The Avengers: Why Pirates Failed To Prevent a Box Office Record
TheGift73 sends this excerpt from TorrentFreak:
"Despite the widespread availability of pirated releases, The Avengers just scored a record-breaking $200 million opening weekend at the box office. While some are baffled to see that piracy failed to crush the movie's profits, it's really not that surprising. Claiming a camcorded copy of a movie seriously impacts box office attendance is the same as arguing that concert bootlegs stop people from seeing artists on stage. ... Of all the people who downloaded a pirate copy of the film about 20% came from the U.S. This means that roughly 100,000 Americans have downloaded a copy online through BitTorrent. Now, IF all these people bought a movie ticket instead then box office revenue would be just 0.5% higher. Not much of an impact, and even less when you consider that these 'pirates' do not all count as a lost sale."
Please do not try to confuse people with facts and logic. We all know MPIAA knows best. Right? Right?
The summary is asking the wrong question. It's not whether piracy prevents blockbusters. It's how much does piracy reduce the box office receipts of new releases. Maybe avengers would have made $5 million more without piracy, or $20 million more, or 25 cents more. I have no idea. But let's at least ask the right questions. I'd appreciate anybody's thoughts on how much the piracy cost.
With ticket prices way up (at least from the last time I paid to see a movie in a theater) of course even a bomb is going to have high $ sales.
What percentage of seats available were sold? I think that would be a better metric than gross dollars worth of tickets sold...
Don't blame me, I voted for Kodos
I live in US, downloaded a cam rip, and still bought three tickets to see it. Hell, I'll probably pay to see it again.
You forgot to apply the Hollywood Multiplier. Each of those pirates would actually watch the movie at least 800 times apiece. In 3D. And buy tons of merchandise. If only the option to download it outside of the system wasn't available. So it's actually a 400% loss, not a *potential* 0.5% loss.
Yar. Though we be pirates brave and true, our great guns and carronades only reach about 1 mile inland - and that be with good harborage. Thar be no way we can conduct the required cannonades to plundar all movie theatres for thar treasure chests of delicious popcorn with non-dairy liquid.
How do we know those 100K downloads didn't ALSO buy a ticket?
Also, how many of those 100K downloads bought a ticket because of the download?
People actually watch those camcordered versions? Really? I torrented one once. I thought it was a joke. Is there a market for pirated ebooks with blurry fonts or MP3s reduced to monaural sound at 16 Kbps, too?
I watched a bit-torrent copy of Avengers, to see if it was appropriate for my child. It is, so we'll be buying TWO tickets.
Crappy camcorder copies work more like advertising than "crushing" box office sales. Assuming the movie is worth seeing, of course.
Yes, big movies like this would probably not be much hurt by piracy. But a low-budget movie with a more limited audience would mean that what was only .5% for The Avengers could be more like 25% compared to ticket sales.
I didn't even know there was a new Pirates of the Caribbean movie opening.
Give me Classic Slashdot or give me death!
The thing about Piracy is, the people who pirate are not people who would have paid for it in the first place.
That's what they don't get. It's not stealing, because there are no lost sales.
People pirate because it is convenient, or because they want to see it and don't think it is worth paying for, or can't pay for it (students/unemployed as well as other regions). That is why Piracy makes no dent, because people are happy to pay for things worth paying for. All of the super hero movies. Good comedies. Shit like Contraband or MIB3 is simply going to do marginally well because it is tripe. Popcorn entertainment that is only worth paying for if there is nothing better to see and you still want to go to the movies.
I pirate a lot, because I can't afford to go to the theaters for most movies. Conversely most movies are not worth paying for and if I could not download them, I would be absolutely fine with that. The avengers is worth seeing in a cinema, which is why I will make sure I see it in one.
If studios, artists and programmers get rid of this idiotic concept that piracy is stealing and they are losing money, and just start making stuff worth paying for at a price people are willing to pay, then they will reap a profit. It's that simple, folks.
If you ignore ACs because they are anonymous - you're an idiot.
... you stole the money from a pirate to see the movie? Who loses then?
FLR
Huge numbers of people pirated the movie before it was released. The movie broke the record for opening weekend sales. Therefore, using the same figuring style that the MPAA uses ( only in reverse ), piracy actually made the movie industry millions!
If I just want to see a movie, I'll watch it at home.
Piracy shouldn't affect new-releases at all. People go to the cinema for the whole experience which is really something that can't be pirated, can it? Unless you install full projection equipment and a three story screen in your own home.
The rude interruptions from phone callers will come regardless.
So there I was, scribbling down some notes off the PC screen by hand, when I reached for the keyboard and Ctrl-S'd.
We saw this 10 year ago with "The Eminem Show". That album was everywhere online before it went on sale. It was like a virus--it was hard to be online during the Spring of 2002 and NOT download a copy.
Then it was released, debuted at #1 on the Billboard charts, sold over 1 million copies the first week, and was the best selling album of 2002.
I guess a story like this is good as another example to drive the point home. But really, not news.
Pirates are not a lost sale! You were NEVER going to get their money for so many reasons.
Not the least of which is the MPAA keeps PISSING PAYING CUSTOMERS OFF!
Stop being tools. Stop pissing your customers off. Stop with the regional release bullshit. Stop trying to keep control of how, when and where we watch a movie.
