Slashdot Mirror


The IOC's 'Clean Venue' Policy

Dave21212 writes "Yes folks, the International Olympic Committee's 'Brand Protection Team' will be protecting against the threat of Advertising Terrorism at the games. According to an MSNBC article, the IOC's Karen Webb states 'Our role is to protect all of our sponsor categories and actively monitor ambush activity.' Restricted items include, flags, umbrellas, shirts, hats, and bags with trademarks of rival sponsors. Unofficial brands can be confiscated and with only Coke allowed on Olympic grounds, this brings new meaning to The Pepsi Challenge!"

549 comments

  1. Bottles without labels? by o0zi · · Score: 5, Interesting

    Did anyone besides me notice that all the gymnasts who had their own bottles with them had had the labels taken off? It seems a little overkill for "advertising terrorism"...

    1. Re:Bottles without labels? by MikeXpop · · Score: 3, Interesting

      That happens everywhere, and I mean _everywhere_.

      A few years back I used to watch professional wrestling, and there was a wrestler named Triple H. Anyway, when he came on stage, he would take a swig of water and spray it in the air. The water bottle always had its label taken off. Anyway, one time he came out with a labelled water bottle. It was in New York, and green, so I instantly recognized it as Poland Springs. However when they zoomed in on him, the bottle was blurred. I thought that was kind of funny.

      I guess they didn't want to be accused of supporting one water company over another or something. But this doesn't just happen in the Olympics.

      --
      Etiquette is etiquette. He kills his mother but he can't wear grey trousers.
    2. Re:Bottles without labels? by randyest · · Score: 4, Insightful

      Did they do the same to members of that audience? If not, this is worse.

      From TFA: We have to protect official sponsors who have paid millions to make the Olympics happen.

      Silly me. I thought it was the that made the Olympics happen.

      But that's only true if you think the competition is more important than the fancy pre-shows and fireworks. I guess now it's reversed -- the competitions are ancillary, the sponsors and ads are the main event now.

      Which is why I don't watch it. My wife does. But she's not as jaded as I am (yet.)

      --
      everything in moderation
    3. Re:Bottles without labels? by Sukh · · Score: 1

      Here in the UK, broadcasters generally don't censor brands on-screen. However, lots of programmes from the US have bits censored just about everywhere. For example, take some of the programmes on MTV like Jackass or The Osbournes. Initially I thought it was just to censor rude words or nudity... but it obviously wasn't. British MTV programmes don't have the same level of censorship.
      It actually gets very annoying after a while. Especially when you're not used to it.

    4. Re:Bottles without labels? by randyest · · Score: 1

      dropped word, of course I meant:

      Silly me. I thought it was the athletes that made the Olympics happen.

      --
      everything in moderation
    5. Re:Bottles without labels? by fireweaver · · Score: 5, Funny

      I assume you are talking about such things as censoring cusswords and things like women's breasts? If that is the case, then you have to remember that the United States is a Christian Nation (tm) and as such, is extremely immature when it comes to things like sex in particular. It's not really the fault of christianity (tm) per se, just the peculiar American implementation thereof. Like the old joke goes, "Why did Australia get all the convicts and America get all the religious nuts? Australia got first choice."

    6. Re:Bottles without labels? by Anonymous Coward · · Score: 0, Flamebait

      > Silly me. I thought it was the athletes that made the Olympics happen.

      You think those athletes paid hundreds of millions of dollars so all those logistics could be accomplished? Wake up - NO ONE except companies will be spending the kind of money it takes to put on a modern Olympic games. Taxpayers aren't going to foot the entire bill, and the athletes & teams can't possibly get enough private sponsors to do the Entire job.

    7. Re:Bottles without labels? by zebs · · Score: 1

      Well on Blue Peter the brand names on anything is obsured (usually with tape). I guess they still do that, not watched in years.

    8. Re:Bottles without labels? by dacarr · · Score: 1
      I don't call this overkill at all, actually. When I was being taped for a TV bit a few years ago (remember Truth by MTV? A friend and I talked about a road trip during which we bought a furby; but that's another story), they requested that I remove the label from the bottle of water I was carrying at that time for the simple reason that they didn't want to be sued for preferring a corporate entity over another.

      Now, don't get me wrong - that they're doing this to please Coke and doing seeming enforcement probably is overkill - but at a sponsored event, it's generally grokked to be A Good Thing to remove your labels.

      Perhaps a good solution is to remove the labels from your Coca-Cola branded products as well. =^_^=

      --
      This sig no verb.
    9. Re:Bottles without labels? by torpor · · Score: 2, Interesting

      Does your wife pay for the Olympics? Probably not.

      Thus, Coke makes the Olympics happen.

      --
      ; -- the corruption of government starts with its secrets. a truly free people keep no secrets. --
    10. Re:Bottles without labels? by randyest · · Score: 4, Interesting

      Only if what the "Olympics" has become (a big marketing festival of spectacles with expensive fireworks displays and opening shows replete with robotic gods and godesses) is really the Olympics.

      My point is I don't think the current "Olympics" is really the Olympics. I'd be happier with a much cheaper implementation. You know. Like in the old days.

      --
      everything in moderation
    11. Re:Bottles without labels? by jelle · · Score: 5, Insightful

      Actually I'll turn it around by saying that it's not the companies spending a lot of money that are needed to make Olympic games happen, but that what you consider a 'modern Olympic games' is a result of the companies spending all that money.

      Now, if you think Olympic games are about the fireworks and a city getting cash to build a large infrastructure around the games that they can enjoy long after, you should love it the way it is. If you think the Olympic games are about athletic achievements, you must realize that you can run and jump very well without having to create such a show and without having to build all that brand new infrastructure.

      Personally, I think that although it's very nice if the cities organizing such an event can reap such benefits, I still think that for a lack of creativity, the Olympic committee has sold its soul for money.

      There have to be ways to finance the event without having to be anal about which brand of soda people walk around with, and without having to forbid athletes to blog, and without selling all exclusive media rights to a single company per country, etc. Just think how much more fun and informative the event would be for everybody if there would be blogs firectly from the athletes right after they win/lose a competition, and if more of the media except just NBC joined in the coverage.

      --
      --- Hindsight is 20/20, but walking backwards is not the answer.
    12. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      geeze, if only there were some way to buy the Olympics in a package 'just like the old days' ...

    13. Re:Bottles without labels? by Aardpig · · Score: 4, Insightful

      Silly me. I thought it was the [athelets] that made the Olympics happen.

      No, the atheletes are only there to draw in a large crowd of consumers on behalf of the advertisers.

      --
      Tubal-Cain smokes the white owl.
    14. Re:Bottles without labels? by jsebrech · · Score: 1, Interesting

      From TFA: We have to protect official sponsors who have paid millions to make the Olympics happen.

      Silly me. I thought it was the that made the Olympics happen.


      If a form or venue of advertising bothers you, just boycott the advertised product. It's only because advertising at the olympics leads to a huge leap in sales that companies do something like that. Take away the leap, and you'll take away the advertising.

    15. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      In the old days they couldn't even afford clothes. That's why we need Adidas.

    16. Re:Bottles without labels? by randyest · · Score: 2, Insightful

      Yet another reason I prefer it the old way. Just think of the possibilities for new, exciting, events.

      --
      everything in moderation
    17. Re:Bottles without labels? by grasshoppa · · Score: 1

      In the old days they couldn't even afford clothes

      And your problem with this lies...where?

      It'd dramatically improve attendance, I can guarantee that

      --
      Mod me down with all of your hatred and your journey towards the dark side will be complete!
    18. Re:Bottles without labels? by Dashing+Leech · · Score: 3, Interesting
      Thus, Coke makes the Olympics happen.

      Actually, it's a lot of sources beyond sponsors. The TV networks pay bigtime for it, the host government pays pleanty (and gets big economic returns), and the visitors pay bigtime as well. It's a shame that this still isn't enough and it requires sponsorship and advertisement.

    19. Re:Bottles without labels? by mod_critical · · Score: 2, Interesting

      In high school I swam on the men's swim team. Yeah not really a crowd puller. But we had to black out the SPEEDO on our goggle straps at meets. The officials all enforced it too. If they saw a logo you were DQed right there on the starting blocks. Given that for every meet except for state champs the only people watching were parents and girl-friends, and yet they enforced this, it dosen't surprise me that the olympics manages to take it just as seriously. (But I still find it rediculous)

    20. Re:Bottles without labels? by Mr.+Slippery · · Score: 1
      they didn't want to be sued for preferring a corporate entity over another.

      Am I missing something here? How in the hell is this a legitimate basis for a lawsuit?

      --
      Tom Swiss | the infamous tms | my blog
      You cannot wash away blood with blood
    21. Re:Bottles without labels? by gcaseye6677 · · Score: 2, Interesting

      I remember just a short time ago (early 90's, I believe) MTV was running a "fight censorship" campaign. I always wondered what the hell they were fighting since they have always been the single biggest purveyor of censorship for music. If a song is too long, shorten it. If anything can offend any minority group (especially gays), cut it. If there's any corporate label or anything resembling profanity, remove it. The only exception is for sex; anything short of full nudity is allowed. Anything promoting homosexuality, no matter how graphic, is allowed. I guess it wasn't really censorship MTV was fighting, but more like they were pushing for a type of censorship that allows them to promote a certain agenda. That being said, I think MTV in the U.S. has become almost irrelevant to the music scene. They almost never even play music or music related shows anymore, and I don't know anyone who watches them.

    22. Re:Bottles without labels? by WormholeFiend · · Score: 1

      you kinda have to wonder how many generations religious nuttery is going to self-perpetuate...

    23. Re:Bottles without labels? by kyle_b_gorman · · Score: 2

      considering that your screenname is an anagram from "gaye case 6677" (sorry couldn't resist) you sure seem to have something up your butt (excuse the pun) about homosexuals. i haven't ever seen anything graphic promoting homosexuality on mtv, with the exception of the kitschy, girl-on-girl stuff that american straight blokes seem to really get into. and you know nothing promotes homosexuality like encouraging straight guys to wank it to two girls instead of one. if i'm missing something, let me know. just my two cents.

    24. Re:Bottles without labels? by gcaseye6677 · · Score: 1

      Wow, talk about reading into something. My screen name is actually derived from a wierd combination of my first and last name. All the other good ones were taken. Watch some of the reruns of Real World / Road Rules and see if parts of it don't resemble an Abercrombie and Fitch catalog. For that matter, see if there's a single episode where they don't have a flamboyant gay with a homophobe roommate. I have nothing whatsoever against gays, I just think it's a little ridiculous* to push an agenda for them.

      * Not to brag, but I appear to be one of the few slashdotters that knows how to spell this word.

    25. Re:Bottles without labels? by Jane_Dozey · · Score: 1

      Considering the BBC get's it's money from anybody with a TV in the UK (you have to have a TV license or you get fined) you might say that _I_ helped make the olympics happen.

      --
      Silly rabbit
    26. Re:Bottles without labels? by cxvx · · Score: 1
      ... a wierd combination ... ridiculous*

      * Not to brag, but I appear to be one of the few slashdotters that knows how to spell this word.

      Congratulations, now how about learning to spell weird correctly? Don't throw that spell checker out yet :)

      --
      If only I could come up with a good sig ...
    27. Re:Bottles without labels? by dacarr · · Score: 1
      Well, you aren't missing anything - it probably isn't legitimate. IANAL.

      But, corporations can get a little personal. If McKesson sees that somebody is drinking Arrowhead brand water instead of Sparkletts on a TV show, but waitasec, there's no mention of Sparkletts anywhere, they take that a little personally for some reason.

      --
      This sig no verb.
    28. Re:Bottles without labels? by LostCluster · · Score: 1

      It's exactly what the Olympic sponsors don't want to see happen... a close up on a competitor drinking water that has a logo other than that of an official sponsor. That'd be a free ad that'd water down the value of the ones that the sponsors are paying for.

    29. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      I assume you are talking about such things as censoring cusswords and things like women's breasts?

      Er. no. Can you not read?

    30. Re:Bottles without labels? by maxpublic · · Score: 3, Insightful

      America isn't a christian nation. There are indeed religious nutbags who desperately wish it were a christian nation, but so we've managed to keep those nutbags from seizing the government.

      If it ever becomes a christian nation, I'll be one of the first to pick up a rifle and join the rebellion against the theocracy.

      Max

      --
      My god carries a hammer. Your god died nailed to a tree. Any questions?
    31. Re:Bottles without labels? by maxpublic · · Score: 1

      Anything promoting homosexuality

      Homosexuality isn't a choice any more than heterosexuality is. You can't "promote" something that you can't choose. By definition.

      Max

      --
      My god carries a hammer. Your god died nailed to a tree. Any questions?
    32. Re:Bottles without labels? by rickbrodie · · Score: 1

      You'd better get down to that gun shop then, cos I'm afraid you must have fallen asleep on you watch. The only thing is, while you were watching all the usual suspects, Nationalism was able to sneak in and set up shop under everyone's noses.

    33. Re:Bottles without labels? by Danster · · Score: 5, Funny

      America isn't a christian nation. There are indeed religious nutbags who desperately wish it were a christian nation, but so we've managed to keep those nutbags from seizing the government. If it ever becomes a christian nation, I'll be one of the first to pick up a rifle and join the rebellion against the theocracy.

      Time to pick up that rifle then. *Cough* Bush *Cough*.

    34. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      No, he's talking about logos. He even said "Initially I thought it was just to censor rude words or nudity... but it obviously wasn't." If you look closely it's very common to obscure anything that looks like an ad. That said, I'd go with Australia too.

    35. Re:Bottles without labels? by void* · · Score: 2, Informative

      I thought he was talking about things like editing out or fuzzifying brand names when uttered in lyrics or when on artist clothing. MTV does that sort of thing all the time.

      An example from a long time ago, Digital Underground's song 'The Humpty Dance' has the lyric 'I once got busy in a Burger King bathroom' - when the video ran on MTV, they edited out 'Burger King' - 'I once got busy in a [silent pause] bathroom'.

      You know, cause McDonald's is an MTV advertiser ...

      --


      Code or be coded.
    36. Re:Bottles without labels? by Brontosaurus+Jim · · Score: 1

      Please learn what "censorship" is. Thank you.

    37. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      This is in the US, where you can sue anyone for anything. You might lose, but it's far more difficult to win a punitive countersuit than it is to successfully (and expensively) defend against a bogus suit. So the victim of the suit has to pay legal costs while the company filing the suit just has one of their salaried lawyers spend a few hours creating a nuisance. It's cheaper and easier to just remove the labels.

    38. Re:Bottles without labels? by Mark+Pitman · · Score: 1
      Actually, it's a lot of sources beyond sponsors. The TV networks pay bigtime for it...

      That may be true, but the TV networks are buying it so they can in turn sell advertising, so in the end, it is the sponsors and the host government that are footing the bill.

    39. Re:Bottles without labels? by maxpublic · · Score: 2, Insightful

      Bush is undoubtedly a christian nutbag, but so far he hasn't managed to set up himself up as Uber-Dictator, enforce prayer in schools and the workplace, or disband the Supreme Court and replace it with a band of bishops.

      So while our leader may be a religious nutcase, our country is not.

      Max

      --
      My god carries a hammer. Your god died nailed to a tree. Any questions?
    40. Re:Bottles without labels? by Tokerat · · Score: 1


      You can promote it's acceptance. People don't choose to be African or Asian but you can still promote the idea that they are just as much people as you or I (which I believe is absolutely true, btw). Same thing for homosexuality.

      Not saying that MTV goes about it the right way, or even tries to promote said point properly, however.

      --
      CAn'T CompreHend SARcaSm?
    41. Re:Bottles without labels? by Politburo · · Score: 1

      If by old way you mean the ancient greeks.. well they had huge sacrifices to Zeus and other gods at the games. Not exactly cheap or efficient.

    42. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      Hello Mister Joke, I'd like you to meet Mister Homophobe. Mister Homophobe, I'd like you to meet Mister Joke.

      Mister Joke is often funny, and Mister Homophobe came in second in the local Spelling Bee. He can spell "ridiculous", but he misspelled "facetiousness". He speaks a dialect called "trollism" in a very subtle way.

    43. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      It's interesting that you only chose to complain about the promotion of "homosexuality, no matter how graphic." Did it occur to you that heterosexuality, too, is relentlessly promoted on MTV? Probably even more than homosexuality.

    44. Re:Bottles without labels? by Anonymous Coward · · Score: 2, Interesting
      [...] and a city getting cash to build a large infrastructure around the games that they can enjoy long after [...]

      Huh?? Prove that claim, please! I was under the impression that neither the participating (advertising) companies nor the IOC paid the hosting cities/countries a dime. I.e. that they have to pay for everything. With that country's tax money. All of it! (Of course the city/country can get investors, but which company would willingly sponsor giant stadiums, though for what(?))

      I thought the whole deal with the competition between the cities to get picked for the next olympics, was in showing the IOC how much the city/country WAS WILLING TO INVEST THEMSELVES to get the games to their town!

      Otherwise, why the competition?!

      And enjoying the infrastructure. Sure, a bicycle velodrom at $10 Million a pop is a bargain! ...for all the country's 200 hundred practitioners (ok, so maybe they killed that discipline a few years back - exactly for that reason). Or the massive, over-kill housing complexes that will stand all but abandoned six months after the games (check a few earlier hosts - how much of their 'infrastructure' is actually needed and benefitial, rather than a nightmare in maintanence costs).

      Basically, I thought the 'only' (they obviously can be substantial) benefits for the hosts were given, was
      a) the honor of hosting the largest athletic competition in the world, which (hopefully) creates
      b) a massive influx of tourists with money to spend on the local economy (such as it is, after Coke & Co. have all set up shop).

      So if/when the number of tourists don't live up to the expectation of the hosts: multi-million (in dollars) losses for the host.

      Someone correct me, am I wrong? Do IOC really pay for the stadiums, housing, roads, etc.? Any pointers?

    45. Re:Bottles without labels? by Danster · · Score: 1
      While undoubtedly not quite an uber-dictator yet, Bush has managed to do more than enough to solidify the right's position and to enforce the christian fundie agenda.
      • Freeze legitimate scientific research because of fuzzy religious bullshit? Check.
      • Invade another country on bogus grounds masking the real quasi-religious intent? Check.
      • Spend taxpayer money on blurring the line between church and state? Check.
      • Issue government-sanctioned religious propaganda? Check.
      • Erode traditional liberties through vaguely-worded and extremely broad legislation rushed through Congress on the back of the terrorist hysteria? Check.

      And there's plenty more to come. It's only a matter of time.
    46. Re:Bottles without labels? by jc42 · · Score: 2, Funny

      Just wait. In the next Olympics, they'll decide that an unlabelled bottle is also a terrorist threat. They'll require that anyone with such a bottle (or article of clothing) affix a logo from an official Olympic sponsor.

      And in the 2012 Olympics, they'll require that you buy the logos.

      --
      7 people have sent me Gmail invites. Ralph won, and will be recieving my soul. Thank you to all who played.


      Hmmm ... I sometimes wonder if I should ask for one of the leftovers. I wonder how many people collect email addresses? I've had a lot of them. The only one that's lasted is the one that I got from a university some 20 years ago. I wonder if gmail will last as long?

      (Yeah, I know it's OT. But I don't read enough comments on sigs here. ;-)

      --
      Those who do study history are doomed to stand helplessly by while everyone else repeats it.
    47. Re:Bottles without labels? by maxpublic · · Score: 4, Insightful

      And there's plenty more to come. It's only a matter of time.

      But he hasn't turned the U.S. into a theocracy...yet.

      That may be why I'm voting for that douchebag Kerry. Not because I think he's any better than Bush (I don't), but because the democrats and republicans are so much like immature frat boys that I think the government will deadlock for four years with him in charge.

      That's what I'm hoping for anyway. An ineffectual, deadlocked government. I think it's the best I can get under the current system.

      Max

      --
      My god carries a hammer. Your god died nailed to a tree. Any questions?
    48. Re:Bottles without labels? by Madcapjack · · Score: 1
      Homosexuality isn't a choice any more than heterosexuality is. You can't "promote" something that you can't choose. By definition.

      As far as I know, the innateness of homosexuality has yet to been conclusively confirmed or rejected. It certainly seems the case that many people disagree about this issue. However, we do know that some people choose to live certain lifestyles, or participate in certain acts that might be called lifestyle.

      I think that itmay very well be the case that homosexuality and heterosexuality, as, um, polar opposites, is mainly a Western and modern invention- meaning that it might certainly be the case that our conception of people being either one or the other is equally as well founded, or as unfounded, as other conceptions of sexuality that have been prevalent in a variety of cultures though time.

      f anyone can point me to some very well thought-out and well reasoned publications on homosexuality- both from the biological and the social point of view, I'd be interested in taking a look at them.

    49. Re:Bottles without labels? by Anonymous Coward · · Score: 0
      you didn't have to be so rude in your reply to randyest. That's petty. Your point is valid, of course, but there is no call to publish it in that tone.

      --Your Corrector

    50. Re:Bottles without labels? by MikeXpop · · Score: 1

      If you're not sarcastic, you're extremely cynical. I like you.

      About the email addresses, I used one and gave away a few to some of my friends who were begging for them. I had about 3 left, and when I tried to use one the other day, Google told me it expired. So tough luck. You could always do what I do and put "Will sell soul for gmail account" in your sig. Worked for me.

      --
      Etiquette is etiquette. He kills his mother but he can't wear grey trousers.
    51. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      Check out MTV, the videos have labels blurred out.

    52. Re:Bottles without labels? by robogun · · Score: 3, Insightful
      ...if you think Olympic games are about the fireworks and a city getting cash to build a large infrastructure around the games that they can enjoy long after, you should love it the way it is


      The idea that the host city gets a lot of cash and a sporting infrastructure is a common misconception. In a few weeks, it will be announced exactly how much the Greek people will lose by hosting the Games. I'm guessing they will lose the most money in history of the Olympics, even exceeding the blow Montreal took in '76.


      It is not entirely their fault. Security costs exceed 1.2 billion US -- an enormous cost for a country of only 11 million to shoulder.


      Salt Lake made a little cash -- but did not build anything that wasn't already planned. Atlanta built nothing that wasn't prepaid, the games were spread from DC to Florida to use existing facilities. Things like Centennial Park were funded privately, not by IOC activity.


      I agree that the IOC has sold itself for money. Some of it has got to be backfiring. For instance, by only accepting Visa (R) credit cards as payment for tickets, they are excluding potential spectators and merchandise buyers who hold cards bearing other brands. If I were running these Games, I would accept any instrument of payment the paying fan had on them, in order to move merchandise and tickets that will be valueless in two weeks. I am guessing that the Athens organisers have lost more than the US$40m the IOC gained from the sponsorship fee.

    53. Re:Bottles without labels? by Edie+O'Teditor · · Score: 1
      I thought the whole deal with the competition between the cities to get picked for the next olympics, was in showing the IOC how much the city/country WAS WILLING TO INVEST THEMSELVES to get the games to their town!
      If there's nothing in it for the hosts, why did those fine upstanding mormons in Salt Lake City pay bribes to get the winter games?

      --
      If X is the new Y, and Y is "X is the new Y", solve for X.
    54. Re:Bottles without labels? by Edie+O'Teditor · · Score: 2, Funny
      get's it's

      You 'should check your 'sy'stem. I think you have a problem with your keyboard driver - it 'seem's to be in'serting 'spuriou's character's.

      --
      If X is the new Y, and Y is "X is the new Y", solve for X.
    55. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      He certainly can not read, he demonstarted that by, well, not reading. The dim cunt.

    56. Re:Bottles without labels? by Anonymous Coward · · Score: 0
      Homosexuality isn't a choice any more than heterosexuality is.
      It is too. I tried it but I prefer pussy.
    57. Re:Bottles without labels? by utlemming · · Score: 1

      I had to laugh when I saw the article. My room mates and I were joking that Coke must have made them pull the label. It is sick when a cynnical comment acutually rings true. But what happens when let's say Dr. Pepper sponsors one of the athletes? Does that mean that the athlete is barred from showing their personal sponsorship?

      --
      The views expressed are mine own and do not express the views of my employer.
    58. Re:Bottles without labels? by Anonymous Coward · · Score: 0
      "That'd be a free ad that'd water down the value"

      You teh funnee!

    59. Re:Bottles without labels? by Travoltus · · Score: 2, Interesting

      You're right.

      God knows there was no Olympics before there was capitalism.

      --
      --- Grow a pair, liberals... stop letting the Republicans bully you!
    60. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      The word is spelled RIDICULOUS, ignoramous.
      Sometimes, in English, words are not spelled as you pronounce them, you know.
      Keep trying

    61. Re:Bottles without labels? by thogard · · Score: 1

      Like which old days? The ancient ones or the early ones a hundred years ago? The ancient ones weren't has high and noble as you might be thinking if you've read any of the recent reports on how they games used to be played. The St Louis olympics 100 years ago were so corrupt that it makes the modern antics of the IOC look tame.

      If you look at many countries laws about using the olympic symbols, you will find they aren't covered under trademark law. Its covered under other laws that specifically cover the olympic themes.

    62. Re:Bottles without labels? by ConceptJunkie · · Score: 1

      MTV has definitely censored good music for years.

      --
      You are in a maze of twisty little passages, all alike.
    63. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      well they had huge sacrifices to Zeus and other gods at the games. Not exactly cheap or efficient.

      But it makes great TV.

    64. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      Proposed Pepsi commercial:

      Show tons of empty seats at the Olympic events. Pan around the stadium...empty...empty...empty. Cue to outside the stadium. Long lines of fans, proudly holding Pepsi bottles/cans. And Olympic security saying "Sorry, you can't take Pepsi into the stadium". Dejected Pepsi lovers look at their Pepsi, look at the stadium, turn around and join a long line of other fans, heading for their cars.

      YOU HEARD IT HERE FIRST!

    65. Re:Bottles without labels? by nelsonal · · Score: 1

      Principal agent problems. The city population's agents (the mayor and staff) get significant prestige and other benefits (I brought the Olympics to SLC vote for me for Senator, Utah) while the cities taxpayers foot the majority of the bill. Every business owner who didn't start up just for the Olympics (or constructed something, says that having the olympics is more of a bust than a boom, because the city heads there and they don't pick up enough tourist business. Most of the major problems in the country can be explained with different incentives between principals and agents.

      --
      Degaussing scares the bad magnetism out of the monitor and fills it with good karma.
    66. Re:Bottles without labels? by nelsonal · · Score: 1

      I'm not sure they make money on the olympics themselves. NBC generally bid's higher than other networks for huge events, for the bragging rights and the ability to promote other programming which will eventually earn them more than the olympics cost. Certainly advertising is an important component, but I'd be surprised if NBC made money on the current olympics contract.
      For the minimalists out there, a cheap games involves 10,000 athaletes (and probably at least that many coaches and support staff) who must all meet at the same location for the games. They will require transportation costs from around the world, two weeks of housing, and you will need some space to contest the events (most big colleges in this country could probably host 90% of the events). If you simply want to have world chamionships for individual sports it would be cheaper. I'd guess a basic olympics could be held for 25-50 million (I'd guess transportation would be 20 million of this $1000/ticket 20,000 folks requiring one).

      --
      Degaussing scares the bad magnetism out of the monitor and fills it with good karma.
    67. Re:Bottles without labels? by slash.dt · · Score: 1
      "Please learn what "censorship" is. Thank you."

      Lets see:

      official prohibition or restriction of any type of expression believed to threaten the political, social, or moral order. It may be imposed by governmental authority, local or national, by a religious body, or occasionally by a powerful private group
      That's from http://www.encyclopedia.com/html/c1/censorsh.asp

      Censorship is the use of state or group power to control freedom of expression
      and that's from http://en.wikipedia.org/wiki/Censorship

      I think the GP's use of the word is correct, don't you?

    68. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      And people would realize that athlete X is such a great runner because he drinks Y Brand Water, not that crappy Z Brand Water. The horrors.

    69. Re:Bottles without labels? by Pseudonym · · Score: 1
      America isn't a christian nation.

      Quite. Most christian nations' free-to-air television is much less repressed than that of the United States.

      --
      sub f{($f)=@_;print"$f(q{$f});";}f(q{sub f{($f)=@_;print"$f(q{$f});";}f});
    70. Re:Bottles without labels? by kubrick · · Score: 1

      I saw something bizarre in an ad for (some generic reality TV import from America -- can't remember which) recently. The shot was in a supermarket, and everything on the shelves was blurred, leaving roughly half the shot distinctly visible, and the rest like some impressionist painting. Looked very weird.

      --
      deus does not exist but if he does
    71. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      Correction: America was a Christion nation once. Very much so. It may not actually have been written in the constitution, but culturally, it was definitely so. The rise and supremacy of secularism is much more recent than the first Amendment. For a long time, people who you consider religious nuts were the driving force behing politians and policies. Your statements are merely a measure of the drastic cultural change that has marked the past few decades, and well as an ignorance of just how deep that change has been.

