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Apple Advertises "1-Click" Licensing

scout.finch writes: "Looks like Apple wasn't kidding. Their new front page proudly advertising "1-Click Buying" complete with registration mark." Very depressing. Usually I don't pay much attention to the stock market, but seeing what happened to Apple's stock this week... well, I don't feel bad for them at all. The more credit given to Amazon's lame patent, the harder it'll be to overturn.

213 comments

  1. A little late... by Sebby · · Score: 1

    Apple's site has had this since they've announced the 1click thing well over a week ago. This is hardly news.

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    AC comments get piped to /dev/null
  2. Childish. by Stu+Charlton · · Score: 1

    "I'm glad Apple's stock went down"? Rob, you're getting more disconnected from reality as the days go on. ...and I've been here a long time.. (look at my user number)

    So, if I posted a message that said "I really disagree with Slashdot's political agenda -- serves them right that Andover.net's stock went down", what would happen? Score -1, flamebait.

    I love Slashdot lots, which is why I stay. But your editorial bias is hurting the very foundation of what made this place successful in the past: diversity of opinion. You're gradually pushing away anyone that doesn't agree with the counter-cultural anti-IP, anti-government, anti-corporate movement. Soon this place is going to be one homogenous pot of "yes men" who once had a chance to influence the world but became so out of touch with reality that the rest of the world won't listen.

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    -Stu
  3. Who Says Apple Bought Anything? by Anonymous Coward · · Score: 1

    Yes, Apple is licensing the "1-Click Technology" from Amazon. But who says they actually paid any real amount of money for it? Rumour has it that Steve Jobs had a fifteen-second long phone conversation with the Jeff Bezos during a web-design meeting at Apple after one of the designers mentioned that they couldn't use one-click on their site since Amazon held the patent. They were just playing it safe.

  4. Encrypted cookies? by yerricde · · Score: 2

    or you might want to think about the fact that cookies go across the wire unencrypted

    Cookies go across the wire encrypted on shopping sites that use https (HTTP over SSL), don't they?


    <O
    ( \
    XPlay Tetris On Drugs!
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    Will I retire or break 10K?
    1. Re:Encrypted cookies? by --delphi-- · · Score: 1

      Yeah, but the cookie that logs you into amazon is unencrypted. The login is when you first go to the site. Thus, someone could easily put that very same data into a cookie file for their own browser, go to amazon.com, it would automatically log the person in, and then they could take advantage of the one click shopping. Of course all the stuff they would buy would go straight to your address because it's impossible to change your address in the amazon database without entering a password.

  5. Re:I guess this means... by adpowers · · Score: 1

    Actually Andover is owned by VALinux so you wouldn't have to, would you?

  6. Re:The Word On The Street by TheAncientHacker · · Score: 1

    or at least with two bits.

  7. Re:naive by GigsVT · · Score: 1

    Nope, he isn't confusing it. The fries holder is patented. McDonald's is very "developed" in the area of patents. They even patented those seeds on the hamburger buns. No, I'm not kidding

    Since I don't know for sure, and you seem to, I stand corrected! :)

    I guess that is just another example of blurring and abuse of the IP laws.
    -

    --
    I've had enough abrasive sigs. Kittens are cute and fuzzy.
  8. Re:What Happened to their Stock Price? by NSupremo · · Score: 1

    Right, they still make a huge profit. It was a big drop too, but of course it will go back up. Perfect time to buy if you ask me. the 52% Drop = 11 billion in market value. Intell lost 100+ Billion in market value during the same month

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    http://en.wikipedia.org/wiki/2004_U.S._Election_co ntroversies_and_irregularities
  9. I don't know - perhaps Amazon deserves their paten by roffe · · Score: 2

    I too was of the mind that one-click shopping is so easy to implement that the patent is absurd. but then I worked a bit with some programmers to implement a user interface, and I had a second think coming.

    having a programmer (admittedly, they were very bright but not trained in user interface design) implement a user-friendly interface, not adhering to Microsoft's GUI standards and without confirmation buttons for every single move was a task! it seems programmers have a built-in affinity for implementing "Are you sure?"-directions, and that making them not do so is enormously difficult.

    from the point of view of a non-programmer, one-click shopping, albeit a technically trivial concept, seems to be a massive intellectual feat, and as such worthy of patenting.

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    -- Rolf Lindgren, cand.psychol
  10. Re:Totally childish by NSupremo · · Score: 1

    Also, think about why it dropped 52%.... Lets see they are gonna see a (huge) profit that just happens to be 25% less than the ANALYSTS Thought. Thats their friggan mistake. Think about how many companies report a LOSS when the ANALYSTS were predicting a profit. Those stocks dont drop 52%. Apple is a money maker and so is its stock. If you are a stock owner and you KNOW the stock is gonna go down you SELL IT. You could've sold everything you had and bought twice as much back the next day. Anyone out there wanna load me 100K? I'll pay you back by Friday.

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    http://en.wikipedia.org/wiki/2004_U.S._Election_co ntroversies_and_irregularities
  11. Re:This is "Thinking Different"? by localman · · Score: 2
    I asked you to name a "viable company" and you come back with a list of industry standards. There's nothing remotely un-innovative about standards compliance.

    The only company you named was Xerox, who, while admittedly did all the R&D for GUI wouldn't, couldn't, and didn't bring it to market. Instead, they sat on it for years and Apple purchased the idea (admittedly for far less than it was worth) and brought it to the table, which was my point.

    I don't care whether firewire is successful or not. They're an actual company (not a research group, not an open source hacker) who is willing to take the risk on things like that. Incidentally, it is successful. Call it "Firewire", "I-Link", or "IEEE 1394", it's the standard for DV communications.

    Using the BSD kernel in a user-level OS is a major step forward. It brings a lot of power and technology to the hands of developers who want to program user level apps.

    And regardless of whether or not they needed to do one click shopping, what's wrong with doing it?

    I think you (and most of the slashdot crowd) just get thrills off of playing armchair critic to the corporate world.

    Cheers.

  12. Re:Someone should reverse engineer OneClick. by empesey · · Score: 1

    One doesn't need to reverse engineer one-click technology. Anyone with a year's experience in programming could write it. And by saying a year I'm being conservative. That's one of the reason it's such a stupid patent.

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  13. The web works better if you can read by tm2b · · Score: 2
    I've used Amazon's one click before (once), not fully realizing that it truly is a "done deal". No amount of clicking let's you change your mind, or preview an order.


    What the finagle are you talking about?

    1-Click (SM) shopping allows you to go back and view, change, or delete your order for 90 minutes after you make it! Check out their About 1-Click Ordering page.

    I'm not fond of the entire 1-Click Patent mess, but that's no excuse to throw around sloppy falsehoods. I've been using 1-Click since Amazon introduced it, and it's always worked this way.

    --
    "It is our blasphemy which has made us great, and will sustain us, and which the gods secretly admire in us." - Zelazny
    1. Re:The web works better if you can read by eclectro · · Score: 1

      Sure. When I was trying to "opt-out" of the order I know I didn't give a rat's ass to what they had patented!

      All the points you raise are good though. It would be interesting to know what the terms given to Apple were. Amazon could have even made it a "sweetheart deal" in order to validate the use of their patent, increase it's acceptance, and improve their image.

      But it really does make you wonder if they really want to stay in business. Case in point: their privacy policy. What were they thinking here??? Compare their privacy policy to that of Barnes and Nobles and they are light years apart. B&N goes out of their way to say that your info is safe with them.

      Amazon on the other hand should have known (or even cared) that privacy groups would jump all over the changing of their privacy policy, which they did.

      If they are so smarty-pants about "One-Click shopping (TM)", why don't they have a "One-Click we-protect-your-information-everywhere" idea??

      Both the "One-Click Shopping" and "Privacy Policy" could have been broached in entirely different ways that would't have given their image a kick in the pants. Top that with the "we experiment with customer's pricing" fiasco and you really have to wonder if the aren't trying to run their store into the ground.

      I didn't give up Amazon for their "One-Click Shopping". I still did business with them. I did give them up with when they did the customers with the "Privacy Policy". It really is incredibly easy to walk from them as everything they offer can be found somewhere else. The pricing scam only affirms that they are only interested in abusing the customer to make a profit.

      Where the patent office probably went off track is when they started patenting "business methods". At least with software patents people were saying "yeah, yeah, it's bad but you can get around it". But with "business methods" somebody may already have been doing business a certain way and somebody else could be patenting it. There is not going to be a "public repository" in place for "business methods" like thre is for "algorithms".

      The patent office is no longer patenting "novelty" but they seem to be patenting "use". Copyright is the same way. They are not protecting "the right to copy" but "how you use the material".

      Just because an idea is "subtly different" does not make it "novel". What you have then is a developer that is afraid to use his own ideas because they might already be patented!

      The patent term of 25 years (or even 20?) does seem to be a bit long for some of these ideas. You get the feeling that if "business methods" patents had a term of say "ten years" people might would think twice if it was worth really worth patenting a "bussiness method".

      I personally feel like a lot of the software patents could be busted by prior art. It's just unfortunate that their is not anybody willing to do the leg work (e.g. patent office) unless you're on the receiving end of a lawsuit for infringement.

      --
      Take the cheese to sickbay, the doctor should see it as soon as possible - B'Elanna Torres, "Learning Curve"
    2. Re:The web works better if you can read by eclectro · · Score: 1

      Yeah, maybe you're right, but I don't know I got snagged up though. I was reading all over the place to undo my one click!!!! I must have read the equivalent of a cheap Harlequin Romance to undo the deal!

      Maybe they did the same thing that they have been doing with prices. Meaning, as they charge one user one price for an item, and then they charge another user an entirely different price for the exact same item. They say that this was an "experiment". Maybe they were "experimenting" on me. I know that I did make this order as they were just starting 1-click, so maybe enough people complained that the put a 90 minute "back out" in there.

      I do know one thing, I would have liked to have found it when I was ordering. Maybe I didn't find it because I was frantic and my eyes could have blurred over!

      It was a small order though, so it wasn't too bad. You know, when they first came out with 1-click and I wasn't able to back out, I should have patented the "90 minute back-out"!!!!

      --
      Take the cheese to sickbay, the doctor should see it as soon as possible - B'Elanna Torres, "Learning Curve"
    3. Re:The web works better if you can read by gig · · Score: 2

      No, man ... the whole basis for their patent wasn't the actual one click, it's the idea that you sort of have an always-open order that you just add things to with one click, and then cancel items later within 90 minutes, as opposed to adding things to a shopping cart and then finalizing the order.

      The complete process IS innovative, but a patent and exclusive rights to it for 25 years? Hmm ...

      It seems like Apple licensing it has moved the discussion forward. Everybody stopped talking about it, and only Amazon was doing it. Now we have a case where we can see how licensing this plays out. Are they charging Apple a penny-per-sale, or did Apple pay a flat fee for the right to use it forever, or for so many years? If Amazon charged a reasonable price and gave source code or implementation help, it's not nearly as bad as an unreasonable price with no code that's just basically a tax.

      In the end, though, responsibility for all these bad patents can be laid firmly at the feet of the US patent office and the US gov't. Blaming Apple is not going to change the fact that bad patents exist. They wanted a one-click store and they had to pay Amazon ... they're victims bad patents, not co-conspirators.

  14. Re:Totally childish by Fred+Ferrigno · · Score: 2

    You may not like it, but they couldn't offer that feature any other way.

    They could test the patent in court, prove how ridiculous it is, then use it as they wish. However, they chose to license it, making things even harder for anyone who comes after them to win in a court battle.

    Quick! Someone patent 2-Click shopping and license it to Microsoft!

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  15. Re:naive by ddstreet · · Score: 2

    On the one hand, we get articles on Slashdot completely supporting Apple for turning to a BSD-based OS and then we get articles lambasting them for completely logical business decisions, all because someone thinks a paten is dumb.

    It's not like Apple is one person. A corporation can do both stupid and intelligent things at the same time.

    Do you guys know how many dumb patents there are?

    I think that's kinda what we're complaining about...?

    Yes, of course you can say, "Well, duh, it's obvious that you can do that," but these guys did it and said, "Hey, we did it first," and I haven't really seen a conclusive proof against that.

    They sure did. And unless someone has proof that someone did do it before them, that is undisputable fact. I don't have proof otherwise, maybe someone else does; but they haven't come forward, AFAIK.

    Boohoo that the world ...
    Boohoo that Apple...
    Boohoo that you...


    The point is not that comapnies abide by laws, or that companies are interested in their bottom line, or that we didn't do it first. The point is that the 1-click patent undermines exactly what the internet is founded on! What would happen if all those RFC's were actaully patents?!? There would be NO internet, because the patented RFC owners would demand royalites...!

    Sometimes Slashdot sounds really insightful, and then sometimes, it sounds like a bunch of naive kids whining because things aren't going their way.

    Actually, YOU sound like a kid whining because he didn't like what he read on /.

  16. Re:This is "Thinking Different"? by Fred+Ferrigno · · Score: 2

    Call it "Firewire", "I-Link", or "IEEE 1394", it's the standard for DV communications.

    Screw DV communications, I want it on my motherboard. In fact, I want it on every motherboard. I want there to be as many Firewire devices as there are USB devices. More.

    Does this have anything to do with Apple? Not really. Most of Firewire's success (or lack thereof) lies in PC land where Apple has little control. So, all in all, this post wasn't really pertitant to the discussion.

    The moral: it's not Apple's fault, though I still don't consider it successful enough.

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  17. Re:Regisration IS THE TRADEMARK, NOT PATENT by NightFlight · · Score: 1

    Their is no mention on the site of the patent. It may or may not be licensed from Amazon. HOWEVER, their is NO evidence on the site that they are licensing Amazon's patent.

    Actually if you click on the graphic on the homepage, it takes you to a page which has at the bottom, this:
    Read the press release: Apple Licenses Amazon.com 1-Click Patent and Trademark
    Which is a link to the press release where Apple announces they licensed 1-click from Amazon. If you're going to slam someone for not fact-checking, you goddamn well better make sure you've done it.

