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Google Responds to SearchKing's Lawsuit

The Importance of writes "Back in October, SearchKing sued Google for reducing SearchKing's pagerank, as previously reported. Now, Google has filed a reply and a motion to dismiss. LawMeme has both documents as well as analysis."

210 of 449 comments (clear)

  1. If I were Google by Anonymous Coward · · Score: 5, Insightful

    I'd just remove them completely from the search enginge. Google is a private company and has the right to exclude anyone they choose.

    1. Re:If I were Google by Anonvmous+Coward · · Score: 5, Funny

      " Google is a private company and has the right to exclude anyone they choose."

      "Objection, your honor."

      "On what grounds?"

      "It's devastating to my case!"


      (okay, the reference is a little obscure. Hint: Jim Carrey.)

    2. Re:If I were Google by DAldredge · · Score: 3, Insightful

      Well, MSFT did sign that little contract with SUNW saying they would carry JAVA...

    3. Re:If I were Google by slugo3 · · Score: 3, Insightful

      Google is hardly ubiquitous. there are plenty of search engines out there. Google is just the choice of people that enjoy the striped down interface and relevent search results. Its moves like this that keep those results from being poluted.

    4. Re:If I were Google by mindstrm · · Score: 4, Insightful

      Welll..
      1) microsoft is being forced to HONOR A CONTRACT with Sun regarding java...
      and
      2) Microsoft has been deemed a monopoly.. in which case the rules change. Google is not a monopoly.. it is just a popular search engine. IT does not stay popular by abusing it's monopoly power.... it stays popular by providing results.

    5. Re:If I were Google by tunah · · Score: 3, Funny

      Obscure? Liar!

      --
      Free Java games for your phone: Tontie, Sokoban
    6. Re:If I were Google by highcaffeine · · Score: 4, Informative

      Very poor analogy, actually. Microsoft is in a very special class of companies: monopolies. Those companies have to play by a whole new set of laws that don't apply to other companies. Especially when said monopoly infringes those laws with regards to competing companies. Not to mention Microsoft is a publicly-traded company, whereas Google is privately held, though that fact has less bearing on pointing out the fallacy of your comment than the monopoly issue.

    7. Re:If I were Google by Teknogeek · · Score: 2

      Liar, Liar.

      Personally, I would have preferred something with Mel Brooks...but I don't think he did anything with lawyers.

      Unless you count Dracula: Dead and Loving It.

      --
      I mod down anyone who uses M$ in their posts. I like to live on the edge.
    8. Re:If I were Google by zmooc · · Score: 3, Insightful

      And what would Google be winning by doing that? Nothing. Revenge is silly; it only makes you look unfriendly. Like palestinians or israeli's for example.

      --
      0x or or snor perron?!
    9. Re:If I were Google by Elwood+P+Dowd · · Score: 2

      "Overruled."

      "Good call!"

      --

      There are no trails. There are no trees out here.
    10. Re:If I were Google by plague3106 · · Score: 5, Funny

      Or the US?

    11. Re:If I were Google by The+Bungi · · Score: 2
      Don't sweat it. The Offtopic Nazis are at it again, and there's no stopping them.

      "but..."
      Offtopic!

      "but is just wanted..."
      Offtopic!!

      "what I'm saying is..."
      OFFTOPIC!!!!!

      "Jeez, you people suck"
      TROLL!!! TROLL!!!!

    12. Re:If I were Google by GiMP · · Score: 2

      Trust me, it isn't that simple.

      One would initially think that 'just blocking them' would be simple.. but it isn't. You can't block them, not within reason..

      Due to NDA, I can't say more.

    13. Re:If I were Google by Dun+Malg · · Score: 2
      Google linking to them was considered circumventing copyright and thus a DMCA violation.

      It had nothing to do with the DMCA. Think about it: Google wasn't "circumventing Scientology's access control devices" by linking to anti-Scientologist's pages, were they? Hell, whether or not they were even in violation of copyright was questionable; it's just that Scientology has a habit of throwing lawsuits at you till you go broke, so they capitulated.
      Cripes, people, there was copyright law before the DMCA... quit trying to lay every abuse of copyright law at the feet of the DMCA-- it makes "our side" sound foolish.

      --
      If a job's not worth doing, it's not worth doing right.
    14. Re:If I were Google by ceejayoz · · Score: 2

      Correction: it shouldn't have had anything to do with the DMCA.

      Unfortunately, Scientology did use the DMCA, and Google semi-capitulated. They did, however, get the last laugh - they just posted a message about it, with plain text URLs (no links) - ensuring even more traffic to them.

      p.s. Mods, please moderate only if you have a fucking clue about the subject matter?

    15. Re:If I were Google by susano_otter · · Score: 2

      Maybe looking unfriendly is part of the plan.

      --

      Any sufficiently well-organized community is indistinguishable from Government.

    16. Re:If I were Google by Mr+Guy · · Score: 2

      Liar!

  2. Previous LawMeme Coverage by The+Importance+of · · Score: 5, Informative

    Previous LawMeme Coverage here, including a nasty reply from the SearchKing himself.

    1. Re:Previous LawMeme Coverage by limekiller4 · · Score: 2, Interesting

      From the link you posted, Bob Massa (of SearchKing) writes:
      " If you take your web presence seriously, and accept that the words research.yale.edu means something, doesn't that put a responsibility on you to be open-minded and fair? To at least try to report objectively?"

      This guy is almost as whiny as the Bernard Shifman twit! If you look at what was written, it says, basically, "this is a loser of a case and a waste of SearchKing's money." In other words, James Grimmelmann doesn't talk to Google either, he simply looks at the case on its merits and proclaims it is a loser.

      I guarantee that if James stood on the opposite side of the fence it would be Massa proclaiming him a genius.

      --
      My .02,
      Limekiller
    2. Re:Previous LawMeme Coverage by schon · · Score: 2, Insightful

      If I were Google, I'd just delete them all together from the search database. Google is a PRIVATE CORPORATION and has the ability to include or exclude anyone they choose.

      While this is true, I think that Google isn't doing it because they realize that it would be detrimental to them.

      Google is held in general high regard because it provides the best search engine. If you are looking for something, chances are Google will be your best shot at finding it easily.

      The web sites hosted by searchking contain information that might be important to someone - and by deleting them from their DB, Google is lowering their own value to whoever might want to find that info.

    3. Re:Previous LawMeme Coverage by zmooc · · Score: 2

      Heh. Why is there a comment posted by an anonymous coward scored +5 on the top of this page which says exactly the same stupid thing. Like I said there: Google wins nothing by doing that. Revenge is for those to weak to reason. Like those suicide bombing others because their houses where broken down because some other guy suicide bombed some other guys from the other side because... you see? Revenge is for the stupid.

      --
      0x or or snor perron?!
    4. Re:Previous LawMeme Coverage by AndroidCat · · Score: 2

      From his whiney tone and business model, I suspected spammer right away. Sure enough, there's a light dusting in the news.admin.net-abuse.email and .sightings groups. And www.searchking.com/dave144.mach10hosting.com/209.2 17.135.144 lives in a dump of a net-neighbourhood Hmmm although it looks like mach10hosting has been cleaning the place up a little.

      --
      One line blog. I hear that they're called Twitters now.
  3. Silly by unterderbrucke · · Score: 5, Interesting

    Google didn't reduce SearchKing's page rank, Google changed the page rank formula.

    1. Re:Silly by OldMiner · · Score: 5, Informative
      Google didn't reduce SearchKing's page rank, Google changed the page rank formula.

      If I recall correctly, Google changed its page rank formula in one simple way: It severely downrated any site that linked to SearchKing. Therefore, the link farms developed to pump up SearchKing's results were considered unimportant and did not boost its pages as they had previously. This was very much a move taken directly against SearchKing and only SearchKing.

      Not that that's a bad thing.

      --
      You like splinters in your crotch? -Jon Caldara
    2. Re:Silly by schwatoo · · Score: 2, Insightful

      Why is it a bad thing? Did SearchKing have a contract with Google that they broke? Was he paying them at all? Was there some implicit agreement that SearchKing would be able to use google for profit? As far as I'm concerned Google's page ranking algorithm is its own property and they're free to change it as they wish. And as long as google keeps returning good results for me I'll keep using them.

      --
      I have trouble with passwords among other things.
    3. Re:Silly by sweetooth · · Score: 3

      Where did Google admit to downraking searchking specifically? They very well could have downranked ANY linkfarm as a part of their pagerank formula change which is what is implied in the law meme article.

    4. Re:Silly by glen · · Score: 3, Informative
      This was very much a move taken directly against SearchKing and only SearchKing.


      Are you sure only SearchKing? I'm sure there must be other link farms and even geocities and other sources of noise that are penalized by google's formula.

      That's the service they provide, seperating the wheat from the chaff.
    5. Re:Silly by Spazntwich · · Score: 2, Insightful

      Did you read his post? He said "Not that that's a bad thing", meaning "That's a good thing".

      You're arguing with him, yet you agree with him.

    6. Re:Silly by reynaert · · Score: 5, Informative

      If I recall correctly, Google changed its page rank formula in one simple way: It severely downrated any site that linked to SearchKing.

      No, what they did was more general, everything that resembled a link farm was ranked down. For example, many blogs were also hit by the change.

    7. Re:Silly by OldMiner · · Score: 2
      Where did Google admit to downraking searchking specifically? They very well could have downranked ANY linkfarm as a part of their pagerank formula change which is what is implied in the law meme article.

      Quite right, as many have seen fit to point out, and as I mentioned above myself, I don't know for sure whether Google singled out SearchKing. What I have read up to this point seems to point to that, however, considering the relativley large drop that the site and related sites saw, however. See my link to the Search Engine Watch article which highlights this oddity. There was a more pertinent article I had read previously, but it unfortunately slips my memory.

      It is true that I am working from hyperbole, second-hand stories, and circumstantial evidence. Just like SpamKing's lawyers. Although I'm not sure five or so people needed to separately point the fact out, I probably should be modded a bit more Overrated and a bit less Informative on this one.

      --
      You like splinters in your crotch? -Jon Caldara
  4. If I search for "SuperDuG" on google .. by SuperDuG · · Score: 5, Funny
    I come up first ... does that make me the end-all-be-all best superdug because google says so?

    This is the same as sueing the "A" group in highschool for not deeming you cool and because of that your self esteem suffered and you became a computer science major.

    --
    Ignore the "p2p is theft" trolls, they're just uninformed
    1. Re:If I search for "SuperDuG" on google .. by blamanj · · Score: 3, Insightful

      Actually, Googles response is quite similar to this. They claim that page rank is an "opinion" and can't be proved true or false and is therefore free (protected) speech.

      They reference a court decision where a school district's bond rating changed, causing financial difficulty to the district. The court ruled that the organization issuing the ranking had a right to change it based on it's own techniques or rationales.

    2. Re:If I search for "SuperDuG" on google .. by Citizen+of+Earth · · Score: 2

      In other news, I am suing The New York Times for not re-printing my previous Slashdot posting on their front page. Their callous action has cost me lost revenue.

  5. Honestly... by Sayten241 · · Score: 5, Funny

    Who goes to a search engine to search for other search engines anyway? That's like me training a dog to find other dogs that are trained to find dogs. I don't see how search king could possibly even claim to have a case here.

  6. no one is stupid enough... by bob@dB.org · · Score: 5, Insightful

    to think they can win a case like this. these people are probably only doing this to get some free press (and it seems to be working). my advice to anyone would be; don't talk about it, don't write about it, and if you have to, don't mention there name.

    --
    Acts@core.mailboks.com Acrux@core.mailboks.com Adam@core.mailboks.com Adar@core.mailboks.com Ada@core.mailboks.com
    1. Re:no one is stupid enough... by geekoid · · Score: 2

      So they're the "MacBeth" of the search engines?

      --
      The Kruger Dunning explains most post on /. http://en.wikipedia.org/wiki/Dunning%E2%80%93Kruger_effect
  7. SK by BrianGa · · Score: 5, Informative

    SearchKing is a 'service' that says they will improve your score on search engines like Google. They do this by trying to exploit the algorithms of engines like the Google PageRank system. So Google updated their algorithm to prevent the abuse.

    1. Re:SK by WCMI92 · · Score: 2

      "SearchKing is a 'service' that says they will improve your score on search engines like Google. They do this by trying to exploit the algorithms of engines like the Google PageRank system. So Google updated their algorithm to prevent the abuse."

      And doesn't that deliberate manipulation amount to a "denial of service" attack against Google?

      SearchScum is taking money to manipulate search results...

      --
      Corporatism != Free Market
    2. Re:SK by zmooc · · Score: 2

      So how could SearchKings publications possibly "manipulate" Google? It's Google that chooses to accept their publications for input in their systems. It's not SearchKing that uploads them or something. Anyway, maybe they're manipulating, it's just what you mean by manipulating, but there's no way that Google voluntarily reading SearchKings publications could be considered a DOS-attack.

      --
      0x or or snor perron?!
    3. Re:SK by WetCat · · Score: 2

      BTW, it's rather easy and effective to use
      neural networks to figure out page ranks.
      It will be funny if injunction will be done
      and google used trained neural networks.
      The code will look like
      PageRank=GetFromNeuralNetwork(pageURL,Networ k)
      where Network=array[1..10000][1..10000][1..10000]
      of real
      and GetFromNeuralNetwork do some calculations
      with Network numbers - neurons that feed each other. It even can be done in some specialized
      hardware!
      The algorithm is in numbers! But there is no
      way to figure out how it works - it's a real
      black box. You should know on what content the network is trained on to figure out what this construction really do...

  8. SearchKing ... PlowKing ... RainKing ... by B3ryllium · · Score: 5, Funny

    Can I start up "Slashdot King"?

    1. Re:SearchKing ... PlowKing ... RainKing ... by netsharc · · Score: 2

      actually he was King of Internet.. but then Bill Gates's bodyguards beat him up, boo at Gates!

      --
      What time is it/will be over there? Check with my iPhone app!
    2. Re:SearchKing ... PlowKing ... RainKing ... by AndroidCat · · Score: 2

      You could buy spamking.com from a squatter. I'm surprised Al Ralsky hasn't snatched that one up.

      --
      One line blog. I hear that they're called Twitters now.
    3. Re:SearchKing ... PlowKing ... RainKing ... by Captain+Large+Face · · Score: 2

      I initially read that as spanking.com, and it's only 3pm.. Urgh..

