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Would You Pay $700, Plus a Monthly Fee, For a Digital License Plate? (arstechnica.com)

An anonymous reader quotes a report from Ars Technica: It's been a few weeks now since a Bay Area startup put a digital license plate on my car. So far, nobody seems to have noticed. I haven't yet been pulled aside by police or civilians asking what it is. At first glance, this electronic device looks exactly like a traditional, stamped metal license plate. The new digital plate has the same scripted CALIFORNIA icon up top and uses the exact same size and font to show the numbers and letters. But in actuality, what I have is an "Rplate," a $700 plate-sized Kindle-like screen on the back of my car -- high-contrast grayscale e-ink and all. The device also contains an RFID and GPS chip that allow me to see where my car is at any given moment, to voluntarily track my trips, and to even optionally display DMV-approved customized messages in a small font below the plate number itself.

Were I an actual paying customer, I'd be paying $7 per month in a service fee, too, mostly to offset the data connection to Verizon. The one-time $700 price tag alone is a bit high for me. To be clear, I have a loaner model, and by the time this story comes out, I'll soon be sending the plate back to the company, Reviver. The model I've been using is one of the first 1,000 such plates that are legally out on California roads right now. Still, after my experience of a few weeks, there's no clear and compelling case to be made as to why most of us non-rich individuals need this fancy plate. Also, there are still unanswered questions about its security and what it means to voluntarily hand over so much personal location data to a single company.

337 comments

  1. Would I? by charliemerritt03 · · Score: 5, Insightful

    NO.
    Hell No.
    Like *Pay ME* to wear it. You know - like like.

    1. Re:Would I? by msauve · · Score: 4, Insightful

      Hell No.

      Yup.

      The device also contains an RFID and GPS chip that allow me to see where my car is at any given moment, to voluntarily track my trips, and to even optionally display DMV-approved customized messages in a small font below the plate number itself.

      $700 and $7/mo because you can't remember where you parked, plus a bumper sticker? The answer is no for anyone who's not an idiot. And if you (the summary writer) feel the need to even ask the question, you're one of those idiots.

      P. T. Barnum was right.

      --
      "National Security is the chief cause of national insecurity." - Celine's First Law
    2. Re:Would I? by Askmum · · Score: 5, Insightful

      And have to replace it every year because of rock damage? And to hear that it was hacked after another so I need to replace it for an updated secure version? All at my cost of course?

      How can you even think of offering this to customers. You must think we are really stupid.

    3. Re:Would I? by Anonymous Coward · · Score: 0

      Well, think about the benefits though.
      Since it's an e-ink display, and most probably only secure by obscurity, it's probably easy to change the data on it in case you want to be incognito ;)

    4. Re:Would I? by Anonymous Coward · · Score: 0

      ... you're one of those idiots.

      That's right, be abusive, if that is what it takes for you to feel manly.

      So, here goes - at $700 and then a monthly fee, it is too expensive, since it doesn't actually provide real value for money. GPS tracking may be a nice security feature, but if it is in the license plate, then it is too easy to disable. On top of that, if it is actually a sort of tablet computer, how robust is it - keeping in mind that the old fashioned number plate takes any amount of beating and never breaks down? And what is the justification for the price tag? You can get a basic tablet for $100, I believe, which you can use for more than displaying a license number, so $700 is ridiculously expensive.

      Actually, now that I think about it, are you (the OP) in fact conducting market research by posting a spurious, but provocative, question?

    5. Re:Would I? by vtcodger · · Score: 1

      "it's probably easy to change the data on it in case you want to be incognito"

      So, you rob a bank, drive away quickly, press a button, your license plate tries to call home. And your license plater number changes to ERROR404.

      --
      You can't see ANYTHING from a car, You've got to get out of the goddamned contraption and walk...Edward Abbey
    6. Re:Would I? by jellomizer · · Score: 1

      There are find my car apps for your phone which you say I parked here. Then when you go where is my car it will show you where to go. These apps are free.
      And all bumper stickers do is annoy other people.

      --
      If something is so important that you feel the need to post it on the internet... It probably isn't that important.
    7. Re:Would I? by jellomizer · · Score: 1

      I am in New York. They are phasing out the white plates back to the yellow ones. However you can keep the white ones, as long as you can transfer them to an other car.
      The yellow ones which cost more, are also of a cheaper build quality and I am seeing many of them starting to flake off.

      --
      If something is so important that you feel the need to post it on the internet... It probably isn't that important.
    8. Re:Would I? by Applehu+Akbar · · Score: 1

      I’m sure it won’t be ‘easy’ to change the number, but the one market I can see for this device is criminals who will take advantage of the first successful hack.

    9. Re:Would I? by Anonymous Coward · · Score: 1

      The inventor of this plate appears on 'The New Screensavers' show to explain his invention. The interview starts at 19:16.

      https://twit.tv/shows/new-screen-savers/episodes/152

    10. Re:Would I? by msauve · · Score: 4, Funny

      Some bumper stickers are useful. I had one saying "Authorized Vehicle." It let me make U-turns on the highway.

      --
      "National Security is the chief cause of national insecurity." - Celine's First Law
    11. Re:Would I? by MoarSauce123 · · Score: 1

      The blue and white ones are flaking off as well. The baby poop yellow ones (officially called "golden") are fugly and much harder to read. I like the Connecticut plates and also the very simplistic ones from Texas.

    12. Re:Would I? by AmiMoJo · · Score: 1

      My phone remembers where I parked automatically if I have location history turned on.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    13. Re:Would I? by Anonymous Coward · · Score: 1

      How hard is it to drive an e-ink display? You could probably disconnect their electronics, and with a bit of work hook up a PiZero (or something else, if there is something more suitable available) and display whatever you want on it.

    14. Re:Would I? by Anonymous Coward · · Score: 0

      The Yellow/Black plates have been mandatory in upstate for a long time (at least since 2009/10). Where in NY was the white plate still issued so recently? I lived in Rochester up until last year. Only curious due to the insanity at the DMV when I was trying to transfer the damned thing (ended up having to throw in the towel and get a new Yellow/Black *shudder*).

      And yes the build quality is horrible which is yet another reason for them to pull you over (don't even get me started on the insanity of surcharges in NY).

    15. Re: Would I? by link-error · · Score: 1

      I'm fairly convinced Texas moved to the bold simple white font to aid the digital toll camera readers. Probably law enforcement plate scanners as well.

      --
      -Unresolved symbol? Byte me!
    16. Re:Would I? by hey! · · Score: 2

      Fhat's the reaction a lot of us had in the 70s when it first became fashionable to wear clothing with branding prominently displayed. What kind of fool turns himself into a billboard for a clothing manufacturer?

      It turns out, the answer was a commonplace fool.

      --
      Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
    17. Re:Would I? by Oswald+McWeany · · Score: 1

      There are find my car apps for your phone which you say I parked here. Then when you go where is my car it will show you where to go. These apps are free.
      And all bumper stickers do is annoy other people.

      Indeed. I'm failing to see the benefit of this device. There are already trackers on the market for much less you can place on your car. I don't see the advantage of having an e-ink license plate. Why have something fragile on the back of my car when I can have a $2 piece of metal on the back.

      I'd want to receive compensation each month for having one on my car in exchange for them doubtlessly tracking and storing data on where I go. If they're not paying me heavily for that, I'm not going to have that plate and let them have that information.

      --
      "That's the way to do it" - Punch
    18. Re:Would I? by Oswald+McWeany · · Score: 1

      Fhat's the reaction a lot of us had in the 70s when it first became fashionable to wear clothing with branding prominently displayed. What kind of fool turns himself into a billboard for a clothing manufacturer?

      It turns out, the answer was a commonplace fool.

      I avoid clothing that has big brand marks on it and I wasn't around buying clothes in the 70's. Nothing looks more ridiculous to me than a shirt with "Under armour" or "Nike" written in big letters across it. A small logo is the most I can tolerate.

      --
      "That's the way to do it" - Punch
    19. Re:Would I? by kilfarsnar · · Score: 2

      Indeed. I'm failing to see the benefit of this device. There are already trackers on the market for much less you can place on your car. I don't see the advantage of having an e-ink license plate. Why have something fragile on the back of my car when I can have a $2 piece of metal on the back.

      This is the modern tech world. It has brought you such innovations as the vending machine, taxi, roommates, and the electric juicer! It's really an indication that our society's needs are so overfilled that people are having a harder and harder time coming up with new, real value.

      --
      "What the American public doesn't know is what makes them the American public." -Ray Zalinsky (Tommy Boy)
    20. Re:Would I? by JackieBrown · · Score: 1

      Is privacy worth nothing to you!! /joking. That sounds pretty useful. I'm the jackass setting off my car alarm to find it.

    21. Re:Would I? by Train0987 · · Score: 1

      I'd prefer the Windows BSOD screen.

    22. Re:Would I? by Anonymous Coward · · Score: 0

      The blue and white ones are flaking off as well. The baby poop yellow ones (officially called "golden") are fugly and much harder to read. I like the Connecticut plates and also the very simplistic ones from Texas.

      They do a good job of letting other states know there are fucking new yorkers behind the wheel though.

      Especially useful if the house next door is for sale. Gotta redneck up that yard a bit for some of them.

    23. Re:Would I? by DutchSter · · Score: 2

      I am in New York. They are phasing out the white plates back to the yellow ones. However you can keep the white ones, as long as you can transfer them to an other car.
      The yellow ones which cost more, are also of a cheaper build quality and I am seeing many of them starting to flake off.

      In Ohio yellow license plates, colloquially known as party plates, are often issued by judges to DUI offenders as a visible indication that the registered owner has limited driving privileges.

      Cops can and do single out yellow plated cars for more scrutiny. I had a rental car from NY for three weeks once while mine was in the shop. Twice I had cops flip on me after dark, something that never happens when I drive my regular vehicle. They presumably lost interest after realizing it was a NY plate and not seeing me commit any traffic violations. All's well that ends well but I try to avoid attracting unwanted attention in the first place.

      You would think that NY being close to Ohio and leaning politically as it does would have considered that when deciding on what color to brand all of its citizens' vehicles with.

    24. Re:Would I? by LordWabbit2 · · Score: 1

      Zigackly! My sisters little white car got stolen out of her driveway, when the tracking people phoned her to ask "Do you know where your car is? Because it's no longer in your driveway" they then asked if she had any discernible markings on the car to make it stand out from all the other white cars on the rode (she drove a VERY common model) to make it easier to visual identify from the helicopter, she was "Erm, no I don't". So they had to rely on the locator alone (not exactly accurate) when they recovered the car she stuck a yellow Think Bike bumper sticker on it (I drive a bike) just to help differentiate it, and it also raises awareness for us two wheelers out there.

      I wouldn't mind an LCD in the back window where you can tell the guy behind you to back the fuck off and stop tailgating, but my car sleeps outside in the street and I would get a broken window for my troubles. We don't even leave the GPS in the car, and my neighborhood is considered relatively safe.

      --
      There are three kinds of falsehood: the first is a 'fib,' the second is a downright lie, and the third is statistics.
    25. Re:Would I? by magarity · · Score: 1, Funny

      Fhat's the reaction a lot of us had in the 70s when it first became fashionable to wear clothing with branding prominently displayed. What kind of fool turns himself into a billboard for a clothing manufacturer?

      It turns out, the answer was a commonplace fool.

      Do you not remember the fashion alternatives in the 70's??? A logos on a single color shirt was a VAST improvement on plaid.

    26. Re:Would I? by houghi · · Score: 1

      What if it where not a bumper sticker, but a metalic plate with the numbers on it. Perhaps that could also cut down the cost if you let slaves, er, prisoners make them.

      --
      Don't fight for your country, if your country does not fight for you.
    27. Re:Would I? by TheFakeTimCook · · Score: 1

      NO.
      Hell No.
      Like *Pay ME* to wear it. You know - like like.

      Not unless I can fully control what it displays at any time...

    28. Re:Would I? by CaptainDork · · Score: 1

      I'm from Texas and appreciate the kudos.

      Look at our governors.

      Our simplistic plates match our average IQ of asphalt.

      --
      It little behooves the best of us to comment on the rest of us.
    29. Re:Would I? by Anonymous Coward · · Score: 0

      You drive backwards rt downhill with a rockslide behind you?

    30. Re:Would I? by GuB-42 · · Score: 1

      An maybe that's the point: pay you to wear it.
      What you have is essentially a mini-billboard. You can put targeted ads on it. Or at least that's one of their arguments, though IMHO, that alone doesn't justify $700.

    31. Re:Would I? by Anonymous Coward · · Score: 0

      You would think that NY being close to Ohio and leaning politically as it does would have considered that when deciding on what color to brand all of its citizens' vehicles with.

      Fuck off, Ohioian! NY had yellow plates BEFORE Ohio started issuing scarlet letter plates (red letters on yellow plate).
      NY plate history: https://en.wikipedia.org/wiki/Vehicle_registration_plates_of_New_York
      OH scarlet letter plate first issued in 1967: http://thenewswheel.com/a-bit-about-ohios-scarlet-letter-plates-for-dui-offenders/

      In fact, let's look at Ohio's plate history: https://en.wikipedia.org/wiki/Vehicle_registration_plates_of_Ohio
      Pick a color already!!!!
      The DUI plate is 1967 - present.
      The following years had yellow plates:
      1917
      1925
      1933
      1948
      1950
      1960
      1965 (red letters on white)
      1966 (white letters on red)
      1967 (white letters on blue)... this is when the DUI plate, red letters on yellow, started
      1968 (red letters on white)
      1971 (black letters on yellow)

      Only 4 years after doing the OH DUI plate in '67, OH did their own black on yellow.
      You would think that OH, being OH itself and politically leaning the same exact way, would have considered that when deciding on what color to brand all of its citizens' vehicles with! :-P

    32. Re:Would I? by morethanapapercert · · Score: 1

      I wonder if any of that build quality issue you mention is because of the switch from steel plates with enamel paint to aluminium plates with low-VOC paints? I know that here in Ontario, after the mandated switch to low-VOC paints, certain models of cars had massive paint fade and/or flaking issues and for about a 2 year stretch, the license plates suffered a lot of fading in the blue lettering.

      --
      I need a wheelchair van for my son. Help me get the word out. https://www.gofundme.com/wheelchair-van-for-jj
    33. Re: Would I? by Anonymous Coward · · Score: 0

      Thanks for the link. The guy makes a good case for fleet owners to use this. They can renew tabs online amd the "stickers" are automatically updated on the plate. Could be a nice labor saver for large fleets.