  18. Re:What Happened to their Stock Price? by King+Babar · · Score: 2
    Analyst predicted (if I remember right) $0.45/share earnings...Thursday, Apple announced $0.33 to $0.35/earnings.

    Not quite. Apple announced that they expected to be significantly short of analyst's expectations (I think your figures are correct) when they announce earnings on October 18th. The actual news might be somewhat better or worse than this. Now, the strange thing is the 50% fall in the stock price leaves the company with a P/E ratio of 13 or so, which is just bizarre in the current market situation. So either Apple is oversold, or life is about to get waaaaay too interesting for my taste.

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    Babar

  19. Re:Conspiracy theory... (DUH^2) by CptnHarlock · · Score: 1


    But I did read it... But since IANA(f)L "cross licensing" don't mean jack shit to me...
    Now if you would be so kind to elaborate on that issue...
    --
    "No se rinde el gallo rojo, sólo cuando ya está muerto."

    --
    $HOME is where the .*shrc is
    -- silver_p
  20. Re:Totally childish by Mike1024 · · Score: 2
    Hey,

    You may not like it, but they couldn't offer that feature any other way.

    I agree with you on that, but you have to ask yourself: Why would you want to one-click shop for computers?

    As far as I know, the idea behind one-click shopping is you go to a site and order something. They keep your details - CC#, address, e-mail, telephone - in a big-assed database and give you a cookie. Next time you come to the site, they get the cookie back and say 'Hey, you must be John Andrews, CC# 1234 5678 9101 1121 exp. 01/01!'.

    Now, this could be good if you were ordering, say, books, because you can get through a lot of books and the price is quite low.

    Computers, however, are another matter. Most people only want a new computer every one or two years, if that often. I don't know about you, but I'd rather type out my credit card number once every two years than have if floating around in some online database that may or may not be secure.

    Just my $0.02

    Michael

    ...another comment from Michael Tandy.

    --
    "Goodness me, how unlike the FBI to abuse the trust of the American public." -- The Onion
  21. Re:naive by Sycophant · · Score: 1

    The R in a circle represents a registered tradmark, protecting the product (in this case "1-Click") and the marks (logo and devices etc). In has nothing what-so-ever to do with a patent. It does however mean if some does a similar thing they will have to come with the a name that is not 'confusingly similar'.

    I searched on the IBM patent search and found no relevant patent from apple.

  22. Re:Regisration IS THE TRADEMARK, NOT PATENT by Derek+Pomery · · Score: 1

    Somebody wanna mod up the AC who responded to the Mac fan with a few facts?

    Speaking of not doing your homework...

    --
    -- perl -e'print pack"H*","6e656d6f406d38792e6f7267"' /. ate my old sig. Bastards.
  23. Re:naive by Hrunting · · Score: 2

    Apple didn't file the patent. Amazon is, and there is a relevant patent because at the middle of this discussion is whether Amazon has the right to patent the technology. In this case, Apple has licensed the technology from Amazon, which Slashdot has misconstrued as somehow lending credence to the patent.

    a) Apple's licensing of the technology does not lend any validity to the patent. The patent is already completely valid. Apple's just making sure they can use the technology without getting sued for patent infringement

    b) The only thing that's going to invalidate the patent is if someone shows prior art. Then, I'm sure, Apple would quit paying royalties.

  24. Akamai = Trakamai browsing habits. fuck that. by isaac · · Score: 1

    Akamai is dangerous shit. Dangerous, because it's useful, and lulls people into iving up their privacy.

    Think: Why does DoubleClick suck? Because they track your browsing habits across multiple websites and associate them with your meatspace info thru their partners.

    Now, name another company that's used by many a popular site (including e-commerce companies who have yr name and address on file). They're not serving ads, but they're still tracking you, transparently, across all sites in the Akamai network that you visit.

    Akamai's on my junkbuster shitlist permanently. I just don't trust them, sorry.

    -Isaac

    --
    I am not a lawyer, and this is not legal advice. For Entertainment Purposes Only.
    1. Re:Akamai = Trakamai browsing habits. fuck that. by buysse · · Score: 1

      I guess I'm a little less cynical so far. Probably unwise, but I'm willing to believe the best about something like this, that does do a good thing (save bandwidth), until I have evidence otherwise. I still have /some/ hope for the human race, though it is diminishing rapidly.

      --
      -30-
  25. Yeah, I screwed up... by alexhmit01 · · Score: 2

    About two seconds after I posted, I saw the link. I felt really stupid, but realized that I couldn't rescind it. Oh well, I feel like a jackass.

    The (r) still refers to the trademark... not that that helps my stupidity. I'm shocked that they don't mention that it is a registered trademark to Amazon on the page.

    Alex

  26. That's not the saddest thing by kirwin · · Score: 1

    The real sad thing is that they are advertising MacOS X beta on sale for $29.95. Shouldn't beta software be....I don't know....free?

  27. more apples perhaps? by zentex · · Score: 1

    well, the 2 posts that were above +2 (at the time of writing) seemed to blast apple. why? with this "1-Click" stuff wouldn't it make more sense? think about it...apple has a small market share compared to pc-clone-hell. I'm happy for apple, maybe now mindless drones we call humans will buy more apples because it seems easy and Buzz-Words are involved. I watch my sales-guys all day long, and when they mention a few key Buzz-Words people scramble to buy. Why? who knows, perhaps years of tv and radio commercials...

    Notice how fast things sell on the tv when marked for $19.95? 19.95 is like satan himself...it tells you its a great price and hell, if your getting a great price that's valued over $150 then you have to have it.
    I know i fight off the demons to call the toll free number whenever i see the infamous $19.95. Funny though, $16.95 or $29.95 just doen't do it for me :)

    hehe...It's all about the Buzz-Words people...
    oh yea, me? no, i'm a pc junkie...although i do have 1 mac (which i need to reinstall, perhaps OpenBSD :). Kinda sucks when the highest OS it can have is 7.5

    ---
    remove SPORK.

    --
    Appended to the end of comments you post. 120 chars.
  28. It makes iSense (TM, patents, etc.) by Melantha_Bacchae · · Score: 2

    Logic has nothing to do with it. The actual number of mouse clicks a buyer makes has nothing to do with it. It is a marketing warm fuzzy ploy:

    Amazon has One Click (TM, patents, etc.), the coolest way to buy stuff on the planet. It's even *PATENTED*!!! Oooh! Wow! (other expressions of extreme hipness included here)

    Apple makes the iMac (TM, patents, etc.), iBook (TM, patents, etc.), iCube (TM, patents, etc.) and all the really iCoolest computers on the planet. But Apple doesn't have One Click (TM, patents, etc.). So the Apple Store (TM, patents, etc.) has a serious lack of coolness going on. iBoo iHoo. iSob. (other expressions of extreme iUnHappiness included here)

    So Steve Jobs, our iHero, steps in. One quick icall on the iphone, and the Apple Store has officially licensed the (now i)One Click (TM, patents, etc.). iJoy! iJoy! All is now iCool again! (TM, patents, etc.)

    See, it is all one big marketing game. Anyone can play. All it takes is either offically licensing the coolness, or coming up with something cooler.

    Of course, the US Patent Office does need its head examined for patenting marketing ploys (One Click should be a service mark, not a patent). Then again, since when has the government been catering to the wishes of the terminally logical?

  29. Re-entered personal data -- millions of times? by eLDeR_MMHS · · Score: 1

    ...Saving you the trouble of clicking through multiple screens and re-entering personal data that you've already typed and retyped a million times.

    Sheesh- Talk about hyperbole. Someone's gotta calm down those marketing dept. animals.

    And who's purchased stuff from their store once, anyways? :)

    --
    -Victor Chow (Elder_MMHS)
  30. Re:naive by cduffy · · Score: 2

    This actually depends on a multitude of factors. First would be the fact that if the protocol was released free of patent restrictions, the barrier to it's introduction would be extremely low, the the momentum to get it accepted above all others would be much more substancial.

    Entirely true, particularly in today's environment. However, this ignores another point I'd made.

    If I were writing up a patent for the IP protocol, I wouldn't write it in such a way as to strictly define this protocol itself, but as to also apply to as many other protocols fulfilling the same purpose as possible. If there's already prior art and you're creating Yet Another Protocol, that's a whole different issue -- but if, back when the concepts behind such protocols were new, such a scenario is entirely feasible. In short, not only your protocol would necessarily be encumbered by the patent; if you were succesful, you could apply your patent to competing protocols and thus (by refusing to license your patent to those w/ competing protocols) force YOUR protocol to become the standard.

    As a result of this, you wouldn't need momentum from people deciding to use your patent; you could legally force them to use it by refusing to license use to them should they use a competing, yet infringing, patent.

    If sufficiently broad patents -- rather than open standards -- had been created early in computing's history, 'twould be a different, and bleaker, landscape, and this is the point that I'm trying to make. Sorry if I was somewhat unclear earlier. As for software patents being in general a Bad Thing, I entirely agree.

  31. Re:Not apples job by daemonc · · Score: 1

    Not anymore. All their stockholders just sold! har har har

    --
    All that we see or seem is but a dream within a dream.
  32. Re:Conspiracy theory... by rlk · · Score: 2

    Indeed. I suspect that both Apple and Amazon (even more than Apple) have a lot to gain from this. Amazon of course wants the patent validated, and Apple seems to also like to be nasty about IP. So I also wouldn't be the least bit surprised if Apple's not paying anything for this.

  33. Re:This is "Thinking Different"? by Howie · · Score: 1

    Umm- that's the (6-7 years pre-mac) Apple I made of wood, and the Apple II that was made popular by Visicalc (or maybe you mean the Mac with Excel).

    --
    "don't fall into the fallacy of believing that Perl can solve social problems. Maybe Perl 6 can, but that's a ways off"
  34. Re:Can you really blame them? by jaed · · Score: 1

    Seriously, Apple was fully aware of what Amazon did to Barnes and Noble when they attempted to go forth with their own one-click plan.

    Apple didn't file a suit to try to torpedo Amazon's IPO, though. I doubt - given the bad publicity, and given that they haven't gone after anyone they don't have reason to go after ("Revenge is sweet") - that they would have sued Apple. But if someone asks to license your patent, you can't very well say no.

    As other people have pointed out, the things that make one-click a reasonable idea for Amazon or similar sites, where people come back a lot and there's a fair amount of impulse buying, mostly don't apply to the Apple store. (Very few people buy a thousand dollar iMac on impulse.) It's a mystery to me why they want to use this feature in the first place. I can only suspect a Steve Jobs brainstorm followed by quick action with little or no second thoughts. One hopes at least they didn't pay Amazon much.

  35. Re:Quit whining. by luckykaa · · Score: 1

    What's more important? Some useless freedom or food on the table?

    Freedom. If it wasn't then anyone who was starving would just get themselves arrested.

  36. Re:Totally childish by localman · · Score: 1
    However, they chose to license it, making things even harder for anyone who comes after them to win in a court battle.

    There is absolutely no truth to that statement. It's simply a lot faster and cheaper for them to license it. This makes no difference at all to the courts.

    It sounds like you are confusing trademark and patent law.

    Of course, IANAL.

  37. Re:Totally childish by localman · · Score: 1

    You are right with regard to computers, but Apple also sells a lot of software and periphials (sp?). I think it makes perfect sense to be able to grab Final Cut Pro a few days after trying out my new iMac and deciding that iMovie doesn't offer enough control for me.

  38. Gallos rojos by teasea · · Score: 1
    No se rinde el gallo rojo, sólo cuando ya está muerto.

    After all, Cock fights would get very boring if this weren't true.

  39. Re:This is "Thinking Different"? by PortalCell · · Score: 2

    Apple *used* to innovate. Now they just copy, badly. Their current generation of G3/4 Motorola processors is undoubtably innovation by Motorola, but I was shocked when I recently bought a new iMac at just how little of the system architecture was designed by Apple and that they had *completely* turned their back on their old installed user base of peripherals by removing external ADB, Apple serial and scsi ports... ATi make their graphics cards. Oh, and another thing: I used to have respect for Macs because they usually could run the *pre*installed software without crashing very often. I powered up my brand new iMac, put in a dvd and... it crashed. I try to run a web browser, it crashed... etc etc. Bye bye Apple...

  40. Re:Regisration IS THE TRADEMARK, NOT PATENT by TOTKChief · · Score: 2

    Before accussing /. of libel, how about reading Apple's own press release about it? /. is guilty, at times, of posting stuff without fully thinking about it, but if you're going to complain about it, you might want to make sure you're not doing the same.

    Of course, this is akin to expecting Usenet spelling/grammar flames to be straight out of the Northwestern English department . . .
    --

  41. Re:This is "Thinking Different"? by Howie · · Score: 1

    Microsoft. No, really. They may have the ethical qualities of lichen, and the quality control to match, but they *do* advance their products in (mostly) meaningful ways most years. They spend a great deal on usability testing, and use that to tweak the corners of their apps - which is why (IMHO) MS Office works a whole lot more smoothly than Staroffice or others (once you've killed the paperclip and most of intellisense - they weren't a great idea).

    Apple is just now (after 15 years) producing an OS with multitasking, and they are doing it by taking the (25 year old) BSD kernel. NT has been doing this, multithreading and a reasonable filesystem to support multiuser computing since launch in 1993(?). It's wasn't great. It's getting better. IIRC, System 7 was the first MacOS to have task *switching* built in...

    To the table - Xerox. They don't seem to be able to market their way out of a paper bag, but Xerox have brought us: Mice, Bitmap Displays, Windows, Smalltalk (OO computing), Ethernet, Laser Printing, Desktop Publishing, Hypertext (I believe - wasn't Englebart at PARC when demoing his mouse?). Notice these aren't even specific products, they are entire new concepts.

    SGI - desktop digital video (O2/IndyVideo in 1993/4). desktop digital audio (Indigo in 1991/2). desktop high-performance 3d graphics (most of the late 80s to present) - I'm (literally) bending desktop to include more recent machines though. I was seriously impressed when I got my old Indy - it had all this cool stuff in it, as standard, and the base OS would happily talk to it all and just *work*.