    4. Re:SearchKing ... PlowKing ... RainKing ... by AndroidCat · · Score: 2
      spanking.com looks pretty spammy too.

      Registrant:
      National A-1 Advertising (SPANKING5-DOM)
      101South 8th Street
      Philadelphia, PA 19106
      US

      The odd thing is that the rDNS now resolves to punish.com, but when I looked last night, it was something else (spankin.com, which rDNSs to www.punish.com). Rapidly shifting things around like that is another Mark of the Spammer.

      --
      One line blog. I hear that they're called Twitters now.
  9. What a fool by MasterSLATE · · Score: 2, Interesting

    This SearchKing fool actually claimed monetary damages. What a dumbass, if I've ever seen one!

    --

    [sig]www.masterslate.org[/sig]
    1. Re:What a fool by SpaceLifeForm · · Score: 2

      Well, he is missing a few links.

      --
      You are being MICROattacked, from various angles, in a SOFT manner.
  10. Google can do whatever they want by jlleblanc · · Score: 3, Insightful

    Google has the right to enforce any formula they wish, including a modified one or even an outright fudged one. They're a private company. They can choose to link to whatever sites they wish. They also provide the courtesy of delisting sites that wish to remain anonymous.

    1. Re:Google can do whatever they want by LostCluster · · Score: 2

      Yes, so long as that's what they claim to do. If Google wants to blacklist SearchKing and anybody who links to them, they should announce that.

      Somehow, I think Google has just a little too much in that "black box" they call PageRank...

    2. Re:Google can do whatever they want by LostCluster · · Score: 2

      From the page http://www.google.com/technology/index.html

      "Integrity

      Google's complex, automated methods make human tampering with our results extremely difficult. And though we do run relevant ads above and next to our results, Google does not sell placement within the results themselves (i.e., no one can buy a higher PageRank). A Google search is an easy, honest and objective way to find high-quality websites with information relevant to your search."

      They claim to be "honest and objective"... inserting a bias of their own would be contrary to that.

    3. Re:Google can do whatever they want by micromoog · · Score: 2
      They claim to be "honest and objective"... inserting a bias of their own would be contrary to that.

      Wouldn't defeating SearchKing's manipulations make the results more "honest and objective"?

    4. Re:Google can do whatever they want by ColaMan · · Score: 2

      With this statement :
      Google's complex, automated methods make human tampering with our results extremely difficult.

      and this :

      (i.e., no one can buy a higher PageRank).

      They appear have a lot of integrity - the human tampering is external to google, google is attempting to reduce this tampering as much as possible.

      --

      You are in a twisty maze of processor lines, all alike.
      There is a lot of hype here.
    5. Re:Google can do whatever they want by LostCluster · · Score: 2

      They appear have a lot of integrity

      Appearing to have and actually having is two very different things. Appearing to have intergrity when actually not causes bad things. See also: Enron, Worldcom.

    6. Re:Google can do whatever they want by ComputerSlicer23 · · Score: 2
      Okay, so your saying, that it's okay for SearchKing to insert bias, and essentially sell a higher PageRank. It would seem that Google is being consistant. Note, that google doesn't say you can't pay google for a higher page ranking, they say you can't just pay money to get a higher ranking. I think google is attempting to be consistant, and be sure that there is no one you can pay to get a higher ranking, not even search king. They are attempting to remove the artificial bias that Search King is putting in. It's too bad that people feel obliged to manipulate this ratings to get better ratings, rather then pounding the pavement, and "earn" the links to get them the best ratings.

      SearchKing is attempting to manipulate the page rankings artificially. Google's trying to stop that. It seems consistant with the goal of integrity (search quality integrity at the least). That's merely my opinion, I happen to agree with Google. I don't want a 3rd party to manipulate Google's results into a pay for rating system. If that's the case, I'll just go back to using the old Yahoo site where the highest bidder got to show me the top links. At least there I knew that was going to happen.

      Google's not inserting their own bias, they are removing the bias SearchKing is artificially creating.

      Kirby

    7. Re:Google can do whatever they want by susano_otter · · Score: 2

      Assume Google is lying about the integrity of their algorithyms. What then?

      Either Google's results aren't as relevant (and therefore not as useful) as they appear to be; or Google's results are every bit as relevant as they appear, but for some reason Google is lying about how they get such good results.

      Which leaves me with two questions for you:

      In your experience, has the quality of Google's results not lived up to their claims?

      or

      Are you proposing that Google is getting the best, most relevant, most useful results of any search engine currently available by using biased techniques (which they are covering up)?

      --

      Any sufficiently well-organized community is indistinguishable from Government.

  11. Search King SELLS the lawsuit documents! by Richardsonke1 · · Score: 5, Informative

    Not only is SearchKing suing google, they are also selling (oh, sorry, they call it "making a donation") the legal documents. In order to get into the password protected site, you have to give them $20!

    --
    "Men lie."
    "Yeah, about sleeping with other women, but never about bioluminescent plankton."
    -Dan Brown
    1. Re:Search King SELLS the lawsuit documents! by LostCluster · · Score: 2

      It's a bit tacky, specifically to say that you can't use the documents you pay for to disparage the company. (Remember, we're talking about Google's filings in the case.)

      Of course... you can get the same documents under a public domain license at the courthouse, or from what will be sure to be several websites that'll spring up to host PDFs that were obtained from scanning courthouse copies. So, if you're stupid enough to agree to a license on public domain work, so be it.

    2. Re:Search King SELLS the lawsuit documents! by Guppy06 · · Score: 2

      "In order to get into the password protected site, you have to give them $20!"

      Have you seen his business model? This is probably his most profitable idea yet!

    3. Re:Search King SELLS the lawsuit documents! by Artifex · · Score: 2
      Of course... you can get the same documents under a public domain license at the courthouse, or from what will be sure to be several websites that'll spring up to host PDFs that were obtained from scanning courthouse copies. So, if you're stupid enough to agree to a license on public domain work, so be it.


      LawMeme's page on this has an addendum addressing this point; it basically shows how SearchKing is wrongfully attempting to assert control over these documents, and points out that it, of course, is hosting them for free.

      SearchKing's flailing around just like the company that sued Microsoft because it stopped supporting "internet keywords." Only it has even less right to recourse, because definitely no promises were ever made to SearchKing about any sort of support.

      By the way, I'll bet that after Google wins the lawsuit, it'll still link to SearchKing, not that anyone will want to business with the owner, since everyone now knows that he seems to be misleading either his customers or the court, or perhaps both, by saying different things about PageRank's importance. Both claims can't be true, that's for sure.
      --
      Get off my launchpad!
  12. Darn it. by m_chan · · Score: 5, Funny
    I was rather excited when I read, on page 3:
    II. Table of Authorities
    United States Statutes and Other Authority


    Hustler Magazine v. Falwell
    485 U.S. 46, 53 (1988)

    Sweet! Larry Flynt will set me straight. So happily did I turn on to page 10, for those playing along at home.

    and it read:
    even when a speaker is motivated by hatred or ill will his expression [is] protected by the First Amendment
    which is totally not what I was looking for. I even checked under the staples.
  13. SearchKing's Response to Google's Response by NeuroKoan · · Score: 5, Interesting

    SearchKing has a posting of Google's response, presumably with commentary. The link can be found here but you have to pay $20 to the "Legal Defense Fund" to view the entire documentation.

    Fortunately, my curiousity is outweighed by me desire to NOT give SearchKing money.

    --

    "However," replied the universe, "The fact has not created in me A sense of obligation."
    1. Re:SearchKing's Response to Google's Response by zurab · · Score: 5, Insightful

      Especially at the bottom of the page the paragraph that reads:

      RIGHTS TO USE CONTENT OR REPRODUCE
      This site and all information contained within it are the sole property of SearchKing, Inc. and may not be reprinted, republished or used in any way, in part or in it's entirety, without the express permission of SearchKing, Inc. Violation of these terms, especially taking remarks out of context to support your own opinions, will be dealt with all the severity allowed under the law.


      SearchKing, Inc. believes that if I take a remark from their website and form or support my own opinions is somehow a serious violation of the law, and "will be dealt with all the severity allowed under the law". What law do they speak of I wonder? What law is there that will restrict me from reading their publicly available content, taking some remarks and forming opinions on them?

      I thought I was impartial when I tried to access their site, but after reading this crap, I think they are bunch of morons.

      Oops, this may land me in court now.

    2. Re:SearchKing's Response to Google's Response by Just+Some+Guy · · Score: 2
      In this case, "all the severity allowed under the law" is roughly equal to "all the spam I actually read and reply to". In other words, none at all.

      They might as well have said "with all the physical force I can transmit from my bicep to your eye via TCP/IP".

      --
      Dewey, what part of this looks like authorities should be involved?
    3. Re:SearchKing's Response to Google's Response by Blue+Stone · · Score: 2

      I think there's a trend, and has been for some time, where a bunch of idiots decide that they're going to write little "laws" which are quite silly, and give to themselves god-like powers.

      I think they're called politicians... b'dum tsshhh!

      No, but seriously, all these agreements and contracts you see, especially on the web. It seems like there's these 18 year old's with no clue about the real world, or the law, who get put in charge of writing up these terms of service agreements, EULAs, and the like.

      All their feudalistic, "I'm the king of the castle, and you're the dirty rascals" ego-trips come out.
      And then the reeeaaaly stupid ones actually believe their own nonsense enough to take their head-up-their-own-arse opinions to court and start wasting everyone's time [and money]...[including their own.]

      What they need is a good slap with a wet fish.

      --
      Corporation, n. An ingenious device for obtaining individual profit without individual responsibility. - Ambrose Bierce
  14. Best quote ever by Anonymous Coward · · Score: 5, Funny

    The King does have a point: when your "business" consists of shoplifting and the corner store installs a security camera, you're going to go out of business quickly enough that an injunction is your only hope.

    1. Re:Best quote ever by bourne · · Score: 2

      This is so timely. I just finished reading Ayn Rand's Atlas Shrugged and was a bit disappointed, thinking that its portrayal of viciously greedy second-handers in a world where the capable are punished for not allowing the incompetent to leech off of them was just too surreal.

      Thank's for setting me straight, Search King. And stay away from that harmonic destructor thingy.

  15. Quote from an interview with the king himself. by entrippy · · Score: 3, Interesting

    "Jono Craig: One expected response from Google is that people should be careful what they pay for. They don't always get what they expect. That Google prefer algorithms to fight 'spam' but are happy to investigate claims of abuse manually if they need to. To me this would imply some form of intervention; both through public advice and possibly through filters or penalties to sites such as www.pradnetwork.com & www.searchking.com

    Robert Massa: To me, it only illustrates the reason Google has become as successful as it has. They run a good search engine at least in part because they care enough to investigate. I'm not asking for or expecting any special consideration. "

    So, he WAS all in favour of google doing what they like. Until it turned out to be something he didn't like. Uh huh.

  16. More proof that this guy is a moron... by MasterSLATE · · Score: 5, Interesting
    According to the serachking guy's website, it says this specifically:
    We have no control over what google may or may not do. If they make a PR 9 drop to a PR 8, it doesn't mean that the site has any less link popularity, less traffic or less quality. It only means they are counting things differently. If the site was making you money, it should continue to do so, but remember, we have no way of knowing what you, google or the inventory partner will do at any given time. We are just the brokers.
    Hmm, that applies to your site too, buddy!
    People like searchking should be lined up and shot next to all the spammers.
    --

    [sig]www.masterslate.org[/sig]
    1. Re:More proof that this guy is a moron... by Vainglorious+Coward · · Score: 2, Informative
      People like searchking should be lined up and shot next to all the spammers

      Funny you should mention that, there's a post at Lawmeme :

      First, according to OpenRBL SearchKing either IS, or is affiliated with, Mach 10 Hosting, a known spammer. I have to wonder if Bob Massa is in fact the owner of, or a principal in, Mach 10 Hosting (i.e. a spammer) in addition to being a purveyor of banner ads? I think it's funny that his web site's IP address (209.217.135.144) has a reverse-DNS name of "dave144.mach10hosting.com" instead of any name concerning "searchking.com"...

      We can save Bob Massa's bullet and have two for Alan Ralsky

      --
      My next sig will be ready soon, but subscribers can beat the rush
    2. Re:More proof that this guy is a moron... by AndroidCat · · Score: 2

      I did find a light sprinkling of spam reports in news.admin.net-abuse.sightings under "SearchKing". Not a huge number, but each report in nanas probably represents thousands of spams, and if I did a better search I'd probably find a lot that don't mention SearchKing, but can be linked back to him.

      --
      One line blog. I hear that they're called Twitters now.
  17. I had never heard of searchking before... by neverkevin · · Score: 2, Interesting

    ... that must be because Google reduced SearchKing's pagerank, I think searchking should sue them.

  18. Well that does it... by Anonvmous+Coward · · Score: 2, Insightful

    ... Well I certainly hope that Search King wins. If my company decides to block Slashdot because I post too much at work, I'll be able to sue them!

  19. $20 to read the documents? by Sebby · · Score: 2, Redundant
    According to the analysis article, SearchKing is requesting $20 (basically a donation) for you to get access to view the filed documents of the suit on their site (same ones as hosted in the article). These are documents that are freely available to the public. By law.


    Helloooooo?!?!??!! McFly!!!!!

    --

    AC comments get piped to /dev/null
    1. Re:$20 to read the documents? by Anonymous Coward · · Score: 5, Interesting

      SearchKing's order form also claims that your "donation" to their legal defense fund is tax-deductible. I'm no tax expert, but I thought a tax deduction was available only for donations to recognized charities, not to a for-profit company like SearchKing.

      Anyone want to file a complaint with the IRS that SearchKing might be a party to income tax evasion due to its misrepresenting itself as a 501(c)(3) charity?

    2. Re:$20 to read the documents? by LostCluster · · Score: 2

      If you're too lazy to go to the courthouse, and also too lazy to check to see if other sites might be hosting the documents for less or free, then $20 is a reasonable fee.

      $20 would be reasonable for getting court documents from a case at a far-away court house that don't exist online elsewhere. Too bad for SearchKing that isn't the case here.

      Is it tacky? Yeah. Is it illegal? Nope.

    3. Re:$20 to read the documents? by zurab · · Score: 2

      According to the analysis article, SearchKing is requesting $20 (basically a donation) for you to get access to view the filed documents of the suit on their site (same ones as hosted in the article).

