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Apple Sued over Tiger, Injunction Sought

An anonymous reader writes "Online retailer Tiger Direct has reportedly sued Apple over the use of the Tiger name just one day before the Mac maker is scheduled to roll-out its next-generation Mac OS X 10.4 'Tiger' operating system, according to an article at AppleInsider. TigerDirect, which owns trademarks on the names Tiger, TigerDirect and TigerSoftware, has requested an injunction that could prevent Friday's launch of the Tiger OS. Tiger Direct is also seeking damages and legal fees. 'Apple Computer has created and launched a nationwide media blitz led by Steven Jobs, overwhelming the computer world with a sea of Tiger references,' Tiger Direct's attorneys wrote in the lawsuit." While the suit may have some merit, it is odd for them to wait until now to try and halt such a heralded product.

156 of 1,075 comments (clear)

  1. Tigger by fembots · · Score: 4, Funny

    Disney will be joining the battle soon as Tiger is misleading to Tigger.

    1. Re:Tigger by macdaddy357 · · Score: 4, Informative

      And they don't even own Tigger! A.A. Milne's estate does, but this won't stop those assholes at Disney.

      --
      How ya like dat?
    2. Re:Tigger by Anonymous Coward · · Score: 3, Funny

      As seen on my Crystal MythTV Ball:

      "...and in other news, Apple is being sued by computer hardware reseller TigerDirect as a result of changing the name of their newest operating system release to 'Asshole Hardware Retailer.'"

    3. Re:Tigger by milimetric · · Score: 5, Funny

      In other news, Apple turns right back around and sues the actual Tiger animal (panthera tigris). Apple is claiming that the animal misled them to name their product after something occuring in nature and did not notify them that twenty million other companies out there have used the name Tiger to suggest a powerful sleek product.

      In other shocking news, joining in TigerDirect's "Lawsuit" is a conglomeration of six hundred thousand Chinese Restaurants who also feel wronged by Apple's use of the word Tiger.

      To only add to the confusion, the actual Apple fruit (malus pumila) is suing Apple for their misleading representation that the Apple fruit is always bitten out of.

      *&#@^( you! you crazy, money hungry, insane, can't do business bastards who sue for stupid ass reasons.

    4. Re:Tigger by jd · · Score: 4, Funny

      The animal formerly known a a tiger, owing to mounting legal debts, has changed its name. It will now be known as an asparagus. It is hoped this will also confuse poachers, as hunting asparagus doesn't have the same ring to it.

      --
      It's a small world and it smells funny; I'd buy another if it wasn't for the money; Take back what I paid (SoM)
    5. Re:Tigger by MasonMcD · · Score: 2, Funny

      but this won't stop those assholes at Disney.

      Luckily for the dickheads and assholes at Disney, not only are their tops made out of rubber, but their bottoms are made out of springs.

    6. Re:Tigger by Anonymous Coward · · Score: 2, Funny

      but this won't stop those assholes at Disney

      Yeah! Those bastards and their hypothetical lawsuits. They can go right to hell.

    7. Re:Tigger by psycodom · · Score: 3, Informative

      In fact Disney do now own Tigger having bought rights until the copyright expires for £240 Million back in 2001.

      Prior to this they paid twice yearly royalties to use the characters.

    8. Re:Tigger by TheoMurpse · · Score: 2

      Oh my God, I think we have a winner here:

      They're bouncy trouncy flouncy pouncy Fun fun fun fun fun But the most wonderfull thing about "tiger direct" is they're the only one. Thank God they're the only one! That company is souch a rip off they're worse than frys. and thats really really really bad.

      15 errors! I'm not a spelling Nazi, but that's just horrendous. Ignoring the lack of knowledge of the correct lyrics (completely unforgivable!!! ;), you still missed "they're", "really", "worse", "than", "wonderful", and "bouncy".

  2. pre-emptive lawsuit by visualight · · Score: 4, Funny

    Someone at TigerDirect suddenly realized that Apple would/might sue them over the name tiger and they figured they better sue first.

    --
    Samsung took back my unlocked bootloader because Google wants me to rent movies. They're both evil.
    1. Re:pre-emptive lawsuit by fredistheking · · Score: 5, Insightful

      Gimme a break. Just like Apple sued Mac Mall and Club Mac, huh? This is just a grab for funds by Tiger Direct. They are allegedly being investigated for their rebate practices and their reseller rating has gone to shit. I wouldn't doubt it if this is a last ditch attempt to remain solvent.

    2. Re:pre-emptive lawsuit by Raindance · · Score: 4, Interesting

      I'd say you might be on to something, though TigerDirect seems to be making two arguments:
      1. The media blitz involving the word "Tiger" is hurting our ability to reach out to customers, and
      2. We should own the trademark to "Tiger"

      Now, you're getting at the second argument. TigerDirect has already filed a case at the trademark office to overturn Apple's ownership of the word "Tiger" in this context.

      Distinctly, however, this injunction is about the first argument. Nothing to do with trademark ownership, but, assuming ownership, that Apple is hurting their ability to reach customers. To lift from www.macrumors.com,

      "The company says that Apple's use of Tiger has changed internet search results, directly impacting its ability to market product to its customers. The company alleges that Apple's use of the name has adversely affected its ranking among the internet's largest search engines, Google and Yahoo, bumping the company from its usual spot in the first three results."

      Now, I fail to see how this adds up to a case personally. Search engine ranking is hardly property, or anything close to it. I call blackmail.

      Lawyers, check my reasoning?

    3. Re:pre-emptive lawsuit by ShaniaTwain · · Score: 2, Funny

      Is there some sort of competition going on for the much coveted title of litigious bastards?

    4. Re:pre-emptive lawsuit by Baricom · · Score: 5, Insightful

      I am not a lawyer, but I can see Tiger Direct's point here. Tiger Direct certainly isn't guaranteed a position in the search engines, but it's reasonable to argue that if another company in the same sector (computer sales) infringes on a trademark they claim, hurting their search ranking in the process, then they've been injured by trademark infringement.

      On the other hand, I don't see how filing the suit the day before the product launch could be anything but a stunt.

      I'm rooting for Apple on this one.

    5. Re:pre-emptive lawsuit by HairyCanary · · Score: 4, Insightful
      I do not understand their complaint about Google search rank. If I type "tiger direct", I get www.tigerdirect.com as the first result. Does it get any better than that?

      If I type "tiger", the first result has to do with real tigers (the kind with paws). And that makes sense to me as well.

      So I do not see their point. I think the real issue is that over the last year or so, Tiger Direct has become more and more irrelevant as other bargain stores enter the market, and they are hurting financially. Apples has comparatively deep pockets and Tiger Direct may be looking for some revenue.

    6. Re:pre-emptive lawsuit by gregmac · · Score: 4, Informative

      I'm curious as to what exactly they're complaining about?

      Searching on google and yahoo for "tiger direct", "tiger computers", "tiger computer", "tiger" and various other incarnations all show Tigerdirect.com and often tigerdirect.ca in the top 3 (with the exception of "tiger" on yahoo).

      What exactly are people searching for that yield different results than these? Do they market themselves as "tiger" at all? I've only ever seen references to "TigerDirect" and I've never seen it refered to as "tiger" before. I'm in Canada (and I've bought stuff from them before) so maybe it's different in the US, but.. I don't see why this affects them so much.

      --
      Speak before you think
    7. Re:pre-emptive lawsuit by killjoe · · Score: 5, Informative

      I just typed tiger into google. The first link is about the animal, the second link is for tigerdirect, the third link is about the animal and the fourth is for apple.

      I don't see what they are bitching about, they are the second link on google above apple.

      --
      evil is as evil does
    8. Re:pre-emptive lawsuit by AKAImBatman · · Score: 4, Interesting

      Registering a trademark is not a requirement to enforcing your mark, but it certainly does help make your case. The problem is that if they don't have "Tiger" registered (which it looks like they don't from my own search), then they have a burden of proof to show that they are deserving of the mark.

    9. Re:pre-emptive lawsuit by loraksus · · Score: 5, Informative

      Based on BBB files, this company has an unsatisfactory record with the Bureau due to a pattern of complaints and unanswered complaints.

      Specifically our files show a pattern of complaints alleging dissatisfaction with product quality, failure to deliver promised goods, service issues, misrepresentation in advertising and marketing practices and the failure to address and overcome the basic cause of complaints brought to their attention by the Better Business Bureau.

      Complaints allege customers are led to believe they are buying new, Brand Name computer systems, parts and other products with either a 90-day, or 1 year warranty. Complainants allege they are receiving generic, defective and refurbished items and only a 30-day warranty with the option to purchase the 1-year warranty. Customers who purchase the warranty also experience difficulty in getting return phone calls to get the problems fixed or replaced. Customer are told they may return the items for replacement, but they will need to pay again for the replacement and will credited back when the item is returned and received by the company.

      Some of the complaints have issues with the advertised rebate, both the catalog and web site have numerous offers for items with a mail-in rebate. Upon receiving the products the rebate application is not included in the package. Customers are told the rebate application is on the website and customers are required to comply with the program and submit paperwork that they never received. Many are denied because the product they have purchased does not have the advertised rebate, the rebate has expired, and some rebates are only good if the item is purchased with a computer. Many customers feel they have been victims of bait and switch, and are unable to return the products because the package has been open. Customers who have contacted customer service with concerns have problem with getting return calls, emails, and experience unresponsiveness and unconcerned customer service staff.

      --
      1q2w3e4r5t6y7u8i9o0pqawsedrftgthyjukilo;p'azsxdcfv gbhnjmk,l.;/
    10. Re:pre-emptive lawsuit by damiangerous · · Score: 4, Interesting
      Last time I checked, it was illegal to trademark generic terms and numbers.

      No it's not and never has been. Numbers by themselves are not trademarkable, yes. As the USPTO FAQ states, a trademark is "any word used or intended to be used in commerce to identify and distinguish the goods of one manufacturer or seller from goods manufactured or sold by others."

