Slashdot Mirror


Friendster's Rise and Fall

ThinkComp writes "A few weeks ago I wrote an open letter to my former friend from school, Facebook founder Mark Zuckerberg, telling him to take Yahoo's money before it's too late. It was meant partly as a joke, and partly as a way to set the record straight on his company's origins, since in financial terms he'll be fine no matter what happens. Now the New York Times has written a story on Friendster, the social network no one talks about anymore. It seems that while history repeats itself every few decades in the global scheme of things, the period of recurrence in Silicon Valley is quite a bit shorter. The moral here: take the billion dollars while you still can."

215 comments

  1. sixdegrees by megaversal · · Score: 5, Insightful

    Does no one remember sixdegrees? The social networking site back in the mid-90's? Nothing? Nobody?

    --
    Sig!
    1. Re:sixdegrees by Night+Goat · · Score: 1

      I do. I signed up for it because I was invited to by one of my high school classmates, and that was the last time I ever looked at the site. It was a waste of time.

    2. Re:sixdegrees by generic-man · · Score: 4, Interesting

      I sure do... I was on it a few times over. SixDegrees made two fatal mistakes: (1) assuming that a person has exactly one e-mail address (so I'd have several different friends with the same name) and (2) having absolutely no business plan for turning relationship knowledge into cash. Most social networking sites also fail at (2) as well.

      Oddly, the Sixdegrees name and logo are still in use by some new site.

      --
      For more information, click here.
    3. Re:sixdegrees by skuzzlebutt · · Score: 5, Funny

      Yeah, I remember...as my cloud got more populated, I found out that I once did a movie with Kevin Bacon. Weird.

      --
      My debut novel AMITY now available: http://jeremydbrooks.c
    4. Re:sixdegrees by saintory · · Score: 1

      I thought that they poofed out because they started charging for their service without actually changing what they charged for. Remember, this was before the ad premium days, where ideas flourished unchecked with near-limitless amounts of money.

  2. It's not the only little-known network by CRCulver · · Score: 5, Interesting

    Friendster isn't the only network being overshadowed by MySpace. There's also Orkut and the exceedingly lame Hi5, which are very popular in certain regions of the world even as most Americans have never heard of them. Of course, most Slashdot users know that Orkut is overwhelmingly Brazilian, and the language of most discussion forums (and of the woefully common spam) is Portuguese, but Orkut also caught on in Estonia. Meanwhile, Hi5 seems to have attracted quite a crowd of Romanians and Bulgarians.

    I suspect MySpace became so popular for the same reason as LiveJournal: users can pick skins for their personal pages, and for some strange reason American teenagers really dig unreadability. Friendster tried to target a general American crowd but didn't offer this vital feature. And the other social networking sites are big in places where the aesthetic values of the American teen don't apply.

    1. Re:It's not the only little-known network by Anonymous Coward · · Score: 0

      Wait a minute... you're assuming people actually *read* blogs and MySpace pages? They can get away with skins precisely *because* nobody reads. :)

    2. Re:It's not the only little-known network by aikizensurfer · · Score: 5, Interesting

      It depends on how you define "failure" Actually friendster is alive and well in Asia especially in the Philippines. It's actually expanded it's market demographic here to include not only young teens and college students, but also 30 somethings who are trying to re-connect with old aquaintances. It's also functioning as a de facto craig's list which is actually makes sense since you are able to get a better perspective of the poster, aside from just a email address. That being said, it is showing it's age by not having the additional functionality of say a mutliply or yahoo 360. The thing is that there is a minimal North American market for it anymore, so that is why the US press regards it as a "failure". Personally though, if i was in their position at that time, I would have" taken the money and ran " :)

    3. Re:It's not the only little-known network by telbij · · Score: 1
      I suspect MySpace became so popular for the same reason as LiveJournal: users can pick skins for their personal pages, and for some strange reason American teenagers really dig unreadability


      My own suspicion is that myspace succeeded primarily by targetting itself as a marketing medium for bands. The first hundred times I went to MySpace were to reference a band. I think this sucked a lot of people in (like myself) who have no interest in social networking per se. Of course, I do value the social networking aspect now that its achieved critical mass and I actually know a large number of people that are on it.

      I suppose the customizability is an important aspect of this. Setting up a MySpace page is a quick way for a band to get a rudimentary web page with integrated music player, announcements and guest book.
    4. Re:It's not the only little-known network by j3tt · · Score: 2, Informative

      you're probably from the Philippines just like me.

      To add to aikizensurfer's post .... what's interesting is that they've added (via third parties?) add on services such as Classifieds (payable via the local telcos payment through SMS), and flower delivery. I don't know though if these features are also offered elsewhere.

      A lot of folks here are on Friendster. I always get a kick out of chatting with somebody from the Yahoo chatrooms (yes, Yahoo is the popular IM client here) and then pretending I know them by searching their Yahoo ids (appended with @yahoo.com) to find their real identities in Friendster.

    5. Re:It's not the only little-known network by aikizensurfer · · Score: 1

      ha ha ha talk about social engineering! note to self: CHANGE ALL yahoo email logins ASAP !

    6. Re:It's not the only little-known network by iwsnet · · Score: 0

      It's funny because Orkut is backed by Google and started by one of its employees. Yet it's traffic has gone nowhere and has actually decreased. Friendster may not have gotten much of a boost even if it was acquired by Google.

    7. Re:It's not the only little-known network by sethstorm · · Score: 1

      Thank its policy for redefining the euphemism for elitism, "trusted friends". They'd have to open it up to get more traffic.

      --
      Twitter supports and protects racists - by smearing their critics with the "Hate Speech" label.
    8. Re:It's not the only little-known network by chris_eineke · · Score: 1

      Don't tell me they have Pinoygrams! :)

      --
      "All you have to do is be fragile and grateful. So stay the underdog." Chuck Palahniuk, Choke
    9. Re:It's not the only little-known network by Anonymous Coward · · Score: 0

      Don't forget everyonesconnected.com, it has an interesting news/bulliten feature. It started out strong, but was mostly people from the UK. As soon as myspace popped up a lot of people went there and everyonesconnected implimented a pay for extra features system that seems to have doomed it.

    10. Re:It's not the only little-known network by mdwh2 · · Score: 1

      I suspect MySpace became so popular for the same reason as LiveJournal: users can pick skins for their personal pages, and for some strange reason American teenagers really dig unreadability.

      I think a big part of it is that they offered primary features which weren't simply "social networking" - e.g., with LiveJournal you have a simple to use and fairly powerful system to post and read journals/"blogs". With MySpace I imagine being able to host music/videos helped.

      The cunning thing is that these features are also combined with "social networking" which draws everyone else in. But Sixdegrees was social networking, and nothing else - so you go "Ooh, I have 1,000,000 people on my 6th degree", and then never log in again. I can't say I saw Friendster offering much either.

    11. Re:It's not the only little-known network by Anonymous Coward · · Score: 0
      American teenagers really dig unreadability


      Not just Americans, I'm afraid. My sister and her various friends (in Europe) swear by MySpace, font styles of dark grey, 3pt Courier New on black, huge background images, unlabeled links, text without linebreaks and FrontPage.

      It's a miracle that I somehow convinced her to switch to Firefox.
    12. Re:It's not the only little-known network by OhioJoe · · Score: 1

      "Wait a minute... you're assuming people actually *read* blogs and MySpace pages? They can get away with skins precisely *because* nobody reads. :)"

      Ah. but that all depends on the demographic. (By the way, I agree about those ridiculous MySpace backgrounds, making the pages unreadable... I don't read ANY of my friends MySpace pages who do this, not out of spite, but really, because they are truly unreadable). Anyway, about the demographic: Those who are on LiveJournal and have already generated a social network won't leave it even though all my LJ friends have MySpace pages as well (they'll use both MySpace and LJ, but won't abandon LJ due to the addictive nature of what I am about to describe that MySpace can't offer). MySpace doesn't really offer anything more than Live Journal, but LiveJournal does offer something MySpace doesn't. However, that thing LiveJournal offers only entices those who want to use it, and does nothing for those who couldn't care less. That is "forced" reading of blog entries, and by result, a "forced" almost constant contact with the daily musings of your friends (which has benefits I'll describe in a moment).

      There's really nothing else to do on LiveJournal but to read the journal entries of your friends (whereas with MySpace, a user has to make an important looking "bulletin" to contact all their friends at once). LJ layers these posts in sequential order on your "friends posts" page (Whereas with MySpace, your blog first has to be subscribed to by a friend, and then that "friend" has to devote her clicking to "YOUR blog only" for that session of reading). But again, with LJ, the blog entries of all of a members friends, are individually posted, in chronological order, all friends on one page. This provides a very effective means of keeping friends in contact, as they mention some of the most mundane things in their daily lives, or introspective musings on things that happened to them that day. (Myspace, on the other hand, is not typically used for this... most users don't want to make a "bulletin" about their trip to buy a refrigerator that day, and if they put it in their MySpace "blog", most "friends" won't get around to reading it due to the effort required unlike with LJ). On LJ, all other friends in the "network" see these posts whether they like it or not, since "looking at you comprehensive 'friends posts' page" is about the only thing to do on LJ. However, many LJ users LIKE reading the daily blah blah blah of their friends, and by result, comments to each entry and mutual friends comments to comments creates a virtual connection with everyone. Plans to go camping and road trips to meet up in some city, to planning a trip to the local natural foods store on Sunday, to planning to rent a movie someone mentioned and watching it at someone's house, all happens out of these posts. I've made several trips and had several impromptu outings that initiated from LJ posts and comments.

      I do have some friends who have no desire to be in that close of contact with everyone, so they are exclusively on MySpace. However, those of us who are in LJ addictively log in and look at our "friends posts" pages every day, making comments, and creating our own comments that no matter how mundane, are appropriate for LJ entries, but not appropriate for MySpace bulletins. For example, I just posted yesterday a picture I took of a little girl and a puppy (fairly "awww") and it generated several comments, one of which initiated to other friends to get together for a photo shoot. I would not have posted that picture as a bulletin on MySpace. Thus, if someone LIKES having that kind of close, daily, sometimes intimate contact with all their fiends, LJ is the ticket. Otherwise, MySpace will serve them well.

      OJ

      --
      "Artificial Intelligence usually beats real stupidity."
  3. FaceBook by TubeSteak · · Score: 3, Insightful

    A lot of people use FaceBook, despite thinking that it has jumped the shark.

    They were smart though. Advertising was part of FaceBook from the beginning & it isn't overly intrusive.

    --
    [Fuck Beta]
    o0t!
    1. Re:FaceBook by the-amazing-blob · · Score: 1

      The advertising is even less intrusive when there isn't any visible. Thank you adblock plus!

      Even myspace looks mildly acceptable once the ads and certain "design resource" sites are blocked.

    2. Re:FaceBook by PriyanPhoenix · · Score: 1

      Although I agree Facebook's advertising is less intrusive than the alternatives, I highly doubt that's the reason for its appeal. Many uni students joined up because this closed network WASN'T MySpace and seemed to be offering something genuinely different. While the innovative changes always result in some backlash before people get used to them, none have been so large as against the idea of Facebook "going public". Now much of the user protest was hot air as few truly intended to stop using the site. However it may well result in a decline in popularity among uni students who no longer view it as an exclusive network serving to their needs. If its open to everyone anyway, why not just bite the bullet and join MySpace...

      --
      "Yes, Virginia, there is a Great Cthulhu..."
    3. Re:FaceBook by Sage+Gaspar · · Score: 3, Interesting

      While the innovative changes always result in some backlash before people get used to them, none have been so large as against the idea of Facebook "going public". Now much of the user protest was hot air as few truly intended to stop using the site. However it may well result in a decline in popularity among uni students who no longer view it as an exclusive network serving to their needs. If its open to everyone anyway, why not just bite the bullet and join MySpace...

      The user experience on Facebook has changed by literally zero since it opened it up to everyone. The privacy settings are very robust. You still need a school or work e-mail address to join a school or work network. Basically, if you hadn't told me and the circle of friends I have on Facebook that it was opening up to a broader audience, none of us would have noticed. College kids got on board the bandwagon complaining about opening it up to everyone without knowing the facts: surprise, surprise. Another huge surprise is that most of them are still using it. The hype might've brought Facebook down, but it's moved beyond the crisis zone now and apathy won out in their favor.

