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Is Microsoft's Price Model For the Surface Justifiable?

colinneagle writes "A blog post contending that Microsoft's decision to match Apple's iPad pricing on its Surface tablet will hurt its chances in the market has brought out some negative comments from readers who seem to like the Surface tablet. I was kind of surprised by this, as I and other bloggers seem to agree that making the fully keyboard-equipped Surface tablet roughly $120 more expensive than the iPad kind of negates the purpose — to build steam by appealing to those in the market for a cheaper tablet. Also, I've yet to see an argument that justifies pricing the Surface competitively with the iPad, so I figured I would bring the question to Slashdot: Is Microsoft's pricing for the Surface tablet justified?"

282 of 417 comments (clear)

  1. Yes. by MrEricSir · · Score: 5, Funny

    As we've seen time and time again, people are simply willing to pay more for Microsoft products than Apple products.

    --
    There's no -1 for "I don't get it."
    1. Re:Yes. by Tablizer · · Score: 5, Funny

      Sorry, we got mesmerized by the shear coolness of MS-Bob. Dragging the dog into the burning fireplace never gets old. (Please, no Korean cuisine jokes.)

    2. Re:Yes. by tlhIngan · · Score: 5, Funny

      As we've seen time and time again, people are simply willing to pay more for Microsoft products than Apple products.

      So true! I mean, have you priced MacOS X? Apple wants what, $30 for it? Whereas Microsoft wants Windows 7 for over $100! And people buy it!

      Ditto with Office. I mean, the basic suite is $300 from Microsoft, while Apple's offering is under $100. And what do we have? Microsoft Office is everywhere.

      People have shown that yes, they're willing to pay more for Microsoft products than their obviously inferior cheaper knockoff Apple ones. Windows costs more than OS X, and Office costs more than iWork.

      And don't get me started on this "free software" thing. Software for nothing? There's obviously a reason why they can't charge for it.

      Obviously Microsoft has to price their stuff more than Apple to give it the premium appearance. I mean, who'd want a chintzy iPad when you can get a Surface? It costs more, it's definitely better!

    3. Re:Yes. by mhh91 · · Score: 1

      *sheer.

    4. Re:Yes. by msauve · · Score: 2

      Have you seen Bob's haircut? Shear is correct.

      --
      "National Security is the chief cause of national insecurity." - Celine's First Law
    5. Re:Yes. by SpockLogic · · Score: 1

      As we've seen time and time again, people are simply willing to pay more for Microsoft products than Apple products.

      Only if its available in Zune brown ....

      Try typing that and keeping a straight face, unpossible.

    6. Re:Yes. by Tough+Love · · Score: 4, Informative

      I hope you realize that when you make fun of MS-Bob you make fun of Bill Gates' wife.

      --
      When all you have is a hammer, every problem starts to look like a thumb.
    7. Re:Yes. by jdastrup · · Score: 2

      So true! I mean, have you priced MacOS X? Apple wants what, $30 for it? Whereas Microsoft wants Windows 7 for over $100! And people buy it!

      Not sure this is always true. I mean, yes, people buy it with a new PC, but how many upgrade? I don't see that many people upgrade their computers, unless they get a free/stolen copy and their bro-in-law's cousin twice removed installs it for them.

      But, just about everyone I know with a Mac upgrades it when the new version comes out.

    8. Re:Yes. by Jeremiah+Cornelius · · Score: 1, Funny

      Microsoft deserves to fail on MERITS, not price manipulation.

      --
      "Flyin' in just a sweet place,
      Never been known to fail..."
    9. Re:Yes. by the_B0fh · · Score: 1

      Are you saying Bill Gate's wife showed off another version of MS-Bob to Bill Gates...?

    10. Re:Yes. by MaWeiTao · · Score: 1, Informative

      Are you seriously comparing a brand new OS to a relatively minor update? Why don't you compare the OSX upgrade to a service pack from Microsoft? The extent of the updates are comparable, but in Microsoft's case it's free. And Apple has charged a good deal more for upgrades in the past, most of which I'd also consider minimal.

      Frankly I'm surprised MS is only charging $70.

    11. Re:Yes. by Guspaz · · Score: 5, Informative

      You're comparing oranges to orangutans. Since 2001, there have been three major consumer releases of Windows (XP, Vista, 7) and nine major consumer releases of OS X (10.0 through 10.8). I'm not trying to say one is better than the other because of this, only that you're doing a direct price comparison between two very different release strategies. Microsoft releases big updates (new version of Windows) for a big cost and small updates for free (service pack), while Apple releases medium updates for a medium cost..

      If you want to try to do a more direct comparison, the Win 7 -> Win 8 period for that $70 upgrade encompasses OS X 10.6 ->10.8 for a combined price of $79.

    12. Re:Yes. by aristotle-dude · · Score: 1, Troll

      Are you seriously comparing a brand new OS to a relatively minor update? Why don't you compare the OSX upgrade to a service pack from Microsoft? The extent of the updates are comparable, but in Microsoft's case it's free. And Apple has charged a good deal more for upgrades in the past, most of which I'd also consider minimal.

      Frankly I'm surprised MS is only charging $70.

      Are you serious? A service pack is a bundling up of driver updates and patches. The equivalent of the service pack in OS X would be the 10.x.x packages which are free. The "version" stays at 10.x with each release because each release retains a high level of binary and code compatibility and for marketing purposes. In some cases, third party drivers (ktext) have to be recompiled in order to work while in others some rewriting has to happen. The kernel increased by a full version number with each 10.x release and new APIs were also added with each release.

      When was the last time the Win32 API was updated? Certainly not with service packs. BTW. The .NET framework does not really count since you can download that separately and the API that is hooks into has not really changed much since Windows XP.

      --
      Jesus was a compassionate social conservative who called individuals to sin no more.
    13. Re:Yes. by NatasRevol · · Score: 1, Troll

      Oh, she was bobbing alright.

      --
      There are two types of people in the world: Those who crave closure
    14. Re:Yes. by NatasRevol · · Score: 1

      90 million?

      http://www.tomshardware.com/news/microsoft-windows-7-sales-fastest,9792.html

      I'm sure a lot of that is enterprise licensing, but it's still upgrades.

      --
      There are two types of people in the world: Those who crave closure
    15. Re:Yes. by interval1066 · · Score: 4, Interesting

      Dragging the dog into the burning fireplace never gets old.

      Oh... please relate the experience. I never had the opportunity to use Bob. Does the dog simply disappear or is there some obvious pain on the pooches' face?

      --
      Python: 'And then suddenly you have a language which says "we're all stuck with whatever the whiniest coder wants".'
    16. Re:Yes. by nitehawk214 · · Score: 1

      In Korea, only old people make cuisine jokes.

      Is that the Korean version of "In Soviet Russia..."?

      --
      I'm a good cook. I'm a fantastic eater. - Steven Brust
    17. Re:Yes. by scot4875 · · Score: 1, Insightful

      I can still run the newest version of Visual Studio on XP -- a decade-old OS.

      The latest XCode, however, won't run on my 2-year-old quad-core MacBook Pro.

      Fuck Apple and their updates. I'll happily take the Microsoft model of a larger upgrade every 8 years, with regular service packs during that time, vs the Apple forced upgrade march.

      --Jeremy

      --
      Jesus was a liberal
    18. Re:Yes. by cheesybagel · · Score: 3, Insightful

      I think MS is doing great with its pricing model. This way Android can dominate the tablet market like its meant to.

    19. Re:Yes. by mosb1000 · · Score: 5, Informative

      The latest Xcode, however, won't run on my 2-year-old quad-core MacBook Pro.

      That's strange, because it works fine on my 3-year old dual core MacBook Pro (13" mid 2009 model). I have Xcode 4.5.1 running as I type this, and that's the latest version.

    20. Re:Yes. by Dr+Max · · Score: 1

      Yes it's true a lot of consumers get a windows upgrade for free, but is that such a bad system. This way they get everybody to know how to use windows (even those that can't afford it) and to still charge a big price to business and some consumers (who almost need to use windows because that's what everybody knows). That said it looks like they are changing their strategy with win8.

      --
      Rocket Surgeon.
    21. Re:Yes. by cbhacking · · Score: 3, Insightful

      Given that the GP started out talking about XP (an OS, not a hardware platform), I'm guessing the complaint is that Xcode 4.5 won't run on a two-year-old version of OS X.

      I'll grant that OS X upgrades tend to be quite cheap, but they have atrocious forward compatibility; you *have* to upgrade to keep running modern software.

      --
      There's no place I could be, since I've found Serenity...
    22. Re:Yes. by mosb1000 · · Score: 3, Insightful

      There are ac couple reasons you can't make a direct comparison like this. For starters, Apple releases new versions three times as often, but they each cost much less. Overall, if you want to stay up-to-date the costs are similar.

      Apples strategy brings smaller changes to the market more frequently. While there are a small number of arithmetically challenged users who view this is overly expensive, the adoption is actually much easier because the individual changes are smaller and cost less. That means people are less likely to resent and skip entire upgrades (like Windows Vista) because they aren't expected to learn an entirely new set of features with each new upgrade.

      In essence, Apple is asking people to take three small steps while MS expects them to be willing to climb one large step.

      Also, Apple doesn't sell upgrades, they sell the actual OS for $20. So if you don't want to pay three times as much, you can skip as many upgrades as you want and the cost to get the latest version remains the same.

    23. Re:Yes. by LordLucless · · Score: 2

      Uh, so? Did the product suck less because she was involved in it, or something?

      --
      Just because you're paranoid doesn't mean there isn't an invisible demon about to eat your face
    24. Re:Yes. by ganjadude · · Score: 1

      perhaps you should be more serious

      win 7 SP 1 update FREE


      FTFY

      --
      have you seen my sig? there are many others like it but none that are the same
    25. Re:Yes. by T-Bone-T · · Score: 1

      Insightful? Interesting? Sure. Funny? Hell yes. I'm suprised you didn't get modded Troll or Flamebait!

    26. Re:Yes. by Spaseboy · · Score: 1
      --
      "I don't want more choice, I just want nicer things!"
      -Jennifer Saunders as Edina Monsoon
    27. Re:Yes. by msauve · · Score: 1

      Apple gives out malware patches for free, too.

      --
      "National Security is the chief cause of national insecurity." - Celine's First Law
    28. Re:Yes. by Grishnakh · · Score: 1

      Surely you can buy brown Zunes on Ebay if you're that much in love with them.

    29. Re:Yes. by Grishnakh · · Score: 1

      I disagree; I think MS's prices are far, far too low. They need to quintuple their prices, not just for Surface, but for everything else too.

    30. Re:Yes. by lister+king+of+smeg · · Score: 2

      Not everything needs 3d graphics

      --
      ---Saying gnome 3 is better than windows 8 not so much a compliment as it is damning with light praise.
    31. Re:Yes. by s.petry · · Score: 1

      Get you started on FOSS? Do you know what FOSS is? Go get a clue, seriously. Linux for example is the most used operating system in the world for server platforms. Apache (FOSS) is the most used web server, and the list could go on and on. You speak from ignorant bias. Your IE would have nothing to browse without free software. And while you receive malware with your IE, us Unix guys laugh as we browse the same sites in FOSS web browsers on FOSS operating systems and never worry about malware.

      Get you started... Pfft I wave and smile as you crash... :)

      --

      -The wise argue that there are few absolutes, the fool argues that there are no probabilities.

    32. Re:Yes. by Genda · · Score: 3, Funny

      Why of course you can... he just blue screens after the third "Oh Momma!!!", so you have to wipe the legacy code off your face and reboot him.

    33. Re:Yes. by msauve · · Score: 1

      LOL. SPs are little more than "rollups" for a bunch of patches, so new installs aren't burdened with hours of installing Windows Updates after the OS itself. They sometimes add minor features. You're the one being disingenuous by comparing them to an OXS upgrade, which is feature oriented.

      --
      "National Security is the chief cause of national insecurity." - Celine's First Law
    34. Re:Yes. by ganjadude · · Score: 2

      As a user of both machines for many years, i disagree

      --
      have you seen my sig? there are many others like it but none that are the same
    35. Re:Yes. by SomePgmr · · Score: 2

      Wha?

      The project leader for Bob was Karen Fries, a Microsoft researcher. The design was based on research by Professors Clifford Nass and Byron Reeves of Stanford University.[7] At one point, Bill Gates's wife Melinda Gates worked as one of the Marketing Managers on the project.[8] Microsoft originally owned the domain name bob.com, but traded it to Bob Kerstein for the windows2000.com domain name.[9]

    36. Re:Yes. by Just+Some+Guy · · Score: 4, Insightful

      If you want to try to do a more direct comparison, the Win 7 -> Win 8 period for that $70 upgrade encompasses OS X 10.6 ->10.8 for a combined price of $79.

      ...per household. The Mountain Lion upgrade was $20 and applied to every compatible computer you own.

      --
      Dewey, what part of this looks like authorities should be involved?
    37. Re:Yes. by Gregg+Alan · · Score: 2, Insightful

      Two year old quad-core MacBook Pro?

      Really? I thought Apple Notebooks didn't get quad-core i7s until the most recent refresh. (Or the second most recent refresh). Was that really two years ago?

      -OR-

      Are you reporting a dual-core chip with hyper-threading as a quad-core? It's a common mistake that Apple users stereotypically make.

      -OR-

      Intel offered quad-core i3/i5 processors and I'm simply unaware.

      -BUT-

      Please let me know which CPU you have. I want to be better informed.

      --
      Here before all but 8486 of you.
    38. Re:Yes. by ceoyoyo · · Score: 1

      I don't really see a problem with having to have the latest OS to run the development platform for that OS. Now, if Photoshop, Office, iLife or iWork stopped working, that would be something to complain about.

    39. Re:Yes. by shutdown+-p+now · · Score: 2

      I can still run the newest version of Visual Studio on XP -- a decade-old OS.

      You can't, actually. The newest version of Visual Studio is VS 2012, and it requires Windows 7 or 8.

      (The previous one - VS 2010 - did run on XP, though. So it's not a decade, it's 9 years.)

    40. Re:Yes. by Seb+C. · · Score: 1

      No, you're confusing MS-Bob with MS-Boob... He said "Bob".

    41. Re:Yes. by cbhacking · · Score: 2

      So, what if you wanted to use the features of the new dev environment that *aren't* just "it can do $LATEST_VERSION_OF_OS stuff"? VS2012, for example, comes with improved compilers, some new configuration options, a bunch of new development assistance features (things like improved refactoring, for example), and oh yes, it can create Win8 apps (or Win95 apps, if you want it to). If MS handled OS compatibility like Apple, you would have to be running Win7 SP1 (the current version) or Win8 (the new version that this dev environment targets) if you want to use VS2012.

      --
      There's no place I could be, since I've found Serenity...
    42. Re:Yes. by teg · · Score: 1

      Are you serious? A service pack is a bundling up of driver updates and patches. The equivalent of the service pack in OS X would be the 10.x.x packages which are free. The "version" stays at 10.x with each release because each release retains a high level of binary and code compatibility and for marketing purposes. In some cases, third party drivers (ktext) have to be recompiled in order to work while in others some rewriting has to happen. The kernel increased by a full version number with each 10.x release and new APIs were also added with each release.

      When was the last time the Win32 API was updated? Certainly not with service packs. BTW. The .NET framework does not really count since you can download that separately and the API that is hooks into has not really changed much since Windows XP.

      While I agree on your point - that the 10.x releases are in general comparable to a Windows release - I would like to point out that due to an architecture change (impressively handled) and OS architecture change (Carbon -> Cocoa), no apps from 2005 or earlier will run on a new system. Many won't even recompile. So there have been massive changes even while just bumping the .x.