      A company cannot own a generic word

      Yes, yes they can. Trademarks are owned in a particular context. The most famous example is probably Apple. The Beatles' label Apple Corps owns the trademark on "Apple" as it applies to music and Apple Computer owns "Apple" as it applies to computers. This has led to a great deal of legal action with Apple's move into the music world.

      Try searching TESS for common words and you'll have lots and lots of hits.

    11. Re:pre-emptive lawsuit by b17bmbr · · Score: 2, Funny

      sun doesn't sell java. they could call it java 1.5 goatse and nobody'd care. it's still just "java".

      --
      My problem? I was perfectly gruntled, until some numbnuts came by and dissed me.
    12. Re:pre-emptive lawsuit by Loconut1389 · · Score: 3, Interesting

      I thought trademark suits only work when theyre in competing industries? TigerDirect doesn't have an OS or even a computer named Tiger.

    13. Re:pre-emptive lawsuit by IdleTime · · Score: 4, Funny

      What's next? Tiger Woods suing all of them?

      --
      If you mod me down, I *will* introduce you to my sister!
    14. Re:pre-emptive lawsuit by lawyerguy · · Score: 2, Insightful
      Your reasoning is good, but you're missing a key piece.

      Tiger and Apple are direct competitors for certain products, including computer systems and iPods. (Recall that Apple is a retailer in addition to a manufacturer.) Tiger is claiming (as described in their filed court papers) that Apple is using its "Tiger" mark to sell not only the OS, but ALSO this hardware. They give evidence already of Jobs touting Tiger as an incentive for people to buy new Macs, and of iPod and Powerbook giveaways at the 10.4 Premeire. So that's the big gripe... Apple's trademark on 'Tiger' is limited to operating systems only, and not hardware.

      So it's not really the Google issue (though that's undoubtedly important to them) -- it's Apple's broadening its use of the Tiger mark to expand into a directly competing market.

    15. Re:pre-emptive lawsuit by Loconut1389 · · Score: 2, Interesting

      And in other news, the popular car maker, Jaguar, is reporting sales decreases of 20% for this quarter alone! (number made up)

      Could it have anything to do with a $h1t7y economy? Certainly not! But Jaguar is filing suit due to their loss of google rankings.

    16. Re:pre-emptive lawsuit by brentcastle · · Score: 2, Insightful

      ... but they won't be a few months from now!!

      --
      http://www.brentcastle.com
    17. Re:pre-emptive lawsuit by Hatta · · Score: 2, Insightful
      I am a lawyer and I believe you reasoning is wrong.

      [cut]

      TigerDirect is suing based on its prior trademark of the word Tiger. They are not claiming ownership over the search engine results, they are asserting that the search engine is evidence of the damage caused to them by the copyright infringement.


      Eh?
      --
      Give me Classic Slashdot or give me death!
    18. Re:pre-emptive lawsuit by Aero+Leviathan · · Score: 2, Interesting

      What makes you think that? Seems we've reached the peak of hype for Tiger. It was all leading up to this point, the release date and climax; now it will settle down as people look forward to The Next Thing(tm).

      --
      ~ Aero
    19. Re:pre-emptive lawsuit by 1gkn1ght · · Score: 3, Interesting

      I don't know how many times I reported them to the BBB for false advertising. They would say you are buying a 72,000 RPM drive, but the manufactures site said it was a 54,000 RPM (note, this was a long time ago)

      At one point, I actually owned f***tigerdirect.com (wish I still had it, lost my job and didn't want to renew it when I had other things to worry about), but the E-Commerce direct told me that it was trademark infringement, and he was planning on sueing me. Nothing ever came of it.

      I actually can't believe they are still in business.

      --

      "Just because you're paranoid doesn't mean they AREN'T after you."
    20. Re:pre-emptive lawsuit by Anonymous Coward · · Score: 2, Funny

      The case definately adds up because TigerDirect has a financial interest in its branding of the word Tiger and Apple's infringement of the word Tiger - for a profit - is causing them a loss of noteriety and thus damages their business.

      Yeah, just like Apple to try to ride the coat-tails of the great TigerDirect brand name. I wonder how many consumers will now be misled into buying Apple software after merely following their natural curiousity about all the buzz surrounding TigerDirect.

    21. Re:pre-emptive lawsuit by damiangerous · · Score: 5, Insightful
      Wasn't Microsoft turned down when they tried to trademark "Windows"?

      No, Microsoft owns several trademarks on just the word "Windows" in various categories, the oldest active one being from 1992 (#74274174).

      Apple couldn't trademark "System"

      Most likely because it was already in use or just because the word "System" is a fairly integral part of what the product is. You couldn't trademark the term "truck" in relation to selling pick-up trucks because it's not a unique name for your product. At the time Windows was registered windowing operating systems certainly existed, but no one marketed/sold them as that until Microsoft did. Calling your operating system "Windows" was a unique idea. At the time Apple would have tried to trademark "System" people would have been selling items called operating systems for easily a decade or more and calling your product "system x" would not have adequately differentiated it.

    22. Re:pre-emptive lawsuit by sequential · · Score: 3, Informative
      First of all, the article posted says TigerDirect owns the trademark on the word "Tiger" and has so for many years

      TigerDirect.com does not own a trademark on the word tiger. A 30 second search at USPTO yields that Tiger Direct, Inc. owns seven trademarks:

      Furthmore, you're stretching the meaning of the phrase "many years". The above trademarks were all registered between November, 2001 and April 2004. They've also abandoned two other trademarks which are now dead. To be fair, they claim to have used some of their trademarks without registering them since January 31, 1993.

      Lastly, Tiger Direct, Inc. is a reseller. Apple, Inc. is a manufacturer. Tiger Direct's trademarks are in the Goods and Services catagory "Mail order services featuring computer hardware and software." On the other hand, Apple, Inc. registered a trademark on the word Tiger which was registered on July 2, 2003 and in the Goods and Services catagory "computer operating system software".

      While Apple may settle, this is not a case with merits. Instead, Tiger Direct, Inc. appears to be gaming the legal system to get free advertising.

      (The links to the USPTO site in this post may expire without warning, though they should not be difficult to reproduce.)

    23. Re:pre-emptive lawsuit by Queer+Boy · · Score: 2, Informative
      but it's reasonable to argue that if another company in the same sector (computer sales) infringes on a trademark they claim, hurting their search ranking in the process, then they've been injured by trademark infringement.

      Assuming that the method for search engines page ranking remains static, which it does not. I don't think you can base a lawsuit around what another, non-partner, unrelated company will or won't do (the unrelated company being Google). Google doesn't guarantee returning any specific results unless you pay them for ad links.

      --
      Not since Marie-Antoinette played milkmaid has looking simple and honest been so fake and complicated.
    24. Re:pre-emptive lawsuit by jmv · · Score: 2, Funny

      I personally wouldn't mind getting a 54,000 RPM drive. It will sure be *way* faster than my current 5,400 RPM drive ;-)

    25. Re:pre-emptive lawsuit by damiangerous · · Score: 2
      Except Apple's trademark is "Apple Computer". Not "Apple".

      Wrong. Apple Computer, Inc. is the name of the company, and is a registered trademark of course, but the company holds Live trademarks in several categories for the word "Apple" by itself. The numbers are: 78170383, 78548796, 76116541, 74527910, 73201697, 73120444, 74660120.

      The following are the same, only Apple let them lapse and are now Dead: 75063858, 73441547, 73309003, 73307818, 73303403, 73300046.

      Apple Corps, the music company, holds the following trademarks on the word "Apple" in different categories:74693839, 74693839.

      Oh, and the apple with a bite out of it is trademarked, too.

      Of course, 78155196.

    26. Re:pre-emptive lawsuit by MikeFM · · Score: 5, Interesting

      I worked for Tiger for about a year and am (distantly) related to the owner. Trust me, they're dirtier than what they're being blamed for. Their policy is to make every customer buy an extender warranty but to never honor them. When I worked there they didn't even have a framework setup to make it possible to honor them. Oh yeh - good customer service there.

      --
      At what price learning? At what cost wisdom? The price is a man's peace of mind, and the cost is his life.
    27. Re:pre-emptive lawsuit by soft_guy · · Score: 2, Funny

      They are worried that Apple might ruin their bad name.

      --
      Avoid Missing Ball for High Score
    28. Re:pre-emptive lawsuit by bluekanoodle · · Score: 2, Informative
      This bit of information from the yahoo profile of Systemax (the parent company of Tigerdirect) is enlightening

      ...Systemax also assembles its own computers, which are sold under the Systemax, Tiger, and Ultra brands...

      So it's more then just the name tigerdirect, it looks like they actively sell systems using the Tiger Brand name

    29. Re:pre-emptive lawsuit by AKAImBatman · · Score: 2, Insightful

      That is called a *sig*. You can turn it off in your preferences if it annoys you. But ignoring the opinion in favor of attacking the sig is considered poor form around here and will generally get you modded down. Now go back and read again.

    30. Re:pre-emptive lawsuit by justMichael · · Score: 2, Funny

      Umm, I'd care... I would need to find a new editor as one of the requirements for jEdit would be goatse.

      And quite frankly that's enough to make me use emacs, but i can't remember if OS X runs on emacs ;)

    31. Re:pre-emptive lawsuit by anarchy_man3 · · Score: 3, Informative

      Tiger Direct edits their user reviews on the site. I submitted a review of an Ultra power supply where the fan died and I said that it worked great until the fan died. They changed it to "Works great."

    32. Re:pre-emptive lawsuit by MikeFM · · Score: 2, Funny

      When I worked for them they used a home edition of M$ Access as the backend to their website. It was pretty funny actually.

      --
      At what price learning? At what cost wisdom? The price is a man's peace of mind, and the cost is his life.
  3. Good Timing by RobertTaylor · · Score: 4, Funny

    While the suit may have some merit, it is odd for them to wait until now to try and halt such a heralded product.

