? by vux984 · · Score: 2

      Try selling at it $5.99 and see what happens to the app's piracy rate...

      I expect the absolute piracy to stay the same.
      I expect total legitimate sales to fall through the floor.
      Thus piracy rate will skyrocket *

      Note that "Piracy Rate" (defined here as the ratio of piracy to legit sales will increase dramatically as an artifact of the legitimate sales crashing, not as a result of any increase in actual piracy.

      I seriously doubt there is anyone paying for $1 apps that would jailbreak their phone to pirate a $5 one. Maybe if the app pricing overall jacked up to $5 we would see an actual expansion in the number of pirates result, but not over one app.

    21. Re:How cheap? by cheekyjohnson · · Score: 1

      More like people thought it was worth their money but thought free was even better.

      Which people? Do you mean a few people? The purpose of this lowering prices isn't to make sure that all people buy the product. No, it's to try to get more people to buy the product. In fact, we don't even know how many 'pirates' there are (such a thing would be nearly impossible to track). All he mentioned was that there was "still people" 'pirating' his game, not how many, how much fewer than there was before, or how he can even accurately guess the amount of 'pirates'.

      That puts the lie to the notion that it is overpriced.

      "Overpriced" is subjective.

      --
      Filthy, filthy copyrapists!
    22. Re:How cheap? by MobileTatsu-NJG · · Score: 1

      I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

      No, it has to be fun. Notice lots of other apps are selling quite happily at higher prices?

      You're still not entitled to money, you have to delight customers to get it.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    23. Re:How cheap? by FumarMata · · Score: 1

      Who told you that it's not fun? I have been featured elsewhere, it's having it's rate of success, top 25 in Games in USA and other countries. No I'm not a millionaire. No, you don't have to tell me how to do my job. And I'm totally entitled to money.

      But the question is why is people still pirating 0.99 $ games? Are you saying that people pirates games because they are not fun? And when will they know that the game was fun? Before or after pirating it? ...really?

      Even if my game is crap, why are you entitled to enjoy the crap that took me 6 month to produce, paying everybody's salaries, for free?

    24. Re:How cheap? by Anonymous Coward · · Score: 0

      I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

      I large portion of iPhone games are knockoffs of each other. If you fall in to that category, well you deserved to be pirated. If that's not the case than maybe people or just trying it before they buy it. A very common practice in the iPhone apps world.

    25. Re:How cheap? by MeateaW · · Score: 1

      you get semi auto updates, go to pirate store and click "update".

    26. Re:How cheap? by Rary · · Score: 2

      I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

      There are people who will never pirate anything. These people will either buy the product, or simply not buy it. Price it to convince these people to choose to buy over not buy.

      There are people who will buy if it's cheap enough, or pirate if it's not. Price it to convince these people to choose to buy over pirate.

      There are people who will pirate at any price. Forget them. You can't get their money, no matter what you do, and they're not costing you a penny. You need to get over it and worry only about the first two groups.

      At $0.99, I'd say you're probably doing just fine.

      --

      "You cannot simultaneously prevent and prepare for war." -- Albert Einstein

    27. Re:How cheap? by MobileTatsu-NJG · · Score: 1

      But the question is why is people still pirating 0.99 $ games? Are you saying that people pirates games because they are not fun?

      Welp, they certainly don't know if it is or not, do they? Maybe they're curious. Maybe they're not quite sold on it. Maybe they've heard about about it but not heard enough about it. It'd be interesting to know if you have a free/lite/ad-supported version. If you don't, there's part of your piracy right there. For whatever reason, they weren't sold on the idea of paying it when the idea was proposed to them. That's on you, not them. What can you do? Make the game more fun.

      Even if my game is crap, why are you entitled to enjoy the crap that took me 6 month to produce, paying everybody's salaries, for free?

      If the game is crap, they're not enjoying it. Why are you entitled to their money if they're not satisfied? If they didn't pay for it, and they end up playing the game a lot, they're in the wrong. I'm willing to wager, though, that the vast majority of the people that pirated your game didn't do much more than tinker with it for a few minutes. And, ya know what? The ones that DID enjoy it are most likely going to be the ones to be first in line to purchase the sequel.

      Treat it as an opportunity.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    28. Re:How cheap? by Anonymous Coward · · Score: 0

      Piracy will never fully end. All you can do is find the optimum revenue point. That said, there is a way to compete with free: easy. Make it easy for people to pay you to do whatever it is they want to do, especially if they were going to find a way to do it anyway without paying you.

      The easier you make it to give you money, the more people there are who will be willing to do that. In the same vein, remember that DRM only hurts paying customers; pirates remove it. One of the best ways to get people to pay you is to make them *want* to support you. To do that, though, they have to know you, the developer.

      Dwarf Fortress, for example, has many thousands of people donating to support an alpha version of a game. The author is very active in the community he created and so people choose to support him, even though the game itself is free. So the game is immune to piracy by virtue of being free, yet it's enough money that it's his sole income.

      People like him are the businessmen of the future.

    29. Re:How cheap? by h4rm0ny · · Score: 1

      More like people thought it was worth their money but thought free was even better.

      Which people?

      Those pirating it.

      Do you mean a few people? The purpose of this lowering prices isn't to make sure that all people buy the product. No, it's to try to get more people to buy the product.,

      Agreed. My point is that $0.99 is so low to most people for a single purchase, that it's not a factor stopping them from buying something if they have even a mild desire to have the product. Lowering the price below the point where nearly everyone is already willing to pay, makes no sense for the seller and makes little difference to the buyer. My time is worth a lot more than $0.45 per hour (assuming he cut prices in half), so assuming I'm going to spend an hour playing some game, a price reduction is irrelevant to me.

      In fact, we don't even know how many 'pirates' there are (such a thing would be nearly impossible to track). All he mentioned was that there was "still people" 'pirating' his game, not how many, how much fewer than there was before, or how he can even accurately guess the amount of 'pirates'.

      True. I'm not debating that point, I'm just refuting the GP's slightly catty suggestion that the piracy (great or small) is because of the cost.

      That puts the lie to the notion that it is overpriced.

      "Overpriced" is subjective.

      Actually, I'm not talking from my own point of view, but from the market's in general. We can see whether large numbers of people are willing to pay for something at a given price or not. In fact, these companies put a lot of research into such things.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    30. Re:How cheap? by Purity+Of+Essence · · Score: 1

      yes. you need to drop it to zero cents. Then only a few will pirate it.

      Not so fast. On that very point YoYo Games CEO Sandy Duncan recently had this to say about a couple of their free games:

      ... we’ve had some very very interesting advertising revenue from some games that’s made us realise that ad supported games are viable.

      I’d probably say at the moment that commercially nothing is viable on Android, piracy is really high, people even pirate the free games! They upload the apps to their websites and get paid from the ads on their website, we don’t even know if they rip our own ads out of the games and insert their own.

      We see some weird statistics, we use AdMob for most of our ads at the moment. On the Android version of Simply Solitaire we get the same number of impressions as we do on the iPhone version and yet the game has had five times as many downloads on iOS as there been officially from the Android Marketplace. It’s a good reason to have adverts in the game because then it doesn’t matter where the game is downloaded from.

      Source: http://gamemakerblog.com/2011/03/02/sandy-duncan-interview-app-publishing-process/

      --
      +0 Meh
    31. Re:How cheap? by JamesP · · Score: 1

      Is there a demo version?!

      I wouldn't mind paying $1 for a game (or $5, etc) but I'd be mad at paying $1 for a lousy game (I'm not calling your game lousy, but the majority of games are)

      --
      how long until /. fixes commenting on Chrome?
    32. Re:How cheap? by lerxstz · · Score: 1

      I like your reasoning, but I think there is another category: There are also people who would pirate if it was available pirated, but would resort to buying it (if it was cheap enough) if they couldn't get it free. So I think that the pirate is at least costing him some money.

      --
      I chose to end my comments, not with a rim shot, but a long decaying F#7sus4
    33. Re:How cheap? by FumarMata · · Score: 1

      Yes, you are right. I can't convince pirates and I'll never get their money and I don't have the feeling of "i'm not rich because of pirates"
      But I would like we all to agree that it's at least a lack of decency and respect for other people's work, there is no fair reason why you would have the right to pirate a 0.99 game.
      It's not food, medicines or the right to have a house. It's a 0.99 game that you are pirating while having a 4.99 frapuccino

    34. Re:How cheap? by ynp7 · · Score: 2

      I think it's safe to say that anyone pirating a $1 app isn't going to be convertible. They aren't part of the potential customer pool and the only sensible thing to do is ignore them and move forward. If the app were more expensive there'd very likely be some room to address at least some pirates on price.

    35. Re:How cheap? by Clever7Devil · · Score: 1

      You made the point I came in here to find. Let me reiterate: If piracy != lost sales, what is the problem exactly? Now we all know the media cartels will threaten politicians with lower revenues (be it taxes lost or contributions) due to piracy regardless. But from a business point of view, why lower prices to convert pirates if the current model is more profitable? The end game is always to raise prices and lower piracy. Whatever it takes.

      --
      "By the time they had diminished from 50 to 8, the other dwarves began to suspect 'Hungry.'" -Gary Larson
    36. Re:How cheap? by Anonymous Coward · · Score: 0

      So I am stuck with ads in a game because people are too fucking cheap to buy a game? Thanks a lot, assholes.

    37. Re:How cheap? by Coeurderoy · · Score: 1

      No, some people just pirate at "any price" because they are ***
      Other would pay, but they have jailbreaked their phone to do "X" for a "debatably ok reason", and now it's actually easier to pirate your software than to pay it.
      Others do not have a credit card, or at least one that your payment processor would accept (i'm not writing this anywhere from the G20 :-) and others do not hava a credit card because they are not "adults"

      A minority will pirate it, love it and then pay it (unfortunatelly this minority is probably refusing to use the kind of phone you wrote your program for, and they would like to have the source code also ... so it's not a very good solution for you :-))

      Anothfer element to take in account is that software is NOT like music or video, I'm using probably around 100 software "that I really need" (including ed and bc :-))
      I do have way more "elements of music"...

      So the business models are different.

      A big part of your problem, and it's worse in the music business is a kind of "prisoners dilemna", if I sell my music for 99c but most users are using a torrent because it is way easier (not to mention cheaper) than buying the music of all the others who sell it for 10$, I will sell to the "RIAA compliant crowd" but get a small ammount of money because my price is low, maybe even less because the perceived quality in comparision with the competition will be seen as "low"... (it's cheap you see...)..

      So hopefully competition will eventualy drive the price down and the convenience up...
      meanwhile I must confess, there is a very convenient service where I leave where I can get about any CD or DVD for 1 or 2 dollars, and a pizza for 4 for 2$ more (but then the DVD is only 1$ so it's always cheap...)

      Not shre the MPAA would approuve;..

    38. Re:How cheap? by tompaulco · · Score: 1

      So computer programs are art and the programmer should just be happy to know that people are enjoying their work? Why not just go ahead and extend that to everything? Cooking is an art, why shouldn't the people at McDonalds be happy knowing that I am enjoying their craft?

      --
      If you are not allowed to question your government then the government has answered your question.
    39. Re:How cheap? by Nyder · · Score: 1

      I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

      I suggest you do some history checking of software.

      Piracy has been around since day 1. Sheesh, probably before that. Code sharing, program sharing, was what happened all the time.

      In fact, computer software & games have probably been pirated longer then you've been alive (have no idea how old you are).

      Your game is going to get pirated, no matter what. If your lucky, you made a good enough game that peeps like it, and you'll get paid by those that don't pirate. If it's a crappy game, you won't get much money.

      But being surprised that your game is being pirated only shows that you did NOT do your homework on selling software.

      You don't need to sell your game cheaper. Ignore the pirates, they are part of the scene. If you aren't making money on your game, don't blame it on the pirates, look at the facts. Was it one of a kind? Too hard to play? Boring after awhile? Was there way too many other games just like it? Was it a stupid game that a 5 year old would get bored with after 2 seconds?

      Piracy has been here since the beginning, and will be here to the end. The companies that bitch about it now so loud, have been making millions/billions of dollars over the years even with piracy around. It is nothing but a scapegoat people use to make excuses on why their products suck.

      --
      Be seeing you...
    40. Re:How cheap? by FumarMata · · Score: 1

      As I said before: I know that there are pirates and they are pirating and will pirate forever and I don't complain like "I'm not rich because of them". I am making (a bit) of money, my game is fun and not boring, feedback is great

      I only want everybody to agree that pirating a 0.99 game is LOW, indecent, unfair. Again: we are not talking about human rights, food, medicines, etc. we are talking about you pirating a 0.99 app while having a 4.99 frapuccino

      The companies that bitch about it now so loud, have been making millions/billions of dollars over the years even with piracy around I'm a guy programming for 6 months, paying an illustrator to make drawings and a band to make the music. Thinking that everybody is M$, Apple or Adobe is naive. Or a reason to not to feel guilty for stealing stealing the guy next door

    41. Re:How cheap? by Purity+Of+Essence · · Score: 1

      So I am stuck with ads in a game because people are too fucking cheap to buy a game? Thanks a lot, assholes.

      That's only true if YOU are too fucking cheap to buy a game. The same interview mentions that their ad-supported games can be purchased for an ad-free experience.

      --
      +0 Meh
    42. Re:How cheap? by jonhorvath · · Score: 1

      Hey! I thought my wife was quite happy knowing that I enjoyed the dinner she just cooked. Maybe I should start paying her for the service?

    43. Re:How cheap? by Tharsman · · Score: 1

      I don't think he is worrying about it. He is just calling out the absurdity of the article.

    44. Re:How cheap? by bhiestand · · Score: 1

      Well, I can say you suck at marketing.

      You've got us all talking about your game on a very popular forum, and you haven't even mentioned what the name of it is. I was interested, and might've bought it to try it out and give you some feedback.

      --
      SWM seeks new sig for a brief fling
    45. Re:How cheap? by Rary · · Score: 1

      I agree. Pirating a $0.99 game is pretty lame.

      By the way, I think I found your game. It looks good. I'd pay you the $0.99 if I had an iPhone, or if you had an Android version available.

      Best of luck to you!

      --

      "You cannot simultaneously prevent and prepare for war." -- Albert Einstein

    46. Re:How cheap? by Dan541 · · Score: 1

      The Pirates aren't customers anyway, so I wouldn't worry about them.
      I would instead just focus on the customers, especially their feedback.

      --
      An SQL query goes to a bar, walks up to a table and asks, "Mind if I join you?"
    47. Re:How cheap? by Dan541 · · Score: 1

      They are entitled to accept the generosity of others who wish to share with them. Didn't your mother ever teach you to share?

      --
      An SQL query goes to a bar, walks up to a table and asks, "Mind if I join you?"
    48. Re:How cheap? by xtracto · · Score: 1

      They are doing it because they can.

      You should add some type of online authentication mechanism. Really, it is the only way to stop piracy. Slashdot hivemind might not like it, but piracy has only lead to that.

      --
      Ubuntu is an African word meaning 'I can't configure Debian'
    49. Re:How cheap? by Anonymous Coward · · Score: 0

      Its not about absolute value, its about perceived value versus relative value.

      Games that cost $60 are worth say, $40 to consumers, so they can't buy all the ones they want and pirate some. This is saying that rather than fight pirates, lowering prices to that better spot of $40 will hit market perception and then more people will buy, and if you sell more copies at less profit, especially with virtual goods, you can still make more.

      your game costs .99. People who think it is worth .99 will pay it and play it. Hopefully some people do. If you iPhone game though isn't much of a game, then maybe they don't think its even worth .99 cents. Its not infeasible you could be selling them something simple they wouldn't use much and so they perceive it as worth less than one dollar. If it was just ten cents, maybe they'd buy it. Unfortunately, other people who would pay a dollar you'd lose out on then and only get the ten cents. Its tough, you gotta try to match what your target perceives.

      Unfortunately, this is all tied to a system of resource trading and scarcity that doesn't apply to software and virtual goods at all. In an ideal world, you'd produce your iPhone game, and then everybody in the world could just download it for free and try it. Then, those that used it would allocate the proper funds to you based on how much it was worth it to them.

      Oh wait, with piracy... thats kinda how it is. You just gotta learn to accept that if you're releasing a product, you're *selling* it to consumers, then ultimately you need to accept you don't have complete control of the whole market and you're at the whims of your customers.

    50. Re:How cheap? by Ryunosuke · · Score: 1

      And how many of those people who actually buy it, had it been unpiratable? Seriously, not every case of pirating is a lost sale. You sound like you're from 1999. Most pirates wouldn't buy it anyway. When I was a kid, I pirated stuff I had no intention of buying (I was poor, not like I could afford it anyway).

    51. Re:How cheap? by h4rm0ny · · Score: 1

      Well she taught me to share what was mine, yes...

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    52. Re:How cheap? by Dan541 · · Score: 1

      Well the movies people upload to bittorrent are theirs. They either purchased the original or someone else shared it with them. Sharing is just the decent human thing to do.

      --
      An SQL query goes to a bar, walks up to a table and asks, "Mind if I join you?"
    53. Re:How cheap? by Vanderhoth · · Score: 1

      I'm a software developer and I consider programming an art form.

      I have in the past given away small programs I've written because I take pride in what I do and want to share. Software development is now what I do for a living because of some of the programs I was willing to part with for free in the past. It worked well for me, now I get paid to do what I love.

      As for people working a McDonald's, the difference is they don't necessarily like flipping burgers, having customers yell at them all day, having to put up with ridiculous request from managers or the terrible work schedule. That's the difference if you love what you do and take pride in it, it's "Art". If you hate everything about your job, but it's the only way to make a living, it's just work.

    54. Re:How cheap? by secondhand_Buddah · · Score: 1

      Write off piracy to marketing coasts. Piracy is actually a very cost effective form of Viral marketing. It's free, and it can build you brand awareness rapidly. In fact, take comfort in the fact that people actually like your app enough to go to the trouble to pirate it. If your app is that good, you most certainly will be able to turn a profit from it, plus you will be able to leverage the sympathy of your existing market (including the pirates) for your next version.

      --
      Participatory Governance : The only feasible option for a real democracy, where everyone really does have a say.
    55. Re:How cheap? by tehcyder · · Score: 1

      You can't compete on price with $0.00 for a pirated copy of something.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    56. Re:How cheap? by One+Monkey · · Score: 1

      The difference is that there is very little currency in celebrity for software. I write software, novels and role-playing games. If people pirate either the role-playing games or the novels (I wish on the latter!) then I get exposure and the trickle down may work as you suggest. If someone pirates some software I wrote and I write more software the people who pirated and enjoyed the first program will not think "oh, this guy writes good software maybe I should reward him by paying this time" they'll either pirate it again because it's a useful thing to them or not. Programmers have no cachet when it comes to people thinking of them third-hand via the work they produce.

      --
      www.nodicerpg.com - Some RP stuff for free, some not so for free, but still cheap.
    57. Re:How cheap? by tehcyder · · Score: 1

      If piracy != lost sales, what is the problem exactly?

      That's a big fucking "if" and is contradicted by the many posters on slashdot, who will happily say that they only pirate because the evil, greedy media companies charge too much.

      You can't have it both ways.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    58. Re:How cheap? by tehcyder · · Score: 1

      All artists want their work to be seen/heard/read by as many people as possible, and to have as many fans as possible. They would also like to be able to earn a living by getting some money from those fans.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    59. Re:How cheap? by tehcyder · · Score: 1

      You're still not entitled to money, you have to delight customers to get it.

      Customers are not entitled to free delights either.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    60. Re:How cheap? by MobileTatsu-NJG · · Score: 1

      Is your goal to make money or to get a perfect sales to piracy ratio?

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    61. Re:How cheap? by Kitsune+Inari · · Score: 1

      You see, we have a lot of folks who want to wax phiosophical about why software should be free [...]

      Let me remind everybody that what most of those folks mean with "free" has nothing to do with what you seem to think they mean.

    62. Re:How cheap? by MyLongNickName · · Score: 1

      Um. no. This is NOT what most folks mean when they mean free. Ask the average person and they will tell you that it means zero cents. The average person doesn't give two shits about open source.

      --
      See my journal for slashdot ID's by year. Mine created in 2005. http://slashdot.org/journal/289875/slashdot-ids-by-year
  4. Yeah, right. by gstoddart · · Score: 2

    I find it highly unlikely the ones screeching loudest about losing money to copyright violations are going to start charging less money for their stuff.

    CDs were supposed to be lower the cost of music. Digital files were supposed to lower the cost of music.

    These guys will push to get a law passed to ensure that everybody tithes to them long before they'd ever consider lowering their prices.

    --
    Lost at C:>. Found at C.
    1. Re:Yeah, right. by Anonymous Coward · · Score: 0

      They did lower the costs of music, for the record companies.

      What, you thought it was going to lower prices for US?

    2. Re:Yeah, right. by h4rm0ny · · Score: 1

      They did lower the costs of music, for the record companies.

      What, you thought it was going to lower prices for US?

      I remember paying £10 for a CD album years ten back, and now I can get a new album as an MP3 download at 320kbps from Amazon for £9 or less. That's not even allowing for inflation. Prices are low enough. The cost of a song or a movie or, as we're discussing in this topic, a computer game, isn't the price of the cheap CD and cheap box it comes in. That's just a medium. The cost of producing a computer game remains the same.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    3. Re:Yeah, right. by Anonymous Coward · · Score: 0

      Well, digital files did lower the cost of music. Just look at what happened with the Virgin Megastore in SF (perhaps elsewhere)...they had a copy of Dazed and Confused soundtrack, basically a collection of great classics from the era of the film. All of those classics ages old, and yet this particular album (1 of 2 soundtracks for the film) was still going to 19 bucks. Ridiculous...and now that store has been empty for a year now.

      Now on eMusic I can find pretty much any album I'm seeking in their catalog for 6 bucks or so each. Led Zeppelin I through infinity? 6 bucks. IV was the first CD I ever purchased in 1991 for no less than 15 bucks back in the day. Now it goes for less than 6.

      Funny enough, I now purchase more music these days than I did over the last 10 years. Interestingly, though, I don't necessarily listen to more music than I before...

    4. Re:Yeah, right. by Anonymous Coward · · Score: 0

      You're comparing the cost of a physical product you can sell to a small collection of bytes? They are hardly the same.

      The cost of producing a computer game remains the same.

      Yes but the cost of producing a computer game is NOT what the games companies pay to have a game produced.
      Once you remove all the marketing, overpriced voice actors, hollywood accounting and crap that gets added on the actual
      cost is a lot less.

    5. Re:Yeah, right. by HungryHobo · · Score: 1

      Their markets have expanded greatly, the cost of equipment for production has dropped, their cost of distribution has dropped through the floor to almost nothing and wow the price has dropped all the way from 10 to.... 9. huh...

    6. Re:Yeah, right. by h4rm0ny · · Score: 1

      You're comparing the cost of a physical product you can sell to a small collection of bytes? They are hardly the same.

      They are to me and to most people. If I have to go to the shop to buy a CD, or if I pay to buy a pile of 320kpbs MP3s on Amazon, my ears don't care! It's the same music and I enjoy it the same way at the same times and places. The product is indeed the same, merely buying MP3 downloads is a more convenient method of delivery.

      Yes but the cost of producing a computer game is NOT what the games companies pay to have a game produced. Once you remove all the marketing, overpriced voice actors, hollywood accounting and crap that gets added on the actual cost is a lot less.

      So if you remove costs, the cost is less? Whilst I'll concede the validity of that statement, the relevance seems a little lacking. If it is your contention that piracy is legitimised because you think voice actors are overpaid, then I'm unconvinced. And fortunately so are a lot of other people, or there wouldn't be many big name computer games around.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    7. Re:Yeah, right. by h4rm0ny · · Score: 1

      Their markets have expanded greatly, the cost of equipment for production has dropped, their cost of distribution has dropped through the floor to almost nothing and wow the price has dropped all the way from 10 to.... 9. huh...

      The value of the music is the same to me. And if you add in inflation over the last decade, the price has dropped by more than from £10 to £9. Anyway, OP complained that the cost of music had not dropped. Aside from why the cost of music should drop when everything else in an inflation-based economy rises, I pointed out that it has.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    8. Re:Yeah, right. by AlienIntelligence · · Score: 1

      You know, everyone is pointing to this inflation thing.

      When you cite inflation, which is by and large a made up
      number... maybe you should give some examples of
      inflationary products.

      10 years later,
      My tires still cost the same.
      Bread is still the same
      water is still the same
      I can still get t-shirts for the same price.

      So, which items have inflated?

      Right, so why should we say that we are
      neglecting inflation on CD prices. We're
      not, there would be $0 inflation on such an
      item.

      Thus, the price should have gone down
      much more significantly than it did and
      what has happened as it was stated before,
      production costs went down, profit margin
      went up... and all rejoiced. Well, everyone
      that was enjoying that profit margin.

      -AI

      --
      For me, it is far better to grasp the Universe as it really is than to persist in delusion
    9. Re:Yeah, right. by Tharsman · · Score: 1

      Would not matter. I bet people would still pirate games even if they were 99c. iPhone and Android game piracy is evidence of this. Heck, I bet people would still pirate games even if they were free, if only to "avoid the inconvenience of agreeing with an user agreement or download from the publisher website/service."

    10. Re:Yeah, right. by Anonymous Coward · · Score: 0

      There was a time when you could play your music for your friends. Now its unfair use, as its not for personal use, so you have to pay royalties for every song you play at a house party. The record companies are not going to charge less, and they aren't going to stop the road they have gone down. No think tank is going to change their minds either. They will insist on a tap between their bottom line and the taxpayer, in addition to higher (not lower) prices. Hear bon jovie yelp about Steve Jobs and itunes? Ol bon wants kids to pay for all the filler along with the one good song on the album.

    11. Re:Yeah, right. by xtracto · · Score: 1

      Yeah, some people would still pirate music and or games. But a lot of others (like me) would buy more CDs...

      I for example would like to buy several CDs from a band, however they are between 16 and 20 Euro, which I feel is a ripoff (they are CDs of German bands, and the price is to buy them *in Germany* where I live), so my only option is to listen to them using Grooveshark.

      If those CDs where between 5 and 10 euros, I will definitely buy them.

      --
      Ubuntu is an African word meaning 'I can't configure Debian'
    12. Re:Yeah, right. by purpledinoz · · Score: 1

      The problem with music is that prices have been artificially high for so long, and they still are expecting to be able to charge a high price. $0.99 for a song is too high. Why pay $10 for an MP3 album download when I can get a physical CD for about the same price? In my eyes, a CD has more value than just a collection of MP3 files. With digital downloads, supply is essentially infinite. This means the equilibrium price is zero. The music industry has changed, and it will be harder to make money.

    13. Re:Yeah, right. by h4rm0ny · · Score: 1
      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    14. Re:Yeah, right. by h4rm0ny · · Score: 1

      There was a time when you could play your music for your friends. Now its unfair use, as its not for personal use, so you have to pay royalties for every song you play at a house party

      Can't say I've ever had a problem with that. People vomiting, yes. People fighting, yes. Person having sex with other person over the back of a chair in the living room in front of everyone, yes. Having to pay royalties on the music playing... that's a new one on me. You must be going to some pretty amazing house parties.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    15. Re:Yeah, right. by binkzz · · Score: 1

      You're right, people will pirate even if items cost $0.01. But those are a select few, very few. The habit of pirating will decrease as well. I used to pirate everything until I grew a bit older and obtained a cumbersome conscience. I haven't pirated a game in years because the prices in online sales (http://deals4downloads.com) are very low (up to 80% off) and just as convenient to download as pirating a game. The only problem remaining is DRM, although a minimum level of DRM always has to remain as a first detergent. There is no convenient way for me to buy and download films or music for a reasonable price, so I pirate them. I don't say that as a justification for my actions, but as the plain motivation I have. If films were $3 and music was $.25 per song, I'd buy tons. In short, you'll never eradicate piracy, and I don't think that goal should be sought after (what the big corps are doing now). Instead, bring it down to as low as possible. If you were to combine low pricing with watermarking protection, I think you're close to the ideal situation for both consumers and corporations.

      --
      'For we walk by faith, not by sight.' II Corinthians 5:7
  5. Depends on the price and what's for sale by Anonymous Coward · · Score: 3, Interesting

    Netflix streaming is a good example of good pricing vs content offered. TV shows and movies sold on the iTunes Store is a good example of bad pricing. TV Shows in HD should cost 99 cents to own, 50 cents to stream and SD shows should cost 50 cents to own and 25 cents to stream. Movies should be priced at least half if not a quarter of the price for the DVD or BluRay version.

    1. Re:Depends on the price and what's for sale by phek · · Score: 1

      I think it should have more to do with the minutes viewed rather than the cost of an actual show. If a company such as netflix assumes that you can watch 720 hours of shows a month and gives the show distributors 7 cents for each minute their shows are watched, then they can charge the viewer $52.92 a month and be able to pay the distributors from the money received from the consumer even if the consumer watched shows all day long. That would mean a 24 minute episode of something (which is the normal time of a 30 minute show) would receive $1.68 per viewing. Also most viewers wouldn't watch anywhere near 24 hours worth of "television" a day so there would be a shit load of profit for netflix. Personally I'd be willing to pay $52.92 (not much more) if i could select any tv show or any movie I could possibly want to watch at the time I wanted to watch it.

      Of course then comes the question of how many televisions you have in your house which you want to watch simultaneously, but that could all be sorted out without much change to the cost.

    2. Re:Depends on the price and what's for sale by Maxo-Texas · · Score: 1

      But right now you can pay about $8 and watch a huge selection of programs. Then pay $8 to Hulu Plus and get most of the rest. Finally pay $79 a year to Amazon and watch almost all of the rest (including a bunch of near first run movies).

      There is no "correct" price for anything. There is what people ask for and what people pay.
      In a normal market, pricing drops closer to the cost of production. If you could make a show and personally profit at $100,000, you'd probably do so but coming at it from making $1 per user in the past, you'd probably feel "$1 per user is fair" rather than a fixed amount.

      So new entertainment is going to be priced much cheaper than traditional entertainment until the traditional model collapses.

      Eventually, most TV shows, movies, songs, and games will be available for a very low subscription price (probably under $40 a month in current day prices). But the *new* shiny games will sell at a premium for a while each time.

      --
      She was like chocolate when she drank... semi-sweet at first and then increasingly bitter.
    3. Re:Depends on the price and what's for sale by meiao · · Score: 1

      That's what YOU think.