    43. Re:Yes. by cbhacking · · Score: 1

      Except, if you skip two OS X upgrades, you'll spend the last year or so running a bunch of other obsolete software too, because - as scot4875 pointed out - Apple doesn't bother to include support for old OS versions in their software. Meanwhile, you can still run most Windows software on XP, and some of it on Windows 2000 or even Win98. Tell me, where can I find brand new retail software that will run on Mac OS 9 these days? Nowhere? OK, how about OS X 10.2, which is about contemporary with the last major service pack for XP?

      --
      There's no place I could be, since I've found Serenity...
    44. Re:Yes. by ColdWetDog · · Score: 2

      ==> "And don't get me started on this "free software" thing...."

      Why has this blatant insult to FOSS been totally ignored? Who marked the post as "5, Insightful"?

      A couple people with brains, a concomitant sense of humor, a feeling of goodwill towards their fellow man and the technical chops to log in.

      All wonderful human attributes that are sadly missing in yourself.

      --
      Faster! Faster! Faster would be better!
    45. Re:Yes. by LDAPMAN · · Score: 1

      2010 17' had a quad core option

    46. Re:Yes. by Stuarticus · · Score: 1

      Is it 8 years since win7 already? Time flies.

      --
      If you think someone isn't free to have a different definition of "freedom" you may be a tyrant.
    47. Re:Yes. by Stuarticus · · Score: 1

      What's the latest version of DX and IE for XP again, I forget.

      --
      If you think someone isn't free to have a different definition of "freedom" you may be a tyrant.
    48. Re:Yes. by Zero__Kelvin · · Score: 1

      So your complaint is that you can't run a bunch of software that is inferior on on an old, obsolete, insecure OS?

      --
      Guns don't kill people; Physics kills people! - John Lithgow as Dick Solomon on Third Rock From The Sun
    49. Re:Yes. by Stuarticus · · Score: 1

      I would continue to buy just as many of their products if they did because blah blah home enterprise synergy blah blah market leading blah blah new product certain to be breathtaking.

      --
      If you think someone isn't free to have a different definition of "freedom" you may be a tyrant.
    50. Re:Yes. by helix2301 · · Score: 1

      Microsoft is wrong here, have they learned nothing from Amazon, and Droid who nipple at the bottom of Apples price point. This has the potential to be another Microsoft gadget failure like the Zune.

    51. Re:Yes. by ceoyoyo · · Score: 1

      Versions of Xcode that run on Leopard, Snow Leopard and Lion will compile programs that run just fine on Mountain Lion, and as far backwards as you care to go. You can't write programs that use some of the features of the OS you don't have, but how were you going to test them anyway?

      If there's a killer feature in the update you absolutely must have, then you just have to pony up your $20-$30 for the OS, plus $0 for Xcode. Compare that with $0 for the OS plus $500-$2500 for Visual Studio so you can write Metro apps without being able to run them.

      You know Office 2013 requires Windows 7 or greater, right?

    52. Re:Yes. by Sporkinum · · Score: 1

      Are you seriously comparing a brand new OS to a relatively minor update? Why don't you compare the OSX upgrade to a service pack from Microsoft? The extent of the updates are comparable, but in Microsoft's case it's free. And Apple has charged a good deal more for upgrades in the past, most of which I'd also consider minimal.

      Frankly I'm surprised MS is only charging $70.

      Windows 7 was essentially a service pack update to Vista. I use Vista at home, and 7 at work and there is very little difference between the two. There was no cheap update to Windows 7 from Vista. I would guess that there is more difference between 8 and 7, so the pricing they are offering for that seems pretty decent if you want to change to 8. (Notice I didn't say upgrade...)

      --
      "He's lost in a 'floyd hole"
    53. Re:Yes. by SuperMooCow · · Score: 1

      I don't know about you, but my desktop is made of wood.

    54. Re:Yes. by SuperMooCow · · Score: 1

      I'm sorry to bring down your illusion of "upgraded" computer, but your current computer is far from the one you bought in 1994. The power supply, motherboard, CPU, RAM, videocard and probably hard drives and DVD drives have probably all been upgraded.

      The only things that are probably constant between all your upgrades are the metal/plastic case of the computer, the keyboard and the mouse.

    55. Re:Yes. by SuperMooCow · · Score: 1

      I can upgrade my 10.6 Mac mini to 10.8 for only $19.99 directly via the App Store.

    56. Re:Yes. by Vancorps · · Score: 1

      This is not true, if you skip two upgrades then you have to pay the upgrade costs in between. A friend of mine just ran into this. It's especially great for her before the old version isn't sold in stores so she had to special order it.

    57. Re:Yes. by Guspaz · · Score: 1

      And you can upgrade your 2001 installation of Windows XP to Windows 8 for $40 via the online ISO, what's your point? I'm saying they're not comparable.

    58. Re:Yes. by Guspaz · · Score: 1

      No, it's not per household, it's per person. Unless every person in a household shares the same Apple ID, which would be ill-advised. If you personally own more than one mac, you can install it on them, but your significant other is going to be paying for their own copy.

    59. Re:Yes. by Guspaz · · Score: 1

      It installs just fine on a $599 mac mini.

    60. Re:Yes. by Just+Some+Guy · · Score: 1

      No, it's not per household, it's per person. Unless every person in a household shares the same Apple ID, which would be ill-advised. If you personally own more than one mac, you can install it on them, but your significant other is going to be paying for their own copy.

      First, you're wrong. You can go into the App Store on Macs 2 through n, sign out, sign back in with your own account, do the upgrade, then switch back afterward. That's not my idea - that's Apple's own suggestion on the page I linked.

      Second, why on earth would you possibly want a different account from your spouse/partner/kids so that you can't share purchases? OS X and iOS get this nearly perfect in that you can have one Apple ID for the OS, apps, and music; another Apple ID for Facetime; a third Apple ID for Game Center; and a fourth Apple ID for Messages. That seems like massive overkill, but you can if you want.

      My family shares a single Apple ID for all purchases, shared calendar, shared contacts, etc. We all have our own IDs for messaging and everything else. That way have own own separate accounts and can text each other, but we can share a single unified music library and purchased apps among everyone.

      The one thing I don't like about the arrangement is that syncing Passbook, Photo Stream, and Documents & Data are all bundled together - you have to use the same account for all three. I wish that Documents & Data could be shunted off onto my personal account instead of the shared account. It makes sense to share Passbook and Photo Stream with my wife, but it'd be nice if my work apps weren't syncing all their content to the family storage pool.

      --
      Dewey, what part of this looks like authorities should be involved?
    61. Re:Yes. by Caetel · · Score: 1

      Also, Apple doesn't sell upgrades, they sell the actual OS for $20. So if you don't want to pay three times as much, you can skip as many upgrades as you want and the cost to get the latest version remains the same.

      Apple's OS releases are by definition upgrades - (according to the licence) you can only install them on Apple hardware, and all Apple hardware is sold with a version of OS X preinstalled, so there is no real distinction between upgrades and full releases.

    62. Re:Yes. by datavirtue · · Score: 1

      But, just about everyone I know with a Mac upgrades it when the new version comes out.

      They have to. After having been burnt by Apple's radical feature changes and lack of support for previous versions you learn to pay the yearly $40 pretty quick. No worries, Microsoft is moving to the same model.

      --
      I object to power without constructive purpose. --Spock
    63. Re:Yes. by datavirtue · · Score: 1

      Seriously, Apple is not powering the world's businesses. If they were responsible for maintaining an ecosystem of developers and literally hundreds of thousands, if not millions, of software packages written to their API they would not be able to flip their bits so easily. Comparing the two is rather ridiculous.

      --
      I object to power without constructive purpose. --Spock
    64. Re:Yes. by datavirtue · · Score: 1

      the adoption is actually much easier because the individual changes are smaller and cost less.

      Things stop working when Apple releases an update. This is VERY expensive. Still waiting on Symantec Endpoint to start working again.

      Apple changes/updates to benefit themselves with an eccentric disregard for what happens to people's software assets in the wild.

      --
      I object to power without constructive purpose. --Spock
    65. Re:Yes. by im_thatoneguy · · Score: 1

      Except that it's not more expensive.

      ...making the fully keyboard-equipped Surface tablet roughly $120 more expensive than the iPad...

      Memory | iPad | Surface w/ Keyboard
      16 GB | $499 | N/A
      32 GB | $599 | $599
      64 GB | $699 | $699

      And the smart case for the ipad is nigh on mandatory. So you're looking at another $50 for the ipad. It's actually $50 cheaper than the ipad w/ a keyboard.

      Where are they getting the extra $120?

    66. Re:Yes. by Anguirel · · Score: 1

      It gets worse when a company relies on some given product that is no longer in production. New OS comes out - well, one machine gets to stay on the old version, since the drivers break in the new one. New OS comes out that breaks critical software item 2 (waiting on a very-long patch cycle), but the rest of the team really wants to use new-shiny available for software item 3 that only works in the new OS. I have seen a company (Graphics design firm that started on Macs back when everyone said they were the best computers for that purpose - and at the time they were probably correct) supporting at least 6 versions of Mac OS (that's just the ones I saw -- they may have had more somewhere -- a few were going on a decade old), with various hardware configurations as well (due to the variety of short-lived connector standards that Apple seems to like, they couldn't even get new hardware to go with them, so they have some atrociously slow load times), because there is no upgrade path for whatever product they are using, or no budget for replacing an otherwise perfectly functional and effective hardware device that may see limited (but business-critical) use (e.g. some large specialized-use printer).

      --
      ~Anguirel (lit. Living Star-Iron)
      QA: The art of telling someone that their baby is ugly without getting punched.
    67. Re:Yes. by ganjadude · · Score: 1

      seems slashdott agrees with me... so you get a new mail client, or an itunes upgrade... it isnt a OS upgrade al a dos - win 95, if it isnt that way it isnt an upgrade but an update IMP

      --
      have you seen my sig? there are many others like it but none that are the same
    68. Re:Yes. by Kahlandad · · Score: 1

      Slashdot agrees with you? Was there a vote I wasn't aware of?

  2. 1366x768, end of discussion by Anonymous Coward · · Score: 3, Interesting

    Nuff said

    1. Re:1366x768, end of discussion by Anonymous Coward · · Score: 3, Insightful

      Yeah, how do you pretend to compete with a 2048x1536 retina display using 1366x768? It's 1/3rd fo the pixels.

      The New iPad is a comfortable desktop machine in a portable package. The Surface is a Me Too tablet.

      If their pricing was in line to compete with the Nexus 7... Then we'd have a competition....

    2. Re:1366x768, end of discussion by shutdown+-p+now · · Score: 3, Insightful

      There may be many things to like about iPad, but it's certainly not a "comfortable desktop machine".

      (not that I think Surface would be, either, but it's a bit closer to that)

  3. I smell.. by Anonymous Coward · · Score: 1

    Touchpad!

  4. Can I use Win programs that I'm required for work? by Andy+Prough · · Score: 5, Interesting

    Then yes, it's worth an extra buck-twenty. What good is a cheaper device that I can't do my work on? That's just a toy.

  5. Maybe. Contrary to the laws of article titling. by RyuuzakiTetsuya · · Score: 2

    What does it cost them to build per unit, what's the R&D costs and what profit margin do they want?

    The problem with the PC industry is that a lot of OEMs went super cheap, with razor thin margins. Making it up in software bundles and volume. This is not sustainable. Hopefully Microsoft got the message and pricing within their costs.

    --
    Non impediti ratione cogitationus.
    1. Re:Maybe. Contrary to the laws of article titling. by cgenman · · Score: 2

      The problem with the PC industry is that a lot of OEMs went super cheap, with razor thin margins. Making it up in software bundles and volume. This is not sustainable.

      Considering this has been the model for ~15 years now, volume pricing does seem to be sustainable (especially when it's *still* significantly cheaper to build your own desktop).

    2. Re:Maybe. Contrary to the laws of article titling. by NatasRevol · · Score: 1

      You might want to see who the OEMs were 15 years ago.

      Most of them aren't in that business any more. If they're in business at all.

      3 of the top 5 don't sell them any more.

      http://en.wikipedia.org/wiki/Market_share_of_leading_PC_vendors#1996-2000

      I wouldn't call that sustainable.

      --
      There are two types of people in the world: Those who crave closure
    3. Re:Maybe. Contrary to the laws of article titling. by RyuuzakiTetsuya · · Score: 1

      Also, build quality took a giant shit too.

      --
      Non impediti ratione cogitationus.
    4. Re:Maybe. Contrary to the laws of article titling. by Riceballsan · · Score: 1

      I would differ on opinion that such is not sustainable. That partly depends on the software, and who controls it. In an open infrastructure, in which say you sell a PC, the software industry is entirely open this is absolutely the case IE you sell a PC, hope to make up the losses via norton antivirus and HP printers, you could lose out, your customers might pick a different AV or may have a different one, they may find another printer at a compeating store they like better etc... Now lets say you are Nintendo, you hold a deal that any game, regardless of what store etc... if it runs on an unrooted or unjailbroken system you are getting royalties.

      The difference in sustainability is entirely based off how you control your market, If you are attempting to gain your profits, via sales of add-ons, and you do not have a monopoly on the add-ons, yes you have a problem. People will buy extra things, but odds are they will buy the cheapest or the best depending on their budget. the model is unsustainable in an open market, however open is not the most common model used in tablets

  6. Justified? by dhavleak · · Score: 5, Insightful

    "Is it priced smartly?" is probably a better question. What could be 'just' or 'unjust' about Surface pricing?

    1. Re:Justified? by chrylis · · Score: 3, Informative

      "Justified" doesn't mean "fair"; it means reasonable or adequately supported by evidence. The question is whether Microsoft's pricing the Surface the same as the iPad is a wise business move.

    2. Re:Justified? by rtfa-troll · · Score: 1

      The question is whether Microsoft's pricing the Surface the same as the iPad is a wise business move.

      What everybody here seems to be missing is that these are mostly going to be bought by Microsoft employees who have been allowed to get them for free. This means that the higher the price, the more the expense, the more Microsoft gets to tax deduct. This price makes perfect sense when you realise that.

      --
      =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
  7. Supply and Demand by ADRA · · Score: 4, Insightful

    If there are enough people willing to throw a ton of money at a product then they're doing a good job pricing their products. Nobody asks if Apple products are expensive. They sell like crazy so the price works. If anything, Apple should charge more for their products until they've maximized their profit supply curve (they've probably extrapolated this already).

    All this said, do I think that Microsoft has a hope in hell selling to the niche high en crowd? No, but that being said, I thought the Xbox was a boondoggle as well, and look where that got them.

    --
    Bye!
    1. Re:Supply and Demand by DinDaddy · · Score: 2

      Nobody asks if Apple products are expensive.

      I suppose you're correct. They come out and state they are as a fact, rather than ask it as a question.

    2. Re:Supply and Demand by PolygamousRanchKid+ · · Score: 3, Insightful

      Nobody asks if Apple products are expensive.

      Expensive stuff is better than cheap stuff, right? Maybe the price is for the Bling effect?

      Oh, is that a cheap Surface that you have there?

      No, it is more expensive than your iPad!"

      Most folks ordering expensive champagne can't taste the difference between Moet Chandon and Purple Drank, but the champagne must be better, because it is more expensive, right . . . ?

      --
      Schroedinger's Brexit: The UK is both in and out of the EU at the same time!
    3. Re:Supply and Demand by Sponge+Bath · · Score: 1

      No, it is more expensive than your iPad!"

      When I read that, I heard this.

    4. Re:Supply and Demand by 93+Escort+Wagon · · Score: 2

      Expensive stuff is better than cheap stuff, right? Maybe the price is for the Bling effect?

      Since we're talking about Microsoft here... shouldn't that be the Bing effect?

      --
      #DeleteChrome
    5. Re:Supply and Demand by jbplou · · Score: 1

      The difference is Apple came to market with the ipad first and has a large marketshare with users that have a penalty to switch since all the apps they bought wont work on Surface. then there is the kindle fire and nook which are less than half the price competing on the low end, who is this product marketed to?