    Not when now is the time the threat of an injunction to stop distribution could result in a multi zillion pound pay out ;)

    1. Re:Good Timing by Rick+the+Red · · Score: 2, Insightful

      No kidding. If Apple is getting tons of publicity over "Tiger" then what better time for Tiger Direct to make their move? This will certainly get Tiger Direct publicity, which is really what this is all about: brand recognition. They want everyone to think of them, not Apple, when they hear "Tiger." If their web site is visited by only ten percent of the people who never heard of Tiger Direct before this lawsuit, it won't be able to keep up.

      --
      If all this should have a reason, we would be the last to know.
  4. Why did they wait so long? by GFLPraxis · · Score: 4, Insightful

    Everyone has known it was going to be called Tiger for the last YEAR. Why do they wait until release day to file a lawsuit?

    And wait a sec. Are these guys telling me that they have a patent on the word "Tiger"? Somebody better get some lawyers for the local zoo.

    1. Re:Why did they wait so long? by man_ls · · Score: 5, Informative

      Trademarks are applied in specific domains. Tiger, as used by your local zoo, is not the same Tiger as the computer companies are using, or as a textile company, or a shipping company, or an airline, would use, despite them being spelled the same way.

    2. Re:Why did they wait so long? by aaarrrgggh · · Score: 3, Interesting

      "Tiger" is trademarked by Tiger Direct as a computer retail service.
      "Tiger" has a trademark pending by Apple as a computer operating system.
      The trademark applications are in different realms.

      The thing I find interesting is that after tigerdirect failed to win in their case against tiger.com, they failed to register "tiger.net," or even contest it. They haven't done much to "defend" the tiger brand, and their business bears no association to tigers in branding.

    3. Re:Why did they wait so long? by petsounds · · Score: 4, Funny

      Everyone has known it was going to be called Tiger for the last YEAR. Why do they wait until release day to file a lawsuit?

      My personal tinfoil theory is that Microsoft slipped TigerDirect a generous amount of money to try to sabotage Apple's launch.

  5. Okay. by man_ls · · Score: 3, Interesting

    Well, I can't say I'm a huge fan of TigerDirect, as they have fairly high prices, I *have* bought some more esoteric parts from them, as well as before NewEgg.com came out, and I've never been disappointed.

    I'm also not a fan of Apple, as I absolutely hate using the 10.3 Macs we have in the lab here in our library.

    However, this should be pretty clear-cut. If TigerDirect, a computer-related company, owns the trademark on Tiger, as applied to computer products, and Apple has been using that trademark without permission, then TigerDirect should be granted damages.

    Especially since, I doubt them having the trademark on Tiger is a new thing.

    1. Re:Okay. by kerrle · · Score: 3, Insightful

      1.) They don't have a trademark on Tiger, while Apple does. 2.) Trademarks for a computer reseller and a computer OS are in different domains and in most cases wouldn't conflict anyway. 3.) Timing is suspicious to say the least. Personally, I see no case here whatsoever - just the hope of a quick settlement rather than a delayed launch or a court case.

  6. Oh, good lord. by Ledneh · · Score: 3, Insightful

    I think that's really all that needs to be said.

    --
    "We are the Dyslexia of Borg. Your ass will be laminated. Futility is resistant."
  7. Well, by soupdevil · · Score: 4, Funny

    They should be fine. If I remember correctly, they have at least one lawyer on staff.

  8. Are they kidding? by nizo · · Score: 5, Insightful
    First of all a trademark search shows something like three other companies who have just the word "Tiger" trademarked in the first page alone (with 1759 records total with tiger somewhere in the name). Second, why did they take so long to bring this up? Certainly Apple has some version of Mac OS Tiger trademarked, isn't it past the time to complain already? The real reason seems to be:

    At the root of the issue appears to internet search results. Tiger Direct contends that Apple's use of the name has adversely affected its ranking amongst the Internet's largest search engines....

    So does that mean they plan on taking on some non-profit who appears above them on google, because hey everyone knows I might get confused while searching for "tiger" instead of "tigerdirect" (which shows them ranked first btw). This whole things stinks of a "get rich quick by settlement" scam.

    1. Re:Are they kidding? by Kaimelar · · Score: 5, Informative
      At the root of the issue appears to internet search results. Tiger Direct contends that Apple's use of the name has adversely affected its ranking amongst the Internet's largest search engines....

      So does that mean they plan on taking on some non-profit who appears above them on google, because hey everyone knows I might get confused while searching for "tiger" instead of "tigerdirect" (which shows them ranked first btw).

      http://www.google.com/search?q=tiger:

      1. http://www.5tigers.org/ -- group dedicated to the animal
      2. http://www.tigerdirect.com/ -- company suing over trademark due to loss of rank on search engines
      3. http://www.tigerhaven.org/ -- more animal people
      4. http://www.apple.com/macosx/ -- Apple's new version of OS X
      5. http://www.apple.com/macosx/tiger -- Apple's new version of OS X

      What are they complaining about, again? And why did they wait so late to file this complaint? We've known the name of this version of OS X for how long now?

    2. Re:Are they kidding? by misterlump77 · · Score: 2, Informative

      "...has adversely affected its ranking amongst the Internet's largest search engines..."

      A statement totally without any merit. In fact the reality proves otherwise.

      A quick search result analysis for the query term 'tiger':

      TigerDirect Tiger MacOS
      1. Google 2 3
      2. Yahoo! >100 1
      3. MSN >100 6

      So, on Google, they're ahead of Apple. On Yahoo! and MSN they aren't even in the first 100 results, so how could Apple have been responsible. Might as well sue Tiger Woods also.

    3. Re:Are they kidding? by cpt+kangarooski · · Score: 2, Interesting

      I didn't even know there were open and shut trademark cases. Have you gone through the Polaroid factors with regards to this case? Have you taken account of the fact that Apple's use of the mark is with regards to the name of a good, and TD's use of the mark is with regards to a service they provide?

      --
      -- This and all my posts are in the public domain. I am a lawyer. I am not your lawyer, and this is not legal advice.
  9. I hereby copyright the following: by MrAnnoyanceToYou · · Score: 2, Funny

    Lion, Bear, Barracuda, Orangutan, Giraffe, Rhinocerous, Bobcat, Mountain Lion, Rattlesnake, and any other unused names of the animal kingdom hertofore unpublicised. Document following, please do not step on my rights. Thank you.

  10. follow the money trail by coloneyb · · Score: 2, Informative

    just a money grab probably hoping that apple will settle out of court for a few bucks

  11. Money grab by Raindance · · Score: 5, Insightful

    This is a grab for quick settlement money, no questions about it. Clever and slimey-- Apple can either take their chances fighting it (with a small chance to be hurt big) or pay TigerDirect cash. Blackmail, essentially, and the timing of this suit is proof.

    I sincerely hope they'll fight it, not only because I believe the lawsuit is meritless and one should never give into blackmail, but also...

    Apple has taken the "we defend our legal rights" stance when they've sued Tiger leakers. Fair enough. If they reverse their stance on that now when up against someone with lawyers, I think that'd be quite hypocritical.

    So, sock it to them, Apple.

    1. Re:Money grab by radish · · Score: 5, Insightful

      Apple has taken the "we defend our legal rights" stance when they've sued Tiger leakers. Fair enough. If they reverse their stance on that now when up against someone with lawyers, I think that'd be quite hypocritical.


      I don't think it's at all clear cut that Apple are in the right here. Sure, TigerDirect could have been more friendly than waiting until release day to slap on the suit, but if they own the trademark, they own it. Apple could (and should) have done a search before picking that name.

      --

      ---- Den ene knappen er powerknapp, den andre er Bender voice knapp "Bite My Shiny Metal Ass"

    2. Re:Money grab by Clinoti · · Score: 5, Informative
      Not necessarily the case, and from what I know of trademark laws there has to be more to the story than what we are seeing here.

      For those in the know companies spend hundreds of thousands on trademark research with companies such as Namprotect and Thomson and Thomson who make millions from clients who research Trademarks, Service Marks, and Copyrights years (sometimes minutes) before they even plan on utilizing the mark. So that they can avoid situations like this.

      Now who really wants to bet that Apple did not do their due diligence by using a trademark research firm?

      --

      Let's keep in mind that patents are in place to keep lawyers employed and keep them litigating. -CatGrep

    3. Re:Money grab by Raindance · · Score: 4, Informative

      True. However, in fact TigerDirect does not own the trademark to Tiger-- Apple does.

      Now, TigerDirect is challenging that at the trademark office, but Apple is the current owner. So I do think TigerDirect is in the wrong here for assuming certain rights that are in fact pursuant to the outcome of a pending appeal (which I personally don't believe will be found valid).

      So I'd stand by my assessment of this as a meritless money-grab.

    4. Re:Money grab by daVinci1980 · · Score: 2, Interesting

      Everyone assumes that this is some sort of money grab because the company waited till the last minute.

      It is entirely possible that the entire reason that they waited so long is that they've been talking to Apple about this the entire time. It is also entirely possible that Apple only *recently* gave Tiger Direct "the finger."

      Unless you're a member of the Apple legal team or an employee of Tiger Direct, I find it hard to believe that you can be so certain that TD is in the wrong here.

      --
      I currently have no clever signature witicism to add here.
    5. Re:Money grab by Humorously_Inept · · Score: 2, Insightful

      It's not just TigerDirect the mail-order sales company, but TigerDirect the mail-order computer hardware/software/accessories sales company. If you're not well versed and you're out looking for one of these Tigers, it's very likely that the other will confuse you.

      This is to say nothing of who is right, wrong or the owner of whatever trademark, just that there does appear to be a legitimate cause for friction here.

      --

      ~Someday, I hope to be an aspiring author.
    6. Re:Money grab by kalel666 · · Score: 2, Insightful

      Why do I get the feeling that when this is over, tigerdirect will be very unhappy? I mean, taking on Apple legal is like walking up to Mike Tyson and bitchslapping him because you don't like how he looks. You're just asking for it. Right or wrong, I think tigerdirect will be handed an ass whuppin.

      Maybe their lawyer will change his name afterwards to "Claude Balls".