    4. Re:Depends on the price and what's for sale by Mr.+Slippery · · Score: 1

      TV Shows in HD should cost 99 cents to own, 50 cents to stream...

      No. The artificial distinction between "streaming" and "downloading" is another driver of piracy. Let me download the damn file and not have to deal with bandwidth issues and sucky Flash players. I'm probably only going to watch it once anyway.

      I should be able to tell my computer, "Here's $5/month. Each night around 4am -- when I'm asleep and thus using no bandwidth -- download the latest Daily Show and have it waiting for me over breakfast." I could just about do this now for free with torrents and RSS.

      --
      Tom Swiss | the infamous tms | my blog
      You cannot wash away blood with blood
    5. Re:Depends on the price and what's for sale by ToasterMonkey · · Score: 1, Insightful

      Netflix streaming is a good example of good pricing vs content offered. TV shows and movies sold on the iTunes Store is a good example of bad pricing. TV Shows in HD should cost 99 cents to own, 50 cents to stream and SD shows should cost 50 cents to own and 25 cents to stream. Movies should be priced at least half if not a quarter of the price for the DVD or BluRay version.

      Yah, and the corner Quickie-Mart should not be charging $4 USD for a gallon of milk either.
      Do you understand the concept of paying for convenience? Oh that's right, this is the Internet, of course not, piracy is convenient and free, so somehow that lets you demand lower prices under the threat of more piracy. WHAT? If you really think about it, content producers are right in making new media as inconvenient as fuck.

      Lowering prices in response to the threat of people stealing your stuff is not right, and shouldn't be condoned by any government. There is no excuse for pirating something when you can simply not purchase it AND not steal it at the same time. Amazing.

    6. Re:Depends on the price and what's for sale by bhiestand · · Score: 1

      TV Shows in HD should cost 99 cents to own, 50 cents to stream...

      No. The artificial distinction between "streaming" and "downloading" is another driver of piracy. Let me download the damn file and not have to deal with bandwidth issues and sucky Flash players. I'm probably only going to watch it once anyway.

      I should be able to tell my computer, "Here's $5/month. Each night around 4am -- when I'm asleep and thus using no bandwidth -- download the latest Daily Show and have it waiting for me over breakfast." I could just about do this now for free with torrents and RSS.

      O you could do it for free with Sick Beard right now.

      --
      SWM seeks new sig for a brief fling
    7. Re:Depends on the price and what's for sale by Anonymous Coward · · Score: 0

      I'm posting anonymously for obvious reasons. I spent years downloading certain content that filled up many terabytes worth of drives. Then Netflix began to offer a growing selection of content that tried to be as all-inclusive as possible for only $8/mo. At that price, the Netflix offering provide so much with such a minimal investment of time and energy and money that I can't be bothered to acquire content the way I used to.

      If you make your offering as inclusive as possible and as trivially cheap as possible, you'll get almost everyone to chip in. I'd easily pay $25/mo for unlimited streaming video of a couple hundred thousand shows and movies (as long as you don't limit how much I can stream). I'd easily pay another $15 or $20 for the same unlimited very inclusive-content-wise service for music. I'd pay another $25 for the same thing where books and comics are concerned.

    8. Re:Depends on the price and what's for sale by Anonymous Coward · · Score: 0

      I agree that is probably a price that pirates would pay for shows, but there are still streaming cost. Bandwidth is easily about .10 a GB (look at Amazon EC2). A 50 cent HD stream could easily have .20-.30 cents in bandwidth cost, not to mention cost to produce the content and maintain a server farm.

      At a minimum it should be cheaper then the cost difference between making a DVD and Blu-ray and the cost of streaming. The fairly standard model seems to be
      Recent release
      $15 dvd
      $25 bluray
      going to
      $5 dvd
      $10 blu-ray

      I would expect a reasonable buy/stream cost should be $10/$3 moving down to $4/$1 as the release gets older.

    9. Re:Depends on the price and what's for sale by JimFive · · Score: 1

      In a normal market, pricing drops closer to the cost of production.

      This is not correct. In a commodity market prices drop closer to the cost of production. Music, tv, and movies are not commodities. An episode of Glee is not interchangeable with an episode of Mythbusters. When you pay for an tv episode you are not paying for 23 minutes of undifferentiated content, you are paying for the quality that you perceive in the product.

      --
      JimFive

      --
      Please stop using the word theory when you mean hypothesis.
  6. How cheap? by FumarMata · · Score: 2, Insightful

    I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

  7. Bollocks by Rik+Sweeney · · Score: 0

    Unless you're going to sell it for nothing, people are still going to pirate it.

    "Why should I pay for something I can get for free?"

    And even if you sell it for next to nothing, will the increased number of buyers allow you to break even, much less make a profit?

    1. Re:Bollocks by spydum · · Score: 3, Interesting

      I agree, they won't ERADICATE piracy with lower prices.

      I actually think the sales numbers/experiment from Steam/L4D speak more about charging first adopters a premium, then tapering off your pricing as the new hotness factor rolls off, promoting sales later on for basically free. Using that model alone, you can charge less up front, and still taper the prices off and come away with the same net income, just over a longer period.

    2. Re:Bollocks by Anonymous Coward · · Score: 0

      Higher prices make for more tempting piracy targets.

      If it is 2-5 bucks for a movie would you bother to pirate it? When you can have a dvd?

    3. Re:Bollocks by h4rr4r · · Score: 1

      I would say you come away with more net income. I like many people consider anything sub $10 an impulse buy. I regularly check what steam has on sale at less than $10 will pick up any games that looks decent. At above that price I tend to research more and will consider borrowing said game for the PS3. I buy very few new games and me and my coworkers tend to share them for our PS3s rather than each buying them. For the PS2 I have many more games as I can get those for a more reasonable price.

    4. Re:Bollocks by gman003 · · Score: 3, Interesting

      I think there's more to it than that. Take the case of the "Humble Indie Bundles" - you could set your own price, down to a single cent, and much of it (buyer-determined) went to charity. And yet piracy of those games was not only prevalent, but actually increased during these sales.

      This tells me that there is a significant mental barrier between "$0.01" and "$0.00". I do not believe it is the financial cost itself, but the difficulties of buying something online compared to pirating. The hassle of Paypal or credit cards or anything else is, IMO, the primary barrier. What is needed is a fast, zero-pain, minimal-set-up system for buying goods online. When buying the software is as easy as pirating it, piracy will drop.

      This is probably why Steam has been successful. Once you've set up purchasing with your account, buying a game is simple - most of it consists of clicking "next" a few times. It's not perfect - it tends to assume you want to buy multiple games at once, making buying a single game more difficult than it should be - and of course there's the DRM issue, but it seems to be doing this better than most.

      I occasionally do freelance work, making small game models/levels for random people online. Several times, rather than accept payment via Paypal or anything, I've simply told the client "find a game on my Steam wishlist that's about $10, that's enough payment for me". That's how difficult handling actual money online is - trading a service for a product is actually easier.

      Yes, pricing is part of the problem. I haven't bought a game at release-day price since the last big Zelda game came out. I don't mind waiting a few months (or even years) for the price to drop from $50 or $60 to $20. I also haven't bought music anywhere in forever - 8 songs that came out in 1986 are not worth $15, even if it is a magnum opus of heavy metal.

      So, really, the pricing is only half the issue. First is the divide between "what the product is worth" and "what the product is priced at", second is the divide between "how easy buying it is" and "how easy pirating it is". Solve those two, and piracy will drop significantly. Not to nothing, of course, but it will drop to reasonable levels.

    5. Re:Bollocks by h4rr4r · · Score: 1

      But they made money they would not have otherwise, correct?

      Piracy then did not hurt them at all.

    6. Re:Bollocks by Anonymous Coward · · Score: 0

      Second is the divide between "how easy buying it is" and "how easy pirating it is". Solve those two, and piracy will drop significantly. Not to nothing, of course, but it will drop to reasonable levels.

      I'd have to agree with most of this statement, but I must tell you that the *AA companies are thinking the same way. Their thoughts, however, are that if we make pirating more difficult the rates will drop. They don't plan on making any changes to their business model which is why iTunes has the distribution power it does. They think that people have always gone to The Wall (or FYE) for their CDs - why should that change now.

    7. Re:Bollocks by Anonymous Coward · · Score: 0

      Unless you're going to sell it for nothing, people are still going to pirate it.

      "Why should I pay for something I can get for free?"

      No that's bollocks. The people who pirate things solely "just because they can" were never going to be your customers, so best not think too hard about them. I very much doubt that all piracy fits within this group.

      I don't condone piracy either, but acting like its all done by the same people for the same reason isn't accurate.

    8. Re:Bollocks by Anonymous Coward · · Score: 0

      I think the piracy rates for the humble indie bundle have more to do with the fact that if somebody posts a direct link to a commercial game on 4chan, a bunch of people are going to download it.

    9. Re:Bollocks by gman003 · · Score: 1

      Their thoughts, however, are that if we make pirating more difficult the rates will drop.

      That is what they are thinking. However, they don't realize that it's an impossible task - you cannot make piracy itself more of a hassle, only more of a risk. DRM only succeeds in making the initial act of piracy difficult, not piracy itself. And, while they try to make piracy difficult by piling on the DRM, they aren't realizing that they're only making legitimate use difficult as well. As for their attempts to legislate a profit, eventually, some legislator or judge (or armed revolutionary, if need be) will realize that literally half the country is now considered a "criminal", and the unjust laws start crumbling.

    10. Re:Bollocks by gman003 · · Score: 1

      I never said it did. The report on it actually said as much; they were more surprised than angry that people were pirating when the product was literally as close to free as possible.

    11. Re:Bollocks by sjames · · Score: 1

      If there's even the slightest bit of DRM involved, even if you give the app away for teh asking, someone will crack it because it's a puzzle for them to solve. That's just the way things are.

    12. Re:Bollocks by Elbereth · · Score: 1

      No, that's the way autistic people are.

    13. Re:Bollocks by Nyder · · Score: 1

      I agree, they won't ERADICATE piracy with lower prices.

      I actually think the sales numbers/experiment from Steam/L4D speak more about charging first adopters a premium, then tapering off your pricing as the new hotness factor rolls off, promoting sales later on for basically free. Using that model alone, you can charge less up front, and still taper the prices off and come away with the same net income, just over a longer period.

      no, they won't. Because piracy has been around since the beginning. It is a smoke screen that companies use to pass the blame from their crappy product to people "stealing" it.

      If piracy was as bad as they make it, companies like EA would of been out of business decades ago. http://investor.ea.com/releasedetail.cfm?ReleaseID=443622

      2010 3rd Quarter Fiscal report. Oh, look, pre xmas season, fall time, they pulled in profits. oh damn, them pirates must be slipping.

      --
      Be seeing you...
  8. Why many turn to piracy by elrous0 · · Score: 5, Insightful

    The problem that I have is that many of us don't WANT to be a pirates, but the studios heavy-handedness and greed make it almost impossible NOT to. I am perfectly happy buying a blu-ray or DVD. But the studios often throw up so many road-blocks to me as a legitimate consumer as to make it impossible.

    I DVR "The Color of Money" (one of Scorsese's best, IMHO) in HD and I want to buy a copy that won't disappear the second my DVR dies. But, guess what? The studio says I can't (the only legally available version is a crappy non-anamorphic DVD that looks awful on a modern TV). So I'm left with the option of Pirate Bay or illegally ripping it off my DVR (both of which would make me a pirate in their eyes). I want to buy it legitimately, but the studio says no.

    I DVR "Space Race: The Untold Story" (great docudrama, BTW) in HD from the National Geographic Channel. Same deal, want to buy it. But this time the studio won't even let me buy a DVD in the U.S. (much less an HD blu-ray). It's only available in Region 2. So, even if I import it, I would now be forced to illegally modify my DVD player to watch it. Want to buy it. Want to be honest. Nope, I would have to rip it from my DVR if I wanted to own it.

    Even with the blu-rays and DVD's I *can* buy, I'm stuck watching 5 or 6 forced trailers at the beginning of each (many studios not even letting me skip them). Don't want to spend several minutes fighting with your player just to watch the goddamn movie you paid for? Better go off to Pirate Bay, because that's the only way you're getting it, buddy.

    To Sony, Warner, Paramount, et. al.: Stop forcing people to be pirates with your fucking DRM, your greed, your region coding, your goddamn bizarre distribution rights agreements, etc. and you'll find there are a LOT more people willing to actually pay for your stuff than you think.

    --
    SJW: Someone who has run out of real oppression, and has to fake it.
    1. Re:Why many turn to piracy by ElectricTurtle · · Score: 1, Informative

      Dude, if you don't own a region free player (which are certainly not illegal to produce/sell/import/buy and all the big manufacturers make them), you're a n00b. Further it's not illegal to change your DVD player's region code.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    2. Re:Why many turn to piracy by FatSean · · Score: 1

      The online shops selling region-free DVD players seem pretty shady to me. I'm looking for a good quality region free Blu-Ray player. Preferably with an eject button on the remote, but all the shops just skeeve me out.

      --
      Blar.
    3. Re:Why many turn to piracy by hjf · · Score: 4, Insightful

      Agreed with that. I've seen ads in DVDs for rent. I thought... well, ok, it's a rental, I'm only gonna watch it once so i don't care.

      Then my dad bought a DVD of a Rolling Stones concert. Guess what? The moment you start it, a 1-minute ad starts playing. You can't skip it. What the hell? If I PAY for something, I don't want to be forced to watch an ad! If it's a (paper) magazine I can skip the pages, but this is way too much.

    4. Re:Why many turn to piracy by h4rm0ny · · Score: 1


      Whilst your case may be true, the problem is that arguments about DRM, format availability, ease of downloading vs. having to go to a shop and buy... All these such arguments were made extensively as rationalisations of piracy early on. And yet most of these are dealt with now. I can buy a computer game as a direct download. I can buy high-quality MP3s at the click of a button. Things like wanting The Colour of Money in HD are edge cases these days, and getting fewer all the time. They're not good arguments for the vast bulk of piracy that goes on. If you look at popular torrents, you'll see a tonne of newly released movies and computer games. The bulk of it, in fact. And these are all things where you can get them in such formats. Most piracy is not about formats, it's about getting things without paying.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    5. Re:Why many turn to piracy by elrous0 · · Score: 1

      You must live in Europe. Never seen one in the U.S. (and it would have to be able to convert to from PAL to NTSC too, BTW, to be of any use). Maybe I need to look in a different neighborhood.

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    6. Re:Why many turn to piracy by cpu6502 · · Score: 0

      Sometimes it's more convenient to visit amazon.com and click "buy" then to search-around for a freebie pirated version. That's my motive when I buy rather than copy.

      >>>Even with the blu-rays and DVD's I *can* buy, I'm stuck watching 5 or 6 forced trailers

      I use the "fast play" button on my sony unit. It zips through the trailers at double speed. Might want to try that next time you play a Disc?

      --
      My AC stalker: " I personally agree with your posts most of the time, but that won't keep me from modding you troll"
    7. Re:Why many turn to piracy by Anonymous Coward · · Score: 0

      I'm going to argue that it's also a matter of habits. We got use to the fact that pirating was the only way to get stuff cheaper, we spread the word. Now a lot of people do not now better/don't care. Given time the balance may change and piracy might return to the underground.

      Also, do not forget that for people not living in the united states, Direct download of music, movies, games and tv show in a easy or free drm format is not always possible.

    8. Re:Why many turn to piracy by Anonymous Coward · · Score: 0

      Fun fact : Its not illegal to change your DVD player's region code, but it IS illegal to crack the security systems that prevent you from doing so.

    9. Re:Why many turn to piracy by Fallen+Kell · · Score: 1

      I use the "fast play" button on my sony unit. It zips through the trailers at double speed. Might want to try that next time you play a Disc?

      But why should you have to do this on something you own? If I wanted to watch those commercials, I would click on them from the menu. I should be forced to find the fast forward button. The studios are simply using it as another revenue stream, getting themselves advertising $$$ for including that non-skippable commercial on their DVD/Blueray that they are selling, and they certainly are not passing along that discount to the consumers.

      --
      We were all warned a long time ago that MS products sucked, remember the Magic 8 Ball said, "Outlook not so good"
    10. Re:Why many turn to piracy by Roogna · · Score: 4, Insightful

      I have a better solution to this exact problem. My wife and I just stopped buying dvd's and such. If the studios and artists involved don't -want- me to see their work, then I don't go out of my way to see it. If they wanted us to see it they would make it available to see in a useful fashion.

      We're avid movie goers... or at least used to be. But we went from buying a number of dvd's/blu-ray's every month, as well as going to movies to not doing either.
      We're not pirating the content, we simply decided it was becoming too much hassle and -replaced- that entertainment with other things.

      Now we're not straight up boycotting hollywood as a family, but unless something is available how we want it, where we want it, when -we- want it, for an affordable price, we just pass it up. There's nothing hollywood or the record companies produce that I truly feel like I'm missing out by not having access to it. It's entertainment, that's all. Now on the flip side, the studios -SHOULD- want to make it available to us, the consumer, however we decide we want to have access, because while it's just simply entertainment to us, it is THEIR jobs and the food on THEIR plates as an industry that fails if they decide to stop providing content in a fashion that allows them to even have customers.

      So next time you think about pirating something, remember, no one is forcing you to pirate anything. On the contrary, no one is forcing you to give a shit about the studios content at all.

    11. Re:Why many turn to piracy by ElectricTurtle · · Score: 1

      Yes, I know how shady Amazon is. I can't imagine how much risk might be involved in having something shipped from one of their warehouses.

      Seriously that was like the second result for "region free dvd" on Google shopping. You must not be looking very hard.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    12. Re:Why many turn to piracy by Anonymous Coward · · Score: 0

      it's not illegal to change your DVD player's region code.

      Yet.

    13. Re:Why many turn to piracy by Anonymous Coward · · Score: 0

      Region players are illegal in the US now. Another blow via the DMCA. The fact you can track down Euro or Jap models over here is fortunate, but you're not going to find them on the B&M shelves for national chains.

    14. Re:Why many turn to piracy by ElectricTurtle · · Score: 1

      100% US born and raised. You need to look online. It's not the 80s anymore.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    15. Re:Why many turn to piracy by h4rr4r · · Score: 1

      I have one in the USA. Got it at target, it is actually a portable unit. Made by philips, I did have to type in a really simple code on the remote to disable region protection though.

      Amazon also carries them.

    16. Re:Why many turn to piracy by Anonymous Coward · · Score: 0

      I subscribe to all those, plus the case when buying something from another country thanks to drm/online draconian monopoly "user agreements" and you bring it back from vacations or simply changed work place, it will likely now more than ever not run or be disabled by DRM or plain user/market agreement by some service clausule (Steam for ex.)

    17. Re:Why many turn to piracy by elrous0 · · Score: 1

      Yeah...not seeing a lot of sites I would trust with my credit card number.

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    18. Re:Why many turn to piracy by elrous0 · · Score: 1

      Well, then you just broke the law, pal. I'll trust you to report yourself to the nearest police station.

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    19. Re:Why many turn to piracy by h4rr4r · · Score: 1

      What is wrong with amazon?

    20. Re:Why many turn to piracy by houghi · · Score: 1

      Who is forcing you to watch those movies? You make it as if it is some sort of human right to watch those movies.

      --
      Don't fight for your country, if your country does not fight for you.
    21. Re:Why many turn to piracy by h4rr4r · · Score: 1

      Oh noes surely this is the end of my life. I break that law all the time, is ripping dvds and blurays legal yet?

    22. Re:Why many turn to piracy by DreadPiratePizz · · Score: 1

      Have you tried pressing the menu button or 'next'? I watch a lot of DVDs, both blu ray and SD, and I've never ever seen trailers you can't skip. People say this all the time, but I've never ever seen it. Can you identify one such DVD so I can go check this out and see what all the complaining is about?

    23. Re:Why many turn to piracy by DerekLyons · · Score: 0

      The problem that I have is that many of us don't WANT to be a pirates, but the studios heavy-handedness and greed make it almost impossible NOT to.

      Horsecrap. Your desire to own something you cannot legally buy drives you to piracy - but rather than owning up to the that fact, you blame the studios.

    24. Re:Why many turn to piracy by sjames · · Score: 1

      In fact, for quite a while manufacturers that made region free players were penalized through the contracts they had to sign to license DVD technology. A few manufacturers wishing to give their product an advantage would leak the "test codes" needed to unlock the region for "testing". Then some countries indicated that region coding might be a violation of their laws. Finally the EU stated much the same thing. As a result, there's not a lot of enforcement anymore.

    25. Re:Why many turn to piracy by meuhlavache · · Score: 1

      Another reason to pirate games/musics/movies is because you'll have to buy it each time you'll change something.

      Let's say I bought N.O.V.A. for my Android Phone 1 year ago (5$) .... tomorrow I decide to change my mind and to change my phone for a iPhone so I'll had to buy it again (+5$). Yeah !!! I got my new Freebox Revolution and decided to check the Freestore.... What ? 5 bucks again (+5$) ? 15$ the same game with just some little tweaks.

      Movies ? Same shit ! You go to the cinema to see the most epic movie ever done : Titanic (8$, ouch) ! And you buy the Director's cut DVD (You're MASOCHIST ! +50$, ouchouch). Now you have to buy the bring new "Titanic BlueRay Uber-Space-Version" with 30% more action, tears, sperm and DRM ! (Let me spank you... +50$, triple-ouch)

      It's the same for music : You buy it for your CD Player, for your iPhone, ...

      It is so difficult in digital world to let us enjoy our goods on all past and futur devices and charge us only the REAL price of the modifications ...
      So ? So I buy it once, and I pirate it as many times as necessary to get it work on my different devices.

    26. Re:Why many turn to piracy by Dhalka226 · · Score: 1

      Small correction: Most piracy is about getting things without paying the asking price.

      I literally cringed every day in December while Steam had their sale going, because I knew I was going to walk away buying something. Indeed, I did almost every day -- including things I had never heard of but looked pretty good, that I had pirated previously but really enjoyed, or had wanted to play but never had before. Some of them I still haven't played, but there they are sitting in my Steam library.

      For me, $9.99 is a magic price point on games where I will buy just about anything whether I've heard of it or not. $15 has me thinking about it but probably buying it if it has piqued my interest enough to be considering it. $30 is probably the tipping point where I become less likely than likely to buy it and the $59.99 most games are priced at these days almost always gets a pass or gets passed off as a gift idea come my birthday or Christmas or what-have-you, with the possible exception of sequels of games that I found a lot of value from previously.

      Even then, however, it's extremely hit or miss. I loved Dragon Age Origins, but Dragon Age 2, while not a bad game, is inferior in almost every way for me. I'll play it through, but I don't see me obsessively replaying it as different classes and personalities the way I did with the first. Worth $60? No. I got all sorts of enjoyment/value from Call of Duty: Modern Warfare 2 (which I bought for $30 a year after release to play with a friend); Black Ops was inferior in almost every way. Worth $60? Hell no. I bought MLB 2K11. It's not a bad game, and I play the hell out of my baseball games so it's probably even a good value in terms of $/play hour, but as essentially a bugfix and roster update to the incredibly buggy MLB 2K10, it's not worth the $60 to me.

      Those are all sequels to things I enjoyed, and none of them are really worth the price I paid for them. Obviously that makes me less likely to buy the next sequel, if there is one; but more to the point, that's not a price point where I will ever buy a game just to try it. Even as a person in the US, for whom these are ostensibly priced, it's ultimately about price. $60 a pop is just not going to happen very often. The further you bring that down the more likely it is I buy it, even going so far as to hit an impulse buy price point. When we're talking about people for whom $60 is prohibitive instead of just (typically) unreasonable, that becomes even more pronounced.

      There was an article on Slashdot a few days ago about an E-book writer who dropped the price on his book from $2.99 to $0.99 and saw a 20-fold increase in sales. Everybody's is a bit different, every nation's will be radically different on average, but that old supply and demand curve does poke its head into a lot of things. Lowering prices won't eliminate piracy, but it will certainly lower it, and in many (most?) cases the increased sales will make up for the decreased per-item profits.

    27. Re:Why many turn to piracy by SplashMyBandit · · Score: 1

      Come to New Zealand. We have a law that says 'format shifting' is allowed. As long you own the DVD you can copy it to your harddisk. Cool eh? [nb: IANAL]

    28. Re:Why many turn to piracy by Purity+Of+Essence · · Score: 1

      There are a number of players that ignore or override the instructions in the stream that prevent skipping or otherwise disable navigation. You probably have one of them.

      --
      +0 Meh
    29. Re:Why many turn to piracy by tepples · · Score: 1

      I use the "fast play" button on my sony unit. It zips through the trailers at double speed.

      Which makes the 5 or 6 forced trailers as long as 2.5 or 3 forced trailers. Is there a 50x speed fast play button that doesn't just trigger the Ø sign?

    30. Re:Why many turn to piracy by tepples · · Score: 1

      Your desire to own something you cannot legally buy drives you to piracy - but rather than owning up to the that fact, you blame the studios.

      Is it not the studios' fault that one "cannot legally buy" a copy of a film in the first place? What is "the effect of the use upon the potential market for or value of the copyrighted work" of making an unauthorized copy if the copyright owner won't let anyone buy a copy in the first place?

    31. Re:Why many turn to piracy by HTH+NE1 · · Score: 1

      Dude, if you don't own a region free player (which are certainly not illegal to produce/sell/import/buy and all the big manufacturers make them)

      Interesting that you consider Sony not to be a big manufacturer. I've yet to see a Sony DVD player allow region code changes. (I'd love to have a region-free option on my 400-disc DVD changer and 400-disc BD changer. Instead the DVD player has refused to play DVD-Rs and the owner of an earlier model reported it refused to play CD-Rs.) Has breaking the key on the PS3 made it region-free yet?

      --
      Oh, say does that Star-Spangled Banner entwine / The myrtle of Venus with Bacchus's vine?
    32. Re:Why many turn to piracy by DerekLyons · · Score: 1

      Your desire to own something you cannot legally buy drives you to piracy - but rather than owning up to the that fact, you blame the studios.

      Is it not the studios' fault that one "cannot legally buy" a copy of a film in the first place?

      Doesn't matter. They aren't forcing the OP to pirate, he's choosing to pirate.

    33. Re:Why many turn to piracy by cpt+kangarooski · · Score: 1

      Most piracy is not about formats, it's about getting things without paying.

      That's not a bad reason. Copyright holders want to get money for their works out of greed. Pirates want to not pay money for works out of greed. They're both pretty legitimate in that regard.

      Indeed, copyright is founded in greed; the public has a greed for new original and derivative works created, published, and in the public domain. Copyright is a means of getting more of those than there would be otherwise -- thus more greatly satisfying that public greed -- by accepting some delay in gratification so as to have something to use to get authors to do what we want.

      The worst thing about pirates is simply that they aren't restraining themselves so as to get the bigger payoff later. That's hardly a great moral failing. It's just counter-productive.

      Of course, if copyright isn't properly 'tuned' so that it isn't yielding the greatest net public benefit (or worse, so that it is harming the public more than if there were no copyright at all!) then the pirates may not even be acting against their own greater self-interest.

      --
      -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
    34. Re:Why many turn to piracy by scot4875 · · Score: 1

      It was either Salt or The Town (or both); rented them from Redbox and couldn't skip the previews or ads.

      I know there are others. Those are just the only two movies I've rented in years and I remember for certain trying to skip them (even stop-stop-play didn't work) and being unable to.

      --Jeremy

      --
      Jesus was a liberal
    35. Re:Why many turn to piracy by Nyder · · Score: 2

      The problem that I have is that many of us don't WANT to be a pirates, but the studios heavy-handedness and greed make it almost impossible NOT to. I am perfectly happy buying a blu-ray or DVD. But the studios often throw up so many road-blocks to me as a legitimate consumer as to make it impossible.

      I DVR "The Color of Money" (one of Scorsese's best, IMHO) in HD and I want to buy a copy that won't disappear the second my DVR dies. But, guess what? The studio says I can't (the only legally available version is a crappy non-anamorphic DVD that looks awful on a modern TV). So I'm left with the option of Pirate Bay or illegally ripping it off my DVR (both of which would make me a pirate in their eyes). I want to buy it legitimately, but the studio says no.

      I DVR "Space Race: The Untold Story" (great docudrama, BTW) in HD from the National Geographic Channel. Same deal, want to buy it. But this time the studio won't even let me buy a DVD in the U.S. (much less an HD blu-ray). It's only available in Region 2. So, even if I import it, I would now be forced to illegally modify my DVD player to watch it. Want to buy it. Want to be honest. Nope, I would have to rip it from my DVR if I wanted to own it.

      Even with the blu-rays and DVD's I *can* buy, I'm stuck watching 5 or 6 forced trailers at the beginning of each (many studios not even letting me skip them). Don't want to spend several minutes fighting with your player just to watch the goddamn movie you paid for? Better go off to Pirate Bay, because that's the only way you're getting it, buddy.

      To Sony, Warner, Paramount, et. al.: Stop forcing people to be pirates with your fucking DRM, your greed, your region coding, your goddamn bizarre distribution rights agreements, etc. and you'll find there are a LOT more people willing to actually pay for your stuff than you think.

      While I understand what your saying, the problem i find is, why feel bad?

      The companies that make the shows you like, don't care about you. They do NOT care what you want, all they want is money.

      If they are NOT smart enough to make it available in formats you want, then screw them. Don't feel bad. It's their loss.

      You can, of course, write them and let them know that because they don't offer the quality of the show that you want, your forced to get it other ways. Which is money they just lost in sales, because they don't provide the product in modern formats.

      That is the only way they learn. They have to be told why they aren't getting money.

      --
      Be seeing you...
    36. Re:Why many turn to piracy by Anonymous Coward · · Score: 0

      That is the only way they learn. They have to be told why they aren't getting money.

      I couldn't agree more. I have written companies when I thought I should pay for something, but was using their free version because the pay version was too expensive. Many times there is a lot of room between free and full cost that people are willing to pay.

      Additionally, sometimes they kick themselves in the foot because DRM is bigger than just software. My boss is an avid movie lover, who also likes his 5 year old 1080i slim projection Sony TV. His blu-ray player and receiver work well together via HDMI, but he has to break his HDCP connection when he goes to DVI and optical audio to his TV. Also, being an early adopter, his blu-ray player lacks the ability to update over wifi and he has to burn firmware updates to disk every time a new set of blu-ray stuff comes out.