      Less of a case for individuals, though. Unless you're into the privacy risking features.

    34. Re: Would I? by raind · · Score: 1

      NO! Wait till itâ€(TM)s required-that should be fun.

      --
      Get up!
    35. Re:Would I? by Anonymous Coward · · Score: 0

      ONLY if it were made by Apple and forced me to use the plate during my entire ownership of the car - because profit!
      I want to be exploited by a big company.. Apple.... please exploit me!

    36. Re:Would I? by Anonymous Coward · · Score: 0

      Why, the one I have comes free with my car? How long before someone hacks it and changes it to whatever they want?

  2. Approved Messages: Let's get started ... by fahrbot-bot · · Score: 5, Insightful

    ... optionally display DMV-approved customized messages in a small font below the plate number itself.

    "Sucker on board."

    --
    It must have been something you assimilated. . . .
    1. Re:Approved Messages: Let's get started ... by Anonymous Coward · · Score: 0, Funny

      Besides, we need to keep the jobs making regular plates for all the new criminals being absorbed into Federal Prison from the Trump administration. Inmates gotta make a living too ya know, we can't all rely on Ivanka's Chinese handbags.

    2. Re:Approved Messages: Let's get started ... by R3d+M3rcury · · Score: 1

      I gotta admit, I saw "DMV-approved customized message" and went, "Ah, hell, that'll take all the fun out of it." If not for that, I'd consider getting one, just for the entertainment value.

      DMV-approved messages? Obviously, "Vote for "

  3. you forgot to add blockchain by Anonymous Coward · · Score: 0

    Because!! Thatâ(TM)s why!

  4. Maybe on an Aston Martin... by bosef1 · · Score: 5, Funny

    I would get one of these, if it let switch between other license plates that weren't registered in my name.

    1. Re:Maybe on an Aston Martin... by Immerman · · Score: 1

      I'm trying to think of what other possible purpose is served for it to have an electronic screen at all, and am coming up blank. None of the other gizmos would seem to benefit from it, and it's not like you spend much time looking at your own license plate.

      Now, an e-ink "bumper sticker" I could see - but a license plate? I can't think of any use that wouldn't seem right at home in a James Bond movie.

      --
      --- Most topics have many sides worth arguing, allow me to take one opposite you.
    2. Re:Maybe on an Aston Martin... by El+Cubano · · Score: 2, Insightful

      I'm trying to think of what other possible purpose is served for it to have an electronic screen at all, and am coming up blank

      Suppose you manage a large vehicle fleet, like UPS, FedEx or a large trucking company. Having something like this would be very handy as it would allow you integrate some handy location tracking, along with perhaps the ability to blank the plate if the vehicle is stolen (makes it it stick out more to law enforcement, for example). You already have to track your vehicle locations and something like this has the potential to simplify the whole operation since the DMV-registered plate identifier would automatically be associated with the device providing the location data. No need to manually enter things like plate identifiers into the fleet management software any longer.

      People are going crazy about the price and privacy implications, but I cannot really think that the maker of this is targeting individuals. That would simply not make sense.

    3. Re:Maybe on an Aston Martin... by Anonymous Coward · · Score: 0

      Maybe so I can have a button that lets me skip pass toll booths.

      By skip, I mean, alter my plate to read HAHAHAHA....

    4. Re:Maybe on an Aston Martin... by Anonymous Coward · · Score: 0

      You already have to track your vehicle locations and something like this has the potential to simplify the whole operation since the DMV-registered plate identifier would automatically be associated with the device providing the location data. No need to manually enter things like plate identifiers into the fleet management software any longer.

      $700 + $7x12 per car per year to trim one field out of a database. Brilliant.

    5. Re: Maybe on an Aston Martin... by Malc · · Score: 5, Insightful

      All good points, but ummm, why would you want that in the license plate? Put this inside the vehicle where itâ(TM)s secure, isnâ(TM)t exposed to the elements and wonâ(TM)t have accidental knocks. A digital screen is great if you need to change the contents, but s license plate never changes, so whatâ(TM)s the point?

    6. Re: Maybe on an Aston Martin... by Vegan+Cyclist · · Score: 2

      Exactly, not to mention it's pretty trivial to swap a new plate (and leave the fancy GPS plate in the trash behind.)

    7. Re:Maybe on an Aston Martin... by Nethead · · Score: 1

      I think there's an app for that.

      --
      -- I have a private email server in my basement.
    8. Re:Maybe on an Aston Martin... by jrumney · · Score: 4, Informative

      Suppose you manage a large vehicle fleet, like UPS, FedEx or a large trucking company. Having something like this would be very handy

      I can certainly see how a large fleet could use electronic tags to fraudulently avoid a lot of vehicle tax, but for genuine tracking needs, the Telematics boxes they already use are probably a lot more cost effective. Its been a few years since I checked the specific details, but low bandwidth data plans in bulk for IoT and Telematics usage can be had for less per year than this is charging per month.

    9. Re:Maybe on an Aston Martin... by Peter+P+Peters · · Score: 2

      Suppose you manage a large vehicle fleet, like UPS, FedEx or a large trucking company.

      Then you probably already have this. Most fleets I know have GPS tracking, dash-cam and cab-cam already.

    10. Re:Maybe on an Aston Martin... by Anonymous Coward · · Score: 0

      Large fleets like UPS, FedEx and company cars already have trackers that already show the boss/management where you are. If you blank the plate when it gets stolen the criminals will just start carrying around replacements.

    11. Re:Maybe on an Aston Martin... by Mashiki · · Score: 4, Informative

      No point for truck companies, they're all hooked up and satellite or cell linked. They all must have e-logbooking as well at least here in North America, been like that mandated as law since early this year(was mandated and all companies given 2 years to come into compliance). The DMV can pull it right from the transponder on the truck and know every road, side-road, and rest area you've hit. The big truck companies have for over a decade known exactly where their vehicles and trailers are at all times, it's one of the reasons why trailer and tanker theft is so low now. On top of that it hold no value to a trucking company or delivery company in terms of say toll roads, since you have to use a transponder. You can get one from a universal billing company for $10-15/mo that works in every state, every toll road/bridge in north america.

      As for your question on plates? No point. Fleet vehicles use fleet plates, no sticker required on those. The permit tag goes on the drivers side of the truck, if it's fleet owned they put a new one on when it goes in for maintenance. If it's privately owned? You hit your local DMV office's website, and they send it in the mail, you print off a copy for your truck and wait for it. Or just input the new code into your elogbook and all the certification work is done just like that.

      --
      Om, nomnomnom...
    12. Re:Maybe on an Aston Martin... by dwillden · · Score: 1

      Or better, have your GPS tracker, already available at a much lower cost, hidden on the vehicle, in a not so easily removed location. And tied into the ignition system so rather than just blank the license plate, and hope a police officer sees it, you just trigger a lockdown. Kill the ignition as soon as the vehicle is reported missing and lock the door(s) into the cargo compartment. Far simpler, far quicker for recovery, much cheaper, less prone to breakage or theft.

      --
      I'm too lazy to compose a creative sig.
    13. Re: Maybe on an Aston Martin... by jittles · · Score: 1

      All good points, but ummm, why would you want that in the license plate? Put this inside the vehicle where itâ(TM)s secure, isnâ(TM)t exposed to the elements and wonâ(TM)t have accidental knocks. A digital screen is great if you need to change the contents, but s license plate never changes, so whatâ(TM)s the point?

      The point is the RFID and the GPS tracking of your vehicle, silly! For when cell phone tracking isn't enough, the government needs a way to track you without having to get a warrant

    14. Re: Maybe on an Aston Martin... by AmiMoJo · · Score: 1

      On the plus side you might get a free rugged daylight-readable large format screen with GPS receiver and cellular modem next time you go dumpster diving.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    15. Re: Maybe on an Aston Martin... by Wrath0fb0b · · Score: 1

      You're not factually wrong, but I do think you are overestimating the intelligence of the kind of people that would steal a delivery truck.

      The idea of being able to remotely change the content to "~STOLEN~" is itself is a neat idea.

    16. Re:Maybe on an Aston Martin... by CrimsonAvenger · · Score: 1

      along with perhaps the ability to blank the plate if the vehicle is stolen (makes it it stick out more to law enforcement, for example).

      Which just means that car thieves will swap the plates with another car right after they steal your car. Then the police can go chasing that other vehicle while they drive your car to a chop-shop or wherever....

      --

      "I do not agree with what you say, but I will defend to the death your right to say it"
    17. Re: Maybe on an Aston Martin... by mjwx · · Score: 1

      All good points, but ummm, why would you want that in the license plate? Put this inside the vehicle where itâ(TM)s secure, isnâ(TM)t exposed to the elements and wonâ(TM)t have accidental knocks. A digital screen is great if you need to change the contents, but s license plate never changes, so whatâ(TM)s the point?

      Not inside the cabin, the min wage flunkie can play with it when it's there. Hook it up to an ODB II port on the inside of the engine bay... Like UPS and countless other logistics companies already do (in fact tachometers are required by law on lorries here in the EU).

      --
      Calling someone a "hater" only means you can not rationally rebut their argument.
    18. Re: Maybe on an Aston Martin... by GoTeam · · Score: 1

      I'd just use a marker to write the word "~NOT~" above "~STOLEN~". Then I'd have my very own delivery truck! Think of all the friends I could help move

    19. Re: Maybe on an Aston Martin... by Anonymous Coward · · Score: 1

      You're not factually wrong, but I do think you are overestimating the intelligence of the kind of people that would steal a delivery truck.

      The idea of being able to remotely change the content to "~STOLEN~" is itself is a neat idea.

      You said as if this kind of thing would come with a built-in security. That's an add-on feature which would increase the price tag! Besides, it wouldn't be as secure as you think.

      By the way, why don't people think about in case of an accident that damage the plate? That would be another $700 just to get a new plate plus you can't drive the car for a while until you can get a new one.

      It is very similar to a car with rear sensors. My friend has a car with rear sensors. Someone ran into the back of his car and bend the rear bumper portion where one of the sensor is. As a result, the sensor is pointing downward instead of to the back. That causes his car to break itself when he is trying to go backward because the sensor is seeing the road as an obstacle. The repair cost is about $3.5k because the whole bumper needs a replacement plus wiring. Convenience comes with a prize.

    20. Re:Maybe on an Aston Martin... by Anonymous Coward · · Score: 0

      I can already put location tracking in my vehicle... For less than $700

    21. Re:Maybe on an Aston Martin... by cob666 · · Score: 1

      I'm trying to think of what other possible purpose is served for it to have an electronic screen at all, and am coming up blank.

      The ONLY thing I can come up would be either a car dealer or a fleet service where the plates only go on cars that are going to be on the road. You could have 'ePlates' on all the cars and have a plate number transferred to the fleet vehicle you are taking out that day.

      But the bigger downside is having to replace the plate if a rock hits it (especially in states that require both front and rear plates) as well as the fact that if anyone as much as taps your car from behind you're going to have to replace your shattered plate.

      --
      Do what thou wilt shall be the whole of the Law - Aleister Crowley
    22. Re: Maybe on an Aston Martin... by Anonymous Coward · · Score: 0

      You have to be completely unfamiliar with the concept of lisence plates to not realize that you want to change the plate (digital or otherwise) of a stolen vehicle ASAP.

    23. Re:Maybe on an Aston Martin... by Anonymous Coward · · Score: 0

      Suppose you manage a large vehicle fleet, like UPS, FedEx or a large trucking company. Having something like this would be very handy

      And how much do you think FedEx would be willing to pay for a complete list of all UPS's deliveries, pickups, routes, time spent at locations, and anything else this thing tracks?

    24. Re: Maybe on an Aston Martin... by Obfuscant · · Score: 1

      with GPS receiver and cellular modem next time you go dumpster diving.

      Remind me, what is the term for someone making a fake call to get SWAT to descend on someone innocent? You'd want to do that to yourself?

      In reading the summary, I'm surprised that he'd think that cops can't tell the difference. Most license plates I know of today use color, even if it is just the stickers to show expiration dates. A grayscale e-ink license plate will stand out like a sore thumb.

    25. Re: Maybe on an Aston Martin... by Obfuscant · · Score: 1

      That causes his car to break itself when he is trying to go backward

      Sounds like the car is already broken. Maybe he should get it fixed? Then it will just lay on top of the TV and look sad.

  5. I don't understand by JeffOwl · · Score: 4, Interesting

    Why would anyone do this?

    1. Re:I don't understand by Anonymous Coward · · Score: 0

      They're an idiot?

    2. Re:I don't understand by ark1 · · Score: 5, Interesting

      Let me see - privilege of getting your data collected, the chance of it failing so that you have no licence plate. What happens if you don't pay the monthly fee? Would they kill it in the middle of a ride?

    3. Re:I don't understand by Anonymous Coward · · Score: 0

      Because "new", "convenient", too lazy to simply have a non-license plate-based tracker built into the car, whatever.

      This is geekery: Applying technology for the sake of being one of the first idiots with the new tech just so you can show off to your fellow geeks, make the rounds on the party circuit, whatever. People will do this whether it's a good idea or not. Plenty of times it's harmless, and you'll see soon enough whether it's a good idea. This, this isn't harmless. Reasons why left as an exercise.

      Why trust a commercial company? Because America, where they're desperate to trust someone, anyone, it just can't be the government. And why not, if they screw you over that's really your fault because huckster culture.

    4. Re:I don't understand by ShanghaiBill · · Score: 2

      Because "new", "convenient"

      How is it "convenient"? What is the benefit to the user?

      too lazy to simply have a non-license plate-based tracker built into the car, whatever.

      If you carry a cell phone, you already have a tracker.

    5. Re:I don't understand by AHuxley · · Score: 1

      The same reason people pay for special license plates and thinner license plates...

      --
      Domestic spying is now "Benign Information Gathering"
    6. Re:I don't understand by LynnwoodRooster · · Score: 2

      You can be like James Bond and push a button (there's an app for that!) that changes the plate! Think of how cool that could be...

      Or not.

      --
      Browsing at +1 - no ACs, I ignore their posts. So refreshing!
    7. Re:I don't understand by Anonymous Coward · · Score: 0

      The "clear and compelling" reason to use these is obvious...for the state. They just never got around to dreaming up a plausible enough fake reason for YOU to want them (Save 10 seconds a year attaching stickers to your plates! Watch a livestream of your exhaust pipe on your phone!). If enough idiots bought these voluntarily today, it would have been much less abrupt and scary when they inevitably try to force them on everyone a few years from now.