      Actually, after you pay $20 you will also get answers to some questions that they posed on their site. Not to worry, I have meditated and posted the answers below:

      DID GOOGLE DO IT INTENTIONALLY?
      Yes.
      CAN GOOGLE DO IT TO YOU?
      Yes.
      WHAT CAN YOU DO IF THEY DO?
      Sue.
      HOW IMPORTANT IS PAGE RANK TO PLACEMENT?
      Extremely.
      ARE THEY WORRIED ABOUT OTHER LAWSUITS?
      Yes.

      $20 please.

    4. Re:$20 to read the documents? by Anonymous+Custard · · Score: 2

      Alright, we apparently had some idiot moderators on this article... although it was an interesting detail, they modded EVERY reference to this $20 document charge down as Redundant (every reference that wasn't already at zero from an AC).

  20. Re:Different situations by Elvis77 · · Score: 5, Insightful

    There is an interesting quote in the article that says: "Perhaps a search engine is important enough to be treated as a regulated utility, the same way that water, gas, and the cables over which search requests travel are. Google is good, most netizens seem to think, but what if it weren't?" If it weren't good the principles of free enterprise would kick in a Google would no longer be important... One of the hundred other search engines would become king of the pile. Remember Google is the third or fourth search engine that has been THE search engine. This is not a monsterous company with Billions of Assets like Microsoft or Standard Oil etc. Google is a reasonably small company doing what they do, and doing it well.

    --

    The man in black fled across the desert, and the gunslinger followed (SK)
  21. SpamKing? by maxmg · · Score: 5, Insightful

    Now, I might have this all wrong, but to me it seems that SearchKings way of increasing it's customer's page ranking is just another form of electronic spam. It exposes Google users to information they do not require and furthermore may obscure the *real* information they are looking for.
    This is exactly the same behaviour I see with email-based spamming. Any of the spammers tried to sue the manufacturers of spam-filter software yet?

    --
    I asked for a refund - and got my monkey back.
    1. Re:SpamKing? by AndroidCat · · Score: 2

      Yes, mainly the block-list operators like MAPS, however. Cartoonie lawsuits are are a trademark of spammers, which is why I checked SearchKing's spam record right away. Bingo!

      --
      One line blog. I hear that they're called Twitters now.
  22. Searchking's Web Site Isn't Slashdotted. by billstewart · · Score: 2

    Searchking's Web Site has a page of News about their lawsuit and Searchking's Comments on Google's Response to the Court and their attempt to get the public to pay $20 for more details. I wasn't that impressed with it, but maybe you'd have a different opinion....

    --

    Bill Stewart
    New Fast-Compression-only CPR http://preview.tinyurl.com/dy575ks
  23. Legal Defense Fund? by RajivSLK · · Score: 5, Funny

    Wait a minute aren't *they* suing Google?

    It should be a "Legal Attack Fund".

    We should sue them for false representation!

  24. You're next by core+plexus · · Score: 3, Interesting
    Better watch out (and good thing you posted anony): "This site and all information contained within it are the sole property of SearchKing, Inc. and may not be reprinted, republished or used in any way, in part or in it's entirety, without the express permission of SearchKing, Inc. Violation of these terms, especially taking remarks out of context to support your own opinions, will be dealt with all the severity allowed under the law.

    That's Just a Burglar Alarm -- Ignore It!

  25. Re:PlowKing! by OldMiner · · Score: 5, Interesting
    Yes but was it against SearchKing specifically or any site that did what SearchKing did?

    Well, pointed out in a previous article, Google has kept the exact method of its page rank for this as well as all other cases on the lowdown. However, if link farms were getting downgraded, I would wager that such things as Scientology would start to drop as well. Then again, I just did do a search for Scientology and noticed quite a few highly ranked sites critical of Scientology. You'll note that scientology.org ranks very highly, but I believe that a domain that nearly exactly matches a search ranks very high for non-common terms. For instance, try searching for "searchking recipes". They're #1. Now, try searching for "recipes". They're still there, but they're in the 80s.

    Though, my ultimately answer is: I don't know. But judging by the catastrophic drop of their pages, I would wager they just manually set the PageRank for any SearchKing site to a low value, or capped it similarly. Further, depending on how you read the wording in their reply, you could assume they are implying that:

    And Search King admitted that Google had the right to take action in response, including changing Google's opinion of the importance of the Search King site by changing the PageRank assigned to that site.

    Granted, I'm sure any strict logicican (and certainly Google's lawyers), would suggest that this simply means Google has a right to lower anyone's Page Rank either directly or indirectly through modification of their ranking algorithms, and it doesn't even state that Google changed its algorithms at all, let alone specifically to affect SearchKing.

    --
    You like splinters in your crotch? -Jon Caldara
  26. Searching for SearchKing by minesweeper · · Score: 5, Interesting
    It's interesting to search for "SearchKing" on Google. Back when this story first hit Slashdot in October, SearchKing's website came up somewhere on the fourth page of listings on Google. Now it comes up as number one, but their PageRank still remains at 4. It shows that there is some behind-the-scenes results manipulation going on at Google... which of course is their perogative.

    Another example was the Microsoft and "go to hell" incident which dissappeared from Google rather quickly once it became public.

    Incidentally, searching for "SearchKing" on SearchKing doesn't even come up with SearchKing's front page, and the first result that is even close is number 7.

    1. Re:Searching for SearchKing by LostCluster · · Score: 2

      I think what needs to be regulated here is the "black box" formula that is PageRank. We don't know what exactly pleases PageRank and what upsets it, we just know that links to a page is a main factor but not all of the mix.

      I don't think we want the exact definition of PageRank to be made public... that'd make it far too easy for SearchKing-like sites to make PageRank useless by designing sites to bias the formula. However, I think some referee needs to be monitoring Google's movements so that they cannot making under-the-table changes to the formula while claiming their not. Google claims that they don't let sponsors pay to influence their PageRank system, but what way do we have to confirm that's true?

    2. Re:Searching for SearchKing by sam_handelman · · Score: 3, Insightful

      I think some referee needs to be monitoring Google's movements so that they cannot making under-the-table changes to the formula while claiming their not.

      We have no way of knowing that the new york times does not alter their reporting to suit their advertisers.

      We have no way of knowing that slashdot's moderation system is not somehow keyed to a secret agenda. There is evidence that the editors strip people of the ability to moderate without ANY PUBLIC SCRUTINY WHATSOEVER! (Gasp!)

      Consumer Reports could have a vendetta against General Electric and GE would be basically screwed. There is no government watchdog.

      The point is - just because people listen to publcation X does NOT give anyone the authority to regulate what X can say, how, or why X can say it. If the editors of X want to be sleazy, it is their right. The decision as to what constitutes sleazy or improper behavior belongs to the editors of X. The law intrudes on this in only a few areas - the legal, medical and financial professions only, for the most part. These three areas have special features that do not apply to google.

      I look at it this way: the people at google have developed a reputation for utility and authenticity, and a technology that backs that reputation (two seperate things.) These things together give them power.

      You are proposing a major power-play; you are saying, they have all this power, but they should not be in exclusive control of that power. Someone should referee them to make sure they don't abuse it. This means - some of their power should be taken away and placed in the hands of the public sphere.

      In the case of power derived primarily from material wealth it so happens I agree with you. Individuals who amass material wealth have far too much power in our society.

      In the case of reputation or know-how, I disagree totally.

      No governing agency should ever be able to go "people listen to you, so now we're going to start regulating what you say." Doing so not only impinges on the freedom of the party with a reputation, google in this case, but on the freedom of all those individuals who looked at google and were impressed with its quality.

      Likewise, no governing agency should ever be able to say, "you have unique skills, so now we're going to regulate how you apply them."

      In closing - the Editors of google are entitled to their freedom of conscience. Google belongs to them, the prestige and technology behind google are theirs and no-one should be able to co-opt their work for some other purpose.

      --
      The good and new comes from no quarter where it is looked for, and is always something different from what is expected.
    3. Re:Searching for SearchKing by arkanes · · Score: 3, Insightful

      You don't. This is called a "buisness secret". They could very well be letting people to pay for rank. However, they probably aren't, since people would have noticed. As far as regulating how they decide page rank, it's about as likely, and about as important, as regulating what you eat every day. Why the hell should Google have to do anything to support anyone elses buisness? Either your trust Google to have an objective pagerank (or at least biased in a way that aids your personal searches), or you don't, in which case you don't use or care about it.

    4. Re:Searching for SearchKing by LostCluster · · Score: 2

      We have no way of knowing that the new york times does not alter their reporting to suit their advertisers.
      Do too! We very clearly can tell who advertises in the NY Times, and we can also count the number of times they use certain words or write artices for or against a certain view. They can be then compared to other newspapers from other publishers.

      We have no way of knowing that slashdot's moderation system is not somehow keyed to a secret agenda. There is evidence that the editors strip people of the ability to moderate without ANY PUBLIC SCRUTINY WHATSOEVER! (Gasp!)
      Slashdot never claimed to be fair.

      Consumer Reports could have a vendetta against General Electric and GE would be basically screwed. There is no government watchdog.
      Except for the fact that consumer reports conducts scientific tests, and discloses the way they conduct them. If you wanted to, and had the time and money, you could duplicate their tests to check their validity. If GE were to suspect a bias, I'm sure they'd be able to get a trustworthy research lab to prove that fair tests don't match CR's results.

      Google has a right to set up their formula whatever way they want to, but they should not claim that their formula involves no human judgements on individual sites if it does not. And if it doesn't, why can't they submit PageRank to a court-selected expert for review?

    5. Re:Searching for SearchKing by sam_handelman · · Score: 2

      Do too! We very clearly can tell who advertises in the NY Times, and we can also count the number of times they use certain words or write artices for or against a certain view. They can be then compared to other newspapers from other publishers.

      You can't compare search results from google with those from altavista? Indirect evidence abounds for either a search engine OR a newspaper.

      Slashdot never claimed to be fair.

      Newspapers, however, DO claim to be fair. Does this claim of fairness open them up to investigation anytime they make an editorial decision someone doesn't like?

      If the new york times carries a story unfavorable to my company, do I get to insist that they turn over their editorial proceedings to a court selected expert for review?

      I do not! I am not entitled to definitive proof that the new york times editorial board is fair. They can claim to be fair until they're blue in the face, and if you want to believe that Fox News is impartial, that's your call. I think Fox News is a mouthpiece for the extreme right; do I get to subpoena their internal records?

      The same reasoning applies to be google - they claim to be fair, you can believe them, or not.

      To deal with the particulars at hand:

      It is up to the people at google to determine what constitutes human judgement on a particular site, and what constitutes human judgement on a practice that they may have noticed at one, particular site. We have only SearchKing's word that they were singled out by name.

      EVEN IF there was definitive proof that SearchKing was singled out rather than caught in a particular practice (there is not,) Google doesn't owe SearchKing an explanation. Google is free to single people out for exclusion from it's search engine if it so wishes, it can be as arbitrary as it wants because that is what freedom means.

      If this causes you to trust google any less, that is your call, but the courts and the government should stay the hell out of the entire affair.

      --
      The good and new comes from no quarter where it is looked for, and is always something different from what is expected.
    6. Re:Searching for SearchKing by LostCluster · · Score: 2

      As far as regulating how they decide page rank, it's about as likely, and about as important, as regulating what you eat every day.

      Ever hear of the FDA? Yeah, the government restricts what can and cannot be sold to us as food, and requires that food labels contain information about nutritional content so that people can make informed decisions as to whether or not to eat it.

    7. Re:Searching for SearchKing by susano_otter · · Score: 2

      Two words that make all the difference: Food and Drugs.

      Wake me up when Google's PageRank system becomes a matter of life and death, and I'll vote for regulation.

      --

      Any sufficiently well-organized community is indistinguishable from Government.

  27. Oh hell by kfg · · Score: 2, Insightful

    "This is the same as sueing the "A" group in highschool for not deeming you cool and because of that your self esteem suffered and you became a computer science major."

    Now why didn't *I* think of that?

    KFG

    1. Re:Oh hell by SuperDuG · · Score: 2
      wanna start a class action with me?

      Scary thing is ... there actually is a chance we'd win ...

      --
      Ignore the "p2p is theft" trolls, they're just uninformed
  28. Yet another reason why Google is the best... by sgtsanity · · Score: 5, Funny
    They wittily insult the plantiff in their legal documents:
    The PageRank values assigned by Google are not susceptible to being proved true or false by objective evidence. How could SearchKing ever "prove" that its ranking should "truly" be a 4 or a 6 or a 8? Certainly, Search King is not suggesting that each one of the billions of web pages ranked by Google are subject to another "truer" evaluation? If it believes so, it is certainly free to develop its own search services using the criteria it deems most appropriate.
    SearchKing = Owned
    1. Re:Yet another reason why Google is the best... by LostCluster · · Score: 2

      The PageRank values assigned by Google are not susceptible to being proved true or false by objective evidence

      Unfortunately, that's false. The PageRank values can be hand computed simply by using the PageRank formula, finding out the true values the objective variables are, and then a little algebra. The only thing that prevents SearchKing from doing that is the fact that they don't know the formula...

      Oh boy, Google's playing with fire now. Assuming this case makes it to discovery, SearchKing could claim that the PageRank formula is material evidence, and try to get a subpeona for it. At that point, Google would be on the defensive... they don't want PageRank published, or even in the hands of SearchKing. Anybody wanna sign up to be the court-approved mediator?

    2. Re:Yet another reason why Google is the best... by alister · · Score: 2

      You've missed what Google are arguing. They're arguing that there is no 'objective' (insofar as objectivity can be said to exist) way to determine whether the page that comes up first is 'better' than the page that comes up second for any given search term.

      Google isn't trying to rank pages according to some criteria of 'truth', but rather is trying to guess what you're looking for when you enter a search term. It's a guess - or opinion - and as such the possibility of 'truth' or 'untruth' doesn't apply. We're not talking about facts here.

      Alister

    3. Re:Yet another reason why Google is the best... by Sycraft-fu · · Score: 2

      What? You are talking nonsense here. Sounds like you need to take another course in logic, or at least consult a dictonary:

      Objective (as relates to this discussion) means:

      Expressing or dealing with facts or conditions as perceived without distortion by personal feelings, prejudices, or interpretations b of a test : limited to choices of fixed alternatives and reducing subjective factors to a minimum

      By defintion, there is no such thing as an objective page ranking system. The idea of page ranking is to rank the MOST RELIVANT page for the search. Well this can be done in numerous ways, and there is no sinlge right or objective way to do it. It's all subjective and people may agree or disagree with it being the best. It doesn't matter what you base your data on, it's still a subjective system.