      I mean, this guy hadn't even heard of bittorrent, but watches 5-8 movies/week. He came in raving because functionality he purchased was taken from him via automatic update. H finally understood why I've always taken the stance that, while I don't pirate for myself, I'll gladly facilitate the piracy others wish to do.

    37. Re:Why many turn to piracy by IronSight · · Score: 1

      Before 2005(?) or so I would easily spend 3000 dollars a year on games... probably would buy 100 movies a year and go to the theater. I would "temperarily pirate" games to see if they would work on my pc to see if the game in question would work on my sub-par pc. Basically, I would download it off TPB and see if it ran at a playable framerate and uninstall it, then go to the store and buy it. Most games didn't have demos at that time. Also, since I was single and the economy wasn't really that terrible (I was single?) I didn't mind to spend 50 dollars for an xbox game, especially since I could get demo discs at the game store, or try the game in the gamestop. Well since then I quit console gaming since computer games aren't lagging behind, and I have much more options. But the one thing that is true now is I am not buying anymore dvds. I am not going to the theater anymore. I think the last movie I saw in the theater was the last lord of the rings. Why? I pay 20-30 dollars to go to the movie to only see once, and I am getting scolded about piracy before the movie starts ("You wouldn't steal a car, you wouldn't download a hamburger" nonsense), leaving a bad taste in my mouth. Why the hell are you telling me about piracy when I BOUGHT THE DAMN MOVIE TICKET. You don't need to be telling me about piracy, I obviously paid for my ticket and popcorn, so shut your damn pie hole, stop wasting my time and show me my entertainment I paid for, not some damn public service announcement about how little money you make. I bought 100 dvd's a year, until these unskipable ads started showing up, and the same exact ads I saw in the theater about not downloading hamburgers, and I said, "fuck it, no more dvd's I guess". I don't download movies, I don't even pirate games temperarily anymore. I just buy on steam after playing the demo off steam. I watch movies on hulu, or my back catalog of dvds. I haven't even bought any music or downloaded any other than jamendo (creative commons) stuff in a few years. Other than that, I might listen to pandora radio or the local radio station. Like the middle eastern countries are learning right now, if you oppress your people/customers and think you have them by the jewels, don't cry when they strike back with their fists or wallets. We are not sheep, we are your paycheck. And if you like to continue to recieve your paycheck, start working for us, instead of against us. Now there are some pirates out there that will pirate because they will pirate. They will be there forever. Just like thieves will and CEO's that walk off with a bunch of the companies money. But STOP PUNISHING THE INNOCENT for the mistakes of others. Mass punishment was stupid in school, and is still today as adults. Punishing the paying users with DRM when you KNOW that the pirates are not affected by this bullshit. Punishing the movie goers and dvd buyers with nazi ads is moronic. Grow the fuck up and take a breath of fresh air. Like the indies are figuring out, give us a little bit of respect, and we will fill your pocket book with hard green.

    38. Re:Why many turn to piracy by Blue_Wombat · · Score: 1

      All Sony DVD players are region free in this country, in fact it's virtually impossible to buy a DVD player that isn't region free (Blu Ray is another matter). The official Sony dealers will confirm that players are region free when you purchase. The only DVD players regioned out of the box are Panasonic, and their official service agents will de-region them at no charge. Of course, Sony is a nasty vile company which means that you should avoid their stuff where possible, but that's not because of DVD regioning.................

    39. Re:Why many turn to piracy by sincewhen · · Score: 1

      But don't forget, it would have been more expensive without the advert.
      Really, you should be asking for more ads!
      (I'm joking - but I honestly think that how some of the content industry see it).

      --
      -- Braden's law of data: All data spends some of its lifetime in an excel spreadsheet.
    40. Re:Why many turn to piracy by Anonymous Coward · · Score: 0

      > Stop forcing people to be pirates

      Here's a life hint: if it's not something you can buy easily on Amazon, forget it and go for a walk. By the time you've returned home it won't seem that it was at all important.

      You won't suffer because you can't watch ${LATEST_CGI_FEST} *right now*.

      No-one is "forcing" you to be a "pirate" other than YOU; your own obsession with "entertainment".

    41. Re:Why many turn to piracy by Builder · · Score: 1

      The problem is that some people still respect the law. No matter how stupid that particular law is, people who respect the law will still balk at breaking it.

    42. Re:Why many turn to piracy by h4rm0ny · · Score: 1

      I loved Dragon Age Origins, but Dragon Age 2, while not a bad game, is inferior in almost every way for me.

      Uh, shudder. I know what you mean. I almost bought DA2 just on the strength of DA:O. But Bioware were generous enough to release a demo and I cancelled. Possibly I'll get it a year from now when it's cheaper and has all the DLC included in one bundle. But I doubt it.
      Point noted about it being "asking price" rather than "for free".

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    43. Re:Why many turn to piracy by h4rm0ny · · Score: 1

      It's the same for music : You buy it for your CD Player, for your iPhone, ...

      You might want to look into something called "ripping". And incidentally, I buy most of my music as DRM-free downloads encoded as 320kbps MP3s. I listen to them however I want on whatever I want.

      As to being forced to buy new editions of old movies... just don't?

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    44. Re:Why many turn to piracy by zmollusc · · Score: 1

      Well, I had a similar problem with unskippable adverts, so what I do now is insert my own adverts in the transaction.
      At the till, between putting my card in the machine and keying in my PIN, I spend five minutes shouting "ZMOLLUSC'S YARD SALE NEXT TUESDAY!! BARGAINS GALORE!! ROLL UP!! ROLL UP!! 87 GROT AVENUE!! ALL KINDS OF HOUSEHOLD ITEMS AT LOW, LOW PRICES. 87 GROT AVENUE, 22ND MARCH FROM 9AM. ZMOLLUSC'S YARD SALE! BARGAINS GALORE!".
      It has saved me a fortune, as I am now banned from many retail outlets.

      --
      They whose government reduces their essential liberties for temporary security, receive neither liberty nor security.
    45. Re:Why many turn to piracy by cpghost · · Score: 1

      Indeed, copyright is founded in greed; the public has a greed for new original and derivative works created, published, and in the public domain. Copyright is a means of getting more of those than there would be otherwise -- thus more greatly satisfying that public greed -- by accepting some delay in gratification so as to have something to use to get authors to do what we want.

      Except that the public domain doesn't grow anymore (in the US) since the Mickey Mouse Protection Act extended the length of the protection; and more extensions are more than likely in the future. That Copyright's intent is to develop the public domain, albeit with a delay, has become a myth for quite some time now.

      --
      cpghost at Cordula's Web.
    46. Re:Why many turn to piracy by Methuseus · · Score: 1

      That's DVD only. He wants Blu-ray. And he probably doesn't want to have to pay around $1000 for a device that you can get for $100 or less with the region lock in place. That said, I don't even find a region free Blu-ray player. They're all region free for DVD but region locked on Blu-ray. I could be wrong, but I know all the ones under $1000 said "regionA Blu-Ray".

      --
      Two things are infinite: the universe and human stupidity, though I'm not yet sure about the universe. - A Einstein
    47. Re:Why many turn to piracy by Methuseus · · Score: 1

      A good number of Disney DVDs had (possibly still have) this feature, unless you have a player that ignores the restriction. Those are most often region-free players, but I can't say for sure.

      --
      Two things are infinite: the universe and human stupidity, though I'm not yet sure about the universe. - A Einstein
    48. Re:Why many turn to piracy by tehcyder · · Score: 1

      I'm looking for a good quality region free Blu-Ray player. Preferably with an eject button on the remote, but all the shops just skeeve me out.

      I've never quite seen the point of remote ejects buttons. If you're going to change the disc anyway, what's the hardship in pressing a button with your finger before you take the disc out? If you're not changing the disc, why bother ejecting it?

      No doubt there is something obvious I am missing.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    49. Re:Why many turn to piracy by tehcyder · · Score: 1

      Copyright holders want to get money for their works out of greed. Pirates want to not pay money for works out of greed. They're both pretty legitimate in that regard.

      I see, so I want to get paid for doing my job and producing profit/things at work out of greed. Burglars want to not pay for things out of greed. So we're morally and legally equivalent.

      You fucking retard.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    50. Re:Why many turn to piracy by elrous0 · · Score: 1

      I'm not saying it's *right*, I'm saying this kind of stuff is what drives many to piracy, even when they don't WANT to be pirates. If people want something really bad, and they don't have any legitimate avenue to get it, some people will always then turn to non-legitimate ways to get it. Again, I'm not saying it's right, I'm just saying it's something that's happening (and is avoidable, if the studios were simply willing to take a different approach).

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    51. Re:Why many turn to piracy by elrous0 · · Score: 1

      Except the DMCA makes ripping illegal in the U.S. (maybe not for CD's, but *certainly* for DVD's and blu-rays). So now you're a pirate (the eyepatch is optional, but recommended for coolness factor).

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    52. Re:Why many turn to piracy by elrous0 · · Score: 1

      I'm not choosing to do anything. I'm not a pirate myself (and, as I said, I don't *want* to be). I'm just explaining the kind of stuff that can drive someone to become one.

      And I'm still waiting on "The Color of Money" and "Space Race," BTW.

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
    53. Re:Why many turn to piracy by Marauder2 · · Score: 1

      What's even better is when I pop in a BluRay and they spend the next five minutes extolling the virtues of "HD" trying to convince me to adopt BluRay... WTF, I'm watching your bleeping BluRay, you don't have to try to sell me on a technology I've obviously alredy adopted...

      Seriously. I could see some sort of promo on a DVD trying to convince people to try out BluRay, but if someone is watching a BluRay you don't have to tell them about the benefits, real or perceived to convince them to try BluRay... They're obviously already using BluRay. You don't see ads on television telling you how great television is and why you should upgrade from radio... Ok, you see cable and satellite companies advertising on cable TV, but in large part they're trying to tell you that they're less evil than the OTHER cable company and are trying to get you to switch, or keep you from switching providers rather than trying to convince you to stop watching over the air broadcasts and discover subscription television.

      Better then making the trailers skippable (which is a bare minimum) better yet, take me straight to the root menu and stick them in a "trailers for other movies you might like" extra section... I know my parents after watching a DVD/BluRay will usually explore the extras, trailers, etc.

    54. Re:Why many turn to piracy by tehcyder · · Score: 1

      But why should you have to do this on something you own?

      Because you do not actually own anything apart from the physical media? Buying a film on DVD does not give you the legal right to use it in the same way as works you have created yourself. You can't legally copy the film and sell the copies. You can't show it for profit in a public show. And so on.

      Obviously I agree that ads are annoying, and it should definitely be illegal to make them non-skippable.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    55. Re:Why many turn to piracy by FatSean · · Score: 1

      I'm looking for a good quality region free Blu-Ray player. Preferably with an eject button on the remote, but all the shops just skeeve me out.

      I've never quite seen the point of remote ejects buttons. If you're going to change the disc anyway, what's the hardship in pressing a button with your finger before you take the disc out? If you're not changing the disc, why bother ejecting it?

      No doubt there is something obvious I am missing.

      My current Blu-Ray player is slow as shit. You press the button and stand there for 10 15 seconds waiting for it to spit out the disk. It's just irritating.

      --
      Blar.
    56. Re:Why many turn to piracy by ElectricTurtle · · Score: 1

      He mentioned both. I don't know shit about Blu-ray and never intend to buy one so it would have been foolish of me to speak to it. That said, I would wager abstractly that after Blu-ray has been around as long as DVD, region free players thereof will be as correspondingly cheap.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    57. Re:Why many turn to piracy by h4rm0ny · · Score: 1

      Aye, perhaps. But you're not a pirate-pirate. The conversation earlier was about downloading and then someone used needing to have the music in multiple formats as a reason to download songs. I was just pointing out that you can get these in a suitable format by paying for your copy. Indeed, you omitted the part where I don't even have to rip any more as I buy my MP3s directly, encoded at a high bit-rate. Ripping a CD might be a violation of the DMCA in the USA (or might not), but it's definitely not the case that you can say "I had to pirate this song in order to play it both on my CD player and on my iPhone" which is the case which was made.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    58. Re:Why many turn to piracy by cpt+kangarooski · · Score: 1

      I see, so I want to get paid for doing my job and producing profit/things at work out of greed. Burglars want to not pay for things out of greed. So we're morally and legally equivalent.

      I don't know about moral equivalence; certainly copyright has no moral component to it. Authors are not awarded copyrights because they're good people. Copyright is a purely utilitarian system. Authors are awarded copyrights because doing so serves the public's interest in having new original and derivative works created and published and in the public domain. If copyright didn't do that, or didn't do that better than some alternative, it would be inappropriate, simply due to waste and inefficiency.

      And from a utilitarian perspective, yes, there is a sizable equivalence between you and a thief. Your right to property is limited to what you can personally defend, and what other people are willing to allow you to have. If you claim to own the Brooklyn Bridge, it doesn't amount to anything because, at the end of the day, no one is willing to agree with you and behave as though you do; and if you attempt to enforce your claim, everyone else will outnumber you and stop you. OTOH, convince enough people, and suddenly you very well could own it.

      Thieves are simply annoying, but if you're an individual, and you can't defend your things from a thief, you get stolen from. The answer is to band together with enough other people so that this no longer happens.

      It's not pretty, and I wouldn't agree that might makes right in every context, or even for utilitarianism, but as for property law, that's how it works at the deepest levels.

      Copyright's no different: Authors only get copyrights if everyone else agrees to grant them, respect them, and enforce them. If everyone said no to the authors, they'd have no copyrights. Both sides are acting selfishly, and the majority rules. To get copyrights, authors have to convince the public that it is in the public's best interest to grant them. Otherwise, why would they?

      --
      -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
    59. Re:Why many turn to piracy by Kitsune+Inari · · Score: 1

      But if you can't buy, by definition you are NOT a "lost sale". Thus, you can't harm them, at least not directly.

    60. Re:Why many turn to piracy by DerekLyons · · Score: 1

      But if you can't buy, by definition you are NOT a "lost sale". Thus, you can't harm them, at least not directly.

      Which has roughly zip point zero to do with what I said. And still isn't an excuse for piracy.

    61. Re:Why many turn to piracy by virg_mattes · · Score: 1
      Format shifting is a fair use just about everywhere. Keep in mind that this allows you to "stay honest" and still rip the HD movies you want by whatever means. To address some of your cases:

      I DVR "The Color of Money" (one of Scorsese's best, IMHO) in HD and I want to buy a copy that won't disappear the second my DVR dies. But, guess what? The studio says I can't (the only legally available version is a crappy non-anamorphic DVD that looks awful on a modern TV). So I'm left with the option of Pirate Bay or illegally ripping it off my DVR (both of which would make me a pirate in their eyes).

      If you buy the DVD version and then rip the HD copy off your DVR, in most jurisdictions you've just format shifted so you're covered.

      I DVR "Space Race: The Untold Story" (great docudrama, BTW) in HD from the National Geographic Channel. Same deal, want to buy it. But this time the studio won't even let me buy a DVD in the U.S. (much less an HD blu-ray). It's only available in Region 2. So, even if I import it, I would now be forced to illegally modify my DVD player to watch it. Want to buy it. Want to be honest. Nope, I would have to rip it from my DVR if I wanted to own it.

      Again, buy the original and then rip the copy. If you really want to stick to the spirit of it, you could cover yourself by buying a multi-region DVD player (which is legal, you just end up paying more for it because of the licensing) and you're still legal.

      Even with the blu-rays and DVD's I *can* buy, I'm stuck watching 5 or 6 forced trailers at the beginning of each (many studios not even letting me skip them). Don't want to spend several minutes fighting with your player just to watch the goddamn movie you paid for? Better go off to Pirate Bay, because that's the only way you're getting it, buddy.

      There's nothing illegal about ripping your own DVD to remove the trailers. In fact, if it's a movie you really like you should rip a copy for watching just to protect the original from damage. Besides, getting a copy off Pirate Bay isn't piracy if you own it.

      Virg

  9. Finally some sanity by bfmorgan · · Score: 1

    I hope this statement of sanity doesn't fall on deaf ears or ears that don't see the logic in this new model.

    --
    I hope this caused some synapses to fire.
    1. Re:Finally some sanity by Anonymous Coward · · Score: 0

      I hope this statement of sanity doesn't fall on deaf ears or ears that don't see the logic in this new model.

      Hey, this taste smells funny!

  10. can't stop piracy by Anonymous Coward · · Score: 0

    At most you can reduce it, but there are people that simply aren't willing to pay a penny for something they can get for free.

    A reduction in the cost of the products plus increasing the dificulty to piracy is the best method to reduce piracy, but you'll never completely erase it

  11. Repost by aBaldrich · · Score: 4, Informative

    This is a dupe, links to an article that links to a study that has already been posted here: http://yro.slashdot.org/story/11/03/07/180210/Piracy-In-Developing-Countries-Driven-By-High-Prices
    Basically, music and software are priced to USA's average wage. Since the cost of life in other places is lower, and wages are lower, then it becomes prohibitively costly. Hence piracy.

    --
    In soviet russia the government regulates the companies.
    1. Re:Repost by hjf · · Score: 1

      Things are much more expensive, in USD, outside USA. A Playstation 3 costs USD 800 down here in Argentina. Games are priced at over $100. It's not about taxes either. The rationale is this: "People are going to pirate. We don't have a chance to sell to middle and lower classes, only higher classes. And we can charge a lot more if we market it as a 'luxury' item".

      Not true at all, but they like to believe that.

    2. Re:Repost by Anonymous Coward · · Score: 0

      So how is the piracy market for PS3 worldwide?
      lol still haven't cracked it and its not practical to burn the disc yet

    3. Re:Repost by hjf · · Score: 1

      PS3 is not cracked? Where the hell do you live, dude? You can load the images to the PS3 hard drive and play.

      OK, anyway, the XBOX 360 is also $800 and games are priced similarly.

    4. Re:Repost by Meneguzzi · · Score: 1

      In neighbouring Brazil, the price hike can be half attributed to taxes. But one thing that I noticed about many electronics companies that sell there is that they seem to ship stuff from the US (as a consequence of their physical presence in the country to be an extension of the North American office), even if they manufacture pretty much everything in China. That might be one of the reasons for the price hike (dumb logistics). I'm not sure if this is the case for Argentina, though.

      --
      www.meneguzzi.eu/felipe
    5. Re:Repost by Anonymous Coward · · Score: 0

      I'd augment that statement;
      "priced to USA's average wage - Or higher".

      Nobody seems to have a problem pricing things significantly more than the US price in places where both cost of life and average wages are higher than in the US. e.g. Most of Western Europe, where it's normal for music, software and movies to cost more in Euros or Pounds than they cost in Dollars in the USA.

    6. Re:Repost by Anonymous Coward · · Score: 0

      This is an interesting story, but old news economically speaking. It's been known for a long time that rampant piracy is a result of overpricing. See, e.g., black markets in Europe following WWII.

    7. Re:Repost by hjf · · Score: 1

      I doubt any country has 400% import taxes. I thought the same about US shipping but it's really not the case. I was told these things arrive via Miami, which is a free trade zone. Meaning things that arrive there and are sent to other countries are not subject to US taxes. I dont know if this is true, but seems logical.

      Anyway many things going through Brazil go through Ciudad del Este, Paraguay (another free trade zone). CDE is a little city full of every electronic gadget out there. Back in the day it was amazing - you could go and buy electronics at half price. I remember buying a NES, SNES, National M7 camcorder. All of this in the early 90s. Curiously most National products (Made in Japan, Matsushita electric: National, Technics, Panasonic, all the same) and Sony things (Japanese too) came with manuals in Arabic (Whatever: that script they use which looks like random swirly lines).

      Ah, the good old days of Japanese manufacturing.

    8. Re:Repost by AlfaMike · · Score: 1

      In the subject of piracy in developing countries: This is an interesting point that seems to be left completely out of the discussion. The governments of developing countries are responsible for, say, American products (which in today's world are basically a necessity) getting astronomical price tags and therefore they are partially responsible for piracy. For instance, here in Brazil I just checked out a website which sells Windows 7 Professional boxes at the equivalent of nearly U$250. An iPhone 4 32GB is sold for the equivalent of over U$1500 without a network contract. Difference between them is, you can pirate Windows. And therefor piracy is absolutely rampant over here. It's almost cultural, even the ISPs don't care at all. My point is if piracy is bad enough in the US because of high prices imagine in places where the stuff cost over three times the original price tag. Sorry but you'll never ever stop or even reduce piracy in certain countries.

    9. Re:Repost by Meneguzzi · · Score: 1

      I grew up in southern Brazil, and what you say about Paraguay strikes a cord on me very much so. I bought my SNES there :-D like a month after the American version was released. But this whole free trade thing was not exactly a free ride for Brazil, you were not supposed to bring that much stuff back into Brazil. Still, where you could only buy things at 400% percent price as you say, even with the fines it was worth it. Back in the late 80s, some of these things were not even available legally in Brazil because of what they called "market reservation".

      Still, even if things go through Miami, shipping from south east asia to north west America and then back south should be a major component in the price. And in Brazil, what skews things significantly is that one pays taxes over taxes. Last time I had the heart to calculate, you had 100% import tax, calculated over the price of the product including shipping (so not the value of the product itself), plus a federal 15% tax over industrialized products (even if they were not made in Brazil, on top of the price with the import tax), plus a 20% sales tax (on the price with both previous taxes), plus the margins for the person selling it.

      By this time, the product is probably already out of reach for most people (at least in Brazil), and then of course, given what you said in your previous post, the rationale that this is a luxury item kicks in, and the people who went through the trouble of sorting out all the red tape in customs decides to ramp up the price of things. If you want to compare how this works, just go to the Apple Store in the US and in Brazil (since it's the same company, pricing policies should be consistent). A Mac costs almost 3 times more in Brazil than in the US.

      --
      www.meneguzzi.eu/felipe
    10. Re:Repost by Cant+use+a+slash+wtf · · Score: 1

      I live in Australia. Often I have seen cases where it would be cheaper to buy an American copy of something + pay postage fees than to buy an Australian copy (which is inevitably almost twice the price). That's why I turn to piracy. Because if you can't give me a viable reason to buy your overpriced product, I'm not going out of my way to pay for it.

    11. Re:Repost by hjf · · Score: 1

      Interesting. In Argentina we have a (roughly) 50% import tax, which include all federal taxes (21% IVA. English:VAT), shipping cost taxed too. Computers, or electronic components that "run" on electricity (including: computers, excluding: cables) are taxed at 10,5% and sometimes even less (books are not taxed).

      Still, things are 400% more expensive than in the USA. We don't have apple stores, only importers (MacStation, to name one) which handle all the work themselves.

      I don't think the Via-Miami shipping adds that much. I mean if it wasn't for that, I doubt we'd get the products in the first place. The USA is a market 100 times larger than latin america. I doubt they would ship directly from China to us. They do that for things like fans, toys, things you can fill dozens of containers with. Not with top notch computers. If it's not Via-Miami then it would be Via-Brazil, to Argentina, Uruguay, etc. Don't forget, Chile does that (Iquique), like Miami but for the pacific coast.

  12. We already had this story posted by makubesu · · Score: 2

    http://yro.slashdot.org/story/11/03/07/180210/Piracy-In-Developing-Countries-Driven-By-High-Prices It's the exact same report. But then again, it's not like CmdrTaco closely follows slashdot or anything ;)

  13. It will always be more then free. by Kenja · · Score: 1

    Pirated software is free. There is no way to compete with that at any price. People who are willing to pirate software will, no mater what the software costs.

    --

    "Have you ever thought about just turning off the TV, sitting down with your kids, and hitting them?"
    1. Re:It will always be more then free. by sexconker · · Score: 1

      Pirated software is free. There is no way to compete with that at any price. People who are willing to pirate software will, no mater what the software costs.

      Megatron must be stopped. No matter the cost.
      Everything else does indeed depend on cost. Plenty of pirates actually buy shit on the cheap. The cost of legit purchases it the purchase price. The cost of piracy is the hassle of finding shit, the hassle of getting it to work, the loss of multiplayer features, the risk of being sued, etc. In many cases shit's super easy to pirate and the cost is low compared to going legit. In many cases, the cost is quite high compared to going legit. See Steam. Yes, Steam DRM has been cracked. Yes there are hacked servers for a bunch of games. No, not very many people engage in Steam piracy.

    2. Re:It will always be more then free. by SpeZek · · Score: 1

      Plenty of businesses pay for RHEL, despite it being "free". Support, peace-of-mind, and ease are all worth cash over the absolutely free DIY alternative.

      There's a reason strictly multiplayer games like WoW are hardly pirated: you're paying for the experience (AKA the servers you play on) not the disc. It's also why Netflix and other a la carte services are so popular: paying for the convenience and peace-of-mind knowing that if you want a movie, you can just get it. Sure there will always be a minority that don't see these things as worth the cost, but the main point of DRM (used to be) to stop casual infringement, not the hardcore, and with services replacing goods there is less of a casual market for infringement.

    3. Re:It will always be more then free. by Songilly · · Score: 1

      Not always so. Pirated software sometimes is more of a PITA than what it's worth. If I could get my wares at a reasonable price without the risk of viri, decent support, and non-draconian DRM I would pick that in a heart beat. My time is worth that. Heck I have legitimate licenses for M$ products but use the pirated cracks just because I hate dealing with the activation. As the article points out trying to find what that price range sweet spot is what is at issue, assuming a company will ever realize this. I think it is a possibility with all these new fangle Apps for $.99. Of course there will always be people who pirate no matter what the price is. But I think most people would pay for good service and a good product if it didn't cost them say $1600 for the latest Adobe suite crap. I suspect for most things it will have to come down quite a bit in price. So the question for devs then is how low can they go and still make a high quality product. Angry Birds is fun, but it isn't an office productivity suite...

    4. Re:It will always be more then free. by Terwin · · Score: 1

      Pirated software is not free.
      There is a time-cost related to finding a reasonably reliable source and a risk-cost related to the chance of getting sued/catching malware.

      Reduce the price to the point where it is not worth those costs, and it is cheaper to buy the legitimate product.
      (there are different price-points for the college student eating ramen and the executive making 100K, but the principle is the same)

      On the other hand, if you increase the hassle/problems with DRM past the time and risk costs of pirated software, and then you get to the point where you could not give the thing away.

    5. Re:It will always be more then free. by Surt · · Score: 4, Insightful

      Pirated software has an opportunity cost. When the legit cost of your app is cheaper than the time opportunity cost of finding the pirated version, you will make a sale to all but the stupidest of pirates.

      --
      "Who is the Journal of Quantum Physics going to believe?" --Stephen Hawking
    6. Re:It will always be more then free. by Anonymous Coward · · Score: 0

      People pay for convenience, me included. If you have disposable cash, you do, at any rate. DRM offers less convenience, that's why it's clearly a losing proposition.

      People misunderstand economics, as a seller you're competing for the few dollars people who actually have money have to give you. This competition is with other sellers. We already produce so much physical stuff it is impossible to sell more in many cases. The situation worsens with digital goods (or rather, goods that can be digitally represented).

    7. Re:It will always be more then free. by Anonymous Coward · · Score: 0

      This comment is as lazy as the theoretical pirates mentioned therein. Clearly there is more nuance to this, such as people who do like supporting artists and developers that they respect. I believe that people pirating big name games could be doing so just as much to give EA or ATVI the finger, as they are just dirty pirates.

      I find this article fascinating, as it seems to really take this out of the moral argument (which seems to just slump down to a capitalist morality argument - thus jumping the shark of any ethical argument) and make it into a more objective discussion...so rarely do we see an objective take on piracy.

    8. Re:It will always be more then free. by Anonymous Coward · · Score: 0

      Gettings games legit:
          = 1 click in Steam, no hassle.

      Pirating games:
          = Download a torrent.
          = Find out it won't work on your setup.
          = Find another one.
          = Get a key-gen.
          = Get another key-gen because the other one is fake.
          = Textures aren't quite right.
          = Find another torrent. It's a hassle.

      Get music legit:
          = A few clicks in a download store.
          = Remove DRM so you can play on your computer and your mp3 player.

      Get pirated music:
          = A few clicks on a torrent site. No hassle.

      See the difference? That's why people get their music for free, but don't bother with getting their games for free. Make it easy and a lot of people will buy it.

    9. Re:It will always be more then free. by Kenja · · Score: 1

      They pay for support. Support is a service and a service can not be pirated.

      --

      "Have you ever thought about just turning off the TV, sitting down with your kids, and hitting them?"
    10. Re:It will always be more then free. by jedidiah · · Score: 1

      That class of people that will pirate stuff regardless of the situation were always a total write off.

      The "creative types" just need to put them out of mind. The real problem with piracy on the Internet is that it is so visible. I am not convinced that piracy is any less of a problem than it used to but. It is however much more visible now. It can't be ignored, especially by those that would try to assign a value to particular works. What piracy does is give an overinflated notion of what something is worth. A "sense of entitlement" from content owners follows from that.

      They neglect the difference between a zero and any non-zero number in an inverse relationship (price vs demand for a highly elastic non-luxury good).

      --
      A Pirate and a Puritan look the same on a balance sheet.
    11. Re:It will always be more then free. by shadowrat · · Score: 1

      ha! i learned that lesson in the 90's. I was desperately trying to get a copy of duke nukem 3d by downloading it at the computer lab at school, saving it to a stack of floppies and bringing it back home. After several failed attempts over the course of days, i realized i would have been better off just buying the damn thing.

    12. Re:It will always be more then free. by daern · · Score: 1

      Plenty of businesses pay for RHEL, despite it being "free". Support, peace-of-mind, and ease are all worth cash over the absolutely free DIY alternative.

      Bad example...many businesses I deal with are now moving to CentOS. Even in the corporate world (perhaps especially in these times) money is a factor and, TBH, the only time I've ever called RH support myself was over a problem with registering on RHN, so I can hardly blame people for going free...

    13. Re:It will always be more then free. by MobileTatsu-NJG · · Score: 4, Insightful

      Pirated software is free. There is no way to compete with that at any price.

      Yet plenty of games, music, and movies have been quite successful despite pirated copies being available before the official release.

      Face facts: People are willing to pay for stuff. If we were the big stingy tight asses these industries all thought we were, Starbucks would never have been a massive success and iTunes would simply be a bit of trivia only Slashdotters would be aware of.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    14. Re:It will always be more then free. by cheekyjohnson · · Score: 2

      It's not only the price, but the ease of use. If it is easier to buy something at a relatively cheap price (to most people), then they will do that.

