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Every Major Advertising Group Is Blasting Apple for Blocking Cookies in the Safari Browser (adweek.com)

The biggest advertising organizations say Apple will "sabotage" the current economic model of the internet with plans to integrate cookie-blocking technology into the new version of Safari. Marty Swant, reporting for AdWeek: Six trade groups -- the Interactive Advertising Bureau, American Advertising Federation, the Association of National Advertisers, the 4A's and two others -- say they're "deeply concerned" with Apple's plans to release a version of the internet browser that overrides and replaces user cookie preferences with a set of Apple-controlled standards. The feature, which is called "Intelligent Tracking Prevention," limits how advertisers and websites can track users across the internet by putting in place a 24-hour limit on ad retargeting. In an open letter expected to be published this afternoon, the groups describe the new standards as "opaque and arbitrary," warning that the changes could affect the "infrastructure of the modern internet," which largely relies on consistent standards across websites. The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

442 comments

  1. The varnish is off by AlanObject · · Score: 5, Insightful

    Who could have predicted that consumer privacy would be a lesser concern than revenue flow to industry trade groups?

    1. Re:The varnish is off by Kenja · · Score: 5, Insightful

      Anyone. Anyone could have predicted that...

      --

      "Have you ever thought about just turning off the TV, sitting down with your kids, and hitting them?"
    2. Re: The varnish is off by Anonymous Coward · · Score: 4, Insightful

      Advertising is a wasteful industry. It's completely not needed at all. The pharma industry unethically and immorality advertisers to consumers and give doctors perks for selling their shit instead of letting the professionals pick the appropriate medicine and treatment

      Most ads for products are for complete junk nobody actually needs. The advertising industry is a leach on society

    3. Re:The varnish is off by chispito · · Score: 1

      Varnish? Were any claims ever made otherwise?

      --
      The Daddy casts sleep on the Baby. The Baby resists!
    4. Re: The varnish is off by Anonymous Coward · · Score: 0

      Doctors....percs...I see what you did there. ;)

    5. Re:The varnish is off by Anonymous Coward · · Score: 0

      Research Brave browser and the Basic Attention Token. Seems like it could be a valid business model for privacy and targeted advertising.

    6. Re:The varnish is off by Anonymous Coward · · Score: 1

      thatsthejoke.jpg

    7. Re:The varnish is off by that+this+is+not+und · · Score: 1

      Google, one of the biggest advertising businesses in the world, used to say 'Don't Be Evil' was a phrase they liked.

      That strikes me as a fairly bold claim.

    8. Re: The varnish is off by WarJolt · · Score: 0

      Pharma will just pay apple for the privilege to continue advertising like they have been.

    9. Re:The varnish is off by Anonymous Coward · · Score: 0

      So they used clear varnish.

    10. Re:The varnish is off by Anonymous Coward · · Score: 2, Interesting

      Absolutely anyone who has ever had even the slightest brush from a cluestick?

      My head is still spinning that apple would actually make a decent decision like this with their users' best interests at heart: it just runs so counter to everything I've come to expect from big tech companies.

    11. Re: The varnish is off by Anonymous Coward · · Score: 0

      No thanks. My "business model" is called "fuck you", brought to you by uBlock Origin.

    12. Re:The varnish is off by Gr8Apes · · Score: 1

      My head is still spinning that apple would actually make a decent decision like this with their users' best interests at heart: it just runs so counter to everything I've come to expect from big tech companies.

      You need to experience apple more.

      --
      The cesspool just got a check and balance.
    13. Re: The varnish is off by MBGMorden · · Score: 2

      Most ads for products are for complete junk nobody actually needs. The advertising industry is a leach on society

      True, but only for "most". There are some companies I actively follow on Facebook and/or Twitter simply because I'm truly interested in seeing their new products when they come out. Sideshow Collectibles being a prime example.

      The ting is, from what I can tell, they STILL haven't gotten a computer algorithm that really targets things you actually want to see. Sure, if I'm searching for a guitar it might start showing guitar ads, but that's something was actively looking for already, so I don't really need to see NEW information beyond my previous targetted research, and it very well may be an item I've already purchased.

      Plus gift shopping totally throws it for a loop. I have three nieces aged 9, 8, and 6. Every time one of their birthdays rolls around the Internet ad services become convinced for a week or so that I am totally into Princess Sofia and The Winx Club, when in reality I just went and bough them a gift.

      If they truly could show me ads that I want to see, I'd have no issue with it. They just have never managed to do that.

      --
      "People who think they know everything are very annoying to those of us who do."-Mark Twain
    14. Re: The varnish is off by scdeimos · · Score: 1

      Most policies for products are for complete junk nobody actually needs. The insurance industry is a leach on society

      FTFY

    15. Re:The varnish is off by Anonymous Coward · · Score: 0

      *mimes throat gargling motion*

      Settle down, Jimmy, you're begging for people to come in and AKSHUALLY that shit into oblivion. I'll let it go because you might have not realized.

    16. Re:The varnish is off by tonywong · · Score: 1

      In a world where everyone is connected, privacy becomes the valued commodity.

    17. Re:The varnish is off by gfxguy · · Score: 1

      I disagree... TFS clearly says the complaint is that Apple is replacing user control of cookie preferences to something Apple controls. That doesn't sound like something I want.

      --
      Stupid sexy Flanders.
    18. Re:The varnish is off by Gr8Apes · · Score: 1

      You're going to take reported speculation as fact? I'll bet user specified cookie handling is still there, just that specific third party cookie handling will be by default set to this stricter limitation. Nothing says that more restrictive settings won't be possible, but admittedly that's also speculation. We'll have to wait and see what the final release does.

      --
      The cesspool just got a check and balance.
    19. Re: The varnish is off by Anonymous Coward · · Score: 0

      Show of hands. . .

      Which if you have EVER walked into your doctors office and asked if medicine X was " right for you " ?

      Seriously. . . . anyone ?

      If anything Big Pharm should cease advertising because I tend to focus on the side effects which are typically worse than the problem the medication is trying to treat. :|

    20. Re: The varnish is off by Anonymous Coward · · Score: 0

      Oh make no mistake, Apple is looking out for Apple.

      Apple is just setting it up so advertisers have to go through Apple to get what they want. For a fee of course.

    21. Re: The varnish is off by Cyberpunk+Reality · · Score: 4, Interesting

      I think there is a legitimate market niche for advertisitng. Letting people gain awareness that things of interest to them exist is a perfectly reasonable thing to do. Lots of people go and watch movie trailers of their own volition, for example. But there is absolutely a line, beyond which advertising becomes parasitic. How much time do we collectively lose, how much wealth does our society spend, in order that some people may become wealthy selling to some other people? Where, ethically, is the line between robbery, extortion, fraud and an advertising campaign or sales pitch? I do not know exactly where the line is for responsible advertising, but as a society I think we are very far on the wrong side of it.

      --
      Rule 35 of the internet: "If it can be hacked, it will be". - Charles Stross
    22. Re: The varnish is off by Anonymous Coward · · Score: 0

      >I am a consumer whore.

    23. Re:The varnish is off by gfxguy · · Score: 1

      ... and then you go on to speculate. However, I'm referencing what the summary actually said while you're coming up with stuff all on your own. Yes, it's all speculation, but taking over cookie preferences, even third party, is not something I want someone else deciding for me.

      --
      Stupid sexy Flanders.
    24. Re: The varnish is off by dougdonovan · · Score: 1

      then unblock them.

    25. Re:The varnish is off by LynnwoodRooster · · Score: 1

      Because iAds will be so much more shiny than regular ads! This is a move to eliminate anyone else from tracking/advertising to you - so Apple can control that space and do the same. Oh, and sell that information back to the people who originally wanted it via current standards.

      --
      Browsing at +1 - no ACs, I ignore their posts. So refreshing!
    26. Re: The varnish is off by Anonymous Coward · · Score: 0

      Except all browsers do this since they set it to some default value. T hats literally what this is. GP isn't wrong.

    27. Re:The varnish is off by Anonymous Coward · · Score: 0

      It's said when the post from the idiot that missed the obvious joke gets modded +5, Insightful. Aren't you glad you aren't the only idiot here, Kenja?

    28. Re:The varnish is off by amicusNYCL · · Score: 3, Interesting

      What's the Latin phrase, about "who benefits?" It applies here. Who benefits from online advertising? Among others, Google, one of Apple's main competitors and the single major threat to the IOS ecosystem. Hurting online advertising hurts Google, and Apple thinks that benefits them.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    29. Re: The varnish is off by Anonymous Coward · · Score: 0

      If they truly could show me ads that I want to see, I'd have no issue with it. They just have never managed to do that.

      And they never will. Too much profit is made by fooling people into buying some shit that they weren't interested in to begin with. The day that targeted advertising is perfected is the day advertising dies.

    30. Re: The varnish is off by JohnFen · · Score: 5, Insightful

      There is nothing inherently wrong with advertising. It serves an important role.

      But it's gone very wrong, and not just online. I think it's gone wrong in three basic ways:

      1) It generally fails to fulfill one of the primary reasons for its existence: to actually and honestly inform people about products.

      2) It has become too pervasive. Ads shouldn't cover every square inch of everything.

      3) It has become way too intrusive.

      Personally, I'm resigned to the notion that #1 and 2 will never change.

      #3, though, is completely unacceptable. The fact that advertising companies spend so much time and energy working to defeat my efforts to keep them out of my metaphorical drawers means that they have placed themselves in the role of my enemy.

      And since they have chosen to be my enemy, I will treat them as such until/unless the time comes that they can act in a more decent fashion.

    31. Re:The varnish is off by JohnFen · · Score: 2

      However, I'm referencing what the summary actually said

      You shouldn't ever accept summaries as authoritative. In this case, you shouldn't even accept the article that was summarized as authoritative.

      The reality is we don't actually know the nitty-gritty details of how this works yet, and to draw any conclusions (let alone get outraged by them) is extremely premature.

    32. Re: The varnish is off by Anonymous Coward · · Score: 0

      I could write that algorithm but it would need to know a lot more about you than just your browsing history. Also stop grinding your teeth it makes noise in the mikes.

    33. Re: The varnish is off by K.+S.+Kyosuke · · Score: 2

      Everyone needs something and information flow is vital for markets to work. One doesn't have to be a "consumer whore" to realize that.

      --
      Ezekiel 23:20
    34. Re: The varnish is off by Anonymous Coward · · Score: 0

      yeah you keep giving a plugin your info. idiot. good "business model".

    35. Re: The varnish is off by Anonymous Coward · · Score: 0

      Yes and no. Apple usually plays by the rules it sets for others, so settings to protect privacy are usually universal.

      Would I always trust Apple, no. That said with Apples largest competitor being the largest advertiser (Google/Android) they have made the current decision to push Privacy, leading the charge in areas such as encryption.

      Even if you don't use Apple products you should be for their consumer protection, not because it's the best thing for them in their fight against Google, but it is one of the only companies with the motivation and ability to fight for privacy, which is good for us as well as them.

    36. Re:The varnish is off by Aighearach · · Score: 2

      It may have a lot more to do with where Apple makes their money, who their biggest competitor is, and how their competitor makes their money.

      Maybe more likely than your pipe dream that the companies with high profit margins make decisions that benefit customers.

    37. Re: The varnish is off by Anonymous Coward · · Score: 0

      Not push privacy, they have chosen to monopolize the information.

    38. Re: The varnish is off by Monster_user · · Score: 1

      Have a sense of humor dude. Sometimes a joke is funnier when you have the straight man deliver the punch line.

    39. Re: The varnish is off by Monster_user · · Score: 1

      Most likely it is limited to those already diagnosed, and are taking existing medications to treat something. Advertising tells the patient that a new "miracle cure" is available to treat their malady, so they naturally are interested, and therefore insistent on getting information about this new treatment option.

    40. Re: The varnish is off by sound+vision · · Score: 1

      They don't get any points from me, considering this is something that doesn't affect their revenue directly. (Or indirectly as far as I know.) Real courage, not apple-courage, is doing the right thing when it's not easy.

    41. Re: The varnish is off by Anonymous Coward · · Score: 0

      uBlock origin is an open source extension which does not collect any data.

      Web ads specifically exist to collect and aggregate your data.

      Who's the idiot now?

    42. Re: The varnish is off by Anonymous Coward · · Score: 0

      So you have never clicked on an ad for a comic or YouTube show? Liar.

      Advertisements are not just for product and services, they are also for entertainment and PSA's which only works when targeted correctly. Then there is sponsorship alone where a third party explicitly supports the site or entertainment content, by which otherwise the quality of the content would be reduced or not produced at all.

    43. Re: The varnish is off by cyber-vandal · · Score: 3, Insightful

      Not to mention the psychological problems caused by playing with people's self-esteem.

    44. Re: The varnish is off by shm · · Score: 0

      That's not what the ad is meant to do. The ad is meant to make you accept and even feel relieved that the doc prescribed something that you've heard of.

    45. Re: The varnish is off by Anonymous Coward · · Score: 0

      > So you have never clicked on an ad for a comic or YouTube show? Liar.

      Sure, I've done it once or twice.

      On accident, while trying to click or tap the tiny X up in the corner to get ad out of my fucking way so I could go about my business.

    46. Re: The varnish is off by Anonymous Coward · · Score: 0

      "Straight man"? That's both homophobic and sexist.

    47. Re: The varnish is off by houghi · · Score: 2

      1) Ads where never about just informing people. They where about selling things. Be it a sign that there is a bakery or a fishmonger on a market, it is not about informing, it is about selling. If information would do that, then that is what they would do. But the goal was always selling.
      2) If you have one fishmonger yelling, the other needs to be louder than the first one. As the target is sales and not information, the result will be that it becomes visible all over the place.
      3) That is how it will be and if not stopped, it will get worse.

      I do not want ads. I never asked for ads. If I want information, I will look for it. There is no reason I start screaming in somebodies face that I am bald. It is information nobody wants or asked for.

      https://trickygirl.wordpress.c...

      --
      Don't fight for your country, if your country does not fight for you.
    48. Re: The varnish is off by Monster_user · · Score: 1

      Let me Google that for you: http://lmgtfy.com/?q=Straight+...

    49. Re: The varnish is off by Anonymous Coward · · Score: 0

      thatsthejoke.gif

    50. Re: The varnish is off by Monster_user · · Score: 1

      I see no advantage to that. When I go to th doctor I expect him to have a knowledge of scientific terms, not advertising brands. I also expect the doctor to have more knowledge than I do. The doctor prescribing something advertised on TV is a reason to distruct the doctor, as one who is receiving a commision.

    51. Re:The varnish is off by Anonymous Coward · · Score: 0

      Cui bono

    52. Re: The varnish is off by Anonymous Coward · · Score: 0

      Yeah, the original social contract of the internet was, I surrender a little privacy in exchange for many fewer ads, targeted to my interests. Instead, we've had all our privacy taken, and are bombarded with ads for things we already bought.

    53. Re: The varnish is off by Anonymous Coward · · Score: 0

      Doctors are bombarded with advertising for drugs, and it has a huge effect on what they are likely to prescribe, regardless of the merits. We should go back to banning pharma advertising altogether.

    54. Re: The varnish is off by JohnFen · · Score: 1

      1) Ads where never about just informing people.

      I never said they were. I said informing people was one of the primary purposes, and it is -- even if that "informing" is little more than letting people know that the product exists. The other primary purpose is to encourage people to buy what is being advertised.

      There was a time, though (prior to the "mad men" era), when ads really tried to inform. At some point, that went by the wayside and instead almost every ad is about social identity rather than information.

    55. Re:The varnish is off by megamind · · Score: 1

      Tracking for advertising purposes is a double edge sword, and Apple just used it to cut the cheese. We humans want the ability to filter and determine what is available to us. But you don't know what you don't know, that includes new products. Good luck!

    56. Re: The varnish is off by houghi · · Score: 1

      Advertising was never about informing. It was always about sales. Information was a part of it and only as a means to sell.
      The reason I used the fishmonger is because markets predates any advertising we know now.

      People would yell, Best fish here, not Best fish at my neighbor.

      --
      Don't fight for your country, if your country does not fight for you.
    57. Re: The varnish is off by JohnFen · · Score: 1

      The reason I used the fishmonger is because markets predates any advertising we know now.

      But it doesn't predate advertising.

      Perhaps you've misunderstood what I was saying, because you seem to be agreeing with me here. I was saying that advertising as it exists now is terrible and harmful. I was also saying that it wasn't always so bad, and that the concept of advertising generally is not inherently a bad thing.

      I don't see how it can be considered a bad thing for people who are selling something to tell other people that they're selling it. That, at heart, is what advertising is. Your fishmonger yelling in the market that he has fresh fish available was advertising.

    58. Re: The varnish is off by Anonymous Coward · · Score: 0

      1) It generally fails to fulfill one of the primary reasons for its existence: to actually and honestly inform people about products.

      For many advertises that is NOT it's purpose. They are fully aware having done scientific studies that repeated exposure to certain kinds of stimulus breaks down and wears on our ability to rationally buy what we need and instead influences our actions and thoughts subtly through metal conditioning. They very much want to exploit human weakness to get them to buy more of and the kind of thing the advertiser is paid to sell. So no informing is low on the list of what they are trying to accomplish.

    59. Re: The varnish is off by Anonymous Coward · · Score: 0

      I think it's less of being a whore and more bending over and taking it.

    60. Re: The varnish is off by ArmoredDragon · · Score: 1

      Advertising was never about informing. It was always about sales. Information was a part of it and only as a means to sell.

      Advertising is not about sales; it's about marketing. And yes, the two are quite distinct from one another. And yes, marketing is all about information.

      Marketing focuses on things like building brand recognition and raising product awareness. Sales is the act of giving the consumer a product in exchange for money and/or the process of interacting with customers and negotiation to close a sale. Marketing is also a cost center, whereas sales is purely about driving revenue.

    61. Re: The varnish is off by RockDoctor · · Score: 1

      Pharmaceutical companies are allowed to advertise to the general public? What fucked-up system do you live under?

      --
      Birds are not dinosaur descendants;birds are dinosaurs, for all useful meanings of "birds", "are" and "dinosaurs"
    62. Re: The varnish is off by MercTech · · Score: 1

      But, advertisers don't need tracking cookies to put up advertisements. Cookies just allows them to target advertisements and many find it annoying to get the same advertisements for the item you bought last month over and over.

      --
      NRRPT/RCT
    63. Re:The varnish is off by jeremyp · · Score: 1

      Google is not a competitor to Apple - not a big one anyway. Apple's biggest competitors are companies like Samsung and HP. Apple is not in the advertising business and Google is only in the computer hardware business in a small way,

      --
      All I want is a secure system where it's easy to do anything I want. Is that too much to ask ~~ Randall Munroe
    64. Re:The varnish is off by amicusNYCL · · Score: 1

      Oh. Apple's competitor is Samsung? Why is that? Is it because they sell a lot of phones? What software do those phones run? Who makes it?

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
  2. Can ads get any less timely and useful? by TheCastro1689 · · Score: 5, Interesting

    I bought a motorcycle helmet years ago, I still get ads for the helmet and others I researched. Fucking ads suck.

    1. Re:Can ads get any less timely and useful? by TechyImmigrant · · Score: 5, Insightful

      I constantly get ads for the thing I've recently purchased.