      When I make recommendation about computer parts to epopel, I used objective data about teh part. However it is still my subjective opinon.

    4. Re:Yet another reason why Google is the best... by SteveM · · Score: 2

      he PageRank values assigned by Google are not susceptible to being proved true or false by objective evidence

      Unfortunately, that's false.

      Internet searching is not a mathematical function, where google(term) = result. There is no right answer. Only possible answers, the appropriateness of which can only be determined by the requester.

      Suppose I enter the search term 'apache'. By what objective criteria on Google's end would they be able to determine, based simply on that search term, what the best page is? They can't. They have no idea if I am interested in the indian tribe, the helicopter, the web server, or something else.

      Furthermore the best result for me (indian tribe) may not be the best result for you, (1954 movie starting Burt Lancaster).

      Thus there is no 'best' page for any given search term. There are only educated guesses and informed opinions. If we can't define the best page then we can't define the second best page, or third best, and so fourth. Thus we cannot have a completely objective page ranking system.

      I have been using 'best' in the absolute sense, that there is a requester independent single best page that all parties would agree is so. I'm not using 'best' as works for most of the requesters most of the time. (The latter is one of the criteria that makes Google the 'best' search engine.)

      Also note that there may exist a function, f(requester, term) = result, but it has not been implemented by Google, nor any other search engine.

      Steve M

  29. What about terms of use? by www.sorehands.com · · Score: 2

    Google's terms states a jurisdiction of California? Why didn't they not argue that?

    And what about a counterclaim for fraud because they are ursuping the page ranking system and for adding pages for commercial purpose.

    1. Re:What about terms of use? by susano_otter · · Score: 2

      Because Oklahoma courts have a near-identical case already on record, that sets a precedent in Google's favor. Google's strongest chance to win the case is in Oklahoma. At least, that's how I interpreted the Lawmeme article.

      --

      Any sufficiently well-organized community is indistinguishable from Government.

  30. All pretty standard, actually by core+plexus · · Score: 2
    The reviewer states; "Google's first move is to ask the court to dismiss the action "for failure to state a claim upon which relief can be granted." This is an early motion, and usually quite severe;

    Actually, it's pretty standard, as are most of the other moves mentioned by the reviewer, and which I read in the filings. No, I'm not a lawyer, but I've worked on lots of cases, including many tort cases, and that's my opinion.

    That's Just a Burglar Alarm -- Ignore It!

  31. Re:Maybe I'm stupid enough... by Cylix · · Score: 2

    SearchKing is circumventing the aim of google's page rank, by artificially inflating the value of their google rank.

    They know partly how google's algorith works and they are abusing that. Google knows what they are doing and compensated for this.

    It isn't just about crunching numbers and pushing the algorith about... the idea was to logically weight pages... not drop a lead brick on the scale.

    --
    "You should always go to other people's funerals; otherwise, they won't come to yours." -- Yogi Berra
  32. Re:Maybe I'm stupid enough... by bmwm3nut · · Score: 5, Insightful

    i disagree. the reason we like google (besides the simple interface and no pop-ups) is because it gives us relevant results. do you think that people who pay link farms to up their pagerank are the most relevant sites? i don't think so. so if the google people make the connection that searchking is bad, then it's up to them to lower searchking's pagerank. it up to google to decide what makes the most relevant results show up first, that's what keeps google the #1 search engine. if they screw up and the most relevant results are no longer the top results, then we'll find a new search engine.

  33. M$ and Java by mrnick · · Score: 2, Informative

    That's not exactly acurate. It would be more accurate to say that Microsoft knowingly corrupted Java while under license with Sun and as part of the relief Microsoft has to include Java.

    I don't think this search deal is anything like the MS / Sun case. Except for the president of search king and Bill gates are both idiots.

    --

    Encryption: I may not agree with what you say, but I will defend your right to encrypt it...
    1. Re:M$ and Java by HiThere · · Score: 2

      I believe that MS made a contractual agreement with Sun to distribute Java. However, if I remember correctly, the details weren't made public, so it is a matter of belief.

      The court action was a separate item. It came after MS and Sun got into an argument about the MS implementation of the contract. The court decided that Sun was in the right, so MS had to carry Sun Java (I believe ... I wasn't paying *that* much attention).

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    2. Re:M$ and Java by 1u3hr · · Score: 2
      Yes, the richest man in the world is an idiot. Because we all know any schlub can write globally accepted software again and again. I'm fine with saying Bill Gates is a jerk, or entirely evil, but he's simply not an idiot.

      Yes, Gates is a genius, and evil. But he didn't (personally) "write globally accepted software". Not for the last 20 years anyway, he's either bought it or paid other peole to write it.

    3. Re:M$ and Java by toriver · · Score: 2
      I believe that MS made a contractual agreement with Sun to distribute Java. However, if I remember correctly, the details weren't made public, so it is a matter of belief.

      No, both parties published the contract on their websites when the case started.

  34. Re:On, the Irony by Bastian · · Score: 2

    He's defending his lawsuit with a speech about the evils of human meddling with the ordering of pages on a search engine to serve a goal!

  35. Re:Maybe I'm stupid enough... by sweetooth · · Score: 2

    It's not exactly censorship. Google created algorithms to rank pages based on several factors. They found that the algorithms were flawed and could be exploited by people like SearchKing. They fixed the algorithms. The fact that SearchKing or other link farms don't rank so highly anymore points more to effective changes to the algorithm than to censorship.

    Until Google comes right out and says "We look for SearchKing specifically and downrank them!" It's not censorship nor is it wrong IMNSHO

  36. Ridiculous by alpharoid · · Score: 5, Insightful

    Let me try to understand this: some spammer is charging money from other spammers to exploit and devalue Google's search service, and annoy Google's users at the same time with irrelevant results. When Google takes appropriate action against this, the spammer sues?!

    Yeah, right. Next, I'll be sued by spammers for deleting their junk mail without reading it, and depriving them from their principal source of income.

  37. Interesting lawsuit by Bastian · · Score: 5, Insightful

    Granted, I'm not an expert on lawsuits, but this one seems more complicated than most people see it.

    I don't think SearchKing is trying to get Google to undo the changes it made to its PageRank algorithm. I think SearchKing is trying to use the fact that Google changed its PageRank in order to get a massive settlement out of court.

    The CEO of SearchKing is trying to force Google into a position where they will either have to give him a huge stack of cash or they will have to reveal more detailed secrets about the workings of PageRank in court. Google's entire business depends on PageRank remaining a trade secret. If I were Google, I'd fork over the cash if it looked like it might come down to that.

    1. Re:Interesting lawsuit by Mitreya · · Score: 2
      The CEO of SearchKing is trying to force Google into a position where they will either have to give him a huge stack of cash or they will have to reveal more detailed secrets about the workings of PageRank in court.

      So there must be a way to fight this? Frivoulous lawsuit? Counter lawsuit?

      At any rate, not to diminish the PageRank algorithm, but I think the even more important secret of google (sssshh, don't tell anyone) is that they do not have broken layouts/javascript/advertizments that jump in your face when you browse query results. Interestingly enough, no other major search engine used THAT strategy yet... :)

    2. Re:Interesting lawsuit by porkface · · Score: 3, Insightful

      If it goes to court, SearchKing wouldn't be able to use the data on PageRank to further its business. They'd be under NDA, and they'd be foolish to think Google isn't technically competent enough to find and prove any breach of the NDA should SearchKing try to skirt it.

    3. Re:Interesting lawsuit by Elwood+P+Dowd · · Score: 2

      No, that's not it at all. SearchKing wants it submitted as public record. That's what they'll push for. Google can't have this. But I'm sure it'll be fine, because there have to be court accomodations for trade secrets. Iduno what they are, but I'm not worried. Google walks on water.

      --

      There are no trails. There are no trees out here.
    4. Re:Interesting lawsuit by cyberformer · · Score: 2

      If Google pays this guy off, every other spammer will try the same thing. Its only real option is to fight back hard, which is what it's doing. If Google can set a legal precedent now, other spammers will be discouraged.

    5. Re:Interesting lawsuit by Tom · · Score: 2

      Evidence can be sealed, you know? Google can present the evidence to the court with a court order that it will never leave the hall. And while IANAL, I'm fairly sure the penalty for breaching that is high enough to make searchking not even think about it.

      --
      Assorted stuff I do sometimes: Lemuria.org
    6. Re:Interesting lawsuit by Sycraft-fu · · Score: 2

      Trade secrets are basically always sealed under a protective order by the court. The courts are not ignorant of this problem.

  38. Re:Maybe I'm stupid enough... by LostCluster · · Score: 2

    There is a law behind that. Google claims to present the unbiased results of its secret PageRank formula... if in fact they're presenting what the formula said plus the modifying decisions of their human editors, they're committing a basic fraud, promising one thing then doing another.

  39. Why Google is So Important by billstewart · · Score: 5, Interesting
    Searchking hasn't been the only attack on Google. There's also Daniel Brandt, the Google-watch guy, who thinks that Google ought to be regulated, because it's so important. Both of these people are wrong - the Searchking guy because he's a parasite, and the Google-watch guy because, as near as I can tell, he's one of those misguided people who wants to tell everybody what to do because he knows better but does not in fact understand what makes the Net work so well, which is that anybody can put any material they want out there.

    Well the reason Google is so important is that so many people use it, and the reason so many people use it instead of Yahoo or Altavista or Northernlights or Hotbot or LongDefunct.Com or Excite.com or Teoma or some of the other search engines out there is that they do a really excellent job. I used to use Altavista, who were not only the original big search engine, they were one of the best in terms of coverage, as opposed to Yahoo who had much better indexing but nowhere near as many pages. If you wanted to find something obscure, you'd use Altavista, but if you wanted to find something common, it might be hard because Altavista would get 50,000 references that you could look through 10 at a time. I switched to using Google because their search engine did a really good job of usually having the information I wanted in the first page or two, often in the first one or two references, as well as because their pages were lean and mean and not cluttered with dancing broken Javascript ads, and I've occasionally found the cache to be valuable for finding information that was once on the web but isn't any more.

    As far as Daniel Brandt's rants about how the government ought to be regulating Google and PageRank because so many people use it, that's purely backwards. The government could accomplish any positive aspects of his goals by building their own search engines with their own page ranking algorithms, but if they go messing with Google, they're not only likely to censor some content and artificially inflate things they want to propagandize, but they're likely to make it less likely to have the material I want near the top, destroying the Pagerank in order to save it.

    Some search engines have tried to make money by letting people pay for good placement - the pundits yell at them for it, and the public tends to use those engines less because they're better at finding advertising drivel than interesting content. Lots of web sites try to game the page ranking systems on all the major search engines, typically by including relevant keywords many many times in comments or meta-things, or by including them in small print at the bottom of the page, and the main reason the system doesn't get swamped by this is that the better algorithms try to detect this manipulation and neutralize it or seriously downrate for it. Otherwise the search engines would have a high proportion of uninteresting material near the top, mostly pages that are really just spam. If Google's PageRank didn't protect itself against whatever techniques SearchKing is using, he'd be doing the same thing, making it much easier to find pages people pay to promote than pages that are rated high because they're actually interesting. (I've got slightly mixed feelings about that, because his stuff seems to look less obnoxious than banner ads or dancing javascipts, and is usually on pages I don't ever read...)

    --

    Bill Stewart
    New Fast-Compression-only CPR http://preview.tinyurl.com/dy575ks
    1. Re:Why Google is So Important by roman_mir · · Score: 3, Insightful

      This would make sence only if it was really impossible to find anything on the web without Google, which is obviously - WRONG. You can use a multitude of search engines, you can build your own search engine.

      Your comparison of Google to phone companies falls on its ass simply because Google does not actually own any hard lines but the phone companies do. For you to start your own phone company you will need to put millions of kilometers of cable but for you to start your own search engine you only need some programming skills, a computer and internet access.

      Google should never be regulated by government - it is not the essential service. In fact Google is already regulated by its users - if you stop using it - it will go away just like Excite did.
      One more thing - why should anyone have rights to regulate a private company that does not have contractual obligations to anybody? Are you paying them to use them? Maybe you should, then ask for regulation.

    2. Re:Why Google is So Important by starseeker · · Score: 2

      "This would make sence only if it was really impossible to find anything on the web without Google, which is obviously - WRONG. You can use a multitude of search engines, you can build your own search engine."

      Actually, I think his point is slightly different. Whether people can use other engines or not doesn't matter - the fact that almost everyone DOES use google is what matters. Screwing one company won't change their usage in a big way unless perhaps the media makes a huge fuss and pumps up an alternative. So there is a danger in practice, although you are right in principle. (Hint - practical is what counts in business.)

      "Your comparison of Google to phone companies falls on its ass simply because Google does not actually own any hard lines but the phone companies do. For you to start your own phone company you will need to put millions of kilometers of cable but for you to start your own search engine you only need some programming skills, a computer and internet access."

      You also need users. Without that, everything else is useless.

      "Google should never be regulated by government - it is not the essential service. In fact Google is already regulated by its users - if you stop using it - it will go away just like Excite did."

      That doesn't help anyone they shaft on the way down. Practical again - businesses don't have time to wait for that.

      "One more thing - why should anyone have rights to regulate a private company that does not have contractual obligations to anybody? Are you paying them to use them? Maybe you should, then ask for regulation."

      It's a tricky problem. Both sides have valid points. If it helps, consider google in the same light as Windows. Microsoft is a convicted monopoly, but alternatives exist, perfectly viable ones. Linux, Mac, and Sun come immediately to mind. So what makes Microsoft a monopoly? Simple answer - it's what everyone uses. And that gives Microsoft immense power. Now think about what Google could do if Microsoft bought it. Sure, everyone could use another search engine, but they're used to using this one. Plus, other services use google and won't want to switch in a big hurry. No, there are potential problems if the leaders of google go bad. Not that this bunch will, but there's a reason declaring a king is not a terribly smart political choice. But I too am reluctant to see the government stick its nose in, because they aren't terribly unbiased or effective as a rule. It's a tough problem.