      --
      Filthy, filthy copyrapists!
    15. Re:It will always be more then free. by tepples · · Score: 1

      There's a reason strictly multiplayer games like WoW are hardly pirated

      But does there exist a method to transform every video game concept into one that is strictly multiplayer? Besides, I don't see how strictly multiplayer would work on handheld platforms that lack cellular data plans, such as iPod touch, Nintendo DS, and I don't see these platforms going away until mobile data plan prices drop further.

    16. Re:It will always be more then free. by SpeZek · · Score: 1

      Perhaps the answer exists in other mediums, like Netflix with movies. Games a la carte.

    17. Re:It will always be more then free. by bennomatic · · Score: 1

      I don't agree. The one time I tried torrenting something, I wanted to see an episode of a show that I had missed. This was before the broadcaster put anything on their web site. Anyway, my system spent three days downloading the damn file (since I didn't have anything to share, I guess I got last priority in the torrent queues), and when I finally fired it up, it was in Spanish.

      I tossed it and didn't watch the show again until they started hosting the episodes on-line. Suffice to say, I haven't been willing to waste time searching for stuff on the torrents since. I know people who swear by it--one guy I know claims to have downloaded more songs than he could possibly listen to in his lifetime--but the time cost was too great for me to even consider trying that again.

      --
      The CB App. What's your 20?
    18. Re:It will always be more then free. by monkyyy · · Score: 1

      not true i pirate lots but i buy the best of it, after i played a bit

      --
      warning pointless sig
    19. Re:It will always be more then free. by monkyyy · · Score: 1

      that was probably because it was in spanish(so low seed and out of country) not your lack of sharing
      the last thing i pirated was 4 gb of a tv show (an old anime) it took 35 minutes

      --
      warning pointless sig
    20. Re:It will always be more then free. by Anonymous Coward · · Score: 0

      Disagree. You can compete with free by providing a hassle-free experience. High quality videos that play on all devices and are available immediately (within a couple minutes of starting the download a la iTunes) and work on all devices? Sign me up.

      Hence the inherent fallacy of DRM- make the product both more expensive AND an inferior product, and you encourage people to learn to pirate just to get the better product.

    21. Re:It will always be more then free. by EdgeCreeper · · Score: 1

      Face facts: People are willing to pay for stuff. If we were the big stingy tight asses these industries all thought we were

      ...

      Then these industries would not have the money and power to screw over the populace. Paying more for something than it is worth is a sin.

    22. Re:It will always be more then free. by MobileTatsu-NJG · · Score: 1

      Face facts: People are willing to pay for stuff. If we were the big stingy tight asses these industries all thought we were

      ...

      Then these industries would not have the money and power to screw over the populace. Paying more for something than it is worth is a sin.

      Then it's a good thing supply and demand determines the price, not much sinnage going on. Now if we could just keep monopolies under control.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    23. Re:It will always be more then free. by lingon · · Score: 1

      Pirated software is free. There is no way to compete with that at any price. People who are willing to pirate software will, no mater what the software costs.

      My favorite response to this is "bottled water": the bottled water industry successfully competes with tap water, even though the price is outrageously higher. That's because, in the consumers eyes, they add value. Competing with (almost) free works just fine.

    24. Re:It will always be more then free. by Anonymous Coward · · Score: 0

      Isn't that the exact purpose of DRM though? That it's meant to be easier to put in a 10-digit key on install, than to waste time finding a torrent, downloading, messing around with patches/keygens, having it stuff up when an update is released, missing out on DLC etc.
      So DRM gets nixed, even with many big budget titles these days but especially with indie games, while torrents (or even diect HTTP downloads) of games are easier to find than ever.
      And now, I'm struggling to find a sales model where downloading a game in one click is supposed to be less user-friendly than downloading a game in one click, but not before having to input your credit card details at some point.
      Perhaps we could tie a distribution platform like Steam, GoG or Impulse, directly to people's bank accounts, so the user isn't disturbed. Do you think pirates would go for that?

    25. Re:It will always be more then free. by tehcyder · · Score: 1

      Plenty of businesses pay for RHEL, despite it being "free". Support, peace-of-mind, and ease are all worth cash over the absolutely free DIY alternative.

      You don't need support, peace-of-mind or ease if you're talking about music or video. If your pirated film is crap quality, you just download another one from someone else.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    26. Re:It will always be more then free. by tehcyder · · Score: 1

      Pirated software has an opportunity cost. When the legit cost of your app is cheaper than the time opportunity cost of finding the pirated version, you will make a sale to all but the stupidest of pirates.

      Oh, for fuck's sake, it takes less than a minute to search for and start downloading a torrent from TPB, then you just come back later when it's downloaded. Unless you're earning billions a year, the time opportunity cost is immaterial.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    27. Re:It will always be more then free. by tehcyder · · Score: 1

      ha! i learned that lesson in the 90's. I was desperately trying to get a copy of duke nukem 3d by downloading it at the computer lab at school, saving it to a stack of floppies and bringing it back home. After several failed attempts over the course of days, i realized i would have been better off just buying the damn thing.

      Yes, but nowadays you could just download it directly to your home computer in a few minutes/hours so there's no real time/technical constraint at all.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    28. Re:It will always be more then free. by tehcyder · · Score: 1

      What piracy does is give an overinflated notion of what something is worth. A "sense of entitlement" from content owners follows from that.

      Yes, fancy the owners/creators of a piece of work feeling they have a legal and moral entitlement to some reward for their labour.

      It just doesn't begin to compare with the obvious and profound human right of teenagers to download whatever the fuck they like for free.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    29. Re:It will always be more then free. by tehcyder · · Score: 1

      the time cost was too great for me to even consider trying that again.

      That's because you're not a student or unemployed, I imagine.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    30. Re:It will always be more then free. by tehcyder · · Score: 1

      Face facts: People are willing to pay for stuff. If we were the big stingy tight asses these industries all thought we were, Starbucks would never have been a massive success and iTunes would simply be a bit of trivia only Slashdotters would be aware of.

      Two of my least favourite companies in one post, well done, I couldn't get past the red mist to see if what you were saying made sense.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    31. Re:It will always be more then free. by MobileTatsu-NJG · · Score: 1

      Okay....?

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    32. Re:It will always be more then free. by cheekyjohnson · · Score: 1

      No. You're forgetting that customers have to do the exact same thing. Therefore, there's no benefit (other than taking two seconds to download a crack/keygen, but that doesn't even matter).

      Do you think pirates would go for that?

      Some of them might. There will always be people who just download the game for free, but it might lower that amount of people.

      --
      Filthy, filthy copyrapists!
    33. Re:It will always be more then free. by Surt · · Score: 1

      Well, but you have to deal with viruses etc. There's definitely overhead. And personally, I make marginally over a dollar per minute. That minute would in fact cost me more than many $1 apps.

      --
      "Who is the Journal of Quantum Physics going to believe?" --Stephen Hawking
  14. What price by Anonymous Coward · · Score: 0

    Unfortunately no matter what price is put on Music etc (Except ZERO) there will always be that same group who will still believe they are paying too much. In REAL terms prices HAVE dropped, my first CDs we costing me about NZ$60-NZ$70 and these were AAD, now my wages have more than doubled and the prices of CDs has more than halved, so in REAL terms I am paying less than 1/4 of what I used to pay, and in many cases I pay less than 1/20th.

    There are a number of sites where you can download music and pay what you like, the artists on these site always LOOSE, they would be far better off flipping burgers somewhere. Lots of people download, they simply choose not to pay.

    Yes, I am sure someone will haul out one or two examples which say differently, but statistically they are irrelevant. If you choose to believe they ARE relevant then one hopes you never get into a car because you are significantly MORE likely to die in a car.

    1. Re:What price by softWare3ngineer · · Score: 2

      the artists on these site always LOOSE, they would be far better off flipping burgers somewhere..

      music artists may loose on cd sales, but they gain on promotion costs. musicians dont make alot off of cd sales anyway, even if they do belong to a label. bands make alot more doing concerts.

    2. Re:What price by hjf · · Score: 1

      Good for you. Where I live CD prices have stayed the same. A CD in 1999 would cost you USD 22. Today it costs roughly USD 22. Our income hasn't increased 4x but our money has been devaluated to 1/4 of what it was.

      Back in the time, I used to buy my CDs for $10-$12 from USA. Even paying international shipping it was cheaper for me.

    3. Re:What price by Kitsune+Inari · · Score: 1

      Musicians don't make alot off of cd sales anyway, specially if they do belong to a label.

      Fixed.

  15. It's only half the problem... by Anonymous Coward · · Score: 4, Insightful

    if you charge a fair price for the product (which is fair for the market concerned), make the product easily accessible to people who want it, AND DON'T TREAT THEM LIKE CRIMINALS most people will be happy to pay for your product. The ones who don't want to pay even then? You really weren't going to make any money off of them anyway.

    1. Re:It's only half the problem... by MobileTatsu-NJG · · Score: 1

      if you charge a fair price for the product (which is fair for the market concerned), make the product easily accessible to people who want it, AND DON'T TREAT THEM LIKE CRIMINALS most people will be happy to pay for your product. The ones who don't want to pay even then? You really weren't going to make any money off of them anyway.

      Just to add to this: The value of the software goes down when things like copy protection make it difficult to maintain. I still don't get how making software have less bang-for-the-buck will mean more money coming in. When you use something like DRM where you have to keep a staff of people on hand to answer phone calls for unlock codes, as time goes by, your profit on each copy sold is getting eaten away. I really don't understand how the industry got this way,especially considering that the fears of badly-timed piracy has never actually sunk a bit of software.

      They really need to quit trying to solve the 'problem of piracy' before they piss off the people handing them money and making that little prophecy come true.

      --

      "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

    2. Re:It's only half the problem... by Anonymous Coward · · Score: 0

      ... most people will be happy to pay for your product.

      Therein lies the real problem. We have "loss prevention" specialists these days. The ultimate goal is 100% efficiency, in this case, meaning no piracy at all. Not most people paying, but all people paying.

      100% efficiency is perilous no matter what you apply it to. If you're talking about running an engine at 100%, the first demand that comes along is going to blow it, since there's conversely 0% reserve capacity. And yet we have idiot executives running around exhorting us to put in "110%". Everyday.

      In the case of sales, the only way to prevent losses is to make the purchasing process so draconian that you exceed the maximum penetration zone and start turning people away just on account of the barriers and the resentment you'll instil.

      Lighten up. Let the wolves take a few sheep. Don't give away the farm, but DON'T alienate the customer. That will cost more in the long run than any short-term "savings". It's an imperfect world, those who make allowances for it will fare better than those who don't.

    3. Re:It's only half the problem... by magus_melchior · · Score: 1

      The ones who don't want to pay even then? You really weren't going to make any money off of them anyway.

      Maybe fifty to sixty years ago, Hollywood (and the RIAA for that matter) would have written off such people as losses because there just wasn't enough of them to threaten the bottom line. Then someone got the (tongue-in-cheek) brilliant idea of treating all such piracy estimates as actual losses. It was fun for a while-- the studios and publishers could then claim massive losses to avoid paying the artists and the government alike.

      But since their entire business model hinges on not just this absolutely inane fiscal calculation, but also on the complete domination of the production process, the first thing they do when they start to see declining profits is to blame the Internet.

      Bang, now there are corporate lawyers looking to make big bucks off of indignant and foolish executives, children, and anyone who happens to get caught in the media cartel's legal dragnet.

      --
      "We are Microsoft. You shall be assimilated. Competition is futile."
  16. Cheap Free by Renaissance+2K · · Score: 1

    Letting users name their own prices with the Humble Indie Bundle and giving the proceeds to charity wasn't enough to stop piracy. The argument just changed to, "It's more convenient to get it from a Torrent site."

    Free is always going to be cheaper than cheap. That's what piracy is all about. It has nothing to do with "sticking it to the man" or "improving the user experience" or "taking control of your purchases." It's about getting something for nothing. I know there's plenty of people out there who justify their piracy with many legitimate-sounding goals, but in the end, that's not the issue.

  17. Use DRM against piracy = putting lock on your door by Anonymous Coward · · Score: 0

    You can't stop piracy, just like you can't stop people from robbing houses. People will do it regardless of the severity of the punishment. Use DRM, it's like putting a lock on your house door.

    Also, everyone should read how to price their software http://onstartups.com/tabid/3339/bid/174/Startup-Tips-for-Enterprise-Software-Pricing.aspx

  18. Be prepared for creativity armegeddon by Anonymous Coward · · Score: 1

    I've been waiting for this a long time...

    Think about it: Our society has been producing high quality entertainment for about 2 decades now. Music, movies, tv shows, games, etc. These forms of entertainment don't "go bad". Jurassic Park is still an awesome movie. As time goes on, more and more high quality entertainment gets added to the pile.

    Now, what is the net effect? Prices MUST come down. Which is why we see $5 bins of DVDs in Wal-mart. But now I see $5 DVDs that contain a TRILOGY instead of a single movie. I bought the Matrix trilogy, including Animatrix, for $9 at Best Buy.

    This trend will continue. Soon, there will be so much entertainment available, that it MUST be free (or ridiculously cheap) in order to compete with the DECADES of high quality entertainment already in the pile.

    1. Re:Be prepared for creativity armegeddon by hjf · · Score: 3, Informative

      That thing you mention doesn't happen in countries where piracy is high. I live in Argentina, and I WISH I could get the matrix trilogy for $9. Or even $50 (the trilogy would cost me $100). I know they don't have $5 bins (except really truly bad crap like a macarena remixes CD).

    2. Re:Be prepared for creativity armegeddon by jedidiah · · Score: 1

      I got both the 2nd and 3rd Matrix movies from the $5 bin at Walmart.

      Yes. We are already in a golden age of digital video where we are awash with so much stuff that prices are forced downward.

      Stuff would be cheap even without the likes of Netflix.

      --
      A Pirate and a Puritan look the same on a balance sheet.
    3. Re:Be prepared for creativity armegeddon by hjf · · Score: 1

      Ah netflix. I don't know what that is.
      Or hulu. Or spotify. Or Lala. Or itunes. Or... well, you see the pattern.

      Oh, I know what Steam is. My brother's credit card extension is very familiar with it.

  19. NOT THEFT by Uberbah · · Score: 4, Insightful

    How many times do we have to go over this? With theft, you're removing something from the owner so he/she no longer has that item - that's never an issue with copyright infringement.

    They are two entirely different violations of the law, just as arson and cannibalism are two entirely different violations of the law. You can try and tie yourself up in a pretzel trying to say that oranges are just like apples, but it just doesn't work. And please, pretzels, skip all the usual straw men - copyright infringement is still a violation of the law and no one is claiming otherwise.

    1. Re:NOT THEFT by Anonymous Coward · · Score: 1

      How many times do we have to go over this?

      Until you get it through your skull that language evolves, sometimes it doesn't evolve in your favor, and insisting on broadening or narrowing definitions like a middle manager to reshape the argument to your advantage ("oh, let's not call it 'firing', that's too harsh, let's call it 'downsizing' instead") doesn't in any way, shape, or form rationalize or justify your actions.

    2. Re:NOT THEFT by ElectricTurtle · · Score: 1

      Actually, it's industry and busybody shills like yourself that is "insisting on broadening" the definition. Theft has meant one thing for centuries, and because it carries more negative weight in people's minds than 'copyright violation', it is being used incorrectly for emotional manipulation. That is in itself a shameful thing, which is why you post as AC when supporting such disingenuous behavior.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    3. Re:NOT THEFT by dcollins · · Score: 1

      Mod this up, super well put.

      --
      We know where leadership by an anti-intellectual "strongman" who scapegoats minorities and likes boisterous rallies goes
    4. Re:NOT THEFT by bigstrat2003 · · Score: 1

      Theft is not commonly defined to mean "taking such that the owner is left with nothing". It simply means taking what is not yours. In the past, this necessarily meant that leaving nothing behind was a corollary, however, now that you can take by making a copy, theft still can refer to making a copy. You're taking what isn't yours. Period.

      --
      "16MB (fuck off, MiB fascists)" - The Mighty Buzzard
    5. Re:NOT THEFT by Anonymous Coward · · Score: 1

      "We" will have to go over this every time. You see, some people refuse to accept the distinction you are pointing out. It doesn't matter how strongly codified this distinction is in the law, nor does the denial-of-use logic make any difference. Some people are cognitively unable or obstinately unwilling to recognize this difference, and such people will continue to insist that copyright infringement is theft.

      It doesn't matter how many examples you pull out, how many authorities you reference, nor how right you are. They will *never* agree with you, and they will call it "theft" every single time.

      Also, they outnumber you.

    6. Re:NOT THEFT by Anonymous Coward · · Score: 0

      Technically, theft only requires removing something, it doesn't imply tangibility. So, in this case, a software pirate is removing someone's right to control distribution.

    7. Re:NOT THEFT by h4rm0ny · · Score: 1

      Theft and stealing to most people means taking something that doesn't belong to you. Ergo, piracy falls into that quite naturally. I think it would be a very unusual person who when asked what stealing was said: "depriving another person of something." After all, there are a tonne of ways to do that which are theft, so it's a very bad definition of theft. "Taking what isn't yours" is what most people would say. To be honest, I'm rather tired of the Slashdot dogma that you can't call piracy theft.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    8. Re:NOT THEFT by bennomatic · · Score: 1

      Didn't read the article, but the summary doesn't call it theft. It calls the act "piracy" and "illegal copying", but not theft.

      --
      The CB App. What's your 20?
    9. Re:NOT THEFT by martin-boundary · · Score: 1

      "Taking what isn't yours" is what most people would say.

      That's the same definition people would also use for borrowing.

      In fact, try this experiment. Ask half the people you know for a definition of theft. Then ask them for a definition of borrowing. Now do the same with the other half of the people you know, but ask them first for a definition of borrowing, and then for a definition of theft.

      You'll find that in both cases people will answer the first question the same way, and it's only once you ask the second question that they'll realize there's a problem with their first answer.

      In other words, you're wrong on this one.

    10. Re:NOT THEFT by cpt+kangarooski · · Score: 1

      No, you're essentially saying that someone who infringes on a copyright steals the copyright itself, and now exclusively has a right to control, e.g. distribution, by entering into license agreements with third parties that the real copyright holder cannot do any more.

      That's obviously wrong.

      That's akin to saying that a person who breaks into your house suddenly owns it (as opposed to adverse possession, which is a little more involved), or that if the government censors you, it necessarily has a right to censor you as a result.

      In fact, the possession of the copyright (or property right, or free speech right) is never lost by the rightful possessor. Instead, the right is kept, but has been infringed upon.

      Hence 'copyright infringement.' It really is a lot more analogous to trespass than theft, I assure you.

      --
      -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
    11. Re:NOT THEFT by Anonymous Coward · · Score: 0

      I just want to add: in the eyes of the law, copyright infringement is far far worse than theft. Although the later has a worse social stigma, no lawyer worth anything would ever charge you with theft in the case of infringement. It would be like asking pennies for hundred dollar bills.

    12. Re:NOT THEFT by h4rm0ny · · Score: 1

      That's the same definition people would also use for borrowing.

      No it isn't. If someone was asked to say what borrowing meant, people would always include the part about giving something back afterwards.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    13. Re:NOT THEFT by tehcyder · · Score: 1
      In the UK, "taking without consent" is a crime, so if you nick someone's car for a joy ride but pretend you were going to give it back afterwards (even though it's more likely you'll crash it into a lamppost before setting fire to it...), that is no defense.

      It's not as serious a crime as outright theft, but it's still an imprisonable offence.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    14. Re:NOT THEFT by ElectricTurtle · · Score: 1

      When something is copied, it is not "taken". A person uses their own resources to recreate something similar or identical to something another originally created. It does not deprive the originator of the thing itself, nothing is moved or removed, hence no "taking". You simply don't understand the meaning of that word anymore than you do "theft". I don't doubt this has been explained to you before, but you refuse to understand the difference.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    15. Re:NOT THEFT by Anonymous Coward · · Score: 0

      You're taking what isn't yours. Period.

      Bullshit. Copyright is a deal between producers and the public that says we hold off on our right to consume items from our culture any damn way we like - to allow you to make some money off it and therefore provide more items for our culture.
      But the fucking content producers are reneging on their side of the deal and trying to screw over the public in every way possible - hence it has become an arms race. It's a race that's going to end badly for all sides.

      Or to put it as simple and stupidly as you have - Using our culture and influences as inspiration for your movie/song/software is taking what isn't yours, and making money off it! Exclamation Point.

    16. Re:NOT THEFT by martin-boundary · · Score: 1

      We'll just have to disagree. Try the experiment.

    17. Re:NOT THEFT by h4rm0ny · · Score: 1

      A gentleman's bet then. You try it too. I bet if you ask 10 people what "borrowing" means, they'll all, or v. nearly all, refer to giving something back / temporary arrangement.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
  20. If it were cheaper, I'd buy it by kitanai · · Score: 2

    Individual songs are so cheap on iTunes I never pirate music and I'm extremely happy to pay. If I could get e-book rentals for two weeks, movie rentals a week, and episodes at the same time as they air in the USA for $1 I've give them even more of my money! Buying movies in iTunes for $5, and being able to buy them at the same time as they come out in the cinema for around $10 would be great too.

    1. Re:If it were cheaper, I'd buy it by tehcyder · · Score: 1
      So unless people will sell you something for exactly the price you consider fair, you'll just nick it instead?

      That's not a reasonable economic model.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
  21. Why Not Give It Away? by Anonymous Coward · · Score: 0

    ...and the only way to tackle it is for copyright holders to charge consumers less money for their wares?

    What a naive conclusion. It would be nice to believe that all people are good but the fact is that as long as a "buck" can be made media piracy will continue.

    1. Re:Why Not Give It Away? by Drakkenmensch · · Score: 3, Insightful

      This guy does it: http://www.mrexcel.com/

      You can download his books and read them for free. If you like them enough, he will gladly sell you a hard copy. It works so well he's been doing with every new book of his for the last couple of years.

  22. In Other Words... by macraig · · Score: 1

    ... be a little less efficient at concentrating wealth?

    Duh! Revolutions have been fought over this shit. Cake, anyone?

  23. Oh boy by Anonymous Coward · · Score: 0

    "copyright theft" ...

  24. it's just economics, stupid! by wmeyer · · Score: 5, Insightful

    The easiest way to stop illicit trade is to remove the huge profits. True for software, true for street drugs, true for pretty much any commodity. Prohibition doesn't work; lack of profit does.

    --
    --- Bill
    1. Re:it's just economics, stupid! by tmach · · Score: 1

      Take away the profits and you might as well take away the games and movies people are pirating. It takes a lot of long hours and hard work to make a decent movie or game and you aren't going to find many people who are willing or even able to do it for free. There are those who will give up their time and effort for indie films and such, but even those people are doing it with the hope that it'll springboard them to a big gig with a big paycheck.

    2. Re:it's just economics, stupid! by cpt+kangarooski · · Score: 1

      Well, perhaps there is a happy medium in which some piracy is illegal (say, if it is not done by a natural person, or if it is done in a commercial manner), while some other piracy is legal.

      This could result in a shift as to what sorts of works are created and published -- movies might not be released to home video so much if studios could make money from theaters or pay TV channels, but would have to compete against pirates who shared copies online for free. Budgets might have to be reduced, but you can still make a surprisingly good movie on a small budget. It's mostly about the writing.

      I would not be surprised to find a lot of pirates who would find that acceptable.

      --
      -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
    3. Re:it's just economics, stupid! by mayberry42 · · Score: 1

      The easiest way to stop illicit trade is to remove the huge profits. True for software, true for street drugs, true for pretty much any commodity. Prohibition doesn't work; lack of profit does.

      The problem with piracy is not that they make huge profits per se (if they charged $0.50 for a movie, yet the cost to create, produce and distribute a movie were $0.01, would you still be up on arms about their massive profit margin?), but it's that people see it as costing more than they are willing to pay - especially if we're force fed ads/previews that you don't want/can't skip over. Having said that, the fundamental problem is that they are not willing to accept any form of competition from other sources, effectively forcing a monopoly to justify their higher prices. It's much easier to spend money, lobby and villify your enemies as "killing the X industry" than it is to accept it and reduce prices (and profits).

    4. Re:it's just economics, stupid! by Nukenbar · · Score: 1

      Basic economics doesn't really have a model for an expensive product that is expensive to produce but trivial to copy. The only solutions are patents, copyrights and trademarks. That works, sort of, when the copier has an incentive not to make the copies. i.e. the threat of being sued. Against corporations, this prevents copying of formulas in drugs and other thing, like the original hand-held calculation, until the patent or whatever wears off. But in the movie or software business, the consumer is the one making the identical free copies and doesn't care about being sued. Your whole economic argument breaks down at that point because the rational consumer would rather have something for free than pay for it.

  25. SaaS by Anonymous Coward · · Score: 0

    Not that it has the perfect security model to prevent piracy, but SaaS is likely the path of the future (if not already the present). Some software services will go the free route, but other more popular (and useful) services can create a low cost environment but still generate greater overall long term revenue.

  26. First person example from last night. by alex_guy_CA · · Score: 1

    I've been watching "Louise" (see http://www.imdb.com/title/tt1492966/ or http://en.wikipedia.org/wiki/Louie_(TV_series) ) on Netflix recently. Last night I went to Netflix, and tried to cue up the next episode. Instead of getting to watch episode 10 like I had episode 1 through episode 9, it was only available on DVD, and the DVD wasn't released yet. Some time in the last week or two, they changed. So, I could either put the DVD for a season I had almost finished watching on my "Save" list, or I could go look for the same content from other distribution channels. Hum, tough choice.

    1. Re:First person example from last night. by Anonymous Coward · · Score: 0

      Oh I know what you did next! Realising that you had just wasted nine hours of your life on an unproductive activity, you decided to make a change and not squander your brief time on Earth by watching TV?

      No?

  27. How cheap is cheap enough? by stewbacca · · Score: 1

    People pirate 99 cent songs. Lower prices will not prevent that. It's a dollar...seriously...how much cheaper than one dollar will something have to be before people stop pirating it? Answer: $1.

    1. Re:How cheap is cheap enough? by awshidahak · · Score: 1

      If the $0.00 costing song still has Digital Restrictions Management on it, I'd imagine that people would still "pirate" it. I believe that stripping DRM violates copy-protection laws and would be considered "piracy."

    2. Re:How cheap is cheap enough? by Anonymous Coward · · Score: 0

      That's not the whole story. I can buy one song for 99 cents. Or I can download the whole discography for free. You tell me which one has better value.

    3. Re:How cheap is cheap enough? by Anonymous Coward · · Score: 0

      $1 a CD would be even better. Since most of the people only want 1 song off the CD anyway, why pay $12 for just 1 song? I realize you can download 1 at a time, but how do you know if the whole album is any good? I sure as hell won't spend more than $5 on a cd that I only know 1 of the songs...

    4. Re:How cheap is cheap enough? by Anonymous Coward · · Score: 0

      I would like to buy 100000000 of your piracystoppingly priced songs please!

    5. Re:How cheap is cheap enough? by vgerclover · · Score: 2

      Is a song worth a dollar?

    6. Re:How cheap is cheap enough? by Anonymous Coward · · Score: 0

      People don't pirate one song, they pirate thousands. When I was young(er) I had roughly 80 albums of music, which came close to 1000 songs. That would have cost me close to $1000 dollars to buy, hence, I pirated.

      As soon as I got my first job I began buying 2-5 albums a month because I felt I should legalize my collection. Total cost ended up under $500 as I got good discounts from older albums, sometimes used records too, and nowadays I'm 100% legal and buy all new albums I come across that interest me.

      In the grand scheme of things, culturally-speaking, I would have been a much poorer kid back then if it weren't for Napster and the like.

    7. Re:How cheap is cheap enough? by stewbacca · · Score: 1

      I'm a musician. It costs a lot more than $1 to make a song, so selling for $1 seems like a concession to me.

    8. Re:How cheap is cheap enough? by AlienIntelligence · · Score: 1

      I'm a musician. It costs a lot more than $1 to make a song, so selling for $1 seems like a concession to me.

      And yet, you gave up the opportunity to tell us exactly
      how much it costs you, why, and how much you get
      from the 'music industry'.

      So, cmon back... we're curious.

      -AI

      --
      For me, it is far better to grasp the Universe as it really is than to persist in delusion
    9. Re:How cheap is cheap enough? by pipedwho · · Score: 1

      I'm a musician. It costs a lot more than $1 to make a song, so selling for $1 seems like a concession to me.

      I don't think you understand NRE (non-recurring expenditure) as it pertains to developing a product. In your case, the initial investment required to create your product (ie. make your song) includes a number of NREs.

      The sale price is set based on the per unit production/distribution cost plus some percentage of the NREs over an investment recovery period. The percentage of NRE is based on the estimated sale quantity. So if it costs you $7,000 to produce/manufacture/market your song, and the per unit production/distribution cost is $0.30, then you'll need to sell 10,000 units to break even at a sale price of $1.00.

      If your song (or your marketing/sales capabiilty) is crap and you think that over a 5 year investment recovery period you'll only ever sell 1000 songs, then you need the unit price to be much higher if you want to make money. Of course the sales volume is tied to the sale price, so if you set the price at $10 per song, unless it's some earth shattering experience, you probably won't sell anywhere near even your low ball estimate.

    10. Re:How cheap is cheap enough? by EdgeCreeper · · Score: 1

      Yet people produce songs for free all the time. A place that allows people to download music in bulk for about 1 cent to 5 cents a track may do very well indeed.

    11. Re:How cheap is cheap enough? by gshegosh · · Score: 1

      Sure, if you only sell ONE copy, you're right.

    12. Re:How cheap is cheap enough? by stewbacca · · Score: 1

      My drums alone cost me over $5k. My sound equipment is another $10k.

      I don't record music and sell it so I don't get any money from the music industry. I play live music. Come to a show and you'll see that one song is indeed worth at least $1.

    13. Re:How cheap is cheap enough? by stewbacca · · Score: 1

      In my day job, I design and sell computer training courses, so yes, I understand NREs. I have a huge expenditure up front that I slowly recover (and hopefully make a profit) as more copies sell.

      A song doesn't have to be crap not to sell well. That's why music is different than software--it's much more subjective.

      That's also why I don't bother to sell music and I just play live for the enjoyment of playing.

    14. Re:How cheap is cheap enough? by stewbacca · · Score: 1

      And those 1-5 cent songs will still turn up on bittorrent, which is my point.