      If you are last to market you need to give some reason to switch to your product. Simply saying its Windows doesn't help, Windows Phone doesn't have any real marketshare. On the phone side they already lost with this strategy, an ARM tablet running a version of Windpws most people don't know how to use priced at the sme price as a product that had 3 years of mostly positive buzz around it doesn't make much sense. Plus if a ipad mini is release next week nobody will even notice the 499 surface since all the tech press will talk about is ipad minis and ios maps.

    6. Re:Supply and Demand by Zero__Kelvin · · Score: 1

      "I thought the Xbox was a boondoggle as well, and look where that got them."

      I gather you don't know where it actually got them. The X Box has lost money for Microsoft consistently, and that isn't expected to change any time soon.

      --
      Guns don't kill people; Physics kills people! - John Lithgow as Dick Solomon on Third Rock From The Sun
    7. Re:Supply and Demand by electroniceric · · Score: 1

      Interesting point. Both companies are known to employ armies of MBAs, so they are surely doing a lot of sophisticated analysis on their pricing and margins.

      Microsoft is reputedly a profoundly different place than it was in the nineties, and the tell is that is a way, way harder place to work in. Some of that is doubtless from the usual process cruft you hear about in big organizations - territoriality, old habits that nobody changes, too many queen bees for the drones in a hive, etc.

      But I also wouldn't forget about the consent degree - that makes the cautious thing to do to never have the appearance of exploiting one dominance in one market to move into another.

      I'd be surprised if any 'softies with knowledge of this are either not on /. or are not able to say anything, but I'd sure be curious to have been a fly on the wall in those meetings...

  8. Reality Bytes by Tablizer · · Score: 3, Insightful

    PHB's sometimes need to be bopped over the head with the harsh reality of very poor sales before they admit they are not the center of the universe.

    1. Re:Reality Bytes by Big+Hairy+Ian · · Score: 1

      Just wait for the OEM's to start undercutting which they will. Some people will always get the expensive option just ask Bang & Ulson

      --

      Build a Man a Fire, and He'll Be Warm for a Day. Set a Man on Fire, and He'll Be Warm for the Rest of His Life.

  9. Yes, but... by WhipItGood · · Score: 3, Insightful

    They can probably justify it, but I won't pay it. If they beat the iPad by $100 or included the keyboard at the same price, maybe.

    1. Re:Yes, but... by agallagh42 · · Score: 1

      They can probably justify it, but I won't pay it. If they beat the iPad by $100 or included the keyboard at the same price, maybe.

      That is exactly what they did. The 32GB Surface is $100 cheaper than the the 32GB iPad, and with the touch cover they're exactly the same price.

      --
      Carpe Cerevisi - Seize the Beer
    2. Re:Yes, but... by ThatsMyNick · · Score: 1

      I have seen many people claim this so far. I think microsoft is doing the right thing. I some how expect a $100 off coupon to be available before Christmas.

    3. Re:Yes, but... by Colonel+Korn · · Score: 2

      They can probably justify it, but I won't pay it. If they beat the iPad by $100 or included the keyboard at the same price, maybe.

      That is exactly what they did. The 32GB Surface is $100 cheaper than the the 32GB iPad, and with the touch cover they're exactly the same price.

      It still seems overly expensive, but I think the price thing going for the MS tablet is that it has an SD slot, so if you buy the 32 GB version you have unlimited addon storage for free, not to mention (presumably) the ability to get files onto and off of your tablet without the need to use a clunky software interface akin to iTunes.

      --
      "I zero-index my hamsters" - Willtor (147206)
    4. Re:Yes, but... by BiggerBadderBen · · Score: 1

      Depends which iPad you're comparing to. The Surface's display seems to more like the iPad2's, which is $499 for a 32GB. In other specs, which may or may not matter, the Surface may be better. Pardon the pun, but it's hard to compare apples to apples here :)

    5. Re:Yes, but... by agallagh42 · · Score: 1

      Way to use facts. Gtfo of /. That's simply not allowed.

      Sorry, forgot where I was.

      --
      Carpe Cerevisi - Seize the Beer
    6. Re:Yes, but... by Anonymous Coward · · Score: 1

      > That is exactly what they did. The 32GB Surface is $100 cheaper than the the 32GB iPad, and with the touch cover they're exactly the same price.

      You forgot to mention that WinRT requires 12 GB of space, so a 16GB version would be completely pointless. They're making their cheapest version 32GB not because they are feeling generous, but because they have no choice. no one is going to pay $500 for a tablet with 4GB of space.

    7. Re:Yes, but... by shutdown+-p+now · · Score: 1

      It's all well and good, but there's still one glaring omission: the screen. iPad has three times the pixel density for the same price. And, yes, it is actually a big deal, if you look at it in person. It may be a bit overkill - I personally would settle with 1920x1200 in a 10" tablet - but not something that low-res.

    8. Re:Yes, but... by shutdown+-p+now · · Score: 1

      iPad is not triple the density. Surface RT is effectively the same density as iPad 2

      Not quote - 1366x768 is a tad bigger than 1024x768.

      and iPad 3 is exactly double the density of iPad 2.

      I suppose it depends on how you define "double the density". The DPI is twice as much, yes, but that's a linear measurement. Per square inch, new iPad has four times more pixels than iPad 2.

    9. Re:Yes, but... by plasmana · · Score: 1

      That's exactly how they priced it. 32GB iPad = $599. 32GB Surface with Keyboard = $599. 32 GB Surface without Keyboard = $499.

  10. Who cares? by RocketRabbit · · Score: 3, Insightful

    The purpose of Surface is not to sell, it's to convince MS's investors that they are keeping up with the rest of the market. I don't think anybody seriously thinks it is a competitor to the iPad, or even to the Droid-based iPad knockoffs out there. It's just this thing, you know?

    1. Re:Who cares? by Anonymous Coward · · Score: 1

      No, it does not look that way at all. The investors are usually not impressed by increasing product nomenclature or inventory, they tend to look at how the thing actually sells, so spending good money on developing and marketing a new product only to "convince investors" is just not happening.

    2. Re:Who cares? by cgenman · · Score: 1

      Investors do get placated by *making* things, however. Unfortunately, at some point you have to stop making something and actually sell the darned thing. And then it all goes to zune. And that's when the next scheme gets pulled out in an emergency meeting, and the cycle starts again.

    3. Re:Who cares? by siddesu · · Score: 1

      Steve Ballmer is one of the biggest investors.

      No, he isn't. He is one of the largest individual shareholders, but this is very different from "one of the biggest investors". I am not sure if they need much in terms of investment, they have enough cash to fund themselves, and I don't remember any news about Microsoft selling new shares or receiving other forms of funding from the past few years.

    4. Re:Who cares? by siddesu · · Score: 1

      Don't get desperate, you're not so bad. You're probably not really retarded, just reading the wrong shit off the internets.

    5. Re:Who cares? by Grishnakh · · Score: 1

      Steve Ballmer didn't know whether Courier was any good or not, so he called in Bill Gates to look at it, and he didn't like it, so it was canned.

      As for managers getting fired by investors, that doesn't happen at MS. Bill, Steve, and Paul basically control the company (though Paul doesn't really take such an active interest any more), so their word is sovereign, regardless of what any investors think. Any investors who buy into that company thinking they'll have any kind of control are morons and deserve to lose all their money.

    6. Re:Who cares? by Locutus · · Score: 1

      not really. The investors are getting pissed that not only has Microsoft's stock price been flat but they are seeing the world+dog getting excited about Apple products and Apple's stock is flying high. Microsoft is supposed to be this great innovator and market leader and the investors are finally realizing they are not and have not been and want Ballmer to step it up and show Microsoft is an innovator.

      Microsoft has tried many different versions of the Windows based phone but are failing and again Apple along with Google are shutting Microsoft products down to single digit market share. The iPad really lit the fire under Ballmer too. Not only because the tablet segment is much closer to the PC segment than a small screen phone but also because Microsoft has been in this space many times and failed.

      So Microsoft needs this to succeed and they are using a two pronged, or three pronged, approach with the phone and tablet segments merging app development and app stores. To some extent they also want the desktop to help in that ecosystem and is probably why they are forcing the Metro UI onto the desktop even if it ends up just being an initial launcher for the old Windows apps.

      Ballmer's continued career at Microsoft likely hinges on Windows 8 being successful on _all_ these devices.

      LoB

      --
      "Anyone who stands out in the middle of a road looks like roadkill to me." --Linus
    7. Re:Who cares? by ganjadude · · Score: 1

      why do we keep calling tablets "ipad knockoffs" you DO know that tablets existed for a good 10 years before the ipad do you not?

      --
      have you seen my sig? there are many others like it but none that are the same
    8. Re:Who cares? by KingSkippus · · Score: 1

      why do we keep calling tablets "ipad knockoffs" you DO know that tablets existed for a good 10 years before the ipad do you not?

      Not only that, but the Android tablets I have kick the crap out of iPads. I also think that it's interesting that Apple is now going to come out with a 7" tablet after the Kindle Fire and Asus Nexus 7 have been proven to hit a sweet spot in the market. Look at who is making ripoffs now...

    9. Re:Who cares? by RocketRabbit · · Score: 1

      Good move posting AC, because the Kin, the Zune, and many other blunders pretty much prove you're not only wrong but mentally retarded as well.

      MS engages in magic shows for the benefit of its investors and industry pundits. They are not really interested in actually competing, just in creating the appearance that they compete.

      I guess you should have been watching the magician's hands more closely.

    10. Re:Who cares? by RocketRabbit · · Score: 1

      No, managers are not fired by investors. The board has clearly been more than content to sit back and watch MS fritter its resources away engaging in Zunes and Kins and other completely inexplicable bullshittery.

      Of course the managers believe in their own bullshit. They ultimately made it happen, and to look at your pile of shit and actually see the pile of shit as what it is, a pile of shit, requires that you not be delusional.

      MS managers are clearly delusional, because they keep offering the general public little curled up smears of poop on the end of a stick, insisting that it's the best s'more ever, and then the public says to them "HEY DUMMY THAT'S SHIT!" and despite this, the stupid deluded managers still can't see the actual shit for what it is.

      It's crazy, and it'd be sad if MS wasn't evil and didn't deserve to die this kind of lingering, pathetic death anyway.

      Enjoy your s'mores. I'll be at a different campfire.

    11. Re:Who cares? by RocketRabbit · · Score: 1

      Yeah, you sure are. It's amazing that you were even able to operate a web browser.

    12. Re:Who cares? by RocketRabbit · · Score: 1

      Since when has MS supposed to be an innovator? They innovate a lot, in MS Research, but MS is completely unable or unwilling to take any tech from MS Research and put it into consumers' hands.

      Microsoft doesn't need anything to succeed - at this point, they are a few years away from a "too big to fail" bailout. The only thing keeping them going at this point is their barely profitable Xbox division, and the fact that a lot of very low-functioning office droids only know how to use Windows. However, with OpenOffice being a better Office than Office, and with a new generation of people abandoning consoles for phone gaming (yeah, it's true!) even these last holdouts are under attack.

    13. Re:Who cares? by RocketRabbit · · Score: 1

      The reason why tablets these days are iPad knockoffs is obvious. Just look at what the tablet landscape looked like before the iPad, and after.

      Same with the iPhone knockoffs. Just look at Droid before and after the iPhone, and unless you're totally blinded by your GoogleGoggles you'll immediately notice the truth of these statements.

    14. Re:Who cares? by RocketRabbit · · Score: 1

      For one, there will be no Apple 7" tablet. Poor, deluded idiots have been "predicting" this for years now, to no avail. Chicken little has more credibility than anybody proclaiming a 7" iPad.

      Here's the other thing - your Android tablets are really pretty sad when put next to a first-gen iPad, let alone the new ones. Seriously, the herky-jerky screen movements, the lame-ass (TERRIBLE) web browsers, the lack of quality commercial software (or free software!) and the fact that 20% of the Apps on the official Android market are virus infected makes it pretty hard to believe that a Droid tablet is credible, unless you are working for Google and have to eat your own dog food, or you're a low-income person who needs a Welfare Tablet.

  11. Not in my opinion. by Anonymous Coward · · Score: 5, Informative

    I find the device lacking in the screen department. It is a low res 720P screen with 16:9 AR. It's not a good device to use as a reader or to create any content due to this. If the device clearly outclassed the iPad then it might be worth it to me at 500 with the keyboard. Now it looks like a me too device only with a lower quality overall.

    1. Re:Not in my opinion. by cbhacking · · Score: 3, Interesting

      It's higher res than the previous iPads, which plenty of people use as e-readers. I doubt that's going to be a problem. It also has an extremely low-reflectivity screen, which results in better contrast and a clearer image when viewed with ambient light than you get from the iPad.

      --
      There's no place I could be, since I've found Serenity...
    2. Re:Not in my opinion. by aristotle-dude · · Score: 1

      It's higher res than the previous iPads, which plenty of people use as e-readers. I doubt that's going to be a problem. It also has an extremely low-reflectivity screen, which results in better contrast and a clearer image when viewed with ambient light than you get from the iPad.

      No it isn't really. it is 16:9 instead of 4:3 but the effective resolution for content other than video is about the same. most books fit into a 4:3 ratio.

      --
      Jesus was a compassionate social conservative who called individuals to sin no more.
  12. -1 Flamebait by metrometro · · Score: 4, Insightful

    You're asking Slashdot for a Apple vs Microsoft comparison on a product none of us have used? Well that's surely going to be reasonable and fact based discussion.

    1. Re:-1 Flamebait by WGFCrafty · · Score: 2

      This.

      Seriously?

    2. Re:-1 Flamebait by musikit · · Score: 5, Informative

      I HAVE used it. first comment after getting it was "hey this thing is pretty fast" then as i began to develop for it i notices things. 20gig of the 64 gigs are used for the OS. umm why? the device(s) i have all lose touches, hold on to touches, or at times are generally not responsive to touches. there are 4 buttons on the top or side that seem to do things randomly. i honestly have been using it for a month still dont know what they do. every corner being a non-disable hot corner gets really annoying fast, especially for games, where do you put the buttons? in the middle of the screen where the action is? also there dev panel needs a lot of work, seriously a LOT of work. everytime i need to sign to upload to the store i have to call my manager over since i cant sign directly. he cant give me privledges for signing. wtf. also there are just some things you can NOT do without using the old windows xp/vista/7 interface which on the touch screens is really really freaking annoying, since you dont have the accuracy of a mouse and no right click.

    3. Re:-1 Flamebait by rtfa-troll · · Score: 5, Informative

      You're asking Slashdot for a Apple vs Microsoft comparison on a product none of us have used? Well that's surely going to be reasonable and fact based discussion.

      Ahh. Ad hominem. Well actually.. a) We have lots of Microsoft shills on Slashdot; this has the benefit that all the Microsoft positive "talking points" and news will be posted and everyone posting here makes really sure that anti-Microsoft points are clearly justified. b) This is one of the few places where the people writing aren't soon expecting to be making half of their income from Microsoft adverts. c) there are lots of people who can read specifications and work things out.

      For example; there has lots of breathless talk about Microsoft's keyboard covers all over the media. On Slashdot it's been clearly pointed out that the keyboard being pushed has almost no travel and you will have to buy an alternative more expensive one if you want to be able to type reasonably.

      Within five minutes of this article going up, someone had posted the Microsoft story that this will be able to run "Windows" apps. This is the kind of thing which is reported without question elsewhere. Here on Slashdot you will see that actually the apps for this new tablet are a completely new ("Metro"/"Modern interface") type.

      --
      =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
    4. Re:-1 Flamebait by Missing.Matter · · Score: 1

      and no right click.

      Tap and hold brings up context menus.

    5. Re:-1 Flamebait by shutdown+-p+now · · Score: 1, Interesting

      Are you actually describing Surface, though? Or did you run the OS on some other device?

