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Sony Marketing Man Tweets PS3 Master Key

An anonymous reader writes "Sony Marketing Man, Kevin Butler's official Twitter feed retweets a post by @exiva that posts the PS3 Master key. Kevin Butler who has over 69,000 followers tweet read (The tweet now deleted): '@TheKevinButler Lemme guess... you sank my Battleship? RT @exiva: 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C2 Come at me, @TheKevinButler'" Here is a screenshot of the tweet.

351 comments

  1. Well, this just goes to show ... by krzysz00 · · Score: 1

    ... why marketing should hold all the crypto keys. They leak accidentally. The IT nerds leak would probably leak "accidentally", if they ever got this stuff.

    1. Re:Well, this just goes to show ... by Nadaka · · Score: 3, Insightful

      69000 new IPs to subpoena?

    2. Re:Well, this just goes to show ... by jemtallon · · Score: 2
    3. Re:Well, this just goes to show ... by grantek · · Score: 1

      From what I can tell, the marketing team did in fact implement the security in the PS3...

  2. I think by redemtionboy · · Score: 2, Insightful

    Sony is just farking with us now. That or all future games are going to have online-connection necessary DRM. Xbox 360 and Wii were cracked ages ago, yet only Sony is behaving like a 2-year old about it.

    1. Re:I think by drunkennewfiemidget · · Score: 1

      First the rootkit, now this. It's not difficult to boycott Sony for me.

    2. Re:I think by Zelgadiss · · Score: 2

      Then just do.

      I keep see people like you posting in Sony related news threads.

      What does it matter to you if you are boycotting them already?

    3. Re:I think by SighKoPath · · Score: 3, Informative

      Raising awareness of a boycott and getting more people in on it makes it a much more effective boycott.

    4. Re:I think by Zelgadiss · · Score: 4, Insightful

      Can't be helped.

      If console makers give up on securing their consoles with these fairly non-intrusive DRM and leave their consoles wide open like the PC, it's only common sense to expect PC like DRM from games.

      Even if Sony, Big-N and MS does nothing to enforce copy protection, the game publishers will add their own.

      IMO it's kind of a pick your poison situation.
      Have the console maker do it via locking down their console or have the game publishers make a crazy mess of it.

    5. Re:I think by Zelgadiss · · Score: 1

      Fair enough.

    6. Re:I think by TafBang · · Score: 0

      basic science.

    7. Re:I think by redemtionboy · · Score: 4, Interesting

      Microsoft has handled the situation appropriately, by putting in fixes and banning consoles and user accounts that break the EULA by hacking the system. Such behavior doesn't end piracy (something that is impossible to do, See: The Fallacy of Perfect Security), it only makes it less convenient, but it doesn't get in the way of honest individuals who purchase content fairly. I fully support Microsoft's behavior as it is a much more reasonable response that keeps both gamers and studios as happy as possible. It may not be as ideal to me as a consumer who wants to do what I want with the console and run homebrew and custom hacks on it, but it never gets in the way of me using the console as Microsoft presented it when I purchased it.

    8. Re:I think by The+MAZZTer · · Score: 1

      Nintendo keeps patching the Wii to block homebrew attempts calling them "stability updates" and blocking use of the Wii Shop until you update for no good reason. So they're not much better. Sony's Other OS option seemed to make everyone happy though, and I only started hearing about the PS3 being broken after that option was removed. If all consoles had something like that I bet piracy would go down just because people developing homebrew wouldn't have to punch holes that pirates can crawl through.

    9. Re:I think by Anonymous Coward · · Score: 0, Interesting

      First the rootkit, now this. It's not difficult to boycott Sony for me.

      Yes. We know. We heard you the first time. We heard all your friends the first time. We heard everyone who agrees with you the first time. We heard reply after reply after reply after identical reply the first time. We heard all of you the first EIGHT THOUSAND TIMES. We heard all of you the first EIGHT MILLION TIMES . We actually agree with you. Now SHUT THE FUCK UP ABOUT IT ALREADY and actually DO it instead of bragging about how you're going to boycott them over and over and over and over and over and over and over and over again.

      Just don't come back here crying after you rushed out to buy Final Fantasy whateverthefucknumber when it's a PS3 exclusive and expect us to even care when you start up the boycott-o-matic again.

    10. Re:I think by Zelgadiss · · Score: 3, Insightful

      I don't keep up on 360 hacks but to my knowledge MS didn't have their signing key compromised though.

      The only hacks I know of are messing with the DVD drive to play pirated games. Has anyone really gotten homebrew to run on that thing?

      by putting in fixes and banning consoles and user accounts that break the EULA by hacking the system

      I believe Sony would have fix it if they could - they did it with the PSP and the various hacks (etc the first PSP hack that exploited a bug in the TIFF viewer lib).
      With the signing key in the wild, custom firmware that can evade detection won't be hard. Banning will be of limited effectiveness.

    11. Re:I think by Zelgadiss · · Score: 1

      If all consoles had something like that I bet piracy would go down just because people developing homebrew wouldn't have to punch holes that pirates can crawl through.

      In theory, that is.

      See Geohot.

    12. Re:I think by redemtionboy · · Score: 1

      Right, but that actually is much better, because it doesn't get in the way of you using the Wii as Nintendo sold it to you. If I never crack my Wii, I never notice any issues. Sony is making it inconvenient for you to use the PS3 no matter what you do. Hacking should come with certain risks and understandings that this is not what the manufacturer intended it to be used as, but that's the game and most of us that do so understand that going into it. Running homebrew and pirated copies of games is in general counter-productive to the business model these companies have set up. Now granted I'm not saying I agree with that model, and it should change, but it is what it is, and it is never inconvenient to someone who just purchases a Wii/Xbox 360 and never breaks the EULA.

    13. Re:I think by DrXym · · Score: 1
      Where "now this" is preventing the PS3 being used to play pirate games.

      Perhaps you should make a stand by buying a 360 or Wii instead, where they welcome pirates with open arms. Or not.

    14. Re:I think by DrXym · · Score: 1

      And Sony will likely be doing pretty much the same as Microsoft. Surreptitious checks for mods when you sign in or play certain games. I doubt they'd give a crap about mods if it were just some guy wanting to install XBMC or an MKV player. Reality says it's because 99.9% of mods will be used to facilitate piracy. So obviously they're treating it seriously. The whole drivel about a "backdoor" last week was probably preparation for an additional challenge / response step during PSN signon.

    15. Re:I think by slapout · · Score: 1

      "If all consoles had something like that I bet piracy would go down just because people developing homebrew wouldn't have to punch holes that pirates can crawl through."

      The XBox360 seems to help your argument. They have a program in place to let homebrew developers write for the console -- and as far as I know, the 360 hasn't been hacked yet. Of course, it could be that they just have better security than the others.

      --
      Coder's Stone: The programming language quick ref for iPad
    16. Re:I think by arth1 · · Score: 2

      One thing is denying access to services if the user doesn't follow the EULA.
      Another thing entirely is to modify the user's system if he doesn't follow the EULA.

      Technically and logically, that's no different from end-users modifying and disabling the manufacturers servers if they find the manufacturer in violation of an agreement.

    17. Re:I think by feepness · · Score: 1

      but it never gets in the way of me using the console as Microsoft presented it when I purchased it.

      Exactly. Don't expect Linux to ever be presented on a console again. Ever.

    18. Re:I think by Nursie · · Score: 1

      I think they gave up on that. They have released homebrew-blocking updates several times but the latest version of the firmware has been out and compromised for a long time now.

      With the Wii it's actually quite involved to get games running off the HD, involving multiple steps, multiple component installs, and you need to start with one of about 3 possible games that contain a glitch (there was a gameless one, but that got patched).

      The ps3 is different in that respect - install custom firmware, install game manager, away you go.

      It'll be interesting to see what happens to the 'scene' now that the firmware has been updated again and PSN usage is blocked. I suspect it will probably wither down to a small core of people that either care a lot about homebrew or care a lot about piracy.

      Until/unless the new firmware is compromised. And with all the major players on the wrong end of a lawsuit at the moment it's probably going to stay quiet for a while.

    19. Re:I think by commodore6502 · · Score: 1

      >>>I keep see people like you posting in Sony related news threads.

      If people have the right to say "I love my PS3" or "I heart Sony" then other people have the Equal right to say, "I boycott Sony." That's how free speech works - both positive AND negative thoughts get expressed.

      --
      Information wants to be expensive AND wants to be free. So you have Value vs. Cheap distribution fighting each other.
    20. Re:I think by perryizgr8 · · Score: 1

      Sony is making it inconvenient for you to use the PS3 no matter what you do.

      how am i inconvenienced if i never run a pirated game, or try to hack ps3 to run homebrew software (something it was never supposed to do)?

      --
      Wealth is the gift that keeps on giving.
    21. Re:I think by Nursie · · Score: 3, Informative

      Meh, vaio are good, but not the only decent laptop.

      The tvs are expensive compared to the likes of Samsung

      There's honestly not much to pick between Xbox and PS3 IMHO.

      DS and derivatives have WAAAAY more market than PSP...

      In the current market, you can easily get away from Sony products without much compromise.

    22. Re:I think by Mister+Whirly · · Score: 2

      Except for the fact that boycotts against major corporations are rarely effective at all. Sony stocks are up about $10 from where they were at a low last July. And over the last 10 years (people have been talking boycott of Sony for years now) the price of the stock has hit a high of $80(2001) and a low of $17(2009) and is currently at about $35 a share.

      --
      "But this one goes to 11!"
    23. Re:I think by hedwards · · Score: 1

      Making those sorts of blatant false dichotomies isn't really helping your case. Some of us genuinely want to be able to do whatever we like with our PS3s, and I don't think that other people pirating material makes it any less reasonable to expect to exercise some control over our own property.

    24. Re:I think by redemtionboy · · Score: 1

      Removal of features like install otherOS and online connection required DRM in several games.

    25. Re:I think by hedwards · · Score: 1

      Appropriate? If they're damaging the end users console by taking away features and preventing it from being fully utilized then no, it's not appropriate and MS should be sued. You can't just ban consoles because you don't like what the owner was choosing to do with it.

    26. Re:I think by Lumpy · · Score: 1

      It's hard for me. the ONLY pro video editing app out there that is worth a damn for the pc platform is Sony Vegas. The adobe garbage is a great toy for amateurs, but when you shoot with pro AVCHD cameras sony vegas is the only choice on the PC. I would love to go bac kto mac and Final Cut, but I cant justify $5800.00 for the computer alone. I can buy a super high end Generic PC from dell + sony Vegas pro + another pro AVCHD camera for the price of JUST the Apple tower.

      --
      Do not look at laser with remaining good eye.
    27. Re:I think by Lumpy · · Score: 2

      Best pro Video? yes sony.

      Best consumer? HAHAHAHAHAHAHAHAHAHA!

      Panasonic or LG Plasmas and LCD's blow the doors off of sony in fact LG utterly owns by continuing to have rs232 control for those of us that have real home theater setups (crestron,AMX,Control4), Sony BLuRay players are bottom of the barrel. Sony Vao pc's and laptops are craptastic compared to panasonic, toshiba, lenovo, and even dell.. they are better than HP, but even ASUS is better than HP.

      There is NOTHING Sony has that is "better" even in headphones sony is utter crap compared to senheiser and other brands that are known for levels of quality that sony wished they could achieve.

      --
      Do not look at laser with remaining good eye.
    28. Re:I think by Zelgadiss · · Score: 2, Insightful

      If you are referring to "Other OS", it's not targeting specific users because of EULA violations, it was patching of a "security" hole that effected all users.

      Sony probably rather not do it, but it was either that or let people like Geohot do what they want with the hypervisor.
      Game developers will not be happy, neither will gamers when they see rampant cheating online - both are their main source of income BTW.

      They picked their poison, and frankly I don't blame them for the choice they made.

    29. Re:I think by Lumpy · · Score: 1

      Someone did not take his lithium this morning...

      --
      Do not look at laser with remaining good eye.
    30. Re:I think by samjam · · Score: 1

      If you boycott something properly you have to talk about it 8 million times. It's no good boycotting quietly.

    31. Re:I think by Zelgadiss · · Score: 1

      As I said, in reply to the previous poster, "Fair enough.".

      Was just puzzled why you would care so much that you bothered posting, since you don't use/own Sony products any more, ergo it doesn't in anyway effect you.

    32. Re:I think by Plekto · · Score: 0

      *sound of needle*
      Wait...

      - The best MP3 players are actually made by Apple and SanDisk. Sony is maybe 3rd or 4th.
      - The best laptops are made by Alienware if you can actually afford them, that is.
      - Yes, they do have excellent gaming and portable gaming machines. 1st and 2nd place here (let's face it, Nintendo has a lock on the hand-held market)
      - The best TVs are made by Samsung and Pioneer. That Samsung makes the panels that Sony and Apple and many others use in their TVs and monitors is possibly a clue?
      - The best ebook reader isn't Sony.(like it matters - paperback books are cheap enough as it is)
      - The best headphones for the money are made by Grado, and the best speakers, well, let me tell you about *real* audio... (insert list of 20+ companies that are undoubtedly better)
      - Nikon makes the best DSLR and Fuji and Canon make the best pocket cameras (essentially a tie) Son'y DSLR is just a re-branded Minolta in any case. Just like how most of their TVs are re-branded Samsung units with different software and menus.
      - Cellphones - have to give this one to Nokia and Samsung. Everything else is second-rate when it comes to actually being a phone (Iphone included).

      Sony's claim to fame is that they do everything pretty well and consistently come in the top 3 in just about everything. But they aren't impossible to boycott. My PS3 is the only Sony thing I own. Whether or not I can "hack" it is immaterial. I can do far more experimental and alternate OS related things with my PC if I wanted to. It's just something for my son to play games on that I don't have to deal with anti-virus and patching and all of the other headaches of trying to get a PC to do online gaming. Just turn it on and forget about it.

      "I can't hack my PS3" - well, so what? I don't hear more than a few crackpots actually going on about how they can't jail-break their IPhones. (especially now that AT&T isn't the only option) Almost everyone understood the contract that they signed and uses the device as intended.

    33. Re:I think by DrXym · · Score: 2

      There is nothing blatantly false about it. Do you think Sony would really give a shit if all that was stake was some box tinkerers? Of course not. What they DO give a shit about is their reputation going down the toilet if they allow piracy on their platform. It will mean less premium games and less revenues. Pirates might also try to compromise PSN, such as cheating in multiplayer games, hacking trophies and so forth. So they are obviously going to to do everything they can to minimize piracy. If that means hurting the feelings of modders, so be it. The best thing modders can do for themselves is cut loose. Mod some other box, e.g. media boxes which are $100 these days, or develop XBMC for the PS3 or run CFW and forget about PSN and new games entirely because you're not going to be able to have it on a modded box. Period.

    34. Re:I think by Anonymous Coward · · Score: 0

      So what?

      AAPL is up over $100 since last July.

      And up over $350 since 2001.

      And you still hear people bitching & boycotting them as well.

      Looks to me like the boycott on Sony is working.

    35. Re:I think by Schadrach · · Score: 1

      Then they should be checking for modified game executables and LV2 syscall hacks and little else. Checksum game data files as well if you want to check for cheats beyond piracy. Use one of those rootkit features supposedly added to 3.56 to do so, if you'd like.

      Any pirate game is either going to have an LV2 syscall hack in place (to redirect /dev/bdvd to another folder, this is how backup managers work) or have a modified executable (to make it look at some other location in place of /dev/bdvd). Anything else isn't currently in use for piracy.

