Slashdot Mirror


Will Mainstream Media Embrace Adblockers?

Blarkon writes "Slashdotters are aware of and often use Adblock Plus," and notes that "if newspapers wanted to hit the online content industry hard right now, they would be running non-stop information about how to obtain and use Adblock Plus.' That a scorched-earth approach to blocking Internet advertising through AdBlock Plus might collapse free online competitors by starving them of revenue. If more people are aware of Adblock plus, it will be more tempting for other browser manufacturers to include similar ad blocking functionality. Might Rupert Murdoch's apparent 'traffic killing' move to paywall content be a desperate gamble to avoid the impact of a future crash in the ad-supported online business model caused by everyone's browser including something like Adblock Plus?"

417 comments

  1. No problem. So what's the alternative? by BadAnalogyGuy · · Score: 5, Insightful

    Users have shown that they will not pay for online content unless there is an actual value-add. News sites provide nothing that can't be eventually seen on TV or read elsewhere.

    Newspapers are done. Trumpeting AdBlock isn't going to help them make a cent.

    1. Re:No problem. So what's the alternative? by JCSoRocks · · Score: 1

      I agree. My first thought when I saw this was, "I'm not going to pay for that." I'll either do without it or get it from a different source. Most sites are pretty reasonable when it comes to ads. I really don't mind having a few ads in the margins in exchange for content. Obviously there are exceptions where ads make up 90% of your screen real estate but I avoid those sites like the plague.

      --
      You are using English. Please learn the difference between loose and lose; they're, there, and their; your and you're.
    2. Re:No problem. So what's the alternative? by Baki · · Score: 1

      I can't watch TV all day now want to buy a paper (which also costs money b.t.w.) so I don't understand why you say that news sites have no value.

      If there would be no free alternatives anymore, I and many others would pay (a modest fee) for news sites.

      I would love it when advertisement would be gone and also nonsense-news intended to generate page hits (i.e. advertisement views) and instead would get better quality sites that cost a little. My time is too valuable to spend on &^#&^@# advertisements.

      Of course, I'm talking only about a fraction of the price of a normal paper, since I glance through news sites (and more than one) and don't read them concentrated as I might with a newspaper. But, let's say, the 10th of the price of a normal newspaper for a few sites that I frequently visit would be ok.

    3. Re:No problem. So what's the alternative? by earnest+murderer · · Score: 5, Funny

      There's certainly some truth to the idea that they are done, in their current form...

      But when I'm sitting here thinking over a cup of hot fresh Folgers dark roast coffee one thing comes to mind. That with quality content, public radio and TV stations have a (relatively) easy time getting people to *give* them money for their "free" content. Give as in some have the nicest studios in the area (and some I suppose squeak by in areas where facts have a liberal bias). And much like the free samples of Jiffy Pop and Movie Time popcorn available at Costco today, it may be abused but it does return a net positive.

      So while you are easing back into your Herman Miller "Aeron" chair (now available in "True Black!") consider that the era of $150+ dollar per year for a hand delivered stack of syndicated features and a few sheets of questionable local content may be over. The Gizmodo regurgitation engine doesn't have to be the end result. Some journalists are doing just fine with a new name tag and avoiding maintenance on a lavish building and fleet of trucks.

      --
      Platform advocacy is like choosing a favorite severely developmentally disabled child.
    4. Re:No problem. So what's the alternative? by slim · · Score: 1

      buy a paper (which also costs money b.t.w.)

      That's the second time I've seen this said on /. today. Don't they have free papers where you're from?

      (Admittedly, they can be crappy... you get what you pay for, whether you pay with your cash or with your ad attention)

    5. Re:No problem. So what's the alternative? by BadAnalogyGuy · · Score: 1

      The DC CityPaper is outstanding, as is the Seattle Stranger. Both free.

    6. Re:No problem. So what's the alternative? by gnick · · Score: 3, Funny

      I actually enjoy picking up a paper occasionally, although I don't have an active subscription and it's usually when I'm at a cafe or bar when I find one. It's a nice format for casual reading and contains a lot of local stuff that's difficult to find on-line. I've also noticed that the local papers (local being Los Alamos or Albuquerque) have largely started ignoring or at least not over-hyping the national stories that they know you'll get elsewhere (evening news, cnn.com, news.bbc.co.uk, whatever). Not to mention the fact that they and the major TV networks fund most of the field-work that eventually turns into stories that are posted for free on the Internet.

      I'm not suggesting that we artificially prop up a dysfunctional business model, I'm just pointing out that once it dies we may notice a gap and see the pendulum swing back as we fill it.

      Also, more on topic, Adblock Plus is fantastic and I use it constantly (although I do white-list some sites - And now that I have a 'Disable Ads' check-box, slashdot is on that white-list). But if you want solid content on 'free' sites, they have to make revenue somehow. It's either going to be micro-payments, donations, or ads.

      This post brought to you by low-sodium, naturally sweetened Cranberry-Grapefruit Sobe Elixer.

      --
      He's getting rather old, but he's a good mouse.
    7. Re:No problem. So what's the alternative? by Geoffrey.landis · · Score: 1

      Users have shown that they will not pay for online content unless there is an actual value-add. News sites provide nothing that can't be eventually seen on TV or read elsewhere.

      To the contrary, newspapers provide a lot-- they provide in depth reporting. And that's not free-- if it's to exist, it has to be paid for somehow.

      Unfortunately, now that news is global, there is a vast oversupply of news reporting; thousands of newspapers to chose from. The news sources are simply driving each other out of business.

      --
      http://www.geoffreylandis.com
    8. Re:No problem. So what's the alternative? by mdm-adph · · Score: 1

      You know, I've always wondered about the Herman Miller "Aeron" chair (now available in "True Black!") -- isn't NPR not supposed to have sponsors? :\ How does this get around that?

      --
      It is by my will alone my thoughts acquire motion; it is by the juice of the coffee bean that the thoughts acquire speed
    9. Re:No problem. So what's the alternative? by Sloppy · · Score: 2, Insightful

      Users have shown that they will not pay for online content unless there is an actual value-add.

      Some users have shown that. What I want to know is: who is whipping out their credit card numbers at the pay porn sites? Because I know somebody is doing that, despite the ubiquity of free porn.

      They exist. For real. Who are they, and how can I get my hand into their wallet?

      Porn has broad appeal, but I suspect that whatever works for porn might work for anything else, just on a different scale.

      --
      As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
    10. Re:No problem. So what's the alternative? by BrokenHalo · · Score: 4, Insightful

      Remember, this is the vision according to Rupert Murdoch. He's an old man, he doesn't own all the media, and he has a 20th-century vision of those that are left. So even if he did somehow have any sway over the others, the old "bums-on-seats" model of advertising just won't hold water any more.

      If he doesn't realise now that the "pay-per-seat" model for news content won't attract customers, he'll realise it later. If he misses his boat, there'll be tears before bedtime.

      Brought to you by the Mixed-Metaphors-Department. No charge.

    11. Re:No problem. So what's the alternative? by gnick · · Score: 1

      who is whipping out their credit card numbers at the pay porn sites?

      In arbitrary order:
      1) People who don't understand how to get (enough) free porn
      2) People addicted to live feeds
      3) People who want subscription channels or PPV
      4) People who watch porn with their significant others who think it's classier to have a branded DVD rather than a downloaded avi

      Based on the volume and $$ involved, I think those groups make up a sizeable ($$-wise) market. Personally, torrents, already extant personal collection, and redtube.com are plenty. Although the ads on the "free" porn sites are obnoxious and I don't know of a quick and easy solution that combines FF's Adblock with IE's 'In-Private Browsing'. God help us when it progresses from banner ads to product placement - "Why don't you wash that down with a nice refreshing Pepsi One?"

      --
      He's getting rather old, but he's a good mouse.
    12. Re:No problem. So what's the alternative? by Crazy+Man+on+Fire · · Score: 1

      What you describe is called underwriting and is quite common on public radio and television. I have somewhat mixed feelings about it. At least if the process introduces bias into the news, you are told who the people giving them money are and you can make a decision about the legitimacy of the story on your own.

    13. Re:No problem. So what's the alternative? by wvmarle · · Score: 1

      There is one major issue with paying online. It's impossible. Yes you can use a credit card (if you have one - I bet most Internet users worldwide don't), but it is inconvenient at best. On my way to the train in the morning I can walk by the newsstand, drop down HK$7, and get my paper. If I don't have time I don't buy one and don't pay anything of course. I like the paper version of the paper, many people seem to do so.

      For a news web site, such a sum I would consider too much. But how on earth can you CONVENIENTLY make a payment of say $1 (USD 0.13) to get your news that day? You can't. The only option left is to subscribe for longer time and hand over a much larger lump sum of cash, making it a much bigger hurdle.

    14. Re:No problem. So what's the alternative? by mdm-adph · · Score: 1

      Ah, thanks. Always wondered about that.

      The weird thing is, I listen to a lot of NPR, and the only example I can think of is those darn chairs. :P

      --
      It is by my will alone my thoughts acquire motion; it is by the juice of the coffee bean that the thoughts acquire speed
    15. Re:No problem. So what's the alternative? by wvmarle · · Score: 1

      I can't watch TV all day now want to buy a paper (which also costs money b.t.w.)

      I have always had the idea in the traditional newspaper that the advertising pays for the basic news and the printing and the paper itself, and the money is mainly for the own news gathering, news analyses and editorials. The latter are indeed for me one of the most important parts of the newspaper and the main reason for me to buy one in the first place.

    16. Re:No problem. So what's the alternative? by dbialac · · Score: 1

      The fact is most users really don't care about ads on websites and don't have such a vindictive spirit as to want to put companies out of business. Truth be told, only a very small subset of users care enough to run ad blocking software because the minor annoyance just isn't worth the trouble.

    17. Re:No problem. So what's the alternative? by commodore64_love · · Score: 3, Interesting

      >>>I'm just pointing out that once it dies we may notice a gap

      I doubt it. I really have no desire to know that last night a 7-11 store was robbed, or a murderer sent to life imprisonment. This stuff happens all the time and I'm tired of hearing about it. Plus it doesn't affect me - I'm interested in news that matters, like hearing Congress wants to fine me 2000 dollars for not having health insurance, and I can get the information off the television. I don't need the paper.

      As for advertising:

      Most people think I'm weird but I like ads. They provide all kinds of free stuff like television, radio, and internet. Without advertising I'd have to pay an extra $5/month to NBC, $5/month to CW, $1 to FM97, $1 to MIX106.5, and so on. I don't feel shelling-out all that money when I can have ads provide this stuff for free.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    18. Re:No problem. So what's the alternative? by Z00L00K · · Score: 4, Informative

      The worst problem is not the small ads that are there and are static it's the flash (or whatever) ads that hogs 100% CPU when they are displayed.

      So it's not surprising that there is a market for AdBlock Plus.

      --
      If builders built buildings the way programmers wrote programs, then the first woodpecker would destroy civilization.
    19. Re:No problem. So what's the alternative? by sjames · · Score: 1

      Typically the way I use Adblock is that if the ad dances or flashes, I block the ad server it came from. If it's just an unobtrusive static ad, I leave it alone.

    20. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1, Informative

      >>>That with quality content, public radio and TV stations have a (relatively) easy time getting people to *give* them money for their "free" content.
      >>>

      False. Half the money that supports PBS, NPR, and other donation-supported stations comes from *compulsory* sucking of money from taxpayer wallets. In fact a lot of these stations in Pennsylvania are whining (yes that's the correct term) that they are doomed to disappear if the proposed budget goes through, because it means public broadcast will lose about 20% of their funds. My response which I sent to my representative(s) was:

      "PBS frequently asks, 'If we don't do it, who will?' The answer is obvious. CNN, MSNBC, CNBC, CPSAN 1 and 2, History, Learning, National Geographic Channel, Bravo, Lifetime, Disney, Nickelodeon, Qubo, and so on. PBS was necessary in an era of 4 channels. It's not necessary in an era of 100+ channels and thousands of websites. I'm glad the budget is cutting funding, because PBS has a lot in common with other obsolete things..... like horsewhips and hoop skirts. Let it stand on its own two feet without taxpayer assistance."

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    21. Re:No problem. So what's the alternative? by killthepoor187 · · Score: 1

      When ads stop being obnoxious people won't see the need to block them anymore.

      I generally run without an ad-blocker, but when I do I specifically allow ads like those from google. It's hard to begrudge a site a small, unobtrusive column of text for ads. Run flashy, bandwidth-heavy ads though, and I'll likely only see the first one before I block them all from your site. :P

    22. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      >>>who is whipping out their credit card numbers at the pay porn sites?

      Actually Playboy Magazine and playboy.com are in bad shape, and it's precisely the reason you gave - people can get these nude images for free. So if you're looking at porn as a possible model to rescue newspaper subscriptions, think again.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    23. Re:No problem. So what's the alternative? by amorsen · · Score: 1

      Well, that post made it entirely clear that YOU won't notice the gap.

      --
      Finally! A year of moderation! Ready for 2019?
    24. Re:No problem. So what's the alternative? by jackharrer · · Score: 2, Insightful

      I don't like the ads. But similarly like you I understand their importance to get free content. That's the reason I would like to have option in AdBlock to load ads but don't show them. Win for everybody. People like me who *NEVER* click on them will be covered, but sites will be paid.

      --

      "an experienced, industrious, ambitious, and often, quite often, picturesque liar" - Mark Twain
    25. Re:No problem. So what's the alternative? by Lumpy · · Score: 3, Informative

      I never minded ad's. in fact my income was based on ad's as I was an IT manager in an advertising company.

      Then I started paying with a new on the block kid called MythTV and Freevo. back when the TiVo first came out. I can skip ad's with a single button. Cool, then I discovered Privoxy and added that.

      within a year I became hypersensitive to advertising. I was annoyed when I was at friends places and you either had the internet advert crap everywhere or had to wait 5-10 minutes for the damn ad's to continue watching the game, etc..

      Remove advertising from your life and in short order you get annoyed by it when it's in your face.

      --
      Do not look at laser with remaining good eye.
    26. Re:No problem. So what's the alternative? by Lumpy · · Score: 1

      Because herman miller is desperate to sell the crappy things. and because NPR typically is older rich people, they tend to be suckered into such marketing.

      I've got 3 of the damn things here at work. Trueblack=shows stains better. and the mech in the chairs still breaks easily.

      --
      Do not look at laser with remaining good eye.
    27. Re:No problem. So what's the alternative? by jackharrer · · Score: 1

      >> Unfortunately, now that news is global, there is a vast oversupply of news reporting; thousands of newspapers to chose from. The news sources are simply driving each other out of business.

      Which would be good from supply point of view but...
      The problem is that usually competition in this sector leads to survival of lowest common denominator. In UK the biggest paper is free Metro full of ads and only aggregating news as they don't do any reporting. Second one is The Sun, a very poor tabloid. And so on. Good papers are expensive (relatively, £1 vs 20p for Sun or free for metro). This leads to higher chances of survival of crap, as it's more cost effective.

      --

      "an experienced, industrious, ambitious, and often, quite often, picturesque liar" - Mark Twain
    28. Re:No problem. So what's the alternative? by Lumpy · · Score: 1

      You missed some...

      5) Fetish porn people. they really like the community around the fetish sites.
      6) outside the norm Porn people. Go ahead and look for Felching porn. there's not a lot in the public bad amateur crap that is all over the net for free.

      P.S. I never knew the last one existed until I had to nail a coworker for porn surfing at work. That one is OOOOOOOOookie and NOT work safe in any planet.

      I really do hate that as IT you end up as the porn police more often than you really want to., but you learn some really strange aspects of your co-workers or in the above... EX co-workers...

      --
      Do not look at laser with remaining good eye.
    29. Re:No problem. So what's the alternative? by ElSupreme · · Score: 1

      They had Pabst Blue Ribbon doing that too for a while. At least on 90.1 WABE in Atlanta.

      --
      My addiction: Arguing with idiots. AKA Slashdot!
    30. Re:No problem. So what's the alternative? by Zerth · · Score: 1

      Most papers only charge because advertisers are willing to spend more on ads in papers that charge.

      Advertisers are willing to do that because they assume if you are paying for the paper, you are actually reading it, instead of the weekly freebie that gets dropped on your doorstep despite you asking them to stop.

    31. Re:No problem. So what's the alternative? by Fieryphoenix · · Score: 1

      Fear the web site pledge drive!

    32. Re:No problem. So what's the alternative? by aaarrrgggh · · Score: 2, Insightful

      But back to the scorched earth concept-- can he destroy revenue for his competitors to limit free online competition.

      I'd say it is a question Taco would be better off giving insight on-- how the checkbox for eliminating ads is working out.

      The challenge good will and adblock have are that once you block, you block for all sites, even the ones that don't over-advertise. The only time I minded /. ads was when I was connecting with my iPhone and it caused an excessive delay in page loading. It is a great example of a scorched earth example; the work-around is embedding the content into flash ads... which will quickly make me just go ahead and invent news myself.

      I think Murdoch should take a closer look at what happened to the music industry to see where things are going for him. Lack of value translates to lack of revenue. Milking (or bilking) the stone only goes so far...

    33. Re:No problem. So what's the alternative? by gnick · · Score: 3, Insightful

      7-11 hold ups etc may not interest you but, just to pick a few things out of the Albuquerque Journal that I heard about nowhere else, are things like changes in local sales tax, bills that have radically changed local ordinances on how people can take care of pets (some strange ones), ongoing status/debates on the red-light cameras, and changes/strategies in DUI enforcement (a major problem in NM). Personally, I don't want to have to attend every city council meeting to find out that they're proposing a 2% sales tax hike or deciding whether or not I'll be required to RFID-chip and register my dog for fear of fines/forfeiture.

      I find all those things interesting and, although I could probably get the same information if I tuned into the local nightly news, a paper is easier to pick and choose how in-depth I want to learn about the various stories. There are probably local news web-sites too that would provide similar information, but I still consider the paper more convenient.

      And, although I only frequent Albq roughly weekly, those stories certainly affect local residents. And, if they've got a story about a 7-11 hold up that you don't care about, turning the page is even easier than skipping to the next story on your DVR.

      Agree on the ads though. If a small banner saves me a nickle per click, I'll put up with it.

      --
      He's getting rather old, but he's a good mouse.
    34. Re:No problem. So what's the alternative? by mattack2 · · Score: 1

      If that's true, and newspapers are hurting for subscribers, then why is the price of newspapers going up?

      Personally, I love reading newspapers, though mostly I do it on weekends. I would read them on a kindle if you could get the WHOLE paper. Reviews I read of the kindle Mercury News said it was missing a lot of stuff.

    35. Re:No problem. So what's the alternative? by nerdonamotorcycle · · Score: 1

      I agree. I don't, in general, object to advertising. Content, after all, must be paid for. However, all too much online advertising has "dancing bologna" written in javascript and flash that's unbelieveably distracting at best (I'm trying to read a *news article*, I do not want to "hit the bouncing chimp and win a free iPod") or wedges my web browser at worst. *That* sort of nonsense is why I run AdBlock.

      Google does ads right: they're unobtrusive, text ads. If more online advertisers went that route, there'd be much less of an incentive for me to run AdBlock.

    36. Re:No problem. So what's the alternative? by SQLGuru · · Score: 2, Insightful

      I *DON'T* run Adblock even though I've known about it for many, many years for the very reason that you whitelist sites. The advertisements pay for my use of the site and I fully support that business model. If a site is to ad-heavy or worse yet those stupid pop-up flash things (and yes, I know about Flashblock, too), I'll just quit going to the site so that their view count goes down. I even click on ads occassionally if they pique my interest. I do appreciate /. for posting the "print" versions of articles though, because even though I support an ad-supported model, I don't want to be inconvenienced by 12 pages with 1 paragraph of real text and 80% ads.

      But personally, I think proliferation of Adblock will "ruin" *my* Internet.

    37. Re:No problem. So what's the alternative? by jackharrer · · Score: 1

      I know that feeling. I wonder if it works like that with everybody?

      I know that lots of my friends block ads only to speed up loading of webpages. It can be interesting to ask them.

      I had a laugh from my parents. I built a PC for them (Ubuntu) with FF and AdBlock. They genuinely didn't know that Internet is full of ads. They've never seen one ;)

      --

      "an experienced, industrious, ambitious, and often, quite often, picturesque liar" - Mark Twain
    38. Re:No problem. So what's the alternative? by linzeal · · Score: 2, Insightful

      None of those channels you mentioned even begin to 'compete' with PBS news or documentaries. You must be libertarian and get your news elsewhere, well sorry. For those of us who like a semi-balanced bent on the news PBS and NPR are great choices and I wish they would get more public financing.

      I give my local NPR station 500 dollars a year because I listen to it everyday for 3-4 hours in the car. It would be nice if more people actually gave money for PBS/NPR because currently it is the only non-commercial nation wide source of news besides the Internet.

    39. Re:No problem. So what's the alternative? by the_Bionic_lemming · · Score: 1

      I like the freebie papers. I use them in my chimney starter to light my charcoal. Much cheaper (i.e. free) than purchasing lighter fluid...

      --
      _ _ _ Go for the eyes Boo! GO FOR THE EYES!
    40. Re:No problem. So what's the alternative? by gnick · · Score: 3, Funny

      That seems a little harsh. If the felching porn site wasn't tagged 'NSFW', how was he to know? How about a little 'felching porn' warning before handing a guy his walking papers.

      Have a little compassion - Do you know how much trouble I've had finding work once I explain why you sacked me?

      --
      He's getting rather old, but he's a good mouse.
    41. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      "Go ahead and look for Felching porn. there's not a lot in the public bad amateur crap that is all over the net for free."

      Please don't remind me of that time I saw Charley Chase in Fletch Lives.

    42. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      >>>within a year I became hypersensitive to advertising

      That's interesting, because I have adblocker on my dialup connection which makes the page looked "naked" to my eyes (lots of empty spots not filled in). When I go back to my home DSL connection the ads appear again, and it doesn't bother me at all.

      In some cases the ads are quite pleasing, such as when a barely-clothed woman comes into view. ;-)

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    43. Re:No problem. So what's the alternative? by Jah-Wren+Ryel · · Score: 1

      I'd give my NPR and PBS stations a similar amount of money if they would make donor privacy a primary concern. I have yet to see a PBS or NPR fundraiser that emphasized that they won't put me on a sucker list and sell it to a million other charities who will then bug me non-stop for their own donations as well as phone calls and junkmail from NPR/PBS themselves. The first time I hear them pledge to destory all donor information within 90 days or less will be the first time I donate.

      --
      When information is power, privacy is freedom.
    44. Re:No problem. So what's the alternative? by ngg · · Score: 1

      I can't watch TV all day now want to buy a paper (which also costs money b.t.w.)

      Newspapers only charge for copies so that they can go to advertisers and say, "Look at how many people buy our paper every day! Wouldn't you like to place some ads in a venue where you know they'll be seen and be seen by people who have money to buy your products?" Seriously, the printing cost of most papers is at least 10x the cover price, so the vast majority of revenue, and all of the profit comes from ads.

    45. Re:No problem. So what's the alternative? by Jah-Wren+Ryel · · Score: 1

      I'm glad the budget is cutting funding, because PBS has a lot in common with other obsolete things..... like horsewhips and hoop skirts. Let it stand on its own two feet without taxpayer assistance."

      Public broadcasting receives roughly $500M/yr in public funding out of a US budget of $4T this year. There are literally hundreds of less useful projects that receive more money than public broadcasting. In the list of budget cutting priorities, public broadcasting should be way far down the list.

      --
      When information is power, privacy is freedom.
    46. Re:No problem. So what's the alternative? by kipin · · Score: 2, Informative

      Although the ads on the "free" porn sites are obnoxious and I don't know of a quick and easy solution that combines FF's Adblock with IE's 'In-Private Browsing'.

      Firefox 3.5 has a private browsing mode

      --
      If I can not smoke in heaven, then I shall not go. -- Mark Twain
    47. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      So a government-subsidized institution does not have a bias towards big government? Right.

    48. Re:No problem. So what's the alternative? by riceboy50 · · Score: 1

      Isn't it kind of like all other forms of digital media? Sure you can download most of it for free, but getting it from an official source is generally more convenient and of higher quality.

      --
      ~ I am logged on, therefore I am.
    49. Re:No problem. So what's the alternative? by gnick · · Score: 1

      I had no idea. You sir have just made my evening. If I hadn't already posted, I'd have a +1 Informative for you.

      --
      He's getting rather old, but he's a good mouse.
    50. Re:No problem. So what's the alternative? by Repossessed · · Score: 1

      CNN, MSNBC, CNBC, CPSAN 1 and 2, History, Learning, National Geographic Channel, Bravo, Lifetime, Disney, Nickelodeon, Qubo, and so on.

      Questionable quality of those channels aside, (especially history and the 'news' ones) it costs around 500 a year, minimum, to be allowed to watch those.

      Public broadcasting also only gets about 15% of its money from the government, not half.

      --
      Liberte, Egalite, Fraternite (TM)
    51. Re:No problem. So what's the alternative? by winwar · · Score: 1

      "I'd give my NPR and PBS stations a similar amount of money if they would make donor privacy a primary concern."

      I find it hard to believe that they wouldn't accept an anonymous donation.

      "The first time I hear them pledge to destory all donor information within 90 days or less will be the first time I donate."

      Have you asked if you can donate and not be on their mailing list?

      I suspect that you just don't want to give them money. It's fine if you don't want to give them money, just don't whine that it's their fault.

    52. Re:No problem. So what's the alternative? by HiThere · · Score: 1

      I'm not suggesting that we artificially prop up a dysfunctional business model, I'm just pointing out that once it dies we may notice a gap and see the pendulum swing back as we fill it.

      Unfortunately, that gap appeared quite awhile ago. I'm not willing to pay people money to lie to me. If they want to print fiction, they should label it that and sell it as fiction rather than news. As it is...they can die without loss. Local papers seem to still cover news. Not perfectly, but they try to report facts. Regional and national papers seem to presume that nobody can tell that they're lying, so why not just say anything that seems entertaining. They print stories that are appropriately labeled "Inspired by an actual event.", and they print pictures with angles so carefully chosen that they deserve the same title. (I've never actually *caught* them editing the contents of the pictures, but they've certainly picked carefully chosen angles, and then cropped them to fit into the story that they decided to write "inspired by the actual event". And, naturally, most pictures that they take end up "on the cutting room floor".

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    53. Re:No problem. So what's the alternative? by internewt · · Score: 1

      He made himself clear: he can get by with just commercial TV.

      I wonder what influenced that decision.....

