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MC Hammer Launches a Search Engine

MC Hammer was among tech entrepreneurs announcing new products at the Web 2.0 Summit in San Francisco. The rapper's product is a new search engine called WireDoo. Sadly, it is not an index of things you can't touch, but instead a search engine focusing on relational items. Searching for the word "car" will bring up topics related to a car, like insurance, pricing and safety ratings. WireDoo is still being built and not available to the public yet.

85 of 124 comments (clear)

  1. STOP.. by Moheeheeko · · Score: 5, Funny

    ..google time

    1. Re:STOP.. by mcmonkey · · Score: 1

      More like lawsuit time.

      Wait til Ballmer hears about this. Hasn't Bing been sampling Google for years?

    2. Re:STOP.. by JosKarith · · Score: 4, Funny

      If it's not available to the public I guess we can't touch it yet...

      --
      'Don't worry' said the trees when they saw the axe coming, 'The handle is one of us.'
    3. Re:STOP.. by Anonymous Coward · · Score: 3, Insightful

      Or in layman's terms: Yes.

    4. Re:STOP.. by uniquename72 · · Score: 1

      Wait til Ballmer hears about this.

      "You'd need to be a computer scientist to use WireDoo!"

    5. Re:STOP.. by Pax681 · · Score: 1

      and TechLA chimes in again on the side of microsoft......
      what a blatant shill

    6. Re:STOP.. by cjb658 · · Score: 1

      Isn't this what ad companies have been doing for years? I get "related results" all the time in the form of Google Ads.

    7. Re:STOP.. by Rizimar · · Score: 1

      Go with Google, it's our thing
      If you can't search the web then you probably use Bing.
      So take a seat in the chair
      Bust a few queries with "I'm feeling lucky" if you dare
      This is it, for a winner
      Google this and you won't look like a beginner
      Move, slide your cursor arrow
      Type some more keywords to help your search narrow, narrow, narrow

    8. Re:STOP.. by Krishnoid · · Score: 1

      Too bad there's no estimates on when they plan to turn this mutha out...

    9. Re:STOP.. by DiEx-15 · · Score: 1

      This will be like his career:

      One hit and that is it.

    10. Re:STOP.. by flyingsquid · · Score: 1

      I'll bet he just stole the source code from Rick James' startup.

  2. Unavailable to the public? by jmobley · · Score: 4, Funny

    So what you're saying is, we can't touch this search engine yet?

  3. pretty sure investors will not... by mackil · · Score: 2

    ... touch this!

    1. Re:pretty sure investors will not... by Fx.Dr · · Score: 2

      I can't wait to see him cash out his golden parachute pants clause.

    2. Re:pretty sure investors will not... by TarMil · · Score: 1

      Dude. They made the joke in the summary.

    3. Re:pretty sure investors will not... by Anne_Nonymous · · Score: 1

      >> a new search engine called WireDoo

      I'm pretty sure the first thing they teach you at Harvard Business School is not to invest in anything with a synonym for shit right in the name.

      WirePoop
      WireCrap
      WireCaca
      WireDookie
      WireTurd
      WireBM
      WireDung
      WireStool
      Wire#2

      None of these products will get the capital they need to build their business.

    4. Re:pretty sure investors will not... by X0563511 · · Score: 1

      WireStool. Win.

      Can't type more for fear of laughing aloud!

      --
      For large sets, this will be our guide even unto death, for the LORD will work for each type of data it is applied to...
    5. Re:pretty sure investors will not... by delinear · · Score: 1

      That was my second thought when I read this news earlier. My first thought was that, at a glance, it looks like he chose the name "WeirDo". In retrospect at least that's quirky and not just... well... crap.

    6. Re:pretty sure investors will not... by tomhudson · · Score: 1

      Sea Doo must have done just fine without any Harvard grad's help then

      It was supposed to be called SeaDog, not SeaDoo

      The Ski-Doo was originally intended to be named the "Ski-Dog" because Bombardier meant it to be a practical vehicle to replace the dogsled for hunters and trappers. By an accident, a painter misinterpreted the name and painted "Ski-Doo" on the first prototype

    7. Re:pretty sure investors will not... by AmiMoJo · · Score: 1

      Especially since "doo" is slang for shit in English, as in "doo doo" etc. In fact I'm sure I remember a Family Guy episode where Stewie uses doo in that context.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    8. Re:pretty sure investors will not... by lastx33 · · Score: 1

      That's the first thing I thought. Here in Scotland Doo means either a pigeon or excrement.