      I can't imagine a less effective form of advertising.

      --
      I should use this sig to advertise my book ISBN-13 : 978-1501515132.
    2. Re: Can ads get any less timely and useful? by UnknowingFool · · Score: 2

      Or things which I cannot use. I once got ads for Lamaze classes. I'm a dude who doesn't have a pregnant significant other. It was funny because it popped up after a weekend trip to Vegas: "Honey, you gots some 'splainin' to do!"

      --
      Well, there's spam egg sausage and spam, that's not got much spam in it.
    3. Re:Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      They're doing you a huge favor, you ungrateful turd! Didn't you RTF summary? I would be upset too, if I ran a humanitarian foundation just trying to help people buy more of what they might find timely and useful, and someone out to make a quick buck got in my way, hurting people who need my help the most.

    4. Re:Can ads get any less timely and useful? by link-error · · Score: 1

          The problem is that the advertisers are only tied into the search data.. not the purchase data. They don't know you actually made the purchase already. It's cheap enough for them to take the gamble and blast everybody with their search history.

      --
      -Unresolved symbol? Byte me!
    5. Re:Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      This makes *perfect* sense, when it's cookie-based. Not that it's effective after a purchase, but I get that vendors aren't going to close-the-loop on ad campaigns by revealing your purchases to the wider network.

      What I *don't* get is Amazon.com advertising clothes irons to me after I've purchased one. They *know* I bought one, and they *know* that people don't generally buy three of them over three months. That's badly wasted space for more productive recommendations.

    6. Re:Can ads get any less timely and useful? by srmalloy · · Score: 1

      I constantly get ads for the thing I've recently purchased.

      Sometimes the websites are particularly stupid about it, too. I looked at a couple of items on Willams-Sonoma and other sites, and for a month after I received them after ordering from Willams-Sonoma, I kept getting daily emails from them saying that I'd put these items in my shopping cart, and they could only hold them there for 30 days before they'd fall off.

      In your case, though, the ad company may only be getting information about what you looked at, and doesn't know that you bought it. If the ads are coming from the company you bought it from, though, then they've got the same subcompetent developers that Williams-Sonoma seems to.

    7. Re:Can ads get any less timely and useful? by ljw1004 · · Score: 4, Funny

      I bought a motorcycle helmet years ago, I still get ads for the helmet and others I researched.

      Oh! But wasn't your purchase just the first step towards a lifelong hobby of collecting motorcycle helmets?

    8. Re:Can ads get any less timely and useful? by TechyImmigrant · · Score: 1

          The problem is that the advertisers are only tied into the search data.. not the purchase data. They don't know you actually made the purchase already. It's cheap enough for them to take the gamble and blast everybody with their search history.

      That is their problem, not mine. I find things to buy by searching for them. If they want me to find their things and buy them then they need to work with the search people (google, amazon, bangood etc.) so that I find them when I search. Coming around like annoying little yippy dogs after every purchase, barking "Buy this too!!" is neither going to get them a sale nor get me to go to them for stuff in the future.

      --
      I should use this sig to advertise my book ISBN-13 : 978-1501515132.
    9. Re: Can ads get any less timely and useful? by alvinrod · · Score: 4, Interesting

      That reminds me of the story about Target's initial foray into targeted ads where they could tell based on search history when a user was pregnant and had some data to suggest that if they could get a new mother to start shopping at their stores she'd likely be a good longtime customer. They were worried about it appearing creepy for them to start displaying sales ads for diapers or other baby products that people hadn't looked for yet, so they through it some ringer results (like golf clubs or scotch glasses) that would make the advertising appear more random.

      Perhaps they're selectively feeding you some ads that are more relevant, but tossing in some crap like that so it doesn't appear too obvious. Or maybe someone else temporary had that IP and was making different searches with it that are influencing the results.

    10. Re:Can ads get any less timely and useful? by Ol+Olsoc · · Score: 1

      I bought a motorcycle helmet years ago, I still get ads for the helmet and others I researched. Fucking ads suck.

      I don't generally surf much on my phone. I do get gmail on it. And at home I have adblockers, ghostery and noscript. But I was at an event and I noticed some people "vaping". I was curious about it, so looked it up on the phone. I get back home, and am inundated with email and notifications regarding electronic cigarettes and vaping. Rat bastards - I verified the reason I need to lock my browser down at home.

      --
      The shepherds did so well protecting the flock that the sheep no longer believed that wolves existed.
    11. Re:Can ads get any less timely and useful? by Ol+Olsoc · · Score: 1

      The problem is that the advertisers are only tied into the search data.. not the purchase data. They don't know you actually made the purchase already. It's cheap enough for them to take the gamble and blast everybody with their search history.

      Some times they are though. When I book a hotel through one of the sites that do this, I keep getting emails about booking in thy same place I already made reservations in.

      --
      The shepherds did so well protecting the flock that the sheep no longer believed that wolves existed.
    12. Re: Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      They probably decided you were in Vegas on honeymoon and had a kid on the way based on some nonsense model no one understands embodied by a machine learning system.

    13. Re: Can ads get any less timely and useful? by sexconker · · Score: 5, Funny

      Now I can sue Target for knowing I'm pregnant before I do, yet advertising scotch glasses to me, thus encouraging me to drink alcohol while pregnant!

    14. Re:Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      It would make more sense to send similar items like ironing board, spray starch, hangers.

    15. Re:Can ads get any less timely and useful? by BronsCon · · Score: 1

      Right? Taking the motorcycle helmet example from above, it would make sense to show the helmet ads after someone searches motorcycles. If they bought a bike, they need a helmet; if they bought a helmet, they do not.

      That example, I believe, is a failing of whoever bought that particular ad space.

      And it's all too common. Well thought out advertising can actually be helpful to the consumer, but I almost never see well thought out advertising. The crap that's constantly hurled in my direction typically tells me who not to buy from, so I guess I still find a way to make it useful.

      --
      APK quotes people (including myself) without context and should not be trusted. Just thought you should know.
    16. Re:Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      The problem is that the advertisers are only tied into the search data.. not the purchase data.

      No, the main problem is that they are using a client-side script instead of making deals so that ads show up relevant to the sites where they are displayed.

      Even accepting the idea that obsolete data is sufficient for preemptive advertising, any data should be catalogued according to expected lifespan of the product type. If the potential customer is upset with their initial purchase, they will usually be looking for an alternate within a month, depending on the product type. After that, the search terms should be marked as irrelevant until the 25% replacement time (when the outlying 25% who need to replace early will likely be looking). If an advertising company does not have replacement time statistics, they can get a reasonable estimate by looking at manufacturer warranties and treating that as the 20% time to failure (close enough to the 25% replacement threshold).

    17. Re:Can ads get any less timely and useful? by michiganbob · · Score: 1

      It would be nice if there was a way to say "This ad is not relevant to me". That would help both advertisers and consumers. Of course Google would lose out on money for those "impressions", so it'll never happen.

    18. Re:Can ads get any less timely and useful? by JohnFen · · Score: 2

      Well thought out advertising can actually be helpful to the consumer, but I almost never see well thought out advertising.

      I never see it. Helpful advertising is advertising that tells me what I need to know about a product and is honest in its representation.

      The last time I saw advertising that was actually helpful was in technical journals in the late '70s/early '80s.

      All the advertising I've seen since then (and that was niche) has been useless garbage, whether or not it's for the type of product I'm interested in.

    19. Re: Can ads get any less timely and useful? by peragrin · · Score: 1

      The annoying ones are I searched for diamond engagement rings on my tablet. She now gets ads for diamond rings on her phone tablet and computer because we share an IP.

      Everything one of us searches for ends up as an ad on all devices.

      --
      i thought once I was found, but it was only a dream.
    20. Re:Can ads get any less timely and useful? by Applehu+Akbar · · Score: 1

      I constantly get ads for the thing I've recently purchased.

      Often I got entire pages with nothing but repetitions of ads for some recent thing I purchased.

    21. Re: Can ads get any less timely and useful? by jawtheshark · · Score: 1

      You mean this. It's way more interesting than the version you presented.

      --
      Ahhh...the great dumpster continuum. Many a free computer will be found there. -- sowth (748135)
    22. Re: Can ads get any less timely and useful? by tlhIngan · · Score: 1

      That reminds me of the story about Target's initial foray into targeted ads where they could tell based on search history when a user was pregnant and had some data to suggest that if they could get a new mother to start shopping at their stores she'd likely be a good longtime customer. They were worried about it appearing creepy for them to start displaying sales ads for diapers or other baby products that people hadn't looked for yet, so they through it some ringer results (like golf clubs or scotch glasses) that would make the advertising appear more random.

      No, it actually happened. Target knows if they can be the store you go for your baby supplies, they will also get you for everything else you might need - one stop shop and all. So they have extensive classification systems that identify if you might be pregnant and will send you appropriate coupons.

      Well, one day a father got coupons for baby products because of their daughter's shopping habits. He stormed to Target and gave them a chewing out. Later that day, his daughter had something to say to him...

    23. Re:Can ads get any less timely and useful? by TechyImmigrant · · Score: 2

      My wife has a yarn store. The customer base has a very, very well defined demographic and they tend to buy yarn and related stuff many times.
      The single best advertising we can buy is through Facebook. They target at the people within a certain distance in the knitting and crochet groups on Facebook with our ads, which essentially say "There's a yarn store over there". This has a measurable effect on increasing customers. Advertising through Google. the papers and other places has achieved nothing. Google maps helps people discover us, but that happens without paying them anything. When we ask new customers how they found us, it's usually Facebook.

      We never found it hard to work out how to not be objectionable with ads. Make the ad pertinent and useful and don't spam it. It's simple.

      --
      I should use this sig to advertise my book ISBN-13 : 978-1501515132.
    24. Re:Can ads get any less timely and useful? by Altus · · Score: 1

      And if they did buy a helmet there are a million other accessories to market them... maybe a bluetooth headset, or a phone holder... maybe some other gear since half the riders I see on the road seem to think a helmet will protect them when they ride in tee shirts and shorts.

      --

      "In America, first you get the sugar, then you get the power, then you get the women..." -H. Simpson

    25. Re:Can ads get any less timely and useful? by BronsCon · · Score: 1

      You're not an ad agency trying to be "edgy" and "hip", though. They're the problem; ma and pa shopkeeper, by and far, want to spend their ad money wisely.

      Kudos to you, by the way, for going that route.

      --
      APK quotes people (including myself) without context and should not be trusted. Just thought you should know.
    26. Re: Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      My way of saying that is running an ad blocker.

    27. Re:Can ads get any less timely and useful? by gnick · · Score: 1

      I never see it. Helpful advertising is advertising that tells me what I need to know about a product and is honest in its representation.

      Movie previews? Maybe short on "honest", but they give you some idea of what to expect and should be targeted based on what they're attached to.

      --
      He's getting rather old, but he's a good mouse.
    28. Re:Can ads get any less timely and useful? by sabri · · Score: 1

      My wife has a yarn store. The customer base has a very, very well defined demographic and they tend to buy yarn and related stuff many times. The single best advertising we can buy is through Facebook. They target at the people within a certain distance in the knitting and crochet groups on Facebook with our ads, which essentially say "There's a yarn store over there".

      And this is exactly how advertising should work.You attacked the problem like a sniper. Single bullet to the target's head. Large advertising firms just take a shotgun and start shooting hail 360 degrees around anyone near them.

      --
      I'm not a complete idiot... Some parts are missing.
    29. Re: Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      I don't know if it's actually true. Vsauce definitely presented it as true, but it seems like one of those urban myths that'd be impossible to verify.

    30. Re:Can ads get any less timely and useful? by Joce640k · · Score: 1

      The problem is that the advertisers are only tied into the search data.. not the purchase data.

      No, the problem is they're stupid.

      If you searched for helmets and then you stopped searching for helmets they should probably show adverts for bike locks or jackets or something. Not helmets.

      --
      No sig today...
    31. Re:Can ads get any less timely and useful? by JohnFen · · Score: 1

      Yes, even movie previews. They're far too deceptive to be useful. Maybe that's changed of late, though -- I don't know, because I stopped paying any attention whatsoever to them years ago.

    32. Re:Can ads get any less timely and useful? by DMJC · · Score: 2

      This is so true, every time I go online and search for something to buy, the next six weeks are a constant stream of nothing but what I already bought. If I'm searching for it online it means I'm buying in the next five minutes. Not the next 6 weeks. These idiots haven't figured that out yet. Also, I'm still waiting for the Ad-Rapture where my feeds get filled with space games and Linux games. Hasn't happened yet and I won't be holding my breath. Online advertising is a total sham industry.

    33. Re:Can ads get any less timely and useful? by crankyspice · · Score: 2

      You're modded up 'funny,' but, motorcycle helmets have a relatively short lifespan (3-5 years) even if/when you don't crash. http://www.smf.org/helmetfaq#aWhyReplace

      --
      geek. lawyer.
    34. Re:Can ads get any less timely and useful? by Gr8Apes · · Score: 1

      It would be nice if there was a way to say "This ad is not relevant to me".

      Ads are never relevant. If you need something, you have a search engine. Then you won't need to see anything about it again. Per the AC, ad blockers make that statement for you.

      --
      The cesspool just got a check and balance.
    35. Re: Can ads get any less timely and useful? by Falos · · Score: 1

      I remember reading that knowledge X is measured at like 50,000 times as much as knowledge Y, as valued on the market-of-marketing.

      X was knowledge that a woman is pregnant
      Y was knowing a person's name-address-phone-birthday-etc (cumulatively, I think)

      A pregnant women (preferably first baby) is about to pick several products, many of them (diapers, food) "monetization streams". That shit is a golden goose, she is about to Make It Rain and every marketfuck wants to be there hopping up and down and screeching to be picked.

    36. Re:Can ads get any less timely and useful? by techdolphin · · Score: 1

      Gee, I was just thinking about how timely and useful internet ads are as I tried to shut down a video for a product I had no interest in.

    37. Re:Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      I used Hulu a lot before they went subscription only. Due to a couple shows I was watching which one of their idiots decided was female centric, I was determined to be a female. This was news to me.

      The past 6 months or so, Google has been gathering ad information from Comcast cable boxes and local credit card usage. (Despite changing MAC to change IP addresses regularly, I'm sure a correlation was made between past IP addresses using account data most likely from the Android tablet I use accessing Play app updates daily and wifi router SSID information) Somewhere along the lines, they determined I very much like females. This was not news to me.

      The past 2 months, I've been getting a lot of ads, on some straight laced sites I visit that apparently use dubious ad servers, featuring female female relationships. I'm a bit torn about this development. As a red blooded male, I'm rather disappointed as being identified as a lesbian female.

      On the other hand, I don't mind the probable titillating ad content presented before me either. Maybe I should click on some and see where this all goes, if just to screw up their ad serving algorithms even more.

    38. Re:Can ads get any less timely and useful? by JustAnotherOldGuy · · Score: 1

      Yep, this times 1,000,000.

      Apparently Amazon thinks my recent purchase of a circular saw is just the opening move in my newfound hobby of collecting circular saws.

      Every fucking site I visit now has ads for circular saws. I mean, hello? I already bought a circular saw, I won't be buying another one for 10 years, if ever.

      But noooooooooo, I bought one so that MUST mean I want to buy 20 more. It's the stupidest fucking thing...

      If more advertisers realized just how much of their money was being wasted (like 99.999999%), the ad industry would disappear overnight.

      Sometimes I go and browse baby clothes and cribs just to fuck with their metrics. Then I browse for expensive ovens and book binding supplies and wheelchairs and pallet jacks and solar panels...they have no fucking clue. "Oh look, an expectant disabled chef who crafts her own books and who needs to move heavy piles of shit like solar panels! What can we sell her?"

      lol, nothing, that's what you can sell me.

      --
      Just cruising through this digital world at 33 1/3 rpm...
    39. Re: Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      This will be hilarious in ten years when you are a trans lesbian

    40. Re:Can ads get any less timely and useful? by Zontar+The+Mindless · · Score: 1

      After hitting the fourth sentence and wondering what the Sam Hill selling tubers had to do with needlecraft, I realised it was time to clean my glasses. Thanks.

      --
      Il n'y a pas de Planet B.
    41. Re:Can ads get any less timely and useful? by Zontar+The+Mindless · · Score: 1

      Didn't Amazon try that and end up offering to sell underwear to everyone?

      --
      Il n'y a pas de Planet B.
    42. Re:Can ads get any less timely and useful? by Zontar+The+Mindless · · Score: 1

      (Also: You did in fact mean the tuber and not the root vegetable that's often mistaken for it in the US and Canada, right?)

      (Yes, such questions can and do arise when one is sleepless at 3.30 in the morning.)

      --
      Il n'y a pas de Planet B.
    43. Re:Can ads get any less timely and useful? by Aighearach · · Score: 1

      Odd, I buy stuff frequently and I never see ads. I wonder why that is?

      It isn't about the data collection, because I often use a credit card!

    44. Re: Can ads get any less timely and useful? by Aighearach · · Score: 1

      Talk about racist, all you know is the glass was made in Scotland and you're already presuming it can only be used for whiskey!

      Scottish people do also drink water, tea, and other beverages.

    45. Re:Can ads get any less timely and useful? by n329619 · · Score: 1

      don't generally surf much on my phone. I do get gmail on it. And at home I have adblockers, ghostery and noscript. But I was at an event and I noticed some people "vaping". I was curious about it, so looked it up on the phone. I get back home, and am inundated with email and notifications regarding electronic cigarettes and vaping.

      This might be a good opportunity to review your device and let us know which browser, search engine and phone you've used that caused the email. My biggest assumption is you've used google chrome app while signed in.

      Here's what worked for me. A non-google browser app with ad block option/ script off option/ cookie off option/ private option, duckduckgo search engine, and a regular smartphone. You could get the Tor app too if you want and turn off gmail's personalized ads option.

    46. Re:Can ads get any less timely and useful? by Aighearach · · Score: 1

      It is your just punishment for allowing others to decide when a video is permitted to play on your screen.

      Some people choose their own reality. Some people allow unseen others to select a lame reality for them, and then just accept it because they already have it.

    47. Re:Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      The past 2 months, I've been getting a lot of ads, on some straight laced sites I visit that apparently use dubious ad servers, featuring female female relationships. I'm a bit torn about this development. As a red blooded male...

      It might be time to stop re-watching 2 girls 1 cup.

    48. Re:Can ads get any less timely and useful? by doom · · Score: 1

      ... I was sympathetic to the idea that most of the pages I visit are funded by advertisers, so it seemed fair.

      I'm not particularly. If they want to keep control of their stuff, they can keep it off of our internet.

      After the advertising apocalypse arrives, the net will only get better.

    49. Re:Can ads get any less timely and useful? by Altrag · · Score: 1

      You say that, but here's how the problem breaks down:

      Them: $0.000001 and 0.001sec to send the email to one extra address.

      You: 2-3sec to notice and delete the email, if you recognize it right away and are pretty quick with your mouse. Anywhere from 10-30sec if you're not so lucky.

      It is your problem, far more than theirs. In fact its so much of a problem for end users that email service providers and email reader developers are willing to take that burden off of your shoulders, for free (or at least no additional charge over their base rate,) and use the quality of their spam filter as a selling feature.

      And even the best of them don't catch everything, so you're still stuck click delete on anywhere from a few dozen a month to hundreds per day, depending on how wide-spread your email address is on public forums, websites, etc.