    I'm not really advocating MS or Xerox here - given a choice between eternal hell with Apple and with MS, I'd probably choose MS, because at least then I could network my pain with most of the rest of hell. I'd rather be using an SGI - they're pretty on the inside as well as outside.

    The only things I can think of that Apple did innovate are wires, I think: ADB was neat, although I think Sun had a similar thing first, and Firewire would have been universal if USB (and Apple's licensing) hadn't gotten in the way.
    Oh wait - those glassy looking buttons.

    --
    "don't fall into the fallacy of believing that Perl can solve social problems. Maybe Perl 6 can, but that's a ways off"
  42. Re:naive by gargle · · Score: 4

    That's not prior art. That's stretching an existing circumstance to try to relate it to a new 'invention'.

    No, the original poster is completely right, that a patent has to be (in theory) non-obvious to someone "learned in the art".

    e.g. see http://otl.stanford.edu/inventors /pa tents.html

  43. My New Patent by pclinger · · Score: 1

    Using a Processing Method To Receive Data Packets Resulting in the Exchanging of Monies between Two or More Individuals.

    I'll get this past the patent office and every e-commerce site will have to get a liscence from me! Muahahaha!

    --
    /. editors made it impossible to link to file:///c:/con/con in my sig. Please just type it in
  44. Re:One click is such a great way to shop - or is i by fullung · · Score: 1

    Yes, but it would still be fun to order a ton
    of glow-in-the-dark dildos to be shipped to
    said 1-click address. :)

  45. Re:The basic difference by tterb · · Score: 1

    I would assume that they would sell all kinds of accessories as well.. so if you are into the funky mice, you can 1-click(tm) them all day.

  46. This is "Thinking Different"? by Trevor+Goodchild · · Score: 3

    Way to go, Jobs. I'm sure this is exactly what Ghandi would have done, too.

    1. Re:This is "Thinking Different"? by chrischow · · Score: 1

      get back on your potty now

    2. Re:This is "Thinking Different"? by Howie · · Score: 1

      No - the question was: "brings new ideas to the table" not: "successfully markets new ideas" or "sell the same old ideas successfully". By your rules, you wouldn't be allowed to mention A/UX ;-)

      So Apple will complete a re-org before MS do. Neither company is doing anything revolutionary, aside from trying to merge two products into something evolutionary without making it suck too much (while telling you it's the greatest thing since sliced bread, of course).

      Also, I didn't at any stage trot out the old 'Apple stole everything from Xerox' line. I merely said that Xerox did invent all those things at PARC during the seventies, making them a company that "brings new ideas to the table". They did. It's true. It's also true Apple took the ideas and added to them, but the lisa and the mac that followed were bigger jumps in marketing than technology, in my opinion.

      Don't be so sensitive about your mac. If you like it, stick with it. Good for you.

      I personally find them varying between infuriating and acceptable depending on the day, but that isn't anything to do with old or new ideas either.

      --
      "don't fall into the fallacy of believing that Perl can solve social problems. Maybe Perl 6 can, but that's a ways off"
    3. Re:This is "Thinking Different"? by WNight · · Score: 2

      I;m sure many people thought of the button-less mouse ... people unable to move their fingers independantly, people unable to distinguish left from right, etc.

      That's not innovation, that's crap.

      Apple shoulda shut down in the mid 80s, they went steadily downhill from there.

    4. Re:This is "Thinking Different"? by WNight · · Score: 2

      My Apple 2+ booted up faster than my Win98 box running a p3-800, and it loaded a word processor more quickly than my current computer loads word.

      But it did a *lot* less. It's easy to load an OS in five seconds if it doesn't support anything, and if a word processor deals in plain text and doesn't even have a spell checker, it's kinda trivial.

    5. Re:This is "Thinking Different"? by Tsian · · Score: 1

      Sorta funny. His quote was

      "Good Artists Copy. Great Artists Steal"

      didn't mention anything about great artists giving into ludicrous patents!
      ------------------------------------

    6. Re:This is "Thinking Different"? by localman · · Score: 1
      Thanks for the well thought out response.

      Microsoft is pretty good at refining. I can't say that they really try anything that isn't reasonably safe, though.

      I don't know much about SGI, but they do seem pretty cool. They do seem to charge an awful lot for their stuff (even more than Apple!?!).

      I think Apple does get some credit for the GUI & WYSIWYG, because they brought it to market first, and at a time that no one else thought it was possible or useful. That's the kind of risk taking that I respect. Xerox did the research, but they didn't have the insight or guts to make a real product. If I remember correctly, the original Mac wasn't even that successful until quite a while after it came out.

      It is sad that they are just now coming out with what seems like a real OS, but Apple basically fsked up everything for an entire decade starting in the mid eighties. I think they are back on track, and most of people's negative attitude toward the company is based on past mistakes.

    7. Re:This is "Thinking Different"? by M@T · · Score: 1

      Was this really a Steve Jobs decision?

      Probably not.

      Is all the flak Microsoft gets a result of decisions directly made by Bill Gates?

      Certainly.

      By all accounts Bill Gates is very involved in the inner wheels of Microsoft, from marketing through to development. I doubt anything of magnitude happens at Microsoft without it passing across his desk.

      --
      'sapientia potestas est'
    8. Re:This is "Thinking Different"? by Fred+Ferrigno · · Score: 1

      You are killing me. FireWire's not on YOUR motherboard, so it's not successful? Who cares about YOUR motherboard, other than you, exactly?

      Abit, who made my motherboard. If FireWire was important enough to them (and other motherboard manufacturers) then it'd be on every motherboard. At this point, it's not. Something must be done to make it important enough.

      What could be more successful than being 1) the IEEE standard, 2) the ONLY method? EVERYBODY who is doing anything with DV has at least one FireWire device, and probably two or three, and that includes everybody from the first-time iMac DV buyer to George Lucas working on Episode II.

      Did I mention that I don't do anything related to DV? This is the point. While FireWire has had success in the DV arena, there are many more potential FireWire applications completely unrelated to DV that aren't being realized by anyone. I do want FireWire, but I want to be able to do more with it than DV. DV is a drop in the bucket when absolutely everything and anything connected to a computer could be running through FireWire.

      I'm not saying this to diminish the success that FireWire has had with DV applications, but we really, really, need FireWire for more applications. Think about it. External hard drives running full speed on FireWire. Internal hard drives running full speed on FireWire (one of several suggestions to replace IDE). Without FireWire, what do we have for component connectivity? USB. At 12Mbps.

      We need FireWire for more than just DV, and we're not going to get it unless companies realize they can use it for things other than DV.

      --

    9. Re:This is "Thinking Different"? by slashdot-me · · Score: 3

      > Let's flush them down the toilet.
      You'd better use two flushes or I'll sue!

      Ryan

    10. Re:This is "Thinking Different"? by gig · · Score: 2

      > Apple has innovated what exactly? They stole the
      > GUI from Xerox PARC

      There are about 10 or 20 books detailing the development of the Lisa and the Macintosh at Apple, and not a single one says that Xerox did all the work. The Alto didn't have pull-down menus, it didn't have overlapping windows, there was no concept of "double-click", no concept of "dragging", no concept of "dropping". The Xerox mouse had to be cleaned continuously, and cost hundreds of dollars to make. Apple did years and years of research, some of which included ex-Parc people who left to join Apple so that they could have their work wind up on people's desks instead of in a museum. Give it all a rest! Everybody with half a brain has read some books, or interviews with the principle players, and knows what really went on. I mean, read a book, godamit.

      What went on to become NeXT actually started at Apple, and Steve Jobs took the team and the project (code named "Big Mac") with him when he left. Does that mean that Apple of 1985 should get credit for the NeXT Cube of 1989?

      Someday, someone will market a computer with a fly-around 3D interface. Will we say that's not innovative, because we saw the same thing in a movie one time?

    11. Re:This is "Thinking Different"? by localman · · Score: 1
      especially the 84' machine that althogh it had a 'nice' gui was VERY VERY S-L-O-W

      What? I played with one of the original Mac128's (single floppy, no HD) just a year ago, and it was amazingly usable; almost as fast at it's simpler tasks as my goddamn PIII 500 with the bloated crap software I run now.

    12. Re:This is "Thinking Different"? by gig · · Score: 1

      You are killing me. FireWire's not on YOUR motherboard, so it's not successful? Who cares about YOUR motherboard, other than you, exactly?

      Do you think video itself is on the way out, or do you think that analog video and editing is about to enjoy a comeback? Digital video is "video" ... you know what I mean? That's all there is. There are very few people working with analog when you can buy an iMac for $999 that does more than a $10,000 analog video setup, with no loss of quality for each generation, and you can surf the Web and play games on that iMac, too, as a bonus. DV is here to stay, and it moves around over FireWire. Period. There are way too many devices for this to change. Critical mass has been reached. There's a CNN correspondant who travels with a Sony DV camera and a PowerBook, and all he sends CNN is the finished three-minute report or whatever. No room full of people and racks of VCR's and effects. That's the future of news coverage.

      The coming broadband World Wide Web is going to be full of video, and unless you want big business making all of it, you have to get a camera, FireWire and some DV editing software and learn how to make some yourself. It's YOU who is being left behind, not FireWire.

      > The moral: it's not Apple's fault, though I still don't
      > consider it successful enough.

      What could be more successful than being 1) the IEEE standard, 2) the ONLY method? EVERYBODY who is doing anything with DV has at least one FireWire device, and probably two or three, and that includes everybody from the first-time iMac DV buyer to George Lucas working on Episode II.

    13. Re:This is "Thinking Different"? by iCEBaLM · · Score: 2

      I challenge you to name another viable company that brings new ideas to the table as consistently as Apple. You don't even have to like them, but you must admit that they follow the lead of others far less than any company around.

      Apple has innovated what exactly? They stole the GUI from Xerox PARC, they stole the mouse, etc. They don't follow anyone elses lead huh? I suppose thats why they use IDE, PCI, AGP, SDRAM, etc, for hardware. I suppose thats why they're using a BSD kernel for their next OS.

      So really, what exactly has Apple innovated? Firewire which is going nowhere fast, and the use of pretty shiney moulded translucent plastic to woo the sheep to their side of the fence?

      Oh shit. They licenced something from Amazon (the only legal way to currently offer this feature). Let's flush them down the toilet.

      A feature you could easily do without, all they had to do was *gasp*, not use it. I'm no one would care about that extra confirmation click. Not to mention they could have tried to get the patent revoked.

      -- iCEBaLM

    14. Re:This is "Thinking Different"? by localman · · Score: 3
      I challenge you to name another viable company that brings new ideas to the table as consistently as Apple. You don't even have to like them, but you must admit that they follow the lead of others far less than any company around.

      Oh shit. They licenced something from Amazon (the only legal way to currently offer this feature). Let's flush them down the toilet.

    15. Re:This is "Thinking Different"? by gig · · Score: 1

      > Apple is just now (after 15 years) producing an OS
      > with multitasking,

      Apple has marketed three operating systems since 1984. A/UX had mulititasking and protected memory, and so does Mac OS X Server. What they are doing now with Mac OS X is the same thing that Microsoft has been trying to do for years: bring their "consumer" base onto their "pro" OS, and dropping the old OS that lacks hardware abstraction and other niceties that weren't possible with the hardware from a few years ago. For Apple, this means combining Mac OS X Server and Mac OS 9. For MS, this means combining Windows 2000 and Windows ME. Apple will actually get their consumer userbase onto protected memory and preemptive multitasking before Microsoft does (Whistler is not due until October 2001, and this is MS we're talking about ... that means July, 2002). The difference between Apple and MS is that Apple doesn't put Mac OS X Server features on their Mac OS 9 literature, whereas MS is happy to describe some kind of uber-Windows, implying that you can play games or use USB on NT 4 for example, and implying that Windows 98 has protected memory and preemptive multitasking.

      > and they are doing it by taking the (25 year old) BSD
      > kernel.

      BSD is not the kernel of Mac OS X. The Mac OS X kernel is based on Mach. It has a BSD layer so that it can talk to the Internet with BSD's TCP/IP, and run Apache natively. Also, as old as BSD is, it is updated constantly, and the methods it uses are thoroughly modern.

      > NT has been doing this, multithreading and a
      > reasonable filesystem to support multiuser
      > computing since launch in 1993(?).

      So what? Have consumers and graphics professionals (Apple's markets) been using NT at all? No. NT is also NOT a true multiuser OS.

      > It's wasn't great. It's getting better. IIRC, System 7
      > was the first MacOS to have task *switching* built
      > in...

      So what? When System 7 came out, most people were running DOS without Windows. Most people are still running DOS today, only with Windows 95, 98, ME.

      > To the table - Xerox.

      As soon as you mention Xerox in a discussion about Apple, you have proven you are not really having a discussion ... that you're just trolling. It's like making a comparison to Nazis on Usenet. How many people bought Altos? How much Alto software was ported to the PC (notable Mac ports are things like Word, Excel, Photoshop, Illustrator, Director, FreeHand). I guess its Apple's fault that the Alto mouse required a trained professional just to clean it, and the Alto didn't have pull-down menus or overlapping windows. If I build an electric car so good that every other company copies it and gasoline becomes a thing of the past, will you say I didn't achieve anything because shitty electric cars have been available for the past five years? Gimme a break.

    16. Re:This is "Thinking Different"? by j1mmy · · Score: 2

      Way to go, Jobs.

      Was this really a Steve Jobs decision? Is all the flak Microsoft gets a result of decisions directly made by Bill Gates? I realize it's easy enough to point a finger, but it seems that decisions like these would not be something a CEO would bother themselves with. Oh well.

  47. How Convenient by Sloppy · · Score: 3

    Now I can buy $3000 computer systems without the time-wasting drudgery of having to review and confirm my order to make sure it's the exact model and configuration that I wanted!


    ---
    --
    As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
  48. Re:This doesn't even make sense by waldoj · · Score: 3

    But the point is well-taken: why does Apple need one-click shopping? The idea of one-click is that it simplifes impulse purchases, which are generally small-dollar.