      --
      "You can lead a horse to water but a pencil must be lead!" - Stan Laurel
    9. Re:pretty sure investors will not... by DaVince21 · · Score: 1

      I dunno, man. I rather like Wire#2.

      --
      I am not devoid of humor.
  4. 90 all over by g00mbasv · · Score: 1

    Cant search this na na na tan tan tan cant search this

  5. Device compatibility by LordStormes · · Score: 1

    Can I search from a Chinese typewriter?

  6. Question: by Pat+Attack · · Score: 5, Insightful

    Is this legit?

    1. Re:Question: by chronoglass · · Score: 3, Informative

      too legit

    2. Re:Question: by SleazyRidr · · Score: 1

      too legit to quit

    3. Re:Question: by Anonymous Coward · · Score: 1

      One might argue that it's too legit, but I think that will only become evident when it comes time to quit.

    4. Re:Question: by justinlindh · · Score: 1

      hey hayyyyyy

    5. Re:Question: by Nethemas+the+Great · · Score: 1

      when i feel high post don't you click me close just Digg 'em smack
      a get you back and i'll hit with a dose of Gulftown power
      and charge you by the hour i'm LinkedIn like a quake and funks
      get devoured i choose to abuse, misuse and confuse
      trademarks patents and copyrights makin up all the tools, fools
      in the game lame and insane it's a shame i gotta do this but
      i remain the same unchanged gettin better never known
      as a sweater kickin it at the top cause i got myself together
      so roll with a guy who's digital and nerdy knows the time
      and too legit to quit...sang!

      --
      Two of my imaginary friends reproduced once ... with negative results.
  7. Sounds already like Google by ackthpt · · Score: 1

    Google are loading the search results with service, news, merchandising, amazon, etc, where I'd like to find information. Becoming increasingly annoying as I'm not finding what I want but a lot of junk I don't want to wade through.

    I think Hammer's a little slow on the uptake if he hasn't seen this trend.

    Another opportunity for Microsoft to sit on their hands, like they did with Yahoo? Do nothing and watch Google throttle themselves and drive users away with crappy search results.

    --

    A feeling of having made the same mistake before: Deja Foobar
    1. Re:Sounds already like Google by ddd0004 · · Score: 1

      Sure on the surface, but when you dig deeper you discover, WireDoo has significantly more Hammer.

    2. Re:Sounds already like Google by Reverand+Dave · · Score: 1

      Please Hammer, don't hurt 'em!

      --
      I got here through a series of tubes
  8. So if you search for Gaddafi with it by Billly+Gates · · Score: 1

    ... you end up with with this on MC Hammer search?

  9. Was the summit... by mcmonkey · · Score: 1

    Web 2.0 legit 2.0 quit?

  10. I kind of like google... by mooingyak · · Score: 4, Funny

    so please Hammer, don't hurt them.

    --
    William of Ockham had no beard. The most likely explanation is that it was chewed off by squirrels every morning.
    1. Re:I kind of like google... by mooingyak · · Score: 1

      To be misunderstood and outcast, such is my destiny.

      --
      William of Ockham had no beard. The most likely explanation is that it was chewed off by squirrels every morning.
    2. Re:I kind of like google... by D'Sphitz · · Score: 1

      Or maybe it's that all of these predictable references to mc hammer songs are not witty or funny.

  11. Judgement: Not so fast! by wjcofkc · · Score: 1

    Cheers to MC Hammer for taking initiative to become involved in creating what is at least an attempt at bringing more usefulness to the web. It is very easy to read about this project, roll your eyes and declare it a dud. It may well be the case that the technology will be useless and die a quick death. But let's hold on until it's public. It may very well be useful enough to be bought out by google (then killed 6 months later of course). Personally I view this technology as something that might prove more overall useful on a phone after some evolving.

    --
    Brought to you by Carl's Junior.
  12. Categories by Wowsers · · Score: 1

    So the naughty stuff under parental blocks will be under "U can't touch this", the adult stuff will be "Yo sweetness!", and a special category for politics "Help the children".