      Ideally, they'd patch the system as hard as possible, release a "homebrew" signing key with minimal restrictions (runs at same privilege level as any other userland PS3 app with full access to anything that entails, maybe with an extra splash screen saying that this software is not licensed by Sony, is not licensed for commercial sale, and Sony is not responsible for yada yada yada on startup). Then go after anyone left, since there's not a legitimate reason to be hacking the machine left.

    36. Re:I think by Mister+Whirly · · Score: 1, Flamebait

      So when companies are increasing their profits, you take that as a sign boycotts are working. Brilliant. Any other thoughtful insights on life you want to share with the group? We are all breathlessly waiting to hear them...

      --
      "But this one goes to 11!"
    37. Re:I think by Schadrach · · Score: 1

      Wasn't geohot's original hack to get at the video hardware that was explicitly disabled in OtherOS, which involved a hole that pirates could crawl through and geohot knew that?

      As in, Sony inherently crippled homebrew, people developing homebrew punched a hole that pirates could crawl through, so Sony removed the ability for homebrewers to do anything by removing OtherOS entirely, causing new holes to be punched?

    38. Re:I think by Anonymous Coward · · Score: 0

      They picked their poison, and frankly I don't blame them for the choice they made.

      I do. Why should they get to advertise a feature on the box at time of purchase that they can arbitrarily remove at any time.

      Oh, and the whole "you can keep Linux, but you can't play new games" thing doesn't cut it. I want all of the features listed on the side of the box as there wasn't any text indicating that I would have to pick and choose the features I wanted.

    39. Re:I think by Anonymous Coward · · Score: 0

      Do you have any data to back up your assertion that 99.9% of mods are used for piracy?

      I don't really game much, and I don't have any pirated games, but I do like XBMC. Same goes for my brother, who is the only other Xbox owner I know personally. So, from my admittedly limited experience, and admittedly woefully insufficient sample, it seems that your assertion is unlikely to be correct.

    40. Re:I think by JackOfAllGeeks · · Score: 1

      Have the console maker do it via locking down their console or have the game publishers make a crazy mess of it.

      The better option is to have an open console and force game publishers to do DRM if they feel it's necessary. That way, you have an open console that you can do what you like with, and game publishers will either (1) wisen up and realize that DRM is an inefficient money sink that their customers don't want and pirates don't care about, or (2) they'll die off. It's been shown repeatedly that quality content doesn't need to be protected by DRM to be successful.

    41. Re:I think by i_ate_god · · Score: 1

      Nikon DSLRs are better than Canon's? I dunno, the 7D is pretty nice...

      --
      I'm god, but it's a bit of a drag really...
    42. Re:I think by Anonymous Coward · · Score: 0

      Heh... Here's a bit of a hint... Cheating doesn't need hacking the console to be enabled...it's just easier to accomplish it with that means. All it takes is someone clever with an extra PC with two NICs possibly with at least one cross-over cable and you've got the makings of a proxy engine that'll do many of those cheats they're trying to prevent...

      Everyone's kidding themselves if they think they're "secure"- locks only keep the honest and the stupid honest.

    43. Re:I think by commodore6502 · · Score: 1

      >>>since you don't use/own Sony products any more

      Not sure where you got that idea. I still have a Sony stereo, Sony PS2, and Sony proprietary CDs. I am boycotting their future products though (i.e. no PS3 in my future).

      --
      Information wants to be expensive AND wants to be free. So you have Value vs. Cheap distribution fighting each other.
    44. Re:I think by Anonymous Coward · · Score: 0

      Did you expect anything less from a company that a few years ago gave us audio drm that was a rootkit?

      citation http://techreport.com/discussions.x/8979

    45. Re:I think by lluBdeR · · Score: 1

      Vegas? Pro editing? You're joking, right? Maybe if you think "offline editing" means you turned your camera off. If you're a pro you're cutting with Avid. Period. Premiere Pro or Final Cut will do in a pinch but if you're using Vegas you might as well take your ass back to Youtube. Also, I think it should be pointed out Sony didn't make Vegas, they bought it from Sonic Foundry.

    46. Re:I think by Zelgadiss · · Score: 2

      Crippled yes, but it was still there.

      If you want an uncrippled platform, feel free to buy a PC.

      You have to understand they are not a charity, they have to make money off the device somehow, and that "how" was through licensed games - the video hardware was how they got people to sign up for licenses.
      Consoles work on the razor and blade model, it's the way things evolved.
      Consoles have to be cheap (look what happened with the $600 PS3), so they are sold either at a loss or barely break even (manufacturing isn't the only cost mind you; R&D cost billions) in order to push adoption. A good chuck of the R&D cost is recoup through game sales.

      If you don't want to take part in this model, just buy a PC - but you can't complain about the price in comparison to consoles.

    47. Re:I think by dmacleod808 · · Score: 1

      I think lawsuits may result from that. There are a lot of people who may not use PSN or have the appropriate internet connection, now they cannot play a physical game they bought at the store??

      --
      There Can Be Only One...
    48. Re:I think by Zelgadiss · · Score: 1

      I know. :)

      The harder it is the better. As you mentioned, you need an extra PC and all sort of other hardware + software. It would put off a lot of potential cheaters.

      Now every Tom, Dick or Harry can just download a "trainer".

    49. Re:I think by XorNand · · Score: 2

      now you can disagree with me that sony products are usually better, but you can't ignore them.

      Er, why not? I've ignored Sony for years and I still buy a fair share of electronics. I would strongly disagree with you that they make the best of anything (except maybe gaming console, but I've still never owned a PS of any kind). 20 years ago, they used to make the best TV's. That's not the case anymore. And they've never made the best MP3 player, audio equipment, photography gear, or PCs.

      I'm not sure how any reasonably well-informed person could swallow Sony's marketing angle. What they're really good at is projecting the image that you've bought into.

      --
      Entrepreneur : (noun), French for "unemployed"
    50. Re:I think by willy_me · · Score: 1

      The other reason for having DRM is to ensure that all games pay royalties to the makers of the associated console. Without DRM, any company could make a game and sell it without having to pay Sony/MS/Nintendo a licensing fee. Requiring online-connections doesn't help in this respect so you can expect the console manufacturers to keep on implementing DRM in their products. They will never be open like a PC.

    51. Re:I think by Anonymous Coward · · Score: 0

      Didn't Microsoft ban an autistic kid because he was so good they decided he must have cheated, and then tell his mom there was nothing that could be done and the labeling as a "Cheater" was irreversible?

    52. Re:I think by dmacleod808 · · Score: 1

      the WII has not been updated since July... i think they have given up at this point.... Statistics say there are over 600,000 people using HBC with the WII... thats a big bases to piss off.

      --
      There Can Be Only One...
    53. Re:I think by Zelgadiss · · Score: 1

      I suppose my view was, since you are swore off buying their stuff, what they do / will do to their products should matter much to you - well except of course if it's something you are already bought.

      The "Other OS" situation was kind of a special case... I have posted about it in other parts of the thread, and would rather not repeat it here.

      People can bitch about that I suppose, but I don't think it's completely Sony's fault.

    54. Re:I think by Anonymous Coward · · Score: 0

      I don't think banning XBOX users who have modified consoles is behaving like an adult.

      The fact is that all the major manufactures treat their customers like this - I suppose Sony is upping the ante by trying to sue everyone, but it's a matter of degrees.

    55. Re:I think by Plekto · · Score: 1

      In terms of price, the Canon and Sony are better, but the Nikon is still currently the best DSLR you can buy. And, for the inflated price, it had better be. I'd rate Sony virtually tied with Canon as it's really a re-badged Minolta. Myself, I own neither. I don't like Bayer pattern sensors, so that's a whole other discussion ;)

    56. Re:I think by Anonymous Coward · · Score: 1

      Except that they stole from me. They sold me a device that I OWN that did two things... play games and ran Linux. BOTH of those things. Now I have a device that can't do both... and it wasn't my choice to limit my device that way, it was Sony's. You can say you don't blame them, but I sure as heck do. It's not MY problem that someone else wants to play pirated games, and Sony shouldn't be fucking ME as a consequence.

    57. Re:I think by dgatwood · · Score: 1

      Mostly agreed. Except that I wouldn't put them in the top three on most products.

      For example, in addition to the headphone brand you mention, I'd also put Koss and Sennheiser noticeably higher than Sony in terms of headphone build quality. My last pair of Sony headphones developed a rattle rather quickly.

      I'm of the opinion that in many areas, Sony scrapes by on name recognition and brand loyalty.... If people really looked at life expectancy for products before they bought them, I suspect people would choose many, many different brands over them. Or maybe I've just gotten particularly unlucky.

      Regarding why geeks are complaining about not being able to jailbreak their PS3s, I think it has more to do with the fact that Sony took away a feature of their hardware that they were using, then forced them to upgrade in order to continue to play most games, then when people went out to try to find a new way to do what they were previously allowed to do with their hardware with Sony's direct knowledge and support in previous firmware versions, Sony suddenly got all pissy about it and started suing people.

      Frankly, the whole thing stinks. Sony needs to remember that those geeks they screwed tend to be the people who recommend products to all their friends---particularly when it comes to electronic gadgets. If every geek vows to not just boycott Sony, but also to tell all their friends and relatives to do so, that will make a noticeable dent in their sales.

      --

      Check out my sci-fi/humor trilogy at PatriotsBooks.

    58. Re:I think by chefmonkey · · Score: 1

      If you are referring to "Other OS", it's not targeting specific users because of EULA violations, it was patching of a "security" hole that effected all users.

      Whoa. I'd like to see the security hole that actually brings users into existence. That would be sweet. It is some kind of condom manufacturing machine defect?

    59. Re:I think by blair1q · · Score: 1

      That or all future games are going to have online-connection necessary DRM.

      Angry Birds does this. I don't think it's intentional, but if you don't have a working connection, parts of it* don't load. At least, the first time.

      (In particular, they implemented the xmas portion of Angry Birds Seasons as a sort of advent calendar, where you got each sublevel on a different day; if you didn't have your Internet on (and I don't because when you go Airplane mode it can't load ads and you don't see them), you didn't get the level.)

      I see no reason for any game maker not to rely on a working internet connection any more.

    60. Re:I think by Anonymous Coward · · Score: 0

      certain versions of older kernels can be exploited to run unsigned code

      https://docs.google.com/View?id=dnfmv5h_30dw33vpf4

    61. Re:I think by Zelgadiss · · Score: 1

      Noticed that after I hit submit. :(

    62. Re:I think by Anonymous Coward · · Score: 0

      *sound of needle*

      - The best TVs are made by Samsung and Pioneer. That Samsung makes the panels that Sony and Apple and many others use in their TVs and monitors is possibly a clue?

      Great post, except its LG that actually makes everyone's panels.

    63. Re:I think by billcopc · · Score: 1

      Best ?

      With the exception of my PS2, I haven't owned any other Sony product since my old Discman ESP2, back in the 90's. The damn thing had to be repaired (more like rebuilt) three times during the warranty period. The data ribbon between the two halves of the clamshell kept shearing, largely because it was a dinky freakin' ribbon clumsily snaked around the most high-stress areas of the device. The kicker of course, is that the pinout ensured that any short-circuiting due to wear on the outer edges of the ribbon would FRY the transport controller! Yes, let's put the most sensitive components on the traces most likely to get damaged by our retarded design.

      TVs ? Sure, if you can ignore that they cost twice as much as the Samsung they rebadged.

      Home audio is an utter joke, 9 times out of 10 when a receiver is brought in for warranty service, it's a Sony, typically with a blown fuse next to a marginal solder point. Worst QC I've ever seen. Old Sony receivers from the 70's were (and still are) awesome, but today's junk is, well, junk. Compare with even Panasonic, which I'll only see once in a blue moon - they just don't die.

      Laptops ? A Vaio is a bargain-basement board in a shiny metal shell. Oh, and like all things Sony, it costs twice as much as any other brand. But hey, if you like paying Apple prices for Acer-grade laptops, that's your thing.

      Headphones ? Okay... do you know why Sony headphones are favoured by certain DJs ? It's not because they sound particularly good, no. It's because they're relatively cheap, unusually durable (for a Sony product), and they exaggerate the bass which helps with beatmatching. Or maybe they're into hip-hop, in which case dulling the high frequency filth would be a good thing. For the best audiophile headphones, if price is no object you want Grado ($1000+). If you want something more reasonable, I'd recommend studio headphones from AKG or Beyer-Dynamic in the $150 range. Scour any audiophile boards, you won't see any mention of Sony headphones at all, because they don't make anything worth hearing.

      Cameras ? Please. They insist on using their own memory format, which costs 5 times more than any SD card. The best point-and-shoot cameras come from Canon, Fujifilm and, to a slightly lesser extent, Panasonic. Everything else is at least one generation behind in terms of quality, ease of use and battery life. DSLRs are a different beast, largely dominated by Nikon and Canon again, though Sony arguably trails not too far behind them, at least in the prosumer range. So they don't entirely suck, for once.

      So, to recap, yes it is entirely possible to ignore Sony and still have the best gadgets in every class. Sony markets squarely at the very goofy "high end consumer" segment, which is the consumer who shops at big-box stores and doesn't know about, or is afraid of, prosumer products, thanks to those magnificent creatures known as minimum wage sales associates. That fresh-out-of-high-school kid with the branded shirt and tie ? Yeah, he don't know jack, but he knows that Sony is an easy sale and the high sticker price nets him a bigger commission.

      --
      -Billco, Fnarg.com
    64. Re:I think by Anonymous Coward · · Score: 0

      The 360 has an extremely well designed security system, and Microsoft has an extremely good policy for dealing with the hackers (hire them). That's why it hasn't been broken in any significant way yet.

      When you take a random-potpourri-of-crypto-with-no-thought-whatsoever design (PS3), couple it with hostility towards security researchers, and then go ahead and explicitly remove features in response to minor security breaks, that's a recipe for disaster. The PS3 lasted as long as it did because of OtherOS, but once people actually started trying it crashed down hard and fast.

    65. Re:I think by brit74 · · Score: 1

      Considering that Modern Warfare 2 had piracy rates of 94% on the PC vs 16% on the XBox 360, I can't blame console makers from trying to stop their consoles from devolving into the PC-situation. (My guess at to why the XBox 360 has low piracy is because it's more difficult and riskier to pirate than on a PC -- it requires a mod-chip, and even if you do that, you might get banned from the network, as Micorsoft did to a million+ pirates right before the launch of Modern Warfare 2.)

    66. Re:I think by billcopc · · Score: 1

      Mike Lochman, is that you ?

      --
      -Billco, Fnarg.com
    67. Re:I think by h4rr4r · · Score: 1

      Not completely their fault?
      They are the only ones who had the power to do that. No one forced them to do a damn thing.