      --
      I HAVE CUBIC WISDOM THAT TRANSCENDS AND CONTRADICTS ONE DAY GODS
  12. Break out the magic markers by CatGrep · · Score: 5, Funny

    Jobs: "OK I need about a million volunteers: 1) Cross out the 'Tiger' on the box 2) Write 'Big Orange Cat with black stripes' "

    1. Re:Break out the magic markers by ch-chuck · · Score: 2, Funny

      better yet, "butt headed online retailer"

      --
      try { do() || do_not(); } catch (JediException err) { yoda(err); }
    2. Re:Break out the magic markers by learn+fast · · Score: 4, Funny

      How do you know it's not black with orange stripes?

    3. Re:Break out the magic markers by hawaiian717 · · Score: 2, Funny
      Write 'Big Orange Cat with black stripes' "

      You mean they're going to rename it Mac OS X Garfield? That ought to make Paws, Inc. happy.

      --
      End of Line.
  13. Yeah by pancake_lover · · Score: 5, Funny

    I heard Tiger Woods is pretty pissed too.

    --
    Homer no function beer well without.
    1. Re:Yeah by SunPin · · Score: 2, Funny

      Tiger Direct is suing Tiger Woods as well. Nobody names their child "Tiger." He is obviously using the success of Tiger Direct to increase his exposure.

      --
      Laws are for people with no friends.
  14. The point of waiting... by no_opinion · · Score: 2, Insightful

    Maybe their plan was to wait to file the lawsuit so that Apple is under more pressure to settle quickly.

  15. In Other News.. by \\ · · Score: 2, Funny

    Microsoft has renamed their long delayed Windows release "Windows Forever". Bill Gates was quoted as saying, "If it worked for the Duke Nukem franchise, it'll work for us."

    Also, I have no idea what

  16. Tigerdirect is cheap for a reason by quantum+bit · · Score: 4, Interesting

    I stopped using TigerDirect years ago after they refused to accept a return on product that they falsely advertised. A dual-processor motherboard that required an extra APIC chip to use the second processor, and despite listing both as in stock when I ordered, the APIC was on back-order for over a month. Since I had not opened the box yet I just went to Fry's and bought a motherboard and called to cancel the APIC and return the useless board. The customer service people were uncooperative and the "manager" I talked to was downright rude.

    So, despite having spent thousands of dollars there, they decided that they would rather lose both my personal business and that of the company I work for than accept a return on an unopened $120 board they sold under false pretenses.

    Don't fool yourself -- you get what you pay for. TigerDirect is cheap because their service sucks the big one.

    1. Re:Tigerdirect is cheap for a reason by javaxman · · Score: 2, Insightful
      Don't fool yourself -- you get what you pay for. TigerDirect is cheap because their service sucks the big one.

      Service and products.

      A family member bought a WinXP-loaded Celeron from them. I told her to expect the machine to be worth exactly what she paid. I didn't know I should have warned her to expect it to be worth less than she paid. Cheap doesn't begin to describe it... you don't have to know computers to know it's cheap, cheap, cheap. This is the company that makes Dell look good.

    2. Re:Tigerdirect is cheap for a reason by pjbgravely · · Score: 2, Funny

      I was getting Tiger Directs catalogues before I ever got my first PC. They seemed to support Linux well, and even had a Linux keyboard with a Tux key instead the Windows key. When I finally was in a position to buy from them, I found their web site had a huge " We recommend Microsoft Windows" sign and the Linux stuff was no where to be found. I did finally buy some stuff from them but wasn't thrilled by the 2 week shipping time.

      --
      Star Trek, there maybe hope.
    3. Re:Tigerdirect is cheap for a reason by the_pooh_experience · · Score: 4, Informative

      I (think) have you beat. I bought a desktop from tigerdirect and they never sent a mouse. Customer service was in Canada*, and had no 800 number. So I had to make an out-of-country call, wait on hold for 45 minutes, to get someone to take my number and call me back in the next 48 hours!

      Not only was the computer not near any phone, but the rate they called back was somewhat dissapointing. The computer had these new PS2 mouse jacks and I finally convinced someone to send me a new mouse (conversations usually included them saying "but aren't they pretty inexpensive" and me saying "yes they are. I bought one from you and you should send it to me."). The new mouse was serial (while this would have worked, I wanted what was promised with the system). After spending several weeks working on contacting them again, they sent me an adapter. However the adapter would allow you to plug a ps2 mouse into a serial port. After receiving the phone bill, I finally gave up. My unsatisfied principals has cost me nominally $75 in phone charges, so I have up. What a waste of a company. But I have done everything I can to talk people out of buying from them.

      In hindsight, I guess you were out more money then I was, but at the time, I was very pissed

      *Within a year after that, I read somewhere their customer support finally got an 800 number.
  17. You have got to be kidding... by Geopoliticus · · Score: 2, Interesting

    Wait until the day before launch and then sick your lawyers on em... man. I just don't have the stomach for this capitalism stuff. It's way too competitive.

    This lawsuit will only further "dilute their brand"... wait... perhaps this is just a ploy to plaster tiger direct all over the news and that way reclaim their ranking in the search engines!

  18. Butthead Astronomer still dead by codefrog · · Score: 2, Insightful

    You'd think someone would have pointed out to Tiger that this has been tried before and didn't end with happy results for the complainant...

    Maybe they should license 'DAK' so they can give a boost to Tiger's competition instead.
    yeah ... OS X 10.5 'DAK'.

  19. TigerDirect looking for publicity? by Anonymous+Slacker · · Score: 2, Insightful

    Seriously, why they would wait so long when OS X 'Tiger' was announced months ago, I do not know.
    Maybe they're just trying to get their name out there, I hadn't thought of or looked at TigerDirect's web site in a few years, as I had found other retailers to buy computer junk through.
    It's not like I personally would think that Apple's operating system had anything to do with a mass PC parts vendor.

    In America, any publicity is good publicity, and the easiest lately seems to be to target a popular company/person with a lawsuit, irregardless of how frivolous.
    Any serious action to prevent Apple's use of the name should have been sought when it was first announced, not wait until the eve of the product launch. This just gives the impression of riding on the coattails of Apple's popularity.

    --
    "If you choose not to decide, you still have made a choice!" -Rush
  20. Re:Cumupins by JenovaSynthesis · · Score: 2, Informative

    Actually, you'd be hearing from the Beatles first since their oversight corporation actually owns the trademark for Apple.

    Steve Jobs' Apple got to keep the name because they were allowed to.

    --
    Anonymous Cowards generally receive no replies because you're a coward and I'm a bitch :)
  21. Well.. by Anonymous Coward · · Score: 3, Insightful

    When I originally heard of OSX Tiger, I never even imagined a link "TigerDirect." Not that I care about Apple, but now when I hear OSX Tiger, I'll be sure to think "TigerDirect, another corporate bastard."

  22. Tiger's mad for one reason by Ucklak · · Score: 2, Interesting

    They don't sell Macs so they can't capitalize on the name.

    --
    if you steal from one source, that is plagiarism, if you steal from many, well, that's just research.
  23. Not odd at all. by dillon_rinker · · Score: 5, Interesting

    it is odd for them to wait until now to try and halt such a heralded product.

    Not odd at all, for a few reasons. Only upper management (let's call them the CxOs) would have the corporate clout to initiate a lawsuit against a big-name corp like Apple. Consider the following hypothetical scenarios:

    1. Prior Apple products have had internal code names that were used in a semi-public way. (The Sagan/BHA saga comes to mind.) The CxOs thought Tiger was just such a code name, and, being clueless as only management can be, didn't realize until this late that it was not the case.

    2. The CxOs, being clueless as only management can be, hadn't heard of Apple's "Tiger" until now.

    3. The CxOs, realizing that this was an open-and-shut case, figured they'd give Apple enough rope to hang themselves. They're all expert blackmailers - sorry, "negotiators" - and know that Apple is now facing a time crunch. Apple has a hard deadline and must settle on Tiger Direct's terms.

    Don't know about you, but #3 strikes me as really plausible. I don't know if that makes me cynical or just experienced, but I don't see Tiger's behavior as odd, in the sense of "statistically unusual".

  24. just like the Windows lawsuit by Leers · · Score: 2, Insightful

    you can't trademark a common word. They will lose just like Microsoft did against Lindows.

    1. Re:just like the Windows lawsuit by rjelks · · Score: 2, Insightful

      ..ummm...[cough]...I think the lawyers said we have to call it Linspire now. I believe the paid around 20M in a settlement.

    2. Re:just like the Windows lawsuit by sqlrob · · Score: 2, Informative

      MS paid Lindows the $20M to change. They knew they'd lose.

  25. Wait a minute.. by Conan+D.+Librarian · · Score: 5, Funny

    If this is true, then Jaguar has standing to sue as well.

    "But your honor, these shysters have a prior history of this conduct!"

  26. it's so confusing by ch-chuck · · Score: 5, Funny

    I've ordered several things from TigerDirect. Now, thanks to Apple, I don't know if I should enter purchases into a web page or just send it directly to the operating system.

    --
    try { do() || do_not(); } catch (JediException err) { yoda(err); }
  27. Re:Time... by rworne · · Score: 2, Informative

    Funny yes. Tiger must have known about this for a while, since searching for "tiger" on their website yields 4 Powermac systems with (you guessed it) Tiger! ...with an additional 5% markup on the Macs over MSRP.

    I wonder if Systemax is getting sued. They are selling:

    Systemax(TM) Tiger
    AMD Sempron(TM) 2800+ / Microsoft® Windows® XP Home / 256MB DDR / 40GB HDD / DVD±RW Dual-Layer / Desktop PC

    and have the nerve to sell it on Tiger Direct's website.

    --
    I tried every decent and legal way I could think of to resolve the issue w/the business before I rented the chicken suit
  28. They do???? by Holi · · Score: 5, Informative

    According to a search on USPTO.gov using Tiger Direct on the owner name as my search parameters I don't see them having a trade mark on Tiger.

    They have 11 entries almost al with the word Tiger in them but not the word Tiger alone. In fact all of their trademarks with tiger in them are one word entries.
    XCONNECT
    TIGERPC.COM
    TIGERTV.COM
    TIGE RSYSTEMS
    TIGERDIRECT
    TIGERDIRECT
    TIGERDIRECT.CO M
    there are all the live trademarks.