    4. Re:FaceBook by PriyanPhoenix · · Score: 2, Interesting

      I agree the user experience has changed little (privacy controls were suitably robust after consultation following hiccups with feed privacy settings) with opening up to the public. However my point was more whether *perception* has changed. Existing users are clearly not leaving, but will new university students still be drawn to Facebook (rather than altenatives) in droves the way they were when it appeared entirely uni-focused? That, I think, still remains to be seen.

      --
      "Yes, Virginia, there is a Great Cthulhu..."
    5. Re:FaceBook by Anonymous Coward · · Score: 0

      Existing users are clearly not leaving, but will new university students still be drawn to Facebook (rather than altenatives) in droves the way they were when it appeared entirely uni-focused? That, I think, still remains to be seen.

      Agreed. At my university the purpose of Facebook is 80% hookups, 10% advertising (school groups, local bands, etc), and 10% general use. I've noticed a lot of the advertising being just "Click HERE for my band's site!!!1!" where HERE is invariably a MySpace page.

      All MySpace needs to do is improve their search features and VASTLY improve their database of universities (and actually FILTER the universities so that they don't appear under five different misspellings) and the uni crowd who already have all their high-school friends on MySpace won't see much reason to switch.

    6. Re:FaceBook by c_forq · · Score: 2, Interesting

      Yes, students will contine to flock in. For two reasons (the two reasons I adopted it): Class listings and searching. I can click on my section number and see all the people who listed it in their profile, therefor allowing my to easily contact classmates about assignments and such. And the search is a HUGE factor on campus, mainly because on Saturday morning when you are trying to look up the name of the girl you were chatting and dancing with it is sometimes hard to remember that last name due to alcohol consumption, but you can almost always remember part of it along with remembering parts of conversations can very quickly narrow your search to exactly who you are looking for. Also the event invite has become the main way of communicating parties on campus, before facebook I knew of a large party ever other week - after facebook there I know of one every night of every weekend (and Thursday night is usually considered the start of the weekend here).

      --
      Computers allow humans to make mistakes at the fastest speeds known, with the possible exception of tequila and handguns
    7. Re:FaceBook by Anonymous Coward · · Score: 0

      The trolls haven't discovered or just don't care about facebook yet. It's not hard to get access to your exclusive network.

    8. Re:FaceBook by Almahtar · · Score: 1

      Not sure, man. All of my friends on facebook have stopped using it because of said changes. I've had all sorts of people from nowhere I know add me, too. I'm tempted to say "screw Facebook" myself.

    9. Re:FaceBook by Sage+Gaspar · · Score: 1

      It's never been hard -- just suitably difficult. But the trolls with access to my exclusive network, what can they do? They're only allowed to send me a friends invite, and I can keep them waiting in the queue forever. Plus you can make it so that the only people allowed to send you friend invite are friends-of-friends. Then these trolls can literally do nothing.

  4. That's right, sell that hot air, by scenestar · · Score: 1

    Before it cools off!

    --
    perpetually dwelling in the -1 pits
  5. MySpace's fall by Salvance · · Score: 5, Insightful

    Just as friendster, six degrees, MSN spaces, and others have all fallen, so will MySpace. Has anyone recognized how many fake 'friends', bots, and advertising have invaded MySpace? All of a sudden you sign up and have 1000 friend requests from people you don't know, just to find out that they're all advertisers selling web dating services and strip shows. Anything that's "cool" can't stay cool for long. Can anyone name a fad that remained popular with teenagers for over a year?

    --
    Crack - Free with every butt and set of boobs
    1. Re:MySpace's fall by revlayle · · Score: 3, Insightful

      Rock 'n Roll?

    2. Re:MySpace's fall by zamboni1138 · · Score: 3, Informative

      Dangerous car driving.

    3. Re:MySpace's fall by Kotukunui · · Score: 1

      Skateboarding.

      Not only has it stayed popular but has grown into a huge industry and alternative lifestyle choice.

    4. Re:MySpace's fall by Anonymous Coward · · Score: 0

      Can anyone name a fad that remained popular with teenagers for over a year?

      iPod + iTunes

    5. Re:MySpace's fall by Sloppy · · Score: 1
      I can't say MySpace will be remain popular, but I know that..
      Has anyone recognized how many fake 'friends', bots, and advertising have invaded MySpace? All of a sudden you sign up and have 1000 friend requests from people you don't know, just to find out that they're all advertisers selling web dating services and strip shows.
      ..lameness and spam won't be its downfall. There has always been a lot of crap on MySpace, and it got popular anyway.
      --
      As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
    6. Re:MySpace's fall by Salvance · · Score: 1

      OK, good point. I'll definitely concede with this one.

      --
      Crack - Free with every butt and set of boobs
    7. Re:MySpace's fall by PriyanPhoenix · · Score: 3, Insightful

      Although the MySpace empire may well topple if kids move on to the next big thing, I'm not sure it's for the criticisms you cite. Why? Every one f those can be directly applied to a larger beast called "the internet" and its subsidiary "e-mail". Its not as if these are going out of fashion because of the issues we face with spam, viruses and all the other pleasures of the net's digital underbelly. My hope is that as internet content creation becomes more accessible, people will become empowered to design their own sites or mini-sites in a slightly less crass way so that large networks like that devolve into linkups between user-run websites. I've never been bothered by how many "online friends" I have - I just wish that they could write blogs that didn't make my eyes bleed when I tried to read them...

      --
      "Yes, Virginia, there is a Great Cthulhu..."
    8. Re:MySpace's fall by Anonymous Coward · · Score: 0

      all your base are belong to us.

    9. Re:MySpace's fall by Eli+Gottlieb · · Score: 1

      Can anyone name a fad that remained popular with teenagers for over a year?
      Getting wasted.

    10. Re:MySpace's fall by Frogbert · · Score: 1

      Tamagotchi and Mood Shirts! There's two! ...

      What?

    11. Re:MySpace's fall by Nanpa · · Score: 0

      That's not just not for teenagers though

    12. Re:MySpace's fall by sd_diamond · · Score: 4, Funny

      Can anyone name a fad that remained popular with teenagers for over a year?

      Oral Sex?

    13. Re:MySpace's fall by Anonymous Coward · · Score: 0

      metallica... right up until that whole Lars Ulric-sue-the-pants-off-everybody thing.

    14. Re:MySpace's fall by SageMusings · · Score: 1

      Rebellion...for it's own sake?

      --
      -- Posted from my parent's basement
    15. Re:MySpace's fall by ballsanya · · Score: 1

      see
      www.aim.com

    16. Re:MySpace's fall by /dev/trash · · Score: 3, Funny

      I joined 2 months ago, and I have yet to have a legit real person ask to be a 'friend'. 45 cam hoes though.

    17. Re:MySpace's fall by Pasquina · · Score: 1

      Has any parent ever told their kit that they used to rebel, and they thought it was cool that their kids were now doing it? Would that make their kids conform?

    18. Re:MySpace's fall by Pasquina · · Score: 1

      Has any parent ever told their kid that they used to rebel, and they approved and thought it was cool? Would this make their kid conform, or would the teen's head explode?

    19. Re:MySpace's fall by TheRaven64 · · Score: 1

      You know, I think it would be quite amusing to watch someone try to hoe the Cam...

      --
      I am TheRaven on Soylent News
    20. Re:MySpace's fall by soft_guy · · Score: 0

      That's not just not for teenagers though

      Right - It's for teenagers and losers!

      --
      Avoid Missing Ball for High Score
    21. Re:MySpace's fall by Anonymous Coward · · Score: 0

      The iPod?

    22. Re:MySpace's fall by Anonymous Coward · · Score: 0

      INTERNETS

    23. Re:MySpace's fall by neersign · · Score: 1

      Can anyone name a fad that remained popular with teenagers for over a year?

      sex? or maybe drinking.

    24. Re:MySpace's fall by artemis67 · · Score: 1

      MySpace isn't going away. People like the unrestricted freedom the MySpace has, unlike most of the other social networking sites that preceeded it. If anyone is in free fall, it's got to be dating sites like Match.com et al, who offer most of the same features of MySpace but make you pay. There is no longer any reason to pay for Match.com, except for ignorance of the free sites that are available.

      That being said, I feel like MySpace has become the KMart of the internet, and by that I mean the quality of people it's attracting from the over-30 crowd.

      I agree with the article that there is room for other social networking sites to succeed, they just have to find their niche. Facebook looks very promising, but very few people from my age group have found it. It doesn't matter how great a site is if nobody uses it. Facebook has definitely got their work cut out for them in getting the word out.

    25. Re:MySpace's fall by cgenman · · Score: 1

      E-mail? Video gaming? Movies? Drugs? Raving? Star Wars? AIM?

    26. Re:MySpace's fall by FauxReal · · Score: 1

      Can anyone name a fad that remained popular with teenagers for over a year?

      Sex drugs and rock n' roll!

    27. Re:MySpace's fall by dangitman · · Score: 1
      Has any parent ever told their kit that they used to rebel, and they thought it was cool that their kids were now doing it? Would that make their kids conform?

      Quite likely. My sister became a born-again Christian, most likely because my parents were non-conformist, and she thought it was "weird." Actually, most kids seem quite conservative and conformist these days.

      --
      ... and then they built the supercollider.
    28. Re:MySpace's fall by craagz · · Score: 1, Insightful

      A Fad is by definition Short-lived

      What lasts is generally termed as fashion.

    29. Re:MySpace's fall by Threni · · Score: 1

      > Can anyone name a fad that remained popular with teenagers for over a year?

      If a fad is something that's temporarily popular, then by definition - nothing!

    30. Re:MySpace's fall by IrishMASMS · · Score: 1

      When was the last time you reported one of those spammer accounts to Myspace support?

    31. Re:MySpace's fall by Nanpa · · Score: 0

      Listen, this isn't about WoW buddy

    32. Re:MySpace's fall by D-Cypell · · Score: 1

      Actually, most kids seem quite conservative and conformist these days

      You should come to the UK and describe the kids here as that. You would probably get to conser... right before the house brick hit you.

    33. Re:MySpace's fall by Anonymous Coward · · Score: 0

      1000 friend requests from bots. etc.? I have had like 5 in the past year? That equals 1 every two months. Not bad IMHO.

    34. Re:MySpace's fall by Anonymous Coward · · Score: 0

      True. Its fall begins February of next year according to this:

      http://scratchpad.wikia.com/wiki/Myspace_95_Thesis

    35. Re:MySpace's fall by drew · · Score: 1
      Can anyone name a fad that remained popular with teenagers for over a year?


      Of course not...

      Then it wouldn't be a fad.
      --
      If I don't put anything here, will anyone recognize me anymore?
    36. Re:MySpace's fall by muckdog · · Score: 1

      That's not a fad, that's an artform.

    37. Re:MySpace's fall by dangitman · · Score: 1

      Violence is actually a pretty conformist value, and not very progressive.

      --
      ... and then they built the supercollider.
    38. Re:MySpace's fall by sd_diamond · · Score: 1

      A Fad is by definition Short-lived

      Wouldn't that make the original question a tautology, then?

    39. Re:MySpace's fall by Spacejock · · Score: 1

      Depends where you post and who your existing friends are. If you participate in the really busy groups or forums you'll get spammed, but the spammers avoid small groups because it's a bigger effort to reach enough people.

  6. Firefly, WELL, USENET by Anonymous Coward · · Score: 1, Informative

    pfft, I was on Firefly! I'm the oldest-school of them all.
    http://en.wikipedia.org/wiki/Firefly_(website)

    (Well, unless you want to count The WELL or USENET in this phenomenon.)

    1. Re:Firefly, WELL, USENET by dozer · · Score: 1

      Firefly, yeah... I spent $13.00 on Copper Blue by Sugar because they claimed that it was like Massive Attack. Bleah, puke. It was my first proof that all these computer-based recommendation systems suck serious ass. And so did Firefly.

      FIDO was social networking back in the day. And it was real networking too.

    2. Re:Firefly, WELL, USENET by WilliamSChips · · Score: 2, Funny

      Didn't that show get canceled?