    72. Re:Bottles without labels? by SlickMickTrick · · Score: 1

      Why does your money say "In God we Trust"?

      How many non-Christian presidents have you had?

      Your country is ruled by Christians, for Christians. It just so happens some of them were clever enough to stop the rest persecuting all those ungodly-but-suprisingly-useful non-Christians.

    73. Re:Bottles without labels? by Kiryat+Malachi · · Score: 1

      Cutting a song purely based on length isn't censorship.

      Censorship implies cutting based on content; trimming to fit available programming time is certainly not based on content.

      That said, MTV hasn't played good music in years. I'm not even sure they've played music in the last year; hasn't it basically been colonized by reality TV shows, Cribs, and Pimp My Ride?

      --

      ---
      Mod me down, you fucking twits. Go ahead. I dare you.
      (I read with sigs off.)
    74. Re:Bottles without labels? by macdaddy · · Score: 1

      The worst thing about this year's US coverage of the Olympics (besides not showing everything and the advertising snafus) is the announcers, specifically a select few. I am so sick of listening to these NBC's everyday sports announcers trying to describe how so and so just did on the vault or how so and so's dive wasn't quite right. There is one buy on right now that is the worst. I don't know his name. I think he announces for football though (and does an appropriate job there I imagine). About every 60-90 seconds he says something stupid. I mean he open his mouth and the jaws of the professionals with him drop or grind. I'm sure the retired Olympians that are providing professional commentary wish they'd never agreed to be on NBC's broadcast this year. I can just see the pair (usually there are two pros and the sports announcer on at once) starring at each other with open mouths after hearing yet another stupid or insulting thing the sports announcer says. During the opening ceremony all the male announcer could do is insult the women and attire of the non-US countries. He insulted a team wearing scarfs, a team wearing yellow, the Saudi Arabia women for not being part of the Saudi team. It was disgusting. That's the worst part of the US coverage this year. Second to that is the unprofessional demeanor of the producers, cameramen, and commentators (the sports announcers, not the retired Olympians) towards the current Olympians that just made a big mistake, was pushed out of the medal race, or otherwise had a reason to be distraut. There was a female diver that left the pool area after realizing she was just bumped from the medal race in her event. She went into an area that was hidden from the on-lookers and camera folks (where neither should have been) and started crying. The jackass cameraman followed her and the jackass producer kept the feed on that camera angle. Assholes. Then there was the Russian gymnist that was beat out of the medal race by Carley Patterson who was brought to tears after realizing she was bumped out. Today during the vault competition the same jackass male sports announcer I mentioned above mentioned the poor Russian brought to tears at least half a dozen times. I swear if I could get any other feed of the Olympics, even if it was in a foreign language, I'd watch it over NBC's humiliating coverage.

    75. Re:Bottles without labels? by boots@work · · Score: 1

      God knows there was no Olympics before there was capitalism.

      There were Olympics before there was God. Indeed, the dominance of Christianity was one of the factors leading to the downfall of the Ancient Olympics.

    76. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      Triple H

      I saw a woman like that once. Fuckign amazing.

    77. Re:Bottles without labels? by fcolari · · Score: 1

      Types, shoots, and leaves...

      --
      "The first rule of intelligent tinkering is to save all the pieces." --Aldo Leopold (Paraphrased)
    78. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      Actually, the Olympics arose at the same time as the latest estimates for the creation of the monothesitic religion of Zoroastrianism. Although some place Zoroastrianism's formation as far as eleven centuries before the Olympics. So no, there was God before the Olympics.

    79. Re:Bottles without labels? by boots@work · · Score: 1

      It depends on whether you take the English proper noun "God" to mean the judeo-christian "Yahweh", or just a monotheistic deity in general. It is hard to discuss because the different systems are mutually contradictory.

      In common usage "God" refers to the christian god, and therefore didn't exist before the Olympics.

      Of course some people would say a god can exist even before anyone believes in him. I prefer to follow the theory in Small Gods: belief makes a god exist.

    80. Re:Bottles without labels? by CrowScape · · Score: 1

      Freeze legitimate scientific research because of fuzzy religious bullshit? Negative. You can research all you want and create as many new stem cell lines as you want. You just don't get government funding for it. Government funding is granted for the handful of stem cell lines, which is actually an improvement over what it was if you have no qualms with arbitrary definitions of human life. Why does Germany have a similar law? Because it is run by a bunch of radical Chrisitans, or because it has to deal with the specters of the likes of Mengele in its past? Invade another country on bogus grounds masking the real quasi-religious intent? Which is why we're remaking both Afgahnistan and Iraq into Chrisitian nations by having them declare Islam the official religion... right... Spend taxpayer money on blurring the line between church and state? Any attempt by government to enforce a seperation of church and state is itself a violation of the seperation of church and state. Removing legislation that does discriminates based on religion actually means FEWER laws that respect the establishment of religion. Issue government-sanctioned religious propaganda? When? Example? Erode traditional liberties through vaguely-worded and extremely broad legislation rushed through Congress on the back of the terrorist hysteria? OK, what the HELL does this have to do with Christianity?

      --
      common sense: noun
      What those who are ignorant of the subject matter think; usually wrong.
    81. Re:Bottles without labels? by Breakfast+Pants · · Score: 1

      And people believe in a god who is all powerful and who is the only god; if believing this made this god exist would it undo every creation that other people have "made" with their beliefs? Also, calling your random idea a theory is an injustice to the word.

      --

      --

      WHO ATE MY BREAKFAST PANTS?
    82. Re:Bottles without labels? by boots@work · · Score: 1

      I suggest you read the book and get back to me. The theory is developed quite nicely, including an answer to your question.

    83. Re:Bottles without labels? by Danster · · Score: 1
      This is so way offtopic, but I'm going to have to bite.

      Negative. You can research all you want and create as many new stem cell lines as you want. You just don't get government funding for it. Government funding is granted for the handful of stem cell lines, which is actually an improvement over what it was if you have no qualms with arbitrary definitions of human life. Why does Germany have a similar law? Because it is run by a bunch of radical Chrisitans, or because it has to deal with the specters of the likes of Mengele in its past?

      It's all in the reasons. Whilst the Germans possibly formulated their bioethics arguments properly, the US ban on stem cell research was a religious fundie gut reaction aimed at winning brownie points with Bush's religious nutter support base. All of the most vocal arguments put forward against stem cell research have been basically of the same type as those coming from the anti-abortion camp. Only now, after substantial protest and significant wastage of researchers' time, the restrictions have been relaxed.

      Which is why we're remaking both Afgahnistan and Iraq into Chrisitian nations by having them declare Islam the official religion... right...

      Again, consider intent here. Bush is fixated on the Crusade mentality. While the main reason was most likely oil, a significant and unstated part of the Bush administration's reasoning was to shift the power balance in the Middle East, and that is something the Church has been wanting to do for quite a while.

      Any attempt by government to enforce a seperation [sic] of church and state is itself a violation of the seperation of church and state. Removing legislation that does discriminates based on religion actually means FEWER laws that respect the establishment of religion.

      That's complete rubbish and incomrehensible to boot. The Church and other religious (and quasi-religious) organisations tend to grow in power over time, and naturally as they grow bigger, the potential for interference with government affairs and the promotion of religious ideas and mores tends to grow. Active effort is actually required to enforce this separation, otherwise corruption of one by the other is inevitable. There are plenty of examples in history of this.

      Danster: Issue government-sanctioned religious propaganda?
      CS: When? Example?

      There's plenty. Off the top of my head: Public pro-abstinence statements, arguing against contraception. Support, funding and promotion of "faith-based initiatives", etc, etc, etc.

      ... And finally, pushing through legislation that is designed to remove traditional liberties under the guise of terrorism countermeasures is directly designed to strengthen the position and power of the government. This has nothing to do with Christianity per se, but everything to do with strengthening the regime's power base. To reiterate, I am not attacking Christianity here, but rather the unwarranted expansion of the legislative powers of the Christian fundamentalist camp.

    84. Re:Bottles without labels? by Fred_A · · Score: 1

      How do you know ? Have you made any sacrifices to Zeus lately ? Maybe you'd get better coverage if you did :)

      --

      May contain traces of nut.
      Made from the freshest electrons.
    85. Re:Bottles without labels? by CrowScape · · Score: 0, Offtopic

      What are you doing complaining about how off topic this is? You specifically brought these charges up. Don't expect to post something and not be challenged.

      Whilst the Germans possibly formulated their bioethics arguments properly, the US ban on stem cell research...

      FOUL ON THE PLAY! There is no ban on stem cell research in the US. Since Bush has taken office there has only been "steps forward" for the scientific community on this issue, none backwards.

      While the main reason was most likely oil...

      Someone really has to explain this to me. We've had ample opportunity to get loads and loads of cheap Iraqi oil for twelve years. We could have let Saddam take over Kuwait and taken him up on his offer to be America's gas station, or we could have gone the French and Russian route and made under the table deals with Saddam, or we could have moved to lessen the sanctions or at least not oppose attempts to do so. It would have been a lot better than the current situation of having our troops guard thousands of miles of oil infrastructure from terrorist attacks to just get the Iraqi economy going in order to get some oil which OPEC could counter by taking the same ammount off the market without breaking a sweat. No, it seems at every turn the US chose the path of most resistance to get Iraqi oil, if that was the goal.

      a significant and unstated part of the Bush administration's reasoning was to shift the power balance in the Middle East, and that is something the Church has been wanting to do for quite a while.

      Coincidentally, a shift in the balance of power in the Middle East is also something that people who really are interested in exterminating terrorism have been wanting to do as well. They may argue with the method, sure, but I find it hard to believe that the secular portion of American society doesn't want democracy (and thus, a shift in the balance of power) in the Middle East.

      That's complete rubbish and incomrehensible to boot. The Church and other religious (and quasi-religious) organisations tend to grow in power over time,

      Just like how the Catholic Church went from Holy Roman Empire to only being able to issue statements and hope other governments listen. Nope, doesn't work, sorry.

      Public pro-abstinence statements, arguing against contraception.

      Now whose spouting complete rubbish? If the George W. Bush making a pro-abstinence statement is government-sanctioned religious propaganda, so is it government-sanctioned religious propaganda when I say "Jesus Saves." The First Amendment protects everyone equally. You don't just give up all your freedoms when you're elected to office. These aren't laws, there is no legal requirement for you to abide by them, nor is there a federal mandate to "spread the word".

      Support, funding and promotion of "faith-based initiatives"

      Again, denial of funds to charitable organizations due to their religious affiliation is a law RESPECTING the establishment of religion. Granted, so are tax exemptions to churches based upon the sole fact that they are government recognized churches. If an individual or an organization can justify itself participating in a government program or being exempted from government responsibilities without referencing religion, then under the First Amendment the federal government should not be able to deny it. If it must reference religion, then the federal government should deny it.

      --
      common sense: noun
      What those who are ignorant of the subject matter think; usually wrong.
    86. Re:Bottles without labels? by Scudsucker · · Score: 1

      Why does your money say "In God we Trust"?

      Its my understanding that got started, along with saying "under god" in the Pledge of Allegiance, as more of an anti-communism thing than a pro religion thing. But I'm waiting for the day when the courts finally stop that nonsense.

    87. Re:Bottles without labels? by Anonymous Coward · · Score: 0
      Did anyone besides me notice that all the gymnasts who had their own bottles with them had had the labels taken off?
      No, the rest of us were too busy noticing the gymnasts ;)
    88. Re:Bottles without labels? by Lord+Bitman · · Score: 1

      this is the U.S.? I could have sworn it was in Athens..

      --
      -- 'The' Lord and Master Bitman On High, Master Of All
    89. Re:Bottles without labels? by Dashing+Leech · · Score: 1

      That is somewhat true, but that's indirect sponsorship by advertisers. NBC is not going to make the IOC put Coke signs up everywhere or mske athletes pull labels off products they are using. Its the direct product "censorship" we're talking about here, i.e., not showing competing products.

    90. Re:Bottles without labels? by CyberKnet · · Score: 2, Interesting

      Sadly, this is too true. I noticed this especially with the womens athletics. The announcers and commentators are too hung up on what they think these athletes owe their country to notice that these defeats were crushing those girls. The interviewers would purposefully stake out the one girl on a team that messed up worst and ask "So how did it feel to make mistakes XYZ and possibly cost your team a medal?".

      I think the poor girl handled the situation admirably and has done her country more than proud. In one defeat she has contributed more to her country than that damned announcer will ever contribute. By even trying she has contributed more than I ever will.

      The commentators and announcers need to have more respect for the athletes involved. A person does not get sent to the olympics just because they were the only one who tried out... for some it is a once in a life time opportunity, and a lifelong dream. I cannot fathom how it would feel to have a dream so far within reach and then absolutely shattered. Not even nearly.

      --
      Video meliora proboque deteriora sequor - Ovidius
    91. Re:Bottles without labels? by macdaddy · · Score: 2, Interesting
      Yes, it is disgusting. I almost long for the days when the Olympic commentator was dry, almost lethargic. Let the retired Olympic pros be the entertaining and lively folks. They are the ones most likely to get excited by a steller performance of an event they used to compete in anyhow. The commentator should stick to the dry facts IMHO.

      I think NBC is trying to attract the American populous that doesn't normally watch the Olympics by using the everyday sports announcers that they're familiar with. I'm surprised they don't have John Madden (a nice guy by all respects) commentating on the Men's 3m Synchronized Springboard competition, pointing out mistakes and predicting plays with his whiteboard like he does football games. It really is sad to see such an event brought to these all-time unprofessional lows.

    92. Re:Bottles without labels? by Anonymous Coward · · Score: 0

      NBC takes great pride in the fact that they do in fact make a profit on the Olympics. They have since the Atlanta games in 1996. Anybody in advertising will tell you how many times Dick Ebersol of NBC has reminded advertisers of this fact.

      That's partly why NBC dropped other sports contracts (NBA, MLB). Both the NBA and MLB have been money losing ventures for the network that carries them, and NBC knew they would be making huge investments in their huge Olympics bid (1996-2010 games), so they canned MLB. When the NBA asked NBC for more money to re-up their contract, NBC told them to take a hike since the NBA's ratings are generally worse then reruns of so-so summer television.

    93. Re:Bottles without labels? by nelsonal · · Score: 1

      Now that you mention it I do recall this, I stand corrected. They do a better job of deploying coverage to their lesser watched channels so they have to do considerably better there. Thanks for the reminder.

      --
      Degaussing scares the bad magnetism out of the monitor and fills it with good karma.
    94. Re:Bottles without labels? by hesiod · · Score: 2, Funny

      > I'm surprised they don't have John Madden [...] commentating on the Men's 3m Synchronized Springboard

      "Ya see here, there's these two boards, here *circle* and here *circle* these guys will jump off, like this *curved lines*, and BAM! ... into the water. But what they wanna do, ya see, is make sure they do this at the same time, together, at the same time as each other. *scribble, scribble* They have to look the same, they have to be synchronisized the same. *maniacal, undecipherable scrawl* What you don't wanna do is screw up like those krauts just now. You gotta wonder what they were thinking..."

      Sure, I coulda' done better, but I never said I was a comedian.

    95. Re:Bottles without labels? by macdaddy · · Score: 1

      LOL. That's perfect!

    96. Re:Bottles without labels? by macdaddy · · Score: 1

      They just zoomed in on the NBC announcers' table. The jackass's name is Al Trautwig. That's the guy that keeps making stupid remarks, I think. That sounds like the voice I've been hearing.

    97. Re:Bottles without labels? by abb3w · · Score: 1
      Like the old joke goes, "Why did Australia get all the convicts and America get all the religious nuts? Australia got first choice."

      More accurately, because America was found first, and the British knew which group they wanted to be rid of first.

      --
      //Information does not want to be free; it wants to breed.
    98. Re:Bottles without labels? by why-is-it · · Score: 1
      As far as I know, the innateness of homosexuality has yet to been conclusively confirmed or rejected.

      As far as I know, it is totally irrelevant whether homosexuality is chosen.

      People are no more or less human because of their sexual orientation.

      --
      *** Where are we going? And what's with this handbasket?
  2. Gold Medals or Golden Rule ? by Anonymous Coward · · Score: 0

    He who has the gold makes the rules ?

  3. Frightening by Lord_Dweomer · · Score: 4, Interesting
    So, I didn't RTFA of course, but from the story blurb it makes it sound like if you wear something like an Adidas shirt for example, and Nike is a sponsor and Adidas is not, they will confiscate it. Frankly, I would flat out refuse. This is so ridiculous and is a perfect example of where our culture is going.

    Now, fast forward 10 years and imagine that SWAT-like team practicing on the stadium, but instead of looking for actual terrorist threats, they're looking for banned advertising. Think I'm joking? Well, just accellerate current corporate greed and how much power corporations wield, and I think I'm pretty close to the truth.

    --
    Buy Steampunk Clothing Online!
    1. Re:Frightening by DrEldarion · · Score: 1

      Oh, just wait until we get our equivalent of the Shiawase Decision.

      (I hope that wasn't too obscure...)

    2. Re:Frightening by wideBlueSkies · · Score: 2, Insightful

      So I guess that if in 2012 when I'm attending the 'Microsoft Olympics' in New York City, if I wear my Red Hat Baseball cap, I can expect someone from the NYC Police "atlas squad" (antiterrorism special force) to blow my head off.

      Great..

      --
      Huh?
    3. Re:Frightening by Aphelion · · Score: 1

      You'll just have to turn it inside out.

    4. Re:Frightening by kfg · · Score: 5, Insightful

      Of course the problem comes in the fact that many of the athletes rely on personal sponsors to compete at all; and if you're sponsored by Adidas but have to wear a Nike shirt or no shirt at all, well, you go without the Adidas money you need to train and compete because there's nothing in the deal for Adidas.

      The organizers end up with all the loot, the competitors themselves are left out in the cold.

      This a big deal in NASCAR right now, what with Coke sponsoring events and cars sponsored by Pepsi winning races and vice versa.

      It's a fucking mess.

      KFG

    5. Re:Frightening by thedillybar · · Score: 2, Insightful
      >So, I didn't RTFA of course...
      >Well, just accellerate current corporate greed and how much power corporations wield...

      If you RTFA you would know that it has little to do with corporate greed, and lots to do with making the Olympics possible. Without sponsors, the Olympic games simply wouldn't have enough funding to go on. Are you going to donate some cash (or vote to use some tax dollars) to give more to the Olympics? Even if you do, others won't. They're trying to protect their sponsors, just like the free web providers do by not allowing you to show your own banner ads. It sounds like they might be going a bit far, but they have to do something to protect their sponsors or else they'll lose their funding.

    6. Re:Frightening by mobby_6kl · · Score: 1

      >So, I didn't RTFA of course

      Go RTFA. From the article:
      "A row of people all wearing the same logo at an Olympic venue - hoping to get on television - might be ambush marketing on a small scale."
      [...]
      "The measures were aimed at "groups drawing attention to themselves" they said.


      I don't like this, but mainly they want to prevent lets say Pepsi from paying 20 people in the front row to hold a huge Pepsi flag or something. At least I hope that's the idea.

    7. Re:Frightening by linuxtelephony · · Score: 4, Interesting

      I lived in Atlanta in 1992, 4 years before the 1996 Olympics there. The IOC was going around nailing anybody with ANYTHING remotely like "Olympic" in their company name or product. One example, Olympian Pools, or something like that.

      That, combined with all of the corruption (remember the fall out from Utah and Japan not too long ago), and the flat-out censorship of participants (athletes are not able to keep blogs, and somewhere I think they were restricted from writing their personal experiences even after the games, if the IOC doesn't get its cut), not to mention the many other layers of crap reported earlier here on /., are all reasons why I don't even bother tuning in.

      I stopped watching, paying attention, or even caring about the Olympics after I saw what they did in Atlanta.

      Judging by the dismal ticket sales, perhaps this is a growing trend.

      --
      . 62,400 repetitions make one truth -- Brave New World, Aldous Huxley
    8. Re:Frightening by randyest · · Score: 5, Insightful

      Without sponsors, the Olympic games simply wouldn't have enough funding to go on.

      Are you serious?

      If this isn't a troll, then you've lost touch a bit. The Olympics are supposed to be about international athletic competetion. Not million-dollar stage shows with fireworks and robotic Greek gods flying around. None of that adds to the real spectacle, IMHO, and none of the games requires expensive equipment or locales.

      The article said Coke spent $60M, VISA another $30M, something like $120M from just the major sponsors.

      You could have a perfectly excellent Olympics for a tenth or less of that. An acceptable Olympics (to most) for under a million.

      The athletes want to compete, not be whores for some commercial concern (at least until after they win.)

      --
      everything in moderation
    9. Re:Frightening by Lord_Dweomer · · Score: 3, Insightful
      Then would you care to explain what made the Olympics possible since Ancient Greek times? They didn't have advertising hit-squads back then did they?

      --
      Buy Steampunk Clothing Online!
    10. Re:Frightening by Waffle+Iron · · Score: 0, Troll
      Without sponsors, the Olympic games simply wouldn't have enough funding to go on.

      It's just a glorified track meet. High schools manage to host sports competitions every week without needing massive corporate funding.

      Maybe the Olympics should pare down a little bit if they've grown so bloated that they have to pull these kinds of stunts just to operate.

    11. Re:Frightening by Anonymous Coward · · Score: 0

      Yeah, and if I don't embezzle $1000/month I simply won't have enough funding to keep up my current lifestyle. Are you going to donate me some cash?

    12. Re:Frightening by Anonymous Coward · · Score: 0

      Yeah! What's next? Restaurants where they won't let you in without a jacket? Sound ridiculous, I know, but if they can get away with this, well who knows?

    13. Re:Frightening by Uncle_Al · · Score: 1

      The for me more interesting part is that the true cost of the olympics in athens is rather a lot (order of magnitute) larger than what the major sponsors paid.

      So then why make all the fuss for that small contribution?

    14. Re:Frightening by Anonymous Coward · · Score: 0

      Then would you care to explain what made the Olympics possible since Ancient Greek times?

      Lack of accurate cartography
      ignorance of the scope of the world
      No global communications

    15. Re:Frightening by Zeinfeld · · Score: 1
      If you RTFA you would know that it has little to do with corporate greed, and lots to do with making the Olympics possible. Without sponsors, the Olympic games simply wouldn't have enough funding to go on.

      Rubbish, they managed to hold the Olympics without any TV money or sponsorship before WWII. The only reason the Olympics are ridiculously expensive is because countries build all new stadiums to bring them to their country.

      NBC have not mentioned the real reason that the olympics have been so badly attended this year. The tickets are ridiculously expensive, even more expensive than Formula One. Like 200 Euro for a day in the stands. So multiply that by ten days and you have spent $2500 per person on the tickets alone.

      It does not need to be this expensive. They could use existing facilities instead of building new.

      --
      Looking for an Information Security student project suggestion?
      Try http://dotcrimeManifesto.com/
    16. Re:Frightening by bhima · · Score: 1
      In 1996 I was living in Atlanta too. Due in part to: the rampant corruption, petty crime, and local delusion they were going to make millions renting their homes to people coming to see the games it was really a pain to live in the city during the months leading up to the games. The traffic alone had convinced me to spend the time on Lake Lanier or Lake Rabun (wonder places really!). I wouldn't have even gone except I had a lot of relatives to visit expressly to see the games and many had never been to the US. So I went.

      The level of advertising was astounding! Really!

      Then we went to the main pavilion and their is this freak on a small box with a battery operated P.A. system railing against atheists & catholics (why specifically those two I have no idea) deafening all the people that entered and being that there was a line you got to listen for a while. My family members who do speak English told the rest what he was going on about and then I had to explain just what sort of place I lived in. Then to finish the evening off, a small bomb went off within ear shot.

      So in summary America (particularly in the eyes of my Gran) is a land of crazed christian fundamentalists and maniacal advertisers.

      I'm sure you've heard the phrase..."In America the dogs walk around with pretzels on their tails" That fits far better than I ever expected.

      --
      Nothing in the world is more dangerous than sincere ignorance and conscientious stupidity.
    17. Re:Frightening by Anonymous Coward · · Score: 0

      It was. Details, please?

    18. Re:Frightening by Angostura · · Score: 1

      Yes, but the yachting, horseriding, cycling and swimming competitions were considerably smaller in ancient times. Not to mention, the were no competitors from Japan, Australia....

      The first few Olympiads were running events, just that. Then funky high-tech sports like javelin were added a little later.

    19. Re:Frightening by thedillybar · · Score: 1
      >Not million-dollar stage shows with fireworks and robotic Greek gods flying around. None of that adds to the real spectacle, IMHO, and none of the games requires expensive equipment or locales.

      While it's not required, it certainly adds to the spectacle. And being that it is a huge international sporting event, why not add some entertainment? I'll gladly look at some advertisements if I get to see fireworks, listen to some music, etc. during the breaks in the action. I don't think these deter from the Games themselves at all. Sure you have people watching them who otherwise wouldn't, but the focus is obviously still on the Games themselves.

      >You could have a perfectly excellent Olympics for a tenth or less of that. An acceptable Olympics (to most) for under a million.
      >The athletes want to compete, not be whores for some commercial concern (at least until after they win.)

      The athletes are definitely there to compete. But I do think the atmosphere adds to their experience as well as all of the spectators' experiences. However, there is absolutely no way you could fund the Olympics for less than a million dollars. The venues alone would cost a million dollars to rent for the time neccessary to setup, do the competitions themselves, and tear down the equipment. Could they do it for a lot less? Sure. Is it worth having the advertising so that we can see a bigger spectacle? Probably.

      I think the Olympic committee is doing a fine job. I certainly wouldn't want to be put in their shoes. Sounds like a lot of work and a lot of harrassment to me.

    20. Re:Frightening by bstone · · Score: 3, Informative

      What really frosts me about these sponsorship wars is when the sponsors are allowed to pay to keep me from using competing products. I can see VISA paying to be the Olympic sponsor, and getting the resulting publicity, but when they can pay places to NOT take my credit card, it crosses a line.

      Personally, I have a "token" VISA card which is ONLY used when I end up at one of their "purchased" venues (accidentally), and NEVER used anywhere else.

      The fact that they're proud of making these deals ("be sure to bring your VISA card because you can't use American Express"), knowing that they have paid to force me to carry extra credit cards with me, especially in these times of identity theft and credit card fraud where I'd much rather just carry one card and watch it closely, seems to me like it should be illegal.

    21. Re:Frightening by Short+Circuit · · Score: 2, Interesting

      s'OK. A little googling brings up a good reference.

    22. Re:Frightening by jejones · · Score: 1

      I'm sure you've heard the phrase..."In America the dogs walk around with pretzels on their tails"

      No, I haven't... from Googling around, it looks like the saying is Romanian, but it's not clear what it means.

    23. Re:Frightening by badasscat · · Score: 4, Insightful

      None of that adds to the real spectacle, IMHO, and none of the games requires expensive equipment or locales.

      The article said Coke spent $60M, VISA another $30M, something like $120M from just the major sponsors.

      You could have a perfectly excellent Olympics for a tenth or less of that. An acceptable Olympics (to most) for under a million.


      Are you kidding?

      Contrary to your statement, many Olympic events do require expensive locales. See, there are rules here, and rules are what make sports what they are - without them, a sport is just a couple of guys hitting a ball back and forth. You can't just swim in any swimming pool, you can't play soccer in a baseball stadium, you can't have a rowing competition in the middle of the ocean. These things all have to be regulation size and with regulated conditions, not to mention enough seats to ensure that people who want to can actually watch.

      You couldn't build an Olympic-regulation swimming pool for less than $1 million. Even if you only held the Olympics in cities that had held them before (which sort of defeats the purpose of having them), the cost of refurbishing and modernizing old Olympic facilities alone would easily top $1 million. And that's just the first thing you'd have to do.

      Hell, it cost more than $1 million just to put a track around the football field at my old high school. And that was in the 1980's!

      Billions are being spent this time on security. And don't tell me it's not needed or that it's all paranoia, because you know, it's not like terrorism at the Olympics has never happened before, right? If you can't protect the athletes, then it's not even worth having an Olympics. It's just sports - it's not worth risking your life over. So this is a required expense if you ask me, and it's not really the reason for the high cost of the games anyway - Sydney 2000 cost $5.9 billion.

      So your cost analysis is a little off. The Olympics could be done for less than the Athens games depending on the city, sure, but not much less in this day and age. The logistics, the facilities required, the security, hell the simple cost of salaried staff would be in the multiple millions of dollars at least. I don't see how you could do an Olympics in this day and age for less than several billion dollars.

      Anyway, I don't have any problem at all with Olympic officials forcing athletes to hide corporate logos. How many sports have we seen where athletes have basically turned into walking advertisements? In some sports they seem to be actively hawking their sponsors during games (cough NBA basketball cough). And I have seen some seriously questionable "viral" marketing at these games... for example, just yesterday at the diving competition, the American divers were repeatedly shown listening to music during rest periods, with the NBC analysts commenting on their playlists. So today, I hit the NBC Olympics web site, and sure enough, there's a link asking "What music does Laura Wilkinson train to?" on the right side of the page, which goes to a page of huge Real Rhapsody ads. That kind of sneaky stuff really pisses me off.