      --
      "I object to doing things that computers can do." -- Olin Shivers, lispers.org
    3. Re:Why Google is So Important by susano_otter · · Score: 2
      It's not a tricky problem at all: If his company has a commercial interest in being easy to find, they can always pay for it. In fact, for a fee, Google will put a link to the company's website above every single unpaid search result on the relevant keywords.

      Everybody watches the Superbowl, making it an excellent place to run an ad. In fact, it's so popular that the people in charge of these things can set pretty much any price they want on advertising minutes during the Superbowl. Why don't you go complain to the NFL, or the TV networks, or whoever about how they're unfairly using the popularity of their service to price his company out of the market?

      --

      Any sufficiently well-organized community is indistinguishable from Government.

    4. Re:Why Google is So Important by roman_mir · · Score: 2

      Hint: Yahoo. Of-course it is not a search engine per se, it is a directory, and it was even using Google but it does not matter. Everyone knows Yahoo, right?

      If you built your own search engine, or installed a search engine built by someone else (you know there are free search engines out there) you do not need users. You can use the search engine you built for yourself and it will be sufficient because there will be not much incoming traffic from the entire world. You will need to spend some money on the outgoing traffic because of the crawlers and you will need to setup your own server and database, but that's it. What I am saying is that everyone uses Google today, but at some point Google will go away and a search web will come out as a project (maybe from Kazaa project) where the search engine will be distributed between the web users, where everyone's computer is part of the search engine with some nodes that have more power than others based on voting and contracts between nodes.

      Businesses that do not have time to wait and have no patience pay Google to be on top of search results. Again noone should have power to regulate Google, it is dangerous and counterproductive. And it is uncostitutional (I mean US constitution but I am Canadian) because all Google does is it crawls around the web and forms its own opinion of its contents and then it posts its opinion. So when you are doing a search you are relying on their opinion on what in their database is relevant to your search queue. How can anybody even start thinking about regulating someones opinion and not going against the US constitution? What about your First Amendment?

      It does not help to consider Google in the same light as Windows. I mean you can consider but you will right away see how different these are. Microsoft is a convicted monopoly but you must be very arrogant to say that there are viable alternatives. Mac is nice, sure but look at the desktop numbers. Linux? You must be kidding me. When you have all apps on Linux that there are on Windows then we'll talk. Look what happened to Hotmail when MS bought it? It used to be great, but now it is only used as a fake registration email service. Sure many millions of people use it but it is mainly used for personal email and not for profit if you discount ads. It is completely unreliable and filled with spam. If Google goes bad people will remember that there is alltheweb and teoma and other engines will spring up.

      One more time - who cares about businesses, if the market will need a search engine that is business oriented it will appear. That's it.

    5. Re:Why Google is So Important by starseeker · · Score: 2

      No no no. What if Google decides to SHAFT a company - meaning not allowing them to buy their ranking up, and squashing their returns. Hard to prove, but not hard to do. I don't know what the law says about who can or can't buy a list placing on google, but presumably google has the right to sell or not sell their product.

      If someone can't afford superbowl commericals, that's fine. That's open market, and the presumption is there that once they get to the point where they can afford it, they can buy it. It's also one of many chances on television to sell a message. But on the web google is becoming IT. If google arbitrarily decided to bury a web company because they don't like the color of their product, they could. That's potentially dangerous. It isn't happening right now as far as we know, but it could happen with the wrong people in the lead.

      --
      "I object to doing things that computers can do." -- Olin Shivers, lispers.org
    6. Re:Why Google is So Important by starseeker · · Score: 2

      "Hint: Yahoo. Of-course it is not a search engine per se, it is a directory, and it was even using Google but it does not matter. Everyone knows Yahoo, right?"

      If Yahoo's using google, that defeats the whole point of a separate search engine. Maybe they could plug in another replacement but that presupposes a) Yahoo's system is flexible enough for that and b) Yahoo would make that change if Google shafted a few small businesses. a) I'll concede as likely, b) I'm not so sure about.

      "If you built your own search engine, or installed a search engine built by someone else (you know there are free search engines out there) you do not need users. You can use the search engine you built for yourself and it will be sufficient because there will be not much incoming traffic from the entire world. You will need to spend some money on the outgoing traffic because of the crawlers and you will need to setup your own server and database, but that's it. What I am saying is that everyone uses Google today, but at some point Google will go away and a search web will come out as a project (maybe from Kazaa project) where the search engine will be distributed between the web users, where everyone's computer is part of the search engine with some nodes that have more power than others based on voting and contracts between nodes."

      That's an interesting idea. But if google shafts someone today, it's still a problem. Getting everyone to use something like that wouldn't be easy. Remember a large percentage of paying customers don't understand the idea of a search engine, much less different search engines. Assuming educated consumers is a bad idea. Unfortunately. It just takes too long for busy people to learn all about this computer game.

      "Businesses that do not have time to wait and have no patience pay Google to be on top of search results."

      Ah - but what if google refuses to sell that service to them?

      "Again noone should have power to regulate Google, it is dangerous and counterproductive.

      I tend to agree, but I do see some possibility for abuse by an unethical leader of google, if one should appear.

      "And it is uncostitutional (I mean US constitution but I am Canadian) because all Google does is it crawls around the web and forms its own opinion of its contents and then it posts its opinion. So when you are doing a search you are relying on their opinion on what in their database is relevant to your search queue. How can anybody even start thinking about regulating someones opinion and not going against the US constitution? What about your First Amendment?"

      I'm not sure if search results constitute opinion or not - that would be a fascinating legal discussion. Another interesting point raised.

      "It does not help to consider Google in the same light as Windows. I mean you can consider but you will right away see how different these are. Microsoft is a convicted monopoly but you must be very arrogant to say that there are viable alternatives."

      I guess it depends on how you define viable. For me, the alternatives are very viable. Microsoft isn't THAT good. Have you tried Mac and Linux?

      "Mac is nice, sure but look at the desktop numbers. Linux? You must be kidding me. When you have all apps on Linux that there are on Windows then we'll talk. "

      Uh - I'm using Linux right now as a desktop computer OS. Have had nothing else on my computer for three and a half years. It works beautifully.
      My dad has used Mac for years. Both are quite viable by any definition I've applied. They may not meet your needs but they are quite sufficient for many uses. Most people don't NEED all the apps on Windows.

      "Look what happened to Hotmail when MS bought it? It used to be great, but now it is only used as a fake registration email service. Sure many millions of people use it but it is mainly used for personal email and not for profit if you discount ads. It is completely unreliable and filled with spam. If Google goes bad people will remember that there is alltheweb and teoma and other engines will spring up."

      I know about Hotmail. I don't quite see your point however. People have stayed with it for personal email, as you yourself say, despite the lowering of quality of the service. That's a reason google might be dangerous in the wrong hands. People will stay with it because it is what they know. Granted it is easier to switch search engines than email, but people still need to know to make the change, and what the alternatives are. That's an effort a lot of people are not likely to care to make.

      "One more time - who cares about businesses, if the market will need a search engine that is business oriented it will appear. That's it."

      And it will get less traffic, because lots of people will stay with their one and only search engine rather than trouble to go to another one. (I say that because without serious reason I would ignore such a new search engine until it proves itself to be a superior service.) Businesses are worth caring about, at least the good ones are. They produce the things we use in life, and deserve a fair chance. Right now google is a good guy, and I hope they stay that way, but one has to consider the damage they could do if they went bad. Fact of life.

      --
      "I object to doing things that computers can do." -- Olin Shivers, lispers.org
    7. Re:Why Google is So Important by susano_otter · · Score: 2

      I see your point. If Google decided to shaft WidgetCo., the company would be screwed. Google could conceivably be sued for libel, or something. I don't see how regulation could possibly solve this problem without making Google's search algorithm useless.

      If WidgetCo. feels that Google is shafting them, they can always petition the courts to subpoena Google's source code. With suitable NDAs in place, an investigation would uncover the truth on a case-by-case basis. I feel that search engines are not a good candidate for regulation. The possibility of Google using its secret code to screw over this company or that doesn't change my view. As far as I can tell, allowing Google to compete according to the rules of the open market has more benefits than drawbacks.

      --

      Any sufficiently well-organized community is indistinguishable from Government.

  40. SearchKing's 20 Dollar Documents... Right here... by mattyohe · · Score: 5, Informative
    --
    - what is the definition of simultanagnosia?! I've been meaning to look it up!
  41. Re:PlowKing! by Chagrin · · Score: 2
    • For instance, try searching for "searchking recipes". They're #1. Now, try searching for "recipes". They're still there, but they're in the 80s.


    That's like trying a search for "preferences" and then "slashdot preferences". Yeah, I bet Slashdot would be #1.
    --

    I/O Error G-17: Aborting Installation

  42. so much for Exhibit "C" by Fuzzums · · Score: 2

    Exhibit "C"
    www://pradnetwork.com/rules.htm (website page)

    'page can not be found'
    www is not a registered protocol.

    there goes the defence :o

    --
    Privacy is terrorism.
  43. Re:Maybe I'm stupid enough... by cruelworld · · Score: 2

    Well if they're defrauding you then why don't you ask for your money back?

  44. About Falwell by MacAndrew · · Score: 2
    That Falwell case was very interesting. It concerned a "fake ad" parody:
    "Jerry Falwell talks about his first time." The cartoon was intended to resemble a Campari alcohol ad. Hustler's ad suggested that Falwell's first sexual experience was a drunken, incestuous rendezvous with his mother in an outhouse. It also suggested that he is a hypocrite who preaches exclusively while drunk. A small print disclaimer at the bottom of the page said, "Ad parody, not to be taken seriously."

    Falwell sued and won a $200,000 judgment for emotional distress. However, the Supreme Court sent him home with nothing. A key factor was that Falwell is a "public figure," and so is more limited in damages he can recover. A rare 8-0 slam dunk on a controversial topic, this odd little case was considered a major victory for free speech and satire.

    Anyway, a far cry from anything here. I can't see how this case would survive the motion to dismiss.
  45. Re:PageRank explainted by mattyohe · · Score: 5, Informative

    Google explains it as well:
    http://www.google.com/technology/index.html

    PageRank Explained

    PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

    Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query.

    --
    - what is the definition of simultanagnosia?! I've been meaning to look it up!
  46. Re:Maybe I'm stupid enough... by rmohr02 · · Score: 2

    Look at this. Pay special attention to the part about speech.

  47. Re:Maybe I'm stupid enough... by sweetooth · · Score: 2

    Fair enough. I agree that google can cencor anything they want to, of course I'm glad they choose not to (except where required by law).

  48. current rankings by Khopesh · · Score: 2

    Google search for: web search gives the following ranks:
    - google
    - yahoo
    - lycos
    - altavista
    - AlltheWeb.com
    - msn search
    - msn
    - altavista (@digital.com)
    - metacrawler
    - webcrawler

    and no searchking on the next TEN pages
    am i missing something?

    --
    Use my userscript to add story images to Slashdot. There's no going back.
  49. They're made of brass, and the size of an elephant by buffy · · Score: 3, Insightful
    If you go to http://www.searchking.com, there is a link at the top titled "Google Confesses". He makes a handful of references to the contents within the site, including legal documents, and of course, his own "personal conclusions" about the situation.

    The paragraph that got me rolling was:

    "In these documents, you will find answers, (according to google), to questions like:

    DID GOOGLE DO IT INTENTIONALLY?
    CAN GOOGLE DO IT TO YOU?
    WHAT CAN YOU DO IF THEY DO?
    HOW IMPORTANT IS PAGE RANK TO PLACEMENT?
    ARE THEY WORRIED ABOUT OTHER LAWSUITS?

    You can learn answers to these questions and more ---- but not for free. It's going to cost you $20 to see the documents. The $20 for the password to view these papers is not a sale. It is a donation to the SearchKing legal fund. "

    W * O * W

    That's so stupid it's just simply impressive. I have this morbid curiosity to find out just how many people would spend $20 to read this moron's "insights." Me thinks I've learned more from my cats.

    I don't know whether to laugh or cry!

    Google is a site designed to be a resource for US. That is their mission. They don't give a flying fsck about providing a profit center to some other company--nor should it be considered their responsibility to support.

    Gads.

    The apocalypse must certainly be arriving Monday. Or, at least, I hope it is.

    -buf

  50. Important Point! by mmol_6453 · · Score: 2

    That's an important point. According to other posts, Google changed the formula to specifically downgrade SearchKing, if not other link farms as well.

    That's got to be a major performance hit, since they'd have to add a check for a [list of] site[s!]. And when you're doing millions of searches daily, that adds up. Unless, of course, they've already got a hitlist that they check against. In that case, they'd already have a streamlined system to handle those checks.

    They'd have to have some seriously advantageous result in mind if they're going to slow their searches any. (Granted, their searches have been so fast, I probably wouldn't notice.)

    --
    What's this Submit thingy do?
    1. Re:Important Point! by mmol_6453 · · Score: 2

      Hmm...I didn't think of that. Could be.

      That would especially make sense if they were downgrading sites that linked to said site; run a regex on an html file, and downgrade if it turns up positive. regex might overkill, though.

      I wonder what would happen if I tried to search for a Slashdot article that had a comment linking to SearchKing.

      --
      What's this Submit thingy do?
  51. Crap...I'll get sued next by Sabalon · · Score: 3, Insightful

    I went to altavista and type
    +ozzy +osbourne -searchking

    I am hurting their business.

  52. Re:PageRank explainted by LostCluster · · Score: 2

    But let's post the last paragraph on that page too:
    "Integrity
    Google's complex, automated methods make human tampering with our results extremely difficult. And though we do run relevant ads above and next to our results, Google does not sell placement within the results themselves (i.e., no one can buy a higher PageRank). A Google search is an easy, honest and objective way to find high-quality websites with information relevant to your search."

    They claim that their formula is intentionally tamper-resistant, but is fair to all. SearchKing is claiming that PageRank contains something that downgrades any page that mentions them intentionally.

    Sounds like the way to answer that question is to have somebody open up the black box and see what's inside...

  53. Freedom of speech by Eric+Green · · Score: 2
    Google should not have the right to decide what it "doesn't like"

    Why not? It's a free country. Google is a private business. They have a right to their opinions, just like anybody else. Or are you saying that for some reason Google doesn't have the same right to call a scumbag a scumbag that I have? What rationale do you have for that statement?

    Sounds to me like you don't like freedom of speech and freedom of opinion. That's a dangerous attitude, in my book.