      --
      Please, for the good of Humanity, vote Obama.
    3. Re:Firefly, WELL, USENET by Anonymous Coward · · Score: 0, Funny

      I'm going through the mod options and I just can't find 'retarded'

    4. Re:Firefly, WELL, USENET by Nizer · · Score: 1

      Caveat emptor, my friend. I'm sure there were numerous other 'theys' quite happy to inform you that Bob Mould was/is nothing like Massive Attack.

      --
      My other sig is a ...
  7. Yahoo, Google, and Microsoft = Oceana, East Asia.. by marco13185 · · Score: 4, Interesting

    Is it me, or are Microsoft, Google, and Yahoo practicing corporate imperialism? They buy out tons of small companies and most likely prevent further innovations. At this rate, the three companies will own all of these "unique" sites and make it difficult for competitors to break into the market, if not impossible. Yes, Google's motto is "Don't be evil", but seeing from how they've assisted the Chinese government in massive censorship, I doubt they still follow it internally.

    One of the few Web 2.0 sites I can think of that isn't owned by these giants is meebo.com, and I wouldn't be surprised if someone bought them out soon. The era of the small internet "company" which participates in true interaction with users is coming to an end. Google may be innovative now, but corporate laziness will eventually set in and the overall quality of work will eventually decrease, similar to what happened in Microsoft.

  8. Profit by cuteseal · · Score: 2, Funny
    1. Develop awesome social network site 2. Turn down multi-million(billion?) dollar offers
    3. Get overshadowed by copycat
    4. Slowly fade out of existence
    5. Profit!

    Err... wait...

    1. Re:Profit by mangastudent · · Score: 1

      1. Develop awesome social network site

      2. Turn down multi-million(billion?) dollar offers

      3. Get overshadowed by copycat

      You left out a few steps:

      2a. Accept venture capital and quickly get fired, with no long term CEOs to follow.

      2b. Build a system that gets overwhelmed by success, and don't focus on and/or succeed in fixing this for three years. (Also don't add new features because they'd only slow down the system.)

      I'm surprised they're still alive; I'm not surprised to find another failure with significant technical problems as a major cause.

  9. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by CRCulver · · Score: 4, Informative

    Google doesn't even pitch its own social-networking site, let alone try to obstruct others. Those who tried to make something of Orkut are horrified at the flood of spam, the frequent failure of the server, the open pornography, and getting jumped on by Brazilians for posting in English in a forum marked "Language: English". There's no attention paid to the site by its founders.

  10. Eh, there's no real "loser" in either scenario... by Bamafan77 · · Score: 3, Interesting
    The guy (Abrams, founder of friendster) rolled the dice and tried to hold out for something better and, as far as we know, he missed out. Big deal. The guy is probably still extremely well off (if not an outright multi-millionaire) and it seems more than a little silly for us (read: people who will never be offered 1/1000th this amount for anything we produce) to be telling this guy what to do with his toy.

    That's life -- sometimes you need to roll the dice to see what happens. Sometimes you win, sometimes you lose. I personally believe rolling the dice is more fun than always doing the Smart Thing (note: really should be called doing the Average Thing since the Smart Thing seems to be defined as doing what everyone else would do). Unless you're talking about life and death situations, it's really no Big Deal. Silly online networking sites definitely don't count as Big Deals. :)

    (Aside: I personally don't believe in "winning" and "losing" when it comes to stuff like this. There's only learning. Anyway, I'll get off my philosophical high horse. :) )

  11. Authors are disconnected by Seoulstriker · · Score: 4, Informative

    The authors and editors are seriously disconnected from reality if they think Facebook is jumping the shark. Almost everyone on a college campus is on it.

    --
    I am defenseless. Use your button. Mod me down with all of your hatred.
    1. Re:Authors are disconnected by Elm+Tree · · Score: 3, Insightful

      Jumping the shark doesn't imply that it's dead, just that it's passed its peak. There's been a significant amount of protest recently over changes they've made, and they're starting to alienate the early adopters, etc. Suggesting that the site may be slowing down.

    2. Re:Authors are disconnected by Firehed · · Score: 2, Interesting

      Well, I've heard that about a million users (of around 9.5M, IIRC) have dropped off since they opened it up to everyone. Which was only a few weeks ago. Slowing down may be somewhat of an understatement.

      --
      How are sites slashdotted when nobody reads TFAs?
    3. Re:Authors are disconnected by Disavian · · Score: 1

      Have a look at searches for facebook. I wouldn't call that "decline" in any sense of the word.

    4. Re:Authors are disconnected by schmiddy · · Score: 1

      Any social network founder that's willing to pass up $100 per user is "seriously disconnected from reality". In order to earn that much in ad revenue per user, each user would have to click ~400 ads over the site's lifetime assuming a very generous 25 cents/click. That, or you have to assume exponential growth of users will continue indefinitely. Riiight. And I don't even want to know what their bandwidth bills are like for all the images they host. I seem to remember this business model from a few years ago...

      --
      http://cltracker.net -- powerful craigslist multi-city search
    5. Re:Authors are disconnected by Anonymous Coward · · Score: 0

      Almost everyone on a college campus is on it.

      Not us uncoool kids!

    6. Re:Authors are disconnected by Anonymous Coward · · Score: 0

      Jumping the shark doesn't imply that it's dead, just that it's passed its peak. There's been a significant amount of protest recently over changes they've made, and they're starting to alienate the early adopters, etc. Suggesting that the site may be slowing down.

      Actually you can say the exact same thing about Slashdot itself.

    7. Re:Authors are disconnected by Anonymous Coward · · Score: 5, Insightful

      Talking about the protest and "alienating early adopters" shows your disconnection. The protest brought people _back_ to Facebook. People had stopped using it, heard about the feed, went to look and realized it was actually a good thing.

      I don't think you understand how huge Facebook is. If you are at _any_ college or university in the United States, 95+% of the people you know there are on Facebook. This isn't MySpace where techie people snub it for it's simplicity and general silliness. Their market share of that demographic is probably higher than that of MSIE at it's absolute peak.

      The article says that the demographic group has no purchasing power...and he doesn't know what he's talking about. Go count iPods on campus. Go count graphic tees. Count cars in the parking lot. See if you can estimate alcohol consumption (tip: double whatever estimate you came up with). There's not a lot of money in this group, but it is spent very largely in ways that are very interesting to corporations.

      Beyond pure purchasing power, try to imagine the power of the _network_. If you try to treat Facebook as a website and advertise in that way, then you've already lost. The power of Facebook is the fact that these 9 million people are interconnected and all reflect on each other.

      For example: if you advertise by measuring the number of views an ad gets, you've lost. What you want to do is split up the users into groups. One set of divisions would identify placement within the social structure: two levels of trend-starters and a couple levels of late-adopters. Thanks to the wealth of information, this can be done based on movies, tv shows, books, quotes, clubs, etc, if Facebook watches how these things spread through profiles. Find out who starts the groups that everyone joins.

      Another way would be to divide groups such that each social cluster is split into 4-5 equal groups. That way, advertisers can hit each social cluster for a week. The buzz about their product will continue, but they won't be wasting money hitting the same people over and over until they just ignore the ad.

      And saying that Facebook is being offered $100 per user is a rather ridiculous measurement. A great part of Facebook's strength comes from it's constant renewal: It's so ubiquitous that all incoming freshman sign up as soon as they hear about it. Bam! there's another million users, each year, growing the network.

      Mark Zuck. is right not to sell, IMO. There is no way to tell what will happen to the company once it is out of his hands. Not selling, to me, shows that he's realized that he's probably got enough money to last him for life, and that he's now more interested in protecting his project and maintaining a site that the college student in him would want to use.

    8. Re:Authors are disconnected by motank · · Score: 1

      alienate early adopters? that doesn't matter to facebook, they have a healthy stream of freshmen coming in every year for whom facebook is essential. people who graduate don't use it as much afterwards anyways. see, unlike myspace, facebook is kinda necessary if you're a college student. it's more than just a social stalker place where you poke random girls and see who pokes back. like just now a classmate sent me a msg on facebook asking me if i had done the hw for tomorrow.. first of all, i had no idea there was a hw due tomorrow, so that saves me right there. and second, now i can ask her for the answers cos i haven't been to class in a while and have no idea what it's on. shit maybe even invite her over to my place to watch futurama? facebook has saved my ass in school AND found me some.

      sure it might never be as big as myspace, but at least they can be pretty confident, and so can anyone who buys it, that they'll atleast always have a bunch of 18-22 year olds on it.

    9. Re:Authors are disconnected by Andrew+Kismet · · Score: 3, Insightful

      What you need is some context...

    10. Re:Authors are disconnected by Achromatic1978 · · Score: 1
      The protest brought people _back_ to Facebook. People had stopped using it, heard about the feed, went to look and realized it was actually a good thing.

      Logical leap here - is this number greater than the estimated million users who /left/ as a result of this?

      Beyond pure purchasing power, try to imagine the power of the _network_. If you try to treat Facebook as a website and advertise in that way, then you've already lost. The power of Facebook is the fact that these 9 million people are interconnected and all reflect on each other.

      This is just a buzzword for marketers - it doesn't mean anything - those users are no more interconnected and reflected than any other social network. They just have (had) one common grain - 'college attendee'.

      Bam! there's another million users, each year, growing the network.

      Refreshing the network (which, don't get me wrong, is valuable) - you completely neglect the million users each year who leave it, too.

      Mark Zuck. is right not to sell, IMO. There is no way to tell what will happen to the company once it is out of his hands. Not selling, to me, shows that he's realized that he's probably got enough money to last him for life, and that he's now more interested in protecting his project and maintaining a site that the college student in him would want to use.

      I thought it was because he felt it was worth $2B. Maybe that was his way of saying we're not for sale - but I find it odd that someone who values the 'experience' as much as he supposedly does wouldn't actually be able to say that. Much more likely, in my eyes, that he does believe it's worth $2B, and felt slighted by the offer made.

    11. Re:Authors are disconnected by Achromatic1978 · · Score: 1
      i had no idea there was a hw due tomorrow, so that saves me right there. and second, now i can ask her for the answers cos i haven't been to class in a while and have no idea what it's on.

      I think it's more than a little optimistic of you to think that the girl who is hitting up the guy on Facebook who is already a geek about whether he's done the homework for tomorrow is doing so so she can share her answers with him in the event he hasn't...

      shit maybe even invite her over to my place to watch futurama?

      Well, since it seems that neither of you have done the coursework, why not? Nothing to lose. Alternatively you could actually try, but hey, that might be a bit old-school...

    12. Re:Authors are disconnected by Anonymous Coward · · Score: 0

      Logical leap here - is this number greater than the estimated million users who /left/ as a result of this?

      You show me your estimated millions, I'll show you mine...but I can tell you right now that nobody of my 200~ connections left. They sent each other chain letter "LOOK OUT OMG" messages and changed their security settings (generating more hits, more ad views), but they're still there. It's entirely possible that people left that I didn't notice...but if you leave and no one notices, are you influential/connected enough socially to represent a large loss to the community?

      This is just a buzzword for marketers - it doesn't mean anything - those users are no more interconnected and reflected than any other social network. They just have (had) one common grain - 'college attendee'.

      The point there was that Facebook isn't _just_ a website, it's a network, so I'm glad we agree on that much. The unique advertising potentials of the network are undeniably there, but you're definitely right that it's just a buzzword if they aren't using it.

      There isn't just one common grain, though. Everyone who is on a college network within Facebook is connected by college attendance. People at the same college have that connection. People in the same major, people in the same residences, people in the same organizations, people with the same jobs, people with the same religious and political leanings -- these are all things that are in everyone's profile.

      But, those are largely inconsequential. The true connections are (private) Messages, Wall messages, friendships (and details of each friendship), groups, and now political positions. These are the tools that users utilize to bring the real world into Facebook's databases. Every time someone creates a group for people who were there "that night when that thing happened", they've chosen to use Facebook as their proprietary scrapbook. Every wall/private message is a choice to make a new 'grain' of connection using Facebook instead of a phonecall, e-mail, or face-to-face. For whatever reason, whether it's ease of use or just inertia of the number of people on Facebook, users have flocked to nearly every feature of the service and started dumping their lives into it.

      It's seriously to the point that Facebook itself is a major commonality among college students. Few people remember sixdegrees, or eCircle, or any number of other services that have come and gone, but these 9 million + college students will _never_ forget Facebook.