    24. Re:Frightening by scotch · · Score: 4, Insightful
      if you wear something like an Adidas shirt for example, and Nike is a sponsor and Adidas is not, they will confiscate it. Frankly, I would flat out refuse. This is so ridiculous and is a perfect example of where our culture is going.

      An even better example of where our culture is going is the fact that you think it's perfectly reasonable to pay money to wear clothing which has the very dominant feature of being an advertising device for the company making that clothing. So you've chosen to be a voluntary addidas billboard rather than a nike billboard, and you're upset that consumerism dominates our society to the extent that events, like clothes, are mere advertising opportunities, and as such are controlled by the advertisers?

      --
      XML causes global warming.
    25. Re:Frightening by Alioth · · Score: 1

      Personally, I don't wear company-branded shirts any more at all. I don't want to be a walking advertising billboard (who has had to pay for the privilege of advertising the company when I bought the damned thing). All the t-shirts I've bought recently have been a plain single colour with no logos.

      In any case the answer is easy - if you don't like their policies on advertising - vote with your wallet and don't buy a ticket to see the Olympics.

    26. Re:Frightening by 1u3hr · · Score: 1
      They're trying to protect their sponsors, just like the free web providers do by not allowing you to show your own banner ads.

      I did RTFA, and I don't have a problem with the venues selling Coke and not Pepsi. I do have a problem that they banned coffee because that might cut into the Coke sales too.

      As for the banner ads analogy, it's not like the sponsors are paying the entire cost, or even a large part. Spectators have to buy tickets (as well as the Coke-brand drinks if they don't want to die from thirst), and the governments, most particularly the Greek's, spent bilions of tax dollars to support this.

    27. Re:Frightening by Anonymous Coward · · Score: 0

      You can't just swim in any swimming pool, you can't play soccer in a baseball stadium, you can't have a rowing competition in the middle of the ocean.

      I've always wondered why not. Regulations are exactly what makes sports so darn boring and unfun.

    28. Re:Frightening by Straif · · Score: 1

      You do realize that the use of credit to make a purchase is not a right but an option vendors allow you to have. Would you prefer that instead of a credit card they only accepted cash, forcing thousands of people to carry large sums of money on them.

      VISA paid for a contract with the Olympics to only accept their card. Other companies do this all the time. COSTCO only accepts American Express. Does that make me complain and get an AE card? No. I just use cash instead. No one can force you to get a credit card against your will and you can still use hard currency if you don't want a VISA.

      I do have a problem if VISA reps came up to you and took away your MasterCard while on Olympics grounds but just not allowing you to use it is just business.

      I have several friends with businesses who even without a specific contract do not accept certain cards. They don't like their rates and/or there payment schedules. In this case the Olympic organization does that but also gets paid (or a special discounted rate) which I say good for them.

      --
      Of course that's just my opinion...... you could be wrong!
    29. Re:Frightening by Archibald+Buttle · · Score: 3, Insightful

      Then would you care to explain what made the Olympics possible since Ancient Greek times? They didn't have advertising hit-squads back then did they?

      The Olympics have not been going since Ancient Greek times.

      There were the ancient Olympics, which stopped several thousand years ago.

      Now we have the modern Olympics, started just over 100 years ago. Two different competitions with different organisations and different sets of ideals.

    30. Re:Frightening by bstone · · Score: 1

      The venues alone would cost a million dollars to rent for the time neccessary

      What if they actually made it an international event? Have the different events in totally different places? I'm sure plenty of cities could easily host perhaps JUST the swimming events or some other small part of it. It would certainly make the thing much cheaper to use already existing venues, and the splitting of venues would make it a MUCH smaller target for terrorists.

    31. Re:Frightening by BasilBrush · · Score: 1
      Have you actually watched any of the Olympics, or do you just spend all your time on here whining? If you do watch, please tell me how all this sponsorship money detracts from the games. I'm watching the athletics right now, and looking for sponsors logos and ads. On the athlete's clothing there is a pretty subtle Nike or Adidas logo. Presumably it is national team sponsorship becasue it varies by team. Other than that I can't see ANY logo or ad anywhere in the stadium. Compare that with any other televised sporting event!

      As for the opening events, I always enjoy them, and it's very clear that the athletes and the spectators in the stadium are having a great time. If you don't enjoy them, then don't watch. I really can't see how having them is a bad for anyone. Oh, and I don't recall the stadium during the opening ceremony being plastered in corporate advertising, do you?

      Come on, what's your problem?

    32. Re:Frightening by bstone · · Score: 2, Interesting

      COSTCO only accepts American Express. Does that make me complain and get an AE card?

      Actually, now that you're bringing up silly things like that, I DO react to those anti-competitive deals too.

      Costco used to be a place where I shopped regularly. I actually got a Discover card when THAT was all they would accept. When they changed to American Express and quit takiing Discover, I cancelled the Discover card and stopped shopping at Costco.

      Same with Shell Oil. I've been a customer since 1967, and had one of their cards. They dropped their credit cards and came out with the "Chase Manhatten Shell Card". I got one of those for the gas discounts, and then a few years later, they went to the "Citibank Shell Card". I no longer have a Shell card, and Chase Manhatten extended their discounts to all gas purchases. I'm now a happy "Rotten Robbie" gas customer with a nice discount whenever I use my Chase Manhatten MasterCard.

    33. Re:Frightening by An+Onerous+Coward · · Score: 1

      "The Olympics" is only about the spirit of athletic competition if you're a wide-eyed idealist. Such an event/celebration would indeed cost very little to pull off.

      But in reality, "The Olympics" is a bought-and-paid-for property of the International Olympic Committee, which has little to do with the love of athletic competition and everything to do with earning money and extending its own power and influence.

      So it does whatever it takes to attract the best athletes in the world, and convince everyone that their event is the premier athletic competition, and that the connection to the real Olympics of ancient Greece is somehow more than trademark deep.

      Of course, the fact that it does attract the best athletes would lend objectivity to its claim of preeminence, but it's still nothing more than a shared delusion.

      --

      You want the truthiness? You can't handle the truthiness!

    34. Re:Frightening by bhima · · Score: 1
      Yeah, I would have expected you would have heard from Andrei Codrescu who is Romanian (well from his Gran). My Gran has said similar but neither of us have a radio segment on National Public Radio so I use Codrescu's Romanian line.

      It means a couple of things all rolled into one. America is so rich that use expensive things for ridiculous purposes ("the streets are paved with gold" sort of thing) and they tell each other that it is rational or even required (in a "patriots should go shopping" sort of way). I guess really it's an expression of shock of US consumerism from people who formerly had nothing and now have enough to get by and are pretty happy (maybe even well off by their community's standards) but who are not driving a ford gargantuan. Anyway as I kid (I went to school in Atlanta) I would hear variants of such sayings in the proximity of either large, stupid and in your face advertisements or grandiose and silly displays of wealth.

      --
      Nothing in the world is more dangerous than sincere ignorance and conscientious stupidity.
    35. Re:Frightening by JGski · · Score: 1
      :-)

      I had a Romanian girlfriend in college. She had tons of idiomatic proverbs and phrases like that. There was one about "cabbages and dinner tables" she told me when we first met. It was fascinating and part of what I liked about her.

    36. Re:Frightening by BasilBrush · · Score: 1

      Not applicable to the olympics. The competitors wear kit with fairly subtle Nike or Adidas or whatever logos depending on which national team they belong to. Team sponsorship is prefectly acceptable in the Olympics.

    37. Re:Frightening by Flower · · Score: 2, Informative
      How in the hell did you get modded insightful for that stunningly simple-minded quip? There are 28 categories of events ranging from gymnastics to sailing (you know that sport with boats.) There are over 202 nations sending 10,500 athletes to compete. The event is televised world-wide whereas most high-school track meets only make a blurb in the local paper. Your nation's prestige doesn't revolve around whether State Finals come off without a hitch.

      WTF? You never heard of Economies of Scale?

      --
      I don't want knowledge. I want certainty. - Law, David Bowie
    38. Re:Frightening by Jim+Starx · · Score: 1
      It means you don't walk the dog... the dog walks YOU.

      sorry... had to say it.....

      --
      The darkness... controls the music. The music... controls the soul.
    39. Re:Frightening by DrEldarion · · Score: 2, Interesting

      There's a P&P RPG called Shadowrun (which is an incredible game). In Shadowrun's timeline, in the year 2001, the Shiawase decision came about.

      "Megacorporations had begun to evolve in the 1980s and '90s, when merger fever had everyone from banks to defense contractors glomming together like so much gunk on a bathroom tile. But the first real nails in the coffin of the old world were the Seretech and Shiawase decisions. The first one upheld Seretech Corporation's right to maintain an armed force for the protection of it's personnel and property, effectively legitimizing private corp armies. The second had even worse consequences; it established corporate extraterritoriality, giving multinational corporations the same rights and priviliges as foreign governments."

    40. Re:Frightening by BasilBrush · · Score: 1

      High schools are not competing at an international level. Just getting the competitors from each country together in the same stadium would cost orders of magnitude more in air fares than the budget of your high school sports competition. Be realistic.

    41. Re:Frightening by bstone · · Score: 2, Insightful

      You do realize that the use of credit to make a purchase is not a right but an option vendors allow you to have. Would you prefer that instead of a credit card they only accepted cash, forcing thousands of people to carry large sums of money on them.

      It's an option vendors allow because they want to attract customers. If they accepted only cash, they would lose customers in droves. It's in the best interests of the vendors to give their customers the most options to buy their products as they can. When they decide to take money from VISA in order to REDUCE the options their customers have to spend money in their establishment, that's their option. It's also my option to decide whether or not to buy there based on how friendly they are to me. Personally, I hope that they end up with a net loss by making this kind of deals, but that's just me. I'm certainly not going to carry huge sums of cash on me in order to buy from stores that want VISA's money more than they want to build their business based on serving their customers.

    42. Re:Frightening by Peaceful_Patriot · · Score: 1

      Great point. Wish I could mod you up. I long ago took the attitude that if a company wants me to advertise for them, they should be paying me or at least giving the items away for free.

      --
      There is nothing so powerful as an idea whose time has come.
    43. Re:Frightening by maxpublic · · Score: 1

      Your nation's prestige doesn't revolve around whether State Finals come off without a hitch.

      My nation's prestige doesn't revolve around whether or not the Dream Team gets its ass kicked by a territory, either.

      The Olympics are entertaining, but the reputation of a nation doesn't rise or fall based on who gets a gold medal. It's time to take off the tinfoil hat and calm yourself.

      Max

      --
      My god carries a hammer. Your god died nailed to a tree. Any questions?
    44. Re:Frightening by kfg · · Score: 1

      There are, however, no Gatorade shirts anywhere within the Olympic grounds, not even as personal wear by athletes sponsored by Gatorade, and NBC will not show a Gatorade logo even in interviews conducted away from the site.

      It's Powerade or nothin'.

      KFG

    45. Re:Frightening by Anonymous Coward · · Score: 0

      No, you can't use cash. Just last night a passing car asked me for directions to a hotel, because the only one they had managed to find refused their cash and demanded payment by credit card. (Only one or two rooms were still available, so they weren't worried about losing a sale) This will become more and more common as more people get multiple cards.

    46. Re:Frightening by Waffle+Iron · · Score: 2, Interesting
      There are 28 categories of events ranging from gymnastics to sailing (you know that sport with boats.)

      So it's 28 glorified track meets.

      There are over 202 nations sending 10,500 athletes to compete.

      Average of 375 athletes per glorified track meet. No bigger deal than a lot of high school state finals.

      The event is televised world-wide whereas most high-school track meets only make a blurb in the local paper.

      The networks make their own money selling ads. It doesn't cost the Olympics anything to do the broadcasting.

      Your nation's prestige doesn't revolve around whether State Finals come off without a hitch.

      So what? The vast majority of state finals go off without either a hitch or hundreds of $millions of corporate funding.

      Bottom line: It's just some games. The majority of the events use equipment you could find in many high schools. It doesn't need to be so bloated. The only reason it is so bloated is because people expect it to be bloated. It's a self-perpetuating hype machine.

    47. Re:Frightening by kfg · · Score: 1

      Of course. I find it extremely offensive that I might not even be allowed to wear my own clothing because of some contract between third parties. As a concession stand customer I might also like to have my own tastes catered to rather than being forced to consume something I don't like because of a contract between third parties. For the me the solution is simple, avoid those events and keep my money in my pocket.

      But this is the gist of all the stories being written about the issue with regards to the Olympics. I chose to focus on the often overlooked issue, how it affects the athletes themselves.

      KFG

    48. Re:Frightening by BasilBrush · · Score: 1

      ... so which national team do Gatorade sponsor? ...

    49. Re:Frightening by chimpo13 · · Score: 1

      Thanks, by the way. This is one of the neat things about reading /. It's pretty unlikely that I would've thought, "hmmmm... debugging problem perl scripts or look up Romanian proverbs". Although it is possible.

      I'm sure I'll get fair use of "In America the dogs walk around with pretzels on their tails". And now I'm off to find others.

    50. Re:Frightening by GuyWithLag · · Score: 1

      If this has happened in Greece, it is clearly illegal. If a hotel refuses to accept euros, they face stiff penalties from the EOT (Greek Tourism Organization)...

    51. Re:Frightening by Anonymous Coward · · Score: 0

      This was in the United States, specifically Pennsylvania. The Greeks haven't caught up to us yet in terms of rampant corporate abuse of the common man.

    52. Re:Frightening by makisupa · · Score: 1

      My understanding has always been that the local community coughs up the dough for these venues.

      --
      "A matter of internal security, the age old cry of the oppressor" - Jean Luc Picard
    53. Re:Frightening by Anonymous Coward · · Score: 0

      ps, I haven't figured out whether this is actually illegal or not here, but they certainly got away with it that time.

    54. Re:Frightening by kfg · · Score: 1

      The national teams are composed of individuals. They are not Borg collectives.

      At least not since the reunification of Germany.

      However, you seem to miss the point that none of the teams are allowed to be officially sponsored by Gatorade, although some of the individuals are.

      Hence the problem.

      Which is where I came into this movie.

      KFG

    55. Re:Frightening by MilenCent · · Score: 1

      Contrary to your statement, many Olympic events do require expensive locales. See, there are rules here, and rules are what make sports what they are - without them, a sport is just a couple of guys hitting a ball back and forth. You can't just swim in any swimming pool, you can't play soccer in a baseball stadium, you can't have a rowing competition in the middle of the ocean. These things all have to be regulation size and with regulated conditions, not to mention enough seats to ensure that people who want to can actually watch.

      But let us not forget how the Olympics got to this state.

      Why are the Olympics huge? Because there's always been money to pay for it. How has there been money to pay for it? Because the Olympics are huge. Each increase drives the other, the size of the games and the need for increased sponsorship going hand-in-hand.

      Do you need an Olympic regulation pool to have a swim meet? Who wrote those regulations? You could probably just swim back and forth across a smaller pool more times.

      The thing I'm trying to get across here is, sports are arbitrary. Why is a baseball diamond that size? Why is it not a pentagon? Pinch hitters, my oh my. Football, why that many yards? Why that far for a 3-point shot? 100m dash, and not 110? A marathon at only 1,500 meters? The Olympics could very well be reduced in size.

      In fact, I'd wager that most of the expense of the Olympics comes not from the competition, but from the stadium seating around it, the huge sums in broadcast equipment, building new facilities for all of this instead of holding it in the same place every four years, and let's not forget about the likes of logo police, who need salaries and people to monitor the stands and field for verbotten symbols.

      It should be obvious that I, myself, do have a problem with all the advertising shenanigans going on here. But I also have a problem with sports stars becoming walking billboards, and how our entire culture is getting slowly wrapped around the fingers of Coca-Cola and McDonalds.

      But worst of all, I hate how the word "terrorism" is getting warped into whatever stupid, self-serving thing the people using it want it to mean. Where is the terror in "advertising terrorism?" People are not in danger of losing their lives to the Pepsi logo! Gah!

    56. Re:Frightening by Anonymous Coward · · Score: 0
      This was in the United States, specifically Pennsylvania.
      I call bullshit. It says on all US banknotes that they are legal tender for debts public and private.
    57. Re:Frightening by Anonymous Coward · · Score: 0
      While it's not required, it certainly adds to the spectacle.
      It does for WWF & monster truck watching redneck 'tards like you.
    58. Re:Frightening by BasilBrush · · Score: 1
      What's the borg got to do with anything? The Olympics is a competition of national TEAMS. Each country has a national Olympic Committee that gets the sponsors, and provides finance to the individual competitors for their training needs. That's the way it works. There are no individual sponsors for the Olympics, though sportsmen and women may have sponsors for other sporting activities.

      Who says Gatorade (Pepsi) isn't allowed to sponsor a national team? They haven't sponsored the games themselves, so they aren't allowed any advertising around the stadiums, but who says they aren't allowed a Gatorade logo on a National team stip?

      Not that anyone other than Pepsi should care anyway - and if they'd have offered more that Coca-Cola in the first place, they could have done the same thing to Coca-Cola products.

    59. Re:Frightening by parksie · · Score: 2, Insightful

      Funny? Insightful :/

      *shakes head sadly*

    60. Re:Frightening by Anonymous Coward · · Score: 0

      IOC wants a cut?

      1) Get a good web host connected to the backbone
      2) Post an Olympic blog on the net
      3) Post link on Slashdot
      ...
      4) IOC gets their cut $)

    61. Re:Frightening by cdrudge · · Score: 1

      And then it becomes a logistical nightmare to get everything together. Instead of having one base of operations for network feeds, you now need one per site. Then you have smaller crowds at the events because they can no longer attend different events. Want to see swimming and gymnastics on different days? You'd have to fly to other cities for the change of venue.

      And what you describe already happens on a yearly basis at the World Championships.

    62. Re:Frightening by Anonymous Coward · · Score: 0

      There's a reason for this: if you trash a room or steal a towel, they can charge your card. If you pay cash up front, they have no recourse. They're just trying to protect their business from people who would abuse it.

      It could also be that they don't have the infrastructure set up to handle cash; specifically, you need a register and a contract with a company like Brinks to safely and securely handle large amounts of paper currency.

      Hotels requiring credit cards has been a common practice for a long time.

    63. Re:Frightening by bezuwork's+friend · · Score: 1
      Where is the terror in "advertising terrorism?" People are not in danger of losing their lives to the Pepsi logo! Gah!

      Well said. So what should it be called? Ambush Advertising? Pennys on the dollar advertising? Surprise Advertising?

      Nah. It is just advertising. Advertising has always been about using existing infrastructure to get one's brand before appropriate audiences. Seems to me the so-called advertising terrorism is just old time advertising at it's best. Just happens to have millions involved ...

    64. Re:Frightening by Zork+the+Almighty · · Score: 1

      It's not a debt if no transaction has occurred.

      --

      In Soviet America the banks rob you!
    65. Re:Frightening by Glamdrlng · · Score: 1
      But worst of all, I hate how the word "terrorism" is getting warped into whatever stupid, self-serving thing the people using it want it to mean. Where is the terror in "advertising terrorism?" People are not in danger of losing their lives to the Pepsi logo! Gah!
      As best as I can tell, the phrase was used by the poster. None of the linked articles contain the phrase, and a google search for "advertising terrorism" doesn't turn anything interesting up. There are enough cats abusing the word terrorism to get attention and further their own agendas, and imo we shouldn't stoop to that level.
      --

      Yes, my only tool is a hammer. And you're starting to look like a nail.
    66. Re:Frightening by flacco · · Score: 1
      Personally, I don't wear company-branded shirts any more at all. I don't want to be a walking advertising billboard (who has had to pay for the privilege of advertising the company when I bought the damned thing). All the t-shirts I've bought recently have been a plain single colour with no logos.

      i kill three birds with one stone: i buy F/OSS clothing. for the office, the more tasteful polo shirts with a tux or mozilla or debian logo is fine. i get a shirt, some F/OSS project gets a few bucks, and something i believe in gets free advertising wherever i go.

      --
      pr0n - keeping monitor glass spotless since 1981.
    67. Re:Frightening by MilenCent · · Score: 1

      Except that the Olympics is doing more than just plastering corporate symbols all over the place. They're forbidding other corporate symbols from even existing in their venue.

      Am I the only one who thinks this all smacks of old days when the human race was banding together in small groups in the woods, bearing painted banners and sigils, killing each other?

      Deleting arbitrary configurations of color and shape from the tract of land you control smacks to me of inquisitions and supersition more than anything else. Sure, it's for a different purpose... but it's not really that different, when you think hard enough about it.

      And don't even get me started on how the IOC seems to care less about national flags than corporate logos. That's a rich source of humor that someone other than myself can mine.

    68. Re:Frightening by OldManAndTheC++ · · Score: 1
      Perhaps the saddest thing about this is that only large corporations have the money to spend on an event like the Olympics. And where does that money come from? From all of us, in the form of inflated costs for products and services.

      People have no problem paying a dollar a bottle for sugar water, but try asking them to pay out of their pocket in the form of taxes (gasp!) to support a sports festival. Not going to happen.

      We've accepted the idea that we should run to corporations for funding for nearly every public endeavour. Meanwhile advertising permeates every aspect of our lives, and (amazingly) most people don't seem to mind.

      --
      Soylent Green is peoplicious!
    69. Re:Frightening by Anonymous Coward · · Score: 0

      Unfortunately, it seems to be the case here that the advertisers have indeed paid the athletes to wear their clothes, which are then being forcibly removed by the paid-off-by-competitors IOC. I'm really not sure about the legality of that.

  4. Anyone else switching off in the UK? by FyRE666 · · Score: 4, Interesting

    Is anyone else deliberately NOT watcing the Olympics in light of this corporate assholery? I'm in the UK, where we're not being censored, but I'm not going to encourage the corporate ad campaign that's masquerading as a sports event by tuning in.

    The funny thing is, that previous stories posted here about China's restrictions, firewalling off any sites promoting freedom of speech etc have evoked harsh criticism of the regime. This is no different though, except the control isn't in the hands of a political party, but a few greedy corporations.

    I can't believe that after charging people to come and watch the games, they're now telling them what to eat, drink, wear and think while there. I'd ask for my money back; no actually I'd ask for payment for them employing me as some fucking walking advert.

    No wonder attendance is only just hovering above 50% this year, even though it's in Athens. Seems like people don't like "controlled fun"... Funny that...

    1. Re:Anyone else switching off in the UK? by christurkel · · Score: 5, Interesting

      The corporations the the big networks have sucked all the joy of the Olympics. I can't watch them. Its like an informercial with breaks for sporting invites; its insane and out of control.

      The costs of putting on the Olympics have increased so much that only the largest cities can afford to host them then only with massive corporate sponsorship. Disgusting and sad.

      --

      CDE open sourced! https://sourceforge.net/projects/cdesktopenv/
    2. Re:Anyone else switching off in the UK? by Tx · · Score: 1

      I must say I've watched a fair few events, and I can't actually name one sponsors brand from the games, so I don't think the advertising is too in-your-face. Plus no commercial breaks on the BBC, which overall makes it seem less commercialised than a typical televised sporting event.

      I don't really care what they do to suckers^H^H^H^H^H^H^Hpeople who actually travel to watch the games in person, they're kind of asking for it.

      --
      Oh no... it's the future.
    3. Re:Anyone else switching off in the UK? by thedillybar · · Score: 2, Insightful
      >Is anyone else deliberately NOT watcing the Olympics in light of this corporate assholery?

      If this is enough reason to convince you not to watch the Olympics, you clearly had little desire to watch in the first place. These are the best athletes of today, and being an athlete myself, I don't see how you could not watch them compete.

      >No wonder attendance is only just hovering above 50% this year, even though it's in Athens. Seems like people don't like "controlled fun"... Funny that...

      You're out of your mind. You really think people say to themselves "well, I would go to the Olympics, but I can't wear my Adidas shirt...maybe in 4 years..."? Come on.

    4. Re:Anyone else switching off in the UK? by Anonymous Coward · · Score: 0

      I've been saying the same thing for years about movies. I don't pay $9 to go watch a movie just to see commercials. Oh wait--I do. (or, well, used to...)

    5. Re:Anyone else switching off in the UK? by Tony-A · · Score: 1

      The corporations and the big networks have sucked all the joy of the Olympics.

      And the excitement and the interest.
      Too controlled.
      Boring. Boring.

    6. Re:Anyone else switching off in the UK? by retro128 · · Score: 1

      Is anyone else deliberately NOT watcing the Olympics in light of this corporate assholery?

      You mean the Olympics have started already? ;)

      --
      -R
    7. Re:Anyone else switching off in the UK? by Paradise+Pete · · Score: 1
      This is no different though, except the control isn't in the hands of a political party

      So it's entirely different. No one's going to jail or being executed over it. If it's not the government, it's not censorship.

    8. Re:Anyone else switching off in the UK? by FyRE666 · · Score: 1

      You're out of your mind. You really think people say to themselves "well, I would go to the Olympics, but I can't wear my Adidas shirt...maybe in 4 years..."? Come on.

      I don't think they say that; I think they, and I don't like being treated like mindless cattle. It's also insulting that the sponsors think that having any competitor's products on show will instantly convince an army of drooling simpletons watching to run out and buy their products. Maybe that's their demographic, though...

      So no, not "maybe in 4 years", but "maybe when the focus is on the competition, and not pushing (ironically) fat-burgers, fizzy drinks and clothes manufactured in third-world sweat-shops."

    9. Re:Anyone else switching off in the UK? by frdmfghtr · · Score: 1

      Is anyone else deliberately NOT watcing the Olympics in light of this corporate assholery? I'm in the UK, where we're not being censored, but I'm not going to encourage the corporate ad campaign that's masquerading as a sports event by tuning in.

      I'm not watching the Olympics because of it either, and belted off a letter to NBC stating such. If I could find an address for the IOC (e-mail or otherwise) I'd tell them the same.

      --
      Government's idea of a balanced budget: take money from the right pocket to balance...oh who am I kidding?
    10. Re:Anyone else switching off in the UK? by thedillybar · · Score: 1
      >"maybe when the focus is on the competition, and not pushing (ironically) fat-burgers, fizzy drinks and clothes manufactured in third-world sweat-shops."

      Besides the TV commercials, I don't think any advertising has diverted my focus from the Games themselves (while watching on television). How have they annoyed you so much that you won't watch anymore? Anything in particular?

    11. Re:Anyone else switching off in the UK? by ameoba · · Score: 1
      Is anyone else deliberately NOT watcing the Olympics in light of this corporate assholery? I'm in the UK, where we're not being censored, but I'm not going to encourage the corporate ad campaign that's masquerading as a sports event by tuning in.


      If you're watching enough TV for it to be an issue you've already lost.
      --
      my sig's at the bottom of the page.
    12. Re:Anyone else switching off in the UK? by randyest · · Score: 1

      If [corporate assholery] is enough reason to convince you not to watch the Olympics, you clearly had little desire to watch in the first place.

      That's a non-sequitir. Corporate assholery is enough reason to turn almost anyone off of anything.

      I used to enjoy watching the olympics. I think Atlanta is when I first noticed how commercialized the events had become. Athens is over the top with this rampant assholery. I don't watch anymore.

      My wife does, but I occasionally hear her exclaim about some marketing nonsense getting in the way of hearing/seeing some competition. She'll soon be as jaded about the games as I.

      --
      everything in moderation
    13. Re:Anyone else switching off in the UK? by B3ryllium · · Score: 1

      Oh boy, can't wait for the first corporation-controlled country now ... There is no government, there is only uber-Braun.

    14. Re:Anyone else switching off in the UK? by Anonymous Coward · · Score: 0

      China? Who in China owns everything? The top guys in the communist party. They, and their buddies. They own everything. They set up dummy companies to manufacture cheap rubber dog shit stuff and sell over sees.

      The IOC brings this on themselves. They're as crooked and greedy as the mafia. Have we had any bribes yet? If not, the games aren't over.

      The IOC walks a thin line with broadcasters and advertisers. The only difference with the Beijing games will be the kickbacks to communist party officials. With the Olympics today, teams of lawyers from all parties negotiate contracts chock full of details. $793 million for NBC to carry the US TV broadcasts. They control the news, blogging, everything. It's ridiculous. But, if I were writing that check, I'd ask for some crazy concessions too!

      What I want to know is exactly what the IOC does with the money. Every last fucking nickel. The IOC is greedy. Look at the scandal that continually surrounds the Olympics. Drugs. Payola. I'd be surprised if there wasn't some bribery scandal that comes out after the games. Some fat IOC officials are lining their pockets with $$$$.

    15. Re:Anyone else switching off in the UK? by Mr.+Slippery · · Score: 1
      If it's not the government, it's not censorship.

      No.