      --
      Car analogies break down.
    54. Re:No problem. So what's the alternative? by Nefarious+Wheel · · Score: 1

      Here in Victoria, Australia, we have an excellent series of community papers - "Leader" - that are all free. Their content is local, and - perhaps more importantly - the adverts are mostly local as well. You get the local tradesmen and household service shops, local restaraunts. You don't get "Nike" so much.

      If I need the tree trimmed or a sliding glass door fixed I find I tend to check the local newspaper before I check the Internet.

      Why am I slowly turning my back on a medium - the Internet - I've helped foster over the last few years? I'm not sure. But I think it has to do with real connections with community instead of virtual ones. I may chat more in a WoW guild, but for making the house and home function well I connect better with real people. Local newspapers appeal more to the social monkey in me. They have a balance. They work.

      --
      Do not mock my vision of impractical footwear
    55. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      Some users have shown that. What I want to know is: who is whipping out their credit card numbers at the pay porn sites? Because I know somebody is doing that, despite the ubiquity of free porn.

      Free porn is ubiquitous, as in plentiful, and that plus free is about all the good I'll say about it. I know all about how to get free porn, have filled up many a hard drive with it. Most of it is awful. Some of it is great. It takes a lot of sifting to find the good stuff, and this is compounded by the universally unreliable methods of acquisition.

      So when you find someone who is producing material that is of high quality, it seems worth shelling out some buckos to get easy access to all of it in a fat pipe without worrying about yet another porno-rick-roll. Is it worth it? Maybe not if you're a college student, or have some principle against paying for porn. Personally I don't mind paying because the cost is low compared to equal amounts of other kinds of "entertainment" and I feel I'm getting something out of what I paid.

      They exist. For real. Who are they, and how can I get my hand into their wallet?

      Uh... you could try making a porn site. :)

      But honestly there are lots of people who have no idea how to find free porn and are probably giddily paying for whatever random site they stumble upon that's half content stolen from other places or whatever. Just send them some spam about v14gr4 and they'll probably send you some money. ;)

      Porn has broad appeal, but I suspect that whatever works for porn might work for anything else, just on a different scale.

      Indeed it might work. What you do is make the for-pay stuff better than what you get for free. If the content is of higher quality than you can get elsewhere, or of a nature you can't get elsewhere, if the services provided by the website useful and convenient, then people will pay. WSJ is the most obvious example of 'doing it right'. Make what comparisons to porn you will. :)

    56. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 1, Informative

      So when you find someone who is producing material that is of high quality, it seems worth shelling out some buckos to get easy access to all of it in a fat pipe without worrying about yet another porno-rick-roll.

      It's called cheggit, empornium, and puretna you dumb shit. As well as a plethora of other torrenting sites.

    57. Re:No problem. So what's the alternative? by earnest+murderer · · Score: 1

      I knew some fellows in a band that Pabst had sponsored for a while. They got dropped because they drank too much beer.

      --
      Platform advocacy is like choosing a favorite severely developmentally disabled child.
    58. Re:No problem. So what's the alternative? by earnest+murderer · · Score: 1

      A: Public Radio/TV doesn't mean PBS or NPR.
      B: Half?... think 5-10%
      C: Upon reading your sig I'm going to cut this short because you don't appear to be concerned at all with facts.

      --
      Platform advocacy is like choosing a favorite severely developmentally disabled child.
    59. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      Oh wow never heard of those before!

      Not a replacement, tardcakes.

    60. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      Ad's what? Or did you mean "ads"?

      It's hard to believe that you worked for an advertising company or had any job when you don't even understand correct English grammar.

    61. Re:No problem. So what's the alternative? by RCourtney · · Score: 1

      Meanwhile, because shops and homes around you keep getting robbed your neighborhood is going to shit and people are moving out while nothing gets done cause no one cares about that news and the price of homes in the area is dropping and your home value just dropped $5k. But yes, that $2k the feds want is more important by comparison, right?

      Or maybe it won't affect you that a federal panel ordered the release of 43,000 state prisoners because a state's (maybe your) prison system is so overcrowded that they are calling it unconstitutional. Are you against the conditions prisoners are subjected to or, on the flip side, are you against giving criminals a break and letting em out on your streets early? Do you have any idea what conditions led to this and how to alleviate it, one way or the other, in the future?

      I never quite understood how people can say that local news is somehow less meaningful than national or international news. Don't get me wrong - I don't get my panties in a bunch over local news either, but to claim it doesn't matter is rather short-sighted and willfully ignorant IMO.

      And no, the 10 second to 2 minute regurgitated talking points that you get from TV news are not the same as what you get from newspapers (or the internet, though I've often found much of the news on the internet to be almost as shallow as that on TV anymore).

      Due to lower circulation newspapers are cutting the staff, at a staggering rate, that actually collect, investigate, and fact-check the comprehensive news which they report and I see no meaningful and trustworthy replacement of this indispensable function being fostered by the internet or TV.

      The real problem is many people don't find value in comprehensive news anymore - they are just happy to be fed the one-paragraph, 'tell-me-what-to-think" news so they can feel they have an idea what's going on, even if it's just skin deep.

      I think we will more than deserve the society we will have when the consequences of this mentality fully kick in.

    62. Re:No problem. So what's the alternative? by orngjce223 · · Score: 1

      I'd be obliged if someone like you set up an ABP list that only blocked the obnoxious ads and left the nice images and text ads alone. Please?

      --
      Note: I was 13 when I wrote most of this. Take with several grains of salt.
    63. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      "PBS frequently asks, 'If we don't do it, who will?' The answer is obvious. CNN, MSNBC, CNBC, CPSAN 1 and 2, History, Learning, National Geographic Channel, Bravo, Lifetime, Disney, Nickelodeon, Qubo, and so on.

      Ah yes, why would we need a public broadcaster independent from the profit-motives of private ownership. Everything on FOX is 100% truth right?

      Corporate for-profit broadcasters work for their own ends, not the good of democracy.

    64. Re:No problem. So what's the alternative? by pryoplasm · · Score: 1

      Free newspapers are also great packing material. I was able to send a somewhat fragile christmas present in an otherwise empty duffle bag thanks to free newspapers.

      They may not be the greatest bit of news, however they do have their uses...

      --
      Those who live by the sword, get shot by those who live by the gun...
    65. Re:No problem. So what's the alternative? by Mandrel · · Score: 1

      Ad revenue must eventually track ad effectiveness. If everyone did what you suggest, there would be no ad revenue.

      The free content you consume relies on those who are still influenced by advertising. While I believe that the effectiveness of advertising is slowly diminishing, advertisers are sometimes willing for a campaign to cost much more than the sales it immediately generates, because it can bootstrap a critical-mass of market-presence and word-of-mouth.

      That's why there hasn't been much of an attempt to fight ad-blockers. Not only is it counter-productive to force ads down people's throats, ads automatically become targeted to those who are open to that sort of influence. It's important therefore to use ad-blockers in a way that ad-views are not recorded.

    66. Re:No problem. So what's the alternative? by spinach+and+eggs · · Score: 1

      I'm interested in news that matters...

      Obviously! You are here on /.

    67. Re:No problem. So what's the alternative? by Binkleyz · · Score: 1

      I'd give them $500 a year too, if only they would provide me with the secret side-band frequency that would let me bypass the quarterly Beg-A-Thon that they do here in eastern Pennsylvania (on WHYY..). Instead, I give my $60/year, and when they're in begging mode, I just switch to WNYC or WBEZ.

    68. Re:No problem. So what's the alternative? by WDot · · Score: 1

      Actually, I think the worst problem are ads that are ugly (like some fairly recent weight loss ones) or tasteless (Evony's barely-covered breasts). Give me some ads I'd actually want to look at.

    69. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      >>>None of those channels you mentioned even begin to 'compete' with PBS news or documentaries.

      You're right. Discover, National Geographic, and History Channel documentaries are frequently *better* than PBS, which is why I sometimes see them getting rerun on PBS a few years later. PBS produces shows that are numbingly boring.

      >>>a semi-balanced bent on the news PBS and NPR

      HAHAHAHAHAHAHAHA! Yeah right. They provide a viewpoint that insists the only good solution is a bigger and more government. Hardly balanced. I'm watching the Lehrer NewsHour right now and several times I've wanted to throw a brick at the screen, because the bias disgusts me. We don't need more government; we need less. We need non-interference so people can enjoy their lives, instead of being treated at every turn like children.

      Anyway PBS is clearly biased in favor of the government that supplies them with half their money.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    70. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      I switch to MPT (Maryland Public Television) which is the only decent PBS station I've ever seen in the whole country - although Oklahoma's Public Television was pretty good. Perhaps because these are statewide organizations rather than just being individual stations.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    71. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      >>>public broadcasting should be way far down the list.

      Yeah I agree, but I think we should start with PBS and work our way up, killing every wasteful program in sight. Starting right now. Today. Why redline just one wasteful line item when we redline them all from top to bottom?

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    72. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      >>>it costs around 500 a year, minimum

      False. With the exception of Disney, which is no great loss, you can get every one of those channels from the Dish Family Plan for $20 a month which is only $240 a year. (You did say minimum.) If you really really desire Disney than upgrade to the $30/month plan.

      People can afford $240 a year. It's cheaper than buying a new television. Cheaper than cellphone service (~600 a year). PBS is not needed.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    73. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      >>>Upon reading your sig I'm going to cut this short because you don't appear to be concerned at all with facts.

      I hate prejudiced people.
      You shouldn't pre-judge
      somebody with stereotypes.

      In most cases you jump to false conclusions, and make poor ass-umptions. Rather than label someone as part of a group like "black" or "asian" or whatever, you are much wiser to assume you know nothing about a person, and then gradually get to know him/her as an individual. For example would it surprise you to know I favor medical marijuana and homosexual or multi-partner marriages?

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    74. Re:No problem. So what's the alternative? by squidinkcalligraphy · · Score: 1

      I think Murdoch's vision involves shifting those who used to buy hard-cop[y newspapers but now read only that newspaper's website back to the print copy. It is mainly the older people, as the younger ones will find other sources.

      Either that, or, as a parting gesture, has a crack at revolutionising Internet news so he can go down in history as the guy who made news on the Internet profitable. And if it doesn't work, well, he hasn't got much to lose.

      --
      "I think it would be a good idea" Gandhi, on Western Civilisation
    75. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      >>>to claim it doesn't matter is rather short-sighted

      Actually if you read the CONTEXT of my post relative to other posts - what I said is that I don't need a newspaper. If there's a rampant serial killer running-around, which obviously would concern me, I'll still hear about it on the television or radio.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    76. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      An example of the PBS bias happened during their report on "Cash for Clunkers". Accoerding to PBS this is a fantastic program that everybody loves, and they even showed images of "shiny happy people" at the dealer to reinforced the positive message.

      Never once did they mention the flaws of the program, like minivans and SUVs that look brand-new getting filled with "clunker killer" fluid and tossed into landfills. i.e. Wasteful destruction rather than recycling. Nor was it mentioned that the Senate is probably going to put a stop to the program by not adding more funds. Nor was it mentioned you can trade-in a 17mpg pickup and get a 19mpg gas-guzzling SUV, or that we're driving people into debt to buy new cars when they should be saving money to survive these hard times.

      PBS' article only mentioned positive aspects, showing their clear bias in favor of big government programs, even the flawed ones. (And no this isn't the only time. PBS is biased throughout their news show.)

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    77. Re:No problem. So what's the alternative? by Zerth · · Score: 1

      Inflation, either actual or in comparison to other papers. I don't know what they benchmark by, a cup of starbucks perhaps, but they have to appear "worth something to subscribers" so that they'll be worth something to their real customers, the advertisers.

      For most regional and major newspapers, subscriptions barely pay for the ink and cellulose, let alone the equipment and human costs. Ads & classified are the real money. With ebay/craiglist eating away at the classifieds, advertisements are what is left. If they can raise prices faster than they lose subscribers, they make more money in higher ad fees than they lose in subscriptions.

      On the other hand, most newspapers will discount at the drop of a hat. My dad canceled the regional paper because he was tired of cleaning off the pile of unread papers out front.

      Customer service wouldn't let him cancel, kept giving him another month free whenever he complained. I ended up asking somebody I knew at the paper to put a "Do not disturb" notice in the DB because it was policy not to let anyone unsubscribe for 3 months.

    78. Re:No problem. So what's the alternative? by GravityStar · · Score: 1

      Most news is still meaningless filler. While I might want to know that a car with driver and 3 passengers was totaled in the neighborhood last Tuesday, I don't need a 2 page diatribe on how sad it is for the family.

    79. Re:No problem. So what's the alternative? by GravityStar · · Score: 1

      Evony's ads are the reason I recently started to use Adblock Plus. This after 15 years of not minding online ads.

    80. Re:No problem. So what's the alternative? by KamuZ · · Score: 1

      The Evony chick? Dear god, in every damn page i only get that ad across several websites. Must be my location. (Japan)

    81. Re:No problem. So what's the alternative? by CrashNBrn · · Score: 1

      I agree. I surf with Plugins Off: flash doesn't load. If its actually something I *want* to see, I 1)enable plugins, 2)reload page 3) disable em again. Thus all the ads are Text or Images/Gifs. If an animated Gif is freaking annoying, I uncheck "enable animated images" and it stops dancing.

    82. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      Viewing ads does *nothing* for the economy. Buying stuff from the advertisers does.

      Just because sites are payed for views or clicks doesn't mean that that generates any money. If the click/view-rate goes up (install an auto-clicker/loader in adblock plusplus*) but sales doesn't, then there will be less payout per view/click.

      It's better that the people who wants ads gets to see them, and me, who prefer to actively search for what I like, or actively ask a site to recommend stuff for me can do that in peace, without airplanes flying across my screen.

      *not a real software, only for illustrative purposes

    83. Re:No problem. So what's the alternative? by mirkob · · Score: 1

      same here, I started muting the tv set and averting the eyes every time advertising appear and adblocking end are many years that i'm over sensitive to those invading ads that everyone talk about...

    84. Re:No problem. So what's the alternative? by pacinpm · · Score: 1

      Most people think I'm weird but I like ads. They provide all kinds of free stuff like television, radio, and internet. Without advertising I'd have to pay an extra $5/month to NBC, $5/month to CW, $1 to FM97, $1 to MIX106.5, and so on. I don't feel shelling-out all that money when I can have ads provide this stuff for free.

      Unfortunately you lose more money than you gain with ads. Every time you buy advertised product you pay for all the ads in NBC/CW/FM97 etc.

    85. Re:No problem. So what's the alternative? by Yvanhoe · · Score: 1

      There is a decrease in quality of some of the news sources I use. Political inference (I'm in France) and economical reasons could be the cause. I am pondering buying an account to mediapart, who seems to have a lot of scoops before everyone. At 3/month, I can afford that. It is like buying one newspaper a month but getting a rush of information like I bought daily newspaper everyday.

      I am wondering if Murdoch is that crazy. Like during the dotcom bubble, I fail to see how journalists expect to be paid by small ad revenues, like dozens of web developers expected to be.

      --
      The Wise adapts himself to the world. The Fool adapts the world to himself. Therefore, all progress depends on the Fool.
    86. Re:No problem. So what's the alternative? by terryducks · · Score: 1

      blah blah stupid advertising trying to be cute blah blah

      NEXT!

    87. Re:No problem. So what's the alternative? by YourExperiment · · Score: 1

      Evony's barely-covered breasts

      I feel a great disturbance in the Web, as if millions of geeks suddenly turned off their ad blockers...

    88. Re:No problem. So what's the alternative? by cffrost · · Score: 1

      What I want to know is: who is whipping out their credit card numbers at the pay porn sites? Because I know somebody is doing that, despite the ubiquity of free porn.

      Fetishists/paraphiliacs are unlikely to be interested in anything the general public would consider "porn." I would imagine sites that aggregate the content they seek are able to carve a niche with a loyal, repeat user-base.

      --
      Thank you, Edward Snowden.

      "Arguments from authority are worthless." —Carl Sagan
    89. Re:No problem. So what's the alternative? by commodore64_love · · Score: 1

      That's a common claim, but it's proven false by places like England that used to have commercial-free television (BBC). Were British goods any cheaper to buy than American goods? Nope. In fact lack-of-advertising drives costs up, as fewer goods are sold and the cost to produce each item increases (reverse economoy of scale), so British goods used to cost more than U.S. goods.

      Plus, the advertised goods have to compete against non-advertised goods (store brands), so even if prices did start to rise on the frequently-advertised Pepsi for example, you could just buy RC Cola instead, which has no advertising dollars in the pricetag.

      One final thought:

      Being the cheapass that I am, not only don't buy I television or radio programs, I also buy very little of anything else. So I'm making-out very well with the "free" model versus the "pay" model of broadcasting.

      --
      "I disapprove of what you say, but I will defend to the death your right to say it." - historian Evelyn Beatrice Hall
    90. Re:No problem. So what's the alternative? by Jah-Wren+Ryel · · Score: 1

      You miss the key point - that the default presumption is invasion of privacy. I want the default to be protection of privacy. The reason I haven't made an anonymous donation is because it is exceptionally complicated to do so. I can't just mail them cash. They make it as easy or nearly as easy to give without all of blowback that you get now and I'll fork over the money.

      --
      When information is power, privacy is freedom.
    91. Re:No problem. So what's the alternative? by skeeto · · Score: 1

      The Red Cross is a bit like this. They don't give your number to anyone else, but they will call you regularly and block caller-ID on their numbers when they do. And they won't stop calling even when you ask them to ... several times.

    92. Re:No problem. So what's the alternative? by SQLGuru · · Score: 1

      Viewing ads does *nothing* for the economy. Buying stuff from the advertisers does.

      Some sites are still paid by impressions with a bonus for click-throughs. Your blog that is only read by your mom might not be, but traffic heavy sites can still garner a pay-per-view model. Granted it might take 1M views to amount to real cash, the model is there. And transferring money from one entity to another constitutes doing something for the economy (reduces one entity's ability to purchase and increases another entity's).

      And I never indicated that I only clicked and didn't purchase. There have been times when I clicked an ad, and either bought then or did research and eventually came back and bought. But even if I didn't purchase, the ad did it's job and I am now aware of a product or service that I either did not know about or knew very little about. If I have a need for that product in the future, I might think "I remember seeing something that would do that......" and return to the site. /. has subscription plans and moochers. I have a little checkbox to turn off ads because I have Excellent Karma. I won't click that box because I want /. to continue to put out the content it does and I'm not going to pay for that content (since I can get it elsewhere -- just not in one place). I have clicked on /. ads and will likely do so again. I've not yet purchased based on one of those click-throughs, but that doesn't mean I won't.

      Moochers with AdBlock are essentially taking away any chance of /. getting any revenue from them. If every /. visitor used Adblock and none of them were subscribers, /. would eventually be unable to pay for the servers, bandwidth, editors, etc. No business can survive in a model where they produce something for nothing and have no money coming in. Their ads aren't horribly intrusive and are usually relevant to what I do, so why block them?

    93. Re:No problem. So what's the alternative? by Jah-Wren+Ryel · · Score: 1

      Because they are not all equally wasteful - a large part of PBS funding goes to the externality of public education, businesses don't do so well with externalities, that's why they are externalities. Just look at the decline in quality from businesses like the history channel and the discovery channel.

      --
      When information is power, privacy is freedom.
    94. Re:No problem. So what's the alternative? by slash.duncan · · Score: 1

      I'm a bit west of you, in Phoenix. I agree with the sentiment, but at least here, the practical side of it doesn't work.

      Really, one of my big problems is that I find too much interesting. A few years ago I got the paper here for awhile, then quit. One problem was as I said, I found too much interesting, and it thus took longer than I normally had to read the paper every day. So they began to pile up...

      What I quickly realized is that really, I'm inundated with data, and I really do find a lot of it reasonably interesting. What I'd find valuable, therefore, would be some sort of assistant that would go thru and edit and prioritize to my interests and needs, cutting out the noise and low priority stuff, to let me absorb more higher priority stuff in less time.

      The newspaper as it was (and is) wasn't doing that. As such, it wasn't (and isn't) valuable to me. News on net, with various ad-filters, etc, cutting out that bit of noise, with subscriptions to various site feeds for news I find high priority interesting, etc, worked MUCH better for me, and was free.

      Now the ONE thing the net was NOT effective at was presenting me local news (including ads, tech stuff like Fry's Electronics and Best Buy, department store stuff, less grocery and coupons, since couponed products tend to still be higher priced even with the coupon than generics, ESPECIALLY when the non-zero time/opportunity cost to check them all the time is taken into account) that affect me right where I live and work and play. That's what a local paper (or other local news source, on the net or elsewhere) needs to provide. If they provide national and international news, fine, but when that's available on the net in a pretty efficient form already, I'm not buying it for that.

      It also needs to be in a physical format that's easy and convenient to use. Unfortunately, the local paper wasn't providing a whole lot of either of these. Yes, there was some local politics, etc, news that affects me, but the SNR was simply way too low, and it took me way too long to gather and process the information -- it wasn't very efficient.

      When the called up wanting me to resubscribe, I told them I would, but only to a somewhat different product. Physically, broadsheets simply are not convenient to read. One needs way to much space to manipulate them, and when the stories get continued on some other page, manipulate them again. It's just not convenient, and there's a FAR more efficient format technology has presented us with now than the broadsheet, called the tabloid. Yes, tabloids have a bad name, but I'm interested in content I can actually ingest and use efficiently, and one has to admit they're certainly much more convenient to actually use!

      Also, daily papers just wasn't working. I told them if they had a weekly or twice-weekly that featured mostly local political and etc news and carried the department store and electronics ads (and the comics for the week or at least that day would be nice too), I'd be VERY interested, and would likely buy it in a heartbeat even at the same rate they had been charging for the entire paper.

      It was little surprise when they politely offered to put my number on file (yeah, probably circular file...) and get back to me if they ever came up with such a product...

      Which is of course the problem. The net offers pretty close to this sort of specialization, tho unfortunately seldom on local news and happenings except in some of the bigger cities where the paper or a local TV station has a lot of that content on the web as well. But that's what users are demanding now, that sort of specialized channel, that sort of convenience, because they're used to getting it on the net, AND because in today's ever increasing "information overload" society, it's becoming an absolute NECESSITY!

      Agree on the ads though. If a small banner saves me a nickle per click, I'll put up with it.

      I think I'd have to disagree, not on the idea, but because in practice,

      --
      Duncan
      "Every nonfree program has a lord, a master,
      and if you use the program, he is your master."
      R Stallman
    95. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      I just had an idea (all by myself) to get a nice cup of coffee. Even in jest, advertising works!

    96. Re:No problem. So what's the alternative? by Anonymous Coward · · Score: 0

      I found ads more annoying when I didn't block them, I guess it was something about seeing/hearing the same thing over and over again. Now I use MythTV and Adblock I don't mind if an occasional ad slips through because it might be something I'm interested in or be entertaining.

    97. Re:No problem. So what's the alternative? by sjames · · Score: 1

      So far, I've got:

      http://track.pubmatic.com/* http://m1.2mdn.net/* http://view.atdmt.com/* http://googleads.g.doubleclick.net/* http://content.yieldmanager.edgesuite.net/* http://cdn5.tribalfusion.com/media/* http://online-pro-antivirus-scan.com/*

      The last one is the most obnoxious. It's a full animated windows file explorer showing a fake virus scan (positive of course). It's kinda funny to watch it on a Linux machine though but it's a bit difficult to get it to close and stay closed.

    98. Re:No problem. So what's the alternative? by MJMullinII · · Score: 1

      Users have shown that they will not pay for online content unless there is an actual value-add. News sites provide nothing that can't be eventually seen on TV or read elsewhere.

      Newspapers are done. Trumpeting AdBlock isn't going to help them make a cent.

      I would agree that large-scale newspapers are obsolete as the printed paper is concerned (they still might exist as generic news gathers), but the small-scale newspapers are still doing pretty good. Now, when I say small-scale, I don't mean the difference between the Wall Street Journal and the New York Times, I mean like the difference between the New York Times and the small-town (>7,500 subscribers) newspapers. I live in a small town myself and I can say that our local paper hasn't seen any unusual drop in subscribers even through the doom-and-gloom of the giants.

      The secret is that most of the smaller papers stick to their knitting. The larger papers still try and do what they didn't 50 years ago and be the end all and be all news source. It's ridiculous for a printed newspaper to try and compete with 24/7 Internet News Coverage (as we saw with the recent Twitter coverage in Iran).

      The small town papers, however, cover things the larger ones wouldn't even think about. I'm talking about boring things like school plays, pumpkin growing contests, etc. That's all small potatoes to CNN/MSNBC/Fox News/etc. but means a lot to the little kid *getting* their picture in the paper (much less the parent who gets to cut it out and frame it to embarrass them later with :))

      What we need is a division of sources and coverage. We don't need anymore one-size-fits-all news organizations, we need a lot of smaller companies that can tend to their individual areas much more thoroughly.

      --
      "Don't be a martyr -- BE THE ONE WHO GOT AWAY!"
    99. Re:No problem. So what's the alternative? by earnest+murderer · · Score: 1

      I didn't pre-judge, you laid out a bunch of incorrect facts and hysterical low rent diatribe.

      You don't care, if you did you would have got your facts straight before forwarding them on to someone else.

      I don't need to know about your diabetic cat to know that.

      --
      Platform advocacy is like choosing a favorite severely developmentally disabled child.
    100. Re:No problem. So what's the alternative? by Repossessed · · Score: 1

      Dish network doesn't list a 'family plan' as being available. The cheapest plan for English tv (there are cheaper ones in Spanish) is 39.99 a month after the promotional period. Taxes may also apply, hidden fees almost certainly will.

      --
      Liberte, Egalite, Fraternite (TM)
    101. Re:No problem. So what's the alternative? by qubezz · · Score: 1

      I had to Google to find out what evony is: Successfully blocked!

    102. Re:No problem. So what's the alternative? by badkarmadayaccount · · Score: 1

      -- they provide in depth reporting.

      HA HA HA HA HA HA HA HA HA HA HA HA HA HA!
      HA HA HA HA HA HA HA HA HA HA HA HA HA HA!
      HA HA HA HA HA HA HA HA HA HA HA HA HA HA!
      HA HA HA HA HA HA HA HA HA HA HA HA HA HA!
      Don't use so many caps. It's like YELLING. Don't use so many caps. It's like YELLING. Don't use so many caps. It's like YELLING. Don't use so many caps. It's like YELLING. Don't use so many caps. It's like YELLING. Don't use so many caps. It's like YELLING.

      --
      I know tobacco is bad for you, so I smoke weed with crack.
    103. Re:No problem. So what's the alternative? by cybernanga · · Score: 1

      Not your location, I get those in the UK too, they are everywhere.