    I, right now, would really like some Ben & Jerry's. If I could snap my fingers and some would appear, I'd do so. But what I actually need to do is put on my shoes, leave my apartment, walk about 3 blocks to a cash machine, another 4 blocks to the convenience store, and then buy some. Either way it costs me around $2.67. But I'm only interested in one method.

    I would not use the former process to purchase, say, an Apple. I want to proceed carefully; there are few people for whom $2500 is a small expense.

    It does seem like a really weird use of one-click.

    -Waldo

  49. ..and so this begins a horrid chapter for humanity by AFCArchvile · · Score: 3

    Just think of it. In a way, Apple and amazon.com have just contributed to the "instant gratification, now, damnit!" mentality. Pretty soon, hackers will design the "one-click DDoS" (oh wait, that's already been done) and the "one-click Carnivore killer." Corporations will demand the "one-click litigation" and "one-click buyout." Terrorists will spend millions to acquire the "one-click remote EMP." Gee, what will be the next threat to civilization spawned by this?

    --
    "Ancillary does not mean you get to rule the world." --U.S. Circuit Judge Harry Edwards, speaking to the FCC's lawyer
  50. Re:Someone should reverse engineer OneClick. by flossie · · Score: 1
    The whole point of patents is that reverse engineering becomes unnecessary. Full disclosure of the method is made in return for society granting a short period in which the inventor can gain the benefits of having a monopoly on the technology.

    But that doesn't change the fact that software patents are a bloody stupid idea.

  51. Not apples job by omission9 · · Score: 1

    Apple has a responsibilty to stock holders not to insite lawsuits and other detrimenst to the bottom line. They were merely being cautious buy licensing from amazon.

    1. Re:Not apples job by Yardley · · Score: 2

      Moreover, licensing 1-Click in no way makes it "harder ... to overturn" as CmdrTaco claims.

      If some party wants to challenge the patent, Apple's use/license of it will have no effect on that challenge.

      --

      --

      --
      He lives in a world where those who do not run the client software of the omnipresent meme are unacceptable.
    2. Re:Not apples job by Anonymous Coward · · Score: 1

      When 'all their stockholders' sell, the shares are purchased by a new group of stockholders. That's the way the stock market works.

      Unfortunatly, I don't think all their stock was purchased by a big mean sadist. Steve Jobs really needs to be shut up in a soundproof room with a guy with a rubber hose.

  52. Re:Funny by whovian · · Score: 1

    Where's the one-click RMA page? :-)

    --
    To-do List: Receive telemarketing call during a tornado warning. Check.
  53. Funny by neildogg · · Score: 5

    "Buy now with One Click"
    *Click*
    "Sign up for One Click"
    *Click*
    "Set up a new Account"
    *Click*
    "Turn One Click On"
    *Click*
    YES!!! Now I can buy stuff with only One Click!!!

  54. The Word On The Street by empesey · · Score: 3

    Soon, I'll be able to buy Apple with one click.

    --

  55. Can't they afford their own bandwidth? by dwlemon · · Score: 1

    Apple's page is one big blank if you have akamai blockfiled.

    Is there a better way to block just the ads from akamai? Most of the major tv network sites are big blanks too.

  56. thats EXACTLY what i thought. by Forrestina · · Score: 1
    1 click in my opinion is pretty stupid unless you plan on buying lots of things in the future from that retailer.

    and well, how many G4's do people really buy? is this useful, at all? can anyone think of a way this is useful for apple?

    -------

    --

    -------
    "don't smoke, don't drink, don't fuck
    at least i can fucking think"
    Minor Threat

  57. They only have one mouse button... by itsbruce · · Score: 1

    ... one click is all they can manage.

  58. I doubt they paid anything (NT) by hypermanng · · Score: 1

    I SAID NT!

    --
    I am the one true god. However, as an atheist, I don't believe in myself. I guess I have a self-esteem problem.
  59. Re:What Happened to their Stock Price? by chrischow · · Score: 1

    that they only made 100 million profit instead of 150 or something

  60. Re:$59 mouse? by chrischow · · Score: 1

    you should, the mouse is l33t!

  61. Re:Totally childish by Cedric+Adjih · · Score: 1
    seeing what happened to Apple's stock this week... well, I don't feel bad for them at all

    I don't think I've ever heard such a strange disconnected take on morality before. Apple abides by US law which (like it or not) has been around for over a century, and you're glad their stock dropped? And the stock dropped for reasons entirely unrelated to this?

    Possibly, but I guess CmdrTaco was just expressing resentment at Apple attitude (you cut the "Very depressing")

    Like Apple or not, that type of statement is just childish. I'm glad to see that some people on the board realize that real companies don't have the freedom to give everyone the finger like the majority of the sit-at-home Slashdot crowd. You only have that freedom because of your anonymity. Try actually running a business and keeping that attitude. You're stock will end up as wallpaper.

    Actually it is not that childish, given the way Apple advertised how they licensed "1-Click Buying". Amazon patent has become the perfect example of crap patent, not only because it is so simple, can be used so pervasively on all the Internet e-commerce sites, but also because it is actually used as a weapon and Amazon sues.

    Now licensing doesn't look to bright (why not use 2-click shopping, instead ?), but maybe they needed it, you're right. On the other hand, the 1-click patent glorification and propaganda in the PR release is too much to swallow. Especially from one company advertising "being different". At best they could have said simply "we are using 1-click ordering now". A more militant company could have say something in the lines "we have licensed 1-click ordering now, for your convenience, despite the patent is crap".

  62. Its because Pixar does movies by Project_2501 · · Score: 1
    Steve jobs is probably doing this less for idealogical reasons than for protecting his (Pixar's) digital works from "piracy"

    Now.. as to why he doesnt use that creative talent of his to come up with a new business model for doing business in a IP-less world beats me.. maybe he just to old or too spoiled to want to use them skills of his... you old fogee Steve... Steve if you think eschewing corporate values brought about your downfall and are now trying to make up for that "mistake" then your in for a big surprise... the world has suddenly changed, and your attitudes of the past are now the ones making headway. Your just setting yourself up for another losing battle Steve. Ho ho ho XD

    -= Griffis =-

  63. Paperclip patent==Slashdot? by craw · · Score: 3
    This is just too weird. I was going to make a comment about the vast number of patents that exists for paperclips. Paperclips are also historically interesting from a patent perspective since the basic design was 1st developed in Norway. However, Norway did not have patents back then.

    So I went to google to find an appropriate link to this story. Tried a search for "paperclip patent." I hit "I'm Feeling Lucky."

    This the link. Freaking weird.

  64. I hate to be a conspiracy theorist, but... by CoughDropAddict · · Score: 2

    coalition (n): An alliance, especially a temporary one, of people, factions, parties, or nations.

    Wouldn't big business benefit as a whole if predatory patents like this gain legitimacy? With all the bad press Amazon has gotten for this stupid patent, wouldn't it be a great way to influence public opinion in favor of it by making it look reasonable and useful?

    Just a thought...

    --

  65. Missed the point by omission9 · · Score: 1

    It seems like all the responses to my original post missed the point that I was trying to make. Here it is again but slower. Apple has nothing to gain by making a decision based on idealology. Apple had either two choices 1.) license 2.) get sued by amazon trying to protect their patent. Since Apple dooesn't want to be sued(who does?) which would cost them money the chose option 2. Furthermore as a publicly held company Apple has a responsibility to its shareholders which it must zealously act upon which is to minimize financial liabilities. While RMS's teen-aged fan club on /. does not understand simple business practices(hence the abyssmal failure of all companies who attemtp to profit on "open ource" software) Apple does. Thus the bottom line(pun intended) is that /. geeks should code, sysadmin, and all that jazz and leave the business decisions to people that know what they are talking about.

  66. Re:Bitch session? Maybe, but why not? by mattreilly · · Score: 1
    I choose where over 100 million goes on desktops each year. No joke. Just a fact. I will not get a single Apple. They will fail soon and be just an other division of Compaq or Microsoft.

    Dream on. I'd be surprised if you get to choose what mom is making for dinner tonight.

  67. Re:naive by mightbeadog · · Score: 1
    Sometimes Slashdot sounds really insightful, and then sometimes, it sounds like a bunch of naive kids whining because things aren't going their way.

    And sometimes Slashdot sounds like it's whining about how it sounds.

  68. Re:www.apple.com .... what a LAME web site! by Mononoke · · Score: 3
    There are no ad banners on www.apple.com. What you are seeing are images loading from akamai servers. Regular old Apple images. Not ad banners.

    You have heard of Akamai, haven't you?


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    NetInfo connection failed for server 127.0.0.1/local
  69. Re:This doesn't even make sense by buysse · · Score: 1
    A person ordering boxes for a department may want this -- he can avoid typing all the payment information for multiple machines.

    Granted, I'm stretching, but there are possible uses for this on a site that sells large items.

    --
    -30-
  70. Re:Bitch session? Maybe, but why not? by Mononoke · · Score: 2
    They are the only company offerring Apple computers.

    Quite an observation there.

    Hey, look what I just noticed: Compaq is the only company offering Compaq computers. Chrysler is the only company offering Chrysler automobiles. Nike is the only company offering Nike shoes. Wow, this is amazing!

    Or do you think Apple is the only place to purchase an Apple computer from? Then you would be wrong.

    I choose where over 100 million goes on desktops each year.

    I'm supposing you just call up Dell and do a big bank transfer to them.

    I will not get a single Apple.

    Good. We wouldn't want you to come back bitching about not being able to play HalfLife on it all day.


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    NetInfo connection failed for server 127.0.0.1/local
  71. Apple Announces a New Patent... 0-Click Shopping by CMiYC · · Score: 1

    "By monitoring the way you hover your mouse cursor over a product's picture or description, we are able to determine your intentions for this product. We have found that many consumers were confused by the one-button mouse design. So we elminated it and made the entire mouse a button. Now, on the web, we have elminated the need to make a 'descision.' We at Apple Think Different, so you don't have to [think]."

    Normally I'd support Apple, they do some cool stuff... Taco has it right... it sucks that they bought into this stupid patent.

    ---

  72. naive by Hrunting · · Score: 3

    Do Slashdotters find a need to search out causes? On the one hand, we get articles on Slashdot completely supporting Apple for turning to a BSD-based OS and then we get articles lambasting them for completely logical business decisions, all because someone thinks a paten is dumb.

    Do you guys know how many dumb patents there are? Have you ever looked at a McDonald's fry package? There's a patent there. There are patents on things like lamps, CD cases, even wrapping paper. We can look at it and say, "Oh, it's so obvious that wrapping paper should be like this," but that doesn't change the fact that the person/company/entity invented it first.

    I still haven't seen a worthy challenge to the 1-Click philosophy. Yes, of course you can say, "Well, duh, it's obvious that you can do that," but these guys did it and said, "Hey, we did it first," and I haven't really seen a conclusive proof against that.

    So now, a company decides to use this technology, technology which will obviously make it easier for consumers to purchase online things that Slashdot has already come out in favor of and you turn around and criticize them?! Shame on you. Boohoo that the world didn't turn out the way you want it and companies actually abide by laws instead of filling our courts with worthless and expensive litigation. Boohoo that Apple turns out to be interested in its bottom line rather than what you want it to be interested in. Boohoo that you didn't go out and register an idea that seems completely obvious (to you) with the patent office before some big company could.

    Sometimes Slashdot sounds really insightful, and then sometimes, it sounds like a bunch of naive kids whining because things aren't going their way.

    BTW, on another topic, this page was updated a good 10 days ago. What's that say about Apple when a geek news site doesn't notice this sort of thing for ten days?

    1. Re:naive by GigsVT · · Score: 1

      Do you guys know how many dumb patents there are? Have you ever looked at a McDonald's fry package? There's a patent there. There are patents on things like lamps, CD cases, even wrapping paper. We can look at it and say, "Oh, it's so obvious that wrapping paper should be like this," but that doesn't change the fact that the person/company/entity invented it first.

      Don't confuse patent, trademark, and copyright. Most likely the McD's stuff is trademarked, while I believe that a lamp's artistic design can be copyrighted (sometimes). Still, very little of that stuff you mentioned is patented, most is under other IP laws.
      -

      --
      I've had enough abrasive sigs. Kittens are cute and fuzzy.
    2. Re:naive by SnatMandu · · Score: 2
      I still haven't seen a worthy challenge to the 1-Click philosophy. Yes, of course you can say, "Well, duh, it's obvious that you can do that," but these guys did it and said, "Hey, we did it first," and I haven't really seen a conclusive proof against that.

      If it's obvious to someone learned in the art, then it is not (technically) patentable. Also, prior art exists with, ie: catalog call centers, where they store you CC info and process your order. Adding "on the internet" to that is pretty lame "invention"

    3. Re:naive by Fervent · · Score: 2
      The point is that the 1-click patent undermines exactly what the internet is founded on!

      No, it doesn't. The internet was founded on hyperlinks and an exchange of ideas. Last I checked, Amazon's patent wasn't on that. It was on a fairly critical part of their marketing strategy they didn't want other companies stealing.

      There will be others. Other booksellers and furniture manufacturers and car makers that will copy Amazon's ideas and, with a slight change of wording, make them their own.

      Nothing says information exchange is patentable, however, so everyone gets to play.

      --

      - I don't care if they globalize against free speech. All my best free thoughts are done in my head.

    4. Re:naive by shawnce · · Score: 1

      Yes you are correct... sort of.

      But how would a company make money off TCP, HTTP, etc? How would they collect money at the same time as getting others to accept and impliment the idea. It is hard to have a stanard become a standard unless it is free/open (unless the corporation "MS" or individual has strong controll over the market "LT").

      In the case of one click Amazon protects it not just because it makes them money but to keep a competative edge over the compatition.

      Yes the concept of one click is simple but that doesn't make the patent invalid. Remeber Amazon has millions and millions of customers, services large volumes of transactions, etc... do think doing that is simple?

      [by you I don't mean "cduffy" but others on /.]

