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Browser Becomes Billboard

MikeKD writes "Citing a desire to 'enhance the user experience', United Virtualities is 'preparing to introduce a product [called Ooqa Ooqa] that will allow advertisers to automatically change the appearance of Web browsers, usurping some of the functions built into popular browsers...', according to an MSNBC article--and all this supposedly without downloading any additional software. UV says a lot of sweet things about being able to turn it off and allowing the web sites to customize the degree of intrusion (from reverting to normal form when leaving to retaining the rebrand even after leaving), but does anyone think advertisers will restrain themselves? Not I." Friends don't let friends use browsers susceptible to this.

158 of 442 comments (clear)

  1. Ooqa Ooqa? by ShaunC · · Score: 3, Funny

    What it does is bad enough, but what it's called is even worse. I think some of these dot com companies might do a little better if they didn't spend all the VC money on crack for the marketing department.. :)

    -s

    --
    Thanks to the War on Drugs, it's easier to buy meth than it is to buy cold medicine!
    1. Re:Ooqa Ooqa? by Stonehand · · Score: 3, Informative

      Excerpt:

      United Virtualities calls the product "Ooqa Ooqa," the nickname of one of the cofounder's daughters. The firm's signature product is the "shoshkeles," named after another daughter of a co-founder.

      Hm. I hope the company got their permission. Having your name attached to annoying advertising methods can't be good.

      --
      Only the dead have seen the end of war.
    2. Re:Ooqa Ooqa? by mr.+phantastik · · Score: 4, Funny

      I keep thinking of Oompa Loompas. And the fact that its the nickname for the co-founders daughter...well...

      Oompa Loompa doopity doo, we're going to change your browser for you...

    3. Re:Ooqa Ooqa? by poot_rootbeer · · Score: 3, Funny

      OH I GET IT!

      "Ooqa ooqa" is just "eboo eboO" rotated 180 degrees!

    4. Re:Ooqa Ooqa? by Bob+McCown · · Score: 3, Funny
      Having your name attached to annoying advertising methods can't be good



      Yea, I bet Carl Coldcall and Berny Bulkmailing are really fuming...

    5. Re:Ooqa Ooqa? by jsprat · · Score: 2, Funny

      I think being named "Ooqa Ooqa" is already punishment enough!

    6. Re:Ooqa Ooqa? by Takeel · · Score: 2, Funny

      Oompa Loompa doopity doo, we're going to change your browser for you...

      ...Oompa Loompa doompeda dee,
      If you are wise you'll listen to me.

      What do you get from ad-blasting me?
      One less pair of eyes, and I'll keep my money.
      Why don't you stop this bad marketing ploy,
      Or do you really think that this won't annoy?
      You'll get no,
      You'll get no
      You'll get no,
      You'll get no,
      You'll get no revenue!!!

  2. glad I use Konq/Moz by Lumpy · · Score: 4, Interesting

    As I am sure the Mozilla team will write a specific patch to disable this slimeware the second it is reported happening on a mozilla install.

    Konq would do the same I'm sure...

    --
    Do not look at laser with remaining good eye.
    1. Re:glad I use Konq/Moz by chennes · · Score: 3, Insightful

      ...and I think that not only do it because this kind of advertising is reprehensible, but because it is also what their users want. This might provide a nice niche for Mozilla or Konqueror to slide into - perhaps as a full-featured browser that doesn't allow the annoying ads it could gain some market share.

    2. Re:glad I use Konq/Moz by susano_otter · · Score: 3, Insightful

      At which point every website with any hope of receiving revenue from this scheme will promptly stop rendering for any non-compliant browser.

      --

      Any sufficiently well-organized community is indistinguishable from Government.

    3. Re:glad I use Konq/Moz by Enzondio · · Score: 3, Interesting

      With Opera I can be any browser I want to be as far as the webserver is concerned. Mozilla and others would certainly offer similar functionality if they aren't already (not sure, haven't seen Mozilla in a while).

    4. Re:glad I use Konq/Moz by susano_otter · · Score: 2

      I imagine that if enough people used Opera, the Ooqa-Loompas would be motivated to trivially counter this kind of spoofing.

      --

      Any sufficiently well-organized community is indistinguishable from Government.

    5. Re:glad I use Konq/Moz by Arandir · · Score: 2

      Good! I have no desire to patronize sites like this anyway.

      --
      A Government Is a Body of People, Usually Notably Ungoverned
    6. Re:glad I use Konq/Moz by taion · · Score: 2

      Of course... it just has to be a sufficiently long line of JS.

      --

      ----------
      Floccinaucinihilipilification - the action or habit of judging something to be worthless
    7. Re:glad I use Konq/Moz by Lumpy · · Score: 2, Informative

      and I instantly click on the button in Konq that makes it masqurade as IE6.0 and the website/server has no clue...

      you've got an anti anti missle? well we got an anti anti anti missle...

      No matter what the scumbags that call themselves webmasters try, the savvy user will win in the end.

      --
      Do not look at laser with remaining good eye.
    8. Re:glad I use Konq/Moz by Yottabyte84 · · Score: 2

      Theres your user agent and some java/javascript/ms crap that'll rat out your browser

    9. Re:glad I use Konq/Moz by Yottabyte84 · · Score: 2

      Konqueror doens't lie to it's javascript engine.

    10. Re:glad I use Konq/Moz by Yottabyte84 · · Score: 2

      A browser with a full list of javascript routines and how to handle them would be nice. what I really want is the ability to pipe all my html through a program (or several) before rendering it. Then you can filter out ads and other crap with the power of [insert favorite scripting language here].

  3. an analogy if you will. by RestiffBard · · Score: 5, Funny

    wouldn't this be similar to say you're watching friends and while you're watching someone enters your house and paints your television pink, puts a sign on top of your tv that says buy tampax, and replaces your remote with a tampax branded remote?

    --
    - /* dead coders leave no comments */
    1. Re:an analogy if you will. by maX_ · · Score: 3, Funny

      reminds me of my friend's Forest Gump impersonation:
      "Life is like a box of tampons, there's always strings attached..."

    2. Re:an analogy if you will. by Raunchola · · Score: 3, Funny

      "...puts a sign on top of your tv that says buy tampax..."

      Puts new meaning to the "Tampax was here" slogan, doesn't it?

      --

      --
      The real Raunchola isn't cool enough to have any imposters
    3. Re:an analogy if you will. by Tackhead · · Score: 2
      > > "...puts a sign on top of your tv that says buy tampax..."
      >
      > Puts new meaning to the "Tampax was here" slogan, doesn't it?

      Followed immediately, of course, by a Visa commercial. "VISA: It's everywhere you want to be."

      I guess there's also a lot of women walking around with credit cards up their cunts.

    4. Re:an analogy if you will. by cybermage · · Score: 3, Funny

      but how do you change the volume or turn it off???

      Simple: To increase volume, don't take out trash. To lower volume, buy flowers. To turn off, don't wash for a few days.

  4. why? by Suppafly · · Score: 2

    Why would people choose to use these browsers.. 3rd party browsers that are halfway decent like kmeleon have a hardtime getting users, who is going to choose to start using a browser that turns their webbrowsing experience into a clusterfuck of advertising.

    If this new thing doesn't have built in p2p mp3 stealing or something, there will be no incentive for people to use it over IE.

    1. Re:why? by singularity · · Score: 2

      I have been using K-Meleon on Windows and iCab on the Mac for what seems like forever.

      Little great features like "Open Link in Background Window" and "Disable new windows on window open/close" make great selling points (image filtering on iCab being another great one).

      The more annoying advertisments become, the more people I think that third party browsers are going to convert with features to allow them to turn off/disable them.

      --
      - (c) 2018 Hank Zimmerman
    2. Re:why? by laserjet · · Score: 2

      alex: this type of other certain other sites won't let you turn off the ads.

      me: [pushes buzzer]... what is pr0n?





      [DING!][DING!][DING!][DING!][DING!]



      alex: you answered correctly, select a category.

      me: I'll take Pr0n for $500, alex!



      --
      Moon Macrosystems. Sun's biggest competitor.
    3. Re:why? by rtaylor · · Score: 2

      Why? Because they're hoping for a clusterfuck! Most users will never read as far as the advertising portion of the sentance.

      --
      Rod Taylor
  5. Uh oh... by slipkid · · Score: 3, Funny

    Is this going to affect my Bonzi Buddy??!!