      --
      www.Buy-Proxy.com - A "buyer-driven" global marketplace.
  2. Newspaper and Online BATTEL o' DETH! by gbarules2999 · · Score: 1

    We're all friends here, right?

    Also, the online medias fail to remember that any void they leave behind, the internet will never fail to fill in. Free news isn't all that hard to find.

    1. Re:Newspaper and Online BATTEL o' DETH! by haifastudent · · Score: 1

      The issue here isn't "free" because nothing ever is. The issue here is who is going to pay the journalists and the webhost. Will it be the advertisers, or the readers? Because if nobody pays. and the webhost doesn't get paid, the site goes down. That should be simple enough to understand.

      --
      Thank for reading to the sig. You may stop reading now. It is safe. There is no more content. Why are you still reading?
    2. Re:Newspaper and Online BATTEL o' DETH! by blitzkrieg3 · · Score: 1

      Free news isn't all that hard to find. Neither is tabloid news. I had to stave off about 3 free tabloid vendors just on my way to work today.

      Quality journalism is hard to find. Not only that, but it's expensive. There is a reason that HuffPost and DailyKos and TPM don't have bureaus in Iraq or Afganistan. That stuff costs $$$$$

    3. Re:Newspaper and Online BATTEL o' DETH! by socz · · Score: 1

      I don't know about you but i'm only friends on here with 1057221 other people!

      I agree that whatever void appears will be filled by the inet. Look at 9/11, when there was a lot of information people went online to put together a structured time line of events. This was much more useful than mixed up news reports of contradicting reports.

      So I don't know where we're going, but I do know that we'll be ok.

      --
      My abilities are only limited by my imagination
  3. Please don't by Necreia · · Score: 5, Insightful

    If/Once Ad-Block becomes mainstream, companies will further and further integrate advertisements into the content. A good example is to look at how YouTube has ads baked into the flash.

    News and other ad-supported information sites would take steps such as inserting an ad jingle or statement in the middle of a paragraph.

    1. Re:Please don't by Jugalator · · Score: 3, Insightful

      They often already break up paragraphs to insert ads. That is also often the reason why articles are sometimes split up to, say, five pages.

      --
      Beware: In C++, your friends can see your privates!
    2. Re:Please don't by eln · · Score: 4, Interesting

      A sizable number of news stories these days are already just thinly-veiled press releases. Further starving news sites of revenue from labeled advertising will only accelerate this trend. Of course, given the generally accepted principle in our economy that anything other than constant growth in profits is failure, the move toward more and more advertising masquerading as news is probably inevitable anyway.

    3. Re:Please don't by oodaloop · · Score: 1

      Plenty of sites do this already. Mid-way down a page is an ad (or what's left of a blocked one, if that makes any sense). Annoys the hell out of me, since I tended to think the article was finished when I first came across them, before I notice the "article continued after ad" notice in small print. Now I pretty much just scroll past them. I guess they think people are going to stop reading something interesting to click an ad just because it's placed there.

      --
      Tic-Tac-Toe, Global Thermonuclear War, and relationships all have the same winning move.
    4. Re:Please don't by the_other_chewey · · Score: 2, Informative

      A good example is to look at how YouTube has ads baked into the flash.

      Those ads are still individual streams, and not part of the main video. Adblock Plus
      takes care of those without any problems - it sees "object subrequests".

    5. Re:Please don't by Anonymous Coward · · Score: 0

      A sizable number of news stories these days are already just thinly-veiled press releases.

      This is a 200 year old trend.

    6. Re:Please don't by KDR_11k · · Score: 2, Interesting

      AFAIK ads no longer expect users to click beacuse they are mostly there to burn the brand name into your brain. Billboards and TV ads don't require the viewer to look into more detailled information either.

      --
      Justice is the sheep getting arrested while an impartial judge declares the vote void.
    7. Re:Please don't by scarboni888 · · Score: 1

      I use ad-block always & I immediately and forever abandon any content which includes product placement & trust you'll all get behind me on this.

      As far as I'm concerned the value tables have turned - you should feel privileged that I bother to visit your site/watch your show/listen to your music & bother to spend *my* precious time on your site, watching your show, or listen to your music. In these days of infinite infotainment feeds & streams I say if ya can't provide it for free & have to annoy me with ads in order to survive then maybe you should go & get a real job.

      There are plenty of successful business models out there that do well without harassing the consumer & respect our right to payment-free content. It's not my crisis if you can't figure out how to do it yourself.

      Thanks, The "I refuse to pay for anything" Guy.

    8. Re:Please don't by dicobalt · · Score: 0

      YouTube has ads in their flash videos?

    9. Re:Please don't by TaoPhoenix · · Score: 1

      I agree. Now we need light pens to draw circles around the product placements and hit "nuke", which causes an Ajax script to rewrite the text minus the worst ads.

      --
      My first Journal Entry ever, in 8 years! http://slashdot.org/journal/365947/aphelion-scifi-fantasy-horror-poetry-webzine
    10. Re:Please don't by mad_minstrel · · Score: 2, Insightful

      That's not really a problem. The moment the ads become too annoying for me, I'll just switch over to another site. It's not like there's a shortage of news sites.

      --
      May the source be with you.
    11. Re:Please don't by corbettw · · Score: 1

      Oh please, just how could Drink Coca-Cola today! a site slip advertising in without you realizing it?

      --
      God invented whiskey so the Irish would not rule the world.
    12. Re:Please don't by pinkj · · Score: 1

      AFAIK ads no longer expect users to click beacuse they are mostly there to burn the brand name into your brain. Billboards and TV ads don't require the viewer to look into more detailled information either.

      then why do i have 6 different types of fleshlights coming to me within the next 2 months? and where's the fleshlight Wiimouse i've been fantasizing about? these ads should be on top of that.

    13. Re:Please don't by jackharrer · · Score: 1

      On /. only 12 years ;)

      --

      "an experienced, industrious, ambitious, and often, quite often, picturesque liar" - Mark Twain
    14. Re:Please don't by Rob+the+Bold · · Score: 1

      That is also often the reason why articles are sometimes split up to, say, five pages.

      And also the reason I quit reading after the first page. Am I just too lazy to click through all those pages or find some way around it? Yes, I am.

      --
      I am not a crackpot.
    15. Re:Please don't by Koookiemonster · · Score: 3, Informative

      Check out Autopager: an add-on for firefox, that automatically loads the next page when you scroll down. All fetched pages are displayed on one page. "It just works" for many sites -- some sites aren't configured, but you can configure them yourself.

      https://addons.mozilla.org/en-US/firefox/addon/4925

    16. Re:Please don't by Abcd1234 · · Score: 1

      Meh, just click the 'Print' link, wherever it may be, and you're golden (the first thing I do when I hit a page like that is type '/print').

    17. Re:Please don't by BikeHelmet · · Score: 1

      Five? I've seen many split into 15-20...

    18. Re:Please don't by Anonymous Coward · · Score: 0

      Actually, adblock takes care of those as well. It works for Hulu too.

    19. Re:Please don't by Anonymous Coward · · Score: 0

      A sizable number of news stories these days are already just thinly-veiled press releases.

      Yeah, like the article above, you mean?

    20. Re:Please don't by EdIII · · Score: 1

      AFAIK ads no longer expect users to click beacuse they are mostly there to burn the brand name into your brain. Billboards and TV ads don't require the viewer to look into more detailled information either.

      then why do i have 6 different types of fleshlights coming to me within the next 2 months? and where's the fleshlight Wiimouse i've been fantasizing about? these ads should be on top of that.

      The reason is that you are a sick perverted fuck which has nothing to do with other people's motivations to click on an advertisement. I don't say that negatively either. We welcome to new brothers to the club everyday. Here have a T-Shirt! :)

    21. Re:Please don't by smcn · · Score: 1

      In the case of Hulu, instead of seeing an ad you will see a 30-second (which is longer than most of the ads) message telling you to disable ad blocking features.

      Either way, I just switch to a different tab when an ad comes on. Just like TV.

    22. Re:Please don't by badkarmadayaccount · · Score: 1
      --
      I know tobacco is bad for you, so I smoke weed with crack.
    23. Re:Please don't by alexo · · Score: 1

      I uninstalled autopager because it caused FireFox to hickup on my (underpowered) home machine as well as my (quad core) work machine. You could see regular "blips" on the CPU graph of process explorer, every few seconds and during that time, FF will briefly freeze. It would last less than a second (estimate) but was very annoying when scrolling through a page or writing in a form.

  4. interpret and damage and route around by Kartoffel · · Score: 1

    There will always be un-configured browsers, users who don't know, and people who don't care. Will that be enough to keep advertising profitable? I don't know.

    I do know that running an ad blocker is a hell of a lot simpler than having to circumvent a retarded paywall.

    1. Re:interpret and damage and route around by memojuez · · Score: 1

      ABP also blocks some desireable content on WebApp driven sites like FaceBook. So some users will stop using it because of that.

      --
      Signature applied for, Patent Pending
    2. Re:interpret and damage and route around by Anonymous Coward · · Score: 1, Funny

      I wasn't aware of any desirable application content on Facebook. Takes all kinds, I guess.

      Good to know the MySpace generation will keep clicking ads, though. Somebody's got to do it.

    3. Re:interpret and damage and route around by tomtomtom777 · · Score: 1

      There will always be un-configured browsers, users who don't know, and people who don't care. Will that be enough to keep advertising profitable? I don't know.

      Add to that, people who just accept it is a choice of the author of the web site to display those ads.

      Even on Slashdot there are many people who do not like ad-block and I do not see how it ever can become mainstream. Even if it would be presented as a choice on installation of every webbrowser, I think most people would choose for keeping the websites as they are. AdBlock is never gonna reach more then a percent of the users.

      More generally, if someone were to present an idea to change the economy that would render advertisement useless, people would oppose it because they have already accepted advertisement to be a necessary evil of the market economy.

    4. Re:interpret and damage and route around by Endo13 · · Score: 1

      Add to that, people who just accept it is a choice of the author of the web site to display those ads.

      Chalk me up as one of those. I finally had to realize the harsh reality of the fact that ads are a necessary evil, unless I want to pay a monthly fee for access to virtually every site I like. I'm also using the Chrome browser now, for which there will never be an adblocker (for obvious reasons). Who knows, maybe I'll even buy something through one of those ads one day.

      --
      There is no -1 Disagree mod. Slashdot.org/faq defines mod options. USE IT.
    5. Re:interpret and damage and route around by zero-point-infinity · · Score: 1

      So you're saying that Chrome doesn't support connecting through an http proxy? So long as it can connect to Privoxy you can add adblocking to a browser.

  5. Its only a matter of time.... by charliemopps11 · · Score: 2, Insightful

    Its only a matter of time before they figure out how to circumvent adblocking software. The more that use it, the more likely it will be that they'll find a way around it.

    1. Re:Its only a matter of time.... by robot_love · · Score: 1

      So what? People will find a way to block the news ads as well. Such has it always been.

      --
      .there is enough of everything for everyone.
    2. Re:Its only a matter of time.... by Timothy+Brownawell · · Score: 1

      Its only a matter of time before they figure out how to circumvent adblocking software. The more that use it, the more likely it will be that they'll find a way around it.

      Host all static files (including ads) on one server using Content Addressed Storage, all URLs look like http://hostname/sha1_hash . Maybe have a program controlled by the ad company that either reads the server log file as it's written or proxies all http connections and counts the ones that correspond to the advertisements.

    3. Re:Its only a matter of time.... by maxume · · Score: 1

      The ad company could just run the server (if the files were truly static, they could do so at pretty low cost).

      Still, users who wanted to block those ads could participate in a system that let them flag content that was an advertisement and subscribe to a list of content that had been flagged as advertising (there would be some issues to deal with as far as unreliable users, but I doubt it would be a significant problem).

      --
      Nerd rage is the funniest rage.
    4. Re:Its only a matter of time.... by Bill,+Shooter+of+Bul · · Score: 1

      html5 canvas anyone? I'm sure advertisers can come up with some truly annoying ads with that, which will be pretty difficult to block.

      http://9elements.com/io/projects/html5/canvas/

      --
      Well.. maybe. Or Maybe not. But Definitely not sort of.
    5. Re:Its only a matter of time.... by tepples · · Score: 2, Insightful

      Host all static files (including ads) on one server using Content Addressed Storage

      And lose positions in the search engines, which use keywords in URLs to help determine relevance.

    6. Re:Its only a matter of time.... by Timothy+Brownawell · · Score: 1

      The ad company could just run the server (if the files were truly static, they could do so at pretty low cost).

      Maybe. When not running adblock, I've noticed that a large part of page load time often seems to be waiting for ad servers. So I think that ad companies must not have proper incentives to make their servers fast... but for per-view ads they really will need to trust the admin of some machine talking directly to the reader (and I suppose running their own program on someone else's hardware wouldn't work, that someone else could fairly easily do things like make fake page requests from arbitrary addresses).

      Still, users who wanted to block those ads could participate in a system that let them flag content that was an advertisement and subscribe to a list of content that had been flagged as advertising (there would be some issues to deal with as far as unreliable users, but I doubt it would be a significant problem).

      That would actually be pretty good, since users would likely only report the annoying ads. So there should be some feedback as to what annoys people and what doesn't. Assuming the definition file doesn't grow to something like 20MB.

    7. Re:Its only a matter of time.... by Timothy+Brownawell · · Score: 1

      Host all static files (including ads) on one server using Content Addressed Storage

      And lose positions in the search engines, which use keywords in URLs to help determine relevance.

      Eh, they can't be planning to stick with that for too long, and your main pages probably come out of a CMS instead of being static anyway.

    8. Re:Its only a matter of time.... by CodeBuster · · Score: 1

      I don't believe that they will be able to do that, or at least not efficiently. In order to circumvent adblock it would be necessary to have all advertisement requests be run through a proxy server in the domain which would redirect to the ad servers and then serve back the content. Anything less would be easily countered by the ad blockers based upon regular expression filtering of URLs. Naturally, this proxy server would have to be located in the same domain as the content servers to circumvent that filtering. This would place a tremendous IT burden upon the site attempting to do this which would probably not be offset by additional "impression" based advertising fees (assuming that anyone proactive enough to download and use an ad blocking extensions will not click on ads anyway). Could they thwart ad blocking? Yes, they could. Will they? No, they will not because it would cost too much to be worthwhile.

    9. Re:Its only a matter of time.... by Anonymous Coward · · Score: 0

      circumvent adblocking software

      Here's how they'll do it. They will throw in some sort of encryption or content protection system to their ad servers. It won't need to be effective or actually work or anything like that.

      Now they can use the DMCA and a team of intimidating lawyers to have your ad-blocking software removed from the internet. And your hard drive probably.

      Or perhaps ad-blocking software will be deemed malicious (maliciously hurting some companies profits), and the Microsoft malicious software remover can take it out next month.

    10. Re:Its only a matter of time.... by Anonymous Coward · · Score: 0

      mod_rewrite to the rescue: http://domain/keywords/sha-hash ...

    11. Re:Its only a matter of time.... by tepples · · Score: 1

      And then ad-blocking software could filter on the keywords.

    12. Re:Its only a matter of time.... by Joce640k · · Score: 1

      The way adblock detects ads is very easy to bypass - just stop serving ads from a separate advert server or from folders with the word "advert" in the name.

      The only to block adverts then would be to surf without any images at all.

      --
      No sig today...
    13. Re:Its only a matter of time.... by robot_love · · Score: 1

      Yes, serving ads from the same server would defeat AdBlock. But what I'm saying is that the technology of AdBlock would then change to defeat these new ads as well. It doesn't defeat them now because it doesn't need to.

      It's possible that you can't think of any way to defeat ads without turning images off, but someone will, and they'll make the next AdBlock.

      --
      .there is enough of everything for everyone.
  6. How many times does the post say AdBlock Plus by strangeattraction · · Score: 1

    Sounds like someone schilling Ad Block Plus. it is such a deterrent people are scared of Ad block Plus. Content providers seeing their ad revenues decline because of Ad Block Plus. Aliens deterred from attacking Earth due to Ad Block Plus.

    1. Re:How many times does the post say AdBlock Plus by Actually,+I+do+RTFA · · Score: 1

      If more people are aware of Ad Block plus, it will be more tempting for other browser manufacturers to include similar ad blocking functionality.

      Especially that line. Most browsers include that functionality, at least via add-on. Opera supports it natively.

      Useful, sure. Unique, not hardly.

      --
      Your ad here. Ask me how!
  7. Not getting revenue anyways. by Darkness404 · · Score: 5, Insightful

    In general, the people who have an up-to-date browser and have an ad-blocker don't click on ads. And in general most ads are paid per click rather than per impression, meaning that they are losing no money when someone has ad-block plus installed because they wouldn't have clicked on the ads.

    --
    Taxation is legalized theft, no more, no less.
    1. Re:Not getting revenue anyways. by Jesse_vd · · Score: 0, Redundant

      my thoughts, exactly.

    2. Re:Not getting revenue anyways. by Baki · · Score: 3, Interesting

      I don't agree. I run adblock most of the time, but when I don't and happen to see an ad, I occasionally see something interesting and click on them, yes even buy something.

    3. Re:Not getting revenue anyways. by redJag · · Score: 2, Interesting

      So if you're finding these ads useful (an assumption based on your subsequent purchase..) why do you have adblock in the first place?

    4. Re:Not getting revenue anyways. by CastrTroy · · Score: 1

      That's a tautology if I ever heard one. People with an ad blocker don't click on ads. Maybe that's because they can't see the ads. I don't have an adblocker, but I rarely ever click on ads. This isn't because I'm opposed to clicking on them, but more because most sites do a terrible job, and have advertisements that are for scammy products, or don't relate at all to what I'm reading. Once in a while, I will click on ads, when it is actually a good products, and is something I'm interested in, but this doesn't happen very often.

      --

      Anthropic principle: We see the universe the way it is because if it were different we would not be here to see it.
    5. Re:Not getting revenue anyways. by Anonymous Coward · · Score: 0

      If you get benefit from the ads (they are targeted enough at you that you find a reasonable percentage of them worthy of a click) then you should not use adblock. I don't think that ads are a "bad thing" like some people seem to think. They provide a useful service if they are targeted correctly (most google ads I don't have a problem with). The reason why I use AdBlock is because I just about never click on ads on websites so don't feel I get any benefit from them being there. And, the reason I get rid of them is because they take a noticeable amount of time to load, so my pages load faster without the ads. If content providers would make sure they loaded the content first, and then the ads, then I probably wouldn't feel the need to block them. And, if they were well targeted, then I would probably take the effort to unblock them.

    6. Re:Not getting revenue anyways. by BrokenHalo · · Score: 1

      ...yes even buy something.

      Then you are part of the problem.

    7. Re:Not getting revenue anyways. by Bragador · · Score: 1

      The goal of marketing is not to sell you something you don't need. The goal of marketing is to sell you something that you didn't know existed and that will help you. So by seing a lot of ads, you might discover that you need more products to make your life easier. On the other hand, if you make the choice to disconect from all that, you can continue to manage your problems with what you already have and keep more money in your pockets (or invest ore money).

    8. Re:Not getting revenue anyways. by wvmarle · · Score: 1

      In general, the people who have an up-to-date browser and have an ad-blocker don't click on ads.

      How can you click on ads when you do not see them in the first place??

    9. Re:Not getting revenue anyways. by Mr.+Slippery · · Score: 1

      The goal of marketing is not to sell you something you don't need. The goal of marketing is to sell you something that you didn't know existed and that will help you.

      No. Since at least the 1950s, the primary goal of marketing has been to convince you that you want and need things you never knew you wanted and needed. Marketing creates and sustains the consumer culture that keeps the economy growing -- growing like a tumor, that is.

      --
      Tom Swiss | the infamous tms | my blog
      You cannot wash away blood with blood
    10. Re:Not getting revenue anyways. by frogzilla · · Score: 1

      I agree completely. In fact this is something that I have spent a lot of time thinking about and don't really understand. I hate advertising. I hate it on TV. I hate it in magazines. I hate it on the radio. I also hate it on the internet. On the internet the adverting is so often truly offensive. It has obnoxious, vulgar content or it is annoyingly intrusive. However, finally, on the internet I can do something about it. I can easily fight back.

      On the internet I use Adblock Plus. I tell everyone I know to use Adblock Plus. My primary motive for using Firefox is AdblockPlus. In fact I tell people to use AdblockPlus before I tell them to use Firefox. I could care less about what browser I use. As long it runs AdblockPlus (or equivalent -- I have no particular interest in the specifics of the tool, just that it works -- one hammer is as good as another) and is reasonably compliant to standards I am content. Can you tell I am fan of AdblockPlus?

      Back to the content. I certainly do enjoy reading and viewing content on some sites. However, I never click on the ads. Really. I know what I am interested in. I am not particularly interested in acquisition of more goods. The ads are simply intrusive and annoying. So while the content is offered for free I will block the ads. If and when the content moves behind a paywall I will stop looking at it -- and for the most part not even miss it. The advertisers aren't making any money from me now and they won't make any money from me later. Think about the sites you frequent. What would change if you couldn't look at them any more? (Firstly, and perhaps most dramatically, you'd have a lot more free time.) I suspect that for most people the only sites they would end up paying for (unless the payments were extremely small) are sites that help them professionally. That is, content that helps them make money. What would you do if slashdot disappeared behind a paywall? Would it really matter to you?

    11. Re:Not getting revenue anyways. by Anonymous Coward · · Score: 0

      you are the stupid exception to the rule.

    12. Re:Not getting revenue anyways. by bughunter · · Score: 1

      Agreed. In fact, I maintain a personal property of NOT buying from firms that place advertisements in my email inbox or browser window. But then, I'm an old usenet grognard, and resent almost all unsolicited intersections of commercialism and internet.

      --
      I can see the fnords!
    13. Re:Not getting revenue anyways. by the_womble · · Score: 1

      The last time someone told me that it made no difference to sites that because they never clocked on ads, I as able to ask him if he was sure they would not click on ads for courses for the professional exams they were planning to take. The answer was obviously that he was quite likely to click on the ads.

      A lot of ads are content targetted (Google for example). If you are interested in the content there is a very good chance that you will see ads that interest you (in the context, very good chance might only mean a fraction of a percent chance that you will actually click on an ad).

    14. Re:Not getting revenue anyways. by Abcd1234 · · Score: 1

      Actually, I'd wager the primary use of marketing is good ol' fashioned brand recognition. ie, I, Mr. Consumer, go to the store and need to find a brand of toilet paper. Fortunately for company X, I saw their commercial yesterday, and so recognizing the brand, I pick it, even if it isn't necessarily the best or cheapest.

      At least, that's the idea.

    15. Re:Not getting revenue anyways. by Anonymous Coward · · Score: 0

      Many times they just advertise for name recognition (familiarity with the name in people's minds) and keeping up appearances . Blocking even the viewing of a name or nice graphic with a logo would negate that.

    16. Re:Not getting revenue anyways. by Mprx · · Score: 1

      One time an advert made it past Adblock Plus, and I clicked it. It was an advert for some kind of pony show, only styled like a monster truck show, with "extreme" attitude. This is such a cool idea that I clicked it, but it was only an April fools prank and there were no extreme ponies at all. I don't think I'm missing anything by continuing to block adverts.

    17. Re:Not getting revenue anyways. by DaleGlass · · Score: 1

      It may be the idea, but it never worked for me.

      I never bought a single thing due to an online ad. When I buy something, I search for the general class of thing (MP3 player, book on Perl), then check specs, reviews, etc, andpick the ones that match my interests.

      For buying things like motherboards, I will go to the shop's website, open a tab for every item that is immediately available for purchase and satisfies my basic requirements and has a non-insane price, then go tab by tab discarding ones that don't fit the requirements. Then I choose from the ones that remain. For instance, to buy a motherboard I opened about 20 tabs with available boards, discarded the ones without ECC support, discarded the ones that didn't list Phenom II as supported, discarded uATX sized boards, discarded the ones that had no integrated video, and was left with 3 to choose from by price.

      For MP3 players, I checked the wikipedia list, and checked out each that seemed to fit, and chose the one that best fit (Cowon, who I never seen an ad for, and didn't know theyeven existed)

      For things like food in a bar, I will purchase a different option every day until I tried them all, then alternate between the ones I like. I tried every flavor of ice cream ata kiosk, going from top to bottom.

    18. Re:Not getting revenue anyways. by Darkness404 · · Score: 1

      We are geeks, we generally aren't swayed by marketing. We want the specs. If you saw a $600 computer with a Core i7 CPU, 6 gigs of RAM, a 3 TB HD, in an ugly beige box, most of us would buy it. While a lot of other people would see it and look at the box and think it was trash. We are, in general information driven, we want specs then compare it from price/performance. Other people see it differently.

      --
      Taxation is legalized theft, no more, no less.
    19. Re:Not getting revenue anyways. by Anonymous Coward · · Score: 0

      .....I could care less about what browser I use. As long it runs AdblockPlus (or equivalent -- I have no particular interest in the specifics of the tool, just that it works -- one hammer is as good as another) and is reasonably compliant to standards I am content......

      Couldn't care less. Not "could care less". Couldn't.

      What you said I see frequently, but it doesn't make sense.

      What you are saying is that you'd use any of IE, FF, Opera, Chrome, NCSA fucking Mosaic, if they allowed the features that AdBlock Pro has to be there. You do not care about the browser you use - it's the features you care about.

      So there is no level of caring about which browser you use lower than the level you care now. You're at absolute zero degrees care.

      Then why would you say that you could care less? There is no level of caring lower that you could go to!

      Please, you look like an utter chump when you get that wrong. And point it out to others if you hear it too.

      (Is it another American bastardisation of the English language? I only ever see this phrase used by Americans, though I do accept that en-GB and en-US are different languages that happen to use the same words, to a degree ;) ).

    20. Re:Not getting revenue anyways. by Anonymous Coward · · Score: 0

      So you're the root of the problem...

    21. Re:Not getting revenue anyways. by cffrost · · Score: 1

      AdBlock Plus can use block-lists that are optimized to meet a variety of goals. For example, tracking/privacy, ads/content from specific nations, objects from malicious hosts and even Rick-rolls.

      --
      Thank you, Edward Snowden.

      "Arguments from authority are worthless." —Carl Sagan
  8. Why does ad-block have to be on a browser by goffster · · Score: 4, Informative

    why not put ad-block on the router itself, you could then enable it for a whole organization.

    1. Re:Why does ad-block have to be on a browser by Jugalator · · Score: 1

      It doesn't have to be on a browser. Try Proxomitron as a proxy an organization is configured to use, and you have your organization-wide ad blocking.