      One entry found for censor.
      Main Entry: 2censor
      Function: transitive verb
      Inflected Form(s): censored; censoring /'sen(t)-s&-ri[ng], 'sen(t)s-ri[ng]/
      : to examine in order to suppress or delete anything considered objectionable

      --
      Tom Swiss | the infamous tms | my blog
      You cannot wash away blood with blood
    16. Re:Anyone else switching off in the UK? by Fnkmaster · · Score: 1
      Well, I don't appreciate the assholery, and it does diminish my enthusiasm, but I am still watching. What annoys me the most is that the NBC HD coverage is so much better, and has so many fewer commercials than the non-HD coverage, but in exchange they seem to have delayed all the events by at least an extra 12-24 hours in the coverage. It's bad enough that you have to see the headline on cnn.com telling you that Phelps won his 7th medal 4 hours before it's broadcast, it's really annoying you have to see it 28 hours before you can watch it in high def.


      But I do put up with it and watch the events I care about anyway, because it is thrilling to watch the world's best compete. It's hard to keep yourself from admiring them, all the rampantly over-commercialized nature of the event and the IOC itself aside. The Olympics name does still mean something and the athletes care, and everybody puts their best performances on the line for it.

    17. Re:Anyone else switching off in the UK? by 1u3hr · · Score: 1
      well, I would go to the Olympics, but I can't wear my Adidas shirt...maybe in 4 years..."? Come on.

      I've never understood why people would actually pay money to make themselves into a corporate billboard. And I dislike that you can't buy athletic shoes at all without a big logo on it.

    18. Re:Anyone else switching off in the UK? by Anonymous Coward · · Score: 0

      Oh boy, can't wait for the first corporation-controlled country now.

      Hmm... you'd better make sure your globe is a recent model. There already is one-- it's called "United States"

      Sadly, I say this as a USian.

    19. Re:Anyone else switching off in the UK? by gcaseye6677 · · Score: 1

      I've always wondered when this type of sponsorship will reach a saturation point, where there will be so many different corporate names presented that people simply can't remember any of them in particular. If some event is sponsored by Coke and you see their name everywhere, you'll remember it. But when there are 100 different sponsors, will you even remember half of them?

    20. Re:Anyone else switching off in the UK? by Anonymous Coward · · Score: 0

      Is anyone else deliberately NOT watcing the Olympics in light of this corporate assholery?

      I'm not and that means one household isn't. It also means one person is being raised in an environment where the Olympics aren't worth watching and that is what will end up killing off this version of the Olympics. When his generation doesn't care, there won't be this level of corporate crap involved in the Olympics.

    21. Re:Anyone else switching off in the UK? by maxpublic · · Score: 1

      I don't see how you could not watch them compete.

      It's pretty easy, actually. I'm doing that right now. Not watching them, that is.

      Max

      --
      My god carries a hammer. Your god died nailed to a tree. Any questions?
    22. Re:Anyone else switching off in the UK? by Anonymous Coward · · Score: 0

      Is anyone else deliberately NOT watcing the Olympics in light of this corporate assholery?

      Well, I am doing something very similar. I HAVE watched some of the events - I appreciate the level of competition intensely, and it's not so often that you get a chance to watch my favourite sports - things like Judo and Trap shooting - on TV.

      But I am making a list of the advertisers, and boycotting them.

    23. Re:Anyone else switching off in the UK? by Anonymous Coward · · Score: 0

      I was going to make this same point. I've been watching on BBC, and the only things you ever see are huge "Athens 2004" banners everywhere. I don't recall seeing any type of sponsorship. Though maybe I've just subconsciously blocked it out!

    24. Re:Anyone else switching off in the UK? by Anonymous Coward · · Score: 0

      I don't give a crap how good the atheletes are.

      I just don't care enough about any of the sports, I can never find coverage of the few sports I might watch (fencing, judo, archery, etc.), and all this crap about sponsorship wars makes me even more apathetic.

      Frankly, I'm not going to buy anything due to the advertisements, anyhow. In fact, if it comes down to two brands and I remember somehow that one was an Olympic sponsor, I will buy the one that wasn't just based on all this crap.

    25. Re:Anyone else switching off in the UK? by Tassach · · Score: 1
      being an athlete myself, I don't see how you could not watch them compete
      I'm an archer, rifleman, and fencer; and yet, I watched none of these olympic events (nor any other) on TV, and probably would not have watched any in person even if I lived in Athens and was given free tickets.

      Personally, I'd rather set up my target in my back yard and fill it full of arrows rather than watch an archery competition on TV. I'd love to be able to train with an Olympic class archer, or even to talk to one and and get advice, because that would actually improve my own skill. Watching them compete on TV does nothing to improve my performance, no matter how accomplished the contestants are or how impressive thier shooting is.

      --
      Why is it that the proponents of "one nation under God" are so eager to get rid of "liberty and justice for all"?
  5. So much for freedom, sports, and everything nice by setzman · · Score: 1

    Shouldn't the games be about that stuff instead of selling out to the sponsors? Oh, wait, this is the real world, where even world politics is part of the games-one of the latest was the Iranian incident.

    --
    C:\>
  6. But what about the spectators? by keiferb · · Score: 2, Interesting

    What I didn't get from the article is whether or not this applies only to employees/volunteers or if it extends to the spectators, as well. If I show up with a vintage 1986 Spuds MacKenzie t-shirt and the official beer of the games is Rolling Rock, do I get tossed? Subjected to "additional security measures"? Or do they just not care?

    If the latter, could someone loosen my tin foil a bit?

    1. Re:But what about the spectators? by Nos. · · Score: 2, Informative

      From what I understand, this applies to EVERYONE. They were talking about it on the radio here yesterday. If you're heading to the games, make sure you don't have a Pepsi logo (or pick other competitor to official sponsor) on your clothes, bags, and make sure you don't have one of their products. Hmmm, since VISA is an official sponsor, I wonder if you can pay for anything with your Master Card/Discover/Amex/etc.

    2. Re:But what about the spectators? by keiferb · · Score: 1

      No, I don't think you can. I've seen Visa commercials saying just that - your other plastic is no good.

    3. Re:But what about the spectators? by tonywong · · Score: 4, Interesting

      If I was pepsi, I'd hire people in plain coloured shirts of the pepsi corporate colours (red white and blue) and get them to sit in the bleachers to form the pepsi symbol. Given that ticket sales have been abysmal, this could be done fairly impromptu.

    4. Re:But what about the spectators? by piquadratCH · · Score: 1

      Hmmm, since VISA is an official sponsor, I wonder if you can pay for anything with your Master Card/Discover/Amex/etc.

      At least for tickets, only VISA is accepted. I wouldn't be surprised if VISA got an all inclusive contract...

    5. Re:But what about the spectators? by spewkie · · Score: 1

      You cant even view the videos on www.nbcolympics.com without having a visa card. This of course screws me over. Seeing how I only have a MasterCard.

      These highlights are exclusive to Visa cardholders. Since NBC
      can only run highlights in the United States, please fill out the
      fields below so we can verify that youre a
      United States resident.

      Sweet.

    6. Re:But what about the spectators? by Anonymous Coward · · Score: 0

      Yeah, the Brand Protection Team would never notice a giant Pepsi logo in the bleachers.

    7. Re:But what about the spectators? by ZorinLynx · · Score: 1

      I thought Visa and Mastercard were actually owned by the same company? That would make it seem silly not to accept Mastercard.

      -Z

    8. Re:But what about the spectators? by Anonymous Coward · · Score: 0

      But what can they do about it? It's just a group of individuals wearing coloured shirts - as strict as the rules are, they only cover advertising on individual items.

      If someone in a blue shirt is sitting next to someone in a white shirt and so forth, it's simply out of the scope of the rules... besides, Pepsi'd get more publicity out of the fuss they'd cause.

    9. Re:But what about the spectators? by Lee+Cremeans · · Score: 1

      Nope; amazingly enough, they're still separate companies with totally different histories. MasterCard was originally "master charge - the Interbank card" and was founded by a group of banks in the Southern Tier back in the late 1950s, and Visa was originally part of Bank of America (who spun them off in 1976).

      -lee

  7. Refreshing Coke by Anonymous Coward · · Score: 1, Funny

    One would that that coke would be the last thing a athlte would want in his/her system ;)

    1. Re:Refreshing Coke by tarquin_fim_bim · · Score: 1, Offtopic

      Insightful? Is that because there isn't an unintelligible selection?

      Anyway while I'm here.
      For the latest REAL News For Nerds - checkout The Register. It's way better than /.

      Is that the kind of thing we're talking about?

    2. Re:Refreshing Coke by proj_2501 · · Score: 1

      a register astroturfer... interesting.

  8. So the alternative to "advertising terrorism" is by Mr.+Neutron · · Score: 3, Interesting

    advertising fascism?

    To their credit, they are hardly the first governing body to respond to the spectre of terrorism with a crackdown on civil liberties ;-).

    --
    dinner: it's what's for beer
  9. Rats by tirefire · · Score: 5, Funny

    Now I can't wear my Al-Qaeda baseball cap.

    1. Re:Rats by Shriek · · Score: 0, Troll
      Now I can't wear my Al-Qaeda baseball cap.
      Why not? Because Hamas is the official sponsor of the games?
    2. Re:Rats by Shriek · · Score: 0

      Dude, that wasn't a troll, that was humor that someone obviously lacks.

    3. Re:Rats by Anonymous Coward · · Score: 0

      Correct. Because Al-Qaeda is in the same business as an Olympic sponsor: the US military.

  10. Ok, its way out of hand now.. by nurb432 · · Score: 4, Interesting

    This insanity needs to be stopped.

    First they spend 1.5 Billion to invasively spy on EVERYONE there...

    Then athletes cant talk about the games, or take pictures.. For fear of not getting their take of the revenue..

    Now fans cant even choose what food they eat, unless its a 'sponsored' product?

    The entire Olympic games have become a commercialized farce, and needs to be disbanded.

    Its a mockery of what it should be about: athletes competing for the title of 'best'. Nothing more, nothing less.

    --
    ---- Booth was a patriot ----
    1. Re:Ok, its way out of hand now.. by Kohath · · Score: 1

      So don't watch or participate and your problem is solved.

    2. Re:Ok, its way out of hand now.. by Jeff+DeMaagd · · Score: 1

      Most of the stuff you say is true, but if you read up on whether the atheletes can't talk about the games or take pictures, it is just that they can't do it for news companies.

      Even so, this whole thing stinks rotten. It shouldn't be about money so much (though stuff needs to be paid for), or loading up on potentially dangerous chemicals

    3. Re:Ok, its way out of hand now.. by An+ominous+Cow+art · · Score: 1
      Its a mockery of what it should be about: athletes competing for the title of 'best'. Nothing more, nothing less.


      And that's exactly what it should be: athletes competing, not nations or $%^&ing corporations.
    4. Re:Ok, its way out of hand now.. by FIRESTORM_v1 · · Score: 1

      Unfortunately it's worse than what you describe.

      Olympians are not allowed to write in their own personal journals about what's going on at the Games for fear of disqualification..

      from CNN's own article on the issue

      Participants in the games may respond to written questions from reporters or participate in online chat sessions -- akin to a face-to-face or telephone interview -- but they may not post journals or online diaries, blogs in Internet parlance, until the Games end August 29.

      --
      Partnership for an idiot free America!
    5. Re:Ok, its way out of hand now.. by randyest · · Score: 2, Insightful

      I neither watch nor participate, but my "problem" isn't solved.

      I can no longer watch the Olympics like I used to.

      I want the old, pre-sell-out Olyompics back, thanks.

      --
      everything in moderation
    6. Re:Ok, its way out of hand now.. by Anonymous Coward · · Score: 0

      So don't watch or participate and your problem is solved.

      And never dare offer an opinion?

    7. Re:Ok, its way out of hand now.. by Kohath · · Score: 1

      Too bad everything doesn't always work out the way you want.

    8. Re:Ok, its way out of hand now.. by randyest · · Score: 2, Insightful

      Yes, it is. Isn't it?

      But I suppose as long as people like you who are happy with the current state of affairs are in the majority, then to heck with anyone who disagrees.

      You know -- the tyranny of the majority. Or in this case, the Tyranny of Marketing, is so nice. Dontcha think?

      --
      everything in moderation
    9. Re:Ok, its way out of hand now.. by philbert26 · · Score: 1
      Clothing restrictions are going too far, but the food thing doesn't surprise me.

      Now fans cant even choose what food they eat, unless its a 'sponsored' product?

      You can't take your own popcorn into a movie theatre, why is it such an outrage that you can't take your own food into the Olympics?

      What's the policy at sports events in the US? Can you take your own beer and hotdogs to a ball game?

    10. Re:Ok, its way out of hand now.. by Stiletto · · Score: 1

      You can't take your own popcorn into a movie theatre, why is it such an outrage that you can't take your own food into the Olympics?

      Bad thing X is happening "there". Same thing X is happening "here". Therefore, X is not so bad.

    11. Re:Ok, its way out of hand now.. by stanmann · · Score: 1

      Ok, Devil's advocate here, but shouldn't the participants be participating and not BLOGGING?

      --
      Food not Bombs is a nice platitude but it breaks down when you notice that the Bombees are usually well fed
    12. Re:Ok, its way out of hand now.. by philbert26 · · Score: 1
      Bad thing X is happening "there". Same thing X is happening "here". Therefore, X is not so bad.

      All those popcorn munchers reduce the cost of my ticket, so I think X is rather good, in this instance.

    13. Re:Ok, its way out of hand now.. by danila · · Score: 1

      This insanity needs to be stopped.

      The entire Olympic games have become a commercialized farce, and needs to be disbanded.


      Yep. I say we nuke the site from orbit. That's the only way to be sure.

      --
      Future Wiki -- If you don't think about the future, you cannot have one.
    14. Re:Ok, its way out of hand now.. by danila · · Score: 1

      How about you working? Seriously, communication (including communication with fans) is
      a) part of your job description
      b) something you do in your free time for the fun of it
      So yes, athlets should be blogging, especially considering that they only actually compete a small fraction of the time (otherwise the games will end in one day and would require 20 times the infrastructure).

      --
      Future Wiki -- If you don't think about the future, you cannot have one.
    15. Re:Ok, its way out of hand now.. by red+floyd · · Score: 1

      Assume I'm an athlete. Assume my (one and only) event is on day 1 (13 August). I'm not allowed to blog for the rest of the Olypmics?

      --
      The only reason we have the rights we have is that people just like us died to gain those rights. -- Cheerio Boy
    16. Re:Ok, its way out of hand now.. by kraut · · Score: 1

      It's like Euro 2008 - it's sponsored by Budweiser and McDonalds, so there'll be no German food and no German Beer at the events.

      Now, I'll grant that some people are not convinced by German Food, but how can you come to Germany and try and sell Budweiser? I don't think it even qualifies as beer under traditional German law ;)

      --
      no taxation without representation!
  11. Athletes boycot the olympics by Anonymous Coward · · Score: 3, Informative

    Some major atheletes (like Kim Clijsters) don't go to the olympics because their contract with other sponsors (Fila in her case) doesn't allow so.

    1. Re:Athletes boycot the olympics by Anonymous Coward · · Score: 0

      > Some major atheletes (like Kim Clijsters) don't go to the olympics because their contract with other sponsors (Fila in her case) doesn't allow so.

      I'd hardly call following a contractual obligation (which has penalties for being broken) a "boycott". Boycotts are voluntary; this is a contractual must-do.

    2. Re:Athletes boycot the olympics by Anonymous Coward · · Score: 0

      Or because, like Kim Clijsters, they are playing like shit and tennis "doesn't feel like an Olympic sport." Good excuse, though.

    3. Re:Athletes boycot the olympics by MrWa · · Score: 1
      GASP!!!

      You mean pro athletes have to boycott the Olympics because thier employerer does not allow them to go?!?

      That is partly my main complaint - the Olympics, from the athletic perspective, are not longer about the ametuers coming to compete in a friendly environment. It is all about the pros, with their sponsors, putting on a spectacle. The IOC is just one more cog in the great corporate machine. The Olympics are tired and old - the Goodwill Games have more spirit.

  12. Wow... by Steamhead · · Score: 0, Troll

    I am shocked and appalled.

  13. OK, it's official by Anonymous Coward · · Score: 0

    The Olympics are now nothing more than another way for corporations to get people's attention in order to view advertisements.

  14. Not that big of a deal... by Doches · · Score: 2, Insightful

    The Olympics have always been heavily commercialized; Making that a little (well ok, a lot) more exclusive doesn't really change much. Would a sponsor-free Olympics really be any better? Could it even happen?

    1. Re:Not that big of a deal... by Texas+Rose+on+Lava+L · · Score: 2, Interesting

      It could happen in 2008 in Beijing, if China feels like doing things that way. A few years ago there was talk about the IOC not wanting the USA to host the Olympics as much because they relied too much on corporate sponsorship whenever they were held in the US. They wanted the host nation government to pay more of the expenses rather than have advertising on every available surface. Since China doesn't care about making money nearly as much as they care about showing off to the world, they could put on the Games with little or no sponsorship if they thought is was to their advantage to do so (i.e. if they thought it would impress the IOC). As it is, there's a global concrete shortage which is being caused, in part, by the construction of Olympic venues in China.

      In the USA? Forget it. Rightly or wrongly, everything here is about making money, and we tend to judge success/failure of the Olympics based on whether they made money. In fact, Peter Ueberroth ran for governor of California last year based on his record of having made the 1984 Olympics profitable.

      Personally, I'd like to see the TV contracts handled differently. The IOC should impose limits on how many commercials the networks can show. Maybe even sell the rights for a fixed amount of money, and have the networks bid based on how few commercials they're willing to air -- lowest bidder wins.

    2. Re:Not that big of a deal... by belg4mit · · Score: 1

      Yes, do it under the auspices of the UN. Pay to play (on a sliding scale according to means of course).

      --
      Were that I say, pancakes?
    3. Re:Not that big of a deal... by Anonymous Coward · · Score: 0

      The Olympics have always been heavily commercialized

      How old are you?

    4. Re:Not that big of a deal... by Anonymous Coward · · Score: 0

      > The Olympics have always been heavily commercialized;

      Funny, I've watch footage of Olympics going back to the infamous one in '36. I don't see giant coca-cola or nike signs. Does 'always been' mean 'recently' or 'the last few years' now?

    5. Re:Not that big of a deal... by Anonymous Coward · · Score: 0

      You bet it could happen. It's not like the olympics is paying for most of this stuff anayway. It's Greece paying for it. They paid for the buildings. They pay for the bulk of the security (including radar planes flying all over to detect aircraft that shouldn't be there). They paid for the opening ceremony big hubbaloo. Each one of their citizens is now about $11,000 in debt for the honor of hosting these games.

      So, the IOC gets all of these mutiple millions from sponsors, more from broadcasters and the like. They charge for tickets. They get money for all of the concessions sold. NBC alone paid 500 Million, for chrissakes, and many of the people staffing the games are VOLUNTEERS. Where the heck does all of that money go? Not to Greece, apparently. The whole thing just stinks rotton.

      If the Olympics were 5x smaller they could still do the stuff they do, have all the people they have, and all, I think. The whole thing is just blown completely way out of proportion.

    6. Re:Not that big of a deal... by Anonymous Coward · · Score: 0

      many of the people staffing the games are VOLUNTEERS

      I for one would never volunteer at major events charging large dollars for attending, even if it was just to get in the gate. If you are not being paid then that money is going into someone elses pocket and there is a good chance you might be needing it more than them anyway.

      The "trackside volunteers" at NASCAR races come to mind, yes volunteer during local races but when the Nextel race comes to town it is time to demand some retribution or you are taking that weekend off the volunteer work and just watching the race like any other fan. When it is minimum $60 a head for over 100,000 fans, that is a lot of loot and I think anyone helping out that weekend deserves a few bucks for being there.

    7. Re:Not that big of a deal... by Atrax · · Score: 1

      demand some retribution

      errr.. restitution, perhaps? or remuneration?

      Or are you advocating revenge?

      --
      Screw you all! I'm off to the pub
  15. this is stupid by Ravenrage · · Score: 2, Insightful

    I am so sick of people using the "terrorism" tag to do what ever they want....are we sure that gwbIII isn't involved with the Olympics???...
    plz i mean "Advertising Terrorism"???....total horseshit...

    1. Re:this is stupid by An+Onerous+Coward · · Score: 1

      "Advertising Terrorism" was a label created by the submitter. I think it's appropriate, given the enthusiasm with which they protect the "exclusivity" of their sponsors. If they devoted all that effort into looking for real danger, we would no doubt be calling this the most protected Olympic Advertising Festival ever.

      --

      You want the truthiness? You can't handle the truthiness!

  16. The Olympic Charter by Anonymous Coward · · Score: 5, Insightful
    From the IOC website:
    MISSIONS
    What is the goal of the Olympic Movement?

    According to the Olympic Charter, established by Pierre de Coubertin, the goal of the Olympic Movement is to contribute to building a peaceful and better world by educating youth through sport practised without discrimination of any kind and in the Olympic spirit, which requires mutual understanding with a spirit of friendship, solidarity and fair play.
    I think it's long overdue for a rewrite.
    1. Re:The Olympic Charter by Anonymous Coward · · Score: 0

      Has been since about 1980, I believe.

    2. Re:The Olympic Charter by Registered+Coward+v2 · · Score: 4, Insightful

      What is the goal of the Olympic Movement?

      According to the Olympic Charter, established by Pierre de Coubertin, the goal of the Olympic Movement is to contribute to building a peaceful and better world by educating youth through sport practised without discrimination of any kind and in the Olympic spirit, which requires mutual understanding with a spirit of friendship, solidarity and fair play.


      According to the Olympic Charter (rev 1), established by Major Sponsors, the goal of the Olympic Movement is to contribute to corporate profits peaceful and better brand recognition by advertising to youth through sport practised without competitors images of any kind and in the Olympic spirit, which requires major contributions with a spirit of exclusivity, frequent advertisments and no fair use.

      --
      I'm a consultant - I convert gibberish into cash-flow.
    3. Re:The Olympic Charter by Esion+Modnar · · Score: 3, Funny
      without discrimination of any kind

      Yeah, unless you're wearing a Pepsi shirt...

      I, for one, welcome our new corporate overlords. No, wait... no i don't.

      --

      They say the first thing to go is your penis. Well, it's either that or your brain. I forget which...
    4. Re:The Olympic Charter by kraut · · Score: 1

      Nonononononono, the mission statement is in order - it's the practice that's not living up to it!

      --
      no taxation without representation!
    5. Re:The Olympic Charter by Anonymous Coward · · Score: 0
      without discrimination of any kind

      Yeah, unless you're wearing a Pepsi shirt...
      I, for one, welcome our new corporate overlords. No, wait... no i don't.

      If you're wearing a shirt with a Pepsi logo, then yes, yes you do.

  17. Going to Olympics is like riding with Hitler! by John+Jorsett · · Score: 4, Insightful

    Is it me or are the Olympics taking on the tone of a totalitarian regime? If the restrictions on the athletes (no blogs, no 'unapproved' products, etc.) were being imposed by a government, there'd be an outcry. Because a non-governmental entity is doing it, it's ok?

    1. Re:Going to Olympics is like riding with Hitler! by Neomar · · Score: 1

      I don't think that the IOC is responsible for this. I guess that they are forced to restrict the brands by the sponsors who give them money and forbid the blogs for the networks which pay awesome sums for being able to show the olympic games. Of course they could allow the athletes to drink openly pepsi cola or whatever, but then they would be sued by coca cola and not receive anything. It is once again the corporates fault ;) Money is vital for them, because the organisation and the new buildings every time are rather expensive. You could reduce the costs if you keep the olympic games always in the same country, but this is not feasible because of national pride reasons. In the USA they didn't even manage to keep it in the same state ( los angeles 1984, atlanta 1996)

    2. Re:Going to Olympics is like riding with Hitler! by Aphelion · · Score: 1

      Well, a lot of the money is coming from the Greek government. So the government could excersize some demands for liberty in exchange for the infusion, but it seems that they haven't done that. So, it being a private enterprise, the IOC could deny you for any reason, even taboo ones (race, nationality.)

    3. Re:Going to Olympics is like riding with Hitler! by st0rmshad0w · · Score: 1

      Well the Olympic rings symbol was a fabrication of NAZI archeologists, and the torch relay was created to make Hitler's games a spectacle....

      And yet somehow they endure.

    4. Re:Going to Olympics is like riding with Hitler! by perrin · · Score: 5, Informative

      That is not so surprising when you consider who runs the show. the previous and long-time IOC president, Samaranch, was a fascist. I don't just mean that as en call-name. He was a member of fascist organizations for 40 years, was an ardent supporter of Franco and was appointed government secretary for sports under Franco's fascist dictatorship.

      The IOC is not democratic nor accountable to anyone, and have always operated in a totally autocratic manner.

      (An a less important but symbolic aside: The torch-carrying tradition was invented by Nazi Germany, who used the games held in Germany 1936 as a huge propaganda event.)

      The games have also been connected to commercial interest since the start. For example, the games in 1900 and 1904 were both side-by-side with large trade fairs.

    5. Re:Going to Olympics is like riding with Hitler! by Neomar · · Score: 1

      This is not true.. The olympic rings first appeared in the Paris magazine "Le Bon Marche" in 1913 and it was approved at the Olympic Congress in 1914. So its a french thing...

    6. Re:Going to Olympics is like riding with Hitler! by LostCluster · · Score: 5, Informative

      Most athletes are used to it. They've always had to obey rules given down to them by their leagues about what they're allowed to wear during competition, and they're also used to having clauses in personal endorcement deals that say they can't be seen in public consuming/using a competitor's product. If an athlete doesn't like those rules, they can just sit out. We're already seeing several noteworthy NBA players refuse to take part in the Olympic basketball competition, and NBA team owner Mark Cuban is suggesting that players on his team stay out because of the risk that an injury that happens in those games that they'd have to play for free might impact their ability to play in the games they're being paid for.

    7. Re:Going to Olympics is like riding with Hitler! by Anonymous Coward · · Score: 0

      I live in Vancouver where we're getting the winter version of the circus in 2010. First, a lot of people voted against hosting it because it costs too much (I was neutral). When we won the bid, I was at first excited to host and meet people from all over the world. But with all the overboard security and commercialism, an extended trip to another continent is looking better every day.

    8. Re:Going to Olympics is like riding with Hitler! by st0rmshad0w · · Score: 1

      Not according to the recent PBS Olympic history programs, but then who's to say that anyone ever fact-checks these days.

    9. Re:Going to Olympics is like riding with Hitler! by Anonymous Coward · · Score: 0

      This is true, but the point of the Olympics becoming more of a spectacle, OH LOOK SHINY, and not about the atletes, we owe to Nazi Germany. That was the turning point.

    10. Re:Going to Olympics is like riding with Hitler! by Neomar · · Score: 1

      Well your source is obviously unreliable. Not everything that you find in the web is true. If you click on the link below you will clearly see that the olympic rings have been used as a flag in 1920, that is way before Hitler even made is first attempt to take over germany.
      http://www.olympic.org/uk/games/past/innovations_u k.asp?OLGT=1&OLGY=1920
      Oh and maybe another way to check facts is using google and cross check the results.
      http://www.google.com/search?q=olympic+rings
      Google is your friend, you know..

    11. Re:Going to Olympics is like riding with Hitler! by netsharc · · Score: 1

      Relateing to the evil IOC, my cousin claims he saw a news report that said the olympic flame went out the day after it was lit up. I can't find news about it in Google, but after reading about blogging restrictions, it may be that IOC has told all the networks, they can't report about the flame. I'm putting this here to ask if anyone else heard about the flame going out? Maybe someone there? The athletes would be prohibited from talking about it, I guess, with the threat of disqualification -- isn't that absurd, disqualification.

      --
      What time is it/will be over there? Check with my iPhone app!
    12. Re:Going to Olympics is like riding with Hitler! by pmonje · · Score: 1

      Yes, but do a google search for 'olympic rings nazi' and you'll find a different story. The nazis only popularized the rings, but they did invent the torch relay.

    13. Re:Going to Olympics is like riding with Hitler! by Neomar · · Score: 1

      Jup.. this is true, they invented the torch and their propaganda machine made the rings well known.
      I just wanted to point out that no nazi had something to do with invention of the interlocked rings as the symbol of the (modern) games.

    14. Re:Going to Olympics is like riding with Hitler! by Neomar · · Score: 1

      The look shiny thing would have happended in every other country as well. I would blame the invention of the televison as the main factor for making spectacles. Prior there was no need for this, because you could only reach a minority of people. Of course that the nazi regime had the games in 1936 coupled with the rising numbers of television sets in germany made the reports from the olympic games 1936 very extrem and it resulted in the ugly propaganda we know nazi germany for.