  13. Skating to where the puck *was* by Anonymous Coward · · Score: 5, Informative

    Everyone keeps talking about the iPad price as if that's the holiday price. Apple have a special event on the 23rd (i.e. in six days) where they're releasing 24 new variants on the iPad. At *this* point we'll be able to see how the iPad and Surface offerings stack up against each other

    1. Re:Skating to where the puck *was* by axonis · · Score: 1

      Funny you mention skate (Sk8) much cooler sku !

      --
      bæ8Ã0sÃOE?5r©oÂÃ?âz:ÃÃAÃ?ÃOEÂ6fXÃ?]Â
  14. I can't tell if this is meant to be funny or not by Anonymous Coward · · Score: 5, Informative

    I understood this to be the ARM device that _cannot_ run Windows applications (only Metro apps).

  15. Re:Can I use Win programs that I'm required for wo by afidel · · Score: 5, Informative

    No, Surface runs WinRT, the ARM version of Windows 8 which will only Metro apps which don't take advantage of native x86 code.

    --
    There are 4 boxes to use in the defense of liberty: soap, ballot, jury, ammo. Use in that order. Starting now.
  16. Re:Doesn't matter by Andy+Prough · · Score: 2

    "it is what is forced down their throats at the work place" -- agreed - to a certain extent. I'm required to use it because some of my work-related programs only work on that platform. If someone wants to port Adobe Acrobat Pro to Linux, I'll be the first in line. I'm one of the few who has written and maintained steps for running it under Wine over the years to force it to somewhat run on Linux, but it's still missing numerous deal-breaker features when run in that manner. I could refuse to use Windows. I just wouldn't be able to get all my work done.

  17. how much did it cost to build? by Anonymous Coward · · Score: 5, Insightful

    using the word justified seems to take away from the fact that there was a cost to develop and build it. Wouldn't we have to know those costs before we can say "justified"? How about asking is it worth it instead?

    1. Re:how much did it cost to build? by 0123456 · · Score: 3, Funny

      No-one gives a crap about how much it cost to build, other than Microsoft. What matters is how much people are willing to pay for it.

      Charging iPad prices for a Windows tablet makes about as much sense as charging Ferrari prices for a Ford Fiesta.

    2. Re:how much did it cost to build? by lexman098 · · Score: 1

      Well, no. The hardware and software are very nice. It's just that there's very few roads to drive it on. What's the point.

    3. Re:how much did it cost to build? by Just+Some+Guy · · Score: 1

      using the word justified seems to take away from the fact that there was a cost to develop and build it. Wouldn't we have to know those costs before we can say "justified"?

      No. That's not how market economies work. If I spend $50 million developing a crappy bike that falls apart when exposed to sunlight, I'm not "justified" in asking $20,000 for it solely because that's how much I need to recoup my investment. In this case, Microsoft is venturing into an established market where the high end (iPad) and low end (Chinese generics) have well known price ranges. Their new product's price is justified if and only if it's appropriate to its relative positioning in that market. If they're asking a premium price for a sub-premium device, then the price is not justified. It doesn't matter how much they burned in R&D costs.

      I'm not saying it's "sub-premium" (although yeah, I think it is). I just mean that if it is, then the price is unjustified. Since the price is known and just a little lower than the market leader, the true question becomes: is the product good enough to earn its price tag? Guess we'll know shortly.

      --
      Dewey, what part of this looks like authorities should be involved?
    4. Re:how much did it cost to build? by NIK282000 · · Score: 1

      How much it costs to build makes a big difference. If it's 50$ to built and has a 1000$ price tag I would be less inclined to buy it. If the parts/labour value of its guts were closer to a grand I would be a lot more interested. With all the talk of apples margins I don't know why any one would trust their products farther then they can drop them without exploding the lithium battery ;)

      --
      Dear aunt, let's set so double the killer delete select all
  18. Re:ehh? by Tablizer · · Score: 1

    If it turns out that windows8 provides a superior "something" than iOS or android, then the surface might be worth...

    Tiles are a powerful concept. Just look what happened when enough of them fell off the Shuttle...

  19. Re:Doesn't matter by msauve · · Score: 1

    Adobe software doesn't count. It barely runs on Windows.

    --
    "National Security is the chief cause of national insecurity." - Celine's First Law
  20. Re:Doesn't matter by Anonymous Coward · · Score: 1

    That's silly logic. If people really did not want Windows, they'd go buy a Mac. It does not follow that just because they have Windows on their desks at work that they must run it at home.

    People run Windows because it does what they want to do and they're happy enough with it.

  21. Re:Can I use Win programs that I'm required for wo by Andy+Prough · · Score: 2

    The Surface Pro is supposed to be a full-blown PC, capable of running software that runs on Windows 7, from what I've been reading.

  22. Re:Doesn't matter by Anonymous Coward · · Score: 1

    Zune II / Surface whatever. They will be discounting these things below cost within a few months.

    Generally, people don't like Microsoft products. They don't choose to use Windows, it is what is forced down their throats at the work place-- so running same at home is path of least resistance. Since Surface gains nothing from this dynamic, it will be purchased by the 10 Windows fan boys who constantly shill on /., and that is probably about it.

    Yup, people don't like MS products. Let's just ignore that the $499 option sold out the first day it was offered.

    http://www.tomshardware.com/news/Microsoft-Surface-Price-Pre-Order-Stock,18482.html

  23. I'll buy one as soon as... by xxxJonBoyxxx · · Score: 1

    I'll buy one as soon as I can get a 7-8 inch tablet running Windows 8 for about $200-250.

  24. Depends on who wants the thing by steveha · · Score: 5, Insightful

    "The price of a thing is what the thing will bring." You can set a price anywhere you want, but it is up to the customers to decide whether they are willing to pay the price.

    So, now, who wants a Surface? How does Surface fit in to the tablet market?

    Apple made the first non-sucky tablet, and they reaped huge first-mover advantage, which is still paying off for them today. Related, they have network effect: everyone made apps for iPad because all the customers bought iPads, and customers bought iPads (in part) because of the rich selection of apps. Additionally, Apple did a great job on the user experience, and the quality is excellent. So you put all this together and Apple can command a premium price.

    Along comes Android. Now you can get quite nice tablets for $200, and you can install any application you like. You can use multiple app stores if you like. So Android is both the low-cost solution and the more-free solution.

    Along comes Microsoft. They are very, very late to the party. First mover advantage? Definitely not. Network effect, vast library of apps? No; they need to build a new stable of C# Windows 8 apps, from scratch. More-free? No; they are copying the Apple model, where the customer must go to the official app store. (And Microsoft is also copying the idea of raking a 30% commission on each sale. App developers tolerate this of Apple... will they tolerate it of Microsoft?)

    So... low-cost? Definitely not. The Surface is being priced like an iPad. Customers are willing to pay a premium price for an iPad, but I cannot see any reason why customers would see enough value in a Surface to justify a premium price.

    IMHO, Microsoft's best bet is to make the Surface integrate very smoothly into a Windows network. It should connect smoothly to Windows servers, it should have a good email client that can talk to Exchange servers, that sort of thing. That can carve out a niche in the business market, where incidentally a higher price doesn't hurt so much. But they are so late to the party, that many companies are already standardized on iPad. (And all the C-level executives want iPads and already have them.)

    In short, at this price level, the Surface will be a niche product at best, and very possibly the next Zune.

    steveha

    --
    lf(1): it's like ls(1) but sorts filenames by extension, tersely
    1. Re:Depends on who wants the thing by Mabhatter · · Score: 2

      At this point Surface is like the very first iPhone, that was hella expensive till Apple hit its contract sales with AT&T for subsidies to kick in. It's not the price that matters, it's the delivery. If $599 is what the think they need to do the product RIGHT, then they need to do that. But then they have to DELIVER.... Something Microsoft has consistently failed or let down lately.

      Apple's track record before iPhone: OSX improving every release with rave reviews, iPods dominating the space, iTunes picking up steam with music and video, Apple TV, and the massive awesomely executed swap from PowerPC to Intel.

      THEN iPhone the same year.

      This is Microsoft's big day on stage and they are not remotely prepared. They have more money than god still... This is entirely a Microsoft people problem. It doesn't matter about Apple or Android, or Google.... With all their money and talent, it's Microsoft's carriage and glass slippers to the ball.

      And if pattern holds, they're getting squished pumpkin. The board needs to fire everybody VP and UP... and start over. It's time for the Gates Crew to experience that "kicked out of your own company" feeling.

    2. Re:Depends on who wants the thing by jamie1911 · · Score: 1

      To say they are very late to party, is really...... not correct. All of their OS' since Windows XP support tablet mode. iPad is nothing more than iPhone but bigger.. what Microsoft is doing here is something on a much larger scale.. Like the previous posts stated, If you want a toy, you would buy iPad.. If you want something that you could get real work done.. you'll fork over the extra $ and get an Surface Pro.... oh wait.. this isn't Apple so you could get an Asus "pro" or a Samsung "Pro" or whatever "Pro" that had more features/specs that you wanted...

    3. Re:Depends on who wants the thing by Anonymous Coward · · Score: 1

      Microsoft is very late to the non-sucky tablets party.

      Very, very few customers ever bought tablets running Windows XP. When the iPad came out, customers bought that big-time.

      Surface will be Microsoft's first tablet equipped with a UI that was designed from the ground up for touch. It will be a non-sucky tablet. This is a very late time to be introducing such a tablet.

      Instead of grabbing a share of a new market, Microsoft is now trying to take share away from established players. A tough row to hoe.

      Personally, I don't like iPads and I don't want one, but I am not flip enough to dismiss them as "a toy". The iPad is still the top selling tablet. It has good performance numbers, a lean OS, and good hardware all around. You can get almost anything you might need on one.

      And Microsoft's usual partners are pretty angered that Microsoft is competing directly with them now. Rumor has it that HP cancelled its ARM Windows 8 tablet.

  25. Re:Can I use Win programs that I'm required for wo by gl4ss · · Score: 1

    Then yes, it's worth an extra buck-twenty. What good is a cheaper device that I can't do my work on? That's just a toy.

    well, then it's ~300 bucks more expensive(surface pro which runs your work programs is maybe a thousand bucks+, I'm unsure if the pricing was yet announced.. it wont hit the shelves this year).

    --
    world was created 5 seconds before this post as it is.
  26. A lower price would make people assume it was crap by NoNeeeed · · Score: 5, Insightful

    This is why techies tend to be crap at marketing (that's a complement to techies by the way, I'm a techie).

    The purpose of the Surface isn't just to make a profit on each unit (which at this price it probably is), it's to help position Windows 8/RT/Metro or whatever it's called.

    The market for cheap tablets is thoroughly occupied by Android. Most people I know, even techies, think of Android tablets as "like an iPad, but cheaper, and therefore not as good". The perception (right or wrong) is that if you want the best you buy an iPad, if you want cheap and cheerful you by an Android tablet. There is no competition at the premium end, it's iPad or nothing. The perception is that the only reason you'd buy Android is because you don't have the money for an iPad.

    Pricing the Surface at the same point as the iPad sends out a message to consumers that says "we think the Surface is as good as the iPad". Microsoft clearly want to position Windows 8/RT on tablets as a premium product, it doesn't want to compete with Android, it wants to compete with Apple and iOS.

    That won't stop other manufacturers from making cheaper tablets, but Microsoft are setting the bar high. If someone else (e.g. Acer) make a cheap WinRT tablet it will be seen as an affordable version of a premium product, not a "cheap" product.

  27. Apple did it before, though by ackthpt · · Score: 1

    The iPhone, whizzy as it was, had a massive initial price tag. I blanched at it and stuck with a less whizzy phone. I'm not sorry I did. Now I have the money to buy any smart phone I choose, but I'll still not spring for one more expensive than I want. Same goes for pads - Android rules the roost for the budget minded and will ultimately dictate the market through shear numbers -- same way cloned DOS PCs dictated the way of the present desktop. Microsoft, again, do not know their own history and how they got where they are today.

    --

    A feeling of having made the same mistake before: Deja Foobar
  28. Re:Can I use Win programs that I'm required for wo by afidel · · Score: 1

    There's been no pricing announcement yet for Pro but it'll be $1k+ based on the pricing for the RT based Surface and it won't be available until at least late Q1 13.

    --
    There are 4 boxes to use in the defense of liberty: soap, ballot, jury, ammo. Use in that order. Starting now.
  29. Re:Doesn't matter by Andy+Prough · · Score: 1

    Adobe software doesn't count. It barely runs on Windows.

    I'm not arguing that point!

  30. Advantage Surface by jamesl · · Score: 2, Interesting

    iPad 16GB no keyboard -- $499
    Surface 32GB no keyboard -- $499
    Advantage Surface

    iPad 32GB no keyboard -- $599
    Surface 32GB with touch keyboard -- $599
    Advantage Surface

    iPad 64GB no keyboard -- $699
    Surface 64GB with touch keyboard -- $699

    And the released Surface includes Office 2013RT.
    Advantage Surface

    1. Re:Advantage Surface by houghi · · Score: 1

      It's not an iPad. I want and iPad. (Originated from http://www.youtube.com/watch?v=FL7yD-0pqZg)

      --
      Don't fight for your country, if your country does not fight for you.
    2. Re:Advantage Surface by rtfa-troll · · Score: 3, Informative

      Errr... right.

      Except we should actually review what a tablet is used for. Mostly viewing things; documents; emails; films; etc. in situations where you don't have a table to put a computer on.

      iPad - 652 grams
      Surface - 676 grams
      Nexus 7 - 340 grams
      Advantage - Nexus 7 - Loser Surface

      iPad - 2592 x 1944 pixels
      Surface - 1280 x 720 pixels
      Nexus 7 - 1280x800 pixels
      Advantage iPad - Loser Surface

      iPad - 10 inches (approx - 241.2 x 185.7 x 9.4 mm)
      Surface - 10.60 inches
      Nexus 7 - 7 inches
      Advantage Nexus - Loser Surface

      iPad - 10 hours
      Surface - estimated 7.5 hours Nexus 7 - 10 hours web browsing
      Advantage iPad/Nexus - Loser Surface

      iPad - Lots of good apps
      Surface - no tested apps at all; a reasonable number of pretty bad WP based apps (not all "fart apps" nowadays)
      Nexus 7 - Lots and lots of apps and plenty of good ones
      Advantage iPad or Nexus depending on opinion and interests - Loser Surface In the things which matter we have a consistent loser.

      --
      =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
    3. Re:Advantage Surface by rtfa-troll · · Score: 1
      Slight correction; I had old specifications for the surface screen. It's still worse than the Nexus than that with 768 vertical pixels instead of 800 but it's not quite as bad as originally thought.

      iPad - 2592 x 1944 pixels
      Surface - 1366x768 pixels
      Nexus 7 - 1280x800 pixels
      Advantage iPad - Loser Surface

      --
      =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
    4. Re:Advantage Surface by DanFelixPierce · · Score: 5, Informative

      Considering that the pre-installed software on the Surface uses 12GB of space, Advantage : iPad,

      http://www.businessinsider.com/microsoft-surface-storage-size-2012-10

    5. Re:Advantage Surface by jamesl · · Score: 1

      You'll just have to wait for the Windows 8 surface early next year.

    6. Re:Advantage Surface by j-beda · · Score: 1

      It's not an iPad. I want and iPad. (Originated from http://www.youtube.com/watch?v=FL7yD-0pqZg)

      I love those scripted animations. They are great.

    7. Re:Advantage Surface by shutdown+-p+now · · Score: 1

      Except we should actually review what a tablet is used for. Mostly viewing things; documents; emails; films; etc. in situations where you don't have a table to put a computer on.

      That's what you use a tablet without a keyboard for, because it's not convenient to use for anything else. Why do you assume that a tablet that can be also turned into something resembling a laptop would not be used as one?

      Oh, and I'm not necessarily saying that Surface does this right - I'm more partial to the way Asus tackled it with Transformer (and they have a slew of Win8 devices announced along the same lines). Ask some of the owners of those things how they use them...