    See for your self.

    --
    Sorry, teleporters just kill you and then make a copy. A perfect, soul-less copy.
    1. Re:They do???? by Anonymous Coward · · Score: 2, Informative
      Hell, Apple even has a trademark for "Tiger"

      http://www.apple.com/legal/trademark/appletmlist.h tml

    2. Re:They do???? by All+Names+Have+Been · · Score: 5, Informative

      Check out the listings for Systemax, the parent company of TigerDirect. They own a "Tiger" trademark.

    3. Re:They do???? by LightwaveNet · · Score: 2, Insightful

      Goods and Services IC 035. US 100 101 102. G & S: Mail order catalog services featuring computers and computer related products; and Retail store services featuring computers and computer related products. FIRST USE: 19871020. FIRST USE IN COMMERCE: 19871020

      So... uh... does Apple's Tiger OS qualify as being related to a mail order catalog service and retail store services featuring computers and computer related products?

      That connection seems pretty vague to me.

  29. contact tiger direct by blackest_k · · Score: 3, Informative

    http://www.tigerdirect.com/sectors/help/contactus. asp
    feel free to give them feed back, you know they deserve it ;)

  30. Re:Tigger.. by ShaniaTwain · · Score: 3, Funny

    ..Would that be an operating system whose tops are made out of rubber and whose bottoms are made out of springs?

    "Its not so much a crash.. its more of a bounce, it'll be back up soon."

  31. Re:Understanding Mac numbers by Ucklak · · Score: 2, Informative

    No, No, No.

    It's like
    Win95(4.00.950) to
    Win95a(4.00.950 A) to
    Win95b(4.00.950 B) to
    Win95c(4.00.950 C) to
    Win98(4.10.1998) to
    Win98SE(4.10.2222A) to
    WinME(4.90.3000).

    Or

    WinNT(3.51.1057) to
    WinNT(4.00.1381) to
    Win2000(5.00.2195) to
    WinXP(5.1.2600) - (Mind you that there are many editions of this one, Home, Pro, MC each costing seperateley) to
    WinForever(Longhorn)

    --
    if you steal from one source, that is plagiarism, if you steal from many, well, that's just research.
  32. Specific domain? Tell that to the WWF. by Llama_STi · · Score: 5, Insightful

    WWF was having battles with the other WWF for years about the name. The World Widelife Fund finally won a few years back over the World Wrastlin' Federation. Are they in the same specific domain? Maybe, they both have to do with animals...

  33. Isn't Sun's Java 1.5 Named Tiger also? by raal · · Score: 2, Insightful

    I thought Sun's Java is also named Tiger. I wonder if Tiger Direct will sue them next...

    What a wonderful system we have of lawsuits and such.

  34. I felt a disturbance in the force... by rbochan · · Score: 5, Funny

    ... as if millions of geeks suddenly added "0.0.0.0 tigerdirect.com" to their hosts file and a web server suddently went silent.

    --
    ...Rob
    The American Dream isn't an SUV and a house in the suburbs; it's Don't Tread On Me.
  35. a couple of issues: by mqx · · Score: 2, Interesting


    1. Whether or not there is a trademark issue here is far more complex issue to sort out than any of the random speculation that is going on here at slashdot.

    2. The courts won't look kindly upon the litigant if it can be shown that they actually chose to wait until the last minute to claim, i.e. an attempt to wield maximum damage on Apple.

    The test for trademark infringement is basically whether or not the use of the mark causes confusion, and the use of the mark has to be within the same "area" that the original mark is registered for.

    I don't think TigerDirect has a good case: Apple's use of "Tiger" has always been subordinate to "OS/X" and "10.4" - how often have you seen Apple use the word Tiger as itself? In addition, Apple demonstrate history of using cat words, of which Tiger is merely one in a line.

    Good luck TigerDirect, you're _really_ going to need it.

  36. Some points for TigerDirect by lawyerguy · · Score: 5, Interesting
    I just read the complaint and memorandum of TigerDirect. They have some legitimate beef:

    1) Apple only announced the April 29th launch date publicly on April 12, 2005. That's critical in asking "Why only now?" -- there was nothing imminent prior to that.

    2) Apple tried registering "Tiger" as a trademark (with intent-to-use) in July 2003, but was denied b/c of possible confusion. Apple won the Tiger trademark by agreeing to limit its use to computer operating software.

    3) Tiger attempted to settle, and then filed an opposition to Apple's mark in December 2004.

    4) Tiger has six registered marks, and several other common-law marks.

    Much of this wouldn't matter (IMHO) if Apple wasn't a reseller itself. But since they do sell many of the same products as TigerDirect, there is a beef. Tiger makes a good case that Apple is using the Tiger mark more broadly that it is entitled, to venture into other sales areas than just operating systems, and that that can affect Tiger's revenues. Here's a quote from their court memorandum:

    "Apple Computer's use of its infringing family of Tiger marks to expand sales of products besides its operating system software is already evident -- for example, Apple Computer is offering free iPods and laptops as part of its Tiger World Premiere giveaway. In short, notwithstanding its representation to the PTO that it would only use Tiger in connection with their unique computer operating system software, Apple Computer has in recent weeks used a family of Tiger marks in connection wiht a substantially broader group of products and services, including the very products and services currently offered by Tiger Direct under its famous family of Tiger marks."
    Personally, I don't think this passes the "likelihood of confusion" test, but that's for a court to decide. If I were in TigerDirect's shoes, I'd similarly be upset.
    1. Re:Some points for TigerDirect by russellh · · Score: 4, Funny

      You make some good points. It occurs to me as I read your post that someone who is confused by TigerDirect and Apple's Tiger is probably wondering why TigerDirect doesn't sell, you know, actual live Tigers... direct.

      --
      must... stay... awake...
  37. Clarification of WWF example. by antizeus · · Score: 4, Interesting
    The World Wrestling Federation and the World Wide Fund for Nature (known as the World Wildlife Fund in the USA) signed an agreement in 1994 which (among other things) limited the Federation's use of the WWF trademark in non-US markets. In 2001, a British court found that the Federation had broken this agreement, and awarded use of the wwf.com domain (previously held by the Federation) to the Fund. If not for the 1994 agreement, it's likely that the Federation would have kept the domain (and wouldn't have changed its name to WWE).

    So there's more to that case than just name overlap.

    --
    -- $SIGNATURE
  38. Re:Specific domain? Tell that to the WWF. by mAineAc · · Score: 2, Informative

    WWF is an acronym not a common word. That lawsuit has no commonality with this issue.

  39. PR stunt by BagMan2 · · Score: 2, Insightful

    This is either a slimy attempt to blackmail Apple into giving them a wad of cash to make the problem go away, rather than face a possible injunction that would seriously mess up their marketting plans.

    Or, it's a PR stunt by TigerDirect. I would imagine TigerDirects' website has gotten more hits in the past few hours just from this slashdot story than they have all week.

    Even if TigerDirect loses (and they will), they benefit greatly from all the press coverage. You know the old saying, no news is bad news.

  40. Boycott! Boycott! Boycott! by C. · · Score: 2, Funny

    Make sure to press suit against Giant Tiger so they don't end up taking precious advertizing space from tigger direct.

    Oh, and sue Africa too. I heard there were some critters trying to usurp the Tiger name, too.

    --
    C.
    1. Re:Boycott! Boycott! Boycott! by Anonymous Coward · · Score: 2, Informative

      Well, no, not really. You see, tigers live in Asia. :)

    2. Re:Boycott! Boycott! Boycott! by 1u3hr · · Score: 3, Informative
      Oh, and sue Africa too. I heard there were some critters trying to usurp the Tiger name, too.

      Tigers are Asian, not African. (There are some, for the same reason there are tigers in Las Vegas.)

    3. Re:Boycott! Boycott! Boycott! by minus9 · · Score: 4, Funny

      "Oh, and sue Africa too. I heard there were some critters trying to usurp the Tiger name, too."

      A tiger? In Africa?
      What?
      A TIGER? In Africa?

      Shhh!

    4. Re:Boycott! Boycott! Boycott! by DamienNightbane · · Score: 3, Funny

      Only in Kenya.

  41. PSA: "unsatisfactory record" w/Better Busn. Bureau by Anonymous Coward · · Score: 3, Informative

    TIGER DIRECT, INC.

    Customer Experience

    Based on BBB files, this company has an unsatisfactory record with the Bureau due to a pattern of complaints and unanswered complaints.

    Specifically our files show a pattern of complaints alleging dissatisfaction with product quality, failure to deliver promised goods, service issues, misrepresentation in advertising and marketing practices and the failure to address and overcome the basic cause of complaints brought to their attention by the Better Business Bureau.

    Complaints allege customers are led to believe they are buying new, Brand Name computer systems, parts and other products with either a 90-day, or 1 year warranty. Complainants allege they are receiving generic, defective and refurbished items and only a 30-day warranty with the option to purchase the 1-year warranty. Customers who purchase the warranty also experience difficulty in getting return phone calls to get the problems fixed or replaced. Customer are told they may return the items for replacement, but they will need to pay again for the replacement and will credited back when the item is returned and received by the company.

    Some of the complaints have issues with the advertised rebate, both the catalog and web site have numerous offers for items with a mail-in rebate. Upon receiving the products the rebate application is not included in the package. Customers are told the rebate application is on the website and customers are required to comply with the program and submit paperwork that they never received. Many are denied because the product they have purchased does not have the advertised rebate, the rebate has expired, and some rebates are only good if the item is purchased with a computer. Many customers feel they have been victims of bait and switch, and are unable to return the products because the package has been open. Customers who have contacted customer service with concerns have problem with getting return calls, emails, and experience unresponsiveness and unconcerned customer service staff. However, the company has responded to most complaints presented by the Bureau.

    Licensing Information

    This company is in an industry that may require licensing, bonding or registration in order to lawfully do business. The Bureau encourages you to check with the appropriate agency to be certain any requirements are currently being met.