    1. Re:Uh oh... by dynoman7 · · Score: 2, Funny

      Is this going to affect my Bonzi Buddy??!!

      Oh great! You just had to mention that fucking purple ape, now didn't you? Do you know how many repressed tech support memories just jumped back to life in my frontal lobe? I know who they will target first too...the weak. You know the ones. They focus on the main screen too much and when an error occurs, they click on every god damned button to make the error go away so that they can get back to the main screen! Do you know how much shit I have to deal with because of that fucking ape (and his cronies too)?!?! I can hear the phones ringing as I type. Shit. My mother is going to call, too, I bet. "Honey? What's wrong with my computer? Why can't I use Word? What are all of these funny ads on my screen? Why doesn't work the same way it did the other day? Are you crying? Honey? Why are you crying?"

      Thanks for the heads up. I need to call my therapist now.

      --
      Blarf.
    2. Re:Uh oh... by Bronster · · Score: 2

      Do you know how many repressed tech support memories just jumped back to life in my frontal lobe? I know who they will target first too...the weak. You know the ones. They focus on the main screen too much and when an error occurs, they click on every god damned button to make the error go away so that they can get back to the main screen! Do you know how much shit I have to deal with because of that fucking ape (and his cronies too)?!?!

      Hey - it keeps tech-support people in a job while they bum through Uni, and gives us a fresh crop of appropriately bitter sysadmins afterwards. I wouldn't complain too loudly!

  6. It could work ... by pgrote · · Score: 5, Insightful

    ... if it is made optional.

    Some people enjoy the experience of the internet and this may be one of the things for them. How else can you explain Flash's popularity

    Seriously, the key here is the ability to turn it off if you don't want it. They've already built-in the functionality for limiting it to certain websites. As mentioned, weather.com is thinking about it. Personally, it'd be cool if they threw is some weather tools on the toolbar like standard conversions, rain=snow measurements, etc.

    You have to admit it beats the heck out of a car driving across your screen ...

    1. Re:It could work ... by tonicBastard · · Score: 3, Insightful

      How else can you explain Flash's popularity

      Easily. Flash is dynamic authoring tool that can be used to increase a users interaction with, and enjoyment of a website. Yes it's been abused often, but that is the nature of bad designers, not a bad design tool

      As opposed to this crap, which is just an advertisement that has very little potential to do anything other than distract.

    2. Re:It could work ... by ziriyab · · Score: 2, Insightful
      the key here is the ability to turn it off if you don't want it.

      If it's anything like the "ability" not to use flash, I'll take a pass. Every time I go to a site that uses flash for ads I have to click at least twice to tell it not to download it for me. (BTW is there a way to get "never trust content from macromedia" working in any of the browsers?)

      If oompa loompa (or whatever the cofounder's daughter's retarded nick name is - she should sue for attaching her name to something this annoying) is too easy to disable, the advertisers won't pay for it. If it's unobtrusive, the advertisers won't pay for it. We already tune out 90% of the banner ads and use programs to get rid of pop-ups and -unders. Annoying and in-your-face is the only way left to sell ads online.

      I do agree that this has the theoretical potential to make sites more useful (e.g., comet, flash, etc.), but in the long run, it will mostly be used for evil (e.g., comet, flash, etc.).

    3. Re:It could work ... by ewhac · · Score: 4, Insightful

      It could work ... if it is made optional.

      We're talking about advertising here. Advertising is all about being in your face without your consent. They want to turn your PC into a television, where you have to watch their "message" they way they want you to see it, without any opportunity for meaningful feedback.

      Schwab

    4. Re:It could work ... by Deluge · · Score: 2

      "Seriously, the key here is the ability to turn it off if you don't want it."

      Yeah, but you should be able to turn it off by disabling the browser's ability to be reconfigured remotely, not by having them set a cookie that'll turn off the customizations, but follow you everywhere. And I'm pretty sure that's how they plan on allowing you to disable it. Nevermind that this would force people to start allowing 3rd party cookies, and the ability to disable those alone makes IE6 worth it.

      People are right about "optional" not really giving you much of a choice about being exploited *somehow*.

    5. Re:It could work ... by Yottabyte84 · · Score: 2

      Geez, I get those damn windows on konq cause websites are to damn stubid to see my plugin, anyone wanna tell me how to stop that?

    6. Re:It could work ... by Yottabyte84 · · Score: 2

      get this. It has a built in filtering language that can do just about anything an REGEX can do and more. Windows only and closed source, but it works fine with wine. Someone really needs to write a perl clone of it for linux.

    7. Re:It could work ... by hymie3 · · Score: 2

      Proxomitron is the sole reason I do all of my home web surfing from my windows box. Junkbuster is nice, but proxomitron is amazing. I'm really surprised that there's not already something equivalent in the linux world. It seems like an awfully big scratch waiting to be itched....

    8. Re:It could work ... by cjpez · · Score: 2

      I've emailed the Proxomitron people to see if they'd release the source so it could be ported over to Linux; no response yet, but it wasn't too long ago that I asked. I think it'd be trivially easy to port; all it's doing is being a proxy.

  7. Is this legal? by eggstasy · · Score: 2, Insightful

    I cant for the life of me imagine what kind of twisted legal logic allows some idiotic capitalist to have a program in my computer that changes everything he wants about my browser, and can still condemn the common burglar that comes through an open window and turns my house upside down, looking for something valuable.
    Bloody incoherent, if you ask me. The state of the modern world disgusts me to the hilt.

    1. Re:Is this legal? by Yottabyte84 · · Score: 2

      Can't you just block the ad server in your hosts file?

  8. How? by commonchaos · · Score: 2, Interesting

    The closest I have seen to what they are talking about is changing the colour of the scroll bar, they claim it will work without downloading anything does anybody here have an idea?

    1. Re:How? by Suppafly · · Score: 2

      if its similar to changing the scrollbar color, you can already do that with ie only css

    2. Re:How? by commonchaos · · Score: 2, Informative

      A few searches on google came up with nothing beyond the scrollbar thing, do you have any links?

  9. Imagine the opportunities... by Schlopper · · Score: 5, Funny


    I just __CAN'T__ wait to see the latest pr0n ads..
    Wonder what we'll be clicking on to close the windows?

    Gives a whole new meaning to 'pop-ups'.

    1. Re:Imagine the opportunities... by Britney · · Score: 2, Funny
      Wonder what we'll be clicking on to close the windows?

      Good luck, boys.

      Most of you couldn't even find it, let alone click on it!

      --

      --
      (if you're still looking for the point, it was back there, in the post. </sig>)
    2. Re:Imagine the opportunities... by Yottabyte84 · · Score: 2
      I just love those porn sites that hijack IE to helpfuly change your homepage, add some helpful bookmarks, slap some icons on your desktop and install a 900 dialer in your startup menu.



      I have seen this done, it's a serious pain in the ass to fix. I would call it infecting the user with a troajn that has the purpose of being a pain to remove and making the site owners money in very probably illeagle ways.

    3. Re:Imagine the opportunities... by Yottabyte84 · · Score: 2

      Well, there's also the problem of fanding the culprit. Unless you're watching it, you won't notice for a while. like those popunders, but even less noticable.

  10. It's MINE by pseudofrog · · Score: 2, Interesting

    The browser's look, as with the rest of my computer's appearance, is sacred and should be treated as such. Do whatever you want IN the webpage... I'll even accept a pop-up or two. But do not ever ever ever mess with how my browser looks.

    It's mine...don't touch!

    -Matt

  11. Wow! I really W A N T to see triangle browser by WetCat · · Score: 2, Funny

    or circle browser ... or browser that looks like a ship... or a sheep...

  12. Weather.com by Dephex+Twin · · Score: 5, Insightful
    Weather.com, which had 11.6 million visitors in February, according to Jupiter Media Metrix, is carefully evaluating Ooqa Ooqa, given the concerns about intrusiveness. "If you interrupt the consumer for no good reason, it's not effective advertising," Iaffaldano said.

    Weather.com, right? Epilepsy-inducing annoying ads Weather.com? Cars driving across the webpage honking at me Weather.com?

    Yeah, they have really good judgment as far as intrusive advertising goes.