    15. Re:Going to Olympics is like riding with Hitler! by rmohr02 · · Score: 1
      [T]hey're also used to having clauses in personal endorcement deals that say they can't be seen in public consuming/using a competitor's product. If an athlete doesn't like those rules, they can just sit out.
      This is a different situation--the athlete has voluntarily signed a contract to endorse one company/product in this case. The athlete did have a say in whether he wanted to do this or not.
    16. Re:Going to Olympics is like riding with Hitler! by swb · · Score: 3, Insightful

      That is not so surprising when you consider who runs the show.

      It's not just Samaranch that's the problem. A lot of the members of the IOC are from countries where totalitarian decision making is the norm, so it's not surprising that the Olympics takes on a totalitarian flavor.

      Add that in with corporate interests who think that fascist laws that enforce their monopolies are a good thing, and IOC members who think about graft first, sports last, and you get a pretty scary/accurate portrait of the world we live in now.

    17. Re:Going to Olympics is like riding with Hitler! by st0rmshad0w · · Score: 1

      Unreliable obviously, but if you'll notice I didn't mention the web, it was a series of PBS specials about the history of the olympics.

      "Believe nothing that you hear and only half of what you see." -Ben Franklin

    18. Re:Going to Olympics is like riding with Hitler! by LostCluster · · Score: 1

      There were no last minute additions to the Olympic sponsor list. Athletes who didn't want to comply with those sponsor restrictions could have pulled out of the games...

    19. Re:Going to Olympics is like riding with Hitler! by Forbman · · Score: 1

      Funny thing, at the beginning of the Olympics coverage on {MS}NBC, one of the shows was about some of the origins of the neomythology of the Olympics movement, about how Adoph Hitler's propaganda machine created the mythology of the olympic rings and a lot of other symbology that is "adored" about the current olympics...

    20. Re:Going to Olympics is like riding with Hitler! by rmohr02 · · Score: 1

      It is reasonable to compare the restrictions the NBA (or any other sports event or league) has on its players with those the Olympics has on its players.

      I do not think it is reasonable to compare restrictions Gatorade has on people who have signed contracts to endorse Gatorade (and not drink Powerade or All Sport or whatever else) with the restrictions the Olympics places on athletes who merely want to compete and did not sign a contract with any specific corporation.

      In short, I agree with part of your original comment, but not all of it.

    21. Re:Going to Olympics is like riding with Hitler! by LostCluster · · Score: 1

      The Olympic restrictions equal what most leagues say to their players who sign a deal with a sponsor contrary to the league's sponsor. That player cannot display their sponsor's logo in any way at the league events, including consuming product in a labeled container. However, their sponsor contract says they can't be seen consuming the competitor's product in public which includes the arena. The result is that the player has to eat/drink from a label-covered container at the venue so it's not clear what brand the player's actually using.

    22. Re:Going to Olympics is like riding with Hitler! by rmohr02 · · Score: 1

      Yes, I just said it was reasonable to compare the restrictions of leagues with those of the Olympics. It seems we are in agreement.

  18. My Rights Online by Kohath · · Score: 4, Insightful

    I hope this doesn't infringe my rights online somehow.

    1. Re:My Rights Online by Anonymous Coward · · Score: 0

      Let's just change the section name to Someone Else's Rights Offline and be done with it.

    2. Re:My Rights Online by NG+Resonance · · Score: 1

      Since rights are being increasingly infringed in today's world, it is admirable that these abuses are being reported. People need to know. If these reports don't quite fit the category "My Rights Online", then so be it.

    3. Re:My Rights Online by Anonymous Coward · · Score: 0

      I suppose you title your research papers like this too and bitch when the professor laughs it off your desk?

      God, you idiots are dense.

    4. Re:My Rights Online by Anonymous Coward · · Score: 0

      this is infringing the olympian athlete's rights online because they are not allowed to make their own blogs. that is why this is an "My Rights Online" story.

    5. Re:My Rights Online by Harper · · Score: 1

      this is hands down the funniest comment in this whole article. wtf moderators.

      --
      Producing satire is kind of hopeless because of the literacy rate of the American public. - Frank Zappa
  19. Judgement, anyone!?!? by Al+Dimond · · Score: 2, Insightful

    Can these people not tell the difference between someone just wearing a shirt and a corporate-sponsored ambush? Telling people that they can't eat "restricted" sandwiches or drink a frappe sounds more like the spirit of Stalin than that of the Olympics.

    1. Re:Judgement, anyone!?!? by Anonymous Coward · · Score: 0

      yeah and at least Stalin was trying to make his country stronger and the world a better place. these guys are just after money and they know it.

      that's why God will forgive Stalin much quicker than businessmen.

    2. Re:Judgement, anyone!?!? by Anonymous Coward · · Score: 0

      Telling people that they can't eat "restricted" sandwiches or drink a frappe sounds more like the spirit of Stalin than that of the Olympics.

      Funny how laissez-faire capitalism and harsh authoritarianism can seem so similar at times, hmm? The only difference is whether the state or the private corporation makes the rules you follow, and tacitly support if you meekly go along for your own convenience.

  20. Is there a new game in town? by bman08 · · Score: 1

    Is anybody making money on these games anymore? I haven't looked at the economics of it but, from an entertainment industry perspective, it seems to be a fear game. 'We must pay whatever it costs for the olympics because we always have.' Same with the advertisers. As far as I can tell, these games are a flop from the profit point of view. Everybody's losing.
    What I'm thinking is, now that there's a world class venue in athens, start a new sanctioning body and a better run set of games that happen in greece every four years. Ditch all the politics and decades of aggragate crap rules and start over with sports.
    Aw hell, it's a dream isn't it?

    1. Re:Is there a new game in town? by Whammy666 · · Score: 1

      Well, if they're making money, it isn't from me. The aggressiveness of the US olympic committee, the invasive commercialism and crappy TV coverage here in the US has killed any interest in watching the games.

      --
      When all else fails, run.
  21. The future is looking more and more Dickian by Mr.+Neutron · · Score: 1

    (as in Philip K.)

    It won't be long before the only way you can afford an apartment is to have advertisers "sponsor" your walls, blanketing them with adverising. As part of your contract, you will no longer be allowed to display competetors' products, or be found in breach of contract and jailed.

    --
    dinner: it's what's for beer
    1. Re:The future is looking more and more Dickian by Anonymous Coward · · Score: 0

      It won't be long before the only way you can afford an apartment is to have advertisers "sponsor" your walls, blanketing them with adverising. As part of your contract, you will no longer be allowed to display competetors' products, or be found in breach of contract and jailed.

      Dont use arguments like these. They make baby kittens cry. Slippery slope is no way to go through life son!

    2. Re:The future is looking more and more Dickian by Anonymous Coward · · Score: 0
      Howdy, this is George W. Bush, and I pronounce "nucular" as "nucular."

      Shouldn't that be "I pronounce nuclear as nucular" ?

      BUt i gotta admit, he sounds like a retard when he says it.

    3. Re:The future is looking more and more Dickian by Mr.+Neutron · · Score: 0, Flamebait

      Has anyone yet registered the domain "georgebushisamoronbutimvotingforhimanyway.com" yet?

      --
      dinner: it's what's for beer
  22. Illegal usage of Olympic trademark by davidfromoz · · Score: 5, Funny

    Dear Slashdot,

    I draw your attention to the inappropriate use of the words "Olympic" and "Pepsi" in the same article. Please remove this document immediately or you will be hearing from our lawyers.

    Jacques

    1. Re:Illegal usage of Olympic trademark by Saeger · · Score: 1
      Ow! Fucking Fascist!

      --

      --
      Power to the Peaceful
  23. My Fear by Bruha · · Score: 4, Interesting

    Is that this may spread to other venues, cant wear a metallica tshirt to ozzfest.

    Cant attend a sporting event with the same rules even going as far as saying you cant wear a hockey jersey to football game.

    How long will it be until a corporation begins to fund roads or parks and have security banning other advertisers.

    It's bad enough I cant watch the superior coverage of the olympics legaly here in the USA due to similar contracts. Though I wonder how the advertisers would feel if people began to boycot them becuase one tv station banned them from consumer choice of BBC's olympics vs MicroSoft NBC Olympics.

    1. Re:My Fear by LostCluster · · Score: 1

      NBC would very quickly be driven out of the Olympic business if people started telling sponsors that their sponsorship would make them less likely to buy their products. No sponsor of any kind ever likes to attract a protest group, and right now NBC is selling their Olympic coverage sponsorships on the premise that it's one of the most family-friendly broadcasts you can find.

      Right now, there's just not enough complaints about Olympic corruption for sponsors to be scared away. However, if there ever was, the whole IOC might colapse out of a funding crisis.

    2. Re:My Fear by st0rmshad0w · · Score: 1, Informative

      That's already happened, or have you forgotten the kid who wore a Pepsi shirt to school on Coke day?

    3. Re:My Fear by ChilyWily · · Score: 1

      Well the sum of my fears is that:
      1. There is no mass scale public outrage - the media is so 0wn3d that no one dare say a word. The masses are force fed a 'branded' image of how good things are and how 'lucky' the attendees are and how they too should make it to the next Olympics.
      2. We've seen this (atleast in the US), where when attending Disney World, Six Flags etc. people are searched for bringing in 'non-approved' articles (e.g. food, water). But what makes this so offensive to me is that it is taking place on an international scale. The corporations have been so emboldened that they are 'enforcing' 'rules' which would otherwise be counted as fleecing the public. Countries have boycotted the Olympics for other things - I wonder if any of the athletes will be brave enough to say that this is all a sham and that they will not attend. Of course this too will have to be a concerted effort.

      Everyday brings a fresh assault on the uninformed people everywhere and sad to say things are not improving.

    4. Re:My Fear by Anonymous Coward · · Score: 0

      It's already happening... it all started when you couldn't take any food into movie theatres. Now you can't take food into pro sport venues, ushers scan movie-goers for cameras, etc. I've seen security escort out a group who mixed smuggled booze into drinks they bought at the stadium.

      As far as boycotts, forget it. People as a group are sheep. Look at the number of comments here that try to justify the actions based on corporate-profit, and most of us wear tinfoil hats... It's very easy to justify these actions to the masses and restrict their freedom. Tell them without these restrictions there will be no events and they'll follow.

    5. Re:My Fear by kzadot · · Score: 1

      Yes I have forgotten, please provide more information or possibly a link to an article about the subject. Coke and Pepsi arent exactly nringing up anything relevant in google.

    6. Re:My Fear by FFFish · · Score: 2, Insightful

      You think this isn't happening already?

      There are two types of border in this world: political and corporate. The two are becoming ever closer to one.

      Within our generation I anticipate that your legal rights and responsibilities will be defined by the Venn intersection of the corporate influences in your physical location.

      Coca-Cola will own the territory of Vancouver, for instance. City council will be paid to pass law that makes possession of Pepsi illegal. You will not be able to purchase nor import Pepsi products in that city. Ho-Chi brand marijuana, on the other hand, will be readily available, due to the political influence weilded by that ex-gang (now legit) grower.

      Across the border in Seattle, it will be quite the reverse: Pepsi will have landed the municipal softdrink contract, and the DEA will have successfully established themselves as the drug industry top dog. Supplies of Columbian cocaine will be readily available, but BC pot will be banned.

      Political borders will continue to exist as a public deception, but the corporate borders will be what really affects one on a day-to-day basis.

      --

      --
      Don't like it? Respond with words, not karma.
    7. Re:My Fear by dthree · · Score: 1

      I saw a news report about this happening in mexico. A local coca-cola bottler became mayor and outlawed competing soft drinks.

      --
      "I forgot my mantra."
  24. no surprise by holmengraa · · Score: 1

    I remember a time when (idealistic?) organizations like the IOC would actually pretend to be about something else than money or branding. Or ambush prevention

  25. Evil by Spazmania · · Score: 1

    Okay, so the IOC once again leads the way in corporate evil. If you think this is the lowest they'll go, you're in for more than a few surprises.

    --
    Moderating "-1, Disagree" is simple censorship. Have the guts to post your opinion.
  26. Athens 2004 Restricted Items and Actions by daveschroeder · · Score: 5, Informative
    More information:

    "Advertisers try vaulting over the official games marketers"
    http://www.nypost.com/business/18669.htm In 1996, Nike was the Cinderella of the Atlanta Olympics. Not invited to the ball, it made sure the shoe fit anyway.

    The sneaker maker handed out swoosh-branded "Just Do It" signs, erected billboards and even built a makeshift sports complex -- leaving the patriotic impression that it was an official Olympic sponsor.

    It wasn't. Archrival Reebok shelled out millions for bona fide sponsorship status. Nike glommed onto Olympic glory in a money-saving ploy known as ambush marketing.

    "For pennies on the dollar, relative to the top sponsors, ambush marketing can be cost effective," said sports marketing expert David Carter. "Many consumers end up rather confused as to who the official Olympic sponsors are."


    For what it's worth, from http://www.libertypost.org/cgi-bin/readart.cgi?Art Num=61113:

    Known as the "clean venue policy", the rules were drawn up by the Greeks and the International Olympic Committee (IOC) to shield sponsors from so-called "ambush marketing" -- an attempt to advertise items during the games without paying sponsorship fees.

    The restrictions on food and drink are intended to ensure that only items made by official sponsors such as McDonald's and two Greek dairy firms are consumed at Olympic venues.

    An official familiar with the restrictions said: "We have to protect official sponsors who have paid millions to make the Olympics happen. There will be cases of individual spectators being allowed in wearing a T-shirt bearing the logo of a rival sports brand but anyone who tries to practise ambush marketing will be removed."


    And the actual list:
    http://www.athens2004.com/en/specAdviceRestricted

    The following items and actions are restricted at Olympic Venues:

    Mopeds, bicycles, skates, skateboards

    Electronic equipment of Non-Rights holding Broadcasting Organisations

    Flags of non-participating countries. Flags of participating countries larger than 2x1 meters, banners (larger than 1x1 meters approximately). No banner may be hung in metallic, wooden or plastic poles or frames

    Horns, laser devices and other devices that cause disturbance

    Flag poles, logos, open umbrellas in seating areas, items (T-shirts, hats, bags, etc.) with distinctive trademarks of companies that are competitive to those of the sponsors

    Pirate "Athens 2004" products

    Leaflets, pamphlets, non-approved publications, unauthorised signs and labels, printed material for publishing purposes with religious, political, provocative or obscene content

    Balls, rackets, Frisbees, and similar items, a large number of coins, lighters

    Musical instruments, glass bottles, flasks, iceboxes, ice-bags, thermos, water, beverages, alcoholic drinks and material, in general, of any shape or content, or any other items that ATHOC in cooperation with the Security Authorities in charge, consider to be dangerous or inappropriate

    Food (except for proven medical reasons)

    Animals (except service animals)

    Large items, large bags, suitcases, folding seats, small stools etc. (except in certain events)

    Strollers in seating areas

    Smoking or gambling

    Collection of money for unauthorised purposes

    Use or distribution of clothing and/or any type of material with the intent of advertising, promotion, raising money or making profit through unauthorised means

    Ambush marketing

    Demonstrations of a political or religious nature

    Unauthorised ticket sales

    Unauthorised sale of food

    Unauthorised entry of TV presenters and unauthorised transmission and/or videotaping through transmi

    1. Re:Athens 2004 Restricted Items and Actions by kooshvt · · Score: 2, Funny

      "Many consumers end up rather confused as to who the official Olympic sponsors are."

      You know all this time I thought I was enjoying watching the atheletes compete. Now I realize that it was all just disillusionment from not being aware of who the official sponsors were.

      Who won gold in X event in Y year?
      I'm not sure, who was the official sponsor that year?

    2. Re:Athens 2004 Restricted Items and Actions by Fortyseven · · Score: 4, Funny

      Prohibited items: Guns, explosive materials, chemical or incendiary mechanisms, tear gas, smoke bombs, knives, narcotic or other illegal substances, fireworks, firecrackers, poles, bats and in general items that may cause physical damage, even if they are legally possessed.

      Well there you go. And they spent like, what, a billion dollars on security? And for what? There was a rule against bringing in things terrorists would use all along. Sounds like conspiracy!

    3. Re:Athens 2004 Restricted Items and Actions by payndz · · Score: 2, Insightful
      From the 'banned' list

      iceboxes, ice-bags, thermos, water, beverages
      a large number of coins

      1: Make visitors sit in 30-degree-plus temperatures for hours on end.
      2: Force them to buy overpriced official Olympic-brand bottled water or equally overpriced Coke.
      3: Confiscate their change.
      4: Profit!!!

      --
      You must think in Russian.
    4. Re:Athens 2004 Restricted Items and Actions by estes_grover · · Score: 1

      Maybe go back to the old Greek way. Athletes compete in the nude...for that matter audiences watch in the nude. No pockets - no worries.

    5. Re:Athens 2004 Restricted Items and Actions by Jeff+DeMaagd · · Score: 1

      I don't see why people would be "confused" on who the sponsors are, given that the sponsors pay for the right to put the olymplic rings on every item they sell.

      I don't see why individuals have to take the fall for corporations doing geurilla marketing. Passing out flyers and defacing property with stickers and such, I can see banning, but some of that stuff only serves to annoy the people that pay for tickets.

    6. Re:Athens 2004 Restricted Items and Actions by hawaiian717 · · Score: 1
      2: Force them to buy overpriced official Olympic-brand bottled water or equally overpriced Coke.

      Correction, that would be overpriced Dasani(TM)* water.

      * Dasani is a registered trademark of The Coca-Cola Company.

      --
      End of Line.
    7. Re:Athens 2004 Restricted Items and Actions by horza · · Score: 2, Insightful

      The restrictions on food and drink are intended to ensure that only items made by official sponsors such as McDonald's and two Greek dairy firms are consumed at Olympic venues.

      ROTFL. So whilst the worlds top atheletes in the peak of human fitness compete, the audience is forced to eat McDonalds? Oh the irony...

      Phillip.

    8. Re:Athens 2004 Restricted Items and Actions by Anonymous Coward · · Score: 0
    9. Re:Athens 2004 Restricted Items and Actions by peatbakke · · Score: 1

      Strangely enough, some of the world's top atheletes eat fast food on a regular basis ... I've talked with a couple of them, a long distance runner and a cyclist (both at the olympics right now), who happily take down a double whopper with cheese and jumbo fries hours before competing. Some of these folks have to maintain 7-10K kcal diets. That's a heinous amount of food.

      But yeah. Puttin' the moves on a Big Mac and a diet Coke while watching the world's best sweat it out .. that's pretty funny.

  27. Understated Point Missing by randyest · · Score: 4, Insightful

    "These tactics cut to the heart of the commercial viability of the Games, and represents one of their single biggest threats. Without guaranteeing exclusivity, it is harder to play competitive sponsors off against each other."

    While worrying about "brand impurity" cutting to the "heart" of "commercial viability," they seem to have forgotten about the soul of the games.

    Which is understandable, since to the promoters and "marketing protection squads," the games ceased long ago to be anything other than a way to make lots of profits.

    When it becomes so bad that the majority of participants and spectators don't want to play a role in these little marketing games, it'll be too late. And that day is getting closer.

    --
    everything in moderation
    1. Re:Understated Point Missing by Forbman · · Score: 1

      Oh, I don't know. There was at least one Mali soccer player playing in the game against Italy yesterday who was wearing Puma soccer shoes at the same time he was wearing a Nike soccer uniform. Obviously, he didn't get the memo.

    2. Re:Understated Point Missing by ScrewMaster · · Score: 1

      When it becomes so bad that the majority of participants and spectators don't want to play a role in these little marketing games, it'll be too late. And that day is getting closer.

      So what? There are, after all, more important things in the world than the Olympics.

      --
      The higher the technology, the sharper that two-edged sword.
  28. I'd be really upset about this... by Anonymous Coward · · Score: 0

    ...if I gave two shits about the Olympics or the Olympics even matters anymore. The Olympics long devolved from any relation to amateur athletics to a forum for rapid nationalism and advertisement. Go Lithuania!

    1. Re:I'd be really upset about this... by Anonymous Coward · · Score: 0

      Go Finland!

  29. Fully justified by Aphelion · · Score: 3, Insightful

    From the article:

    Nike's ambush of the 1996 Atlanta Olympics is still seen as the ambush of all ambushes. Saving the US$ 50 million that an official sponsorship would have cost, Nike plastered the city in billboards, handed out swoosh banners to wave at the competitions and erected an enormous Nike center overlooking the stadium. The tactics devastated the International Olympic Committee's credibility and spooked other organizations such as FIFA into adopting more assertive anti-ambushing strategies.

    The article goes on to mention how Nike has never sponsored an entire event, and admits to "coming from a different angle" by sponsoring teams, press conferences even individual players. It's too bad that it has nothing specific to say about the Pepsi/Coca-Cola relationship.

  30. The IOC by thephotoman · · Score: 1

    Perhaps this is why there's such low interest in this year's Games. They've restricted the hell out of them such that we cannot enjoy them freely as we have in the past. As it is now, the Olympics are becoming less of a celebration of freedom and sport and more of an excercise in totalitarianism. What's next? Frisking people to make sure that the only credit card in their wallet is a Visa?

    --
    Haec merda tauri est. Ceterum censeo Carthaginem esse delendam.
  31. It isn't corporation's fault by John+Jorsett · · Score: 4, Insightful

    Don't blame corporations for doing what they're programmed in their very DNA to do: turn a profit. Blame the Olympics for whoring themselves out for the corporate dollars. If you recall, the IOC had two members who took over $1 million to bring the 2002 games to Salt Lake City. Would it be a surprise if that's just the tip of the iceberg, and that there's major bribery of IOC members taking place on a continual basis? Corporations may be the johns, but it's the Olympics who's the streetwalker.

    1. Re:It isn't corporation's fault by aj50 · · Score: 1

      Odd that for a supposedly "amateur" competition.

      --
      I wish to remain anomalous
    2. Re:It isn't corporation's fault by Anonymous Coward · · Score: 0

      Don't blame corporations for doing what they're programmed in their very DNA to do: turn a profit.

      That's a big load of BS with capital ULL and capital HIT! Turning a profit doesn't justify being an asshole. What's next? I'll go rob a bank and plead not guilty because I was just trying to pay my rent??

      But you're right about the IOC. There is no need for them to spend this much money. They can do it with a lot less, making the event smaller if needed. But the Olympics has degenerated into a ridiculous circus and rotten to the core with politics.

    3. Re:It isn't corporation's fault by Anonymous Coward · · Score: 0

      Um. The Olympics may be an amateur competition, but it is hardly a competition of amateurs. While the athletes don't make money from the IOC directly, many of them, including those who don't get to play their sport professionally, leverage Olympic success into advertising contracts and corporate sponsorship.

    4. Re:It isn't corporation's fault by flechette_indigo · · Score: 1

      He wasn't citing justice so much as biological fact. Wasps lay eggs in spiders bellies and other horrible things too. The beauty of nature.

    5. Re:It isn't corporation's fault by Anonymous Coward · · Score: 0

      But we're a bit more advanced, we have morals that stop us from robbing banks or killing the people we hate. But if you want to hide behind biology and nature... Human nature means that we kill our competitors to protect our territory, but we don't go around killing each other, at least not in most areas of the world.

    6. Re:It isn't corporation's fault by gilroy · · Score: 2, Insightful
      Blockquoth the poster:

      Don't blame corporations for doing what they're programmed in their very DNA to do: turn a profit.

      Last I checked, corporations were run by human beings. (Isn't that always the trope rolled out to counter attacks on "corporatism"?). And humans have this amazing thing called "a mind" that allows them to -- believe it or not -- choose. Specifically, they can choose not to follow the siren call of their "prgrammed DNA"; they actually be ethical.

      I certainly do blame corporations for bastardizing the Olympics. I also blame the IOC for allowing, nay, encouraging it to happen. Guess what? There's more than enough blame to cover them both.
    7. Re:It isn't corporation's fault by Elwood+P+Dowd · · Score: 1

      Corporations may be the johns, but it's the Olympics who's the streetwalker.

      That implies a value judgment that I find reprehensible. I'm not sure you're serious.

      --

      There are no trails. There are no trees out here.
    8. Re:It isn't corporation's fault by Anonymous Coward · · Score: 1, Insightful

      Corporations may be the johns, but it's the Olympics who's the streetwalker.

      Don't you dare insult prostitutes and their customers like that.

    9. Re:It isn't corporation's fault by Anonymous Coward · · Score: 0

      I'm pretty sure he is serious, many parts of the world are very intolerant towards prostitutes, despite the valuable service they provide to society.

    10. Re:It isn't corporation's fault by Anonymous Coward · · Score: 0

      Even if the competitors were amateurs, that still leaves the organizers as quite professional, indeed.

    11. Re:It isn't corporation's fault by Elwood+P+Dowd · · Score: 1

      I'm sure you're joking, but my point was just that no matter what your opinion of prostitutes, there's no acceptable reason to consider them worse than the johns.

      --

      There are no trails. There are no trees out here.
    12. Re:It isn't corporation's fault by John+Jorsett · · Score: 1
      That implies a value judgment that I find reprehensible. I'm not sure you're serious.


      When I wrote that, I was thinking more along the lines that, absent the streetwalker, there'd be no johns (i.e. an offer has to be made before there can be acceptance), not a reflection on their relative standing on the karmic totem pole. However, I'm perfectly happy expressing my disdain for both parties. Street-level prostitution is generally engaged in by some very scummy types. They aren't made scummy by the act, it's more that scummy individuals end up engaging in it. Yep, value judgement. Shrug.

    13. Re:It isn't corporation's fault by Elwood+P+Dowd · · Score: 1

      However, I'm perfectly happy expressing my disdain for both parties.

      No debate there. There's just no way to consider the johns more ok than the hookers.

      --

      There are no trails. There are no trees out here.
  32. Relax, it's not that bad by Anonymous Coward · · Score: 1, Interesting

    They are just creating a set of rules so they can kick out the people who are doing guerilla marketing. They are not targetting random people who happen to wear a Nike t-shirt. I went to multiple Olympic events, I was carrying my Sony camcorder and wearing Nikes. My friend had a shirt with a huge Nike swoosh on it--not a hint of a problem. Sure, you can't bring your food in, but that's the same in any sports event or concert. Frankly, with Coke at 1Euro and bottled water at 0.50c in the stadium, I didn't miss the Pepsi or the "freedom" to bring my own.

    Volunteers are a (slightly) different story. But they are in official uniform anyway, so it's more a matter of covering the "Sony" logo on their cameras and stuff.

  33. I don't even watch summer games anymore... by Homology · · Score: 1

    What happend to the ideal of athletic competition? Sure, it's still in the charter, somewhere. But now I don't even watch the games anymore since it's has become a commercial yippo of corruption, drug abuse, cheating, money and nationalism (those athletes running around draped in their country's flag).

    1. Re:I don't even watch summer games anymore... by J+Mack+Daddy · · Score: 1

      What's wrong with money or nationalism?

      --

      Jiggity

  34. This news is a bit old... by Robotech_Master · · Score: 1

    The news actually came out via BoingBoing over a week ago...I wrote about it in my essay journal.

    Have a Coke and a Smile...Or Else

    --
    Editor Emeritus and Senior Writer, TeleRead.org
    1. Re:This news is a bit old... by Robotech_Master · · Score: 1

      Whoops, hit submit before I could elaborate.

      This hasn't just been happening in the Olympics, but in schools--remember the kid who got suspended for wearing a Pepsi shirt on Coke day? Oddly enough, this sort of thing was predicted ages ago by the satirical novel The Space Merchants (aka The Man Who Sold Venus) by Frederick Pohl and C.M. Kornbluth. Funny how what back then was satirical excess is today's standard order of business...

      --
      Editor Emeritus and Senior Writer, TeleRead.org
  35. Just do it by insulanus_hailstorm · · Score: 1
    How dare those fans complain?

    They are at the Olympic freakin' games! They should be lovin it. Why can't they catch the wave of human compassion, and let those corporations have a little fun, too?

    Heck, if they are so opposed to a little increased mindshare, why don't they leave? They should just do it.

    They shouldn't put up with being somewhere or doing something that doesn't make them happy. They should go everywhere they want to be, not where someone tells them to be. That way, they would be able to share moments. Share Life.

    What do they want? To have it their way, right away?

    Jeez

    The Olympic Partner Programme (TOP)

  36. How does this.... by Anonymous Coward · · Score: 1, Interesting

    ...affect my rights online?

    Am I missing something?

  37. correction to article by mqx · · Score: 5, Interesting

    2000: Qantas Airlines' slogan "Spirit of Australia" coincidentally sounds like games slogan "Share the spirit" to chagrin of official sponsor Ansett Air

    Anyone who has lived in Australia can tell you that Qantas has used "Spirit of Australia" as an advertising slogan for at least 20 years or more. Not only that, but Qantas is one of those "grand old lady" organisations who don't stoop to any type of advertising/marketing "tricks". The reporter has actually made a mistake with this choice of example, because if anything, it would be Ansett with the wrongdoing here.

    1. Re:correction to article by ProfMoriarty · · Score: 1

      Whoa ... am I the only one to confuse "Spirit of Australia" and "Share the spirit"?

      Damn Qantas ... trying to fool me and all ...