    --
    Take Nobody's Word For It.
  13. This is why we pray. by xorsyst · · Score: 1

    This is why we pray.

    --
    Get free bitcoins: http://freebitco.in
    1. Re:This is why we pray. by CraftyJack · · Score: 1

      today, at least.

  14. Duckduckgo by bigsexyjoe · · Score: 1

    duckduckgo.com does these things for you and protects your privacy. Besides, if you searched for "car" on any search engine, you'd get ads for things like insurance, so the engine will give you related items and the engine makes a profit off of it.

    That being said, I guess we are knocking it prematurely. We gotta see it before we know it's crap.

    1. Re:Duckduckgo by X0563511 · · Score: 1

      If they want people to use it, perhaps they shouldn't have chosen such a stupid name as "Duck Duck Go." The same sentiment applies to WireDoo. And Bing. And Yahoo, HotBot, Excite, and just about every other search engine I remember. Hmm. Odd isn't it? Even Google sounds silly.

      (except Lycos and AltaVista, which actually didn't have a lame name)

      --
      For large sets, this will be our guide even unto death, for the LORD will work for each type of data it is applied to...
    2. Re:Duckduckgo by vaporland · · Score: 1

      I've always thought "yahoo" was the absolute stupidest name ever for a search engine or anything else. where i'm from, a yahoo is an idiot...

      what kills me is when you see an ad for something like "nanodyne.com" but the contact email address is "nanodyne@yahoo.com" !?!?

      --
      Ask Me About... The 80's!
  15. Related Search by JStyle · · Score: 1

    Google already has a feature that does this. Search for anything, click on "More Search Tools" (If not already displayed) and then click on "Related Searches" (two below "All Results").

  16. Re:Has it ever occurred to anyone that... by zAPPzAPP · · Score: 1

    If he manages to get bought by either one, I would count that as a success.

  17. All Joking Aside by CanHasDIY · · Score: 1

    M.C. Hammer actually has money?

    That he didn't spend on crack?

    --
    An enigma, wrapped in a riddle, shrouded in bacon and cheese
    1. Re:All Joking Aside by gknoy · · Score: 2

      http://en.wikipedia.org/wiki/MC_Hammer#Bankruptcy.2C_lawsuits_and_media_reaction

      He went ~13 million (!!!) into debt, declared bankruptcy, eventually spent most of what he'd earned. He then made large changes in his life, and became a minister. Not my chosen profession, but I think it's still pretty interesting.

    2. Re:All Joking Aside by delinear · · Score: 2

      Maybe he's just the front for a startup hoping to get some angel investors on board. Actually, the kind of celebrity who already snorted all their money (and I'm not saying he is that kind of celebrity) is the perfect public face for that kind of setup (the celeb gets some much needed cash, the startup gets some money and the investors get to hang out with a washed up singer/actor who reminds them of their college days).

    3. Re:All Joking Aside by elucido · · Score: 1

      M.C. Hammer actually has money?

        That he didn't spend on crack?

      He does now. He has DanceJam, Record Labels, and now this.

  18. Interesting idea by misxn · · Score: 1

    I can see this being useful as add-on to a more comprehensive search engine in the long run. Or perhaps integrated more tightly into a mobile offering somehow.

    Since the article states that this search engine isn't meant as a âoecompetitive attempt to recreate searchâ, he likely is positioning this to be bought by a big company.

    Notice what he said at the end of the presentation.

    FTA:

    Burrell closed his presentation saying, "No one one's playing for single's in the valley anymore, everyone is playing for the... big win."

  19. Re:Hammer Search. by rotorbudd · · Score: 1

    Break it down now

    --
    A bullet may have your name on it, but artillery is addressed to " Whom It May concern"
  20. Re:I read WireDoo as WeirDo by Hatta · · Score: 1

    No, that's Bob Weir's search engine.

    --
    Give me Classic Slashdot or give me death!
  21. Please Hammer, don't search 'em! by Anonymous Coward · · Score: 1

    "I used to be legit. I was too legit. I was too legit to quit. but now I'm not legit. I'm unlegit. And for that reason, I must quit." - Rod Kimble

  22. Please by Fned · · Score: 1

    Please, please, please, please, PLEASE please please tell me he'll be setting up a time synchronization server.