    8. Re:I don't understand by Dan541 · · Score: 1

      So that it can blank your number plate when speeding.

      --
      An SQL query goes to a bar, walks up to a table and asks, "Mind if I join you?"
    9. Re:I don't understand by msauve · · Score: 1

      "Why would anyone do this?"

      Might as well ask why anyone would sign up for the Bookface. To be part of the in-crowd and prove you're on the clueless edge of technology!

      --
      "National Security is the chief cause of national insecurity." - Celine's First Law
    10. Re:I don't understand by Anonymous Coward · · Score: 0

      I don't understand either, but then people buy iPhones too...

    11. Re:I don't understand by Anonymous Coward · · Score: 0

      How is it "convenient"? What is the benefit to the user?

      "Oh ye of little faith. How can you ask that? This is the future!"
      IOW, we don't know how it'll benefit YOU, but it'll benefit US because VCs will shower us with cash and we can sell the data and everything. To law enforcement, for starters, but lots of other parties too.

      This isn't the first time, and won't be the last, that some idiot company comes up with an idiot scheme with no actual upside for the paying customer. But hey! Gadget!!1!elebenty!

      What was it again with that $400 thing to press juice out of a very expensive juice box? Plenty of VC money in that one. And people still stumped up for it, too. Not enough to keep the company afloat, but some people really did.

      If you carry a cell phone, you already have a tracker.

      Yeah, but you don't have access to the tracking information. Besides, that doesn't help if the object is to track the car, say should it get stolen.

    12. Re:I don't understand by Anonymous Coward · · Score: 0

      i think that's the idea the governments (and the greedy businesses coming up with these scams) have in mind. pay up or lose (or lose use of) your asset.

    13. Re:I don't understand by Anonymous Coward · · Score: 0

      If you carry a cell phone, you already have a tracker.

      Yes, but with Google you get services in exchange for your privacy, with these guys you pay them to take your privacy.

    14. Re:I don't understand by Anonymous Coward · · Score: 0

      Because they're either
      1) Seriously retarded sheeple, or total mommy coddled teat suckers
      2) Love getting surveilled and controlled and taxed by the State and Corporations
      3) Fucking insane

      Go search "Larken Rose"...
      Learn about "The Tiny Dot"...

      Then, maybe, if you're lucky, you'll begin to understand why all this stuff is bullshit and needs to end.

    15. Re:I don't understand by Zontar+The+Mindless · · Score: 1

      Never heard of the guy before today, and it turns out there's a really good reason for that--he's a wacko.

      The worst of Objectivism *and* Creationism rolled up into one tidy package, pretty much. So, yes, a nutjob, pretty much.

      See also: Pseudolaw.

      --
      Il n'y a pas de Planet B.
    16. Re:I don't understand by Anonymous Coward · · Score: 0

      The same reason people pay for special license plates and thinner license plates...

      Special plates are a way to think you're cool.

      Thinner plates? No idea what you mean.

    17. Re:I don't understand by stealth_finger · · Score: 1

      Go search "Larken Rose"... Learn about "The Tiny Dot"...

      That was possibly one of the most stupid and willful misrepresentations I've ever seen.

      --
      Wanna buy a shirt?
      https://www.redbubble.com/people/stealthfinger/shop?asc=u
    18. Re:I don't understand by Anonymous Coward · · Score: 0

      what it means to voluntarily hand over so much personal location data to a single company.

      So that they can pay road taxes on the miles traveled within the State of California, billed by a private company so that no outrage ensues against the elected officials. Everybody loves road taxes with tracking.

    19. Re:I don't understand by thegarbz · · Score: 1

      the chance of it failing so that you have no licence plate

      That sounds like a plus.

    20. Re:I don't understand by hey! · · Score: 1

      I guess for the same reason people pay good money for "smart speakers".

      --
      Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
    21. Re:I don't understand by argStyopa · · Score: 1

      Because, like so many things today, it's another way to signal your wealth.

      I'd asked a couple of people in my office that constantly are carrying around $6 coffees in branded cups if they'd be willing to save $1 or even $2 per cup if they had to carry it around in a McDonald's cup...both said no.

      --
      -Styopa
    22. Re:I don't understand by Anonymous Coward · · Score: 0

      It's true... people stupidly subjugate themselves to Rulers for no reason other than the would be Ruler standing up and saying "I am your Ruler, Do my bidding, Or I will jail you".
      It's completely laughable.
      Free yourselves.

    23. Re:I don't understand by Anonymous Coward · · Score: 0

      They're also idiots for not demanding that
      - Manufacturers produce products without say... cellular baseband backdoor control planes in them.
      - Cellular carriers do not collect and do not give / sell location and call records and call content to governments and other spying and datamining entities including corporations.

      You all have the power to do this, you all just have to demand it.

      Instead you all just keep taking whatever Governments and Corporations shove up your ass.

      Until you all rise up and demand, you have no right to complain.

    24. Re:I don't understand by Zontar+The+Mindless · · Score: 1

      Let me break this to you as gently as I possibly can:

      One of these days—should you ever grow up—you'll come to realise that Larken is not merely full of horseshit, he's full of enough horseshit to rival the output of a cavalry regiment.

      --
      Il n'y a pas de Planet B.
    25. Re: I don't understand by Anonymous Coward · · Score: 0

      Wait a minute, when was the last time Apple profited from user data? Surely you mean Android users? Google/Android users seem like a better comparison to would be digital license plate users.

    26. Re:I don't understand by Obfuscant · · Score: 1

      That sounds like a plus.

      If you think that being pulled over and going through a felony-stop for not having a license plate is a "plus".

    27. Re:I don't understand by Obfuscant · · Score: 1

      If you carry a cell phone, you already have a tracker.

      People sometimes forget where they parked, or need to find out where their SO parked it. Finding a misplaced car is a useful ability, for some.

      If you carry a cell phone, it's tracking you, not your car. If you can't find yourself, you have more serious problems than just finding yourself.

    28. Re:I don't understand by thegarbz · · Score: 1

      If you think that being pulled over and going through a felony-stop for not having a license plate is a "plus".

      That will be resolved when the very first person gets pulled over and subsequently sues the government.

      On a plus side going through a revenue raising camera becomes a lot more fun.

  6. Price too high by muphin · · Score: 1

    im sorry but $700 for a waterproof e-ink tablet... is what you are paying for...
    this is stupid, the price should be below $100, expecially if they want to mass produce it.. AND covered by rego costs.
    and as you have the SAME result with a metal plate, with NO monthly fee, anyone who buys this is plain idiotic and is just doing it for attention.

    --
    It's not a typo if you understood the meaning!
  7. So let me get this straight-- by Chris+Mattern · · Score: 4, Insightful

    You not only agree to be tracked everywhere you drive, but you pay $700 plus a monthly fee for the privilege? Are you sure you heard them right?

    1. Re:So let me get this straight-- by Anubis+IV · · Score: 1

      Surely the fact that eInk displays are far more prone to breaking and being hacked than the sheets of metal they’re replacing is a feature, right?

      If you’re willing to throw money away like this, why not just go the Steve Jobs (yes, he really did this) route of leasing a new car every few months so you can take advantage of the no-plates grace period that comes with new cars in California, that way you don’t need any plates at all?

    2. Re:So let me get this straight-- by Anonymous Coward · · Score: 0

      You not only agree to be tracked everywhere you drive, but you pay $700 plus a monthly fee for the privilege?

      But enough about the new iPhones.

    3. Re:So let me get this straight-- by Anonymous Coward · · Score: 0

      There's no benefit for private citizens, the point of this is for commercial fleet customers where it would be beneficial for the license plate to be able to change with the driver of the car, and the company gets the associated tracking information. They're probably paying this much anyway for other services to log & track which driver is taking which car when and where, this automates a lot of that data collection.

    4. Re:So let me get this straight-- by Calydor · · Score: 1

      Isn't the license plate supposed to go with the CAR, not the DRIVER?

      --
      -=This sig has nothing to do with my comment. Move along now=-
    5. Re:So let me get this straight-- by gravewax · · Score: 1

      you can't change license plates with the vehicle, it is the vehicle that is registered not the driver, swapping plates would be illegal.

    6. Re:So let me get this straight-- by dwillden · · Score: 1

      The only time a plate follows a driver is a Dealer Plate, and that's really the business not the driver. Otherwise the plate is the car's registration proof, not the drivers. Plates don't follow drivers, not even in large fleets.

      --
      I'm too lazy to compose a creative sig.
    7. Re:So let me get this straight-- by Anonymous Coward · · Score: 0

      Why do they have a no-plate period in California?

      That cannot be needed for anything. Everywhere else in the world, you buy a new car - there are plates on it. The dealer put it on for you, it is part of the "make-it-ready" work that dealers do. Remove transport protections from the factory, top up fluids, do any customization you ordered (fancy stereo perhaps) and put on the plates. They have a small cache of valid plates at the dealership.

      Can't put a car on the public road without plates. No exceptions. If you build your own car, you go get a temporary plate before any road test.

    8. Re:So let me get this straight-- by Chris+Mattern · · Score: 1

      Depends on the state. In my own state of Viriginia, the plates belong to the owner, not the car. If you sell your car, you keep the plates (and possibly reregister them to your new car). The buyer has to get his own plates for the car he just bought.

    9. Re:So let me get this straight-- by nate_in_ME · · Score: 1

      In Michigan, they do it a bit differently.... If you are getting a new plate from the dealer, they put a temporary plate in the back window that gives them time to process all the paperwork and get a valid plate from the state for that vehicle. In all other cases, you have a "transport exception" - the way it was described to me is as long as you have the paperwork showing you just bought the vehicle, you can transport it from the place of purchase to your home without a physical plate attached. In my case, I bought my new car roughly 45 minutes from home, and the plate I was transferring was on my old car at home (it wasn't worth enough to bother trading it in). I left the dealer, drove home, and moved the plate onto the new car.

    10. Re:So let me get this straight-- by Calydor · · Score: 1

      TBH that sounds like a backwards way of doing it. The driver has (or at least, should have) a driver's license to show on request. The license plate should link to the specific car it was registered (licensed) to, eg. blue Toyota Corolla from 2001, not suddenly swapped over to a white Ford Escort from 1993 because the owner felt like it.

      --
      -=This sig has nothing to do with my comment. Move along now=-
    11. Re:So let me get this straight-- by Chris+Mattern · · Score: 1

      Of course the driver has a driver's license, and the license plate is registered to a specific vehicle. However, when the vehicle is sold, the plate follows the owner, not the vehicle, and it ceases to be registered to that vehicle (which is why every vehicle sale has to reported to the state). Plates can be reregistered to another vehicle at the owner's discretion; as you say, you can swap the plates from a blue 2001 Toyota Corolla to a white 1993 Ford Escort provided you own both cars, but you can't do this without filing the proper forms with the DMV, This is of course tracked by the state and any vehicle operated on the public roads must have a valid set of plates registered to it (unsold cars sitting on dealer lots have no plates since they aren't being driven).

    12. Re:So let me get this straight-- by Calydor · · Score: 1

      Alright, then we agree so far. The GP I originally replied to was talking about moving plates around between trucks depending on who was driving said truck on a given day.

      --
      -=This sig has nothing to do with my comment. Move along now=-
    13. Re:So let me get this straight-- by Chris+Mattern · · Score: 1

      Maybe where you live, but not here. The plates have to be registered to a specific vehicle, but they can be reregistered to another vehicle, and when you sell the vehicle, the plates are unregistered from the vehicle and stay with you. A set of plates can, and often does, move from vehicle to vehicle as the owner sells an old one and buys a new one, using the old plates on the new car saving the cost of new plates (but not the registration fees).

    14. Re:So let me get this straight-- by legojenn · · Score: 1

      That doesn't work well in places like the US, Canada and Australia where provincial, state and territorial governments maintain vehicle registries. People move across jurisdictions, so do vehicles. A car that I inherited a couple of years ago was initially registered in BC, then Ontario, now Quebec. Plates that follow vehicles might work in unitary states or federations where the registry is ru by the federal government.

      --
      I make a reasonable middle-class wage by going to work and not spamming blogs with scams.
  8. Government is such a shit organization... by Anonymous Coward · · Score: 0

    * Too much money for tool little return; that's government, all right.

    * "chip that allow me to see where my car is at any given moment". Pissing in your mouth and telling you it's rain; that's Government, all right.

    1. Re:Government is such a shit organization... by Desler · · Score: 1

      Except the makers of this aren't the government, goober.

  9. They can pay me $700/month... by Anonymous Coward · · Score: 0

    For $700/month they can have my plates and the whole back of my van e-inked to advertise whatever they like!

  10. Why would anyone do this? by Anonymous Coward · · Score: 0

    Your summary lists a bunch of reasons not to get one of these (high price, monthly fee, tracked, etc), but you don't list a single positive feature, and I can't envision any. It seems to be all negatives without a single positive.

    1. Re: Why would anyone do this? by Anonymous Coward · · Score: 0

      Sounds like a solid Business plan. Need to start the ICO asap.

    2. Re: Why would anyone do this? by LynnwoodRooster · · Score: 1

      Too late - I already have PlateCoin locked up...

      --
      Browsing at +1 - no ACs, I ignore their posts. So refreshing!
    3. Re: Why would anyone do this? by Wycliffe · · Score: 1

      The best reason I can come up with would be swapping out plates but other that criminals, not sure who needs or wants that ability. Possibly some sort of car dealer or interstate truck.
      Another possible reason might be to have the ability to turn off your plate while parked but not even sure if that is legal.

    4. Re: Why would anyone do this? by dgatwood · · Score: 2

      Another possible reason might be to have the ability to turn off your plate while parked but not even sure if that is legal.

      A more useful trick would be to use a bit of machine vision to detect what color the traffic light is and then turn it off if the intersection is listed in a red light camera database....

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    5. Re: Why would anyone do this? by stealth_finger · · Score: 1

      Another possible reason might be to have the ability to turn off your plate while parked but not even sure if that is legal.

      A more useful trick would be to use a bit of machine vision to detect what color the traffic light is and then turn it off if the intersection is listed in a red light camera database....

      What, so you can jump the light without getting caught by anything but the car that t bones you?