    Additional Business Names

    ASSEENONTVPC
    Systemax, Inc.
    TigerDirect.com.

    Additional Telephone Numbers

    (305) 415-2200
    (305) 415-2201
    (305) 415-2295
    (800) 269-8709
    (800) 349-8133
    (800) 364-9483
    (800) 677-2562
    (800) 678-0198
    (800) 800-8300
    (800) 879-1597
    (800) 888-4437
    (800) 888-6111
    (800) 897-0021
    (800) 955-1888
    (888) 333-8200
    (888) 335-4062
    (888) 776-8382
    (888) 872-7274
    (888) 999-3600.

    Additional Addresses

    7795 W. Flagler St Suite 35, Miami, FL 33144

    Corporate Sales Dept. 1100 Perimeter W Suite 118, Morrisville, NC 27560

    Warehouse 175 Ambassador Dr., Naperville, IL 60540.

    Company Management

    Carl Fiorentino, President
    Gilbert Fiorentino, CEO
    Joseph Dunne, CFO
    Richard Wallet, Executive Vice President
    Tony Jones, Vice President Call Center Op.
    Rosemary Lindsay, Customer Service Manager
    Kenneth Howard, Customer Service Department.

    Government Actions

    On November 4, 1999, case C3903, the Federal Trade Commission
    issued a Decision & Order against Tiger Direct for violations
    of the Pre-sale Availability Rule, the Disclosure Rule and the
    Warranty Act. Without admitting any wrong doing, Tiger Direct
    agrees to 1) not represent that it provides On-Site Service
    unless all limitations and conditions that apply are disclosed;
    2) fulfill obligations under the warranty within a reasonable
    period of time after receiving notice from the consumer; and
    3) shall cease and desist from failing to make warranty text
    available for examination prior to s

  42. Re:Understanding Mac numbers by Anonymous Coward · · Score: 2, Informative

    ..kind of a side note, but in the Mac world, is the 10.x to 10.y move like a Service Pack for Windows machine?

    The "10." is superfluous. Ignore it.

    10.1 was Mac OS X version 1
    10.2 was Mac OS X version 2
    etc.

  43. Re:Specific domain? Tell that to the WWF. by uberdave · · Score: 2, Funny

    I think the World Wildlife Fund screwed up big time. They should have licenced the WWF acronym and website to the "wrestling" folks. They could have taken in more money in a single WWF RAW event than an entire year's fundraising.

  44. Attempted Revenge for Cancelling clones. by aristotle-dude · · Score: 2, Interesting

    The parent company of Tiger Direct is System Max which IIRC, was one of the mac clone makers before Mr. Jobs killed them to stop Apple from self-destructing.

    --
    Jesus was a compassionate social conservative who called individuals to sin no more.
  45. trademark, not copyright by Anonymous Coward · · Score: 2, Informative

    This is important because mere copyright infringement will not result in a large award of damages without extensive proof of the damage incured.

    I would hope a lawyer such as yourself would know the difference between a copyright and a trademark.

  46. Time to react wtih my eyeballs and wallet by Rude+Turnip · · Score: 2, Insightful

    Dear CmdrTaco:

    Please remove Tiger Direct as a sponsor from your banner ads or I shall use Firefox's Adblock to filter *all* your banner ads. Your choice. Thanks.

  47. Only my favorite animal in the whole world, gosh! by mat+catastrophe · · Score: 2, Funny
    --
    sig not found
  48. MOD PARENT TROLL by Lehk228 · · Score: 2, Insightful

    obviously does not know the difference between trademark and copyright, not a lawyer, just a karma whore

    --
    Snowden and Manning are heroes.
  49. Re:Understanding Mac numbers by jht · · Score: 4, Informative

    Here's some equivalents from NT history:

    Windows NT 3.1 - Version 1 (the number was picked to be in sync with the 16-bit Windows)
    Windows NT 3.5 - First real update - added Alpha support
    Windows NT 3.51 - Minor service pack, added PowerPC support
    Windows NT 4 - moved GUI and device drivers into kernel mode for speed, added Win95 GUI. Major upgrade.
    Then came 6 service packs...
    Windows NT 5 - AKA Windows 2000. Not a huge upgrade overall, but added Active Directory.
    Windows NT 5.1 - AKA Windows XP. Other minor improvements, more consumer-oriented features, prettier GUI.

    The equivalent in Mac-land:

    Mac OS (through version 9.2): Older cooperative-multitasking-based systems. 9.2 is still supported under OS X as "Classic", but for more than a year you haven't been able to buy a Mac that would boot 9.x by itself.
    Mac OS X 10.0 - "Cheetah". The first cut at the new version. It was updated with minor service packs a few times, then in fall 2001 it was replaced with:
    Mac OS X 10.1 - "Puma". Really just the equivalent of a Windows service pack, despite the numbering. It was handed out by Apple as a free update CD. They added the DVD player, fixed a lot of bugs, and such.
    Mac OS X 10.2 - "Jaguar". Jaguar was the first version to actually get the "big cat" name made an official part of the product name (the previous names were code names only). Jaguar got updates through 10.2.8, and still is supported with the occasional security update. The biggest change from a GUI perspective was the move to the "brushed metal" look.
    Mac OS X 10.3 = "Panther". Panther was released in October 2003, about a year after Jaguar. As it's been around for a year and a half, it's gotten point updates up to 10.3.9.

    Basically, there's no direct analogue between the two, but the closest thing in Mac land to a Windows-style service pack was the 10.0 to 10.1 update. It was a free CD at the Apple Stores and from resellers (you could buy it for $20 as a shrinkwrapped update kit IIRC). They didn't make it available for download, though.

    Typically, Apple point releases are simply bugfixes and occasional minor feature upgrades (10.3.9 just gave us the new Safari 1.3, which shares most of its guts with Tiger's Safari RSS 2.0), new drivers, etc. But they release them every 2-3 months or so, whereas Microsoft tends to roll a lot more stuff into a service pack, and they release them far less frequently - like every year or two. XP came out in 2001, and they're only on SP2 for it. But Microsoft releases bugfixes and security updates regularly in between service packs - Apple does some of that as well but mostly relies on point releases.

    But to Apple overall, they think of what looks like a "minor" update by the version numbers as a major one, and it usually is in terms of features added and the like. Check out the analysis on Ars to see what all the new goodies really entail.

    --
    -- Josh Turiel
    "2. Do not eat iPod Shuffle."
  50. Hold on... by Bones3D_mac · · Score: 2, Interesting

    Wasn't "Tiger" the name of that company that made all those hand-held LCD games from the 80's to the late 90's?

    --


    8==8 Bones 8==8
  51. Sosumi by ancyent_marinere · · Score: 2, Funny

    Oh my! I think Tiger Direct has an unbeatable point with this lawsuit of theirs. Now that Tiger Direct has helped us to see the light, it is only fair that we change the name to Mac OS X Sosumi out of respect for Tiger Direct!

  52. Many people own trademarks for "Tiger" by clickster · · Score: 2, Informative

    Check here:

    http://tess2.uspto.gov/bin/gate.exe?f=searchstr&st ate=ec8td3.1.1

    (sorry for the botched URL)

    type in Tiger and look at all of the people who own "Tiger" for different products. The fact that they're both in the same industry has only mild significance. If TigerDirect sold software CALLED Tiger, then I would see the problem.

    --
    If you mod me down, I shall become less powerful than you could possibly imagine.
  53. Re:This has happened before by SWTP_OS9 · · Score: 2, Informative

    The company is called Microware. OS-9 has been around since the early 1980's. Mostly used in embeded systems, SWTP, SSB and RS Color Computers.

  54. oy vey by meester+fox · · Score: 2, Insightful

    People will get all up in a fit over nothing. How can you "own" the word "tiger?" It's getting to the point where you can't do much of anything without stepping much on peoples toes. I personally can tell the difference between a sotre and a piece of software. I think this is getting flat out stupid. Like how companies are trying to patent certain sections of the human genome. Which means if you want to work on a cure for cancer and part of where you need to go is owned by them, you need to get permission and the such to do work there. Now, the human genome is in everyone. and yet the patent office seems to hand out stuff like candy. So I really do hope a court just laughs at this. Because it's so... bloody stupid. And II don't see how they could receive damages from it. Aside from the search engine thing, but then again that's probably become a more relavant result.

    --
    http://www.6765656b.com it's the ~ for us geek's.
  55. Boycott Tiger Direct. by rice_burners_suck · · Score: 2, Informative
    Heh heh heh... Did anybody here know that SCO bought Tiger Direct over a year ago? (Neither did I.) They've also been scanning through the Darwin source code, and they found thousands of '{' and '}' symbols that are 100% identical to '{' and '}' symbols found in SCO source code. Armed with this undeniable evidence that Apple stole SCO code and misappropriated it into Tiger, a second lawsuit is slated to be launched the day after Tiger is released.

    Give me a break, guys... This is the most ridiculous idea I have ever heard. The operating system is not called Tiger Direct; it's called Tiger. This is a codename for software; the other company is a retailer. Proof that NOBODY SHOULD EVER BUY ANYTHING FROM TIGER DIRECT.

    Tiger Direct is a trash, garbage company. Tiger Direct is evil, vile, and wicked. Tiger Direct probably has an ethics policy that reads, "Screw over the supplier, customer, employee, shareholder, and everybody else as much as possible." Tiger Direct does bad business. Tiger Direct probably commits crimes behind everybody's backs. Tiger Direct. Where do you want to go today?

  56. A little poking about the USPTO... by NimbleSquirrel · · Score: 5, Informative
    A quick search of the USPTO reveals two trademarks:

    Tiger, owned by Systemax Inc. (owners of TigerDirect.com) and first used in 1987, filed in 2000 and registered in 2002. Serial no. 75915934

    and

    Tiger, owned by Apple Computer Inc. Not yet registered, but filed in 2003 with publication for opposition in August 2004. Serial no. 78269988

    While this seems the end for Apple's Tiger, a closer look reveals the important bits. Apple's Tiger has been filed for "computer operating system software", while Systemax's Tiger was registered for "Mail order catalog services featuring computers and computer related products; and Retail store services featuring computers and computer related products."