      Refreshing the network (which, don't get me wrong, is valuable) - you completely neglect the million users each year who leave it, too.

      Did I mention that I graduated in May, and haven't set foot on campus in months? People aren't leaving Facebook when they graduate. You have to remember that Facebook has successfully implemented Job/Employer networks, just like the College networks it was created on. And, no matter what their company stance may be, I know people who used their work e-mail address to register themselves with Facebook as belonging to that employer's network. Geographic networks are possible now, too (which means this will probably be one of the last conversations you can have where we can get away with implying that Facebook is almost exclusively for college students).

      You are definitely right that some people will have no need for Facebook after graduating. It's still early to tell, but I'm guessing that once students have built several years of connections on Facebook, they will be very likely to continue using it. At the very least it will be used to remember birthdays and keep in touch with not-so-close acquantances. At most? Only their networks will change, nothing more.

      I thought it was because he felt it was worth $2B. Maybe that was his way of saying we're not for sale - but I find it odd that someone who values the 'experience'

    13. Re:Authors are disconnected by testadicazzo · · Score: 1

      Your post, and many of the comments along this line, completely ignore the possibility that the guys decision making might have been motivated by something other than money. My girlfriend's dad could make a lot more money by selling his farm than he will by milking the cows every morning at six, and every evening at six, for the rest of his life... but the guy really likes his work. Maybe the author's just dont want to lose control of their creation.

  12. Wait a minute... by Jello+B. · · Score: 1

    from the if-money-then-take-if-take-then-run dept.

    Hey, that didn't even compile!

    1. Re:Wait a minute... by bladesjester · · Score: 1

      Hey, that didn't even compile!

      Sure it does

      if(money)
            take = true;
      if(take)
            run();

      --
      Everything I need to know I learned by killing smart people and eating their brains.
  13. just a fad by Anonymous Coward · · Score: 0

    unprotected sex

  14. Re:Eh, there's no real "loser" in either scenario. by Anonymous Coward · · Score: 0
    I started to post that I agree, the guy passed up a middling success for a technology startup to see if he could pull off a real landmark in the Internet age. Then I remembered a oft-posted troll on the once-hot site fuckedcompany.com:

    They had a vision


    C'mon people! Let's give these guys a break. They had a vision for something great and they tried their best to make it happen. Not every business succeeds, in fact almost many fail. They had the guts, the vision and the nerve to be great.

  15. haha by shikhs · · Score: 1

    someone's bitter

  16. Link to article that doesn't require subscription by mthreat · · Score: 4, Informative

    No subscription required to read the article here:

    http://news.com.com/Wallflower+at+the+Web+party/21 00-1030_3-6125999.html

  17. Remember Tribe? by Animats · · Score: 4, Interesting

    Tribe was bought by News Corp (Rupert Murdoch's company) a few months ago. He seems to have bought near the top. Many of the staff left. The recent site redesign (New! Web 2.0!) was something of a flop. Currently, the most active tribe seems to be "Tribe.net bug reports". Alexa traffic rankings show that Tribe.net peaked around January 2006. It's been downhill since. The current traffic level is about half the peak.

    These things work like fads. Remember Nerve.com? Peaked in early 2002 at 4x the present level. They're still around, but nobody cares much.

    There's a death spiral to these things. When traffic drops off, so does revenue. Then there's a frantic attempt to boost revenue by making the ads more intrusive, usually accompanied by layoffs. This drives away users.

    Live by the click, die by the click.

    1. Re:Remember Tribe? by robogun · · Score: 1

      Webshots also did a 2.0 facelift that renders the site almost unusable. It views all jumbled unless you come in with IE and all the safety turned off. But it does look cool if you do.

    2. Re:Remember Tribe? by SRA8 · · Score: 1

      >. When traffic drops off, so does revenue. Then there's a frantic attempt to boost revenue by making the ads more intrusive, usually accompanied by layoffs. This drives away users. I dont know about traffic, but Deviant Art seems to have unclassed their website with silly smiley faces. This is a superb site with better content (IMHO) than ANY other 2.0 site. An attempt to reach out at teenagers with no eye for proper web design? Who knows...

    3. Re:Remember Tribe? by IrishMASMS · · Score: 1

      My Tribe experience was less then stellar - the off topic postings & spam was so rampant (more than anything I have gotten so far on Myspace); and most messages sent to the Tribe support were not answered; or were directed back to a community Moderator that was non-existent (or in some instances seemingly working with the spammer). It was like Tribe support was trying to find loopholes, reasons to not help remedy the situation & improve the site.

      So I said screw it - set all my community memberships to no notification, and have ignored the site since.

      At least Myspace support is now replying back to submitted spam reports, and taking action on the spammer accounts.

    4. Re:Remember Tribe? by LMariachi · · Score: 1
      Tribe was bought by News Corp (Rupert Murdoch's company) a few months ago.

      You got a cite for this, or are you confusing Tribe with MySpace?

  18. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by marco13185 · · Score: 0

    I'm speaking in general however. Social networking is currently dominated by myspace, but once that falls, I don't have a hard time imagining one of the big three taking over.

  19. dot.com bubble 2.0 by malsdavis · · Score: 1

    Anyone offered dot-com style money for what is purely and simply a dot-com business should take it and run. Period.

    Just like all the old dot-com bankrupts who no-one ever speaks of these days, facebook (and friends) have no real business model (advertising offers only a pitifully small revenue stream) and no guarentee that someone else isn't going to come along and steal all there users away long before the company starts actually making a profit.

    Like the guy's letter says, it is amazing how the dot.com bubble is forming again so soon and looks so identical. I bet it's even the same secretive stockbrokers and equity fund managers making the money before it all crashes again.

    1. Re:dot.com bubble 2.0 by Anonymous Coward · · Score: 0

      Anyone offered dot-com style money for what is purely and simply a dot-com business should take it and run. Period.

      I agree.

      Just like all the old dot-com bankrupts who no-one ever speaks of these days, facebook (and friends) have no real business model (advertising offers only a pitifully small revenue stream) and no guarentee that someone else isn't going to come along and steal all there users away long before the company starts actually making a profit.

      Not completely true. They have no real product, but they do have a business model revolving around ads. Facebook, for example, has a 200 million ad deal with Microsoft, and another 100 million coming from else where. Not exactly "pitifully small" revenue. I'm sure their running costs are pitifully small, however.

      Like the guy's letter says, it is amazing how the dot.com bubble is forming again so soon and looks so identical. I bet it's even the same secretive stockbrokers and equity fund managers making the money before it all crashes again.

      The bubble is, indeed, back, but it doesn't look like the last bubble. There is a lot of capital flowing into really dumb, clearly unprofitable ideas. But there are no IPOs, which was the center of the last.

    2. Re:dot.com bubble 2.0 by TaoPhoenix · · Score: 2, Insightful

      Instead, I think MyBubble is quite different than BuyBubble the first time around. As I see it, Bubble 1.0 was all about "Can we trade StoreFront rent (Location, Location, Location = expensive) into our profit margin?" A 1.0 site stocked a warehouse say in three funky locations where space is cheap, then DropShipped stuff to customers ordering remotely.

      Problem developed, only the small (5%-ish?) experts made it work, a huge swath "spent little, did little", and the remainder spent gloriously ... and croaked gloriously. At least Bubble 1.0 was simply a spin on the usual retail mechanics. When they traded the localization of customers, they landed into the globalization of competitors.

      MyBubble sites start by trying to collect people doing NonCommercial activities. Eyeballs appear, and advertisers present things to eyeballs. However, the success rate might be even lower this time around! I think I'm reading that these sites have smaller Ops budgets, so they might be able to die whimpering rather than erupting.

      If I recall my history theory correctly, the word that's becoming relevant is Oligarchy. "Rule by the Few". Okay, So Microsoft is not quite a *Monopoly*. However, noting I said "Rule" and not quite "Own", Microsoft, Apple, Linux, and your choice of an industrial back end OS DO Rule the computing world. Apple's iPod, SanDisk, Creative, and your choice of a couple more own the Mp3 market. I'm less versed on the names, but the gaming market is down to 5 players or less. *together*, Yahoo, Google, and your choice of #'s 3 & 4 own the search world.

      Let's suppose MyBubble quietly loses air, the Big Players parcel everything among themselves, and everything settles into a plateau. I can't see ANY other models at all! Does anyone know? However fake, I recall the pseudo excitement of 1999. After everything shakes out in a few years, I forecast a vast DULL expanse that feels like it has the potential to go into PermaStasis for decades. (Allowance made for your choice of three minor blips: BioTech, Silicon Intelligence, and a guest third.)

      --
      My first Journal Entry ever, in 8 years! http://slashdot.org/journal/365947/aphelion-scifi-fantasy-horror-poetry-webzine
    3. Re:dot.com bubble 2.0 by Osty · · Score: 5, Insightful

      The bubble is, indeed, back, but it doesn't look like the last bubble. There is a lot of capital flowing into really dumb, clearly unprofitable ideas. But there are no IPOs, which was the center of the last.

      If the goal of the last bubble was to go public, the goal of the new bubble is to be purchased by Microsoft, Yahoo, or Google.

    4. Re:dot.com bubble 2.0 by Anonymous Coward · · Score: 1, Insightful

      The new dot-com business are like donkeys chasing a carrot on a stick. They just keep on walking, never getting any closer to the carrot, but expending a lot of energy (money). They need some company to come along and give them the carrot.

      I call this "The Paul Graham Business Plan".

    5. Re:dot.com bubble 2.0 by fithmo · · Score: 1
      dot.com bubble 2.0
      ...it is amazing how the dot.com bubble is forming again so soon and looks so identical.

      And how odd that it coincides with the recent release of Web 2.0!

      2.0 always fixes the bugs from 1.0, right?

      Also, FYI to any venture capitalists reading this - I'm currently developing a social networking site using Web 3.0 RC1 "Snake Oil" Edition. Here's the business model: I'll hold my hat over this bottomless pit. You just throw your millions of dollars at it and I'm sure some will land in my hat.

    6. Re:dot.com bubble 2.0 by cunina · · Score: 1

      No, 1.1 fixes bugs. 2.0 introduces new features (and new bugs).

      The problem is that we never had a Web 1.1.

    7. Re:dot.com bubble 2.0 by Dunbal · · Score: 1

      I bet it's even the same secretive stockbrokers and equity fund managers making the money before it all crashes again.

            That's ok. I can make money on the way down, too.

      --
      Seven puppies were harmed during the making of this post.
    8. Re:dot.com bubble 2.0 by ricree · · Score: 1

      Sure there was. The dot com survivors (google, amazon, ebay, etc) managed to transition well from startup to an actual stable business. These big "Web 1.0" sites for the most part manage to provide a solid experience without all the old .com bubble flakiness. I'd say that the survivors definitely managed to take care of their "bugs", and I'm sure that whoever survives when the whole social networking thing comes falling down will be similarly improved.

  20. One word: Pointcast by UncleSocks · · Score: 2, Interesting

    "At its height in 1997, the directors of PointCast reportedly spurned an offer of $450 million from News Corp for the company. They hoped to go public for a larger amount, but never did."

    http://en.wikipedia.org/wiki/PointCast

  21. I remember Friendster's flaw by BRUTICUS · · Score: 4, Insightful

    I had lots of friends on Friendster in '03 Friendster was a beter looking site and the domain name was much catchier I had a few friends on Myspace but Myspace was about 5 times faster. SPEED is such a vital element to the success of any website. Look at Google. Google prided itself on being a search engine with the slimmest, cleanest code. Why did you choose google over any other site?

    1. Re:I remember Friendster's flaw by flawedconceptions · · Score: 1

      The parent is absolutely correct. Other examples of the "clean/slim" approach paying dividends: Facebook, Craigslist, Google's ads, I remember Ebay being slick and quick in its early days. I guess that some people are willing to wait 10 seconds for the Yahoo! portal to load, but I don't have that patience.

    2. Re:I remember Friendster's flaw by KylePflug · · Score: 2, Insightful

      Wait, did two people in a row just site MySpace as exemplative of the "clean/slim" design aesthetic? And call it FAST?

      *dies*

    3. Re:I remember Friendster's flaw by KylePflug · · Score: 1

      err... whoops... that's cite.