  23. poor iPhone by Anonymous Coward · · Score: 1

    I suppose it won't be compatibile with touch devices

  24. I,for one am happy for Mr. Hammer by Oswald+McWeany · · Score: 1

    I, for one, am happy for Mr. Hammer's entrepreneurial pursuit.

    I wish other rappers could follow suit.

    Eminiem, for example, could build a search engine based on white-listed entries.

    Tupac could group similar sites into gangs- perhaps have a specialised search engine that shoots results out for law enforcement officials.

    --
    "That's the way to do it" - Punch
  25. Re:Relational search by tomhudson · · Score: 1

    Ignoring for a moment that I've never in my life searched for something as vague as "car".

    You've never parked in a large parking lot and then a few hours later had to search for your car?

    I remember one time finding my car, getting into it, starting it, then realizing that it wasn't my car. Turns out mine was parked a few lanes over. If that wasn't a weird enough coincidence, two years later, I bought another vehicle, and one day used the wrong key - and sure enough, it turned out the same key started both vehicles.

  26. Really... MC Hammer... no really? by shoehornjob · · Score: 1

    I had to lmao when I saw this. Definitely a lot of plus 1 funny comments in here.

    --
    "We are just a war away from Amerikastan. When god vs god the undoing of man." Dave Mustaine
  27. Excelent ...I WILL GET RICH !!! by martiniturbide · · Score: 1

    This may help to sell my MC Hammer LP on ebay. http://cgi.ebay.com/ws/eBayISAPI.dll?ViewItem&item=160668765594 I will get rich !!!!.. uhm... not.

  28. you must work for Microsoft... by Thud457 · · Score: 1

    Tupac is either dead or living under another identity.

    I think that accurately sums up the possibilities.


    unless he's a zombie.
    Or in a box.

    --

    the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

  29. I'm confused by s_p_oneil · · Score: 1

    "Searching for the word "car" will bring up topics related to a car, like insurance, pricing and safety ratings. WireDoo is still being built and not available to the public yet."

    So Google goes out of its way to try to filter out all the crap you don't want to see (not counting Google's ads, but they try to axe sites trying to rig things to redirect your search), and WireDoo goes out of its way to add even more crap that you don't want to see? That sounds extremely unappealing. What do you type if you JUST want to see cars? Do you have to rig it by only typing things related to cars, like tires, windshields, steering wheels, etc.? How many obscure car references do you have to combine to avoid getting all the crap you don't want bloating your search and slowing you down?

    1. Re:I'm confused by Anonymous Coward · · Score: 1

      but they try to axe sites trying to rig things to redirect your search

      What do they axe them?

  30. Please Hammer...don't search 'em! by Beastface · · Score: 2

    "I used to be legit. I was too legit. I was too legit to quit. but now I'm not legit. I'm unlegit. And for that reason, I must quit." ~ Rod Kimble

    1. Re:Please Hammer...don't search 'em! by syousef · · Score: 1

      "I used to be legit. I was too legit. I was too legit to quit. but now I'm not legit. I'm unlegit. And for that reason, I must quit." ~ Rod Kimble

      Are you absolutely sure that's not Dr. Suess?

      --
      These posts express my own personal views, not those of my employer
  31. It will be a very unique search engine by caywen · · Score: 4, Funny

    Every search will return 1 hit, and no hits ever after.

    1. Re:It will be a very unique search engine by Brad1138 · · Score: 1

      Wish I had mod points VERY Funny!

      --
      If you could reason with religious people, there would be no religious people
  32. Good on him by RanceJustice · · Score: 1

    More power to him to use his money for a positive investment. While I'm a great fan of outright philanthropy, I think that investment in startups and/or local businesses is a great thing for those in the entertainment industry to get into. Especially with how most rappers invest most their money into their "crib", jewelery, guns, and perhaps the "gold plated item" industries, or at best creating their own line of "urban" attire, music labels that often propagate stereotypes and either embody or are involved in societal-damaging behaviors (If you're a hip hop mogul who sells expensive brand name clothes and then backs a music label who's "real" artists rap about gangsta life persuits giving the huge amounts of money necessary to outfit yourself in those particular clothes, it creates a culture where young kids think that gangbanging is the only "down" way to be able to afford that expensive track suit you're hawking). - this is a good move.