    They are two very different uses for the trademark. I'm sure Apple's lawyers will pounce on this fact. TigerDirect does not have much of a chance of pulling this one off.

    On top of this, waiting until the day before the product launch was not the best plan for TigerDirect. Apple's tradmark was published for opposition last year. Given all the publicity, TigerDirect's management would definately have known about this long before now. Any decent judge would see TigerDirect's real intentions in filing this late.

    I suspect that TigerDirect's managment are hoping that Apple's lawyers are stupid and will settle immedaitely. If this is the case then I think TigerDirect's management are in for a rude awakening. Steve Jobs will fight this one.

  57. Re:Specific domain? Tell that to the WWF. by paulymer5 · · Score: 2, Informative

    Acronym n.
    A word formed from the initial letters of a name, such as WAC for Women's Army Corps, or by combining initial letters or parts of a series of words, such as radar for radio detecting and ranging.

    World Wrestling Federation -> WWF
    World Wildlife Foundation -> WWF
    World Wrestling Entertainment -> WWE
    Anonymous Coward - AC

    Looks like an acronym to me.

    http://www.answers.com/acronym
    http://www.answers.com/abbreviation

    The GP has a point about the direct commonality of the cases, but the USPTO FAQ supports my uninformed suspicion that "common words" are legal trademarks.

    As a final caveat, a search of USPTO did not turn up TigerDirect's registration of 'Tiger'. For that matter, TigerDirect's page mentions 'TigerDirect', but not 'Tiger'.

  58. Re:So I can start AppleSoftware then? by Mr.+Underbridge · · Score: 4, Informative
    On the contrary, I learned in school long about about trademark. I can no more create a computer company named AppleSoftware, which infringes on the trademark of Apple any more than Apple can create an OS named Tiger than infringes on the TigerSoftware name. They are in the same market. Now, if they were making something called the Tiger Lawn Mower (if something like that didn't already exist), that's a completely different story.

    Glad you covered that in school but that's a bit of an oversimplified perspective. It's a balance between how similar the markets of the two products are, how generic the name is, and possibility of confusion. Here, "computers" in general isn't all that narrow, "Tiger" is a pretty common name, and there's almost no possibility for confusion as one is a computer reseller and the other is an operating system. So there's little case for infringement here. Hell, the Windows vs. Lindows case wasn't open/shut, and there it was two operating systems, a much closer match.

    Maybe Tiger Direct isn't that naive, but is Apple really that naive as well to just go take names?

    You can't own something as generic as "Tiger."

    It is certainly fair play that Apple has to play by the rules. All that imagination for computer design, but they couldn't come up with a more original, and unused, name?

    OK then kid, you find a name less than 15 letters that hasn't been used in some way - any way, according to your logic - with computers. See how ridiculous that gets? That's why trademark protection isn't as broad as you seem to think.

    Guess what, Apple... somebody already thought of it

    No they didn't. They have a computer sales business named Tiger. There's no OS tamed Tiger. 'Til tomorrow.

  59. It's the timing I find hard to stomach by iwrigley · · Score: 2, Insightful

    If TigerDirect had filed this suit six months ago, or even three months ago, I would have had some sympathy with them. But to do it the day before Apple releases OS X 10.4 smacks far too much of trying to strongarm Apple into settling to avoid the injunction. Blackmail is an ugly word, but in this case...

    I used to buy from TigerDirect, and recommended them to clients. I will no longer be doing so. And I'll be writing to them telling them exactly why: a company which would file such an injunction this late in the day is not a company I wish to do business with.

  60. Republic of Ireland sued.. by solas · · Score: 2, Funny

    ..for numerous references to 'Celtic Tiger' economy in mid to late nineties.

  61. USPTO by avicarmi · · Score: 2, Informative

    As far as I can tell, TigerDirect only have trademarks on "tigerdirect" and not on "tiger"

    2694989 IC 035. US 100 101 102. G & S: Mail order services featuring computer hardware and software. FIRST USE: 19930131. FIRST USE IN COMMERCE: 19930131

    2694988 IC 035. US 100 101 102. G & S: Mail order services featuring computer hardware and software. FIRST USE: 19930131. FIRST USE IN COMMERCE: 19930131

    76329993 IC 035. US 100 101 102. G & S: Mail order services featuring computer hardware and software. FIRST USE: 19930131. FIRST USE IN COMMERCE: 19930131

    Apple is attempting to register "tiger" but has opposition to the registration

    serial# 78269988 IC 009. US 021 023 026 036 038. G & S: computer operating system software

    Current Status: An opposition is now pending at the Trademark Trial and Appeal Board.

    --
    -avi
  62. Another example of the stupid U.S. legal system by Nice2Cats · · Score: 2, Insightful
    Ah, the American legal system strikes again, calling forth armies of lawyers to waste a company's money on stupid claims that would be laughed out of court anywhere else, creating costs that in the end have to be paid for by the customer, and keeping people from doing serious work. These clowns waited one whole year to file at the last moment? Try telling a judge in Germany or Japan or the Netherlands how acutely you have been feeling the pain after pulling this kind of a stunt. If this was for real, they would have filed their claim eleven months ago the latest. Unfortunately, it is even conceivable they're going to get away with it.

    The anachronism that is American's 18th Century Common Law legal system has proven itself inferior to the modern Civil Law systems in the rest of the world so many times just in the last years just in tech that it just isn't funny anymore. You do remember that SCO is still wasting IBM's time and money in a U.S. court, with no end in sight? You notice how the rest of the world got that crap out of their systems long ago?

    Sadly for us Americans, there is no chance in hell for a serious, basic and fundamental legal reform. With a Congress filled full of lawyers, our sputtering system of codified greed won't even have to face the slight correction of a tort reform.

  63. change the name to Butthead Vendor? by goombah99 · · Score: 2, Informative

    Some may recall famous mac operating system that was named "carl Sagan" and then changed to "Butthead astronomer" when Sagan sued for his trademark name. Later it was changed to just "BHA".

    --
    Some drink at the fountain of knowledge. Others just gargle.
    1. Re:change the name to Butthead Vendor? by EvilFrog · · Score: 2, Informative

      It wasn't the OS that was code-named "Carl Sagan," it was an early PowerMac model (the 7100).

      Part of what might have upset Carl Sagan about the situation was that the other two models in the series (the 6100 and the 8100) were both given scientific hoaxes as code-names (Piltdown Man and Cold Fusion, respectively).

  64. Re:Apple's Trademark to Tiger & the opposition by FredFnord · · Score: 2, Interesting
    Point one: Absolutely right on. A trademark issuance can take bloody forever, especially if someone is contesting it. If someone is contesting it who actually has a case, no matter how weak, and who actually wants to stretch it out, it can take ten years.

    Point two:
    Oh and Tiger Direct is not really a "third-rate mail order house" They have been around for quite awhile.
    So have 'Smith Bros. Cough Drops'. (Sugar and gelatin, no medication at all.) So have those fake-Disney cartoons you see at drug stores, with voice acting that would gag any Junior High School theatre production and animation that would gag any three-year-old with a crayon. So has Windows, come to that. Just because they've been around for a while doesn't make them first-rate, or even second-rate. Me, I'd say that even third-rate is too generous for them: I've known three people who ordered from them, and three people who were burned by them shipping the wrong merchandise and not taking it back, shipping used merchandise as new, and ignoring rebates.

    One person got shipped a video card that had obviously been opened, and which didn't work. Matrox wouldn't take it back, because it was OEM, and Tiger wouldn't take it back because they didn't feel like it. And, to add insult to injury, the bar code was already cut from the box it came in, so he didn't even get to claim the rebate they'd promised him. Not that they would have sent it in any case.
    I think you statement catagorizes you as an Apple fanboy.
    I think 'you statement' qualifies you as a person who doesn't bother to do even the most rudimentary research (say, searching for 'TigerDirect' on google and checking out all the customer complaints) before passing judgment on other people. Am I right?

    -fred
    --
    Sign #11 of Slashdot overdose: You see the phrase 'moderate Republican' and you wonder if that would be a +1 or a -1.
  65. Common nouns by vorpal22 · · Score: 2, Insightful

    First off, how does it make sense to anyone whatsoever that common nouns like "tiger", "windows", etc. should be subject to copyright? It's absolute lunacy. If these companies exercised any cleverness in coming up with a unique name that wasn't already found in the language of manufacture, alright, I could see how copyrights should be allowed... but for existing nouns? There's no creativity to be found there.

    1. Re:Common nouns by cowscows · · Score: 2, Informative

      It's not quite that simple. First off, when you're granted a trademark, eg. "Windows", it's for a specific area of commerce. MS owns a trademark on the word windows as the name of a piece of software. Apple is still free to talk about windows in their operating system. There are still plenty of companies manufacturing actual, physical glass windows that use that word in their name. Trademarks do serve an important function that's useful to the everyday person, in that it clears up confusion, helps us make choices, and makes it a little more difficult for us to get cheated. If I order an iMac from a website, I can be pretty confident that it's an iMac made by Apple Computer, and not some schmuck in his basement using the same name. And if someone tries to do that, Apple can shut him down. Everyone wins except for the scumbag.

      It's hard to be constantly unique and clever all the time. Especially when you're talking about something like product names. The movie office space sort of spoofed that with company names like Innetech and Intertroad, or whatever it was. The point is, when you end up using nonsense names, they tend to wind up sounding pretty stupid, and basically the same.

      That being said, there's only so many good words out there. Any advertising hack will tell you that you don't want your product name to be too long or complicated. It sounds confusing and makes it harder to make creative advertisements. So common words get used, but there are rules for keeping things organized and as fair as is possible. Some people will always try to bend the rules in their favor, but that's not unique to this issue.

      I don't mind MS using Windows at their OS name. It's easy to remember, and it makes sense. Calling their word processor "Word" is stretching it a little, but there are plenty of other word processors that have "word" in their names. I don't know if MS has ever gone after someone for that, but that is a case that might be more questionable.

      --

      One time I threw a brick at a duck.