Fuck you guys are morons. You'd think.. THINK... that with all the money you piss away and steal every year.. you could at least HIRE someone with a clue.
But no. keep blundering around like a drunk moron and wonder why people pirate.
..because of cancer was the reason we got the torrented copy. She was able to watch while we were at the theater, so it was almost like she went with us. She in NO way would count as a lost ticket sale, and I expect this wasn't a unique occurance.
I don't get it - I went to see John Steed and Emma Peel and instead found these cartoon characters. I was ripped off. Doesn't anyone care?
the movie would have made 14 bajillion dollars!!!
The Kruger Dunning explains most post on
While the MPAA is wrong, this article is a bit of a strawman. The Avengers being a a big-budget, special effects laden film, is the sort of film seen best in a movie theater. And obviously it's all-but-impossible to replicate the 3D experience with a pirate copy (whether you like 3D or not). A smaller, quieter independent film, something that doesn't lose much by being seen on TV, might suffer more from pirating.
FWIW, I liked The Avengers the best of any live-action superhero film I've seen. Granted, the half-naked Scarlett Johansson didn't hurt...
Lawrence Person (lawrencepersonh@gmailh.com (remove all "h"s to mail)
http://www.lawrenceperson.com/
Ok, I understand where the poster was coming from, and (s)he is right, but I have to vote "Why Pirates Failed To Prevent a Box Office Record" as the most annoying article title for 2012, so far.
Oliver's law of assumed responsibility: If you're seen fixing it, you will be blamed for breaking it.
Disney/Marvel made a big effort to get "Avengers" on almost every available IMAX screen. In 3D, even. With five audio channels and subwoofers the size of a minivan. A camcorder version, overcompressed for BitTorrent, is no more than a thumbnail of that.
Turns out if you make a movie that's watchable, and not complete garbage, people will come to watch it.
Granted, it's no timeless masterpiece but it's good entertainment and an appropriate adaptation to the format. It's amazing how far "not crap" can go. (Looking at you, Uwe Bole)
In my town of less that 100K people I can easily see any movie in glorious Doubly (it's in Doubly!) Digital THX brain-surround. No problem. However, most larger musicians don't play a date anywhere near me. So comparing lost movie revenue due to digital piracy to lost concert revenue due to pirated music is a specious argument. They really aren't parallel, except in the loosest thinking.
This is a very true statement that not all american pirates count as a lost sale. Many of them already saw the movie, liked it, then downloaded it so they could have a shitty quality copy of the movie to possibly watch before the Blu Ray or DVD comes out, at which time they could buy it. I wonder how many of these "pirates" ONLY watch their pirated copy and spend absolutely no money on it.
It's not going to translate to my tablet particularly well. I want that big screen, big sound experience. A recorded pirate version, even plugged into my wall TV's HDMI isn't going to cut it.
Now, if it was one of those indie movies, top-heavy with facial expression reaction shots, written by an film major, about self-obsessed pseudo-intellectuals obsessing about how they feel about some petty personal circumstance so banal, trivial and uninteresting that they could bore a rhino to sleep at 10 paces, yeah, I'd probably torrent it, assuming my girlfriend nagged me enough.
Please do not read this sig. Thank you.
I didn't bother to read the article obviously, but to compare opening weekend results directly with CAM downloads ignores many aspects. The most obvious to me is the people who did NOT go out to the theatre and who WILL NOT download the CAM, but who WILL wait two months for a high-quality free Blu-Ray rip to appear online. These are potentially lost sales for the theatres.
(Having said that, after going back to a theatre for the first time in a couple years specifically to see Avengers, I still believe the root of their problem does not lie with piracy, it lies with the appalling rudeness found in your average public gathering. For the same price, two months later, my living room is infinitely more comfortable and better equipped to show ME the movie in a manner I will enjoy and not be distracted by phones, screaming children, and poor sound).
You didn't feel abused by this?
I'd much rather watch Sean Connery in a red hooker outfit and slut boots than in a kilt any day!
the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff
Then I doubt not only that it had an impact I doubt the 100k figure as well. I bet it was more like 10k people trying to download it 10 different times from different sources looking for something other than a crappy camcorder download.
Downloading something does not preclude one from paying from it. The two are not mutually exclusive
Hoist the colors high
It makes sense, but I expect the Avengers is an exception to any trends
You see, in my country piracy is common. And I don't mean the torrent style piracy. I mean the kind where you go down to the corner and buy a pirate DVD before it comes out on theaters. About $1 to $3 a DVD. A bit more on blue ray and they tend to be older movies.
Everyone I know will regularly go out and buy a couple movies to watch on the weekends with the whole family. But, and here is the important part for this discussion: Many people avoid doing this with the latest big special effect movies because it simply doesn't look as good on a camcorder recording
Iron lady? Buy a pirate DVD. Avengers? Go see it if you can afford it. It's 10x the cost but 3 or 4 times a year it's ok
I mean, I am going to see Avengers, but in no way expect to be of the caliber of creativity and technical caliber of Pirates. Plus, it is very unlikely that Avengers is going to have a reference to Are you being served a certain pussy belonging to a certain randomly colored hair lady.
Everyone always complain about the long line of sequels and regurgitated ideas we must endure, but seriously, look at what brings in the money?