      Your physical comparisons are mostly pointless, except for pixel density / resolution (which is, indeed, a glaring issue). Why is a 7" tablet better than a 10" one? For some people it might be, others want a larger screen. Then, of course, comparing the weight of a 7" to a 10" as a separate point makes no sense whatsoever, of course the former is going to be much lighter.

      Oh, and with respect to apps - I have no idea what you mean by "tested apps", but Windows Store has a couple thousand ones already, though mostly simple stuff (the only prominent names I can think of right now are Kindle and Netflix apps) - and they have been tested, if only to pass the app submission process. On the other hand, there is no "reasonable number of WP based apps", bad or not, because Win8 does not run Windows Phone apps - it's a completely different framework, and only somewhat compatible (considerable porting effort required) on source code level.

    8. Re:Advantage Surface by rtfa-troll · · Score: 1

      That's what you use a tablet without a keyboard for, because it's not convenient to use for anything else. Why do you assume that a tablet that can be also turned into something resembling a laptop would not be used as one?

      My assumption is basically, because if I want a laptop I will get a laptop. Having the keyboard attached makes it easier to use for typing since you can rest it on your lap. Also because a laptop would have access to proper desktop applications; this device will not. Perhaps a "pro" tablet would be expected to be used in a different way.

      Oh, and I'm not necessarily saying that Surface does this right - I'm more partial to the way Asus tackled it with Transformer (and they have a slew of Win8 devices announced along the same lines). Ask some of the owners of those things how they use them...

      Agreed. At that point you have something which is more or less a proper laptop. That I can understand. However the cost becomes higher.

      Your physical comparisons are mostly pointless, except for pixel density / resolution (which is, indeed, a glaring issue). Why is a 7" tablet better than a 10" one?

      Weight is, for most people, the big issue. Your tablet is something you carry in your handbag (it's very interesting to note that adult women are the most heavy users of iPads) or work bag. People are mostly choosing them for the specific reason that they want to avoid carrying or even having a laptop. As far as 7" goes; that same explanation applies but I will expand: Apple originally planned the iPad more like a computer. They thought that people would have to input on it lots. For most people, and especially the use cases I mentioned, that's not true. A 7" tablet gives more than enough ability to input whilst these are very much personal hand held devices. The smaller screen size can be compensated for by holding it closer if needed.

      I have no idea what you mean by "tested apps",

      Come on. This isn't even funny I mean tested by people you know. You can type in "ipad Greek banking" and you will find that there is a special "custom-made debt-restructuring app" which was "handed out to the leadership team" and helped save Greece from financial collapse. Search for anything on the internet and you can find a review of related iPad apps telling you which one will actually solve your problem.

      There are already probably more different physical accessories planned for the new iPhone 5 external connector than there are apps in the Windows store. This is the difference between "throwing some money at the problem and hoping it will stick" and having a self sustaining "eco-system".

      On the other hand, there is no "reasonable number of WP based apps", bad or not, because Win8 does not run Windows Phone apps - it's a completely different framework, and only somewhat compatible (considerable porting effort required) on source code level.

      Sorry; my misunderstanding there.

      --
      =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
    9. Re:Advantage Surface by jamesl · · Score: 1

      From your link ...
      Microsoft's Surface test manager, Ricardo Lopez said there will be about 20 GB of free space after Windows RT, Office RT, and "a bunch of apps."

      So, you get Office RT, a bunch of apps and 20 GB of free space compared to what for the iPad?

      Users are, of course, free to delete "Office RT and 'a bunch of apps.'"

    10. Re:Advantage Surface by Stuarticus · · Score: 1

      I hope they add Norton exclusive trial as one of the apps, and one of those awesome camera utilities that pops up all the time, oh and a custom network manager that is less usable than the default one. That would be so awesome.

      --
      If you think someone isn't free to have a different definition of "freedom" you may be a tyrant.
    11. Re:Advantage Surface by DanFelixPierce · · Score: 1

      Considering that one of the reasons to get a Surface would be to get the free Office RT, do you think people will delete it?

      Maybe they will when they realize that it won't run macros, third party add-ins or VBA.

      http://www.theverge.com/2012/8/7/3225165/office-2013-rt-macro-vba-add-in-features-support

    12. Re:Advantage Surface by dravic · · Score: 1

      One word for you: enterprise. Don't forget where Microsoft's bread and butter is. Oh, and by the way, Windows Phone 7 has Angry Birds so I can guarantee you that Windows 8 will too.

  31. Re:Doesn't matter by 0123456 · · Score: 4, Insightful

    People run Windows because it does what they want to do and they're happy enough with it.

    They run Windows because a Mac costs 2.5x as much and they have a load of old Windows software they can't live without.

    In this case the 'Mac' tablet costs about the same as the Windows tablet, and their old Windows software won't run, so why would they buy one?

  32. Re:Can I use Win programs that I'm required for wo by Andy+Prough · · Score: 1

    well, then it's ~300 bucks more expensive(surface pro which runs your work programs is maybe a thousand bucks+, I'm unsure if the pricing was yet announced.. it wont hit the shelves this year).

    Good point - the hell with the thing then. Personally, I use the biggest, heaviest-ass laptop I can get my hands on as a desktop replacement/traveling companion, and I add a full external keyboard and mouse. I hate poking at tablets, or tapping on chicklet-keys on a mini-keyboard.

  33. MS is not even in the game... yet by chicago_scott · · Score: 5, Interesting

    Microsoft is acting like they number one in the mobile market, but the fact is they're not even in the game yet or even a player in the sub-mobile markets and they're making some huge mistakes. I've been a .NET developer for 16 years and I'm seriously pulling for them, but the last 6 months have been full of Microsoft making ridiculous decisions. I almost think that Google and Apple paid top executives at Microsoft to screw up this Windows Phone 8 launch as badly as humanly possible.

    Microsoft refuses to release the beta or alpha of the Windows Phone 8 SDK to developers unless they pay a $99 fee and even then the SDK is released on a lottery basis. Come on, seriously? MS needs people to write software for for WP8 NOW, not later. So at the very least if they're going to act like they're relevant and charge developers $99 for the privilege to write software for their currently-non-existant device with 0% market share they should at least give those developers the SDK... which leads to my next complaint:

    $99 to develop for a device with 0% market share? Microsoft, are you joking? You should be begging developers to write software for WP8 and maybe een giving them a full copy of VS 2012, bot charging them $99. Big mistake.

    The Nokia Lumia 900 is a heavy brick. Cool specs and everything, but it's a brick.

    And lastly...

    Nokia gave AT&T exclusive rights to provide cellular service to the Lumia 900. Is this a joke? Every other mobile maker is going away from exclusivity. Maybe MS could get away with this is WP8 and the Lumia 900 were some world-changing revolutionary device, but come on. WP8 is cool, it's got some great stuff, but it's not anywhere near the same as when Apple released the iPHone in 1997 and gave AT&T exclusivity.

    Microsoft has some great stuff going for it: an awesome Visual Studio IDE that blows away XCode and Eclipse and they have a huge foothold in the business market. Tons of businesses have invested heavily is MS infrastructure and developer talent and would be much more likely to do mobile dev projects if Microsoft could get their mobile strategy even 1/2 right.

    But as a developer with a passion for mobile dev I'm obviously pretty discouraged about their mobile strategy in the immediate future right now.

    1. Re:MS is not even in the game... yet by SinShiva · · Score: 1

      I personally like the idea of integration with my Windows boxes, but the iPad has existed for some years now. I can't believe that MS wants to price their new tablet comparably with the iPad when their customers are essentially going to be beta testing their new OS, on new hardware. MS should have kept hardware costs low for the first attempt, TRIED to price the unit between an android tablet and the iPad, while growing their brand new software garden.

      Keep in mind, i'm of the type to think the iPad is still overpriced, despite their proven success.

    2. Re:MS is not even in the game... yet by willy_me · · Score: 5, Informative

      I've been a .NET developer for 16 years

      You sure? The initial release was on Feburary 13, 2002 - 10 years ago. Windows 95 was release 17 years ago and it could never even run .NET. The first version of Windows that could run .NET was Windows 98 - released 14 years ago. And I doubt that they had .NET ready for that initial version - doubt they even had an internal alpha version.

    3. Re:MS is not even in the game... yet by johanatan · · Score: 1

      .NET was released in 2002. How did you get 16 years experience in it?

    4. Re:MS is not even in the game... yet by chicago_scott · · Score: 4, Funny

      I meant Microsoft developer.

      I'm surprised you didn't also write: "Ah ha! iPHone? You sure? There was never a product named iPHone. It's iPhone. Besides, 'H' is ASCII 72 and 'h' is ASCII 104. That's a full difference of 32 decimals. I hereby declare your entire entire post to be invalid and I challenge you to a duel!"

    5. Re:MS is not even in the game... yet by chicago_scott · · Score: 1

      And now Google has just announced an Android event on the exact same day as the Nokia Lumia/Windows Phone 8 release. Google knows who's *not* in charge.

      Apple, care to give MS the finger too and move your iPad Mini release date up by a few days?

      Google 'opens the playground' for an Android event October 29th
      http://www.engadget.com/2012/10/17/google-android-nexus-event-october-29th/

    6. Re:MS is not even in the game... yet by gl4ss · · Score: 1

      big difference between being ms dev and .net dev.

      besides, if you've been that long a dev for ms platforms, how come you didn't get wp signing rights for free? ms _is_ literally begging people to develop for the new platforms(even with direct cash, provided you're developing something you're not releasing on other platforms.).

      --
      world was created 5 seconds before this post as it is.
    7. Re:MS is not even in the game... yet by Provocateur · · Score: 1

      Let him brag. 16 years, huh. This has got to be the Yo' mama so old,-style joke, Slashdot-style. Let it slide; apparently he's too old to remember exactly when.

      --
      WARNING: Smartphones have side effects--most of them undocumented.
    8. Re:MS is not even in the game... yet by dgsoftnz · · Score: 1

      Microsoft has some great stuff going for it: an awesome Visual Studio IDE that blows away XCode and Eclipse

      I have often heard this and I just can't figure out where this whole "Visual Studio is the best IDE ever" stuff comes from or if people are serious when they say it.

      I use Visual Studio every day at work. Used it for years. It is *not* the best. In fact, despite its very high price tag, I'd consider it quite basic in many areas. If you buy a copy of ReSharper things get a lot better but most of what it adds is already built into IntelliJ and (perhaps to a lesser extent) Eclipse and NetBeans.

      Plus it has no real source control support built in. Just TFS. Don't get me started on TFS. I've encountered plenty of people who think its great too and I can only assume they've never used anything else (except probably SourceSafe, its predecessor and almost certainly the worst source control tool ever written. I'd sooner use RCS than trust my code to that.)

    9. Re:MS is not even in the game... yet by chicago_scott · · Score: 1

      "I have often heard this and I just can't figure out where this whole "Visual Studio is the best IDE ever" stuff comes from or if people are serious when they say it."

      It comes from me. And I'm serious.

  34. can't pilfer profits from desktops by Locutus · · Score: 1

    Microsoft can not run down prices and survive at the bottom in the tablet space. So they are "adding" features to make their tablets closer to the laptop/desktop feature set or should we say usability model. They will advertise their system runs an office application suite or parts of it and have desktop like capabilities. Apple can't really say this. Therefore you see why Microsoft is pricing their system up so high IMO.

    will it fly? I doubt it but they are a great marketing company so we'll see.

    LoB

    --
    "Anyone who stands out in the middle of a road looks like roadkill to me." --Linus
    1. Re:can't pilfer profits from desktops by Mister+Liberty · · Score: 1

      Applications, office suite, connectivity, plus... big number purchasers (local governments,
      still to their necks in MS products anyway -- is that any other way in the US from Europe?);
      they may pull it off.

      I hope they don't.

  35. Absolutely. by Tough+Love · · Score: 1

    Steve Ballmer simply multiplied the price by the bazillion units the powerpoint slide says will ship and wow, it just makes Microsoft's market cap way bigger than Apple's. So obviously the price is justified.

    --
    When all you have is a hammer, every problem starts to look like a thumb.
  36. what would acer do? by perlchild · · Score: 2

    The people saying the surface has to undercut the ipad are missing the point... Microsoft's strategy is to anchor a higher price for windows rt tablets...
    So the oems can undercut the price without being over their own costs...(Which they would pressure microsoft about...)

  37. We all want to be regarded as elite don''t we? by Mister+Liberty · · Score: 1

    Even if is is for the 15 days of being early adopter.

  38. Re:Behold the Power of the Free Market by Rockoon · · Score: 2

    How many vendors provide Windows based tablets? ... One

    Asus, Acer, Fujitsu, Panasonic, HP, Lenovo, and now Microsoft.

    Looks like 7 and counting. Asus in particular offers x86 Windows tablets near iPad prices already.

    --
    "His name was James Damore."
  39. Re:Can I use Win programs that I'm required for wo by BoRegardless · · Score: 1

    You can if you have a MacBook Air !!! Never, ever buy Rev Zero on any product or you will pay big time.

  40. not a tablet by Anonymous Coward · · Score: 1

    The pricing revealed to me that this isn't intended to be an iPad killer. It's meant to be a paradigm shift in PC form factor and interface. When you think of it less like a competitor of the iPad and the first iteration of the future of the PC then it isn't that bad. Although - the RT limitation of running only app store apps (when we can't even see what apps are available yet) completely sapped me of interest in that model at that price. $250 less for the RT and I might have still been interested.

  41. I still think of it as iPad 2 + iWork by WilliamBaughman · · Score: 1

    When I look at the surface, I see a tablet with the screen and SoC of a $400 tablet (iPad 2 or Asus Transformer Prime), bundled with software (Office instead of iWork) that costs $30 in Apple's app store. So in my mind, it should cost $430. That said, people must be ordering it, because the basic version is sold out and new orders are shipping later. Of course, Microsoft could just have thrown up that statement to attract attention. Even if they have sold many, we don't know how many. We're just going to have to wait 90 days and look at MS's financials.

  42. Bonus 'SK8' board application in the price ? by axonis · · Score: 1

    Well try do this with any other over priced tablet or even a junk android one from China, A Microsoft exec has turned his into a Skate Board "windows sk8', really shows the value of materials used in construction and its solid engineering. Coolest thing i've seen today actually !

    --
    bæ8Ã0sÃOE?5r©oÂÃ?âz:ÃÃAÃ?ÃOEÂ6fXÃ?]Â
  43. Umm, no by Anonymous Coward · · Score: 2, Informative

    iPad 16GB no keyboard - $399. Surface does not have retina display.

    1. Re:Umm, no by jamesl · · Score: 1

      That's the iPad 2 -- they've moved on.

    2. Re:Umm, no by RightSaidFred99 · · Score: 1

      Ahh yes, they've apparently worked wonders at convincing you that the (lol) "retina display" is the end-all, be-all of having a tablet, second only to the cool bitten apple logo on the back.

  44. Re:Can I use Win programs that I'm required for wo by Dr.+Evil · · Score: 1

    Microsoft compiled their apps for different architectures before, I don't think it would be *that* hard for them to do it again.

  45. Re:Doesn't matter by undefinedreference · · Score: 3, Interesting

    Let's say you're hired somewhere that buys a new laptop for every new hire. Your choices are any off-the-shelf (not custom) laptop from Apple, Dell, HP, or Lenovo. Which would you choose?

    Under these exact conditions with people from a mix of STEM disciplines, more than half will choose the MacBook. Over 90% of the software engineers choose Apple. The fact none of their software is specifically Windows-based probably helps, but it is an interesting situation and result. If I were in that situation (dream job - I'm a bit jealous of my friend that works there), I'd pick the Apple, too.

  46. It's the same price as the iPad. by elabs · · Score: 1

    I don't see where you get that it's $120 more than the iPad. It's exactly the same price as the iPad. If you get the extra keyboard then yeah, that adds a bit to the price. I preordered my last night and I can't wait for October 26th. Christmas is coming on Halloween this year.