    Was anybody else totally not surprised to hear that Weather.com is looking to be an early adopter for this "technology"?

    mark
    --

    If you want to make an apple pie from scratch, you must first create the universe. -- Carl Sagan
    1. Re:Weather.com by Dephex+Twin · · Score: 2
      Chalk up one for users of ancient browsers - I've never seen any annoying ads like that, and I find it hard to understand why someone would keep using a browser that had such problems.

      Actually it's the website that has such problems, therefore I don't go there (except every so often to see if they've gotten worse). Easy as that, and there's no need to limit myself with an old browser.

      mark
      --

      If you want to make an apple pie from scratch, you must first create the universe. -- Carl Sagan
    2. Re:Weather.com by SCHecklerX · · Score: 2
      Here's a tip:

      weather.yahoo.com
      movies.yahoo.com
      tv.yahoo.com
      news.yahoo.com

      etc.

    3. Re:Weather.com by cdrudge · · Score: 2

      Until ads.yahoo.com becomes ooqaooqa.yahoo.com

    4. Re:Weather.com by walt-sjc · · Score: 2

      The problem is that "very annoying ads" are the type that pay good money.

      weather.com is probably trying to make their web site self sufficient. This isn't that easy to do.

      So the current scenario is that everytime advertisers / webmasters come up with a new trick, users get pissed off and block it. So is the solution for all web sites to be subscription? How much? $5 / month? Would you be able to afford to surf if it costs $3000 / year for all the web sites you currently go to?

      Much like /., sites have to do SOMTHING in order to remain in the black. Sites like /. are especially hard - they don't have any other way to make money than to charge a subscription, or show ads. As site operators are seeing, the "good old" banner ads don't pay the bills. Advertisers just don't assign much of a value to them.

      So besides annoying advertising and subscriptions, how else do you make money?

  13. why would anyone use this browser? by room101 · · Score: 5, Interesting

    My first thought is "why would anyone use this browser and subject themselves to this"?

    But then, I remember the comet cursor scandal*. I'm sure they will package this into a really neat sounding program that will do everything you need, plus other things that you don't know about.

    * For those that don't remember, Comet Cursor was this cursor customization that you could download and make your cursor look like anything you want, even an animated something. Pretty neat, except that the software transmitted all your mouse movements and click to their company, so they know where you clicked (becasue it was a browser plug-in) and where you went. The product was wildly popular for a while. I guess some will do anything for a little bit of snazzy-ness.

    --
    room101 -- how much can you stand before they break you?
    (they always break you eventually)
    1. Re:why would anyone use this browser? by laserjet · · Score: 2

      and in addition to that, Comet Cursor seemed to install itself with no intervention on IE. I have seen it done.

      i have ALSO seen it not want to uninstall properly. hmmm....

      f%^%cking comet cursor.

      --
      Moon Macrosystems. Sun's biggest competitor.
    2. Re:why would anyone use this browser? by cybermage · · Score: 2

      your comet cursor has expired, would you like to update?

      I saw this. Didn't know anything about Comet Cursor, so I declined to update it. I'm pretty sure it was a Javascript triggered dialog box rather than a browser window. My general rule of thumb is to not upgrade anything I'm not aware of having in the first place. Kept me out of trouble more often than it's gotten me into it.

    3. Re: why would anyone use this browser? by Yottabyte84 · · Score: 2

      IE has that built in. Uninstall hotbar and use one of those registry tweakesr to change the image.

  14. Re:Death of the Last Good Browser by sharkey · · Score: 2

    If MS lets this into IE, it will be death of the last good browser.

    How will that kill Opera? Or Mozilla, or Galeon, or Konq, or lynx, or...

    --

    --
    "Outlook not so good." That magic 8-ball knows everything! I'll ask about Exchange Server next.
  15. Re:everybody bend over by trcooper · · Score: 2

    What does this have to do with me... Please let me know.

    According to the article, IE and Netscape will be affected...

    Boycott the people who have this type of crap on their sites.

  16. problems by Anonymous Coward · · Score: 2, Interesting

    The problems they will experience is people who do not use the most popular browsers.

    Now I now ie has some fishy abilities to let people mess it up (or enhance it), so ie would be a pretty easy target. Allowing plugins to automatically be installed was a bad idea, I do not know how many people have had me remove viruses from their computer that were really just garbage like comet cursor, gohip, nad that gator thing. Why is my computer so slow. Why does the internet not go where I tell it to. All because they clicked yes by mistake during a popup storm.

    The question comes in, are they going after mozilla/netscape6, and opera. If so I do not think these browsers will be as inviting as ie. If they find bugs to hijack mozilla, you can bet that it will be fixed in a hurry.

    Maybe if they block all the non complient browsers...

    If this all this advertisement invasion this keeps up it will make linux the better browsing platfrom (the plugins are windows only, unless codweavers for some reason decieds to support them). Heck right now people are amazed when they see me go to sites and get what I wanted, instead of all sorts of ads.

  17. Crosses the line - big time by Genom · · Score: 5, Interesting

    Popups that abused javascript to run "full-screen", changing the size of my browser window without my permission caused me to disable javascript altogether.

    Then, I stopped visiting certain websites when the "browser takeover" intensified with the use of "shoshkles"(sp?) - which obscured the very content I visited the web page to read, in order to hock their annoying, unwanted product. The analogy here is opening a newspaper, and starting to read an article on a local election, when suddenly an ad from the other page crawls and sets itself over that article.

    Now, the same company that brought *that* annoyance now decides that the very interface of my browser isn't mine to control. Who needs that "Home" button? Not you! No - you go ahead and have this "BUY!" button instead. "Back" button? Nonono...you need another "BUY!" button!. What? You're not pressing them? Well, maybe you need some more incentive...let's replace the Reload button with a button that looks *just like* your old one, but actually goes to the same place our "BUY!" button takes you!

    Hopefully Opera will stay clear of this, otherwise I may have to stop browsing altogether when I'm forced to use the Windows partition of my comp.

    How long until a new worm uses this to quietly replace all the buttons and fields in a users browser with identical-looking ones that don't work as advertized?

    1. Re:Crosses the line - big time by Moonshadow · · Score: 4, Informative

      There's a better solution. Every time annoying piece of javascript technology X comes out, A little regex magic gets rid of it. Check out The Proxomitron.

  18. "without download" by cr@ckwhore · · Score: 2

    "Without download"... yeah, its probably just a stupid trick where they pop open a new window without toolbars (like spam), and then just display the "browser". The "browser" is really just another web page in disguise. Dirty trick, and boy, what an "enhanced user experience" that will be!

    --
    Skiers and Riders -- http://www.snowjournal.com
    1. Re:"without download" by i_am_nitrogen · · Score: 2

      If you think that's bad... I once had a window open up with no TITLEBAR or toolbar. Luckily blackbox lets you right-click on the border to get a menu and close the window.

  19. "Opt out?" by maloi · · Score: 2, Interesting
    I especially like this:
    In fact, they'll have the option never to be exposed to the technology again on certain Web sites.
    So, a user can turn it off on those few web sites (probably none) that allow me to, but won't be able to turn it off altogether?

    Great. Look forward to that!

  20. As a betatester.. by Sarin · · Score: 2, Funny

    United Virtualities calls the product "Ooqa Ooqa," the nickname of one of the cofounder's daughters. The firm's signature product is the "shoshkeles," named after another daughter of a co-founder.

    Hello! What planet is this cofounder-dude from? I heard his dog is called "Melissa" and his goldfish is called "Mary-Anne".

    1. Re:As a betatester.. by Tackhead · · Score: 3, Funny
      > Well the cofounder is probably from earth. He could even be Jewish as shoshkele is a hebrew nickname for susan.

      Thanks. As of today, and for the first time in my life, I can find some sympathy for the Palestinians.

  21. The same geniuses who came up with "Shoshkeles"... by thesolo · · Score: 2

    As reported previously here, United Virtualities is the same company that came up with those horrible "Shoshkeles" ads!! If you've never seen them, they are ads that run, animated, all over the page, with full sound. Ack!

    It's times like this that I'm glad I don't use anything besides Mozilla; I'll never see any of these types of things. Companies like these need to be stopped, before we are even more overrun with ads than we already are.

  22. Could we get our regular /. poll as a toolbar? by DocSnyder · · Score: 2, Funny

    ---- -
    |o| Slashdot: News for nerds, stuff that matters - Galeon
    |---- -
    | Do you like toolbar polls? [Yes] [No] [Maybe] [CowboyNeal]
    |---- -
    |

  23. Actually... by Greyfox · · Score: 3, Informative
    I thought that one of the key features of Mozilla was "Chrome" which would allow a web site to modify the look and feel of the browser to fit the web site.