"She's a scientist and a lesbian. She's not going to let it slide." Orphan Black
IMHO, there are very few people who pirate things they would be willing to pay for if there was no pirated copy. Every movie I really want to see in a theater I go to see in a theater. There are plenty of movies I would never see in a theater but I have some mild interest in, and those I torrent. Some of those end up being great because my impression was wrong, and I occasionally end up going to see it a second time in a theater! In other words, my pirating never loses anyone money, and occasionally helps them gain money. I think that's the same for most people. (On a related topic, what kind of idiot pays $5 to rent a movie when you can get a vastly better experience for $8 at a theater? I can understand how torrenting DVD rips might hurt DVD sales and rentals, but personally I would never rent DVDs so I'm not causing them to lose money there either.)
While some are baffled to see that piracy failed to crush the movie's profits [who?]
Piracy of movies impact the normal crap hollywood spits out, but has little impact on the good stuff. It's kind of like advance word of mouth.
To put it another way, it's advanced "word of mouth". Following this, I'm certain we would find that piracy will demolish first day sales, but subsequent days wouldn't be impacted.
Hollywood is just upset that they lose out on the first day sales on crap movies.
Mod me down with all of your hatred and your journey towards the dark side will be complete!
A slightly better indicator is to compare opening weekends against the inflation of ticket prices.
http://boxofficemojo.com/about/adjuster.htm
By these measures. Titanic's inflation adjusted opening was only ~$50,000,000, inflation adjusted.
I also looked at Lord of the Rings, Avatar, and Gone with the Wind. Adjusting for inflation, none of them even came close to the Avengers.
You just showed that in the best case scenario, Avengers is out over $1,000,000. I'm sorry that that is chump change to you guys, but when you've invested 250,000,000 in a product, and actually a multiple of that after marketing, distribution, gross points, overhead, financing, etc, every penny counts. Just because an opening sets a record, does not mean it is the appropriate opening for the movie — the movie is pretty good, perhaps the record opening should have been even higher. This also neglects the simple fact that as ticket prices rise with inflation, openings will ever progress higher, regardless of attendance and that during difficult economic times, cheap entertainment like the Avengers should experience record popularity to begin with. Its frankly not relevant how much money the movie made, if it should've made more, then it should've made more.
Additionally, counting only BitTorrent sites ignores the numerous streaming sites it has been available on for over a week, as well as many other forms of piracy. I would wager that the true cost of piracy to that movie so far has been 10-20mm, potentially even an order of magnitude more, but even if it were not, to post such an obvious straw man as though it has any relevance or logical validity as a claim is ridiculous. Just because something is difficult to measure, does not mean it is not definitively damaging.
Finally, while not all pirated views represent a lost full-price admission ticket sale, they most certainly do represent a non-zero form of lost revenue. I do not believe that a person willing to BitTorrent a CAM, or stream the movie, would be unwilling to sit through a few commercials, pay a few dollars on-demand, or watch it on Netflix or traditional television once it was available in those formats. By watching it through an unlicensed, and unmonetized channel, they are reducing the lifetime revenue generating views of the film by 1; what the exact amount of that revenue is, is irrelevant — harm is done.
We all love sharing, right? And we all hate leechers? — well guess what. Pirates, are the leechers — they are those who accept the gifts of content creators to society, without giving back anything in return. Piracy is fundamentally wrong; it is antisocial, it is illegal, and it is fundamentally damaging to the core beliefs and values of our society. We have a civic responsibility to respect the works of our fellow men and compensate them fairly for our use of them, not ransack their store because they are too feeble to defend their wares.
I am disgusted by the pro-piracy bent on this message board, and would ask those to consider what happens to a resource scarce society, when we stop having respect for the works of others.
due to the migraines I get from the overly loud sound in movie theaters, I am not surprised. Right now, it feels like everyone on the planet has seen in it theaters but me. Even my boss went! And a lot of my friends are going to see it a second time in theaters, because they wanted to see it in 3D or because other friends didn't get to go and they want to go with them.
See, Hollywood? When you don't make crap, people will happily pay you money for multiple viewings.
Occasionally living proof of the Ballmer peak.
they will blame pirates. You can't un-suck a movie by suing people, or in the case of Hurt Locker, force people to pay to see a good movie about soldiers dying, which really wears on you after a decade of war, especially as a former soldier...
Pirating make MPAA angry!! MPAA VERY angry!! MPAA SMASH!!!!!!
Scarlett Johansson in her cat suit -full screen.
I rest my case.
Give'm a reason to go to the theater assholes! Then they won't pirate the movies - you fucking dicks!
If all of those pirates paid to see the movie instead, that would increase sales by 0.5%... However:
Some pirates may have downloaded it for multiple people to watch.
Some may have downloaded it but also paid to see the movie, perhaps using the pirate copy to decide if the movie is worth watching or not, then going to see a full quality copy.
Some of those who downloaded it might never have watched it at all had a download not been available.
Some who watched the downloaded copy may have told others it was worth watching, who then went and paid to see it.
What the box office record does say however, is that piracy is not responsible for low sales... If a movie bombs, the poor sales are more likely to do with the movie being garbage (and there have been a LOT of crap movies released lately) than down to piracy.
Piracy is a scapegoat, used as an excuse for crap movies and as justification for implementing even more draconian restrictions on paying customers.