      --
      Beware: In C++, your friends can see your privates!
    2. Re:Why does ad-block have to be on a browser by Darkness404 · · Score: 1

      Because that usually has to be done with an up-to-date /etc/hosts file, and while it is possible, in general they don't block all ad servers and it is difficult to find an up-to-date one, I personally use an /etc/hosts file for most of my Linux systems because it is adblock for all services, but ad-block-plus blocks a lot more ads than my reasonably up to date /etc/hosts.

      --
      Taxation is legalized theft, no more, no less.
    3. Re:Why does ad-block have to be on a browser by charliemopps11 · · Score: 1

      Because it does more than block the IP. It's actually rewrites the page and takes out entire frames. Also it's itneractive. You can right-click and block specific content.

    4. Re:Why does ad-block have to be on a browser by Jugalator · · Score: 4, Informative

      Gahh, curse Slashdot for not allowing edits. Sure, Proxomitron is one, but Privoxy is the one that is kept being developed now.

      BTW, this is coincidentally also a way to do efficient ad blocking in Safari 4 or Google Chrome. Granted, Safari has ad blocking as a plugin, I think, but I also think that plugin was Mac only.

      --
      Beware: In C++, your friends can see your privates!
    5. Re:Why does ad-block have to be on a browser by Toe,+The · · Score: 1

      I have done this, but found it practical only for limited implementation. I know that Netgear, Sonicwall, and ZyXel all support some form of blocking, and I am sure others do as well.

      BUT... you certainly don't want to over-block, causing corporate peons to wonder why needed content is missing. They're not going to think to ask IT and instead are just going to do their job less effectively. Or worse, devise stupid workarounds. And even if they do ask IT, it still may be complicated to whitelist their content. With some routers it may require a reboot, which is a no-no during business hours.

      However, certainly you can have a router block some really clearly defined stuff without any damage.

    6. Re:Why does ad-block have to be on a browser by dimension6 · · Score: 1

      It's certainly possible to make an appliance that does the page modifications on a proxy level, after the requested pages come into the router from the remote server (before getting NAT'ed to the hosts). You could sort the hosts by MAC or IP address to keep track of user settings, and this could be done with no local installation. The proxy-modified page would have controls for ad display permissions and switching it on/off could be done through a web interface. However, I'd guess that most companies would be concerned about circumventing the ads in this way for legal reasons...

    7. Re:Why does ad-block have to be on a browser by modestgeek · · Score: 1

      It doesn't, I have some web advertisements blocked using our corporate ProxySG from bluecoat.

      Home users can use K9 free of charge. After all, it's all about protecting the kids!

      K9

    8. Re:Why does ad-block have to be on a browser by Jaysyn · · Score: 1

      Have a friend that uses Windows "immunize" a system using Spybot & then send the HOSTS file to you. That should get a lot of them.

      --
      There is a war going on for your mind.
    9. Re:Why does ad-block have to be on a browser by billsf · · Score: 1

      It doesn't as others have pointed out. AdBlock+ just happens to have been advertised well. (How ironic!) Ad blockers usually are on a proxy (junkbuster, privoxy, etc.) which can be integrated into caching proxy which is often integrated into a router. This type of set-up works best but keep in mind some people actually want to see the ads, at least some of them. Like a spam blocker, the user must have the final say. Its a good idea to play the ads into '/dev/null'. If everyone did that, this whole "controversy" is moot.

      This whole topic is a bit troll, IMO. Beating ad blockers is a matter of running ads locally, on the site itself. "Targeted advertising" is a bad idea in all respects. 'Malware' often comes from going to rogue sites. Using an easily hacked targeting service is risking much ill-will from your users.

      At the user end, its probably best to keep this material away from your system. While 99% of all problems of this sort stem from using a certain operating environment, being 100% safe is a false idea. Running a browser in a virtual
      environment is 'virtually' 100% safe. That isn't exactly 'home technology' yet, but a number of /. readers probably use it.

      Most users should block ads. True, its nice to know what pressures the site is under and many people let the ads through only for that reason. Ads from the site itself are generally of a higher quality, though stopping animations is essential for me to read the text. (Not sure how common that is.) Since when has Youtube put ads in the videos? Sure, "half of the videos" are ads of one sort or another but I choose to see them.

                                   

    10. Re:Why does ad-block have to be on a browser by Anonymous Coward · · Score: 0

      It doesn't.

      With tools like WebSense, you can select the category "advertisements" and turn on "block". It will only block about 30-40 % of the advertising, but that can be a lot of bandwidth :-)

    11. Re:Why does ad-block have to be on a browser by Anonymous Coward · · Score: 0

      Gahh, curse Slashdot for not allowing edits. Sure, Proxomitron is one, but Privoxy is the one that is kept being developed now.

      BTW, this is coincidentally also a way to do efficient ad blocking in Safari 4 or Google Chrome. Granted, Safari has ad blocking as a plugin, I think, but I also think that plugin was Mac only.

      I did something similar about twelve years ago... not a router, but a caching proxy, with URL rewrites to change ads into a little image "this ad was deleted".

    12. Re:Why does ad-block have to be on a browser by SheeEttin · · Score: 1

      I'm still waiting for one of these. It'd be incredibly useful, because I don't have any ad blocker on my DS browser. Either that or a third-party firmware that fits on a v5/v6 WRT54G and ISN'T DD-WRT, because DD-WRT is only marginally better than the stock firmware.

  9. But pay-fer sites will want ads too by wherrera · · Score: 4, Insightful

    Look at paid cable service channels. Almost all those channels have ads. So would the paid news sites, I expect.

    1. Re:But pay-fer sites will want ads too by Ardaen · · Score: 1

      Yes, I expect the paid sites will have ads as well. Greed is a wonderfully consistent that way.

      I'm also fairly certain the ads on those pay sites will contain just as many scams and exploits. Oh and don't forget all the bright flashing ugly-as-anything crap they throw at you.

      Personally, of the sites I use regularly, the ones where I can pay to disable ads, I do. The ones I can't, I use adblock.

    2. Re:But pay-fer sites will want ads too by thisnamestoolong · · Score: 1

      Yes, that is one of the many, many reasons you will not find me subscribing to a news site any time in the future -- I doubt that the ads will even get less intrusive. In fact, I could even imagine the ads getting worse as they see ad revenue plummeting when 98% of their users decide to go elsewhere upon running into a pay wall. When the money is not being made up by the 18 subscribers (read: idiots) who didn't realize they could get the same thing elsewhere for free, they will be forced to sell more and more ad space and make it more intrusive. Just my $0.02.

      --
      To the haters: You can't win. If you mod me down, I shall become more powerful than you could possibly imagine
    3. Re:But pay-fer sites will want ads too by Anonymous Coward · · Score: 0

      Doesn't mean we have to put up with it.

    4. Re:But pay-fer sites will want ads too by TheGratefulNet · · Score: 1

      I let my sat-tv expire and never looked back.

      pay tv. but with ads.

      how revolting. HBO started pre-empting their movies with chatter and talk over the closing music/credits. it then got worse and worse.

      I now rent dvd's and ignore THEIR ads (very easy to do). I dropped my 'pay tv' since it was too much hassle avoiding THEIR ads. and I felt unclean each time I was exposed to the mind-dumbing ads that are about 1/3 of every hour you watch ;( it felt like someone yelling "you're a moran, you're a moran!" (sic) at me, for 30 seconds at a time, for 1/3 of every hour. enough!!

      so I cancelled.

      this is one effect of the arms race. I gave up and decided that fighting with the cable/tv shows to extract content was just too much work.

      advertisers: take a lesson. you are pissing off your viewers and causing and exodus. don't say we didn't warn you that this would happen.

      --

      --
      "It is now safe to switch off your computer."
    5. Re:But pay-fer sites will want ads too by Anonymous Coward · · Score: 0

      Look at free dating website plentyoffish.com. Has lots of ads. Then look at $59/month eHarmony.com. Has lots of ads. That just makes me angry. Now, if I could only meet a girl.

    6. Re:But pay-fer sites will want ads too by slim · · Score: 0

      Yes, I expect the paid sites will have ads as well. Greed is a wonderfully consistent that way.

      Sigh.

      It has little to do with greed and everything to do with what the market will bear. We're talking about businesses here. They will try to maximise profits.

      If having ads behind a paywall deters subscribers, then they won't have ads.

      If enough subscribers turn out to be tolerant of ads, then they'll have ads.

      It wouldn't surprise me all that much to see tiered subscription offers:

      • Free: ads and selected content
      • $5/m: unrestricted access to content, with ads
      • $10/m: unrestricted access to content, no ads

      Assuming I wanted the content enough to pay, I personally would go for the $5 option. I imagine many others would agree. What you'd do, is up to you of course.

    7. Re:But pay-fer sites will want ads too by socrplayr813 · · Score: 1

      TV has ads? I haven't seen a hint of those since I switched to my MythTV box instead of the cable company's DVR. I also use Adblock and NoScript.

      I'm not opposed to advertising per say, but almost all ads these days are just downright intrusive. Even if I see one that interests me, I very rarely click on it. I'll usually Google the product/company/whatever. I guess that makes me a terrorist who's trying to bring down civilization. Ouch. I can't be the only one like that, though, can I?

      --
      The confidence of ignorance will always overcome the indecision of knowledge.
    8. Re:But pay-fer sites will want ads too by Anonymous Coward · · Score: 0

      TV has ads?
      *snip*
      Ouch. I can't be the only one like that, though, can I?

      Yes, I do believe you are the only one that doesn't yet know TV has ads :P

    9. Re:But pay-fer sites will want ads too by alexo · · Score: 1

      It has little to do with greed and everything to do with what the market will bear.

      And the difference is?

  10. First rule by CopaceticOpus · · Score: 4, Insightful

    We should stop talking about ad blockers. If a majority of people start blocking ads, then a majority of websites will start finding ways around them.

    The first rule of ad blockers is the same as the first rule of that other thing.

    1. Re:First rule by oneirophrenos · · Score: 2, Insightful

      We should stop talking about ad blockers. If a majority of people start blocking ads, then a majority of websites will start finding ways around them.

      So? Internet will just route around the obstacles. It always does.

    2. Re:First rule by gparent · · Score: 1

      Are you talking about Project Mayhem, or fi-...

      Oh...

    3. Re:First rule by ztransform · · Score: 1

      We should stop talking about ad blockers. If a majority of people start blocking ads, then a majority of websites will start finding ways around them.

      Microsoft and Apple will never betray the golden source!

  11. Why care about the 1 percent? by Gothmolly · · Score: 1

    So 1 percent of us geeks use Adblock - who cares? It would be a waste of their efforts to try and work around us.

    --
    I want to delete my account but Slashdot doesn't allow it.
    1. Re:Why care about the 1 percent? by Canie · · Score: 1

      I think you seriously underestimate the number of Adblock users. I frequent a board with a current average of 10K unique mostly female visitors daily, hundreds of new visitors daily, and most of them are just barely able to operate a computer. Adblock is currently spreading faster than any virus on that board. What amazes me is that the ads served by the site are about 95% pertinent to the board topics and still the users want to get rid of them. Well, I'm amazed they caught on to FF as well.

  12. EL OH EL by Anonymous Coward · · Score: 0

    Will the mafIAA's embrace file sharing? Cold day in hell, that'll be.

  13. so stop using ad blockers by Anonymous Coward · · Score: 0

    A pop-up blocker is perfectly acceptable. Moving to an ad-blocker is a pretty stupid thing to do if you enjoy the free online content delivered to you. Most ads nowadays on respectable sites are pretty unobtrusive. If a site does have obtrusive ads, well go find a different site. I know you may think one person doesn't make much of a difference, but what if everyone thought the same thing. I like the web as free as it is, and I will do my small part to keep it that way by not using an ad-blocker.

    1. Re:so stop using ad blockers by Darkness404 · · Score: 1

      There is little to no revenue being lost though. Most people who have a decent browser with adblock won't click ads, most ads are paid by click, not by impression. So there is no profit lost.

      --
      Taxation is legalized theft, no more, no less.
    2. Re:so stop using ad blockers by Narishma · · Score: 4, Insightful

      I'm sorry but 2 or 3 animated flash ads are not unobtrusive. They make the page load slowly and take huge resources to run all the flash player instances. Some websites bring low performance machines (like netbooks) to a halt if you don't use adblock.

      --
      Mada mada dane.
    3. Re:so stop using ad blockers by Ardaen · · Score: 1

      The money has to come from somewhere. Having an ad on your screen does noone any good if you just ignore it.

      Sadly, the quality control on many banner ads is lacking. Scams, attempts to exploit bugs, et cetera. This is the same industry that produces spam and most of the malware these days.

      Maybe we should be trying to find better alertnatives for funding instead of relying on an industry which is usually best served by misinforming, tricking and ripping people off or at the very least intrusively forcing information on people.

    4. Re:so stop using ad blockers by Anonymous Coward · · Score: 0

      You are right, MOST ads are paid by click, but not by any means all. Many of the larger and more popular content providers have pay per view ads.

    5. Re:so stop using ad blockers by Xtifr · · Score: 1

      Well, that's why I use flashblock (not adblock). Of course, the sites I hang out on are generally more likely to have ads targeted to my general interests (my t-shirt collection would be much smaller, for one), so I don't really want to block all ads, but flash ads are, I agree, too annoying to accept.

    6. Re:so stop using ad blockers by BrokenHalo · · Score: 1

      Indeed. Your parent poster is obviously ignorant of the fact that many users are for one reason or another constrained to the use of mobile connections with sucky bandwidth limits, or (worse) stuck with crappy dialup connections.

      I have a basic mobile service myself, for use when I am away from home, and my limit would easily be breached if I were to allow free rein to all of the unsolicited dreck most sites choose to deliver.

    7. Re:so stop using ad blockers by Anonymous Coward · · Score: 0

      I agree fully. It's the poorly written ads and the overblown flash ads that drove me to run a Ad-Blocker. It was just too much chewing up resources, crashing, hanging, etc. This crapflash churned out of India code mills. So..Ad-Blocker

      However, the initial premise that everyone will embrace Ad-Blockers is unlikely at least in the short term. I mean 25 percent of people have bought from spam. People send money to WinXP Antivirus . Suckers and Fish...to many of them.

    8. Re:so stop using ad blockers by Trepidity · · Score: 1

      I have a pretty high-latency connection, and I find even non-flash ads really slow down my browsing, since frequently rendering the entire page is held up by the browser trying to DNS-resolve and get some minor bit of data from ads.somewhere.com. Pages loading an HTML file and a few images from one server load a lot faster on high-latency connections than pages that have to hit up 5 servers on 5 different domains to assemble their content. (Yes, HTTP pipelining helps a bit, but the risk of something being held up is still much higher.)

    9. Re:so stop using ad blockers by sootman · · Score: 1

      And ad servers are SLOW. When I'm surfing on a machine that doesn't have adblocking and a page is loading slow, I look at the status indicator and invariably it's waiting for ads or google analytics. Which is why I block both on any machine I have access to.

      --
      Dear Slashdot: next time you want to mess with the site, add a rich-text editor for comments.
    10. Re:so stop using ad blockers by BikeHelmet · · Score: 1

      I find it annoying how slowly pages load when flash is playing.

      Opening a Youtube link takes a half second, and leaving the page takes about eight. That's because the video stream packets seem to be prioritized over regular http requests. :/

    11. Re:so stop using ad blockers by Anonymous Coward · · Score: 0

      Someone needs to calculate the annual cost of internet adds in term of lost CPU cycles, lost bandwidth and lost time.

      This could then be converted to a global carbon footprint value then watch the associations like Green Peace try to stop all advertisement.

    12. Re:so stop using ad blockers by Adm.Wiggin · · Score: 1

      Not to mention the fact that the flash binary for Linux is quite annoyingly buggy and resource-hogging (as if the great pig Firefox wasn't hogging enough already).

  14. Editors! by mathx314 · · Score: 1, Interesting

    This summary is so much worse than anything I've ever seen here before. Let's try to standardize the name of the plugin (it's "Adblock Plus", by the way, not "ad block plus" or "Ad Block plus"), and remove the sentence fragment in the middle. Thanks!

    1. Re:Editors! by Anonymous Coward · · Score: 0

      Hi, mathx314! You must be new here. Welcome!

    2. Re:Editors! by Time_Ngler · · Score: 1
      It would save a lot of people grief if you just email the editors directly about the issues you have with a story. If they refuse to respond, they're not going to care if you address them in the comments of the story either.

      By putting your gripes here you're just adding noise.

  15. Adblock - no thanks by Anonymous Coward · · Score: 0

    I got rid of Adblock becuase I really don't mind a few ads that support the content I view.

    There is no free lunch, and if content providers cannot get their fair share through advertising, they will get it another way (or go under). Without income, how would a media outlet pay for a reporter to go across the world and spend a few months researching a story?

  16. HTML 5? by NetRanger · · Score: 2, Interesting

    I think Adblock may do more harm than good. With all the major browsers moving towards HTML 5, advertisers will have many more opportunities to inject intrusive advertising into web content with simple CSS commands. We have already seen CSS-layer popups that require JavaScript to be enabled to make them go away -- which then allows the other ads to display.

    At some point these industries have to make money, and they only make money from advertising. There has to be a decent middle ground here.

    --
    -- We live in a world where lemonade is artificial and soap has real lemon.
    1. Re:HTML 5? by Krneki · · Score: 2, Interesting

      There is, do not use flashy ads with some stupid sounds.

      I started to use Adblock and later Adblock plus because of the nasty "OMG!" ads.

      --
      Love many, trust a few, do harm to none.
    2. Re:HTML 5? by ZachPruckowski · · Score: 3, Interesting

      The problem is that we already had a middle ground and then dumped it. The middle ground was that websites have non-invasive, relevant ads. I wouldn't go out of my way to block Google text ads, or even non-flashy image ads. But in the inevitable quest to maximize revenues, we got distracting ads, Flash ads, pop-ups, pop-unders, page-peels, random ads disguised as links that pop up when you mouse-over them, and other crazy stuff. We went from 2 ads on a page of content to 2 paragraphs on a page of ads.

      People get AdBlock Plus because of the annoying ads, and then blocking the decent ads is no extra effort. The default block lists for ABP already block Google ads, just because it's an extra line on a page.

      I don't mind an ad that's like "hey, you're on a computer hardware blog. Why don't you try this game?" in text, or even with a picture, over on the side. That's the middle ground. But I am gonna block a 1MB Flash ad that blocks all the content until I click it off and flashes boobies at me when I'm reading a news website (I'm looking at you, Evony).

    3. Re:HTML 5? by skywatcher2501 · · Score: 1

      I suppose Greasemonkey could filter those technically more invasive advertisements too.

      What I'm afraid of, as is mentioned above, is that the content itself becomes much more biased - towards the $$$.

    4. Re:HTML 5? by sqlrob · · Score: 1

      I go out of my way to block the Google ads.

      "Download Episode 1 here!" - it was still in theaters
      "Get your free PS3!" - it wasn't out yet.

      You can't bother to vet your ads, I can't be bothered to view them, I don't care how unobtrusive they are, they're still offensive.

    5. Re:HTML 5? by Thaelon · · Score: 1

      There has to be a decent middle ground here.

      Yeah, don't deploy advertisements so infuriatingly intrusive that people will go through great pains to block them.

      --

      Question everything

    6. Re:HTML 5? by the_womble · · Score: 2, Insightful

      The decent middle ground would be to block only annoying ads, thus giving sites a very strong motive to carry ads that are not annoying.

      Unfortunately people either do not block at all, or the block all ads.

    7. Re:HTML 5? by Kabuthunk · · Score: 2, Insightful

      Maybe, just maybe, companies should stop relying solely on advertising to get income. If the only reason you're still in business is because of something that pisses off most of your customers, maybe it's best if you weren't in that business any more.

      --
      Planet Zebeth - Metroid with a twist
    8. Re:HTML 5? by Chris+Burke · · Score: 2, Interesting

      The problem is that we already had a middle ground and then dumped it. The middle ground was that websites have non-invasive, relevant ads. I wouldn't go out of my way to block Google text ads, or even non-flashy image ads. But in the inevitable quest to maximize revenues, we got distracting ads, Flash ads, pop-ups, pop-unders, page-peels, random ads disguised as links that pop up when you mouse-over them, and other crazy stuff. We went from 2 ads on a page of content to 2 paragraphs on a page of ads.

      Oh no, the 'middle ground' of Google text ads came well after advertisement escalation had reached the point of flashing animated gifs, flash ads, and every form of javascript abuse imaginable. Net advertisers were already engaged in "total war" before Google came around. Google text ads were a total breath of fresh air in the middle of that shitstorm, not a 'middle ground' abandoned.

      Not that this really changes the tragedy of the situation.

      BTW I don't use adblock. Flashblock and noscript are sufficient for me because all I really want to do is make sure nothing that is going to eat my cpu or fuck with my UI will come up, and I'm good enough and mentally blocking out other forms of ads that they don't bother me. If they're too obnoxious, like the seizure-inducing gifs, then I just leave that fucking site asap and never return.

      --

      The enemies of Democracy are
    9. Re:HTML 5? by internewt · · Score: 2, Interesting

      I think Adblock may do more harm than good. With all the major browsers moving towards HTML 5, advertisers will have many more opportunities to inject intrusive advertising into web content with simple CSS commands. We have already seen CSS-layer popups that require JavaScript to be enabled to make them go away -- which then allows the other ads to display.

      What currently works with twatty sites that do shit like that is to just turn off the style.

      In FF, view, page style, no style.

      Well, it's a workaround really, but if they are really trying to cram spam in your face then it's a way to avoid it.

      --
      Car analogies break down.
    10. Re:HTML 5? by Well-Fed+Troll · · Score: 1

      then I just leave that..site asap and never return.

      I do the same, but I wish there was a way to remove google search hits from those sites too so I'm not bothered to go back to them.

    11. Re:HTML 5? by Anonymous Coward · · Score: 0

      I think Adblock may do more harm than good. With all the major browsers moving towards HTML 5, advertisers will have many more opportunities to inject intrusive advertising into web content with simple CSS commands.

      NoScript already blocks the HTML5 audio and video tags. Also, it isn't as if Adblock Plus can't incorporate the same functionality in a future version.

    12. Re:HTML 5? by ZachPruckowski · · Score: 1

      Oh no, the 'middle ground' of Google text ads came well after advertisement escalation had reached the point of flashing animated gifs, flash ads, and every form of javascript abuse imaginable. Net advertisers were already engaged in "total war" before Google came around. Google text ads were a total breath of fresh air in the middle of that shitstorm, not a 'middle ground' abandoned.

      I'm sorry, I misspoke. I didn't specifically mean that Google ads pre-dated the crazy ads, I meant that text ads in general predated the crazy ads and were a middle ground. If the Internet had stayed at that level, there wouldn't be nearly the impetus to block ads.

      There's also the fact that a non-trivial fraction of ads link to scams, viruses, or malware. Exactly how large that fraction is, I don't know, but the perception is that that's a danger of advertisements on all but the most respectable of sites.

  17. ad blocking could have been entirely avoided... by SCHecklerX · · Score: 5, Insightful

    ...had advertisers not become so obnoxious. There is no going back. They did this to themselves.

    1. Re:ad blocking could have been entirely avoided... by slim · · Score: 1

      There is no going back. They did this to themselves.

      I think most reputable sites know that obnoxious advertising is going to drive away readers. People who aren't technical or motivated enough to install a blocker, that is.

      So that's the middle ground - sufficiently unintrusive advertising. I think a Google Ads sidebar is fine, for example.

      All media have the same balance to make. Magazines have to balance content against ad space. TV has to work out how many ad breaks it can get away with before viewers switch over.

    2. Re:ad blocking could have been entirely avoided... by Necreia · · Score: 1

      I remember clearly the day I switched to an ad-blocker...

      "Punch the Kangaroo and win an iPod!"

    3. Re:ad blocking could have been entirely avoided... by Richard_at_work · · Score: 2, Informative

      I disagree - ad blocking software was inevitable, regardless of how obnoxious the ads were.

    4. Re:ad blocking could have been entirely avoided... by MozeeToby · · Score: 1

      I hereby propose, adblock minus. An adblocker that only blocks annoying adds; where annoying is anything that blinks, changes size to cover the rest of the page, pops up/under, uses flash in general, makes up a significant portion of the page's data (>10%?), or wants me to 'spank the monkey' or something similar.

    5. Re:ad blocking could have been entirely avoided... by Sloppy · · Score: 1

      I think most reputable sites know that obnoxious advertising is going to drive away readers.

      What would cause that to be true? No wait, before I can even make sense of your statement and ask a better question, WTF does "reputable" mean? Because if it just means "has a reputation for not showing obnoxious ads" then I guess your tautology is true. ;-) If it means anything else, though, then you're probably wrong. Is Slashdot a "reputable site?"

      --
      As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
    6. Re:ad blocking could have been entirely avoided... by Anonymous Coward · · Score: 0

      If I punched the iPod, could I win a Kangaroo?

    7. Re:ad blocking could have been entirely avoided... by frogzilla · · Score: 1

      This is true. Advertising is too annoying to do any good. And yet so many people just stare blankly at it. I wonder sometimes what those people have that passes for an internal thought process. Do they just never think? Why wasn't I trained by the thousands and thousands of hours of bad childhood TV to ignore the ads like most people seem to?

    8. Re:ad blocking could have been entirely avoided... by slim · · Score: 1

      What would cause that to be true? No wait, before I can even make sense of your statement and ask a better question, WTF does "reputable" mean?

      Really, I just meant mainstream, popular, and not porn or warez. If your ads irritate too many people, they'll stop coming to your site, and you'll lose money.

      Because if it just means "has a reputation for not showing obnoxious ads" then I guess your tautology is true. ;-) If it means anything else, though, then you're probably wrong. Is Slashdot a "reputable site?"

      Yes. Slashdot's ads are sufficiently unobtrusive, that for I while I didn't even bother suppressing ads when I was offered the chance.

    9. Re:ad blocking could have been entirely avoided... by apoc.famine · · Score: 1

      But its growth wasn't inevitable.
       
      I didn't go looking for an ad-blocking piece of software for many years. It was only when the first talking flash ads showed up that I went looking. Even the blinking gifs weren't terrible enough for me consider the fact that they could be blocked out.
       
      In fact, I even remember the first time it happened. It was during the winter of 1999-2000, when I was in a darkened campus computer lab late at night. (I worked there and had a key, so it was opened whenever I wanted it to be open) I was writing a paper and had been listening to a CD, so the volume was up. I refreshed ...Yahoo? AltaVista? UsaNet? I forget which, and as my mail was refreshing, I alt-tabbed back to the paper I was writing. Then there was some asshole yelling, which scared the ever-living shit out of me.
       