    68. Re:I think by realityimpaired · · Score: 1

      the best mp3 player

      My smart phone would disagree with you. In terms of storage capacity it beats anything Sony offers by a very wide margin (since I can swap out the SD card), and in terms of features, you're not even on the same planet. Audio quality is very good, and it has a standard headphone jack so I can use any headphones I please with it.

      the best laptops

      That's a matter of opinion. Brand loyalty is a fickle thing, but historically, Dell has a much better reliability rating on their laptops. Of course, neither Dell nor Sony come close to the quality ratings for Acer products. (and the main reason I buy Dell instead of Acer is that I actually get an OS disc with my computer, not some cheesy recovery disc, and not a burner with the expectation that I'll build my own recovery disc, with media that I supply myself)

      the better gaming consoles

      In terms of accessibility, and mass market appeal, I would argue that the Wii is better. I'll concede the point on two grounds, however: one, that the Wii doesn't have a Blu-ray player, and two, that the Wii doesn't really appeal to the hardcore gamer market.

      the best handheld gaming consoles

      What are you smoking, and where can I get some? There's a reason that Nintendo dominates the handheld market.

      the best tvs

      Sony doesn't actually manufacture any of their LCD's. They put a Sony brand on it, with Sony electronics, but the LCD itself is a resell, usually either LG or NEC, but they've been known to put Samsung panels in their product. Why on earth would I pay a premium for a Sony TV when I can get exactly the same LCD with better speakers if I buy something with the LG mark on it?

      one of the better ebook readers

      That's a market I don't know particularly well, so I'm not going to argue the point. I will, however, point out that my smartphone (that was mentionned above) functions as a plenty adequate e-book reader. A larger screen would be nice for reading books, but there's apps you can get which will read the book to you through the headphones. My partner is quite happy with her Kindle, too.

      one of the best sounding audio shit (earphones, speaker systems)

      Sony headphones don't even come close to the sound quality available from companies like Sennheiser, their speakers don't even come close to the quality you can get from companies like Tannoy or Klipsch, and while you didn't mention it, their component stereo equipment isn't even close to the quality you can get from Marantz or Harmon Kardon. Of the brands you can get at Future Shit, or Worst Buy, yeah, they're pretty good. But set foot in a specialty audio shop, and you'll realize that most of the high end audio shops don't even carry Sony, because their product is so poor.

      one of the best cameras, the best video cameras

      Have they fixed their optics problems, then? Last time I picked up a Sony camera (about 6 months ago) there was a very noticeable distortion from the poor quality lenses they were using. They could have the best CCD in the world, but coupled with crappy optics it'll still take a crappy picture. There's a reason most professionals use Cannon or Fuji.

      decent cellphones

      The last two cell phones I have owned were LG (the current one) and HTC. I have yet to see a cell phone from Sony that comes close to either of them in terms of quality and feature set.

      It's actually quite easy to avoid Sony products without sacrificing at all on the quality. I've been doing so for years. In fact, I've been doing so for years without even actively boycotting Sony, because I am in the habit of doing research before I buy, and buying the product that offers the best quality for the price point, and at the price point that Sony targets, it's been decades since they were tops.

    69. Re:I think by marcansoft · · Score: 1

      They didn't pull OtherOS in response to the security break, they pulled OtherOS because they were itching for a half-assed excuse to do it. What made it obvious is the fact that OtherOS would've just run on the Slim automagically had they not put in extra effort to disable it. Since they explicitly disabled it (costing them money to develop the changes to disable it on the Slim), that means they had a reason well ahead of geohot's break. They made it seem like OtherOS on the Slim would've cost them extra money to maintain, but it turned out to be the exact opposite, so they were trying to hide the real reason why they removed it. What the reason was is anyone's guess, but there clearly is one and it's not an academic hilariously unstable hardware-based glitching attack.

    70. Re:I think by UnknownSoldier · · Score: 1

      LG is making Panasonic Plasma panels now ??

      Since when?

    71. Re:I think by billcopc · · Score: 2

      Well then, maybe the razor and blade model needs to be replaced with something more sustainable.

      Make the console $800, but the games $40. Then Sony doesn't need to worry about licensing and royalties... oh, but wait, this is Sony we're talking about. They love royalties, fuck.

      --
      -Billco, Fnarg.com
    72. Re:I think by VGPowerlord · · Score: 1

      Didn't Microsoft ban an autistic kid because he was so good they decided he must have cheated, and then tell his mom there was nothing that could be done and the labeling as a "Cheater" was irreversible?

      No, they banned him because he asked a friend to use his account to "earn" several achievements, and it turns out those achievements were earned in an order not possible in the actual game without the use of some sort of unlocker.

      Which is... cheating.

      --
      GLaDOS for President 2016! "Well here we are again. It's always such a pleasure." -- GLaDOS, 2011
    73. Re:I think by Moryath · · Score: 1

      The PSP even has games still coming out for it?

      Wow. I haven't even turned mine in in a whole year. I guess the lineup for it was really that crappy.

      This guy actually talked about Sony having "the best mp3 players" and "the best audio shit"... what? Sorry, nobody in their right mind buys a Sony MP3 player, and Sony audio stuff is overpriced and underpowered too - Sony barely ever registers beyond a blip at the usual places...

      I think I know what @TheKevinButler's Slashdot name is now though! Come on down and take a bow, Kevin... I mean "perryizgr8."

    74. Re:I think by VGPowerlord · · Score: 1

      Consoles have to be cheap (look what happened with the $600 PS3)

      Well then, maybe the razor and blade model needs to be replaced with something more sustainable.

      Make the console $800, but the games $40. Then Sony doesn't need to worry about licensing and royalties... oh, but wait, this is Sony we're talking about. They love royalties, fuck.

      *whoosh*

      --
      GLaDOS for President 2016! "Well here we are again. It's always such a pleasure." -- GLaDOS, 2011
    75. Re:I think by Lumpy · · Score: 1

      Right....

      Final cut edits more pro tv shows than Avid. In fact it edits more Movies than Avid now.

      From a industry expert... names changed to protect the innocent....

      "Greg Morton, 28-year veteran of NBC as a Senior Editor and segment producer, had been using Vegas to cut together significant segments for "Dateline" the top-rated news show in its slot.
      In an interview with me, Greg said that "He loves using Sony Vegas because of the time it saves him." The station has a LOT of Newscutters (not even officially supported by Avid any longer).
      In fact, while I was interviewing Greg, the Pope died and they had only minutes to cut together a montage different than what they had. They'd built content for the "dead pool" but it didn't cover certain things...so we cut it in Vegas, sent it live to broadcast from the SDI port of the Vegas system. I have a photo of me at the 'puter, Greg looking over my shoulder, and the clock showing it's airtime. it was a big deal in the Vegas/major broadcast world at the time.

      Well...his show/channel is owned by Friendly, a family network/corporation. They're a major stockholder in Avid.

      Within hours of my online story being published, a Senior VP at Avid was on the phone to a Senior VP at Friendly, who within seconds was on the phone to a Senior VP at NBS, who then sent it down the chain of command to the managing producer of Daytime.
      Who then fired Greg Morton, just two years away from his retirement. Simply because he told people he liked Vegas and someone at Avid didn't like that. The guy at Avid, BTW, also called me and demanded I change my story. "kiss my a** didn't go far with him, but he was let go from Avid not too long after that."

      ABC edits on Sony Vegas. Several shows on Discovery are edited on Vegas, although most are done on Final cut. 20th annual stellar awards were offline edited on vegas and then assembled on the avid. 99.97% of everything on TV is offline edited.

      I am just guessing you don't have anything that has been broadcast on national or network TV, nor do you have any real contacts in Network TV.... So I take your comment with very, very little value. Feel free to post your qualifications to add more validity to your opinion.

      --
      Do not look at laser with remaining good eye.
    76. Re:I think by VGPowerlord · · Score: 1

      Removal of features like install otherOS

      Doesn't affect most users in the slightest, me included.

      online connection required DRM in several games.

      Two things:
      1. That's Capcom's doing.
      2. That would be in response to the system being broken by Geohot, et. al. In other words, this is an effect, not a cause.

      --
      GLaDOS for President 2016! "Well here we are again. It's always such a pleasure." -- GLaDOS, 2011
    77. Re:I think by Anonymous Coward · · Score: 0

      Actually read up on JTAG, with that X360 is open completely, although it requires an older xbox which hasn't been updated to the "fancy new XMS expirience (TM)".

      clicky link over here for more info: http://dev360.wikia.com/wiki/JTAG-Hack

      Plus I joined "MS did it proper this time" bandwagon, as I'm on my 2nd box (this one is not modified though), and the 2nd one came as a replacement for PS3, which I sold a month after I bought it.

    78. Re:I think by TrancePhreak · · Score: 1

      GeoHot was originally trying to get GPU access in Linux for OtherOS. He happened upon a hole that allowed it and other stuff. Sony removes OtherOS and hackers line up to break it even more.

      --

      -]Phreak Out[-
    79. Re:I think by Schadrach · · Score: 1

      So, what you are saying is that you are perfectly OK with buying equipment that you are not allowed to work on, modify, or use for whatever purpose you desire. Doesn't sound like it's actually been "bought" at that point, does it?

    80. Re:I think by Anonymous Coward · · Score: 0

      Homebrew on the 360 has been possible for a while, but you need an older Kernel.

      http://free60.org/Main_Page
      http://www.instructables.com/id/How-to-JTAG-your-Xbox-360-and-run-homebrew/
      http://www.se7ensins.com/forums/topic/108432-how-to-do-the-jtag-hackdump-nandxell/
      http://www.360-hq.com/xbox-tutorials-108.html

    81. Re:I think by HiThere · · Score: 1

      I don't believe you. I can't be certain, because I'm not going to try their product, but I still don't believe you.

      If you were to claim that they used to make the best electronics, I'd agree. Then I'd point out that you could say the same thing about HP, and it's not true of them anymore either. Sony lost their "best quality" a very long time ago. Before the rootkit. At that time I was still buying them because they usually weren't much worse, and I kept hoping they'd recover. Now....

      If they went bankrupt tomorrow, I wouldn't buy a newspaper to read the details. I consider their desirability to be down near Taco Bell, but their prices are, as you may have noticed, significantly higher. (OTOH, this is just how *I* rate them. As I mentioned, I don't even consider their products anymore.)

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    82. Re:I think by HiThere · · Score: 1

      Sony's reputation went down the toilet nearly a decade ago. (Possibly a bit more.)

      They used to make the very best electronics. I still remember a dynamite cassette recorder I once bought. When I tried to replace it (after an unfortunate bath in the ocean) I couldn't. They didn't make them anymore. I bought other things from them, but the quality kept declining. Now.... Well, to be honest I haven't looked at them since the root-kit, but extrapolating, they ought to pay me to take the equipment off their hands.

      That's what Sony's reputation is: Maker of shit and retailer of lawsuits and rootkits.

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    83. Re:I think by HiThere · · Score: 1

      Yeah, it *CAN* be helped. Provide a programmer interface to a DRM interface, but DON'T LOCK THE SYSTEM. I, myself, wouldn't buy such an interface, but I rarely buy games of any sort. (And then I prefer single player games like Civilization.)

      I've got nothing against a game requiring that the system be booted into single-application mode, and using DRM. This doesn't bother me at all, and the provision of system capabilities to allow that to be done is fair. To require that the system be operated in such a mode makes it nearly worthless to me, and if I has bought a PS3, I would be furiously angry with Sony, instead of just disgusted.

      No, I do not accept that they have *ANY* justice on their side. If they win in court that just means that I'll believe that either they've corrupted the judge, or that the laws are corrupt and don't deserve to be honored. Sony is clearly guilty of defacing their goods AFTER they have sold them. This is, at minimum, vandalism on a grand scale. IANAL, so I won't pretend to tell you just exactly which laws have been broken. To me it looks like grand theft, but I could accept that they laws might say they should be convicted of something else with a similar punishment. There isn't much question as to what they did. They stole property back after they had sold it. (I could understand an argument saying that it wasn't stealing, because they didn't end up with the property, but not one that claimed they didn't unjustly deprive their customers of the capabilities that they had purchased.)

      Sony is the villain of the piece. That's the simple end of it. Anyone who trusts them should expect to regret it bitterly.

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    84. Re:I think by HiThere · · Score: 1

      I blame them. They had no right to make that choice. It was blatantly unjust to those who had purchased the system for the otherOS option.

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    85. Re:I think by bloodhawk · · Score: 1

      Of course they can, it is there service, they are not disabling your console or damaging it in any way, simply banning you from use of the Xbox Live subscription service which when signing up to you agreed to ONLY use unmodified consoles on. You are in breach of your agreement and hence they are well within their right to discontinue your access to their service.

    86. Re:I think by Scarletdown · · Score: 1

      Now granted I'm not saying I agree with that model, and it should change, but it is what it is, and it is never inconvenient to someone who just purchases a Wii/Xbox 360 and never breaks the EULA.

      I don't know about the 360, but the Wii does not present a EULA in any way shape or form in order to use it.

      There may be one for the Shopping Channel (don't know for sure, since there is nothing there I am interested in buying, so don't use it), but for just general usage of the console, there is no license agreement you have to accept.

      --
      This space unintentionally left blank.
    87. Re:I think by Teun · · Score: 1

      Sony makes a nice battery charger...

      --
      "The likes of Facebook and WhatsApp are free to those whose privacy is of zero value."
    88. Re:I think by FluffyWithTeeth · · Score: 1

      It's more that they've lost territory, but are winning the war. You can't break the latest update on the Wii without owning specific, unpopular games. The old ones used incredibly common games or required no game at all, but how many people are going to buy an obscure game just to install a software hack?

      You could buy a modchip for the same price, and that will always work.

    89. Re:I think by LordLucless · · Score: 1

      I know CAD is not usually a /. source, deferring to the more prestigious journals such as xkcd or Dilbert, but:

      http://www.cad-comic.com/cad/20110209/

      --
      Just because you're paranoid doesn't mean there isn't an invisible demon about to eat your face
    90. Re:I think by Dogtanian · · Score: 1

      Sony's DSLR is just a re-branded Minolta in any case. Just like how most of their TVs are re-branded Samsung units with different software and menus.

      That's misleading- the DSLRs *aren't* simply rebranded products made by someone else in the way that their TVs are.

      In fact, Sony bought out Konica Minolta's entire photographic division around 5 years ago. While it's likely true that Sony's DSLR range was originally based primarily (if not entirely) on Minolta's DSLR designs, I don't doubt that Sony have developed it quite a bit since then. (They'd have had to if they were remotely serious about competing with Canon, Nikon et al).

      As for the OP's assertion that Sony makes the best MP3 players, I don't see any basis for that. They may have been the byword for portable audio in the 80s and through the 90s, but they totally blew it by stubbornly resisting the MP3 revolution, sticking to their proprietary MiniDisc technology, to the extent that even when they *did* decide to go for it, their first "MP3" players were ATRAC (MiniDisc codec) players which required MP3 files to be converted using their software! They lost that market, and deservedly so.

      I get the impression that even in their heyday, Sony products were generally good or very good, and often innovative, but even then they weren't *quite* as consistently outstanding as the hype suggested. Still, I'm extremely happy with my 17-year old Trinitron portable that has never had to be fixed once yet still looks as crisp as new. Best £200 I ever spent.

      Nowadays I've seen the Sony name used on totally badge-engineered versions of mediocre products made by other companies, and I doubt anyone here would take them to be a manufacturer of "quality" goods any more, given some of the stories I've heard about their stuff.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    91. Re:I think by Dogtanian · · Score: 1

      I'd rate Sony['s DSLR range] virtually tied with Canon as it's really a re-badged Minolta.

      As I mentioned elsewhere, "re-badged" suggests straightforward relabelling of products already being made, designed and sold by another independent company, which is misleading here. Sony bought Minolta's camera division outright a few years back, and on top of that have probably developed Minolta's early DSLR designs quite a bit since then.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    92. Re:I think by Dogtanian · · Score: 1

      Frankly, the whole thing stinks. Sony needs to remember that those geeks they screwed tend to be the people who recommend products to all their friends---particularly when it comes to electronic gadgets.