Ofcourse its a self fulfilling prophecy, if you release crap movies and enforce draconian restrictions on legitimate customers, then people will flock to the pirate copies which lack those restrictions (and a shit movie might be worth watching for free if your bored, while not being worth the time and expense to see it legitimately).
http://spamdecoy.net - free throwaway anonymous email - avoid spam!
Joss Whedon he generally does not make junk films. The movie did not suffer because it did not suck.
No sir I dont like it.
Bullshit that the MPAA/RIAA spouts has forced me to go completely outside the Hollywood system, and I have never regretted it. The success of Kevin Smith, Louis CK, Khan Academy, and in depth looks like This Film Is Not Yet Rated have been my inspiration. Check us out, we do both online and in person collaboration. - HEX
Horror & SciFi Erotic Nudes
Surely you're lying and each one of the downloaders cost $100,000 to the movie industry! Stop confusing me with actual facts and figures!
My sig is too lon
If you want to further screw up the MPAA numbers, take into account all the folks who saw it in theaters AND downloaded it. I saw it opening midnight, and I'm on the hunt for a watchable copy. I'll probably see it again in theaters in the next week or two, and I'll want to watch a couple times in the comfort of my living room while I wait for the Bluray.
I'm sure I'm not the only one in this situation either.
The preceding comment is my own, and in no way construes an opinon of the Emperor of Mankind.
In 1999 when The Matrix came out a friend of got a bootleg copy and I watched it with him. After watching the bootleg copy I decided that I had to see that movie on the big screen. I watched the movie in theaters three times after that.
In this era of global data communications, it's beyond me why there isn't a global databank containing every piece of the cultural creations of mankind. A couple of levels of access, free for public domain content, a monthly fee for non public domain content added to your internet sub. Make the subscription a cheap all you can eat buffet and very few will bother with any other means of accessing content. Pay copyright holders and artists a fee based on how much an item is accessed. That's my dream anyway, I'm sure lots of holes can be shot into it. ;-)
Q: Why Pirates Failed To Prevent a Box Office Record?
A: Because They Never Intended To.
You are spot on here. Back in 1987, I worked at a movie theater and the ticket price was $5.50 We were the highest ticket price within 10 miles and 5 theaters.
Ticket price for Avengers on Saturday? = $15.50
No matinee discount, so "regular" ticket price, plus 3D surcharge, plus XD surcharge. AND.. the theater is brand spanking new. Very comfy seats, screen, projectors, and sound equipment all brand new and noticeable!
That said, the movie was great probably would have paid $20 (no theater owners read ./ right!)
For every benefit you receive a tax is levied. - Ralph Waldo Emerson
And was in line for the midnight release.
Maybe because the only release available on the internet is a CAM quality?
This is a complete strawman argument. A camcorder copy taken in a theater has much, much lower quality than the actual movie in a theater. The video quality is poor and the audio is terrible. I wouldn't want to watch a camcorder version of just about any film, ever. I saw one once, and it was garbage. You'd have to pay me to watch one, in fact, since it's a waste of my time otherwise.
Pirated copies can hurt sales when their quality is identical to the version for sale, yet their price is $0. For example: 1) pirated digital music file vs. the for-sale digital music file, or 2) a digital rip of a DVD vs. the for-sale DVD. The pirated quality of both of those items is identical to the for-sale items, yet they cost $0.
If I want to see a film, I don't need to be in a theater or with my friends.
If I want a "movie experience" then it's either watching with a group of friends on [insert favorite way of obtaining the movie to play in your home here] or going out to a theater or a similar mass-viewing venue.
Part of the reason to see a blockbuster in the first week is to experience the movie as part of a large group.
I didn't pirate, but I did go to the early show to save a few [insert legal-tender monetary unit here].
Spoiler alert: Most memorable two words quote of the movie: [spoiler-protected]
Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
Here is the typical choice you are faced with:
Movie theaters are definitely going to have to compete with piracy, but the competition is not very difficult. It is rare that a decent quality download will be available before a movie comes out on DVD or Bluray, and most people have pretty terrible entertainment systems in their homes. This means that for people to pirate movies instead of going to the theaters, the movies must be so bad that they are not worth the price of a ticket and that the experience of going to a movie theater is not enough to justify the extra expense.
The solution is pretty clear: make better movies or make movie theaters a better experience (preferably both).
Palm trees and 8
Giant blockbuster action movie on Imax 3D screen versus crappy jittery handheld cam version shot on an iPhone with people talking all around. Gee I can't imagine why people would want to go to a theater to pay for the quality version...
"But this one goes to 11!"
I went twice.
The first "full cinematic experience" was Saturday afternoon, being crammed in next to a family with 4 children -3 early teens who were more or less interested, but kept getting up and going outside to check their phones (at least they took it outside, although ignoring it until after would have been more polite) and 1 crying infant who vomited repeatedly into a popcorn bucket throughout the film... Oh, and not to forget the couple behind me who kept sneezing down my neck. This reminded me why I have a projector at home.
The second time was Monday afternoon, with only about 20 other people in the imax dome. It was well worth the money.
Timing is everything.
"You want to know how to help your kids? Leave them the fuck alone." -George Carlin
or does this result seem to say that widespread downloading of the movie drove increased numbers to the theater to see it on the big screen?
I've even come up with a marketing name for posting the first ten minutes of a film on YouTube: "first reel free". (A reel is a unit of motion picture duration dating from the pre-digital days.)