  47. Re:Doesn't matter by MaWeiTao · · Score: 4, Insightful

    People bitch about Office, but despite the alternatives no one switches. This isn't like Adobe products where there are no viable alternatives. Several years ago my company did try iWork. That experiment lasted roughly a year. It wasn't that it was bad, but it wasn't any better than Office and in some ways less robust.

    My current company is currently a 90% Mac environment. We've had our computers roughly 8 months and in that time 3 of the 7 Macbooks we own have already had some kind of hardware issue. One wouldn't charge and the other two were USB related. On a more general level I hear people complaining about the OSX environment just as much as I've heard people complain about Windows in the past. I'm not suggesting Apple products are bad per se. My point is that when you're working with them on a daily basis they're not fundamentally better than anything else.

    What hurt Microsoft wasn't the quality of their products per se, it was public perception. Without question Windows 95 through 98 had problems. But those were also operating systems in there relative infancy when computing environments were evolving at a rapid pace. OS9 was an unstable mess, from my experience more crash prone than anything from MS. OSX was a big improvement, but it wasn't perfect and took quite a few years to get good.

    But going back to Office, it would have gone the way of Lotus Notes if it were as bad as people like to claim. I use OpenOffice at home, and while I think it's pretty good I don't think it's yet on par with Office.

  48. The lost decade by Dr.+Evil · · Score: 2

    "when Apple released the iPHone in 1997"

    Ballmer's lost decade is messing with your measure of time.

  49. Overpriced... by Bert64 · · Score: 3, Insightful

    Companies produced Android tablets which competed with the ipad on price, they didn't sell...
    Windows RT is mostly in the same boat, it is a new entrant to the tablet market but is known in other market segments and has relatively few tablet specific apps.

    MS are hoping that the windows brand will sell tablets and encourage developers to make apps, however it may just do the opposite... people tolerate windows on the desktop largely because its already ubiquitous, but they are unlikely to put up with it on a tablet when the ipad is the benchmark.

    I also suspect that the windows brand will backfire in other ways, users will buy it expecting to run their existing software and then be disappointed when they can't...

    --
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  50. Re:Is Apple's pricing for the Ipad justified? by 93+Escort+Wagon · · Score: 1

    Well, obviously the iPad's price is not justfied to *you* - but it is to those millions of other people who've purchased one.

    Same thing will be true when it comes to the Surface. All this arguing about whether the price of an as-yet-unreleased product is justified seems silly. The market will determine the answer to that.

    I'm pretty sure the answer will turn out to be "no, it's not" - but that's just my guess, colored by my perception of past history and of Microsoft.

    --
    #DeleteChrome
  51. Doomed by aurizon · · Score: 1

    Once again, Microsoft snatches defeat from the jaws of victory - sort of defeat in demouth all over again

    1. Re:Doomed by Un+pobre+guey · · Score: 1

      Hey, you have to stick with your core competencies.

    2. Re:Doomed by aurizon · · Score: 2

      Yes, true, steady improvements until totally worthless

  52. The argument is so simple it hurts: Office by obarthelemy · · Score: 1

    I've tried several Office packages on Android. they work well and have mostly the right features (I'm addicted to stylesheets and outlines, ymmv), but their import/export filters are not up to par.

    If Office RT supplies 1- the features 2- the stability like the others, and adds 3- perfect import/export, then most professionals on Office will gladly pay the same or a bit more than for any other tablet.

    Consumers not hooked on Office probably won't though, and probably shouldn't. Android has most everything needed for content consumption, at half the price.

    --
    The Cloud - because you don't care if your apps and data are up in the air.
    1. Re:The argument is so simple it hurts: Office by Tapewolf · · Score: 3, Informative

      If Office RT supplies 1- the features 2- the stability like the others, and adds 3- perfect import/export, then most professionals on Office will gladly pay the same or a bit more than for any other tablet.

      Consumers not hooked on Office probably won't though, and probably shouldn't. Android has most everything needed for content consumption, at half the price.

      Interestingly, the version of office shipping on this thing is for home use only and must not be used in a commercial setting. (Why the F is it called 'office' if you can't use it there...?)

      Office Home & Student 2013 RT Preview and the final version are not for use in commercial, nonprofit, or revenue generating activities. Commercial license options available (sold separately).

      See also: http://surface.microsoftstore.com/store/msstore/Content/pbpage.Surface - see item 2 in the small print at the bottom. It seems to require a Business or Pro version of Office, pushing the TCO way past the iPad.

    2. Re:The argument is so simple it hurts: Office by obarthelemy · · Score: 1

      Oh, I didn't know that. This is weird.

      I'm not sure the impact on the TCO is that bad though. On the cost of purchase, yes. On the TCO, probably marginal: training, service and support always take the cake by far.

      --
      The Cloud - because you don't care if your apps and data are up in the air.
  53. Re:Doesn't matter by NatasRevol · · Score: 2

    I think VMware has helped this a lot too.

    Need Windows? Spin up a VM or 3, whatever OS your company has licensed. Build your software, run your CAD program, etc. Delete it when done, build a template, whatever.

    Use the Mac for your stuff, including RDPing to your vCenter.

    --
    There are two types of people in the world: Those who crave closure
  54. I see what you did there by Solandri · · Score: 1

    Is Microsoft's Price Model For the Surface Justifiable?

    Rather than ask the straightforward question "Is the Surface priced too high?", you reworded it into a clumsier question so that Betteridge's law of headlines would yield the answer you wanted.

  55. Re:A lower price would make people assume it was c by rtfa-troll · · Score: 2

    I don't want to be horrible, but I think you are thinking like a techie :-) (actually you will probably like that :-)

    The perception is that the only reason you'd buy Android is because you don't have the money for an iPad.

    This was at least partly true before, but seems to have changed with the Samsung lawsuit. This caused a massive increase in sales of top end Galaxy tablets. The reason seems to be that Android has finally been understood as "a tablet OS like iPad, not a computer OS like I can't use" and at the same time "so good Apple had to sue to compete". Plenty of people are also going for the Galaxy Note and Nexus 7, for example, through choice.

    Pricing the Surface at the same point as the iPad sends out a message to consumers that says "we think the Surface is as good as the iPad". Microsoft clearly want to position Windows 8/RT on tablets as a premium product, it doesn't want to compete with Android, it wants to compete with Apple and iOS.

    This is the same mistake as has been made by HP. The problem is there's another message here; "professional computing platform; not simple system for people to do what they want". This message is reinforced by the fact that Microsoft Office is there and Gmail and Google Maps are not.

    That won't stop other manufacturers from making cheaper tablets, but Microsoft are setting the bar high. If someone else (e.g. Acer) make a cheap WinRT tablet it will be seen as an affordable version of a premium product, not a "cheap" product.

    If you look up prices, you will see that other manufacturer's Windows tablets are actually coming in as more expensive. This looks like there are major design flaws in Windows 8.

    --
    =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
  56. Re:Doesn't matter by war4peace · · Score: 3, Insightful

    Generally, people like Microsoft software products.

    There, fixed that for you.

    Look, I know it's a wet dream to say that people don't like Microsoft products. It's what you wish for and in your mind it's probably true. Sadly, all world data proves you wrong. Market share, corporate apps, etc., all show Microsoft-based stuff comes first in preferences. It's the way it is.
    If you meant hardware, then yes, save for XBox there's been nothing that Microsoft made right so far.
    Now let me interpret your "forced down their throats at the work place". You're putting the cart before the mule, so to speak. It goes like this: Software that only runs on Windows came to life because there was a larger demand for it to run under Windows. The demand existed BEFORE the product was made. if I start to make an application, a piece of software that I want to sell, I look at market size. Which platform offers the greatest chance for ROI? Which OS do my possible customers use? That's what I create my software for. then, if it sells fine and if I make enough money to invest some with almost no chance for ROI, I'll make a Linux version too, just for the fun of it or whatever. but corporate software has been primarily created to fatten wallets, and wallets can be genuinely fattened if you have Windows-based customers. Sad but true. I mean, when was the last time you actually BOUGHT an application for your Linux-based PC?

    --
    ...gis sdrawkcab (usually not responding to ACs; don't bother posting as AC)
  57. Re:A lower price would make people assume it was c by mdfst13 · · Score: 3, Insightful

    Another issue is that Microsoft wants to sell software not tablets. If they sell the premium, expensive tablet, that leaves plenty of room for their customers (who are computer builders) to sell cheaper versions or even their own premium versions. If they sold their tablets as cheaply as possible, it would be much harder to sell software to their normal customers. That might push their customers to Android, which is exactly what they want to avoid.

    Apple is a consumer company. They sell direct to ordinary people. Microsoft is not (at least not primarily). They sell to businesses. It may make sense for Microsoft to enter the consumer market here, as Apple has been the only ones selling their own solution for both the software and the hardware. This allows Microsoft to compete with both Apple and Android. It would not make sense for Microsoft to only sell integrated solutions, as their main strength is selling to builders (the Android space).

  58. Re:Doesn't matter by MikeBabcock · · Score: 1

    You're presuming consumers actually have the choice to choose an alternate OS. If they want iTunes, they *must* use Windows or a Mac. If they want to use [insert random Windows-only consumer fluffy software here], they must use Windows.

    I use Linux all the time, but when my friends ask about using it, I honestly tell them it might not do everything they want it to do, because they'll expect it to run some custom Access DB they built to track their CD collection or something.

    --
    - Michael T. Babcock (Yes, I blog)
  59. Makes sense to me by asmkm22 · · Score: 1

    What they are looking to do is create a device that epitomizes what a Win8 tablet should be. Microsoft has plenty of OEM vendors who are willing to market the cheap stuff, which allows Microsoft to be left as the "premium" manufacturer in the public eye. Because of this, they don't actually have to sell a ton of Surface tablets for the whole thing to be considered a success. They just need to create a high benchmark to build interest in Win8 tablets, and let the OEM guys fill out the price points.

    Without the Surface, Microsoft would basically be relying on the hopes that an OEM partner will come out with their own high-end device that gains market traction. Something that really hasn't happened in the past, and they know it. They don't want Win8 to be ruined because the only devices running it are cheap crappy knockoffs of iPads. With the surface, it allows Microsoft to shift the blame of failed devices to the OEM's, and away from Win8. If HP releases CrapTablet8 and gets bad press, Microsoft can just point to the Surface and say "It may be a bad product, but it has nothing to do with Win8."

    Of course, this all depends on the Surface actually living up to it's hype, and not being a crap product running a crap OS in the first place.

  60. Re:Can I use Win programs that I'm required for wo by willy_me · · Score: 1

    Surface requires a different API so all those Win32 apps will need far more then a recompile - they need a redesign.

  61. Re:Can I use Win programs that I'm required for wo by Anonymous Coward · · Score: 1

    Don't think it matters whether it runs native x86 apps. Most of the recent business apps I have seen run are browser based.
    BTW, Some Windows 8 RT also runs .net apps.

    No Photoshop but there are several .net based alternatives

  62. Re:Are you on crack? by cbhacking · · Score: 1

    The Office preview is quite usable (I've been running the x86 version, at least, and it's fine) and the full version will be released as a free update for Windows RT devices (including Surface).

    Do you actually have any idea how many apps are available? It's not nearly so many as iPad, yet, but it's non-trivial and growing very quickly. You can see this yourself on Win8 (filter out "Desktop app" entries, since those won't run on Windows RT). Calling Office (which is actually a collection of apps) "one of the few applications even available" implies the existence of far fewer Win8/WinRT apps than actually exist, and the OS isn't even officially out yet.

    The qoute from Reddit (that you are using as the basis for your "12 GB" comment) asked about OS plus Office plus apps. Now, I don't know how many apps the responder was suggesting would be included in that number, or how big they'd be, but it was much mor ethan just the OS, or even OS + Office (which can, I suppose, be considered part of the "Full OS" for Windows RT).

    --
    There's no place I could be, since I've found Serenity...
  63. Re:Can I use Win programs that I'm required for wo by Anonymous Coward · · Score: 1

    I like your optimism, but as a former PowerPC & Dec Alpha users I can tell you don't hold your breath. Or expect all kinds of limitations. And naturally once the Dec Alpha started to really pick up steam it was killed.

    x86 is the only CPU MS is capable of supporting.

  64. Maybe it's the job by kawabago · · Score: 1

    that's the toy

  65. Re:Doesn't matter by rtfa-troll · · Score: 1

    I use Linux all the time, but when my friends ask about using it, I honestly tell them it might not do everything they want it to do, because they'll expect it to run some custom Access DB they built to track their CD collection or something.

    At last a sensible Linux user. Tis so easy. Don't push them, let them pull themselves. Just let them use Linux as well / in a VM / using proper hardware/ get them hooked and then let them eventually ditch Windows only when they get tired of having to deal with it.

    --
    =~ s,(.*),<sarcasm>$1</sarcasm>,g if any_point_you_wish();
  66. Re:Doesn't matter by mosb1000 · · Score: 2

    That's a meaningless claim unless you know the number that were pre-ordered. It's an entirely new product, so MS was probably conservative with the size of their initial order.

  67. easier to go down by __aazsst3756 · · Score: 1

    Much easier to reduce the price than raise it. start slightly high, adjust to the market.

  68. Price is important by Kreegalor · · Score: 2

    The price is important. I've not bought an iPad for the reason it is too expensive for what it is and what it does. The Windows Tablet just did the same thing. Why would I want to drop the money on a iPad or the Surface when the $250 Nexus or Galaxy does everything I need it to do? None of them replace the gaming computer, nor will any of them replace my work computer which runs my CAD programs, web development stuff and desktop publishing suite. All any of the tablets are good for are surfing the internet, doing email, playing games and some productivity for programs that don't require intensive processor power. Sure I've used my Nexus to work on my manuals but its just been the text part of various sections when i am on the bus. The tablets are a long way from replacing desk tops and laptops. All they have done is just replaced the Netbooks.

  69. Re:Doesn't matter by realityimpaired · · Score: 1

    I'll bite...

    When did Apple change their API so you could no longer run POSIX applications with X-Windows? Most linux software that I use has been ported to Mac, incl-uding everything for software development. If money was no object and you just want to get work done, some would go for linux for ideological reasons but I would get the Mac.

  70. Re:Can I use Win programs that I'm required for wo by cbhacking · · Score: 1

    Only true for third-party apps. First-party software, such as Explorer, IE, Powershell, etc. are all Win32 apps and are included on Windows RT (and therefore Surface RT). Some native APIs, such as DirectX, are also supported for third-party apps on Windows RT.

    --
    There's no place I could be, since I've found Serenity...
  71. Re:Doesn't matter by Dr+Max · · Score: 1

    What? I chose windows. I used windows at home a long time before i used it at work, I can easily setup a hackintosh but i can't stand the OS (i prefer linux over osx), win7 does EVERYTHING i want it to (bar maybe some high end network exploits), and with all the pirated versions out there you don't even have to pay.

    --
    Rocket Surgeon.
  72. Re:A lower price would make people assume it was c by undefinedreference · · Score: 1

    The problem is that they need to prove they're premium, which most will question. In pictures the build looks better than average Microsoft products, but overall doesn't look comparable to the iPad. Since they are using off-the-shelf components throughough they can't match the iPad in any spec (low resolution, worse battery life, heavier, etc) that depends on tight integration and optimization. I don't think it'll end up competing with Android devices in price, but I'd be surprised if the Surface sells much outside the dedicated fanboy community at their iPad-matching price.

    They need to be somewhere in the middle, with more like a $100-150 premium over an Android tablet and some seriously killer applications to compensate for at least half of that premium. It's a tall order, but it isn't impossible. The Pro version will probably fall flat on it's face, no matter what they do. It will have some very limited niche uses in some small industry segments, but that's about it. If they can get the battery life up, price down, and developers interested in it, it has a small shot at becoming a common tablet used in medical settings, but it will be a steep challenge since the iPad has already made major inroads.