    50. Re:Can ads get any less timely and useful? by Altrag · · Score: 1

      I'd say especially movie previews, and the worse the movie the more deceptive the trailers since they just jam the 2 minutes of quality screen time into the trailer (and in some cases, they've even used stuff that was cut from the film in the trailers) and you end up sitting through 78 minutes of crap in order to see the 2 minutes of good that you've already seen. And frequently the context manages to make those 2 minutes even worse.

    51. Re:Can ads get any less timely and useful? by Altrag · · Score: 1

      They do realize it. These people aren't stupid. What they are is uncaring. If they can convince a single person to make one purchase, they've covered the ad cost for a week or a month. That's the problem with digital advertising -- its so bloody cheap that it doesn't have to really be effective to produce a ROI.

      Now Amazon in particular, having extremely good knowledge of your sales history in addition to providing the ads, could potentially do much better. They used to do better but somewhere along the way they kind of dropped the ball for reasons I couldn't begin to guess -- maybe its better this way (sales-wise,) or maybe they were getting backlash from people who were worried that the computers were too smart (because you know, data tracking isn't insidious if its not used in a way you can immediately see, right?) Or maybe as more third party sellers came online, they were starting to see too much abuse of the "smart" system and dumbed it down to make it harder for shady sellers to promote their products in places they weren't supposed to. Who knows.

      At the end of the day though, as long as ad revenue is based on views and clicks rather than conversions, we're probably not going to see a big push to clean the whole system up, because it really doesn't matter how many useless ads get displayed to users at their current cost.

    52. Re: Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      Scottish people do also drink water, tea, and other beverages

      (citation needed)

    53. Re:Can ads get any less timely and useful? by thegarbz · · Score: 1

      That's confirmation bias because you notice things that are incredibly stupid like advertising something after it's been purchased. If you pay a lot of attention you'll start seeing ads related to websites you've been to recently, or searches you've recently done.

      Chances are you're simply ignoring them because we are getting so incredibly desensitised to advertising.

    54. Re:Can ads get any less timely and useful? by TechyImmigrant · · Score: 1

      Well I just checked amazon and heading their ads were polarized film and a TO-220 LDO. Both things I purchased today on different websites (banggood and Mouser respectively).

      --
      I should use this sig to advertise my book ISBN-13 : 978-1501515132.
    55. Re:Can ads get any less timely and useful? by TheCastro1689 · · Score: 1

      I think it depends on the site you use. I know on my end google ad sense (since I used google at the time to do research) shows them often and it migrated to Facebook as well for the ads. I see them still on some random webcomics I go to as well so I assume they use the same ad generator as either Facebook or Google.

    56. Re:Can ads get any less timely and useful? by thegarbz · · Score: 1

      I didn't say it doesn't happen, it definitely does and a bit too much. I said confirmation bias (actually observer bias, I got that one wrong) puts them towards the top of your attention because of how stupid the act actually is.

      There are some people who are a bit better at advertising (actually Facebook seems to be better at this than Google. e.g. looking at a review for kitchen knives resulted in adverts for kitchen knives in Facebook. )

    57. Re: Can ads get any less timely and useful? by Anonymous Coward · · Score: 0

      That's their dirty little secret: Ads don't work!!!
      At least not as much as most people think. But if we enlighten them we might have to pay for email, instead of paying for cleaning up after the bubble bursts.

    58. Re: Can ads get any less timely and useful? by svinya · · Score: 1

      I've yet to see a scottish person sip tea from a Target Scotch glass.

    59. Re: Can ads get any less timely and useful? by Dynedain · · Score: 1

      Wrong. Every one of these networks has a "conversion pixel" which is the tracking script they put on the order confirmation page to collect purchase info. They're just really shitty at identifying the product you purchased vs the catalog of products they know about. Mostly this is because they are lazy and the people paying for the ads aren't demanding better.

      --
      I'm out of my mind right now, but feel free to leave a message.....
    60. Re: Can ads get any less timely and useful? by gmiller123456 · · Score: 1

      Now I can sue Target for knowing I'm pregnant before I do

      The news media spun the story like "Target's recomender system knew predicted a pregnacy". In reality, she alredy knew she was pregnant, but just hadn't told her father, who is the one who complained to Target when she received targeted baby care ads. So, she likely tipped Target off with searches or something similar, and they spilled the beans on her secret.

      This happens a lot more to people gift shopping. You search for things you want to buy for someone as a surprise. But then that computer, and any other computer you log in to starts showing you ads for those same things, possibly ruining the surprise if the person you were shopping for either uses the same computer, or is present when you use it.

    61. Re:Can ads get any less timely and useful? by JohnFen · · Score: 1

      Yes, plus -- almost every movie trailer that I've seen these days utterly fails to do the one thing I need a movie trailer to do: tell me what the damned movie is about.

    62. Re: Can ads get any less timely and useful? by sexconker · · Score: 1

      Uh, Scotch glasses are glasses that are Scotch, but scotch glasses are glasses that are for scotch.

    63. Re:Can ads get any less timely and useful? by painandgreed · · Score: 1

      This is so true, every time I go online and search for something to buy, the next six weeks are a constant stream of nothing but what I already bought. If I'm searching for it online it means I'm buying in the next five minutes. Not the next 6 weeks. These idiots haven't figured that out yet. Also, I'm still waiting for the Ad-Rapture where my feeds get filled with space games and Linux games. Hasn't happened yet and I won't be holding my breath. Online advertising is a total sham industry.

      You buy things in the next 5 minutes, but most people don't. Most people visit multiple websites before making a decision and that decision making process can stretch out for weeks. So, when they see you search fro things, they target you in hopes of reminding you of their offering. The only way for them to "figure it out" would be to have total knowledge of what you have purchased. Do you really want that?

    64. Re:Can ads get any less timely and useful? by painandgreed · · Score: 1

      I constantly get ads for the thing I've recently purchased.

      I can't imagine a less effective form of advertising.

      I noticed this too. When I go to a nearby city, there is a hotel I normally stay at and I just go there and reserve a room. For the next week ro so, I get ads for them even though I've already rented a room, particularly in Facebook and Google. I wondered about this and talked to a friend that was the social media / online advertising guy for a local company. I thought it was some algorithm or server side thing, but according to him this is a local browser side thing. Most people visit multiple web sites and take some time to decide before they buy, so the first line of advertising is for a webpage to check your cookies and if a website you have visited is on a list, serve you up the advertising hopefully to remind you that you wanted an item on that website and get you to go there again. I haven't read the article but from the title this might be what Apple is making harder.

    65. Re:Can ads get any less timely and useful? by Ol+Olsoc · · Score: 1

      This might be a good opportunity to review your device and let us know which browser, search engine and phone you've used that caused the email. My biggest assumption is you've used google chrome app while signed in.

      Here's what worked for me. A non-google browser app with ad block option/ script off option/ cookie off option/ private option, duckduckgo search engine, and a regular smartphone. You could get the Tor app too if you want and turn off gmail's personalized ads option.

      I used Safari stock on the iPhone. The search was google. At home, I use either Safari or Firefox, with a fair number of blocking extensions (I'm not naming them so as not to resurrect the APK. But blocking scripts and ads and a few miscellaneous things - normal stuff. I also use DDG for search.

      It pretty much reinforces my notion that the web is about unusable without computer condoms. I do a lot of research on teh internet, and gawd knows what I'd be bombarded with if I didn't have protection.

      I have thought of pranking a friend with borrowing his phone and doing a google search for adult diapers....

      --
      The shepherds did so well protecting the flock that the sheep no longer believed that wolves existed.
    66. Re: Can ads get any less timely and useful? by Aighearach · · Score: 1

      Absolute nonsense, you're just inventing your own capitalization rules and demanding that they be recognized. I might as well just demand that you when you abbreviate "scotch whiskey" as "scotch" that you place an apostrophe at the end to mark the missing word.

      Always remember when you're pretending to present a rule to cite which English style guide recommended it.

    67. Re:Can ads get any less timely and useful? by TechyImmigrant · · Score: 1

      Yes. Facebook is better. Presumably because they know a lot more about the interests of its users and so can target effectively.

      --
      I should use this sig to advertise my book ISBN-13 : 978-1501515132.
    68. Re: Can ads get any less timely and useful? by jeremyp · · Score: 1

      No matter. A glass made to drink Scotch whisky out of is a scotch glass. A glass made in Scotland would be a Scottish glass.

      --
      All I want is a secure system where it's easy to do anything I want. Is that too much to ask ~~ Randall Munroe
    69. Re: Can ads get any less timely and useful? by Aighearach · · Score: 1

      Why the hell would you capitalize "Scotch whiskey" and not "Scotch whiskey glass?" You're not even being self-consistent. Why the hell would dropping the word whiskey change any of it?

  3. Google, please get on board with this!!! by turp182 · · Score: 4, Interesting

    Unless Apple has a patent on it...

    I have to manage enough other stuff and generally ignore cookies.

    That said, cookies do show me what my wife is shopping for on Amazon, but I don't need to see that (it is funny to call her and implicitly talk about what's she's looking at, but that only worked a couple of times).

    --
    BlameBillCosby.com
    1. Re:Google, please get on board with this!!! by captainproton1971 · · Score: 5, Insightful

      You do know that Google is an advertising company, right?

    2. Re:Google, please get on board with this!!! by rogoshen1 · · Score: 2, Insightful

      They're far creepier than just an ad company. an ad company wants to sell you shit, or direct you towards people who want to sell you shit.

      Google wants to *own* all of your online activities; for reasons they haven't even though of .. yet.

    3. Re:Google, please get on board with this!!! by taustin · · Score: 4, Insightful

      They are, indeed, more than just an ad company. But over 90% of the total revenue comes from advertising.

      They odds of Google "getting on board" with this are less than zero. They may well hire ninja assassins to take out the Apple execs behind this.

    4. Re:Google, please get on board with this!!! by Anonymous Coward · · Score: 0

      You're missing the point. Apple does it, because it is an attack vector at google. They can differentiate by offering this service. Google cannot do it, because tracking is a major part of their business model.

    5. Re:Google, please get on board with this!!! by Darinbob · · Score: 1

      I disable permanent cookies. So when I reboot the cookies are gone and it starts over. Add on ad-block (I wish that was a standard feature of all browsers), and there's very little tracking or advertising. Although occasionally I'll be looking at a coworker's or friend's monitor and think that they're on a completely different internet because everything looks so cluttered with junk. Or when I wanted to show something on youtube from my phone (no adblock) and an advertisement started playing and I said aloud "why the hell did that happen" and everyone looked at me like I was crazy because they're all so used to the neverending barrage of ads.

    6. Re:Google, please get on board with this!!! by Anonymous Coward · · Score: 0

      Google is an ad company just like the local diamond jeweler is mostly a loan broker. It LOOKS like they are a jeweler, but that's just so they have something you need a loan for. Google LOOKS like a search company, but that's just so they have somewhere to put doubleclick's ads.

    7. Re:Google, please get on board with this!!! by Gr8Apes · · Score: 1

      They odds of Google "getting on board" with this are less than zero. They may well hire ninja assassins to take out the Apple execs behind this.

      The odds of Google being just fine with this are about 110%. They have the majority of their suckers... er, sheep,... er users, logging into their platform, so tracking information isn't an issue for them. However, it does take out a whole bunch of their competition with them not having to lift a finger.

      --
      The cesspool just got a check and balance.
    8. Re:Google, please get on board with this!!! by Aighearach · · Score: 1

      I disable permanent cookies.

      I use Privacy Badger and noscript instead because I want to filter out unwanted things I didn't ask to participate in, I don't want to just punish myself by downgrading my experience.

    9. Re:Google, please get on board with this!!! by Darinbob · · Score: 1

      I do allow some cookies through, Firefox has a whitelist. I have seen no degredation of service by disallowing tracking through the use of disabling permanent cookies. Not seeing ads and not being tracked however is a much great benefit than anything browser cookies could ever possibly offer.

    10. Re:Google, please get on board with this!!! by houghi · · Score: 1

      And if they would get on board, they would be sued because they would most likely block others and not themselves. They would LOVE to get on board. They just are not allowed to do so, unless they block their own ads.

      --
      Don't fight for your country, if your country does not fight for you.
    11. Re:Google, please get on board with this!!! by turp182 · · Score: 1

      The model is flawed. I don't want to see what I just purchased advertised to me, but maybe related items. But that requires cross-site.

      Adverts should be local or related to the content of an article or website. It shouldn't be based on shit I searched for recently. I either purchased that shit or didn't. Seeing it again is comical at best.

      Local means the things you see on the morning news. Cars, events, furniture, etc.

      Website level is pretty clear (more niche sites), advertise related sites that you don't provide product for.

      Current example, I'm researching my grandfather's WW2 battle rifle which I received a few days ago, it's a British made Enfield #4 MK1 (three days of research to verify). On the sites I'm visiting, I would appreciate ads for ammunition, parts, reconditioning services, etc. .303 British ammo isn't common in the US midwest...

      It is difficult to target to such niche items. But as an example, a company providing rarer ammo should be advertising on all sites related to legacy guns. That's a click generator.

      My thought is that we need an image only advert service that pushes ad images to sites so they are local, but static. Images would be noted as advertisements, but displayed via algorithms to make them relevant to site content or locality.

      I'd call it Old Timey Ads. This is my copyright/trademark moment... Slashdot doesn't forget.

      Static image adverts focused on things related to the site or based on locality.

      VPNs kill locality though, right now the internet believes I'm in Birmingham, AL, USA, but I'm not. That's just the home office.

      Google is a different beast. It can do related adverts from simple search results. Do we know how much cross site stuff they provide or promote?

      --
      BlameBillCosby.com
    12. Re:Google, please get on board with this!!! by Aighearach · · Score: 1

      It is reasonable to assume that all the cookie blockers have a whitelist.

  4. might get me to use Safari by Anonymous Coward · · Score: 2, Insightful

    This might just get me to use Safari.. The idea that advertisers have any right to users browsing habits is a concept that needs to be crushed.

    1. Re:might get me to use Safari by Darinbob · · Score: 1

      It would also need to support ad-block and noscript.

    2. Re:might get me to use Safari by Farmer+Tim · · Score: 1

      AdBlockPlus, NoScript and Ghostery are available as extensions for Safari.

      --
      Blank until /. makes another boneheaded UI decision.
  5. FUCK BIG ADVERT... and the horse they rode in on.. by Anonymous Coward · · Score: 0

    Bout time a big browser grew a set.

  6. Targeted Ads? by in10se · · Score: 5, Interesting

    If I have to see ads on a web site, my preference is that they are "generic and less timely and useful" since I'm going to ignore them anyway.

    --
    Popisms.com - Connecting pop culture
    1. Re:Targeted Ads? by Kjella · · Score: 1

      If I have to see ads on a web site, my preference is that they are "generic and less timely and useful" since I'm going to ignore them anyway.

      Um, if you're ignoring them why do you care what they are? Do you mean that you're trying to ignore them, but those damn timely, relevant ads are tempting you to use money you shouldn't? If so I think you're their primary market...

      --
      Live today, because you never know what tomorrow brings
    2. Re:Targeted Ads? by Anonymous Coward · · Score: 0

      Not op, but I'd say they're more irritating when they're related to searches you've done. It's a psychological thing. I search for chairs, once. For the next six months I see ads for chairs *EVERYWHERE*. It's creepy and bothersome, even if you know it's happening either way.

    3. Re: Targeted Ads? by Anonymous Coward · · Score: 0

      Because they are easier to ignore. Should be obvious. Why? Why did you ask that? How did that not register?

    4. Re:Targeted Ads? by Anonymous Coward · · Score: 3, Interesting

      I don't click on ads as a matter of principle. At the same time, I recognize that ads are highly engineered to distract me and grab my attention, and that this engineering is not without success. So, even though there is a 100% chance that I am not going to "bite", I know that a good ad will be able to distract me.

      As such, wishing for less effective ads is perfectly reasonable and respectable.

    5. Re:Targeted Ads? by srmalloy · · Score: 2

      Um, if you're ignoring them why do you care what they are? Do you mean that you're trying to ignore them, but those damn timely, relevant ads are tempting you to use money you shouldn't? If so I think you're their primary market...

      I don't know about them, but when I get an interest in buying something I'll look around various places looking at pricing and alternatives, then put it aside for a while to ruminate about it. If I start getting ads for that product every second or third webpage I go to, it makes me start wondering what's wrong with it that they need to try to flog it that hard to me trying to get me to buy it, and it makes me less likely to buy it.

    6. Re:Targeted Ads? by Cochonou · · Score: 2

      I often feel the ads I see on the subway station are more targeted towards me than what I see on the internet. Which is quite something to say.

    7. Re:Targeted Ads? by JohnFen · · Score: 2

      Um, if you're ignoring them why do you care what they are?

      Personally, I don't care if they're there -- but I care a lot about the tracking that they bring with them.

    8. Re:Targeted Ads? by Anonymous Coward · · Score: 0

      I often feel the ads I see on the subway station are more targeted towards me than what I see on the internet. Which is quite something to say.

      Advertising on the internet is likely much cheaper and requires a lower level of commitment, so it can "afford" to be low quality. (I consider spamming someone with ads for the same product across multiple websites to be low quality, fwiw.)

    9. Re:Targeted Ads? by Anonymous Coward · · Score: 0

      I'd ignore them either way, but if they are "timely, relevant ads", then that means advertisers have my data. I don't want them to have my data. It's an invasion of privacy and it's illegal because I didn't consent.

    10. Re:Targeted Ads? by JohnFen · · Score: 1

      It's definitely an invasion of privacy and obnoxious, but unfortunately it isn't illegal (in the US, anyway).

    11. Re:Targeted Ads? by jader3rd · · Score: 1

      Um, if you're ignoring them why do you care what they are?

      Because it's really annoying to see a constant stream of feminine hygiene product ads. As much as I try it ignore them, I would at least like advertising to know my gender.

    12. Re:Targeted Ads? by gmiller123456 · · Score: 1

      I don't click on ads as a matter of principle.

      Which is exactly what the advertisers want. Most ads only pay when the user clicks on them. And the ones that don't pay per click use the abysmal click through rate as a reason the pay very low prices. The result is they get their ads in front of you for no or very little cost.

      This is why I click on ads a lot. Especially on websites or Youtube channels I like. Or ads for companies I hate. Almost no one clicks on ads, so any one person's refusal to ever click on an ad has no effect. But just a few people deliberately clicking ads can really make an impact.

    13. Re:Targeted Ads? by in10se · · Score: 1

      No, it's because I don't want them tracking me. I'm not sure I've ever clicked on a web ad on purpose.

      --
      Popisms.com - Connecting pop culture
    14. Re:Targeted Ads? by jeremyp · · Score: 1

      I would count that as a win that they don't know your gender.

      --
      All I want is a secure system where it's easy to do anything I want. Is that too much to ask ~~ Randall Munroe
  7. Oh noes!!! by Anonymous Coward · · Score: 1

    The advertising industry is MAD! We're sooooo scared!

    If they get too mad they may just deprive us of their services! God forbid if Adblock become irrelevant!!

    1. Re:Oh noes!!! by Anonymous Coward · · Score: 0

      It will be when most sites will become paywalled. More high quality sites will go down the drain because of the lack of funds, so they'll either have to block completely (there are some already doing this) or devolve into clickbait. You know most people won't pay for the sites they use, at least not directly.