    5. Re:naive by morris57 · · Score: 1

      I couldn't agree with you more! I sometimes wonder if the general readers here ever remember/know/care what the issue was surrounding the 1-Click patent bruhaha. If some little independent computer parts reseller had patented this, then /. would not have given half a rat's ass. But, because Amazon is a huge company, it is given full conspiracy treatment. Give it up! If you think the current patent law is stupid, then fight patent law, not stupid patents. (I'm not saying this is or is not a stupid patent...sure it was obvious, but no one did it the way amazon dd w/ transactions and all beofre them so get over it...)

    6. Re:naive by morris57 · · Score: 1
      I see this thread is being moderated down (I mean the original post) is being moderated down from where it was. I'm glad to see that the dissenting view is being put in its place. God knows, the only way free speech can be expressed on /. is in the form of compilable (or interpretable) code. Heaven forbid that anyone disagree with Prince Malda.


      By marking this Flamebait or Off-topic, you only prove my point.

    7. Re:naive by jidar · · Score: 1

      Wow good point. I hate all of those other dumb patents too.

      Doesn't let Amazon off of the hook though, you shouldn't do something evil just because everyone else is.

      --
      Sigs are awesome huh?
    8. Re:naive by Hrunting · · Score: 3

      If it's obvious to someone learned in the art, then it is not (technically) patentable. Also, prior art exists with, ie: catalog call centers, where they store you CC info and process your order. Adding "on the internet" to that is pretty lame "invention"

      That's not prior art. That's stretching an existing circumstance to try to relate it to a new 'invention'. Bags and boxes existed for centuries, yet McDonald's has a patent on their fry holder? Seems obvious to me (someone not 'learned in the art') that that's how you should hold fries, but someone developed that mechanism and made it work. That particular implementation of the box of fries is patentable. Nevermind the fact that people put fries in bags for years before McDonald's did and nevermind that it seems pretty obvious.

      You cannot challenge a patent by saying, "Well, this industry does it similarly." The process of buying something over the Internet and buying something over a phone by catalog, while similar, require completely different interface designs. And that's what was patented by Amazon.

    9. Re:naive by cduffy · · Score: 2

      If there exists no protocol similar to TCP, and you create one, can you honestly not see a suit asking why in the world you wish to "give away" the tech you spent so many hours on? After all, what you've done is unique; and if there's really a demand for something sufficiently akin to it, a patent will stop people not only from using your own protocol without authorization, but if sufficiently broad, anything similar to it as well. In that way it would be possible to prevent an open alternative to TCP from succeeding -- simply make the patent sufficiently broad as to cover any reasonable alternative! By then only granting patent licenses to organizations implimenting the idea in your patent in a manner passing your conformance tests, you can ensure that your method will be the only one implimented elsewhere. Thus, a standard.

      ---

      Any complex system is made up of simple components. While Amazon's system is complex enough to be nonobvious, individual components need not be so -- and, indeed, shouldn't.

      If they were patenting some unique method of efficiently processing "millions and millions of customers" which is not in use elsewhere, that might be less obvious. However, they're only claiming a patent on one small little piece. That it's part of a large system is of no relevance.

      And as for Amazon needing to keep a competitive edge, if they're able to succeed in a truly competitive market they should be able to do so without government intervention. Remember that the point of patents is to encourage inventions to be made. Do you honestly believe that were it not for patent law, Amazon would not have created One Click? If not, patent law isn't needed because it doesn't fulfill its moral purpose -- it doesn't benefit the public.

    10. Re:naive by Trepalium · · Score: 1
      If there exists no protocol similar to TCP, and you create one, can you honestly not see a suit asking why in the world you wish to "give away" the tech you spent so many hours on?

      This actually depends on a multitude of factors. First would be the fact that if the protocol was released free of patent restrictions, the barrier to it's introduction would be extremely low, the the momentum to get it accepted above all others would be much more substancial.

      Second, look at http://www.ietf.org/ipr.html, and count the number of protocols that are patent protected and also widely in use. Of the few that are, many have cluases giving royalty-free use of the patent to implement the specification as described by the RFC (e.g. MD2,4,5 and RFC1319, 1320, and 1321, etc). If these were not freely implementable, I doubt they would've reached the kind of audiences it's reached right now. I think the LZW and GIF illustrate this concept very nicely. For years Unisys didn't try to defend it's patent on LZW compression, and during that time, the GIF format grew in popularity like wildfire. Now, after their annoucements of their intention for enforcing their intelectual property rights, there has been growing distaste of GIF.

      The other problem I have with all of this is, I don't believe in software patents in general. In an industry where the barrier to entry is exceedingly low, it doesn't make sense to give big business this kind of growing power. In the hardware manufacturing arena, the equipment needed to develop and bring an invention to market is extremely high, but in the software industry, you can easily get all the equipment you need to make tomorrow's "killer app" in less than a thousand dollars, assuming you don't have to license patents from a million big businesses. I find it difficult to believe that in an era where big business is fourishing, we need to have lawmakers sharpen the weapons they use to keep lowly consumers in line. "Promoting the useful arts" with patents and copyrights has become "putting your competitors out of business via lawsuits".

      --
      I used up all my sick days, so I'm calling in dead.
    11. Re:naive by cduffy · · Score: 2

      No, it doesn't. The internet was founded on hyperlinks and an exchange of ideas.

      You're ignoring his point.

      If all the people who came up with a process and submitted it as an RFC to become an open standard wrote it up as a patent instead, the Internet would not exist as it does now.

      The underlying protocols -- and the methodologies permitting them to work -- would be only available to those wishing to pay to play; such underlying concepts of HTTP, TCP, IP, Ethernet and the rest would be unavailable. The world would be a much worse place.

      Information exchange may not be patentable, but the means of those exchange, sadly, are. Had those who crafted the means we use patented them rather than release, we'd not have them today, And That Would Suck.

    12. Re:naive by Paradise_Pete · · Score: 1
      Have you ever looked at a McDonald's fry package? There's a patent there.

      Turns out they also have a patent on the process of dumping a cup of steaming hot joe on your lap, and now they're going after that woman for patent infringement. A spokesperson for McD's said they expect to receive twice what they paid her.

      -Pete

    13. Re:naive by pen · · Score: 2
      Nope, he isn't confusing it. The fries holder is patented. McDonald's is very "developed" in the area of patents. They even patented those seeds on the hamburger buns. No, I'm not kidding.

      --

  73. Re:Can you really blame them? by alfredo · · Score: 1

    Knowing how Jobs is, Amazon will probably be using WebObjects for their site, and showing streaming QuickTime Trailers of their video offerings. I think some MS fans will be PO'ed if the Xbox uses firewire. You can't please everyone.

    --
    photosMy Photostream
  74. Re:1st Signal 11 P0ST! by istartedi · · Score: 2

    Nice use of rn to fake an m, but Carmack (assuming he has a /. ID) is probably well below 100,000.

    --
    For all intensive purposes, "whom" is no longer a word. That begs the question, "who cares"?
  75. What the fuck by CMiYC · · Score: 2

    EVERY link on their homepage takes you to a stupid explanation of what "1-click" means... I didn't searching yet... that'll probably do the same. Jeez.. 1-Click ... its not THAT novel and new you know...

    ---

  76. Depression by Andrew+Dvorak · · Score: 1

    Am I being fooled into beliving CmdrTaco is getting more and more depressed by his creation, Slashdot? I know if this were my baby, knowing the effort I had put into it, and how it's become, I might even turn out the same way. My theory: as feul is consumed by the Slashdot engine, more feul is put out. Anyways .. back to the news ..

  77. Re:One click too many by eclectro · · Score: 1

    It's amazing - you can get 12 CDs for a "single penny" and it's a federal offense to download a few songs off Napster for one penny less.....

    --
    Take the cheese to sickbay, the doctor should see it as soon as possible - B'Elanna Torres, "Learning Curve"
  78. The problem is... by gvonk · · Score: 1

    In this country, at least, the system was designed so that laws could be changed or the system itself could and would be modified... Granted, our government is pretty closed source, as it were, (why geeks should run the world) but the point is that if they agree with most sane people that a patent on something so undeniably simple and non-innovative is a silly patent, then they should take it up with the courts, something they have the power to do and we do not. (Damn that was a long sentence) This would be the preferred, still legal, provided for in our Constitution, action instead of bending over and spreading the cheeks tm for Apple.

    --


    El Karma: excelente(principalmente la suma de moderación hecha a los comentarios de los usuarios)
  79. Re:I can't resist... by Fred+Ferrigno · · Score: 1

    Abit KT7. Bought it last month.

    --

  80. yes way! how to detrustify the license! by Vspirit · · Score: 1
    Compromise their security. Much information gathered. This system must be more vulnerable concidering the level at which it must be storing the information for it to be useable.

  81. Re:LAST POST! by cybercyph · · Score: 1

    ok, that wasn't supposed to be a
    "(score:0, troll)"
    that was supposed to be a
    "(score:5, funny)"
    i am not, nor have I ever been, nor do I ever intend to become a troll. (and i didn't inhale)
    I was simply making light of the situation we have here at slashdot....so many lamers doing f1r57 9057's, many of which are closer to 30th post.....no one cares that you sit at home and press refresh every 30 seconds all day!
    SHEEEEEESH! ok, thats all for my rant today. catch you on the flip side. peace out.

  82. Is this really news? by TJPile · · Score: 1

    Come on guys, I saw this last week. It isn't news. Apple has had the same front on their homepage for a week. Some people just wait to bring it up to pair it with something else that has gone bad for Apple. How about finding other companies to rag on besides Microsoft and Apple.

    1. Re:Is this really news? by alecto · · Score: 1

      Hey, it got posted just as soon as the first person was interested in buying a Mac and saw it. Not /.'s fault it took a week.

  83. Re:I can't believe this story was put up! by mami · · Score: 1

    Amazon won against B&N in court ? When was that ? You have an URL ?

  84. Re:Someone should reverse engineer OneClick. by mami · · Score: 1

    Duh, you could do this with Open Source code way back in 1996. Companies tried it out and their customers often didn't like it, because they wanted some sort of a "security" feature, like asking: "Hey are you sure you really want to buy my merchandise ?" Those were the times where buyers still wanted two clicks, because they were smart enough to have second thoughts...and companies had some respect for their thinking customers...:-)

  85. Re:One click is such a great way to shop - or is i by --delphi-- · · Score: 1

    ...or you might want to think about the fact that cookies go across the wire unencrypted, numbnuts...

  86. Re:www.apple.com .... what a LAME web site! by buysse · · Score: 2
    Akamai is not an ad company. They place servers all over the bloody place (they're giving the University of Minnesota [my employer, opinions are mine not theirs blah blah blah] servers). The idea is to put the source for the image (or media) files as close as possible to the viewer, thus saving large amounts of bandwidth. They colocate servers with ISPs, which makes those providers happy since all traffic to akamai.net will not go over their backbone connections.

    In short, AKAMAI GOOD!

    --
    -30-
  87. Re:Everyone has the wrong idea as to why it's dumb by ivan256 · · Score: 1
    Thirdly, you say it's a dumb idea, because it's a dumb idea. That kind of circular thinking will never get you your long sought after membership into Mensa.

    If you read my comment, you would see that I said it's a dumb idea because it's insecure, not simply because I said so.

  88. I am just *so* shocked by Ross+C.+Brackett · · Score: 2
    Taco:
    . The more credit thats given to Amazon's lame patent, the harder it'll be to overturn.
    Um, hello, has everyone forgotten that Apple likes Intellectual Property? Remember this story:
    Apple to charge Licensing Fees for FireWire

    Or for that matter the fact that MacOS is closed-source and non-free (in all senses).

    I mean, if the headline was "RMS adds '1-Click' to gnu.org website. '1-Click is easy and fun and makes purcasing GNU software so much easier,' Stallman said.' that would be one thing, but, I mean it's Apple. Has the reality distortion field gotten to all of you too?

    Apple may be a cooler company and Steve Jobs could probably kick Bill Gates' ass, but there is absolutely NO REASON for Apple to be all "Down with IP" when it comes to acquring a technology they want. They expect everyone else to adhere to the idiocies of IP laws, so I don't know why it sounds so strange for them to do the same.
  89. Re:Totally childish by slashdot-me · · Score: 2

    > Apple stock went down because they are trying to innovate. They are trying new things.
    Hey, now. Just because something hasn't been done before doesn't mean it's worth doing. Penis bird guy and the goatse.cx guy were both innovative too.

    BTW, what was Apple "innovating" that caused their stock to plummet? This is a serious question, I didn't realize the company was having problems above and beyond (below & behind?) the usual Apple woes.

    Ryan

  90. Re:Thanks a lot by Mononoke · · Score: 2
    If you were stupid enough to buy shares of a candy company who pretends to sell computers then you deserve your misfortune.

    The shares of Apple I was "stupid" enough to buy are still worth four times what I paid for them.

    I'm still laughing all the way to the bank.


    --

    --
    NetInfo connection failed for server 127.0.0.1/local
  91. Re:One click is such a great way to shop - or is i by RickHunter · · Score: 1

    Even worse! Can you imagine some of the sick stuff some of these skript kiddies would order in that case? Ew! I feel like I need to throw up just thinking about it... ;-P


    -RickHunter
  92. Re:One click too many by Cainam · · Score: 1

    Personally I think the ultimate in user convenience and shopping efficiency would be 0-click shopping, wherein the retailer just assumes you're going to buy something. They just pick something at random, charge you for it, and ship it to you.
    Patents pending, of course.

  93. i wonder... by noosphere · · Score: 1

    I wonder how many people are going to be afraid of one-click shopping, and aren't even going to take the first click on the apple site - like the people using AOL or MSN passport that have already given their credit card and address, or those who just found out that their e-trade account information was being stored insecurely and lost a lot of trust in ecommerce.

  94. Good Business Sense on Apple's Part by TOTKChief · · Score: 3

    Now, no matter what side you take in the open/free/closed software battle, you should at least give Apple a little respect in the business department. If the challenge to Amazon's patent is successful, what has Apple lost? Nothing, really, if they were smart about their licensing. While IANAL and I haven't seen the agreements, it'd make good sense to have Amazon return all licensing fees if their patent is eventually shown to be revoked. If the patent is held up--now doubt to the chagrin of the Slashdot crowd--Apple has simply beaten the competition to the punch, like Amazon did in patenting one-click in the first place.
    --

    1. Re:Good Business Sense on Apple's Part by alecto · · Score: 1

      If the challenge to Amazon's patent is successful, what has Apple lost?