      --
      Wanna buy a shirt?
      https://www.redbubble.com/people/stealthfinger/shop?asc=u
    6. Re: Why would anyone do this? by dgatwood · · Score: 1

      See also:

      • Red light cameras that issue citations for rolling right turns
      • Red light cameras that issue citations for speed limit violations (in states where speed cameras are legal)
      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

  11. It's predicated on a governmental system by Anonymous Coward · · Score: 0

    That's a stupid retort. The whole thing is premised on a shit governmental system.

    1. Re:It's predicated on a governmental system by Peter+P+Peters · · Score: 2

      That's a stupid retort. The whole thing is premised on a shit governmental system.

      You're premised on a governmental system, goober

  12. I would steal it by pablo_max · · Score: 3, Insightful

    Seriously... Free e-ink display!! I would totally steal your number plate.
    I just need like 20 plates to make one big screen. Then I can read my kindle from my sofa whilst it's on my wall. Perfect.

  13. Maybe. by Anonymous Coward · · Score: 0

    I don't want to pay extra money to put a GPS tracking device on my car. I bet they will start issuing speeding citations based on these devices.

    However, it might be something a parent would want to put on their teenage child's car. Hopefully in exchange for a discount on the car insurance.

  14. BeauHD -- DIGITAL logo =/= digital tech by Anonymous Coward · · Score: 1

    This story was posted with this Slashdot-icon:

    https://a.fsdn.com/sd/topics/t...

    This graphic is the logo for Digital Equipment Corporation (DEC). This company was a Really Big Deal decades ago - in fact, I bet a lot of Slashdot readers were formerly employed by DEC. Citation needed?

    Although the DEC logo uses the word "digital", it does not represent all things that are digital. Putting this label on a story about something "digital" is like putting Mickey Mouse ears on any story involving animation. It's just not correct, and it's a bit abrasive to the brain.

    Could the editors stop using this icon unless it's a story related to the Corporation Fomerly Known as DEC?

    1. Re:BeauHD -- DIGITAL logo =/= digital tech by Anonymous Coward · · Score: 0

      RTFA, the plates are powered by miniature AXP boards, that's why they're $700. You're feeling a little foolish now, huh?

      (Just kidding)

    2. Re:BeauHD -- DIGITAL logo =/= digital tech by Megane · · Score: 1

      I think the submitters are choosing that when submitting to the firehose. The "editors", as usual, don't notice and don't edit it.

      --
      #naabhaprzrag, #sverubfr-000, #agi-fcbafberq, negvpyr[pynff*=' negvpyr-ary-'] { qvfcynl: abar !vzcbegnag; }
    3. Re:BeauHD -- DIGITAL logo =/= digital tech by Anonymous Coward · · Score: 0

      Next best thing to make money while asleep: Getting paid to play editor on slashdot.

      On another note: Man, someone petition whoever-has-the-IP (hp? hpe? intel?) to open source AXP already.

    4. Re:BeauHD -- DIGITAL logo =/= digital tech by Anonymous Coward · · Score: 0

      Are you playing?

      That digital logo is a company logo that has nothing to do with the story.

    5. Re:BeauHD -- DIGITAL logo =/= digital tech by Zontar+The+Mindless · · Score: 1

      Look again. That's not BeauHD.

      --
      Il n'y a pas de Planet B.
    6. Re:BeauHD -- DIGITAL logo =/= digital tech by Anonymous Coward · · Score: 0

      I know it's probably not deliberate, but TBH I'm half interpreting it as a joke by now. Then again, "digital" as a real category would be pretty vague.

  15. Money flow is in the wrong direction by Tjp($)pjT · · Score: 2

    With the data they are collecting they should be paying your vehicle registration, maybe the vehicle insurance. And if you’re an influencer maybe your car payments. They are collecting a lot of valuable data. They should be paying you.

    --
    - Tjp

    I am in wallow with my inner money grubbing capitalistic pig. ... Oink!

    1. Re:Money flow is in the wrong direction by Anonymous Coward · · Score: 0

      Yup, if they offered to pay me about 20k up front + my vehicle inspection and registration fees, plus my gas bill, then I might consider using this.
      Otherwise, they can f*** right off.

  16. I'd do it - for a prepaid right to speed... by gavron · · Score: 1

    I would GLADLY pay $700 if
    - the license plate means I will not be stopped for merely exceeding the posted speed limit. I've "prepaid my fine" and so long as I'm not in an accident the license plate is a license to exceed that limit.
    - I can display messages at my heart's content, so if the person behind me doesn't understand safe following distances I can smartphone-app a message to the license plate... something polite.... of course.

    Other than those two options, LoJac is a lot cheaper, and a hard physical license plate can *NEVER* fail, so I won't be stopped for not having a plate. An electronic one has a great-than-zero chance so the odds are infinite that they WILL fail. I don't want to be stopped.

    E

    1. Re:I'd do it - for a prepaid right to speed... by Anonymous Coward · · Score: 0

      Don't worry about an e-ink plate failing. This idea is stupid in so many ways, but risk of failure is not one of them. When e-ink fails, the display sticks with whatever was on it when power was lost. It becomes an unchanging fixed display. Which is perfectly ok for a licence plate. Traffic cops won't object.

    2. Re:I'd do it - for a prepaid right to speed... by stealth_finger · · Score: 1

      I would GLADLY pay $700 if - the license plate means I will not be stopped for merely exceeding the posted speed limit. I've "prepaid my fine" and so long as I'm not in an accident the license plate is a license to exceed that limit. - I can display messages at my heart's content, so if the person behind me doesn't understand safe following distances I can smartphone-app a message to the license plate... something polite.... of course.

      So not only do you want carte blanche for speeding you also want to operate this thing while driving to send snarky messages? And have the gall to mention the safe (or not) habits of others.

      --
      Wanna buy a shirt?
      https://www.redbubble.com/people/stealthfinger/shop?asc=u
  17. Comment removed by account_deleted · · Score: 1

    Comment removed based on user account deletion

  18. e-ink is too slow ...to avoid speed cameras by kiviQr · · Score: 1

    e-ink is too slow to switch license number upon the flash from the speed camera - so what is the point?

    1. Re:e-ink is too slow ...to avoid speed cameras by ayesnymous · · Score: 1

      But if you know where the cameras are...

    2. Re:e-ink is too slow ...to avoid speed cameras by Anonymous Coward · · Score: 0

      Use the GPS tracking and a speed camera database to switch it earlier.

    3. Re:e-ink is too slow ...to avoid speed cameras by Gilgaron · · Score: 1

      A polarized filter might work well over e-ink to make it invisible at various angles, though

  19. Keeping hands clean ... by drnb · · Score: 4, Funny

    I don't understand. Why would anyone do this?

    Well today I had the experience that would encourage many to embrace this new high tech solution. Today I had to find a screw driver and remove the four screws securing the license and its frame to the car. I had to wipe the license with a wet towel to remove some of the grime before putting a new registration sticker on top of the old, then going through the misery of aligning screws with threads four times to reattach everything.

    All of this annual ugliness could be performed much more elegantly digitally. The DMV charges my credit card, the charge clears, it then could send an updated registration sticker image to the digital plate for its display.

    $700 at time of car purchase and $84 a year thereafter, worth it to avoid the preceding messiness.

    1. Re:Keeping hands clean ... by Anonymous Coward · · Score: 1

      I earn just on $250k a year and not even I think $700 and $84 a year is anywhere close to being worth enough just saving 5 mins.

    2. Re:Keeping hands clean ... by Zaelath · · Score: 4, Insightful

      Or you know, you could just stop the ridiculous practice of applying licence stickers when the cops all have number plate scanners and can tell if your rego is up to date without them.

    3. Re:Keeping hands clean ... by LynnwoodRooster · · Score: 2

      Now if we can just get a fully digital windshield so we don't have to clean that too, that could save all the effort of pressing that little wiper lever. That has to be worth a few hundred a year!

      --
      Browsing at +1 - no ACs, I ignore their posts. So refreshing!
    4. Re:Keeping hands clean ... by Anonymous Coward · · Score: 0

      you either have way to much money or you don't understand money management. for that to be worth it to me I would need to be on at least $500 an hour. but then if I was on that rate I would just get someone else to change the plate for me anyway.

    5. Re:Keeping hands clean ... by whoever57 · · Score: 1

      Or you could just discard the frame, so that you no longer need to unscrew anything in order to apply the new sticker.

      --
      The real "Libtards" are the Libertarians!
    6. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      Automatic wipes are already standard on most new vehicles ;)

    7. Re:Keeping hands clean ... by Anonymous Coward · · Score: 1

      Why do you need to do that? I take an alcohol wipe down to the garage, wipe the old sticker clean, and put the new sticker on top. Done in a few seconds. Is your frame covering your sticker? Why the hell do you have a frame if you're just going to complain about the work it's creating for you?

    8. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      "through the misery of aligning screws with threads four times to reattach everything."
      This is either hyperbole or you are retarded, but from the rest of your post I am leaning towards the latter

    9. Re:Keeping hands clean ... by dryeo · · Score: 3, Informative

      $500 fine here if you don't have the sticker on the plate. Doesn't matter if you have it with you, once the expiry date passes, you better hope for a nice cop who lets you put it on right then.

      --
      https://en.wikipedia.org/wiki/Inverted_totalitarianism
    10. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      This is sarcasm. The op said many, not himself.

    11. Re:Keeping hands clean ... by religionofpeas · · Score: 3, Funny

      If they can't change the rules to something more sensible using modern standards, what makes you think you won't be required to put a sticker on your e-plate ?

    12. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      Next time move the sticker over a little so you don't have to remove the frame. It's not that hard.

    13. Re:Keeping hands clean ... by Billlagr · · Score: 1

      We here (Victoria, Australia) did just that maybe 2-3 years ago. No more stickers on passenger vehicles, although I think trucks still require them.

    14. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      You donâ(TM)t need to use a screwdriver to put on a sticker you schmuck. I know you donâ(TM)t have a cover over the sticker because you said itâ(TM)s covered in grime.

    15. Re:Keeping hands clean ... by dwillden · · Score: 1

      Umm use your thumb to wipe the grime off no need for a wet cloth, and why do you need to remove the plate to put a new annual sticker on it?

      --
      I'm too lazy to compose a creative sig.
    16. Re:Keeping hands clean ... by tehcyder · · Score: 1

      the misery of aligning screws with threads four times

      Jesus H Christ on a tricycle, that is pathetic.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    17. Re:Keeping hands clean ... by Anonymous Coward · · Score: 0

      Yep. We did the same here in the UK 3-4 years ago.
      Once again, the USA is behind the times.

    18. Re:Keeping hands clean ... by Anonymous Coward · · Score: 0

      Woosh?

    19. Re:Keeping hands clean ... by oobayly · · Score: 1

      the misery of aligning screws with threads four times

      I guess I'm the only one who read that post as being sarcastic. That line was the clincher for me.

    20. Re:Keeping hands clean ... by DethLok · · Score: 1

      We (Western Australia) got rid of rego stickers about a decade ago :)
      About a decade before that we got rid of useful into like the make & model of the car that used to be on the rego sticker, handy if you were wondering 'what the hell kind of car is THAT?' when gazing at a parked Iso Rivolta.

    21. Re:Keeping hands clean ... by Billlagr · · Score: 2

      One of the reasons given was to save costs. None of those savings seems to have filtered down. I am shocked and dismayed that this has not happened. Shocked I say!

    22. Re:Keeping hands clean ... by swb · · Score: 1

      No lie, I bought the new sticker and forgot to put it on (I think it was pouring rain when I bought the sticker, otherwise I do it in the city hall parking lot).

      A month later I get a ticket for expired tabs parked in a city-owned lot. I tried to fight it -- I had the registration date-stamped by the registrar with the tabs bought before expiration, and I claimed the tabs were on the car. Since I didn't get tagged in person, I thought it was worth a try.

      The "referee" who handles these things wasn't buying it, although she did cut the fine to $100. I could have taken it to actual trial -- this was 10 years ago and I don't think the cops actually had photographic evidence then, although I'd be worried now, but $100 wasn't worth *another* day screwing around with the legal system.

    23. Re:Keeping hands clean ... by AmiMoJo · · Score: 1

      Seems like a $1 magnetic mount/alignment system would be equally effective at relieving your woes but also 1/1000th the price and free from privacy invading tracking systems.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    24. Re:Keeping hands clean ... by AvitarX · · Score: 1

      Wow, here it's only $75.00

      Also, if you get your registration updated before your court date, and show up with proof, they waive it as policy (don't even charge court fees).

      The half day for court is kinda annoying though.

      Some thing for expired liscense or insurance card (though insurance you must prove you we're actually covered on the day of the ticket or it's $2500.00)

      --
      Wow, sent an e-mail as suggested when clicking on "use classic" banner, and got a fast response that addressed my msg
    25. Re:Keeping hands clean ... by AvitarX · · Score: 1

      That'd be pretty cool

      I could move to another state and never need to worry about registering.

      --
      Wow, sent an e-mail as suggested when clicking on "use classic" banner, and got a fast response that addressed my msg
    26. Re:Keeping hands clean ... by pnutjam · · Score: 1

      Lick your thumb, swipe it over the sticker. Swipe over the sticker with a dry part of your hand, or a napkin if you want to get fancy.
      Apply new sticker over old sticker.

      All I can say is, "Your Welcome!".

    27. Re:Keeping hands clean ... by dryeo · · Score: 1

      Here the tag covers both insurance and registration, I believe the fine is mostly for lack of insurance.
      They've become harsher over the years, forgetting your license used to mean showing up at the cop shop and showing it within a week, now it's a few hundred dollar fine.

      --
      https://en.wikipedia.org/wiki/Inverted_totalitarianism
    28. Re:Keeping hands clean ... by Anonymous Coward · · Score: 0

      A co-worker once told me his fathers go to don't say the 'f' word when kids are around was, "Christ on a bike!" I've used that one ever since. :)

    29. Re:Keeping hands clean ... by R3d+M3rcury · · Score: 1

      Really? You must be a total jerk.

      I got busted a couple of weeks ago. Had the registration and sticker with me. Ended up with a $50 "fix-it" ticket.

    30. Re:Keeping hands clean ... by Anonymous Coward · · Score: 0

      those cost savings did filter down in the form of the fees not going up as fast

    31. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      I'm so happy that slashcode can't handle unicode correctly. Makes spotting the iTard schmucks easier. Why the fuck can't iOS just use a normal fucking ascii apostrophe.

    32. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      If you canâ(TM)t do the mental math to tell that you donâ(TM)t make at least $1008 an hour post tax to make up for the yearly fee I donâ(TM)t know what to tell you.