      Most people don't actually care that they're being tracked for ad purposes. See: entirity of Facebook and Google's userbase. Even APL's too, because if you think they're actually pro-privacy, they have a few words for you: "No reasonable person would believe [us]".

    2. Re:Oh noes!!! by Anonymous Coward · · Score: 0

      Yep, these anti-add-everywhere fuckers are cutting off their nose to spite their face and haven't got a clue. Everything will be going to the paywall method thanks to these loser tards.

    3. Re:Oh noes!!! by JohnFen · · Score: 4, Interesting

      It will be when most sites will become paywalled. More high quality sites will go down the drain because of the lack of funds, so they'll either have to block completely (there are some already doing this) or devolve into clickbait.

      Fine by me. Most sites -- and especially sites that rely heavily on advertising -- aren't exactly indispensible to me. The ones that are, I'm already paying cash money to.

      I think it's high time for the web to break its addiction to advertising. There are other, better, ways to pay operating costs, but none of them will be adopted as long as it's easy to do ads. I don't think that it's a coincidence that the overall quality of web offerings dropped when advertising became the predominant revenue model.

    4. Re: Oh noes!!! by Anonymous Coward · · Score: 0

      Let them paywall. Ad revenues are based upon eyeballs and click-throughs.

      A paywall reduces the audience such that while they may get near 100% ad delivery, the number of ads delivered will also be smaller.

      The lesson is not to make the ads annoying. I donâ(TM)t bother going out of my way to manually block static ads (think newspaper layout).

      But the jumping, audio playing, covering the browser window, pop-unders, itâ(TM)s like an arms race to see who can be the bigger asshole trying to get attention and itâ(TM)s gotten totally fâ(TM)ing annoying.

      Go back to the static ads without overly creepy tracking and the adblocker market will dry up in a hurry.

    5. Re: Oh noes!!! by TuballoyThunder · · Score: 1

      Much rather have a paywall with no ads than having a page full of ads. Alas, for many sites even if you pay, you still get ads.

    6. Re:Oh noes!!! by J-1000 · · Score: 1

      I never minded ads on major TV networks. Still don't. I think that's why I still see internet ads as having potential. They're better than they were in the days of the Xcam, but in a lot of cases the sleaze factor is as high as ever. And video streaming services keep showing me the same ad over and over. (Really?) Maybe one day they'll get it right.

      I'll tell you what I don't miss: That short-lived fad around the turn of the millennium where every niche site tried to sell you on "premium" services with content behind a paywall. So many site owners whining about not being able to pay the bills. I'll take an ad over that any day. To those small site owners from back in that day: The internet is not your own personal gold mine. It's not the end of the world if people don't want to pay you to read your articles. It just means you need to get a day job like everyone else.

    7. Re:Oh noes!!! by JohnFen · · Score: 1

      I never minded ads on major TV networks. Still don't.

      That's where we differ, then. Ads on TV networks were what got me to stop watching TV. I can't stand them, and the value proposition from the programming was nowhere near enough to make up for them.

    8. Re:Oh noes!!! by Anonymous Coward · · Score: 0

      It's time that people realised that the internet is not digital TV ! It was great when there was no advertising. It will be great again when advertising is no long profitable to run on it.

  8. It must be good then! by L-One-L-One · · Score: 5, Insightful

    If "Every Major Advertising Group" hates this, then it shows that Apple is probably doing the right thing :-)

    These guys killed "Do-Not-Track" in the US and made a joke of "cookie laws" in the EU. Looks like now they have found a stronger opponent.

    1. Re:It must be good then! by Anonymous Coward · · Score: 0, Insightful

      Looks like now they have found a stronger opponent.

      One that wants them to pay-for-play in their Walled Garden.

    2. Re:It must be good then! by suutar · · Score: 3, Interesting

      or maybe someone who can make those decisions just got pissed at cookies for some reason and they don't see any harm to Apple in using their 800 pound gorilla status.

    3. Re:It must be good then! by Anubis+IV · · Score: 5, Insightful

      It's both, in this case.

      1) Their major competitors rely on advertising, so disrupting the advertising market has the potential to damage their competitors.

      2) Ads diminish the user experience, so disrupting their ability to operate provides immense benefit to their users and could become a differentiating factor, given that their competitors can't afford to attack ads so directly.

      So yup, it's self-serving, but their interests align with consumers in this case, so we get to win.

    4. Re:It must be good then! by Dixie_Flatline · · Score: 4, Interesting

      This is really significant in a few ways:

      1) This isn't something Google can do, because obviously Google's bread and butter is ads (though, let's be real—I bet Google could do better, less disruptive advertising if they wanted to)
      2) Apple's users are disproportionately represented in online purchasing. When you see stats for online Black Friday sales, most mobile sales are on iOS devices. This makes Apple's decision hit twice as hard despite having less market share.

      I'm sure it won't be long before ad agencies come up with some other irksome method of ruining my online browsing experience, but I'm so happy someone is trying *something* to mess with these guys.

    5. Re:It must be good then! by MachineShedFred · · Score: 2

      Their #1 competitor is Google, which gets a large majority of it's money from internet advertising.

      Gee, I wonder who they could possibly be targeting with this move...

      --
      Slashdot still doesnâ(TM)t support Unicode after it was added to the HTML standard in 1997.
    6. Re:It must be good then! by slashmaddy · · Score: 1

      This is one of the rare stories /. where overwhelming majority of comments speak positively for something Apple did!

    7. Re:It must be good then! by ceoyoyo · · Score: 4, Informative

      Google used to. Google used to be famous for unobtrusive, text only ads.

      Then they bought DoubleClick.

    8. Re:It must be good then! by MachineShedFred · · Score: 1

      The irony is that if these advertisements weren't so abusive to begin with, people wouldn't be nearly as annoyed with it and we wouldn't need to spend development time on making it go away. It's the same situation as an industry that self regulates in order to make it unnecessary for government to regulate them.

      That is, until a bad actor comes along and forces the government's regulatory hand...

      --
      Slashdot still doesnâ(TM)t support Unicode after it was added to the HTML standard in 1997.
    9. Re:It must be good then! by Anonymous Coward · · Score: 1

      We get to win ...if you use Safari

    10. Re:It must be good then! by Anonymous Coward · · Score: 0

      Google /are/ trying to reign in advertisers so that the ads that get displayed are more sane than they are now, and are smaller, don't blink, don't avoid mouse clicks, etc.

    11. Re:It must be good then! by Anonymous Coward · · Score: 0

      Hell No. Wont be using that crap.

    12. Re:It must be good then! by Darinbob · · Score: 1

      The enemy of my enemy might be my friend.

    13. Re:It must be good then! by sconeu · · Score: 4, Insightful

      The enemy of my enemy is my enemy's enemy. It does not make us friends. It may make us temporary allies.

      --
      General Relativity: Space-time tells matter where to go; Matter tells space-time what shape to be.
    14. Re:It must be good then! by JohnFen · · Score: 1

      Except that google isn't doing jack about the privacy issues.

    15. Re:It must be good then! by Anonymous Coward · · Score: 0

      better than nothing... !

    16. Re:It must be good then! by Ghostworks · · Score: 1

      Do-Not-Track was mostly promoted by the advertising industry, as a feel-good, toothless preference people could set that distracted from the fact that all their data was still being collected and processed the same way it always had been. It didn't let users opt out of collection, it gave industry a chance to opt in to non-collection, which none of them did.

    17. Re:It must be good then! by Anubis+IV · · Score: 1

      On the Mac it's become surprisingly good in the last few years. It's minimal, uses less RAM and battery life than Chrome, loads and runs pages faster than Chrome, and doesn't phone home to Google like Chrome does. Of course, it does have its downsides, the biggest of which, in my opinion, is the paltry selection of extensions compared to Chrome, as well as draconian requirements that'll ensure it's extensions gallery never flourishes like Chrome's extensions have.

    18. Re:It must be good then! by thegarbz · · Score: 1

      Advertisers may have killed do not track, but MS have them the ammo to do it. It was industry self regulation. That only works when everyone plays by the rules, which MS did by making it opt in instead of opt out.

    19. Re:It must be good then! by houghi · · Score: 1

      They used to do no evil. Then they bought DejaNews.

      --
      Don't fight for your country, if your country does not fight for you.
    20. Re:It must be good then! by houghi · · Score: 1

      We get to not lose this one minor battle. I would not call it a win. If anything it is a draw.

      --
      Don't fight for your country, if your country does not fight for you.
  9. Block third-party cookies, done... by bradley13 · · Score: 5, Insightful

    I hadn't thought about it, but all major browsers allow users to block third-party cookies. If they would only make this the default behavior, it would do a world of good. And piss of the marketeers even more.

    The only problem I ever have is when I want to read comments on a site that has outsource them to an external service like Disqus. But then, that's usually a good reason to skip the site entirely...

    --
    Enjoy life! This is not a dress rehearsal.
    1. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 0

      You understand that a lot of the content you get for free right now, you will have to pay for, correct? Advertising allows a lot of the places you visit online everyday to allow you at zero cost to you. If this goes through, the internet will be an infinite maze of paywalls. Enjoy your newfound 'freedom.'

    2. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 5, Insightful

      And most of them will die off, and nothing of value will be lost.

      There was an internet before it was taken over by the likes of marketers, and it was great.

    3. Re:Block third-party cookies, done... by swan5566 · · Score: 1

      Ads will just be less targeted, that's all. They will still make money, just not as much. Paywalls are a dead-end for most things and they know that. They just don't like that the playing field is being tipped against them.

      --
      In debates about Christianity, there are two groups: those looking for answers, and those looking to just ask questions.
    4. Re:Block third-party cookies, done... by Quirkz · · Score: 5, Insightful

      * I understand that I haven't clicked on an ad on purpose since 1997, so even if blocked entirely, they're not losing any money from me.
      * I understand that advertisers can still advertise without cookies. They just can't invade my privacy to do it, and they might have to pick some other metric (like being topical to the site they're on) as an idea generator.
      * I understand that sites can still run ads and make money without the use of massive spying organizations. They can make their own ads. They can use cookie-less ads. They can do a lot of things.

      So no, I don't see how adding some privacy and cookie-blocking makes everything all go away automatically, without any recourse.

    5. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 0

      And nothing of value was lost. Seriously, got no problem with that whatsoever.

    6. Re:Block third-party cookies, done... by mysidia · · Score: 1

      Ads will just be less targeted, that's all. They will still make money,

      How about: Instead of PayWalls, websites start prompting users to provide their E-mail address or Facebook username, before you can see the content you want; they might network publishers and give you a "User Key" you type in once to set a 24 hour cookie and use across their network.

      People are more likely to supply some small bit of info than to pay, AND the small bit of info can be used as a database key to attribute the username to the 24-hour cookie.

    7. Re:Block third-party cookies, done... by mellon · · Score: 3, Interesting

      I don't see the problem here. How much do you think that page impression is earning the site? The reason micropayments have never taken off is that advertising is easier. Make advertising harder, and maybe I'll finally get a mechanism that supports the sites I visit without demanding that I be exposed to brain viruses when I visit it. This is a win for me, and it's a win for the site—ask any web designer how much they love making space for ads on their pages.

    8. Re:Block third-party cookies, done... by thereitis · · Score: 1

      I call that fear-mongering. The Internet will adapt. Perhaps a peer-to-peer supported web would arise from the ashes.

    9. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 0

      Kinda hoping more sites take the paywall route. All these I-want-everything-for-free-but-won't-look-at-ads fools won't have much of an Internet to visit anymore.

    10. Re:Block third-party cookies, done... by UPi · · Score: 1

      * I understand that sites can still run ads and make money without the use of massive spying organizations. They can make their own ads.

      I understand that you never tried to operate a website in your life. I was with you until this piece of self-centered ****.

      Most sites specialize in one thing, whether it's selling ceiling fans, reporting local news or sharing pictures of sloths. That's what they are good at. Getting additional personnel who are qualified at managing and selling ads for the site is prohibitively expensive and difficult. This is why online ad agencies exist. They are the middlemen who specialize in the buying and selling of ads.

      It's easy for you to point a finger at site operators and say, "you are lazy, you sell out to those 'massive spy organizations', so much shame on you". Guess what: they are just trying to provide a service to you and perhaps make a living.

      Full disclosure: I run sites as a hobby, they aren't ad-supported, but I can empathize with someone who needs the ad money to keep their operation going.

    11. Re:Block third-party cookies, done... by ceoyoyo · · Score: 1

      Will they make less? I think there's a good chance that the current advertising market is the result of runaway selection. Like a peacock. The advertisers might be better off if they were all forced to use simple, cheap, generic ads rather than all having to throw money at tracking, maintaining giant databases, data analysis research, all just so they don't fall slightly behind their competitors.

    12. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 0

      How about: Instead of PayWalls, websites start prompting users to provide their E-mail address or Facebook username, before you can see the content you want; they might network publishers and give you a "User Key" you type in once to set a 24 hour cookie and use across their network.

      That is literally one of the dumbest fucking ideas ever.

      Do you think people are going to give their email address to every random website for the privilege of looking at a web page? Do you know how much spam this will cause? Do you have any idea what kind of problems every data breach would have since they'd have your email?

      Jesus Christ, you're way to stupid to have opinions on the internet, how the fuck did you get a 6 digit ID?

      We need to find more ways to deny information to advertising companies, not just hand our information over to them directly.

    13. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 1

      They can track you without cookies. Go ahead. Remove all cookies in you browser and reboot. Now visit sites. See the same specific targeted ads? I do after clearing cookies. Your IP address must play a part in this. I believe there have been losses for those who value privacy recently in legislation. I believe that user data can be sold by your ISP. So kill those cookies. Your ISP will be happy to track you and sell that information without the use of cookies. Encrypted VPN and cookie rejection should work for stopping targeted ads and search results.

    14. Re:Block third-party cookies, done... by Quirkz · · Score: 1

      I understand that you never tried to operate a website in your life. I was with you until this piece of self-centered ****.

      You'd be wrong. I ran a site that accepted donations instead of using advertising. It may not be convenient, it may not be for everyone, but it's at least sometimes an option, and not the impossibility you make it out to be.

      As for your other stuff about my pointing fingers at web site operators and calling them lazy ... I didn't say that. I was primarily talking about advertising companies, and how they're capable of changing to be less scummy, but still survive, in which case web sites might still use them. Or if they collapse, sties will use the slightly less scummy replacements that arise afterward.

    15. Re:Block third-party cookies, done... by mattventura · · Score: 1

      Except for the fact that unlike other forms of advertising, much internet advertising is pay-per-click rather than pay per impression. People who take a hardline stance against ads were probably the least likely to click said ads to begin with. In addition, the issue here is targeting, but ads have already been targeted for decades simply on the basis of where the ad would appear. E.g. Put ads for computers in computer magazines. You get targeting without invasion of privacy. Alternatively, if yo want to track me, give me something tangible in return, like how supermarket reward cards work.

    16. Re: Block third-party cookies, done... by Anonymous Coward · · Score: 0

      Considering I typically only visit libre software related websites -- most of them project pages and communities -- I won't be paying for shit because those sites respect their users.

      I couldn't care less if leeches who are incapable of producing a fair, safe business model fail. Their content is of no use to me in the first place.

      You might want to do some reading about Internet history. It wasn't always oversaturated with commerce and ads.

    17. Re:Block third-party cookies, done... by alexo · · Score: 1

      I hadn't thought about it, but all major browsers allow users to block third-party cookies.

      The problem is that some sites break when you break 3rd-party cookies, and you have no indication why.

      Now if there was some FF extension that would let you see what 3rd-party cookies were blocked, and then allow them on a per-destination basis, that would be great.

      I remember that the much maligned IE6 had this functionality.

    18. Re:Block third-party cookies, done... by JohnFen · · Score: 1

      The problem is that some sites break when you break 3rd-party cookies, and you have no indication why.

      That's not a problem. I just think to myself "that site's broken" and move on. I don't care why the site's broken.

    19. Re:Block third-party cookies, done... by JohnFen · · Score: 2

      In addition, the issue here is targeting, but ads have already been targeted for decades simply on the basis of where the ad would appear.

      I think the issue isn't targeting, it's tracking. The sort of targeting you mention here is not objectionable at all. In fact, it's kindof interesting because you, as a user, could get an idea of what the target audience for the site in question is based on the ads it runs.

      like how supermarket reward cards work.

      The "reward" you get for supermarket reward cards is that they won't egregiously overcharge you. You aren't really getting anything of value, since those "discount" reward prices tend to be the normal price at stores that don't do reward cards.

    20. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 0

      "I understand that you never tried to operate a website in your life."

      I have. Actually, I still do. I fund them myself, rather than selling data about the people who visit to the ad agencies.

      One of the worst things about the modern web is the number of sites that exist solely to sell advertising, and provide no real service at all, just scraping content from other sites. If I have to lose a few useful sites to see them destroyed, I'll take that option.

    21. Re: Block third-party cookies, done... by Anonymous Coward · · Score: 0

      Sounds like a good thing to me. If it becomes more costly for trolls/assholes/useless fucks to access, it will generally mean less low effort, low quality content.

      It will also be a more direct indicator of value. "We have 100 million users who buy our service" means the service is good. 100 million users means nothing if everyone just creates an account offhand.

      A+ for Apple.

    22. Re:Block third-party cookies, done... by alexo · · Score: 1

      It's great that you have an approach that works for you.
      Me, I like to make my own informed decisions on a case-by-case basis.

    23. Re:Block third-party cookies, done... by Anonymous Coward · · Score: 0

      After some time you might realise that the thing you got furious about was actually a reading comprehension failure on your own part.

    24. Re:Block third-party cookies, done... by jbmartin6 · · Score: 1

      Which sites does this break? I have this setting enabled on all my browsers and haven't found any that fail. Once in a while I have to switch to a MS browser from my FF full of protective extensions, but that it pretty rare.

      --
      This posting is provided 'AS IS' without warranty of any kind, implied or otherwise.
    25. Re:Block third-party cookies, done... by jbmartin6 · · Score: 1

      There's no reason a site could not outsource ad management the same way they do now.

      --
      This posting is provided 'AS IS' without warranty of any kind, implied or otherwise.
    26. Re:Block third-party cookies, done... by jbmartin6 · · Score: 1

      That said, your point is still valid, the options available to site operators are limited in this regard.

      --
      This posting is provided 'AS IS' without warranty of any kind, implied or otherwise.
    27. Re:Block third-party cookies, done... by Cajun+Hell · · Score: 1

      If someone else's website is broken, what is the decision? Break into their server and fix it?

      --
      "Believe me!" -- Donald Trump
  10. File a complaint... by cdreimer · · Score: 0

    I'm sure Apple is violating the TOS for all these advertisers.

    1. Re: File a complaint... by Anonymous Coward · · Score: 0

      What? Seriously, wtf? Pretty sure Creimer is just a bot now.

    2. Re: File a complaint... by Anonymous Coward · · Score: 0

      He obviously need to put a leg out for his trolls to hump and put up the affiliate link to bring in the coffee money.

    3. Re:File a complaint... by JohnFen · · Score: 1

      You can't violate an agreement that you didn't enter into.

    4. Re:File a complaint... by cdreimer · · Score: 1

      You can't violate an agreement that you didn't enter into.