      True. Anyone offended by frivolous, immoral legal action is already boycotting Apple over their harassment of others over:

      design (eMachines),
      look and feel (M$),
      reporting of news (news sites and its own employees),
      and a theme site (themes.org) over an Enlightenment Aqua theme.

      May they and Amazon suffer a quick decline at the hands of open standards and be featured f-d companies (also a target of frivolous legal action by corporate jackbooted thugs).

  95. My patent-pending gift to the world by Daffy+Duck · · Score: 3
    Here's a concept that hasn't been done yet, but it's destined to be the future of e-commerce:

    One-click order cancellation

    Sorry, Steve and Jeff, I thought of it first and I'm going to transfer the patent to the public domain.

    And by third quarter of 2001 I should have another completely new technology ready to patent: one-click stock fraud.

  96. lies! damn lies! by moderatorssuckdotcom · · Score: 1

    I went to their site.
    They showed a mouse, and it said "buy with 1 click" under it.
    So I clicked.
    No, I didn't get my mouse. I got another page saying "sign up for a 1 click account".
    Wait a minute!

    That's not one click!!!

  97. I think.. by Xzzy · · Score: 2

    I think Apple is just playing by the book.

    I mean, look at their track record. Apple is one of those companies with trigger happy lawyers; they go after EVERYTHING. You can't even post pictures of upcoming hardware without getting in trouble with these guys.

    Wouldn't it be hypocritical if Apple *didn't* license this from Amazon?

    The absurdity of Amazon's patent isn't at issue here; it's the fact that when Apple goes after someone with legal letters, they're not just barking loudly. They mean it, and are willing to bite the bullet and tolerate the absurd if it keeps their record spotless.

    Kind of a lame way to define integrity, but hey. In this world I guess you gotta take it from wherever you can.

  98. $59 mouse? by Gothmolly · · Score: 2

    I don't care if it's "clickless" shopping, I am not paying $59 for a mouse.

    --
    I want to delete my account but Slashdot doesn't allow it.
    1. Re:$59 mouse? by empesey · · Score: 1

      The mouse only costs $10. The other $49 is for the priviledge of using one-click ordering.

      --

    2. Re:$59 mouse? by BlueJay465 · · Score: 1

      ooooo...just look at the pretty colors, A is for APPLE, B is for BUY, C is for COOL...

  99. Re:What Happened to their Stock Price? by rigau · · Score: 1

    They were supposed to have a profit of 165 million but instead they said it will probably be a profit more in the 110 million dollar range. Everyone in wallstreet is still spooked from when apple nearly died a few years ago so now all the people who made a living forecasting the demise of apple are back.

  100. Re:1st Signal 11 P0ST! by claar · · Score: 1
    --
    I'd give my right arm to be ambidextrous...
  101. Single Click Buying... by TexasCowboy23 · · Score: 1
    ... Compared to Amazon's patented "1-Click" system...

    I still can't believe a patent was actually issued for single click purchasing power. What next? "1-Swipe" buying? Is Visa going to license with Amazon (or another entity) when I swipe my credit card and make a purchase? Apparently our patent office isn't consciously aware of what it grants in terms of significant and insignificant patents. To grant a patent on single click buying is as silly as it would be for me to file for a patent on frivolous lawsuits and make lawyers and their clients pay me royalties any time they want to file an absurd lawsuit.

    Single click buying utilizes another technology: cookies. Maybe Amazon should have to pay royalties to whomever owns the patent on cookies. (Chocolate chips and M&Ms and peanut butter.)

    At some point the line has to be drawn. I understand that Amazon has to make money like every other company out there -- the American "dream" is composed of one word: "profit." (Of course, you could substitue "profit" with "theft".) Anyone who licenses this "amazing new technology" (notice the sarcasm) from Amazon basically says this is a significant patent worthy to be in place. And of course, royalty costs get passed on to the consumer eventually. I have no idea how much Apple is paying to actually license this... But if it's more than 1 USD, they're getting ripped off.

    "Usually I don't pay much attention to the stock market, but seeing what happened to Apple's stock this week... well, I don't feel bad for them at all.
    I'll be honest. I've never liked Apple to begin with and my exboyfriend (well, we'll see how long he stays an "ex" after last night) and I (almost 5.5 months ago) often fought over Apple versus PC... However, all biases aside, I think this comment is a little harsh. Yes, Apple will pay for making such a blataintly stupid and absurd decision, but let's not get harsh or hostile. Every company is allowed to make mistakes along the way. My hope now is that they are the only company to actually license this stuff. If any other company joins them, it will grow harder to overturn.

    But this is just my soap box in condensed form. I could type an entire dissertation of Amazon's (unethical) behaviour over the past few months. I'm tempted to cancel my account with them, and have been since I heard about their price "tests" (reread: "fixes")... I think Amazon is learning from Microsoft just like I learned from Clinton: "Hey, if he (they) can do it and get away with it, I can too!" (Note the sarcasm.)

    Have fun...

    As opinionated as ever,
    --
    Seth Anderson BTW, I'm not 23 anymore -- I am TexasCowboy26 now. =)
  102. Last Straw by Aigeanta · · Score: 1

    I don't really read the Slashdot forums anymore because 90% of the time the post is written by someone with the mindset of a prepubescent asshole. However, this is to be expected and can't really be helped by the Slashdot owners.

    However, I think the "stories" that Slashdot posts are awfully written. It is not "news" when CmdrTaco spews his acidic, wrong opinion all over a tidbit of stale information. Anyone who thinks this is actually journalism should put down the joystick for 5 minutes and read a real newspaper. Personally, I know I'll probably not visit Slashdot anymore, simply because the authors have revealed how low-class they are time and time again. I also don't respect the supposed philosophy of Slashdot, which essentially boils down to "I want that...gimme". You all think that everything should be free; well let me tell you something, free stuff usually sucks.

    This community remains so negative about Apple, one of the few companies that is really doing something new with Unix, and whose new operating system I'm sure you will all admire and copy as closely as possible, just like everyone did when Apple's first idea of a GUI came out. Their OS isn't free because they actually have R&D to test useability, unlike Linux. In reality, you have to pay for art, and if someone's trying to give away something for free, it's either terrible or stolen.

    Now obviously I'm an Apple user, and I read Slashdot; doesn't it seem like just maybe you guys should try to stop inspiring huge Apple bashes that drive viewers like me away? I could get all my news from Wired and BBC Science, real news sites that don't attach nasty, untrue inanities to scoops. I'm sure MacSlash would be happy for another set of eyes.

    Essentially, what I'm asking for, once again, is an end to this OS war, at least on this forum. I think the Slashdot owners might possess enough restraint to not bash Apple repeatedly. Frankly, I'm sick and tired of being labeled an idiot because I pay for the privilege to use a powerful multimedia computer with an OS that is easy to install and maintain and has anti-aliased fonts. There are things Apple does that are wrong, but I don't think they deserve the kind of nasty reaction I've seen here, given all they've done that is right and that has truly revolutionized they way we use computers.

    Well this topic is stale so no one will probably ever read or moderate this post, but I just wanted to register my disgust for the nasty nerd owners of Slashdot for the record.

    --
    a prophet on the burning shore
  103. Re:Bitch session? Maybe, but why not? by Tiger+Smile · · Score: 1


    Apple computers is a type of computer. Like the Intel based PC market. Not really someone can compair to brands of shoes. That is far to simple and example.

    Compairing a Dell PC vs a Compaq PC would make more sense. Apples are in the own catagory. So, they are alone in that market and do suffer from it.

    My message was not flamebait as someone has tagged it.

    I like Apple, I'd like to be a customer again. They have in no way pulled me from the Intel PC market, or Intel based server market.

    The 1-click thing is just simple example of odd marketting. Why place that as the main item you are crowing about. They are a computer company. I for one would like to see them crow about a computer.

    Apple has been doing poorly as far as market share. I'm sure we can all see that. This may upset some people. One might assume that one of those people upset my Apple's poor preformace marketed my message as flamebait. No matter.

    If my comments are seen by some as such, it cannot be helped. People often look for personal attack where none exists.

    I had some person experience that makes me more than a little careful when it comes to purchasing from some comanies. One of these companies is Apple. They have not alway been open and friendly to thrid party operating systems.

    I did not purchase Diamond video cards at the time they were not open to the XFree86 people. They just did not want to share. Ok, that's fine. I like computer parts that can be used in a way that I choose.

    To a lesser degree Apple wants you to use their computers in a certain way. They want you using Apple's OS and applications. In short they wish to control the playing field.

    I have had many good experiences with Apple software and computers, but I have had many more bad ones. People like me have come to be somewhat jaded about Apple. Things like the 1-click item, are just one more Apple mistake, in my book.

    I like them. I grew up on them. I don't give them much hope.

    Be seeing you.

    --
    -- Prepared at the direction of, or to be sent to Legal Counsel, in anticipation of litigation. Attorney Client Pri
  104. Re:This doesn't even make sense by joshstaiger · · Score: 2
    But let's also not forget that Apple doesn't *only* sell computers through their website. Granted that computers probably make up the majority of their sales (duh), but the fact remains that they also sell accessories (such as mice), Apple software, and third-party software. Such things can cost as little as $30 and do comply with the whole impulse-buying philosophy. Hell, in their press release, Apple even uses iMove 2 ($49) as an example of a good product to purchase using 1-Click.

    Now I hate Amazon for the whole 1-Click patent deal, and I don't really see that why Apple has to roll this out with the tremendous amount of hype they are giving it (dedicating their front page to 1-Click?), but it *does* kind of make sense for them to do it.

  105. Amazon / Barnes and Noble by CptnHarlock · · Score: 1

    Have there been any cases of Amazon coming along and telling other sites to stop using one-click?
    Yes...

    //Frisco
    --
    "No se rinde el gallo rojo, sólo cuando ya está muerto."

    --
    $HOME is where the .*shrc is
    -- silver_p
  106. Re:That's not the law! by gargle · · Score: 2

    The legal term of art "unobviousness" refers to the provisions of 35 U.S.C. s. 103, and it doesn't mean what you think it means.

    What makes you think so? How do you know what I think it means?

    obviousness is a highly technical legal issue

    Obviousness isn't a highly technical legal issue. It's the most subjective and debatable aspect of any patent - despite the mythical "person of ordinary skill in the field, and omniscient of all prior art", there doesn't exist a N point rule to decide on the obviousness of a supposed invention.

  107. Some sound business advice. by mindstrm · · Score: 2

    Unfortunately for everyone, Apple, as a publicly traded company, cannot just do an about face and become a new company.

    They could have simply not used a 1-click shopping method, that woudl have been fine.

    But if they want to, they HAVE to license it from Amazon. If they don't, they would be knowingly exposing the company to lititgation.

    Note: In big business, you don't let a small licensing fee on a little patent ruin your business.

  108. Re:Who is it ? (OT) by CptnHarlock · · Score: 1

    OOG was a funny troll kind of guy. The difference from normal trolls is that this one was quite intelligent and funny. So people liked him. But like most trolls he got fed up. Just like the pankake ninja guy... and like the beowolf dude... and the natalie naked and petrified troll... and soon probably the penis bird guys...
    --
    "No se rinde el gallo rojo, sólo cuando ya está muerto."

    --
    $HOME is where the .*shrc is
    -- silver_p
  109. Re:Bitch session? Maybe, but why not? by Tiger+Smile · · Score: 1


    I do oddly. You might find it odd, as do I, but the fact remains.

    At this point it looks like over 1200 offices will be getting IBM thin clients connecting to NT "Terminal services" and/or acting as XTerminals.

    No room for Apple there.

    Be seeing you.

    --
    -- Prepared at the direction of, or to be sent to Legal Counsel, in anticipation of litigation. Attorney Client Pri
  110. The Apple store sells more than computers by jgalun · · Score: 1

    Lots of posts seem to be asking why Apple needs 1-click shopping, since few would seem to be regular customers for computers, but it's important to note that since its introduction the Apple store has been slowing growing the range of products it sells. The Apple store now sells 27 games, 23 "Productivity" applications, mice, printers, speakers, monitors, etc. etc. Since 25% of Macs are sold through the Apple store, it's possible that more and more users will go through the store for other products as well, and make use of 1-click.

  111. Re:The basic difference by Deluge · · Score: 1
    When I signed up for amazon, it wasn't just to buy a copy of hitchhiker's guide

    Funny, when I signed up for amazon (years ago before all this patent fiasco, get off my back) it was precisely for that and ONLY that reason (getting a copy of H2G2 omnibus hardcover)...

    ---

  112. That's not the law! by werdna · · Score: 3

    The legal term of art "unobviousness" refers to the provisions of 35 U.S.C. s. 103, and it doesn't mean what you think it means.

    The claim is the thing -- you compare the elements of the claim with those elements in a single piece of prior art. if all the elements are present, you have what is called anticipation, or invalidity under Section 102. If even one element is not present, then the patent is valid unless the DIFFERENCES between the claimed patent and the single piece of prior art would have been obvious to a person of ORDINARY SKILL in the art.

    This issue of obviousness is a highly technical legal issue -- essentially, the question devolves to whether there exist other pieces of art that have the missing elements, and whether there exist prior art or teachings suggesting the combination. In the absence of that, obviousness is almost impossible to show.

    In the present case, substantial art has already been presented to suggest invalidity on theories of anticipation and nonobviousness, yet the Court still found cause to grant a temporary injunction. This is a very unusual occurrence (patent temp injunctions are rare), and does not bode well for those claiming this patent to be invalid.

    Time will tell, of course, but no one has yet to propose prior art here on Slashdot that gave me reason to think this patent was invalid.

    1. Re:That's not the law! by werdna · · Score: 2

      What makes you think so? How do you know what I think it means?

      Your prior writings manifest an imperfect undertsanding of the term. It is possible that you might have understood correctly and miswritten your intent, and if so, I certainly acknowlege that I am no mind-reader. But the legal meaning of the term is inconsistent with what you have written.