    33. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      Really? Are you sure you can or can't spot us?

    34. Re:Keeping hands clean ... by Anonymous Coward · · Score: 0

      Really hope that this comment was a bit tongue-in-cheek.

      "The misery of aligning screws..." what? Less than ten minutes of work per year and you think that's worth 700$ + annual payments every year thereafter? You must have way too much money. I've got a nice job in the valley and a relatively cheap living situation and I'm very far from ever considering that option - you must be swimming in it.

    35. Re:Keeping hands clean ... by Shotgun · · Score: 1

      Just in case this isn't sarcasm;

      Why would you have to take the license plate off the car to apply a sticker? Why would you have to wipe grime off anyplace other than where the sticker goes? If you're having this much trouble, maybe I should start an Uber like service where I have an app that will get a 12 year old to come over and put the sticker on for you.

      --
      Aah, change is good. -- Rafiki
      Yeah, but it ain't easy. -- Simba
    36. Re:Keeping hands clean ... by crgrace · · Score: 1

      I have a similar story that is even more annoying. I had my valid registration.sticker stolen off my car and got a ticket for not having the registration sticker. I tried to fight it as well. No dice. I would have had to spend a day in court and *maybe* get the fine thrown out. In the end I just paid it. So, apparently in my city you can get fined for being a crime victim.

    37. Re:Keeping hands clean ... by Anonymous Coward · · Score: 0

      Land of the free indeed.

      Sounds worse than Soviet Russia.

      Well done everyone.

    38. Re: Keeping hands clean ... by Bing+Tsher+E · · Score: 1

      Maybe they are one of those people who puts a clear plastic cover over the plate, for god knows what reason.

    39. Re:Keeping hands clean ... by legojenn · · Score: 1

      I've never understood the need for a validation sticker. Quebec stopped issuing them in the early 90s. It's not like a cop is unable to run six or seven characters and numbers in the police computer to ensure the plate is valid. They do it anyways on cars from other provinces with stickers.

      --
      I make a reasonable middle-class wage by going to work and not spamming blogs with scams.
    40. Re:Keeping hands clean ... by dryeo · · Score: 1

      $500 into the Provincial coffers, gotta keep the taxes low. Besides it's a lot easier to spot the wrong coloured sticker, or at least it was before the automatic plate readers.

      --
      https://en.wikipedia.org/wiki/Inverted_totalitarianism
    41. Re:Keeping hands clean ... by dryeo · · Score: 1

      Really? You must be a total jerk.

      I'm not the one calling people jerks for reporting the Provincial law, including the fact that I've known people to get caught without their sticker. Perhaps you shouldn't stare in the mirror so much.

      --
      https://en.wikipedia.org/wiki/Inverted_totalitarianism
    42. Re: Keeping hands clean ... by Anonymous Coward · · Score: 0

      Thatâ(TM)s ridiculous. In Australia no paperwork or stickers required. Many highway patrol cars have 4 cameras that automatically check if your license plate is expired.

    43. Re:Keeping hands clean ... by DethLok · · Score: 1

      +1 for Vaudevillian drama!

      Agreed, my rego for my 1.4 litre econocar is almost AU$700, up from what was only AU$400ish what seems like 5 years ago... Though admittedly $100 of that is for an insurance system that pays out to victims of no-fault accidents (like when someone stumbles and falls onto the road and gets run over, the driver isn't at fault, and arguably, at law, neither is the stumbling pedestrian).

      God only knows how the unemployed keep their cars registered so that they can drive to job interviews :(

      The roads I drive on are nice, though, and getting better, I will admit that. It seems that car revenue money is being spent on making the driving experience better.

    44. Re:Keeping hands clean ... by swb · · Score: 1

      Well at least you were a legitimate crime victim, I was just trying to beat the system. I legitimately didn't have the stickers on the car, although I had bought them before mine expired. I was just hoping my material proof of purchase was enough evidence to convince the referee the cop made a mistake.

      I think they just give the cops every benefit of the doubt, but I was kind of hoping that the referee would at least see I had been in keeping with the spirit of the law (buying the new stickers before the old ones actually expired) and cut me some slack.

      I stuck with my dishonest "he must have made a mistake" argument, though, and I'm guessing she just called me on my bullshit. Maybe if I had been honest and admitted I had forgotten to put them on she would have cut the fine even more or waived it but the best I got was a small reduction and the offer to forward the complaint to the city attorney for a trial.

      In retrospect, maybe I should have done that with the idea that the city attorney would have dropped the citation, knowing it would have required the cop to attend court to testify and that it was a waste of their time to fight a citation. But it's a suburban city and maybe that's exactly the kind of case they stick with, plus the cop gets paid for showing up to court.

      Either way, I was happy enough to take the reduced fine and no more BS than to potentially risk even more of my time, have to commit perjury(!) and potentially pay the full fine.

    45. Re:Keeping hands clean ... by drnb · · Score: 1

      Just in case this isn't sarcasm;

      Why would you have to take the license plate off the car to apply a sticker? Why would you have to wipe grime off anyplace other than where the sticker goes? If you're having this much trouble, maybe I should start an Uber like service where I have an app that will get a 12 year old to come over and put the sticker on for you.

      It is sarcasm, but the events portrayed are real. The recess in the plate for the annual sticker is partly obscured by the frame, recess too close to the screw holes. I take if off because in reality screw drivers are not a fearsome thing to me. I wipe the plate off because I habitually clean things I'm working on. Also I like to remove the grime for better adhesion to make peeling off more error prone (tag tears). Basically the same reason I use zip ties on cabling when I build a PC, to do things the "correct way IMHO", a matter of principle not time management.

    46. Re:Keeping hands clean ... by drnb · · Score: 1

      Or you know, you could just stop the ridiculous practice of applying licence stickers when the cops all have number plate scanners and can tell if your rego is up to date without them.

      Lack of a current sticker is "cause" to pull you over. Its a handy thing for them.

  20. FIxed it for you by PFactor · · Score: 1

    "The device also contains an RFID and GPS chip that allow ANYONE WHO CAN GAIN ACCESS TO THE REMOTE SERVER to see where my car is at any given moment, to voluntarily track my trips, and to even optionally display DMV-approved customized messages in a small font below the plate number itself. "

    --
    Don't believe anything I say. I crash test crack pipes for a living.
  21. What could possibly go wrong? by Anonymous Coward · · Score: 0

    It has an internet connection for no reason.
    It answers to a for profit company.
    It connects a TON of PIM to another DB.
    Malfunctions lead to interactions with police.
    It's tech bolted to the outside of your car.
    When it goes, you get to interact with a scared and twitchy psychopath with a gun. FUN!
    Screams "Moneyed elite" louder than a gold plated model year Tesla.

    A staggering amount of bad shit potential.

    Rich people a dumb.

    1. Re:What could possibly go wrong? by AHuxley · · Score: 1

      That internet connection is going to be great in High Intensity Drug Trafficking Areas.
      A GUI map of every car that stops, parks, meets up in real time.

      --
      Domestic spying is now "Benign Information Gathering"
  22. No way in hell. by Chas · · Score: 1

    Not even if the plate read "California needs Lex Luthor's nuclear missle!"

    --


    Chas - The one, the only.
    THANK GOD!!!
  23. Bwahahahahah! by Berkyjay · · Score: 0

    BWAAAAAAHAHAHAHAHAHAHAH!!!

  24. DEC by Anonymous Coward · · Score: 0

    I'm not sure that Digital Equipment Corporation has anything to do with this one, since they died around 20 years ago.

  25. GeoTracker by Anonymous Coward · · Score: 1

    You want to pay $700 for a geotracker snooping device disguised as a license plate? uh, no thank you.

  26. Please be more subtle about trolling by WaffleMonster · · Score: 4, Informative

    Bay area startup high on crystal meth going out of business in 3...2...1.

    Rplate Pro users can rest assured that their data â" especially usage/telematics information â" is never shared with the DMV, law enforcement, or any other third party.

    Telematics data is not uploaded to Reviver Autoâ(TM)s US-based cloud infrastructure and is not available when the user turns off the functionality from their app or our Rconnect website. The telematics data belongs to the user and is never sold to third parties.

    ZOMG Finally a company who respects their customers!!1!!!!!!

    Now lets go see what their real privacy policy has to say about this:

    We may collect a variety of information from the products that are deployed on your vehicle, via remote access, during our delivery or receipt of content or information to your products, or during in-person service, including:

    Data regarding the performance, usage, operation, and condition of the products, including product serial number, geographical location.

    Trip logs, including start / end times for trips

    We may use information that we collect through the product and services for a variety of purposes, including

    To send you promotional material or special offers on our behalf or on behalf of our marketing partners

    We may use or share information that does not personally identify you, including, as examples, de-identified or anonymized data, for any purpose


    We may disclose your information to third parties in order to comply with a legal obligation (including, but not limited to, subpoenas and warrants);

    Shocked disbelief... what ... a surprise... didn't see THAT coming...

    1. Re:Please be more subtle about trolling by Anonymous Coward · · Score: 0

      lol anyone who buys this needs their head kicked in.

      or already has

    2. Re:Please be more subtle about trolling by dknj · · Score: 1

      Nothing in the latter quoted section conflict with the former quoted section.

      They don't share your information, they will market on behalf of partners (that to me sounds like this company screens their partners and contains all interaction with their data to themselves, not the partners).

      Obviously trip logging for the GPS aspect of the application. If they tout a feature to find your vehicle and see driving history, then wouldn't they *need* to log trips?

      Lastly please point out an American company that would not be guilty of obstruction of justice if they did not comply with a legal obligation (e.g. subpoena and warrant)

      -dk

    3. Re:Please be more subtle about trolling by Anonymous Coward · · Score: 0

      Agree with you on the third parties part. The data never leaves the company.

      However this is a contradiction:

      is never shared with the DMV, law enforcement

      in order to comply with a legal obligation (including, but not limited to, subpoenas and warrants)

      Yes as you point out any company has to comply with those. The only ones to have avoided doing so are those that do not store that data in the first place since you can't provide what you don't have. But they shouldn't state the former in their press release given that they can't meet that claim.

    4. Re:Please be more subtle about trolling by stealth_finger · · Score: 1

      Lastly please point out an American company that would not be guilty of obstruction of justice if they did not comply with a legal obligation (e.g. subpoena and warrant)

      Oh oh oh, please sir, I know this. Apple! Trump inc! And any one else who is rich enough. Did I get it right? Well, guilt maybe technically, but consequence, no way.

      --
      Wanna buy a shirt?
      https://www.redbubble.com/people/stealthfinger/shop?asc=u
    5. Re:Please be more subtle about trolling by WaffleMonster · · Score: 2

      Nothing in the latter quoted section conflict with the former quoted section.

      It ALL does.

      They don't share your information, they will market on behalf of partners (that to me sounds like this company screens their partners and contains all interaction with their data to themselves, not the partners).

      WRONG. Privacy policy says they can share it for ANY PURPOSE so long as it is not personally identifying. "Personally identifying" is a meaningless restriction that conveys no useful information.

      This is like NSA arguing with a straight face in front of congress they only collect phone numbers not names and addresses. Even IP addresses in the US are not considered personally identifying neither is a list of everywhere you go with your name removed from it. The qualifier is absolutely meaningless in the United States.

      Obviously trip logging for the GPS aspect of the application. If they tout a feature to find your vehicle and see driving history, then wouldn't they *need* to log trips?

      Of course they would not. The thing has a cell phone built in they could provide you with an E2E tunnel to the data only you have encryption key to access.

      Lastly please point out an American company that would not be guilty of obstruction of justice if they did not comply with a legal obligation (e.g. subpoena and warrant)

      IRRELEVANT. They say without qualification they NEVER share data with law enforcement. It simply doesn't matter what their legal obligations are. It's not the point. Saying one thing and doing another IS the point.

    6. Re:Please be more subtle about trolling by hey! · · Score: 1

      We may disclose your information to third parties in order to comply with a legal obligation (including, but not limited to, subpoenas and warrants);

      Shocked disbelief... what ... a surprise... didn't see THAT coming...

      Well, if a company doesn't tell you they're going to cooperate with a court order you can still take it for granted that they will. Look at it this way: suppose they explicitly said they won't ever share your position information with law enforcement. Would you really expect that a court would enforce that promise when it contradicted a court order?

      --
      Post may contain irony: discontinue use if experiencing mood swings, nausea or elevated blood pressure.
    7. Re:Please be more subtle about trolling by WaffleMonster · · Score: 1

      Well, if a company doesn't tell you they're going to cooperate with a court order you can still take it for granted that they will. Look at it this way: suppose they

      The point here is they are making unqualified statements that are obviously false.

      explicitly said they won't ever share your position information with law enforcement. Would you really expect that a court would enforce that promise when it contradicted a court order?

      I would expect companies not to be able to provide misleading information to their customers and not pay a price for it. Court enforcing or not is not the issue. The issue is misleading assertions offered about product on the front end.

  27. Better yet by Anonymous Coward · · Score: 0

    Ditch the quadracyclic terrestrial transport vehicles. For basic transportation, nothing beats horse & wagon.

    1. Re: Better yet by Anonymous Coward · · Score: 0

      Interested in buying a $700 suppository with GPS features for your horse's rear?

  28. Hang on by goose-incarnated · · Score: 2, Insightful

    You mean you're going to pay to have other people track you? If they want to track you so bad why not just make them pay?

    --
    I'm a minority race. Save your vitriol for white people.
  29. $700 for..... by Anonymous Coward · · Score: 0

    So for $700 and $84 a year, you no longer have to put the new date sticker on the plate (but how about the front plate?) That saves 2 minutes every year.

    Could change plate picture when you want.
    can add a message to the plate. I would put on it MAGA.
    Tracking information, though an app for your phone could do that also.

    How hard is it to take off? (stolen)

    This is just throwing money away.

  30. Need more information by Cajun+Hell · · Score: 1

    Are these PDP-11s or VAXen or what? And what type?

    Oh, and what year does the purchase happen? (Because in 2018 I wouldn't pay $700 for the awesomest VAX ever.)

    --
    "Believe me!" -- Donald Trump
    1. Re: Need more information by Bing+Tsher+E · · Score: 1

      Actually, I have a DEC logo'd Pentium 1 system in my collection. It has fairly high build quality. It's not as well made as my MicroVAX 3100, though.