      </humor>

      --
      Karma? Karma? I don't need no stinkin' karma.
    2. Re:correction to article by hawaiian717 · · Score: 1

      US Olympic TV coverage of the opening ceremonies for 2000 began with a video montage of a Qantas 747 flying over San Francisco. Not only was Ansett the official sponsor, but San Francisco did not (and still does not) fly to San Francisco!

      --
      End of Line.
    3. Re:correction to article by Anonymous Coward · · Score: 0

      Not only was Ansett the official sponsor, but San Francisco did not (and still does not) fly to San Francisco!

      I would imagine that, earthquakes aside, San Francisco doesn't fly anywhere at all, really.

    4. Re:correction to article by white_wolf21 · · Score: 1
      I agree with you that accusing Qantas of using "Spirit of Australia" just for the Olympics is completely wrong.

      However, I am Australian, and Qantas DID resort to advertising/marketing tricks. They didn't include "Olympics" in their advertisements (which would be against the rules), but they certainly implied that they were associated with the Olympics. Most marketers thought it was a stroke of advertising genius - they managed to get themselves associated with the Olympics (and all the goodwill that brings) without spending anywhere near as much as Ansett. Or sponsoring the games.

      In particular, they bought a lot of television advertising so that when Aussies were winning medals, you'd be likely to hear the Qantas theme song immediately afterwards.

      See: ABC
      IP Rights
      some other site

      Qantas is an organisation like any other, they'll certainly stoop to tricks when it's in their best interest.

    5. Re:correction to article by hawaiian717 · · Score: 1

      Oops... must reconnect fingers to brain... meant to say that Qantas doesn't fly to SFO...

      --
      End of Line.
  38. This has gone too far by erroneus · · Score: 1

    It's not like anyone can get the word out about this ridiculous travesty against the human tradition of the olympic games since it's the media that perpetrates this farce. But there must be some way.

    I'm not a sports fan in the slightest and I really don't care much about the olympic games anyway, but there is something really wrong, greedy and perhaps even sinister going on there. It needs to be checked.

  39. I am by Anonymous Coward · · Score: 0

    Switching off in Finland. I want to see a festival of sports, and not some corporate ass-fucking. So, no thanks, keep your I'm Lovin' It Crappy Meals and Coca Colas.

  40. Nothing new by Platinum+Dragon · · Score: 1

    Anyone remember this incident?

    I can't find the bloody article, but I'm almost positive that this is not the first Olympics where the organizers decided sponsors had to be protected from the threat of a competing brand coming into the view of a camera or a visitor's eyes. I even think it was covered here on /., relating to either Sydney 2000 or Salt Lake City 2002. Someone with better search engine-wrangling skills than me want to help?

    --

    Someday, you're going to die. Get over it.
  41. clean venues? by Trepidity · · Score: 1

    Perhaps they ought to spend more time cleaning up drugs rather than logos?

    1. Re:clean venues? by Anonymous Coward · · Score: 0

      Screw that! All some clever athlete has to do is sign a sponsorship deal with "Steroids (R)" and then no one can touch them!

  42. well... by sosuke · · Score: 1

    they might have made it more apparent before attending the games, i didnt like it much when i couldnt wear explicit tshirts to middle school but i had to bite the bullet and conform, damn that sucks

    no really the idea of advertising terrorism is just crazy, i agree that if we have to wear certain clothes that we should be comensated for it

    this is just the next hit in my book against the olymics after the blogging ban, i think the reason that they wont let that happen could be because some of the abuse the atheletes put themselves though

    that was my two cents

  43. But eh... by Anonymous Coward · · Score: 0

    Without the corporations there would not be bribery ;-)

    1. Re:But eh... by John+Jorsett · · Score: 1
      Without the corporations there would not be bribery ;-)

      That's like saying, "Without temptation, there'd be no sin." True, perhaps, but not useful.

    2. Re:But eh... by letxa2000 · · Score: 1
      Yeah, right. In many countries individuals (citizens) bribe other individuals (governnment employees) for things they shouldn't have to bribe anyone for. Corporations are nowhere in that picture.

      Really, you should just modify your quote as: "Without humans there would not be bribery."

  44. Re:So the alternative to "advertising terrorism" i by Eudial · · Score: 3, Funny

    Ein OS, Ein Schtadium, ein uh, advertising? =P

    --
    GAAH! MY PRINTER IS ON FIRE!!! PUT IT OUT! PUT IT OUT!
  45. Are they missing a trick? by sane? · · Score: 1
    Just banning the products of those that haven't ponied up the bribe money would seem not to be sufficient.

    After all, what is to stop a competitor (particularly a female competitor) who is sponsored by Nike from peeling off the offending Adidas clothing on the winning rostrum, grinding it beneath their heal, and telling the press it was a protest against oppression of the loathed Adidas brand? Instant negative publicity for the brand sponsor - and trouble for those in the Olympic cabal that OKed this corrupt idea.

    In the end, if this is about business; then the inducements to win the publicity war for the individual by fighting against the big, bad, globalisation baddie to too large and juicy to ignore.

    Time to step away, now. This road ends badly for the IOC.

  46. Hmmm.. by Jaysyn · · Score: 1

    and my parents / friends always wondered why I could give a fuck about the Olympics....

    Here's one more reason.

    Jaysyn

    --
    There is a war going on for your mind.
  47. Like an amusement park... by LostCluster · · Score: 3, Insightful

    This is just like an amusement park that can control what they're going to let through their gates, even while charging $25 a person going through. The IOC is renting every olympic venue, so they get to set the rules as to what goes on there. If you don't like the rules, don't buy a ticket and don't go in the venues...

    What it boils down to is the fact that the Olympics have lost their glow as a world gathering and now are just plain one big international TV game show production...

    1. Re:Like an amusement park... by faedle · · Score: 1

      Yeah.

      Except, I've never been asked to remove a Magic Mountain T-Shirt walking into Disneyland.

    2. Re:Like an amusement park... by t_allardyce · · Score: 4, Insightful

      The point is the Olympic games are supposed to be some great tradition, the IOC is always going on about the "purity" of the Olympic name being lost when magazines with topless athletes come out but really they are screwing with the Olympics themselves. No-one asked for the games to be commercialised and the grounds to suddenly become the most lavish expensive fireworks show ever, sure it costs money to do but it could have been cheaper - what it amounts to is would you rather have the super-tastic Olympics with no expense spared but with fascist security guards enforcing dress code or would you rather have a simpler less expensive games where it really is about the games and not coke? Its not their property to sell off. The people wernt given any say, and i really cant help thinking that someone is making a hell of a lot of money off this.

      --
      This comment does not represent the views or opinions of the user.
    3. Re:Like an amusement park... by hawaiian717 · · Score: 1
      I remember the IOC being critical of the amount of advertising at the Atlanta games.

      Ahhh... the fresh scent of hypocracy!

      --
      End of Line.
  48. Topic: "The Almighty Buck" by Alwin+Henseler · · Score: 1

    Please rename to "Greed". That seems more appropriate for many of the stories covered.

  49. This is awesome by Anonymous Coward · · Score: 0

    I want to beat the fucking shit out of you

  50. Not justified by Anonymous Coward · · Score: 1, Insightful

    I thought capitalism included the freedom to act within the rules? Ambushing may circumvent intentions, but as long as Nike didn't break any laws, they didn't do anything wrong--right?

  51. Re:So much for freedom, sports, and everything nic by thedillybar · · Score: 1
    >Oh, wait, this is the real world, where even world politics is part of the games...

    This is one of the few events where so many countries in the world come together. Of course politics is involved. How could it not be?

  52. Er, who'd want to wear that crap anyways by realdpk · · Score: 1

    Who'd want to wear a Pepsi brand shirt anyways? Every day I see people proudly wearing brand names on their clothing, but I do wonder if people would miss them if they suddenly weren't available for purchase.

    1. Re:Er, who'd want to wear that crap anyways by green1 · · Score: 2, Insightful

      what I always find amazing is that people PAY to wear advertising for companies... you pay good money to wear a nike ballcap or adidas shirt or whatever... if it's plastered in advertising, why aren't they paying you to wear it?

      The only advertising I wear is for non-profit groups I volunteer with, or in some cases a list of sponsors on the back of a shirt from an event I worked, where the shirt was free. I never have seen why I should pay someone to advertise for them.

  53. What they're trying to prevent. by LostCluster · · Score: 1, Redundant

    You can say they may have too much security put up for brand protection at the Athens games, but they've already had a high profile failure... A man wearing a tutu and with the logo of a web-based casino paited on his chest jumped off a diving board into the pool at the diving venue.

    The web casino gets all sorts of free worldwide media coverage and they only had to pay the one guy a few hundred dollars... pretty good bang for the advertising buck for a company that has trouble buying ads in mainstream venues.

    This is what the Olympic officials most want to avoid. They've got sponsors paying for the right to be associated with the games, and they don't want anybody taking a free ride on their publicity.

    1. Re:What they're trying to prevent. by Anonymous Coward · · Score: 1, Informative

      This post was copied line for line verbatim from another post!

    2. Re:What they're trying to prevent. by LostCluster · · Score: 1

      Mind linking to that other post?... Oh, yeah, right, that other post doesn't exist. Sorry.

  54. Importing this practice into the U.S. by myke113 · · Score: 1

    How long until this practice is imported into the U.S.? Couldn't the Slashdot crowd make a dent by boycotting all companies involved in this bullshit and spreading the word to others to do the same? We need some good anti-marketing going.

    --

    -Myke
    myke@compassionatecoalition.org
    http://www.compassionatecoalition.org
    1. Re:Importing this practice into the U.S. by Anonymous Coward · · Score: 0

      I think you can be pretty sure this practice will be at the next Olympics held in US.

  55. Powerade by tepples · · Score: 1

    Translation: "One would think that a Coca-Cola would be the last thing an athlete would want in eir system."

    Not exactly. Coke does make Powerade brand sports drink.

  56. What about some google-bombing ... by foobsr · · Score: 4, Funny

    ..., e.g. Olympics ???

    Not that I drink a lot of any CSD, but ...+

    CC.

    --
    TaijiQuan (Huang, 5 loosenings)
    1. Re:What about some google-bombing ... by lpontiac · · Score: 1

      Well the IOC wants you to get permission via snail mail to link to their site in the href portion of an anchor tag.

      No doubt they'd think it entirely reasonable to demand permission for you to make a link featuring their trademark in the visible text, too :)

    2. Re:What about some google-bombing ... by foobsr · · Score: 2, Interesting

      They did not say a word about using the plural.

      1. What are the Olympic trademarks?

      The Olympic trademarks protected by statute (36 U.S.C. 220506(c)) include: the name "UNITED STATES OLYMPIC COMMITTEE"; the symbol of the International Olympic Committee, consisting of five interlocking rings; the words "Olympic, " "Olympiad" and "Citius Altius Fortius," and also the words "Paralympic," "Paralympiad," "Pan-American" and "America Espirito Sport Fraternite," or any combination of these words; the emblem of the United States Olympic Committee, consisting of an escutcheon having a blue chief and vertically extending red and white bars on the base with five interlocking rings displayed on the chief; and the symbols of the International Paralympic Committee and the Pan-American Sports Organization, consisting of a torch surrounded by concentric rings.

      loc. cit.

      And later on, they even grant permission ...

      4. Are there exceptions to these rights?
      The word Olympic may be used, without sanction, to identify a business or goods or services if:
      1. such use is not combined with any of the Olympic trademarks

      Pepsi obviously is not an Olympic trademark :)

      CC.

      --
      TaijiQuan (Huang, 5 loosenings)
  57. Advertising Terrorism by t_allardyce · · Score: 1

    Well now that means they can be arrested under the PATRIOT Act (which also applies to Greece because.. well it just does!) Damn terrorists always terroising people with their Puma t-shirts!

    --
    This comment does not represent the views or opinions of the user.
  58. Where this steps over the Line by Esion+Modnar · · Score: 1
    I could understand it if the IOC only allowed certain sponsors banners to be displayed, or other large advertisements placed on Olympic grounds. Where they overstep their bounds is when they start to dictate to people's personal effects, such as clothing or possessions, beyond the requirements of safety and keeping the peace.

    They could reasonably ban all weapons, for instance, and clothing with patently incendiary and vulgar slogans, but nothing else.

    Of course, legally speaking, they can probably do all this and much more outrageous things, but they would probably (at least for now) think that the stink raised wouldn't be worth it.

    --

    They say the first thing to go is your penis. Well, it's either that or your brain. I forget which...
  59. this is nothing like China... by Anonymous Coward · · Score: 0

    At least in the US it isn't.

    The only thing we can't get access to is video clips. All the actual sports results are reported on every website imaginable as they happen, including NBC's.

    So it isn't an information embargo, it's only an embargo on video clips. And I have to say that this doesn't seem unusual to me. This is the same with other sports in the US. If you don't have rights to an event, you can report on the score as it goes, but you can't air clips of it until it ends.

  60. Remember the boycotted Games? by tepples · · Score: 2, Insightful

    So, it being a private enterprise, the IOC could deny you for any reason, even taboo ones (race, nationality.)

    And face boycotts like those of the early 1980s.

  61. Reporters talk about "a fully contested Olympics" by tepples · · Score: 1

    The IOC is not democratic nor accountable to anyone

    It's accountable to governments who can choose to boycott the Games; see also the early 1980s.

  62. Name game by rs79 · · Score: 1

    You are not permitted to use the word "Olympics" unless you're the IOC or licencee thereof, by international treaty, as a commercial name.

    It's one of a few special names, like "NASA", that has greater piveledges than even the strongest of trademarks.

    --
    Need Mercedes parts ?
    1. Re:Name game by whovian · · Score: 2, Interesting

      I wonder how Olympic Paints gets away with it.

      --
      To-do List: Receive telemarketing call during a tornado warning. Check.
    2. Re:Name game by linuxtelephony · · Score: 1

      That's fine, "Olympics" can't be used. But, that shouldn't be true of "Olympus", "Olympian", "Olympiad" (Ok, well maybe olympiad").

      Not to mention, "olympic sized swimming pool" is a description, not a play against marketing. Now it's "competition size" or something like that.

      --
      . 62,400 repetitions make one truth -- Brave New World, Aldous Huxley
    3. Re:Name game by Peaceful_Patriot · · Score: 1

      I don't understand how they can trademark a commonly used word. It seems to me that Microsoft fought this fight over the word 'windows' and was slapped down. How can a corporation claim rights to a word that has been in use, in many different ways, for centuries?

      --
      There is nothing so powerful as an idea whose time has come.
    4. Re:Name game by Anonymous Coward · · Score: 1, Informative

      Special rules. See 36 USC 2205:


      Except as provided in subsection (d) of this section, the corporation has the exclusive right to use -

      (1)

      the name ''United States Olympic Committee'';

      (2)

      the symbol of the International Olympic Committee, consisting of 5 interlocking rings, the symbol of the International Paralympic Committee, consisting of 3 TaiGeuks, or the symbol of the Pan-American Sports Organization, consisting of a torch surrounded by concentric rings;

      (3)

      the emblem of the corporation, consisting of an escutcheon having a blue chief and vertically extending red and white bars on the base with 5 interlocking rings displayed on the chief; and

      (4)

      the words ''Olympic'', ''Olympiad'', ''Citius Altius Fortius'', ''Paralympic'', ''Paralympiad'', ''Pan-American'', ''America Espirito Sport Fraternite'', or any combination of those words.

    5. Re:Name game by bezuwork's+friend · · Score: 1
      You can check which words the US Olympic Committee has the exclusive rights to here or here. It is in section (a)(4).

      As I said in another post, I'm amazed they have the rights to "Pan-American".

    6. Re:Name game by Don'tTreadOnMe · · Score: 1

      That was a really good question. Similarly, how does the USA get away with having a whole chunk of land called the Olympic Peninsula?

  63. corporate rule by Powermatt · · Score: 1

    this story reminds me of the novel "jennifer government" where the corporations are run like a psuedo goverment and people's last names are whatever company they work for. hence the title "jennifer goverment". Maybe we'll see this in sports soon! Mark Coke wins the Gold!

  64. Bunch of fascists... by calypso15 · · Score: 0, Flamebait

    You know who else enforced advertising in a militaristic fashion? And preferred Coke above all other liquid refreshment? That's right, HITLER!

    Do I win?

  65. Olympics "mon deriere" by irf · · Score: 3, Interesting

    maybe it's high time that the Olympics should be dumped. it has lost all it's meaning, it's all about blood sucking these days. the athletes and the public are the ones whose blood is been sucked. over the years my interest in this event is dwindling, to the point where i do not have the stomach to watch any of the events in the current one. is there an Olympic? well i couldn't care less. sorry if any one was offended.

  66. fight back by getting FAT! by Anonymous Coward · · Score: 1, Funny

    show the olympics that physical repulsiveness is an alternative to fitness. Get extremely fat, then say to those olympic assholes "my keg is bigger (hence better) than your 6-pack". Most slashdot readers are well on their way to saving the whales.

  67. Fascism by Doc+Ruby · · Score: 1

    Fascism, as introduced by Mussolini, is corporate government. At the olympics, they've used sports to morph patriotism to corporatism, so enemy corporations are excluded from the sponsor's territory.

    --

    --
    make install -not war

  68. for proffit or not? by v1 · · Score: 1

    I don't know a lot about how the Olympic Games work, but is there anyone that makes money off the event (besides the sponsors I mean) or is it a non-proffit event where all the sponsor cash is funnelled into the game?

    If it's non-proffit, I think I'd be OK with the (admittedly agressive) tactics to pacify the sponsors, but only to a point. There needs to be some reasonable "ground rules" of just how far the IOC can go to make their sponsors happy. Telling me I can't bring a can of pepsi onto the grounds because their sponsor doesn't want that is, as everyone knows, just plain silly.

    --
    I work for the Department of Redundancy Department.
    1. Re:for proffit or not? by BasilBrush · · Score: 1

      Yes, it's non-profit. All the money raised goes back into the games.

    2. Re:for proffit or not? by Edie+O'Teditor · · Score: 1

      s/back into the games/into numbered bank accounts of French people and Africans on the IOC/

      --
      If X is the new Y, and Y is "X is the new Y", solve for X.
  69. The Good Old Days by U96 · · Score: 2, Insightful

    I'm not totally sure I get all the bitching and whining about the "spirit" of the games. The olympic games are thought to have evolved from greek funeral games, which were athletic competitions put on by the wealthy to honour the passing of a (rich) relative. The more money thrown at the games and the athletes, the more athletes were attracted, and the better the fame and glory attributed to the athletes and to the beloved (rich) dead. In other words, if you were rich, and you wanted a memorial for your loved one, you bought some advertising. As far as I can tell, it's always been about money, fame, and advertising from the start. How is this really that different from today?

    --

    "I thought they were the dominant species..."
    1. Re:The Good Old Days by Jonner · · Score: 1

      According to a documentary on PBS, the modern Olympics are closer to the original now than they were one hundred years ago. Both now and in ancient times, the very best athletes can compete (rather than just amateurs) and winners are rewarded with lucrative commercial incentives. Of course, there probably wasn't an equivalent of the IOC in ancient times and advertising hadn't been built into such an industry as it is today.

  70. lol @ fark reference by Anonymous Coward · · Score: 0

    lol@fark reference

  71. The world is inhabited by corporations after all by presarioD · · Score: 1

    Noham Tsomsky seems right after all. The general shift of the current world system is to grand more and more rights to corporations creating these monstrous entities that are very hard to contain or control.

    If we take it a bit further, then we realize that the western world's democratic process has granted citizenship to these conglomerates of power and influence but has granted them with different rules of responsibilities.
    If I don't pay my electric bill on time they will charge me a fee, if they don't refund my money back for whatever reason, it was a computer error and they will fix it next month... interesting!

    --
    Yam, yam, uga booga, yam, yam, yade, yade, uga booga, yam, yam, yade, yade
  72. The editorial cartoon practically draws itself... by Anonymous Coward · · Score: 0

    First panel:

    Scene: Guy in suit, labeled "Official Olympics Sponsors," hands closed briefcase with cash sticking out to military-looking guy labeled "Olympics Security," and telling him, "Make sure we're protected against every possible threat."

    Second panel:

    Scene: spectator entrance/security checkpoint for the Athens Olympics. Two lines of people visible.

    Line 1: Armed military-looking guards labelled "Brand Police" surrounding a guy wearing a [non-sponsor-logoed non-threatening item, like a jacket], who has his hands up. Line of spectators behind him long and unmoving. Large trash can next to guards piled high with non-sponsor-logoed items.

    Line 2: Line of people carrying weapons that have had official sponsor logos added to them (e.g. a McDonald's knife, an explosives vest with the Adidas logo on it) breezing through checkpoint without so much as a glance from the Brand Police.

  73. Restriction madness - from the POV of a Greek by avel599 · · Score: 5, Interesting

    This is nothing new to us Greeks who watch the whole thing closely here in Athens.

    Friends of mine who work at Olympic-related services are not allowed to bring to work a bag of food that has the name of a rival company of McDonalds. They are instructed by security officers to use simple white bags without these logos!

    People who go at the games are not allowed to bring cell phones or coins with them, for the sake of "safety". Also they are not allowed to wear something that bears a trademark of a company that is a competitor to the official sponsors.

    All the non-olympic-sponsors ads at the Metro have been taken off. Similarly for ads on important roads and avenues, especially the ones where there are venues such as the Marathon and the street cycling.

    Yes, it's crazy alright, together with the whole story about the linking policy to the Athens 2004 Web site which was mentioned in a previous story, which reminded me of something that happened sometime a year ago. Some kids in an hi-school made a web site about the Olympics. Their mistake? They used the official "Athens 2004(TM)" logo, which the Organizing Committee had said that they will "defend" it at all costs. Well, they took those kids' web site down, because of unauthorized trademark use.

    "Olympic Spirit...

    However, let me add that the atmosphere here in Athens is FWIW pretty damn good. Even though most of the people are on vacation, as it happens in every August in this city, (and because of that the traffic is very light and it takes me 15' - 20' to get to work instead of the ususal 30'-45'), the happenings in every corner of the city, the visitors of every nation and culture, and the games themselves give the city a very nice atmosphere. Together with all the road works and all that have finally finished, it feels like a much better and humane city... even though we are going to pay for it for a lot of years to come... :-|

    1. Re:Restriction madness - from the POV of a Greek by Anonymous Coward · · Score: 0

      I'm greek too (geiaaa).

      We are going not only to pay it in a monetary way. But in a civil rights way. The cameras are going to stay, the technology to monitor every (mobile) phone conversation is going to stay.

      The police state that has been here doing the olympics is going to be mighty difficult to go away.

      I hope that somebody will do about all these. The alternative is grim.

      ps Did you know that they tried to put the junkies and the homeless into a concetration camp before the olympics?
      Only one member of the Parliament stood up against it (and there are three hundred of them). Sad

    2. Re:Restriction madness - from the POV of a Greek by st0rmshad0w · · Score: 1

      Coins? They can't bring in coins?!

      You mean to tell me they are so insanely paranoid that they have banned legitimate forms of currency?

      That's just truely truely sad.

    3. Re:Restriction madness - from the POV of a Greek by avel599 · · Score: 1

      I don't know if this is practice, i.e. the security officers actually stop people who have coins... (I mean come on, what about keys... :-) ).

      But in theory it _is_ true, and in fact there was a joke about how people would have to spend 5 euros - the minimum for handnotes - for a bottle of water...

    4. Re:Restriction madness - from the POV of a Greek by netsharc · · Score: 1

      Ah, considering you're on the location, can you answer one question for me? I already posted this somewhere else, but I hope you can give me a response..

      My cousin claims to have seen on TV, a report that said the olympic flame went out the morning after it was lit up. I can't find the report on Google News (he says "Does everything that happen in the world have to be on the internet? Us having dinner isn't on the internet is it?" - "No, but ours isn't an event being watched by x billion people!" was my response), and I thought he might've just misinterpreted the news report -- it was in German, not his native tounge -- but after reading about the IOC-draconism, I consider the idea that it's possible that they're preventing the news media from reporting this.

      Have you heard anything about the flame going out? Could you ask other people? Should I ask you to ask, I wonder if it's true or if my posting here would just end up spreading this dumb rumour all over the world..

      --
      What time is it/will be over there? Check with my iPhone app!
    5. Re:Restriction madness - from the POV of a Greek by avel599 · · Score: 1

      Have you heard anything about the flame going out?

      Nope. Sounds like a stupid rumor to me. The media here would have gone crazy about it, if it were true, rest assured. They go crazy about every little thing and make a big fuss about it.

  74. Protest by going naked! by Chemisor · · Score: 2, Funny

    > if you wear something like an Adidas shirt for
    > example, and Nike is a sponsor and Adidas is not,
    > they will confiscate it. Frankly, I would flat out refuse.

    Don't! Just give them the rest of your clothes too. If you are not allowed to wear clothes made by Adidas, why should you be allowed to wear clothes you got at the Old Navy, or Target, or Salvation Army? Those companies probably did not contribute to the Olympics either. The only safe way is going in your birthday suit, which is the only thing truly your own (for now).

    1. Re:Protest by going naked! by sadler121 · · Score: 2, Informative

      Slighty OT, but with the first Oylampics in ancient greece that is exactly how the athletes would compete, in the nude.

      I can just imagine the Christian Fundumentalists in America getting in an uproar if that tradition was continued on today.

    2. Re:Protest by going naked! by Jonner · · Score: 1

      How about the practice of executing any woman who managed to sneak into the Olympics as a spectator? That probably wouldn't go over too well with most people today either.

  75. But will they go after Dubya? by blamanj · · Score: 1, Insightful

    It seems that even the president is trying to cash in on the Olympics in ways that may not be legit. Especially considering that there is an act of Congress that grants exclusive use of the term Olympics to the USOC and states that it "shall be non-political and may not promote the candidacy of any individual seeking public office."

  76. That's what you get for being a walking billboard by wired_parrot · · Score: 2, Interesting

    Well, if you're stupid enough to pay to be a walking billboard for a corporation I say let 'em confiscate your expensive $150 corporate logo shirt. The confiscated shirts, hats, shoes and other floating billboard paraphernalia could be donated to the underpaid sweatshop workers who made them for a few cents an hour.

    But I think they should apply the policy equally: confiscate walking-billboard clothing from official sponsors as well. I'm sure if they keep up this policy for future olympics, spectators will be abandoning branded clothing very quickly

  77. RTFA!! by Anonymous Coward · · Score: 0

    Nowhere in the articles does it say "advertising terrorism." The submitter thought it up.

  78. Drat. by spirit_fingers · · Score: 0

    Does this mean I can't wear my X Games t-shirt?

  79. That wasn't the Brand Protection Team... by dspacemonkey · · Score: 1

    ...it was the coach.

    The bottles were labelled acme steroids.

  80. Advertising Terrorism? Not found in articles! by lorcha · · Score: 4, Informative
    I think paragon_au was just trying to get a little attention with that Advertising Terrorism bit. I grepped for "terror" in all the linked articles and did not find it. So where did you come up with that?

    Methinks paragon_au just put that in there to get a rise out of knee-jerk, I didn't RTFA slashdotters. No one "official" ever used the term Advertising Terrorism.

    --
    "Avoid employing unlucky people - throw half of the pile of CVs in the bin without reading them." -- David Brent
  81. The sad thing is that... by Anonymous Coward · · Score: 0

    ...one day the ridiculous and far fetched 1950's communist propaganda version of western capitalism might come true.

  82. The New Government by Duke+Machesne · · Score: 1

    This is highly characteristic of the new, economy-driven order of things.

    Sovereign multinational corporations and their alliances are the new, intricate governmental system.

    Intangible intellectual and even visual properties are the new Land or Gold. Strikingly, it is the countries running under the newest, most 'democratic' systems that are most overtaken by this new order. In a way, it is the inevitable conclusion of a tyranny-of-the-majority system: ownership of the public mindspace makes democracy, in the end, impossible. Consent is, as Chomsky realized several decades ago, a manufacturable product; it is, in fact, power itself.

  83. I hear ya by Anonymous Coward · · Score: 0

    a friend of mine asked if I'd seen the opening ceremony. "To what?" I wondered. Took me a few to realize it was about the Olympics. It had slipped my mind completely.

  84. Marketroids are ALL evil! by Kevin+DeGraaf · · Score: 1

    Ambush marketing - a term often hissed in industry circles - occurs when one brand pays to become an official sponsor of an event (most often athletic) and another competing brand attempts to cleverly connect itself with the event, without paying the sponsorship fee and, more frustratingly, without breaking any laws.

    Listening to these marketroids whining about "ambush marketing" is like listening to one rotten, crooked thief complaining that another rotten, crooked thief knocked off a bank first, thus depriving the first robber of his hard-earned, well-deserved chance to steal everyone's money.

    Bunch o' evil bastards, the whole lot of them. Then they have the audacity to claim that "such tactics 'lack decency and creativity'", as if plastering their own ads everywhere improves the quality of public life.