    15. Re:How cheap is cheap enough? by lostros · · Score: 1

      I'm a musician, and though it costs more than $1 to make a song, I also sell it to more than one person. I can keep selling it as long as I keep gigging and keep people interested, and I only paid to record it once.

    16. Re:How cheap is cheap enough? by lostros · · Score: 1

      I'm not saying a buck is a bad price, I'm just saying I never considered it a concession.

  28. Reality complete trumps this study! by GooberToo · · Score: 1

    That's the verdict of a major new academic study

    The reality is, this is pure bullshit. For decades pirates claimed they need only lower prices and it would be the end of piracy. And so, we can how the sub-$0.99 cent music market and piracy is still raging; if not growing. The simple truth is, far too many studies, not to mention history which completely invalidates this study before it was written, proves price is almost never (only for a tiny minority is price) a significant factor in piracy.

    1. Re:Reality complete trumps this study! by ElectricTurtle · · Score: 1

      Yes that's why Amazon and iTunes failed. I mean, nobody wanted to buy anything... oh... wait.

      I have a feeling that music piracy probably makes up less P2P traffic now than it has in years. Anecdotally, I have bought more music in the last year than the last half dozen.

      And point me to one of these "invalidating" studies that wasn't commissioned directly or indirectly by the very industries that want to artificially inflate prices.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    2. Re:Reality complete trumps this study! by Anonymous Coward · · Score: 0

      I don't know what you're smoking, but it's got to be good.

      First person experience.

      Apps in the Android store. Most are less than $1-3. I never bother to pirate anything - I don't even really think about it. Buy it, try it. If it's a total dog, I'll ask for a refund.

      I have owned Palm devices for easily 10 years before now. Palm apps? Well they started at $10 and went up. Some were more than $100. Was there a very prolific "pirate" scene. Certainly.

      But, now that an app - is 90% - 99% cheaper, the effort to try to get it for free just isn't there. Further, I expect many vendors are making MORE money too. [There's certainly more devices, but my guess is that there's lots more incentive to buy an app you might only use occasionally. So, the result is a higher percentage of the "pool" actually buying your app.]

      So, while there's always someone willing to spend 30 minutes to pirate a $1 app/song/etc - it's not very high.

      But, IMO, there's many more people involved in buying and being happy with the situation when the prices are reasonable. When they're not, people will be willing to jam a stick in your eye just to spite you - just to stick it to the man.

      I think the effects are obvious. Low pricing and reasonable perceived value will make the effort to "pirate" not worth it, in general.

    3. Re:Reality complete trumps this study! by GooberToo · · Score: 0

      Yes that's why Amazon and iTunes failed.

      Whoosh! That has got to be one of the most irrational, illogical, and patently stupid things I've read on slashdot in recent times. Such a statement is completely orthogonal to the subject at hand. You don't even address the original point - which clearly whooshed over your head. Which, in of itself, is pretty amazing since it was stated at such clearly low comprehension levels.

      The rest is you saying you've not bothered to read shit on the subject, including the endless stories posted here. Are you seriously suggesting that because piracy exists no one is making money? That's the basis of your entire post. You are really stupid.

      Please don't reply. I don't feel like reading more unreasonable stupidity.

    4. Re:Reality complete trumps this study! by ElectricTurtle · · Score: 1

      Thanks for that load of ad hominem crap to cover up the fact that you can't meet the challenge and name a study not funded by industry that demonstrates any of your claims. You're just a gasbag who gets off on insults. Bring facts instead of baseless claims.

      --
      I support the Slashcott and will not be reading or commenting from 2/10/14 to 2/17/14. Beta is steaming pile of dog shit
    5. Re:Reality complete trumps this study! by sandytaru · · Score: 1

      Nope, DRM and region locking stuff still forces piracy even at cheap prices. I went to buy a song off iTunes from a German band and got told 'This song isn't available for purchase in your region.' Fine, I went and found an MP3 of it instead. I want to listen to the music I enjoy, not what RIAA says I'm allowed to listen to.

      --
      Occasionally living proof of the Ballmer peak.
    6. Re:Reality complete trumps this study! by Apotekaren · · Score: 1

      This is ridiculous. I know many people who stopped downloading illegally when they got iTunes or Spotify or any of the way more handy ways of getting music to their computer. Downloading music from p2p-networks has been relegated to the secondary tier, behind movies and TV-shows(which aren't $0.99). Where is this kind of piracy the most common? In countries with later or no access to say American TV shows or films. HULU works quite well in the US, so there is little incentive to download TV-shows there. But in Europe, it's a free-for-all. The second a new episode of House or something drops, tens of thousands of Europeans, South Americans, Asians or whatever grab onto it, and off we go. Same with theatrical releases of films, and then DVDs. Delays in the releases sets the stage for a huge surge in interest to download a movie. Some movies even come out on DVD in the US before it's released in theaters in Europe. How's that going to improve things?
      Oh how I'd love to have a HULU-like service here, even for a buck or buck-fiddy a pop. But no. Either wait a year or two for the shows to air here(Finland), and also pay TV-licence because then I would have to get a digital receiver, OR watch it 10 minutes from now.
      Big props to Voddler for actually trying to bring a proper film and TV streaming service to the European masses. No doubt there'll be a delay between availability, but it's something!

      As for buying music, I started buying music once I found play.com, where instead of 18€ per disc I'm paying between 5 and 10€ for most. Holy cow, going from buying NO CDs at price 18€ to buying 30-odd CDs in the last 3 years when priced at half. Guess what boys and girls, the music industry's revenues from me have increased by a factor of unlimited!
      Same with DVDs. Before online shopping and reasonable prices, I had maybe a dozen. I've tripled that number since then. And I keep going back for more, since now it feels like "hey, 2 CD's and a DVD for 19€, good value" instead of "15€ for a CD? I don't like this music THAT much".

      --
      She: Hey, are you a traitor? Me: No, I'm atheist.
    7. Re:Reality complete trumps this study! by Bucky24 · · Score: 1

      I am pretty sure that was meant as scarcasm. You fail for not reading the rest of the line.

      --
      All the world's a CPU, and all the men and women merely AI agents
    8. Re:Reality complete trumps this study! by Anonymous Coward · · Score: 0

      Provide a single valid study that backs up your claims.

    9. Re:Reality complete trumps this study! by biek · · Score: 1

      The point you made earlier was that prices aren't really a factor in piracy. ElectricTurtle gave the example of iTunes and Amazon, which are very successful at selling music for cheap. I'll go ahead and add to Turtle's anecdote: I've almost completely stopped pirating music because of services like that. The only time I hit up the P2P is when I can't find it legitimately. Why are you so hostile to someone replying, anyway? For all the time you spent banging out that bile you could've taken a moment to clarify what your point was, since you believe it "whooshed" over their head.

  29. Offer more value by Khopesh · · Score: 5, Insightful

    the only way to tackle it is for copyright holders to charge consumers less money for their wares

    ... or add more value. Make the box something customers want, use e-ink displays on something included in the package. Stuff a Tee shirt or roll a poster in there. Add more digital content (games, featurettes, etc) since the file-sharing content tends to be just the bare product. Add a raffle ticket to each purchase that could win some one-of-a-kind memorabilia or else a signed picture.

    This isn't hard, nor is it novel. The cost of this media has stayed reasonably steady while its perceived value has dropped considerably. I haven't downloaded a movie in the past 5+ years, yet I've stopped buying them new. Five years ago, I'd buy a used movie for $10 as long as it had some featurettes. Now, my threshold is probably $7, which is four dollars less than five years ago (when adjusting for inflation). I bought In Rainbows for $5 and the Humble Indie Bundle for $20.

    --
    Use my userscript to add story images to Slashdot. There's no going back.
    1. Re:Offer more value by Anonymous Coward · · Score: 0

      Sony offered more value. Included free of charge was a root kit.

    2. Re:Offer more value by RobinEggs · · Score: 1

      ... or add more value. Make the box something customers want, use e-ink displays on something included in the package. Stuff a Tee shirt or roll a poster in there. Add more digital content (games, featurettes, etc) since the file-sharing content tends to be just the bare product. Add a raffle ticket to each purchase that could win some one-of-a-kind memorabilia or else a signed picture.

      That looks like adding gimmicks to me, not adding value. I enjoy a collector's edition occasionally, so I understand the appeal of an extra goody here and there for buying the physical box, but the issue is really the net cost they're charging for the core experience that a movie or game provides. If I'm interested in the product but view it as simple entertainment and a relatively mediocre experience (which almost all games and movies are), I'm not going to be happier about the high price because they gave me a T-shirt; why would I even want a bunch of extra mini-games, clothes, or collectibles to celebrate a mediocre product?

      Furthermore, with video games there is typically available a version that is superior to the retail version in every way. A good pirate will be free of crazy DRM, include all of the available in-game collectibles or special items that are typically divided amongst different stores and purchase models in the retail version of the game, and lastly the pirated version typically includes the DRM for free, rather than charging you upwards of $10/hour of gameplay for bits of new content.

    3. Re:Offer more value by martyros · · Score: 1

      ... or add more value.

      Or at very least, stop taking away value. Why should I pay $30 for a DVD, then have to deal with ten minutes of commercials at the beginning, and evil scary FBI warnings? Especially if there's a hassle with taking it overseas with me, or lending it to my international friends (who can't watch it on their laptop because they have a different region code)? The fact is that a pirated copy of a movie is not only cheaper, it's more valuable than most DVDs.

      I'm with you -- the last 5 movies I've bought were good ones that happened to be on the 4- or 5-quid rack at the supermarket. I can't imagine spending 15 pounds for a DVD anymore. :-)

      --

      TCP: Why the Internet is full of SYN.

    4. Re:Offer more value by bennomatic · · Score: 1

      I remember Infocom was great about this. If you pirated one of their games, you got the game, which was fun and all, but if you bought the game, you got all sorts of additional knick-knacks which really added to the enjoyment of the game. In some cases, the stuff really helped; for Planetfall, for example, if you didn't buy the game, you had to ask around to find someone who had the star chart that was included so you could configure the right ro, theta and phi coordinates to reach the planet.

      Other times it wasn't such a big deal. A friend of mine pirated Infidel, and I remember working with him to map out the territory--it was a fair amount of work--and then he got a legit copy for his birthday. The map we had spent hours putting together was included in the box!

      --
      The CB App. What's your 20?
    5. Re:Offer more value by Khopesh · · Score: 1

      If I'm interested in the product but view it as simple entertainment and a relatively mediocre experience (which almost all games and movies are), I'm not going to be happier about the high price because they gave me a T-shirt; why would I even want a bunch of extra mini-games, clothes, or collectibles to celebrate a mediocre product?

      I would argue that you're not interested in buying that product. You'll see it once and then trash it. That's not a purchase, that's a rental or loan.

      --
      Use my userscript to add story images to Slashdot. There's no going back.
    6. Re:Offer more value by monkyyy · · Score: 1

      "That looks like adding gimmicks"
      those make me want to buy something after i pirate it :P
      if its worth buying and i didnt get bored w/ it in a few minutes
      i.e. deadspace 2 held my attenuation for 7 minutes, super meatboy is going for 100 or so
      got super meatboy as soon as i had money, and quite enjoy the impossible goals that i`ll wont ever get

      --
      warning pointless sig
    7. Re:Offer more value by Anonymous Coward · · Score: 0

      I agree with you, but I would also add that one reason I don't buy music anymore is because making and distributing digital copies over the web is nearly free.
      What I mean is, I used to spend $xxx a year for music and movies. The actual price of a single CD or DVD did not matter, I had a yearly budget and would spend it on as much media as possible. If prices suddenly dropped by half, I would have bought twice the number of CDs or DVDs.
      The thing is, I do not have a list of media I want to buy, and once I have bought all the media on the list I just stop buying. Instead, I'd buy all the media in the world if I could, so I would not spend less money on media than I already do if prices were drastically cut.
      But now, with internet making distribution so easy, I'm wondering why can't I have more media for my money?. It would not cost the music industry a cent and it would not cost them anything in "lost sales" since I have my fixed budget and I'm spending no more/no less than it.

      Normally, there's something called the rule of supply and demand ,and it seems the media industry decided they wanted to change the rule from "as supply increases/demand decreases, price decreases" to "As supply increases/demand decreases, price stays the same" and I think in many instances they're trying to ask the law to help them make it work that way.
      So the reason I stopped buying is because I see no reason why I couldn't get more for my money. Again, giving me more costs nothing, and it won't make me spend less money than I already do (come to think of it, it may in fact make me spend more since I'll feel like the expense is a lot more worth it).

    8. Re:Offer more value by Anonymous Coward · · Score: 0

      ... or add more value.

      Or even match the value. When I bittorrent Movie.1080p.warezgroup.mkv I know that it will work, hassle free. Try that with digital cable TV or Bluray disks! HA! The "file sharing content" is NOT "just the bare product"; it's is the improved product.

      Ten years ago I didn't pirate anything. Analog cable just worked. DVDs could be played, albeit illegally, but at least it was reliable. So I spent the money.

      But then they improved their DRM, making it just enough of a pain in the ass to not make it worth struggling with. So I don't struggle with it. I let other people struggle with it. They seem to enjoy it and are in a sharing mood. So I don't spend the money. Not that I care about the money (it isn't much) but I've got to get something usable out of it. Keep your fancy box (I don't need more boxes in my house!!!) and shirt, and LOSE THE DRM!

  30. Price and convenience by Anonymous Coward · · Score: 0

    An out of the home pirate can produce a new DVD of new content on the order of $2 each.
    And that out of the home pirate can deliver to you for $5 to your office (150% markup on first DVD, 900% markup on each following one).

    That's better than what I get for duck eggs by the dozen.

  31. Reducing the price is key in the digital world. by HermMunster · · Score: 5, Insightful

    Reducing prices makes a big difference in how the consumer perceives what they bought. It is actually rare to have a company succeed by increasing prices by distorting the value of their product (for example, Apple). The music industry for example has super high prices and those prices have been extremely high forever. Even at $10.00 per CD the prices is outrageous.

    Lately I've heard about how some book and program authors have made significantly more money selling their products at $.99 than even at $2.99. Sometimes the income has risen dramatically. The problem with the music industry is that they want to keep their old business model and sell at the same price thus keeping themselves living as billionaires. The consumer on the other hand has said "definitely no" to those prices. Music stores have gone out of business and the sales emphasis is really focused on digital online sales. But the music industry keeps pushing the numbers because they think they'll make even more if they box us into their old price structure.

    The internet changes one significant variable. That is distribution. The internet gives everyone a chance to open their own stores online. Buy what you need JIT and resell. You do the shipping and maintain a minimal workforce. Contrast that with what the music industry wants--to control distribution. In controlling that channel they can determine the prices, even going so far as having the RIAA member companies fix the prices. The internet widely opens almost every market to anyone. Getting your target audience's attention or even growing your target audience is vastly simplified. This is far different than it was even 30 years ago.

    The consumer knows it costs less to produce digital works and to distribute them, therefore there's no need to keep paying the high price, so they download the music for free instead of caving in to the music industry's demands. What the music industry doesn't understand is that the ability to get the attention of more people and to let them sample the music is vastly increased via the internet. That means they can continue to grow their businesses with digital sales at significantly lower prices because of that access.

    So, to me, the basic premise of price reduction is spot on. Dunce-heads in various industries affected by free digital downloads are killing their own business and giving away the market to others to control (i.e., Apple, Amazon, etc.) To those dunce-heads: lower your prices because we the consumer know that your costs are significantly reduced and your access to the consumer is vastly expanded. And, while you are at it, go back and give those artists what they deserve and stop stealing from them.

    --
    You can lead a man with reason but you can't make him think.
    1. Re:Reducing the price is key in the digital world. by PeterM+from+Berkeley · · Score: 1

      My personal sweet spot for buying music (right now I don't either pirate OR buy music) is 10 cents/track and the ability to buy only the tracks I want. That's like $1/CD.

      $.99 per track is way too high.

      So I agree with you, the price asked for music is too high by 10x. I'd probably buy a considerable amount at $.1/track, above that and I won't buy. But I won't pirate in any case.

      Right now I primarily "consume" music via broadcast.

      --PM

    2. Re:Reducing the price is key in the digital world. by Antisyzygy · · Score: 1

      Consider the musicians that make the music. At 99 cents per song they only make about 50-60 cents. Just to pay rent in a 800 dollar apartment they need to sell 1600 a month at that rate. They have to sell shitloads of music to make a decent wage. Digital distribution actually helps them out because they get a better cut than with a record contract, but then they don't have access to the advertisement that goes into most pop music. If you think pop music is good and sells because people are informed consumers, then why does it need so much advertising to make it sell?

      --
      That brings me to an interesting point, / . is just "the ramblings of socially-inept, technology-literate news-mongers".
    3. Re:Reducing the price is key in the digital world. by HermMunster · · Score: 1

      Most BANDS are lucky to make $.10 per song. ZZ Top, which is a well established band, complained that they were only making $.10 per song off iTunes.

      --
      You can lead a man with reason but you can't make him think.
    4. Re:Reducing the price is key in the digital world. by Antisyzygy · · Score: 1

      That's probably because their music isn't owned by them from when they signed a record deal with some big name record label. Big record companies routinely screw over musicians by retaining ownership over the music so they can later release compilations or greatest hits CD's without the band's consent. iTunes only takes like 30-40 percent of sales if you own your own music. I looked into getting some of my music out there using CDbaby and they give you about 65 cents per song, and you keep ownership over your own music.

      --
      That brings me to an interesting point, / . is just "the ramblings of socially-inept, technology-literate news-mongers".
    5. Re:Reducing the price is key in the digital world. by sootman · · Score: 1

      > It is actually rare to have a company succeed by
      > increasing prices by distorting the value of their
      > product (for example, Apple).

      It is 2011, can we GET OVER this meme that all Apple gear is overpriced? There IS great value in those products. Yes, you can get cheaper PCs but they're generally crappy. If you spec one out feature-for-feature they're pretty close. Just because they don't want to make cheap gear does not mean they're overpriced. And Apple has the best customer service of any computer maker. THAT'S what your money gets you. They're #3 in customer service out of ALL industries--only behind L.L. Bean and USAA Insurance. The next highest computer or electronics company is Dell, way down at #23. Again, this is stuff that's worth something.

      iPods were a bit overpriced at the start (then again, you're comparing a small device with an expensive, 1.8" HDD to heavier devices with 2.5" drives and worse battery life) but they became competitive across the board pretty quickly. Here's Steve Ballmer talking about iPod pricing vs. Zune pricing in 2006:

      Q: How much money will you lose per Zune?
      A: None. Apple put the hammer down there, dropped the price down to $249. If they had been $299, it would have been nicer... So we're at $249, too. We don't make a lot of money, not to start out.

      And we've seen in the last year that NO ONE can deliver a tablet with the speed, size, weight, and battery life of the iPad. Devices with the same size screen cost hundreds more, or for the same price you can get something half the size.

      TFA's conclusion is that prices need to be lower but what it SHOULD be is that things need to be a better value. I don't pirate music because you can't beat $.99 or even $1.29 for a song that is complete, high quality, no gaps, isn't cut off at the end, doesn't have one second of the following track, and has good metadata and album art. I don't buy movies online, though, because that is NOT a good value proposition: you're much more limited on how many and what kinds of devices you can watch it on. I get more features AND more portability by buying and ripping a physical disc.

      --
      Dear Slashdot: next time you want to mess with the site, add a rich-text editor for comments.
    6. Re:Reducing the price is key in the digital world. by Anonymous Coward · · Score: 0

      This reminds me of two things:

      1. Valve's sales--they've reported making much more money when they cut the price drastically on Steam than at regular prices.
      2. Fonts. Everyone in the typography world needs to read this. They're blind about pricing. I get tired of hearing griping from type designers about how everyone steals fonts, when they go sell font families for $1000 a piece. They whine about how much work it takes to make a font, never realizing that if they released the font family for $10-$50 (or even $100) their sales would go up to make up in volume what they lost in price per unit. When they charge $1000/type family (or more!) they price 99% of their customers out of the market. I understand their arguments about corporations making money off of their work, but (a) who cares if you're selling to others in volume, and (b) price it differently for corporate buyers, give them first dibs for a period, etc.

      Basically, if it's publishing, it should be dirt cheap because that's what the distribution costs are. Magazines, newspapers, fonts, music, books--they all need to get over it.

    7. Re:Reducing the price is key in the digital world. by Anonymous Coward · · Score: 0

      The recording studios are stuck. They cannot charge less because they have the giant organizational pyramid that was constructed in the fat 1970's and 1980's music sales. They are pricing products to fight for their overhead costs. Meanwhile the consumer is telling them the cost is too high. iTunes put a nail in their coffin by breaking up albums into individual tracks... no more $10 for a 'one hit wonder' .. they are getting $1. Bands figured out they make their real money with the T-shirts and trinkets and tickets at their live performances. While the recording studios are squeezed from both sides they blame 'the pirates!'; but it's just economics crushing them from all sides. When they figure out how to inject Value into the new environment they will make money again, but they will be much smaller and less powerful than they remember.

    8. Re:Reducing the price is key in the digital world. by HermMunster · · Score: 1

      I fix computers for a living. I work with the internals. I have fixed Apple computers for as far back as the Mac was introduced.

      I can tell you now, flat out, without hesitation, without exaggeration, Apple computers are extremely over-priced.

      --
      You can lead a man with reason but you can't make him think.
    9. Re:Reducing the price is key in the digital world. by tompaulco · · Score: 1

      The correct response if you don't like the price of a non-necessity item is not to obtain it illegally. The correct response is to refrain from it altogether. If people won't buy at their current price, they may lower it, but if people obtain it illegally, they will just say that the pirates are bad people who would have stolen anyway at any price and keep the prices the same.

      --
      If you are not allowed to question your government then the government has answered your question.
  32. drop in prices will not help by mauzer · · Score: 1

    drop in prices will not help at all

  33. The only way? Stop? by N0Man74 · · Score: 3, Interesting

    It's naive to think it's the only way, or to think it will actually stop it.

    It will reduce piracy, at least among groups that are motivated to pirate based on the price barrier, but that's not the only type of group.

    From my experience, pirates tend to be broken up into these main categories:

    - People who pirate because they can't afford to be legit (at least not on everything), or simply think the prices are too high and refuse to pay the price being asked.
    - People who pirate because they are digital hoarders, and they wouldn't care what the price is. They just collect data for bragging rights, to explore all the data that's out there, for trading, or 'just in case' they need or want it one day (or in case someone else might want or need it.) Or maybe it's just to be rebellious.
    - People who pirate for trial purposes, to help them in making a buying decisions. Despite skepticism to the contrary, some of these actually buy.
    - People who pirate in order to avoid the bad user experiences that are often associated with buying legitimately these days, and who might actually be legit if there were less hassle involved.

  34. Price does not reduce piracy, DRM does ... by perpenso · · Score: 2

    I am selling an iPhone game at 0.99 $ and there's still people pirating it. Does it have to be even cheaper?

    Price does not really reduce piracy, DRM does. People will pirate if it is easy to do so.

    I once had the opportunity to witness the sales of some software bundled with a freshman chemistry textbook. This chemistry visualization and modeling software was needed for class assignments. It was packaged and sold separately from the textbook so other students could use it too. The textbook included a coupon to get the software at a highly discounted price. About US$10 IIRC, US$30 if not bundled. The software contained no DRM the first quarter it was available. Sales of the software was a small fraction (5% ish - measured with redeemed coupons) of book sales. The publisher then added DRM for the next quarter, sales were close to (80% ish) the book sales, despite the fact that the DRM was easily defeated. The DRM was a well-known off-the-shelf solution with abundant removal tools. Subsequent quarters showed similar sales so the increase was not due to removal tools not being available on day 1. IIRC correctly such tools were available within a week - well in time for assignments that used the software.

    The "I'd buy it if it were reasonably priced" meme is in reality largely a rationalization to justify current piracy. Only a few would follow through and go legit.

    1. Re:Price does not reduce piracy, DRM does ... by h4rr4r · · Score: 1

      That is for something that is not optional. I flat out will not buy games that have DRM that will make me jump through hoops. If the DRM means it won't work in Wine I can't play it even if I wanted too.

    2. Re:Price does not reduce piracy, DRM does ... by Jstlook · · Score: 1

      Not knowing the specific circumstances, I'll point out that a great many classes have requirements in their syllabus (such as books required for class assignments and the like) that aren't truly necessary.

      Perhaps the first semester there wasn't a solid system in place that made use of the software?

      --
      ---jstlook ---For that is the way of Elves, for they say both yes AND no, and mean every word of it. --- J.R.R.T.
    3. Re:Price does not reduce piracy, DRM does ... by perpenso · · Score: 1

      Not knowing the specific circumstances, I'll point out that a great many classes have requirements in their syllabus (such as books required for class assignments and the like) that aren't truly necessary. Perhaps the first semester there wasn't a solid system in place that made use of the software?

      My understanding is that the textbook publisher double checked that. Classes were using the software in assignments and those assignments were being turned in despite the lack of software sales.

      The book and software were also developed together, an academic version of a commercial app was created in a joint venture between the book and software publishers. The book itself, and complementary products for the professor, often referred to or used the software.

    4. Re:Price does not reduce piracy, DRM does ... by GooberToo · · Score: 1

      The "I'd buy it if it were reasonably priced" meme is in reality largely a rationalization to justify current piracy. Only a few would follow through and go legit.

      Exactly! This is exactly what multiple studies have proven, not to mention what history clearly shows. Price is an excuse and in reality, is a tiny, tiny factory in the majority of decisions to pirate. Furthermore several studies clearly show piracy stems from a sense of self entitlement and rarely has anything to do with the price of the goods. The fact piracy levels have risen despite media prices falling, clearly supports these studies and more or less completely invalidates bullshit studies like this one.

    5. Re:Price does not reduce piracy, DRM does ... by cheekyjohnson · · Score: 1

      Price does not really reduce piracy, DRM does.

      DRM likely just angers the customers (depending on who they are). You provided only a single example. For all you know, more people simply could have decided to buy the software. In other words, correlation does not equal causation (especially in the case of a single example, but I'm sure there's a few more).

      The "I'd buy it if it were reasonably priced" meme is in reality largely a rationalization to justify current piracy. Only a few would follow through and go legit.

      I keep seeing people making such absolute claims, but they seemingly always fail to provide any evidence. If that's your opinion, that is one thing. But you stated that as a fact. So, I'll ask you: how do you know that "only a few would follow through and go legit"? Do you know every 'pirate' in existence? Do you know how many exist? To the developers, they are nothing more than someone who didn't give them money (indistinguishable from someone who simply didn't buy their product).

      --
      Filthy, filthy copyrapists!
    6. Re:Price does not reduce piracy, DRM does ... by cheekyjohnson · · Score: 1

      The fact piracy levels have risen

      I'm not saying it isn't true (I don't know), but how do you know this?

      --
      Filthy, filthy copyrapists!
    7. Re:Price does not reduce piracy, DRM does ... by Fallingcow · · Score: 1

      I once had the opportunity to witness the sales of some software bundled with a freshman chemistry textbook. This chemistry visualization and modeling software was needed for class assignments. It was packaged and sold separately from the textbook so other students could use it too. The textbook included a coupon to get the software at a highly discounted price. About US$10 IIRC, US$30 if not bundled. The software contained no DRM the first quarter it was available. Sales of the software was a small fraction (5% ish - measured with redeemed coupons) of book sales. The publisher then added DRM for the next quarter, sales were close to (80% ish) the book sales, despite the fact that the DRM was easily defeated. The DRM was a well-known off-the-shelf solution with abundant removal tools. Subsequent quarters showed similar sales so the increase was not due to removal tools not being available on day 1. IIRC correctly such tools were available within a week - well in time for assignments that used the software.

      Some observations:

      1.There's a bit of selection bias. Students != the population at large.
      2. I'm guessing most of the piracy was one student (or a few students) buying it and copying it for others; odds are there was never a torrent of it, and the with-DRM version never caught the attention of anyone with the knowledge/inclination to crack it. Well-known and long-cracked or not, the students still had to figure out what it was, find the tools, and learn how to use them--not worth $10, unless you sold pirated copies for $5 to your classmates or something. Big-name software gets cracked, period, and usually very quickly, often resulting in a better product than the with-DRM paid-for software.
      3. Even if there was a cracked copy online, not everyone knows about torrents, let alone more obscure piracy channels. It's not like everyone in the class got together and talked about how to pirate their software before class. More students would figure out they could simply copy it than would track down online pirated copies or cracks. Most students probably spend minutes, at most, finding and buying (or trying to copy) stuff like this. A new video game? That they might think about buying one week, maybe talk to a friend about it a month later, that friend got a pirated copy from a guy down the hall who 'torrents THE ENTIRE INTERNET each week, and it spreads like that. For class-related software, there's a point at which they must have it and cannot wait.

      In summary: interesting, but not broadly relevant IMO.

      Actually, to expand on the selection bias thing, we're talking about textbook publishers; if I knew I could get away with it, I'd steal actual things from them. Like money. And I'd feel like I'd done the world a service. Of course the students gave them the finger when they could, even if they wouldn't normally (not saying that they wouldn't, just saying righteous vengeance may have been a factor)

    8. Re:Price does not reduce piracy, DRM does ... by GooberToo · · Score: 1

      From reading. Its more or less common knowledge at this point. Do you believe piracy is down? If so, on what do you base that opion?

    9. Re:Price does not reduce piracy, DRM does ... by h4rm0ny · · Score: 1

      But, but... the music studios, man. They starve the artists who don't get a penny. And, those artists shouldn't be able to make so much money for just a days work as well! And if I pirate your games I'm doing you a favour because I'll tell all my friends about it and then they'll want to pirate it too and, and... something about cars. Yeah!

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    10. Re:Price does not reduce piracy, DRM does ... by cheekyjohnson · · Score: 1

      Common knowledge? For that to be true, there would have to be proof.

      As for me, I think that 'piracy' has increased. I don't have any proof of this, though. It's near impossible to prove. I'd have to (if we're talking about the internet here) magically locate every single instance of 'piracy' on the internet and then just hope that there weren't people who previously downloaded the file and then left (if we are speaking of torrents). You would have also had to done this previously to know if it increased or not.

      --
      Filthy, filthy copyrapists!
    11. Re:Price does not reduce piracy, DRM does ... by perpenso · · Score: 1

      1.There's a bit of selection bias. Students != the population at large ...

      True. But this population represents a hotbed of piracy. A group more capable and better informed regarding cracked software. So if they can be induced to buy by the crudest DRM I think this speaks very strongly to the effectiveness of DRM.