  31. First thoughts by TimMD909 · · Score: 1

    Great idea. No potential for abuse nor any other problem. We need more of these companies and products. Godspeed you! Belligerent Emperor.

  32. You all all wrong. by Anonymous Coward · · Score: 0

    I'd totally pay for something luke that displays random stuff and trolls other drivers plus a free SIM card with $7/month unlimited data plan. I'll take 3*2 for all my cars!

  33. Legislation by dohzer · · Score: 1

    Only if forced to by government legislation. Or is that what the article is implying will eventually happen?

  34. Comment removed by account_deleted · · Score: 3, Insightful

    Comment removed based on user account deletion

  35. Not CA's first time; and "digital"?! by Flexagon · · Score: 2

    IIRC, this isn't the first time that California has had an option for an expensive, unnecessary upgrade for license plates (other than vanity ones). I believe they used to offer a license plate with reflective material embedded in the paint that made them more visible in the dark. While potentially safer (those behind could potentially see you sooner with their headlight reflection), they did cost extra, and the regular license plates met all of the legal visibility requirements anyway.

    Second point: Since when did the logo for the now-absorbed company Digital Equipment Corporation become /.'s icon for generic digital things? That just seems wrong.

    1. Re:Not CA's first time; and "digital"?! by Anonymous Coward · · Score: 0

      ex-dec here. maybe the plate runs on vms or osf/1?

    2. Re:Not CA's first time; and "digital"?! by DethLok · · Score: 1

      Pay EXTRA for reflective paint?

      Here (Australia) that's been mandatory and standard since the 70s! And measurably reduced night time collisions with parked cars.

      Or do you mean some other kind of super reflective paint, perhaps?

    3. Re:Not CA's first time; and "digital"?! by Anonymous Coward · · Score: 0

      CA, where LA has 60,000 homeless people in one city. I have a GREAT idea! Lets make getting a car $700 more expensive and add a $7/month fee on top of it. Next up, a tax increase to help poor/illegals get free digital license plates, with a "small" cut for the government middle man to run the project.

      The DEC logo started being used for other things when /. went full political retard and no one who works there knows Digital was even a company at one point.

    4. Re:Not CA's first time; and "digital"?! by drinkypoo · · Score: 1

      Pay EXTRA for reflective paint?

      I used to have a 1960 Dodge Dart with the old black and yellow plates, those were not reflective plates. I just went out and looked at my 1982 Mercedes 300SD, which has the old blue and yellow plates; those are not reflective either. Obviously, the new blue and white plates are reflective. ISTR reflective blue and yellow plates, so maybe they are talking about those?

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    5. Re:Not CA's first time; and "digital"?! by Flexagon · · Score: 1

      Nope, simply reflective; the regular contemporary plate wasn't reflective. It was the 1982 plate here; a reflective paint didn't become standard (no extra fee) there until 5 years later. The other draw, apparently, was the graphic design.

    6. Re:Not CA's first time; and "digital"?! by Anonymous Coward · · Score: 0

      > Second point: Since when did the logo for the now-absorbed company Digital Equipment Corporation [wikipedia.org] become /.'s icon for generic digital things? That just seems wrong.

      It's BeauHD. These are always BeauHD posts. He's a millennial totally out of touch with the past who apparently has no idea who DEC was.

    7. Re:Not CA's first time; and "digital"?! by DethLok · · Score: 1

      Huh, I kinda assumed that licence plates have been reflective for decades simply for the added visibility and safety that offered for next to no price (certainly at a cost far less than an emergency response to a collision).

    8. Re:Not CA's first time; and "digital"?! by drinkypoo · · Score: 1

      Huh, I kinda assumed that licence plates have been reflective for decades simply for the added visibility and safety that offered for next to no price

      Cars have been required to carry tail lights which are also reflectors for quite some years now, so they don't really add any significant visibility nor safety. Making them reflective adds little visibility, because plates were already contrasting and you already had to get close to them before you could read them, and you still do even if they are reflective. Still, it does make them slightly easier to read at night, which is probably why they did it.

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    9. Re:Not CA's first time; and "digital"?! by Anonymous Coward · · Score: 0

      This is a BeauHD post. BeauHD is a millennial who has no idea what happened in the world before about 1995, and he/she/it is completely unaware of the meaning of the DEC logo, and does not give a shit (as all Slashdot editors no longer give a shit) about its misuse.

    10. Re:Not CA's first time; and "digital"?! by DethLok · · Score: 1

      I'd challenge that, as sure, that reflective panels in rear facing lights (in my country that's centre and on the edges of the cars) are only about as reflective, in total, as a large rego plate mounted in the centre bottom of the car. Based on the last 3 or 4 cars I've owned in the last 20 or so years.

      Seeing red light reflected back at you is helpful, sure.

      Seeing white light of a rego plate reflected back at you is also very helpful.

      Seeing BOTH?

      Really helpful in avoiding driving into the back of a car. In my almost 35 years of driving, at least.

      You don't need to read rego/number plates to see them and go "ooh, let's not drive into the back of a parked car".

      Well, I don't...

      I'm of the opinion that the reflectiveness is not for ease of cops reading the plates so much helping as numpty drivers paying little attention to the road in front of them going "OMG there is a car between those red reflections of the tail-lights, I'd better steer so as to avoid running up the back of it!".

      Your mileage, may, of course, vary.

      Along with your insurance premiums...

      Hmm, re-reading this shows some grammatical and other errors but I'm drunk and I'm sure most readers will understand that I'm trying to say more visibility for other vehicles in your path is a good thing, as you see them you (in theory) steer to avoid crashing into them.

  36. Does it send signals to other motorists? by seoras · · Score: 2

    Could I press a button on my dash and have it flip the bird at the guy behind me for a brief second?

  37. Customized plates and pictures? by mveloso · · Score: 1

    Can you customize it to have custom pictures, plate numbers, or text?

    If not, it's pointless.

  38. "digital" dilemma by Flexagon · · Score: 1

    Are these PDP-11s or VAXen or what? And what type?

    In any case, they're certainly trailing edge...

  39. because, eventually... by Anonymous Coward · · Score: 0

    some charismatic character will come along promising utopia and millions of morons in big cities will vote him into office and he will make it a law that everybody MUST buy a $700 dollar digital license plate. He'll promise that "if you like your old license plate, you can keep it" but that will be a bold lie; he will sign a law that makes you buy the very expensive one, yet gives them away for free to the poor. If you're in the middle and would feel pain from paying for your $700 plate but are not poor enough to qualify for the free one, you will be hit with a huge fine for failing to buy one.

    It's "for the children" AND "to save the planet" (but probably really just to help Google with its monetized spying, and Google will rotate hundreds of its employees through the White House during the term of that future President).

    Oh, don't worry, that sort of thing would NEVER happen in America.... (at least not without "fundamentally transforming" the place first...)

  40. why have plates at all by Anonymous Coward · · Score: 0

    Why not just have it self service? Users print their plate and tape it to their window? The idea of plates seems a bit dated.

    1. Re:why have plates at all by LordWabbit2 · · Score: 1

      Users print their plate and tape it to their window?

      Hrmm, where to start? The font for most number plates is FE-Schrift - it's considered harder to change the number by applying some black tape to a 3 to turn it into a B for instance. Even if the font was readily available (not sure, did not check but I imagine it is) I would not trust the average person to even know about it or trust them to use it instead of some fucked up font like Calibri because "it looks nicer". There are also regulations on size and shape etc. which make it easier to read the number plate, not to mention the reflective layers built into most number plates to make them more visible in the dark, it's going to take a funky printer to do that. Then lets take a look at the medium most printers use - paper. It won't take long (about a year) before the paper starts showing sun damage - do you trust that EVERYONE will print out a new one to replace the fading one stuck to their wind screen? I sure as fuck don't. Then there is location, most number plate readers are trained to only OCR parts of the image to speed things up, if people can willy nilly stick a piece of arbitrary paper somewhere on their window (which one?) you would have to have at least 3 cameras on a vehicle to be able to identify it, doing full OCR on the entire car. We are busy rolling out License Plate Recognition to a large company, the lazy fucks don't want to wind down their window and use their RFID to open the parking boom, they want the boom to automatically open as they approach. We get so much garbage from the readers we had to do fuzzy matching. What I want is standard number plates - no vanity plates - and a fucking check digit so I can determine if what I am getting from the reader is garbage or not. What about vehicles with company logo's, or bumper stickers? Without being able to train the camera to only look in one place for a valid license plate all of that shit is going to end up in the database.
      Then there is the hit and run issue, where I live you are not allowed to attach the number plate to your vehicle with bolts (pop rivets etc) that happens to the plastic license plate holder, and your plate clips into that. If you hit someone chances are your number plate will pop off, so if you drive off afterwards they can still track you down. How is a piece of paper stuck somewhere going to help with that?
      Plates might be a bit dated, but suggesting sticking a piece of paper to your window as a valid replacement is retarded.

      --
      There are three kinds of falsehood: the first is a 'fib,' the second is a downright lie, and the third is statistics.
  41. If it were cheaper... by Anonymous Coward · · Score: 0

    I would remove the gps chip and add my own digital controller.

    At 700 I'm fairly certain I can have this fabbed in china.

  42. Hacking by Roger+W+Moore · · Score: 1

    ...and that's just the issues you'll have dealing with the company you pay. If they ever get hacked it could be a lot worse since it seems the system is in constant contact via the cell phone network. I expect any hacker would have some fun reprogramming the displays.

  43. Would I pay $700? by divide+overflow · · Score: 1

    Would You Pay $700, Plus a Monthly Fee, For a Digital License Plate?

    No. Hell no. Absolutely, positively no.

    1. Re:Would I pay $700? by Anonymous Coward · · Score: 0

      $700 is more than my car cost...

  44. I would !! by Anonymous Coward · · Score: 0

    Forget the digital license plate, remake the whole car !!

    Re-make the entire car into one which can change its appearance (color, _and_ shape) at a press of a button.

    I would definitely get one !!

  45. I'm in California by Anonymous Coward · · Score: 0

    so I don't use a license plate. I just replace my car instead of renewing my registration.

  46. Land of the free by Peter+P+Peters · · Score: 1, Offtopic

    You Americans keep saying this, yet nothing I read about the USA leads me to believe this is true.
    Is this one of those things like the Democratic People's Republic of Korea is actually the opposite of a Democracy?

  47. Nope. by Anonymous Coward · · Score: 0

    Silocon Valley products are mostly for losers and for hipster rich pricks.

  48. Can i show ads on it? by Anonymous Coward · · Score: 0

    Or atleast messages to other drivers?

  49. Queue the YouTube videos... by Anonymous Coward · · Score: 0, Funny

    Officer: Do you know why I pulled you over?
    Driver: No officer.
    Officer: Your license plate has a dead pixel.
    Driver: I didn't know. I'll fix it right away.
    Officer: Sure. Now can I search your car?
    Driver: No. Why? Am I being detained?
    ***ugh...mmmf...ouch!***
    Driver: Don't tase me, bro!
    Officer: Stop resisting arrest!!!

  50. Would I pay them? by nedlohs · · Score: 2

    For something worse for me than a traditional liicense plate, but better for them?

    Wait, me pay them?!?! That's backward. And of course not.

  51. Benefits? by Anonymous Coward · · Score: 0

    What's good in having this?
    Looks like the only benefit is tracking. That can be achieved a zillion ways that are much cheaper and are placed at a better protected location on the vehicle.

    How much you pay for insurance? Having a 700$ thing that's destroyed first when I am rear-ended does not sound a great idea...

    Vajk

  52. I do not get it. by Hallux-F-Sinister · · Score: 1

    Is it that some people have more money than sense? You guys who drool over shit like this, surely you KNOW that your smartphone, (which if you have ANY interest in this, I KNOW you have one of,) CAN ALREADY DO THIS FOR YOU, right? There are a half dozen apps that come to mind. Google Maps For example has a feature that will automatically remember where you parked. I cannot understand what the point of this is.

    This is like a $700 beer bottle opener that tells you how many beers you have drunk today, and tracks the calories for you. Except that you already KNOW how many beers you have drunk. There is a mathematical formula for that, that every beer-drinker instinctively knows. It is imbedded deep in your soul. But if you have forgotten...

    Let us say x is the number of beers required to render you insensible, and n is some number between 0 and x, with a maximum value of x-1. If you are conscious, then you have consumed n beers, and the only way to ascertain whether n = x-1, is to drink a (or another if not the first) beer, and reevaluate consciousness. The beer-counting function of the $700 bottle opener is not only unneeded, it is a waste of money that could otherwise be used buying beer, to aid in recomputing the value of x for a given beer drinker on a given afternoon, evening, night, or in the case of a hardcore inebriatory researcher, morning. (For this value may change and therefore must be routinely reverified.). As for calories... if the drinker CARES about them, he or she should probably either NOT be drinking beer, or should alternatively drink a lot MORE of it.

    The license plate thing is kind of similar to this, in that if you need one, you should not be driving in the first place, and if you WANT one, you need to be slapped upside the head with it.

    --
    Our reign has gone on long enough. Indeed. Summon the meteors.
    1. Re:I do not get it. by Anonymous Coward · · Score: 0

      Except that you already KNOW how many beers you have drunk.

      No no no. If I have enough beers, I certainly no longer knows how many that was. Not that I care to know though. . .

    2. Re:I do not get it. by LordWabbit2 · · Score: 1

      This is like a $700 beer bottle opener that tells you how many beers you have drunk today

      Fuck, I would buy that - that's going into my idea file, I might build one someday.
      My wife is always asking "how many beers have you had" and I always just guess, because I don't keep count. Probably because after enough beers I either
      a) Don't give a fuck
      b) Have lost the ability to count that high

      --
      There are three kinds of falsehood: the first is a 'fib,' the second is a downright lie, and the third is statistics.
  53. Privacy by Anonymous Coward · · Score: 0

    Last thing we need is another way for gov to monitor or us. Criminals too

  54. RFID and GPS combined with something else by enriquevagu · · Score: 1

    So... Why wouldn't you buy an RFID+GPS steering wheel that allows you to see where your car is and track your trips? Or maybe an RFID+GPS door handle, for the same reason? Or even an RFID+GPS whatever? Also: what is the advantage for you of displaying ads in your plate?

    If you want to track your trip, buy a GPS device (or even better: use your phone, which already has a GPS). If you want to see where your car is, buy a location device (for much less than $700). This is nonsense.