    The open source browsers have thus far been pretty immune to the obnoxiousness suffered by windows users. I was helping my room mate with a computer problem the other day and was subjected to the hideous "Real Download Manager." Someone needs to suffer for that atrocity, let me tell you...

    --

    I'm trying to teach myself to set people on fire with my mind... Is it hot in here?

    1. Re:Actually... by khym · · Score: 2
      The point of Chrome is to allow the user to modify the look&feel of the browser to suit his/her/its own tastes...
      While an end user can do this, Chrome main point is to let ISP and other such entities to modify and brand the browser before passing on to their users.
      --
      Give a man a fire, and he'll be warm for a day, but set him on fire, and he'll be warm for the rest of his life.
    2. Re:Actually... by Galvatron · · Score: 2

      Your ISP sending you a cd with a rebranded version of Mozilla, along with dialup software and the like, is still a very different matter from a website you visit changing your browser automatically. And, while I could be mistaken, I really don't think that Mozilla allows chrome to be set remotely.

      --
      "The question of whether a computer can think is no more interesting than that of whether a submarine can swim" -EWD
    3. Re:Actually... by tswinzig · · Score: 2

      I thought that one of the key features of Mozilla was "Chrome" which would allow a web site to modify the look and feel of the browser to fit the web site.

      Actually I think it just allows the easy installation of a new skin. I don't think Mozilla lets a website just replace your chosen skin with whatever the site wants.

      And if it did, I predict a new distribution of Mozilla!

      Wheeeeeeeeeeeeee...

      --

      "And like that ... he's gone."
  24. Re:Death of the Last Good Browser by susano_otter · · Score: 2

    How about this:

    (1) Websites need to pay for bandwidth.
    (2) Advertisers are waiting for a sure-fire eyball lock-in.
    (3) Websites will stop rendering for non-Ooqa-compliant browsers, in order to guarantee the lock-in the advertisers desire.
    (4) Opera, Mozilla, Galeon, Konq, Lynx, &c. will no longer be able to get you anywhere interesting on the web.

    --

    Any sufficiently well-organized community is indistinguishable from Government.

  25. Uh oh, slashdot... by powerlinekid · · Score: 2, Funny

    How long until slashdot does this. Although they'd probably at least give us options of how stupid they make our browser look. Like maybe a poll:

    How do you want your browser to look this week?

    1: Linux themed

    2: Flashing slashot (looks like vegas strip club)

    3: Cowboyneal

    *shudder*

    --

    can't sleep slashdot will eat me
  26. Desktop Advertising System by Alien54 · · Score: 3, Interesting
    As if banner ads that take up half the page were not bad enough, if this company is going to take over my entire browser, that is just unacceptable. All we can hope for is the ability to turn that insanity off...

    Actually what they are working towards is to turn the desktop computer into a Desktop Advertising Device, all protected by Digital Rights Management so you can never avoid the Ads.

    To get any work done, you have to sit through long blocks of ads.

    And viewing the ads will be mandatory.

    Ultimately this will be a form of economic slavery neatly package as something neat and fashionable. Imagine being a borg as a fashion statement, or something to do to tick out the 'rentals

    --
    "It is a greater offense to steal men's labor, than their clothes"
  27. Another enhancement I would rather disable by m_chan · · Score: 2

    Though I know I and a large portion of this audience would have a fit, I imagine a good number of the general browsing public in many circumstances would find such gimmicks endearing and may not be put off by their use. The problem is that I don't know if the general population of users would see the implied threat by making such auto-redesigning of their user interface: not all designers are benevolent.

    It could display "utilitarian" tools in the browser toolbar, such as a currency exchange-rate calculator on a financial Web site, Entel said I think it is fair to compare this example of breaking the user interface to other nefarious schemes such as designing borderless pop-up browser windows with what appear to alert dialogs that people by their previous experience will choose to click, thereby redirecting their browser to a site that they most likely had no intention of visiting. In this case, re-designing a UI beyond easy repair for most end users, replete with click dialogs to any number of undesired "features" like a link bar full of cheap drugs and bargain toner.

    If you interrupt the consumer for no good reason, it's not effective advertising, Iaffaldano said. The majority of the advertising I receive interrupts what I am doing and is not effective. Why would this "enhancement" be applied differently?

    My reading of the article indicated that customizations would carry from site to site, with no indication of it being an opt-in feature, though at that point in the article their was not clarification as to what browser to which they refer. It would be a strong step forward for browser writers to make such customization completely at the will of the end user and by default, turned off.

  28. I'm a bit confused... by Anemophilous+Coward · · Score: 3, Insightful

    ...as maybe many others are.

    One part of the article mentions "a demo version of a Weather.com-themed browser prepared by United Virtualities", which seems to imply that it is a modified version of a current web browser. This is really nothing new (aside from being able to service ads), when I ran my small ISP in town we modified Netscape Comm. 4 to have our logo in place of the 'N'. This would require the user to download and install a new web browser.

    However, there seem to be underpinnings in the article that make it seem like this could affect your current browser you are using. One bad scenario would be that it installs with another (freeware) program...much like the spyware in Kazaa, et al. The worse scenario would be that it could tap into the gui of your current browser just by visiting a web page. Then you would have no real control. This sounds like taking advantage of one of the many bugs^H^H^H^H features that IE has.

    And then this statement: "Web surfers will always have a clear option to turn off Ooqa Ooqa and go back to their regular browsers, said Ivan Entel, the firm's chief of staff. In fact, they'll have the option never to be exposed to the technology again on certain Web sites." Go back to my regular browser?? What is meant by that? Does this mean uninstalling/re-installing? Very vague terminology sends scary signals up my spine.

    Does anyone know more about this definitively so as to clear up the vagueness?

    - A non-productive mind is with absolutely zero balance.
    - AC

  29. Advancing Standards by _Sprocket_ · · Score: 2
    United Virtualities may be doing some of the greatest work towards advancing public demand for open standards.


    Sure, W3C creates the standards. The Web Standards Project evangalizes them. Mozilla provides a cross-platform alternative that follows them. But with their browser-morphing and overlaying ads, United Virtualities has created technologies that will drive users to Mozilla in droves if they show up in Netscape or Microsoft products. It'll probably increase demand for Junkbuster too.


    Thanks to rabid marketdroids and United Virtualities. Who knew.

  30. Re:Death of the Last Good Browser by Anonymous+DWord · · Score: 2

    (5) User with Opera, Mozilla, Galeon, Konq, Lynx, &c. can no longer buy products from websites featuring said "enhancement."

    --
    "If he thinks he can hide and run from the United States and our allies, he's sorely mistaken." Bush on bin Laden
  31. Foot in the Door by nickynicky9doors · · Score: 2

    Watch some late late late night TV and you might catch an old skit on brush or vaccuum cleaner salespeople with a foot in the door and a spiel spewing from their mouths. Many people, including my parents, see an intrusive sales person as the Monty Python Troop there to amuse the kitty. For the rest of us there's the chance for FS/OS to get it's footprint on the iron of more disgruntled users. Somewhere the ghost of PT Barnum is whooping it up... there are many, many more than just one born every minute. And, hey, I personally can't wait until it goes subliminal. Oh yea baby it's coming, it's coming.

    cheers
    --

    heuristic algorithm seeks stochastic relationship
  32. or Omniweb on OS X by dukethug · · Score: 2, Informative

    Free, only runs Javascript when you specifically click on a link (no pop-ups or pop-unders), filters out those big ads (like the ones on /.), fa-diddily-ast, and only for OS X.

    I wish I could share with you how great it is. Go buy a Mac and get Omniweb and find out for yourself.

  33. Re:Death of the Last Good Browser by Grishnakh · · Score: 2

    Not likely. Even if they tried to lock out these browsers, it's a simple matter to make them identify themselves as Netscape or IE. Konqueror already does this with a convenient menu selection. If the websites find a way to detect the ooqa crap isn't being loaded, I'm sure the Konq developers can find a way to fool them on this point too.

    Konq already allows me to prevent pop-up and pop-under ads from showing up, and I haven't had any websites refuse to render because of that.