I wonder why they released it in Taiwan before they released it in the US? If fans in the US wanted to see it around the time when people across the globe were seeing it, they would have no choice but to pirate it.
I pirated the cam version to make sure it was worth my money. It was, so I saw it twice in theatre with different friends and enjoyed it both times.
in my case pirating it led the them (the studio) making money, not the other way around and yes I know I am probably in the minority, but that still doesn't invalidate my personal situation.
The direct damage to ticket sales is NOT the reason the industry hates piracy. This is a very common misconception.
Piracy undermines the concept of ownership of data. If data cannot be owned, then it is not an asset.
One important key to being wealthy is asset diversification. It isn't just about having money, but also having gold bars, land, vehicles, businesses, and intellectual property. You own all of these things because their value can remain high even when the value of the dollar shrinks.
So, "owning" a movie is vastly more important than maximizing rent profits. Piracy tickles rent profits, but completely destroys the ability to own the asset, and hence reduces the wealth of everyone who has a large ownership stake in IP.
Of course....the fact that data cannot be owned because the laws of physics just don't support the concept is a non-issue. That is exactly what the force of law is for: to make poor people obediently buy in to the systems of ownership that keep them poor.
I for one have a torrent copy but because as of late marvel can do no wrong I went and saw it opening night and will buy it on opening day
Alien Resurrection
yeah, i did the same thing. $6 each, even in nyc; matinees are great, the big screen experience really energizes the rest of my day.
and why do people find it mandatory to cram shitty food down their gullet while watching a movie? it's just two hours, surely you can manage! if you really have to, bring in a ~$1 candy bar.
"They were pure niggers." – Noam Chomsky
This also assumes that all of the piraters didn't also see the movie in theaters. I'd like to see the MPAA prove this one.
I have not watched more than 2 movies in the past 5 years. Does it make my life worse? Not really.
However, overbearing legislation invading my privacy with deep packet inspection because I MIGHT pirate a movie is bothering me. Doesn't feel right, people watching me look at non-copyrighted pornographic material.
The fact that piracy is theft, however controversial it may be with their lending=thievery argument, is not the biggest problem here. It's the draconian legislation that is pushed through everywhere stating billions in lost revenue, the detriment of jobs, oh woe the MPAA, while this worst case scenario barely dents their income.
I have the feeling towards Piracy/MPAA the way I look at Apple users. I don't care what they do, EXCEPT when it starts to breach into MY life.
So yeah.. screw the MAFIAA and all that.
Nobody forces you to buy gasoline either. You can ride a bike, use public transport, walk.
So why don't we allow these guys to have pricing similar to that of Hollywood? Say, 15$ per gallon.
And then they can come with "improved" Blu-bahda-buhm 3D version of the gasoline, for mere 25$ per gallon.
And if someone figures out how to create cars that won't need to re-fuel, they'll send us virtual gasoline, you know, some nice code that would be required for your car to drive. Copying that code would be breaking the law.
Wouldn't it be right in your books?
PS
The producer who's rights on product by someone who is dead for decades (Elvis) can choose to kindly ask some politicians to increase "copyright protection" from 50 years, to 100 years. But nobody forces you to buy his disks, eh?
You can't determine the appropriate response to a problem without correctly grasping how much of a problem it is. We as a country made a decision that the problem of highway accidents wasn't severe enough to justify a 55MPH speed limit, and raised it to 70MPH, for example. As a more appropriate example, we also decided that the threat of piracy by VCR was not severe enough to ban the production and sale of VCRs - as the MPAA tried to propose.
So, to reiterate: people can think piracy is theft while also thinking the MPAA is vastly exaggerating the severity of the problem.
PHEM - party like it's 1997-2003!
Can I steal the words you use and the order you use them in?
If I do, can you no longer use those words and the order you use them in?
If I take something, and you still have it even after I take it, is it theft or is it something else?
Don't know something? Look it up. Still don't know? Then ask.
I was right with you until you said "piracy is theft". No it is not. Tehre is a good reason neitehr the public see s it as theft, nor the it is legally a theft, the correct term is copyright ifnrigement, like it or not.
That said I am 100% with you for the rest of your insightful post.
C. Sagan : A demon haunted world:
http://www.amazon.com/gp/product/0345409469/
visit randi.org
I understand the sentiment because I love Ed Norton too. But see it anyway. Mark Ruffalo totally nailed the role. Better than Bana or Norton, and not just in my opinion.
Space game using normal deck of cards: http://BattleCards.org
Truth is, the pirates would not go and see it. Therefore, it's not a loss in revenue but a loss in popularity and mass viewership.
It's been ten years. Those actors are now older and some are unfortunately, erm, larger. It's too late for new Firefly. Joss has sworn off it anyway.
Let Firefly be your martyr and leave it at that.
Pirate copies are not all bad, it's a good preview to see if you want to see it on the big screen. Some movie trailers are a collections of the 3 best parts, with a generic copy you can watch it and say oh that is a must see on the big screen or what a piece of over billed crap. Now if you're putting out a crap movie in hopes of sniping a few more ticket sells with a super trailer you might not like my thoughts. Last year had plenty of box office duds with over rated trailers.
BTW Avengers was excellent in 3d on the extreme screen at the R***, and the camcorder version I read was only good enough to know you want to see it. Took the family spent way to much, but worthy.