      If the TOS has the following: 1) Your browser must accept cookies. 2) If your browser does accept cookies, you're entering into an agreement by accepting our cookie. 3) And you're so out of luck.

    5. Re:File a complaint... by Anonymous Coward · · Score: 0

      Information about Christopher Dale Reimer and autistic people:

      Autistic people have obsessions about things normal people don't care. For example, one of our autistic patient went haywire when he realized that there was a penny missing in his pocket change.

      To calm him down, one of our educator pretended to have found it on the floor and gave a penny to him.

      The autistic patient condition went even worse because he realized it wasn't the same penny!

      Chris has an obsession with budgeting every penny. He doesn't understand that most people do not budget to the penny and have a flexible amount they allow for miscellaneous items.

      I am Nancy Guerrero and I am Director of Special Education for the Santa Clara County Office of Education. We use Chris' (a.k.a. creimer,cdreimer) picture in our document because he is the hardest case we have ever had to handle:
      http://www.sccoe.org/depts/stu...

      Our artists were inspired by the low carb diet that Christopher follows scrupulously for the small lunch box and by the picture linked below for the rest. I am sure that you will notice the similarities such as the bump on the side of his chest and more:
      https://www.cdreimer.com/slash...

      Please be easy on Christopher although, I am aware that some of our staff handling Chris post joke comments here and obvoiusly, the Santa Clara County Office of Education disapprove that behavior vehemently:
      https://school.discoveryeducat...

      But it isn't Chris' fault if he is the way he is. We do the best we can do with him and he is partially integrated into society. We try to cure his abnormal need for attention but he is kind of stubborn and won't listen to anybody.

      Thank You dear users,
      -Nancy Guerrero

    6. Re:File a complaint... by JohnFen · · Score: 1

      All of that is for the user who is visiting the site, not the maker of the browser they're using.

    7. Re:File a complaint... by Anonymous Coward · · Score: 0

      Christopher, my dear lover,

      I am deeply sorry. I didn't feel well lately but I am better now.
      I am sorry that I called you all sorts of names on /. and I feel
      truly ashamed of myself.

      The python click script you wrote for me my sweet love for my
      pheromone revenue stream web site suddently stopped to work.

      I get only 5 or 6 clicks a day without the script and 4000+ with your genius script.

      Could you come visit me in my studio so we could look at it?

      Signed:
      Your sweetee who will love you for ever.

    8. Re:File a complaint... by Anonymous Coward · · Score: 0

      Whatever you say my sweet pie! ;-)

      When are you going to come to fix the python click script you wrote for me my sweet love for my
      pheromone revenue stream web site?

      I get only 5 or 6 clicks a day without the script and 4000+ with your genius script.

      Could you come visit me in my studio so we could look at it?

      Signed:
      Your sweetee who will love you for ever.

  11. Small violins all around by Anonymous Coward · · Score: 1

    Small violins, get your small violins here

    1. Re:Small violins all around by rogoshen1 · · Score: 1

      god dammit, i was just going to post that! tiny, minuscule violins are about to become the new hot ticket item. (will they come in white?)

    2. Re:Small violins all around by Thud457 · · Score: 1

      Small violins, get your small violins here

      flagged as spam - advertising


      "yes, I would like you to follow me around while you shout in my ear about what a wonderful deal on useless crap you have for me" -- said nobody ever

      --

      the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

    3. Re:Small violins all around by grub · · Score: 1

      Crazy, just after I read this I went to Amazon and they suggested small violins to me!

      (i jest)

      --
      Trolling is a art,
    4. Re:Small violins all around by sconeu · · Score: 1

      Mick Jagger approves...

      When I'm watchin' my tv and a man comes on and tell me
      How white my shirts can be
      But, he can't be a man 'cause he doesn't smoke
      The same cigarettes as me

      --
      General Relativity: Space-time tells matter where to go; Matter tells space-time what shape to be.
  12. Just as I get out they are pulling me back in by Anonymous Coward · · Score: 0

    18-core iMac Pro 3

  13. Re:Microsoft wouldn't do this by Translation+Error · · Score: 4, Funny

    Yes, Microsoft has a long history of enriching companies it works with to their mutual benefit.

    --
    When someone says, "Any fool can see ..." they're usually exactly right.
  14. Honest Question by Anonymous Coward · · Score: 0

    Doesn't Chrome already have something like this? Or is this just an institutionalized ad blocker much like the plugin's you can d/l and install as extensions?
    If it is just like the existing plugin's then more power to Apple for making it easy for everyone to have a ad blocker.

    1. Re:Honest Question by JohnFen · · Score: 1

      It's not an ad blocker. It's more like a "self-destructing cookie" plugin.

  15. Apple = Privacy by Anonymous Coward · · Score: 5, Insightful

    For all of the complaints people have about Apple, I feel the one thing that really sets them apart is their continuing effort to protect the user's privacy, even at the cost of software functionality. Siri has been lagging far behind other services, and at least some of it is due to her inability to track a user's preferences and habits. Apple is now introducing changes to the software that attempt to solve this by storing the information locally on the user's device so that government and law enforcement officials can't "demand" the data from Apple.

    1. Re:Apple = Privacy by JohnFen · · Score: 2

      Yup.

      For all the shit I give Apple (and it's a lot -- Apple is not exactly a saintly company), they do have this going for them. It places them head-and-shoulders above the other major players.

  16. When will they learn? by Rick+Schumann · · Score: 1

    People do not want advertising. They do not want 'targeted' advertising, either. Find a different business model, marketers, we don't want the one you keep pushing.

    1. Re:When will they learn? by Anonymous Coward · · Score: 0

      I am fine with ads, but they need to meet a specific criteria for me.

      1. Cannot be hosted by 3rd party.
      2. Can only be text, .jpg, or .bmps No HTML. No JS. No CSS. Nothing but static text/image.
      3. Must fit with theme of site

      If they don't meet those three, the ads get blocked.

    2. Re:When will they learn? by Anonymous Coward · · Score: 0

      3. Must fit with theme of site

      you have to look at the ad to tell, ergo the advertising succeeds anyway

      If they don't meet those three, the ads get blocked.

      "blocking" them after you've looked at them is kind of pointless

    3. Re:When will they learn? by Anonymous Coward · · Score: 0

      While we're complaining.. websites are too damned bloated. Why does any website need to load content of one kind or another from literally dozens of other domains? Why does every damned thing, including just plain old text, have to have javascript in order to work anymore? Why so much pointless bling instead of just good content?

  17. A good start by Anonymous Coward · · Score: 0

    Now if they only make it so the browser won;t report anything about itself that would be great !

    This would force sites to serve up standardised HTML and stop all this fingerpritig by what your browser returns for starters..

    Now if they also stop supporting javascript it would definitely be a browser worth using !

    1. Re:A good start by infolation · · Score: 3, Interesting

      ^^^
      This really needs modding up. I am surprised the advertisers are even slightly concerned about cookies anymore when browser fingerprinting is a far more insidious and (currently) difficult to overcome privacy invasion for the end-user.

      Since Google has persuaded almost everyone and their kid brother to run adsense code on the page, they have a canvas-fingerprint-trackable record of clickstream from page-to-page/site-to-site.

      Tools like panopticlick and ipduh can give you an immediate sense of the problem, but trying to reduce it is tricky.

      To sidestep fingerprinting pretty much means running the Tor browser or Firefox with Random Agent Spoofer, Decentraleyes, and a custom user.js set up with something like pyllyukko's prefs.

    2. Re:A good start by JohnFen · · Score: 1

      Now if they only make it so the browser won;t report anything about itself that would be great !

      I really, really wish browsers would stop handing this information out. It's such an obvious thing, and I remain baffled about why no browser has fixed the issue.

  18. Fight back,don't click on ads, ever! by Anonymous Coward · · Score: 0

    and no, I don't ever buy products I see advertised. I'm tired of being constantly manipulated.

  19. Could get users back to Safari by Anonymous Coward · · Score: 0

    Go the whole way and integrate uBlock origin and Safari may get back more users, especially from Firefox 57 refugees.

  20. Advertisers are lost... by aaarrrgggh · · Score: 3, Informative

    The idea that "consumers" want ads, much less that they want "timely and useful" ads is mistaken.

    Ultimately though, I imagine it is good for Google, Facebook, and other advanced tracking providers; they can easily evade any tracking avoidance strategies... unless Apple decides to proxy everything via iCloud.

    1. Re:Advertisers are lost... by Billly+Gates · · Score: 1

      Of course they do. What? You think you are the consumer? Ha, you are the product! Nothing is ever free whether it is Chrome or Windows 10.

      Unless you want to pay money in this case for Apple products you are going to get shafted.

    2. Re:Advertisers are lost... by mysidia · · Score: 1

      Advertisers want ads, AND they want to make as-efficient use of the space as possible -- which means showing you an ad that has the highest probability of a potential conversion. If they can't target them, then the value of the ad-space decreases, AND we will begin to see a larger volume of ads on websites to make up for the diminishing efficiency..... Remember those webpages in the 1990s that didn't just have a couple ads, but pages and pages of ads interspersed with the content, with Popups?

      That's what eliminating tracking is incentivizing..... MORE ADS per PAGE. And countermeasures against Ad-Blocking.

    3. Re: Advertisers are lost... by Anonymous Coward · · Score: 0

      Umm, there are better options than Apple. I know this is the wrong site to mention this. Sorry.

    4. Re:Advertisers are lost... by tepples · · Score: 1

      The idea that "consumers" want ads, much less that they want "timely and useful" ads is mistaken.

      Most viewers want to read articles without having to pay a dollar per page (to compensate for per-transaction fees typical of credit card processors) or pay per site per year. They accept ads as a means to this end.

    5. Re:Advertisers are lost... by Anonymous Coward · · Score: 0

      You may see "a larger volume of ads on websites to make up for the diminishing efficiency", people who block ads will be blissfully unaware.

    6. Re: Advertisers are lost... by Anonymous Coward · · Score: 0

      I think you mean to say that the media has deliberately conditioned the average person to expect ads. They're on our roads, public transport, the radio, TV is basically all ads now, movie theaters have a half hour worth of ads (not joking), and for the past decade or so, tracking what people do and where they go on the Web to sell them yet more shit.

      No reasonable person would want to interface with that. People are apathetic because they've been conditioned to never question it. They are unaware of the manipulation.

    7. Re:Advertisers are lost... by JohnFen · · Score: 1

      Remember those webpages in the 1990s that didn't just have a couple ads, but pages and pages of ads interspersed with the content, with Popups?

      Vaguely, but even then, it didn't bother me that much. I disabled Javascript and did return to those sorts of sites.

      Much like I do now.

    8. Re:Advertisers are lost... by JohnFen · · Score: 1

      "and did return" should be "and did not return"

    9. Re:Advertisers are lost... by Anonymous Coward · · Score: 0

      Before there was an internet, I used to use an online service that literally did cost me a dollar per page.

    10. Re:Advertisers are lost... by Anonymous Coward · · Score: 0

      "Advertisers want ads, AND they want to make as-efficient use of the space as possible -- which means showing you an ad that has the highest probability of a potential conversion."

      So why, when they collect all this data, do they... show me lots of ads for things I already own?

      I posted on Facebook a couple of times about buying a new car a few years ago. Now I get ad after ad for cars. I don't want one, I don't need one, every advertiser pushing thsoe ads is wasting their money.

      I posted some VR videos on Facebook. Now I get lots of ads for VR headsets. I own one. Facebook know I own it, because they're the ones who make it. Yet they keep sending me ads.

      All 'targeting' seems to do is ensure that I have no interest in the things being advertised. Right now, I'd most like to find a cheap but decent airsoft holographic gun sight, but do I see ads for those? Nope.

    11. Re:Advertisers are lost... by thegarbz · · Score: 1

      The idea that "consumers" want ads, much less that they want "timely and useful" ads is mistaken.

      That's a false equivalency. Consumers don't want ads, but if we get ads anyway what is it we want? Personally I prefer "timely and useful" rather than the old internet of gambling, sexy singles, and penis enlargement.

    12. Re:Advertisers are lost... by JohnFen · · Score: 1

      if we get ads anyway what is it we want?

      I want for ad companies to stop tracking me, even if that means all ads are for dick pills. I honestly couldn't care less what's being advertised.

  21. TOO LONG!!!! by samwise098 · · Score: 1

    A twenty four hour time limit? That's about twenty three and a half hours to long!

  22. Turning off third party cookies by Anonymous Coward · · Score: 0

    Will turning off 3rd party cookies help. That is what I do.
    Don't really run into much issues with it. If your site requires one, its prolly not worth visiting.

  23. Subsidies by JBMcB · · Score: 4, Insightful

    Apple doesn't subsidize their hardware by selling your private information to people.

    Ever wonder why Google gives away Android?

    --
    My Other Computer Is A Data General Nova III.
    1. Re:Subsidies by Anonymous Coward · · Score: 2, Insightful

      Exactly. You buy an Apple device with the "Apple Tax" and the deal is done. I'd much rather pay up front and walk away than have Google or other ad companies invading my privacy.

    2. Re:Subsidies by Anonymous Coward · · Score: 0

      And this is exactly the reason Google entered the portable device operating system market, so that they couldn't be shut out on a whim.

    3. Re:Subsidies by Anonymous Coward · · Score: 0

      Its not like they didnt try to do both with iads, but it failed.

    4. Re:Subsidies by Anonymous Coward · · Score: 0

      Put another way -- when people complain about Apple's pricing, they are really pointing out how much your privacy is worth, and the approximate price they sold theirs for.

    5. Re:Subsidies by Waccoon · · Score: 1

      Apple doesn't subsidize their hardware by selling your private information to people.

      Prove it.

      No, I'm not saying that Apple does sell private data, but I just don't get this attitude that corporations can be trusted with any behavior that happens behind closed doors. Nobody in corporate ever says "no", because they love to keep all options on the table.

    6. Re: Subsidies by Anonymous Coward · · Score: 0

      Linux offers even more privacy and it's free.

  24. Another reason why I use Safari mostly by GreatDrok · · Score: 3, Insightful

    So on my Mac I have Chrome, Firefox and Safari. Firefox has a whole heap of extensions that help keep things tight so I'll use that in the darker regions of the net, and Chrome works well with Google Docs so that's pretty much all I use it for. Safari is my main browser and that's what I'm using now. For all the hate Apple gets they did kill Flash and if they can kill cookies then all the better, especially on mobile.

    As others have said, Google is an advertising company and for all the good things about Android, that's the main thing that keeps me away. You would think though that the rise of AdBlock, and do not track, and cookie controls would be enough to tell these advertisers that we don't like what they're doing? Don't they track that stuff?

    --
    "I have the attention span of a strobe lit goldfish, please get to the point quickly!"
    1. Re:Another reason why I use Safari mostly by Anonymous Coward · · Score: 0

      The number of people running those are small compared to the general population.

    2. Re:Another reason why I use Safari mostly by Myrdos · · Score: 1

      You would think though that the rise of AdBlock, and do not track, and cookie controls would be enough to tell these advertisers that we don't like what they're doing? Don't they track that stuff?

      No, because you have Do Not Track and cookie controls.

    3. Re:Another reason why I use Safari mostly by Anonymous Coward · · Score: 0

      Brave.com makes a browser you may like.

    4. Re:Another reason why I use Safari mostly by sehlat · · Score: 1

      Don't they track that stuff?

      They almost certainly do track that stuff. However, as Upton Sinclair pointed out:
      “It is difficult to get a man to understand something, when his salary depends on his not understanding it.”

  25. User experience? by Anonymous Coward · · Score: 0

    I have a great idea. Why don't I take responsibility for my user experience.

    Companies might spend a little time working on simply the best possible products and I will probably be anxious to find you.

    Set aside the "free" internet that is really funded by the loss of privacy (and an open door to fraud on all levels) and instead how about paying me for the ads you want to send my way. I will happily pay more for my internet experience - bye bye "free" internet. And I can use the money I get for the ads I choose to view to pay for my internet experience as I deem to improve it. No middle-man needed. I pay for facebook or twitter or email etc but all ad revenue can only go to the viewer. I pay GLADLY!

    If you are an ad company, if your ads are the ones I value then I sign up for your ads. Other ad company ads I don't sign up for.

    Or maybe I can just pay Apple to for similar features through a type of walled hardware garden where the browser is the gate-keeper. Or someone else.

    I don't see any responsible adults exercising sensible guidance over the internet. I welcome some serous disruption. I have my wallet ready to pay for my early adopter ticket.

  26. Simple solution by kiviQr · · Score: 1

    RewriteCond %{HTTP_USER_AGENT} Mac.* RewriteRule .* - [R=404]

    1. Re:Simple solution by mysidia · · Score: 1

      Then they'll think the website is broken. Better idea to send them to a "landing page" explaining them to complain to Apple, or prompt them for an E-Mail address or other tracking key every time they load content, and funnel that to advertisers.

    2. Re:Simple solution by Anonymous Coward · · Score: 0

      People were using fake user agents probably long before you were born...

  27. Less targetted is a benefit! by Anonymous Coward · · Score: 0

    At least that way I don't get to see adverts for something I've just sodding purchased!

  28. Google won't, but Mozilla could. by mattis_f · · Score: 2

    As has been pointed out, Google is an advertising company cubed and won't do this unless they're forced to. But Mozilla and Firefox (and it's descendants) could, and I hope they will. All the more reason to switch (back) to Firefox.

    1. Re:Google won't, but Mozilla could. by 93+Escort+Wagon · · Score: 1

      Apple has also had "private browsing" available for-just-about-ever - possibly longer than Firefox.

      But that's not quite what we're talking about here - this is basically about getting much of the value from private browsing by blocking ad tracking, but still having your history, cookies, etc. saved from sites you want to use. Basically what some of us already accomplish with plug-ins.

      --
      #DeleteChrome
    2. Re:Google won't, but Mozilla could. by Anonymous Coward · · Score: 0

      mozilla copies google, not apple. when has mozilla EVER copied apple? that could actually collapse the universe in upon itself.

      microsoft is trying to make bank on ads in windows 10: ewww edition and in their ever-annoying push towards "apps" and their 'app store' (and via web properties, of course), they'd never do this either.

      addons for an addon-capable browser can manage cookies and local storage in a similar way. hell, they already exist for firefox.. but will they CONTINUE to after firefox perma-breaks and cripples itself later this year?

    3. Re:Google won't, but Mozilla could. by Aighearach · · Score: 1

      I always stayed with firefox, but also I use Privacy Badger for the cookies part.

      It is very rare that a site won't work, but the truly intransigent ones tend to be surprisingly frivolous; certainly none of the important sites I use have any problem with me maintaining my privacy.

      The difference in interface efficiency alone is truly shocking on the rare occasion that I use a "stock" computer.

  29. Ad groups always try to flip this... by Anonymous Coward · · Score: 0

    The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

    Utter and total BS! A better user experience doesn't involve ads.

    Advertisers, just like lawyers, can GFTS!

    1. Re:Ad groups always try to flip this... by tepples · · Score: 1

      A better user experience doesn't involve ads.

      I agree. A user experience is possible without ads. You just have to chan...

      To read the rest of this comment, log in to your comments by tepples account or subscribe to comments by tepples.