      Doesn't make me happy to say so, but you overestimate the importance of the angry geek. For one thing, the large mainstream of tech-buying "geeks" aren't the Slashdot type, but simply tech-oriented consumers who like the latest gimmicky "boys toys". Some may have good technical knowledge, but they still don't really care about freedom or any higher principles. Some will unlock the device- if possible- *after* they bought it to run pirated software (free games!!!!!111), but that wouldn't be the driving motivation- they wouldn't not buy it in the first place because it was locked-down or anything.

      And you also overestimate how much your average Slashdotter's principle's count for when push comes to shove.

      Let's be honest here- even on Slashdot there are way, *way* too many people who whine and complain about the behaviour of companies like Sony, and make half-baked threats about boycotts etc... but when the next shiny gadget comes out they'll line up to hand over their money anyway. Then bitch and whine again about something later on. Not saying that everyone here is like that, but there are way too many that are.

      If even the tech-nerd geeks can't stand up for what they supposedly believe in, they're sure as heck not likely to convince their mainstream friends to avoid buying the latest electronic must-have goodie.

      Your average man on the street does not give a toss about DRM per se, or the Sony rootkit or whatever.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    93. Re:I think by The+End+Of+Days · · Score: 1

      You know, there's just no logical sense in the position that you would buy a platform known to be locked down so that you can "do whatever you want with it."

      Face it, your position doesn't stand up to a second's worth of scrutiny, even if you manage to repeat it often enough that you believe it.

    94. Re:I think by AK+Marc · · Score: 1

      Sony probably rather not do it,

      They already did it on the newer models, and were just waiting for an excuse to force the same on the older models, and that was long before anyone said they'd exploited anything.

      but it was either that or let people like Geohot do what they want with the hypervisor.

      They do not have the right to damage my gear under threat of extortion because they fear what some idiot who calls himself "geohot" might do to his own console. A security hole in their security of a system they no longer own is not a security threat. The threat could *never* be used against the owner of the box (unless they choose to use it themselves, thus opening up themselves to it). Thus, it is not a security threat to the people Sony harmed.

      It was a threat to them, and their response was violence and extortion. If I made the same demands of my neighbor (let me into your car so I can disable your radio, or else I'll pour sugar in your gas tank), I'd be in jail. Sony does it, and people like you rise to defend them.

    95. Re:I think by Dogtanian · · Score: 1

      Have they fixed their optics problems, then? Last time I picked up a Sony camera (about 6 months ago) there was a very noticeable distortion from the poor quality lenses they were using. They could have the best CCD in the world, but coupled with crappy optics it'll still take a crappy picture. There's a reason most professionals use Cannon or Fuji.

      I was under the impression that the first choice of the professionals was Canon or Nikon, not Fuji. (*)

      Anyway, assuming the camera in question was a DSLR (**), I remember reading reviews of Canon's low-end consumer DSLR a while back which stated that it was a good camera very badly let down by a crappy kit lens. (Its cheaper Nikon rival, by contrast, was praised for its lens). Yet professionals still buy Canon.

      Not defending Sony or saying that their lens wasn't crap, but if it was a low-end model, you can't draw inferences from that alone about what professionals do (or don't) use. I suspect the reason that Sony's range isn't as widely used professionally is because Canon and Nikon are the 1000 lb gorillas with a well-established range of lenses and support and are serious about the professional market, whereas Sony's range is less-established and derived from Minolta's (who I don't think were that big at the time they got out of the market), and Sony appear to be starting at the lower end of the market first.

      (*) Fujifilm's first DSLR's (around a decade ago) were even based on *Nikon's* F60 film SLR body, likely because their background was as a film company, not a camera maker.
      (**) I sure as heck wouldn't consider the lens in (e.g.) a low-end compact as even a legitimate starting point on discussing the totally different professional DSLR market. I'm sure even Nikon's cheapest compacts have relatively crappy lenses.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    96. Re:I think by Dogtanian · · Score: 1

      If you boycott something properly you have to talk about it 8 million times. It's no good boycotting quietly.

      Except that as the OP points out (and I've already criticised myself in this thread and numerous times on Slashdot) the vast majority of those people go on... and on... and ON about how they're going to boycott Sony or whoever- but when it comes down to it, they always cave in (*) and hand over their money anyway whenever the latest shiny geek toy is on sale.

      (*) Actually, I don't even think that "cave in" is a good description here. It implies that there was at least a token effort or even a simple pretence of standing up for what they go on about.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    97. Re:I think by AK+Marc · · Score: 1

      If they don't want me to own the hardware, they shouldn't offer it for sale. Once they sell it, they no longer own it and, like I can replace the exhaust on my car (a protected right by law, so long as emissions rules are followed), I should be able to replace their firmware or hardware as I see fit.

      Laws are there to protect the people. Governments do not exist to protect profits of corporations. That the laws seem to place the Right to Profit above all other freedoms is both anti-capitalistic as well as unAmerican. The US is turning into a communist country where the government doesn't own the corporations, but the corporations own the government. The road to get there may have been different, but the results are all the same.

    98. Re:I think by hurfy · · Score: 1

      *sound of needle*
      Wait...

      Now that you mention it i do have a great sounding Sony turntable...

      As for any of the above in the last quarter century...not so great ;O

      (I never realized my pawnshop purchase in the 80's sounds better than the highly rated high-end Pioneer setup i got much later til i ran them side-by-side recently... )

    99. Re:I think by Anonymous Coward · · Score: 0

      I don't keep up on 360 hacks but to my knowledge MS didn't have their signing key compromised though.

      The only hacks I know of are messing with the DVD drive to play pirated games. Has anyone really gotten homebrew to run on that thing?

      See the free60 project. Short answer: yes, but not conveniently.

    100. Re:I think by jcd2025 · · Score: 1

      There is a JTAG hack for the 360 which allows you to run your own applications on it. It only works on non slim models that havent been updated to the latest firmware though.

    101. Re:I think by blacklint · · Score: 1

      I'm fine buying equipment that does exactly what it says. If I buy a system with the knowledge that it is designed for games, and isn't sold as a general purpose computing device, then I'll be perfectly happy that steps have been taken in order to prevent other uses. (If it's advertised as supporting other uses and then those uses are removed as with OtherOS, yes, I'd be pissed. That's a different story.)

      With games, since one person using cheats can ruin other people's experiences, I expect that measures will be taken in order to prevent the execution of modified games during online play. I'd call this restriction a feature.

    102. Re:I think by Anonymous Coward · · Score: 0

      > That or all future games are going to have online-connection necessary DRM

      You mean, just like the PC? valve seem to be doing well with this stupid idea anyway.

    103. Re:I think by MikeBabcock · · Score: 1

      Its amazing to me how many people lambast Sony when neither Microsoft nor Nintendo has ever offered the option to use their consoles as legitimate computing hardware running Linux, and Sony's done it twice (PS2 and PS3).

      Sigh. To rebut someone else's comment, Sony only removed OtherOS after it was apparent that GeoHot was using it to figure out his workarounds for the system. OtherOS was still enabled back when he did that work. As soon as he published his findings on his blog, Sony announced removal of OtherOS. I blame GeoHot, and yes, I'm pro-hacker, but if you're laying blame, its at his feet.

      --
      - Michael T. Babcock (Yes, I blog)
    104. Re:I think by MikeBabcock · · Score: 1

      Sure you can. You're banning access to a private network the user does not own. The user can do what they like to the console, but they may not access Microsoft's XBL. Plain and simple -- you don't own or have ANY rights to Sony's or Microsoft's online services. They get to revoke those anytime they want.

      --
      - Michael T. Babcock (Yes, I blog)
    105. Re:I think by Plekto · · Score: 1

      The old Sony electronics were quite nice. But so where the old Pioneer receivers as well - I still hope to own a SX-1980 some day.

    106. Re:I think by Khyber · · Score: 1

      "If you're a pro you're cutting with Avid. Period."

      Ha! HAHAHAH! AAAAAHAHAHAHAHAHAHAHAH!

      No, real 'pros' cut with SCISSORS ON FILM.

      You digital people aren't 'cutting' shit, so quit fucking up the industry terminology.

      Pardon me while I go smell my wonderful nitrocellulose.

      --
      Still waiting on Serviscope_minor to wake up to fucking reality and realize that Jessica Price isn't going to fuck him.
    107. Re:I think by Omestes · · Score: 1

      I was just shopping around for a low-end ($600-700 range) DSLR, and Sony didn't even place, it was basically Nikon and Canon (mostly Canon, Nikon has a bit of a "Nikon tax"), and, oddly, Pentax. The Sony models, up until the high end of that range, were complete crap. They were all stripped down feature wise, and worse, they felt like crap (in the very low end $400-500, you could actually feel the frame flex a bit, and you could, with light pressure, feel the lens mount stress).

      I don't know about the high end much, I'm just entering the hobby. They might be awesome, but everyone I know has a Nikon or Canon at that range (professional or semi-professional).

      I went with the Pentax, btw. Mostly because I can use all my mom's old lenses, albeit only on manual. No complaints so far.

      --
      A patriot must always be ready to defend his country against his government. -edward abbey
    108. Re:I think by Eunuchswear · · Score: 1

      Yeah, he's got an iPhone.

      --
      Watch this Heartland Institute video
    109. Re:I think by KClaisse · · Score: 1

      Yes there is another hack which compromises the entire system, allowing homebrew software to be run on it. This hack is difficult to do and is limited to only a certain number of older systems which have an older dashboard software version on them. This hack is easily detectable so once you have it you can't go on xbox live. Its purely for people who want homebew.

    110. Re:I think by Blue_Wombat · · Score: 1
      And that's precisely why people aren't angry with Microsoft or Nintendo, but are furious with Sony. Microsoft and Nintendo never offered it in the first place - so if you bought an Xbox or a Wii you got what you paid for. Sony did more than graciously "allow" something, they incorporated it into their marketing as one of the attractive features of the box. Then, after they had sold it to you and taken the cash, removed funcationality they had just promoted and sold to you. It's called fraud!

      Perhaps there should be a class action suit to make Sony fully refund the purchase price of all ps3 consoles that had been sold as otherOS capable and then had the feature removed? Arguably, since they have taken away enjoyment of the product, they should have to refund full retail on any games etc surrendered with the console!

    111. Re:I think by Blue_Wombat · · Score: 1

      So if Ford sold a cheap car and got $1 a gallon every time you filled up at Exxon (which is "how their business model works") they would be justified in specially locking the gas tank so you couldn't fill up elsewhere, and putting sugar in your gas tank if you tried? Or prosecuting you if you buy a better radio from an after-market vendor, or dared to get an oil change at an independent garage? That's more or less what Sony has done.

    112. Re:I think by tehcyder · · Score: 1
      Why do you have to be able to hack the PS3 though, and why do you think Sony should help you?

      I know you want to, and it may be intellectually rewarding, technically challenging and so on, but if you can't it's really not the end of the world, just go out and find something else to experiment with.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    113. Re:I think by tehcyder · · Score: 1
      Sony's hardware is still fine, their cameras, laptops, TVs and so on are among the better quality items out there.

      The rootkit thing didn't register on the radar of most consumers.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    114. Re:I think by tehcyder · · Score: 1

      So, what you are saying is that you are perfectly OK with buying equipment that you are not allowed to work on, modify, or use for whatever purpose you desire. Doesn't sound like it's actually been "bought" at that point, does it?

      Wah! I can't get my new toaster to run Xbox games, I'm gonna sue Microsoft and Kenwood.

      --
      To have a right to do a thing is not at all the same as to be right in doing it
    115. Re:I think by Anonymous Coward · · Score: 0

      Removal of features like install otherOS

      Doesn't affect most users in the slightest, me included.

      It doesn't matter if it doesn't affect most people or not. Even if it was used by a single PS3 owner, it was still a feature of the console, and that person was inconvenienced by its removal.

    116. Re:I think by Anonymous Coward · · Score: 0

      those people go on... and on... and ON about how they're going to boycott Sony or whoever- but when it comes down to it, they always cave in and hand over their money anyway whenever the latest shiny geek toy is on sale.

      [Citation needed]

    117. Re:I think by Nyder · · Score: 1

      I don't keep up on 360 hacks but to my knowledge MS didn't have their signing key compromised though.

      The only hacks I know of are messing with the DVD drive to play pirated games. Has anyone really gotten homebrew to run on that thing?

      ...

      Yes, there is a jtag hack for the xbox 360 requiring an xbox that hasn't been updated since like august 2009 or something.

      But there isn't anything like the PS3 hacks, so really Sony has more to lose, but since they were kind enough to include the masters keys in the console (or whatever it was), they really messed up.

      --
      Be seeing you...
    118. Re:I think by Anonymous Coward · · Score: 0

      https://docs.google.com/View?id=dnfmv5h_30dw33vpf4

      older kernels are exploitable to run homebrew

    119. Re:I think by Anonymous Coward · · Score: 0

      Except it's been, what, years and years of this and not one shred of evidence has come up that shows piracy affects game sales other than some twisted anecdotal nonsense.

      Pretty soon they'll learn that dumping all this money into reactionary responses is going to get them nowhere.

      No skin off our backs, we'll keep circumventing it all.

  3. So... by Aeternitas827 · · Score: 5, Interesting

    Does this mean that Sony have now published the key? Its not as though the person running the Twitter account had to retweet. Reply or dm would have been sufficient to get the quip in. A simple Google search would have told what this was, after all.

    --
    I don't post AC. I like my -1, Flamebaits. Trump/Sheen 2012 on the Batshit Insane ticket!
    1. Re:So... by Dalroth · · Score: 1

      No. It means that somebody who works at Sony published the key and will likely be fired for misuses of company resources.

    2. Re:So... by cultiv8 · · Score: 1

      It means that someone at Sony is probably having a bad day.

      --
      sysadmins and parents of newborns get the same amount of sleep.
    3. Re:So... by Goffee71 · · Score: 1

      Its just a marketing man, you can't expect them to have actual brains

      --
      If he's the Walrus then can I be a penguin please?
    4. Re:So... by Matt.Battey · · Score: 2

      Actually, it probably means that his Twitter account was hacked, and the key posted. In another article Sony indicated that they would be going after every web site hosting the key to remove it from the internet. Now that key is posted on Slashdot.

    5. Re:So... by NETHED · · Score: 2

      Honestly, I doubt the poor shlub about to be fired from marketing had ANY idea what he was doing. He saw the @-reply towards his account, didn't know what that meant, and decided to make a funny. Someone else at Sony saw the "you sunk my battleship" tweet, and after a mild heart attack and stroke, ran to the aforementioned shlub and told him to remove the tweet. What does this mean? It means that Sony's legal position is now much more tenuous, but I highly doubt if that will stop lawyers who are working on a per hour basis, and not a per won case basis.

      --
      --sig fault--
    6. Re:So... by Anonymous Coward · · Score: 0

      AND all of us will be subpoenaed once slashdot turns over the IP addresses of everyone that viewed the main page of slashdot, now.

      Sony's lawyers have assuredly subpoenaed the IP addresses at this point.

    7. Re:So... by Anonymous Coward · · Score: 0

      Oh, okay.

      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 94 64 10 D4 CD B2 C2
      [Redacted]
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 96 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 97 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 98 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 99 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 A0 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 A1 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 A2 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 A3 64 10 D4 CD B2 C2
      46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 A4 64 10 D4 CD B2 C2

      Should be fine, now.