    4. Re:I remember Friendster's flaw by fermion · · Score: 1
      Uh, many switched to google because Altavista used keywords, and keywords became a useless index tool as webmasters started putting every major word on every page.

      Even with Google's speed, another search engine could overtake it if a new search technology could be developed. Ad farms have made Google significantly less useful, and since google now primarily serves ads, i does not seem to be that concerned about search beyond what is necessary to drive the ads. OTOH, the barriers to entry are much greater, so I do not see any cavalry coming over the hill.

      --
      "She's a scientist and a lesbian. She's not going to let it slide." Orphan Black
    5. Re:I remember Friendster's flaw by bangenge · · Score: 1

      Back when friendster was at it's "peak," it was notoriously slow. That was without the videos, the ugly backgrounds and other stuff they have now. It's not as bad now (i credit the change of code form jsp to php for that), but that tuned out a lot of users and sent them away to other sites such as myspace and multiply. And unfortunately for friendster, those sites kept up with the increase in users.

      --
      . o O ( TwO hEaDs ArE mOrE tHaN oNe... )
    6. Re:I remember Friendster's flaw by winescout · · Score: 0

      Ahh yes, but the vandels are out there - http://powerset.com/

  22. You only want / need one by cgenman · · Score: 5, Insightful

    The other reason why MySpace is popular is because the utility of the service is directly proportional to the number of people on it. I met a co-worker's sister the other day, and that night she sent me a MySpace friend request. I didn't hear anything through Tribe or Orkut because she wasn't on tribe and her brother (whom she found me through) wasn't on Orkut. So now that MySpace is dominant, it's nearly impossible for anyone else to break in. You don't go to another service because it has the features you're looking for, you'd go because all of your friends were on it.

    It's like Instant Messaging. Jabber is clearly the superior standard on nearly every axis. But everyone you know is on AIM or Messenger. So you use the service that your friends are on, because the people on the service are the largest feature provided.

    1. Re:You only want / need one by Anonymous Coward · · Score: 0

      And yet their "features" basically make a huge portion of the population - anybody with taste who is over the age of 18 - want to vomit every time they see a MySpace homepage. I would never join because I consider it tasteless and classless in the extreme. People who run in my circles who use social networking sites tend to use Friendster or Facebook.

      Except the scummier of my single male friends, who maintain MySpace pages for the sole reason that it's a good place to pick up dumb 19 year old girls.

      Posted AC because the last time I said this stuff I got slammed for being a "classist". Call me whatever you want, at least I have taste and a basic sense of aesthetics, which is far, far more than can be said for 99% of MySpace users.

      Don't get me wrong, if you want to use a social networking site to promote a product to the masses, especially anything that skews young, MySpace is the way to go. Doesn't mean I'd ever use it personally.

    2. Re:You only want / need one by rsidd · · Score: 1

      Jabber is clearly the superior standard on nearly every axis. But everyone you know is on AIM or Messenger.

      Nobody I know is on AIM (I don't live in the US). Quite a few people I know are on Google Talk, which is basically Jabber. How did Google get people to actually use its messaging service? By integrating it with their email: you can see from your mail window in your web browser which contacts are online, and message them directly from the browser. Clever.

    3. Re:You only want / need one by Dan+Guisinger · · Score: 4, Interesting

      It would be nice to see Myspace put out.

      They are constantly having reliability issues....and their security sucks. The fact that you can insert java script into a message that brings someone to a fishing page is rediculous.

      And they also don't even attempt to verify that a person is a person (unlike facebook which uses an EDU email --OR-- a mobile phone text message). Someone this past week setup a fake account (of whom I have no idea who it was), put many a sentances speaking many false and offensive statements about me using my full name, and then invited my whole friends list to become their friend. You can't easily do this on some of the other services; and to make it worse, when asking Myspace to take it down, when its clearly a fake account, they don't do anything.

    4. Re:You only want / need one by Jesus_666 · · Score: 1

      You mean "even though most of your friends are on ICQ or MSN, those that really matter are smart enough to use Jabber and thus you wonder why you maintain your own Jabber server just to be able to use the pyMSNt transport".

      --
      USE HOT GRITS WITH STATUE OF NATALIE PORTMAN (NAKED AND PETRIFIED)
    5. Re:You only want / need one by Anonymous Coward · · Score: 0

      Does your co-worker know you're dating his sister ?

    6. Re:You only want / need one by Heembo · · Score: 2, Insightful

      Or use Trillian and have all IM's clients integrated into one uber-client.

      --
      Horns are really just a broken halo.
    7. Re:You only want / need one by Anonymous Coward · · Score: 0

      Hotmail has done same integration even before Google.

      Getting out of MSN Messenger and Skype is increasingly difficult. It's a shame, open protocols would create so much more opportunities (outside the two companies just mentioned).

    8. Re:You only want / need one by Milton+Waddams · · Score: 1

      It's like Instant Messaging. Jabber is clearly the superior standard on nearly every axis. But everyone you know is on AIM or Messenger. So you use the service that your friends are on, because the people on the service are the largest feature provided.


      That's probably where Google has been really smart. Maybe they realised this fact and that's why they integrated gchat into gmail. Lost of people have gmail accounts but they probably never used gchat until it was integrated into gmail.
    9. Re:You only want / need one by localman · · Score: 1

      But the real question is how did it get so big in the first place? Before it reached that critical mass, how did it grow so quickly? I think the answer is that it is the only one that allows nearly complete freedom for its users. Meaning that the same reason everyone hates myspace (the inconsistency and terribly low quality of the pages) is the same reason the users love it. The kids on myspace want to customize their pages, they don't want someone enforcing that the pages look good to some corporate ideal. They want to break all the rules of good taste. And myspace let them. And so they fled the more controlled environments like Friendster and then it crossed some tipping point and everyone went there. So I can gag at the quality all I want, but it is key to their success. At least that's how I see it.

      Cheers.

    10. Re:You only want / need one by shaneh0 · · Score: 0, Flamebait

      I really love this post.

      The crux of this argument, is that someone teased the OP, and horrible MySpace didn't even try to prevent such a thing from happening!

      Here's a clue:

      The reason MySpace flourished, leaving FaceBook et al in their wake, is that MySpace took a hands-off approach. This same unrestricted, hands-off style has spawned successful financial markets, communities, and entire economies. It's really amazing to see what happens when you just let go of something and let it grow organically.

      Which really makes MySpace a much better reflection of life than Facebook or anything else. People aren't authenticated in (real life) social networks. Comments aren't filtered by a moderator. Bad people are dealt with by market forces: if you're a bad person, you don't have friends. MySpace works the same way.

      So, what happened was, you got teased by somebody, your friends laughed, and you ran to the teacher and told. Much to your dismay, the teacher didn't scold the bad kid for making fun of you, and decided instead to let the community (like the market) police and adjust itself.

      It strikes me that you're the type of guy who is happy to be removed from the ruthlessness of open social networks like High School and, to some extent, College. You seek order in your social network. Unfortunately, order goes against the model of these things. Therefore, the act of applying order reduces the energy in the social network, making it less like a spontaneous living thing and more like a web-app backed by database of nicknames, profiles and pictures.

      Slashdot loves to deride MySpace. My personal belief, is that stems from MySpace being like high school, and we all know how much nerdy progrmamer types L-O-V-E-D high school. People post about how horrible the skins are, how rediculous the comments, how stupid the technology, how annoying the music, how useless the profile questions, how trivial the blogs. And they make moronic conclusions like 'MySpace users must like things that are unreadable.'

      Unfortunately for these people, there are lots of us who aren't self-conscience introverts. Above all, we enjoy EXPRESSING OURSELVES. And we enjoy sharing in the ways that our friends express their selves. "readability" isn't the most important thing about a Myspace. In fact, if you were to stack rank them, I'd guess readability to be, maybe, in the top 50 most important things about a myspace. There isn't volumes of text to read. On blog pages, where there is a lot of text, skins aren't used.

      As much as I personally hate it, the usual basement-dwelling, final-fantasy-playing, non-showering, black t-shirt wearing stereotype of slashdot users is glaringly reinforced whenever MySpace is brought up.

      I understand that most myspace pages fail to implement the IGeek interface. That causes problems for the usualy /. types. But if you look inside yourself to your inner CPerson base class, maybe you'll see the appeal that the site has to its millions of users.

      All that being said, I, personally don't have a myspace. My reasons are simple: I spend enough time on the PC at work, I don't need to use it for socializing after work. I find the cell phone, text messages, and a local bar to be a better fit for my life.

    11. Re:You only want / need one by somersault · · Score: 1

      I've always hated it ever since I couldn't find the 'log in' option on the front page. I think it's slightly better now, but I used to only see 'register'. And it didn't hold my cookie/session/whatever so I had to log in every time I used it. I didn't have a personal site btw, I only created the page for my band since the band members wanted one. It's a rather poorly designed site is all I think of it usually. I'm a geek - I met my gf online, she's from Canada, I live in Scotland, and we're together irl now, but I think MySpace is lame. 'Social networking' is probably better performed by people meetings others with similar interests, eg on a game, or on sites like deviantArt (where I met my gf), where people actually have something in common, and don't just choose to be friends with someone because they're good looking or something. But maybe people using MySpace all have their need to blog and put up random pictures of their friends etc in common. Oh, and has anyone ever heard of Bebo? A lot of my friends all seem to have signed up to that, but ffs people, what's the point? If you want to interact online with your current group of friends, get a decent messageboard!

      --
      which is totally what she said
    12. Re:You only want / need one by hemorex · · Score: 1
      Slashdot loves to deride MySpace.
      Well, only until Geocities makes a comeback...
    13. Re:You only want / need one by admdrew · · Score: 1
      It's really amazing to see what happens when you just let go of something and let it grow organically.

      Hey, kinda like spam, viruses, and spyware.

      Which really makes MySpace a much better reflection of life than Facebook or anything else. People aren't authenticated in (real life) social networks.

      Real life social networks *are* authenticated, to a certain degree; networks are comprised of workplaces, schools, neighborhoods, etc, all places that oftentimes require an 'in' (be it getting hired, moving into a house) before you can join said network.

      Comments aren't filtered by a moderator. Bad people are dealt with by market forces: if you're a bad person, you don't have friends. MySpace works the same way.

      Comments aren't filtered by moderators on Facebook either. Myspace's problem (regarding comments) lies in users' ability to insert malicious code in comments.

      It strikes me that you're the type of guy who is happy to be removed from the ruthlessness of open social networks like High School and, to some extent, College.

      Ah, right, because adult social interactions should be like high school. Myspace IS high school, just on a grander scale, and (to some degree) with less mature structuring from role models and adult figures. It's not the ruthlessness of high school, it's the immaturity.

      You seek order in your social network. Unfortunately, order goes against the model of these things.

      What are you talking about? The very definition of a network implies a semblance of order.

      People post about how horrible the skins are, how rediculous the comments, how stupid the technology, how annoying the music, how useless the profile questions, how trivial the blogs. And they make moronic conclusions like 'MySpace users must like things that are unreadable.'

      That's a very logical conclusion to make about a site that's filled with horrible skins, rediculous comments, stupid technology, annoying music (and videos), useless profile questions, and trivial blogs. It's also a conclusion you made yourself:

      "readability" isn't the most important thing about a Myspace.


      Unfortunately for these people, there are lots of us who aren't self-conscience introverts. Above all, we enjoy EXPRESSING OURSELVES. And we enjoy sharing in the ways that our friends express their selves.

      The average myspace user's self expression serves to solidify the notion that they're a vapid and insensitive statement of human immaturity. Your ill-place defense of this expression is odd, partly in your point that you're not a myspace user.

      As much as I personally hate it, the usual basement-dwelling, final-fantasy-playing, non-showering, black t-shirt wearing stereotype of slashdot users is glaringly reinforced whenever MySpace is brought up.

      How, exactly, do millions of pages containing (implied) underage drinking, emo-kid whining, and melodramatic crap say anything about the stereotype that you personally hate, yet perpetuate? The /. pissing and moanining over myspace isn't necessary (myspace pages speak for themselves in terms of quality), but it's hardly the geeky rant you're conveying.