      Paper editing stopped, and I looked up an ad/flash blocker, once I figured out wtf was going on. Had that never happened, I very well might not have gotten an adblocker.
       
      I agree the development was inevitable, but I don't believe that the popularity was.
       
      Hell, I wasn't even planning on using NoScript for the longest time, even though I had heard about it. After some semi-obvious fishing on the part of a couple of websites, and some other cross-site bullshit, also involving ads, NoScript went on as well.
       
      I know that there are many people like me, who didn't set out to block ads and 90% of the internet. If every time I meet you you're drunk and you puke in my car, you don't get to go in my car any more. If you puke in my browser, you don't get to go in my browser any more.

      --
      Velociraptor = Distiraptor / Timeraptor
    10. Re:ad blocking could have been entirely avoided... by Anonymous Coward · · Score: 0

      How many adblock users make the extra effort to block google text ads? I sure don't.

    11. Re:ad blocking could have been entirely avoided... by steelfood · · Score: 1

      True, it would've been inevitable. But it wouldn't be as pervasive as it is becoming, had the ads not been getting more and more annoying.

      It's like referral spoofing. There are sites that forbid access without the proper referral string. And there's an extension on Firefox that lets people spoof their referral string. But that's not a particularly popular extension, because only a very small minority is inconvenienced by the problem and has a need to spoof referral string.

      --
      "If a nation expects to be ignorant and free in a state of civilization, it expects what never was and never will be."
    12. Re:ad blocking could have been entirely avoided... by internewt · · Score: 1

      You kids these days. I have been using ad-blocking software since before the iPod was an itch in Steve Jobs' ball sack!

      Lawn 'n that.

      --
      Car analogies break down.
    13. Re:ad blocking could have been entirely avoided... by Anonymous Coward · · Score: 0

      But its widespread popularity is not. Relatively few people would bother with ad-blocking software to prevent a simple, Google-style text ad from offending their peripheral vision. It's "PUNCH THE SCREAMING MONKEY TO WIN A FREE XBOX 360!!!!!" that sends people running to the AdBlock download page.

  18. How sites can embrace the AdBlock model by David+Gerard · · Score: 5, Insightful

    Do you mind non-obnoxious ads from sites you actually like? Me neither, they're just fine.

    What to do:

    1. Make your ads not a goddamn pain in the arse.

    2. Gently ask adblock-using readers to add your site to their whitelist. DON'T MAKE THIS A POPUP, THAT'S DOING IT WRONG.

    --
    http://rocknerd.co.uk
    1. Re:How sites can embrace the AdBlock model by chrylis · · Score: 1

      I came here to say this. On a few sites (Slashdot, Consumerist until the buyout, etc.), I have ABP turned off like the writers suggest. But it's staying on globally because of the obnoxious popups and similar behavior of so many sites.

    2. Re:How sites can embrace the AdBlock model by backbyter · · Score: 1

      I'd give you a mod point if I still had them!

    3. Re:How sites can embrace the AdBlock model by mdm-adph · · Score: 0, Redundant

      Exactly -- on sites like Slashdot and Ajaxian, I never mind the ads. They're tasteful and usually directly-related to the field I'm reading about.

      However, dancing fat ladies in an ad about home mortgages while I'm trying to read CNN.com? That's getting blocked.

      --
      It is by my will alone my thoughts acquire motion; it is by the juice of the coffee bean that the thoughts acquire speed
    4. Re:How sites can embrace the AdBlock model by Dare+nMc · · Score: 2, Informative

      I know the ad-block plus authors offered to add a whitelist, but I don't see the option currently. I would prefer a adblock option to "show one advert of maximum bandwidth/size/type..." perhaps even give websites the option to pass a flag to adblock for that one advert, and if they fall outside the rules, they get no adds through.

    5. Re:How sites can embrace the AdBlock model by Radhruin · · Score: 1

      I find that Reddit has successfully integrated ads into their site in such a way that they're even valuable. They screen their advertisers so only items of interest to the user base are advertised. Their main advertising panel advertises vendors as well as site content. I have Adblock off there because the ads are frequently interesting and worth clicking on, and never intrusive or annoying (none are animated, for example).

    6. Re:How sites can embrace the AdBlock model by David+Gerard · · Score: 1

      It's open source, you know what to do ;-)

      --
      http://rocknerd.co.uk
    7. Re:How sites can embrace the AdBlock model by sqlrob · · Score: 2, Informative

      It's there, just prefix the block pattern with an @

    8. Re:How sites can embrace the AdBlock model by Epsillon · · Score: 1

      3. Disconnect yourselves from tracking and analytics and do NOT try to set cookies. I don't mind a few text ads. I DO mind being snooped on.

      --
      Resistance is futile. Reactance buggers it up.
    9. Re:How sites can embrace the AdBlock model by Agripa · · Score: 1

      While we are at it, we should ask the email direct marketeers to stop spamming.

  19. Animated Gif/Flash by kryten_nl · · Score: 0, Redundant

    I'm very sorry, but if adverts on your site are animated. I'll block them or stop visiting you.

    --
    For the perfect anti-Unix, write an OS that thinks it knows what you're doing better than you do and let it be wrong.
    1. Re:Animated Gif/Flash by Anonymous Coward · · Score: 0

      I'm very sorry but no one gives a fuck because most people to get so incredibly anal-retentive when it comes to things like this. I bet you still call Javascript internet cancer. Cool, meanwhile no one else gives a fuck. Have a nice day!!!

    2. Re:Animated Gif/Flash by Pentium100 · · Score: 1

      I don't really care about animated gif, but I do not like flash ads, they take up more space, more CPU cycles and load slow if I have a slow connection (my mobile for example).

      But I really HATE ads with sound.

    3. Re:Animated Gif/Flash by internewt · · Score: 1

      I'm very sorry but no one gives a fuck because most people to get so incredibly anal-retentive when it comes to things like this.

      Ahhh, are you not making any money off of your shitty 'blog? It must be those dirty advert-pirates, stealing your articles.

      I bet you still call Javascript internet cancer. Cool, meanwhile no one else gives a fuck. Have a nice day!!!

      https://addons.mozilla.org/en-US/firefox/addon/722

      Hmmm, fifty one million, four hundred and eighty six thousand, six hundred and two downloads of NoScript says that possibly some people do think javascript is over rated in some way!

      --
      Car analogies break down.
  20. Too much credit by Anonymous Coward · · Score: 0

    I really think you're giving ol' Rupert too much credit here. If there's a crash coming, he's oblivious to it. How much did he pay for MySpace again? *sound of car tires screetching, everyone cringes...*

  21. There are other ad-blockers by davidwr · · Score: 5, Funny

    This sounds like a slashvertisement.

    Firefox users should give NoScript a try, it does a lot more than just block ads.

    IE users should give Firefox a try.

    --
    Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
    1. Re:There are other ad-blockers by mdm-adph · · Score: 1

      True that. I haven't used Adblock in years since I found about NoScript.

      The only problem with NoScript that I've found (I guess it's not really a problem) is that it's nearly impossible to teach someone how to use it if they're a novice computer user. No, it's completely impossible. AdBlock's more of a "set it and forget it" kind of thing, and I can understand how the novice would like such a thing.

      --
      It is by my will alone my thoughts acquire motion; it is by the juice of the coffee bean that the thoughts acquire speed
    2. Re:There are other ad-blockers by racas · · Score: 1

      Came here specifically to say this. How many times did the name of the product appear in the summary?

      I count five times. In only FOUR sentences.

    3. Re:There are other ad-blockers by Anarchduke · · Score: 1

      Hah I'm happy with Interweb Explorer it does everything I want and more. Why just this morning it installed an antivirus program on my computer that told me I had 590 trojan thingies, and those are bad, right? Its great software and it only charged me 39.00 using a check over the internet to clean up all them trojan thingies.

      Aw, darnit, my bank account's empty for some reason.

      --
      who prays for Satan? Who in 18 centuries has had the humanity to pray for the 1 sinner that needed it most? ~Mark Twain
    4. Re:There are other ad-blockers by davidwr · · Score: 1

      Aw, darnit, my bank account's empty for some reason.

      Maybe because you can't get a job??? :)

      --
      Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
  22. I'll stop blocking ads... by jeffb+(2.718) · · Score: 4, Insightful

    ...when you stop trying to hijack my autonomic nervous system by building ads that writhe, squirm and strobe insistently in my peripheral vision. That is, when they aren't flinging gobs of DHTML poop right on top of the content that I'm actually trying to read.

    1. Re:I'll stop blocking ads... by hairyfeet · · Score: 1

      Preach brother! Not to mention there are still plenty of folks out there still trapped on dialup because the cartels don't think they are worth running a line to. Do you think those sites run a check like "if speed=slow then don't fling poo"? Nope, thanks to the pretty much constant craptastic ads everywhere dialup is pretty much unusable without ABP.

      I keep the latest ABP on my flash thanks to FEBE copying my setup from desktop to my Firefox portable, along with the latest Firefox version. That way when I get a dialup customer i have the fix to their ad ills (along with a nice hosts file that kills most of the majors before even being called) and suddenly dialup is actually a functional way to surf again! The ads have just gotten so filled with poo flinging bling bling crap that they simply can't be allowed to exist with my customers and therefor must be killed with fire. A little more work for me, but that is what they get for making so much of the web into slow bloated crap.

      --
      ACs don't waste your time replying, your posts are never seen by me.
    2. Re:I'll stop blocking ads... by Anonymous Coward · · Score: 0

      You'll stop blocking ads when they succeed in hijacking your nervous system, and jeffb 3.0 executes their "don't block ads" program.

    3. Re:I'll stop blocking ads... by Anonymous Coward · · Score: 0

      I particularly like the ads on The Weather Channel's local forecast which entirely cover the main content (the sought-after weather report) with a duplicate ad (it's already on the page). I can ignore the crazy dancing ones, but those that require a click to remove from the main content? Yeahno.

    4. Re:I'll stop blocking ads... by TheDarkMaster · · Score: 1

      +5 insightful for parent, please

      --
      Religion: The greatest weapon of mass destruction of all time
  23. Nothing to see here by Anonymous Coward · · Score: 0

    Even if they managed to get everyone on Ad Block, online ad pushers would just get smarter.

  24. I choose not to block ads by slim · · Score: 5, Insightful

    I feel that I have an unwritten contract with content providers: you provide me with content I want, and in exchange I'll tolerate the ads. That's the quid-pro-quo, and I'm very happy with it. It's better than paying money.

    If the ads are so intrusive that they're intolerable, I'll go elsewhere. Effectively, I "can't afford" that content.

    I reckon using an ad blocker is *directly* equivalent to circumventing a micropayment mechanism.

    1. Re:I choose not to block ads by broken_chaos · · Score: 1

      Most ad networks only pay the content providers if you click on the ads, not if you just view them. If you block ads or don't click on them as many times as the ad network would count (which you have to do your own research to find out, since it's often against the TOS to inform visitors of this sort of information!), then you're depriving the content providers of income.

      So I block ads, since I'd only ever click on them by accident anyway, and most of them are intrusive enough to be distracting from the content I'm trying to read.

    2. Re:I choose not to block ads by Anonymous Coward · · Score: 0

      Paying money is better!
      Advertising distorts the content and make you tolerate crappy stuff you would never accept if you were paying. Ad based models ruin content because they disconnect the quality from the price in the mind of the consumer.

    3. Re:I choose not to block ads by slim · · Score: 1

      I don't buy that.

      My social contract with the site is merely to *see* the ad.

      If I don't click on it, that's fine. If I don't even see it, that's breach of contract.

      Some ads are not about click through, after all: some are about brand building. Just reminding you of a logo.

    4. Re:I choose not to block ads by jellomizer · · Score: 2, Insightful

      I have always felt that site owners should be responsible for their adds that they show. Be it Internet, TV, Radio, Newspapers, etc... I am OK with adds however I want to be able to trust these adds. Just take a look at the Adds on CNN. A lot of them seem really shady, Content Owners should be responsible for damages that these products may produce from these adds as their advertisements are endorsing the product.

      --
      If something is so important that you feel the need to post it on the internet... It probably isn't that important.
    5. Re:I choose not to block ads by racas · · Score: 2, Insightful
      I don't actively block ads on any of my browsing machines, though the proxy for work filters out the larger serving farms. I'm fine being served an ad, as long as it:
      1. Doesn't pop up,
      2. doesn't have audio unless I click (auto-sound and rollover sound are both very very irritating), and
      3. doesn't consume huge amounts of system resources (xtube ads fail here massively).
    6. Re:I choose not to block ads by ljaszcza · · Score: 1

      I have to agree, blocking ads is circumventing a micropayment. I try not to do that, at least to websites that I care about and feel are honest. Having said that, Madison avenue is insatiable. When I think back to when I was a kid, TV was free over the airwaves, commercials were ... reasonable. Today, I pay $90/m for basic dish service and suck down 20+ minutes of ads in a hour for medium popularity shows. I live out in the country where over the air service is bad. I don't have the choice to pay a small amount of money for just a couple of channels that I do actually watch.Talk about a bad deal. I'm told that if I am given the privilege of just paying for a couple of channels rather than a "package" all hell will break loose and all the small players in the industry will fail... I really think I'm being lied to, but whatever. I do understand that the advertisers/content providers will continue to pile advertising on until the system breaks (diminishing returns). Right? You have to maximize profits, which equates to putting in maximum advertising that the consumer will tolerate and still watch. So I do feel it is my duty to make my displeasure known by not visiting sites with excessive advertising. Popups, high volume audio, ads that obscure the page are all lethal to my viewing habits. I've wondered whether Ad blockers are a valid method of civil disobedience. If I don't visit a site because of advertising, the site may go away, especially the small players. On the other hand, with ad blockers, they see the traffic, so they know it's there, and have a chance to change their advertising plan... I'm probably rationalizing now though. As far as Mr. Murdoch goes, that *** manipulator can do whatever he wants. IMHO if he filed bankruptcy, the world would be better. I really stopped trusting WSJ after he picked it up. I don't really want his biased brand of so called news for free. He's just looking for a way to charge other news outlet, Fark, bloggers, etc for what he considers "his news". But all in all, the morals of using Ad Blocker are kinda hard, and made harder by a greedy, relentlessly progressive industry.

    7. Re:I choose not to block ads by Anonymous Coward · · Score: 0

      Enjoy your driveby javascript redirects...be sure to click on YES when the ActiveX window pops up. It's a fab new codec. I hear there's a nifty new product called Antivirus 2009 that can and WILL detect viruses on your computer...now if you just pay a paltry sum, we can make this go away...

    8. Re:I choose not to block ads by rm999 · · Score: 1

      This is a good point, adblockers really do circumvent an unspoken agreement with most websites. Also, I agree with you that I would refuse to visit sites with really annoying ads (unless I could block the ads).

      But I feel that many sites with particularly annoying ads would still want you to visit, even if you are blocking their ads. For example, a guy who writes an article for cNet probably appreciates that people read his article, even if the proportion of people clicking on ads is lower. Likewise, cNet probably appreciates having more page views, and a higher Alexa rating.

      I think a fair compromise would be a version of adblock that defaults to blocking nothing. A button at the top would allow you to permanently turn on blocking for domains that you feel have particularly intrusive or offensive ads. While I will always use an ad blocker, I would be willing to use this weakened adblock and only turn on ads for the worst websites.

    9. Re:I choose not to block ads by Sloppy · · Score: 1

      FWIW, I agree with you. But it's hard, really hard, now that Flash has become a defacto-standard for ads. As soon as the use of Flash or any exterally-fetched Javascript started happening with ads, the content industry should have put its foot down. It didn't. Now you either run ads that you can't audit to see if they're safe, or lose as your competitors run the ads and collect the money (which also sends a message to the ad agency, that these kinds of ads are ok and only weirdos won't run them), while you don't get anything. It sucks, big time, for everyone except the malware guys. :(

      This one point -- this and nothing else -- is the one and only thing I don't like about my job and the only pressure on me to just say "fuck it" and get out of the business. I hate it. If this one thing went away, I could sleep a lot better at night. I'm glad these damn Flash-using campaigns have been infrequent for me lately. But then, that means less money coming in, too.

      --
      As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
    10. Re:I choose not to block ads by Anonymous Coward · · Score: 0

      I choose to block ads because even before effective ad-blocking I never clicked on ads anyway. If I want to buy something, I go directly to the website or to the website of a third party dealer that I trust (Newegg, etc).

      To me, ad-laden websites are a lot like the pesky CSRs at Best Buy, Radio Shack, etc that constantly follow you while trying to pitch goods with the highest profit margin. I don't want anything to do with you, if you have something I want I'll buy it and if I need help I'll find you. If you don't want me browsing your site without the ads then that is fine. Me and my money will go somewhere else.

      I reckon using an ad blocker is directly equivalent to wearing headphones to drown out annoyingly tenacious sales people pushing a product you have no interest in.

    11. Re:I choose not to block ads by CodeBuster · · Score: 4, Insightful

      I feel that I have an unwritten contract with content providers

      The whole concept of "unwritten contract" is a ploy by the powerful, who honor no such "contracts", and the masses whom they wish to control. Why observe an "unwritten contract" when you could act selfishly and gain without being exposed? The real world plays hardball so why fight with one arm behind your back?

    12. Re:I choose not to block ads by Rob+the+Bold · · Score: 3, Funny

      If the ads are so intrusive that they're intolerable, I'll go elsewhere. Effectively, I "can't afford" that content.

      I reckon using an ad blocker is *directly* equivalent to circumventing a micropayment mechanism.

      I guess that's good, if your theory is correct that eyeballs on ads keeps content free. You keep tolerating the ads. I have no moral qualms about ignoring, avoiding or dodging them, so I'll just keep doing that. Everybody wins.

      --
      I am not a crackpot.
    13. Re:I choose not to block ads by slim · · Score: 1

      The whole concept of "unwritten contract" is a ploy by the powerful, who honor no such "contracts",

      "The rest of the world has no morals, therefore why should I?" ?

      I think there are pragmatic reasons to honour that unwritten contract. Let's take the example of a small site, some blogger perhaps, who uses their annual Google Ads cheque to pay for hosting.

      If that cheque doesn't come, perhaps that blogger decides it's not worth carrying on, and his readers miss out.

      That principle scales. If, say, Eurogamer (which I value), doesn't make enough ad revenue, they'll wind up their operations.

    14. Re:I choose not to block ads by slim · · Score: 1

      You keep tolerating the ads. I have no moral qualms about ignoring, avoiding or dodging them, so I'll just keep doing that. Everybody wins.

      How is this different from:

      You keep tolerating paying electricity bills. I have no moral qualms about hacking my meter, so I'll keep doing that. Everybody wins.

      ?

      The adblock mentality is, "I'm going to enjoy free(*) content, while the fools who don't install adblock pay(*) for it"

      (* free of ads, pay by seeing ads)

    15. Re:I choose not to block ads by TheDarkMaster · · Score: 1

      Crappy/lie/irritant ad = Blocked.

      If the site don't like this, try to make better ads (static image, no lies about the service or product) or announces better products.

      --
      Religion: The greatest weapon of mass destruction of all time
    16. Re:I choose not to block ads by Anonymous Coward · · Score: 0

      I reckon using an ad blocker is *directly* equivalent to circumventing a micropayment mechanism.

      Which it isn't. So what's your point?

    17. Re:I choose not to block ads by Myopic · · Score: 1

      It is not at all better than paying money. The problem is there is no mechanism to pay the amount of money that a single page is worth.

      On a per-click basis, web ads pay about one cent (.01), maybe up to an order of magnitude more than that, ten cents (.1). I just looked and one site claimed that .04% (.0004) of people click on web ads. Let's round that way, way up to .1% to make the math easy.

      If .1% (.001) people click on ads and each pays .01$, then one million pages would make 1M * .001 * .01 = $10.00.

      So for those same million pages to make ten dollars where everyone just pays some amount of money to see the page, then each person would have to pay $10/1M = $.00001, which is one-thousanth of a cent.

      I probably view, say, one hundred pages a day, on a day with significant browsing. For that pleasure, I would happily pay a tenth of a cent. Then imagine that some sites employ full-time staff with expensive and technical content. That would cost a lot more, maybe ten or a hundred times more. So what are we up to now, a dime?

    18. Re:I choose not to block ads by Rob+the+Bold · · Score: 3, Insightful

      How is this different from:

      You keep tolerating paying electricity bills. I have no moral qualms about hacking my meter, so I'll keep doing that. Everybody wins.

      It's different in a very important way: I never signed or agreed to the "unwritten contract". I know of no laws in my country/locality forbidding my activities. And finally, failure to view advertisements is not generally considered socially unacceptable.

      Remember, you yourself say you ". . . feel that [you] have an unwritten contract with content providers . . ." I don't share that feeling. And what are morals guided by? Social standards, including Laws, philosophy (including religion), and one's personal feelings/reason/experience (conscience). So difference between us is our "felt" sense of right and wrong. You feel that you are doing right, and I just feel that I'm not doing any particular wrong. If you want others to follow your moral code you can try rhetoric (as we're doing here) to change either an individual or society; you can try to lead by providing an example to others; or you can attempt to change the law.

      To address your specific example, I agreed (in writing in my case) to pay the electric company for the energy I consume. The law backs this up, and furthermore, society considers tampering with meters to be a type of theft. These do not apply to the advertising case, so we're just two guys who feel differently about the morality involved.

      --
      I am not a crackpot.
    19. Re:I choose not to block ads by gottabeme · · Score: 1

      Interesting. Do you make sure to consciously observe every ad on the page, scrolling up and down to catch them all, and watching every frame of the animated ones?

      When you're watching TV, do you make sure to watch every commercial that airs during the show you're watching, without muting, changing the channel, or going to the bathroom?

      When you read a magazine or newspaper, do you make sure to look at and think about every ad? Yeah, you paid for the magazine or paper, but the ads subsidize the price of it. Do you owe it to the publisher and advertisers to look at every ad? What if someone else already paid for it, and you picked it up off the table?

      What about web ads that only pay the site when clicked? So you're giving them some brainshare, is that it? You're voluntarily allowing them to partially brainwash you? Well, that's your decision. I don't think it's a good one, though. :)

      --
      "Those who consume the bulk of goods are those who make them. We must never forget this secret of our prosperity."
  25. Ads by mxh83 · · Score: 1

    Has it ever occurred to you that some of us know about Adblock and still don't use it, because we want to see the ads? Stupid discussion. Next.

    1. Re:Ads by Anonymous Coward · · Score: 0

      I want a fucking Adblock blocker. It should filter out morons who think they have "beaten" the internet by loading up Firefox with 20 extensions some guy said were a good idea.

      As a general completely useless rule, more software makes things worse. You won't make Windows secure by infecting it with AntiVirus software. You won't beat the internet by cowering in fear or burying your head in the sand or some stupid metaphor from the adverts.

      I assume all adblock users pay fees for their email, webspace, facebook, twitter, goatse, launchpad, slashdot, sourceforge etc. accounts.

  26. That'll only spin the arms race some more by Opportunist · · Score: 4, Interesting

    You block my ads, I sneak them past your adblocker. You adjust your adblocker, I adjust my ads.

    It's not going to "solve" the "problem" of free internet information by making it unprofitable. Instead, we'll see more sophisticated means to get past blockers. It's always been that way, from spam and spamblockers to P2P and P2Pblocking. You filter spam, the spammer changes his approach to make it past your filter. Your ISP filters P2P, you create/download ways to get past that filter.

    My solution was simply to "educate" advertisers. Your ads are obnoxious and in-your-face popups/popuners/flashcrap? You get blocked. Your ads are unobtrusive and targeted? I go out of my way and click it to generate revenue for you and show you (and the one advertising with your page) that this is a "working" way to get ads clicked.

    The key here is that ads have to be seen, but they must not be disturbing. If I have to close 20 popups when I surf to your place, I might just take my "business" elsewhere. If you offer information with a few good, topical ads, I might just as well click it, either because I'm actually really interested in what you're offering or just to show you that yes, I do honor your way to advertise and I think you deserve your money for playing fair.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    1. Re:That'll only spin the arms race some more by wvmarle · · Score: 1

      Bypassing an ad blocker is quite simple: normal images pass as well. Don't serve your ads from a separate domain (that is what adblockers primarily look at), use image file names that do not indicate they are ads, and you're done. Tracking clicks on those ads may become more tricky, as will be hiring a third-party company to sell the ads for you, but all that can be done for sure. And when that happens your adblocker becomes useless.

    2. Re:That'll only spin the arms race some more by JesseMcDonald · · Score: 1

      It's true that most ad blockers look only at the URL. However, ads can also be blocked by their position and attributes within the structure of the page (DOM and CSS). Ad Block Plus already employs this form of filtering. Assuming your site gets enough visitors to be worth advertising on, any advantage to be had from eliminating the URL hints would pass quickly. Also, the more effort you put into making your site's advertising scheme unique the smaller your selection of potential advertisers becomes, and the less revenue you stand to receive from those ads which make it through. Finally, you're spending all this effort to show ads to a group of visitors who are intrinsically much less likely to follow up on any ads they do see, which in turn will drive down your conversion rate and thus the revenue you receive per ad.

      It really all comes down to your ability to come up with innovative anti-ad-blocking schemes vs. the cumulative incentive of every visitor to your site to block the ads, and (with a few rare exceptions) there are a lot more of them than there are of you.

      --
      "The state is that great fiction by which everyone tries to live at the expense of everyone else." - Bastiat
    3. Re:That'll only spin the arms race some more by amorsen · · Score: 1

      And when that happens your adblocker becomes useless.

      No, the current adblockers become obsolete. New approaches will be found, just like spam. Most advertisements look quite different from most normal graphics, and that can be detected. It's an arms race, but so far advertisers are losing badly.

      --
      Finally! A year of moderation! Ready for 2019?
    4. Re:That'll only spin the arms race some more by TheDarkMaster · · Score: 1

      You got the point. Nobody likes a ad about a dubious/questionable product and/or service using irritant flash/gif animation. On my desktop, all ads like this are blocked without questions.

      They need you see and click on theirs ads? Announces a interesting product and not obvious crap. Ads about junk = auto block.

      --
      Religion: The greatest weapon of mass destruction of all time
    5. Re:That'll only spin the arms race some more by abigsmurf · · Score: 1

      randomise the class of the image (or don't give it a class at all), randomly insert html elements that have zero impact on the page but mess up detection algorithms.

      It's possible those kinds of things could be detect with clever coding but it would mean that every page would require a bit of hdd thrashing and heavy CPU usage to detect the ads.

    6. Re:That'll only spin the arms race some more by alexo · · Score: 1

      You block my ads, I sneak them past your adblocker. You adjust your adblocker, I adjust my ads.