  55. This is clearly the stupidest thing ever by The_Dougster · · Score: 1

    Yeah! Not only is it ridiculously expensive, but now the authorities can presumably turn your license plate into a flashing orange beacon at their whim. Good thinking! *facepalm*

    --
    Clickety Click ...
  56. NO by Anonymous Coward · · Score: 0

    If I was James Bond I might find a use for it

    1. Re:No by jlv · · Score: 1

      That's what I was going to say!

  57. Will it improve my quality of life? by ruddk · · Score: 1

    I always ask my self if the price on gadgets will improve my quality of life more than the amount of work it took to earn that money.
    I can't possibly see how 700$ + a monthly fee.
    You can buy a GPS tracker for less than 50$ that plugs into the ODB connector and I can get a SIM card for 4$ a month if tracking is what I want.

  58. Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

    And you loved it too.

    So .... yeah, we, the industry, pretty much assume that you, the customer, go full retard all day every day.

    And then there's this: http://sci-hub.tw/http://www.pnas.org/content/early/2018/06/05/1718793115
    (Study, showing that by 1975 standards, we have an average IQ of about 70, making us literally full retards.)

    1. Re: Well you did buy an Amazon Echo & iPhone. by kilfarsnar · · Score: 5, Insightful

      What's changed since '75 ?

      Immigration.

      You think immigration is the only think to have changed since 1975? I'm not even sure that's true. Has immigration changed since 1975? I can't be bothered to find out. But the fact that you jump to that idea says a lot about you.

      Don't let fear control you. Look for ways you can make positive changes in your life to bring you more happiness or satisfaction. There have been and always will be immigrants. They are not your problem. Even if we closed all the borders and didn't let anyone in, your life would be largely the same. That's because your problem is your own mentality and outlook. But that's good news! You can change your outlook and see things differently if you choose to. You can't really do much about immigrants, except bitch about them on the Internet. So focus on yourself and what you are thinking and feeling. Any change in your life starts with you.

      --
      "What the American public doesn't know is what makes them the American public." -Ray Zalinsky (Tommy Boy)
    2. Re:Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

      But there are benefits to having an Amazon Echo and/or an iPhone. Sure, we could argue back and forth whether or not the benefits outweigh the costs, but you cannot deny that there are benefits.

      Digital license plates? I fail to see any benefits to the user. If you are worried about tracking down your stolen car, there are other, better, less easily-removed devices that can function for that.

    3. Re: Well you did buy an Amazon Echo & iPhone. by Train0987 · · Score: 0

      Has immigration changed since 1975? And you can't even bother to find out?

      For starters the US population was only 216 million in 1975 compared to 330+ million today. That speaks volumes about the mess we're in today.

      1975 saw a large uptick in legal immigration due to the fallout from the Vietnam war but still was only a fraction of what it is today. The immigration policies back then weren't designed to suppress wages either like they are today (H1B's anyone?).

      Illegal immigration is off the charts compared to 1975. An estimated 1 million illegal immigrants were in the US prior to 1975 compared with 11-15 million today.

      These aren't the best and brightest sneaking into the US today, quite the opposite.

    4. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

      The only scenario that I could come up with is for rentals, where you could sell temporary vanity plates (which would of course require support from the sloth infested DMV).

    5. Re: Well you did buy an Amazon Echo & iPhone. by pr0fessor · · Score: 2

      Well you can't forget that since 1975 infant mortality is down, the life expectancy is up, and although the birth rate has dropped we are still talking about over 3 million up to 4.5 million a year for the past 43 years.

      By the way a complete idiot would be caught and deported so maybe they aren't doctors and lawyers but don't believe they are dumb. Imagine an illegal immigrant first has to get past boarder control and then avoid immigration and any law enforcement because if they are caught or arrested for anything they will be deported. They have no ID, no drivers license, no social security number are unable to work a legitimate job but somehow they are here for years with out so much as a speeding ticket.

    6. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 1

      Imagine an illegal immigrant first has to get past boarder control

      It is a popular myth that most undocumented immigrants cross the boarder illegally. Visa overstays have been the majority since 2007. Also, 60% of undocumented immigrants have been here for more than a decade. 40% came here by air. Think about this when you hear chants about building a wall.

    7. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

      > You think immigration is the only think to have changed since 1975? I'm not even sure that's true. Has immigration changed since 1975? I can't be bothered to find out. But the fact that you jump to that idea says a lot about you.

      You're a drooling fucking retard and should not be speaking about things you have no knowledge of. The US has been importing about a MILLION PEOPLE EVERY YEAR SINCE 1965, most of them from low-IQ regions of the world.

      https://en.wikipedia.org/wiki/Immigration_and_Nationality_Act_of_1965

    8. Re: Well you did buy an Amazon Echo & iPhone. by Train0987 · · Score: 1

      It is not difficult to cross the southern border. Now that a Hugo Chavez clone has been elected Pres of Mexico it is now more important than ever to secure that border.

    9. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

      What does this have to do with a digital license plate?

    10. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

      Not difficult? Try it some time.

      Because when your dumb ass dies in the desert we're all way better off

    11. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

      IQ is a pretty meaningless measure in places with poor early education. But I suspect you know that and that's why you use it, because known broken numbers help you prop up your known broken ideas.

      It's pretty meaningless in general. Everyone in my family scored above 180, but my sister is a bit of an idiot.

      It does let me always ask people like you, who seem to think iq is meaningful, why are you so fucking stupid?

    12. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 0

      Except they are your problem. they ARE costing us all money.

      money means nothing to you? so you're going to hand out free money?

      yeah i thought not. so fuck you and fuck your stupid views that are costing us all money.

    13. Re: Well you did buy an Amazon Echo & iPhone. by Anonymous Coward · · Score: 1

      You tards think if you take the "wasted" money from the blacks and the browns, Uncle Sam the Whitiest is gonna send you a check for the difference? Never has, never will.

      And yeah, dumbass, we do hand out free money. We just gave several billion to a bunch of billionaires who didn't want it. I have no idea why you guys are their lapdogs. They don't even throw you a piece of beef jerky from time to time but you still lick those boots.

    14. Re:Well you did buy an Amazon Echo & iPhone. by darth.hunterix · · Score: 1

      Population increases, sum of IQ remains constant. I forgot who said it first...

      --
      What is best in life? Hot water, good dentishtry and shoft lavatory paper.
  59. No way in hell. by Anonymous Coward · · Score: 0

    But I would consider if they would pay me $700 initially and $7 each month.

  60. How is this even legal? by Anonymous Coward · · Score: 0

    The license plate is an official document. This is not made by the state so how is this even legal? Itâ(TM)s an illigetimate copy at best, forgery at worst. Nothing about it is permanent like a stamped plate. Dumb idea.

  61. When this fails to get any traction... by Anonymous Coward · · Score: 0

    a law will be passed to make it mandatory..

  62. Why is it even legal? by azrael29a · · Score: 1

    How is this possible that anything other than government-issues metal license plates is legal to use? How is it possible that an electronic screen prone to damage has been allowed to display license plate data? Is this e-plate clearly visible during nights? Does it work when the car battery runs off? Can it survive minor bumper collisions?

    1. Re:Why is it even legal? by Anonymous Coward · · Score: 0

      1. RTFA
      2. RTFA
      3. Presumably
      4. Do you not know how e-ink works? Educate yourself, or fuck off elsewhere.
      5. I would think not as well as your standard plate, but how about not getting in to collisions in the first place?

    2. Re:Why is it even legal? by DontBeAMoran · · Score: 1

      Does it work when the car battery runs off?

      I'm guessing you know nothing about e-ink.

      --
      #DeleteFacebook
  63. Depends by Opportunist · · Score: 1

    Do I get to determine what the plate reads AND is it legal to do so?

    If no ... what is it good for?

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  64. Government tax at work by Anonymous Coward · · Score: 0

    California is basically a socialist state already. The government taxes you, tells you what to do, and now will charge you a hefty fee so you can track your car and so can anyone else. How wonder how many idiot Californian's will buy into this scheme?

  65. What the hell is the point by DrXym · · Score: 1
    Licence plates are government issued tags. The number is unique and rarely needs to be changed. A plate costs a nominal amount of money to produce and lasts decades.

    Devising a replacement that uses e-ink to display the same information, costs a fortune and offers marginal, highly questionable benefits has to be the dumbest business idea ever. And if I had to track the location of a vehicle for some reason I wouldn't put that device outside the car where it would be subjected to the elements and easily stolen.

  66. No, and here it would be a forgery. by Anonymous Coward · · Score: 0

    In most places in Europe you are not allowed to make your own licence plate. You must use the one the government gave you. Unmodified and with no cover over it or stickers. (Only small mounting holes are legal)

  67. Smokey...... by Anonymous Coward · · Score: 0

    Does it have built in speakers, so I can..

    1. Change the plate when the fuzz spot me, and .....

    2. Play Smokey and the Bandit,OR duke of Hazzard

    as I dash into the sunset?

  68. What problem does this solve? by sjbe · · Score: 1

    But in actuality, what I have is an "Rplate," a $700 plate-sized Kindle-like screen on the back of my car -- high-contrast grayscale e-ink and all.

    Great, a $700 screen to do something I can do with a $1 piece of stamped metal which won't fall apart the first winter it is exposed to and won't be stolen by some merry pranksters.

    The device also contains an RFID and GPS chip that allow me to see where my car is at any given moment, to voluntarily track my trips, and to even optionally display DMV-approved customized messages in a small font below the plate number itself.

    I know where my car is because I'm driving it. If it gets stolen I doubt this fancy license plate will help since it would be removed almost immediately. Same with tracking my trips which my smartphone handles more than adequately and can do other things besides. And WhyTF would I want a DMV approved message on my plate? I can already do that with a license plate holder without DMV approval.

    Were I an actual paying customer, I'd be paying $7 per month in a service fee, too, mostly to offset the data connection to Verizon. The one-time $700 price tag alone is a bit high for me.

    "A bit too high"? That price is obscene for something that solves no obvious problem.

    Also, there are still unanswered questions about its security and what it means to voluntarily hand over so much personal location data to a single company.

    That's not an unanswered question. They will sell the data to the highest bidder. If you don't know that already you are an idiot.

  69. You are already being tracked by sjbe · · Score: 0

    You mean you're going to pay to have other people track you?

    Do you have a smartphone? Then you are already doing that. The real question here is why you would pay someone additional to track you in exchange for no discernible benefit to you.

    If they want to track you so bad why not just make them pay?

    Ahh now you are on to it. If they want to track you then they can pay you cash money for the privilege. I probably wouldn't do it anyway but at least then it is an idea worth entertaining instead of just rejecting immediately.

  70. California government... by Anonymous Coward · · Score: 0

    Would come up with an idea like this. An extremely overpriced product that provides probably no benefit to the consumer, and has extreme privacy risks. I can't imagine who thought a consumer would want trash like that.

  71. Also, there are still unanswered questions about its security and what it means to voluntarily hand over so much personal location data to a single company.

    Well, you don't do your banking on it, your private emails, nor does it track you when you are not actually in the car ... so it beats your phone.

  72. Costs nothing to have no plates by blindseer · · Score: 1

    The government already charges me for the "privilege" of tracking my movements with intersection cameras and license plates. Now they are trying out the means to charge more for greater detail on this tracking?

    Here's an idea, let's have everyone take off their plates and toss them in the trash. There, done, no more tracking. At least it makes their tracking more expensive because instead of a unique mark placed prominently on the vehicle they will have to track vehicle shape, size, color, and whatever else they can think of to create a unique profile to track.

    This bullshit only lasts so long as the people are willing to put up with it. If they keep pushing on the tracking of people with license plates, driver licenses, and the mission creep they've attached to both, then I suspect at some point they might have a bit of civil disobedience on their hands and not much they can do about it to stop it. They can try to make an example of people by confiscating their cars and locking them up but if there is a jury by peers, and enough people fed up with this bullshit, then they will find this as a problem they cannot resolve with just force and intimidation.

    I'm thinking it's about time to do away with license plates, not make them more expensive and with greater ability to track the movement of drivers.

    --
    I am armed because I am free. I am free because I am armed.
    1. Re:Costs nothing to have no plates by Yosho · · Score: 1

      if there is a jury by peers, and enough people fed up with this bullshit, then they will find this as a problem they cannot resolve with just force and intimidation.

      What you're proposing falls apart there, because the vast majority of people don't care at all that they have to have license plates. We are still far, far away from most people even being annoyed by their presence. If people aren't angry enough about children being separated indefinitely from their refugee parents at borders to revolt, it's not gonna happen for license plates.

      As for me, I appreciate that every other vehicle on the road has to be registered and regularly inspected. I'm not a fan of having zero means to track down somebody who does a hit-and-run.

      --
      Karma: Terrifying (mostly affected by atrocities you've committed)
    2. Re:Costs nothing to have no plates by blindseer · · Score: 0

      If people aren't angry enough about children being separated indefinitely from their refugee parents at borders to revolt, it's not gonna happen for license plates.

      Entering the USA unlawfully the first time is a misdemeanor. People accused of breaking the law in the USA are routinely separated from their children because we don't confine children in prison while adults accused of a misdemeanor are routinely confined in prison until their court date. In the case of people accused of crossing the border unlawfully they normally get to see a judge in a matter of hours. So long as they admit guilt before the judge, which is pretty cut and dried in the case of being found crossing the border, and agree to leave the USA then they are reunited with their children in a matter of hours as punishment is routinely given as time served. The parents were separated from their children because the parents CHOSE to try to sneak them past the border.

      If the parent chooses to not admit guilt in court but instead wishes to prolong the process by applying for refugee status then that means the parent will be separated from the child longer as this means the parent must remain in prison, because we don't put children in prison but we do put adults accused of a crime in prison. This means the accused must prepare a defense for their actions, find a lawyer, and so forth. Again, the parent can CHOOSE to be reunited with their child but chose not to out of applying for refugee status AFTER they already broken the law. Had they applied for refugee status at a marked point of entry to the USA then they'd be put in a processing center where they could stay with their children instead of being separated from their child by CHOOSING to break the law.

      Getting upset about a parent being separated from their children because they were discovered crossing the border illegally is equivalent to being upset about a parent being separated from their children because they were found driving drunk. These parents had demonstrated little regard for the safety of their children by subjecting them to the danger of crossing the border at a point other than a marked border crossing. These people SHOULD be separated from their children because they have proven to be a threat to their child. That's assuming that the person is in fact the parent of the child, as there have been cases of kidnapping for those crossing the border illegally. If the parents want to enter the USA with their children, and not be separated from them, then all they have to do is go to a marked border crossing, proclaim the desire to enter the USA under refugee status and they will the allowed to stay with the child in a processing facility while their status is verified.