The reasons for downloading can be greatly varied among people and, of course, some constitute a lost sale and some don't. My roommate actually ended up downloading a copy of the movie after we had seen it the day before. The reason being that there are some lines that we missed because the theater was too loud laughing (particularly after the Hulk scene with Loki) and he wanted to know what was said. He didn't just ask the internet because, well, everyone else seemed to have the same problem as well. So, no, he wasn't going to pay another $9.50 just to catch a couple lines he missed.
I know somebody who downloaded the camcorder copy (I would never do such a thing myself, of course). This person attended the 3D version with me, paying full price and enjoying the experience enormously.
The only people who would watch the camcorder version without going to see the real thing probably can't afford to go, and are no loss at the box office. Windfall profits from DVD and on-line viewing were never part of the movie business model, and I couldn't care less about them.
I've calculated my velocity with such exquisite precision that I have no idea where I am.
...for me the concept is true.
Incidentally, please don't get me started on music downloads and the "Pick 'n' Mix" concept behind music distribution, I'm an album enthusiast, I like sleeve notes to read on the toilet and a nice shiny disc to file alphabetically and anally on shelves. I'm a music snob, proud of the fact and don't get me started on "... but there's only one or two good tracks on every album" because I'll just tell you to go buy music by real musicians as a response.
However, I do have a big music collection, I probably buy 10-12 CDs a month and I personally think £10 or so of local currency is a good price for a piece of music I'll hopefully be listening to over the next 30 years or so - all the better if it's a nicely remastered classic with a few interesting bonus tracks.
If I do see an album I like the look of, the first thing I do is go find a copy of it on Usenet or BitTorrent to listen to it first. If it's good, I can never be satisfied with someone else's sub-quality rip of it so I go buy it myself. If it's crap, I delete it because I can always use the hard disk space for the albums I do buy and rip myself to FLAC.
The result of this is that I never buy a crap album, music is therefore always a good value product to me and therefore I am happy enough to continue buying it. In other words, a bit of "temporary personal piracy" on my part benefits the music industry and artists in the longer term.
And I also go to many live concerts and spend money on tour shirts, overpriced gassy beer at concert halls and the odd meal before or after the gig - so everyone's happy.
Windows 10 is great - I used it to download Linux.
How come movies don't get released during the same week/day? I noticed The Avengers movie got released to USA a week later compared to other countries like Hong Kong. What's up with that? Why not release all at the same time/day/week?
Ant(Dude) @ Quality Foraged Links (AQFL.net) & The Ant Farm (antfarm.ma.cx / antfarm.home.dhs.org).
The point is not that something was taken/stolen/pirated. There are laws for that and the owner can act on it.
The point of all this is that people's freedom and privacy is taken away with censorship, ever growing monitoring and threats to sue, because of 'commercial losses' that clearly do not exist. The **AA is allowed to shoot with cruise missiles to swat a couple of flies. The fact that millions of other people are impacted is taken for granted. And that is wrong. Very wrong.
To Terminate, or not to Terminate, that's the question - SCSIROB
I was unaware that there was even an effort to do so. Pirates are not out to get anyone, they are just intolerant of the MAFIAA's antics and want things there way.
The root of the problem seems to be that the **AAs just cannot conceive of a reality where a person who "pirates" an article of music or a movie would sooner not watch or listen to it than be compelled to pay money to consume it.
Many of these swashbucklers download and watch movies that they would never pay to watch.
The sheer volume of movies in recent years that most landlubbers wouldn't even watch for free is staggering.
I don't think I could even watch some of these motion pictures if they were offering anything less than a Spanish doubloon an hour.
The reality is many of these buccaneers would just cease to consume this (mostly crappy) content and marketing if they could not plunder it from other travelers out on the open ocean.
Some privateers I've spoken to also reckon that if they choked off and controlled every possible shipping lane and channel on the planet, people would just find other ways to transport their cargo, perhaps use submarines or darknets.
There was absolutely no chance that was not going to be a box office hit.
Simultaneous international releases in Great Britain and Northern Ireland, Ireland, Australia, and New Zealand I can understand. But for other countries, including a quarter of Canada, the film has to be translated into the native language. That takes time and costs money if you want decent voice acting in the dubs, and I was under the impression that the money for that came at least in part from domestic box office receipts.
The Avengers is not even out on the scene (in watchable quality). What kind of logic is that?
american but i live in Japan. I would have paid $50 for me and my wife (even though she hates "war" movies and doesnt speak english) to go see this movie in the theater but they didnt want a world wide release. did the same for sherlock holmes 2. so i pre-rented the movie. watched it now. when it comes out on DVD i'll rent it and just not watch it. rentals her cheap here too. approx $1.25 sometimes they have half price weekends too. now if i were a parent i'd be pissed if my kid lost $48.75.
My friend pirated a copy before The Avengers came out. He watched it, then he went and saw it in a theater. Twice. If you build it, they will come.
I know many people download movies because they just cannot wait. They cannot wait for the DVD/Blu-ray release or going to the theater. I took a look at a CAM release of Avengers, then went to see it the next day in 3D and good quality. Probably the R5/DVD-screener will be out WAAAY before the 3D Blu-ray is going to be available, so I will download it, then buy the Blu-ray the first day it is available.
I know many-many people who do this, then there are some who would watch screeners, TS, CAM, VODrip and all kinds of shady quality stuff.