      Why?

      It is obviously clear that "I" am not interested in your ads. I don't click on them, I don't even read them.
      The only attention I give them is concerned with removing them from the page.

      So what's your angle? Why do you believe that the equivalent of advertising peanuts to the severely allergic is a viable financial strategy?

    7. Re:That'll only spin the arms race some more by Opportunist · · Score: 1

      Because some company pays me to show it to you. That you won't buy anything from them, that you actually may go out of your way to NOT buy from them because they're pissing you off, I don't care. They pay me to show it to you.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
    8. Re:That'll only spin the arms race some more by alexo · · Score: 1

      Because some company pays me to show it to you.

      Fair enough.
      You show it, I block it, we're both happy.

    9. Re:That'll only spin the arms race some more by Opportunist · · Score: 1

      Only if that blocking reports back that it was shown to you. If you answer "correctly" and just don't display it, if you adblocker maybe even goes and fake-clicks the ad, the page owner will be very happy.

      If you block it and it shows in the log that you blocked it, page providers will try to get around your block because they won't get paid for that.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  27. No by mosb1000 · · Score: 1

    Print is basically dead at this point. Online companies can find other ways to make money because they sell a product people want. Not so for print media.

    What's the point of printing information about Ad Block, since the users you want to target are on the web and rarely look at print? Are web ads really that annoying? I don't use any blocker, and I get around just fine.

  28. If Mr. Mudoch is smart by Yaa+101 · · Score: 1

    He would indeed look into alternatives like add-block for his paywall.

    Mr.Murdoch makes most of his money by means of propaganda, political cloud and manipulation.
    The paywall will freeze his propaganda channel as he will lose a lot of eyeballs.
    With that he can lose a lot of money and thus political cloud and manipulation room.

    If I were him, I would leave that paywall idea go and think of alternatives.

    1. Re:If Mr. Mudoch is smart by cpghost · · Score: 1

      If I were him, I would leave that paywall idea go and think of alternatives.

      He could have people pay (a little) to get a "premium" ad-free version of his sites... Not relevant to us ABP users, but I can imagine that a lot of IE or Chrome users may care.

      --
      cpghost at Cordula's Web.
    2. Re:If Mr. Mudoch is smart by Anonymous Coward · · Score: 0

      The paywall will freeze his propaganda channel as he will lose a lot of eyeballs.

      The paywall will lead to better control over his remaining customer base/voting bloc. They paid to read his news, so it must be better than that "free" news. "Hey, Earl, I read it on somethin' I'm payin' my $5/month to read, cuz it's the only way to git the real truth about whut them librul media types won't tell ya." or some rot.

      There may well be method to his madness.

      Murdoch's playing it like an evil version of J.R. "Bob" Dobbs. They'll pay to know what they really think.

    3. Re:If Mr. Mudoch is smart by jimicus · · Score: 1

      You are making a huge assumption here, which to my mind does not quite marry up with available evidence.

      AFAICT, you are assuming that a man coming from very little who has, over his lifetime, amassed a fortune estimated at $4 billion is not smart. I would argue that any man who achieves this does not do so by being stupid.

      Murdoch is not by any means the first to propose that content be behind a paywall of some sort, though he may be the first to come out and say "The whole lot's going behind one". If he can persuade the remainder of the world's major media players (and there are remarkably few of them these days) to join him, then I can see it working.

      I would also add to this that if people sign up, there's a strong chance they'll be asked to provide all sorts of information - and I would imagine that if one can use this information to target ads more effectively, one can charge rather more for carrying those ads.

  29. The problem is intrusiveness... by fredjh · · Score: 2, Interesting

    The problem is intrusiveness, and we're in a nasty downward spiral of trying to outdo each other.

    People didn't care about ads until they started getting really intrusive, taking up way too much real estate, blinking, shaking... so people started blocking them. So the advertisers, instead of toning them down, made them even more intrusive.... and now people go to greater lengths to block them, with uninformed users caught in the middle.

    I don't know how to solve the impasse... if we weren't clicking on enough ads then, we certainly won't be in the future, but if I had any suggestions for the advertisers it would be to start making ads LESS intrusive.

    --
    Stupid, sexy Flanders.
  30. I stopped using AdBlock by xorsyst · · Score: 3, Insightful

    I stopped using AdBlock when I realised I don't mind ads in principle, I only mind:
    * dodgy javascript (noscript)
    * flash (flashblock)
    * animated gifs (some setting in about:config)

    with these 3, I almost never see ads anyway, and the ones I do are inobtrusive and I don't mind them.

    --
    Get free bitcoins: http://freebitco.in
  31. Old Style Advertising by HangingChad · · Score: 1

    It'll just force advertisers back to an older style of ads. Back in the B&W days of TV, it wasn't unusual to have program sponsorships with product placement embedded in the media. There weren't any commercials as we know them today, the talent would switch to talking about the product, then go back to the script.

    I could see the same thing in new age media. Text based ads inside the article, not being injected from someplace like pointroll or doubleclick. It's not the ads people mind as much as the blaring, billboard-style, obnoxious Flash ads. Or the latest excuse us while we take over your screen for 15 seconds.

    This article was sponsored by Pepsi would be a lot more effective than blasting banner ads that half of users never see or "take over" ads that irritate the daylights out of the viewer.

    --
    That's our life, the big wheel of shit. - The Fat Man, Blue Tango Salvage
    1. Re:Old Style Advertising by slim · · Score: 1

      Back in the B&W days of TV, it wasn't unusual to have program sponsorships with product placement embedded in the media. There weren't any commercials as we know them today, the talent would switch to talking about the product, then go back to the script.

      Mythbusters have been doing this recently. Before/after an ad break, the three younger ones would switch to talking about some brand of car.

      If it had worked, I'd probably remember which brand.

    2. Re:Old Style Advertising by tsotha · · Score: 1

      This style of advertising never really went away, it's just a bit more subtle. Madison Avenue pays big money for product placement in TV shows - a quick Google turned up this 2008 article from the Washington Post which contains the line "Among the top 10 broadcast television shows, advertisers paid for 26,000 product placements in 2007." Advertisers pay for product placement on TV, in the movies, and in video games. They pay for celebrities to get photographed using or wearing products.

      I don't think more of it will be a big winner for advertisers, because the market is already saturated. You could argue we'll see a return to overt product flogging in electronic media, but it's difficult to believe it's actually more effective. If the hero is seen drinking a Duff Beer I may subconsciously connect Duff drinking to some testosterone-infused fantasy. But if the action stops and the hero turns to the camera and says "you know folks, when I want a cold one I reach for a Duff!", that segment won't make it through the advertising filter in my head.

  32. Self-similar networks by Mybrid · · Score: 1

    Networks are self-similar. People who *rely* on ads are not going to block them. I never click on ads so AdBlock Plus makes sense for me.

    Targeted ads are the norm on the Internet and hence targeted ads can also be described as "search results", ergo Google is number one in online advertising by marrying ads with results as the most effective means.

    Given then that networks are self-similar, I just see AdBlock Plus as something those who would never click on ads anyway would logically use and are saving people who pay for impressions money by not showing ads to people like myself who scorn them all. Advertising works because people appreciate them, not through some subliminal chicanery. I suspect that targeting of ads will be so specific and appreciated in the future that the ad targeting will surpass relevance over Google's generalized search results. After all, ads are paid for per word and other other demographic data, Google's search results not so much.

    Self-similar.

  33. Will Slashdot embrace advertising? by SEWilco · · Score: 1
    Slashdot keeps nagging me: "As our way of thanking you for your positive contributions to Slashdot, you are eligible to disable advertising."

    I like Slashdot, so why should I not offer my eyeballs to help pay for it? And maybe I need something being advertised here.

    How about offering me a checkbox: "Do you want to not see this offer to remove ads? The checkbox is also available in your profile settings."

    1. Re:Will Slashdot embrace advertising? by yamfry · · Score: 1

      I don't know, that might annoy me. Maybe if they had another checkbox offering: "Do you want to not see this offer to not see this offer to remove ads?" That way I wouldn't have to see it all the time.

    2. Re:Will Slashdot embrace advertising? by rantingkitten · · Score: 1

      If the advertisers are paying for X number of impressions, and you have absolutely zero intention of buying whatever they're selling, then disabling the ads for yourself means that many more impressions are available to people who might buy them. Slashdot's still getting the ad revenue and the advertiser might make a sale or two.

      --
      mirrorshades radio -- darkwave, industrial, futurepop, ebm.
    3. Re:Will Slashdot embrace advertising? by SEWilco · · Score: 1

      Yes, but Slashdot should stop wasting screen space of those who want to see the ads. They could fit another ad where the ad blocker ad is.

  34. The Slashdot way by Opportunist · · Score: 1

    While we're at ads and how webpages do it, something that I noticed a while ago and was honestly taken aback by its pure awesomeness.

    Slashdot came up with the idea (or maybe they didn't, I don't care, I think the idea is great) that you are allowed to block ads even as a "normal" non-subscribing user if your comments are topical and well liked. Seeing this felt awesome! I felt like /. really thought that my participation was an 'asset', enough to warrant giving me genuinely free content (not even paid by someone else but actually "presenting" me with a member function).

    Sure, it's not like they pay me to write stuff here, they don't really lose a lot of money that way, mostly because I don't even turn ads off, they're not really in any way bothersome. But it felt really nice to be 'thanked' that way.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  35. Tragedy of the commons scenario by DNS-and-BIND · · Score: 1
    I run a small site, with a very focused community. People pay me to put ads because they work, and because people who read the site respond to them. They are clearly labeled as ads and adblockers can easily stop them. The problem is the huge number of jackassess on the internet (most of whom are big companies) that make irrelevant ads as noisy as possible. These jerks ruin it for everyone by crowding out legitimate ads. I should say something about the people who pay for ads, too - they want the tiniest possible space, and then crowd it with flash, blinking text, and so on. Lacking any idea of a strategy, they insist on gilding the lily to their own detriment. What am I going to say, refuse their money?

    I know there are a lot of people here to hate any kind of advertising with a passion, and fervently wish we could all pastoralize like in the ending of BSG. But when you deliver an audience, people will pay to get their word out. The real tragedy is scattershot ads that increase noise, without delivering anything of value, thus driving out the good ads, too. When an ad delivers something of value (information you wouldn't have had otherwise), that's a bit different. Yeah you say you'd google it if you wanted to know, but actually, you wouldn't.

    --
    Shutting down free speech with violence isn't fighting fascism. It IS fascism!
    1. Re:Tragedy of the commons scenario by Maximum+Prophet · · Score: 1

      What am I going to say, refuse their money?

      Perhaps. The was an article awhile ago in the Wall Street Journal, that basically said companies should fire the worst 10% of their customers because those customers will disproportionally use their time and resources.

      You need to balance the needs of you audience with the needs of you advertisers. If one advertiser chases away most of the readers that all the other advertisers are trying to connect with, you would be better off refusing their business.

      --
      All ideas^H^H^H^H^Hprocesses in this post are Patent Pending. (as well as the process of patenting all postings)
    2. Re:Tragedy of the commons scenario by DNS-and-BIND · · Score: 1

      Yeah, well, that ain't happening. There's a huge difference between having parasitic customers who demand a lot in exchange for a little, and customers who just want something extra. Frankly, the "you should fire 10% of your customers" trope is already getting misused these days, and just leading to even worse customer service than we already had.

      --
      Shutting down free speech with violence isn't fighting fascism. It IS fascism!
  36. I don't even block ads on Slashdot by alispguru · · Score: 1

    Which I could do by checking one option box on my account. I don't do it because Slashdot's ads aren't (usually) intrusive or annoying. if Slashdot had rollover-activated ads, or ads with sound, I'd block them in a heartbeat.

    TopWebComics has a similar option box. I do block them there, because many of their ads are video clips that take time and bandwidth to load, and are noisy to boot.

    If web sites keep their ads relevant, non-intrusive, and down to a reasonable fraction of the total content, I won't block them, and I suspect the vast majority of consumers would do the same.

    --

    To a Lisp hacker, XML is S-expressions in drag.
  37. Online newspaper ads are the worst by edmicman · · Score: 1

    Ironically, I find the local newspaper websites to be the worst. For example, lansingstatejournal.com. When viewing it unblocked (Chrome for instance) it is awful - huge graphics and flash ads dwarfing the content. I actually blame Gannett and whatever yahoos they went with to produce their content. On the other hand, I find mlive.com to present their news nicely.

    1. Re:Online newspaper ads are the worst by slim · · Score: 1

      It's not really ironic. A small local newspaper is the least likely to have sophisticated online sensibilities. The big boys know that there's a balance to be made between serving lots of ads, and alienating readers. Over time those sensibilities will filter down.

    2. Re:Online newspaper ads are the worst by edmicman · · Score: 1

      But the "local" newspaper sites are all run by Gannett, which is a national company. And all of their paper sites have the same craptastic look and feel and obnoxious ads. Money doesn't buy online sensibilities, it should be common sense to the 'tards building the sites in the first place.

  38. Hell, sometimes I do see Ad I want by sam0737 · · Score: 1

    I know Adblocker Plus...

    Even though Slashdot offer me an option to disable the Ad, I didn't check it...Hell, I do really find some Ad useful sometimes and I don't want to miss that. Ad has it place.

    If we promote the use of AdBlocker, Advertiser will find their way to squeeze in,...No please, I don't want intrusive ad to interfere with my web surfing experience.

  39. I've been saying this for years... by Rude+Turnip · · Score: 0, Troll

    If you're the type of person whose mind is so fragile that it will be damaged by advertising, you're probably getting screwed over in life in so many other ways that you're not even aware of. The attitude around here that a couple ads on a site are a personal attack on your well-being is child-like. Slashdot itself has a "disable advertising" button I can press to turn off ads...how hard are you guys trying to go out of business by pandering to these types?

    1. Re:I've been saying this for years... by slim · · Score: 1

      Slashdot itself has a "disable advertising" button I can press to turn off ads...how hard are you guys trying to go out of business by pandering to these types?

      I like the /. approach. That "disable advertising" button only appears if you've earned a high karma. If you're comments are of a high quality, you're paying for Slashdot by contributing good comments. If your karma is lower, you're paying by eyeballing ads.

  40. Not all ads are bad... by greymond · · Score: 1

    I don't understand why so many people think that all ads are bad, they aren't. Yes there is annoying ones which we could do without, primarily anything involving a popup, popunder, and a lot of flash or animated gifs that cause seizures. But some ads actually do serve a legitimate cause/purpose and provide value to the user and site. For example, I more than likely would not have discovered RPGCountdown had it not been for one of their ads being displayed on a popular site I visit. Essentially, I was visiting a RPG Social site and saw an ad for an RPG related itunes show and now I listen to it when I can.

    This is basically a perfect example of how ads should work. Unfortunately many unrelated or harmful ads sneak into places that they don't belong. We need to find a way to make the policing of ads better and not just remove all ads.

  41. Summary Has Logical Failure by mpapet · · Score: 1

    The summary blathers on about how newspapers should stick it to online media.

    Well, bad news. Most of those newspapers have most of their content online. So....????

    --
    http://www.maxineudall.com/2010/02/should-economists-be-sued-for-malpractice.html
  42. Paid content == more expensive ads. by slim · · Score: 4, Insightful

    One thing people miss is that paid content often contains ads, and advertisers are likely to pay more for those ads.

    The logic is, if you're paying for content, then you must be really engaged with it. Say I charge 10c to visit my page about SCUBA diving. I can tell advertisers - look, I don't get as many visits as those free SCUBA sites, but I can demonstrate that every visitor is (a) really into SCUBA and (b) prepared to spend money.

    That's the kind of eyeballs an advertiser wants to reach. In theory, they'll pay more to advertise on such a site than they would on a competing free page.

    This is actually the reason print magazines and newspapers charge a cover price. The marginal cost of printing and distributing them is negligible. But showing advertisers that the readership is commited, that's priceless.

  43. salescircular.com by Mybrid · · Score: 4, Interesting

    http://salescircular.com/

    Different people, different models.

    When I use advertising I want to see nothing but ads. That is what Sales Circular http://salescircular.com/ does. It is nothing but ads and competitor's prices are shown side-by-side.

    Personally I think everyone buys things on sale, wants to buy things on sale. However, for someone like myself I consume ads using a different model.

    My desired advertising consumption is analogous to the classified ads section of newspapers, or Craig's List.

    Online marketing needs to cover their customer consumption bases when it comes to consumer advertising. People like myself who perhaps use AdBlock Plus still want things on sale, we just would prefer to browse ads all-at-once when we are looking for sales, as opposed to seeing ads intermixed with content.

    At the end of the day, though, I'm still looking for things on sale and I still buy advertised product.

    I don't see AdBlock Plus as a threat, just an expression how different types of consumers like myself use different tactics to find what is on sale. This is no different in the past where Catalogs, Classifieds, Yellow Pages, Magazines, etc all had different audiences they were reaching.

    1. Re:salescircular.com by Anonymous Coward · · Score: 0

      I like that line of thought. For me personally, I started using AdBlock Plus because the advertisements were annoying in the extreme as ad agencies attempted to use bigger, bolder, flashier ads in a naive attempt to grab more eyeballs with ads that have absolutely no relevance to the information being presented. How the hell can I read a paragraph of text with that annoying 200x600 ad with overly bright colors flashing in my face like a neon sign?

      Even though ads are attempting to become more relevant, it's still somewhat of a crapshoot to match ads with both the content and the needs/desires of the user and some sites are literally riddled with more advertisements than content.

      If you want to include a couple semi-relevant non-annoying ads with your content, I'm all for it. If your ads outweigh the content or are distracting (e.g. flash), it gets blocked. In fact, some are so damned annoying that I've blocked the ad distributors in my router.

  44. WTF? by Weedhopper · · Score: 1

    Whose side are you on?

  45. No. by Anonymous Coward · · Score: 0

    "mainstream media" is still the local newspaper. in their minds, the more ads, the better.

    even with the move to a paywall by some of the larger (less profitable) papers, there are still thousands of local papers that have their news up for free, with a large number of ads.

    this is not going to change for a while, as advertising is a paper's bread and butter, and those that run the papers are "stodgy".

    disclaimer: I work in the "newspaper industry".

  46. Ads offer NO value by Anonymous Coward · · Score: 0

    I'm not some freakish _consuman_ constantly looking for "the great deal". Buying stuff is an annoying chore that sometimes have to happen. I do not require "help" to figure out what I need.

    I grew up withouts ads on tv, perhaps this made me completely uninterested in brands and the aspirational tosh they peddle. Shoppers are pathetic.

    1. Re:Ads offer NO value by jeffb+(2.718) · · Score: 1

      You would have us all thoroughly convinced of your superiority if only you hadn't forgotten to say "sheeple".

  47. advertising bubble burst by joeaguy · · Score: 1

    Our economy is collapsing around us in a series of bubbles. Advertising, although hit hard, may have further down to go, as companies looking to save money realize what works and what doesn't. Just think of your own usage of the web. What sort of advertising do you respond to, what do you find annoying and useless? There comes a point when the ad industry can no longer hold up under its own self perpetuating hype and is cut back. As revenue from this dries up as a result, how do you replace it?

    I do like the idea of news sources independent to potential influence by advertisers, I don't really like the idea of different universes of news being behind different walls. With the huge amount of choice people have lately, most of us cope by sticking to sources we feel align well with and reinforce our own views. Fox News exploits this fact brilliantly on cable. The fact that I won't watch it is just as important as the fact that so many people do. But even though I am not someone interested in paying for News Corporation anything, I can still go over there and take a look at what they are saying when I feel like, and get a different point of view to consider. With these pay walls, I think there needs to be care to not also create walls around discourse and ideas, where self selected fragmentation gets even worse.

    Although it does beg the question, if you have to pay with money, instead of time, to be in each "club", how much would people invest to belong? How many would drop out entirely?

    If we are going to have to pay for content, I would like to see something like the cable television model, but without the local monopolies. You can pay content providers directly, al la cart, but those same providers can make bulk deals with content aggregators, and I can then pay the aggregator for discounted access to a wide range of content. This is kind of AOL used to be before it imploded, because they didn't get that when people pay, they expect a certain amount of respect and objectivity in return.

    In the end, I would like everything to be freely available to everyone. But making news takes money, and if the ad bubble bursts, where will that money come from? I would hope there could be a strong not-for-profit component in whatever happens, like we have in TV with PBS, that can be free for all.

    So the whole ad blocker issue may be moot, for precisely the reason why people use them in the first place.

  48. Ironic, the whole article IS an AD! by spitek · · Score: 1

    I work for a parent company that owns four major US newspapers, we would NOT want this. We make hundreds of thousands of dollars a day off ads on the papers web sites and everyone knows paper as a medium is on it's way out, not overnight but the stats don't lie in this case. Doesn't everyone like free content anyway? I mean seriously, rather Mc'E'Dees pay for the bandwidth and time to make it work than me. I would, and those are the only options, period regardless of what Obama tells you! This undermines the entire successful business model of commerce on the net. I also do not buy that it would be standard and on by default in five years. This author needs to move to Washington DC, think he'd fit in.

    1. Re:Ironic, the whole article IS an AD! by Get+on+the+boat · · Score: 1

      It's idiocy...a major paid-content provider, a company that with absolute certainty has innumerable inseverable ties with advertisers, would publicly advocate blocking advertisement?

      Author should have just stuck to the technical aspect of ad blocking, not wildly postulate about business models he clearly has no understanding of.

  49. print and online interests are usually intertwined by MrDiablerie · · Score: 1

    "if newspapers wanted to hit the online content industry hard right now, they would be running non-stop information about how to obtain and use Ad Block Plus" This is a bit of a mis-statement. Most of the larger newspapers have a significant interest in making money through online advertising. I happen to work for a large media company with a history in print. There has been a shift in upper management, they realize that they now make more money online than they do in print and that's where the future is headed. Print publications can either learn how to adjust to this and realize they can intelligently monetize their brand online or they can fail and go out of business. As long as they have a strong brand identity with valuable content they can survive if they adapt their revenue streams appropriately.

  50. Why would newpapers want to kill online content? by danwesnor · · Score: 1

    Our local newspaper - owned by a "mainstream media" conglomeration - has a free ad-supported web site that it is even using to compete with TV news by adding video. So why would they want to kill off ad-supported web sites?

  51. You Can't Choke Weeds by bschorr · · Score: 1

    The mainstream media can't choke out all the competition by simply blocking one method of advertising.

    Either, as others have suggested, they'll find other ways to present their ads or, as one collapses, three more will spring up behind them. There's no barrier to entry in publishing on the Internet, any fool can do it (and most fools do, from the looks of it).

    Perhaps a better strategy for the mainstream media would be to have more compelling content?

    --
    -B-
  52. Assumption: online media exists to make ad money by Sockatume · · Score: 1

    This idea assumes that ad-funded online media is the biggest threat to the mainstream media, and furthermore that by cutting off the revenue source, people will stop doing it.

    However most of the media content I get online is posted by interested amateurs who, at worst, use a few static banners and Google ads to cover their hosting costs. I generally get my editorial from blogs, and local and national news pops up on Twitter or Livejournal communities in no time at all. None of these people are using enough banners to motivate me to block them, and I imagine they'd continue to create for the sake of creating even if they didn't make a single penny.

    The biggest stupidity is that the people seeking to monetise online media, the people with the biggest, most obnoxious video-saturated banners, the people who absolutely have to get a return on investment from the effort, and therefore the people who would be most hurt by this plan, would be the MSM themselves. The only exception I can think of is the BBC, whose site is ad-free.

    --
    No kidding!!! What do you say at this point?
  53. Seattle Stranger by argee · · Score: 0

    The Stranger has exactly the content that I despise in newspapers. Having said that, what it has is well executed. But I want real news, not stuff on useless stuff like that.

  54. "eventually seen on TV" by tepples · · Score: 1

    Users have shown that they will not pay for online content unless there is an actual value-add. News sites provide nothing that can't be eventually seen on TV or read elsewhere.

    It depends on exactly what you mean by "eventually seen on TV". How long of a time frame is "eventually", and by "TV" do you mean the local stations or cable news?

  55. Ads aren't so bad by sharonlives · · Score: 1

    I'm a recent convert to Google Chrome. Now that I see the ads, I don't even know why I've been blocking them. Most of the sites I visit have sufficiently discreet ads which are not annoying at all. In fact, I barely even notice them. (Does Slashdot even have ads? Sorry! I forgot to look.) Adblockers are great for preventing our mothers and grandmothers from clicking on ads we know they shouldn't click. Other than that, I think it's important that we support internet businesses by loading and viewing their ads. It's the least we can do.

  56. Atlanta Journal and Consitution is wholly confused by Shivetya · · Score: 1

    why? Because they bemoan the loss of subscribers to their print edition yet many of the articles tell you to go online if you want to see more.

    Well hell, which is it? I can view the majority of their online content for free which includes the complete articles I just read in the print edition. I don't see online versions stating "for more in depth coverage buy the print edition".

    the problem papers face with the net is that as a people we love to be heard more than we listen, as such everyone can be a news broadcaster, we just have to come up with software which allows us and others to rate the aggregation and news people to filter out the unreliable.

    --
    * Winners compare their achievements to their goals, losers compare theirs to that of others.
  57. Adblocking can be done via HOSTS files... apk by Anonymous Coward · · Score: 0

    "Why does ad-block have to be on a browser why not put ad-block on the router itself, you could then enable it for a whole organization." - by goffster (1104287) on Thursday August 06, @12:16PM (#28973803)

    It doesn't have to be an addon for a webbrowser @ all, which rewrites page format/content to remove adbanner frames etc. et al!

    A custom HOSTS file will do the job, without using any extra CPU cycles to do so!

    Instead, you can use a custom HOSTS file to do so, & you already have one, but it's the default model - places like this -> http://en.wikipedia.org/wiki/Hosts_file Can get you a legit "starter model"... mvps' HOSTS file is a good one, & it's regularly updated as well as publicly freely available (& it's a snap to edit these, are they are just text files, & any text editing program makes that a snap, like notepad.exe).

    (As adbanner blocker browser add ons do, which only work for SOME webbrowsers, not all, unlike a HOSTS file, which covers ALL webbound programs, & @ NO CPU CYCLES cost either - this, coupled with disabling javascript on every site you go to (the harbinger of doom itself, because it's used 95% of the time in malicious adbanners &/or malicious site code for attacking systems) DOUBLES your speed online, AND, can be used to make you safer online as well (by blocking out known bad sites or bad adbanner servers)...