    8. Re:So... by miknix · · Score: 5, Interesting

      I think the guy behind TheKevinButler twitter account thought the twittered PS3 master key was some kind of coordinates, that's why he replied "you sank my Battleship?". After someone from Sony realized it was in fact the master key, the marketing team must have removed the related post. Makes sense.. no?

    9. Re:So... by Anonymous Coward · · Score: 1

      Unfortunately, this isn't "the" key. It's a key, used for factory service dongles, which as of 3.56 is utterly useless (even dangerous), old (this is from before the christmas presentation), and boring. It would've been a lot funnier if the person who started the twitter-streisand thing about the PS3 actually picked an interesting key to tweet (such as the metldr "root" private key, C5 B2...).

    10. Re:So... by Anonymous Coward · · Score: 0

      If this turns out to be valid, and Sony will have to verify this specific instance since it would fall under pre-trial discovery, they'd essentially be outing themselves as one of many sources for the Master key. Not sure what that would do for what geohot exactly, but any ammunition stricken from Sony's arsenal is good, IMO.

      Would Sony be going after someone who had purchased no games, discovered and distributed these exploits for purely academic and warrantied purposes, with the intent to use the underlying hardware for it's specific computational properties? The piracy vs. otherOS split with regard to these exploits might be something like 95%/5% or even 99%/1%. The fact that there are legitimate uses for your legally purchased hardware, outside its intended use, is what gives people the right to share and distribute this information. Anything less, and you're in fact willingly subscribing to the notion that you don't own the hardware you purchase. There may be a fine line here, but there is a line, and on that distinction is where I have the right do what I want to any damn piece of equipment I purchase.

      /will never own a PS3, or purchase Sony hardware in the future; began that trend in 2003

    11. Re:So... by Anonymous Coward · · Score: 0

      No, @exiva just lured this guy into retweeting the key. This happens when somebody who has got a clue (and a key) is communicating with somebody who hasn't got a clue.

    12. Re:So... by PitaBred · · Score: 3, Insightful

      Doubtful. Not many people could tell what a private key is when looking at it, especially not a marketing type who doesn't deal with that shit. I'm betting it was just an ignorance mistake on the part of whoever was manning the Kevin Jack twitter account at that time. Just because you see an encryption key doesn't mean 99% of the rest of the world will know what it is.

      Never attribute to malice that which can be explained by stupidity.

    13. Re:So... by Anonymous Coward · · Score: 0

      ^ this. Why is the headline not "Sony Marketing Guy Tricked into Retweeting PS3 Master Key"?

      This would seem to be the obvious interpretation of what happened.

    14. Re:So... by Anonymous Coward · · Score: 0

      Actually it means the account for the VP of Awesome did something actually kinda awesome.

      But seriously K.B. is a fictional character and it's "puppeteer" (probably not Sony but a 3rd party) responded to the tweet.

    15. Re:So... by squallbsr · · Score: 1

      Anybody who might be a party to a lawsuit regarding the publishing of the key should download that screenshot RIGHT NOW and keep track of it in case of a lawsuit. Make sure your lawyer knows about its existence.

      --
      Sleep: A completely inadequate substitution for Caffeine.
    16. Re:So... by Dunbal · · Score: 2

      But in a way, his battleship was most certainly sunk...

      --
      Seven puppies were harmed during the making of this post.
    17. Re:So... by TheCarp · · Score: 1

      Actually.... it looks like he didn't know what it was at all, I am pretty sure that the battleship quote was just a snarky comment.

      Though this reminds me of implementing a notification system. It was a web page that allowed notices to be posted, and also to have them be pushed out onto email and usenet (yah, it was a while ago). Lets never mind that my boss had me write the thing before he sent me (alone) to the design comittee with instructions "don't let them know its written already, try to resist any fundamental changes they might want to make"....

      Anyway, they wanted an ability to "delete posts". I pushed back because well... you can't delete an email or usenet post. In the end, we settled on a "double secret" function that would allow an admin to make a post dissapear from the main site. Of course, the posting and email functionality was supposed to be "turned on later", and never got turned on (for reasons of organizational disorganization not a rational decision), so I guess it turned out to be enough :)

      --
      "I opened my eyes, and everything went dark again"
    18. Re:So... by Cruciform · · Score: 1

      I tweeted all the keys yesterday and people didn't know what the heck was going on.
      2 realized they were encryption keys. Another thought I'd lapsed into Martian.

    19. Re:So... by Anonymous Coward · · Score: 0, Flamebait

      lol. Are you fucking 15 or what? You think this teenage bullshit flies in the real fucking legal world? Get out of the basement, get some sunshine, read a fucking newspaper. That isn't how reality works.

    20. Re:So... by KeithIrwin · · Score: 1

      I'm not sure it means that they've published the key per se, but it would definitely make it way harder to argue in court that it was a trade secret.

    21. Re:So... by tomhudson · · Score: 1
      They were already going after slashdot (see the reports on groklaw.net), which is one reason to green-light this story. The only protection for a trade secret is secrecy. If someone steals the trade secret, it's still legally a secret, but if an employee publishes it voluntarily, sorry, that's it. No more trade secret status.

      It's like the formula for Coca-Cola back in the days before Pepsi broke it. Pepsi was about to start selling an exact copy of the "Old Coke" when Coca-Cola figured out that "New Coke" wasn't such a hot idea after all, and brought it back under the name "Coke Classic".

    22. Re:So... by praxis · · Score: 1

      Because your version of the headline, while probably more accurate, is not something we know at this time. The actual headline, while not necessarily as detailed as it could be, is factually true.

    23. Re:So... by Kashell · · Score: 1

      You mean the key that is:

      46 (the atomic number of palladium)
      DC (the comic book shop)
      EA (the horrible DRM ridden game company)
      D3 (the Nikon camera)
      17 (the element Chlorine)
        FE (the element iron)
      45 (the gun caliber)
      D8 (the technology conference)
      09 (the year sony released a new PS3 model with Other OS disabled)
      23 (the atomic number of sodium)
      EB (the game store)
      97 (the element Berkelium)
      E4 (the pay television channel)
      95 (the interstate, I-95)
      64 (the Nintendo 64)
      10 (the hidden message in the 10th xkcd comic http://xkcd.com/10/)
      D4 (the programming language)
      CD (the dead media format)
      B2 (the bomber)
      C2 (E=mc^2)

      This key tells an interesting story!!!

    24. Re:So... by Anonymous Coward · · Score: 0

      The actual headline, while not necessarily as detailed as it could be, is factually true.

      Only if the tweet came from an actual "Sony marketing man". Since "Kevin Butler" is a fictional character created by an outside marketing firm and played by an actor in commercials, it's hard to say who actually wrote the tweet.

    25. Re:So... by HiThere · · Score: 1

      What is this programming language "D4"? I've heard of "The D Programming Language", but not of "D4".

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    26. Re:So... by HiThere · · Score: 1

      Well it was someone acting as an agent of Sony. And they were doing so in a context where it is reasonable to presume that they were representing Sony with Sony's knowledge and consent.

      That, I think, is what is important for the trade secret status. (Caution: IANAL)
      OTOH, it's fairly clear that he didn't know what he was saying, and that may also be significant.

      --

      I think we've pushed this "anyone can grow up to be president" thing too far.
    27. Re:So... by Anonymous Coward · · Score: 0

      Calculate PI to 3663529832 bits:

      binary index, number of bits.
      2484445928, 28
      3663529804, 28
      3559823692, 28
      1461965929, 32
      1161044042, 32
      1315806236, 12

      and append them in specified order...

    28. Re:So... by FrigBot · · Score: 1

      It's an older code, sir, but it checks out.

    29. Re:So... by Jainith · · Score: 1

      when do we get too...

      "...Show them the power of this fully operational battle station"

      and

      "Its a trap!"

    30. Re:So... by Dogtanian · · Score: 1

      What does this mean? It means that Sony's legal position is now much more tenuous

      Are you sure of that? IANAL, and I'm sure you aren't either, but does the fact he was scammed into repeating something that was already public *plus* he didn't actually say "this is the secret key to unlock your playstation" alongside it, so you'd have had to already known what it was anyway.

      --
      "Slashdot - News and Chat Sites Deviant". (Click "homepage" link above for details).
    31. Re:So... by AK+Marc · · Score: 1

      Bullshit (not you personally, but the system). You can't pick and choose whether some employee working in an official capacity for Sony is an official representative of the company one second and not the next. If he's ever represented Sony for anything he's ever done, then, as long as he's acting in good faith, he is a representative of Sony until they terminate him. "Some employee" didn't leak it. Sony Corporate officially published it, because there is no other option when a paid spokes person says something over a company-sanctioned medium. You can't have corporations pick and choose who and what gets certified later. When the CEO signs a contract, it's binding against Sony regardless of whether they fire him for signing it (again, so long as it was done in good faith). The same is true of any actions of any employee authorized to act in a manner according to their position, such as this marketing gentleman was.

    32. Re:So... by MikeBabcock · · Score: 1

      Judges aren't that stupid, and the law isn't that black and white.

      Doing things on purpose and doing them by accident really is different in a courtroom. That's why we have both manslaughter and murder charges.

      --
      - Michael T. Babcock (Yes, I blog)
    33. Re:So... by LingNoi · · Score: 1

      When it comes to technology judges are the worse and they really are that stupid. Why do you think that the SCO case took ten years over the "infringement" of a header file?

    34. Re:So... by MikeBabcock · · Score: 1

      If you followed the case closely you'd realize it has nothing to do with judicial intelligence but with procedure. At no point did the judge in the case have the wool pulled over their eyes, but the entire process had to be dealt with properly or it opens venues for retrials. At what point do you believe the judge was being stupid? Feel free to cite a day on Groklaw for easy lookups.

      --
      - Michael T. Babcock (Yes, I blog)
  4. Marketing man has sense of humor - lawyer doesn't? by Anonymous Coward · · Score: 0

    Bah.. the marketing man displayed a sense of humor; he's perfectly well-aware of what that was and decided that instead of going batshitcrazy or ignoring it (the lawyer-approved method), he'd make a quip. I laughed - though perhaps a chess reference would have worked better.

    But then some lawyer probably came in and went "oh noes.. investors might see 'battleship' as SONY-the-company and the release of that key as being severely damaging to the SONY brand/PS3 product! You can't say that! Quick, delete it, delete it NOW!"

  5. How about by jsnipy · · Score: 1

    Not really the guy's real twitter account?

    --
    -- if you mod me down, I will become more powerful than you can possibly imagine
    1. Re:How about by Anonymous Coward · · Score: 1

      Not really the master key for the latest firmware, but the master key for dongles in v3.41?

    2. Re:How about by Zelgadiss · · Score: 1

      Actually the guy is not even real. :P

    3. Re:How about by Daetrin · · Score: 4, Informative

      You are entirely correct, that is the not the real Kevin Butler's real twitter account.

      (It is however the "real" Kevin Butler's "real" twitter account.)

      --
      This Space Intentionally Left Blank
    4. Re:How about by SimonTheSoundMan · · Score: 1

      The master key is hard burnt in to ROM inside PS3's. There is no way firmware can change this key.

    5. Re:How about by BumbaCLot · · Score: 1

      Mod Parent up! This is about the only important post on this topic.

    6. Re:How about by blair1q · · Score: 1

      Twitter's pretty unreal.

  6. Or... by Deimos24601 · · Score: 2, Insightful

    His twitter account probably got hacked.

    1. Re:Or... by Anonymous Coward · · Score: 0

      So, either somebody hacked his twitter account, or a Sony marketing exec is just an idiot. I'm going to have to follow Occam's razor here and go with idiot.

    2. Re:Or... by franciscohs · · Score: 3, Interesting

      I never understood this "account hacked" thing. You mean that twitter service has a security vulnerability and someone was able to tweet with his account without the right credentials, OR someone used his account logging in with his weak password?, because that's not hacking on my book.

    3. Re:Or... by Anonymous Coward · · Score: 0

      From the looks of it, the original poster put that up as an idiotic attempt at "fighting" sony. The set of numbers and letters confused their marketing guy, and he responded to it thinking it was battleship or something. Then they realized what it really was and took it down. No real story.

    4. Re:Or... by kristofme · · Score: 1

      Kevin Butler is a character made up by Sony's marketing department (his Wikipedia page says his twitter account is run by the marketing agency that invented him). Some behind-the-scene marketing basically replied without knowing what he was replying to -- whoops..

    5. Re:Or... by Anonymous Coward · · Score: 0

      You might want to check in the book as well. Sometimes they hide some useful things in there.

    6. Re:Or... by maxwell+demon · · Score: 1

      Maybe his password was the PS3 master key? After all, that should be a perfectly safe password ... ;-)

      --
      The Tao of math: The numbers you can count are not the real numbers.
  7. Confused... by bradgoodman · · Score: 1
    I'm very confused about this story. I think there are a few plausible explanations:

    Has anyone actually verified that this is indeed the key?

    Sony really wanted to leak it - why else would a marketing guy even have the key?

    He doesn't actually work for Sony. I have some posts that say he is not. (a-la Colbert)

    Can anyone clarify any of these thoughts?

    1. Re:Confused... by Anonymous Coward · · Score: 0

      It's a joke twitter account. This is a troll story. YHBT HAND.

    2. Re:Confused... by Bill+Dimm · · Score: 4, Informative

      My (perhaps incorrect) understanding is that exiva tweeted the key to Kevin Butler (the marketing guy) followed by the words "Come at me." Kevin Butler then retweeted it with "Lemme guess... you sank my Battleship?" because he didn't know what it was. So, Sony didn't give the key to a marketing guy, someone outside of Sony (exiva) did.

    3. Re:Confused... by Anonymous Coward · · Score: 0

      If this is the key (and at most it's only part of the key), it isn't as though the marketing guy had it. He just retweeted someone who had tweeted the key already, thus broadcasting it further.

    4. Re:Confused... by doconnor · · Score: 1

      I think the simplest explanation is that the marking person behind that twitter account has no idea what a root key looks like, so he retweeted it without knowing what it was. That's why he thought it was Battleship moves.

    5. Re:Confused... by Anonymous Coward · · Score: 0

      I have they key, does not match here.

    6. Re:Confused... by Anonymous Coward · · Score: 1

      My (perhaps incorrect) understanding is that exiva tweeted the key to Kevin Butler (the marketing guy) followed by the words "Come at me." Kevin Butler then retweeted it with "Lemme guess... you sank my Battleship?" because he didn't know what it was. So, Sony didn't give the key to a marketing guy, someone outside of Sony (exiva) did.

      Also, Kevin Butler isn't "a marketing guy". He's a fictional marketing character played by Jerry Lambert.

    7. Re:Confused... by Anonymous Coward · · Score: 0

      Who would have more to gain in hurting Sony than MS, Nintendo and other game manufacturers?

  8. I don't understand. why did this happen? by goombah99 · · Score: 4, Interesting

    Why did this happen? A few theories:

    1) an unintentional auto-complete disaster
    2) disgruntled employee
    3) Hacked twitter account used to launder code in to public domain
    4) A diversion: A secondary easily revoked key, not the master, being used to take the piss out of efforts to to find the real master ....???
    what is your guess?

    --
    Some drink at the fountain of knowledge. Others just gargle.
    1. Re:I don't understand. why did this happen? by zill · · Score: 5, Funny

      1) an unintentional auto-complete disaster

      Yeah, don't you just hate it when you type 46 and 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C2 get suggested.

    2. Re:I don't understand. why did this happen? by Anonymous Coward · · Score: 3, Informative

      This is the real key. It's been known for a few weeks now. Sony has been trying to suppress anyone who reposts the key. Obviously a futile effort.
      The marketing guy was tricked into tweeting the key as he responded to another tweet.