  34. Deja vu by Hal-9001 · · Score: 5, Interesting

    The same company that brought you the aweful and awefully-named Shoshkele (those were the Flash ads that obscured the content of the page that they were on) has rolled out another aweful and awefully-named advertising technology. And weather.com has spearheaded the deployment of both godaweful technologies...

    --
    "It take 9 months to bear a child, no matter how many women you assign to the job."
    1. Re:Deja vu by arkanes · · Score: 2

      Just played with it a little bit. Theres a little video thing (it's an ad for weather.com itself, at least for me - kind of odd) that goes away when I disable plugins. I assume it's Java.

  35. Ooqa Ooqa, meet Cue::Cat by UsonianAutomatic · · Score: 2
    Heh:
    But United Virtualities hopes to convince Web surfers that Ooqa Ooqa is useful, not a nuisance.
    I would say that having a web site hijack my 'Home' button is about as useful as scanning a barcode out of a magazine (which I must be reading while sitting at my desk) instead of typing in a URL. Which is to say, not useful at all. And a complete nuisance.
  36. Re:Death of the Last Good Browser by susano_otter · · Score: 2
    So? These are the same people who already filter or ignore banner ads anyway. It ends up being a clear message: "We own the Web. Don't bother coming here if you don't plan to watch the commercials."

    And that is when the long awaited Gibsonian cyberpunk dystopia will really get started, so at least you'll have something to look forward to :)

    --

    Any sufficiently well-organized community is indistinguishable from Government.

  37. The only browser that never gave in to ads. by zeropanic · · Score: 4, Insightful

    Thank god for lynx!

    1. Re:The only browser that never gave in to ads. by BrookHarty · · Score: 2

      links is better.

    2. Re:The only browser that never gave in to ads. by cjpez · · Score: 2

      w3m is nice, too . . .

  38. This can't work by DrXym · · Score: 2
    This simply can't work without downloading any additional software unless they know of some super sekret buffer overflows to exploit.


    Without downloading anything, all they can do is open a toolbar/menuless window and fill it with a lame implementation of the regular browser but with their buttons. It would look stoopid and would be instantly dismissed by anyone with any sense.


    But to actually change the browser behaviour requires some form of download. That either means a plugin or exe for NS 4.x, a control or exe for IE or chrome for Mozilla/NS 6.x. There is no other way.


    And fortunately most people will be smarter than to install shit like this. May it be consigned to the lower levels of hell where it belongs with all other advertising spyware.

    1. Re:This can't work by jgerman · · Score: 2

      Well if you want to get technically everytime you go to a web page you download it. I think the difference you're looking for is running an install program of some sort.

      --
      I'm the big fish in the big pond bitch.
  39. hello people! by GutBomb · · Score: 2, Insightful

    no one has stopped to think that this can be done on ANY browser. you take a web page. it then opens up the real site inside of a popup with all the navigation buttons gone, and makes it's own that function using javascript like javascript:history(-1) for the back button, and so on... it would work on ie, netscape, mozilla, konq, opera, etc... only lynx is safe remember, the oompa oompa people never said how it works. it could be something this simple.

  40. Re:Death of the Last Good Browser by ncc74656 · · Score: 2
    To search Google from Opera, all I have to do is press F8 (or click in the address field), then type
    g my-search-keywords

    You can set up something similar in IE...but the Google Toolbar is even better.

    MDI kicks ass for web browsing.

    Ick...maybe it's OK if the browser is all you have running. Fire up a couple of SSH terminals, your favorite IDE, or whatever, and then try working in those while you have two or three webpages open. MDI is Pure Evil®...why do you think Microsoft has migrated its apps from MDI to SDI over the past few years?

    --
    20 January 2017: the End of an Error.
  41. NotSlash scoops Slashdot Again! by leviramsey · · Score: 2

    Read the subject line!

    NotSlash : We scoop Slashdot!
    1. Re:NotSlash scoops Slashdot Again! by daeley · · Score: 2

      We scoop Slashdot!

      I suggest changing the name of your site to NoLife

      --
      I watched C-beams glitter in the dark near the Tannhauser gate.
  42. Just use /etc/hosts by ross.w · · Score: 2, Informative

    Add the domain where the ads are coming from to /etc/hosts and point it to 127.0.0.1

    This works for most flavours of windows too, but the location of hosts varies (in Win2000 it is c:\winnt\system32\drivers\etc)

    Good for blocking most ads (even the slashdot ones when they come from doubleclick)

    This circumvention method is probably now illegal in the USA, but I don't lve there so bite me!

    --
    If my call is important, why am I talking to a recording?
  43. Re:The same geniuses who came up with "Shoshkeles" by Aanallein · · Score: 2

    It's times like this that I'm glad I don't use anything besides Mozilla

    Are you absolutely certain? The article says: "automatically change the appearance of Web browsers, usurping some of the functions built into popular browsers designed by Microsoft Corp. and Netscape Communications, a unit of AOL Time Warner Inc."
    and: "Netscape already lets people customize its browsers. Its client-customization kit lets Internet-service providers and others insert their logos to replace the Netscape logo in the browser toolbar, or insert specific bookmarks."

    Of course, from all that I know about Mozilla there's no way a website is going to be just allowed to install and switch to a different theme (though who knows what sort of extra 'features' might be added in Netscape releases...), and even if there was it'd be fixed nearly instantaniously in Mozilla, but Netscape/Mozilla definitely does seem like a target for this product.

    What I'm mostly interested in right now however is seeing some screenshots of for example those weather.com tests on various browsers... Anyone out there reading this who just happens to be a beta-tester / in the know / ...?

  44. Ooqa ooqa? I think not. by MadFarmAnimalz · · Score: 2, Funny

    Some names are just too stupid to be believed.

    If linux was called GNU/Ooqa Ooqa instead of GNU/linux I would never have used it.

    Honest. It truly leaves me speechless how mindless brand names are getting. Ooqa bloody Ooqa? WTF?

    Did some marketing drone actually get paid for belching this one up?

    --
    Blearf. Blearf, I say.
    1. Re:Ooqa ooqa? I think not. by daeley · · Score: 2

      Wouldn't that be GNUqa GNUqa?

      --
      I watched C-beams glitter in the dark near the Tannhauser gate.
    2. Re:Ooqa ooqa? I think not. by stubear · · Score: 2

      It's the nickname of one of the founders daughter.

    3. Re:Ooqa ooqa? I think not. by Arandir · · Score: 2

      I don't even want to know where she goes on Saturday nights with a name like that.

      --
      A Government Is a Body of People, Usually Notably Ungoverned
    4. Re:Ooqa ooqa? I think not. by SDrifter · · Score: 2, Funny

      Oh and, say... Ogg Vorbis is any better?

      --
      --It burns! --It's loaded with wasabi.
    5. Re:Ooqa ooqa? I think not. by stubear · · Score: 2

      I got the impression she was like five or there abouts.

    6. Re:Ooqa ooqa? I think not. by tibbetts · · Score: 2, Funny
      Ooqa bloody Ooqa? WTF? Did some marketing drone actually get paid for belching this one up?

      Yes. As a matter of fact, that was the sound of the marketing drone belching up.

      --
      :wq
  45. Re:The same geniuses who came up with "Shoshkeles" by biobogonics · · Score: 3, Insightful


    As reported previously here [slashdot.org], United Virtualities is the same company that came up with those horrible "Shoshkeles" ads!! If you've never seen them, they are ads that run, animated, all over the page, with full sound. Ack!

    This sounds like more marketing hype from United Virtualities. If you look at "shoshkeles" and what they actually do, you will see that they like the older "eyeblasters" contain a lot of code that obscures what they really are doing. They simply put a flash animation in a layer, make it transparent and position it with CSS. Flash does the hard work! It's 3 lines of code on IE instead of the steaming heap their scripts turn out.

    And ad executives like this? They think people want flying soft drink cans to cover their morning newspaper? Of course they're not human so what did you expect???

  46. They can pay me... by sunhou · · Score: 2

    If they're that desperate, I'll take some money to stick some Post-It(tm) notes on my monitor which have advertisements on them. Hey, I'll see them for hours every day, that should be worth something.

  47. A plan to deal with this... by Junior+J.+Junior+III · · Score: 2

    If you read the article, you'll find out that Ooqa Ooqa and another of United Virtualities' products are named after the daughters of executives...