  66. Re:in regards to the flamebait moderation... by FredFnord · · Score: 4, Funny
    I don't insult anyone or any single thing,
    So I take it that the title 'You Fuckers' was meant in a kind and loving sense?

    I actually got a good giggle out of this, because I think you honestly believe that titling a comment 'You fuckers' and calling everyone who disagrees with you 'brainwashed' is not flame-bait.

    But okay, I'll bite... perhaps you're complaining about the moderation because you don't really know what 'flame-bait' means. Flame-bait doesn't necessarily mean that the person who is posting is wrong... it just means that their comment was posted in just a way as to invite flamage.

    For example: if I posted that I thought that desktop Linux was really coming along, and that more people really ought to consider it as an alternative to Windows, I wouldn't be modded down as flamebait. If I posted that desktop Linux still had too many usability problems and that Windows was still better for end users, I wouldn't either. If I posted that I thought anyone who used Windows when Linux was available was a cretin who shouldn't be allowed to breed, I would almost certainly be modded down as flamebait (unless I said it in a fucking hilarious way), and the same goes for saying the same thing about people using desktop Linux.

    So, in case you still can't see what you did, a helpful hint: calling people 'fuckers' because they believe different things than you, even if what they believe is so obviously wrong that you just can't imagine anyone actually believing it and it makes you nauseous to even consider the idea that anyone could believe it... well, that invites flames. And thus is flame-bait.

    Dickhead.

    -fred

    PS: By the way, you're also wrong.
    --
    Sign #11 of Slashdot overdose: You see the phrase 'moderate Republican' and you wonder if that would be a +1 or a -1.
  67. Re:So I can start AppleSoftware then? by TheHonestTruth · · Score: 2, Informative
    You can't own something as generic as "Tiger."

    Yes, you absolutely can if it pertains to a market where the term is arbitrary or fanciful. Apple can TM Tiger for operating systems, but not for pet stores. If they could, every pet store that sold/advertised "Tigers" would be an infringer. Courts will not allow you to effectively remove a term from the English language that a competitor must use to describe their goods. That is why trademarks are market specific.

    Bringing up another post, this is exactly why Apple can trademark "Apple" for computers because "Apple" when talking about computers (at least when they used and registered it) did not mean anything. It was an arbitrary or fanciful mark. They could not trademark "Apple" if they were using it as a mark for fruit stands.

    -truth

    --

    I had a steady B+ in my AI class until I failed the Turing test...

  68. There is already a Tiger Computer by NextGaurd · · Score: 2, Interesting

    There is already a Tiger computer and it trademarked. This seems a lot closer than "Tiger Direct" and should have a case if anybody does. But since Apples is software, I think that is enough different from being part of a vendor's name and from being a hardware name that Apple should be able to name their product Tiger. http://www.wilke-technology.com/html/produkte_tige r.html

  69. Re:TigerDirect has Tiger systems... by Doctor_Jest · · Score: 3, Insightful

    Yeah, but since they don't actually own the trademark to Tiger, they're really shooting blanks on this one...

    Not to mention they just lost the ability to sell iPods. Wait a few days, if this gets any more press and any more aggravation and really does affect Tiger's sale (not release, since they're not going to court tomorrow), Apple will wait until TigerDirect loses.... then pull the reseller stuff and prevent them from selling ANY Apple branded products.

    Now, in the case of iPods, that's gotta be a money maker even for these clods (judging from the sale of iPods in general...).

    So I guess they haven't thought this crap through. Not that I'd buy from them anyway with their track record, but they have indeed sealed their fate with the millions of mac users (if this inhibits them from buying Tiger) who will never buy from them again, or for the first time. Not to mention they'll tell everyone they know not to as well.

    Bad publicity only works for movie stars... :)

    --
    It's the Stay-Puft Marshmallow Man.
  70. Article submitter is a moron. by TheLittleJetson · · Score: 2, Interesting

    While the suit may have some merit, it is odd for them to wait until now to try and halt such a heralded product.

    Yeah, it is quite strange that they would seek a settlement at the point when Apple would have the most incentive to end the matter as quickly as possible. Idiot.

  71. No Merit by lux55 · · Score: 2, Insightful

    While the suit may have some merit, it is odd for them to wait until now to try and halt such a heralded product.

    TigerDirect is a seller of PCs, and as such has an interest in seeing Apple do worse. That's why they waited and sat quietly while Apple promoted Tiger for the past 12 months, only to threaten to sue and seek an injunction days before its release. That's grounds for a dismissal of their claim, IMO, because they knowingly let their "trademark" go undefended for that length of time prior to acting. It's not self-defense, it's acting with malicious intentions.

  72. Where is "Tiger" trademarked? by ki85squared · · Score: 2, Informative

    It makes me a bit curious why TigerDirect doesn't clearly state that the term/name "Tiger" is trademarked on their legal notice page....

    1. Re:Where is "Tiger" trademarked? by glimt · · Score: 2, Informative

      Interesting, the term TIGER is also trademarked by the US Census Bureau. http://www.census.gov/geo/www/tiger/overview.html

      The TIGER® Trademark
      The Census Bureau has trademarks on a number of our TIGER-related product names*. The purpose of trademarking these terms is so that customers buying products with those names can be confident in identifying the origin (the Census Bureau in this case) of the products (data) being sold. That shouldn't dissuade anyone from creating products using the TIGER/Line data or even citing our original products as the source of all or part of their product. In fact, many of our products are resold or redistributed by others. Vendors take the basic product, add value to it (snazzier interface, more data, etc.) and resell it. Sometimes they just resell exact copies of the data. That's all perfectly legal and we are happy to see the data redistributed and get wider usage.

      The existence of the trademark means, basically, that you shouldn't name your product with one of our trademarked terms, i.e., either calling your product "TIGER", "TIGER/Line", etc. or use a Census Bureau trademark within the name of the product or service. You may refer to the Census trademark in describing the Bureau's component of your product or service. For example, you could say in a product description or advertisement something like this: "Acme Map Data, based on Census Bureau TIGER/Line® files". Ideally, we would also appreciate a statement to the effect that the referenced trademark is a registered trademark of the U.S. Census Bureau. The above discussion is not intended to be a legal brief on trademark law but just a quick summary of the general trademark issues relating to our products.

      The Geography Division of the U.S. Census Bureau will consent to license one of its trademarks only under the following conditions. The potential licensee must be a government agency, either domestic or foreign, with whom we have an established working arrangement for common products or cooperative programs. Such an authority is not granted automatically by the preexisting working arrangements but must be requested in writing of the Geography Division. The trademark or trademarks that would be eligible for such licensing would be those directly related to these program activities. The license would last only as long as the working arrangements are in effect. This determination would be the sole purview of the Geography Division. The licensee would not have the authority to "sublicense" to another organization the use of any Geography Division trademark that would be part of the agreement.

  73. The article isn't quite right.. by Quickfry · · Score: 3, Interesting

    [Tiger Direct] has used its family of Tiger trademarks to sell computers and computer related products since 1987
    They've only been going under Tiger Direct for a few years. They used to be known as Misco.

  74. free sw naming by Kynde · · Score: 2, Funny


    Apple should've done what the free software people have done for years, i.e. name the releases with names even the authors have no fecking idea what they mean.

    --
    1 Earth is warming, 2 It's us, 3 it's royally bad, 4 we need to take action NOW
  75. Irony... by WIAKywbfatw · · Score: 2, Funny

    Ah, the irony.

    "Asparagus" is what we now (mainly since the end of World War II) call "sparrow grass": apparently, sparrow grass just wasn't as trendy a name, so it got dropped.

    --

    "Accept that some days you are the pigeon, and some days you are the statue." - David Brent, Wernham Hogg
    1. Re:Irony... by nathanm · · Score: 2, Informative
      "Asparagus" is what we now (mainly since the end of World War II) call "sparrow grass": apparently, sparrow grass just wasn't as trendy a name, so it got dropped.
      Not quite. Look at the etymology of the English word asparagus here.
  76. Not a moron by bigmouth_strikes · · Score: 2, Insightful

    From a legal standpoint it *is* odd that TigerDirect waited for so long to file this, and that is likely something that the judge will inquire about.

    From a cheap-bastard standpoint it is clear why they waited so long, but that won't help them win this case.

    --
    Oh, I can't help quoting you because everything that you said rings true
  77. Re:Tigger.. by GraemeDonaldson · · Score: 2, Funny

    Yes and we all know how the BSD and KHTML hate it when other people use their code. Oh, wait.

    --
    I think, therefore I am. I think?
  78. Nasty tactics by MrWorf · · Score: 2, Insightful
    While the suit may have some merit, it is odd for them to wait until now to try and halt such a heralded product.

    No, it's pure logic. By now, Apple cannot change the name or do anything to avoid it. They'll have to fight it (which takes time and might hinder sales of MacOS X Tiger) or settle.

    Clever tactics on TigerDirect, but a truly horrible way of acting. I hope they (as in TIgerDirect) looses the case since they have seen it coming and have had time to act.

  79. Re:Tigger.. by Ruphuz · · Score: 2, Funny

    Count me in! --- Tiger Woods.

    --
    My other post is a First.
  80. Re:So I can start AppleSoftware then? by szelus · · Score: 2, Funny

    OK then kid, you find a name less than 15 letters that hasn't been used in some way - any way, according to your logic - with computers. See how ridiculous that gets?

    OK. Then asparagus! I believe it hasn't been used with computers yet!
    Is anybody brave enough to setup a new "Asparagus Computer" brand or Asparagus OS?

  81. Re:So I can start AppleSoftware then? by zotz · · Score: 2, Insightful

    "No they didn't. They have a computer sales business named Tiger. There's no OS tamed Tiger. 'Til tomorrow."

    So, if Microsoft changes the release name of Longhorn to Apple, that will be OK because Apple has a Computer Manufacturing Business named Apple but no OS named Apple and therefore it is OK for MS to name their OS Apple?

    Seriously. (I am honestly asking that question.)

    all the best,

    drew

    --
    FreeMusicPush If you want to see more Free Music made, listen to Free