    -E

    --
    Send mail here if you want to reach me.
    1. Re:Freedom of speech by LostCluster · · Score: 2

      Google has the right to call SearchKing a scumbag... but that's not what they're doing. The
      They claim PageRank is purely mechanical and isn't specifically tainted against anybody. If this is true, they just need to submit their formula for a private review and SearchKing's claim goes away very quickly.

  54. Watch out, you might be next by CaptainSuperBoy · · Score: 3, Funny

    Uh oh.. Now they're gonna sue you for taking away their right to a revenue stream! You must stop your anticompetitive behavior immediately and let them sell their public domain documents for $20.

  55. Larger Question Answered by aggressivepedestrian · · Score: 5, Insightful
    In the section about the larger questions this lawsuit raises, LawMeme writes:
    Perhaps a search engine is important enough to be treated as a regulated utility, the same way that water, gas, and the cables over which search requests travel are. Google is good, most netizens seem to think, but what if it weren't? What if it became an arbitrary dictator, raising up and throwing down web sites at will. That's what SearchKing thinks Google has become already, or at least that's one major question raised by this suit.

    The obvious answer to this "larger question" is this: if Google becomes an arbitrary dictator, giving popular sites low rankings, they will quickly lose their dictatorship. Imagine if a search for "apache" gave apache.org a PageRank of 346. Google wouldn't last long.

    But if Google gives SearchKing sites a low rank? Well, nobody seems to be complaining but SearchKing.
  56. Re:PageRank explainted by Blue+Stone · · Score: 2

    In that case it seems pretty cut and dried, that Google decided that they felt that SearchKings's incestuous linking scheme, for want of a less accurate term, distorted said pages' relevance to a querie [SearchKing's whole scheme is based upon inflating page ranks by link manipulation, rather than some relevance-based criteria.]

    Google tweaked PageRank, to take this attack against Google-users' relevance requirements, and SearchKing is whining it's whiny little arse off about it, to the man in the big chair, when they're obviously the ones in the wrong.

    [SearchKing is an anagram of "gerkhin sac"]

    --
    Corporation, n. An ingenious device for obtaining individual profit without individual responsibility. - Ambrose Bierce
  57. Re:Different situations by kien · · Score: 5, Insightful
    I wish I had mod-points for ya, mate.

    Read this. From the linked article:

    Pilgrim, who earns his living as a Web accessibility consultant

    Someone out there in the world makes a living as a Web accessibility consultant???

    I'll risk redundancy in order to educate you folks that want to turn the Internet into $$$ by invalidating everything it stands for. This is Lawrence Lessig's quote from this Alan Cox essay:
    Most of the great leaps of the computer age have happened despite, rather than because of, (Intellectual Property Rights (IPR)). (B)efore the Internet the proprietary network protocols divided customers, locked them into providers and forced them to exchange much of their data by tape. The power of the network was not unlocked by IPR. It was unlocked by free and open innovation shared amongst all.

    Google is a search engine. It is a good search engine. When it fails to work for you, there are other search engines that you can use. That someone is earning a living by bumping up search engine results combined with this lawsuit by an obviously clueless company makes me worry about the future of this wonderful network that was created in an environment without MBAs, script-kiddies, and lawyers (apologies to EFF and LL...no offense).

    --K.
    --
    Sig: Bad people happen. Try to avoid being one of them.
  58. google should countersue by SHEENmaster · · Score: 2

    SearchKings manipulations of Google degraded Google's result integrity.

    --
    You can't judge a book by the way it wears its hair.
  59. Re:Maybe I'm stupid enough... by lgftsa · · Score: 2, Insightful

    > fraud: "intentional perversion of truth in
    > order to induce another to part with something
    > of value or to surrender a legal right"

    By that definition, SearchKing in guilty of fraud by creating link farms to artificially increase their customers' apparent relevance - like salting a gold mine with a 12-bore or ballot stuffing.

  60. You too!! by overunderunderdone · · Score: 2

    You too, YOU just reprinted, republished & used the part of SearchKing's page that contained the bit that says you can't do that. You didn't even post anonymously - boy are you in trouble now.

  61. Re:PageRank explainted by sholden · · Score: 2

    Except that it doesn't matter. Google making a false claim about their algorithm doesn't allow Search King to sue them. It could get them in trouble with some truth in advertising laws I guess, though...

    Google can assign Search King a pagerank of -1 if they want. It's their OPINION and due to their location there's some obscure first amendment thing, which allows them to say it.

    Even if google assigned Search King a pagerank of -1 because he once cut some high up google person off in traffic, they are allowed to.

    Of course I'm stating my opinions as facts, but google's lawyer obviously has the same view, and even managed to find a *really* good precendent, which is so close it could be converted into this case with sed.

  62. Re:Maybe I'm stupid enough... by alister · · Score: 3, Insightful
    But Google doesn't claim PageRank to be an expression of their opinion. PageRank is a hard-to-bias formula that, in their opinion, is the best way to sort web pages.

    You're saying that PageRank itself isn't an expression of opinion, but that it is an aid to expressing an opinion. Of course they're making human decisions about what's good or bad - that's the function of their algorithm. That's why they modified it. As the lawmeme article says, there's no way to 'objectively' determine where SearchKing should be - 8, 4, 2. All any search engine can be is an expression of opinion. "We reckon that if you're searching for a water lily then this is the 'best' site for you.

    Alister

  63. SearchKing is just a portal scammer by Dexheimer · · Score: 4, Funny

    The SearchKing website looks no differen't than those web-portals for squatted urls. But they promise such good results! So here are some query response:

    Search: "Fuck You"
    -1. Get Paid To Surf The Internet!
    -2. Where to find music CDs, DVDs, select MP3 music tracks, free music download
    -3. Never Be Sued Again!
    -4. Get Paid to Surf
    -5. Kudos and Compliments for You and for Those Who Bring You Happiness
    -6. (see 5)
    -7. How To Start A Money Brokerage Business

    and I think you get the point. Perhaps a more 'relevant' search query could yield better results:

    Search: Car
    -1. 765469
    -2. License Plates - Vanity License Plates
    -3. Next Honda of New England
    -4. Ramsfield.com Auto Parts

    Hmm. Better results than the search for "Fuck You". But I still wanna know the logic that went into making "765469" the number one result. Oh, and another nice feature is that the linked pages come complete with a SearchKing adbar in a differen't frame.

    --
    /There are 10 types of people in this world; those who steal sigs and those don't
  64. Re:Maybe I'm stupid enough... by Bishop · · Score: 2

    Goggle does claim that PageRank is an expression of opinion and hence "free speech." It is one of the major claims of Goggle's motion to dismiss. You should RTFA.

  65. Quoth the server, 404 by VJTod · · Score: 4, Funny

    I had copied Exhibit A from the PDF, and didn't pay attention to the URL I got from Acrobat
    http://w.qooqle.com/technolouv/index. html

    Anyway, this was qooqle's (not google's) response to my request
    http://paradise.qooqle.com/404.html
    "Once upon a midnight dreary, while I pron surfed weak and weary.
    Over many a strange and spurious pronsite of 'hot XXX galore'.
    While I clicked my fav'rite bookmark, suddenly there came a warning.
    And my heart was filled with mourning, mourning for my dear amour.
    "'Tis not possible", I muttered, "give me back my free hardcore!"
    Quoth the server,
    404



    OCR wins again.

  66. But, Searchking is supposed to be great! by zjbs14 · · Score: 3, Informative
    According to this posting in alt.business from 1998, Searchking was voted to be the next major search engine!

    Maybe they can sue google for taking that away from them too.

    --
    No sig, sorry.
  67. Re:PageRank explainted by arkanes · · Score: 2

    I strongly suspect it works something like this: Google knows the algorithm is vulnerable to linkfarms. It would very hard, if not impossible, to algorithmicly detect a linkfarm rather than a legitimtely widely linked site. Therefore, Google added the ability for them to manually specify known linkfarms and have them downgraded. So it is a specific attack against SearchKing in one sense, and a general one in another. On the other hand, I've seen your name an awful lot on this topic. Are you sure you aren't involved in this or other cases in some way? How about some disclosure here, buddy!

  68. Re:Google bomb? by arkanes · · Score: 2

    Amusingly, the first result for "big fucking waste of time and money" is titled "carreers" [sic]. And the sponsored link is E-Bay. I don't know what amuses me more.

  69. Google's product depreciated by searchKing by wotevah · · Score: 2, Insightful
    These guys found a way to exploit an algorithm to push their stuff higher than it deserved. Now that Google has discovered their method, I think Google should sue them for corrupting the search results that is essentially Google's product and revenue source.

    Plus, since when is exploiting loopholes protected by law ?!

    - A law has a "hole" that allows one to avoid taxes;
    - Company X is createad to sell this service for a profit;
    - Congress fixes the law and closes the loophole;
    - Company X feels its business model has been depreciated by the lawmakers and sues them.

    Same works for say, software bugs that are exploited in a profitable way by other software makers. Can McAffee sue Microsoft because Windows 5000 (let's be realistic here) made even the notion of a virus unthinkable ?

    1. Re:Google's product depreciated by searchKing by LostCluster · · Score: 2

      - Congress fixes the law and closes the loophole;

      The thing is, Congress must actually close the loophole. They can't pass a "bill of attainder" that specifically names the company or people involved in the tax shelter scheme.

      This is what's in dispute here. Google claims their change was against all who do what SearchKing does, SearchKing claims the change was specifically against them.

      Shouldn't a quick look at the formula be able to answer that question?

  70. Enough is ENOUGH! by Morel · · Score: 5, Informative

    I find this lawsuit to be more than ridiculous. I find it disgusting.

    To sue Google for acting in its best interest and with a view to retain its effectiveness and credibility is nothing short of despicable. Whether SearchKing did it because it truly believes it is right or because it seeks publicity is irrelevant. Its actions are illogical:
    a) SearchKing has come to depend on Google (as it stated) because Google can be trusted.
    b) Google can be trusted because its algorithms are pretty accurate.
    c) SearchKing tried to interfere with those algorithms, seeking INACCURATE results from Google.
    d) Google modified said algorithms to counterbalance the interference, seeking its much-valued accuracy.
    e) SearchKing sues Google.

    I've read the LawMeme analysis and SearchKing's opinions and all I see is another unscrupulous dotcom trying to discredit a very respectable service to serve its own needs, regardless of the damage it may cause. So, fellow /.'ers, I propose we take an active role in this wretched little saga: I propose we write to EVERY SINGLE CLIENT displayed on SearchKing's site and tell them that we despise the SearchKing lawsuit against Google and that we will NOT visit, support, recommend or in any way help them until they have moved to another hosting service or convinced SearchKing to desist in their legal efforts. The same treatment should be directed at SearchKing's advertisers, even if one of them is, sadly, Penguin Computing.

    Last time I checked, /. had over half a million subscribers. I think that should get their attention. Don't you?


    Cheers,
    Morel

  71. Key words: "all the severity allowed under the law by Apuleius · · Score: 2

    Which isn't much in such a case.

  72. Re:Maybe I'm stupid enough... by Maserati · · Score: 2

    The "I feel lucky" button goes a long way to prove this.

    --
    Veteran, Bermuda Triangle Expeditionary Force, 1992-1951
  73. I love their slogan... by hendridm · · Score: 3, Interesting

    "SearchKing - Building a Better Internet"

    Hah! Only a market droid could believe that spamming search engines and paying for unmarked higher ranks (thus polluting accuracy) make the Internet a better place.

    What is it about their name that make me think of Barney Gumble? Perhaps Google should consult the legal advice of Mr. Search - "Call Mr. Search, that's my name, that name again is Mr. Search"

  74. Space, the final brassiere by edog1203 · · Score: 4, Funny

    Hmmmm, perhaps this Internet King can provide faster nudity....

  75. So Google's a private company by DABANSHEE · · Score: 2

    They can do what ever they want as long as they don't break the criminal code, contractural responsabilities & labour 'n enviromental laws, etc.

    Seeing as Google & Search King haven't signed a contracted then fuck em.

    Really, lets be honest, frivilous law suit style standover tactics are becoming the norm in the IT industry, so maybe its about time the big American IT companies, particularly virtual web based ones like Google, relocate overseas to places where frivilous law suits are instantly thrown out.

  76. Time to relocate OS by DABANSHEE · · Score: 2

    To places where frivilous law suits are instantly rejected

    The fact is Google's a private company. As such they can do what ever they want as long as they don't break the criminal code, contractural responsabilities & labour 'n enviromental laws, etc.

    Seeing as Google & Search King haven't signed a contracted then fuck em.

    Really, lets be honest, frivilous law suit style standover tactics are becoming the norm in the IT industry, so maybe its about time the big American IT companies, particularly virtual web based ones like Google, relocate overseas to places where frivilous law suits are instantly thrown out.

  77. Re:PageRank explainted by Maserati · · Score: 5, Interesting

    I'd like to take a few bytes to thank Google for doing things like this. At one point, some months ago, I was doing a search for some obscure points of naval history ("predreadnought") and most of the top 50 results (mid 30s) were all to a set of linked pages. These were all lists of keywords to sweeten your metatags with. And they all linked to each other.

    It wasn't SearchKing, it was all related to some bozo promoting techniques for improving search results. He had a lot of good ideas, some of which were even ethical.

    I fired off an email to Google and at some point those pages disappeared. SearchKing might just be the only ones who sued.

    --
    Veteran, Bermuda Triangle Expeditionary Force, 1992-1951
  78. Regulated? by Kashif+Shaikh · · Score: 2

    There's also Daniel Brandt, the Google-watch guy, who thinks that Google ought to be regulated

    Google should be regulated because so many people use it? Well, before you regulate this why doesn't anyone regulate the OS landspace?

    I hear there is an OS maker who owns 95% of the market, yet laughs at 'regulatory bodies' & stuffs their pockets with money. Fuck google, if there is anything that needs regulation, it's OS Makers and their monopolizing tactics.

  79. The "Google Cache" of SearchKing's Google Page by eples · · Score: 2

    Google Cache of SearchKing's Google Page

    I don't suppose this violates SearchKing's Terms of Use?

    --
    I'm a 2000 man.
  80. circular reference by jdkane · · Score: 2

    So if SearchKing wins and gets their previous Google status restored then everybody else has a precendent to do the same. So company A has a right to be before company B, company B before company C, and company C before company A ... ! Wait, this could get messy.