    2. Re:Ad groups always try to flip this... by dasgoober · · Score: 1

      It's the nice way of saying "This prevents us from targeting users"

    3. Re:Ad groups always try to flip this... by srmalloy · · Score: 1

      The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."
      Utter and total BS! A better user experience doesn't involve ads.

      And you can argue that generic ads may bring something to your attention that you wouldn't have encountered with ads targeted toward the things you've recently read or searched for. When the advertisers start saying "less timely and useful", what they're saying is that they have to fall back on serving ads that you're less likely to respond to, making the ads less valuable, limiting the prices they are able to charge the companies for ad placement. Nothing about generic ads hurts you; they only inconvenience the ad-service agency. Which I think is a good thing; it puts them in the same boat as the companies who, say, pay for billboard advertising -- they have no control over who drives past them, so they're essentially serving a generic ad to drivers. The ad-service agencies want to have the sort of ecosystem they have with magazines, where they can expect that someone buying a magazine will be more interested products relevant to the theme of the magazine. The problem is that targeted ads on the Net are almost invariably flogging something that is relevant to something you looked at or searched for some time ago, and are jarringly discordant with what you're looking at now. And trying to make ads relevant to the site you're visiting is way too limiting to the ad service for them to make decent revenues off of it.

  30. Anything these jerks are against... by J053 · · Score: 4, Insightful

    If the advertising industry is opposed to this move, then I'm all for it. Fuck them.

  31. Ads? by Snufu · · Score: 2

    The internet has ads?

    1. Re:Ads? by Anonymous Coward · · Score: 0

      I don't know how anyone can use the internet without an ad blocker and blocking as many third party sites as possible. Waiting for all the sites loading in the background before you can read the one you clicked on? Too slow and annoying!

  32. Re: Microsoft wouldn't do this by Anonymous Coward · · Score: 0

    Have you considered making actual software instead of apps? If someone has a use or need for an expense reporting app, they most likely have a PC of some sort. Just because it can be an app, doesn't mean it must be an app.

  33. This isn't about the consumers by Anonymous Coward · · Score: 0

    >"... overrides and replaces user cookie preferences with a set of Apple-controlled standards."

    This says Apple is taking control away from consumers and dictating cookie preferences itself. I assume that Apple's next move will be to monetize its control over cookies. I can't figure out whether the advertising companies are complaining because they are upset that they will have to pay off Apple, or that they think that by complaining they will ensure that customers miss Apple's power grab and insist that they want this.

  34. To get you to buy another as a gift by tepples · · Score: 1

    My guess as to the retargeting apologist's reply: "Have you bought another of the helmet as a gift for another biker in your circle of friends?"

  35. Hippo butt leeches. by zooblethorpe · · Score: 1

    Who could have predicted...?

    Perhaps the biologists studying hippo butt leeches ? Because "yes, there are simularities."

    Cheers,

    --
    "What in the name of Fats Waller is that?"
    "A four-foot prune."
    1. Re:Hippo butt leeches. by amicusNYCL · · Score: 1

      Whoa, blast from the past.

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    2. Re:Hippo butt leeches. by zooblethorpe · · Score: 1

      That was a really good post, and I think it deserves to be brought up more often -- especially when the context fits, as in this case. :)

      --
      "What in the name of Fats Waller is that?"
      "A four-foot prune."
  36. Protecting their product by jetkust · · Score: 1

    It's in Apple's best interest to regulate the ads because in the end if usability suffers or if privacy issues arise it reflects badly on their product. Same thing with Google. Intrusive ads eventually discourage people from going on the internet or using their devices. Things neither company wants.

  37. Heard it before - Reader mode by mccalli · · Score: 1

    They said this before when Safari introduced Reader mode. Somehow the advertisers survived anyway. Next...

  38. Don't you want "timely and useful" ads? by clovis · · Score: 4, Insightful

    The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

    If timely and useful advertising is so valuable to us users, then why are they giving it away for free?
    They should make us pay a subscription fee to get timely and useful ads.
    And seeing what percentage of the population that signs up to pay for "timely and useful" ads would indicate whether the advertisers are full of shit or not.

    1. Re:Don't you want "timely and useful" ads? by thegarbz · · Score: 1

      If timely and useful advertising is so valuable to us users, then why are they giving it away for free?

      Because you've fallen into the same trap as all those parrots squawking "you're the product" everytime someone uses a free service. There's mutual benefits to be gained in co-operating in the world.

      Advertising's primary purpose was (emphasis on past tense) to inform users. In that regard timely and useful ads are far better than what the internet used to have, scams for sexy singles, penis enlargements, punching a monkey, gambling, and making $2000 a day working from home.

      You see just because we don't pay for something, doesn't mean we don't gain a benefit from it. Advertisers literally rely on the principle of mutual benefit, they wouldn't exist otherwise.

    2. Re:Don't you want "timely and useful" ads? by Anonymous Coward · · Score: 0

      The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

      If timely and useful advertising is so valuable to us users, then why are they giving it away for free?
      They should make us pay a subscription fee to get timely and useful ads.
      And seeing what percentage of the population that signs up to pay for "timely and useful" ads would indicate whether the advertisers are full of shit or not.

      This sort of thing is actually what is required in the USA as a consequence of the existence of the 9th Amendment in the Bill of Rights.

      The right to have all advertising be opt-in can be, and has been, asserted as a fundamental right. Stealing a portion of somebody's life is indistinguishable to from kidnapping. Further, people have a right in a free society to assert that their time has value - and it is a violation of the right to ethical practice of law for the legal profession to write or enforce laws to the contrary, since the legal profession is often hired for situations where people do not want their time wasted - a clear conflict of interest.

      It follows that, as consequence of rights protected under the highest law of the land, all advertising must be opt-in. Note that in no way does this infringe the 1st Amendment: the text of 1st Amendment limits Congress, but the Bill of Rights itself is a higher legal authority than Congress. It follows that current advertising practice in the USA is illegal.

      Contract law may provide an appropriate means to enforce this: people could publish a generic contract specifying the value of their time, perhaps $1000 per item, and any party sending an unsolicited advertisement (whether on television, by smail, by email, or other means) is considered to have agreed to the terms of that contract and liable for the money, plus any money required to collect, including legal fees.

      As all advertising must be opt-in, it further follows that it is not within the legal authority of Congress to allow goods to only be available with bundled advertising, whether as a result of copyright or other means. The right to be protected from unwanted advertising is not meaningful if parties can make goods only available with bundled advertising.

      In other words, recall that a distinction is sometimes made between privilege and rights, but on closer examination, it is a false distinction that exists only for propaganda purposes. Hence, copyright is a privilege granted to businesses - and is subject to higher legal authority in the form of the Bill of Rights. Therefore, copyright law can not be written in such a form as to permit bundling of advertisements with content.

  39. Wow by MitchDev · · Score: 1

    Apple doing something good, amazing

  40. No JS means you can run only 1 OS's apps by tepples · · Score: 1

    Now if they also stop supporting javascript it would definitely be a browser worth using !

    If web browser developers were to stop supporting JavaScript, web application developers would make native applications instead. And many such developers aren't going to have the resources to make and thoroughly test five versions of each native application, one for each of GNU/Linux, Android, Windows, macOS, and iOS. This means users will end up unable to use some applications that they would have been able to use had they been web applications.

    Or should a developer deliver a Windows application that has been tested in Windows and Wine, expect GNU/Linux and macOS users to use Wine, and expect Android and iOS users to do without?

  41. Don't do me any favors by kilfarsnar · · Score: 1

    The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

    Won't somebody please think of the users? These ad groups are just trying to get them the information they need! *chortle*

    I always get a kick out of it when these types of groups make it sound like they give a crap about the wellbeing of their cattle. Like anyone wants to see their ads in the first place.

    --
    "What the American public doesn't know is what makes them the American public." -Ray Zalinsky (Tommy Boy)
  42. Good. Fuck'em. by Anonymous Coward · · Score: 0

    Seriously, the amount of effort and energy I need to expend to avoid adverts and commercials is insane. I'm not just a bag of money to be obtained.

    Letting lawyers and sales people use the internet was a big mistake.

  43. The false Messiah by GeekWithAKnife · · Score: 0


    Apple isnt interested in user privacy as much as it is interested in leveraging ad companies data and funds.

    They'll "work with selected partners" to "ensure a superior user experience" while forking over the data for a fee.

    Removing the 3.5 headphones jack is not the end of discreet listening, it's the beginning of better revenue. so will he end of cookies be the beginning of revenue.

    Ad revenue is dead, long live ad revenue.

    --
    A 'singular oddity' is an event that cannot be explained and only happens when you are alone.
  44. Unless itâ(TM)s On by default, most wonâ by Anonymous Coward · · Score: 0

    Since most donâ(TM)t use existing blocker apps like 1Blocker , which is already a much better option.

  45. I don't get it by Anonymous Coward · · Score: 0

    Safari Browser users are so few in the overall use of web browsers why would anyone care what Apple did in this context?

    1. Re: I don't get it by ceoyoyo · · Score: 1

      There are a LOT of Safari browser users, and they have (and spend) more money on average than other browser users. iOS uses Safari.

    2. Re: I don't get it by JohnFen · · Score: 1

      And in the mobile space, Safari accounts for over half of the web browsing being done. Not only that, but Apple users are considered a premium advertising niche because they are wealthier and spend more readily than the general population.

  46. Feature not a bug by Anonymous Coward · · Score: 0

    The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

    Issue closed as NOFIX: This is a feature not a bug.

  47. Countermeasures available to non-Apple users by Seven+Spirals · · Score: 1

    Self-Destructing Cookies is a great Firefox plugin that sandboxes cookies and deletes them with a configurable interval. Thus, you can still use sites that break when you disable cookies. It also supports deletion of Adobe Flash ghost cookies, you probably have *never* cleared out.

    Personally, I also use NoScript and Ublock Origin to further make life hard on the blackhats trying to pwn my browser, use me to gather data, or track me constantly. I prefer my web with passive content. Once you ask me to run code, I'm off the bus unless you have a really, really good reason, and let's be honest - you fsking don't have one.

  48. Please complain LOUDER by WaffleMonster · · Score: 2

    So everyone can hear how upset you are about a marginal loss of ability to stalk users as they move from website to website.

    Phone the press... demand they cover this very important issue before it's too late. Better still.. launch a public awareness campaign... after all stalkers have rights and are people too.

  49. Yay Apple!! by JohnFen · · Score: 2

    I can't believe that the ad agencies are still trotting this out:

    The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

    It's almost as if they actually believe that spying on everyone is a good thing. But then, they also say this:

    collectively representing thousands of companies that responsibly participate in and shape today’s digital landscape

    Judging by their use of the word "responsibly" there, I'm thinking that they simply don't understand what words mean.

  50. OK then.... by no-body · · Score: 1

    - Sites which demand removal of ad blockers are avoided.
    - Pages which demand payment after a couple of paragraphs, showing encrypted content below that payment demand have their window closed.
    - Unique email addresses used for any purchase or other web contact and deleted when they start sucking.
    - The greatest sucker for me right now is opera-mini, whenever one opens a new tab or window _not_ with ssl, they bring up an ad page in your face instead the URL you entered - immediately hated and ignored, not even looked at.
    - try finding a parts manual download for some equipment, welcome to internet hell. Impossible to wade through all the suckers and get what you need.They want a CC # for "verification" - OK give them one virtual with a pay limit of $ 1 and cancel the CC # if you don't like them, but still they can't get you what you actually are looking for. What a circus of suckers out there!
    - You buy an item for $ 4, and be rewarded with emails sucking for "feedback", how do you like... Sometimes I reply that it costs $ 25 for my time, they never bought into it. Maybe put an email filter in for "content rejected" and bounce them?

    What all this boils down to - kill those sucking sites by ignoring them - good luck! It only will get worse....

  51. Don't be fooled. by jondeanmack · · Score: 0

    Don't be fooled people: When the first company existed there was no need for advertising. It was only when the second COPYCAT company was created to compete and therefore destroy the first ever company that advertising was created. An advertising company, being obviously not the first ever original company, is a bad thing!

  52. varnish? by Anonymous Coward · · Score: 0

    It was turd polish at best

    1. Re:varnish? by that+this+is+not+und · · Score: 1

      Hey, now, it takes a really high quality polish to finish off a turd and make it presentable. Ask Jony Ive.

    2. Re:varnish? by Anonymous Coward · · Score: 0

      Unapoligaticlly turd?

    3. Re:varnish? by Raistlin77 · · Score: 1

      ...or Adam & Jamie...

    4. Re:varnish? by Anonymous Coward · · Score: 0

      A soft stool polish at most.

  53. Lol 'user experience' by Anonymous Coward · · Score: 0

    'The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."'

    Bahahahahahahaha you know what I've never thought ever. "Hmmm that was a useful and timely ad. What a wonderful user experience."

  54. Your ads hurt my user experience. by Macdude · · Score: 4, Interesting

    To the Interactive Advertising Bureau, American Advertising Federation, the Association of National Advertisers, the 4A's and two others:

    Your ads hurt my user experience.
    Your tracking hurts my privacy.
    Your infected ads hurt my computer.

    Basically, you hurt people. If you disappear that will be a good thing.

    --
    "Grab them by the pussy" -- President of the United States of America
    1. Re:Your ads hurt my user experience. by thegarbz · · Score: 1

      Basically, you hurt people. If you disappear that will be a good thing.

      Not quite. While they hurt some people they provide income to others to cover their costs. The solution would be to make them stop hurting people rather than to make them disappear.

      Tell me, how many subscription services have you signed up for? Have you paid your money to every website you visited today?

    2. Re:Your ads hurt my user experience. by JohnFen · · Score: 1

      Basically, you hurt people.

      Not quite. While they hurt some people they provide income to others to cover their costs.

      So, in other words, they hurt people. That other people may derive benefit from them doesn't change that fact.

      The solution would be to make them stop hurting people rather than to make them disappear.

      It appears that stopping the harm they do is essentially impossible, leaving "make them disappear" the only option left.

    3. Re:Your ads hurt my user experience. by thegarbz · · Score: 1

      essentially impossible

      Really? Because quite frankly we haven't even tried. There's be no serious law passed and no serious enforcement action in place.

    4. Re:Your ads hurt my user experience. by JohnFen · · Score: 1

      There's be no serious law passed and no serious enforcement action in place.

      And there won't be. Government is an arm of business, after all. That's the largest part of why it's impossible.

    5. Re:Your ads hurt my user experience. by thegarbz · · Score: 1

      So you have a protectionist government and you think it may be easier to kill off the companies rather than get a law changed? Good luck with that.

  55. Excellent! by cfalcon · · Score: 1

    The only "standards" these guys are in favor of are the ones that line their pocketbooks. Do-not-track is a standard, and all these fuckers ignore it.

    Apple should put it in raw, deep, hard, and repeatedly.

    1. Re:Excellent! by Merk42 · · Score: 1

      "these guys" meaning Apple right?
      Apple: Oh your publication isn't getting revenue? Put it in the Newsstand in App Store (and make sure to give us a cut)

  56. Re: Microsoft wouldn't do this by Anonymous Coward · · Score: 0

    And that is why you should have worked on android. I get the whole apple deal, I do. Ive been involved with apps that both have made it on and ones that have not. We prefer android every time.

  57. TL;DR: by NicknameUnavailable · · Score: 1

    The parasite scream when you pull them off.

  58. Cannibals by Anonymous Coward · · Score: 0

    Well who could predict that the Cannibals would eventually complain about a food shortage.

  59. Why invent a fake villain? there are real ones... by Brannon · · Score: 2

    Apple has never given any indication that they'd be willing to fork over user data. They've fought harder for user privacy than any other company.

    No, not because they are better human beings, but because *that's what their business model demands*.

    They make money by selling physical devices and they are judged by how well those devices work. They have every financial incentive to improve the actual user experience.

  60. consigliere diabolical by Thud457 · · Score: 1

    well...
    There's a non-zero probability that you were somehow unsatisfied with your purchase, returned it, and are still in the market for a similar superior item.
    yeah, that's still straining at a gnat and swallowing a camel

    --

    the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

    1. Re:consigliere diabolical by Anonymous Coward · · Score: 0

      ...or you need a second helmet for you're significant other who rides with you on occasion. ...or you are in some sort of accident that didn't kill you and might need a new one. ...or you want a red helmet to go with your red bike. ...or *they* want you to know that same helmet you bought is $3 cheaper at store X, this increasing your chance of being interested in shopping for other items there.

      Point is, there is a better chance you'll need another helmet than a random person who doesn't even own a motorcycle.

  61. Re:Microsoft wouldn't do this by JohnFen · · Score: 1

    You forgot your sarcasm tag.

  62. Safari Users become Less Valuable to Websites... by niaxilin · · Score: 1

    ...so websites will support Safari less and less, if at all. Because a Safari user will bring in less advertising revenue than a Chrome, Firefox or IE user. Why waste time on a user that doesn't pay the bills? Like a coffee shop catering to the freeloaders.

  63. Still having trouble with this by steveo777 · · Score: 2

    I can't recall a single time in my entire internet history that I've ever purposefully clicked on an ad. Relevant or not, I blanket ignore them and always have. I've been trying to figure out how so many people use ads on the internets that they're a lucrative business.

    I SEE them. Sometimes they're for things that I might actually want or use. But even when Google shows me exactly what I want in my search, I skip past the advertised slots. There's 1/100th of a penny they may not get, but there's a slightly weaker advertising profile they have on me.

    --
    This sig isn't original enough, it's time to come up with something witty...
    1. Re:Still having trouble with this by Gilgaron · · Score: 1

      Yeah... they might be effective in the manner that billboards may be, but they're only getting clicked on in Chinese scam farms or whatever.

    2. Re:Still having trouble with this by Anonymous Coward · · Score: 0

      "I can't recall a single time in my entire internet history that I've ever purposefully clicked on an ad."

      I clicked on a Facebook ad once. By chance it happened to be something I was interested in.

      Then, after learning about it from that advertiser's website, I went and bought it from someone else.

    3. Re:Still having trouble with this by thegarbz · · Score: 1

      I can't recall a single time in my entire internet history that I've ever purposefully clicked on an ad.

      You don't need to click on an advertisement for it to have an [Why not enjoy a refreshing Coca Cola*] effect. [Have you noticed how thirsty you are?]

      *Remind me to send them an invoice for 1c.

  64. Re:Microsoft wouldn't do this by Darinbob · · Score: 1

    Microsoft works with people in the same way that a tapeworm works with people.

  65. It's simple, really by Anonymous Coward · · Score: 0

    It's simple: don't push ads on me unless I'm already shopping. When I visit an ecommerce site, I expect to see ads. It makes sense. Anywhere else and it's a blockin'!

    Even still, Amazon recommends all sorts of bullshit just because I looked at a particular item.

  66. Re: Microsoft wouldn't do this by Darinbob · · Score: 1

    I was going to comment too. Apps are inherently ephemeral, they're going to be popular today and shunned tomorrow, they're highly risky. If you're entry level, or already financially secure, then it's probably ok to deal with apps. But anyone who wants stability should avoid basing their livelihood on them.

  67. goats are cool. right? by Thud457 · · Score: 1

    but goddamn, it's tshirt with a goat on it! Almost made me look it up on amzn and buy one. almost.