      All that being said, I, personally don't have a myspace. My reasons are simple: I spend enough time on the PC at work, I don't need to use it for socializing after work. I find the cell phone, text messages, and a local bar to be a better fit for my life.

      So, you just spent 10 minutes defending a high school message board, then smoothly disassociated yourself in a particulary "I'm not a weird computer geek" elistist prick fashion? It's as if you're trying to be better than someone without knowing who that someone is.

    14. Re:You only want / need one by Geoffreyerffoeg · · Score: 1

      And they also don't even attempt to verify that a person is a person (unlike facebook which uses an EDU email --OR-- a mobile phone text message).

      Facebook's mobile phone verification, while good in execution, has a pretty bad vulnerability. Because they don't know how long an SMS will take to deliver, nor do they want to lock out users until the message comes through, they provide a period of one month in which you can create an account without verifying your humanness.

      This means that anyone - including a shell script - can join a regional network for long enough to be useful.

      Note that if you're on a regional network, by default your profile is shared with that network as much as it is with your (e.g.) college.

      I was able to see a lot of people's profiles by logging out, creating a new (fake name) account, and not verifying a thing. Other than my IP address (and Tor, etc. obviate that) Facebook would have no way to know whom I was.

    15. Re:You only want / need one by Anonymous Coward · · Score: 0
      It strikes me that you're the type of guy who is happy to be removed from the ruthlessness of open social networks like High School and, to some extent, College. You seek order in your social network. Unfortunately, order goes against the model of these things. Therefore, the act of applying order reduces the energy in the social network, making it less like a spontaneous living thing and more like a web-app backed by database of nicknames, profiles and pictures.
      You took all that time to deride the previous poster, while taking delight in his misfortune? That speaks volumes about you, Shane. That's not "expressing yourself", that's merely being a loathsome human being.
    16. Re:You only want / need one by Anonymous Coward · · Score: 0
      You took all that time to deride the previous poster, while taking delight in his misfortune? That speaks volumes about you, Shane. That's not "expressing yourself", that's merely being a loathsome human being.

      Plus this Shane guy is a PHP programmer!

      Learn a real programming language, Shane.

    17. Re:You only want / need one by Anonymous Coward · · Score: 0

      I disagree. At one point friendster was the "it" place that everyone was at, but the site was sloooow as shiat and buggy. I also remember that around a year and a half ago that friendster lacked features that myspace did, though I can not remember what they are now.

    18. Re:You only want / need one by 0xdeadbeef · · Score: 1

      Are you a joke? High school is the most highly structured environment the typical person will experience outside the military. The ascendency of mediocrity over merit is a result of that structure. And like high school, MySpace rewards the mediocre, because it caters to their simple needs while driving successful people to the many better options available. I challenge you to find someone who matters who uses MySpace as their primary vehicle of expression.

      MySpace - the Internet for people who won't be going to college.

    19. Re:You only want / need one by shaneh0 · · Score: 1

      Congrats: Everyone of the replies to this post has further cemented my faith in it's accuracy.

      Slashdot rants about Myspace all boil down to this:

      The cool kids with friends are on myspace. We hate them. We're supposed to be so much better and more successful now that high school is over, but we're still the same geeks we've always been. I hate teh cool kids. And football sucks, too! Call me in 3 days, I have to go to my basement and install debian on my NeoPet.

      Puh-leese.

    20. Re:You only want / need one by shaneh0 · · Score: 1

      Ahhahahahahahahhahahhaha

      Seriously, I'm only replying here for the humor of it all.

      What makes you, AC, assume that I'm a PHP developer? Have I written articles on PHP? Yes. Have I written articles about lotsa languages? Yes. Can you read one article and use that to make some greater judgement about? Only if you're the usualy Slashdot moron.

      Learn some basic logic, AC.

    21. Re:You only want / need one by shaneh0 · · Score: 1

      This is more of the "I was picked on in high school and my parents told me that in the real world the geeks would rule the dumb jocks" mentality.

      Do you know what really happens after highschool? The geeks become software devs, and the "dumb jocks" go become sales guys that make 10x the devs for talking to other "dumb jocks" all day and selling them stuff.

      Here's a clue: Who you know > What you know.

      And apprantly, you fail on BOTH of those measures. Nowhere in my OP did I mention the structured enviornment of high school. I only discussed the unstructured nature of the SOCIAL NETWORKS in highschool. I don't suppose you're quite smart enough to grasp that, though. My reccomendation for you is to go find some pretty pictures of horseys or something that will keep you interested for a little while.

    22. Re:You only want / need one by 0xdeadbeef · · Score: 1

      Oh noes, he knows about my donkey show pr0n!

      I recommend Glengarry Glen Ross if you'd like to see something closer to the reality of sales.

    23. Re:You only want / need one by shaneh0 · · Score: 1

      Yea, totally. A 20th century stage play is SURELY a good representation of outside sales.

      I swear to god. You'd need an unsigned int to store the collective IQ of /. members.

    24. Re:You only want / need one by tehcyder · · Score: 1
      It would be nice to see Myspace put out.
      It's a website, not a 50s teenager.
      --
      To have a right to do a thing is not at all the same as to be right in doing it
    25. Re:You only want / need one by 0xdeadbeef · · Score: 1

      Ah, my pet troll, it is. It captures the personality, if a bit dramatically, and illustrates the hierarchy that exists in all things.

    26. Re:You only want / need one by shaneh0 · · Score: 1

      If you actually believe this it's a lot worse than if you don't.

      Your incredibly myopic if you think that B2B sales is *anything* like B2C.

      Do you eat some special cereal to prepare you for a day of dumbass remarks or is it just natural?

    27. Re:You only want / need one by 0xdeadbeef · · Score: 1

      Your incredibly myopic if you think that B2B sales is *anything* like B2C.

      I'm starting to believe you know as much about sales as you do programming. That is, just enough to make a billboard for your ignorance.

  23. And let's not forget Pointcast... by bangzilla · · Score: 5, Interesting

    Remember Pointcast. At it's height it was valued at over $240 million (this was the mid 90's - that was a lot of money at that time for an Internet company). Now *poof* gone. The founders hung on for the *big* payout only to watch their company die on the vine. Here's a Business Week article from 1999 http://www.businessweek.com/1999/99_17/b3626167.ht m that chronicles Pointcast's rise and fall. Take the money and run. Don't be greedy. How many billions of dollars do you really need?

    --
    Rich people are eccentric. Poor people are strange. Me, I'd be happy with odd.
    1. Re:And let's not forget Pointcast... by Jah-Wren+Ryel · · Score: 1
      Take the money and run. Don't be greedy. How many billions of dollars do you really need?

      Maybe you have bigger plans for the money? Anousheh isn't the only one spending buyout dollars on modern philanthropy.
      --
      When information is power, privacy is freedom.
  24. Like the Club Scene by JonConradt · · Score: 2, Insightful
    Yesterday I wrote up a piece on my blog about Google buying YouTube. I wrote:

    My second issue has to do with the low cost of switching on the internet. As a consumer it costs me nothing to type a different search engine into the browser. Likewise, I can switch from Friendster to Facebook to LinkedIn with not cost to me. I can even visit all of them in turn if I want. I believe this leads to some sites, like social networking sites and YouTube having very low consumer loyalty. These places are like the "hot" club. The in-crowd discovers the club. The b-list follows them there. Soon everyone is there so it is no longer cool and it is replaced by another. What is the stickiness aspect of YouTube -- what cost is there to switching?

    I didn't mention Six Degrees because they are so old I doubted many would remember them. Funny that someone pointed this out in an earlier comment.


    To me the purchase is just confusing. However, I do agree with the tone of the article. If someone offers you a billion dollars you say thank you and take the money. There just aren't enough Ferraris in the world....


    Jon

    1. Re:Like the Club Scene by Fnkmaster · · Score: 1

      To be fair, social networking sites have fairly strong network externalities, which creates a barrier to entry if you have a big user base (i.e. MySpace). This means that the more users they have, the more utility they provide.

      The problem is that the switching costs are so low I don't know how much it matters. All it takes is one leading group of folks to switch over together to a new social networking site and eventually others will follow. And - well, you don't even have to switch, you can just create a profile on the new site and wait to see if people show up eventually, like I did on Facebook.

      YouTube on the other hand has de minimus network externalities, essentially zero switching costs (sending your friends viral video links hosted on some other domain doesn't change a damned thing), and no technological barriers to entry (anybody can host FLV/Flash video content, and encoding it just requires a bit of commodity hardware and some cheap software). Why anybody would buy such a site instead of just building is mysterious - the brand equity might be worth a few tens of millions of dollars, but Google could have spent 100 million to advertise and pimp an improved version of Google video and just slaughtered YouTube's market share.

      The reason they didn't do this? When you can pay for acquisitions with funny money stock acquisitions, I think the stuff starts burning holes in people's pockets. The thing is I think Google is desparate to build some more meaningful barriers to entry themselves since their core search business is extremely vulnerable to competitive attack. I think they just want to buy places to stick lots of advertising dollars and they don't really care, a billion one way or the other.

    2. Re:Like the Club Scene by CronoCloud · · Score: 1

      IMHO Google didn't need to pimp up Google Video. because as it is, it's far far superior to YouTube. I loathe flash as a video format. Flash is for animation But Google Video is available in high quality MPEG4.

    3. Re:Like the Club Scene by Anonymous Coward · · Score: 0

      I fucking hate people who advertise their blog through slashdot. How many times did you submit this post as a story trying to get your blog on the front page?

  25. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by Watson+Ladd · · Score: 1

    How are they going to keep compeditors out on the internet especially ones focused on one thing? A lot of search engines got killed by Google, then Google expanded into their other buisnesses. When you have a lot of competing projects angling for resources you get problems. And it only takes 1 good idea to beat a lot of incremental improvements.

    --
    Inventions have long since reached their limit, and I see no hope for further development.-- Frontinus, 1st cent. AD
  26. Friendster is still pretty alive and well by Ryu2 · · Score: 1

    Amongst my friends 25 and older, almost everyone still uses Friendster, and logs in at least once a week. Almost noone uses Myspace or Facebook.

    Then there's LinkedIn, but that's more for business rather than social networking.

    Beneath that age, yes, things seem to reverse themselves...

    --
    There's 10 types of people in this world, those who understand binary and those who don't.
  27. RTFA by Frankie70 · · Score: 2, Funny


    Does no one remember sixdegrees?


    RTFA - it talks about sixdegrees.

    1. Re:RTFA by tubapro12 · · Score: 1

      All the newbies remember Friendster.

  28. Eyeballs by Anonymous Coward · · Score: 0

    It's all about an attempt to buy virtual real estate that cashed-up, gullible teens will be looking at.

    Doesn't work very well, of course, but that's never stopped companies throwing away billions.

  29. Another up and coming contender: FanPop by Ryu2 · · Score: 1, Insightful

    There's another up and coming contender in this space: think social networking meets del.icio.us-style bookmarking.

    Fanpop is a site for fans of anything and everything to find community and content around the stuff they care about by contributing and rating links and discussions.

    Whether it be about their favorite TV show like Lost or Grey's Anatomy or their home city like San Francisco or New York, users can find other people who share their passion and discover all kinds of relevant content from videos, blogs, articles and more. Eg, link to the Stanford Spot ( http://www.fanpop.com/spots/stanford-university )

    It's at http://www.fanpop.com/

    I have no affiliation with the site except as a very satisfied user.

    --
    There's 10 types of people in this world, those who understand binary and those who don't.
    1. Re:Another up and coming contender: FanPop by Anonymous Coward · · Score: 1, Insightful
      I have no affiliation with the site except as a very satisfied user.
      And just by pure chance your post sounds like a commercial and the guys behind that site are from Stanford as you are. ;)
  30. It's all about scalability by joe_cot · · Score: 2, Insightful

    Facebook has something that none of the others ever had: it scales upward. Friendster was interesting at first, but as more and more people joined, it got slower and slower, to the point that it was unbearable. Eventually, people switched to the faster MySpace -- unfortunately, MySpace was only faster because it had less users. Since then, as MySpace has grown, it has gotten much slower, and quite often is unreachable for minutes at a time. I can't remember a point of time that I logged onto MySpace and every feature was working at once (at least _something_ is always down for "maintenance").