  81. From a web layman... by CashCarSTAR · · Score: 2

    A "link farm" more than likely would be a large series of pages that link to each other. Like a very thick web right?

    Lets just say a certain search engine decided to give a sort of diminishing returns for repeat links. In a nutshell, the PR would be based on the number of unique links that it pulled..for example..it would look at links from pages that did not have links to the other pages that also linked to that page. Kinda confusing sounding...

    If Google made a change like this (why wouldn't they?) that would kill SearchKing. SearchKing does not have a leg to stand on. They were abusing a system that got fixed. They have no legal or moral basis.

  82. It's hard to argue with Google's response by mao+che+minh · · Score: 2

    Besides, if they wanted to, they could just remove these guy's from their listing. I can't belive the audactiy of these guys (fucking sueing for crying out loud) to begin with!

  83. Definitely not silly... by TWX_the_Linux_Zealot · · Score: 3, Insightful

    If your intent as a search engine is to provide relevant results, you have to tweak your algorithm to remove the irrevelant ones. Since searchking is indeed irrevelant, it would be extremely susceptible to falling on its face for this. To be honest, I'm almost aghast that they had the gall to get mad about this.

    --

    IBM had PL/1, with syntax worse than JOSS,
    And everywhere the language went, it was a total loss...
    1. Re:Definitely not silly... by The+Evil+Couch · · Score: 2

      I'm still amazed that the presiding judge didn't laugh in the face of Search King's lawyers and tell them to get out of his courtroom.

  84. SearchKing is wrong, and so are most of you. by sideshow · · Score: 2, Informative

    SearchKing was trying to "fix" the results and infact was not trying to affect them in anyway.

    Here's the deal: SearchKing found all the sites that ranked high on Google and sold ad space on those sites. For example, if I searched for sprockets Spacely's Sprockets might come up first. SK would then contact Spacely's and sell ads to other people. Because Spacely's is he #1 result for a search on sprockets the ad space is worth money. Google didn't like this so any company that sells ad space through SK gets demoted, which makes the ads SK wants to sell worthless.

    --

    Hollow words will burn and hollow men will burn.

  85. Tax-deductible?!? by plimsoll · · Score: 2, Informative
    I couldn't believe what you said about SearchKing claiming to be a 501(c)(3), but a cursory mousing revealed this rider at the bottom of their donation form:

    NOTICE.

    THIS IS NOT A SALE. YOU ARE MAKING A $20 DONATION TO SEARCHKING, INC. WITH THE UNDERSTANDING THAT THE MONEY IS TO BE USED TO PAY LEGAL EXPENSES IN A LAWSUIT WITH GOOGLE TECHNOLOGIES, INC.

    IN EXCHANGE FOR YOUR $20 DONATION, WE WILL SEND YOU A PASSWORD THAT WILL ALLOW YOU ACCESS TO ALL AREAS OF THIS WEBSITE.

    THIS IS NOT A SALE. THERE IS NO REFUND OR CHARGEBACKS. BY FILLING OUT THIS FORM AND TYPING IN YOUR NAME AS IT APPEARS ON YOUR CHECK OR CREDIT CARD, YOU ARE AGREEING THAT YOU UNDERSTAND THAT THIS NOT A SALE BUT RATHER A DONATION THAT IS TAX DEDUCTIBLE.

    (emphasis mine)

    --
    Snickersnee3: Build your own 3-watt Luxeon Star headlamp from scratch
  86. Why don't you just buy an ad? by autopr0n · · Score: 2

    Well, if you really have a comercial intrest in a search term, why not buy an ad for that keyword? When I actualy want to buy something, I usualy click the ads that show up on google.

    An even better analogy is the broadcast industry. There are regulations that say that a single company cannot own so many local affiliates so it reaches more than XX% of the total population.

    Actualy, a lot of these restrictions were lifted or removed in 1996. And now we have the scorge of clearchannel and the like...

    --
    autopr0n is like, down and stuff.
  87. I wonder is SearchKing... by Gudlyf · · Score: 2

    I wonder if SearchKing's knight is Sir Searchalot. Hmmm...

    --
    Trolls lurk everywhere. Mod them down.
  88. Google and $cientology by boots@work · · Score: 5, Funny

    If you want to know how the folks at Google feel about Scientology, try a Google search for "goatse". No, really! Look at the suggested category...

    Nice hack :-)

    1. Re:Google and $cientology by x0n · · Score: 2, Funny


      Puerile, yes, but funny: searching for "goatse" yielded "Ananova - Man jailed for goat sex attack" near the bottom of the first page of results. Lol!

      --

      PGP KeyId: 0x08D63965
  89. Uh... by autopr0n · · Score: 2

    Except the change that killed search king largley killed the 'google bomb'

    --
    autopr0n is like, down and stuff.
  90. Re:How stupid are you? by Mitreya · · Score: 2
    How stupid am I? Well, I am smart enough not to throw derogatory remarks just because I am better informed than some other person.


    Ok, what I mean to say that neither altavista nor yahoo have gotten the idea. And somehow alltheweb, while far simpler than, say, altavista is just not as lightweight as google. Google has some links that I have no need of, and there is nothing else I would require on it's interface. Then how come even a fairly lightweight search engine has more links and widgets than google?

  91. A ranking isn't the same as an opinion? by Eric+Green · · Score: 2
    Enlighten me, please. You're saying that since the opinion of a page's value was arrived at with the help of a mechanical tabulation device, it is somehow less worthy of protection under the 1st Amendment? As far as I know, the 1st Amendment doesn't have any clause that says "Oh, when you use a mechanical tabulation device to devise an opinion, you must accept the opinion produced by said device." Google, as with any other practitioner of free speech, has the right to decide that they don't agree with what their mechanical algorithm produce. They have a right to express any opinion they like, regardless of what the "PageRank" algorithm produces. If they want to say "Our opinion of these SearchKing pages is that they have a ranking of 0, they're worthless", that's their right -- they don't have to accept what the formal "PageRank" algorithm produces. Now, if there was a contractual agreement somewhere that said "All pages will have a ranking solely produced by the PageRank algorithm", you could go after them for breach of contract... but as far as I know nobody has signed such a contract with Google. (An unsigned statement on their web site is *NOT* a contract).

    Not to mention the whole issue of property rights. The ranking (and the algorithm for producing it) is property of Google. It seems to me that you are saying that Google can't do with their property whatever they please. Feh. It is true that "your right to throw your fist stops at the tip of my nose", but Google didn't throw any fists -- they just changed some numbers displayed on their own web site, available only if you explicitly asked Google for those numbers. This makes them no different than any other publisher of information.

    -E

    --
    Send mail here if you want to reach me.
  92. Frauds and contracts by Eric+Green · · Score: 2
    So when did you sign a contract with Google that promised that you'd get *ONLY* the unbiased results of its secrete PageRank formula? Advertisers have the right to engage in "puffery" -- mild exaggeration of their product that is not of material consequence when it comes to the purchasing decision. The standard used for fraud claims is this: "Would you have purchased the product if you had known beforehand that the claim was inflated?". So tell me -- if you'd known that Google didn't *ALWAYS* rank pages using PageRank, would you have ceased using Google?

    If the mythical "reasonable user" would have used and continued using Google even if he had known that an advertising claim was inflated via "puffery", we have over a hundred years of jurisprudence that says that there is no fraud claim here. Fraud is when someone tricks you into buying a product that you would not otherwise have bought. But nobody tricked you into using Google. You use Google because it works better, not because Google engaged in some harmless puffery about how they arrived at their better results.

    -E

    --
    Send mail here if you want to reach me.
  93. Difference between fraud and puffery by Eric+Green · · Score: 4, Insightful
    Puffery: advertising claims that are not of material importance. For example, the box of Lever 2000 soap that I have sitting nearby says "perfect for all of your 2000 parts" on it. Does that mean that they literally counted 2,000 body parts and ascertained that it was perfect for each of them? Of course not! This is harmless puffery. The mythical "reasonable buyer" buys the soap because he likes its smell or its shape or whatever, not because of the advertising slogan, and would buy the soap even if he knew that the company had NOT in fact counted exactly 2000 parts of the body that the soap was good for.

    Where fraud comes in is when false claims are used to deceive someone into buying a product. For example, if the claim on that soap was "Cures Athlete's Foot" and you have athlete's foot, but it doesn't really cure athlete's foot, you would have been defrauded because you relied on the stated claim as a material part of your purchasing decision. But harmless puffery like "Our results are better because of our patented PageRank(tm) algorithm!" are no more fraud than "perfect for all of your 2000 parts!" on this box of Lever 2000 soap. You use Google because it works better, not because of harmless puffery that makes no material difference in your decision to use it or not.

    -E

    --
    Send mail here if you want to reach me.
  94. That is advertising, not a contract by Eric+Green · · Score: 2
    It is acceptable and legal for advertising claims to be inflated via "puffery". The test used by the FTC and the courts to detirmine whether fraud has occurred is a simple one: Would you have purchased the product if you'd known that the advertising claim was inflated?

    So answer the question: Would you have still used Google if you'd known that Google's page ranking was mostly objective, but wasn't ALWAYS objective?

    If you answer "Well, yes, because it gives me better results", BINGO! No fraud. Google could tell you "Our results are produced by 5,000 hamsters madly churning their hamster wheels in the basement of the Lawrence Livermore Labs" and if that had no effect upon whether the mythical "reasonable person" would have bought their product or not, there's no fraud involved. Even though, as far as I know, no hamsters were harnessed to wheels for the production of Google :-).

    -E

    --
    Send mail here if you want to reach me.
    1. Re:That is advertising, not a contract by jdh28 · · Score: 2
      Would you have purchased the product if you'd known that the advertising claim was inflated?

      Not that you're actually buying anything from Google anyway.

      john

    2. Re:That is advertising, not a contract by kasperd · · Score: 2

      Google could tell you "Our results are produced by 5,000 hamsters

      They could tell you that, but they don't. Please notice the minor difference between hamsters and Pigeons.

      --

      Do you care about the security of your wireless mouse?
  95. Sec. 170(c) by Lionel+Hutts · · Score: 4, Informative

    IRC section 501(c)(3) technically has nothing to do with the deductibility of contributions. That is governed by section 170, which merely happens to cover almost, but not quite, exactly the same entities as sec. 501(c)(3).

    It is conceivable, but just barely, that the "contribution" could be deductible for some other reason -- if it's just an ordinary and necessary business expense, and for some reason exempt from capitalization, say -- but not for most "contributors." I'm fairly certain it is a crime for SearchKing to falsely claim these contributions are deductible.

    --
    I Can't Believe It's A Law Firm, LLP does not necessarily endorse the contents of this message.
    1. Re:Sec. 170(c) by Lionel+Hutts · · Score: 2

      That is incorrect, or at least seriously misleading.

      Yes, it's possible for a legal defense fund to be a tax-exempt entity and eligible to receive tax-deductible contributions. No, the requirements you listed are not sufficient. For contributions to be deductible, the fund itself would need to meet the requirements of sec. 170 -- organized and operated exclusively for charitable, religious, or educational purposes, or a war vetereans' post, or a cemetary company, or ...

      Legal defense funds established to support a cause, like those of the NOW, NAACP, IJ, and ACLU, can meet this standard. Those established merely to benefit a particular corporation cannot, and, even if they did, would fall afoul of the common law "private benefit" rule.

      Conceivably, "freeing the world from unfair domination by Google" might possibly be a "charitable" purpose, and a fund established for that purpose might be able to pay SearchKing's expenses. There is no reason to believe, however, that these donations go to anything but SearchKing itself, and anyone attempting to deduct this contribution without documentation it qualifies has filed a false return.

      IAAL, but TINLA (This Is Not Legal Advice).

      --
      I Can't Believe It's A Law Firm, LLP does not necessarily endorse the contents of this message.
  96. There's another side to this by gregm · · Score: 2

    I'm a... for lack of a better term, professional computer guy. I have a client who had a gorgeous website designed by a local printer. Problem was the designer didn't like arial or any of the common fonts and every bit of text on the site was a gif without an alt tags. The site had no meta tags either. The typical "I'm a designer so I'll start designing websites" mentality (as opposed to the "I'm a computer guy so I'll design websites mentality").

    The client asked me why her site didn't show up in any search engines. She had this outfit redo the site with real live text and eventually was able to find herself on web.

    Some database driven sites have the computer guy designing website problem. The site is chalked full of usefull information but you have to fill out some form to query the database to get the info out, thereby locking Google etc. out. Imagine another search engine indexing Google.... they wouldn't find many useful terms since they can't perform a search and press the button. Granted there are ways around that but not any that a search engine would probably try. Search King should still crawl back under a rock.

    G

    1. Re:There's another side to this by Sycraft-fu · · Score: 2

      Actually, one of Goole's main ranking methods is via linking. The more sites that mention your site in a given context and link to you, the higher you are ranked. That way you can't artifically inflate your rating by adding more search terms on your site (as used to be common) or things like that. Your popularity determines your rank, so to speak.

  97. A modest proposal by Everyman · · Score: 2

    If Google reduces Slashdot's PageRank from an 8 to a zero and keeps it there, I'll take down my Google Watch site.

    Google's reply to SearchKing claims they have the right to do this to SearchKing -- or anyone else -- for no reason whatsover, because it's their opinion protected by the First Amendment. Are you listening Google? Rid yourself of a pesky critic and raise the IQ of the Web in one simple step!

  98. Good news for DNSBls by Charles+Dodgeson · · Score: 3, Insightful

    The strength of Google's case here (as described in the analysis) is also good news for DNS-based blacklists, such as SPEWS. While it seems obvious that publishing such a list should be protected on free speech grounds, it is nice that such a close analogy is being tested.

    --
    Prime numbers are exactly what Alan Greenspan says they are -S. Minsky
  99. utter stupidity by eightheadsofdoom · · Score: 2, Insightful

    The entire merit of the case seems to be that searchking could lose business because they are unfavored by google, someone who's a hell of a lot better at doing what they do than searchking is. This kinda makes me want to sue all the popular kids in high school who disliked me and thus made others dislike me as well...

    Oh well, I read Google's filed motions, they do a pretty good job of troucing every single one of searchking's complaints. They basically did everything but actually call Bob Massa a raging idiot (which would be amusing in court documents). This case shouldn't even have had the paper wasted to print up the memorandums.