    Its nice to see a hip-hop star investing in something that isn't directly tied to 'hood concepts of street cred. Perhaps eventually it will be cool for rappers who make it to invest in a locally made, affordable set of shoes for instance, instead of talking about thousand-dollar "kicks" and champagne as good ways to spend your money.

    1. Re:Good on him by bkr1_2k · · Score: 1

      You're aware that MC Hammer was bankrupt about 10 years ago and is a pastor for a church now, right? Or at least he was, until he started doing the "celebrity reality" tv circuit. Maybe he has money again?

      --
      "Growing old is inevitable; growing up is optional."
    2. Re:Good on him by RanceJustice · · Score: 1

      I am and that makes my point even more valid. He spent his first big break's millions on the kind of stuff typical to entertainers, especially rappers for the need of street cred, wasn't smart with his money and ended up with very little. He found a way to make himself relevant again and pay his bills, so this time he's using surplus funds not just to buy something expensive for the hell of it or impress MTV, but to invest in something that will hopefully not just pay off for him, but provide a useful web service for many users. That's a positive conversion as I look at it. He could probably even make more money talking or writing about his experiences to provide a benefit to lots of other young aspiring hip hop moguls.

  33. Mockup by kinnell · · Score: 2

    WireDoo

    ______________________

    [Search] [Stop] [Hammer Time!]

    --
    If I seem short sighted, it is because I stand on the shoulders of midgets
  34. So, it's NOT launched? by EmagGeek · · Score: 2

    The title says "MC Hammer launches a search engine," but it hasn't been launched. So, where is the journalistic integrity and fact-checking accuracy Slashdot is world renowned for?

  35. Is this that new? by Hentes · · Score: 1

    Searching for the word "car" will bring up topics related to a car, like insurance, pricing and safety ratings.

    I believe this is part of what Google calls 'semantic search'.

  36. Pretty sure the service will be shitty. by idbeholda · · Score: 1

    After all, the last three letters spell the word "Doo".

    1. Re:Pretty sure the service will be shitty. by pellik · · Score: 1

      After all, the last three letters spell the word "Doo".

      *mental note* Register the domain WirePoo.com

  37. Re:Idiots fighting idiots... by PoopCat · · Score: 1

    Wait, what? Google samples their own results? Somebody call the media!

  38. Re:Search by justforgetme · · Score: 1

    Balmer:'Developers, Developers, Developers, Developers, Developers
    google:'My index is bigger than your index'
    Hammer:"Can't search this!
    Na NaNaNa.
    NaNa.
    NaNa."

    --
    -- no sig today
  39. Re:Relational search by fotbr · · Score: 1

    Any chance that any of the vehicles involved were Saturns? That seems to be a repeating theme with them; almost like they only had a half-dozen different keys, so odds were pretty good that your saturn key would work with another one; year and model weren't really relevant.

  40. touch dis... by Dark+Lord+of+Ohio · · Score: 1

    taramtamtam.... can't touch this! tamtararamtamtam, wiredoo, can't touch this. I hope that users of his search engine won't have to suffer watching his famous 3 minute video... before they will get their search results.

  41. I came here to do two things: by BLToday · · Score: 1

    1) Read all the jokes, bad puns and all.
    2) And to ask when will the "Vanilla Ice Cream Sandwich" smartphone/tablet be release?

  42. Dude by Osgeld · · Score: 1

    You just cant stop yourself from shitting your money right down the drain can you, your "web 2.0" (seriously?) idea has been around since you were still making records. Fuck dude buy a computer first.

  43. Re:mod Parent -1 Unrealistic, and you -1 Retarded. by rapidreload · · Score: 1

    That's nice and all, but it doesn't discredit what the OP was implying - MC Hammer only had one actual hit; it's the only song he's known for, hence the joke.

    --
    To all newcomers - people here are very close-minded and can't handle complaints about Linux. Keep this in mind.
  44. haha.... or MC Who? by LostMyBeaver · · Score: 1

    My 18 year old niece had no idea who MC hammer was before I told her recently.

  45. Relational items, huh? by DaVince21 · · Score: 1

    I'm sure there was a Google Labs experiment that focused on finding relational items. But oh wait. Labs support has been dropped.

    --
    I am not devoid of humor.