    3. Re:I don't understand. why did this happen? by amicusNYCL · · Score: 4, Insightful

      I think you missed a major possibility:

      5) As a marketing guy, he has no clue what he was looking at.

      Look at his reply: "Lemme guess... you sank my Battleship?" He's guessing, he doesn't know what the string of characters is. He's in marketing, not engineering. That's why the message got removed, because someone who did know what they're seeing contacted him about it (and he's now probably hoping that he doesn't get fired for it).

      --
      "Our two-party system is like a bowl of shit looking at itself in a mirror." - Lewis Black
    4. Re:I don't understand. why did this happen? by M8e · · Score: 5, Funny

      Or when you want to write 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C2 and 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C2 don't get suggested until you typed 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C.

    5. Re:I don't understand. why did this happen? by commodore6502 · · Score: 1

      I hope he does get fired.
      And then sues Sony for several million in lost wages, damage to reputation, and just general punishment by the Government towards the corporation.

      I would laugh like this:
      Mu-ha-ah-aha-aha-haha!

      --
      Information wants to be expensive AND wants to be free. So you have Value vs. Cheap distribution fighting each other.
    6. Re:I don't understand. why did this happen? by Goaway · · Score: 2

      There's no need to speculate, you can just look at the image to know.

      Somebody posted the key and referenced his account. He replied, repeating the key, beacuse he didn't know what it was.

    7. Re:I don't understand. why did this happen? by OakDragon · · Score: 1

      Yes, that guy's a complete idiot. I mean, have you seen him in the commercials?

    8. Re:I don't understand. why did this happen? by brainboyz · · Score: 1

      Well you have to differentiate between 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C2 and 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 F2

    9. Re:I don't understand. why did this happen? by mwvdlee · · Score: 1

      The very first code in the string, "46", isn't even a valid move for Battleships.
      You don't need to be an engineer to know that.

      --
      Slashdot social media options: AIM, ICQ, Yahoo, Jabber and Mobile Text. Why no MySpace?
    10. Re:I don't understand. why did this happen? by Samantha+Wright · · Score: 1

      But then we wouldn't have Kevin Butler! You need to understand the brilliance of the character in order to comprehend how hilarious and in-character that tweet was.

      --
      Bio questions? Ask me to start a Q&A journal. Computer analogies available for most topics!
    11. Re:I don't understand. why did this happen? by AngryNick · · Score: 1

      1) an unintentional auto-complete disaster 2) disgruntled employee 3) Hacked twitter account used to launder code in to public domain 4) A diversion: A secondary easily revoked key, not the master, being used to take the piss out of efforts to to find the real master ....??? what is your guess?

      5) Based on yesterday's story, this could be an attempt to increase litigation-related revenues at Sony by including everyone in the "Twittersphere". From the FS:

      "...the company is demanding that a federal judge order Google to surrender the IP addresses and other identifying information (PDF) of those who have viewed or commented about the jailbreak video on a private YouTube page."

    12. Re:I don't understand. why did this happen? by vivin · · Score: 1

      I made a pretty version of the key.

      --
      Vivin Suresh Paliath
      http://vivin.net

      I like
    13. Re:I don't understand. why did this happen? by Moryath · · Score: 1

      Kevin Butler's twitter account is now talking about "awesome PS3 exclusives" for the next year.

      Someone needs to get him to actually name one. The PS3 hasn't had a "killer app" yet.

      I'm also surprised Sony hasn't fired this ridiculously ineffective marketing hack years ago.

    14. Re:I don't understand. why did this happen? by idontgno · · Score: 2

      The PS3 hasn't had a "killer app" yet.

      Sure it has. There was the app that killed "Other OS", and the app that killed the ability to run games completely offline...

      --
      Welcome to the Panopticon. Used to be a prison, now it's your home.
    15. Re:I don't understand. why did this happen? by maxwell+demon · · Score: 1

      Sounds like the right time for a massive rickrolling for that video ;-)

      --
      The Tao of math: The numbers you can count are not the real numbers.
    16. Re:I don't understand. why did this happen? by Samantha+Wright · · Score: 1

      That really depends on how you feel about sackpeople.

      --
      Bio questions? Ask me to start a Q&A journal. Computer analogies available for most topics!
    17. Re:I don't understand. why did this happen? by PyroMosh · · Score: 1

      Little Big Planet. But honestly, there's noting else that is interesting to me that's exclusive. I'm not buying a PS3 just for Little Big Planet.

    18. Re:I don't understand. why did this happen? by Kitsune+Inari · · Score: 1
    19. Re:I don't understand. why did this happen? by Anonymous Coward · · Score: 1

      5) As a marketing guy, he has no clue what he was looking at.

      I wouldn't be surprised if most of the engineers wouldn't recognize that number. Where I work (a processor/hardware-design company mentioned fairly often on /. so I'm posting AC) one of the low-level hardware-controlling s/w tools is encrypted, and even the people who manage the tool aren't allowed to know the encryption key. They have to do their thing, then send the data to one of the 3 or 4 people in the company with the info to do the encrypt. I imagine Sony does (or at least tried to) do the same.

    20. Re:I don't understand. why did this happen? by rogueippacket · · Score: 1

      Demon's Souls. Unless you're a little girl and can't handle getting yer arse [sic] handed to you by a video game =D

    21. Re:I don't understand. why did this happen? by Anonymous Coward · · Score: 0

      So, let me get this straight, is the key 46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C2 ?

  9. Re:Marketing man has sense of humor - lawyer doesn by Anonymous Coward · · Score: 0

    You realize that Sony's argument that it's a 'trade secret' is slightly damaged now by the fact that they have now PUBLISHED IT?

    I thought his retort was amusing, but this kinda torpedoes what little legal standing they had...

  10. We're all going to jail! by SirBitBucket · · Score: 1

    Oh great! Now Sony will subpoena all of /.'s web logs and sue all of ./'s readers for disseminating the key.

    1. Re:We're all going to jail! by Anonymous Coward · · Score: 0

      I wish them luck going after those Tor and I2P endpoints

  11. What's next.. by BattleApple · · Score: 2

    Is Milton Bradley going to file a lawsuit against Sony?

    1. Re:What's next.. by Anonymous Coward · · Score: 0

      MB's legal team is in high gear at this moment! LOL

    2. Re:What's next.. by Anonymous Coward · · Score: 0

      For the prior art of the video game with 3D glasses, analog stick or portable gaming system?

  12. Re:Marketing man has sense of humor - lawyer doesn by Hatta · · Score: 1

    I'm not sure Kevin Butler actually understood what he was doing. He's a marketer, he probably wouldn't recognize an encryption key when he sees one.

    --
    Give me Classic Slashdot or give me death!
  13. it is real by Anonymous Coward · · Score: 0

    apparently he thought they were playing battleship or something

    that is the real key

  14. A clever dupe! by LordStormes · · Score: 5, Insightful

    Look at the reply - "Lemme guess, you sank my battleship!" - The marketing guy had NO IDEA what he was reposting, he was simply trying to figure out why some guy dumped a random string of characters on his Twitter. With the spaces in there, it looks like a log of a Battleship game. The original tweeter simply confused a non-IT guy who had no idea that was even a hexidecimal value, let alone the significance of that particular one, into replying to a tweet. In short, absolutely brilliant.

    1. Re:A clever dupe! by Nemyst · · Score: 4, Insightful

      The irony of the situation is how appropriate that response is, even in the new context.

    2. Re:A clever dupe! by TaoPhoenix · · Score: 1

      The problem is we have now "wasted" this meme such that "any information coming from an inbound message in social media that gets repeated is either not intentionally repeated as an authorized communication", or else all info from an inbound message must be vetted by legal before being included in a reply.

      --
      My first Journal Entry ever, in 8 years! http://slashdot.org/journal/365947/aphelion-scifi-fantasy-horror-poetry-webzine
    3. Re:A clever dupe! by StikyPad · · Score: 0

      I think it's much more likely that the writer was making a double entendre by alluding to both the fact that the key appears to be a Battleship log, and that it also sinks DRM. The interpretation that he didn't know what he was posting seems rather ridiculous. Yes, most people wouldn't know a hex key string if their lives depended on it, but while this *resembles* a battleship log, it's equally clear that it cannot be one (double numbers, double letters), which suggests that the author knew its true function.

      As for the fact that it was yanked, it could just as easily mean that legal decided to reign him in after the fact. Things like this happen all the time with comedians. Shows get edited after their first airing, or it turns out that running for President with a corporate sponsor is illegal (or not, as the case may be). The point is, there has to be some amount of "damn the torpedoes" for a comedian or else his jokes are boring, but at the same time, his corporate overlords will still keep their thumbs on him as much as possible, especially if he crosses a legal line that could cost them money.

    4. Re:A clever dupe! by Sancho · · Score: 0

      If he didn't know that was the key, he almost certainly thought that the initial tweet was calling out coordinates in a game of battleship--hence the reference.

      No irony, not even any coincidence.

      If he knew it was the key, it might have been the double entendre one of my sibling-posters referred to.

    5. Re:A clever dupe! by smelch · · Score: 2

      You're an idiot, he didn't really think it was battleship. Every comment I read from somebody who thinks he really thought it was battleship makes me want to punch somebody. He thought it was random bullshit, thats what makes his response a joke and not a conversation. Has Kevin Butler ever said anything (except maybe at E3) that wasn't a joke? Shut up.

      --
      If I can just reach out with my words and touch a butthole, just one, it will all be worth it.
    6. Re:A clever dupe! by Anonymous Coward · · Score: 0

      The marketing guy had NO IDEA

      That's a pleonasm.

    7. Re:A clever dupe! by Anonymous Coward · · Score: 0

      In other news, "YUO SUNK MY BATTLESHIP!!!" is now a meme

      asdasdasdsadsadassadasdas

    8. Re:A clever dupe! by Anonymous Coward · · Score: 0

      I doubt he thought it was random bullshit. He probably knew it was something real, but had no way of knowing what it was, and the Battleship thing was just a jokey way of showing he had no idea what was being referenced.

      You're right, of course, that everyone here who thinks he really thought some dude on Twitter was playing Battleship with him is savagely retarded.

    9. Re:A clever dupe! by Pheredhel · · Score: 1

      No matter why he retweeted it, I think it gives a legal way to share the masterkey. Sharing the screenshot of that tweet, for whatever reason can't really be banned, as it is officially posted by sony... At least that is my limited understanding of this. (ianal) Could anyone who knows more about this explain if it is so, or why it might not be?

    10. Re:A clever dupe! by Fatalis · · Score: 1

      I think this is just being uncharitable.

      --
      Deus est fatalis
  15. Really? Why? by Anonymous Coward · · Score: 0

    46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4

  16. He didn't know what it was by TheSpoom · · Score: 1

    Read the tweet, he though it was a set of Battleship coordinates. I bet it actually was that guy (or whoever tweets for him) that posted it.

    --
    It's better to vote for what you want and not get it than to vote for what you don't want and get it.
    - E. Debs
  17. Can someone explain what any of this means... by kaizendojo · · Score: 1, Troll

    ...to those of us that have real lives, friends and girlfriends? Sorry, I've been outside.

    1. Re:Can someone explain what any of this means... by headhot · · Score: 1

      Sony has been suing every one who puts the key on the internet. They key is the master key to the PS3 that has resulted in completely making its DRM system uselss.

    2. Re:Can someone explain what any of this means... by jovius · · Score: 1

      It means that you'll have the playfield for the times to come.

    3. Re:Can someone explain what any of this means... by Zelgadiss · · Score: 1

      The posting of the key on twitter?

      Nothing.

      The key could be easily gotten off the internet by anyone who has the expertise to use it.

    4. Re:Can someone explain what any of this means... by toygeek · · Score: 1

      Slashdotters don't have lives, friends, girlfriends, or this 'outside' you speak of. You must be new here.

    5. Re:Can someone explain what any of this means... by Anonymous Coward · · Score: 0

      Its cold outside. you should go back inside and play with your twitter.. i mean girlfriend.

    6. Re:Can someone explain what any of this means... by ShadoeKnight · · Score: 1

      And yet, you're posting on Slashdot....

    7. Re:Can someone explain what any of this means... by Anonymous Coward · · Score: 0

      ...to those of us that have real lives, friends and girlfriends? Sorry, I've been outside.

      It means nothing.

      Sony has been using lawsuits to try to stop people from posting a key online. Now, Slashdotters and many others have been fooled into thinking that Sony themselves posted that very key online. Of course, in reality, nothing of the sort has happened, and here's why:

      1) Kevin Butler is a fictional character created by a marketing company hired by Sony. He is played by an actor named Jerry Lambert.

      2) Neither "Kevin Butler" nor Jerry Lambert actually work for Sony.

      3) Neither "Kevin Butler" nor Jerry Lambert actually write "Kevin Butler"'s tweets.

      4) It's actually an old and relatively useless key.

      5) It was a mistake made by a third party, and in no way represents the actions of Sony.

    8. Re:Can someone explain what any of this means... by kaizendojo · · Score: 1

      Thanks. The OP shouldn't assume everyone knows what this means - I don't play on any consoles so I didn't know. Wasn't trolling, just saying that with a bit of humor, obviously lost on the mod. Once again, thanks.

  18. In the context of trade secrets and the law ... by perpenso · · Score: 5, Interesting

    I am guessing, but I think the poster was asking if Sony published in the context of protecting a trade secret. My understanding is that if a company fails to protect and/or publishes a trade secret, either intentionally or accidentally, the information loses its trade secret status in the eyes of the law. So in this context it is an interest question, does publicly repeating what an outside has said count as disclosure of a trade secret with respect to the law?

    1. Re:In the context of trade secrets and the law ... by zerro · · Score: 1

      So now that sony has leaked their master key (whether intentional, inadvertent, or not), would certain protections of the DMCA become harder to enforce? Or, put another way, would this help in the defense of those pursuing activities akin like GeoHot?

    2. Re:In the context of trade secrets and the law ... by Aeternitas827 · · Score: 2

      I'm guessing it wouldn't help with suits in progress (since those actions pre-date this tweet); but, I can see it being more difficult (not necessary impossible) to go after other people under the anti-circumvention aspects of the DMCA.

      Now, if something like this can be subject to copyright (which, I wouldn't think it would be able to, but I can't say for sure--IANAL), there may still be action there to be had.

      --
      I don't post AC. I like my -1, Flamebaits. Trump/Sheen 2012 on the Batshit Insane ticket!
  19. Snake eats tail by seven+of+five · · Score: 1

    Sony sues itself for DMCA violation.

    1. Re:Snake eats tail by blair1q · · Score: 1

      That would be silly, but in reality, it doesn't matter if Sony publishes the key. If you use it to steal their product, they can pwn you IRL.

    2. Re:Snake eats tail by Anonymous Coward · · Score: 0

      They shouldn't do that. Sony has an extensive legal team... it will be a hard fight. Sony may have to devote additional resources just to defeating them.

      Bit by bit they will devote more and more resources to the legal battle against themselves. Every time they increase their offensive, the defense grows stronger, and vice versa. Eventually, they'll devote all resources to the problem, and will be left vulnerable to outside attack. It's the same way we defeated the Borg.

  20. 136,000! by symes · · Score: 1

    This really is the Streisand Effect ++ At what point will Sony give up? Surely the resources involved in chasing down every site will eventually cost more than the projected income from keeping this key private. Not that it is private anymore. A quick Google finds 136,000 entries for the key!