      Crossing the border illegally more than once is a felony, we routinely separate those accused of felonies from their children. Should the accused claim refugee status after being accused of a felony then they could be separated from their children for a long time because that's a more serious offense and not punished with merely time served.

      There are a lot of people not upset about people illegally crossing the border being separated from their children because people that CHOSE to break the law are routinely separated from their children. These parents CHOSE to be separated from their children by their actions.

      As for me, I appreciate that every other vehicle on the road has to be registered and regularly inspected. I'm not a fan of having zero means to track down somebody who does a hit-and-run.

      People that are willing to commit a hit and run are the kind of people that would not have their vehicle registered and inspected. I guess that a vehicle without a plate might stick out in the crowd but it's not like people don't steal license plates to make the process of tracking people down more difficult. I once tried to find out how many people are driving without a license and I found out that no body know

      --
      I am armed because I am free. I am free because I am armed.
  73. Re:I mean. by nickjj · · Score: 1

    The interesting thing about that is most people do this with credit cards.

    You're paying massive interest (usually) for a company to track all of your purchases. Of course you get something of value in return (money that isn't yours for a short period of time) but the concept is the same. You're paying out of pocket to have a company harvest and profit off your personal information.

    I'm concerned that more people aren't upset over that.

  74. Have we gone insane? by Anonymous Coward · · Score: 0

    The whole point of a licence plate in to be able to say who this car is registered to so we can track people. A simple medal plate that costs virtually nothing does a great job at that. This is an expensive, environmentally unfriendly solution that is very hackable and defeats the whole purpose of having a reliable record of who the car belongs to. Sure, people could steal license plates and switch them but that often creates a lead for the police. In theory people could even counterfeit their own but I never even heard of that being done. But this would take pwn2own-style hackers probably 10 minutes to break. Everything doesn't need to be digital. Have we gone insane?

  75. Oh. Hell. No. by mpercy · · Score: 1

    No. A thousand times no.

  76. This is a joke, right? by QuietLagoon · · Score: 1
    $700 plus $7 per month to replace something that currently works just fine? Even if I did need RFID tracking of my car, I could do it a lot less expensively.

    .
    On the other hand, paint it white, call it iPlate and let Apple sell it. I'm sure the Apple fanbois will buy them up.

  77. Re:I mean. by Anonymous Coward · · Score: 0

    only people that are bad at managing their spending or are idiots pay massive amounts of interest on credit cards. I use my card daily and I pay precisely ZERO interest ever. In fact I make money out of the frequent flyer points and cash back programs. Credit Card companies only make money out of idiots, which sadly there are a lot of out there (or perhaps happily as their idiocy is the reason why those with half a brain can do quite well out of credit cards).

  78. No by DaMattster · · Score: 1

    Not just no, but hell no!

  79. Insanity by nehumanuscrede · · Score: 1

    My normal license plate also does not contain GPS or RFID which, while it allows you to see where your car is at any given moment, so too does it allow anyone else with a badge or enough money the very same ability. You've read the same stories we all have about the abuses of privacy. How rampant it is and how little those in charge give a shit about violating it. Do you REALLY think they won't do the same with this data ?

    On top of this, my current license plate works perfectly after a decade in the sun, snow, rain, hail, mud, rocks and whatever hazards the highways love to kick up.
    At most it might get a dent or two but it won't cost me more $$$ to get it replaced when it fails.

    Nope. Nope and more Nope.

  80. So you paid 700$ for tracking device. by Anonymous Coward · · Score: 0

    You are an idiot, congratulations!

  81. Hell No! by Anonymous Coward · · Score: 0

    That is nearly ten years worth of auto registration fees here. Why the hell would I pay that annually? Even in socialist California that would've been two years worth 30 years ago when I lived out there. Why would I pay an additional monthly fee on top of that? This whole idea is plain stupid. If they gave it away for the same fee I pay now I wouldn't want it. Why install a government tracking device in my car?

  82. Verizon by Anonymous Coward · · Score: 0

    I think the worst part of this is letting Ajit Pai's brethren know where you are at all times... be very afraid.

  83. No. by Stephen+Piazze · · Score: 0

    No.

  84. $700 will get you a nice phone by mark_reh · · Score: 1

    The purpose of this device is to make it easier for the phone company and the police to keep track of you so the data can be sold to advertisers, or worse. They should pay you $700 to let them put it on your car.

  85. So what you're saying... by PortHaven · · Score: 3, Informative

    Is the government wants to know if you would pay $700 for an electric e-ink plate. That would allow them to track your vehicle for per mile taxing, and disable your license plate if your car is:

    a) stolen (plate changes to the word STOLEN), useful for the first year until thieves simply start using their own plates.

    b) EXPIRED - yup, if your inspection, emissions or registration expire, that is what your plate will read so cops pull you over quickly.

    c) Behind on your taxes? Likely display a similar alert.

    d) Insurance? Cause how long until the state wants the insurance company to send status alerts to them and your plated changes to UNINSURED. Pulled over again, even though your payment went thru - the system just didn't get updated over the 3-day weekend.

    e) Benefit? You paid $700 for about a $100 of technology. Basically a Kindle + GPS marker. What other benefit is there for you? NONE...

    This all benefits the state....

  86. Absolutely Not. by biggaijin · · Score: 1

    Wow. This offer is nearly as attractive as the spy devices that Amazon and Google are selling people to put in their houses and order pizza for them. Now, for only $700 (plus a small monthly fee) you can make your vehicle immediately visible and tracked by the government or anyone else who really wants to. These people are taking away our last shreds of privacy, and many of us are dumb enough to pay for it.

  87. individuals aren't the target demographic by Anonymous Coward · · Score: 0

    this has got to be targeted at companies with fleets: rental cars, delivery services, trucking lines, etc

    1. Re:individuals aren't the target demographic by Anonymous Coward · · Score: 0

      that being said, I can imagine a near future where the gov't enforces these on people specifically for tracking, this is just a case where they get to do a pilot under controlled circumstances and have the testers in that pilot pay for it

      frankly, I'm surprised, given how much they push for backdoors into phones, that they aren't also pushing for the ability to remote shut down vehicles (i.e., stop get away cars and chases)

      given that the courts treat driving on roads as a "privilege" and not a right and that by accepting a driver's license and/or license plate, you implicitly consent to things like DUI checks and it is the legal justification for requiring insurance, I can definitely imagine a future where all kinds of things are forced on drivers

  88. it needs a better name by trb · · Score: 1

    It needs a better name. Licensero. Licenseranos. Hmmm...

  89. Only to Show Off by hduff · · Score: 1

    I would pay it only as an excuse to show off how much money I had, that the $700 cost was insignificant to me. In essence a digital license plate would be an asshole alert. Expect to see many of them on Corvettes driven by gray-haired old men.

    --
    "I believe in Karma. That means I can do bad things to people all day long and I assume they deserve it." : Dogbert
  90. We all will, sooner or later by drinkypoo · · Score: 2

    Obviously these will become mandatory sooner or later. This pilot program is likely not a direct prelude to that, just an attempt at fact-finding. The plates will also be V2V beacons which assist the network of autonomous vehicles.

    --
    "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
  91. Nope! by p51d007 · · Score: 1

    No only no, but hell no! But, eventually, this will "catch on" and city, county, state, & federal governments will see it as another "mandate" for OUR benefit. More intrusion, monitoring, tickets and what not.

    1. Re:Nope! by Anonymous Coward · · Score: 0

      at some point the government is going to need to rethink how to do taxes for road maintenance once non fossil fuel cars become a significant number of the vehicles on road.

  92. $700 for a $50 device by Not-a-Neg · · Score: 1

    Those displays can be ordered in bulk from Alibaba for as low as $30 a piece, add on a $5 GPS and $10 cellular data modem, toss it all in some plastic and you're paying $700 for a $50 device. The audacity that they would charge you $7 a month for something they are going to use to display ads to others is unacceptable.

    --
    -==- Buy a Mac and leave me alone!
  93. Someone will smash it while parking on day one by Anonymous Coward · · Score: 0

    These plates will fall victim to those obnoxious shitbags who smash their way into parallel parking spots, ramrodding back-and-forth until they fit, using the other cars' bumpers as a guide.

  94. No. by PPH · · Score: 1

    Who pays for replacement of damaged plates? Plain old steel plates don't last long on my truck. I imagine that a flimsy e-ink display will be destroyed in short order.

    --
    Have gnu, will travel.
  95. Front plate required in CA by Anonymous Coward · · Score: 0

    California is one of the states which require TWO plates on cars. So you need a front plate which probably doubles your price, and will get damaged in no time (take a look at the state of front plates in a parking lot sometime).

    Also, make sure you don't travel to SoCal or AZ or anywhere sunny and hot. This piece of plastic and electronics will have to withstand higher than military spec temperature range since it is exposed ON THE OUTSIDE of a metal sheet heated directly by the hot sun.

  96. One possible use by Anonymous Coward · · Score: 0

    One thing something like this could solve is tying a number plate to an actual driver rather than the car. And that could be a good thing.

    So you want to loan your brother in law the car, but he notoriously goes through tolls, gets parking tickets, and doesn't pay you back when the bills come? Well this could solve this. He gets in, the plate switches to one tied to him, and now all the bills go to him.

    Or you live in a place like Ohio and your SO gets a DUI. Instead of you having to deal with the scorn of a Party Plate, you have a nice clean plate when you drive while your SO gets to wear the scarlet letters.

    Or it could be very useful in a car sharing, personal car rental scenario.

    There are some good uses for this down the road, but can't see any right now. The "Stolen" message could be done with a license plate holder with a small E-Ink screen across the top or bottom. No need to replace the whole plate for that. And there are plenty of other devices that will happily track you via GPS for a lot less than $700.

  97. No one should by Anonymous Coward · · Score: 0

    No. And the state has zero business emotionally manipulating people by trying to turn this into a status indicator by virtue of exclusivity or association to get anyone to buy it. And it's not about the cost, although the immorality of yet another private corporation using a government fee as its revenue stream is beyond old at this point.

  98. Really now? by wardrich86 · · Score: 1

    Companies need to fuck right off with monthly fees. $700 is pretty fuckin' nuts for a license, but as a one-time purchase, whatever. But tacking monthly fees onto that? I hope the people that came up with the idea live a life of eternal debt and monthly fee hell.

  99. Would you pay $700 for a tracking device? by DontBeAMoran · · Score: 1

    If you think people would be stupid to pay $700 for a license that can track their travels but you bought a smart speaker, you need to look in the mirror.

    What pains me is the direction this is all heading into. The more people keep losing sight of the value of privacy, the easier it will be for governments to make these things mandatory. After all, who cares if 1% of the voters still care about their privacy?

    --
    #DeleteFacebook
  100. Headline misspelled "are you an idiot" by Anonymous Coward · · Score: 0

    n/t

  101. think outside the frame by Anonymous Coward · · Score: 0

    The main advantage of such a device is that it should show the license number of the person driving, not the registration number of the vehicle. That could easily be done with a license reader inside the car, even rfid.

  102. The goal ;) by fish_in_the_c · · Score: 1

    Get this product made well enough ,then convince some state legislatures to mandate their use. Think about even if you were only making $2 on a sale and .50 a month on the upkeep. What kind of money is that across the population of say California or new York. After the product is adopted.

    --
    âoeTolerance applies only to persons, but never to truth. Intolerance applies only to truth, but never to persons.
  103. I'd tell them to shove it by Rick+Schumann · · Score: 1

    Not only would I not pay for it, I would fight tooth and nail against it if they required it, even to the point of being jailed over it. Severe privacy violation, literally having a realtime GPS tracking device bolted to your vehicle. Fuck that sideways with a rusty chainsaw, not enough HELL, NO! in the Multiverse for this.

  104. question.... by Anonymous Coward · · Score: 0

    What problem is this solving?

  105. Jaguar by Anonymous Coward · · Score: 0

    If you buy a Jaguar you get the same gps tracking features, remote climate control, remote locking, remote start and other goodies all for free. $0 cellular service cost.

  106. Why the hell would I do that? by Qbertino · · Score: 2

    Seriously: Why on Earth would I do such a super pointless thing that can only have negative consequences?

    --
    We suffer more in our imagination than in reality. - Seneca
  107. Something tells me... by Anonymous Coward · · Score: 0

    This'll be popular with Tesla owners.

  108. Haha no by Anonymous Coward · · Score: 0

    Hahahahahahahaha hahahahahahaha hahahahahah

    (Slowly zoom in on my mouth)

    Hahahahahah hahahahahah hahahahahah

    (My laughter is now slowed down in a lower pitch)

    Hahahahaha hahahahahah hahahahaha

    No

  109. A license plate you can program? by Anonymous Coward · · Score: 0

    Would not this be car thieves dream? If the Ca DMV approves these types of plates, what to stop a car thief or other criminal from creating a fictitious plate when ever he wanted, from the comfort of his car. If you had hacked a db with stored playe numbers, or created your own, you could just simply reprogram the plate sized tablet on your car whenever you needed a fictitious plate number.

    Of course, I am sure they have thought of a foolproof way to prevent this from happening.

  110. Re:First MILLINEAL EEDIOT "digital" POST! by Dahan · · Score: 1

    I came to look for a post mentioning the DEC logo, and it turns out to be the frist one. Congrats and good job!

  111. What are you paying for? by mysidia · · Score: 1

    What real benefit do YOU receive in exchange for the $700 + $7/Month ?

    It seems overpriced. In exchange for letting them track you, the plate should be Free, also: the company should provide some other benefit to you in order to justify you doing this.

  112. Solution in search of a problem by misnohmer · · Score: 1

    Why does a license plate need to be dynamically changed? I bet it's not even legal in most jurisdictions to register more than one license plate to a vehicle (so you could envision wanting to legally change it every other day).

    The only problem I see it solving is illegally impersonating someone else as you drive, say you want to run a red light camera, or avoiding an amber alert.

  113. Dateline error by eric_harris_76 · · Score: 1

    This is not dates April First. Is it months early, or months late?

    --
    There's no time like the present. Well, the past used to be.
  114. Hell no! by Anonymous Coward · · Score: 0

    Absolutely not, no way.

    That's incredibly expensive. Just another way to get tracked and hacked. Absolutely not. Plus, we need to simplify our lives, not make them even more complicated.