  100. A couple points... by Dr.+Mu · · Score: 2, Insightful
    Another gem from LawMeme! A couple points I might quibble with though:
    Perhaps a search engine is important enough to be treated as a regulated utility, the same way that water, gas, and the cables over which search requests travel are. Google is good, most netizens seem to think, but what if it weren't?
    People would notice and switch search engines, that's what. The internet is still fluid enough that another -- and better -- search engine company would come in and fill the quality void. Look what happened to AltaVista. It's the free market at work.
    ... On that view, a low PageRank isn't just an opinion, it's also partly a factual statement that you don't exist in answer to certain questions, on the basis that low search results are never seen. When was the last time you looked for results beyond 200 on a search request returning 20,000 pages?
    When was the last time you looked at anything from a search returning 20,000 pages without first refining that search? If I get more than 200 pages, I figure I'm making a poor query.
    1. Re:A couple points... by RatBastard · · Score: 2
      Look what happened to AltaVista. It's the free market at work.


      I happened to AlaVista, it happened to Yahoo!, it happened to Dogpile, it has happened to every search engine that has ecer existed. And someday a better search engine than google may come along and google will cease to be relevant.


      There is no need to regulate search engines at all. Those that suck, or only return worthless (which coiuld include purchased) links will die.


      We're talking search engines here, not power companies or people who manufacture baby food.

      --
      Boobies never hurt anyone. - Sherry Glaser.
  101. Time for a reminder for some people. by AftanGustur · · Score: 2


    It's time again for the golden words:

    Here, go read The Myths of Internet Legal "Experts"

    --
    echo '[q]sa[ln0=aln80~Psnlbx]16isb572CCB9AE9DB03273snlbxq' |dc
  102. Google's methods work - Scientology , example by kobotronic · · Score: 2

    Google works. Google is good. Their page ranking system quite effectively filters out junk. A lowly scamster like the Search King moron don't deserve all this attention he's getting and no doubt wanted.

    Remember those wacky Scienos? A while back they tried to inflate search engine page ranks for 'official' sites, by fabricating thousands of nearly-identical fake 'personal homepages' for their members, with alike-sounding 'success stories'. These were hosted on a bunch of camouflaged Scientology domains like www.our-home.org and many others. The pages were stuffed with official links, and it was quite clear that the primary purpose was to trick Google and other search engines into pushing all anti-Scientology sites out of the first page of returned hits.

    At first, they nearly succeeded. There was other mischief about. You may recall that Google for a while didn't cache Operation Clambake (www.clambake.org) due to legal action by Scieno lawyer scum. Anyway, now Clambake is ranked a solid #2 hit on "Scientology" searches, clearly evidence of intelligent filtering going on at Google, for which we should be thankful.

  103. Obligatory Simpsons Reference by tunah · · Score: 2
    Why'd you say that?

    I dunno, I was looking at the kennel.

    --
    Free Java games for your phone: Tontie, Sokoban
  104. Re:Different situations by fucksl4shd0t · · Score: 2

    You're right about Google not having been declared a monopoly. I don't think that by itself makes it "not" one. OTOH, monopolies are allowed to continue crushing competitors in the specific field they monopolize, so I don't see any (legal) problem with Google's behavior.

    Google isn't a monopoly, dork-wit.

    Ever hear of Altavista? They're still kicking around and serving a good 20% of the market. A lot of people use iwon.com (I've seen them in the logs), and they're powered by Inktomi. Inktomi is probably Google's next biggest competitor. FAST might be next also, FAST and Inktomi are pretty close to each other.

    Also, there's talk that Yahoo will switch to Inktomi, and most of Google's dominance arises from the fact that Yahoo syndicates Google results.

    Google isn't a monopoly, and it's only through syndication that over 50% of searchers use Google, but probably close to 50% of people that use Google don't realize they're using Google through syndication.

    --
    Like what I said? You might like my music
  105. Here's a little experiment by Theatetus · · Score: 2, Interesting

    Search on Google for "Altavista"

    The first result is altavista.com

    Search on search.msn.com for "Linux"

    The first result is "buy Linux software on Amazon." The second is "Alternatives to Linux-Apache-MySQL-PHP" on Microsoft.com. Linux.org is down in the double digits.

    Of course, we would expect someone's Internet search engine to reflect their preferences, so this is neither shocking nor bad. It would only be a problem if MS somehow tied IE to their search engine and their search engine only.

    --
    All's true that is mistrusted
  106. Re:You keep using that word... by woogieoogieboogie · · Score: 2
    It is really pathetic that some people make a living off of other peoples' misery and suffering. They are the lowest of the low-life on the internet and most of them only pretend to champion the cause for disabled people because it gives them a justification for their poor development and design skills.

    A truly successful developer/designer would DONATE their time to making the www a better place for all.

    --
    ... Governments are instituted among Men, deriving their just Powers from the Consent of the Governed...
  107. Via the Motion to Dismiss by PMuse · · Score: 2

    SearchKing entered into contracts where they promised other people they could provide Google's good opinion of a web page. Then, Google refused to give SearchKing its good opinion (high pagerank). Now SearchKing is suing on the basis that Google interfered with SearchKing's right to make contracts with other people.

    Yeah, right. SearchKing brought this on themselves. Their business is built on promising to manipulate and deceive Google into ranking certain pages high. The court is going to laugh these guys right out the door. SearchKing has no hope of getting this injunction, much less getting to trial.

    --
    "We reject as false the choice between our safety and our ideals." --The American President (20.1.2009)
  108. Re:You keep using that word... by woogieoogieboogie · · Score: 2
    Obviously literacy is not your academic forte.

    1. Where the fsck did I say anything about "bells and whistles"
    2. Where pricesly did I say anyone was directly assisting the handicapped themselves?

    What I really want to know is why a little sissy-ass-tutu-wearing bitch like yourself has the balls to call soemone an "idiot" when you obviously cannot even read.

    It is put up or shut up time. What have YOU donated to make the web a better place?

    Gee, only thousands of hours teaching newbies how to code HTML properly. Now I suppose I will spend a few more moments teaching another newbie.

    Your webpage http://de7.hccs.edu/ben/ has several egregious errors on it which are extremely hostile towards disabled people. You have 5 hyperlinked images which have alt="". These occur directly after the words "Good Stuff" are written. A person using a screen reader will have absolutely no clue where those "good stuff" image links go to or what they entail. The proper accessible way is to use short descriptive alt texts on the image tag so that people using non-visual browsers will know what they are.

    eg...
    You have

    <a href="http://www.linux.org/"><IMG SRC="art/linux_purple.gif" alt=""></a>

    Should be
    <a href="http://www.linux.org/"><IMG SRC="art/linux_purple.gif" alt="Go to www.Linux.org"></a>

    Oh, you said SUCCESSFUL developer/designer. Never mind...

    Coming from someone who cannot even write accessible webpages, what a joke.

    --
    ... Governments are instituted among Men, deriving their just Powers from the Consent of the Governed...
  109. Re:You keep using that word... by mph · · Score: 2
    Regarding a consultant who provides web accessibility services (i.e. making web sites useful to the disabled), you wrote:
    It is really pathetic that some people make a living off of other peoples' misery and suffering. They are the lowest of the low-life on the internet and most of them only pretend to champion the cause for disabled people because it gives them a justification for their poor development and design skills.
    Other pathetic low-lifes who make a living from the misfortune of others:
    • The paid staff of the American Red Cross Disaster Services
    • Oncologists
    • Special-education teachers
    • Professional fire fighters and EMTs
    I, for one, am grateful that these people chose these jobs, even if they get paid for them.
  110. Re:You keep using that word... by woogieoogieboogie · · Score: 2
    Perhaps you haven't noticed that there is a big difference between people providing full time life saving services and talentless losers who runs a webpage through Bobby and bills a client for "accessibility services."

    I have seen hundreds of these "accessibility consultants" and they are nothign more than second rate developers using disabled people as a scapegoat for their own lack of ability.

    --
    ... Governments are instituted among Men, deriving their just Powers from the Consent of the Governed...
  111. Re:You keep using that word... by el_chicano · · Score: 2
    Obviously literacy is not your academic forte...

    What I really want to know is why a little sissy-ass-tutu-wearing bitch like yourself has the balls to call soemone an "idiot" when you obviously cannot even read.
    Heh, it seems that the problem is that you can't write well. If you could I would not have misunderstood you as badly as I supposedly did. Your original post referred to people taking advantage about the misery of others, the consultants. My point is that the ones taking advantage of the handicapped are NOT the consultants.
    Gee, only thousands of hours teaching newbies how to code HTML properly. Now I suppose I will spend a few more moments teaching another newbie.
    How about documenting these claims? For my amusement, post some URLs that show you doing this noble work for the betterment of the web.

    And you know what, I have writing web pages for ~5 years, but that is not all. I also administer a Dead Rat server (for Apache/PHP/MySQL), maintain over 30 Winblows workstations and run a Multimedia Lab so excuse me I am not an expert in everything but my webpages are for the most part serviceable (at least they render).
    Your webpage http://de7.hccs.edu/ben/ has several egregious errors on it... A person using a screen reader will have absolutely no clue where those "good stuff"... (other comments about my shitty little homepage deleted for brevity)
    1) I NEVER claimed to be an accessiblity expert, I just pointed out the they are not the "low-lifes" (your words) here.

    2) That link is a pissy little homepage that I knocked out in 5 minutes. I should have run Tidy on the page but for a stupid little PERSONAL home page but why bother when I have so much other work to do?

    3) I think a person with a screen reader would go to google for good stuff before they came to my useless little webpage. :-)
    Coming from someone who cannot even write accessible webpages, what a joke.
    ROTFL! It seems it it you, my friend, that cannor READ! Show me me where I said that I was an accessibility expert. Show me where I said I was the uber-webpage designer.

    You can't because I didn't. I will admit that I have not thought about accessibility as much as I should and I can start doing so from now on, but don't accuse me of being unfriendly to the blind.

    I work for a community college and if I ever get an ADA request I can refer the student in question to the Counselors. If as student calls me on the phone, I will stay on the phone as long as they need me to be answering any and all of their question and they would get better, more personalized information than they ever could from my crappy little webpage...

    A few meta-comments:

    1) Sorry abuout the "idiot" remark. I posted first thing in the morning so I was a little harsher than I could have been.

    2) What is up with the moderation here? Being labeled flamebait for calling someone an idiot is a little "Politically Correct".

    3) I noticed that you were not hesitant in using some ad hominems (sp?) there. If calling you an "idiot" is flamebait the you calling me "a little sissy-ass-tutu-wearing bitch" is too...
    --
    A man who wants nothing is invincible
  112. Re:You keep using that word... by woogieoogieboogie · · Score: 2
    Heh, it seems that the problem is that you can't write well. If you could I would not have misunderstood you as badly as I supposedly did. Your original post referred to people taking advantage about the misery of others, the consultants. My point is that the ones taking advantage of the handicapped are NOT the consultants.

    It seems that I was extremely specific in what I said. It seems you made inferences with no logic or reasoning behind them.

    My point is that I have witnessed a great deal of so called "web accessibility consultants" who were nothing more than secodn rate developers using "accessibility" as an excuse for their lack of abilities.

    How about documenting these claims? For my amusement, post some URLs that show you doing this noble work for the betterment of the web.

    How about you popping into alt.html and CIWAH and finding out.

    And you know what, I have writing web pages for ~5 years, but that is not all. I also administer a Dead Rat server (for Apache/PHP/MySQL), maintain over 30 Winblows workstations and run a Multimedia Lab so excuse me I am not an expert in everything but my webpages are for the most part serviceable (at least they render).

    Great I developed and maintain the company website which generates 500,000 monthly uniques and 17 million page views. I am an expert in website development. I also maintain the company's network which includes several *nix based file servers,smtp servers, dns server, vxml system, and 40 local win 98 workstations among other things.

    1) I NEVER claimed to be an accessiblity expert, I just pointed out the they are not the "low-lifes" (your words) here.

    There is no such thing as an "accesibility expert" it is a self annoited title for certain people who discovered that their Lynx friendly webpages were also friendly towards screen readers. They are the scum of the webdevelopment world. The top developers build accessible websites without the fanfare and bravado and nobody could tell the difference. There are two parts, sensible logical layout and valid html. It is an area which does not require "accessibility consultants." What that area needs is more experienced developers showing the kids that sites can be made accessible with minimal effort. Bottom line is that this is not rocket science, it is simple HTML coding.

    2) That link is a pissy little homepage that I knocked out in 5 minutes. I should have run Tidy on the page but for a stupid little PERSONAL home page but why bother when I have so much other work to do?

    Why bother!!! Why bother putting it up at all if you do not make it usable by all? Then there is the sense of pride that a task was done properly. Tidy would not catch the error I pointed out, only experience would and rather than taking this as a personal attack, take it as a elarning experience and knowledge that you can pass on to others in order to help make the web a less hostile place for disabled people. There are a lot of things which I strongly disagree with in regards to 508 and the WAI, but there are also some aspects which assist and help any device accessing that website which I strongly urge all people who place websites on public servers to do.

    You can't because I didn't. I will admit that I have not thought about accessibility as much as I should and I can start doing so from now on, but don't accuse me of being unfriendly to the blind.

    Perhaps you should know who exactly you are speaking to before you start slinging shit at them. You do not know me and if you had something to say about my comment of "accessibility experts being low-lifes," you should have asked for further clarification rather than attacking me.

    The page in question is unfriendly towards blind people as well as anyone who uses a non-visual user agent. Whether it was deliberate or not is irrelevant. but, like I said, I do spend alot of time teaching and assiting peopel in "proper web development," and hopefully I have helped you understand the need for appropriate alt text on image objects.

    1) Sorry abuout the "idiot" remark. I posted first thing in the morning so I was a little harsher than I could have been.

    Sorry I accused you of wearing tutus :-)

    2) What is up with the moderation here? Being labeled flamebait for calling someone an idiot is a little "Politically Correct".

    Calling someone an idiot is flamebait especially if it gets flames in response.

    3) I noticed that you were not hesitant in using some ad hominems (sp?) there. If calling you an "idiot" is flamebait the you calling me "a little sissy-ass-tutu-wearing bitch" is too...

    That was the flame in response to the flamebait. maybe a moderation of flame would be appropriate, but then there would be alot of posts Score5:Flame. Moderating the flamebait kinda inhibits people from initiating flamefests. In other words, I would not have tossed a flame at you had you not initiated it.

    --
    ... Governments are instituted among Men, deriving their just Powers from the Consent of the Governed...