      2. I'm guessing most of the piracy was one student (or a few students) buying it and copying it for others; ...

      I expect that this was true during the first quarter without DRM. Piracy merely happened because it was easy to accomplish.

      I also think this story if fairly representative of what happens with games. On numerous gaming forums I've seen the same things said over and over: "A friend brought a legit copy to school. The copies we made did not work so I went out and bought a legit copy."

      ... Well-known and long-cracked or not, the students still had to figure out what it was, find the tools, and learn how to use them--not worth $10 ...

      During that first quarter where DRM was introduced there may have been problems finding cracks but for subsequent quarters that was not true. Cracks were available on numerous sites and were only a google away, using them was pretty straight forward. Sales in these subsequent quarters remained relatively high and comparable to the first DRM'd quarter that may have had problems in locating cracks.

      The complication of torrents was not an issue. Zip files containing a complete cracked installation were quite reasonable in size. The developer of the chemistry app had mac and unix experience so even a ms-windows installation could be moved from folder to folder, disk to disk, and run normally.

    12. Re:Price does not reduce piracy, DRM does ... by perpenso · · Score: 1

      ... For all you know, more people simply could have decided to buy the software ...

      The beauty of this example is that the students *had* to use the software to do assignments. Its not like a game they can simply decide not to play. In the initial non-DRM quarter with very few sales everyone was still turning in assignments, the software was being used. The textbook publisher was comparing subsidized (via coupon) software sales to textbook sales on a per university basis, the coupon for the software was shrink wrapped into the textbook. The behaviors described were not at a single school, it was a pattern that repeated all over the country.

      I realize this is also anecdotal but what apparently happened with this chemistry app has happened with PC games. Over the years I've seen the same thing posted to forums over and over: "A friend brought his legit disc to school, we copied it but it did not work, so I bought a legit copy for myself." Of course these were high profile popular games, not something that a gamer would easily move on from.

    13. Re:Price does not reduce piracy, DRM does ... by cheekyjohnson · · Score: 1

      The beauty of this example is that the students *had* to use the software to do assignments.

      Ah, I see. That does explain it then.

      Over the years I've seen the same thing posted to forums over and over: "A friend brought his legit disc to school, we copied it but it did not work, so I bought a legit copy for myself."

      In other words, it stops 'casual' 'pirates' who are likely technologically illiterate (actually, it hardly takes any effort in the first place). People who usually don't 'pirate' because they're idiots, anyway. It likely doesn't stop many others, though.

      --
      Filthy, filthy copyrapists!
    14. Re:Price does not reduce piracy, DRM does ... by perpenso · · Score: 1

      In other words, it stops 'casual' 'pirates' who are likely technologically illiterate (actually, it hardly takes any effort in the first place).

      They are not necessarily technically illiterate. These are people taking freshman chemistry. In addition to chem students there are cs, ee, etc in there too. And if not into hacking/cracking themselves they are surrounded by others who are when outside of chem class, they are on a college campus after all. In reality its a cost benefit thing. If there is no cost at all (no DRM) then most seem to pirate. If there is a modest technical barrier *and* the product is reasonably priced then many seem to actually purchase, its not worth the effort/risk even to some who are perfectly capable of pirating.

    15. Re:Price does not reduce piracy, DRM does ... by cheekyjohnson · · Score: 1

      They are not necessarily technically illiterate.

      Well, I'm sorry, but if they gave up that quickly, it sounds like they are.

      In reality its a cost benefit thing.

      The thing is, most don't consider it a cost to take a few seconds to download a crack (or if it's easy to bypass yourself, do that).

      If there is a modest technical barrier

      This doesn't exist unless you're an idiot.

      --
      Filthy, filthy copyrapists!
    16. Re:Price does not reduce piracy, DRM does ... by h4rm0ny · · Score: 1

      Well, I'm sorry, but if they gave up that quickly, it sounds like they are.

      I don't think so. I think one of the factors at work here is making people aware that they have to take active steps to do something wrong. It's like a park that has a keep off the grass sign. People may ignore it and go on there anyway. But if there is a fence around the park and they have to unhook part of the gate to get on there, then they wont (or are very much less likely to). Who can't unhook a gate? Not many. But in doing so, they are moving from a casual transgression that they hadn't really thought about, to an actual act of volition that takes an action. And at that point, two things kick in. The first is that they think about what they're doing ("Hey, I'm taking something without paying"), and the second is they realise that they are consciously acting to do something that is a transgression.

      You can climb the gate, but you can't climb the gate without knowing that it's there and what it's for.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    17. Re:Price does not reduce piracy, DRM does ... by tbannist · · Score: 1

      That's an interesting anecdote but contains a fatal flaw. None of the people buying the software actually wanted it, they were students who were (probably) required to have it whether they wanted to purchase it or not. I'm not even sure that the DRM was the significant factor in the increase in sales. After all, the first term you introduced the software, it would be unlikely that the software was included in course plans and in my experience most students were conservative in course purchases, they wouldn't buy something if they did need it.

      On the other hand, the students in these course have reasons to know each other thus making piracy of DRM free software very easy. In fact many of them would be living in dormatories meaning they could literally use the same install media to install the software without having to go to any trouble at all.

      In essence you have one of the worst case scenarios for piracy. The students are required to have your product, don't value the product, are living in close quarters with people in a similar circumstance, are on minimal or no income, and are among the group of people most likely to pirate software (probably because they have minimal or no income). I suspect any generalizations you pull from that experience are going to be of very dubious quality, partly because you target audience likely considers the "reasonable price" for that software to be $0, and I wouldn't be willing to bet that they're wrong.

      --
      Fanatically anti-fanatical
    18. Re:Price does not reduce piracy, DRM does ... by GooberToo · · Score: 1

      It's near impossible to prove.

      Not really. Most of what I've read have been observations made of various piracy channels, and reported via studies. So I believe these efforts to establish piracy metrics, at least in relative terms, are likely fairly accurate in relative terms. Meaning trends can clearly be established. These trends indicate piracy has steadily been on the rise while media prices have steadily been falling to roughly $0.99. But even then, many prices have continued to fall well below that.

    19. Re:Price does not reduce piracy, DRM does ... by perpenso · · Score: 1

      ... it would be unlikely that the software was included in course plans and in my experience most students were conservative in course purchases.

      Actually it was. This particular book was an experiment by the publisher, one that offered tight integration between the book and the software. The software not only performed 3D visualization and model building but it also offer 2D chemical diagramming. You could think of it a a drawing program with built-in tools for chemists. The sample course plans, sample home work assignments, etc that were part of the materials for adopting professors referenced the software. Also the textbook publisher confirmed that the software was used at the universities showing near zero sales.

      ... On the other hand, the students in these course have reasons to know each other thus making piracy of DRM free software very easy. In fact many of them would be living in dormatories meaning they could literally use the same install media to install the software without having to go to any trouble at all. In essence you have one of the worst case scenarios for piracy. The students are required to have your product, don't value the product, are living in close quarters with people in a similar circumstance, are on minimal or no income, and are among the group of people most likely to pirate software (probably because they have minimal or no income). I suspect any generalizations you pull from that experience are going to be of very dubious quality, partly because you target audience likely considers the "reasonable price" for that software to be $0, and I wouldn't be willing to bet that they're wrong.

      The fact that sales went from near zero to comparable with textbook sales in such a hostile environment is exactly my point. Even minimal DRM seems to work. This was observed at multiple universities across the country.

    20. Re:Price does not reduce piracy, DRM does ... by tbannist · · Score: 1

      The fact that sales went from near zero to comparable with textbook sales in such a hostile environment is exactly my point. Even minimal DRM seems to work. This was observed at multiple universities across the country.

      My point was that this situation is atypical. Casual piracy rates would be unusually high because of the factors I mentioned and given the relatively low price point for the software, there is also little incentive for the target audience to spend much time trying to circumvent the DRM. That means that minimal DRM would be unusually effective.

      Your anecdote shows that in some cases DRM can be effective, unfortunately, that does not support your central argument that price does not influence piracy rates.

      --
      Fanatically anti-fanatical
    21. Re:Price does not reduce piracy, DRM does ... by cheekyjohnson · · Score: 1

      I think one of the factors at work here is making people aware that they have to take active steps to do something wrong.

      Which doesn't work on most 'pirates' (perhaps naive ones at schools, at best). "Wrong"? Many would disagree with that notion.

      "Hey, I'm taking something without paying"

      Actually, no. It's more like, "Hey, I'm copying data without paying the original developer! Some people believe that this amount to a loss of potential profit."

      --
      Filthy, filthy copyrapists!
    22. Re:Price does not reduce piracy, DRM does ... by cheekyjohnson · · Score: 1

      Most of what I've read have been observations made of various piracy channels, and reported via studies.

      By "various" do you mean "all"? If not, the study was invalid. Even "most" would be an impossible task, as you'd have to determine the total amount of "pirate channels" to even make such a prediction (which would require you to visit every website in existence).

      If they've only increased in certain websites, then you have to take into account the possibility that they merely moved from other websites (or they started using more than one). The rest of them are completely unknown, and it is incredibly hasty and foolish to merely say that the number of 'pirates' is increasing without knowing about every single 'pirate' in existence before and after.

      --
      Filthy, filthy copyrapists!
  35. It's not about Pirary, it's about control by Anonymous Coward · · Score: 0

    While the *aa's complain about piracy, I suspect they are actually glad there is some going on because it allows them to attack sharing sites. Many independent bands have discovered they are much better off without a contract with the record companies. With the advent of high quality digital recording, it is easy to produce a professional quality recording. With the Internet there exists a distribution system thats allows them to get their music out to the public. They know that the money is in performing and not in CD sales.

    This has the RIAA scared shitless. No longer are new groups with potential begging for a contract. Most contracts turn out to be almost criminally bad deals where even if the group is successful, they are still in debt to the label. By destroying the distribution system, they know that this will help lock-in bands to the old business model where the record companies are rich and the bands are poor.

  36. Stop piracy? Doubtful by fletcherfinn · · Score: 1

    Even if price were cut, things would still not be free. As long as there is some kind of price other than completely free, piracy will still occur. That's just the way things go. Even if it all cost one cent, people would rather get something for free than go digging for their wallets to get that penny. Just my two "cents". Fletcher T. email marketing solutions | email marketing services

    1. Re:Stop piracy? Doubtful by jedidiah · · Score: 1

      The goal is not to "stop piracy". The goal is to make money.

      People need to stop focusing on this Puritanical "crime and punishment" nonsense and focus on the bits that really matter.

      It's not the freeloaders.

      --
      A Pirate and a Puritan look the same on a balance sheet.
    2. Re:Stop piracy? Doubtful by HermMunster · · Score: 1

      Their goal should be to reduce copyright infringement, not shoot for that other pipe-dream.

      You can never stop copyright infringement as you can't provide your product to everyone when they want it. That mechanism is left to the net.

      --
      You can lead a man with reason but you can't make him think.
  37. Good news for A = Bad news for B by tverbeek · · Score: 1

    This is what I've figured, and I have mixed feelings about it. As a consumer, of course I'm all in favor of lower prices. But as someone who hopes to create stories and art and software and other things, and to do that for a living, it's depressing. The Big Media represented by the RIAA and MPAA and a dozen or so novelists may be getting money for nothing and chicks for free, and there's the occasional two-guys-and-a-dot-com success story, but most independent creators (in various media) are already struggling to make a living at it, even with their prices "too high".

    --
    http://alternatives.rzero.com/
  38. The copyright holders have known this for ages by mark_reh · · Score: 2
    and it hasn't affected their pricing models.

    Back when recording sales had to support factories to churn out discs or tapes, and the trucks and brick and mortar stores to distribute them, one could argue that music should have cost more than it should now because none of that stuff is needed any more. But has the pricing changed? No- music downloads cost about the same as the same music would have cost back when it was supporting all that expensive infrastructure. Now add in the fact that most music is sold as mp3 or other lossy compressed files, so you're getting an inferior technical quality product, and then throw in the loss of convenience caused by DRM and music should be almost free.

    The recording industry has decided what a recording is worth and not asked their customers what it is worth. Back when the customer got a piece of physical media they might perceive that they were getting something of intrinsic value and would be willing to pay more than someone getting a lower quality, possibly DRM riddled data file they can't see, touch, or resell when they tire of it. With the advent first of CDROM recorders in computers and later portable music players that play music saved as data files the value of getting the physical media from a record store all but disappeared. If someone knows they can download the music using a computer they already have and burn that music to a blank CD that they purchase for about 10 cents (or dump the data into their portable player), why would they go to a record store and pay $10-15 for a CD? It doesn't make any sense, yet this is the model the recording industry clings to.

    The disc stores have mostly disappeared now because they have become irrelevant. The record companies are choking down their last gasps as they drown in their own tears.

  39. Limit residential bandwidth! by Kaldaien · · Score: 1

    How bout limiting the bandwidth between residentially leased subnets, and only offering full bandwidth to legitimate commercially owned networks? That would go a long way toward preventing piracy the way it is implemented these days (e.g. Bit Torrent, and other p2p protocols).

    1. Re:Limit residential bandwidth! by Kaldaien · · Score: 1

      I should maybe make that a bit clearer... throttle the bandwidth of a residential connection connecting to another residential host. Remove the throttling when the residential connection connects to a commercial host.

    2. Re:Limit residential bandwidth! by Anonymous Coward · · Score: 0

      your idea sucks. ARRRRR

    3. Re:Limit residential bandwidth! by Anonymous Coward · · Score: 1

      You can't do this.

      What about peer to peer games? Connecting with a friend to legitimately ftp your school project, your OWN music you've created. Videos etc... That's a horrible idea.

    4. Re:Limit residential bandwidth! by Bucky24 · · Score: 1

      That's not an entirely bad idea.
      But I imagine that would have fairly serious impacts on a lot of p2p online games.

      --
      All the world's a CPU, and all the men and women merely AI agents
    5. Re:Limit residential bandwidth! by russotto · · Score: 1

      How bout limiting the bandwidth between residentially leased subnets, and only offering full bandwidth to legitimate commercially owned networks? That would go a long way toward preventing piracy the way it is implemented these days (e.g. Bit Torrent, and other p2p protocols).

      How about if the RIAA and MPAA executives all simultaneously increase their cocaine consumption to a fatal level? Better that than the structure of the internet is changed to suit their needs?

    6. Re:Limit residential bandwidth! by tombeard · · Score: 2

      Why should we throw away communications freedom just to support an industry pricing plan?

      --
      The reason we subjugate ourselves to law is to better procure justice. If law does not accomplish this purpose then it m
    7. Re:Limit residential bandwidth! by Anonymous Coward · · Score: 0

      I should maybe make that a bit clearer... throttle the bandwidth of a residential connection connecting to another residential host. Remove the throttling when the residential connection connects to a commercial host.

      "Oops, sorry Comcast subscriber - how on earth did Netflix get in our 'residential connection' list? Unfortunately we need them as the affected party to register the complaint and provide proof that they are indeed a business, and we promise to remove them from the list within 2 weeks. If they show up mysteriously on the list again after that, I suppose we'll just have to do the same thing again. In the mean time have you seen the streaming media we provide? Only $49.99 and it shows up on your bill as part of your Triple Play package!"

      Also, home offices.

    8. Re:Limit residential bandwidth! by EdgeCreeper · · Score: 1

      That is pretty much already done in practice. The connections I see on offer are all asymmetrical, my connection upload rate is about 1/10th of the download rate. This encourages people to just be consumers. I don't know of any technical reason for these asymmetrical connections. If anyone does know of technical reasons for this, please reply.

    9. Re:Limit residential bandwidth! by cpghost · · Score: 1

      Indeed, there's no compelling technical reason for asymmetry. In fact, a simple protocol add-on could be woven into PPP (maybe in LCP?) so that both pairs would dynamically negotiate the relative bandwidth of their upstream/downstream channels. The only common constraint is the overall bandwidth of the link.

      --
      cpghost at Cordula's Web.
  40. Free by Anonymous Coward · · Score: 0

    Yes, free is the only answer. People don't want to pay for stuff duh!

  41. Accessibility by rawler · · Score: 1

    Note: I do not defend or condone piracy. I think it's generally wrong, but I do understand why it exists;

    I think it's also a matter of accessibility.

    1. There is simply no legal alternative to Torrent-sites with the same range of content, at the same "same-site"-convenience and instant gratification of a download. Nomatter what price the consumer is willing to pay.
    2. For anyone interested in video-content, compatibility with the media-center is key. Due to various DRM-mechanisms and special-delivery-methods of legal alternatives, formats from piracy sources are usually more compatible and "just works".
    3. Geographical barriers limit the options in large parts of the world. Outside US, you just cannot get Hulu, and many other ad-driven or otherwise funded source, nomatter what you pay.
    4. Release schedules. Much of the Hollywood media (TV and Movies) reaches parts of the World outside US slightly, or sometimes much later than the US premiere. Meanwhile, non-US citizens cannot conveniently access it without resorting to piracy, irregardless of willingness to pay.

    While some will never accept any price, I think many of the current pirates wouldn't mind paying (many already pay for anonymity VPN services), if the 4 points above were reasonably addressed.

    Supporting Example; Spotify. Before Spotify, a lot of my friends downloaded almost all music from pirate sources, even music they had already purchased. Downloading was simpler than ripping the CD, and you got it in non-DRM format. After Spotify, I hardly ever hear about anyone download pirated music. It's not worth it, since there's already a convenient legal way to get to most music anyways. In Sweden, most of music piracy is gone after Spotify. Many is satisfied with ad-driven Spotify, some purchase it, while some are still trying to get rid of the ads, equivalent of pirating it. Unfortunately, Spotify suffers from problem #3 and is not accessible throughout the world.

  42. long time by WillyWanker · · Score: 1

    I've been saying this for a long time. We are so inundated with content, whether it be TV, movies, books, or games, there is only so much money to go around. And as we've come to find out while spending our hard-earned cash most of that content is mediocre, or worse. The result is the perception of a glut of content that's simply not worth the asking price; the value we place upon any particular item is far below the selling price, and we just won't pay it.

    Compounded the problem is the increasing avenues by which we're able to obtain content at a significantly cheaper cost. Movie, TV, and music streaming, highly-addictive and well-done app and indie games, buying single music tracks instead of whole albums, etc. We're further devaluing content as we've come to realize you don't need to pay $20 for a movie, $15 for a CD, or $60 for a game. Unless media companies quickly realize their 20th century business models aren't going to cut it anymore they are doomed to failure.

    Piracy is just an extension of this new age of media devaluation. People are interested in a particular piece of content, but not enough to justify the cost, so they pirate it instead. If the item in question was more reasonably priced there is a high likelihood of purchase instead.

    1. Re:long time by hesaigo999ca · · Score: 1

      Agreed

  43. I don't care anymore by future+assassin · · Score: 1

    With used dvd's for $2 at Pawnshops and Blue Rays at $8 (which I have no use for as long as they re still making $20 dvd players) I could care less if they dropped pricing as then I'd get it even cheaper second hand. I don't care anymore to support any music and movie companies. It was hard at first but I haven't been to the movies in over a year now and just wait for the dvd second hand.

    As for music I don't have time anymore to spend hours at music stores seeing what is what. I'd rather go and spend the time searching for CC licensed music then spend time listening to commercial junk and then still pay for it the same price as a music cd.

    --
    by TheSpoom (715771) Uncaring Linux user here. I have nothing to add to this but please continue. *munches popcorn*
  44. Re:Cheap Free by sandytaru · · Score: 1

    I bought both indie bundles and I very rarely buy games (but then again I don't pirate them, either.) So the plan actually worked for me.

    --
    Occasionally living proof of the Ballmer peak.
  45. DRM causes piracy by bobjr94 · · Score: 1

    I have brought games before, installed them and then can't play them because the registration server is down or because of system errors. Have to fill out a support ticket and wait 2 days before I can register my game and play. In the mean time, you can goto TPB download the patched file and play with 5 minutes. I have many paid for games that Im using pirated cracks & patches to get rid of annoying registration checking, requiring the disk to be in the drive each time, etc.... I have software to convert DRM protected movies I bought from Amazon to drm-free so I can watch them anytime with out installing a license and removing it off each device when your done. Most often, it much easier to pirate something than to get it legally then not have it work under a big list of restrictions.

    1. Re:DRM causes piracy by h4rm0ny · · Score: 1

      And DRM is a response to piracy. We have to break the cycle. Of course the only part of the cycle that is in our hands is whether we pirate or not.

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
  46. Pure genius by hesaigo999ca · · Score: 1

    I am writing my own software, and the first thing i thought of was what would avoid piracy of my software....and then i thought about it, and came up with, the App store, what if the price was so low, that it did not pay to pirate it, even for the pirates, as no one would download the pirated version because it would be cheap enough to get your own copy....I thought with a price tag like 1.99$ for a licensed copy of windows, AV software, winzip...etc....you really do not need to worry about pirating so much, and the fact remains at the start of any app's life, it was 1 programmer that wrote the code, then expanded to be bigger, as big as it is today....so I guess my point is this, I am thinking of selling my software for cheap to avoid piracy, and think not even to include a checker, maybe only to verify for updates, and check to see if a license is blacklisted, then pop up messages after x days of "you do not have a license valid for this product, you can get one for the low price of 1.99 to avoid these pop ups in the future......only I see this working for the future...piracy is unavoidable when software/games are too expensive.

  47. Cutting prices would partially help. by theBully · · Score: 0

    I know people who consume pirated media because the legit one is too expensive.
    Others do it because the pirated media offers a level of convenience.
    For example music. If it's bought on the iTunes store it can only go on Apple devices. While the pirated mp3/ogg or other can go on any mp3 player.
    TV shows. I know a lot of people whom prefer to watch the pirated stuff because commercials are stripped out. That gives you 20 minutes of continuous shows. In addition, I am in Canada. You pay at least 70 $ for a decent package of cable TV. The basic runs for around 40 $ and it's really basic. At over $100 you get a combination of channels that would probably cover all or most of your preferences.
    Movies. Another category has setup a media center computer with xbmc or boxee or the like and just enjoy having the comfort of playing them without bothering to search a DVD and then find out it's scratched. In many cases, these are small PC's that don't even have an optical drive. Some of these individuals would also buy the media if they really enjoyed out but it's hard to say if those are or not representative.

    So yes. Lower prices would help solving part of the piracy issue. But there are still a number of independent reasons people use pirated media which are not addressed by lower cost. I don't think there's a "silver bullet" solution here. And DRM is surely not a solution. We've already seen it does not work. If Apple proved anything is that a combination of convenience and low cost helps against piracy more than any DRM encryption. People who buy from their store do it because it's relatively cheap and it's immediate. Many times, fetching a movie or song or TV episode from the iTunes store is faster, and with less hassles then finding a pirated copy. People also feel more secure getting media from them because they think it's malware free (I know some people here may have an argument here, but, I am only saying what the general consumer perception is based on what I hear from most people I talk to).

  48. It's just not that simple! by StabnSteer · · Score: 1

    I can't help but sigh when someone else comes out with a one-point item that is supposed to save creative copyright. To suggest that a lower price point will fix things is so incredibly naive, you wonder where these folks have been spending the last 10 years. Piracy has motives that run the gamut from folks wanting to make money to folks who just want more music to fill up their 2 tb disk drive. While an extremely low price point may force out those pirates trying to make a buck, it won't have a bit of an effect upon those who are happily increasing their music/movie collection for free.

    While the movie world hasn't really changed all that much, the music world has been flooded with choice...so much so that there is just no way for a music aficionado to be able to keep up financially with the possible options. There is nothing the music business can do about this as it is now the nature of the industry. They must devise other revenue streams and scale back their expectations with the current streams since there is no going back. I guarantee, no lowering of the price of their goods is going to significantly slow the tide of piracy.

  49. Lets say I save an alien by Anonymous Coward · · Score: 0

    I've long held the same belief. Why is it not possible to get lower prices? The answer is very ugly and I think it has to do with how the US capitalism works (I'm not an anti-US fanatic).

    I'll give an example that should spice up the contrasts of what I mean to say next:

    "Lets say one starry night I save an alien from death and as a reward he tells me how to cure cancer. I cure somebody for 50 billion $ and buy myself a country. Now I'm rich beyond what I could ever spend for the rest of my life. I raise the price for the cure and live happily ever after, selling it occasionally and maybe sometime giving it away to key people as a key favor."

    My example is based on a couple of simple premises:
    1. The cure is produced into this world magically and nobody else has a reasonable chance to produce a substitute anytime soon
    2. Nobody can force me to give them the cure, I have a country to protect me
    3. I don't want or need to waste a second of my precious life thinking or making an effort towards lowering the price of the cure

    Is this a good analogy with how things work in the US version of capitalism? Lets see.
    1. There are companies in the position of "magically" producing something patentable or copyrighted that is simply close to impossible to produce a substitute for.
    2. These companies can't be forced into doing anything against their will because they are protected by the state with the most powerful militarily force in the world
    3. These companies are only interested to lower the price just enough to sell to a handful of people. At most, they are interested to sell in the most profitable regions in the world. There is no desire or requirement that these companies sell to the rest of the world (representing 90% of the population).

    Why am I not interested in lowering the price for the cure? Why am I not interested for anyone who is sick to have this cure at close to zero price?

    Simple. BECAUSE I CAN!

  50. It's not just the price... by wardred · · Score: 1

    Some people will pirate regardless, sure.

    For some it's price. It *IS* difficult to compete with free, or in the case of the mass DVD pirating that happens in some regions, the price to produce the dvd plus just a little for slim profit margins. (It would help if they'd get their act together and partner with as many streaming providers as possible...)

    For many who have the money to purchase it does feel like we're being gouged. $40-$60 for the game, $15-$25 for the dvd/blue ray. But it'd be nice, if I'm purchasing a game, not to feel like I'm assumed to be pirating it.

    Then there's the bother. Maybe the game or movie player requires you to have an internet connection to play, even if it's a single player only game. With movies, maybe you're required to sit through previews, or the "You wouldn't steal a" commercials that are ironically removed on the pirated content. It's sad when the pirated content is unarguably the better content. You want to watch the movie? Just watch it. You want to play that game and can't find your original CD case, box, or manual with the CD-Key, or don't have an internet connection handy? Just play it.

  51. Significant price reductions by Andy+Smith · · Score: 1

    Lots of good comments in this thread about DRM, forced trailers etc.

    One extra thing I would say to publishers is that price reductions need to be significant. £13 CDs need to be coming down to the £4 mark. £40 games need to be down in the £8-10 range. The prices of entertainment media have reached laughable levels.

  52. Laziness always wins by jollyreaper · · Score: 1

    People are pressed for time. If they can rent a movie for a buck on their phone, they'll do it. If they have to pay $17 to "own" it and have it vendor-locked to the phone, now they're going to want to figure out how to pirate it.

    Most people are not technical. "Burning" or "torrenting" is completely beyond their ken. The only time the average person will encounter piracy is when someone gives them a burn of a CD or DVD that they'll then treat exactly the same as standard media. But they're not going to do the pirating themselves. And for those who do, equitable pricing that gives more back to the creators and less than the middlemen will keep things fine.

    Overcharge and people will pirate. Charge a reasonable rate and while you'll still have pirates, you'll have even more customers.

    --
    Kwisatz Haderach
    Sell the spice to CHOAM
    This Mahdi took Shaddam's Throne
  53. Space Race: The Untold Story - torrent by Anonymous Coward · · Score: 0

    Space Race: The Untold Story" (great docudrama, BTW) in HD from the National Geographic Channel. Same deal, want to buy it. But this time the studio won't even let me buy a DVD in the U.S. (much less an HD blu-ray). It's only available in Region 2. So, even if I import it, I would now be forced to illegally modify my DVD player to watch it. Want to buy it. Want to be honest.

    Oh, here it is.

  54. Too bad the academics don't cut tuition by Anonymous Coward · · Score: 0

    I've found that academics love to criticize Hollywood and the price of movies as their bursar's office keeps jacking up the price. Nothing like a tenured radical.

  55. Cutting prices can stop piracy? Really? by BaronHethorSamedi · · Score: 2

    I'm sorry, I have a hard time believing this.

    The study deals with "pricing problems" in emerging global economies. If the contention is that in such economies, digital media are priced out of the market, well and good. Reduce your prices, you will probably see an uptick in sales.

    But isn't it a common Slashdot rejoinder, whenever someone claims to have "lost a sale to piracy," that a pirate is someone who would not have purchased your media anyway? You can't have it both ways. I live in the U.S., which I don't think would be considered an "emerging economy" for the purposes of the study. If prices here are at least more proportional to the perceived value of the product than in developing countries, why do Americans still pirate media?

    I'm going to go out on a limb and say that the overwhelming majority of people who pirate media do so because their notion of a "pricing problem" is that the product has a price on it, period. Didn't we have a story here a while back indicating that most people who pirate in the U.S. do so because it's a way to get free stuff? Come on--technology provides people with a means to obtain what they want (albeit unlawfully), at no cost to themselves, with no apparent injury to any visible person, and virtually zero likelihood of getting caught. Do we really believe a significant number of the people who avail themselves of that opportunity do so because their acceptable price point is somewhere above nothing?

    We can claim that reducing prices may reduce piracy (although, rather like the lost sales claims made by major rights-holders, such claims are difficult to back up with hard data). But pretending that cutting prices will make piracy vanish (or even meaningfully reduce it) is laughable.

  56. Re:Cheap Free by h4rr4r · · Score: 1

    Why worry about stopping piracy?
    The point is too make as much money as you can, don't worry about something you can't change and only end up wasting money on.

    I have no pirated any software since I was a child. I do not buy much either though, but I do buy some. I paid above the Linux average for both HIBs.

  57. Truth by Anonymous Coward · · Score: 0

    As an unemployed person who has had low-income jobs, I can tell you that money is always tight. I have bills that swallow most of my money (right now, my student loans are ~$1200 / month plus my used car loan and insurance bill. I have consolidated my loans, and that's how much they are. I want to play these company's products, but I can't afford to buy their titles.

    I have steadily grown to resort to torrenting games I want to play. If I buy a game, it's on Steam sale, or bust. If I'm bored with what I have, I play Diablo 2, a game that doesn't cost me money to play and is still fun.

    But I still want these new titles (old games do get repetitive), and I used to be a gaming hobbyist...now I'm just out of the market. Go go Pirate Bay I guess..

  58. Pirating for YEARS by Cryogenic+Specter · · Score: 1

    I have been using a pirated copy of Ubuntu for over a year now. Even with the low price of Ubuntu, it makes me totally 1337 to pirate it.