    I'm also disgusted by the mention of the fact that "ambush marketing cases are rarely actionable". I just love that word, "actionable", as a euphemism for "we're going to sue the pants off you". It's like that annoying kid you grew up with who always went crying to Mommy whenever anyone displeased him.

    Friggin' marketroids...

    --
    We have more to fear from the bungling of the incompetent than from the machinations of the wicked.
  85. Re:Reporters talk about "a fully contested Olympic by Stevyn · · Score: 1

    Yeah but the people in office better have a good excuse to the companies that put them in office. When they tell them they won't be making all that money after their products are advertised, they'd be pretty pissed off.

    I'm not trolling, look at the money both parties get from corporations. And if it's off the books, they just imagine a very big number.

  86. New Olympic events by Alain+Williams · · Score: 1

    The next games will feature the new event where the winner is the first sponsor to make $100,000,000 through sales as a result of the games.

    Also: which national chairman will first make $10,000,000 out of back handers in deciding the venue for the next Olympics.

  87. sigh.... by m2bord · · Score: 1

    it's sad but unfortunately necessary. it's estimated that the greeks will lose over a billion dollars at these games. and even with the endorsement deals and the tv contracts, the amount of money needed to pull off this spectacle of "pure sport" will exceed will be near another billion. i just hate the commercialism of honest athletics but what's worse is having these contests results contested, overturned, and the winners stripped of their prizes and the viewers left puzzled because of doping, improper judging or worse.

    --
    Is it 5:30 yet?
  88. Good thing? by GrouchoMarx · · Score: 1

    Maybe this is a good thing. The faster and tighter the corporate totalitarian monkeys lock down, the better the chance that people will notice the change and rebel against it. Better than taking generations to slowly pervert the society the way the Olympics have been perverted.

    Hey, corporate stooge! Please start banning all unapproved T-shirts (if it doesn't say the home team's name on it, you can't wear it) at baseball games in the US NOW! Think of the advertising revenue!

    And think of the anti-corporate backlash it will create, and how desperately needed that is.

    --

    --GrouchoMarx
    Card-carrying member of the EFF, FSF, and ACLU. Are you?

  89. when at the Olympics, don't forget your stupidity by wardk · · Score: 4, Insightful

    Cause it's the official operating policy of the Olympic games

    When Seattle was looking into the Olympics it became know that many business would be "forced" to give up their name due to the use of Olympic. We've got a fucking Olympic Mountain Range these are named after. But no less, they would be forced to change, by local and state gov't edict.

    We never got far enough along to determine if the mountain range would have to be renamed, perhaps they would just blot it out when doing panarama's of Seattle, sounds like it would be considered a terrorist mountainrange.

    I supect a few well placed bribes could have mitigated the situation, perhaps a few IOC kids could get free rides to the UW.

    perhaps it's time for the olympics to die again for a thousand or so years.

  90. I'm just an American. by Anonymous Coward · · Score: 0

    I can't watch cuz I don't have (or want) a TV.

    I can't watch cuz I don't have (or want) a VISA card.

    So, yeah, dammit, boycott the olympics!

    It does piss me off cuz when I was a kid, I could go buy a big ass LA Times and they would have a huge pullout section on the Olympics every day.

    Now, unless an American wins, you don't see anything in the paper. If an American does win, you might see a blurb about it.

    Watching the collapse of America, from the inside, sucks ass. This country is heading in every possible wrong direction, simultaneously. Maybe we should get a Gold medal for being an olympic-class fuckup of a country.

  91. Food restrictions are wrong by nurb432 · · Score: 1

    Not being able to take your own food into a theater, concert, game is also wrong. Regardless of the event or location.

    As long as you pay for entrance the event, and don't make a mess, they shouldn't have those restrictions.

    And before you say they *have* to in order to make a profit, drive-ins still allow you to carry your own food in... And they arent exactally loosing money due to it.

    It might reduce profit due to the outrageous prices they charge for food, but it wont put them out of business. Besides, most people wont bring their own and just buy what is convenient anyway. But it would make for happier customers as they would have a choice..

    --
    ---- Booth was a patriot ----
    1. Re:Food restrictions are wrong by Anonymous Coward · · Score: 0

      > And they arent exactally loosing money due to it.

      How does carrying in food from elsewhere make money not tight?

    2. Re:Food restrictions are wrong by Knightmare+1 · · Score: 1

      It's their property, they make the rules. If you don't like it, don't go. What's the problem?

    3. Re:Food restrictions are wrong by Scudsucker · · Score: 1

      If a theater is on the verge of collapsing and sells poisoned food, its their choice, don't go. What's the problem?

  92. travesty by Anonymous Coward · · Score: 0

    You mean there are really people actually going to Athens to see this travesty? Guess P.T. Barnum was right after all.

  93. Olive Branches by Anonymous Coward · · Score: 0

    Why do they make the medal winners wear those stupid olive branches? It's not like the Olympics were invented in Greece.

    I think the reason they don't want you to bring coins is for your safety. What if you man drop a coin on the ground? Then when you bend over to pick it some Greek may take that as an invitation.

  94. NOT OFFTOPIC by Anonymous Coward · · Score: 0

    The article is about "stealth advertising," which is exactly what the parent was parodying. Hooray for clueless mods.

  95. Oh, the irony... by stubear · · Score: 2, Funny

    Typical day on /.:

    "Hey, keep your damn ads off the web."
    "Damn corporations are everywhere. Get the hell out of here, kill them all."
    "What right do corporations have to commercial speech?"

    ---------------------
    For one day only on /.:

    "Hey, what right does the IOC have infringing the rights of coroprations to freely advertise?"

    Am I the only one who sees the irony here?

    1. Re:Oh, the irony... by agurkan · · Score: 2, Insightful

      I assume this is a joke, but in case some people take it seriously, I'll reply seriously. The point is, most of the actions like bringing your favourite beverage, or wearing a shirt you already own is not advertisement by the beverage company or the shirts manufacturer. The homogonization attempts are scary and sets a dangerous precedent.
      BTW, I don't buy "if you don't like the rules don't go to venues" response. This is an event that happens once every four years, in a single place in the world. What should I do if I want to see the best athletes, other than giving in?
      The consistency of /. response is also supported by that the choices athletes have against IOC is comparable to choices artists have against RIAA.

      --
      ato
  96. Business as usual by Elithris · · Score: 1

    It wouldn't have been so bad if they just banned all brand names, but allowing only coke is a greedy decision to protect their interests.

  97. the truly rebellious among us by WormholeFiend · · Score: 2, Interesting

    will want to attend these types of events with t-shirts bearing only one letter, and arrange themselves linearly according to whatever they want to say.

    1. Re:the truly rebellious among us by spare.dave · · Score: 1

      nah, that's on the banned list as well

    2. Re:the truly rebellious among us by evilviper · · Score: 1

      No, the truly rebellious will boycott the Olmypics.

      People like to justify their transgressions by saying that no one person makes a difference, but with Olympic attendance being so low anyhow, a few thousand individuals will make all the difference in the world.

      I don't normally drink Pepsi, but the fact that I can't bring it in with me means I wouldn't go at all, even if they were giving tickets away...

      --
      Slashdot gets worse every day... Pipedot: News for nerds, without the corporate slant
  98. This is why... by dentar · · Score: 1

    I don't even bother watching olympics anymore.. it's not really clean.. it's polluted with advertiser dollars.

    --
    -- I am. Therefore, I think!
  99. NBC Logo by LS · · Score: 1

    How about that disgusting NBC logo that flies in after the Olympic logo after every scene change? It's white and blurry, and is almost hypnotic. I feel like I'm getting a stamp on my forehead evertime they do a scene change.

    LS

    --
    There is a fine line between being a cultivated citizen and being someone else's crop. - A. J. Patrick Liszkie
  100. Clean venue = no Linux shirts by Anonymous Coward · · Score: 0

    because Linux shirts are never clean.

  101. Doublethink by danila · · Score: 1

    I just love doublethinking a bit every now and then.

    1. Olympic games are about participation, not winning. They are about fairness, so doping is evil.
    2. News about your national medal tally are the most important thing on TV during the games. The teams and the sportsmen should do everything in order to win.
    3. Atlanta games were bad because the organisers cared only about profits - national government should support the games for the reason of national prestige.
    4. Every last cent must be squised from the ad and broadcast rights.

    Oh, was it quadruplethinking? Sorry.

    --
    Future Wiki -- If you don't think about the future, you cannot have one.
  102. would have been funny if.... by Anonymous Coward · · Score: 0

    .... all you swimmers would have told the suits to go stuff themselves and refused to swim in the meet then.

    You never know until you try. A few weeks before I grauduated high school I just got annoyed, just on general principles, over the stupid dress code. It's not like I wanted to wear something totally obscure and weird, I just thought it was stupid, so I organized a boycott, I went first, just stopped going to school. Within two days, over 1/3rd of the school stopped going to school, and the ones who went just sort of sat there and talked, etc, paid no attention to anything else. They changed the dress code to "no" dress code of note the next day. Had an emergency school board meeting and everything. Large school, too, around 2,000 students. No one liked the code, I kept thinking "we don't like it, why do we put up with it?". So, I just went for it, and it didn't hurt being the #3 person academically either, with zero bad record. My main beef was I wanted to wear a short sleeve shirt, and not tucked in, in the real hot weather (no AC in that school it got stifling hot). So one thing led to another, I tried asking politily first, that didn't work, then several of us did, that didn't work, so I just started the boycott-THAT worked, and I was prepared to suffer any retaliation. I had double the credits needed to graduate anyway, so I wasn't worried about it to much.

    I think people in general are too afraid to stand up for common sense and "rightness", they get conditioned by society to not rock the boat, to conform, to obey your "superiors" or something. It wasn't a big thing, but to this day it's the only thing I am really proud of with my school career, all the rest was just work.

    1. Re:would have been funny if.... by the_weasel · · Score: 3, Interesting

      We did something similar. This was about 15 years ago in Northern Ontario. During a heat wave, myself and several of the other male students came to school wearing shorts. This was strictly against dress code - but the temperature was 32 celsuis at 9:00 am and the school had no A/C. I was damned if I was going to wear long pants to class in that weather.

      The bunch of use got sent home on a 1 day suspension 30 minutes after we arrived in homeroom. We were told not to even bother trying to come back in shorts.

      The group of us got together that evening to discuss our options. We had requested hard copy of the dress code, and examined it closely. That's when we realized. The exact line was "Skirts and dresses are permitted provided they do not rise higher than 1" above the knee, and that they are not revealing in an unsatisfactory manner.

      There was nothing in the dress code that said we couldn't wear a dress. It didn't even specify women.

      So we came back in dresses, and skirts. On day 1 there were 7 of us, and every single last one of us were sent home again, this time with a 3 day suspension.

      We showed up the next day anyway, to protest from the sidewalk, and it turned out that we were not alone. Another 15 students wore dresses or skirts. Maybe another 5 wore kilts.

      Over the next week it grew from there - we were not allowed on school property - but as the police informed the principal, since we already suspended, we were not truant, and therefore there was no law that could prevent us from protesting from the sidewalk if our parents didn't object.

      They most certainly didn't.

      The media didn't take long to get thier hands on the story of 100+ male students in dresses protesting outside a major downtown highschool. The third day was a circus - CBC, MCTV and all the local papers had shown up to cover the protest.

      It still took the principal and school board almost a week and half to capitulate. At this point students from other schools had taken to wearing dresses as a sign of support, parents were writing letters by the dozens (for and against) to the school board, and our numbers had swollen to more than 200 men, plus a few girls who wore shorts to get themselves expelled as well.

      It was one of the most effective forms of protest I have ever been involved in. It worked because we used a spectacle to obtain attention (men in dresses) - because we were non-violent and polite, and because we were able to highlight a particularily absurd aspect of the dress code.

      Just a story I thought I would share.

      --
      - sarcasm is just one more service we offer -
  103. Large crowds? by PatHMV · · Score: 4, Interesting

    Maybe all the stadiums are empty because all the spectators were turned away for wearing Polo(TM) shirts?

    I mean, really. As a more-or-less private entity, the IOC cand do whatever it wants in terms of allowing people into venues, etc. But they have turned the whole spectacle into little more than a giant advertising venue, and that has made me lose interest in the whole deal. I saw it really start to go wrong back with the flap over whether some of the original US Dream Team could wear Reebok clothes (who sponsored those athletes) or would be forced to wear Nike jumpsuits (who sponsored the Olympics). The more the IOC does this, the fewer people will be willing to turn out and attend.

    1. Re:Large crowds? by Anonymous Coward · · Score: 0

      From the article it sounded like Nike sponsored the athletes and Reebok sponsored the Olympics. Whichever way it was, it just goes to show how confusing and pointless all the exclusivity is.

    2. Re:Large crowds? by untouchable · · Score: 1

      That one was slightly different, however. The sponsor of the original US Dream Team in 92 was Reebok. However, Michael Jordan was with, of course, Nike. Nike was really nervous about having their flagship star posing in their competition's logo. (Jordan basically helped make Nike the company they are today.)

      The solution? Mike wore the American flag over the part of the uniform that said Reebok. Other than Charles Barkley, I don't think any of the Dream Team was with Nike. So I don't think it mattered so much to they're sponsors.

      --
      As Seen On TV's? Come back!!!
    3. Re:Large crowds? by Anonymous Coward · · Score: 0

      I saw it really start to go wrong back with the flap over whether some of the original US Dream Team could wear Reebok clothes (who sponsored those athletes) or would be forced to wear Nike jumpsuits (who sponsored the Olympics).

      OTOH, I thought it went wrong with the simple fact that there was a "dream team" in the first place...

      Prissy-assed basketball stars making mega-bucks going up against joe blow from Canada who has to play in a backyard lot with a basket hoop.

  104. Subversive ads by Anonymous Coward · · Score: 0

    I reccomend a man in a tutu with ads on his chest...

    -QTone

  105. The Brand Culture by Przepla · · Score: 1

    I'd rather say, that this is a display of how Western Culture is becoming Brand Culture.

    I mean, corporation logos became a normal part of our enviroment. They are everywhere. People are used as a walking ads.

    I am outraged by the actions of IOC. But let's ask ourselves, how those logos get on people's bags, shirts etc. Those people are not paid for advertising, and yet they are (uncounciously) advertising them.

    --
    When in doubt, go to the library. - Ron Weasley in Harry Potter and the Chamber of Secrets
  106. A Bad Thing? by Peaceful_Patriot · · Score: 1

    If you mean the Olympics as we have come to know it will cease without mega-corporate funding (that is, a made-for-tv spectacle, rampant with curruption and greed) then, I agree with you. I'm not sure that would be a bad thing.

    If you mean the Olympics as they were meant to be, an international athletic competition, then I think they would do just fine.

    --
    There is nothing so powerful as an idea whose time has come.
  107. This isn't anything knew by The+Analog+Kid · · Score: 1

    They've been doing this from atleast the 1996 games in Atlanta, I don't know about before then, but I know atleast from 96' on they haven't let Pepsi inside. Now the whole fighting terrorism is new news to me.

  108. Hey, be fair! Maybe Hitler did some bad things... by theonomist · · Score: 1

    ...but at least he wasn't American.

    You have to keep these things in perspective.

    --
    "Offtopic, Inflammatory, Inappropriate, Illegal, or Offensive" -- hey, that's me!
  109. "Long ago ceased"?! by Anonymous Coward · · Score: 0

    to the promoters and "marketing protection squads," the games ceased long ago to be anything other than a way to make lots of profits.

    You idiot, why should they pay the bills if there's nothing in it for them? I don't see millions of undergraduate socialists and anti-globalization witch-doctors lining up to pay for the games out of their own pockets (or, more accurately, their parents' pockets). You're just sitting on your fat white ass whining about how people should give you a more appetizing handout.

    Tough shit, you slithering parasite. Tough shit.

  110. The modern Olympics are corporate bullshit... by Anonymous Coward · · Score: 2, Insightful

    ....covered with a a thin veneer of flag-waving, bless-my-country-and-fuck-yours nationalism.

    To me, there was no way they could ever get worse-- until they decided to split up the summer and winter games. Now, I get angry about practically everything else on the planet taking a backseat to this charade every other year, instead of every four years-- and each time, the Olympics as a whole become even more of a farce than the previous time. I honestly don't know how they manage to outdo themselves, but they do.

    The one thing that has made me smile this year, though, is the stellar performance of USA Basketball-- multimillion-dollar crybabies getting their asses handed to them by teams from countries where "stuff scratched out of the dirt" is considered a food group. I don't watch the games, but I can't miss the headlines about it as I scan the paper for Legitimate News.

  111. Prediction for 2008 games by danila · · Score: 0, Redundant

    It's bad enough I cant watch the superior coverage of the olympics legaly here in the USA due to similar contracts.

    Here is a free prediction. By 2008 wireless broadband Internet will become even more widespread. Phones will get decent video cameras. Cameras will get excellent video cameras. People at the games will actually create a lot of footage and some will immediately release it online. The IOC will attempt to ban this (will they try to confiscate all phones and cameras? May be), but even for those totalitarian fascists it will be difficult to fight 5 million people watching the games at the same time. So expect to see free and original online coverage in 2008.

    --
    Future Wiki -- If you don't think about the future, you cannot have one.
    1. Re:Prediction for 2008 games by Saeger · · Score: 1
      Ah... so no Patriot-DRM and "Secure-Internet" to save us from the evil-doers in Oceana by 2008? I'm scared. :(

      --

      --
      Power to the Peaceful
    2. Re:Prediction for 2008 games by multimed · · Score: 1
      Never gonna happen. Sorry but the're is just too much money at steak and the people who stand to lose the money have so much cash and power that they will squash--if nothing else, the lesson from this year's Olympics is that everything can go jus fine without actually having people live at the event. And if there were any question, you need only look at how insane the "contract" you're agreeing to by buying and using the ticket. Everyone really should read their tickets some time. "All pictures, sounds and descriptions of this event are the property of the NFL, MLB, NBA or whatever." So not only does that mean no video or still cameras, but if you tell your buddy about the game you watched with your own f#cking eyes, they own that.

      Which is part of the reason that as a huge sports fan, I'm watching more and more high school and small Division III college games and less and less bigtime sports.

      --
      Vote Quimby.
  112. Is Apple a sponsor? by JBMcB · · Score: 1

    I clearly saw that Phelps guy with an iPod. He's got cash, time for the fines!

    Where is all the money the IOC collects going, anyway? It's board must make a TON of dough.

    --
    My Other Computer Is A Data General Nova III.
    1. Re:Is Apple a sponsor? by Frankie70 · · Score: 2, Funny

      After reading the Subject of your post, I thought maybe Oranges or Bananas are in list of
      forbidden items & hence the question.

  113. This proves sports events are not worthwhile by kindbud · · Score: 1

    Here's the proof:

    Ambush, or guerilla, marketing is as undeniably effective as it is damaging, attracting consumers at the expense of competitors, all the while undermining an event's integrity and, most importantly, its ability to attract future sponsors.

    So these events are not worthwhile in and of themselves. They are only worthwhile if a sponsor thinks they can make money off of sponsoring it.

    I've been saying sports are not worthwhile since I was in high school, and people beat me up for it. Maybe I should have gong into marketing.

    --
    Edith Keeler Must Die
  114. Ah... by alexandre · · Score: 2, Funny

    the olympics, that great world symbol of peace and ... capitalism! :)

  115. Cricket World Cup 2003 - Ambush Marketing by Frankie70 · · Score: 1

    During the Cricket World Cup in 1999(held in England), Coke was the *OFFICIAL* sponsor. Pepsi ran a ambush marketing campaign which ran circles around
    the Coke Campaign - i.e. Pepsi signed up big cricket stars & ran numerous ads with the tagline "Nothing official about it" & this proved very successful.
    Hence during the next cricket world Cup in 2003 (held in South Africa), the ICC (International Cricket committee) went out of their way to avoid ambush marketing of this sort. All cricket players playing in the World Cup were forced to avoid any ads, logos etc of competing sponsors during the games. People watching the games in the stadium were told not to wear clothes with logos of competing brands etc.

  116. Hear hear! by snarkasaurus · · Score: 3, Insightful

    Finally, a realistic response! Whose event is it? The IOC's! Who gets to decide which advertising contract to sign? They do!

    Did they -have- to offer the current Gestapo-esque logo placement to Coke? No! They could have said "Piss off, its a free country and the athletes can have Pepsi on the field if they want."

    That they did not do that should tell you a great deal about the IOC and the people who run it. In fact they probably suggested it to Coke, not the other way around.

    Coke is an American company. Does Coke really want to be associated with police state tactics, particularly at the Olympics? I think not.

    As far as the IOC is concerned the athletes have no rights. They exist for the sole purpose of enriching the IOC and its contituent gratuity seeking, slime mold apparatchiks. These people don't walk, they glide on an extruded layer of mucous.

    What political system is that kind of thing most closely identified with? Give you a hint, it starts with an "S", ends with "ocialism".

    I bet the North Korean and Chinese teams feel right at home.

    1. Re:Hear hear! by ScrewMaster · · Score: 1

      These people don't walk, they glide on an extruded layer of mucous.

      My molluscoid friends are feeling a bit hurt by that comparison.

      --
      The higher the technology, the sharper that two-edged sword.
    2. Re:Hear hear! by snarkasaurus · · Score: 1

      My profound appologies to any molluscs or slime molds who may have read my comments and been offended.

      Hey, wait a second...!

    3. Re:Hear hear! by Tezkah · · Score: 1

      Um, while Socialism and Communism started out as the same thing, they've forked and now evoke very different reactions. Socialism is now associated with the sharing of wealth among the many. Communism, on the other hand, is socialism PLUS the giant police state that controls everything you do.

      You might want to check out this, because you're confusing economic positions with Authoritarian/Libertarian positions.

    4. Re:Hear hear! by TheProcrastinatorTM · · Score: 1

      Well, as a recent graudate of an American institution of higher learning, it's not as if this is a foreign idea. Indiana University has a deal with Coca Cola where they distribute Coke products exclusively. Ticks me off.

    5. Re:Hear hear! by snarkasaurus · · Score: 1

      Not so, learned colegue. Socialism by nature cannot exist without a coercive component, because there are always people who don't want to cough up the taxes. That's the snake oil they always try to slide past you in Poly Sci class. So I must disagree with the link you gave.

      The greater the socialism, the greater the tax demands of the gubmint and of course the greater the coersion. The Communist police state is merely the fully fledged end of the spectrum.

      The less developed middle can be seen in Britain, Canada and Australia for example. (And anybody who thinks Britian isn't fast becoming a police state should inquire into the fate of the average schmoe who is unfortunate enough to wound or kill a robber in the comission of a robbery in their own home. It ain't pretty.)

      At the Olympics the antics of the IOC are closer to the Soviet end of the spectrum. If athletes deviate even slightly from the ever growing, ever more intrusive list of regulations they get sent to Siberia immediately.

      The purpose of all this is to enrich the IOC and of course further solidify their power in the sporting world. Sooner or later I expect the sporting world to tell them to shove it and just hold their usual world championships.

      You can have a police state without socialism of course, but you need some other religion to glue it together. Iran would be an example. Its still a coercive, abusive government, they just lie about different stuff.

    6. Re:Hear hear! by Tezkah · · Score: 1

      Socialism can exist without the police state you speak of, but its a very strange kind of socialism, one that hasn't appeared yet. Anarchism, aka "Libertarian Socialism", blends an equal social system, with an egalitarian economic system.

      Of course, this would depend heavily on humanity's ability to bury its differences and work together, which is why it hasn't shown up in the world.

      Anyways, this was pretty off topic.

  117. Am I the only one.. by ezzewezza · · Score: 1, Redundant

    Am I the only one who wants to get a bunch of people together wearing color coordinated outfits so that when we sit in the stands we form a giant pepsi logo?

  118. Politico-Corporate Lapdogs by Kaiwen · · Score: 4, Interesting

    The IOC doesn't restrict its censorship to corporate interests -- it also meddles in the political sphere. Amidst all the flag-waving you see going on -- US flags, Russian flags, Greek flags, Chinese flags, flags from every country with representatives in the games -- there is one flag you WON'T see -- Taiwan's. Why? Because it makes Beijing unhappy. At the Atlanta games -- smack in the middle of the "Land of the Free" -- three friends of mine were removed for displaying a Taiwanese flag at an event in which Taiwanese athletes were competing. This year, while watching, for example, the archery competition (the only event in which Taiwan medaled), Taiwanese spectators were waving IOC-issued flags to replace the Taiwanese flags they had brought. The IOC is not merely a corporate puppet -- it's a political lackey as well. Lee Kaiwen, Taiwan

  119. not advertising terrorism by Anonymous Coward · · Score: 0

    "terrorism" is a big word, with serious implications. nowhere in the article referenced in the "advertising terrorism" link did the words "terrorism" or even "terror" occur. so please, let's keep the polemic and hyperbole to a minumum. the issue is serious and interesting enough to stand on it's own; there's no need to go foaming about at the mouth.

  120. Some "advertising terrorism" still gets through by FleaPlus · · Score: 2, Informative

    As some of you already know, recently an online casino, GoldenPalace.com, put up money to fund the da Vinci project's X-Prize attempt. The project is now known as "The Golden Palace.Com Space Program". It seems that a couple days ago, GoldenPalace.com had some more publicity, with a man in a tutu, with "Golden Palace.com" written across his chest, jumping into the pool during an Olympic diving final.

    BBC article link.

  121. I AM A CORPORATE WHORE by poptones · · Score: 1
    Consider this: those people who sell those overpriced cokes and water at the games ALSO had to pay a hefty fee to operate there - meaning they substantially underwrite paying for the janitorial workers who have to clean up the shit left behind by their customers - detritus that, in this case, will be of an "official" (paper or soft plastic) nature and not some jagged glass shards left waiting to cut your foot because some wino dropped his bottle of two dollar cabernet on the way to watch tennis.

    The attire part has been a part of large sporting events for DECADES, this is nothing new. Ever been to a NASCAR event? the Indy 500? These most always involve lots of tobacco and beer sponsors, and there have long been people hanging around these events whose entire job it is to locate people wearing competitor's logos and "incentivize an exchange of logos" - meaning if you show up at the Busch 500 you may or may not get in the door wearing that budweiser cap.

    In "the old days" it was a bit more free market - those folks might not call the cops, they would just pressure you to switch. Maybe offer you a new Busch cap in exchange for your old Bud cap. Or maybe offer you a few bucks to make the trade for the day. Maybe literally just buy the shirt off your back so you won't have it to wear any more.

    Now imagine sponsors trying to cover an event like the Olympics using these sales tactics. It would cost a fortune for the sponsors, which makes an Oympic sposnsorship much less of a value - and it means the sponsors are now paying even more employees to "police the grounds" which, given the number of sponsors, would mean an army of corporate hucksters pestering you every fifty feet about changing some part of your personal demeanor. Quite frankly I'm not a great fan of the Olympics (the only Summer event I ever liked was women's gymnastics, and the US has succesfully shot that event to hell with its feminist lobbying of the rules comittees about "little girls being forced to grow up" and American television's prudish editing of the coverage) but these logo rules sure seem to make sense when you look at things from the POV of real life in the modern world.

    Does no one remember the fury of the "ringside" banners at the Summer Olympics when Nadya Comaneci was the darling of the event? For years sponsors like Danskin and Brook had banners hung on the sides of barriers, but when Gymnastics became a major event it became clear these banners were essentially "free" worldwide advertising so they changed the rules to forbid them unless they were part of a paid placement. If your goal is to earn money for your investors and protect your brand, duh, this is a no brainer.

    Seems to me this is part of the bargain you make when you agree to be part of a corporate event. This isn't fascism unless you are FORCED by your local governance to attend the events; if you don't like the corporate policy, stay the fuck home and don't give them your money.

    1. Re:I AM A CORPORATE WHORE by bezuwork's+friend · · Score: 1

      With respect to your examples using Busch and Budweiser, these are both produced by the same company. I would imagine that in this particular case, they wouldn't have a problem with the alternative wear.

    2. Re:I AM A CORPORATE WHORE by poptones · · Score: 1

      Good deal, but the point remains (and I've encountered these people myself). So far as the whole Busch/Bud thing... well, that shows ya how much I know about beer - and this from the son of a pipefitter with 20 years experience in Detroit's Stroh's Brewery. Oy, vey...

  122. The IOC is a dinosaur. by Samurai+Cat! · · Score: 2, Insightful

    This is just the latest moronic move made by the IOC and/or the individual city Olympic committees.

    I remember, in the roll-up to the '96 games in Atlanta (where I used to live), the local OC started going after companies that had the word "olympic" in the name. The best one was a car garage that had been around for decades - I forget the entire name but the main word in the garage's name was "Olympic". Absolutely nothing to do with sports - it was a repair shop! - but they were jacked over and (IIRC) forced to change the name they'd done business under for years - about as long as the head of the local OC had been *alive*.