    From the start, Facebook appeared to be aware of reliability and scalability. The system (seems to be) separated by network (college), making it extremely easy to, say, add a whole new server for a particular college if necessary. While myspace accepted everyone who wanted to join and could fill out a submit form, Facebook added universities as they were able to support the increased load. Now, almost 2 years later, Facebook has opened its doors to the world, and adds features left and right: the only new feature I can recall MySpace adding is putting _videos_ on your myspace (oooh), and being extremely unreliable.

    Some restrictions which Facebook uses might be considered "un-fun" by the MySpace crowd (not being allowed to customize their profile as much, restrictions on sign up, etc), but browse the two and notice the difference: Facebook looks consistent across the board, and half the MySpace profiles are unviewable, because people can't be trusted to not be idiots. I recieve friend requests every day on myspace from porn webcam stars and con artists.

    In summary, I think Facebook will outlive the set mortality tables for internet phenomenoms, because unlike most web fads, it's not being run into the ground by idiots. Unlike every other social networking group ever, it has yet to annoy the hell out of me.

    1. Re:It's all about scalability by Bulmakau · · Score: 1

      I don't see the login in what you say.. I'll try to explain...
      You just admitted FaceBook opened it's door to everyone. It aims to be MySpace now. It hopes to meet the same destiny. One has to admit it. Facebook is looking for growth. They are looking for teens, webcam girls.. whoever will help them grow. That's their fate. That's their destiny. Facebook WISHES they become MySpace, with all that comes with it.
      I understand you may like facebook.. maybe you are right at the moment, and facebook is different.. but it will change, and in a way you wont like.

      --
      "From the moment I could talk, I was ordered to listen" - Cat Stevens
    2. Re:It's all about scalability by Anonymous Coward · · Score: 0

      No. The difference is, with the basic default settings, you will NEVER see these as a regular user. I'll only ever see people from my college and people I choose to add. They have limits on the number of friend requests that can be turned down a day, at which point you can't send out anymore. So when you hit the cap at like 10 turn-downs, the porn site can't spam anyone else from that account today. Really, facebook developed security first, added features second, and then opened the floodgates. Exactly the order to make it work. Everyone else has done the reverse and it never works.

  31. Is there no middle ground? by King_TJ · · Score: 5, Interesting

    It strikes me as a bit odd that these social networking sites all seem to be concerned with having massive marketshare, when in reality, they all seem doomed from the start to either finding a comfortable niche, or fading away.

    MySpace, Friendster, and the others seem to be aiming to be THE site to use to connect with anybody else out there in the world, for any reason. But the topics and people that interest the teenage crowd are vastly different than the ones that interest, say, retirees or 30-somethings.

    It seems like the way to go is to focus on one area where you can shine, and accept the fact that the people not fitting into that demographic probably won't be one of your users. That's what Facebook originally had going for it, but they blew it by opening themselves up to everybody - and I think time will bear out the fact that it diluted their "potency".

    MySpace probably should have looked closely at their usage trends, early in the game, and said "Hey - right now, we're mostly drawing the under 25 crowd here!", and re-engineered the site to squarely cater to that demographic. Then, someone like Friendster could have said "Hmm... We need to focus on an area the competition is ignoring. Let's slant our site to an older audience." Instead, I think they got greedy and seeing older users catching on to using their system, they assumed they were "dominating the social networking world". Nope .. just riding the peak of the wave of "trendy" for a little while.

    1. Re:Is there no middle ground? by Nosferatu+Alucard · · Score: 1
      Facebook didn't screw up when they opened themselves to everybody. The site is extremely segregated by schools. I sign on and I only see my friends and same-school users. I cannot go and look at a person from Cal Tech, or Loyola, or any other school besides my own. The privacy settings are so strict that you can even filter who can search for you.
       
      Below is a copy and paste of the available filter options for JUST searching a user.

      Who Can Find Me in Search

      You can allow everyone on Facebook to find you in search results, or you can select restricted to allow only certain people from inside and outside your networks to find you in search results.
      • Everyone (This includes people inside and outside your networks)
      • Restricted (Some people will not be able to search for you and add you as a friend)

      Select people from inside your networks who can find you in search results:

      Virginia Tech
      • Everyone from Virginia Tech
      • Friends of your friends from Virginia Tech
      • Only your friends

      Select people from outside your networks who can find you in search results:
      • People in college networks
      • People in high school networks
      • People in company networks
      • People in regional networks
      • People with no networks


      On top of that, you can even define what those users can do once they've found you in a search. So if you don't want to be harassed with thousands of 'pokes', you can disable the poke ability from searches. Myspace can't touch that sort of privacy and flexibility. The only time I ever even see a person from outside of my own school is in groups, and those groups have to be defined as Global before a user outside of the creators school can even join it. Facebook did the right thing when they opened it the site to everyone, because everyone is kept in their own little world. The change only bothered people on a moral standpoint, but nobody was actually a victim of this change. If they had a problem with a newer, non-school user, they have complete control over stopping repeat offenses. If you have a repeating problem, it's your own fault, not Facebook's.

      And as for a common interest that all users can enjoy. The site uses it's divisions very well, advertising can be limited to a single school. If I have a store outside of a school I want to advertise, I can easily register an ad for only that school. The same will probably be done for facebook group specific interests. Want to create a Sex Education group for college only students? It would be a simple filter. It might not be implemented yet, but I bet if the idea was presented to the staff, it would be easily added to the site. The staff members DO actually listen to the users, and a lot of flexibility on the site is because of this.
  32. co_cool_fs would beg to differ by J'raxis · · Score: 1

    "...[T]he social network no one talks about anymore." Spend five minutes in an Indonesian/Malaysian/Filipino IRC channel and you'll see how very wrong this statement is.

  33. The 'open letter' is just from a bitter failure .. by neomage86 · · Score: 5, Interesting

    Specifically, it says:
    Remember that web site you signed up for at Harvard two days before we met in January 2004, called houseSYSTEM - the one I made with the Universal Face Book that pre-dated your site by four months? (You left it out of your speech at Stanford, which is why I ask.) Well, I've re-launched it as CommonRoom (http://www.commonroom.com), and just like its predecessor, it has all sorts of features that might seem familiar: birthday reminders, an event calendar, RSVPs...After all, when you saw all of those features in houseSYSTEM three years ago, you called them "too useful," but I stood by them as valuable.

    The open letter isn't advice, it's taking cheap shots because he's pissed off facebook succeeded while his social networking sites all failed.

  34. Friendster still big by Anonymous Coward · · Score: 0

    Friendster is till big here on SE Asia. More people are using Friendster here over other social networking sites that I know of. As if Myspace, Faceook, etc doesn't exists at all.

  35. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by soft_guy · · Score: 0, Offtopic

    and getting jumped on by Brazilians for posting in English in a forum marked "Language: English".

    Yeah, that fucking pisses me off! It makes me want to start a rumor that Brazil was behind 9/11 so that Bush will fucking nuke Brazil!!!11!!1!

    --
    Avoid Missing Ball for High Score
  36. I can't RTFA without signing up... by Kaktrot · · Score: 1

    ...so I'd just like to say that whatupbitches.com would be great, if they'd drop their Godawful logo and name. It's like myspace, only uncensored.

    --
    BSD: The most efficient way of subsidizing the enemy.
  37. is there any real Engineering/Programing left? by jt2377 · · Score: 0

    Engineers from the 70/80 created the Interweb thing

    Engineers of today created Web 2.0 that doesn't solve any real problem or create better Interweb.

    let's all get rich or try dieing with this Web 2.0

  38. The ultimate fads... by capiCrimm · · Score: 1

    sex and drugs

  39. Mod parent up! N/T by funkdancer · · Score: 1

    [Seems like a very insightful AC submission right there.]

    --
    ISO certified == THX certified
  40. JSP, bleh by kisrael · · Score: 1

    S'funny...
    I make a fair amount of money programming in Java, but whenever there's a new and interesting site with ass-poor server response time, I look up at the URL and 2/3 of the time I see the extension .jsp ....

    I don't know if it's *poorly written* stuff that's the problem, or what (I mean if they're programming straisght JSP w/o putting the business logic in servlets or using some other framework, that might be an indicator that they took a few shortcuts, but still...)

    --
    SO YOU'RE GOING TO DIE: The Comic for Dealing with Death
    1. Re:JSP, bleh by Anonymous Coward · · Score: 0
      I make a fair amount of money programming in Java, but whenever there's a new and interesting site with ass-poor server response time, I look up at the URL and 2/3 of the time I see the extension .jsp ....

      I don't know if it's *poorly written* stuff that's the problem, or what (I mean if they're programming straisght JSP w/o putting the business logic in servlets or using some other framework, that might be an indicator that they took a few shortcuts, but still...)
      Your parenthetical comment is right on the money, actually. Designing an application where the users directly invoke a JSP indicates gross incompetence, almost always. This demonstrated incompetence surely translates to making other stupid decisions, too.
  41. With friends like you... by OverflowingBitBucket · · Score: 2, Insightful

    From the summary:

    A few weeks ago I wrote an open letter to my former friend from school, Facebook founder Mark Zuckerberg, telling him to take Yahoo's money before it's too late. It was meant partly as a joke, and partly as a way to set the record straight on his company's origins, since in financial terms he'll be fine no matter what happens. Now the New York Times has written a story on Friendster, the social network no one talks about anymore. It seems that while history repeats itself every few decades in the global scheme of things, the period of recurrence in Silicon Valley is quite a bit shorter. The moral here: take the billion dollars while you still can."

    So we have:
    - an open letter saying to take the money and run, implying that the business is not worth the money.
    - you call his business: "Friendster, the social network no one talks about anymore"
    - in case the letter doesn't drum it in, you add: "The moral here: take the billion dollars while you still can."
    - you get it posted to Slashdot.

    Ever wonder why he is a "former friend"? My God you're an asshole. Don't ever be my friend, please.

    1. Re:With friends like you... by Anonymous Coward · · Score: 0

      I doubt this person ever really knew Mark Z. The whole thing sounds like sour grapes + a crappy plug for a late-to-the-game / rip-off college social network service to me.

    2. Re:With friends like you... by OverflowingBitBucket · · Score: 1

      I doubt this person ever really knew Mark Z. The whole thing sounds like sour grapes + a crappy plug for a late-to-the-game / rip-off college social network service to me.

      From the sounds of it he may have been in some was associated with MZ at some point, maybe felt he was cheated out of something, and is taking revenge.

      Guaranteed they have not been "friends" for some time, possibly never. MZ is probably completely pissed at him.

      Or he is working for someone who is looking to make a bid, so they are attempting to devalue the business to save some dosh.

  42. Well, yes, but... by mckwant · · Score: 1

    At some level, they're just outsourcing their R&D. Microsoft used this to great effect during the '90s. Need a DBMS? Buy Sybase, repackage it as MSSQLServer, and you're done. Need a web browser? Obtain Mosaic, and you're done. You can grow the product later, but at least you're playing. So, before the buyouts, let the market figure out who the bigger players are, and buy the biggest one still available. Everything else doesn't really matter. There are a couple of things in play here.

    1) User base.
    There really isn't anything that can't be replicated by the big companies you mentioned. If you think about it, what's YouTube really got to offer? Terabytes of server space? Yawn. Media player technology? Relatively solved problem. Big horkin' bandwidth? Feh.

    But, if, as one of the big companies, you develop a new media portal, you don't have the million-odd users that are already on YouTube, and there would be significant costs trying to get your homegrown app to that level. So, partly, they're buying the user base.

    2) URL recognition.
    Same principle, only applied to the URL, instead of the user base.

    I might just be showing my age here, but I'm reminded of a chess saying along the lines of "new lessons are old lessons remembered." I suspect there are significant analogues between "web 2" and "web 1," and Lord knows, the initial models were disproved with a vengeance. YouTube could be compared to broadcast.com, MySpace/social networking to GeoCities (although I'll admit that there is other, more viral, functionality in MySpace). I, at least, just don't get it.

    It's worth noting that even at $1.65B, the YouTube buyout is chump change to Google, especially if it's a stock-only deal, which is my understanding. Google's made FAR more than that in stock appreciation, so getting a market leader in that space without actually spending money might make sense. I certainly couldn't justify it, but somebody sold the idea within Google, which is really the only thing that matters.