To the movie industry: make movies that are worth going for to the movie theaters and/or to own on DVD/Blu-ray and people will buy it.
For some time I was convinced, that 3D will change piracy and will make people buy disks or go to the movies, but browsing into any major torrent site's 3D category quickly reveals that pretty much everything is available at least in 720p, so it is there if you want it. Of course most don't have an IMAX size screen, not even a 50+ inch TV with 3D, so it is not the same ....
If bread was $1000 a loaf, more bread would be stolen. You can't change the want in people you need to find numbers that works for both sides. I hope that most people would choose to do the right thing if they thought the figures were good.
It might also have something to do with the fact that all the torrents that, umm, my friend could find when he looked were shitty camcorder recordings.
"In a 32-bit world, you're a 2-bit user. You've got your own newsgroup, alt.total.loser." -Weird Al
First off, Piracy never hurts movie sales. Why? Because Cam copies suck dog shit. They are very fucking dark, and look like shit. You remember them VCR days? And you'd get a copy of a copy, which was a copy of the original? And it would look like shit? That looks better then most cams.
At worse, you get someone who downloads a cam and decides they will wait for a DVD/BR of it.
TS copies (Telesync) are just a tab better, but still look like shit.
DVD Screeners, VOD rips, usually look fine, and these might cut into sales of DVD/BR's, but probably not that much. Usually the people who download this stuff isn't buying DVD/BR's anyways.
I think the problem is Hollywood Accounting https://en.wikipedia.org/wiki/Hollywood_accounting
Because I'm sure the Avengers isn't even going to break even in profits.
And that will be blamed on piracy.
Be seeing you...
my son, three at the time, was desperate to see Cars the movie, and with the DVD release a month away, and a pre-order in the queue, I torrented it.
I was on relatively slow broadband/adsl at the time, so it took a long long time.
Unfortunately, the rip had Italian sound track. But my son watched it anyway quite a few times, until the DVD arrived.
What happens if the musical download occurs illegally, and then the person who downloaded it for free turns around and attempts to sell it to someone else? Or, what if someone pirates a book, then attempts to pass it off as his or her own and claim the credit for it by selling it on an ebook vendor site? If piracy is not theft, then how do we guard against those two hypotheticals (sadly, not a hypothetical in the latter case)?
Here's to hot beer, cold women, and Glaswegian kisses for all.
"Claiming a camcorded copy of a movie seriously impacts box office attendance is the same as arguing that concert bootlegs stop people from seeing artists on stage."
No. Claiming that a camcorded copy of a movie seriously impacts box office attendance is the same as arguing that the availability of McDonalds hamburgers impacts the market for Prime cut, 2-inch thick New York Strip.
Especially in the case of a movie where the CGI, F/X, and sound are as much a part of the experience as in this one, comparing a camcorder rip to the real thing is just apples to oranges. The article's premise has no basis.
i paid $52 for two tickets and a medium popcorn to see this movie with my wife.
surly the obese prices of the australian cinema make up for 100,000 USA'enuns making a copy so they don't have to pay what is it? 8 bucks each?
"Because" and "Directly led to".
Clearly, if there were no pirates, it would have made much more. Like about (checks MPAA script and puts pinky to lip) ONE BILLION DOLLARS!
Those nasty pirates. Now the studio execs' money pile is just huge instead of obscenely huge. Won't someone think of the poor studio exec?
My sci-fi novel, Ghost Thief, is now available from Amazon.com.
Some will even go that wouldn't have otherwise, now that they have seen and decided they liked the movie. Many people wont bother going unless they know its good.
---- Booth was a patriot ----
Claiming a camcorded copy of a movie seriously impacts box office attendance is the same as arguing that concert bootlegs stop people from seeing artists on stage
Hello. I'm claiming that you pirated that phrase from me and are claiming it as your own. You will be receiving a letter from the Slashdot Commenter's Association of America (SCAA).
The Admin and the Engineer
Next time: Find yourself a better date
when equating copyright infringement and theft, someone invariably mentions physical goods.
if you have physical goods, a [near] infinite supply would drive the price to near zero.
it's either the same as a physical object and hardly worth anything OR it is not theft.
which is it?
I think all the people I know who have seen it multiple times already more then make up for those few that pirates it. XD Overheard two guys talking about downloading it but then the one who hadn't seen it yet said he wanted to watch it on big screen with good quality first.
Then piracy would be a problem, wouldn't it?
The number 95% is valid in software, of course, for some types of applications.
As an old Amiga user, I remember reports from companies that estimated that 95% of their games' users were pirates.
Unlike every other property, if your company goes into receivership, your software licenses are not an asset and cannot be used, even if unopened and never used.
Ownership of data is not their problem.
YOU owning data is a problem, THEM *not* owning it is a problem.
The real problem is they want you to consume the media without ever once having ANY right to it.
It's not like we haven't had "reboots" that have completely changed the bloody universe, never mind the actors, is it.
It is rare that a decent quality download will be available before a movie comes out on DVD or Bluray
Unless it's a movie like Hop whose theatrical release window is a full 51 weeks long, and then Redbox and Netflix are four weeks later than even that. That amount of time is more than long enough to get a quality screener or telecine. Worse yet is an Academy Award-winning film that hasn't had an official release in any home video format in its country of first theatrical exhibition for over 3,400 weeks and counting.