    All we have to do, then, is prevent these people from breeding and there won't be any more abominations like this.

    It'd probably be a good idea to pre-emptively knock off any still-living decendents of UV executives while we're at it...

    --
    You see? You see? Your stupid minds! Stupid! Stupid!
    1. Re:A plan to deal with this... by geekoid · · Score: 2

      "If you read the article, you'll find out that Ooqa Ooqa and another of United Virtualities' products are named after the daughters of executives...
      " is that for real, or are you saying they're monkeys? which would be pretty funny.

      --
      The Kruger Dunning explains most post on /. http://en.wikipedia.org/wiki/Dunning%E2%80%93Kruger_effect
  48. A no-loose situation by TrumpetPower! · · Score: 2

    If any of my browsers succumb to Ooqa Ooqa, I'll have the owner of that site prosecuted under the PATRIOT act.

    Either the scumbag who tries to pull off these kinds of things goes to jail for terroristic computer hacking or the PATRIOT act gets struck down. Either way, I win.

    b&

    --
    All but God can prove this sentence true.
  49. I agree by wirefarm · · Score: 5, Insightful

    This is "Overstepping the bounds" in more than one sense.

    When I open a web page, I am generally agreeing to let a web designer do whatever he or she wants with the space between the <HTML> and </HTML> tags. Not my destop, not the frame, just the page.
    If I don't have the option of turning this off, I will change browsers and not patronize sites that use this technique.

    Why is it that every blank space has to become an advertising marquee?

    Cheers
    Jim in Tokyo

    (Of course, .sigs don't count.)

    --
    -- My Weblog.
  50. Let me understand this. by BrookHarty · · Score: 2

    To get more customers your going to annoy the hell out of them by altering thier browser.

    humm..

    cat > /etc/hosts
    127.0.0.1 www.unitedvirtualities.com

  51. Tell Weather.com what you think of this! by donutz · · Score: 3

    Weather.com has a link to Tell them what you think. So go there, and tell them that if they use this new ooki yucki whatever they wanna call it crap, that you'll never visit their website again.

    Chief Revenue Officer? I guess with as many crappy, gaudy ads as that website runs, they need a chief officer in charge of it....

  52. MSNBC doesn't know who owns them. ;) by Louis_Wu · · Score: 2
    ... usurping some of the functions built into popular browsers designed by Microsoft Corp. and Netscape Communications, a unit of AOL Time Warner Inc.
    MS NBC mentions the parent company of "Netscape Communications", but doesn't mention their own relationship to "Microsoft Corp." I know that everyone in the world knows who MS is, and that most people above room temperature can figure out that "MSNBC" is somehow related to "MS", but the article doesn't say anything, at any time, about that relationship. "We're reporting on a news item that effects our parent/partner company, but we won't make that relationship explicit in the article." It strikes me as either arrogant ('everyone knows who we are, we don't need to say anything') or deceitful ('if we don't mention that MS owns us, maybe people won't look for bias in the article').

    To contrast, Slashdot is very good about disclosing corporate relationships when reporting something, even though this audience is practically guaranteed to already know what they are telling us. ("Really, you mean OSDN owns slashdot?!?! I thought that the OSDN banner up there was decorative. Wow, I'm glad you mentioned this.")

    BTW, I thought this was funny:

    © 2002 Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.
    So don't read it, because we aren't publishing it. :)
    1. Re:MSNBC doesn't know who owns them. ;) by Louis_Wu · · Score: 2

      Bingo. Funny thing is, that credit line beneath the headline is one of the first things I look for when I am reading a newspaper. I guess I have to create a similar habit for online news feeds too.

  53. Is it definitely the case that... by SIGFPE · · Score: 2

    ...a web site that has a fancy looking shockwave (or whatever) animation is a front for a scam? Or is it just true sometimes

    --
    -- SIGFPE
  54. ObHeston by sconeu · · Score: 2

    Get your paws off my browser, you damned dirty marketeer!

    --
    General Relativity: Space-time tells matter where to go; Matter tells space-time what shape to be.
  55. A couple of things to say on this... by Raleel · · Score: 4, Insightful

    Someone once said, "Programmers are often so fascinated by the fact that they can that they often don't think about whether they should.

    If I find a site that does this, I will not use their product. I will email the web admin and inform them why, and I will feel a little better hoping that my little bit may cause them to stop using this technology because it costs them more money than it makes.

    --
    -- Who is the bigger fool? The fool or the fool who follows him? --
    1. Re:A couple of things to say on this... by Kanasta · · Score: 2

      Except when you find their admin email and press send on your browser, you find that it really takes you to their purchase page...

  56. Will it change my Lynx theme? by corezion · · Score: 2, Funny

    ;)

    Just kidding... couldn't resist.

    --
    "There is no Death. Only a change of worlds."
  57. From the article by guttentag · · Score: 2
    United Virtualities calls the product "Ooqa Ooqa," the nickname of one of the cofounder's daughters. The firm's signature product is the "shoshkeles," named after another daughter of a co-founder.
    There's just something wrong about naming an evil technology that will be the bane of consumers everywhere after your daughter. If Satan had a daughter named Hell, I suspect he would have called the underworld something else.

    What's with "Ooqa Ooqa?" Are the cofounders' daughters monkeys (banging on keyboards) or do the cofounders just have severe speech impediments?

    1. Re:From the article by CJ+Hooknose · · Score: 3, Funny
      If Satan had a daughter named Hell, I suspect he would have called the underworld something else.



      If you check your Milton, you'll find that Satan had a daughter named Sin, and he banged her, and they had a son called Death. Taking this metaphor a little further, Business had a daughter named Greed, and together, they begat a brood called "Pervasive Idiocy", "Pointy-Haired Boss", "Dot-Com", and "RIAA". Nothing to see here, move along.

      --
      Give a monkey a brain and he'll swear he's the center of the universe.
  58. favicon.ico by wysoft · · Score: 2, Informative

    Browsers that support this feature can display an icon which is stored on the web server (favicon.ico). I'm not sure if it's a 16x16 pixel bitmap or if it's 32x32 that gets scaled by the browser.

    --
    -- I'll cut you up so bad, you'll wish I'd never cut you up so bad!
    1. Re:favicon.ico by Yottabyte84 · · Score: 2

      That's actualy a Microsoft extension that everybuddy else supports. It is pretty nice for quickly finding a site in your bookmarks.

    2. Re:favicon.ico by jonasj · · Score: 2, Interesting

      Unlike IE, Mozilla doesn't look for /favicon.ico automatically. Only if the site refers to it with a .

      Also unlike IE, Mozilla also supports PNG, JPEG and GIF for site icons.

      --
      You know, Microsoft's street address also says a lot about their mentality.
  59. Re:My god mod the troll down by aozilla · · Score: 2

    If you don't like cookies to be stored on your comptuer, turn them off.

    Then I can't use most of the features of the site.

    Would you rather /. logged your IP address?

    I guarantee you they already do.

    --
    ok then your [sic] infringing on my copyright! Could you as [sic] me next time before STEALING my comments for your own?
  60. no problem by shokk · · Score: 2

    As long as AdAware (www.lavasoftusa.com) is aware of it, I have no problem with anyone bundling it into something I download. That'll just make sure it doesn't stay on my system for long. Hopefully the *nix world is spared this crap.

    --
    "Beware of he who would deny you access to information, for in his heart, he dreams himself your master."
  61. Clarification? by zunger · · Score: 2

    Hmm... so after reading this story, I'm not certain whether this is meant to be a user-installed software package, a trojan, or a remote exploit of a vulnerability in IE and Netscape.

    If the former, what benefit does it claim to give the user in exchange for the obvious annoyance?

    If the second, how much damage will it do to the system in the process of installation in order to make it difficult to remove, and will this damage be actionable? (I'm mentally comparing it to the story about the Celine Dion CD above...)

    If the latter, how complex a firewall filter will it take to splatter this? (Since it goes along the HTML channel obviously this is much more sophisticated than packet filtering...)

  62. It's An April Fool's Joke by NewtonsLaw · · Score: 3

    I first saw this story posted over at SiliconValley.com on April 1.

    Are we sure it's not an April Fool's joke that caught out the guys at MSNBC???

  63. Re:The REASON for Open Source by Chris+Burke · · Score: 2

    Yes, it is true we don't know for sure what browsers might be vulnerable, but be realistic. What mechanisms do these browsers have to enable such a hijacking? Or rather which browsers do have features that could enable such a hijacking? Which have features to make it easier to -disable- anything which could come even close to hijacking?