    Yaaaaaaaayyyy, CAPITALISM! :/

    --

    "People" using "unnecessary" quotes should be "shot".
  123. Does Anybody Still Care About The Olympics? by Master+of+Transhuman · · Score: 1


    Why bother? It's a commercial enterprise which has absolutely nothing to do with the original concept of the Games - which was meaningless then.

    What does the Games do that simply reporting the fact that so-and-so just jumped further than anybody else in history in his local gym?

    Who cares?

    --
    Richard Steven Hack - This sig is TOO GODDAMN SHORT TO DO ANYTHING USEFUL WITH! MORONS!
    1. Re:Does Anybody Still Care About The Olympics? by Anonymous Coward · · Score: 0

      Is Linux in 2004 a commercial enterprise that absolutely nothing to do with the original concept? IBM and Novell and many others are pouring money into it, and making money from it, not to mention the Red Hats of the world that owe their entire financial existence to it.

      Does this mean that the contributions of thousands of people who just want to make software that works, or to do something cool, or to solve challenges, or to just earn bragging rights by proving their bad-ass coding skills, are now meaningless and unimportant? Should people no longer care about these people because some corporations found ways to make a few bucks off of their efforts?

      Should people ignore the achievements of the thousands of Olympic competitors who are competing for themselves, their families, their countries, with no hope of winning a medal or achieving any kind of financial reward, simply because a few dozen athletes and a few hundred companies are going to get rich(er)? Or because a handful of idiots are squabbling over ad time?

      Hell, no.

      Excellence in human achievement is a good thing. Pushing the boundaries of what is possible, or at least of what has been done, is a great thing. Whether it's in art, science, technology, literature, or sports, it should be recognized, honored, and held up as an example of what can be achieved through talent and effort.

      It happens to be easier to recognize in sports - the stopwatch, tape measure, or scoreboard give you solid points of comparison that most other areas of human activity don't. Athletic competition is also more universal and more primal - damn near every kid (who doesn't have physical restrictions) in every culture in the world at any time in human history has at some time gone outside to run and jump and do things with his or her body. Not every kid is exposed to science, or technology, or art, or literature, as something other than a consumer or observer. That's a shame, but it's not going to change in this generation.

      The Olympics gives people at the top of their field a chance to challenge each other to greater achievement than ever before. It gives those at a slightly lower level - the no-medal-hope competitors - a chance to challenge themselves, to be the best they can be, and perhaps the best their country has to offer - at least in their chosen field. It gives the rest of us a chance to watch it, celebrate it, and perhaps learn from it.

      Sure, I'd love to see something similar for other fields of human activity. Unfortunately it's not there yet, and it will be a hell of a lot harder to create such a thing, because of the nature of sports versus the nature of art and science and technology and everything else that humans do. So, lacking that, we have the Olympics. Do people care? Yeah, many do. More should.

      I'm watching about six hours of Olympic competition a day, more on weekends. I'll catch some of what I missed after it's all over, on videotape (Tivo's recording regular TV programming). I'm missing out on a little sleep, nothing too bad at this point. And I'm seriously pissed that the renovation work in my house isn't finished, and I'm not set up to really watch and record properly.

      The Olympics may not be the best thing humans are doing on this planet right now. Not by a long shot. But it's the best thing around that we can watch, and enjoy, and share with not only our friends and neighbors, but with people in China and Zimbabwe and Mauritius and Angola and El Salvador and Qatar and Norway and Bhutan and Madagascar. That's got to count for something all by itself, even if you think that all that running and jumping and swimming is idiotic.

  124. You need to work on your Googleskills, grasshopper by Eevee · · Score: 2, Informative

    Using "Coke day" "Pepsi shirt" school gives you a page full of relevant results.

  125. Re:Advertising Terrorism? Not found in articles! by Dave21212 · · Score: 1


    Methinks paragon_au just put that in there to get a rise out of knee-jerk, I didn't RTFA slashdotters.

    I put that in there as an allusion to the ever present emphasis at big events to police the spectators to prevent "real" terrorism. The articles are quite good, I suggest you check them out !

    No one "official" ever used the term Advertising Terrorism.

    Actually, I'm quite official ! I have a driver's license AND a SS Card ;)

    thnx

    --
    "Whoever would overthrow the liberty of a nation must begin by subduing the freeness of speech."--Benjamin Franklin
  126. Aren't the antics of the affluent appalling? by 2TecTom · · Score: 1

    Money is power.
    Power corrupts.
    Absolute power corrupts absolutely.

    The Olympics are the most powerful and wealthiest "sports" organization.

    They are also absolutely corrupt and disgustingly so.

    However, it fits in well with all the other corrupted institutions.

    IMHO, overly affluent people are completely evil. Period.

    It's all about greed and self service. There is no sportmanship or responsibility at the highest levels.

    Yup, we truly get the institutions we deserve. Thanks eh.

    --
    Words to men, as air to birds.
  127. Olympic bottled water ... by Anonymous Coward · · Score: 0
    2: Force them to buy overpriced official Olympic-brand bottled water

    Now available with steroids ...

  128. I have not seen definitive proof of your claim. by FatSean · · Score: 0

    Research seems split 50/50 whether being a buttpirate is nurture or nature. All the music twinks in my college would hook up with chicks if the were drunk so I'm pretty sure they had a choice.

    --
    Blar.
  129. My employer used to sponsor the Olympics... by FatSean · · Score: 0

    They quit...the IOC kept demanding more and more and the business guys decided it wasn't worth it. You wouldn't believe the kinds of things I heard about the corruption and graft that went on. It was like living in Communist Russia...couldn't get anything done without greasing someone in the IOC's palm

    --
    Blar.
  130. Nonsense. by jotaeleemeese · · Score: 1

    Most civilized countries nowadays have the infrastructue to stage the sports that form the Olympic games.

    It is the IOC with its insane demands (like onerous infrastructure that is not needed at all) who is driving costs up, thus demanding sponsors.

    Security is certainly required, but most of the cost is spent in new, normally unnecessary venues, and white elephants that benefit nobody not in security.

    --
    IANAL but write like a drunk one.
  131. Re:Your homeland is not recognized as a country. by Ensign+Nemo · · Score: 4, Insightful

    What if I wanted to wave a flag with a big yellow smiley face on it? I bet you it would be allowed. Why the hell then restrict the Taiwanese flag?

    Last I knew the flag didn't have to be a national flag.

  132. Ummm, yo by beakburke · · Score: 1

    Parent DID say that heterosexualtiy was promoted on MTV. He said that the only thing they allow in MTV is sex, heterosexual, homosexual. That was his beef; he wasn't even picking on the homosexuals. Go back and read it again.

    --
    ----- Question authority, but not ours. Hate the man, but we're not him.
  133. Shoes? by Fuzzums · · Score: 1

    So what is you wear the wrong type of sportshoes? Are they from you aswell?

    I heard rumors about a preselection of the appropriate sportsmen that fit the sponsering companies image...

    --
    Privacy is terrorism.
  134. Cool, I like it by anti-NAT · · Score: 1

    Never would have happened here in Adelaide, Australia though, shorts are permitted at school. Admittedly, they do (or used to) send you home early if the temperature goes past 38C, I'm sure that has nothing to do with shorts though :-) (last Summer we had the hottest recorded temporature for many years - 44.1 C, and this is in a major capital city. Youch, that was hot! The coldest day on record in recent years was 9 C. I like living here because summer is hot, and winter is relatively cold.)

    --
    The Internet's nature is peer to peer - 20050301_cs_profs.pdf
  135. Who the fuck are they targeting? by syberanarchy · · Score: 4, Insightful
    It's a problem that the IOC is actually ejecting ticketholders for simply "partnering" with the wrong company.

    However, it's a bigger problem that monoliths can actually look at dropping millions for product placement as a good investment.

    Stories like this make me feel like I'm living in a fucking loony box, and the inmates have taken over - who the fuck really eats at MCD's because of this "I'm lovin it" shit? Who the hell really felt a little tingle up their spine when they saw the "our best is serving the world's best" ads? If you raised your hand, please, shoot yourself.

    The most amazing thing about advertising is that it actually works. I didn't buy an ipod because 50 Cent had one in one of his shitty videos. I bought an ipod because of the word of mouth endorsements from *gasp* private individuals.

    Likewise, I'd like to know how many people are really going to buy Nike, now that they are the "official" sponsors. It's not like the horde of 10 year olds that wanted Air Jordans because MJ had em. I, for one, couldn't give a flying fuck what Michelle Kwan wears. It's not that "consumers are confused" as to who the Olympic bribe...er..."sponsors" are, it's that they simply don't give a shit.

    In the end, the joke is on the corporations - at least, on the apparel side of things. I couldn't care less about athletes, but I can at least name the more prominent ones. I know who Kobe Bryant is, I know who A-Rod is, I know who Michael Vick is. I would suggest that the average person, the type of mindless fuck who would buy something based on what he/she saw on TV, can't name 10 Olympians. I can name Nancy Kerrigan and Tonya Harding for all the wrong reasons. I can name Michelle Kwan because she was the Asian eye candy of choice elevated by the powers-that-be. I can name Kurt Angle because of his WWE deal.

    Now, here's an even bigger challenge for the average person - name 10 Olympians involved with THIS Olympiad. The average person can't. That kind of hurts MJ-style endorsement deals, based upon the will to emulate the athlete, when you don't even know who the fuck the athlete is!

    Still, it's disgusting to know that even one person has changed their preference from Burger King to MCD's, based upon the Olympic marketing. It's sad that someone, somewhere, will go out of their way to buy Coke instead of Pepsi, because "that's what the Olympic people drink!"

    It's all around us - the Nvidia/ATI scams. The Coke "real" commercials that imply you'll get teased by a hot beachcomber chick if you only drink their carbonated voodoo potions. The entirety of the fucking Superbowl. It's getting to a point where there is no more "product," only advertising. It's already gotten to a point where they are actually advertising for advertising! Don't buy it? Think of this - MTV's business model is based upon advertising both products and new "stars," who then advertise new "products" to make the majority of their livelyhood. MTV advertises Britney Spears, Britney advertises Pepsi, Pepsi advertises their tie-in deal-of-the-week; it's a never ending cycle of madness, and it's baffling how anyone ever makes any money!

  136. Even for the NCAA... by jiminim · · Score: 1

    While playing in a pep band at the NCAA First/Second round tourney in Orlando we had to pour the Powerade we brought in into Dasani cups. What is crazy is that they are both freaking Coke products!

  137. Re:Your homeland is not recognized as a country. by slash.dt · · Score: 4, Insightful
    but Taiwan is not a country recognized internationally.

    It's recognised enough to be allowed to compete as a separate country.

    Consistency is important. If you let Taiwan compete, it shoudl be able to use its flag. If you don't recognise it as a country, don't let it compete as one.

  138. Happy Customers by nurb432 · · Score: 1

    Yes, it is there place, but as a business they should strive to make happy customers, and not forcing them to overpay for crappy snacks would go a long way towards that goal.

    As far as myself, that is one reason I don't go. Another is the general inconvenience to be on their schedule, and having to deal with small chairs, rude patrons.. etc...

    --
    ---- Booth was a patriot ----
  139. Lots to say... by evilviper · · Score: 1

    First of all, I know I won't even think about attending the Olmypics, even if they were giving tickets away... They can fill the stadium with bags of cash.

    It's funny... Get rid of the crowds, and I bet you'll see the Olmypics go downhill, fast. They won't get a billion dollars from NBC, just because they are trying to squeeze another few hundred dollars out of the crowd. Nice move, IOC.

    It's kind of ironic, really. Although they don't like to talk about it, the roots of the Olymics are Hitler, and pre-WWII Nazi Germany, not ancient Greece. I suppose these strong-arm money-grubbing tactics are kind of appropriate, given the origin.

    It's not as if the Olympics have a corner on international competition. If they turn to dust, it wouldn't be difficult for another group to start over, and I can't imagine how they could make it any worse than the current olmypics...

    --
    Slashdot gets worse every day... Pipedot: News for nerds, without the corporate slant
  140. Scary. by Anonymous Coward · · Score: 0

    It's scary how quickly people read one article and start talking of disbanding and boycotting.

    I am working at the Olympics and have been to 7 or 8 events as a spectator (just got back from the beach volleyball quarter finals). I have never been hassled for any of the stuff listed. Never have I seen anybody have something taken away for logos.

    When I went to boxing (just recently), they did hold my umbrella, but it was completly black. I believe it was because it was a very small venue and they were worried fans might accidentally obstruct the cameras.

    The venues are completely logo free.

  141. Re:Advertising Terrorism? Not found in articles! by ErikTheRed · · Score: 1
    Methinks paragon_au just put that in there to get a rise out of knee-jerk, I didn't RTFA slashdotters. No one "official" ever used the term Advertising Terrorism.
    Knee-jerk, didn't-RTFA reactions on Slashdot?!??? Bitch, please!

    Seriously, though, the first thing I did on reading the summary was RTFA and check for use of the word terrorism or terror. Not mentioned once. Too bad we can't moderate articles (and editors) -1 TROLL.

    Not only do these articles have nothing to do with terrorism, they're essentially about people being unhappy with contracts (the terms and conditions associated with tickets purchaed for Olympic events) they entered into of their own free will. And, no, I don't think not being able to wear a PUMA shirt to or eat a Burger King Whopper at an Olympic Event is some horrible suppression of speech (although the irony of forcing people to eat McDonalds food at events that are all about people in absolutely peak physical condition is priceless - whoops used a MasterCard trademarked word to discuss a Visa-sponsored event).

    In any case, get over it already people. Take some personal fucking responsibility.

    Slashdot: News for whiners, stuff that makes me roll my eyes (at least in this case).
    --

    Help save the critically endangered Blue Iguana
  142. Re:Your homeland is not recognized as a country. by kilrogg · · Score: 2, Interesting

    Your argument is extremely weak. In Canada we have provinces and sometimes you'll see some of our provincial flags being waved around a Olympic events. I would be quite offended if the IOC forcibly removed someone for displaying one of our provincial flags. Why should it be any different for someone from a pseudo-country like Taiwan? If Kaiwen is right about this policy, then this is indeed quite disturbing behaviour by the IOC.

  143. Re:Your homeland is not recognized as a country. by cammoblammo · · Score: 4, Insightful

    Kathy Freeman carried an Australian Aboriginal flag when she won the 400 m sprint at the Commonwealth Games in 1998. She was threatened with all sorts of things if she did it again, but she told all the powers that be to get stuffed. She impressed the said powers so much that she was chosen to light the cauldron at the Olympics.

    And then she won the 400 in Sydney, and did it again. Most Australians regard her as a hero. Telling the powers that be to get stuffed is a great Australian tradition.

    --

    Cogito, ergo sig.

  144. Re:Your homeland is not recognized as a country. by Anonymous Coward · · Score: 5, Funny

    Telling the powers that be to get stuffed is a great Australian tradition.

    Disagreeing with the powers that be was what got a lot of them there in the first place. :P

  145. spiraling ever lower by flacco · · Score: 1

    is there nothing that does not reek with the stench of hyper-corporatism?

    --
    pr0n - keeping monitor glass spotless since 1981.
  146. I am sick of this.... by Chanc_Gorkon · · Score: 2, Insightful

    We have idly sat by watching our teams venues get renamed for companies. We have 3Com Park, Nationwide Arena, PNC Park, Heinz Field, USAir Arena...anyone remember when our teams played in the Igloo, Thre Rivers Stadium, Riverfront Stadium, Candlestick Park....names that had meaning. Now if the team doesn't like the renewal deal, then they will rename the park after the next company willing to lay the bucks down to name the stadium. It's sick and I am getting tired of it...

    In NASCAR, the drivers hare knocking down and blocking bottles set on top of the car that belong to the race sponser because one of their associate sponsers is Coke. Knocking down Tropicana bottles and etc. Their car's are emblazoned with logos and sometimes they get special paint schemes for one race deals and the like. NASCAR itself has a official hotel, a official drink, a official fuel and I am sure a official water. When does it stop?

    Clean venues should be against the law as they restrict freedom. Freedom to wear whatever logo you'd like. To bring in a pepsi if you don't like coke. To let the athelete's drink whatever drink they want. The Olympics used to be one of the few events we have now where the athlete's did not care about what water they were drinking or whatever. I think one thing I would like right now is a list of these sponsers so I know who's stuff not to drink for this infraction on anyone's freedoms. Maybe this policy may be why the olympic venue's are not selling out.

    Itg is even bad at the local levels now....where I work, when I started 10 years ago, they had pepsi AND coke in the cafeteria. Now, their's only pepsi on campus. Pepsi is our official drink. Well piss on that...I bring in what I want...water or tea.

    --

    Gorkman

  147. Re:siga malaka by Anonymous Coward · · Score: 0

    If they are homeless, fed and have shelter they do not care if you are calling it a concentration camp.

    Peace signs, protest lines, meaning nothing to me.

  148. Linux by matz62 · · Score: 0, Redundant

    Well if they all ran Linux they would be happeir at the IOC and woudl not do this.

  149. Advertising Terrorism! by prezkennedy.org · · Score: 2, Insightful

    I guess this logo I made is even more fitting after reading this story.

    --
    It started back in Team Fortress Classic
  150. Hmmm.... by Anonymous Coward · · Score: 0

    Wouldn't Washington state have to rename their capital (Olympia), too? Am I allowed to bring an Olympus camera to the Olympics? No, I haven't been happy since the IOC sued the "Gay Olympics" into changing their name, but never when after the "Special Olympics". Somehow I don't think it should be legal to trademark a 3000-year old word that was already in common usage before you decided to use it. What next -- applying for a copyright on the Ten Commandments?

  151. Taekwondo by TheLibero · · Score: 1

    well, since I used to play Taekwondo, in the Olympics and all major Taekwondo competitions, competitors are required to cover the brand logos on the uniform they wear, it really looks ugle, I hated that.

    --
    "Evil thrives when good men do nothing"
  152. Just say no to KAAN by Anonymous Coward · · Score: 0

    They are trying to monopolize on the free spirit of Olympics. I'll buy someone elses product. Centorship of brands.

  153. Re:Your homeland is not recognized as a country. by Scudsucker · · Score: 0, Flamebait

    Your argument is extremely weak.

    No its not, you dumbass. If someone from Alberta competes in the Olympics, its for Canada and the Canadian flag is flown. If someone from Taiwan competes in the Olympics, its for Taiwan, not China. If they can compete as a seperate country, why can't they fly their sperate country's flag?

  154. Re:Your homeland is not recognized as a country. by Anonymous Coward · · Score: 0

    You see, You can't have it both ways: You can not get to be the power in the Australia if you are the one telling them to stuff it. Therefore, Australia's "power" are certainly not rebellious, and those Ozzies who are, never get to power!

  155. They forgot the Web! by ArsenneLupin · · Score: 1

    The IOC did think about the billboards near the venues, and about what spectators wear and eat, but they completely forgot the advertisements on web sites reporting about the Olympics!. And it's always the the usual suspects!

  156. God was still around. by geordie_loz · · Score: 1

    But "God" as in the Christian God, was still around before Christ (AD 0 let's say), as Yahweh, God of Israel, the one true god, the GREAT I AM.

    This was several thousand years BC.. So Yes, He was around before the Olympics..

    Having said that, he was around before everything, as one of his names is "The Alpha and The Omega" - the begining and the end.. ie. there throughout, before and after ALL time.

  157. Re:That's what you get for being a walking billboa by wraith0x29a · · Score: 1
    "spectators will be abandoning branded clothing very quickly"

    Yup, I did years ago. I never buy clothes with any visible company logo on them. Damned if I'll pay over-inflated prices just to advertise the very company that is ripping me off to fund their high-profile sponsorships and saturation marketing.

    --
    ~ Better a freak than a sheep. ~
  158. It was like this for the torch carry. by will_die · · Score: 1

    I was in Berlin when the torch came through, and was in the area when it was coming through so I decided to watch.
    First came 2 vehicles, one blaring music the other filled with people. At a big crowd the people got out and started to pass around signs and other swag loaded with the sponser names. Also the vehicles were covered with the name of the sponsers.
    A few mins later came another vehicle load with cameras which the torch carrier ran behind, cameras focused on the running and the crowd. Vehicle covered with ads.
    A little distance behind that came the bus which carried the family members. They got out when they switched carriers and would be in the pictures. No ads besides the company that owned the bus.
    Following that was a bus with the new runners and to pick up the retired runner. This had its fill of olympic and sponser ads.
    Then behind that came the trash vehicles, to collect all the swag and sign no ditched. Standard city of Berlin marking.
    Following that was a black hearse. Just black no ads. Kind of sure it was not with the torch carriers but worth a good laugh.

  159. fuck the olympics by kwoff · · Score: 1

    It's absurd that McDonald's and Coke are major advertisers of the olympics. These two companies have nothing to do with athleticism; they are the opposite. I think it is offensive that they are even allowed to associate with the olympics. And while I'm ranting, why is there still a Dream Team in the olympics, when by the way they are playing they apparently have been eating too much McDonald's.

  160. mmm... coca-cola water by TimB · · Score: 1
    Fans will be allowed into the Olympic complex if they are drinking Avra, a Greek mineral water owned by Coca-Cola
    is this anything like the bottled thames tapwater they were seilling in the UK?
  161. Re:So the alternative to "advertising terrorism" i by Anonymous Coward · · Score: 0

    But to hear people talk, one would think that the current administration *was* the first... maybe tone down the Chicken Little attitude a bit? That would be a good start to your message being taken seriously.

  162. i disagree with your distinction by conJunk · · Score: 1

    (in re china & slashdot:) This is no different though, except the control isn't in the hands of a political party, but a few greedy corporations.

    haven't we been pretty well shown that increasingly, the distinction between a company (or group of) and a government is essentially nil?

    the truth is, im a little surprised that anyone is terribly concerned about this... i don't expect any different from my government, and i don't expect any different from a large compnay...

    to attempt to argue for a moment that the olympics (or the super bowl, or the latest broadway or east-end show, or rock concert) should be totally free from gestapo defense of where the money is coming from is rediculous... certainly its an ideal that i support, but i think we all need to grow up and acknowledge that that's the way the world works....

    if you don't like it, don't participate in it, that's cool... hell, try to change it- go to law school, vote, shoot a whole mess of people, whatever, but don't act outraged that monied interests are controlling people

    this is expected evil behaviour, not anything out of the ordinary

  163. Javelin? by Merk · · Score: 1

    Seeing as the greek armies were spear-based, I'd say the Javelin was probably there a long time ago. The new sports are complicated, judged ones, like synchronized swimming, diving, baseball, etc.

  164. There are even NASCAR-brand *potatoes*. by Samurai+Cat! · · Score: 1

    http://www.somethingawful.com/articles.php?a=2166

    --

    "People" using "unnecessary" quotes should be "shot".
  165. incredible waste of money by Anonymous Coward · · Score: 0

    So the Oylmpics are just a drain on resources and a big waste of money.

  166. Who says you need a dictator? by poptones · · Score: 1
    Dude, if you can't see this is a "christian nation" then you're either blind or a fool. You don't need a "dictator" to fill the country with religioous nuts - people seem quite happy to do that on their own.

    In the town nearby where I live in Miss, the public school has morning prayer every day led by the teacher in whatever class the students happen to be in. they've been doing this for years and no one has been able to make them stop. Recently a person complained that he did not want his kid saying morning prayers, and threatened to go to the courts to stop it. As a result he was essentially censured by the local community at large. Rather than combat the local bands of zealots any further he's simply packing up his kid and moving.

    There are still LOTS of places with blue laws - businesses not allowed to operate on Sundays for whatever stupid reason the local legislators can invent. Many more places don't allow liquor to be sold on Sunday, or to be sold before a certain time - this is quite common, in fact. So where do you think they came up with this notion of Sunday? Why not make it Thursday or Friday?

    This is absolutely a chrisitan nation, and always has been. Better get that rifle ready.

    1. Re:Who says you need a dictator? by jotok · · Score: 1

      The alternative, of course, would be to allow one person of differing beliefs to bend an entire local community over a barrel the second he moves in. Sure, that's fair.

      To both you and a previous poster who complained that the changes instituted by (e.g.) Bush-as-Christian-nutbag were alright, but that his motivations were unacceptable...I just want to know why you think it's ok to claim for your own religious bigotry the legitimacy you would deny to people exercising their Constitutional rights.

      Diehard secularists hostile to all religion are the worst religious nutbags ever produced.

  167. Re:Your homeland is not recognized as a country. by Anonymous Coward · · Score: 0

    >>Telling the powers that be to get stuffed is a great Australian tradition.

    >Disagreeing with the powers that be was what got a lot of them there in the first place. :P

    Once upon a time, this was true of the U.S. as well. Now, we've sold our souls to the company store.

  168. Re:IOC = Socialism?!? Uh, nope, try again by Anonymous Coward · · Score: 0
    As far as the IOC is concerned the athletes have no rights. They exist for the sole purpose of enriching the IOC and its contituent [sic] gratuity seeking, ...

    What political system is that kind of thing most closely identified with? Give you a hint, it starts with an "S", ends with "ocialism".

    Wrong-oh. Both sides of the political spectrum can ignore citizens' rights, but it's the CAPITALISTS (you know, like where you probably come from) that take away rights and lives for Money.

    I bet the North Korean and Chinese teams feel right at home.

    They certainly would. Scary part is how much the west (read USA) and authoritarian places (like North Korea, Iraq) are really so damned similar just below the surface.

  169. The olympics are old news - here is the cure by twigles · · Score: 1

    http://expn.go.com/expn/summerx/2004/index

    Check out the X Games. They are smaller, better and less corrupt, although that last part may (will) change with time.

    Basically no one I know gives a crap who can run and jump hurdles the fastest, but watching people ride a halfpipe on a bicycle, doing backflips and shit, is just plain fun. So this corporate crap is just the lining in the coffin for me, and to be honest I don't know anyone under about 30 years that really cared about the olympics before.

  170. Re:Your homeland is not recognized as a country. by kilrogg · · Score: 1
    If they can compete as a seperate country, why can't they fly their sperate country's flag?

    uh, I agree, that's what I'm saying!! I'm replying to the retard that now got moded to -1 who said they can't.

  171. Re:Your homeland is not recognized as a country. by Scudsucker · · Score: 1

    uh, I agree, that's what I'm saying!! I'm replying to the retard that now got moded to -1 who said they can't.

    Ohhhhhhhhhhhhhhhhhhhhhhhhhhhhhh. Sorry about that, I browse at 0 so I thought you were the jerk. Looks like you're not the one who's a dumbass today. :-)

  172. Is this Your Rights Online? by merlin_jim · · Score: 1

    I mean the IOC is pretty draconian... but... this has nothing to do with online rights...

    Maybe we need two YROs... YROf and YROn?

    As a side note, a friend of mine's father is at the olympics... he says the americans are getting booed pretty heavily, especially when they win.

    Just a note to the global community: just because we live here doesn't mean that we approve of the actions our country is taking. And let's be honest, these athletes train all day every day. Once you're on the olympic team the concept of free time goes out the window. Just how much do you believe these people can really influence politics?

    --
    I am disrespectful to dirt! Can you see that I am serious?!
  173. Re:Your homeland is not recognized as a country. by Kaiwen · · Score: 2, Informative
    If Kaiwen is right about this policy, then this is indeed quite disturbing behaviour by the IOC.

    http://www.taipeitimes.com/News/archives/2002/02/1 5/0000124045

    The above link is to an article describing incidents of Beijing officials pestering US citizens during the SLC Winter Games two years ago over display of the Taiwanese flag on private property, as well as the incident I mentioned earlier involving some friends who were detained in Atlanta for attempting to wear T-shirts bearing the Taiwanese flag at an Olympic event. From the article:

    "This business goes back to the Atlanta Summer Games [in 1986] when a few Taiwanese students went to the Games sporting shirts that bore the national flag. They were stopped and were told to remove or reverse the shirts. They refused and I believe they were arrested," [Team Taiwan spokesman Sam] Huang said.

    Lee Kaiwen, Taiwan

  174. You must be "W" by poptones · · Score: 1
    The alternative, of course, would be to allow one person of differing beliefs to bend an entire local community over a barrel the second he moves in. Sure, that's fair.

    "The community" is allowed to believe whatever the fuck they want - but when they start taking my tax dollars to fund their religious indoctrination then they cross ovr that territory into violating federal law. Lots of people down here also believe niggers should still be segregated to their own "communities" and even lynched for cohabitating with white folk - and every single one of them will quote the Christian Bible as justification of their beliefs. I suppose in your world they should likewise be left to "exercise" these beliefs?

    Where the fuck do you see prayer led by teachers in U.S. public school classrooms as a "Constitutional right?"

    Idiot.

  175. Re:Your homeland is not recognized as a country. by Moofie · · Score: 1

    Tell that to mainland China. Just watch out when they want to drive tanks over you.

    --
    Why yes, I AM a rocket scientist!
  176. Re:Hey, be fair! Maybe Hitler did some bad things. by Anonymous Coward · · Score: 0

    go back to hell, bible-boy.