    1. Re:136,000! by DrXym · · Score: 1
      This really is the Streisand Effect ++ At what point will Sony give up?

      They won't give up. They have deeper pockets than the hackers and can keep them tied up in the courts for as long as they like.

    2. Re:136,000! by Anonymous Coward · · Score: 0

      Oboy! Sony now has 136,000 subpoenas to issue! Maybe it would be cheaper for them just to throw in the towel, redesign the PS3 from the ground up and give everyone a free replacement. ;-)

  21. All part of their new marketing plan by elrous0 · · Score: 1

    Looks like Sony's new "Hack the Box!" marketing plan got leaked a little early.

    --
    SJW: Someone who has run out of real oppression, and has to fake it.
  22. oh for F...'s sake... by MickyTheIdiot · · Score: 1

    This marketing idiot retweeted something someone sent him and had no idea what he was doing...

    Read the tweet...

    He should be fired. He's an idiot.

    1. Re:oh for F...'s sake... by Anonymous Coward · · Score: 0

      This marketing idiot retweeted something someone sent him and had no idea what he was doing...

      Read the tweet...

      He should be fired. He's an idiot.

      That explains Corporate Structure ... if your an idiot you should not get fired ...

    2. Re:oh for F...'s sake... by city · · Score: 1

      I think they should make an example of this whole thing and sue the actor who plays Kevin Butler. http://en.wikipedia.org/wiki/Jerry_Lambert_(actor)

      --
      I am a v1ral sig. Plse c0py me and h3lp me spread. Thank y0u?
    3. Re:oh for F...'s sake... by jameskojiro · · Score: 1

      The fictional character's twitter account isn't necessarily managed by the actor who plays the character.

      --
      Tsukasa: All I really want, is to be left alone...
    4. Re:oh for F...'s sake... by MickyTheIdiot · · Score: 1

      I didn't realize that the account was a fictional person when I wrote the GP, but I still believe whatever marketing drone that sent the tweet is an idiot that should be fired. They don't even appear to have basic knowledge about their product or what is happening with it.

  23. Original Tweet Link by Anonymous Coward · · Score: 0

    The Tweet link is posted here but is dead now: http://www.ps3news.com/PS3-Hacks/ps3-metldr-root-key-retweeted-by-sonys-kevin-butler/

  24. firmware update? by Anonymous Coward · · Score: 0

    I thought Sony released an update that mitigated this...

  25. Outstanding Tweet by Anonymous Coward · · Score: 0

    Has anyone tried the code yet?

    Moving game sales and DRM to online only ... 12 to 18 months away my guess.

    A bad day for someone at SONY ... most likely.

    A bad day in CA court when the judge reads the news of this ... "Case Dismissed" .. is my guess.

    TeeHeeHee SnickerSnickerSnicker

    -308

  26. So by frozentier · · Score: 1

    Does /. now get shut down by Sony for posting the key?

  27. Excuse me? by Leolo · · Score: 1

    Could this post be translated into English understandable by people over 40?

    I can't believe I just asked that! But I don't know how to congugate "to retweet" nor how to parse "X followers tweet read."

    1. Re:Excuse me? by Cerium · · Score: 1

      Don't feel bad. I'm still in my 20s and I don't get it either.

    2. Re:Excuse me? by amRadioHed · · Score: 1

      Sorry, you've had your time old man. Report to your nearest Sleepshop immediately.

      --
      We hope your rules and wisdom choke you / Now we are one in everlasting peace
    3. Re:Excuse me? by ColdWetDog · · Score: 1

      Could this post be translated into English understandable by people over 40?

      I can't believe I just asked that! But I don't know how to congugate "to retweet" nor how to parse "X followers tweet read."

      This might help, gramps.

      --
      Faster! Faster! Faster would be better!
    4. Re:Excuse me? by NitroWolf · · Score: 1

      The Kevin guy retweeted (repeated what someone else said) in his tweet the alleged Sony master encryption key for the PS3. Other people are saying it's an old key and thus useless... in either case, it's probably not something Sony wanted to publish publically.

      Since it was publically posted now, by an official Sony representative no less, it's going to be hard to claim that the key is a proprietary/trade secret in court.

    5. Re:Excuse me? by SecurityGuy · · Score: 1

      Twitter is a vast bathroom wall where people scrawl things. Writing something on the wall is "tweeting".

      Some people erroneously think the things you scrawl are important, so they follow you. Your followers watch your bit of wall to see when you write seomething.

      When your followers think you wrote something less irrelevant than usual, they may retweet it, which simply means they wrote it on their bit of wall for people who follow them to see.

    6. Re:Excuse me? by frozentier · · Score: 1

      Twitter is a vast bathroom wall where people scrawl things.

      You also just described all blogs.

  28. Watch Out Marketing! by parse.here · · Score: 1

    "The character was created by Deutsch/LA, the advertising agency responsible for the campaign.[3] Deutsch/LA also manages Kevin Butler's Twitter account and wrote his E3 2010 speech."

    Unless it's a publicity stunt, the Deutsch/LA relations may go down the toilet. I thought the Battleship reference was a great joke though.

    Kevin Butler (character)

  29. marketing dork by Anonymous Coward · · Score: 0

    As if that marketing dork would even know what to do with it...

  30. Re:I think...newfie? by mcneely.mike · · Score: 0

    And are you really a newfie? If so, say Hi to Dave and Fiona for me. Boy, i remember drinking with them in Keswick when we all lived there. Ask if they remember the guy who took out his front window, put ramps up and drove his car into his livingroom for the winter... Boy we laughed over that (and drank).

    --
    soylentnews.org Go there to enjoy the people!
  31. Kevin Butler by a_nonamiss · · Score: 3, Informative

    Do you people realize that Kevin Butler isn't even a real person? (At least, not at Sony.) He's a fictional character played by an actor. This twitter account is probably manned by dozens of employees in the marketing department paid to do just that. Any one of them could have been tricked or compromised. citation

    --
    -Arthur
    Cave ne ante ullas catapultas ambules
    1. Re:Kevin Butler by revlayle · · Score: 1

      Do you people realize that Kevin Butler isn't even a real person? (At least, not at Sony.) He's a fictional character played by an actor. This twitter account is probably manned by dozens of employees in the marketing department paid to do just that. Any one of them could have been tricked or compromised. citation

      QFT

      The actor is Jerry Lambert (at least in the commercials, could be anyone managing the Twitter account). He's done lots of bit work many sitcoms and used to do several humorous commercials for GEICO as the "bland insurance agent".

  32. It gets worse by Leolo · · Score: 1

    Without DRM the games are that much more suspetible to being controled by a script. In online play, this would give an advantage to the better coders (or script kiddies).

    Yes everyone could be using the cheat-scripts, but that would spoil the fun. This is a repeat of the steroids (sorry, Performance Enhancing Drugs) debate.

  33. plot? by X10 · · Score: 1

    First they tweet the master key, then they sue you. Nice plot.

    --
    no, I don't have a sig
  34. Yuo sunk mah battleship by otis+wildflower · · Score: 4, Funny
    1. Re:Yuo sunk mah battleship by cigawoot · · Score: 1

      +1 Funny, if I had mod points

    2. Re:Yuo sunk mah battleship by tokul · · Score: 1

      :) interesting. I think sunken battleship is USS Arizona. Maybe someone should tell those nerds that WW2 is over, Sony is Japanese and correct photo should show Yamato, Shinano or Yamashiro/Fuso.

    3. Re:Yuo sunk mah battleship by Anonymous Coward · · Score: 0

      That's photoshopped! I can see the pixels!

    4. Re:Yuo sunk mah battleship by Anonymous Coward · · Score: 0

      Does it come in resolution high enough to print a poster out on a plotter?

  35. XNA by tepples · · Score: 5, Informative

    As I understand it, there hasn't been much of an effort to jailbreak the Xbox 360 console for homebrew because Microsoft offers a limited "XNA" sandbox in which to make, run, and even sell homebrew games, and it appears far more committed to XNA than Sony ever was to Other OS.

    1. Re:XNA by ginbot462 · · Score: 1

      I don't even own an XBOX and I still like XNA. And as far as "limited" goes, for most people just creating games for fun and the hell of it ... the only boundary has been time. Just understand what you are getting, DirectX level API; don't expect a game engine (though there are bunch for it out there) like Unreal or even Torque.

      --
      Atlas Shrugged : Thematic Story :: Battlefield Earth : Organized Religion
    2. Re:XNA by Zelgadiss · · Score: 1

      Other OS was also a sandbox, and it was free. The applications you create to run either directly on Other OS or on top of Linux can also be freely distributed.

      You must pay for XNA if I'm right, and there are "restrictions" to how apps are distributed.

      Correct me if I'm wrong.

    3. Re:XNA by tepples · · Score: 2

      And as far as "limited" goes, for most people just creating games for fun and the hell of it ... the only boundary has been time.

      There are plenty of other boundaries. All code must be verifiably type-safe IL, which rules out porting games written in standard C++. (The verifiably type-safe subset of C++/CLI is incompatible with standard C++.) Games may include text only in a handful of languages, which rules out games designed for teaching other languages or RPGs where a character encounters a village of NPCs who aren't fluent in the common tongue and learning their language is a quest. And until XNA 4 introduced the "dynamic sound effect", there was no way to synthesize speech.

    4. Re:XNA by hyperquantization · · Score: 1

      XNA, as a framework and development tools, is completely free (obligatory Wikipedia link: http://en.wikipedia.org/wiki/Microsoft_XNA). However, the XNA Creators Club, the only way to distribute XNA games developed for the Xbox, requires a yearly subscription.

    5. Re:XNA by TrancePhreak · · Score: 2

      And yet that has not mattered to most of the XNA devs.

      --

      -]Phreak Out[-
    6. Re:XNA by Anonymous Coward · · Score: 0

      That might be part of it, but I doubt it is the entire reason. Most of the popular Xbox 1 homebrew would not be able to be written with the XNA or with Microsoft's blessing (while emulators might be possible I'm not sure they'll let them exist with the XNA, or else someone would have written them). XBMC isn't possible with XNA.

      Bah, I hate even thinking about the 360's software sometimes. Having to pay for official Twitter/Facebook apps is a slap in the face when the other consoles just straight up let people use the web.

    7. Re:XNA by pavon · · Score: 2

      Yeah, but the Other OS sandbox prevented it from accessing the GPU which made it completely unsuitable for homebrew games. The XNA dev kit is free, and games created with it can be freely distributed on windows computers. Distributing on XBox live requires a $99/year subscription, but that is pretty cheap for what you get. If you sell your game for $5, it only takes 20 sales to pay it off. Microsoft also does a good job of promoting good homebrew games. My only complaint about it is that it isn't compatible with open source development. Microsoft has done more to support homebrew game development on the 360 than any other console maker since the video game crash of '83.

    8. Re:XNA by Zelgadiss · · Score: 1

      So the XNA was just a different set of restrictions.

      In essence you can create, but can't distribute.
      I wouldn't consider being able to distribute on Windows computers a perk, since you can do that anyhow.

      We can't say Sony didn't support homebrew though, they just did it differently.

    9. Re:XNA by Anonymous Coward · · Score: 0

      And yet that has not mattered to most of the XNA devs.

      Yes, the three of 'm are quite happy.

    10. Re:XNA by pavon · · Score: 1

      Yeah, "different restrictions" where one restriction allows you to make games and the other does not. Seriously, show me a single decent homebrew game for the PS3. I know of an (illegal) Pong game made for GameOS, and the standard Linux solitare/minesweeper type games. Compared to thousands of XNA games that have been made for the 360.

    11. Re:XNA by inglorion_on_the_net · · Score: 1

      As I understand it, there hasn't been much of an effort to jailbreak the Xbox 360 console for homebrew because Microsoft offers a limited "XNA" sandbox in which to make, run, and even sell homebrew games

      Similarly, efforts to jailbreak the PlayStation 3 only really seemed to get off the ground after Sony disabled the Other OS feature.

      --
      Please correct me if I got my facts wrong.
    12. Re:XNA by Anonymous Coward · · Score: 0

      It doesn't matter now, Sony disabled "Other Os" and we can dispute the truthfulness off it.. but Geohot cited this as his inspiration for hacking the PS3.

    13. Re:XNA by Anonymous Coward · · Score: 0

      Being a very known "modder" in the "Xbox modding scene"...

      We can run home-brew easily on JTAG-exploited consoles.

      We were able to run them online Xbox LIVE, But it was hindered due to a challenge-base check upon sign-in. This was patched by a few people, but obviously not distributed, after what happened to Modern Warfare 2.

      Playing pirated/back up games is possible, I do not follow it closely (I simply boot my pirated games on my exploited Xbox), but I believe that it is now detectable online, and you will get a console ban.

      As for every other type of miscellaneous modding, doing it en mass or doing it very publicly will result in a hotfix/patch.

      No, the Xbox360's private RSA key will never be exploited, we have reversed the kernel and seen, it has been implemented properly.

      Newer revisions past the 7371 kernel cannot be exploited using the JTAG hack, which is the '09 summer update, I believe.

      So yea, aside from the smartest of modders, the public is now refined to cheating/modifications on a small scale, easily patched online.

      Ps3 was wrecked tho.

    14. Re:XNA by tepples · · Score: 1

      How have most of the XNA devs worked around the problems that I mentioned?

    15. Re:XNA by Zelgadiss · · Score: 1

      From the guy that got it removed in the first place...

      I'm so tired of repeating this. You are posting as AC, so I'm not sure if I'm being trolled, hence I really can't be arsed to explain the whole history of this mess from the start.

    16. Re:XNA by Zelgadiss · · Score: 1

      Homebrew != only games

      Show me using the XNA to doing video decoding or video compression, or any other non-game application for the matter.

  36. Some Facts by pentadecagon · · Score: 1
    http://www.engadget.com/2011/02/09/ps3-jailbreak-code-retweeted-by-sonys-kevin-butler-no-punchl/

    ... this sequence actually refers to the USB dongle ID generator key, also used for PS3 security circumvention

  37. this story is stupid and "Kevin Buttler" is stupid by Thud457 · · Score: 2

    46 DC EA 17 FE 45 09 23 EB 97 E4 95 64 10 CD are not valid Battleship(tm) coordinates, although D3 D8 E4 D4 B2 C2 are. The Battleship(tm) board is labelled with rows 1-10 an columns A-L . So valid Battleship(tm) coordinates would be always be a combination of a letter and a number.

    --

    the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

  38. twitter schmitter by avm · · Score: 1

    A truly amusing hack, and one worthy of being called a hack in the first place, would be to get Sony's DNS servers to return the assorted keys. Twitter foolery is just that.

  39. pardon my ignorance... by Anonymous Coward · · Score: 0

    ...but the implication of tweeting this key is? Is the world going to stop spinning? Are we all going to die? Are the chances of ever discovering a cure for cancer undermined permanently? Will my rubber duckie turn into the goose that laid golden eggs? C'mon, /., let's get serious(er). The more people react to trash like this the less Sony and other manufacturers have to spend on marketing. Seriously? Do we really worry about some dumb game console's master key that much?

  40. Public domain? by bazmail · · Score: 1

    So the code is now legally public domain? Aces!

    1. Re:Public domain? by stinerman · · Score: 1

      Yes, for the same reason that everything ever printed anywhere for all time is now legally public domain.

      That word does not mean what you think it means.

  41. This just in by Jason+Levine · · Score: 1

    Sony is demanding Twitter turn over all of the IP addresses of everyone who follows Kevin Butler. For good measure, they also want the IP addresses of all of *those* followers followers and the followers of the second batch as well.