    And don't hold your breath waiting for MS (or AOL, assuming they get a take) to issue a "security" patch to remedy this. You don't think "Trusted Computing" has anything to do with -your- trust, do you?

    --

    The enemies of Democracy are
  64. This is indeed a disturbing trend by phlegmofdiscontent · · Score: 3, Insightful

    The biggest mistake we as a species have made in the past 100 years was to allow advertising to become an industry in and of itself. There was a time when businesses did their own advertising, designed to inform the consumer of their new products and the superiority of those products over the competitor. Now, that function has been farmed off to other companies, who, due to the nature of capitalism, have to compete to get the most advertising business. That competition has fostered ever more intrusive advertising, from 30 second spots on tv to giant billboards to the various annoyances we're seeing now on the internet. I forsee that in ten years or less, an ad agency will replace mega-retailer Walmart as the largest company in the world.
    This trend will continue, with ads becoming more and more ubiquitious. A few sci-fi writers have drawn this same conclusion, such as Neal Stephenson, who envisioned 3-D billboards that "attack" pedestrians, or another writer, whose name escapes me at the moment (it might have been Greg Egan), who posited that nano-robots could be used to "hack" the brain and perpetually display ads in a person's visual field. I can envision some enterprising young advertiser inventing eyeglasses that display ads. Poor, nearsighted people would put up with the ads in exchange for clear vision (if slightly obscured).
    Sadly, there's not much we can do. Look at how well we've curtailed Microsoft. They had it wrong in Fight Club. The insurance companies and financial institutions aren't the enemies. It's the ad agencies. Maybe the same solution might work.

  65. Re:Simple solution really .... by Chris+Burke · · Score: 2

    It's kind of depressing... While I certainly would (and have in the past) boycott any website that actively tries to piss me off, the problem is that I also would never see this in the first place, since my browser doesn't have the necessary "features".

    What percentage of the IE users would not be willing to do it?

    --

    The enemies of Democracy are
  66. Open Source is your Friend! by ackthpt · · Score: 2, Interesting
    As I am sure the Mozilla team will write a specific patch to disable this slimeware the second it is reported happening on a mozilla install.

    Konq would do the same I'm sure...

    Thanks to the sh!tty practices of many advertisers and web designers, I'm just itching to get my new system together, running Linux, et al.

    In the recent (or not so recent in some cases) past, here are things that piss me off and motivate me away from closed source (alleged) systems:

    Page refresh/redirects, trapping etc. I will disable this first, if it's not an option I'll make it one and contribute. Most hated and abused feature of any page.

    Bloat. (*cought* Tom's *cough* Hardware *cough*) Pages are getting bigger and bigger and on a 56K modem I just close the window at some point, their insistance upon saying it all in one page failed. Dunno what to do if anything, probably just maintain a list of anti-bookmarks (i.e. warn me if I'm heading toward one of these wastes of time) Maybe even notify what's being fed in from where and disable on the fly.

    Javascript Bloat. Yeah, it's not just a little, it's pages absolutely loaded with it, but I need it on for some pages, so being able to enable/disable per browser window would be nice. Some people write it so badly it crashes on a regular basis or brings up an empty page in Netscape and IE

    Pop-up/unders. These will not happen, period. I'm fed up with mopping this fecal matter off my desktop.

    Flash On/Off, like other features, too much is a bad thing, but some people just don't get the clue.

    Malformed html. Man. If you cruise eBay, you see this a lot. People buy some piece of crap auction authoring tool and it mangles the page. I usually email people about this, but they're 99% of the time clueless about what to do. (i.e. point it out to the hack who sold it to you and get some cust support)

    For all the bitching and whining I hear about Slashdot, it's about the least offensive site I visit all day. I hope it stays that way.

    --

    A feeling of having made the same mistake before: Deja Foobar
  67. Re:Death of the Last Good Browser by arkanes · · Score: 2

    Well, it's a personal thing, but I PREFER my browser windows to all be in one "alt-tab" location when I'm working on lots of stuff at once. And anyway, opera 6 lets you choose either SDI or MDI, which is obviously the best of both worlds.

  68. Message to Venture Capitalists: by eap · · Score: 2

    We were right about the CueCat, perhaps you should trust us this time.

  69. Prove to me that this stuff works! by aquarian · · Score: 2

    They say there's a sucker born every minute. Well, this also applies to advertisers! A lot of them will jump at stuff like this, without any proof that it actually works. Does it? I've never seen any evidence, and believe me I've looked. No one has ever shown me that popups, intrusive Javascript, or breaking the back button actually brings in customers. This is no different.

  70. keep in mind the target audience by Edmund+Blackadder · · Score: 3, Insightful

    This product is targeted towards marketing people.
    It is also named by marketing people.

    That should explain a lot.

    by the way the least they could do is follow basic rules of english language and put a u after the q.

    Guess they are too cutting edge for that.

  71. Is it illegal? by crucini · · Score: 3, Informative
    I'm ignoring the fact that this 'technology' probably doesn't exist. The same people came up with 'shoshkeles' which never worked on my browser.

    New York's Computer Crime statute says:

    A person is guilty of computer tampering in the fourth degree when he uses or causes to be used a computer or computer service and having no right to do so he intentionally alters in any manner or destroys computer data or a computer program of another person. Computer tampering in the fourth degree is a class A misdemeanor.

    It does require the computer owner to somehow notify the intruder that unauthorized access is prohibited. But one type of notification allowed is:
    (b) prominently posting written notice adjacent to the computer being utilized by the user

    So print out a big sign and tape it to the side of your monitor. Meanwhile, Wyoming has this to say:
    6-3-502. Crimes against intellectual property; penalties.
    (a) A person commits a crime against intellectual property if he knowingly and without authorization:
    (i) Modifies data, programs or supporting documentation residing or existing internal or external to a computer, computer system or computer network;...
    (b) A crime against intellectual property is: (i) A felony punishable by imprisonment for not more than three (3) years, a fine of not more than three thousand dollars ($3,000.00), or both, except as provided in paragraph (ii) of this subsection;

    Sounds like this technique, if it really exists, violates both laws.
  72. clearing up confusion by Edmund+Blackadder · · Score: 2

    basicly this is how it works:

    -you visit a site
    -your browser automaticaly changes

    you dont have to do anything or download anything.

    Sux doesnt it.

  73. Re:Death of the Last Good Browser by ptrourke · · Score: 2

    Someday, perhaps soon, AOL will be a Gecko based browser. And who can afford to cut off AOL? So Mozilla users can just hack the UA string to announce itself as AOL.

  74. Side note. How bout you know, directed advertising by loraksus · · Score: 2

    I've never bought anything by clicking on a banner, partially because I have an ad filter (working beautifully I assume). I've probably clicked on a few banners (browsing at school and what not) but these have mainly consisted of the some of the neat stuff they have.

    Now, tampons, lose weight by april 28th and x10 kits is a short list of stuff I will never buy, and certainly not click banners advertising.

    I have no gunshot wound that needs plugging, I am not overweight partially because I don't use a remote to turn on a bloody light that is ten feet away.
    I'm also a college student, which, by definition means I'm broke, and when I do have money it goes to food, skool, girlfriend, hardware or beer, probably in that order, although it may vary, especially on fridays.
    Can advertisers eventually get to the realization that I am not going to buy a product that is completely and utterly useless to me? Why are advertisers constantly wasting bandwidth? I probably wouldn't mind ads that are at least generated sorta based on my interests. hint hint.
    Same thing with spam, although I really enjoyed reading the nigerian money laundering one.

    --
    1q2w3e4r5t6y7u8i9o0pqawsedrftgthyjukilo;p'azsxdcfv gbhnjmk,l.;/
  75. I'd burn down their offices. This SUCKS! by crovira · · Score: 2

    The internet is not a broadcast media. It really isn't. That's why we have web sites and search engines.

    Okay search technology sucks. Its stupid (but not as stupid as what passes for a "clever"ad,) and needs some hard work to do what a five year-old can do in an instant, use some common sense.

    Improve the search engines so that when I'm searching for Chinese food restaurants I don't get sites from everywhere from Nanking to Tierra del Fuego when I live in one small town. That a worth while expenditure of time, money and energy.