      Obviousness isn't a highly technical legal issue.

      This is further evidence of an imperfect understanding of the term as it is used in the context of determining whether or not a patent is valid.

      It's the most subjective and debatable aspect of any patent - despite the mythical "person of ordinary skill in the field, and omniscient of all prior art", there doesn't exist a N point rule to decide on the obviousness of a supposed invention.

      This is true. But given what it does mean in the law, even proof that "a patent has to be (in theory) non-obvious to someone 'learned in the art' would neither be necessary nor sufficient to invalidate a patent.

      It is for this reason that I suggested that the terms do not mean what you think they mean.

  113. Re:One click? by micahjd · · Score: 1

    Well, considering Apple's recent zero-button mouse, I'm sure they will need zero-click shopping too.

    --
    -- 2 + 2 = 5, for very large values of 2
  114. The Magenta Pill by apg · · Score: 2

    So this is what happens when you take both the red and blue pills... You get stuck somewhere between the "Real World" of cool hardware and software and the "Matrix" hell controlled by the likes of Amazon and the USPTO.

  115. The basic difference by levik · · Score: 3
    The way i see it, apple is missing the point. OK, i can see why someone would do one click shopping in a huge book store with a large return rate of customers. When I signed up for amazon, it wasn't just to buy a copy of hitchhiker's guide, it was because i knew that i'd be coming back to buy more books. In this case the convenience of a one-click purchase makes sense: I may not want to come back and log in every time, and then go through checkout. Or at least if i'm my mom i don't wanna do that.

    But here you have a place to buy computers. I mean how realistic is it that i, when buying an iMac will forsee the need for more iMacs at a frequency that would warrant me not wanting to put in my login name and password?

    Not very likely...

    --
    Ñ'
  116. Paranoid by dEaTh_ChUrCh · · Score: 1

    Why don't all you muppets go and live in a cave or something, paranoid about everything! Does it really matter that Apple has this, going by the theme of this site none of you wankers will buy anything from Apple's site anyway.

  117. Re:What Happened to their Stock Price? by ignatiusst · · Score: 1
    Actually, it fell 50% Friday...

    Analyst predicted (if I remember right) $0.45/share earnings...Thursday, Apple announced $0.33 to $0.35/earnings.

    This was a really nasty shock to the capital markets community.. You could relate it to how you would feel if you were to wake up tomorrow and find out that Linus Torvalds has admitted that NT is the superior OS.. We would all go nuts...

  118. True, the 1-Click shopping was announced and... by MO! · · Score: 1
    True, the 1-Click shopping was announced and implemented on the day Steve Jobs gave his keynote address at the MacExpo conference in Europe.

    Implying this as the cause of Apple's stock devaluation is pretty ignorant as well. There was a slump in computer sales in general last quarter, causing many companies earnings reports to come in under expectations. Why this fact triggered the massive drop in Apple's stock but not so for other stocks like Intel and Dell is the mystery.

    Perhaps an excessively large number of shares were owned by /. whiners?

    there goes my karma... oh well ;-P

    --
    I AM, therefore I THINK!
  119. Re:Can you really blame them? by isaac_akira · · Score: 1

    Hey, that's the first good explanation I've heard for why Apple would be doing this. Congrats!

  120. it's all in the mouse.... by ledbetter · · Score: 2

    It may be one click shopping, but these are macs we're talking about.

    So it's Shift-Option-Click!

  121. One click too many by eclectro · · Score: 4

    I've used Amazon's one click before (once), not fully realizing that it truly is a "done deal". No amount of clicking let's you change your mind, or preview an order. So let it be known that I am proud to announce my

    Two Click Shopping (TM)
    U.S. and foreign patents pending.

    With this revolutionary technology you will now be able to "check" an order, or "preview" it before we ship to you. If you want to back out for any reason whatsoever, or change the order, you can do that with a "second click".

    But Two Click Shopping is even more versatile now, as you can use the "second click" to "affirm" the order. It will henceforth be processed in a prompt manner and you can expect speedy shipment.

    If you have any problems with the above, or disagree with it in any manner, or want to use any "multiple click" technology, this will be in violation of the EULA of this post. Moderating this post "down" as "troll" or "flamebait" will be considered as circumvention of the original intention of this post. Please consider this as your Cease and Desist Notice. If you do not bring youself into compliance immediately, I will be forced to contact Dutch l33t h4x0r Nohican who will change your password and email it to the penis bird troll.

    Thank you for your attention, and I hope we can come to a satisfactory
    resolution to this matter.

    Very Truly Yours,

    Slashdot user eclectro #227083

    --
    Take the cheese to sickbay, the doctor should see it as soon as possible - B'Elanna Torres, "Learning Curve"
    1. Re:One click too many by Chris+Pimlott · · Score: 3

      They have these. They're called CD music clubs...

  122. If it's the stockholders by symbolic · · Score: 1
    ...apple should be concerned about, licensing the "innovative" one-click method so brazenly patented by Amazon isn't it. Apple's stock price just fell 50% last week, and I doubt that the stock price will be affected even the most miniscule amount by licensing the "innovative" one-click method.

    The fact of the matter is that Apple has made some poor choices (the Cube, for example). This announcement makes it somewhat comedic, since Apple is basically saying, "Gee, now you can buy what put us in the dumper with one click, instead of three!" - a real blessing for the stockholders.

  123. Isn't it amazing....... by MolGOLD · · Score: 1

    That this one click shopping thing is considered such a wonder? Wow, I tried using Amazon's one-click shopping, and I ended up making substantially more than one click...the entire process getting to the point where you can click once is just a pain in the ass....and as far as I'm concerned, buying books by clicking once is fine....buying a computer? That's another matter....

    Darn, I'd sure hate to accidentally get shipped a 22" 16x9 flatscreen display! :)

    --
    "Life ain't interesting till you blow something up" --Anonymous
    1. Re:Isn't it amazing....... by symbolic · · Score: 1

      It just dawned on me...if this is accurate, any site could make the claim that it has a "one-click" process. it's just a matter of which click it's referring to.

  124. Re:Totally childish by Pulzar · · Score: 1
    Apple abides by US law...

    The issue is not whether they abide by the law -- they're supporting a silly patent, instead of "thinking differently".

    --
    Never underestimate the bandwidth of a 747 filled with CD-ROMs.
  125. Ehhh... by LocalEmperor · · Score: 1

    I still can't believe that Amazon got a patent on 1-click buying.

    ...Crap, I'm going to get sued now for not using the TM...

    ~LE

  126. Re:Everyone has the wrong idea as to why it's dumb by Anonymous Coward · · Score: 2

    First off, just because you didn't think of it, doesn't mean other people haven't. I remember saying to myself lots of times after ordering something, that I wish it could be as simple click to order something. It's just the way my reductionist mind works. However, I don't have a web site that sells stuff, nor would I ever imagine that such an idea would be patentable. It's possible hundreds or thousands have had the same thought. Just because it was no implemented, doesn't mean that no one thought of it. Quit making assertations you cannot prove.

    Secondly, the original author said it was one of the reasons it was a stupid idea. I always love it when morons get on and say things, when they don't even read the article carefully enough to make an intelligent statement.

    Thirdly, you say it's a dumb idea, because it's a dumb idea. That kind of circular thinking will never get you your long sought after membership into Mensa.

  127. If I could moderate that funny by neildogg · · Score: 1

    I would

  128. Can you really blame them? by Magus311X · · Score: 3

    Can you really blame Apple on this one?

    Seriously, Apple was fully aware of what Amazon did to Barnes and Noble when they attempted to go forth with their own one-click plan. Now one could argue that Amazon was only aggressive because Barnes and Noble was also an online book retailer, but I doubt Apple's legal team advised whoever not to take any chances.

    If Apple wanted 1-click shopping badly enough, yet didn't want any thorny legal issues to deal with, it was really the only way to go.

    I don't like the fact that Amazon has the patent either, I think the USPTO needs to be looked over and reviewed, but hell, I don't blame Apple for making the move they did. I'd prolly would've done the same thing.
    -----

    1. Re:Can you really blame them? by gig · · Score: 1

      If you're calling WebObjects wobbly, you need to find out what WebObjects is, first.

  129. Re:This doesn't even make sense by waldoj · · Score: 1

    But let's also not forget that Apple doesn't *only* sell computers through their website. Granted that computers probably make up the majority of their sales (duh), but the fact remains that they also sell accessories (such as mice), Apple software, and third-party software. Such things can cost as little as $30 and do comply with the whole impulse-buying philosophy. Hell, in their press release, Apple even uses iMove 2 ($49) as an example of a good product to purchase using 1-Click.

    Excellent point. I'd completely overlooked Apple's sales of devices other than their computers.

    -Waldo

  130. Umm, nevermind. (joke?) by dmahurin · · Score: 1

    Sorry.
    Evidently people thout I was serious.

    Here's one for you "One Point Shopping":
    Go into a physical store. Leave your credit card
    number and address.
    Inform the store owner that when you you point
    to something and say "Buy it", to charge you
    credit and load it in you car.

    If you think the idea is good or worth a patent, I'm sorry.

  131. I guess this means... by Goldberg's+Pants · · Score: 2
    We have to start boycotting all companies that begin with 'A' as a preemptive strike... Oops, that means Andover... Sorry guys...

    ---

  132. AppleStore, now with [licensed] Common Sense(R) by tippergore · · Score: 1
    How the hell do you license something like that and be serious about it?

    It's not like amazon sells you some sort of pre-prepared one-click shopping package infrastructure that you install and run, they just let you use the 'idea' of one-click shopping. Not because they thought of it first, but because they were the only ones with the gall to patent something so completely obvious.

    I guess they have to make money somehow, they sure aren't going to do it by selling books.

    Apple stock will probably rise when they cash in on selling all of the replacement parts for the poorly-designed G4 Cube. Its like the computer-equivalent of the edsel, except it doesn't do all that much except stay quiet and look pretty.

    Spill a drink on it by accident, and with the help of the badly-placed top vent, suddenly you have a very fancy coaster.

    Hey, I should patent that....

  133. Apple's stock and 1-click buying by piku · · Score: 5

    I guess last week they debuted their 1-click stock selling.

  134. Re:This doesn't even make sense by Panaflex · · Score: 1

    Penguins in bondage. - Frank Zappa

    --
    I said no... but I missed and it came out yes.
  135. Re:Totally childish by Malcontent · · Score: 2
    I don't think the author intended to imply that the drop in stock price was related to this licensing. I think he was stating that he was glad that bad things were happening to a company which he does not like. This is perfectly OK in my book. I frequently rejoyce whenever a company I don't like falls upon some misfortune.

    A Dick and a Bush .. You know somebody's gonna get screwed.

    --

    War is necrophilia.

  136. Everyone has the wrong idea as to why it's dumb. by ivan256 · · Score: 3
    One-Click is a dumb patent, but it's not evil, it's it's definatly is vaild. One-Click Could be implemented by anyone who has a year of programming experience, however no one but amazon though of it. I would also argue that it was not a straghtforward idea to think of. I have a Computer Science Degree, and I've been using the internet since the early '90s, and I can honestly say that the concept would never have crossed my mind. Not because it's to difficult, but because it's such a dumb idea! I wish I could get an honest tally of how many people would use One-Click on their web sites even now that someone else has thought of it. If anyone at all raised their hand on that one, then they probably work in marketing.

    Let me sum this idea up in other terms. All of your personal information including your credit card number is stored somewhere that you don't have control over so that with a single click you can spend thousands of dollars. What's to distinguish your click from someone who stole your computer's click, or someone who used the public terminal after someone who doesn't understand the technology logs out. I'm surprised that the companies that use this can get insured. It's like an invitation for fraud.

    Anyway, One-Click is a patently original idea, but if I Had though of it I would never have admited it to anyone. I'm done ranting now.

  137. Re:This doesn't even make sense by Anonymous Coward · · Score: 1

    One-click orders aren't *that* fast. Besides, with Apple, it'll be a week or two before they even get around to looking at the order. Plenty of time to cancel.

  138. What Happened to their Stock Price? by BWindle · · Score: 2

    Granted, I don't follow the stock market very often, but I just looked at their 3-month prices,and they dropped abou 50% in the last week! Anybody know what caused such a drop? (Granted, the entire market didn't so hot in the last week, but stilll....)

  139. I can't believe this story was put up! by rigau · · Score: 2

    Apple has had the announcement for 1 click up on the site for ages. In fact it went up as soon as they announced they were patenting the technology. This is old news and adds nothing to the previous story when apple announced they were patenting 1 click.
    I honestly don't see why everyone is so pissed off at Apple about this. They wanted to offer a service to their cutomers and amazon has a patent on the service. If they had started using the 1click "patent" without licensing it they would get sued. So what would the rational action be? lincense the patent or get into a protracted legal battle that some other huge company already lost before? Once Amazon won against B&N this thing was over because a precedent was created. Every person who tries to fight Amazon on the patent will have to face an uphill battle. Im sure the cost of litigation would have been much higher so end of story. If you want to be mad at someone be mad at Amazon. I guess it is cool to diss apple on slashdot so everything they do is open to being ridiculed here.
    On the validity of the patent. It does seem pretty silly to be able to patent something as "simple" as a 1 click shopping system. I used to buy lot of books from amazon and i remember when 1 click began to be offered as a service (I for one made so many impulse purchases because of it...). I also remember that my first reacition was "Oh how cool. Whata great idea. so simple yet so convinient." I also remember going to B&N later on and seein their blatant copy of Amazon's 1 click technology. My first reaction to that was: " It figures. everything they with their website is a bad attempt at copying whatever Amazon does." I felt that B&N was ripping Amazon off and that they were going to try to muscle Amazon out of the business by using their clout and provide similar services by copying Amazon's every move (This was years ago and Amazon was not the market cap monster it is now. It was more of a fledgeling internet copany). My fear at the time was what looked like a half hearted attempt by B&N to move into the internet market and win by simply being the established one. So while a patent for 1 click seems excesive I can understand wanting to keep it and patent it. I guess what i mean is that I can see both sides of the argument and it simply isnt as clear as most people here on slashdot want to make it seem.