  59. Wrong perspective by Anonymous Coward · · Score: 0

    Sorry, but audio tracks are the advertising medium now. (Why yes! I am a musician!)

    Yes this might be a highly genre specific addage, since most rock is now compressed into absurdity, but as a musician about to play at SXSW, everyone and their dog knows that audio tracks for unsigned bands/musicians are there to get people to the door for the live performance. The idea that 'we're going to get rich' off of a single audio track is restricted to the 1-off events like 'Auto-Tune The News' did and those that go viral overnight! Most everyone in the music scene know this. Those that don't are either being naive, or having too much fun to care about whether they make it big, and are squeezing out a living fueling said lifestyle.

    Yes, we still do the studio work, and that takes time and money, however the tracks for the internet are like trading cards and meant to be passed around, profit or not. The ones who want dynamic range for music will always go back to CD, or ask for FLAC tracks if they're bold.

    Does it really matter? Not in the slightest. You're either playing gigs or you're not. The more gigs the better, and if you finally talk to the right people and play to the right crowd, you might just get asked to be an opener for a national tour. Will it make you rich? Doesn't matter. It's more exposure than you would get otherwise. Thing is, if you hit the right market, you can cash in on a local circuit and start making some real money with less travel time. That is the upper hand now, since fuel is going bonkers.

    For the unsigned band, without angel investors or a bankroll to fund the expedition, how many tracks you've sold online becomes irrelevant. Where, who and how many people are listening to you become the primary target.

    Really! How many people honestly pay for music before they've heard it?

  60. or... by Anonymous Coward · · Score: 0

    ...increased wages.

    When our lives are so compressed, who's going to spend their hard-earned cash on virtual goods that can be had for free?

    It's not that I don't want to pay for things...I just can't.

  61. DRM = Price by JustAnotherIdiot · · Score: 1

    Quite a few of my friends who I'd never peg as the pirating type have done for a few games here and there. I'd ask them why, they'd always give me the same reason.
    "They expect me to (insert DRM grievence here)? Screw that."
    The two that come to mind that people complained the most at me were Spore ("Only 3 installs? really?") and AC2 ("They expect me to be online constantly?")

    --
    What do I know, I'm just an idiot, right?
    1. Re:DRM = Price by JustAnotherIdiot · · Score: 1

      Hm, I meant to put a greater than/equal to sign there, not equals. Oh well.

      --
      What do I know, I'm just an idiot, right?
    2. Re:DRM = Price by zippthorne · · Score: 1

      &gt;. Otherwise slashcode thinks you're inserting an HTML tag. Which it will then ignore, because it only likes <em>, <b>, <a> and <quote>. It says it likes <ol> etc, but I think it just likes the idea of liking <ol>

      --
      Can you be Even More Awesome?!
  62. Opposite of Shadenfreude by jedidiah · · Score: 2

    Is there a term or concept in English or German that's kind of like the inverse of Shadenfreude? Instead of being happy that misfortune has befallen someone, you are upset that something good has happened to someone else. That seems to be the real problem with the industry and armchair moralists here. They are too busy being Puritans to notice or care if they benefit from the situation.

    --
    A Pirate and a Puritan look the same on a balance sheet.
    1. Re:Opposite of Shadenfreude by pushing-robot · · Score: 1

      Envy?

      --
      How can I believe you when you tell me what I don't want to hear?
    2. Re:Opposite of Shadenfreude by Strandman · · Score: 1

      I think you are looking for the word 'Envy', but you should also look up The Jante Law http://en.wikipedia.org/wiki/Jante_Law

    3. Re:Opposite of Shadenfreude by Anonymous Coward · · Score: 0

      Yeah, it's called "envy".

    4. Re:Opposite of Shadenfreude by Anonymous Coward · · Score: 0

      Jealousy?

    5. Re:Opposite of Shadenfreude by infinitelink · · Score: 1

      The term you're looking for is "envy", (to be overly 'literal':) "to look at, see, with malice" (for the fortune befallen the on beheld). Also, just for kicks, the opposite of Shadenfreude, happiness for someone else's fortune, is "congratulatory". I also want to clarify that contrary to popular conception, "envy" and "jealousy" are not properly the same nor synonymous, as "jealous" arose for use in a good sense, e.g. to be jealous of someone was to wish to emulate him, though they're not mutually exclusive: a jealous man can envy the object of his jealousy.

      --
      Intelligent idiots are we. | Evil men do not understand justice.
  63. Morality? by divisionbyzero · · Score: 2

    The authors go out of their way to say that moral condemnation of piracy doesn't make sense but I wonder if that also applies to the moral satisfaction that some people take in "punishing" greedy copyright holders by pirating their stuff? I tend to think that people that get off on giving a middle finger to copyright holders would pirate no matter what the price and therefore their moral self-righteousness is just as much bullshit as the moral indignation of the copyright holders.

  64. maybe because it suck? by Anonymous Coward · · Score: 0

    and people don't feel that it's worth 99 cents of their money. it's true that there are people out there that no matter how cheap something is, it's still too expensive for their taste. but it's also true that some publisher can't grasp just how hard their product suck.

  65. Ditributers and Retaliers and time shifting by Anonymous Coward · · Score: 0

    They all need to realise that they are not competing in their old tried and true local markets anymore. Different pricing structures in different zones and region locks also help fuel file sharing and the loss of local business.

    It is a global marketplace. I always check for the best deal in terms of purchasing my media. From here in New Zealand, that usually means purchasing from the U.K.

    If I miss an episode of my favourite t.v. show, Why would I bother with the shitty quality of my local stations catch up service when I can get a full HD torrent downloaded in less time than it takes to watch a full episode? I am still unsure if this constitutes "Time Shifting" or not and am sure it will be deemed by many illegal - mostly because the creater of the torrent was nice enough to edit out the adverts - in essence giving it to me for free.

  66. Why are we stopping piracy again? by OriginalSpaceMan · · Score: 1

    More piracy creates more sales... the statistics are simple. Google it. In fact, look at the movie industry growth over the past 5 years.

    --

    You talk better than you fool!
  67. There are two threasholds: by Chowderbags · · Score: 2

    There are two ceilings to worry about: The price for which your product is worth it, and the amount of work I have to do to actually access your product.

    The first one was my primary concern as a college student. I just plain didn't have the money to buy everything that I'd want to, especially at say a $50-$60 price point for games, and a $20 price point for movies. I did, however, have a lot of time and a fat internet pipe going straight to my room.

    The other side, which is more relevant now, is the work I have to do. I can buy enough entertainment at retail prices to keep me busy, so quite frankly, if your game/movie/music requires me to put a bunch of time into getting it to work, I'll move onto the next thing and not give you my money or find a crack, but if the pirates are offering a better product, why go through legit sources? If I literally can't get your product (hello everything stuck in licensing hell), you leave me exactly one option to get your series.

    Basically, if you want to make more money, don't make it easier for people to pirate your shit than pay for it. Sure, this may not work for some things (no, I will not give out my credit card to some starving artist using a shady pay service who only wants a buck for his album, I probably won't get it at all at that point), and you'll probably never get college students to pay full price for everything (you can't get blood from a stone), but make it easier for people who work all day and don't want to jump through 8 layers of hoops just to play their fucking game for an hour or two a night.

  68. Perceived value by nlawalker · · Score: 2

    Discussion in these threads always centers on cost and not value, and value is where the center of the struggle is. How does one determine the value of a copy of an artistic work in a digital format, especially in comparison to ye olden times when buying music meant buying a physical object that couldn't be perfectly, freely and infinitely copied? The industry would like to pretend that the value hasn't changed. Rampant copyright infringement results in some pretty heavy cognitive dissonance on the part of consumers: is this song worth what I paid for it, is it worth more (obviously I wouldn't have paid for it if it was worth less... right?), or is it worth nothing because it doesn't cost anything to make a copy that is as good as the original?

  69. Wrong attitude by MobileTatsu-NJG · · Score: 2

    There is no 'stopping piracy'. You can't. "Satisfy customers", instead.

    --

    "I like to lick butts!" by MobileTatsu-NJG (#32700246) (Score:5, Informative)

  70. Then why is everyone in jail? by blair1q · · Score: 1

    Seriously. How did these people "study" a crime and find out that punishment doesn't reduce crime?

  71. Yes, it is theft by DerekLyons · · Score: 1

    How many times do we have to go over this? With theft, you're removing something from the owner so he/she no longer has that item - that's never an issue with copyright infringement.

    Yes, how many times do we have to go over this? 'Theft' is a term long used for exactly this situation and it's meaning is well understood by all.
     

    They are two entirely different violations of the law, just as arson and cannibalism are two entirely different violations of the law. You can try and tie yourself up in a pretzel trying to say that oranges are just like apples, but it just doesn't work.

    The only people trying to tie themselves up into pretzels are those trying to explain away a term used long before they were born and well understood by all as to it's meaning.

  72. A new system for making money! by Anonymous Coward · · Score: 0

    Don't overprice things and, instead of being rich in just one sale, try do distribute the product to a larger audience and make a profit on the volume.

    Great idea! I'll call it, let us see, Capitalism (since I live in a capital).

    Another thought which may merit some ponderation: Maybe -- just imagine it for a minute -- that the reason piracy exists is because those morons chose to practice abusive prices... and guess what, I think they know this pretty well... all legal schemes and suits are just cover up IMHO.

    Of course, as always, I might be wrong.

  73. Re:The only way? Stop? by StikyPad · · Score: 1

    It will reduce piracy, at least among groups that are motivated to pirate based on the price barrier

    That's the only group that matters. The other people you describe all fall under the category of "people who won't pay no matter what." These people shouldn't factor into pricing decisions, nor should they factor into product design considerations like DRM. They won't buy no matter how much you wish they would, so just ignore them.

  74. Pay per play? by Anonymous Coward · · Score: 0

    Has anybody ever considered a pay-per-play model?

    something like... try it twice for free, then pay for each play until you reached the price of the item and then you own it.

    because to add to the list of reasons to pirate... sometimes you don't know how much you will listen to or watch something.

  75. Copyright Term Extensions killing Public Domain by Anonymous Coward · · Score: 0

    One variable in the equation isn't touched on at all: copyright term extensions (starting with Berne Life+) that keep the works that enter the public domain to the bare minimum.

    What I am looking for a website that is for musical recordings what projectgutenberg is for books; formerly commercial releases that have entered the public domain, digitized in high quality from a pristine source using top-of-the-line equipment. This will be different for the UK, Australia, US etc. just like project gutenberg is now.

    Know any? Guess not. And that's part of the answer, too.

  76. Rubbish by Anonymous Coward · · Score: 0

    In my humble opinion, most of the "content" that is pirated is complete garbage in the first place. Awful music, awful movies made for no other reason than to extract $X from the unwashed masses and fund the next steaming pile of donkey poop.

    If it all wasn't so disposable in the first place, people might be more willing to purchase things they will get long term value from.

    I have a very large and legitimate media collection (vinyl, CD and DVD). Each release is one that I enjoy owning, listening to, watching and re-watching. I was happy to pay for them (although often too much).

    In 15 years, will I dig out a copy of Scary Movie and reminisce about the fine cinema of the late 90's? I think not. On the other hand, I will quite possibly rewatch Miller's Crossing and hope that the DVD still works, or that a player even exists :P

  77. Considering the Music market. by tombeard · · Score: 2

    Looking just at my interest in music, I would say that I have downloaded everything ever published that I am likely to ever have interest in. I think the music industry should make their entire catalog available "free for personal use" and collect ad revenue. They could charge a premium for new releases and milk the discount curve until it is moved onto the archive, after say a year. They could still try selling commemorative sets and artist collections; things that make nice gifts. The only problem I see with this model is that they haven't released anything I would pay for in the last three years.

    --
    The reason we subjugate ourselves to law is to better procure justice. If law does not accomplish this purpose then it m
  78. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    I think you're right on the spot with these categories. I don't buy music or films: too expensive and/or too much hassle with ripping. I don't buy games: too expensive, too much hassle with removing copy prevention, they probably won't run with wine and if they do, there's no guarantee they will continue to (although I did buy Il-2: Sturmovik even though I already had it from thepiratebay, just because it was inexpensive, it ran well with wine and I liked it).

  79. Getting beyond the headline by Anonymous Coward · · Score: 0

    Yeah it's obvious. Let's discuss something else:

    "For near-monopolies such as Microsoft in the operating systems and office software markets, network effects reinforce market power and increase the value of their products. Lock-in effects, in turn, ensure that customers are less likely to switch to competitors.

    As BSA piracy figures indicate, these dynamics in emerging economies are primarily (and sometimes overwhelmingly) a function of pirated-software adoption, not legal adoption.48 Piracy, in effect, has allowed the major vendors to dominate low- and middle-income markets (or, as they develop, market segments within them) that they have little financial incentive to serve. Perhaps most important for market-dominating firms, piracy acts as a barrier to entry for competition, especially “free” open-source alternatives that have no upfront licensing costs. When these emerging markets begin to grow, as most did in the last decade, piracy ensures they do so along paths shaped by the powerful network and lock-in effects associated with the market leaders.

    The acceptability and even optimality of this approach [can be weighed against the various alternatives available to business software vendors. All the major companies could adopt stronger online authentication measures, making it more difficult to use and maintain pirated software. All of them could create obstacles to the over-installation of licensed copies within businesses, which is routinely cited as the most prevalent form of infringement. But strong versions of these options go unexercised for a variety of reasons, including fear of alienating paying customers, fragmenting the installed-code base (which could increase security risks for licensed users), and diminishing the other positive network effects of widespread use.

    The anti-piracy strategies of PC-game publishers in the past few years offer an informative contrast. Because games rarely function as platform technologies or standards, publishers have less to gain from the network effects associated with piracy and have moved much more quickly toward strong forms of online authentication. Despite a number of controversial missteps and botched launches (for example, Spore in 2008 and most of the Ubisoft lineup in 2010 when its authentication servers crashed), the lock down of the PC-gaming environment is well underway.

    Credible threats of open-source software adoption in Brazil, Russia, India, South Africa, and many other countries also place a sharp upper bound on business software enforcement strategies. Once again, the logic is simple but rarely acknowledged: the most likely consequence of the widespread enforcement of licenses in Russia or China would be the widespread adoption of open-source alternatives—and very possibly a spur to development of alternatives where no open-source equivalents yet exist, as in the case of Autodesk’s specialized AutoCAD tools. As we detail in our Russia and India chapters, these risks are not hypothetical: Microsoft and other vendors go to great lengths to underbid open-source providers in institutional contexts to ensure that open-source adoption does not reach the point where it generates comparable network effects.53 Where the institutional or symbolic stakes are unusually high, this competitive dynamic can push licensing fees to zero."

  80. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    Most pirates probably belong to more than one of those groups (namely #2 and #4).

    with the other majority belonging to #1 and #3

  81. And now for some conventional wisdom. by Baloo+Uriza · · Score: 1

    For that, we go to Toot Braunstein. Toot?

    --
    Furries make the internet go.
  82. Nope... by froggymana · · Score: 1

    The only way to stop piracy is to make it legal to download all of the movies, music and games that you want.

    --
    "To prevent this day from getting any worse, I'll just read ERROR as GOOD THING" 1GJU8xLuDKDxEs4KLf8fAGyptoDsqvEsBT
  83. They don't get it by Anonymous Coward · · Score: 0

    Really simple... make the legal way the easiest least painful way of getting it what we want, and piracy will no longer be a major issue. No idea why executives don't get this.

  84. The asking price by tepples · · Score: 1

    Small correction: Most piracy is about getting things without paying the asking price.

    And the asking price for a lawfully made copy of the film Song of the South is half the market capitalization of The Walt Disney Company.

  85. Forcing the public to give a droppings by tepples · · Score: 1

    On the contrary, no one is forcing you to give a shit about the studios content at all.

    This may be true of movies but not of music. I can't go into a grocery store without hearing major-label music. And merely hearing a song enough times is enough to get a person to want it (see "Exposure effect" on Wikipedia).

    1. Re:Forcing the public to give a droppings by Roogna · · Score: 1

      Oddly enough, I've found this thing called "Self control" has solved that problem for me throughout my lifetime.

    2. Re:Forcing the public to give a droppings by tepples · · Score: 1

      No amount of self-control will keep you from getting sued for writing a song that coincidentally happens to sound like something that you heard once on the radio years ago.

    3. Re:Forcing the public to give a droppings by Blue_Wombat · · Score: 1

      Interestingly, I have found that repeat exposure to most of the over-manufactured rubbish pumped out by the major labels has precisely the opposite effect on me!

    4. Re:Forcing the public to give a droppings by h4rm0ny · · Score: 1

      Did you just completely shift arguments, there?

      --

      Aide-toi, le Ciel t'aidera - Jeanne D'Arc.
    5. Re:Forcing the public to give a droppings by Vanderhoth · · Score: 1

      I agree with your "Self Control" comment, but I disagree with the "No one is forcing you to ...".

      The truth is Advertising IS about forcing people to buy stuff. I bet if you know 1/100 of the tricks advertisers and marketers use to get you to purchase things you'd be shocked. Ever wonder why the milk is at the back of the store or why dips and salsas are located close to chips and crackers?

      maybe no one has a gun to your head, but half the time you buy stuff (epically on impulse) it's because you've been tricked by a clever ad that you don't even remember seeing/hearing. There are plenty of ways to "force" people in to doing things they wouldn't normally do that don't involve physical means.

      Why do you pay taxes? or buy gas? Just think about it for awhile.

    6. Re:Forcing the public to give a droppings by tepples · · Score: 1

      It's a question I've had for a long time: If I want to write a song, but the major labels assault me with advertisements for their copyrighted songs, how do I stop accidental "piracy"?

    7. Re:Forcing the public to give a droppings by Roogna · · Score: 1

      I pay taxes because if I -don't- then I get thrown in jail. i.e. this is a gun to the head situation.
      I buy gas because if I can't get around I and my family will starve. i.e. this is a gun to the head situation.

      On the other hand I buy chips because I like the taste, and I don't buy chips from companies whom I disagree with.
      I buy salsa because I enjoy it on my chips, but I don't buy salsa from companies whom I disagree with.

      No one -is- forcing you to purchase music or movies. There's more than one movie I would -like- to have on DVD or Blu-ray, but I simply don't have. Why? Because the company doesn't sell it for the price, or region, or whatever I want. That's their lost sale, not my issue I have plenty of other things to entertain myself with.

    8. Re:Forcing the public to give a droppings by Roogna · · Score: 1

      Cheers to that!

    9. Re:Forcing the public to give a droppings by Vanderhoth · · Score: 1

      Going to jail is still an alternate option, no one is going to shoot you or your wife for not paying taxes. I know a few people who have gotten away without paying taxes. One because he doesn't support the governments stance on stem cell research. Not paying his taxes is his way of protesting something he feels strongly against. I don't envy them when the CRS (I'm Canadian) does catch up to them, but still. You pay taxes because your AFRAID of what might happen to you, not because of what is happening to you. To you that seems like someone holding a gun to your head. That's advertising in a way. The government has convinced people to pay taxes or else they'll be saddled with a heavy fine or go to jail, thus convincing the masses to do what the government wants. People do go to jail, but some people don't. You only hear of the ones that do go to jail because the ones that don't mostly get paid under the table or are quite about not paying taxes.

      Also there are plenty of other ways to get around with out a car. Walk, run, bike, swim, bus or cab. You can also buy an electric car. Gas isn't the only way to get around, but again, you're afraid of the consequences not the immediate effect. If your car was destroyed tomorrow I'm sure you'd find a way to get around. Clever advertising makes people think there's no alternative to driving. Of course I'm being hypercritical here because I drive to work, I recognize there are alternatives. I could bike, but I'm lazy. My Dad, a Navy officer retiring this year, on the other hand does bike to work every day because he refuses to pay over a $1 a liter.

      So, sure the consequences of not buying movies or music are less then not paying taxes or buying gas, but to a teen like my son, not having the latest cloths or phone seems like the end of the world. Once again, because advertising has made all his friends want stuff. They get it and he feels it's a necessity in order to not be ridiculed or shunned. Some day he'll get his priorities straight, but for now he feels he's forced to buy stuff he doesn't need. Fortunately for him I'm the one giving him money and am also his self control, for spending. However, If I don't give him money for movies, music or games I know he downloads them.

      I have also downloaded movies I wanted to see that weren't sold in my region. A lost sale is a lost sale, if they don't make it available to me to buy and I download it. That's the companies problem not mine. Downloading has also lead me to buy stuff I've never heard of before. So I think it's a win-win. Not so popular content get's more exposure and might earn the creators revenue because it can be downloaded, and I still get to see content that a company has purposely made unavailable to me.

  86. Ø in the corner of the screen by tepples · · Score: 1

    Have you tried pressing the menu button

    You mean the "put the letter Ø in the corner of the screen" button?

    or 'next'?

    Also puts the letter Ø in the corner of the screen.

    I've never ever seen trailers you can't skip.

    I don't remember the title I encountered (it was a rental), but I remember it was published by Universal. Here are some examples of where fast forward works but next chapter doesn't.

    1. Re:Ø in the corner of the screen by elrous0 · · Score: 1

      My player usually gives me a nice but firm "That function not available at this time" message. I'd say on about 90% of the blu-ray trailers now, the only button that will work is "Fast Forward" (and I have to hit it again and again with every one of the trailers, since each is on a different title track). I suspect we'll soon see even "Fast Forward" disabled (once they get us used to not being able to use skip, step forward, or menu).

      --
      SJW: Someone who has run out of real oppression, and has to fake it.
  87. If you advertise immigration by tepples · · Score: 1

    Come to New Zealand.

    Have you any tips for a U.S. resident trying to qualify for a visa?

    1. Re:If you advertise immigration by SplashMyBandit · · Score: 1

      Yes. If you have lots of money or a Master degree or more it helps.

    2. Re:If you advertise immigration by tehcyder · · Score: 1

      Come to New Zealand.

      Have you any tips for a U.S. resident trying to qualify for a visa?

      Practise your sheep-shagging.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    3. Re:If you advertise immigration by tehcyder · · Score: 1

      Yes. If you have lots of money or a Master degree or more it helps.

      If you have enough money that you don't have to work (which is pretty much the definition of a lot of money) you can live in most countries of the world.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
  88. You're not harming anyone by mangu · · Score: 1

    Theft is not commonly defined to mean "taking such that the owner is left with nothing". It simply means taking what is not yours. In the past, this necessarily meant that leaving nothing behind was a corollary

    And that means all the difference in the world. There was a time when cutting someone with a knife was a serious crime, punished with death, today people pay for a surgeon to do it. Everything is in the consequences.

    Theft is a crime because it leaves the victim with nothing, an act that does not take something away from a victim should not be a crime.

    1. Re:You're not harming anyone by Nagrom · · Score: 1

      I'm so tired of this absurd argument that piracy is somehow ok because the original copy is intact. No-one will produce digital content if there is no way of making money from it, just as no-one would make tangible goods if there was no profit in it one way or another. Theft is a crime because you're taking something wrongfully. Legally and morally it's just as wrongful whether the item is tangible or not. Someone has worked hard to create it and wants to be paid for you to use it. This is no different from any other form of trade through human history. Whether the corporations deserve the cut they're getting or if they're screwing the real creators is a different argument, and the RIAA and MPAA can absolutely go fuck themselves with their current tactics, but swapping money for someone else's produce is simply how our society works.

  89. Gambling by tepples · · Score: 1

    Add a raffle ticket to each purchase

    That would run afoul of gambling laws in several jurisdictions.

    Studios: If you want to add a gimmick to get me to buy, consider adding a series bible and an express tolerance of fanfic written by the owner of an authentic collector's edition box set.

  90. Re:The only way? Stop? by lexman098 · · Score: 0

    There's only one group that "won't buy no matter what". That's group number 2. I personally find torrents are so much better than anything else when it comes to ease of acquisition and viewing. I hate in-browser media players unless I'm at work or something. I always download youtube videos instead of watching them through the site. I like how I can quickly find what I want on torrent sites, get the content basically as soon as it's done airing, download the content at speeds that max my internet connection, and watch the content on whatever media player I choose whenever I want. If someone could make an online store with all of that and reasonable prices then it would definitely replace my torrent client. Getting content over the internet shouldn't be that difficult. It should be a very pleasant experience.

  91. PPV video on demand by tepples · · Score: 1

    Has anybody ever considered a pay-per-play model?

    Cable TV companies already do this with new release movies. Arcade games worked this way before arcades died in the west. MMO games are pay per month (like WoW) or pay for missions beyond the first few ("freemium"). Xbox 360 games reportedly have limited demos.

  92. capitalism basics by Anonymous Coward · · Score: 0

    hang on, don't we all live in capitalist economies? I thought the whole demand/supply thing worked on the basis that the market will adjust to consumer choices. If none of us buy music or dvd's as a result of the exorbitant prices, then the business model will have to change - why is this so hard to understand? We're just too used to getting anything we want so the choice is now - pay the money, or obtain it illegally??

    Cue hordes of people complaining about free choice and how we should be able to get whatever we want............
    We're not talking about fucking water or bread here, people. Who gives a shit if you can't watch the color of money in HD.... sheesh.

  93. Webster says you're wrong by martin-boundary · · Score: 1
    Let's cut the crap and ask the Merriam-Webster dictionary, shall we?

    Definition of THEFT
    1 a : the act of stealing; specifically : the felonious taking and removing of personal property with intent to deprive the rightful owner of it b : an unlawful taking (as by embezzlement or burglary) of property

    (my emphasis)

    1. Re:Webster says you're wrong by zugmeister · · Score: 1

      There you go bringing facts and documentation to the discussion. Can't we just limit ourselves to the usual armchair lawyering and maybe a car analogy for spice?

  94. I'm not sure that cutting prices will work. by umask077 · · Score: 1

    People will still pirate, Yes as the price gets up more people will pirate but dropping prices wont stop that. The best way for the RIAA and MPAA to increase there profit margins is to just ignore piracy. How much money are the sending to the search firms? How about to the ambulance chasers, Oh I'm sorry, copyright lawyers.How much are they paying in legal fees to the court? And if they do win people just don't have the money to pay the assanine amounts of the award. They just simple go underground to avoid it. Recently there were 40k John Doe lawsuits released by the court. 35 to 75 bucks filing fee for each. That would buy a lot of TV dinners. Maybe if they weren't wasting all the money on legal fees they might show a more significant profit. There is no way to stop pirates because put simply, the pirates are smarter and in greater numbers then those trying to enforce anti-piracy.

    --
    --- Always remember. 99.36% of all statistics are inaccurate.
  95. Cost is not the only factor by nurb432 · · Score: 2

    it is VALUE that is the key. Even if its dirt cheap, if its crap, no one will want to buy it.

    --
    ---- Booth was a patriot ----
  96. Re:The only way? Stop? by tepples · · Score: 1

    People who pirate in order to avoid the bad user experiences that are often associated with buying legitimately these days

    I take it this includes people who pirate because lawfully made copies of a work aren't available at all in their country.

  97. Candle analogy by Anonymous Coward · · Score: 0

    now that you can take by making a copy, theft still can refer to making a copy.

    No, you are wrong. If you don't take something away that's not theft and has never been.

    Tell me, when has it been considered theft to light a candle from somebody else's candle???

    Historically, those cases when it was possible to make a copy of something without taking something away have NEVER been considered theft.

    1. Re:Candle analogy by tompaulco · · Score: 1

      Well, that depends. Did the owner of the candle have an offer to light your candle for $5 and then you just lit yours from his anyway without paying? This can lead to other people thinking, "well, gee, if he didn't pay to light his candle, why should I?" Of course, someone will undoubtedly see that lighting candles for money is not a viable business model and try to draw the parallel back to the music industry.

      --
      If you are not allowed to question your government then the government has answered your question.
  98. Piracy is theft. by master_p · · Score: 2

    Contrary to the /. spirit, I say that piracy is theft.

    It's simple:

    I sell a product for 10 bucks.

    You buy this product. I make 10 bucks.

    You pirate this product. I don't make 10 bucks. You have something I sell without me having the profit from the product.

    If that is not theft, I don't know what it is. You robbed me of my 10 legally entitled bucks.

    The rest are cheap excuses.

    1. Re:Piracy is theft. by Laserwulf · · Score: 1

      If I steal your car, then I have a car and you have nothing.
      If I copy your car, then I have a car and you still have a car, which you could use or sell.

      Having inventory stolen is different from copyright infringement.

      --
      "Make cyberlove, not cyberwar!" -Khaed(544779)
    2. Re:Piracy is theft. by earls · · Score: 1

      Who dictates the price? Just because you think or feel like you are legally entitled to 10 dollars doesn't mean the market does. When the supply is virtually infinite and the demand is less than, then you can either lower your price and increase the sales to pirating ratio, or do what they do now, keeping the price artificially high and work to keep the sales to pirating ratio to at least 51% to 49%. I guess when replicators come to fruition, the likes of you are still going to want their 10 dollars for every cup of designer coffee the consumers are replicating. Good luck with that.

    3. Re:Piracy is theft. by Anonymous Coward · · Score: 0

      Contrary to the /. spirit, I say that lending is theft.

      It's simple:

      I sell a product for 10 bucks.

      You buy this product. I make 10 bucks.

      You borrow this product. I don't make 10 bucks. You have something I sell without me having the profit from the product.

      If that is not theft, I don't know what it is. You robbed me of my 10 legally entitled bucks.

      The rest are cheap excuses.

    4. Re:Piracy is theft. by cpghost · · Score: 1

      You robbed me of my 10 legally entitled bucks.

      You're only entitled to your 10 bucks, if I actually buy your product.

      I can always choose not to buy it but get a copy of it elsewhere. Not that I would do that, but that's the mechanics of the free market. When you sell something that is easy to copy and reproduce, you better lower your price until it is easier for the potential buyer to buy from you rather than to copy it himself... or you'll lose that sale. Plain and simple.

      Maybe you could consider selling something that's more difficult to copy, like, say, paid for talks, live performances, counselling, tutoring, ... based on your easily copyable product?

      --
      cpghost at Cordula's Web.
    5. Re:Piracy is theft. by TheHonch · · Score: 1

      You sell a product fo 10 bucks. I don't buy the product, you don't make 10 bucks. Now I'm a thief?