    Sony is also preparing a lawsuit against Google for making the RTs available to the world on Google RealTime: http://www.google.com/search?tbs=mbl%3A1&hl=en&source=hp&biw=1408&bih=851&q=%40TheKevinButler+Lemme+Guess&btnG=Search

    Finally, Sony is also suing me for linking to the Google search which lets you see the tweets that let you see the PS3 Master Key.

    --
    My sci-fi novel, Ghost Thief, is now available from Amazon.com.
    1. Re:This just in by Anonymous Coward · · Score: 0

      Oops! Make that 5 billion subpoenas Sony will have to issue! It's gone worldwide and everybody has it now!

  42. Maybe by Adam+Appel · · Score: 1

    He can see the future and has a good sense of humor?

    --
    They come in the dark, only in the darkest.
  43. Theory vs Reality by Anonymous Coward · · Score: 1

    Microsoft is in a much better situation because XBox Live is a vital part of the XBox experience, and if they can ban consoles on XBox live, it provides a powerful incentive for people not to hack their console.

    On the other hand, the PS3 is still mostly a solo/non-online machine, so they cannot use the same types of DRM type enforcement to ensure consoles are not hacked.

    Until practical hacks are released that allows people to just download a game and play it, this is still for all intents and purposes just a theoretical hack.

  44. you sank my Battleship? by Andrewkov · · Score: 2

    "'@TheKevinButler Lemme guess... you sank my Battleship?"

    Yes, yes he did.

    1. Re:you sank my Battleship? by TheCarp · · Score: 1

      "Nah, I just rearranged the controls on the helm, you just sunk your battleship"

      --
      "I opened my eyes, and everything went dark again"
  45. Re:this story is stupid and "Kevin Buttler" is stu by daid303 · · Score: 1

    These coordinates are for the extended Battleship(tm) game. Battleship(tm) with Nukes(tm) from Orbit(tm)

  46. Who's dumb? by Anonymous Coward · · Score: 0

    Why the hell would someone use Twitter to send a super-sensitive private key! Everyone seems to think that the marketing guy is the dumb one for retweeting it, but I'd say that the person who actually sent it first is the stupid one.

    Two rules for people who knows important private keys:
    - If you have to send them, don't send them in clear
    - If you have to send them, don't send them using a social networking thing. Avoid wall post on Facebook too.

    This guy should be fired.

  47. Nailed it on the head by Dragon_Eater · · Score: 1

    I thing these guys nailed it...

    I am not the best at linking things but here it goes:

    http://www.cad-comic.com/cad/

    --
    They kinda taste like tasty wheat . . . . kinda . . .
    1. Re:Nailed it on the head by Locke2005 · · Score: 1

      I especially like the "FUCK YOU CONSUMER" embedded in the registration key.

      But seriously, Sony's attitude towards it's own customers is one of the reasons I now refuse to buy any Sony products. In fact, I'd rather give (gasp!) Microsoft my money than give it to Sony.

      --
      I've abandoned my search for truth; now I'm just looking for some useful delusions.
  48. They sure did sink his battleship by Anonymous Coward · · Score: 0

    If only he knew just how much they sank his battleship with that tweet.

  49. Yeah, yeah... by Anonymous Coward · · Score: 0

    This doesn't even matter. Anyone who wants to know the key can find it. ;)

  50. Re:Errr... by Half-pint+HAL · · Score: 0

    Me neither. Cos otherwise Sony will sue me for having commented.

    HAL.

    --
    Got them moderator blues I blieve I walk out the do', With these mod-points I been gettin', I 'most never post no mo'
  51. Has he even played Battleship? by Quila · · Score: 1

    The only pairs that are valid Battleship coordinates are D3, D8, E4, D4, B2 and C2.

    That being your only calls, the only thing you could sink is a patrol boat at D3-D4, D4-E4 or B2-C2.

  52. Wrong key? by Rikiji7 · · Score: 1

    fail0verflow member marcan42 claims that's not the master key, but an outdated one. so the internet is now waving at useless hex values.

    --
    slashwhat?
  53. I will miss those commercials.... by jameskojiro · · Score: 1

    They were pretty funny... But now I guess the next PS3 commercials will be boring as week old toast...

    --
    Tsukasa: All I really want, is to be left alone...
  54. Master Key (trademark Nintendo) by billmarrs · · Score: 1

    "PS3 Master Key"... is Zelda coming to the PlayStation?!

  55. am i the only one who found this post unreadable? by buback · · Score: 1

    Just because your referencing twitter doesn't mean you have to throw @'s and #'s in front of everything. At the same time they neglected any useful punctuation.

    I am NOT a grammar nazi but I do have my limits.

  56. What language do iOS and XNA share? by tepples · · Score: 1

    The XNA dev kit is free, and games created with it can be freely distributed on windows computers.

    Say I develop a game in C#, the preferred language of XNA. Now how do I port it to Mac OS X, iOS, Android, or any other non-Windows platform? Ordinarily, I'd develop the game with a multitier architecture, with a fairly clean separation between the platform-agnostic physics and the platform-specific graphics engine. (I've done this before to get a single game working on PC and Nintendo DS, with the platform-agnostic portion written in C.) But this sort of multitier design works only when all platforms can run the programming language in which the platform-agnostic portion is implemented.

    1. Re:What language do iOS and XNA share? by aaron552 · · Score: 1

      At the risk of sounding naive (I actually haven't tried this), I'd say that you could try mono. As far as I'm aware, there's mono for Mac OS X (and Linux/BSD), MonoTouch for iOS but I'm not sure about Android.

      --
      I had a sig once. It was lost in the great storm of '09.
    2. Re:What language do iOS and XNA share? by Rallion · · Score: 1

      I'm pretty sure that's why the above poster specifically said "windows computers."

    3. Re:What language do iOS and XNA share? by dwarfsoft · · Score: 1

      Pray for ExEn to save you (or donate to help it to happen).

      --
      Cheers, Chris
    4. Re:What language do iOS and XNA share? by dwarfsoft · · Score: 1

      Link Fail. Meant ExEn.

      --
      Cheers, Chris
    5. Re:What language do iOS and XNA share? by tepples · · Score: 1

      Thanks. Fueled by $50 for now.

    6. Re:What language do iOS and XNA share? by VMSBIGOT · · Score: 1

      I'm currently working on a multiplatform game myself, so here's what I've done:

      1) Primary codebase is C# targeted against the .NET 4.0 framework
      2) Using ProjectLinkler in VS 2010, I Sync the game logic, and a fair amount of the UI code from #1 to Silverlight for Web and Silverlight for WP7
      3) Using "CSharp to Java" coverter tool, I sync #1 to Java (game logic only)
      4) Branch #3 into Blackberry and Android codebases
      5) iOS has Monotouch which is a Mono implementation for it.

      This process is Long winded I admit, but it works to keep the game logic in sync for bug fixes/features added. Now the GUI part is another beast in itself, just due to the vastly different ways each platform handles UI/events. If I can get 60%+ of my code to be take care of by processes instead of manually, to me thats a win.

      I admit I haven't worked with Monotouch yet, as I want to be closer to finished before I invest the money into Apple's dev kit (Ie, a Mac)

      I haven't spent anytime trying to port it to consoles just due to the nature of the game (Word puzzle). But since I did the codebase in C#, I can port it pretty easily to the 360, and with the PS3's signing key in the open, I guess I could look at porting it to the PS3 as well.

  57. Re:this story is stupid and "Kevin Buttler" is stu by Anonymous Coward · · Score: 0

    You're a moron. Butler didn't literally think he was being sent Battleship coordinates. He was clearly making a joke at his own expense as a way of saying "I have no idea what you said to me or why you said it"

  58. Re:this story is stupid and "Kevin Buttler" is stu by Anonymous Coward · · Score: 0

    Snap!

  59. Re:this story is stupid and "Kevin Buttler" is stu by Nimey · · Score: 1

    It's for a secret 3-dimensional Battleship clone I was working on. Now I'll sue you and Sony for violating my NDA!

    --
    Hail Eris, full of mischief...

    E pluribus sanguinem
  60. Re:I think...newfie? by billcopc · · Score: 1

    Mike Lockman, is that you ?

    --
    -Billco, Fnarg.com
  61. So, is Sony going to sue itself now? by JustAnotherIdiot · · Score: 1

    An article posted yesterday said that Sony was going to "sue anybody posting or 'distributing' the first full-fledged jailbreak code".
    Now that Sony has done just that, are they going to stick to their guns and sue themselves?

    --
    What do I know, I'm just an idiot, right?
  62. Lemme guess... you sank my Battleship? by Anonymous Coward · · Score: 0

    Lemme guess... you sank my Battleship?

     
    Nope, just your credibility.

  63. Re:am i the only one who found this post unreadabl by Anonymous Coward · · Score: 0

    Referencing Twitter doesn't necessitate it, but directly quoting a post that used those symbols does.

  64. Homebrew! by DrYak · · Score: 1

    If console makers [...] leave their consoles wide open like the PC, it's only common sense to expect PC like DRM from games.

    IMO it's kind of a pick your poison situation. Have the console maker do it via locking down their console or have the game publishers make a crazy mess of it.

    There's a slight difference.
    In both case players are going to be alienated by DRM (maybe even more so in the second case as there are probably a lot of different DRM-vendors, some of which even better in the "snake oil" department, and thus probably even shittier DRM solutions). ...BUT!...

    A non-protected gaming console should be able to run arbitrary code, thus pleasing much more the whole "OtherOS" crowd (homebrew, linux & science, etc.)

    (Also, on a side note, look how the massive, fast and successful efforts to crack the PS3 DRM only started *after* the OtherOS options was removed).

    --
    "Sufficiently advanced satire is indistinguishable from reality." - [Tips: 1DrYakQDKCQ6y52z6QbnkxHXAocMZJE61o ]
  65. You're not kidding... by Xenographic · · Score: 2

    No kidding. They even plan to subpoena Slashdot (not to mention Twitter). I don't know what they'll get out of that except for a lot of "in soviet Russia" jokes, but I guess their lawyers like wasting their client's billable hours on fishing expeditions?

    I suggest they try Googling that key. I don't know how many results they'll find, but I'm guessing there will be thousands, if not more. It's kind of futile to tell the judge that you need expedited discovery and such when the cat is not merely out of the bag, but halfway across the galaxy, isn't it? But hey, I guess you guys might see it differently. You could go send a million nastygrams to everyone who reads the news and rack up $200/hr. Fact is, I just hate Sony. I don't have a PS3 because I've been boycotting Sony since the time they infected people with that rootkit, so this hexadecimal number you're trying to censor is utterly worthless to me. I can't very well circumvent the protections on a device I'll never own, now, can I?

    1. Re:You're not kidding... by JohhnyTHM · · Score: 1

      Google says about 133000 results. That should keep the lawyers busy.

  66. Sony outsources the management of the twitter acct by Anonymous Coward · · Score: 0

    The character of Kevin Butler was created by the advertising agency Deutsch/LA. The agency also manages Kevin Butler's Twitter account. In short, the individual at the ad agency probably had not idea what he or she was retweeting. It's probably a moot point that Sony outsources the management of the Twitter account as their internal marketing folks would have probably made the same mistake.

  67. Re:this story is stupid and "Kevin Buttler" is stu by Anonymous Coward · · Score: 0

    . . . for a sufficiently small Battleship board. Maybe they play things on a larger scale?

  68. Re:am i the only one who found this post unreadabl by Anonymous Coward · · Score: 0

    @buback, i'm with you. very poorly written summary, as are many.

  69. What does this mean? It means "09 F9" v2.0, baby! by KWTm · · Score: 1

    Someone else at Sony saw the "you sunk my battleship" tweet, and after a mild heart attack and stroke, ran to the aforementioned shlub and told him to remove the tweet. What does this mean?

    It means that someone pointy-haired at Sony is going to yell, "Take that number off my Internet!" followed by a conglomerate of 1,000,000 lawyers who comtransbineform into MegaLawyer and SMASH! all websites that try to post that number. Kevin Rose can try another round of censorship before whining, "Ummm... I never meant to suppress your 4000 posts of the number! It was the bad guys that made me do it!"

    Of course, MegaLawyer wouldn't know that it's actually a number, and for those who don't want to display four hundred and four quadrillion quintillion quintillion red dots on their web site in solidarity, a simple line would suffice:

    echo "obase=16; 404555974007725459910684486621289147856453481154 " | bc

    As for myself, I'm gonna go get a new sig right now.

    --
    404555974007725459910684486621289147856453481154 in hex is "You sank my Battleship?"
    [GPG key in journal]
  70. Proper reply.... by d474 · · Score: 1

    Lemme guess... you sank my Battleship? RT @exiva

    @TheKevinButler No, *you* just sank your battle ship. Muwaaahaa-haa-haa-haaa!

    --
    Authority questions you. Return the favor.
  71. FAIL by Anonymous Coward · · Score: 0

    @TheKevinButler FAIL!!!!!!!

  72. How funny is that by YokimaSun · · Score: 1

    im drunk and this just makes Sony going after PS3 hackers even funnier, what say that bloke is out of a job in the morning :P

  73. *Cough* by Anonymous Coward · · Score: 0

    erk: C0 CE FE 84 C2 27 F7 5B D0 7A 7E B8 46 50 9F 93 B2 38 E7 70 DA CB 9F F4 A3 88 F8 12 48 2B E2 1B
    riv: 47 EE 74 54 E4 77 4C C9 B8 96 0C 7B 59 F4 C1 4D
    pub: C2 D4 AA F3 19 35 50 19 AF 99 D4 4E 2B 58 CA 29 25 2C 89 12 3D 11 D6 21 8F 40 B1 38 CA B2 9B 71 01 F3 AE B7 2A 97 50 19
    R: 80 6E 07 8F A1 52 97 90 CE 1A AE 02 BA DD 6F AA A6 AF 74 17
    n: E1 3A 7E BC 3A CC EB 1C B5 6C C8 60 FC AB DB 6A 04 8C 55 E1
    K: BA 90 55 91 68 61 B9 77 ED CB ED 92 00 50 92 F6 6C 7A 3D 8D
    Da: C5 B2 BF A1 A4 13 DD 16 F2 6D 31 C0 F2 ED 47 20 DC FB 06 70

    46 DC EA D3 17 FE 45 D8 09 23 EB 97 E4 95 64 10 D4 CD B2 C2

  74. this was no accident by gearloos · · Score: 1

    What if this was simply a ploy for SONY to show to the world why we all need DRM on everything in our lives? They now have a reasonable excuse for putting DRM laden movies out.

    --
    "Computers are a lot like Air Conditioners" "They both work great until you start opening Windows"
  75. Archive ? by LoC by kentsin · · Score: 1

    What a historical tweet.

  76. Not Kevin Butler!!! by Anonymous Coward · · Score: 0

    I just hope they don't sack the guy. Those commercials crack me up. Kevin was hilarious before and this simply adds to his epicness!

  77. Re:this story is stupid and "Kevin Buttler" is stu by Anonymous Coward · · Score: 0

    Battleship(tm)

    I think its safe to drop the "tm" - the key is out.

  78. just look it up by Anonymous Coward · · Score: 0

    http://www.46dcead317fe45d80923eb97e4956410d4cdb2c2.com

  79. In other news by MemoryDragon · · Score: 1

    The fictional marketing Guy Kevin butler now has gotten a fictional pink slip and tomorrow he will enrolle for fictional unemployment benefits.