It was tongue in cheek, as I understood it. One would get the impression from the MPAA's press releases, the "you wouldn't steal" ads, etc. that the studios think "the piracy scene is activelly trying to prevent people to go to the cinema."
Make it sound like all the pirates out there band together to make the
movie crash at the box office on purpose by making it available through torrent.
That is the most ignorant thing I have heard!
The poster of this story should go into politics, he would fit right in!
To the poster of this story> Here is why the box office still made money....
it was a great once in a lifetime movie that SHOULD be enjoyed in the biggest screen possible .
Complete with popcorn and surround sound, this was the best hero movie I have ever seen....
and I knew it was going to be, with such a cast....this is when i don't mind paying 30$ to go see it.
The reason why other movies don't make it is because I would never spend 30$ to go see
Hes just not that into you, or ghosts of girlfriends passed, or even American pie #10....
but the star wars, hero, matrix movies yes....but they only come out 1 every year....
for all others, I wont spend any money at a box office....and not even in rental, if i can download it...
because the crap out there.....is soooooo crappy (mean girls, dude wheres my car, etc, etc)
you just have to really limit your spending to only the good stuff, no?
I am a MPAA special enforcement agent, and you're pro-piracy babble has gone on long enough. Now you all come with me.
Wrong! Pirating isnt majorly motivated by THEM(the movie people) making loses. But US (them the pirates) paying as possible to WATCH the movie. No winners vs losers hear Just losers
... it allows the pirate (and his friends) to avoid being scammed paying full price on a crappy product.
Think about it. The Avengers movie was one of the most pirated films IN HISTORY, and yet, it is breaking records. Why? Because the movie can back up the hype. Now look at Gigli. Also widely pirated before release, based on the star power and steamy tabloid relationship of Ben Affleck and Jennifer Lopez, it BOMBED at the box office. Why? Because it was complete crapballs of crap drenched in crap sauce and wrapped in a crap taco. It wasn't even worth the increase in my electricity bill for the download. Of course, I avoided the movie and warned everyone I knew not to go see it. And THAT is what the industry hates about piracy, "Advance warning".
The movie studios KNOW when a film is crap, but since they've already sunk millions into it, they need to keep the masses in the dark concerning the lack of quality as long as possible. They need YOU to waste your money on a movie that's not worth going to see so they can make back their investment. Basically, they need you, the uninformed moviegoer, to finance the movie so they can break even on the dud they're pooping out onto an unsuspecting market.
Every time I buy a DVD or CD that turns out to be utter crap, I swear to myself that I will never buy a product again before I pirate it first to avoid the steaming cow paddies of incompetence that the industry keeps crapping out and passing off as a sellable product. I keep getting sucked in by the hype and impulse buying anyway, but one of these days I'll start pirating first as a planned step in the buying process.
Damn you Ben Affleck, I expected better of you.
I'm willing to bet many of the down-loaders are Avengers nuts, who have been to see it three times in the Cinema as well. And some of them will buy the Blue-Ray special edition too...
Agreed. Anime is the same thing. If it is not available at all in your region, I feel no qualms about pirating it. If they do not feel like distributing it to sell to me in my area, I will feel much less guilty finding a copy online. This is particularly true for Anime, where in many cases you have fan groups making subs for movies, to allow a wider audience to enjoy them. From the distributors it probably doesn't make sense, as there is not enough market anyway, however that won't stop them complaining like heck about it.
eBooks are a joke. Same with regional iTunes. Heck, I don't know why anyone in Canada would buy a Kindle Fire when all the features are disabled unless you live in the US. I also keep hearing about the US VS Canada versions of NetFlix... I have heard of people paying a online service simply so they can spoof their IP address to a US one, so they can get the US NetFlix, apparently it puts the Canadian one to shame insofar as selection goes...
Everyone wants to be a robber baron these days...
Clearly this is the case.... :)
http://en.wikipedia.org/wiki/Blockbuster_(company)#Bankruptcy
Talk about have your cake and eat it too!
As they will take that same movie you are talking about which made a Billion dollars at the box office, and took 100 Million to make, yet post a fiscal loss, ripping off all the actors, directors, etc...
Of course it is hard to have too much sympathy for someone crying into a platinum diamond encrusted cup on top of a pile of money...
As long as the groping doesn't wake her up...
I'm the real Vorokrytin P. Winterbuttocks.
Cams can be varying in quality but R5's are usually released quickly
People who missed part of it either due to crowd noise, or because they left the theater during the credits and missed the stinger http://en.wikipedia.org/wiki/Post-credits_scene.
Looking at this title that it was about a movie called "Pirates".
Comment removed based on user account deletion
Aren't we jumping the gun a little here?
I'm pretty sure that as soon as the DVD and Blueray for Avengers is released it will be one of the most pirated of all time.
I resent the cheapening of my profession. "Piracy" has nothing to do with dinking around with computers and interwebs, and everything to do with boarding ships and making people walk the plank. The only way piracy could have prevented a box office record was if we stormed the Hollywood coast, and grabbed the gold-master from the clutches of the studio chief at the point of a cutlass.
Next time some studio claims pirates are robbing them blind, give me the name of their corporate yacht, and I'll give them what for.
Yours unfaithfully,
A Pirate
We are geeks.
We don"t pirate the Avengers. Our culture is going mainstream big time.
Some things ARE sacred to us.