    6. Re:Piracy is theft. by Hydian · · Score: 1

      I don't buy your product. You don't make 10 bucks.
      I try your product, decide it is crap and don't buy it. You don't make 10 bucks.
      I borrow your product from a friend. You don't make 10 bucks.
      I create a duplicate your product. You don't make 10 bucks.
      I improve your product. You don't make 10 bucks.
      I use your product for some other purpose. You don't make 10 bucks.
      I make my own version of your product. You don't make 10 bucks.

      Now, if we were talking about, say...hedge trimmers, nobody would be arguing about this. But since we are talking about a song, all of these things are suddenly supposed to be theft? I'm not buying it.

      Don't get me wrong, I believe whole heartedly that good artists should be compensated for their work (bad artists, like bad businesses should fail...there is no right to success.) But this whole thing that every potential dollar lost is theft is pure crap. You can't be deprived of something that you weren't going to get in the first place.

    7. Re:Piracy is theft. by balbus000 · · Score: 1

      Contrary to the /. spirit, I say that piracy is theft.

      Dictionaries and courts have decided otherwise.

      theft

      the act of stealing; the wrongful taking and carrying away of the personal goods or property of another; larceny.

      What did they take away from you? Piracy is illegal but theft is the wrong word.

      Courts have distinguished between copyright infringement and theft, holding, for instance, in the United States Supreme Court case Dowling v. United States (1985) that bootleg phonorecords did not constitute stolen property

    8. Re:Piracy is theft. by master_p · · Score: 1

      You forgot the amount of money I would have if you have legally bought the car from me.

    9. Re:Piracy is theft. by master_p · · Score: 1

      What did they take away from you?

      10 bucks.

    10. Re:Piracy is theft. by Anonymous Coward · · Score: 0

      Important distinction:
      With actual theft of a physical merchandise, you can't sell that very item anymore since it's no longer there.
      With piracy, you can still sell the very same item, no matter how many times it has been pirated.

      I get what you're saying, but it's not theft, more like deprived of your earning, but not theft.

      AC

    11. Re:Piracy is theft. by Kitsune+Inari · · Score: 1

      Even if applying the lucrum cesans principle to this context was not bullshit (which it is), it would still be completely different from theft.

  99. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    forgot one:
    - People who pirate based on all of the above, depending on what application it is

  100. depends... by Anonymous Coward · · Score: 0

    As more games go online, people are willing to pay the monthly fees for MMORPG's, or pay for the "extras" in the store of an otherwise "free" MMO. But when it comes to all the super expensive apps out there (and non-online games), they DO NEED TO lower the prices. I wouldn't even dream of downloading Adobe Photoshop, for example, if it was offered for $19.99. Not saying I've pirated Photoshop but, what ends up happening is, I say to myself, "Do I really want this program for $200? I'm either going to go without it completely, or find a serial number for it cause the price is insane and I don't even know if I'm going to like it!" And, non-fully-functional trials just don't cut it. I gotta be able to do everything.

  101. Maybe, maybe not by Anonymous Coward · · Score: 0

    It might work to reduce unpaid copying, but it's not going to eliminate it. There are people like me, who grew up with unlimited access to whatever we wanted, instantly, for free, who simply will not pay for content. I've never purchased a piece of music in my life, and never intend to. I have purchased movies, but these are usually older classic films that are difficult to find on torrents. In University I got most of my textbooks for free, either by downloading them, or buying them, photocopying them at the library (we were alloted a generous number of free copies covered by tuition--tuition that I was exempted from for reasons I won't go into here), and then returning them for the full price later that day. I buy games, but only when there is a compelling online component that isn't available in the free version. Never paid for a copy of Windows, and now OS X either. Currently using a developer build of 10.7, and when it's released I'll get it for free to.

    I'm simply not going to pay for any content that I can get for free. And if I find it's not possible to get for free, I'll sooner go without. I don't even attempt to justify the morality behind it or make excuses, it's irrelevant to me. I don't care if it is justifiable or could be justifiable, it makes no difference to me whatsoever. I don't care what you call; piracy, theft, copyright infringement, "information wants to be free", and I'm not interested in arguments for or against it. To questions of morality or ethics regarding downloading things for free I am apathetic.

    The world is bits, and I take them.

  102. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    In my experience people are some of all of the above.

    - Even if you don't have time to listen to an album or watch a movie today, you might next week. Does that make you a "digital hoarder?" Sure.
    - Would you buy it if the price was lower instead for your hypothetical rainy day next week? Possibly.
    - Are you annoyed because the value of the paid for product is WORSE than the value of the free product? Of course!
    - If you really like it and you feel like the creators deserve some money, would you give them some, or at least consider buying the next thing from them, if the preceding ads and whatever aren't too annoying? Of course!

    There is a related fifth question... do the creators actually get enough money, or do the middlemen get it all? Ask Courtney Love for details.

  103. Re:Fishing is theft. by WorBlux · · Score: 1
    It's simple:

    I sell a product for 10 bucks. You buy this product. I make 10 bucks per pound. You go catch a fish. I don't make 10 bucks. You have something I sell without me having the profit from the product. If that is not theft, I don't know what it is. You robbed me of my 10 legally entitled bucks. The rest are cheap excuses.

    Go look in the dictionary for the actual definition of theft.

  104. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    - People who pirate for trial purposes, to help them in making a buying decisions. Despite skepticism to the contrary, some of these actually buy.

    Except for my portal 2 preorder (and a couple Steam games selling for less than 3 dollars), I never, ever, buyed anything I hadn't tried first. That is and will be my policy forever.

  105. Changing times, changing media, changing prices by Anonymous Coward · · Score: 0

    In the days when recording, creating the hardware and distributing the hardware with its associated loss were a very costly business. That along with hitting a limited audience meant that the pricing model used was workable.
    Now where your music is recorded electronically, distributed electronically, sold electronically and your audience is worldwide, this model no longer makes sense or works. Sure some people want the hardware still. Some people want to own the DVD or the CD but most just want the contents on their MP3 player or video player. Carrying 20 CDs around is just not done anymore.
    If the music production is still costing what it did 30 years ago and the margin is still the same then someone is getting paid way too much or something is wrong with the process.
    There is basically no value adding in buying the hardware anymore and most people don't. Stop trying to sell the music at the same cost. When it costs less than 1 cents to sell a song in MP3 format to a new listener via an online store to play on their whatever then there is some serious profit going somewhere. Apple? Recording industry execs? I don't know. I do know the model is wrong.

  106. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    I pirate because I don't like paying for it. No one gets hurt by piracy and I'd rather have something for free than pay. There is enough shit in the world that I'm forced to pay for - digital media isn't one of those things - so why the fuck should I pay for it? No one gets hurt. The sad thing is that around here people bend over backwards to try and justify the fact that they don't want to pay for something they can easily get for free. It's bullshit. You're the same as me - you just aren't willing to admit it.

  107. Culture? A starving public domain and toll booths. by diredog · · Score: 1

    Something that always seems to be missing from these discussions is the fact that the content being discussed forms a huge portion of our culture. I don't mean to dismiss the importance of maximising profits for publishers and providing a small, indirect income stream to those artists who have managed to negotiate some semblance of a conscionable contract, but is there not also value in enriching the lives of millions of people? If the same profit can be gained by distributing content to more people, wouldn't that be of greater benefit to society as a whole than trying to maintain an exclusive price point?

  108. Inflation Adjusted Cost of Music and Movies by s.whiplash · · Score: 1

    Are there any statistics that show the inflation adjusted cost of music, theater movies, take home movies (DVD/VCR) over time? There have been delivery changes, such as DVD, CD and now iTunes, Amazon etc, but it would be interesting to see how the price of entertainment has changes from the 70s, 80s, 90s, 00s, etc. You could even add broadway shows, live concerts and other forms of entertainment into the mix. I would wager that the adjusted price of pretty much everything, outside of food and energy, has decreased somewhat over time in the US. Especially non essential items. I wonder if music and movies fall into that category.

  109. Limit copyright to 10-20 years by a_hanso · · Score: 1

    Leave pricing up to the copyright holders, enforce copyright the way they propose, *BUT* limit copyright to 10-20 years.

    Please look at the US entry: http://en.wikipedia.org/wiki/List_of_countries'_copyright_length - almost a 100 years compared to an average of about 50 for other countries. It's ridiculous that copyright should extend beyond an adult's working life, let alone beyond human lifespan. All these numbers, I think, were determined in a century when things moved much slower than today -- publication took years.

    This is the cause of the problem, not pricing. It is said that "information wants to be free". I believe the way to do it is to give the creator a decade or two to make it worth his while and then set it free.

    1. Re:Limit copyright to 10-20 years by Anonymous Coward · · Score: 0

      The real reason for long copyright terms is to prevent these works from entering in the public domain. Imagine copyright on musical recordings was 50 years from publication (and that's LONG on my personal scale). It's 2011 now, that means that EVERY recording (c) 1960 and earlier is public domain, and on January 1st, 2012 we'd get EVERYTHIING (c) 1961 etc.

      The amount of music that would be public domain and available for everyone (!) to freely explore and experiment with would be huge. No one (well, just the kiddies) would care about the latest Lady Gaga anymore. There would be too much available to enjoy.

      The flipside is that currently 'public domain music' is a non-issue (and the Big 4/5 are lovin' it). Kindle and other e-book readers are slowly putting public domain books in mainstream (as 'free ebooks!!"), but ask anyone about public domain music and you get a blank stare back.

      Shameless shout-out: great creative commons (very different from public domain but also free-as-in-beer) music can be found on Jamendo.com.

  110. Content needs to be made available WORLDWIDE. by Gel214th · · Score: 1

    It isn't just cutting prices, it is making content available WORLDWIDE. Outside the US you cannot see Series and view television shows on Hulu. There is NO option for this type of service. If you use Amazon, you can't read all the books, or see all the shows, or listen to all the music. There are Region locks on everything. So even if you as a Non-US citizen WANT to pay, these companies block you.

    Effectively saying we don't want your money. But then they turn around and count a download from your region as part of billions of dollars in lost sales due to piracy.

    How does that make sense?

    There is no physical product to move. You can charge 1 dollar extra to cover any additional bandwidth from outside the US. There are so many things that can be done, but instead there is a blanket refusal to provide the content. Whether it is books (educational or otherwise), Game downloads, Movie Downloads, or Music DOwnloads. People outside the US go through great lengths to be able to PAY for their music on iTunes for example. It's ridiculous.

    Newsflash. People aren't going to say "Well I'm not from the US therefore I should not be watching these shows" . They are going to find a way to get this content. And in doing so they are going to fall prey to malware, trojans, and all manner of nasties that are embedded in blackmarket content and methods of obtaining it through websites, torrents etc. And that starts a vicious cycle.

    Is it that the powers that be see a gold mine in starting a War On Piracy, the way there is a War on Drugs, and a War on Terrorism? None of which ever solve the underlying issues and have proven to be the worst way to address the problem...but they do enrich certain segments of government and the corporate market.

    At any rate the goals of Governments and lobby groups does not seem to be to maximise sales and boost profits, the goal seems to be to criminalise an activity in order to support and promote bad business practice through legislation. In that scenario neither the public nor the artists win.

    --
    -Gel214th
  111. Re:The only way? Stop? by markass530 · · Score: 1

    I'm pretty much all 4. I'll pirate until thte end of days for the 3rd reason. I've bought some stupid ass PC games before, always pissed me off. I also won't ever buy a Disc Unless I know I can skip straight to the movie.

  112. A more sociable way to avoid copyright theft by Anonymous Coward · · Score: 0

    Do away with copyright and make everything like it used to be open source, freely accessible to everyone.
    Copyright and patent monopolies are responsible for the growing gap between the halves and the halve nots.

  113. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    amusingly, and quite probably truthfully, only ONE of those seems fit to be called actual "pirates" - the rest do it out of some perceived need they have which justifies it.

    * cartel prices, i.e. criminal behaviour in any other setting
    * test purposes, i.e. "try before you buy"
    * being treated like a criminal by legit media, being treated better by pirated copies i.e. "bad user experience"

    only the second is what you might call "pirating", which is mass copying for the sake of mass-copying. You're missing one, which has never, ever, so far been stopped and is the one true bane to real media producers out there, which ironically enough is never touched by these laws, and that is bootlegged copies. Quite simply, any media which can be accessed by anyone, ever, can be copied in some manner - and when the bootlegged copies address all three of the "legit pirating" described, that's when the studios lose money.

    I've been abroad and seen $1 DVD copies of top holywood movies that turned out later to be bootlegs - I've even bought them and to my surprise sometimes the movie itself is in more than just "watchable" condition and doesn't have a minutes-long add at the beginning calling me a pirate. Win all round, except for the studios, especially when I've put two and two together that the artwork and review doesn't actually match the movie.

  114. Red Herring by Intrinsic · · Score: 1

    IMHO this is all about control of distribution and has nothing to do with theft. They want to lock down the internet so tight they will control how sales happen on the net.

  115. Sometimes I have to download from the internet by Anonymous Coward · · Score: 0

    Many action and horror films, brought out here in Germany, are mutilated for younger audience viewing.
    Other films are only available in a dubbed German version.
    Some recent DVD's won't even play on any of my DVD-players (like District 9).

  116. Demand and offer by Anonymous Coward · · Score: 0

    Normally price would be dictated by demand , offer and a few other imperative. But price is actually set as a monopoly. So the market work around that by getting it illegally. Lowering the price would better reflect the perceived value , demand and offer, from the public, until it reaches the gaussian maximum of number of unit sold*price. I don#t think we are at it, we are probably on the legs of the gaussian because the monopolist refuse stutbornly to lwoer their prices.

  117. Re:The only way? Stop? by Ihmhi · · Score: 1

    Don't forget the people who actually buy legitimately and then also pirate to get around DRM being a pain for the paying customer.

  118. Take a hint guys... by Anonymous Coward · · Score: 0

    I own 250+ games. Most of those were purchased on steam. Very FEW of those i paid more than $20 for. If i can't get a game for less than $20 i don't buy it usually (unless the game is really fun.) I own hundreds of dvds, all purchased at $5 or less except maybe 6-12. I own several bluray movies, most purchases for $5-$10 (most for $5). I DON'T WANT TO PAY OUT THE ASS FOR MULTIMEDIA. Your shit is overvalued. $20 for 2 hours of entertainment or $60 for 3-4 hours of entertainment is TOO MUCH. Get your HEADS out of your ASSES and realize this. When angry birds ($5) can offer more entertainment value than black ops ($60 when it was released) there is a problem. The problem isn't the consumers, piracy, or life, it's YOU. Stop overvaluing your shovel ware. No i will NOT pay $60 to see cowboys fight off the aliens or aliens invade LA. Yes i WILL pay $5-$10 to see these same episodes as long as they are decent. Yes i will pay $2 for a game like dogfighters where i can fly a plane and blow shit up. No i will NOT pay $50 for the same game. Disclaimer: 6 figure salary, but i don't deal with bullshit.

  119. Laffer curve for software prices by Hal_Porter · · Score: 1

    This idea - which I suspect a huge majority of slashdotters will agree with and will argue with people who criticize it is analogous to the Laffer curve for taxation. Oddly enough the vast majority of slashdotters will disagree with that idea and argue with people who advocate it. Fancy that.

    --
    echo -e 'global _start\n _start:\n mov eax, 2\n int 80h\n jmp _start' > a.asm; nasm a.asm -f elf; ld a.o -o a;
  120. Re:The only way? Stop? by k.a.f. · · Score: 1

    From my experience, pirates tend to be broken up into these main categories:

    - People who pirate because they can't afford to be legit (at least not on everything), or simply think the prices are too high and refuse to pay the price being asked. - People who pirate because they are digital hoarders, and they wouldn't care what the price is. They just collect data for bragging rights, to explore all the data that's out there, for trading, or 'just in case' they need or want it one day (or in case someone else might want or need it.) Or maybe it's just to be rebellious. - People who pirate for trial purposes, to help them in making a buying decisions. Despite skepticism to the contrary, some of these actually buy. - People who pirate in order to avoid the bad user experiences that are often associated with buying legitimately these days, and who might actually be legit if there were less hassle involved.

    You forgot a sizable number: people who don't live in the U.S.A., and would like to watch their favorite content now rather than one year later. I think those outnumber categories three and four.

  121. HOWTO Stop Piracy by AP31R0N · · Score: 1

    1) Send aid to Somalia to help them find legitimate work
    2) Allow civilian vessels to mount .50 cals
    3) Have navies of many nations patrolling dangerous waters, maybe even do some direct escorting

    They recently murdered 4 American civilians. Maybe now is the time to... DO something about it.

    --
    Utilizing the synergization of benchmark e-solutions to pre-workaround action items!
  122. I buy something else, you're down 10 bucks by Anonymous Coward · · Score: 0

    I buy something else, you're down 10 bucks. I buy something cheaper, you're down 10 bucks. I don't buy anything, you're down 10 bucks. In the case where I buy a physical copy from you, you're up 10 bucks and down 1 DVD/CD. In all the others, you don't have that 10 bucks but you still have that media.

    PS it's not legally entitled 10 bucks, since there's no legal requirement to sell your thing at 10 bucks. The 10 bucks is an agreement to sell, not a government mandated price. But you demand 10 bucks and refuse to negotiate and, since you demand the communism-like government interference in the free market that you call "copyright", the only other source of goods is the pirate, who will offer it at much lower prices.

    Negotiate for a price or get government to insist on a sale price.

  123. When things don't work by Dabido · · Score: 1

    Sometimes legitimate copies of things don't work, which is something they like to say about pirated stuff. I've had a number of legit movie DVDs and games not work. In the games cases it was because myDVD drive thought the CD's/DVD in the drive were counterfeit (such as dungeon keeper 2 or Railroads). The problem is the stores won't take them back once you open the package. What are you supposed to do in cases like that? I'm still rather annoyed that my copy of 'The Grudge' (Original Japanese version) stops just before the end and I have no idea how it finishes and my friends won't tell me because they 'refuse to ruin it' for me. Urgh!

    If the prices were low enough I'd probably just buy another copy of the DVD 'The Grudge' and not care about good money I forked out for games that don't work (I wouldn't bother buying second ones of them, as other people reported the same issues on the net, so I'm assuming buying them again would just result in me having a second copy that doesn't work).

    The ebook pricing of $0.99 they had the article on the other week here on /. was a good example of a price people are willing to pay, because as one commenter said, they'd probably buy lots of books just to have in their collection to read 'one day', even if that day doesn't actually come. The market really needs to re-evaluate its pricing. It won't stop piracy dead, but it would probably stop about 99% of it if people believe they are getting value for money.

    --
    Sure enough, the cow costume was hanging up next to the superhero outfit and sailors uniform. (S,Spud)
  124. Re:The only way? Stop? by Anonymous Coward · · Score: 0

    Your sort of right but,
    I pirate partly due to the price im a student, i pirate insane amounts and hoard terabytes of media just incase, i have bought some games after playing the pirated version, and ive had bad experience with safedisc in the past.

    Being a hoarding pirate though I buy stuff just to collect legit games, 100+ on steam all $10. same goes for ebooks and music throw a bargain at me, make it easy to pay and ill buy it just to have it, just incase i ever want it.

  125. A better idea - write a letter... by Garwulf · · Score: 1

    I'm sorry, but we're not talking about food, or a necessity like running clean water. This is entertainment - there is no requirement for you to obtain it, and if a DVD or blu-ray isn't available in your region, then the mature thing to do is to have some perspective and do without until it becomes available. To skip "I guess I'll have to wait until it's out" and go directly to "it's time to pirate" is like going to a furniture store, finding that they don't have the chair you want, and then coming to the conclusion that you have no other choice than to break into their warehouse.

    Now, that said, has it ever occurred to you to just write to the studio and ask them to release the movies you want on DVD/BD in your region?

    The reason I ask that is because studios ARE responsive to requests like that. Every time they get letter asking "could you please release X on home video," they don't assume that it's just one person wanting to buy it. They assume that behind that one person writing there are anywhere from ten to hundreds of people - perhaps even thousands - who want the same thing but are too shy to ask for it. If they get enough requests for a title, then it establishes the presence of a market for that title. And since blu-ray releases of older movies, no matter how successful they were originally, tend to sell very poorly compared to new releases (which is one of the reasons that the first three Indiana Jones movies are taking so long to get to blu-ray), a few letters asking for that title can go a long way towards getting that movie released.

    So, rather than hitting the Pirate Bay while declaring that you have no other choice, perhaps you should write a letter to the studio, or get an online petition going. Demonstrate that there is a market for the movies you want on blu-ray. Not only are you likely to have an impact, but you'll also be helping all those other people who want the movie too, but are too shy to ask.

    --
    Robert B. Marks
    Author, Demonsbane in Diablo Archive
  126. PC Gaming and Steam by the.one.GeniX · · Score: 1

    I am a huge fan of PC gaming and find that this article makes good sense. I played a ton of games that I downloaded illegally, but now with the Steam platform, this has changed. For two main reasons : 1) The Steam platform ensures that you cannot lose / brake your CD's, as the content is downloaded from the "Steam Cloud". Purchasing a game on steam stays linked to a user. 2) Steam has sales regularly, pre-order discounts and sales on complete packs. This allows for users to purchase old games or complete pack at a fraction of the cost. The games I used to play illegally, I have now purchased on Steam. This provides the production houses with at least a fraction of the income, as the game would otherwise be played as a pirated version. Also I download a game illegally, I play it and if I like it, I buy it on Steam, so quality of the game is also a factor. So all in all, yes, piracy is theft, but you can at least try something before you buy, which is a good concept. And releasing demo's of games is not the same, as for most games, the demo is not representative for the complete game.

    --
    Same shit, different day
  127. Price are high as an answer to piracy by Anonymous Coward · · Score: 0

    My guess it that prices of those games won't change, we just have to wait for the indie world to grow stronger and stronger, because indie games are rarely sold more than 30 bucks.
    Honestly, those prices are high because their games are being pirated, end of the line. People feels bad when they pirate games that cost 10 or 20 bucks, at least I would. I guess hacker group have this in mind and don't publish hack/crack for those games.

  128. With apologies to the dear swedes at TPB by jonaskoelker · · Score: 1

    People who pirate for trial purposes

    Peter Sunde?

    Thank you, I'm here all week, try the cloned and genetically modified---but only to take out the bad bits---veal.

  129. Please kill the neighbor's goat by UBfusion · · Score: 1

    I suppose the following joke exists in most countries and cultures and I think fits with your description.

    Three friends were granted each one wish by a genie.
    The first one says "I was always very poor and now I want to become rich" and the genie produces a pit full of gold coins.
    The second one says "I have always been starving to death, all I want is a goat to provide me milk every day" and the genie gives him a goat.
    The third one says "I have enough money and enough food, all I want is his (pointing at the 2nd guy) goat to die"

    The moral: Any and all free goats must die. Thou art allowed to drink only the industry's milk, from their cans, featuring their brand for everybody to see, even if (and most often especially when) it costs nothing. Because you are the milk, you are the can and your forehead should be marked by their brand.

  130. Re:The only way? Stop? by N0Man74 · · Score: 1

    That's the only group that matters. The other people you describe all fall under the category of "people who won't pay no matter what." These people shouldn't factor into pricing decisions, nor should they factor into product design considerations like DRM. They won't buy no matter how much you wish they would, so just ignore them.

    Trust me, I realize that the other groups don't matter, and many others realize this also. However, the major copyright holders don't care about this distinction, and they want to stop the others as well.

    Furthermore, they like to ignore the fact that those other groups don't matter in order to inflate the impact of piracy, and to justify more draconian business practices and laws.

  131. Nope, if it were, court cases would be theft cases by Anonymous Coward · · Score: 0

    Nope, if it were, court cases would be theft cases. Please count how many cases in court were labelled theft? One. And that was enough to get the judge to reprimand the prosecution for doing so, since it isn't theft.

    But apparently DerekLyons on the interweb knows more about law than the judges do.

  132. Only under certain conditions by UBfusion · · Score: 1

    I understand your feelings but not your argument. My "stealing" your product did not induce any substantial damage to you, because you can always recreate copies of it at manufacture cost (supposing we're talking about digital goods, it's some cents, isn't it?).

    If I sold the product I "stole" from you to a third party and got $10, then you could rightfully claim you have been damaged, because these $10 should get in your pocket and not mine.

    If, on the other hand, I made 5 copies of your product and gave them to my friend for free, you could also claim you have potentially been damaged, because I actively inhibited my friends considering buying the product from you.

    This is why everything I "pirate", I get it from direct downloads (never torrents), I keep it myself and use it myself to make sure I don't acquire the status of an accessory or even start feeling like one when reading posts using your line of argumentation.

    It's the guy who uploaded the stuff and made it available who damaged you and not me. I don't have the bucks to buy it from you, I don't profit financially or otherwise from your product, therefore to you I am non-existent.

    No harm meant, no harm done. Friends?

    1. Re:Only under certain conditions by master_p · · Score: 1

      My "stealing" your product did not induce any substantial damage to you

      Yes it did. I suddenly have 10 less bucks than I should.

    2. Re:Only under certain conditions by UBfusion · · Score: 1

      Not that I wish to exhaustively pursue this fictional scenario, but still my point of view is that you lost only the xx cents corresponding to the cost of your "raw materials" (still talking about digital goods).

      If your product was a physical object (e.g. a jewelry item) you lost just the cost of your raw materials, say $5 if you sell at 100% profit. And yes, that would be theft from my part. But we are not talking physical goods here.

      In other news, I didn't win the lottery and suddenly have 1 million bucks less than I should... If I had won, I'd gladly pay you for the item!

  133. So you only sell the one song? by Anonymous Coward · · Score: 0

    So you only sell the one song? You're not expecting to be very popular.

  134. Oops, pressed submit rather than edit by perpenso · · Score: 1

    Oops. I mistakenly pressed submit rather than edit after a quick proofread/preview. Apologies for the various errors.

  135. Are Rich people LESS ..likely to Pirate by Anonymous Coward · · Score: 0

    Rich or poor.
    Who is more likely to pirate?

    Does the economic background of a person really matter?

  136. Jantelagen by Anonymous Coward · · Score: 0

    Not german, but swedish:
    http://en.wikipedia.org/wiki/Jantelagen

  137. Re:NOT THEFT .... not dinner by Bob_Who · · Score: 1

    just as arson and cannibalism are two entirely different violations of the law.

    Flame broiling people chops is illegal? No more happy meals??

  138. Re:The only way? Stop? by Bob_Who · · Score: 1

    Absolutely right, N0Man74. You see it the way it has always seemed to me, all along.

    This is clearly how it functions for most intelligent, regular, broadband users. These have been the apparent facts for twenty years. Free markets are supposed to self regulate by responding to demand. But its far more lucrative to attempt to regulate markets and limit the options of the people. If the product is has a poor value, but corporate monopolies dictate access to that market, its laws, technology, and access, then we the consumer all ultimately wind up with a crappy value.
    I recall when TV was free and if you paid for cable you received many commercial free channels of programming 24/7. Now I pay 10 times more than I ever dreamed for 10 times the channels, but I get commercials on every channel, and a smaller rotation of content. I pay more and get less because I only have one cable provider, and they just bought NBC, which owns several cable stations that together produce a significant chunk of the content Not only do we allow the elimination of free market competition within a particular industry segment, we permit that engorged parasite to begin dominating adjacent industries. How does ABC compete with NBC when NBC is Comcast and ABC has no transmitter in my market now? Its terrible for the consumer and free market capitalism. Its great for corporate dominance of hijacked markets. Its the way things are, for sure, but eliminating all piracy will never make their over priced shit worth buying. The market can't be regulated punitively, unless of coarse, consumers have no real options or freedom. Its this moral outrage that incites "piracy", not any real value in the media, but rather a disrespect and disdain for the market options . If nobody wants to buy your crap, then it should just disappear and be replaced by whatever the market demands. I would never pay for any of it, and I don't care if I can't demo it. But if producers can't generate sales, then I guess the next best tactic is to let the media be easily tracked and exchanged, and then threaten lawsuits. That way no residuals need to be paid, losses can be trumped up, and content mediocrity wins market dominance, just like the crappy cable infomercials that override my content program access that I once purchased.

    Piracy, unfortunately doesn't benefit anyone well enough, or hurt the corporate oligarchies that spew them, nearly enough to make them stop or make any improvements. Would that were true, then at least there would be some real sense of value or consequence of these inconsequential "crimes" of indifference. But honestly, I never find any real value in any down loadable media of any kind. I just don't need it or really care to take the time to pay attention to it. I never use 99%. Its just like clicking through all of those cable channels you never watch anyway, even though you bought them, like it or not. Its there, but you can't eat everything on a menu, even if its all available to you. The value of all of it is just not that high when most people in the economy can barely get buy, and the stuff that really matters can't be routinely forgotten on a hard drive.

  139. Say it with me: Service Model by Anonymous Coward · · Score: 0

    The current media business is based on a scarcity model, which is retarded in the age of ubiquitous streaming and copying. The only way to make a consistent profit when the product is as common as water is to stop selling it, and start *providing* it instead.

    It works for bottled water manufacturers, after all. Nobody (in the west, etc) is more than a minute's walk from all more water than they could ever want, for free. Yet somehow, people manage to sell the stuff for two dollars a pint. That's because they're not selling water, they're selling cold water in a convenient container that you can drink while you're sitting on the grass while eating your lunch, and that you don't need to carry around with you at other times. Water-as-a-service, if you like. Water when you want it, where and how you want it, and without having to go to any inconvenience to get it.

    Steam is much the same. Anyone can pirate games online. But you have to find them, dodge malware, run godawful installers and even worse uninstallers, putz around with updates, make and keep backups, find online servers, track the gaming community.... or you can pay once, click three times, and *never worry about any of this again*. And that's exactly what an astounding number of people do, and never look back. I haven't pirated a single game since I got steam, and I even purchased a lot of the games there that I had previously pirated, and even some I'd previously purchased retail. And I buy a shitload of stuff on their regular specials that I rarely if ever even play.

    Give me a media service that works exactly like steam. I'll pay for it, and I'll never pirate again.

  140. Re:The only way? Stop? by Rexdude · · Score: 1

    Here's the thing - the digital hoarders were never content customers to begin with. In the pre Internet era, they would've just gotten by without the stuff they're 'stealing'. So it's useless to consider them as lost sales. They might as well not exist.
    The popularity of iTunes should show that if pricing is done right (along with hassle free transfer of songs to your device in this case) people wouldn't mind paying what is a reasonable amount for them rather than torrenting albums.

    --
    "..One hosts to look them up, one DNS to find them, and in the darkness BIND them."