  140. Re:naive = 127.0.0.1 by anim8 · · Score: 1
    BTW, on another topic, this page was updated a good 10 days ago. What's that say about Apple when a geek news site doesn't notice this sort of thing for ten days?

    This is the only insightful part of your comment.

    I recall seeing '1-click' style mechanisms on several sites prior to Amazons patent.

    I still haven't seen a worthy challenge to the 1-Click philosophy. Yes, of course you can say, "Well, duh, it's obvious that you can do that," but these guys did it and said, "Hey, we did it first," and I haven't really seen a conclusive proof against that.

    Yes, you can say "Hey, we did it first" ... it doesn't mean that it's true. In order to challenge Amazon you'd have show HTML files with datestamps prior to their patent filing AND hire a team of lawyers to go up against Bezos' mob.

    This is a classic case of "He who has the deepest pockets wins".

  141. what's obvious? by aozilla · · Score: 2

    An object in motion tends to stay in motion unless acted on by an outside force. No duh, that's why I go through the windshield when I try to stop my car really fast, unless acted on by my seatbelt. Seems pretty obvious to me. Why did it take thousands of years to be discovered? Sometimes things seem quite obvious after the fact. Sometimes the more obvious it seems after the fact, the more ingenious it really was.

    Would one-click shopping have been "invented" if it weren't for the patent? Hell yeah. Not only would someone have come up with it by now if it weren't for Amazon.com, Amazon.com would have still "released" the idea if it weren't for patent law. Amazon.com's patent is legal, it's the law that's messed up. Amazon's (and Apple's) executives are required by law to perform in a way to maximize their companies profits. But go ahead, boycott away, but I hope you intend to live alone and build everything you ever use by yourself, if you intend to boycott every company that follows bad laws.

    --
    ok then your [sic] infringing on my copyright! Could you as [sic] me next time before STEALING my comments for your own?
  142. Slashdotters don't know JACK about patents by the+eric+conspiracy · · Score: 3

    The more credit thats given to Amazon's lame patent, the harder it'll be to overturn. I'd like to know where people get these ideas. The FACT of the matter is that the validity of a patent has NOTHING to do with whether or not someone takes a license and pays the fees. Lots of companies make the decison to license a patent for the simple reason that it is far cheaper to take a license than to contest it in court.

    1. Re:Slashdotters don't know JACK about patents by Pont · · Score: 1

      Yes it does.

      Joe CEO: "Well shiiiite! Apple (a big company with big legal department) caved. The patent must be valid. I won't bother to fight it."

  143. Re:Conspiracy theory... by sockeater · · Score: 1
    I seem to recall Amazon saying that they only took out the patent as a defensive move, so that no one else could come along, patent the idea and prevent Amazon (or anyone else) from using it.

    If that is true then Apple shouldn't have paid Amazon a penny and neither should anyone else.

    Have there been any cases of Amazon coming along and telling other sites to stop using one-click?

    If not then Amazon are not really the bad guys. They're just keen to avoid getting screwed by opportunitsts exploring a stupid patent.

  144. Re:Totally childish by singularity · · Score: 1

    So now it has gotten to the point where it is alright to ignore laws if you do not agree with them?

    I think most people have it right - it was easier/cheaper to licience it than to fight it (or even use it and then get caught).

    In the mean time, however, a law is a law even if you do not agree with it. If Apple decides not to be the crusader against Amazon's sill patent, that is their right. They have a right to follow the law.

    Do you realize how silly that last line would sound in a normal conversation? Yet a lot of people here think nothing of it because "information wants to be free."

    --
    - (c) 2018 Hank Zimmerman
  145. One click? by Ig0r · · Score: 2

    Why doesn't apple just skip all this one-click nonsense and just use zero-click shopping?
    I mean, Apple knows what's best for you anyway...

    --

    --
    Soma: because a gramme is better than a damn.
  146. Re:OOG THE CAVEMAN (ot) by CptnHarlock · · Score: 2


    He probably went outdoors and got a life..
    Unilke us... :)
    --
    "No se rinde el gallo rojo, sólo cuando ya está muerto."

    --
    $HOME is where the .*shrc is
    -- silver_p
  147. Re:Totally childish by localman · · Score: 2
    BTW, what was Apple "innovating" that caused their stock to plummet?

    Well, this is somewhat speculation, but it seems to me like investors are nervous because of stuff like OSX and the G4 Cube.

    Most companies don't rewrite their OS from scratch (I know it's got a BSD kernel, but that's just a good foundation). Also, pushing dual processors, firewire, gigabit ethernet, desktop video, creative hardware design... these are fairly gutsy moves for a mature corporation, and people seem to like to see them fail (I guess it justifies their own laziness?).

    I'm not saying these are all necessarily good ideas, but I wish that companies got points for trying new things, since it's a sign of vitality, in my opinion. Instead, companies get points for being predictable.

    On a factual level, the stock went down because they reported profit growth. Except it wasn't as much growth as analysts had predicted. Why that shows poorly on the company (they grow and their stock drops 52%?) I don't really know.

    Just my 2cents.

    And what have you got against goatse.cx? ;)

  148. This is three week old news by geek · · Score: 1

    WTF, it's been like that for three weeks and this issue has already been beaten to death on slashdot. Jesus give it a rest already

  149. How is it one click shopping when... by myosin · · Score: 1

    ...i clicked three times before i could even register to use the '1-Click'(tm) odering?

    --

    -----
    "Almost isn't good enough - but it's almost good enough."
    -Me
  150. Not again by Calamari+Indigo · · Score: 1

    Maybe be Apple is taking on Amazon in order to distract their stockholders.

    *That* would be newsworthy.

  151. One click is such a great way to shop - or is it? by ronny-da-hill · · Score: 3
    Anyone recall this? Now let me think. One click shopping depends on cookies. I can either be:

    (a) Secure and unable to shop (with 1 - click)

    (b) Unsecure and have script kiddies able to shop (with my credit card).

    Hmmm. what a choice.... Steve Jobs - well done!

    --
    Microsoft - not all bad.
  152. This doesn't even make sense by Trevor+Goodchild · · Score: 4
    OK, I see a $20 book. Impulse buy. Gimme. Thank you.

    I see a $3,000 Cube. Gotta have it. <click> Oh, shit, wait... I can't afford that! Damn.
    "Hello, Visa? I need a credit extension, quick!"

    1. Re:This doesn't even make sense by gig · · Score: 1

      Well, iMovie 2.0 would be an impulse purchase for an iMovie 1.0 user. The new mouse or keyboard might be an impulse purchase. Same for AppleWorks, or a Mac OS upgrade, or Mac OS X Public Beta, which shipped about the same time they added the 1-click to their site. These things are all $49-$99.

  153. Re:Totally childish by wfberg · · Score: 1

    Apple. Innvating shareholdervalue. Think different.
    --

    --
    SCO employee? Check out the bounty
  154. Point and Click.... by MousePotato · · Score: 1

    You bring up some good points that got me thinking about the whole OneClick idea. Say we take a lool back and try to figure out the lowest common denominator... the venerable mouse. Now, I can't for the life of me remember at the moment who really invented 'the mouse'. I am sure someone will chime in with the dirty details as to who and when(Jobs stole it from someone) but what I don't understand is how come that particular patent owner and the idea of 'point and click' doesn't constitute prior art. The idea essentially boils down to this: 'With our newfangled and beautiful graphimacal (l)user interimface ya can gets jobs done by clickin here and theair. Uh click here and this here doodad runs a program and this here X closes it.' Now, I apologise for dumbing down the essentials to that level but this one click thing has got to be among the stupidest patents ever issued. Steve Jobs and his cronies at crApple villifying the patent by licensing it bothers me. They managed to steal this concept and now they seem to be backing up Amazon. If the concept of 'point and click' doesn't constitute prior art in this case (as you requested proof) then Amazon must have somehow comeup with the idea of clicking here to complete this particular task before the GUI and the utilization of the mouse as an input device. Jeff Bezos is a genius on many levels but this is a stretch. They would have a decent argument for copyright on the 'One Click' term as IP but essentially 'One Click' is... well... false advertising by virtue of it requiring (just slightly) more than the proverbial one click to accomplish the task. Maybe someone out there will get a patent on 'Almost One Click' or 'One Click after a little typing'...
    Note to self: IF s/N ratio>=facts(old news + /. $authors)

  155. Re:Conspiracy theory... (DUH) by Panaflex · · Score: 1

    If you bothered to read the press release, you would have read the following on paragraph 1.

    blah blah blah.."as part of an e-commerce patent CROSS LICENSING agreement."

    So, in short, no.. not a dime was exchanged.

    Pan

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    I said no... but I missed and it came out yes.
  156. Totally childish by localman · · Score: 4
    seeing what happened to Apple's stock this week... well, I don't feel bad for them at all

    I don't think I've ever heard such a strange disconnected take on morality before. Apple abides by US law which (like it or not) has been around for over a century, and you're glad their stock dropped? And the stock dropped for reasons entirely unrelated to this?

    Like Apple or not, that type of statement is just childish. I'm glad to see that some people on the board realize that real companies don't have the freedom to give everyone the finger like the majority of the sit-at-home Slashdot crowd. You only have that freedom because of your anonymity. Try actually running a business and keeping that attitude. You're stock will end up as wallpaper.

    Good luck, Apple. I'm glad some companies are taking the risk of doing innovative things. And no, 1-click shopping isn't one of them.

    1. Re:Totally childish by localman · · Score: 2
      I understand what you're saying. I too don't mind seeing "what goes around comes around". However, I don't think anyone could reasonably argue that Apple "did wrong" by licencing from Amazon. You may not like it, but they couldn't offer that feature any other way.

      Secondly, Apple stock went down because they are trying to innovate. They are trying new things. Market monkeys worry about new things. It's too bad that companies that try new things often get bitch-slapped. It just promotes the status-quo.

      Even if you don't like what they are coming up with, you must admit that Apple is trying to move things forward. I hope they keep trying. Maybe someday I'll even use a Mac.

  157. Re:One click is such a great way to shop - or is i by Speare · · Score: 3

    It would be pretty easy to clear up... the merchandise would go to the preregistered One-Click address.

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  158. Someone should reverse engineer OneClick. by dmahurin · · Score: 1

    Someone should reverse engineer the OneClick technology and write up an open document that explains it.

    This is needed for those of us that cannot afford to pay Amazon to for the OneClick specification.

    We could call it OpenClick or DeClick and print out how to single click on T-shirts.

  159. Re:naive = 127.0.0.1 by Hrunting · · Score: 2

    I recall seeing '1-click' style mechanisms on several sites prior to Amazons patent.

    Well then name one! This is what I'm talking about when I say a 'worthy challenge'. People are very quick to say, "Well, I remember seeing 1-click-style shopping" but they can't say where. That's what happens when someone patents what might be an obvious idea. Everyone says, "Well, duh, everyone did that," and then they can't think of anything. That's because what they're really thinking is that it's such a great idea that of course everyone should've been doing that. Of course, they weren't, and the patent holder jumped on it.

    So, can you name a company that had '1-click' shopping before Amazon filed their patent? Or is it always going to be 'Well, I recall seeing ...'?

  160. Apple Loses Again? by empesey · · Score: 1

    What if Apple spends all this money on one-click shopping and then Amazon gives in to the public and releases the patent? It would be another bad move on Apple's part.

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  161. Regisration IS THE TRADEMARK, NOT PATENT by alexhmit01 · · Score: 2

    Their is no mention on the site of the patent. It may or may not be licensed from Amazon. HOWEVER, their is NO evidence on the site that they are licensing Amazon's patent.

    I see 1-Click(R), meaning a registered trademark. As there is no mention that the trademark is registered to Amazon, I am inclined to believe that Apple trademarked 1-Click (in the realm of buying or e-commerce if their is a new catagory, or whatever).

    Trademark means only THEY can refer to their feature as 1-Click, not that they own the term.

    I am SICK of factually erroneous stories being passed for news, especially with the "editorial" staff adding the incorrectness.

    If a submitter is wrong, you should verify it. If you are adding commentary, do SOME homework. Last time I checked, what you are doing is close to libel.

    Alex

  162. to wonder... by DaRkJaGuaR · · Score: 1

    suprised someone hasen't patented one-click hyperlinks yet... only a matter of time, after all BT already own the patent for hyperlinks....

  163. And the worst part is... by isaac_akira · · Score: 1

    When iClick on the shiny button that says "Buy now with 1-click(r)" that is under a picture of a mouse or software, it does NOT take allow me to buy that mouse or software with one click, OR even take me to a screen where I can buy that mouse or software at all! It takes me to a screen telling me how cool 1-Click(r) is! Argh!

    Is Jeff Bezos giving Steve blowjobs or something? What's up with this?

  164. Apple will drive itself into the ground. by Decimal · · Score: 1

    I freely admit that I hate Macintosh computers. The idea that Apple computers might assimilate the market scares the hell out of me. But just a second ago, I realized: Apple is not a threat to the PC industry. To be successful in marketing to... erm, those who like computers simple, they have to think in such a simple manner themselves. When the company does things like this they are just trying to improve their image. It's like building a house out of playing cards -- Many Apple customers who bought the cube thought there was a crack in the case, and when they found out that it wasn't, they wanted a refund because it wasn't pretty enough. Apple is building a home out of playing cards. Case in point: Who really buys computers frequently enough to benefit from signing up for a 'one-click' service?

    *Whew*

    Apple will do themselves in.

    _
    -- Decimal

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    Remember "Bring 'em on"? *sigh
  165. Conspiracy theory... by CptnHarlock · · Score: 1

    I sure wouldn't be surprised if Apple was allowed to use the 1-clik for free, or even got payed to use it!.. Now Amazon can point at Apple and say that "See, people are taking our patant seriously - you should too!"...

    Hmmm...

    --
    "No se rinde el gallo rojo, sólo cuando ya está muerto."

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    $HOME is where the .*shrc is
    -- silver_p
  166. mod that up! by cybercyph · · Score: 1

    actually, im thinking about buying some apple now...hehe