    --

    the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

  68. But this could BREAK THE INTERNET! by blindseer · · Score: 2

    In an open letter expected to be published this afternoon, the groups describe the new standards as âoeopaque and arbitrary,â warning that the changes could affect the âoeinfrastructure of the modern internet,â which largely relies on consistent standards across websites.

    When will people learn that what is provided to a web browser is merely a series of suggestions? The browser can take the suggestions, or discard them, and there is only so much the server side can do about it. I've seen website refuse to show content to browsers that block JavaScript or cookies but that's fine, I don't have to go to your site.

    If their advertising model can be broken with a web browser that provides a feature that people want then perhaps they should change their advertising model. Disposing of cookies that want to exist until the end of time is a place to start. Ignoring autoplay requests would also be nice. If I want to watch your video then I'll hit the play button, thankyouverymuch.

    --
    I am armed because I am free. I am free because I am armed.
    1. Re:But this could BREAK THE INTERNET! by thegarbz · · Score: 1

      If their advertising model can be broken with a web browser that provides a feature that people want then perhaps they should change their advertising model.

      The problem is what do we change it to? Random ads for penis enlargements and Russian mail order brides like the internet used to be?

      If I want to watch your video then I'll hit the play button, thankyouverymuch.

      Advertising survives only on the short bursts of your subconscious attention. It doesn't work if you rely on the user to actively display the advert. Though I agree moving ads on a static page, or anything with audio and video needs to rot in the darkest pits of hell, and I would question if it is actually more or less effective than non intrusive advertisement.

    2. Re:But this could BREAK THE INTERNET! by JohnFen · · Score: 1

      Random ads for penis enlargements and Russian mail order brides like the internet used to be?

      That would be better than we have now. Or, at least, it wouldn't be worse.

    3. Re:But this could BREAK THE INTERNET! by thegarbz · · Score: 1

      No thanks. I don't pine for the cesspool that was the internet of old.

      Now punch the damn monkey.

  69. spoiled rotten small child by Anonymous Coward · · Score: 0

    . Getting additional personnel who are qualified at managing and selling ads for the site is prohibitively expensive and difficult.

    waaaahhh! waaahhhh!!!! I don't wanna interact with people! I just wanna write PHP scripts all day! waaaah! waaah!

  70. Re:Safari Users become Less Valuable to Websites.. by Anonymous Coward · · Score: 0

    Yeah, that isn't going to happen, Mr. Chicken Little.

  71. You keep using that word by drew_kime · · Score: 1

    ... the groups describe the new standards as "opaque and arbitrary"

    Not arbitrary at all. They're specifically designed to target the advertisers.

    --
    Nope, no sig
  72. Not that many cookies here by CrashNBrn · · Score: 1

    The only cookies I allow with uMatrix are the ones set by the primary domain, all others are dropped.

    1. Re:Not that many cookies here by JohnFen · · Score: 1

      You know that means you're still getting ad network tracking cookies, right? Ad networks contract with many websites to have the websites themselves place the cookies, specifically to work around people who block third-party cookies.

      This is the entire reason that Apple is implementing this new functionality.

  73. Re:goats are cool. right? by cdreimer · · Score: 1

    but goddamn, it's tshirt with a goat on it!

    Not just any goat. It's a goat powered by the C programming language. What programmer wouldn't want a goat C?

  74. Their fauilt by slapout · · Score: 1

    If the ads weren't so annoying this wouldn't be happening

    --
    Coder's Stone: The programming language quick ref for iPad
  75. Change is desirable by emho24 · · Score: 1

    ... 'that the changes could affect the "infrastructure of the modern internet," ' ... That sounds very desirable to me, I would really enjoy an internet that wasn't taken over by advertising. It seems like a lifetime ago when all you had to endure from websites were animated gifs from over zealous web designers.

    --
    You must gather your party before venturing forth.
  76. Paywalls by Anonymous Coward · · Score: 0

    One day in the near future Apple Safari users won't get to read about this stuff on sites like Washington Post, etc, that do paywalls and won't show you content if you are using ad blocking technologies.

    I'm glad Apple is doing this, now Mozilla and Msft need to do this.

    Chrome as sweet as it is as a browser will become 'that guy' that still relies on your personal data to even exist.

    Google Facebook can go eat a bag of STDs.

  77. a reason to buy iPhone. by Anonymous Coward · · Score: 0

    I support Apple in this effort and will likely vote with my dollars in the months to come.

  78. Go Apple Go...!!! by Anonymous Coward · · Score: 0

    Finaly a move for the user and a move against the EVIL!!! Google gets 95% of their revenue from ads and from our data.

    Yes Tim, this is the way. Google already pays Apple around 3 billions just to be the default search engine in Apple devices (it was 1 bilion few yers go).
    Apples sells devices, you can choose... Google uses and sells your data and you can't choose (they own the WEB with AdWords).

    Google is EVIL.

  79. Not on Android by Anonymous Coward · · Score: 0

    Chrome on Android doesn't do this

  80. Fuck the ads! by Anonymous Coward · · Score: 0

    Fuck the ads!

  81. Re:Safari Users become Less Valuable to Websites.. by Anonymous Coward · · Score: 0

    Hmm yes. let's spend money supporting people that bring in no revenue.

  82. Excellent by sit1963nz · · Score: 1

    Ghostery + hosts file + cookie monster = Yumyumyum internet. Next we need a way to get around "dynamic pricing" , we currently use 2 machine with one being via a VPN so we can price compare.

  83. Baked by Elves by sdinfoserv · · Score: 2

    Meanwhile, Nabisco’s board of directors hold an emergency meeting to discuss the eminent demise of cookies and alternative confectionary marketing synergies.

    1. Re:Baked by Elves by blindseer · · Score: 1

      Wait, doesn't Nabisco own Philip Morris? If they can't keep people hooked on cookies then maybe get them hooked on tobacco. Put nicotine in the chocolate perhaps?

      Maybe they could get in the marijuana business, that should help their cookie sales.

      --
      I am armed because I am free. I am free because I am armed.
    2. Re:Baked by Elves by JohnFen · · Score: 1

      Wait, doesn't Nabisco own Philip Morris?

      It's the other way around -- PM bought Nabisco (and then merged the two brands as RJR Nabisco). That was years ago, though, and since then Nabisco has been bought and sold a couple of times. It's currently owned by Mondelz International.

  84. The Advertising Industry is Mentally Retarded by Crypto+Gnome · · Score: 1

    They actually believe that pissing off potential customers is a good thing.

    Their logic is that people pissed off enough to be whining online about advertising industry practices are guaranteed to have noticed advertising, and people noticing advertising is Their Entire Point Of Existence.

    Anybody with more than half a brain can see the obvious flaw in that logic, but like I said .... they're all mentally retarded.

    This change will not impact me in the slightest:
    1) I don't use safari aside from extemely rare occasions 2) I ALWAYS use a variety of STOP THE BULLSHIT ALREADY tools already, like uBlock Origin, Privacy Badger, etc.

    If the ENTIRE global advertising industry fell into a black hole overnight the world would be a better place, these people are pretty much the amoral unethical inhuman scum of the earth, up there with NeoNazis, the Alt-Right and friends.

    --
    Visit CryptoGnome in his home.
  85. Comment removed by account_deleted · · Score: 1

    Comment removed based on user account deletion

  86. fuck em by Anonymous Coward · · Score: 0

    they are parasites and nothing of any value will be lost.

  87. amazing by TRRosen · · Score: 1

    It's a miracle that advertising has existed for thousands of years without the ability to target people based on random bits of inaccurate data.

  88. Doesn't every browser do this already? by Anonymous Coward · · Score: 0

    Every browser lets you delete/block cookies.

    And the ad business uses supercookies & browser fingerprinting to try identify you even without cookies.

  89. Get paid bitcoins to write articles by mikael · · Score: 1

    There was a new industry sprouting up. People were being paid to write junk articles for fractions of a BitCoin (a bit like Amazon Turk where you had to write five paragraphs on a holiday in Hawaii using chosen words a selected number of times). People were starting to complain about all they were seeing were these articles.

    --
    Vintage computer adverts: http://www.vintageadbrowser.com/computers-and-software-ads
  90. Have you ever looked at Firefox's privacy policy?! by Anonymous Coward · · Score: 0

    Anybody who claims that Firefox protects their privacy probably hasn't actually looked at Firefox's privacy policy.

    Below are some excerpts from the Firefox privacy policy that is dated July 31, 2017.

    Be sure to notice the type of information being collected and possibly even transmitted to third parties (including Google, some "Leanplum" company, a "mobile analytics vendor", and "certain developers"). We see terms like:

    • - "IP address"
    • - "browser version"
    • - "operating system"
    • - "locale"
    • - "language preference"
    • - "list of add-ons you have installed"
    • - "phone number"
    • - "email address"
    • - "URLs associated with the downloaded file"
    • - "hardware configuration"
    • - "commonly visited domains"
    • - "location"
    • - "the active URL"
    • - "Google advertising ID"
    • - "personal information"
    • - "key word searches"
    • - "Wi-Fi networks"
    • - "cell phone towers"

    Here are the excerpts:

    Once per day, Firefox sends the following info to Mozilla when it checks for browser updates: your Firefox version information, language preference, operating system, and version.

    Firefox contacts Mozilla once per day to check for add-on information to check for malicious add-ons. This includes, for example: browser version, OS and version, locale, total number of requests, time of last request, time of day, IP address, and the list of add-ons you have installed.

    About once per day, Firefox connects to Mozilla and provides you with new snippets, if available. Mozilla may collect how often snippets are clicked, snippet name, browser locale, and which version of Firefox you're using.

    Firefox sends Mozilla a monthly request to look up your location at a country level using your IP address.

    Some Mozilla sponsored snippets are interactive and allow you to optionally share your phone number or email address.

    This data includes, for example: device hardware, operating system, Firefox version, add-ons (count and type), timing of browser events, rendering, session restores, length of session, interaction with search access points and use of Firefox search partner codes, how old a profile is, basic information about errors and crashes, and count of pages.

    Firefox sends to this third-party information identifying the site's certificate.

    About twice per hour, Firefox downloads Google's SafeBrowsing lists to help block access to sites and downloads that are malicious or forged (Google's privacy policy is at https://www.google.com/policies/privacy/).

    Firefox may send metadata, including URLs associated with the downloaded file, to the SafeBrowsing service.

    Usage statistics or "Telemetry" is a feature in Firefox that sends Mozilla usage, performance, and responsiveness statistics about user interface features, memory, and hardware configuration. Your IP address is also collected as a part of a standard web log.

    Firefox sends to Mozilla data relating to the tiles such as number of clicks, impressions, your IP address, locale information, and tile specific data (e.g., position and size of grid).

    In Firefox Beta, certain short-term Telemetry experiments (see above) for Tiles may collect information about commonly visited domains.

    Firefox sends Mozilla a request once to look up your location at a country level using your IP address.

    Firefox may send the terms you type in the Awesome Bar or Search Bar to your

  91. Re: Microsoft wouldn't do this by scdeimos · · Score: 1

    Have you considered making actual software instead of apps?

    Mobile apps are still sofware. Sure they have a different form factor but often their audience overlaps the desktop market.

    If someone has a use or need for an expense reporting app, they most likely have a PC of some sort.

    Likely, yes. What about tradespeople and mobile support/salespeople? They all have mobile phones so that they're contactable. With the appropriate mobile app they can photograph receipts as they make purchases and send them to their accountants for up-to-date book keeping. (There are actually apps that do this already.) Beats keeping a pile of receipts in your truck that you'll probably lose or just forget about.

    Just because it can be an app, doesn't mean it must be an app.

    Totally agree. Apps are tools just like any other software and they should only exist to fulfill a purpose. Who'd want an integrated development environment on their phone, for example?

  92. commentsubject by Falos · · Score: 1

    >infrastructure of the modern internet

    Holy shit. The ego on these guys. The fucking ego.

    YOU showed up to the party. Uninvited.

    This is NOT your fucking party. This is not your house. And it logically follows the party will go on without you, because your implied dependency is bullshit.

    You are unneeded. You. Are. Not. Needed. Stop pretending otherwise.

  93. Think of the children ... by CaptainDork · · Score: 1

    The groups say the feature also hurts user experience by making advertising more "generic and less timely and useful."

    --
    It little behooves the best of us to comment on the rest of us.
  94. Re:goats are cool. right? by Anonymous Coward · · Score: 0

    OMG! Goat C. GOATSE! I SEE WHAT U DID THAR CREIMER!

    LOLOLOLOLOL

    You've been flogging that hard for a week now - you're fond of calling people who criticize you "14 year old wankers," but it seems as if you're the one with the mentality of a teenager, tittering over how clever you are to refer to such a nasty image!

    Seriously, man, what is your fucking problem?

  95. AdBlock = inferior + 'souled-out' vs. hosts by Anonymous Coward · · Score: 0

    Adblock can't do (or do as well) 16 things hosts do 4 speed, security & reliability:

    1.) Protect vs. bad sites (past ads)
    2.) Protect vs. fastflux botnet C&C servers
    3.) Protect vs. dynamic dns botnet C&C servers
    4.) Protect vs. DGA botnet C&C servers
    5.) Protect vs. downed DNS (reliability)
    6.) Protect vs. DNS redirect poisoned/downed dns
    7.) Protect vs. trackers
    8.) Protect vs. spam payloads
    9.) Protect vs. phish payloads
    10.) Protect vs. caps
    11.) Get past dns blocks
    12.) Keep off dns request logs
    13.) Speed up 2 ways (adblocks & hardcodes)
    14.) Work on anything webbound multiplatform.
    15.) Ez data edit
    16.) Block ads more efficiently in cpu/ram/I-O use

    APK

    P.S.=> Ab+ does less vs. hosts less efficiently (a 128-151mb memory hog http://cdn.ghacks.net/wp-conte...)

    ClarityRay defeats it

    Ab+'s bribed not to work by default http://www.businessinsider.com...

    AdBlock's SLOWER: http://superuser.com/questions...

    1. Re:AdBlock = inferior + 'souled-out' vs. hosts by Zarendahl · · Score: 1

      There are those of us who don't mind an occasional ad. AB+ and its Acceptable Ads program is a workable compromise. And a program using ~140 MB while your browser is running isn't exactly a major concern in this age of multi-GB RAM builds. Most PCs come with 8 GB of RAM so the 140 MB for AB+ is a drop in the bucket. If you're dead-set against all ads, AB+ will block all ads for you. I use AB+ because it sends a message that responsible ads are fine. If I wanted to remove all ads, I could just as easily null-route all the known ad networks at the firewall and never see an ad again.

  96. Ghostery = 'souled-out' & inferior vs. hosts by Anonymous Coward · · Score: 0

    Can ghostery do 16 things hosts do for speed, security, & reliability:

    1.) Protect vs. malicious sites (past ads)
    2.) Protect vs. fastflux botnet C&C's
    3.) Protect vs. dynamic dns botnet C&C's
    4.) Protect vs. DGA botnet C&C'ss
    5.) Protect vs. downed DNS (reliability)
    6.) Protect vs. DNS redirect poisoned/downed dns
    7.) Protect vs. trackers
    8.) Protect vs. spam payloads
    9.) Protect vs. phish payloads
    10.) Protect vs. caps
    11.) Get past dns blocks
    12.) Keep off dns request logs
    13.) Speed up 2 ways (adblocks & hardcodes)
    14.) Work on anything webbound multiplatform.
    15.) Ez data edit
    16.) Block ads more efficiently in cpu/ram/I-O use

    * ANSWER ="NO" OR as well vs. hosts (natively vs. illogically inefficiently "Bolting on 'MoAr'").

    APK

    P.S.=> Addons do less vs. hosts & less efficiently - hosts do MORE w/ less + start w/ IP stack before REDUNDANT inefficient addons BEGIN to work!

    Ghostery (Advertiser owned) "Fox guards henhouse" -> http://en.wikipedia.org/wiki/Ghostery#Criticism

  97. Wow, I'm so impressed by AutodidactLabrat · · Score: 1

    If you piss off ALL the Mad Men, you've obviously done SOMETHING RIGHT!

  98. Can we make a deal with the devil? by argumentsockpuppet · · Score: 1

    In the past, I was willing to allow ads to show up on the webpages I visited. I knew how to block them, but I was sympathetic to the idea that most of the pages I visit are funded by advertisers, so it seemed fair. Then Facebook decided I desperately needed a Russian bride. That was the final straw and so from then on, I've blocked them.

    However, I still feel like it is reasonable to support the websites that I want to visit. I'd be willing to pay a pittance, but until Google (because it'd have to be built into Chrome) decides to handle micro-transactions, it doesn't really work. Now that they're going to start doing a built in ad-blocker on Chrome, perhaps the time has come to suggest a Faustian compromise.

    Dear Google: Step up your game and I will help you advertise to me. You already have huge amounts of data about me, so I'm willing to trust that you can handle my advertising preferences as well. I will give you permission to see my purchase history with my credit card companies and with my banking companies. You already have my search and email info, but I'll check a box that says you can use it so you can make the EU regulators happy. Give me the button on Chrome that says "Only ads from Google" and I will let you be the middle man on every online ad that I see. I will even do the same for my phone. Surely that's appealing?

    In return, I ask four things:
    1) Keep my data secure.
    2) Let me unsubscribe from the ads that I find distasteful. I want to uncheck the "lots of skin" preference and know that no ad that I see will be of a scantily clad model. I want to uncheck the "wine and spirits" and uncheck the "marital aid" and uncheck the "boner pills" boxes. And please, please let me uncheck the "find a date (if you know what we mean)" box.
    3) Make it super easy for websites to use your advertising to make money. If this doesn't work out better for the sites that want to be supported by advertising, then this will never be a winnable war.
    4) Do not fail. I visit one site multiple times each day. I cannot get uBlock to consistently block their stupid video advertisement boxes. I'm never going to do business of any kind with that company and don't need to see them. Somehow, that website has so many hooks into them that uBlock can't seem to keep a consistent grip on the problem. I end up having to block them at the DNS level and that's a stupidly manual approach to the problem. If you do a good enough job of ensuring that I don't see irritating advertisements, I will not only accept advertising again, I will actively help you do it well.

    1. Re:Can we make a deal with the devil? by JohnFen · · Score: 1

      I was sympathetic to the idea that most of the pages I visit are funded by advertisers, so it seemed fair.

      Not me. If a site has an alternate way of letting me contribute (buy some schwag, donate a few bucks, etc.), I'll certainly do that.

      But I refuse to expose myself to advertising networks, and any site that expects me to is no friend of mine.

  99. Two factor authentication costs more w/o cookies by tepples · · Score: 1

    The problem with blowing away your cookies every time you restart is that it breaks sites that use two factor authentication. Because receiving the verification code through SMS on a prepaid U.S. cellular plan costs money each time, sites using 2FA offer a "Remember this computer as mine" option. If you disable persistent cookies, you end up having to receive SMS every time. For whom would this be worth ten cents per day times the number of sites that one logs into per day?