    This attempt to coopt my browser on my machne is a violation of my right as a consumer NOT to have to be subjected to an invasion of my environment by some idiot who's trying so fucking hard to flog whatever shit he's pimping that he doesn't realize that I would immediately boycot ANY company stupid enough to use it.

    We got rid of billboards all over the highwqays. I haven't got a phone call from a telemarketer in months. The volume of junk mail is way down (except from idiots trying to extend credit cards to a currently unemployed man.) The numbers of crap flyers that smother the newspaper is down a bit over here. We are slowly getting rid of Spam by putting that scum in jail.

    Advertising is NOT the best way to get a message across. It just makes me pissed off and really conterproductive when I REFUSE ON GP to buy something, regardless of its intrinsic qualities, because the people marketing it are annoying my ass off.

    --
    MSBPodcast.com The opinions expressed here are my own. If you don't like 'em... Think up your own stuff.
  76. You're missing the distinction by alexhmit01 · · Score: 3, Insightful

    The problem is when they step out of the box you gave them. If you want to load their page in a frame, it should show up and not throw a tempertantrum.

    Look, I hate the intrusive, large ads, but fine. I choose to view a site our not, they are welcome to do whatever they want within the window.

    However, do NOT try to disable my backbutton with screwy redirects that mess up my history (do a server-side 301 or 302 if you need to bounce me around, it's not my problem that you suck).

    Do not do pop-ups, I gave you a window, use it. If you want more space, ask me to click on something. Pop unders, that's abusive. You don't get to hide ads for me, that's outrageous. Exit-pops are worse. If I hit back, go to another url, or close my browser, you're done. You have no right to harass me.

    It's really a shame that MS and Netscape never really worked to make Javascript respect the user, but then, Microsoft has never shown any respect for their customers. Look at the recent Looksmart thing, the thread on webmasterworld shows what their puppet Looksmart is doing to screw over webmasters that paid $300 in good faith for a service that the two of them are rendering worthless.

    Alex

  77. Re: confusion not cleared up by fougasse · · Score: 2

    Except of course it can't be quite that simple. I'm pretty sure that there's no builtin usurpBrowser method in JavaScript, and this supposedly works in both IE and Netscape/Moz. Even if one browser did have a nonstandard feature or hole that allowed this, there is simply no way to change the toolbar in IE and Mozilla via HTML/JavaScript. So in order to actually change your browser's interface, a site has to get you to run some code. It's possible that by "no downloading" the low-on-details article means that you wouldn't have to download and run an executable; the software could be installed via ActiveX (IE) or signed Java (Moz), both of which require the user to at least click Yes.

    It's also possible -- and this is what I suspect -- that this doesn't actually change your browser but instead pops up a toolbarless window and fakes a toolbar with some gifs. This isn't entirely new; interface-lookalike elements have been common in banners for a while (I've seen quite a few fake-dialog-box popups). Annoying, certainly, and not likely to endear me to the company using it, but it shouldn't be any harder to get rid of (or filter!) than a standard, already-pretty-annoying popup.

    Oh, and the "friends don't let friends use browsers susceptible to this" in the writeup: even more stupid and reactionary than usual! We have no idea what technology it is that makes browsers susceptible to this; no doubt michael just noticed "IE" in the article and brought out the "attack! attack!" reflex. In any case, the article says that Mozilla is just as "susceptible" as IE... apparently friends don't let friends use either of the browsers that make up ~90% of slashdot's traffic.

  78. Re:Why would advertisers bother? by connorbd · · Score: 2

    I think a lot of companies think it is; that's why the ex-SSSCA is rewritten to have something to do with the whole thing about broadband content yada yada yada. In any case a lot of people want to jam consumption down your throat; if you don't believe me, give me one good reason why you need the latest and greatest Pentium 4 or Athlon. Hint: if it doesn't involve gaming, Fortran, or video production, you don't.

    /Brian

  79. Re:problem: by connorbd · · Score: 2

    Works fine for me... unfortunately.

    This page is a clear illustration of how to make your web page too pretentious for anyone to want to care about. Inspired by some kind of television computer display, methinks; maybe the epilepsy-inducing monitors of early Bab5?

    /Brian

  80. Re:Death of the Last Good Browser by connorbd · · Score: 2

    (6) Browser authors will figure out how to /dev/null the stuff on command and bitch and whine at the idiots who created the technology for making them make their code base that much more complex.

    I can pretty honestly say, though, that this will probably go nowhere -- can't remember the last site I ran across that changed my cursor, but the technology is there.

    Just a sidebar: anyone ever read a book called Building Really Annoying Web Pages?

    /Brian

  81. Re:totally doomed by connorbd · · Score: 2

    Wonder if these guys got their business plan from "Internet Marketing for Dummies" by Laurence Cantor and J. Jovan Philyaw...

    /brian

  82. Class action suit here we come by Performer+Guy · · Score: 2

    If a web site makes unauthorized modifications to my browser I will join the class action suit against them. Right after I complain to the state's attourney general

  83. Re:problem: by Yottabyte84 · · Score: 2

    It's flash only and has some unplesent looking javascript that seems to try to disable all your toolbars and fullscreen the browser.

  84. This could open a huge security hole by north.coaster · · Score: 2
    Imagine the following:

    1. Hackers break into a popular web site.

    2. Use this technology change the Home button on future visitor's browsers to point to a web page that installs a virus on the visitor's machine.

    Of course, since all popular web sites are secure this could never happen. :-(

    /Don

  85. Who let's these guys have kids?!?! by cascadefx · · Score: 2
    What the heck is wrong with the Founders of this company? The two products of this company are named after their kids?!?!

    And I blockquote:


    United Virtualities calls the product "Ooqa Ooqa," the nickname of one of the cofounder's daughters. The firm's signature product is the "shoshkeles," named after another daughter of a co-founder.


    Maybe they have some meaning (in a foreign language?) that I don't understand, but if not (yes, I know this is off-topic), these guys should have their child-rearing licenses revoked.

    At least they didn't have boys. I can see it now...

    Co-Founder 1: "Hey, I'd like you to meet my son... Quasimodo come out of the bell tower and meet the nice man!"

    Co-Founder 2: "That's great. I'd love to meet him. He should come over and play with Renfield some time."

    Sheesh!

  86. I accept this for some things...but by Chanc_Gorkon · · Score: 2

    Please stop SCREWING with my browser!

    I have downloaded weatherbug as it's the only free (as in beer) alternative to other programs for displaying weather info in the task bar. I't was great. They even started to rebrand the program for those of us who decided not to pay for the pro version. I get everything the proversion has except skinnning. The pro version let's you set your own skin. I don't need that. Not in a weather program. Right now the ad is for CI Hosting. Sometimes its for Nextel. I accept it because don't feel like giving them money. I wil accept the ads the same way as I accept the ads on slashdot. The bad thing they started doing though is when you press the x button to close the program back to the tray, it will open a pop-up ad. That I could live without, but at least it's only one ad. Now if my browser changed totally when I browsed a certain page? No way...uh-no. Leave my browser alone!

    --

    Gorkman

  87. Apologies in advance by alexburke · · Score: 2

    While we're on the topic, I might as well point out what I stumbled across over at fazed.net.

  88. And if you use Mozilla you can stop this... by jbuilder · · Score: 3, Informative

    Thanks to the Configurable Security Policies in Mozilla:

    The gist of configuring security policies is described here:

    http://www.mozilla.org/projects/security/component s/ConfigPolicy.html

    The bottom of the page has examples that you can use for your 'default' security policy. You can customize them to any security policy you configure in just a few minutes.

    --
    Polymorphism -- It's what you make of it.
  89. wrong again, Microturd! by twitter · · Score: 2
    weather.com hasn't actually implemented the product yet. They are still evaluating whether they will do it.

    Btw, if you read the article, you will notice that both IE (ayeeee!) and netscape are customizable. The customizable functions are what the bastards are utilizing.

    Uhh, no, weather.com is using the Sheckles, or whatever that bozo's daughter is named, program that makes cars and stuff run over the whole page's content. It uses ActiveX and Flash, two things I'll never, ever, freaking ever put on my computers. The new "product" will have a very hard time writing over my init files if my browser runs as "nobody" and only I can write to my preference files. Nice what reading an article and understanding what user accounts is all about, eh?

    --

    Friends don't help friends install M$ junk.