    They're really late to the game and that's going to make it a lot harder to break in. Then again, stranger things have happened, but the only time it has happened for them in recent memory was when they made their competition look archaic (Xbox). I don't think this is the case with the Surface, so they're probably in for some serious disappointment.

  73. Re:Can I use Win programs that I'm required for wo by Anonymous Coward · · Score: 1

    To be fair, it runs Metro apps AND Office 2013 Home/Student as a "normal" application which is pre-installed (beta, with a free download of the RTM version when it arrives). However it is worth noting that the license for Home/Student is ONLY for Home/Student use unless they change the license for 2013

      "... licensed only for non-commercial use by households. It cannot be used for any commercial, nonprofit, or revenue-generating activities, by schools or academic institutions, or by any government organization."

    http://office.microsoft.com/en-us/products/office-2010-frequently-asked-questions-HA101674631.aspx

  74. an argument that justifies... by holophrastic · · Score: 2

    compared to the ipad: same price with the same no keyboard.
    compared to the ipad: how much is support for peripherals worth to you?
    compared to the ipad: being able to take files on and off of the device with a typical usb stick.
    compared to the ipad: being able to run any program or game from the last 30 years of windows
    compared to the ipad: directx
    compared to the ipad: actually being a traditional node on any network
    compared to the ipad: a keyboard. wow.
    compared to the ipad: dockable to additional ports/memory/battery
    compared to the ipad: anyone can program anything without restrictions
    compared to the ipad: available with a proper core i5 ivy bridge that's faster than a ten-year-old desktop (the ipad isn't)

    1. Re:an argument that justifies... by tbird81 · · Score: 1

      But what about the hipster factor?

      That's the reason most iMerchandise got popular.

    2. Re:an argument that justifies... by holophrastic · · Score: 1

      Heh, I've never been one. Spec's and abilities are the only issues of substance. I'm not going to show off something that millions of people have. That's just stupid. I might as well pierce my ear, call it a day, and kill myself.

      It's a tool. It either performs a task that I need it to perform, or it doesn't. At present, the ipad would be useful to me for getting mapping directions, using a dictionary, and watching videos on the balcony. that's just not worth the money nor the hassle.

      But a proper W8 tablet can be my emergency tech support backup, file backup, fully-featured games, full-featured e-mail client, fully-networked with my office, photographic documentation of work issues, in addition to those other elements. That's not only worthwhile, but it's also profitable to my business. So I can not only afford and not only justify, but I can actually benefit from a $2'000 cost.

  75. Sideloading is permitted on the Surface by cbhacking · · Score: 1

    Surface (and Windows 8 in general) is about as "free" as Android when it comes to apps. The process of unlocking Win8 for sideloading consists of "type a command into Powershell" (which is included with Windows RT, incidentally). After that you can grab all the .APPX files you want, from the web or from an alternate store or whatever, and install them. Additionally, unlike on prety much any commercial Android distribution, the ability to "get root" (run as Administrator) on Surface is built-in, just as it is on other Windows devices.

    I'll grant you that Surface is quite a bit more than the cheap-end Android tablets, but the handful of 10" Android tablets that exist and have even vaguely similar specs are about the same price (most are a bit cheaper, but nowhere near $200). Don't assume that all tablet hardware is anywhere close to equal.

    The 32GB Surface is the same price as the 16GB iPad. The 32GB Surface with keyboard/touchpad/cover is the same price as the 32GB iPad without any such accessory. The 64GB Surface with keyboard/touchpad/cover is the same price as the 64GB iPad without accessories. Additionally, Surface comes with Office. It doesn't *look* cheaper than the iPad, but the 32GB iPad, without accessories, is $100 more than the 32GB Surface without accessories.

    Win8 apps don't have to be written in C# (native C/C++, Javascript, and any other .NET language are also supported). Most apps do need to have their UIs re-written to port them to "Windows 8" (Metro) style, but the program logic can remain in another language with just a recompile to ARM if needed. I grant that the number of apps which have been so transformed is small-ish thus far, but it's growing quite rapidly (download the x86 version of Win8 and take a look if you want).

    Surface does support Windows networking natively, of course. The email client has excellent Exchange support. The RT (ARM) version doesn't support domain-joining, but the "Pro" version (64-bit Intel) does.

    --
    There's no place I could be, since I've found Serenity...
  76. I like the device but... by az1324 · · Score: 1

    1. IF they buy them, tons of people are going to return these when they realize they can't run x86 Windows applications on them and also be disappointed at Microsoft for it. That disappointment will be contagious. This is poor marketing by not clearly differentiating architecture platforms. Not to mention the fact that they used an x86 based tablet in the keynote launch and will also sell it under the "Surface Pro" moniker. OSX is not iOS and nobody thinks that it is.

    2. Microsoft is so ubiquitous that it is hard to think of anything MS as a specialty/luxury product. They should have created some mystery in-house brand with lots of viral marketing and kept Ballmer publicly as far away from it as possible. Oh and don't pilfer the product name from a previous technology associated with making people look awkward on TV in front of unnaturally large touch screens.

    3. For the way they are putting the spotlight on it, ALL devices should come with the keyboard cover. It's almost like selling it without a charger. It's just a disappointing out of the box experience rather than a delightful surprise. Or at least something like the first million devices get a free keyboard cover.

    4. Apple has all the mindshare as the "spent more money than I needed to and I'm proud of it" computing brand. Android has all the mindshare as the "got my money's worth" mobile brand. There's not much else to think about. Where can MS achieve significant mindshare and make the customer feel like they are winning?

    Honestly I like the device and think I would enjoy owning one but I feel no urge to order one.

  77. Re:Doesn't matter by undefinedreference · · Score: 1

    Absolutely. Unless a developer only works on Windows applications (rare these days), it's pretty likely that they run some other operating system in a VM. The switch to Intel was probably the smartest thing Apple did.

  78. Microsoft's Strategy by guttentag · · Score: 1

    Get as few people as possible to buy this, and keep the price up. I'm serious. Look at how they introduced it: we're going to hype it, show a few people, not let them use it, and not tell them what the price is. This created buzz. Even now, if you pre-order, you're paying for something you've never used, for which there are no real reviews. If hardly anyone is using it, hardly anyone will complain about the issues that it's first gen will have, but lots of people will think of it as this elusive, premium product. This buys them buzz and time to work out the bugs for the second gen.

  79. yes...but by ganjadude · · Score: 1

    can I put OSX on any intel/AMD box yet???

    until that is possible (without hacks) it isnt apples and oranges anyway you want to look at it. I am not saying that it is wrong I am just saying it is 2 different business models, one I prefer over the other.

    --
    have you seen my sig? there are many others like it but none that are the same
  80. Re:Doesn't matter by undefinedreference · · Score: 1

    You're missing the point and your first sentence is a blatant troll.

    They're not writing software for the Mac or iPhone, they're using it as a tool to write platform-agnostic code. That's why I found the results so interesting: When given the option, they went for the best tool for the job, not for the cheapest tool in the box.

    The second most popular operating system there among the software engineers is Linux on one of the other brands of laptop. This doesn't surprise me at all.

  81. Nothing wrong the pricing by pkinetics · · Score: 1

    1. It follows the standard market diffusion curve. You price high, get the innovators, and early adopters. Discount a little to attract the masses. Massive discount at the end of the life cycle to get the late adopters.

    2. Microsoft tax. Which begs the question - Can you load Linux on it and get your MS Tax back? Inquiring minds want to know.

    3. Eek - Did you watch the marketing video? WE ARE BORG! YOU WILL BE ASSIMILATED! NOW BACK IN THE MATRIX PUNNY EARTHLING! I felt like throwing up. It embodies everything that is wrong with Microsoft. It attempts to be cool by being cool and fails miserably. On top of it, it is form over functionality. Ohhh snazzy color, clicky keyboard. Show why it is better than the iPad, not that it has a keyboard. Geez. Who is running the Marketing Department at MS? Some wanna be hipster who missed the hipster bus because he was reading his MS indoctrination?

    Now, whether the price tag is actually what consumers will spend, that is a different question. If I only had two pieces of information, that marketing video and the price tags, I would buy a laptop. If I couldn't buy a laptop, I'd by an Android tablet.

  82. Why not? by jasomill · · Score: 1

    Justifiable? Sure—they're trying to sell a profitable product. Hard to imagine "price fairly compensates seller" as a major factor driving most consumer purchasing decisions, alas. What seems off to me is the fact that they're now saying the Office applications bundled with the Surface RT "are not for use in commercial, nonprofit, or revenue generating activities," at least not without purchasing — wait for it — an additional "commercial-use" Office license. In other words, the two featured benefits of the Surface RT over the iPad are (1) a keyboard/cover that costs $120 extra, and (2) a bundled version of Office that can't be used to do "work".

  83. Justified? by Blic · · Score: 1

    I'm not certain it's a question of it being justifiable - it might not have been possible for MS to go much cheaper...

    * Even with Apple's notoriously generous margins, MS perhaps doesn't carry the same weight in the hardware world to get the types of deals Apple gets

    * But even more importantly, if this is a "flagship" device that is supposed to show the way for OEMs, if MS undercut Apple by too much they would have left no room for OEMs to make their models, especially if Apple then matched their pricing...

  84. Re:Doesn't matter by foniksonik · · Score: 1

    Huh, that's funny. They've just barely got it running on OS X again. Took a decade after they switched to Windows focused support.

    --
    A fool throws a stone into a well and a thousand sages can not remove it.
  85. Re:Doesn't matter by foniksonik · · Score: 1

    When your company says "take this MacBook Pro with a 250GB SSD and 16GB RAM, Retina display plus a 27in Apple Display or take this other laptop that doesn't have those and can't support the equivalent non-Apple setup" which do you choose?

    --
    A fool throws a stone into a well and a thousand sages can not remove it.
  86. Re:A lower price would make people assume it was c by jbplou · · Score: 1

    The Xoom was priced a lot higher than the ipad, I don't recall the market responding to this "better" product.

  87. Re:Doesn't matter by iserlohn · · Score: 1

    vCenter Appliance + web interface is the way to go.. Nice to see VMware finally ditching Windows..

  88. Re:Can I use Win programs that I'm required for wo by Grishnakh · · Score: 2

    When has MS marketing ever been any good? Remember the whole MSN butterfly thing, with people running around in blue butterfly suits? It's amazing a company can stay in business with such horrible marketing for such a long time.

  89. Re:Can I use Win programs that I'm required for wo by Grishnakh · · Score: 1

    Third-party apps are probably the ones people are most interested in having an MS machine for.

  90. Demonstrating their flagship os. by Dorianny · · Score: 1

    This isn't windows ce, it windows 8. They are showcasing their flagship os and they need the hardware to have the power to do it. The last thing they need is for a under-powered tablet to give people the impression that windows 8 is sluggish and not worth upgrading to.

  91. Re:A lower price would make people assume it was c by occasional_dabbler · · Score: 1

    Something else that I never see on Slashdot is an understanding of the concept of fashion. Every slashdotter knows exactly why and when they would want to use a Mac or a PC running Linux, Windows, BSD whatever. He (/she) would pick the right tool for the job based on a technical understanding of what he needed to accomplish. But we are in a minority, dear friends!

    My job involves a lot of air travel. In the airport lounge all I see these days are shiny corporate types, or tastefully scruffy creative types with MacBooks and iPads. Not a single one of them has a clue why this is a good idea (other than a hazy concept of 'fewer viruses'), they just want them because they look cool and expensive. The point about fashion is that it inevitably changes; as soon as a few of these Surfaces show up, the suits and artists will think they are cooler than iPads and will buy them in droves.

    Microsoft have understood that there are a great many people who just want to have the 'best' thing. Apple's computers are far more beautiful than any PC out there and the iPad likewise amongst tablets. What Microsoft have done is to create a beautiful piece of hardware that stands comparison with the iPad and that is all they needed to do.

    --
    "Our opponent is an alien starship packed with atomic bombs," I said. "we have a protractor"
  92. Re:Can I use Win programs that I'm required for wo by afidel · · Score: 1

    Exactly, first-party apps didn't help NT on Alpha or Windows 2000/2003 on Itanium very much (hell on Alpha they even had FX!32 to allow third-party Win32 apps to run). If it doesn't run native x86 Win32 apps flawlessly and seamlessly then most businesses won't be all that interested as the native app ecosystem of both ipad and Android are going to be vastly superior.

    --
    There are 4 boxes to use in the defense of liberty: soap, ballot, jury, ammo. Use in that order. Starting now.
  93. Cognitive Dissonance. by Jaywalk · · Score: 1

    I suspect Microsoft made the Surface expensive for the same reason that companies make sneakers so expensive. In theory cognitive dissonance will make people assume that anything that pricey must be good. Not that sticking a keyboard on a tablet is exactly unique. Even my cell phone has a keyboard.

    --
    ===== Murphy's Law is recursive. =====
  94. really? by tehlinux · · Score: 1

    You're asking if M$ products are overpriced on SLASHDOT?!

    --
    Most linux users don't know this, but the man pages were named after Chuck Norris. Chuck Norris fsck'ing hates noobs!
  95. Fine, except for the fact by aussersterne · · Score: 1

    that Microsoft's constituency doesn't buy on quality, they buy on workplace utility and/or price (i.e. a fairly lean cost-benefit analysis).

    Microsoft sells to premium-averse households and to the enterprise.

    Neither is the right market for a BMW or a Rolls Royce; they're the market for a Ford, whether we're talking station wagon or pickup truck.

    Good marketing doesn't happen in a vacuum; it understands something about the market in question as well. Sure, it can be oriented toward the development of new market segments, but as you have so clearly explained, other likely market segments are already occupied and Microsoft is ceding them almost from the start.

    It's a dumb move. Microsoft won't get the high-end consumers, because Microsoft's track record doesn't support their making that choice. Why take a risk and pay even more for Microsoft (with whom they've traditionally been dissatisfied) when they can spend less and get Apple (with whom they're already satisfied)? It's a limited market from the start, and now Microsoft is pricing higher than Apple?

    I just don't see the victory here. The Android market may have lower margins, but it's potentially much, much larger and in that market Microsoft could leverage existing customer goodwill (since Microsoft has traditionally met these customers' needs). Sure, there are some success stories with this strategy, but there are far, far more "new luxury product ships no volume" stories.

    At the high end, branding is everything, and Microsoft already has a low-end brand.

    --
    STOP . AMERICA . NOW
  96. Disconnected. by westlake · · Score: 1

    Generally, people don't like Microsoft products. They don't choose to use Windows, it is what is forced down their throats at the work place-- so running same at home is path of least resistance.

    It is admittedly convenient to be able to run MS Office and QuickBooks and other workhorse productivity apps at home.

    First-tier apps as the geek knows full well.

    But that is not the reason the mass market Windows desktop ships with enough horsepower to play games like Arkham City and Skyrim in high definition with multichannel theater sound.

    The push to get the PC in the workplace came from the bottom-up. not the top down. The launch of Windows 95 struck a populist chord that resonates to this day. Good Times

    The geek continues to project his hatred of Windows on users who have never shared it.

  97. As an owner of a Series 7 Slate... by LostMyBeaver · · Score: 1

    Gotta say, Windows 8 Tablets are just anything but a "Me Too" tablet. The fact is, if you wanted to call it a me too tablet, Apple would have to put the full OS X on iPad and let you run everything on it before it was a me-too.

    The regular Surface tablet might be me-tooish. It's just a lame ass tablet. The Surface Pro... which will be more expensive is going to be a whole different beast. The Surface will run the same old apps as iPad. In my house, we have four iPads. One for each of us. I use my iPad for reading books because of the high resolution display, everything else I do with my Slate. Everything is just harder and takes longer on an iPad. Even watching videos is just not a positive experience on the iPad. The App Store and Music store has REALLY sucked since iOS 6 too. These days, when I want to buy a new film, song or app on the Apple store, I break out my slate, use iTunes and buy it there and download it to the iPad.