    ALSO, a custom HOSTS file can make you faster in yet another way, which is to "hardcode" in your favorite websites into it, placing their IPAddress-to-URL equation/resolution into it, & thus, avoiding calling out to possibly downed or "DNS Poisoned" (see Dan Kaminsky's latest/greatest for more of this on this account) remote DNS servers as well (even if they are down? This way, you are assured of reaching those sites, and if they are poisoned? You get to the RIGHT spot online, not a misdirected malicious clone), avoiding the 30-60ms roundtrip time taken for calling out to remote DNS servers, for the URL-to-IPAddress resolution.

    I don't know about you folks, but I PAY FOR MY ONLINE LINETIME OUT OF MY OWN POCKET - thus, I want to get my FULL "money's worth", which means not downloading & processing adbanner content, also wasting CPU cycles & other forms of I/O to do so, plus RAM... and, I don't see adbanners which might potentially possibly even bushwhack my machine, as shown here:

    ----

    IT: The Next Ad You Click May Be a Virus:

    http://it.slashdot.org/story/09/06/15/2056219/The-Next-Ad-You-Click-May-Be-a-Virus

    ----

    An interesting read, in & of itself, that article above... it appears that the hosting providers for the adbanners aren't even checking what's being hosted in the code in adbanners, & thus, anyone (even malicious "hacker/cracker" types) can put up whatever they like on them, & attack us users with them... easily enough.

    APK

    P.S.=> This technique would/SHOULD also be useful to folks in GERMANY lately, what with their gov't. "choking off" parts of the internet to they, &/or tracking them for violating their edicts/laws... how so?

    For those of you that may have heard of "A Black Day for Internet Freedom in Germany" from this /. article here recently of -> http://yro.slashdot.org/story/09/06/16/1657255/A-Black-Day-For-Internet-Freedom-In-Germany ?

    I have a way around your "woes", & one that will not get you DNS port 53 udp logged either, in case your ISP/BSP (or gov't./police (stasi) even) blocks out your fav. sites online, & it's VERY SIMPLE to do, using a custom HOSTS file & a text editor (like notepad.exe, but pay attention below to notepad.exe

  58. War is not the answer by aaandre · · Score: 1

    Waging a war on your customers is not the best way to retain them.

    Advertising is the mainstream way to get paid for content but may not be the only way.

    Creativity thrives in a restricted environment.

    The internet as a medium brings unprecedented flexibility to the marketplace.

    Attention + time = value, both from content creators' and content consumers' perspective.

    Someone, somewhere, holds the answer in their imagination.

  59. Adblock, et al. will just start a new server trend by camg188 · · Score: 1

    Adblock will eventually be worked around on the server side when it becomes profitable to do so. Instead of serving the javascript and linked ad content, servers will just begin to resolve the advertising on the server side and merge it directly into the served content. YouTube and similar sites have already started doing this with ads that pop up directly in their content player.

  60. The real problem is Annoyance by rudy_wayne · · Score: 1

    Ads aren't the problem. There's nothing wrong with using the same business model as radio and TV -- give the product away for free and make money from advertising. The TV networks make billions this way. The problem is that every website has decided to fill every page with 20 bouncing flashing ads that are so annoying and distracting that you can't read the content.

    That's why Adblock has become a necessity.

  61. WTF? Ad blocking not the solution by Anonymous Coward · · Score: 0

    OK So you have a print medium full of ads that is suffering, NOT because online media has ads, but because people are increasingly going online for news. So what's ad-blocking going to accomplish? Sure, it may knock down the revenue of online media, but does that somehow magically increase the print newspaper sales? Does that not also block ads for that newspaper's online version thereby cutting their online ad revenue?

    OK I didn't RTFA but damn, what a stupid summary.

  62. Both extremes are to blame by Twinbee · · Score: 1

    As with most things, I feel annoyed at the extremes of both sides.

    On the publisher side, there are some websites who have an obsession to extract as much cash out of the consumer as possible. Even it means that the consumer will have to trawl through 5x as many ads, for only an extra measly 1% income for the publisher. I hate this, because diminishing returns set in very quickly after a certain point. Publishers don't realise that extra 1-5% results in massive frustration for the consumer. For me personally, I hate how long they take to load in, even more than the look of them.

    On the consumer side, some people simply don't realise if everyone uses something like Adblock plus, then web sites will either die, enforce more hacky advertising, or simply charge for people to view their content (and probably go bust that way). That would be a shame - web site publishers need to make a living too of course, and some of them really deserve it.

    So for us slashdotters, keep on using it (we're less likely to click any ads anyway), but let's not publicize this, (and for goodness sake, make sure FF doesn't include ad blocking by default). We all win this way, and hopefully a fairly comfortable middleground is reached.

    --
    Why OpalCalc is the best Windows calc
    1. Re:Both extremes are to blame by Aphoxema · · Score: 3, Insightful

      (and for goodness sake, make sure FF doesn't include ad blocking by default)

      For longest time, popup blocking was ad-blocking and it has long been default in Firefox.

      --
      "Most people, I think, don't even know what a rootkit is, so why should they care about it?"
  63. Go ahead by daem0n1x · · Score: 1

    I already use Adblock Plus and love it. I recommend it to anyone. I can live without publicity so I don't give a fuck if it goes the way of the dodo.

    Advertisements annoy the hell out of me. I don't have money to buy all of their products, so stop diverting my attention.

    Even worse, my kids are bombarded with advertisements the whole fucking day. I don't want to educate them to be braindead consumerist pricks, but I have no choice.

  64. Huh. by Aphoxema · · Score: 1

    If somehow I suddenly had to pay for all news on the internet, I probably would stop reading news.

    --
    "Most people, I think, don't even know what a rootkit is, so why should they care about it?"
  65. Will Mainstream Media Embrace Adblockers? by DebianDog · · Score: 1

    Yes when Democrats and Republicans start agreeing on thing, dogs stop chasing cats, and people agree that 'vi' is the best editor.

  66. Follow the money by billybob_jcv · · Score: 1

    The ONLY thing that makes the status quo of a business change is the revenue forecast. Advertising developers are not going to suddenly become caring & socially conscious citizens. I have no idea who the first sleazeball was who determined that being annoying and misleading resulted in more sales - but from that point in history, capitalism has had an evil underbelly. The problem is, there's no better economic system...
       

  67. The reader has choices, too by Rix · · Score: 2, Insightful

    A site owner has every right to put whatever they want on their site. The reader has no obligation to render it in any particular way.

  68. Adblock by Toonol · · Score: 1

    I love adblock, of course; browsing would be unbearable without it. But it's no panacea. Advertisers have lots of ways around it. Some sites still manage to get popups past it; that's with adblock, flashblock, and a few other blockers installed. Distributing adblock around further will cause some advertisers to go away, and the remainder to get worse and more pervasive.

  69. Couldn't we just serve https? by tjstork · · Score: 1

    I'm no security buff, but could you use https as a way around some ad-blockers? I mean, if you jacketed up all your communications in a security blanket than no third party would be able to pick it apart and strip your ads, would they? And, if the browser allowed third party components to screw with your https stuff after it has been decrypted, isn't that like one hell of a security hole?

    --
    This is my sig.
  70. That stuff on TV is not news by internic · · Score: 1

    News sites provide nothing that can't be eventually seen on TV or read elsewhere.

    There is print news and TV news in much the same way that there is Camembert and there is that stuff that comes out of the spray can. You'll never see the same thing on TV; namely, you'll never see in-depth factual reporting. I don't believe print journalism is some paragon of perfection, but TV news is a total farce. I'm continually amazed that people take things like CNN, Fox News, and MSNBC seriously.

    Besides overall quality, the other thing that print news brings to the table is serious investigative journalism. I can recall many major investigative stories broken by the New York Times and even papers such as USA Today. I struggle to remember any instances of major stories (of a non-tabloid nature) unearthed by TV investigative journalism. This sort of journalism is really important to the nation, but the problem is that it entails a big positive externality. The newspaper pays the price for the journalism, but even if we don't read the paper (or website) we benefit from the oversight of our public institutions, and TV news gets to repeat the headline and use it as the basis for talking head opinion infotainment. Since the rest of us don't have to pay for the benefit derived, that poses a serious problem for the newspaper.

    Unfortunately, I can't see any good solution to this issue. I don't see how you can get people to start paying for that external benefit without measures that would be too dangerous to the freedom of speech or would give government too much control over the media. But without the sunlight that investigative journalism shines on our public institutions (corporate and government), I expect things to get considerably worse in society.

    --
    "You call it a new way of thinking; I call it regression to ignorance!" -- Operation Ivy
  71. Poster likes to say AdBlock Plus, doesn't he? by KGBear · · Score: 1

    Man, talk about product placement. Makes me thing the whole article is just one big ad for AdBlock Plus!

  72. Past the threshold of pain by Dammital · · Score: 1

    I'd drop ABP in a heartbeat if advertisers simply stopped using animation. I don't object to adwords or quiet banners - someone has to pay the bills after all. But those noisy, CPU-soaking, neurotic pleas for attention drive me to do something about it.

    If they want my eyeballs back, they'll have to become more civilized about it.

  73. Murdoch Is Right by thebian · · Score: 1
    1. Ads and AdBlock are irrelevant.
      • Look at the cheesy content of online ads now. These are not the old department stores of newspapers past; nor are the corporate image ads; nor are they the expensive TV ads of old for cars, booze and cigarettes. The big battle between advertisers and adblockers is in the long run just Betamax vs VHS.
    2. Paid content is the only way to support the news
      • You can get the news from multiple places now only because multiple publishers and broadcasters are still wondering where their business went, hoping it isn't so. A few relatively big places have already given up.
    3. Most newspapers and TV stations merely copy each other now
      • No small and mid-sized news organization do anything but "rip and read"; they tear off the wire stories and read it, or lay it out in between their own display ads. They do some intensely local stuff, but honestly, no one cares.
    4. Citizen journalism is a sham.
      • It's one thing to grab a lucky photo with your cell phone, but quite another to devote days to finding out if anyone knows why plane crashed.

    But I'm really hopeful about the future of the news. Most of the business will disappear in the near future. When the current publishers are mostly gone, these bloggers, aggregators and others will simply lose their free ride. Only a very small number of organizations will be able to support a news gathering operation. No more little papers, maybe no more little local TV news shows. Some of the big wire services might be superfluous. But some will survive, and anyone who wants to know what's happening will have to pay them. Right Rupert?

    1. Re:Murdoch Is Right by Mandrel · · Score: 1

      But some will survive, and anyone who wants to know what's happening will have to pay them. Right Rupert?

      Or read a summary on a blog or other site that doesn't pay News Corp syndication fees.

      It will all come down to a fight over the definition of derivative works, and legislative support for quicker take-down of material with disputed copyright.

      There will also be a focus on articles that can't be easily summarised. More analysis and opinion.

  74. april fools!!! by amoeba1911 · · Score: 1

    There is no such thing as ad block! There's no way to block ads, even if you used browsers other than the one that came with your Windows. Those other browsers (Chrome and Firefox) are just IE rebranded anyway, don't use them. IE is safer and better. Just click on the ads and buy stuff they advertise and they will go away, I guarantee it. Stop talking about ad blocks, that's something that doesn't exist, there will never be such thing as ad block. You all know it's as absurd, nobody can stop ads. Jesus loves ads. This whole article is one big April fool's joke, don't pay attention to any of it. In fact, stop reading right now and go back to watching porn or dancing rabbits. Okay, the long paragraph above most likely bored the morons so they wont even realize there's other stuff written here. So for those who are not morons with short attention spans: ads are a way to make suckers pay for shit you otherwise would need to pay for yourself, it's a selective tax on stupidity. Ads are the reason I can get my news for free and get other people provide a service without me having to pay a dime. Let's keep it that way, please. Use an ad blocker and stfu about it, yes?

  75. I block items that... by da_foz · · Score: 3, Insightful

    ...move.

    I don't mind ads on a page, I just wish they behaved more like prints ads and stayed still. As soon as anything on a webpage moves, unless I want it to be there (i.e. the moving item is the purpose of the page and what I am looking at), I get ride of it.

    The way I view items on a page that moves, is the equivalent of someone beside me jumping up and down yelling 'Look at me!!!'. I don't know many people who would stand for this. Webpages that behave like this I either modify with FF add-ons, or don't visit.

    1. Re:I block items that... by Adm.Wiggin · · Score: 1

      Sounds like a phone to me... "Look at me! LOOK AT ME!"

  76. Already being done by waspleg · · Score: 0, Troll

    There are already a lot of sites that detect adblock plus and won't display anything until you disable it and will tell you so. The best example I can think of off the top of my head is cbs.com which has all the star trek and twilight zone episodes. You used to be able to find both elsewhere but they've mostly been DMCA'd off. It will tell you you have ads disabled and as soon as you turn off adblock it plays. It also seems to scale commercials so the more you watch the more commercials it starts injecting. I've seen other sites give similar warnings because of NoScript.

  77. ad blockers are stealing by stwf · · Score: 0, Troll

    There is nothing that justifies putting up an ad blocker, and everyone knows it. When you come to my website you look at ads, if you choose not to then do not come to the site.

    If you didn't know blocking ads was wrong why does the ad blocking software go out of its way to be indetectable??

    If you want to use adblocker make it easy for a website to detect, then I have the ability to shut you down. Without that then the only purpose behind using the software is stealing. I also shouldn't have to say that if everyone blocked ads most of the free and useful sites would disappear very quickly.

  78. All users should give HOSTS files a try: Why/how? by Anonymous Coward · · Score: 0

    "Firefox users should give NoScript a try, it does a lot more than just block ads. IE users should give Firefox a try." - by davidwr (791652) on Thursday August 06, @12:26PM (#28974029) Homepage

    It doesn't have to be an addon for a webbrowser @ all, which rewrites page format/content to remove adbanner frames etc. et al! There's a more sensible, global, & easily end-user modified method that works "lower" in the TCP/IP Stack: It's called a HOSTS file & you already have one, & it's completely free (& uses no CPU, RAM, or other forms of I/O (except file I/O really & some memory but less than a local DNS server program would, or, that a webbrowser addon would, and you have COMPLETE TOTAL CONTROL OVER IT, if you can read english & use a text editing program.

    A custom HOSTS file will do the job, without using any extra CPU cycles to do so, AND, HOSTS FILES WORK FOR ANY WEBBOUND PROGRAM THERE IS, not just a specific webbrowser!

    You can use a custom HOSTS file to do adblocking AND SPEEDING YOURSELF UP SUBSTANTIALLY ONLINE ALSO (in addition to providing more security online too as a bonus), & you already have one, but it's the default model - places like this -> http://en.wikipedia.org/wiki/Hosts_file Can get you a legit "starter model"... mvps' HOSTS file is a good one, & it's regularly updated as well as publicly freely available (& it's a snap to edit these, are they are just text files, & any text editing program makes that a snap, like notepad.exe).

    (As adbanner blocker browser add ons do, which only work for SOME webbrowsers, not all, unlike a HOSTS file, which covers ALL webbound programs, & @ NO CPU CYCLES cost either - this, coupled with disabling javascript on every site you go to (the harbinger of doom itself, because it's used 95% of the time in malicious adbanners &/or malicious site code for attacking systems) DOUBLES your speed online, AND, can be used to make you safer online as well (by blocking out known bad sites or bad adbanner servers)...

    ALSO, a custom HOSTS file can make you faster in yet another way, which is to "hardcode" in your favorite websites into it, placing their IPAddress-to-URL equation/resolution into it, & thus, avoiding calling out to possibly downed or "DNS Poisoned" (see Dan Kaminsky's latest/greatest for more of this on this account) remote DNS servers as well (even if they are down? This way, you are assured of reaching those sites, and if they are poisoned? You get to the RIGHT spot online, not a misdirected malicious clone), avoiding the 30-60ms roundtrip time taken for calling out to remote DNS servers, for the URL-to-IPAddress resolution.

    I don't know about you folks, but I PAY FOR MY ONLINE LINETIME OUT OF MY OWN POCKET - thus, I want to get my FULL "money's worth", which means not downloading & processing adbanner content, also wasting CPU cycles & other forms of I/O to do so, plus RAM... and, I don't see adbanners which might potentially possibly even bushwhack my machine, as shown here:

    ----

    IT: The Next Ad You Click May Be a Virus:

    http://it.slashdot.org/story/09/06/15/2056219/The-Next-Ad-You-Click-May-Be-a-Virus

    ----

    An interesting read, in & of itself, that article above... it appears that the hosting providers for the adbanners aren't even checking what's being hosted in the code in adbanners, & thus, anyone (even malicious "hacker/cracker" types) can put up whatever they like on them, & attack us users with them... easily enough.

    APK

    P.S.=> This technique would/SHOULD also be useful to folks in GERMANY lately, what with their gov't. "choking off" parts of the internet to they, &/or tracking them for violating their edicts/laws... how so?

    For those of you th

  79. Hosts files have their limits by davidwr · · Score: 1

    You'll still see the ads if http://www.newsmagazineyouliketoread.com/ serves up 3rd-party ads "through" its own web server, like http://www.newsmagazineyouliketoread.com/ads/thirdparty/....

    --
    Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
  80. Brilliant by mattwarden · · Score: 1

    This is brilliant and I'm actually kind of disappointed in myself for not thinking of it sooner. I hope they do it. Current AdBlock users (like myself) are getting a lot of things for free that other people are paying for. That isn't fair. I don't want ads, but I am willing to support other business models, if they come about.

  81. They'd be cannibalizing themselves. by condour75 · · Score: 1

    I don't get it -- doesn't the mainstream media get revenue from adblockers as well? Last time I checked, just about every newspaper site used it. Hell, CNN has google text ads running on the lower right. If they tried a stunt like this, they'd be cannibalizing themselves.

    If there's a space for a competitor to revive for-pay content, it's as a super aggregator. Someone should reinvent the cronkite-era 15 minutes of uninterrupted daily news, make it better than anyone else's coverage, and sell it for a few cents a day.

  82. AdBlock, NoScript, and DNS Server program limits by Anonymous Coward · · Score: 0

    "Hosts files have their limits" - by davidwr (791652) on Thursday August 06, @02:50PM (#28976581) Homepage

    See my subject-line above, & a limitation of webbrowser specific addons: Trouble is, is that they ARE SPECIFIC to particular webbrowser programs!

    (AND, that webbrowser addons use CPU, RAM, & other forms of I/O far more than HOSTS files do (because HOSTS are merely a filtering system, not a program), or even a LOCAL DNS SERVER PROGRAM, which is also another potential solution, albeit one that also extends "globally" covering all webbound programs, just as HOSTS files do! However, again - local DNS Server programs eat up more CPU, RAM, & other forms of I/O than HOSTS files do...).

    QUESTION: Perhaps someone can answer this for me, as I have always wondered about it - do AdBlock &/or NoScript actually STOP the packets streaming in for adbanners & such, or, do they merely "mask" their output?

    See - If the latter is the case, then, they BOTH are inferior to HOSTS files in that respect... as HOSTS files literally STOP the adbanner content from coming in, period...

    (Thanks for your time & an answer here (or, if anyone else can answer that for me)).

    APK

    P.S.=> However, admittedly? Here, I actually use HOSTS and AdBlock + NoScript (for Mozilla FireFox based webbrowser/email products) & Opera's native "built-in" ability (I do this via custom cascading style sheet usage + a PAC file also in Opera) to block adbanners + popups etc. et al for "LAYERED SECURITY" though, IN COMBINATION WITH HOSTS FILES here (so, in essence, "I get it all", in more speed, more security, & for LESS in terms of CPU cycles used, RAM used, or other forms of I/O used also, than other methods allow for by themselves)... apk

  83. Profit growth is a universal force by Crag · · Score: 1

    "given the generally accepted principle in our economy that anything other than constant growth in profits is failure"

    This is not unique to our economy or economies in general. It is a fact of life. Anything which does not outperform its alternatives within a domain will be obsoleted by them. This is not bad any more than gravity or the speed of light is bad. It's the way the universe works.

    Stasis is death. Growth is life. Steady increases in growth rates are more lively than static growth rates. Exponential growth is a universal constant in dynamic systems.

  84. Ad-blocking between keyboard and chair by Dragoness+Eclectic · · Score: 1

    Personally, I use Adblock Plus and NoScript at home, because all that blinky-wiggly-flashy crap is too distracting and ruins my enjoyment of reading articles online. However, even if no one used Adblock Plus or NoScript or Flashblock, advertisers are still screwed. Why?

    Because people have learned to ignore ads. See the following articles by Usability guru Jakob Nielsen:

    Fancy Formatting, Fancy Words = Looks Like a Promotion = Ignored, and
    Banner Blindness: Old and New Findings

    That's why ads are more and more intrusive: because advertisers have, like an incompetent pet owner, trained users NOT to look at graphical banners and sidebar ads. (I wish they'd figure out they've trained people to auto-close pop-ups, pop-unders and sliding windows, too). They've trained users to the point where users will overlook content that resembles an ad.

    Advertisers: You're doing it wrong.

    --
    ---dragoness
    1. Re:Ad-blocking between keyboard and chair by Mprx · · Score: 1

      As an example, did you notice that every AlertBox article has a "Summary" yellow box at the top? I didn't until I read the article advocating this as as SEO technique. I was shocked that I had consistently missed something so obvious, but it does look a lot like an advert.

  85. Re:AdBlock, NoScript, and DNS Server program limit by davidwr · · Score: 1

    QUESTION: Perhaps someone can answer this for me, as I have always wondered about it - do AdBlock &/or NoScript actually STOP the packets streaming in for adbanners & such, or, do they merely "mask" their output?

    It depends on the ad. NoScript blocks JavaScript from running, which blocks pages and images and flash loaded by JavaScript from loading. It also blocks Java, Flash, and other "active content" from running, but I'm not 100% sure if it prevents it from loading if it's loaded by non-blocked code such as plain old HTML. I would assume it does prevent downloading since 1) firefox allows such blocking 2) it would be inefficient to download what you don't need to download, and 3) the people behind NoScript aren't idiots.

    One disadvantage host-based blocks have: It's generally a good practice to make your hosts file editable only by the administrative account. This makes it inconvenient to modify it "on demand." This is both a feature and an annoyance. I've used host-file management to block out unwanted web sites myself, but I find tools like NoScript are much more effective unless your goal is to literally black-list a certain hostname 100%. I've also used routing-table-based blacklisting to blacklist IP addresses or ranges of IP addresses, but it was to effect a "you're totally invisible" policy, not to block ads.

    By the way, your overuse of bold, ALL CAPS, and your very long messages get in the way of what you are trying to say. My eyes glazed over as I was reading your first missive. Please be briefer and emphasize only a very small percentage of your words, or none at all.

    --
    Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
  86. Cisco / Trend Micro content filtering does this by zerofoo · · Score: 1

    This is exactly one of the reasons why we run Trend Micro's content filtering on our Cisco ASA firewall. Works like a charm.

    -ted

  87. The problem is the product announcement on ad too by TheDarkMaster · · Score: 1

    Is not enougth the crappy flash or gif-animated ad. Who will click on ad that annouces a thing like "winantivirus" (know rogueware) or crap like "win one million!!! click here now!!!" (scam site or worst)?


    Nobody likes lying propaganda, simple that. This is why 90% (or more) of ads are blocked or ignored.

    --
    Religion: The greatest weapon of mass destruction of all time
  88. Malware, bandwidth, and load times. by Lvdata · · Score: 1

    I started using ad blocking software back on dial up to speed up the connection, and then when I went to broadband I stopped for a while. When ad servers started sending out "ads" that were malware I started blocking them again. There is simply no reason to let any ads through that can overcome this single reason. Both on my computers and ANY I set up for someone else, a suite of Firefox/AdblockPlus/Anti-Virus/Anti-spyware goes on, and FF is the default browser. The ads especially with flash slow down my computer. My FF combo is FASTER on my Atom based netbook, then the same page on my big system, I7 3GHZ with IE.

    Security is about layers of protection, and ad blocking is one of those layers.

  89. You forget one thing by TheDarkMaster · · Score: 1

    is useless a well designed ad, if the announced product is a know trap or junk.

    --
    Religion: The greatest weapon of mass destruction of all time
  90. Thanks for the answer (sounds good), continuing... by Anonymous Coward · · Score: 0

    First of all, thank you for the reply, it does make some sense on AdBlock &/or NoScript's mechanics... & now, to continue our discussion here (many good points coming out, which is, GOOD):

    ----

    "One disadvantage host-based blocks have: It's generally a good practice to make your hosts file editable only by the administrative account. This makes it inconvenient to modify it "on demand." This is both a feature and an annoyance." - by davidwr (791652) on Thursday August 06, @03:36PM (#28977441) Homepage

    I do so, via BOTH "read only" file attribute protection, AND, via the usage of ACL's in Windows (Access Control Lists)... it is, good practice, you are correct on this note (not a disadvantage to me though, as I run as "ADMINISTRATOR" here constantly (& I am safe, via the points in this security guide I authored in late 2008 which has done extremely well -> http://www.tcmagazine.com/forums/index.php?s=6480c22447b7b297e4a6e239192076c5&showtopic=2662 to the tune of many good reviews, being made a "sticky/pinned" thread &/or "essential guide" on 15/20 websites it is featured on, plus going well over 1/4 million views worldwide, even to the point of getting me paid for it (a total surprise, on that account))

    ----

    "I've used host-file management to block out unwanted web sites myself, but I find tools like NoScript are much more effective unless your goal is to literally black-list a certain hostname 100%." - by davidwr (791652) on Thursday August 06, @03:36PM (#28977441) Homepage

    QUESTION: How can you say that NoScript is "more effective", when NoScript &/or AdBlock ONLY COVERS MOZILLA/FIREFOX PRODUCTS, vs. HOSTS files covering EVERY webbound program you have or use?

    (And, HOSTS use less CPU, RAM, & other forms of I/O, period...)

    ----

    "I've also used routing-table-based blacklisting to blacklist IP addresses or ranges of IP addresses, but it was to effect a "you're totally invisible" policy, not to block ads." - by davidwr (791652) on Thursday August 06, @03:36PM (#28977441) Homepage

    How did you do so? Via the "route" command, or, do you mean @ the router level?

    APK

    P.S.=>

    "By the way, your overuse of bold, ALL CAPS, and your very long messages get in the way of what you are trying to say. My eyes glazed over as I was reading your first missive. Please be briefer and emphasize only a very small percentage of your words, or none at all." - by davidwr (791652) on Thursday August 06, @03:36PM (#28977441) Homepage

    Opinions, vary... I have to write out detail, so nothing is lost & this leaves less "unanswered questions"... plus, I do use quotes of others' points, so nothing is 'lost in translation' - both of those, DO tend to "bloat my posts", but, as the saying goes? "The Devils are in the details"... & I leave no stone unturned, & am a BIG FAN of detail...