    Innovation happens. What the mega-corporations do to catch up with the innovations is the question. In this business environment, I suspect you cannot tangle with the big guys and win. As a small company, the best you can hope for is a buyout.

    --
    ceci n'est pas un sig.
  43. all of them by wheezl · · Score: 1

    Friendster is still one of the best services, even though it is trying to rise form the ashes. Orkut needs to solve the Brazilian problem. Myspace has always been terrible, and the fat wad of cash was a huge stroke of luck. Facebook is the biggest "me too" I have seen in a while and they should take whatever offer they get and run with the money.

    Social Networking should be an IP protocol not some jackass website.

    --
    -- oh.... so..... sleeeeeepy.
    1. Re:all of them by IrishMASMS · · Score: 1

      What about Friendster's Filipino problem? Search in many of the major US cities, and you will find hundreds of filipinos with profiles that list they live there, when in fact they are in the Philippines!

    2. Re:all of them by wheezl · · Score: 1

      Good point, though it doesn't seem quite as bad. Really both friendster and orkut need a nice way of separating languages in a way that people can choose which ones they want to see. I'm sure there are people who don't care to read a ton of English messages the same way I hate getting spammed by Portuguese. I find friendster to still be usable, while the Brazilian kudzu that infests orkut pretty much ruins it for anyone else. Not that I am down on the Brazilians or anything, certainly a nation of swell folks, I just can't understand what they are saying to me, and while I like learning languages other than English, Portuguese isn't on the list.

      --
      -- oh.... so..... sleeeeeepy.
    3. Re:all of them by IrishMASMS · · Score: 1

      Portuguese isn't on your list, and finding a Filipino bride is not on mine....

    4. Re:all of them by wheezl · · Score: 1

      Heh, I wasn't disagreeing with you. I was taking the long way around to agreeing :)

      Finding a Filipino bride is not high on my list either :)

      --
      -- oh.... so..... sleeeeeepy.
  44. Friendster scams by Orion+Blastar · · Score: 2

    Somehow I got signed up to Friendster against my will. They allowed someone to register with my email address without email varification when they first started out their service. I marked all of the messages as spam, because I did not sign up for the service. Then I found out after people were sending me messages that were weird that someone was chatting with them online and the replies would go to my address. So I reset the password and had the account deleted because they used my email address in the first place. I get stuff like that from Qads and other sites, I never signed up for. It ticks me off that social networking sites allow people to register with my info without even verifying who they are. I should sue or something. The person who did it, had an IP that traced back to China or some other Asian nation, though, so I am not sure how a lawsuit might take place there.

    --
    Remember, Slashdot does not have a -1 disagree moderation, and no, troll, flamebait, and overrated are not substitutes.
  45. Re:Eh, there's no real "loser" in either scenario. by bronney · · Score: 1

    I personally believe rolling the dice is more fun than always doing the Smart Thing

    I roll my dice every night too.

  46. Re:Eh, there's no real "loser" in either scenario. by Anonymous Coward · · Score: 0

    If you are an old school FCer and don't know it yet
    all the deliciously psychotic message board traffic from FC has gone to http://bbs.whofailedtoday.com/ .
    Check it out!

  47. Not to be a cynic or anything... by Stick_Fig · · Score: 1

    ...but it seems like the submitter has something personal against Facebook, and that should be kept in mind when reading the article.

    --
    ShortFormBlog: Writing a little. Saying a lot.
  48. Re:The 'open letter' is just from a bitter failure by randcv · · Score: 1

    Yeah, did anyone else notice that this whole 'open letter' deal seems just like a cheap gimmick? It just seems like a really transparent way of trying to push his own new "revolutionary" networking site (which is pretty amateurish, by the way for those of you who haven't taken a look at it).

  49. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by Shawn+is+an+Asshole · · Score: 1

    It wasn't Brazil. It was Kyle.

    --
    "It ain't a war against drugs.it's a war against personal freedom" --Bill Hicks
  50. Re:The 'open letter' is just from a bitter failure by Anonymous Coward · · Score: 0

    Anyone else feel like they were reading some component of script from The Apprentice?

  51. subversive promotion by Anonymous Coward · · Score: 2, Interesting

    This "open letter" is simply a publicity push for the submitters new product. He is riding on the "rise and fall of friendster" to get his complaint on slashdot. Whether the allegations against Zuckerberg are true or not, the submitter obviously didn't have the stronger marketing push or product during their initial releases in their college days. Facebook won. Submitter lost.

    I am a Facebook user, and the submitter spammed Facebook with global groups and this same "open letter".

  52. Friendster is the one is Asia !! by fredouil · · Score: 4, Informative

    hey guys, do not be so Euro-US centric, Friendster is pretty much the only social network used in Asia, it s a great success here.

  53. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by tontammer · · Score: 1

    i dont think meebo.com is the only one still hanging in there. grupus.com is doing fine too. and i have really got hooked on the latter due to its emphasis on security and closed groups. in fact i sort of miss the spam while on that site

    --
    the world is spherical
  54. Grupus is way better than existing ones by Anonymous Coward · · Score: 0

    people can form groups only with people they really know well. and spam is practically non-existent. its model is way better than myspace, orkut and others which have just become spam havens.
    Grupus.com

  55. Why MySpace won... by Anonymous Coward · · Score: 0

    was because the fake hot girl profiles had two important effects: first, it inflated the number of users and bands signed up; secondly, it drew in all the stupid guys who wanted to meet said hot girls. The final homerun was when real hot girls created profiles to attract the attention of the aforementioned stupid guys. Profit! It all goes back to our inherently sexual nature.

  56. Decentralization is needed by Nurgled · · Score: 2, Insightful

    Clearly the flaw with all these sites is that they are all gated communities which don't play nicely together. When one starts to wane, you must (if you want to carry on taking part) register on another and re-enter everything. You are also at the mercy of whatever your service provider wants to give you, which basically means the set of features that "those damn kids" want.

    Why has no-one yet come up with a good way to do this stuff in a decentralized manner? It doesn't really seem like a very complicated premise: you need a standard way to express information about yourself and your relationships with other people (FOAF?), you need a way to authenticate yourself to others (OpenID?) and then -- and this is the hard part, I think -- you need services built on that infrastructure that can do things like searching for people, finding single people looking for dates, browsing people by interest and stuff like that. In order to bootstrap things, you also need a bunch of easy-to-use services that act like these gated community sites to help users understand what's going on as they make the switch.

    I think a decentralized approach would be -- as in most cases -- far better for everyone except the owners of those gated communities.

    1. Re:Decentralization is needed by Bastard+of+Subhumani · · Score: 0

      You mean usenet?

      --
      Only three things are certain; death, taxes, and apocryphal quotations - Ben Franklin.
    2. Re:Decentralization is needed by mdwh2 · · Score: 1

      This was certainly be good - some sites are working towards this. E.g., on LiveJournal you can read journals/blogs from elsewhere on your "Friends" page, people on other sites can read your journal via RSS, and commenting can be done with OpenID.

      The hardest part is security/authentication when it comes to people making posts which only some people can read ("Friends only") - this is possible over RSS, but the reader needs an account on LiveJournal (or whichever site the poster is on).

    3. Re:Decentralization is needed by Arancaytar · · Score: 1

      An open standard for sharing personal information, interests and contacts, possibly?

      Like vCard, only more extensible (and in XML! </obligatory>).

      The unique identifier is one of the bigger problems - most social networks will issue you an incrementing or random number, or otherwise just identify you by your login name (first come, first served). Email addresses change (and some people - I included - have dozens). No other services (ICQ, AIM, etc.) are used by everyone.

      So a service needs either a central registry to issue ID numbers (defeating the purpose), or it has to identify profiles by email addresses, which risks having duplicate entries for persons, and forcing people to re-create their profiles when their email address changes.

  57. From someone who knows them both... by Anonymous Coward · · Score: 0

    As someone who knows both of the parties involved, I can tell you that the stories submitter does indeed have a MAJOR grudge against Mark. It's personally motivated. This story is part "pimp my also-ran product" and part "get back at Mark". If the submitter really feels he has something legit against Mark and Friendster, why not just put it out without the veiled innuendo and hash it out?

  58. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by owlnation · · Score: 1

    I don't think it is entirely corporate imperialism (though likely that is a factor).

    For example, before Google there was Altavista. Hands up everyone who has used Altavista in the past 5 years. Exactly. Web things are still fickle - you can be the biggest site on the net today, and toast tommorrow. A new search technology comes along and Google could crash and burn if it relied on that alone. Startups are small, fast and can turn on a dime to attract new customers, corporations are like turning supertankers.

    Thus, there is a need for corporations to buy up anything that looks promising to minimise threat and to broaden their base if they get serious competition.

    Also, it's much cheaper to have R&D effectively outsourced in this manner. Why pay folks to research new technologies when you can wait for something out there to be successful and just snap it up. In some cases it will be cheaper to do this. Though, I doubt that You Tube or Skype were in any way bargains - eBay's share price has still not yet recovered from the Skype purchase.

    That said the imperialism thing is the most distasteful factor. My feeling is that most corporations are not so much like Big Brother as like the Roman Empire, long and complex lines of communication, dictatorial delusional madmen in charge, heavily outsourced and dependent on slave labor. All CEO's should have Gibbons as required reading.

    They all fall eventually. That's the good news.

  59. Re:The 'open letter' is just from a bitter failure by Anonymous Coward · · Score: 0

    You're fired!

  60. Jumping the shark (pedia) by Sigg3.net · · Score: 0

    And for those of us that didn't know (I didn't):
    http://en.wikipedia.org/wiki/Jumping_the_shark

  61. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by cryfreedomlove · · Score: 1

    Imperialism? Let's say I accept your charge. What should the government of our society do about it?

  62. major chip on shoulder alert by dantheman82 · · Score: 1

    Perhaps, we should compare commonroom.com with facebook.com, and you will see why ThinkComp has a major chip on his shoulder... However, that said, his advice is quite sound. Take your freakin' $100 per use and move on.

    That is, unless the guy runs the site because he likes the responsibility, level of power, prestige, or just the satisfaction of working with a job well done and is not really motivated by the money. In which case, what is a good way to buy him out of those other priorities? Perhaps it's roughly 1.5 billion dollars (which is what it took to add some goo to youtube) for the kind-harded founder to become money-grubbing capitalist. Because we know that is probably the difference between being on the Forbes 400 next year or not... ;)

    These hordes of eyeballs are becoming increasingly restless online, so don't expect the hordes to stay put 2+ years at most of your online properties/palaces. Unless if you're Google, whereby you've had people who have come back home (google.com) for 3-5 years now and where your form of subtle advertising of other services seems to be doing it...

    --
    This sig donated to Pater. Long live /.
  63. No, no, no by blueZ3 · · Score: 1

    They need someone to come along and give them the stick. The whole carrot thing is overrated.

    --
    Interested in a Flash-based MAME front end? Visit mame.danzbb.com
  64. Reading comprehension... by Anonymous Coward · · Score: 0
    From the summary:

    "A few weeks ago I wrote an open letter to my former friend from school, Facebook founder Mark Zuckerberg, "
    ...

    So we have:
    - you call his business: "Friendster, the social network no one talks about anymore"


    Uh, I think you're mistaken here: Facebook != Friendster. He's using Friendster as a cautionary tale, not dissing his alleged former friend's business, Facebook.
    1. Re:Reading comprehension... by OverflowingBitBucket · · Score: 1

      Uh, I think you're mistaken here: Facebook != Friendster. He's using Friendster as a cautionary tale, not dissing his alleged former friend's business, Facebook.

      You are quite correct, my bad.

      My point should still stand, albeit more weakly with one of the legs chopped off from under it. ;)

  65. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by tehcyder · · Score: 1
    the open pornography
    >>rushes off to join Orkut.
    --
    To have a right to do a thing is not at all the same as to be right in doing it
  66. Re:Yahoo, Google, and Microsoft = Oceana, East Asi by tehcyder · · Score: 1
    Microsoft, Google, and Yahoo
    I'm more worried by News International. I could imagine Rupert Murdoch having "Be Evil" as his fucking mission statement.
    --
    To have a right to do a thing is not at all the same as to be right in doing it
  67. Yeah um try again. by /dev/trash · · Score: 1

    mySpace is infested with worthless bots regardless of group size. That's a fact.