    I have used iPhone 4 for the past few years (got it the week it came out) and now that it's pretty much end of life and it's time for a new phone, I'm looking elsewhere than Apple since I can't see paying for a CPU upgrade which is basically all the iPhone 5 is. And since I'll have to buy all new accessories for my phone anyway (thanks to the dock connector ordeal, I'm probably going to look at the Samsung Ativ S.

    Microsoft Surface Pro on the other hand (I really just don't even consider Surface worth buying) will be a huge upgrade for my Samsung Series 7 Slate and it will be accessorizable. I don't usually get that excited about new tech coming out, but if the Surface Pro at least has a full HD screen, I'll replace my tablet and one of my laptops (probably my MacBook Air) as well as my iPad 3 with this one device.

    I think people really need to stop comparing iPad to Windows 8. It's like comparing a bicycle to a race car. There are some similarities between the two technologies, but iPad is for FaceBook, eBooks and Angry Birds type games. Windows 8 systems are for getting things done. A machine you can actually accomplish things on should definitely cost more than a machine you read books on and play goofy games on.

    1. Re:As an owner of a Series 7 Slate... by shutdown+-p+now · · Score: 1

      The big problem with Surface Pro is the same as with Series 7 - it's just so damn heavy. The posted specs show a weight of 2 lbs - that's half a pound heavier than other 10" tablets. Heavy enough that it's uncomfortable to hold in one hand. But that's the price you pay for using powerful Core i5/i7 chips, and having to stuff the battery that can sustain them.

      What I'd be looking at, rather, are the other companies that have announced Win8 tablets built on Clover Field. That should have power consumption / battery life, and, consequently, weight down to more or less the same level as ARM tablets today, but still give you the ability to run any random Win32 app on it, and don't restrict what you can do with the device. Sure, it's not as powerful, but what kind of apps would you want to run on it where it'd matter? Asus has such a thing - it's their middle model in the announced Win8 line-up, between the low-end ARM device and the high-end Core tablet. The only annoyance there is that it doesn't get Full HD, which I think is a mistake. But if they don't correct it, then someone else will.

      Oh, and yes, Surface Pro does have a Full HD screen. It's in the published specs on the website. However, if you're seriously looking to replace your laptop, this may be more interesting.

  98. Re:Can I use Win programs that I'm required for wo by bloodhawk · · Score: 1

    how is he a victim here? The Pro version of surface IS a fully blown version that will run your win 7 software just fine. Only the RT version has the walled garden restrictions

  99. The price is no surprise. by Barlo_Mung_42 · · Score: 1

    The reason MS is doing their own hardware is because they are sick of the race-to-the-bottom mentality of the OEMs. Quality is always the first thing to go. I would rather they build a solid product and sell it for a fair price. There's still room for oems to come in lower if they want.

  100. Re:Can I use Win programs that I'm required for wo by ShakaUVM · · Score: 2

    >>Then yes, it's worth an extra buck-twenty. What good is a cheaper device that I can't do my work on? That's just a toy.

    Yep. I'm looking to replace my laptop, and am mulling getting the x86 version of the Surface. (The RT / ARM version of it doesn't interest me in the slightest.)

    Looking at two equivalent laptops from Sony, the Windows 8 version of a good desktop replacement laptop is $320 cheaper than an identical Win7 machine. But I think Win8 is ridiculous, and a friend of mine who works for MSR told me there's no reason to go Win8 unless you have a touch screen. So I've been looking at the surface. But $999 for the Pro - with no dedicated graphics and no Blu-Ray player - puts it at more expensive than a desktop replacement with less usability for me.

    I don't need a great video card in a laptop (my desktop is for Skyrim and etc.), but I do need something that will entertain me, and games and Blu-Rays are my entertainment when I'm on the road for work.

  101. Will it run Linux (or Android)? by mathew42 · · Score: 1

    And that is only of interest when it is heavily discounted :).

  102. Re:Doesn't matter by erp_consultant · · Score: 2

    Yup. Probably 90% of the dev work I do is via RDP to a Windows server somewhere. It works just as well with a Mac client as it does a Windows client. The only two Windows only software I might use that doesn't have a Mac equivalent is Visio and MS Project and I very rarely use them. I have a couple of Windows VM's but I almost never have to use them...it's just my security blanket. It's still a Windows world but if you're a bit creative you can get my just fine with a Mac.

  103. Wait three weeks by Rsriram · · Score: 1

    For a drop in the prices from MS to $50 below comparable Apple products. Just like Playbook.

    --
    O this learning! What a thing it is - William Shakespeare
  104. Re:Can I use Win programs that I'm required for wo by bemymonkey · · Score: 1

    Sorry, but you're looking for Surface Pro, which is a few $100 more :(

  105. Re:Doesn't matter by Chrisq · · Score: 1

    People bitch about Office, but despite the alternatives no one switches.

    I switched to vi you insensitive clod <esc>:wq ... oh fuck

  106. Re:Doesn't matter by Maudib · · Score: 1

    I run OSX because I couldn't do my job without a *nix system and OSX is far more pleasant then any Unix UI I have seen.

    Visual Studio aside, what sort of work requires software that only Windows can run?

  107. I am looking forward to getting one of these by Kazymyr · · Score: 1

    One year from now, in the bargain bin.

    --
    I hadn't known there were so many idiots in the world until I started using the Internet -Stanislaw Lem
  108. Re:Another fanboy by war4peace · · Score: 1

    I'm not a fanboy. I specifically chose a DBA development path under LINUX, because I think it rocks.
    HOWEVER.
    We are talking here about software products FOR Microsoft platforms, not only software products BY Microsoft. And even so, if all you know about Microsoft software is Windows and Office, then I just don't see a reason to continue arguing with an uninformed person.
    Microsoft phones don't sell because they came last in an almost saturated market where they lost the start. I don't even expect them to sell, even if they have a perfect product (which they don't).

    Again, not a fanboy, but someone who thinks beyond your obvious hatred for Microsoft. I welcome and good product for any platform with open arms.

    One more thing to mention. My HTC Desire S with Android 2.3.5 was shit. It hanged completely 2 out of 5 times when docked, it reset unexpectedly after placing a call (and sometimes DURING call), it ate my battery alive (with very light usage) and power hungry processes were hanging all the time. Once I upgraded to 4.0.4 they ALL went away. So see, even Android sucks at times.

    --
    ...gis sdrawkcab (usually not responding to ACs; don't bother posting as AC)
  109. buying market share? by dutchwhizzman · · Score: 1

    HP had a nice tablet, but they didn't sell because there was no market share and no apps for it. Once they started dumping them to get rid of stock, they sold out in three days. You can set a price based on estimated sales numbers, price per unit at that production level and development costs that need to be earned back. If your predictions fail, it doesn't matter what the unit price is, you will lose money. By calculating in a loss on the units for the first 2 years and making that back later when you have market share and get an income from your app market, you can "aggressively" buy market share to maybe get a future for your product and platform. It's not just a "if I build it, they will come" thing here. They have no unique selling point that anyone has discovered yet and they are at least the fourth party to try this market, with Apple and Android currently holding the main share, HP's WebOS failing and probably more attempts that I don't know about. The only way to get in that market is to either sell something people just "have to have" or to out-price your competitors by being the cheapest capable device. You have to build sustainability before you can start talking about profit margins.

    --
    I was promised a flying car. Where is my flying car?
  110. iPad is $399 and getting cheaper by gig · · Score: 3, Insightful

    The Surface with keyboard is $599. And you need the keyboard because the office suite has not been fully updated for touch like the iPad office suite.

    iPad starts at $399, and in less than one week, we expect a new model at $299.

    There is nothing in the Surface lineup to match the screen on the iPad with Retina Display. So Microsoft is competing with the $299/$399 iPads, not the $499 iPad.

    And iPad has about 500,000 apps, 250,000 of which are full-size, and over 100,000 hardware accessories. And the whole iTunes media ecosystem. Microsoft has 4000 apps for Surface RT, and their music store is relaunching again, for the 4th or 5th time this century.

    And Apple has like 35 years of making consumer computers. On October 27th, Microsoft will have one (1) day of experience making consumer computers.

    But wait, Surface RT has a cut-down version of the mouse-driven Microsoft Office. For $45, you can put Keynote, Pages, Numbers, iMovie, iPhoto, and GarageBand on your iPad, and that is going to enable you to produce a 2 minute marketing video for YouTube, which is a 21st century task, not just make a Word document, which is a 1985 task. And even with that $45 of software, that only makes an iPad Air into a $344 device, and iPad 2 would be $444.

    So Surface has a lot of disadvantages against Apple.

    And then back to the pricing, what does $599 buy you?

    - $599 at Microsoft — 1 Surface RT with touch cover

    - $599 at Apple — 1 iPad Air, 1 iPhone (or iPod touch,) 1 iPod shuffle, Keynote, Pages, Numbers, iMovie, iPhoto, GarageBand, and almost enough left over to get cases for everything

    - $599 at Apple — 2 iPad Airs and a dollar change

    - $599 at Apple — iPad with Retina Display, Wireless Keyboard, Keynote, Pages, Numbers

      and Surface is only at all 5 Microsoft Stores. The Apple gear is at hundreds of Apple Stores and other stores.

  111. Re:Doesn't matter by jkflying · · Score: 1

    Use :x instead.

    --
    Help I am stuck in a signature factory!
  112. Is 32GB with iOS the same as 32 GB with Win RT? by Anonymous Coward · · Score: 1

    The usable space on a 32 GB iPad is around 28 GB, Googling indicates the Surface will have around 20 GB left.

  113. Re:Doesn't matter by hairyfish · · Score: 1

    vCenter Appliance + web interface is the way to go.. Nice to see VMware finally ditching Windows..

    VMware aren't ditching Windows, they are merely offering choice. Most VMware engineers I've spoken to say their preferred solution is vCentre on Windows with MSSQL. I've been using Vmware since v2 and MSSQL was always the most supported configuration both natively and for third party tools.

  114. Add to the list by jasper160 · · Score: 1

    You should see the raping that AutoCAD does. They won't even give schools a discount while MS and Apple give it up for free.

    --
    No good deed goes unpunished.
  115. Re:Doesn't matter by CptNerd · · Score: 1

    There are a lot of places that have critical in-house software developed through the years on Windows, and so they have to continue with the platform, because it would eat into profits to pay for porting it to other OSs.

    --
    By the taping of my glasses, something geeky this way passes
  116. Re:Can I use Win programs that I'm required for wo by RichMeatyTaste · · Score: 1

    The RT tablets do not support x86/64 or desktop apps. You need to wait for the full Win 8 Intel tablets (more expensive, early next year) to be able to run everything you might need (and join a domain for that matter). The RT tablets are consumption devices, much like iPads and Nexus tablets.

    --


    Ever feel like you are driving the getaway car?
  117. Re:Can I use Win programs that I'm required for wo by rioki · · Score: 1

    I would rather say willing. Microsoft has always tried to get the 80% of the market and simply ignore the remaining 20%. By targeting the IBM-Compatible market they got their 80% quite quickly. Only in the early days did they consider other platforms, but once the PC looked like the only remaining contender...

  118. 32GB != 32GB in this case (Re:Yes, but...) by Anonymous Coward · · Score: 1

    http://news.yahoo.com/why-32-gb-microsoft-surface-tablet-more-16-225900065.html

    The free storage space on the Surface is ~20GB according to the Microsoft Test Manager for Surface RT. That apparently includes Office and "bunch of apps" so we won't really know how much storage space Windows 8 occupies by itself until the reviews come out. Regardless, it is clear that they couldn't ship a 16GB version because of the storage requirements of Windows 8.

    iOS 6 on an iPad uses roughly 2.5GB. iWork (Numbers, Keynote, Pages) is roughly 1GB. Let's say it's 4GB including some overhead. So that's roughly 28GB of free storage on an iPad.

    So somewhere up to 8GB of difference in system overhead of storage space, which is up to 25% of the entire device.

    1. Re:32GB != 32GB in this case (Re:Yes, but...) by agallagh42 · · Score: 1

      http://news.yahoo.com/why-32-gb-microsoft-surface-tablet-more-16-225900065.html

      The free storage space on the Surface is ~20GB according to the Microsoft Test Manager for Surface RT. That apparently includes Office and "bunch of apps" so we won't really know how much storage space Windows 8 occupies by itself until the reviews come out. Regardless, it is clear that they couldn't ship a 16GB version because of the storage requirements of Windows 8.

      iOS 6 on an iPad uses roughly 2.5GB. iWork (Numbers, Keynote, Pages) is roughly 1GB. Let's say it's 4GB including some overhead. So that's roughly 28GB of free storage on an iPad.

      So somewhere up to 8GB of difference in system overhead of storage space, which is up to 25% of the entire device.

      Well, until we know how much space that "bunch of apps" is taking up, this is a useless argument.

      --
      Carpe Cerevisi - Seize the Beer
  119. Re:Can I use Win programs that I'm required for wo by rioki · · Score: 1

    I am one of the lucky ones to get a MSDN Develoepr Subscription payed by my company and thus I was able to play with Win8. It is totally true, for a desktop machine Win8 is near useless. All you get is metro as a glorified overbuffed start menu and that's it. Most of the applications you would use are desktop applications and that is like Win7 but with no areos theme. If you happen to only read mail and browse the web... there may be an argument, but all the people who do that will probably ditch their desktop for the next upgrade.

  120. Re:Doesn't matter by NatasRevol · · Score: 1

    Yes. Quark died a long time ago.

    --
    There are two types of people in the world: Those who crave closure
  121. Too pricey, ya lost my sale by Kungpaoshizi · · Score: 1

    I was very gung-ho for the surface release... I was going to buy multiple RT's at the rumored 199$ price point, heck, even if they were 300, I would buy 2-3. But at the price they're being released at, I'm not going to buy any except maybe the Pro because I'm not sure if RT will stick, it will take support from Dev's. Also the Pro I'll be able to integrate and use my resources with, RT not so much. But more over, if the Pro is going to be 1k+$ I'll only buy 1, just because I would like to see Microsoft producing hardware.

  122. Re:Doesn't matter by eharvill · · Score: 1

    You must work in a small shop. The appliance has many limitations and is not ready for enterprise use.

    --
    At night I drink myself to sleep and pretend I don't care that you're not here with me
  123. Re:Doesn't matter by Billly+Gates · · Score: 1

    Doesn't the RT version prohibit terminals? I thought I remember MS going after a company for this offering Windows XP support for their tablets by that work around?

  124. Are you 5 years old? by Ravaldy · · Score: 1

    Are you 5 years old?

  125. Re:Can I use Win programs that I'm required for wo by the_B0fh · · Score: 1

    I'm sure plenty of people will be trying to run linux on it :)

  126. Even MS Fans won't buy it by dave87656 · · Score: 1

    I'm not an MS fan but a good friend of mine is a died-in-the-wool MS fan and even for him it's too expensive so he's going with an Android tablet for half the price.

  127. Re:Doesn't matter by dave87656 · · Score: 1

    I think people run windows for a variety of reasons, some good, some not so good.

    1. People run windows because it's on the PC's they buy. MS has done a good job at making sure it stays that way by offering the big sellers (Dell, HP, etc) discounts on Windows if they promote Windows and make alternatives unattractive. That's why a Linux notebook from Dell costs more than the Windows notebook.

    2. People believe that the problems they have with Windows are normal. It's normal to have viruses, for example. Though I think with Windows 7 MS has improved that a lot.

    3. It's what they know because of the 1 and 2.

    4. Apple products are too expensive for most.

    5. It has good-enough software for the home.

    6. They know that their devices will work with it. (One of the reasons for not going with Linux, for example).

    I mostly use Linux (currently Open Suse with Gnome 3).