    Plus, if you like the tune "Peace of Mind" by BOSTON? I guess they said it best, in this line -> "Everybody's got advice, they just keep on givin' (doesn't mean too much to me)"... especially since this is NOT the "English Grammar section" of /., & this is not my "last will & testament", nor other form of legal correspondence, nor even a paper for a grade in academia... apk

  91. The mainstream never embraced TV Adblockers... by Doug52392 · · Score: 2, Insightful

    Why, if the mainstream never bothered to embrace ad-blocking technology, would one think it's possible for them to embrace Internet adblockers?

    These days, TV ads are just as annoying and obnoxious as Internet ads, but guess what? Like Internet advertising these days, TV ads are obnoxious and interfere with the media you are trying to watch.

    Especially the cable TV networks such as TNT, FX, and TBS. When they show movies, there is always a 15 minutes ad break every 15 minutes. They always show movies that have the best scenes of movies cut out to show more commercials. The actual film or TV show's sound is often lowered, and the commercials themselves always use high audio compression to make the ads much louder than the TV, resulting in an awkward transition from a low-volume dramatic scene of a TV show to a loud and obnoxious ad for Viagra. Oh, and let's not forget those drug companies who advertise their shitty erectile dysfunction drugs (Viagra, Cialis) during sports games when they KNOW kids would be watching, and use sexually suggestive and coercive language and visuals to illustrate what they CLAIM these drugs will do.

    Although technology such as DVR has become more prevalent over the years, that's only because major cable companies started OFFERING DVR service... Therefore, the only way the mainstream would bother to embrace Interent Adblockers is if ISPs or browser developers actually made them built into the software.

    1. Re:The mainstream never embraced TV Adblockers... by mrbene · · Score: 1

      Especially the cable TV networks such as TNT, FX, and TBS. When they show movies, there is always a 15 minutes ad break every 15 minutes.

      Maybe in 1970! The actual implementation is much more intelligent than this - you'll get very few ads in the first half of the movie, then more and more ad interruptions as the movie progresses. Why? Because if you've committed 1.5 hours to watching a movie already, you're way more likely to stick around through an excess of ads than you are 5 minutes after it starts.

      Also - actually no. I shouldn't get sucked in.

  92. Someone has to pay by Anonymous Coward · · Score: 0

    Someone has to pay for the hosting, the work into the site, etc.

    Ads are one way to help with this - since you don't always have something suitable for paid access (even pr0n)

  93. The reason we use them is... by Anonymous Coward · · Score: 0

    If the websites hat have ads on the would cut out the pop-up/unders and drop down the usage of flash adds, maybe there wouldn't be a need to these. It the only reason ad blockers and pop-up/under killers exists. Your public doesn't want it... GET THE HINT???

  94. iTtune for newspapers magazines !! by EEPROMS · · Score: 1

    What surprises me is there is no iTunes like service for magazine and newspaper subscriptions. It would be nice to be able to click on some magazines and local/international newspapers or even a column writer and be able to view the content on my mobile/PC/portable reader . Also a nice RSS feed reader in conjunction with the service that sends me notifications when new articles are published or a magazine I have subscribed to has been released. Right now it's a mess of hundreds of websites thousands of magazines all over the place, each with their own subscription system that has it own quirks. Until the publishing industry at large creates a simple single point subscription system they are wasting their time and mine by blocking or allowing users to access their services. So for now I will just have to use Amarok and 20 odd subscribed news podcasts (automatically downloading daily) to get my daily updates as the print media havent got their act together yet. PS I havent purchased a paper in 4 years as I find paying for something when 80% of the content is irrelevant to me is stupid and a wast of resources ie paper.

  95. Microsoft could kill Google by aurelianito · · Score: 1

    By taking most of its revenue by blocking ads. They can even block all the advertising (including their own) and I believe that they would not be infringing any law in any country (even the USA). I'm really amazed that they haven't tried this angle yet.

  96. Re:AdBlock, NoScript, and DNS Server program limit by ion.simon.c · · Score: 1

    1) NoScript will not block something that's loaded via plain old HTML, unless that something is Flash or an embedded video, or something else that NoScript blocks. ;)
    2) You're talking to APK. He exists to write wall-of-text comments. His depth of knowledge is *really* shallow, so don't expect a good conversation out of him.

  97. Chrome? by druidimmolation · · Score: 0

    I use Chrome with Privoxy configured to stop ads. It works wonders. Once you use it you'll realise how slow Firefox and IE are.

  98. Ion.SIMIAN.c: Has your work been @ MS TechEd? by Anonymous Coward · · Score: 0

    "2) You're talking to APK. He exists to write wall-of-text comments. His depth of knowledge is *really* shallow, so don't expect a good conversation out of him." - by ion.simon.c (1183967) on Thursday August 06, @08:09PM (#28980845)

    ion.SIMIAN.c, time to make you look like a fool, & watch you "eat your words"... it's "Too Easy" to do, & I have dealt w/ ion.SIMIAN.c's same type of wiseguy b.s., on this website here, before (&, apparently, based on this reply of his? Well - he is just "smarting still" from it, what w/ his wise ass comment up there!)

    So, since I know "so little" as you say, ion.SIMIAN.c?

    Well, let's put out some information then, to the contrary - The day you can appear this many times in noted & respected trade rags in the art & science of computing as I have here:

    "My Name is Ozymandias: King of Kings - Look upon my works, ye mighty, & DESPAIR..."

    ----

    Windows NT Magazine (now Windows IT Pro) pril 1997 "BACK OFFICE PERFORMANCE" issue, page 61

    (&, for work done for EEC Systems/SuperSpeed.com on PAID CONTRACT (writing portions of their SuperCache program increasing its performance by up to 40% via my work) albeit, for their SuperDisk & HOW TO APPLY IT, took them to a finalist position @ MS Tech Ed, two years in a row).

    WINDOWS MAGAZINE, 1997, "Top Freeware & Shareware of the Year" issue page 210, #1/first entry in fact (my work is there)

    PC-WELT FEB 1998 - page 84, again, my work is featured there

    WINDOWS MAGAZINE, WINTER 1998 - page 92, insert section, MUST HAVE WARES, my work is again, there

    PC-WELT FEB 1999 - page 83, again, my work is featured there

    CHIP Magazine 7/99 - page 100, my work is there

    GERMAN PC BOOK, Data Becker publisher "PC Aufrusten und Repairen" 2000, where my work is contained in it

    HOT SHAREWARE Numero 46 issue, pg. 54 (PC ware mag from Spain), 2001 my work is there, first one featured, yet again!

    Also, a British PC Mag in 2002 for many utilities I wrote, saw it @ BORDERS BOOKS but didn't buy it... by that point, I had moved onto other areas in this field besides coding only...

    Lastly, being paid for an article that made me money over @ PCPitstop in 2008 for writing up a guide that has people showing NO VIRUSES/SPYWARES & other screwups, via following its point, such as THRONKA sees here -> http://www.xtremepccentral.com/forums/showthread.php?s=ee926d913b81bf6d63c3c7372fd2a24c&t=28430&page=3

    ----

    What do I have to say about that much above? I can't say it any better, than this was stated already (from the greatest book of all time, the "tech manual for life" imo):

    "But by the grace of God I am what I am: and his grace which was bestowed upon me was not in vain; but I labored more abundantly than they all: yet not I, but the grace of God which was with me." - Corinthians Chapter 10, Verse 10

    Anyhow - the day you can show us all you have accomplished more than that in this art & science, SIMIAN, is the day you can say that kind of crap to me & especially to others reading here.

    SIMIAN - Do you even possess a degree in the field of computing??

    I do, 2 of them in fact: A bachelors of Science (MIS minor) & a straight comp. sci. degree (associates) + 16++ yrs. of actual professional hands-on experience in the trenches ranging from repair field tech, bench tech, network administrator, programmer/software engineer, & even mgt. roles (to the point where I led a chain of 215 units & competitors with a similar title, & for the entire time I was there in said mgt. role in fact).

    Have you done any of that, & again - do you even HAVE a degree in this science? I know you don't on the list above... now, I wa

  99. Re:Thanks for the answer (sounds good), continuing by davidwr · · Score: 1

    QUESTION: How can you say that NoScript is "more effective", when NoScript &/or AdBlock ONLY COVERS MOZILLA/FIREFOX PRODUCTS, vs. HOSTS files covering EVERY webbound program you have or use

    Ok, I was probably being unfair when I said "more effective" - that's a subjective call that will vary by the individual and what his personal preferences are: If he prefers IE, then NoScript is totally ineffective, if he runs as a non-admin and doesn't want to run Notepad as administrator to edit the hosts file, he will find relying on it a non-starter.

    How did you do so? Via the "route" command, or, do you mean @ the router level?

    I've done both.

    By the way, the reason I criticized your use of bold and length was not merely because it gets in the way of me reading your work, but because it very likely gets in the way of a lot of other people reading your work. This is Slashdot, a place that typically doesn't use a lot of bold and all caps. Using them in excess is like having too much spice in your food: A little goes a long way, and too much spoils the dinner.

    --
    Knowledge is how to play a game, intelligence is how to win, wisdom is knowing what game to play.
  100. I embrace them as such. by Anonymous Coward · · Score: 0

    With full approval of the owner of the site, we're working on making all of our sites become completely invisible and useless with Adblock Plus installed. This isn't done with detection, we just exploit their blocking methods to make it block the entire site. It's only fair - we make non-intrusive ads that don't make sound and are not flash, so if you want to block them, we can't afford you visiting the site.

    The same owner is also letting us drop IE6 support completely. Working for him is awesome.

    1. Re:I embrace them as such. by base3 · · Score: 1

      You underestimate the ability of the maintainers of the block lists. Your little trick will have a lifespan measured in hours, if not minutes.

      --
      One CPU cycle wasted on digital restrictions management is ONE TOO MANY.
    2. Re:I embrace them as such. by Anonymous Coward · · Score: 0

      Nope :D It's gonna work for a long time. The only option AdBlock maintainers will have is to have the site display ads :D Also the fact that I'm getting paid to fight back, while AdBlock maintainers are volunteers. Feel free to continue to give me overtime!

    3. Re:I embrace them as such. by fotbr · · Score: 1

      Then man up and post the URL. Otherwise, your personal blog that no one reads anyway doesn't count.

  101. Make ads less obtrusive by psychcf · · Score: 1

    The problem with ads is that they're distracting, slow down the browser, and that they potentially jeopardize security. This is why most people don't block Google's ads, they don't cause any of these problems. So, they kind of dug their own grave here.

  102. WTF? by Blackhalo · · Score: 1

    How is adblock any worse than blocking at the IP level in the hosts file? Unless content providers host the ads and pay for the bandwidth themselves? Personally, most ads, don't bother me, except those that are animated. Those go straight to the bin.

    --
    "There is nothing to do it. But to do it." -Floyd Pepper
  103. Porn customers by Anonymous Coward · · Score: 0

    What I want to know is: who is whipping out their credit card numbers at the pay porn sites?

    Addicts?

  104. Blocking ads is not wrong. by gottabeme · · Score: 1

    Of course, we should do what's right, regardless of what others do.

    But the fact is, I don't click on ads anyway. At all. Even before I used any ad blockers, I just overlooked them, ignored them, and surfed around them. A site isn't going to make more money by my not blocking ads. I'm not using any more of their bandwidth than the search engines that hit their site multiple times a day. I might even be using less bandwidth than most people, if I avoid loading some ads.

    Besides, think about TV. Is there an unwritten contract between me and networks and advertisers that says I have agreed to sit there and watch commercials? That I won't get up and go to the bathroom, or change channels, or use the mute button? I'm sure they'd like me to.

    The very nature of advertising and commercials is that the advertisers are casting a wide net, throwing bottles into the ocean, not knowing who they will catch, if anyone. If they choose to spend their money trying to reach people like me, that's their decision. I haven't agreed to allow them to fill my brain with their messages. If Web site owners choose to rely on advertising to survive, that's their decision. I haven't agreed to click on ads or look at ads.

    If you choose to subject yourself to them, that's fine. But I completely disagree that it's a moral decision. It's not "right" to not block ads, and it's not "wrong" to block them, just as it isn't wrong to change the channel, use the mute button, or flip a page in a magazine without looking at an ad.

    --
    "Those who consume the bulk of goods are those who make them. We must never forget this secret of our prosperity."
  105. Ion.SIMIAN.c says "IRAM is trash"...? by Anonymous Coward · · Score: 0

    I DO QUESTION YOUR ABILITIES TO RUN & UNDERSTAND LINUX period... why? This:

    -----

    "Heh. The i-RAM is a finicky chunk of trash." -by ion.simon.c (1183967) on Saturday December 13, @09:55AM (#26102285)

    -----

    So, since you said that? Well, back it up, vs. these 3 simple questions you now refuse to answer:

    -----

    1.) Does the IRAM run on Windows reliably? ANSWER = YES...

    2.) Does the IRAM run on Linux reliably?? ANSWER (per your sources, YOU, no less) = NO...

    3.) Since the IRAM runs on Windows well, but not Linux, well... what is the "piece of trash" here (what is it YOU called the IRAM? A "finicky piece of trash"??)??? ANSWER (obviously) = LINUX...

    -----

    Funny - That 'piece of trash' (what you called the GIGABYTE IRAM SSD) works FINE on Windows... & yet, it does not on Linux!

    (Explain that, & it appears the "finicky piece of junk", IS LINUX, not Windows OR the IRAM... well, it's that or what I am STARTING to lean towards, & that is that YOU DO NOT KNOW WHAT YOU'RE DOING WITH ONE (or, Linux apparently either)).

    (And, just like the 3 questions I asked you there, and you RAN from them also? Again/once more - You're also STILL running from providing proof you are indeed, what you said you are - a professional programmer (not, no way, not with the tremendous amount of technical errors you make which I enumerated here above no less for ALL to see))

    Keep "dodging" these questions ion.SIMIAN.c - because anyone reading can make their decisions on "whom got the better of whom" by that alone, rotflmao (great showing here, ion.SIMIAN.c (NOT).

    Who are you trying to fool here?

    APK

    P.S.=> For your constant trolling of myself? I am going to DESTROY YOU here, ion.simon.c ... this is just the start! Remember - YOU started it, I am merely going to finish it, and YOU along with it... but, that's assuming scum like you has any feelings of shame, & I doubt that you do... apk

  106. Why does Ion.SIMIAN.c hate HOSTS files? See here.. by Anonymous Coward · · Score: 0

    http://it.slashdot.org/comments.pl?sid=1139923&cid=26983715

    "But don't you see? Your favorite sites are going to have to shut down if you use AdBlock, 'cause then you're stealing their content! You're really going to just have to take one for the team." - by ion.simon.c (1183967) on Wednesday February 25, @01:32PM (#26983715)

    I would ordinarily stop on that note alone, seeing as Ion.SIMIAN.c is obviously one profiting by these things (even though they're known to be infested with malicious code the past few years now & the fact that adbanners eat up an online user's bandwidth THE USER PAYS FOR no less)... but, that's not all, with this little toad wannabe, ion.SIMIAN.c... far from it!

    He hangs out @ the "hacker/cracker" websites online, like this one -> http://74.125.47.132/search?q=cache:T1ikOtt242AJ:hackaday.com/2009/02/22/x11-on-android/+%22Simon+C.+Ion%22&cd=10&hl=en&ct=clnk&gl=us

    Thus, it's quite possible he is trying to somehow "discredit me" to others, since I have done guides that stop that type of loser (hackers/crackers), the worst kind of online SCUM that there is, via this guide I did in late 2008 -> http://www.tcmagazine.com/forums/index.php?s=5bf29ea6ca49162314f25f9ebf2aba68&showtopic=2662

    He also likes things like "PhreakNic" -> http://wiki.yak.net/0.photos.simoncion?size=L and those are his photos from it... now, IF I looked like a bony little weasel like that? I might be tempted to be a little prick like he is also, but... that assumes I was a wannabe like Ion.SIMIAN.c is, who can't even get a GIGABYTE IRAM to work on Linux (as he could not, but, yet it works on Windows, just fine), and he looks like an AIDS victim to boot.

    APK

    P.S.=> Keep using TOR (another indicator this little prick ion.SIMIAN.c is nothing but someone up to "no good"), & going slow as hell due to their total lack of speed (like any "anonymous proxy" usually is), because you're going to be unable to hide from me, from now on!

    You haven't replied here, and have been gone for over 3++ days or so now... why? Because I am exposing YOU as the dunce you are, clearly!

    AND, this time? I will keep to my word, because I laid off on you, thinking you'd leave me be from the last time we "had it out" for your trolling me, & you lost badly (which my other replies here clearly illustrate)... So, from now on, under this "ion.simon.c" registered user account you have here?

    From now on, in every post you make here?

    You're going to see, and so will everyone else, these same replies to you, so everyone can see how STUPID you are, little wannabe (and, so you cannot continue to mod me down as you have been & then posting wiseguy AC comments afterwards)... Going to send you back to "Alabama", with your tail between your legs, you 33 yr old troll.

    Then, of course, you'll use your sockpuppet "Random Destruction" account to do so as he did here (note the 'wall of text' comment & same speech pattern -> http://tech.slashdot.org/comments.pl?sid=1327945&cid=28980845 ), but that's ok - I have a lot more than I have here so far on you, Ion.SIMIAN.c (this? This is JUST THE START)... lol! apk

  107. ion.SIMIAN.c claims he is a programmer? B.S.! apk by Anonymous Coward · · Score: 0

    First he said this:

    "I'm a programmer." - by ion.simon.c (1183967) on Saturday May 02, @11:17PM (#27803057)

    AND, then this?

    http://slashdot.org/comments.pl?sid=1229883&cid=27931741

    Clearly something a mere "techie" might supply (which is fine, but since he claims what he said below? He ought to have offered what I did above, also)

    So, since he said what he said in the quote above... all I can say is:

    OH, Really? Prove to us you are a professional programmer, ion.simIAn.c, won't you?

    After all, you CLAIMED that you are above, & demanded others do so as well, here:

    "You claim that you're a professional. Prove it" - by ion.simon.c (1183967) on Sunday May 03, @08:52PM (#27811101)

    Ok then, time to put the "shoe on the other foot":

    That's the same question you asked ME to prove & I did, via the "My Name is Ozymandias" lists I posted in replies here earlier in this thread -> http://tech.slashdot.org/comments.pl?sid=1327945&cid=28981391

    All of that, was in response to accusations like that one quote above, from yourself, directed MY way!

    My list of some of the stuff I have been fortunate to have been noticed in, in this very field in respected publications or by companies &/or famous contests like Ms Tech Ed - which served to "shut you up", VERY quickly... not everyone is a loser like yourself, SIMIAN, so, get over it...

    (The rest of us, true pros in this art & science, don't waste our times on trying to be "hacker/cracker" wannabes that hang out @ "hack a day" (as you have been shown to do in my others posts here (Nor does everyone hide behind TOR like you do, nor do others use alternate sock puppet accounts as you do in "Random Destruction", your sock puppet registered account)).

    What I found hilarious, was that you were shown to go even to the point of where you emailed Dr. Mark Russinovich -> http://slashdot.org/comments.pl?sid=1234703&cid=27981921 (in regards to he & I both doing work for Sunbelt software in the mid 1990s, and, where I corrected his errors in PageDefrag for him, telling him WHY & HOW he went wrong, to which he even THANKED ME FOR, in email, per this here -> http://www.pcmech.com/article/defragging-the-windows-page-file/ to which you obviously did get a response from he, & no longer question my status as you did above)

    That stuff above, & my other replies here, along w/ other proofs I gave you disprove your b.s. here... & other places you trolled me in... but when YOU are asked for the same proofs of YOUR WORDS & CLAIMS? YOU RAN...

    APK

    P.S.=> This is going to be the end of you, troll... I've had it, w/ your trolling b.s. directed MY way, & for the 4th time now from you or more... & this, on my part? It is merely "righteous indignation" and you deserve it!

    (You sow the wind? Time to reap the whirlwind, in every post you make under this account, simian... this time? I won't "back off"... I did so before, figuring you'd have learned a lesson in bothering your betters, but, obviously? You have not - you don't 'get it', do you? You might get away w/ screwing w/ others online, but, you're NOT going to, w/ me, no way)... apk

  108. More ion.SIMIAN.c screwups... apk by Anonymous Coward · · Score: 0

    1.) HOSTS files -> http://slashdot.org/comments.pl?sid=1219095&cid=27803005
    2.) DNS Servers -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27798027
    3.) Logon scripts & Group Policies usage -> http://slashdot.org/comments.pl?sid=1219095&cid=27800951
    4.) SeLinux being implemented via kernel hooking/kernel patching -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27806379
    5.) Services patching &/or cutoffs for security -> http://slashdot.org/comments.pl?sid=1219095&cid=27802917
    6.) What the definition of "System Hardening" is -> http://slashdot.org/comments.pl?sid=1219095&cid=27800687
    7.) Your 1st post thought my guide was about speed, & instead it is about security -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27794633
    8.) Here was your FIRST instance of "correcting yourself"/admitting I was correct -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27803103
    9.) Here was where you FIRST asked me to "prove who I am" -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27804053 (give us all a break!)
    10.) Here you said I was not enforcing policies in my security guide, & you made another mistake on that -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27801155
    11.) Here was your 2nd instance of "correcting yourself" (amending your questions to try to "make me wrong" & you failed again) -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27803601
    12.) YOU also said my guide being posted here NEVER gets "modded up"? I showed QUITE the contrary here -> http://tech.slashdot.org/comments.pl?sid=1219095&cid=27803307

    That's my "12 step program" for exposing you as nothing more than a "know-nothing troll" who has bothered myself for the LAST TIME here, ion.SIMIAN.c ... but, then, perhaps I am expecting a loser like you to have the capability to feel shame, & that's possibly expecting too much from "the likes of you", who has nothing he can evidence to his credit, of accomplishments in this field in WRITTEN respected publications, or contests like Ms-TechEd as I have to MY credit.

    APK

    P.S.=> YOU have "trolled me", for the last time, ion.SIMIAN.c ... from now on, THIS TIME? I won't "drop it", even though I did before (out of the interests of "enough is enough" mainly, as most folks learn a lesson the 1st time, you evidently? DO NOT, & have trolled me 4x now - usually? I give it 3x & go after the freaks that do so to myself & others (ones that *THINK* they're clever, & run behind TOR or "anonymous proxies" etc. et al, as you do) here + elsewhere online - but, I will let your OWN WORDS, destroy you... with ease!)

    With the amount of technical screwups, & false claims + accusations you make (which are EASILY disproved)? Well - You do the job, for me... thanks! apk

  109. Re:AdBlock, NoScript, and DNS Server program limit by Anonymous Coward · · Score: 0

    It doesn't look like this apk anonymous coward person doesn't know what he is talking about. I think it is more you ion.simon.c that has the shallow knowledgebase in computer sciences. You completely messed up on issues he noted such as the gigabyte iram and selinux which I found rather funny considering your post history shows you to be a linux person. You also messed up badly ion.simon.c on system hardening, dns servers, logons scripts and policies use, which were covered in apk's security guide. I took a good read on this thread because, after ac apk's replies directed your way after you had called him stupid basically seem to show myself as well as others reading a large amount of technical error or inaccuracies from you ion.simon.c in your trolling of this ac apk. I have no other choice but to state the obvious, which is that you are a definite troll and that since apk has consistently gotten the best of you here, you are only taking out your geek angst on him. You are also most likely either a webmaster or worse a malware maker-botmaster that has been adversely affected by things like hosts files. How you can say what you did by put downs you unjustly directed ac apk's way without saying where he was weak or in error shows us all you are certainly nothing more than a troll who had been badly shown up by ac apk and now you are merely being an immature dimwit with a reply like you uttered, ruining an otherwise nice discussion people were having here. You must be one of those 4chan jerks.

  110. Re:AdBlock, NoScript, and DNS Server program limit by ion.simon.c · · Score: 1

    If you don't waste your time with deranged AC's, disregard the rest of this comment.

    Otherwise, check out what APK has been doing today:
    http://slashdot.org/comments.pl?sid=1327945&cid=28980845

    On the one hand, he makes my points for me. On the other hand, you can't have a conversation with him, so he's boring. *shrug*

  111. Got a PHD in Psychiatry, ion.SIMIAN.c? apk by Anonymous Coward · · Score: 0

    Per my subject-line above, you have a PHD in Psych, about as much as you have a PHD in Comp. Sci. (or, any degree around it, apparently, since you refuse you answer that as well, everytime I ask it of you, along w/ a list of accomplishments others have noted in this field as good on YOUR part, in respected written publications in this art & science)...

    As usual, ion.SIMIAN.c avoids replying to ANY of those points listed in reply there, because each one shows ion.SIMIAN.c, in error... and, yet, ion.simian.c had the SHEER NERVE to say this?

    "2) You're talking to APK... His depth of knowledge is *really* shallow, so don't expect a good conversation out of him." - by ion.simon.c (1183967) on Thursday August 06, @08:09PM (#28980845)

    Anyone can see here -> http://slashdot.org/comments.pl?sid=1327945&threshold=-1&commentsort=0&mode=thread&pid=28980845 , quite otherwise because of all of your outright screwups I listed there from the other times you have trolled myself here...

    Your blatant technical errors and your weakness in this art & science are exposed there, vs. your statement above.

    "On the one hand, he makes my points for me." - by ion.simon.c (1183967) on Tuesday August 11, @11:20PM (#29033153)

    What points are those? On the converse, you CERTAINLY make my point for me - you avoid conversing where YOU are shown in error... you run!

    "On the other hand, you can't have a conversation with him, so he's boring. *shrug*" - by ion.simon.c (1183967) on Tuesday August 11, @11:20PM (#29033153)

    That gent davidwr & I were having a good discussion, until YOU came in & acted the ass, ion.SIMIAN.c... so, if anyone is "deranged"? It's you, ion.SIMIAN.c, you troll.

    Since you said this, per my subject-line above:

    "If you don't waste your time with deranged AC's, disregard the rest of this comment." - by ion.simon.c (1183967) on Tuesday August 11, @11:20PM (#29033153)

    Got a PHD in Psychiatry to your credit? Did you perform a formal analysis of anyone you're calling "deranged"?? Do you have a license to practice??? No, to all of the above????

    Of course not.

    (Simply because, you're about as credible a shrink, as you are a computer programmer (not, on BOTH accounts))...

    APK

    P.S.=> Don't worry, the list of your technical screwups you made while trolling me here before, and now? Oh yes - they'll be listed in your posts, from now on (per your request I do so, no less, quoted here -> http://slashdot.org/comments.pl?sid=1230601&threshold=-1&commentsort=0&mode=thread&pid=28076381 )... apk