  100. AdBlock = inferior + 'souled-out' vs. hosts by Anonymous Coward · · Score: 0

    Adblock can't do (or do as well) 16 things hosts do 4 speed, security & reliability:

    1.) Protect vs. bad sites (past ads)
    2.) Protect vs. fastflux botnet C&C servers
    3.) Protect vs. dynamic dns botnet C&C servers
    4.) Protect vs. DGA botnet C&C servers
    5.) Protect vs. downed DNS (reliability)
    6.) Protect vs. DNS redirect poisoned/downed dns
    7.) Protect vs. trackers
    8.) Protect vs. spam payloads
    9.) Protect vs. phish payloads
    10.) Protect vs. caps
    11.) Get past dns blocks
    12.) Keep off dns request logs
    13.) Speed up 2 ways (adblocks & hardcodes)
    14.) Work on anything webbound multiplatform.
    15.) Ez data edit
    16.) Block ads more efficiently in cpu/ram/I-O use

    APK

    P.S.=> Ab+ does less vs. hosts less efficiently (a 128-151mb memory hog http://cdn.ghacks.net/wp-conte...)

    ClarityRay defeats it

    Ab+'s bribed not to work by default http://www.businessinsider.com...

    AdBlock's SLOWER: http://superuser.com/questions...

  101. Today is a special day by Cajun+Hell · · Score: 1

    Today I am pro-Apple. Well done, Apple! I am hearing nice things about you for a change.

    --
    "Believe me!" -- Donald Trump
  102. Same old shit ... by CaptainDork · · Score: 1

    ... as when I got married in 1980.

    We got mail (snail) offering us all kinds of deals on homeowner's insurance, local stores, and all that shit.

    --
    It little behooves the best of us to comment on the rest of us.
    1. Re:Same old shit ... by JohnFen · · Score: 1

      Yep. The same when you register a car, move into a new house, etc.

      And it's no less creepy or more acceptable now than it ever was.

  103. Congratulations by Anonymous Coward · · Score: 0

    I couldn't come up with a better measure of success if I tried.

  104. AlmostALLAdsBlock = less efficient/effective by Anonymous Coward · · Score: 0

    See subject: Adblock doesn't do the 1 job it has by default fully & its FAR less efficient & less effective.

    * "Bolting on 'MoAr'" to do LESS (far less efficiently & effectively) = illogic logic...

    NOW - 'nullrouting' via firewalls? Not effective vs. malware (they by FAR use host-domain names hosts stop, Windows' firewall doesn't, it uses IP addresses) &/or vs. ads (they change the IP address of a host-domain name an ad uses, you're "SOL"... period).

    APK

    P.S.=> Especially something that's NON-native (hosts are as part of the IP stack itself proven since 1973 iirc as to when hosts were added) in browser addons that SOLD OUT to show ads (& no SINGLE addon does as much as hosts does by itself)... apk

  105. Re:Microsoft wouldn't do this by jader3rd · · Score: 1

    Wouldn't the end result be pretty similar to IE's Tracking Protection feature where the browser just won't make requests to domain's on the blacklist?

  106. Cookies?!? by Anonymous Coward · · Score: 0

    Fuck cookies, worry your ass over application cache, indexeddb and javascripting. Cookies are not needed anymore, nor have they been for many years now.

  107. Is MMJ right for me, doc? by Anonymous Coward · · Score: 0

    Why yes, medical marijuana could benefit you. Settle up with the receptionist!

  108. Advertiser need to get over themselves by Anonymous Coward · · Score: 0

    Advertiser need to get over themselves. Ads in and of themselves ruin the user experience. It really doesn't matter what they are for.

    I would shed no tears if every single advertiser went bankrupt and died on the streets after this. In fact, I would celebrate. As would pretty much everyone who isn't a covetous jew trying to get you to buy shit.

  109. less effective form of advertising by n329619 · · Score: 1

    I can't imagine a less effective form of advertising.

    Getting the same ads about that one product you've purchased for the next 30 years.

    Buy Your Motorcycle Helmet Again Today! and we'll come back tomorrow!

  110. Re: Microsoft wouldn't do this by Aighearach · · Score: 1

    Who'd want an integrated development environment on their phone, for example?

    Well, I do have emacs on my wifi phablet, does that count?

  111. Wow, talk about entitlement by Anonymous Coward · · Score: 0

    If I put tracking stuff on their computers, they'd call it hacking and use the CFA on me!

  112. Re: Blast ads away natively/efficiently by Anonymous Coward · · Score: 0

    I love you APK

  113. That's what multiple profiles are for by knorthern+knight · · Score: 1

    Pale Moon (and Firefox, I presume) allow you to block all cookies not in a whitelist. I have 20+ separate profiles, 1 for each site I frequent. In each profile, I whitelist the domain name, to allow login cookies, etc. Thus...
    * each profile only has the bare necessary cookies
    * you don't end up with doubleclick.net dropping cookies on profile A and profile B, and figuring out that
    person X on site A == person Y on site B

    --

    I'm not repeating myself
    I'm an X window user; I'm an ex-Windows user
  114. Re:Safari Users become Less Valuable to Websites.. by knorthern+knight · · Score: 1

    > ..so websites will support Safari less and less, if at all.

    so websites will support browsers-that-report-user-agent-Safari less and less, if at all.

    FTFY. Now I suppose that the next round consists of the advertisers' buying a judge to rule that falsely reporting a UserAgent contravenes the CFAA, and gets you several years in prison.

    --

    I'm not repeating myself
    I'm an X window user; I'm an ex-Windows user
  115. No, advertising is pollution by Anonymous Coward · · Score: 0

    I will not be happy until advertising is recognised for what it is: pollution.

    It reduces my life pleasure by being intrusive and obnoxious. It covers otherwise pleasant things up or distracts from them. It causes people to buy stuff that isn't any good and that they don't actually need.

    The correct response is to ban advertising. No less an action will help.

  116. The insight vanishes by shanen · · Score: 1

    Really hard to imagine what was supposed to be insightful about that wannabe tweet.

    Anyway, if Apple is doing the right thing, it must be for the wrong reason. More likely it isn't even the right thing, but just a confusing slight of hand of some sort. Not like Apple would upset the apple cart that made them the most profitable inhuman corporate monster on the planet.

    Remember: There is no gawd but profit, and HIS prophets are Apple, Gilead, Google, Exxon, and some big gamblers. I'm lumping the big banks and other financial gamesters under winning "gamblers" there. This list of profit's prophets for 2016 courtesy Fortune.

    Capitalism? Long dead. All hail corporate cancerism and Pope Apple the First, Last, and Infinite.

    Now a word from our sponsors! This joke has been brought to you by...

    --
    Freedom = (Meaningful - Coerced) Choice != (Speech | Beer^2), and sad sock puppets' bad mods avail them naught.
  117. Battle to be the #1 EVIL in the Valley of Death! by shanen · · Score: 1

    I believe yours [MachineShedFred's] is the most insightful comment in the entire large discussion, so it is noteworthy that you (so far) have received no mods for insight. I admit I searched backwards, looking for the "google" keyword rather than "insightful". However, after I reflected on my joke about upsetting the apple cart, I realized that the insight here HAS to be centered around the google as the explanation for Apple's action.

    There were a couple of weak-kneed defenses of the google. Their fundamental weakness was that google doesn't mind if a few people opt out of cookie-land as long as the default is cookies, cookies, everywhere (along with the related advertising that makes the google's profits possible). It's rather similar to the divide-and-conquer strategy that the so-called Republicans used to destroy public education in America (so they could cultivate that bumper crop of Trump-voting mushrooms). They left a few good schools behind so the people who actually cared could hope THEIR kids might get one of those slots in a good school while the lion's share of the students went to obedience schools you wouldn't send your dog to. In this case, the google is willing to allow the escape of the few people who care that much about their privacy. Their only concern is that the lion's share of Internet surfers accept the devil's bargain of privacy for "free" websites, including the google's own websites.

    Which is where your unmoderated comment fits in. This is a war to be the biggest, baddest motherphucker in the Valley of the Shadow of Death, just like they taught me in boot camp. We were supposed to be fighting for truth, beauty, and the American way of life, but Apple and the google just want bigger profits, and each of the inhuman corporate monsters would gladly destroy the other for a nickel more in profits.

    I say it's a fake problem because it has no solution. Always a bigger number for the next profit.

    Apple thinks they have a winning jujitsu strategy here. I still say they are upsetting their own apple cart, though their motives are an interesting mix of short-sighted pursuit of profit and the actually good idea of protecting human privacy and freedom, per my sig. Too bad none them understand the sig, and probably not you, either.

    --
    Freedom = (Meaningful - Coerced) Choice != (Speech | Beer^2), and sad sock puppets' bad mods avail them naught.
  118. Useful add by golden_donkey · · Score: 1

    I agree that not only are most ads annoying, but they are useless as well. Last evening I was watching some guitar reviews and an advertisement about a guitar capo came up. I haven’t clicked on an advertisement in a long while. I found the product interesting and new. I would rather have an option to set that I enjoy gadget and music advertisements, instead of getting tracking cookies.

  119. Sucuri by Meneth · · Score: 1

    They must really enjoy tracking their users. I can't even access the article. Instead I get a page that says "Access Denied - Sucuri Website Firewall" with "Block reason: Bad bot access attempt." Running Adblock, NoScript and UAControl with default:block (send no User-Agent at all) probably doesn't endear my browser to them.

  120. Apple will "sabotage" the current economic model o by KozmoStevnNaut · · Score: 1

    Good! If Apple manages to do this, they should be applauded.

    Fuck advertisers, they're the scum of the earth.

    --
    Eat the rich.
  121. Banksy on advertising by houghi · · Score: 1

    People are taking the piss out of you everyday. They butt into your life, take a cheap shot at you and then disappear. They leer at you from tall buildings and make you feel small. They make flippant comments from buses that imply youâ(TM)re not sexy enough and that all the fun is happening somewhere else. They are on TV making your girlfriend feel inadequate. They have access to the most sophisticated technology the world has ever seen and they bully you with it. They are The Advertisers and they are laughing at you.

    You, however, are forbidden to touch them. Trademarks, intellectual property rights and copyright law mean advertisers can say what they like wherever they like with total impunity.

    Fuck that. Any advert in a public space that gives you no choice whether you see it or not is yours. Itâ(TM)s yours to take, re-arrange and re-use. You can do whatever you like with it. Asking for permission is like asking to keep a rock someone just threw at your head.

    You owe the companies nothing. Less than nothing, you especially donâ(TM)t owe them any courtesy. They owe you. They have re-arranged the world to put themselves in front of you. They never asked for your permission, donâ(TM)t even start asking for theirs.

    â" Banksy

    --
    Don't fight for your country, if your country does not fight for you.
  122. It doesn't work by Anonymous Coward · · Score: 0

    Too bad it doesn't work. It doesn't stop your spam ads.

  123. English motherfucker can you write it by Anonymous Coward · · Score: 0

    With effort I could figure out what you were trying to say but you have to be the dumbest person on the planet as your ability to write is that of a 3 year old.

  124. Neither does your hosts file by Anonymous Coward · · Score: 0

    Your hosts file stuff doesn't do what you promise either. It is a blacklist and any real security expert knows that blacklists are about the worst way of doing things. I guess it is just too hard for you to comprehend. So why don't you go spam reddit instead or see if Kim Komando will endorse your product as it would be perfect for that crowd.

  125. host file engine is spammer owned by Anonymous Coward · · Score: 0

    And your hosts file engine is spammer owned

  126. Quoted registered /.ers disagree w/ you by Anonymous Coward · · Score: 0

    I'm going to continue using the Host File Engine. Your software is well written, functional. The Host File Engine performs exactly as promised by mmell

    his hosts program is actually pretty good by xenotransplant

    his hosts tool is actually useful for those cases in which one does indeed want to locally block stuff outright while consuming minimum system resources by alexgieg

    (APK's) work, I've flat out said it's good by BronsCon

    I've tried his hosts file generating software. It works by bmo

    APK your posts on this & the hosts file posts, and more, have never been in error &/or bad advice by BlueStrat

    Your premise that hostfiles are a good way to deal with advertising & malvertising is quite valid by JazzLad

    I like your host file system by Karmashock

    (NEED MORE? Ask!)

    * It's recommended/hosted by Malwarebytes' hpHosts!

    APK

    P.S.=> China imitated me http://www.theregister.co.uk/2017/04/26/boffins_supercharge_the_hosts_file_to_save_users_plagued_by_dns_outages/ ... apk

  127. Security & Web pros disagree w/ you by Anonymous Coward · · Score: 0

    Malwarebytes hpHosts' hosts/RECOMMENDS me!

    Aryeh Goretsky/ESET/NOD32: hosts = good security http://it.slashdot.org/comments.pl?sid=7442373&cid=49747129/

    Oliver Day (SYMANTEC/SECURITYFOCUS) http://www.securityfocus.com/columnists/491/ "Host file accessing the Internet - particularly browsing the Web - is actually faster... Spybot Search & Destroy offer lists of known malicious servers to add a layer of defense against trojans & other forms of malware"

    OReilly hosts security -> http://oreilly.com/pub/a/windows/2004/03/30/hosts.html/ & hosts speed -> http://www.oreillynet.com/pub/a/network/excerpt/winxphacks_chap1/index1.html?page=3/

    Steve Gibson endorses hosts https://www.grc.com/sn/sn-045.htm/

    Brocke Wilders of WILDERS' SECURITY does inferior clone of MY work http://www.wilderssecurity.com/threads/hosts-block.378901/

    APK

    P.S.=> What's that you said on "real security"? apk

  128. Blast ads away natively/efficiently by Anonymous Coward · · Score: 0

    APK Hosts File Engine 9.0++ SR-7 32/64-bit https://www.google.com/search?hl=en&source=hp&biw=&bih=&q=%22APK+Hosts+File+Engine%22+and+%22start64%22&btnG=Google+Search&gbv=1/

    Ads/script/malware rob speed/security/privacy/bandwidth.

    Hosts add speed (via hardcodes/adblocks), security (vs. bad sites/malware/poisoned dns), reliability (vs. dns down), & anonymity (vs. dns requestlogs/trackers).

    Less power/cpu/ram + IO use vs. DNS/routers/addons/antivirus + less security bugs/complexity & faster vs. addons/routers/remote dns!

    Avoids DNSChangers in routers/IP settings & dns redirect (99.999% of ISP DNS != patched vs. it) + DNS requestlog tracking & lighten DNS load & resolve faster from local system RAM!

    * Via what u NATIVELY have in the FASTER kernelmode IP stack!

    APK

    P.S. - Safe https://www.virustotal.com/en/file/e01211ca36aa02e923f20adee0a3c4f5d5187dc65bdf1c997b3da3c2b0745425/analysis/1433430542/

  129. Re:Safari Users become Less Valuable to Websites.. by niaxilin · · Score: 1

    I guess Safari users could install extensions to change the User-Agent to Chrome or FF, but I wonder how many people will do that. Seems like a pain. Does Safari even allow an extension to do that?

  130. U've been "pwned", lmao... apk by Anonymous Coward · · Score: 0

    No complaints from me, I like APK's spam. Reminds me to use a host file. Also, his stuff is free - by aaaaaaargh! (1150173) on Tuesday November 17, 2015 @09:31AM (#50947415)

    * ... & w/ THAT quote? See subject: YOU have been "pwned", lol (easily)...

    APK

    P.S.=> Poor lil' UNIDENTIFIABLE anonymous troll, what's it like being BEATEN @ EVERY TURN by "yours truly"? apk

  131. Quoted registered /.ers disagree... apk by Anonymous Coward · · Score: 0

    I'm going to continue using the Host File Engine. Your software is well written, functional. The Host File Engine performs exactly as promised by mmell

    his hosts program is actually pretty good by xenotransplant

    his hosts tool is actually useful for those cases in which one does indeed want to locally block stuff outright while consuming minimum system resources by alexgieg

    (APK's) work, I've flat out said it's good by BronsCon

    I've tried his hosts file generating software. It works by bmo

    APK your posts on this & the hosts file posts, and more, have never been in error &/or bad advice by BlueStrat

    Your premise that hostfiles are a good way to deal with advertising & malvertising is quite valid by JazzLad

    I like your host file system by Karmashock

    (NEED MORE? Ask!)

    * It's recommended/hosted by Malwarebytes' hpHosts!

    APK

    P.S.=> China imitated me http://www.theregister.co.uk/2017/04/26/boffins_supercharge_the_hosts_file_to_save_users_plagued_by_dns_outages/ ... apk

  132. Attorney, Fitness guru, Engineer, Genius, Not gay by Anonymous Coward · · Score: 0

    No these bullshit "agreements" don't seem to hold much weight according to everything I've read in my decades of not being a lawyer and not being your lawyer.

    Saying you agree by continuing, agree by clicking, agree by accepting the cookie or whatever the fuck are stupid and made by people who don't know how computers work. Say we show up to court and I say "Nah I went on the website and the EULA TOS POS whatever was completely blank,,, maybe my connection was reset while downloading your EULA, maybe my browser has a glitch..I had some plugins installed, maybe you were doing maintenance on your web page... who knows?

    But anyhow I didn't click the agree button because I was worried about the blank EULA so I changed the button to say you're going to give me a billion dollars instead of agreeing on the TOS and that by allowing me on the site YOU agree. Of course I'm not getting my billion dollars.

    Tos is useful for explaining to speds like you why their behavior got them banned from a forum or something like that though.

  133. Like the RIAA... by Anonymous Coward · · Score: 0

    No one is "owed" a business model - there are other interests that can trump any business' model.

  134. Doing something right! by Anonymous Coward · · Score: 0

    I read this as

    Every Major Advertising Group Is Confirm Apple is Doing Something Right

    Having ignored Safari for a while, I'd say its about time.

  135. If they are complaining about it... by hgriggs · · Score: 1

    If the advertising groups are complaining about this already, it is probably going to be very effective, so I am all for Apple and every other browser maker going ahead with it. Fuck them.

  136. APK knows all about being blasted by Anonymous Coward · · Score: 0

    APK knows all about being blasted.
    He gets his ass blasted by moose dick nightly.
    He is after all the Ass Pounded King

  137. Having your "StRaNgE PhaNtaSiEs" about me? by Anonymous Coward · · Score: 0

    See subject: Having your "StRaNgE PhaNtaSiEs" about me, AGAIN? Please - you're projecting your issues onto me!

    APK

    P.S.=> Rather than nigh-constantly trolling/stalking/harassing me (or trying to - you only make me LAUGH @ you everytime) have you considered making yourself YET ANOTHER (of your doubtless MANY fake accounts here) fake name for your FAKE LIFE? I say you ought to name it "TheProjectionist" (lmao)... apk

  138. Apple wants their 'cut' by thesupraman · · Score: 1

    This. Apple is just establishing themselves as the gateway, and will then require payments.

    After all, it is quite well established that Apple sees their 'users' as both the customer AND the product - happy to charge them, and sell them.

    The only way this would be avoided would be for the method to be transparently published, so everyone could clearly see what Apple was doing

    I wont be holding my breath on that.

    1. Re:Apple wants their 'cut' by jeremyp · · Score: 1

      After all, it is quite well established that Apple sees their 'users' as both the customer AND the product - happy to charge them, and sell them.

      No it isn't.

      --
      All I want is a secure system where it's easy to do anything I want. Is that too much to ask ~~ Randall Munroe
  139. Advertising != Marketing. by thesupraman · · Score: 1

    The difference is important.

    Advertising is making sure people know your product exists, and some features of it.
    Marketing is convincing people to purchase it, no matter their needs or its features.

    Advertising is almost completely dead, and involves very little money.
    Marketing is massive and involves a huge amount of money.

    This is about marketing, not advertising.